The New Normal

ITS THE FINAL COUNTDOWN...... Jesse and Austin talk about what it has been like growing The Incubator and The New Normal, how far they've come, how far this community has come, and what the next chapter is and how that will impact The Incubator. THE LAST NEW NORMAL (for now :) ), this is a must listen. Hopefully we have inspired some people along the way. We know for certain that the community and the listeners have inspired us. Let's build. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Twitter: https://twitter.com/theincubator Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:35 – How it all started 06:56 – Our favorite moments & episodes 14:11 – The Incubator BTS: The marketing arm 24:11 – The Incubator BTS: The tech arm 29:33 – The Incubator BTS: The community 31:25 – Why stop the podcast? 38:50 – What's next? 45:30 – Closing thoughts

In this New Normal Episode Jesse and Austin discuss the paths to learning programming. What are some of the quickest ways to learn programming like Python, Java script, or programming on Ethereum with Solidity. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Twitter: https://twitter.com/theincubator Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:43 – Jesse's journey in coding 07:30 – Austin's journey in coding 10:57 – You're only one Google away 16:12 – The different approaches to learning 23:00 – Where to start 25:06 – The pros and cons of different languages 33:03 – The coding learning curve 37:49 – Web2 vs Web3 39:15 – The list of terms to Google 44:00 – No and low-code options 45:08 – Closing thoughts

In this New Normal Episode Jesse and Austin discuss how to utilize social media and its importance to having a career in Web3. Tiktok, Instagram, Twitter, and Youtube are all tools to grow in web3 and become noticed for a potential web3 career. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Twitter: https://twitter.com/theincubator Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 01:30 – The importance of social media 05:33 – Creating connections 09:19 – Building skills 15:30 – Leveraging your Twitter content 19:12 – How to present yourself on Twitter 24:00 – Why Twitter is the preferred platform for Web3 25:44 – Other platforms like TikTok and Instagram 31:24 – The impacts on real life 35:28 – Gaining confidence in posting 39:00 – Consistency and iterations 45:03 – Closing thoughts

Major launches take a ton of marketing and planning. So what went into the Cryptoon Goonz partnership and launch at urban outfitters? This is a must listen if you're trying to build in the crypto industry and handle marketing MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:57 – Takeaways from the first launches 09:00 – How did the UO deal happen? 13:00 – Talking to UO about NFTs 17:22 – How does the apparel fit into the UO vibe? 20:05 – Why the sports theme? 21:30 – How does the revenue sharing work? 23:25 – Everything that goes into the activation 28:05 – Logistics 31:55 – What's the end goal from this deal? 37:44 – How to juggle multiple events at once 39:20 – Major takeaways 47:20 – Closing thoughts

THIS WAS FILMED ON 5/31 BEFORE MAJOR MARKET CRASH. This shows the power of the messages we talk about in this video. MUST WATCH. People make money during the bull market. People get rich in the bear. This is a classic saying in crypto and Jesse and Austin break down their experience in previous bear markets and what people should do if we have an extended bear market. This is a must listen if you're trying to make it in crypto MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 01:17 – Are we in a bear market? 03:30 – What are crypto bear/bull markets? 07:22 – Feelings before the last crash 10:30 – What we did when prices were at the bottom 17:30 – How this bear market is different than 2018 24:05 – What we would do different in retrospect 27:32 – Handling a potentially extended bear market 30:36 – Experimenting during the down time 37:27 – Closing thoughts

Writing code in Crypto and Web 3 isn't easy. In this episode we bring on Chris @Lmnop_xyz and Chris @Piston2x to discuss what it took to deliver the Goonz Portal. The team deep dives into Moralis, Webflow, Alchemy, QA Testing, The design process, how to learn Web 3 coding while in a full time job and MUCH MUCH MORE. This was one of Jesse and Austin's favorite episodes to date. It felt like a culmination of all the work this team has put together. If you want to build in web 3, this is an absolute must listen. MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:33 – How Chris got his start 09:50 – The Goonz Portal 14:15 – The technical challenges encountered 19:35 – The most fun parts of building 26:10 – Using WebFlow 27:55 – Piston enters! 29:10 – What is QA? 33:10 – Piston's Web3 skills and testing process 39:00 – Preparing for launch day 43:30 – Entering the portal 51:00 – The Incubator impact 54:45 – Lessons learned 57:15 – Closing thoughts

In this New Normal Episode Jesse and Austin interview Sean and Joel, the co-founders and creative minds behind the Cryptoon Goonz and The Portal. Sean or SeanTat2s the Cryptoon Goonz founder and artist, hand drew the entire collection. Sean learned to draw from his grandma as a little kid and has been on a journey to create art that makes him happy ever since. The Cryptoon Goonz and The Incubator teamed up to bring a flawless launch of the Cryptoon Goonz Portal on 5/26. Some are saying it was "the smoothest launch in Web 3". Listen in to get a behind the scenes look into everything that went into the creative launch of the Cryptoon Goonz Portal. MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:07 – The very beGOONings 05:40 – Sean's artistic start 09:38 – How Joel motivated Sean to start 15:30 – Dealing with imposter syndrome 17:40 – The Portal Goonz traits 20:20 – How Jesse joined the Goonz 28:00 – The Portal art creative process 33:38 – Why Wonky World? 38:15 – The biggest creative challenges 42:20 – Portal benefits for holders 51:26 – Closing thoughts

In this New Normal Episode we go over NFT Projects SECOND project and how this can help them become the next blue chip OR just another NFT Project. Jesse and Austin walk through the BAYC, Doodles, and The Cryptoon Goonz which are launching their 2nd project, Goonz Portal. This episode is very exciting as the team breaks down the ins and out and what its like to build in this ecosystem. MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 01:50 – The portal opens 04:20 – The Bored Ape way 13:50 – So why build a second project? 17:50 – What other second NFTs have done well? 22:50 – Adding without diluting 31:23 – Closing thoughts

In this New Normal Episode we go over the crash of LUNA explained with a full explanation of what happened and the market impact on crypto. Terra's native token $LUNA crashed to $0 and the Terra Stablecoin $UST depegged from $1 and is also heading to $0. Billions of dollars were lost due to this event. MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:56 – Wtf just happened with Terra LUNA? 07:40 – Do Kwon's response 11:00 – LUNA's BTC reserves 14:50 – Anchor Protocol and stablecoins 20:20 – Stablecoin regulations 25:37 – Global implications 30:45 – The fallout 33:18 – Will this be remembered forever? 35:20 – Closing thoughts

What is the absolute safest way to secure your crypto? Believe it or not, there is a safer way than just a hardware wallet. In this video Austin and Jesse cover the securest way to store crypto with a Gnosis Safe Multisig Wallet, the method used by millionaire and billionaire companies and individuals. MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. ► Join The Incubator Here ⬇️ https://discord.gg/fvMHvZ46bE Follow The Incubator here: ► Instagram: https://www.instagram.com/jointheincu... ► Twitter: https://twitter.com/theincubator_ ► TikTok: https://vm.tiktok.com/ZM8po6h1j/ Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:30 – Why should anyone care? 04:05 – What is a multi-signature wallet? 05:45 – What are some of the benefits? 09:19 – How does it work? 11:50 – Does it have its own keys? 13:38 – Does it work with NFTs? 16:00 – Can you program auto-sales into the contract? 19:40 – How can companies use this technology? 22:10 – Rinkeby tangent 25:30 – Using with a DAO 27:47 – Closing thoughts

The Otherside land plot drop was the largest NFT drop to date in terms of sales and secondary volume. But what is so special about the Otherside compared to other Metaverse projects. Also, why was there $175M spent on gas fees during the Otherside mint? MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:07 – What was the Otherside drop? 08:08 – How many pieces of land are there? 10:36 – Speculation prior to the drop 15:27 – The details are set 19:30 – Mint day shenanigans 22:55 – How the code failed 25:30 – Jesse's viral tweet 31:00 – How could it have been done better? 33:58 – Vitalik's response 37:40 – What's next? 41:11 – Closing thoughts

Opensea has made Billions of dollars from NFTs. And they have a flourishing userbase. But there are some other NFT marketplaces out there. Here comes $LOOKS, a NFT marketplace that was built by entirely anonymous developers that is shaking up the NFT industry. In this episode, Jesse and Austin break down what LOOKS RARE is and how this is one of the coolest engineering products the've ever seen. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:30 – What is LooksRare? 05:25 – What's the platform like? 07:20 – How it all started 14:20 – OpenSea vs LooksRare volume 17:15 – How does staking work? 27:05 – Is this legal?? 31:50 – Why did the team withdraw their money? 37:22 – Is Jesse invested in $LOOKS? 41:41 – Closing thoughts

NFTs can be intimidating. But believe it or not...there's nothing stopping you from getting involved. In this episode, Jesse and Austin break down what different roles are needed for NFT teams and how YOU can get involved. This is a must listen for anyone looking to get into the NFT industry or start their own project. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:50 – What's involved in an NFT business? 07:30 – How does the average person get started? 12:26 – Why would a Dev want to work on an NFT project? 14:32 – What's needed for marketing? 20:00 – What about legal and tax implications? 25:08 – How do you scale up? 31:30 – How can people get involved right now? 35:30 – When Web2 and Web3 join forces 38:23 – How freelance advisors can help 40:50 – Closing thoughts

Building in public can change your life. If you don't believe us, listen to this podcast. What is building in public? How can this impact your career? What does this have to do with crypto? How can you leverage this for growing an NFT project? We break all this down with Ish Verduzco. Here's a little about Ish: He has over 65,000 followers on twitter A best-selling author Founder of Primo Bots Advisor for the Cryptoon Goonz Former worker at LinkedIn and Snapchat He is on a mission to reach 1 million followers this year. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 04:55 – What is building in public? 07:35 – Is it scary? 10:33 – How Ish's career progressed 13:55 – What are your thoughts while building in public? 18:00 – The TLDR on Ish's book 22:10 – The book writing process 26:29 – Where does crypto come in? 30:20 – How Ish and Jesse met 34:25 – Jesse gets into Cryptoon Goonz by working in public 37:22 – How does the average person or business get started? 45:55 – Primobots and its journey 57:11 – Ish's future plans 58:20 – Closing thoughts

Is the next Disney an NFT project?!? Austin (MacNCheeasy) and Jesse break down one the ins and outs of one of the biggest NFT Projects in the world - The Doodles. What makes Doodles so special? Why are their NFTs worth over 50,000 each? How did they start? What are Space Doodles??!?! Why this non dilutive NFT style may be the future?? Jesse and Austin break down the details of this BLUE CHIP NFT Project. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:09 – The Doodles high-level overview 04:04 – Who is the Doodles team? 07:53 – What about the artist? 09:55 – How do you make art cross-compatible? 11:28 – How did they build their community? 14:52 – What happened on mint day? 18:06 – What's the roadmap like? 21:30 – The activation at SXSW 22:55 – What is Space Doodles? 31:00 – How are they building their business? 32:50 – Where will Doodles be in 10 years? 37:45 – Closing thoughts

POAP Technology may revolutionize the ticket industry. POAP stands for Proof Of Attendance. So keep watching this episode and redeem your first POAP with details below...that is if you're watching this live. HOW TO REDEEM YOUR NEW NORMAL PODCAST POAP: Download the POAP App: https://poap.xyz/ Once downloaded: -Click Mint on the bottom right -Select "Secret word" -Put in this events secret word: incubator carrot And just like that you have the first Incubator POAP :) WARNING: THIS WILL BE AVAILABLE FOR LESS THAN 24 HOURS. So don't wait :) NEW EPISODES EVERY TUESDAY. Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:45 – What is a POAP? 04:25 – Why are they interesting? 08:00 – How do you get one? 09:00 – How are they validated? 15:40 – Can you set up your own POAP? 19:40 – What about POAPs for digital events? 22:42 – Which POAPs does Jesse have? 25:02 – Is there a secondary market for POAPS? 25:55 – The future for POAPs 31:15 – Closing thoughts

In this weeks New Normal Jesse and Austin talk about what went down in the crypto and NFT space at SXSW 2022. Find out why Austin is so bullish on IRL NFT events going forward. Oh and Austin got rug pulled by shawarma. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:45 – The Doodles event 09:40 – What were the IRL conversations like? 14:35 – The Goonz activation 19:15 – The Goonz event as an attendee 22:00 – What was the rest of the week like? 27:35 – Fun facts from the IRL hangs 29:55 – Shawarma rug pull 33:13 – Closing thoughts

Yuga Labs officially has acquired the IP of the CryptoPunks and Meebits. This means that the two biggest NFT Projects are "combining". What does that even mean in Web 3?? How can you acquire NFT projects?! Is this good for the NFT space? Well....you're about to find out :) MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy)

As a follow up to last weeks video, Miles and The Incubator crew break down crypto taxes. This week they dive into the taxes of running crypto businesses and the different tax implications that DAOs have. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. 20% DISCOUNT FOR COIN LEDGER: https://cryptotrader.tax/?fpr=the-incubator62 Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Our Guest: @MilesBrooksTax ( https://twitter.com/MilesBrooksTax ) Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:50 – DAOs and taxes 09:20 – A workaround: Unincorporated Nonprofit Associations 15:23 – With an NFT project, who pays tax on minting gains? 18:09 - Could DAOs own parts of a company? 19:45 – What about non-crypto businesses with interact with crypto? 28:30 – Business who just hold crypto on their balance sheet 31:23 – Companies who pay employees in crypto 35:00 – What is Miles most interested in? 42:00 – Closing thoughts

This week Austin and Jesse talk Crypto Taxes with Crypto Tax Expert Miles Brooks from CryptoTrader .Tax who is going to full you a full review! Miles is going to give us everything you need to know about crypto taxes so you can file your taxes with peace of mind. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. 20% DISCOUNT FOR COIN LEDGER: https://cryptotrader.tax/?fpr=the-incubator62 Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Our Guest: @MilesBrooksTax ( https://twitter.com/MilesBrooksTax ) Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:30 - A little about Miles Brooks 05:25 – What's it like dealing with big clients? 07:45 – How does the IRS view crypto assets? 10:42 – NFTs: what are the tax implications? 18:00 – What happens when you burn an NFT to receive another? 20:48 – What about rug pulls? 33:38 – When a rug pull becomes a gift 36:03 – How do staking benefits get taxed? 48:25 – How wrap conversions work 54:36 – How far back can the IRS go? 57:13 – Closing thoughts

NFTs are praised for giving people ownership. But do you really own your NFT? Jesse and Austin breakdown NFT ownership and the different type of ownership NFT holders may have. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:49 – What does IP mean? 09:00 – How does protecting IP work with cryptos and NFTs? 11:17 – Most restrictive: no commercial rights 16:24 – Why Cryptopunks doesn't share rights 18:48 – Commercial rights up to $100k 22:20 – How does this get enforced? 24:30 – Full commercial rights 35:13 – Creative commons 36:47 – When do these decisions need to be made? 38:44 – What type of projects need to be worried about IP rights? 41:20 – What method will be popular going forward? 45:50 – Closing thoughts

In this weeks New Normal, Jesse and Austin discuss crypto highlighting the Super Bowl commercials and what the attention says about where we are at with crypto adoption. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:02 – Jesse's futures Ram's bet 05:03 – LeBron's Crypto.com ad 08:53 – Larry David's FTX commercial 14:23 – The Coinbase Ad 19:32 – Why are QR codes a good crypto entry? 23:47 – The Bud Light Ad 29:35 – Why is this such a big win for crypto? 34:35 – Odell Beckham Jr. honors Web3 36:46 – Closing thoughts

Why did SHAQ ape into Creature World??! In this iteration of "Minted and In Love", Austin (MacNCheeasy) and Jesse break down one of the most unique NFT projects, Creature World. Jesse is a Creature World maxi, and if you're wondering why...listen to this weeks episode! NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:10 – Why is Jesse a Creature World enthusiast? 05:15 – About the artist, Danny Cole 08:00 – How did the project start? 14:01 – How did Creature World execute the game? 19:04 – What was it like post-mint? 22:25 – What are the Creature World experiences? 27:50 – The most recent journeys 30:19 – What are the lessons learned? 33:10 – NFTs as art instead of cash grabs 34:47 – Closing thoughts

In this episode, Austin (MacNCheeasy) and Jesse explain how businesses can implement NFTs to make their businesses more efficient and therefore, more profitable. There are several applications that NFTs can improve in businesses, Jesse breaks them all down for us which may give some insight on where to invest at. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:25 – a TL;DR on NFTs 04:30 – Why are businesses interested in using NFTs? 10:30 – How does this work for an e-commerce business? 12:25 – What about ownership rights? 15:00 – How can a business capitalize on ownership rights? 16:10 – What are the benefits of using an NFT in branding? 17:54 – How are Twitter and Instagram integrating NFTs? 21:27 – Customizing content with NFTs 25:35 – What are the use cases for music artists? 27:48 – How can an NFT help streamline an existing business? 30:41 – NFTs as ticket access 37:00 – What about NFTs and restaurants? 40:30 – How do you get started from the tech side? 41:58 – Closing thoughts

Ethereum gas fees may be the difference between Ethereum becoming a Trillion dollar asset and losing to a competitor. Understanding the details behind this can prepare YOU to make sound crypto decisions. What a gas fee is, how to pay as little gas as possible, gas wars, and more. This guide will give those that don't fully grasp how to best handle gas fees a clearer understanding. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join our FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:45 – What is Ethereum and what are smart contracts? 06:32 – Why do we need gas? 10:00 – Why does the amount of gas matter? 14:45 – Why do the fees vary? 16:35 – What is a GWEI? 20:36 – How is the fee determined? 25:15 – Why is ETH so much more expensive than other networks? 31:08 – How will ETH lower its fees? 37:20 – When will we see ETH 2.0 and will it fix everything? 43:50 – Closing thoughts

To celebrate the 30th episode of The New Normal, Austin and Jesse are hosting a Q&A to answer all The Incubator community's questions! MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join The FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:15 – When did we go all-in on crypto? 07:50 – Do we have any traditional investments? 10:05 – What is the best crypto to invest in today? 12:15 – Which has better gains for the everyday person, crypto or NFTs? 15:40 – With unlimited ETH, what NFT would you buy? 19:17 – Open the Goonz gear or keep it sealed? 19:50 – Why don't you talk more about alt coins? 22:20 – What are some weak points in the space? 25:10 – What are the similarities between co-ops and DAOs? 25:58 – What would you do with 1,000 ETH? 32:17 – Any activities outside of crypto? 34:34 – How can you make yourself more valuable to crypto communities? 39:19 – Why the pink beanie? 43:00 – Where have you enjoyed traveling? 48:40 – #WENDAO 50:26 – Closing thoughts

MacNCheeasy and Jesse walkthrough the steps to build a crypto community in Web 3.0. This guide will give those looking to build a community around an NFT or business in crypto the advice they need to be successful. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join The FREE Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:20 – What is community? 05:20 – How do you start a community? 07:50 – What started the Cryptoon Goonz community? 10:30 – How do you position a community for success? 22:00 – How do you keep a community secure? 28:50 – Best practices for the onboarding process 32:20 – Rewarding the most active members 33:57 – How can you tell if an NFT will be big from Discord? 41:10 – Closing thoughts

This week Austin and Jesse give a 2021 Crypto Year in Review of all that happened in crypto in 2021. From the rise of DeFi, NFTs, layer 2s, DAO's and much much more, Austin and Jesse cover it all. They also go into how much crypto impacted their lives and the creation of The Incubator community. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join The Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:35 - How 2021 started 06:55 - Top Shot kicks off NFTs 10:20 – Tesla buys Bitcoin 14:10 - The birth of BAYC 20:05 - The spring dump 22:40 - The Incubator hatches 26:20 - Hot JPEG Summer 30:15 - China bans BTC mining 33:55 – Mainstream awareness begins 37:20 - Jesse's time to shine: the Cryptoon Goonz 41:35 - Our best mints in 2021 44:30 - The best bets for 2022 49:40 – Closing thoughts

One of the least understood parts of crypto is the ethereum naming service or ENS. What exactly is an ENS? MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join The Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 03:15 – What is ENS? 07:05 - What can ENS do for you? 10:45 – What are the components of ENS? 17:50 – Who has an ENS? 19:40 – How do I get an ENS? 22:20 – The ENS token airdrop 27:20 – Why didn't OpenSea do the same thing? 31:10 – Closing thoughts

This week Austin and Jesse go over the question, What is Web 3? There are DAO's, NFT's, altcoins, layer 1's, layer 2's, DEXes, Defi, metaverses, etc. Jesse and Austin will cover how all these topics come together in what Web 3 actually is in a thorough explanation. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. SUBSCRIBE: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg IF YOU'D RATHER LISTEN CHECK OUR PODCAST HERE: https://linktr.ee/thenewnormalpod Join The Incubator Discord Here ⬇️ https://discord.gg/fvMHvZ46bE Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 04:10 – An overview of Web1 08:50 – An overview of Web2 18:15 – WTF is Web3? 20:30 – How does Web3 ownership work? 30:18 – Web3 products to keep an eye on 34:40 – Closing thoughts

This week Austin and Jesse prepare you for the crypto market in 2022 with their predictions and analysis. They cover 2022 NFTs, altcoins, defi, and the expanding everyday use of various crypto applications. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:10 – Bullish or bearish? 08:16 – What's to come with regulations? 11:05 – Could USD stable coins lead the future? 14:46 – Will the US ever lighten up? 17:37 – Is the flippening coming? 21:10 – Will gas fees ever come down? 24:22 - Metaverse, NFTs, and Web3 32:53 – Jesse's juicy takes 39:05 - Place your bet: NFTs, Web3, DeFi, or layer 1s? 41:30 - Closing thoughts

Interested what one of these NFT or crypto events are like? Last week Jesse attended Miami Art Basel, a yearly art festival in Miami, which this year hosted a ton of NFT enthusiasts, events, art, projects, and teams. NFT events are one of the greatest perks that have exploded with the adoption of NFT's this year. MacNCheeasy and Jesse Friedland are here to give you a recap of it all in THIS WEEKS episode of The New Normal. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:30 – What is Art Basel? 05:00 – What is the vibe like at Art Basel? 08:25 – Were NFTs shown in traditional art galleries? 09:45 – Meeting Gary Vee IRL 13:55 – How was the Cryptoon Goonz meetup? 17:10 – How important are IRL meetups? 21:25 – What did you learn from being there? 24:28 – Time to activate! 26:25 – How can NFTs influence IRL activations? 27:45 – Closing thoughts

There have been several different DAO's that have been the topic of conversation on the news recently but what really is the difference in all these DAO's and what are they capable of achieving? This week we take a look at the different types of DAO's, DAO structures, voting, and ownership. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) @MacNCheeasy (https://twitter.com/MacNCheeasy) Timestamps: 00:00 – Intro 02:45 – What is a DAO and how does it work? 07:15 – Type #1: DeFi/Protocol DAOs 15:00 – Type #2: Social DAOs 20:58 – Type #3: Media DAOs 24:05 – Type #4: Collector DAOs 30:00 – Type #5: Brand/IP DAOs 33:40 – Type #6: Service DAOs 37:48 – What type will The Incubator Dao be? 39:45 – Closing thoughts

Ever wonder what goes on behind the scenes of an NFT launch? This week the lead engineer for Cryptoon Goonz, who also happens to be our very own Jesse Friedland, gives us a behind the scenes look of the Cryptoon Goonz NFT launch and what a team experiences to launch a successful NFT project. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 – Intro 03:15 - How does building a team in the NFT space work? 06:45 – Outside of the core team, who helps? 08:20 – What comes first: art or community? 10:00 – What goes into making NFT art? 15:00 – What is the technology behind NFTs? 18:50 – After the art is generated, what next? 21:25 – Where does the artwork get stored? 23:30 – What gets stored on chain? 24:55 – What makes for a successful launch? 29:55 – Were there any problems with the launch? 32:55 – Why didn't CryptoonGoonz reveal like normal? 36:05 – CryptoonGoonz sells out! 40:40 – How do you keep the community engaged long term? 44:50 – Other tips to keep in mind 49:00 – Closing thoughts

Crypto Investors can't stop talking about Metaverse Crypto Projects. Sandbox ($SAND), Decentraland ($MANA) and META are all some of the competitors that are fighting for this space. What is the Metaverse? Is the Metaverse a crypto fad or is this the next big thing? How will our lives be affected by the Metaverse? MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 – Intro 01:40 – What is the Metaverse? 06:45 – How did the Metaverse start? 11:05 – What is the impact of Facebook changing its name to Meta? 13:50 – Should we be scared or excited? 16:33 – How does the Metaverse improve life? 18:55 - What are some of the current worlds? 19:30 - Playing in the Sandbox 22:47 – What about Decentraland? 26:55 - What's the timeline on all this? 30:40 – Ways to invest in the space 34:40 - Jesse's hot takes 40:30 – Closing thoughts

Crypto investors in City DAO have become the first official DAO to own land. CityDAO is creating a blockchain city in Wyoming which legally recognizes Decentralized Autonomous Organizations (DAOs). There are other CityCoins that are powered by Stacks, a blockchain that enables smart contracts on the Bitcoin Network. Jesse and Austin discuss these different projects including Miami Coin and NYC Coin. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 – Intro 02:55 – The basics of a DAO 05:20 – What is City DAO? 08:40 – Who is Scott Fitsimones? 12:35 – City DAO starts minting NFTs 14:10 – How does this work with real estate? 16:25 – What is the DAO's plan for the land? 19:05 – Start, then learn. 19:40 – Similar projects that connect cities to blockchain 20:50 – CityCoin: the future of city funding? 22:50 – NYCCoin starts selling on 11/10 25:40 – Where does the money from CityCoins go? 28:25 – Similar projects in the space 29:50 – Where can we see this going in the future? 34:50 – Closing thoughts

Decentralized Finance or DeFi is the future of finance. NFTs are the future of identifying ownership and collectables. Both trends are steaming hot these days. Now what if you combine the two. Too good to be true or will this be the get rich quick scheme everyone is looking for. Well...you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 02:55 - DeFi NFTs: a high-level overview 05:40 - How do DeFi and NFTs combine? 07:55 - Looking at the examples: CyberKongz 11:05 - What are Banana tokens worth and what can you do with them? 13:00 - Breeding NFTs 18:00 - Why is profiting off of DeFi NFTs challenging? 23:17 - But...is all this legal? 27:17 - Why is this worthwhile? 30:15 - Does someone ultimately get left holding the bag? 32:15 - How to NOT get left holding the bag? 35:38 - Closing thoughts

The NFT world changes every day. What this means is that their are new trends popping up left and right. And when a new trend WORKS, you can guarantee that other people will hop on that bandwagon. Now what are some of the NFT trends we're seeing today and how can you capitalize? Well...you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 01:55 - What's going on with NFTs? 03:30 - The five main trends we've seen so far 04:40 - CryptoPunks and the PFP trend 05:20 - Bored Apes as the OG 'copycat' 08:35 - The on-chain trend and its origins: Loot 13:50 - Onchain monkeys aka Austin's grandkid's college fund 19:12 - DeFi NFTs - CyberKongz 24:10 - DeFi copycats like Anonymice and EtherOrcs 26:00 - Public domain NFTs like Cryptoadz (it's a vibe) 30:00 - Wen DAO? DAO NFTs 35:45 - The five trends TLDR 36:25 - Closing thoughts

The key to financial freedom is cash flow. If you HAVE a ton of assets but no money to pay your bills, than you're going to be in trouble. Now what if I told you there was a way to generate cashflow by just owning Crypto. How can this be done? You're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Discord: https://discord.gg/esTPa2aa65 Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 – Intro 01:05 – Generating income with assets 02:19 – What is leveraging? 06:09 – How do you leverage with crypto? 08:00 – What is the magic of compounding? 10:05 – Where to find places to leverage your crypto 12:28 – Playing the game of yield farming 14:00 – Decentralized yield farming options 19:20 – Utilize incentive programs that pay you to borrow 22:07 – What are the risks associated with leveraging? 23:53 – Impermanent loss 30:25 – Staking: the less risky option 33:05 – What tools can you use to track your yields? 35:35 – Where do we personally farm? 37:20 – Leveraging assets means financial freedom 38:14 – Closing thoughts

All around Crypto, you will often hear people say “We're in a bull cycle” or “We're in a bear cycle”. Well what are these crypto cycles and is there truth to it? Well...you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg

Crypto is a rapidly growing industry that millions of people are getting into. One question that should always be asked is, where should I store my coins? Well…..you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 02:21 - Remind me, what is a crypto currency? 08:50 - Storing your coins: A Centralized Exchange 13:34 - Storing your coins: Hot / Software Wallet 19:36 - What are the risks associated with a Hot Wallet? 21:54 - Storing your coins: Cold / Hardware Wallet 29:00 - What way of storing my coins is best for me? 31:54 - Lightning Round 33:44 - Closing thoughts

Across the Crypto Space, DAOs are popping up left and right. Not only that, on July 1st, 2021, in the United States, The State of Wyoming made it legal to create a DAO. So What are DAOs and why is this the future of business? Well you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 01:55 - What does the term DAO mean? 03:00 - How did businesses previously operate? 06:44 - What makes a DAO more capable for running a business online? 08:20 - What stops someone from imploding the DAO? 11:30 - How do DAOs coordinate decision making? 15:46 - Decisions are no longer behind closed doors 17:15 - What are some of the benefits of being in a DAO? 20:57 - What are the limitations of how far DAOs can stretch? 25:05 - What are some of the steps to form a DAO? 28:25 - What are some other DAOs out there? 31:57 - Closing thoughts

The traditional financial system was revolutionized by the arrival of credit cards and online payment services like venmo. Now a similar revolution is going on in crypto today. These are what we call layer 2's. So what the hell are layer 2's? Well...you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 01:20 - What is a layer 1? 03:00 - What problem is layer 2 trying to solve? 05:22 - Why can't we just speed things up? 10:44 - How does layer 2 solve the speed issues? 12:52 - What benefit do users get from using layer 2? 16:28 - Which layer 2 should i use? 26:00 - Arbitrum Autumn is here 30:10 - How will layer 2s affect users in 5 to 10 years? 32:11 - If layer 1 can lower fees, do we still need layer 2s? 33:33 - Closing thoughts

Financial services have helped people get rich for centuries. Traditionally, these services are reserved for the financial elite. This is all about to change with the creation of Decentralized Finance. Now what exactly is this? Well…you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 01:33 - Congrats to Austin 03:12 - What is DeFi? 07:15 - DeFi vs Centralized Finance 12:48 - Lending & Borrowing 19:31 - Decentralized Exchanges 27:07 - Risks and Upsides of DeFi's innovative tech 32:14 - Will DeFi replace the banking system? 37:04 - Closing thoughts

Anybody in the world can mint an NFT. Because of this, there is the potential for any project to be a complete scam. SO how do you identify which projects are legit and which projects are not. Well...you're about to find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg

Most Digital Art and NFTs are traded on a network called Ethereum. This has its drawbacks that might be solved on a competitor called Solana. So what is Solana and is this platform a new frontier for NFTs? Well you're about to Find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in this weeks episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 01:39 - What excites you about solana? 06:00 - How does Solana affect the NFT market? 09:00 - Solana vs Ethereum 18:26 - How do you get setup on Solana? 22:30 - What are some recent Solana NFTs? 28:45 - Closing thoughts

Billions of Dollars are being exchanged on Secondary NFT Markets. Fortunes are being made each day by people playing this game. So how can YOU make a fortune buying and selling NFTs on the secondary market?? Well you're about to Find out. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in this weeks episode of The New Normal. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps 00:00 - Intro 2:38 - When should you sell on the secondary market? 10:54 - Have a plan for approaching your sells 14:18 - How do you find something to buy on the secondary market? 20:28 - Buying because you got some alpha 27:20 - Closing thoughts

NFTs projects pop up left and right. Some are scams that will leave you holding a bag. And others could make you more money than you could imagine. Now how can you research these projects so your on the right side of history? Well you're about to find out. This episode explains how to research an NFT project and the specific things that you should look for. Jesse has invested in some of the biggest NFT projects ever created and he has also invested in flops. This perspective allows for invaluable insight. Enjoy. P.S. This is not financial advice :). NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 2:30 - How do i find out about new projects? 05:15 - Where do I start my research? #1 - Gauge interest 08:26 - #2 - Judge the art quality 14:10 - #3 - Who is the team? 19:08 - #4 - The Roadmap / Vision 25:21 - Should I buy in? 28:37 - How do I buy? 34:40 - If I missed the drop, how do I buy one? 38:38 - Should I flip or hold? 41:19 - Closing thoughts

Whenever people try and get into crypto they're slapped in the face with terms they've never heard before. HODL, Diamond Hands, APEING In, the list goes on and on. What the hell do all of these terms mean? Well your about to find out. This episode explains the different crypto terminology. This episode is for anyone and everyone whose trying to learn about some of the most frequently used terms in the crypto world. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 02:01 - Normies 02:38 - No Coiner 04:02 - Ape in 04:57 - Degen 05:46 - Alpha 07:05 - NGMI & WAGMI 10:12 - GM & GN 10:51 - Diamond & Paper Hands 12:05 - HODL 14:22 - Shill 15:32 - Pamp my bags 16:10 - Rugged 17:29 - Holding the bag 18:48 - Pump and Dumps by Whales 20:37 - FUD 22:58 - Fomo 24:32 - Maxi 26:27 - Closing thoughts

People always say, “I have no idea where to buy crypto”. Then when you try and ask somebody, you can get 5 different answers. So Where the hell should you buy crypto? Well….you're about to find out. This episode explains the different places you can buy cryptocurrencies, where you should and shouldn't buy crypto and our own personal recommendation. This is not financial advice :). NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 02:06 - Where can I buy crypto? 08:18 - How do you fund buying some crypto? 12:38 - How do we pick where to buy? 18:38 - What is the Incubator's recommendation? 21:38 - What are places you should NEVER buy crypto? 23:30 - Setting up your security for an exchange 26:05 - Closing thoughts

Thousands of people across the globe will retire early by buying and selling NFTs. Now the question is how do you find the right NFT to buy? Well you're about to find out. This episode explains the different types of NFTs that are available to buy, what makes them valuable and how to actually buy them. NEW EPISODES EVERY TUESDAY. Want more Crypto Content? Join The Incubator Discord: https://discord.gg/esTPa2aa65 Subscribe to The Incubator Youtube: https://www.youtube.com/channel/UCFeFVytEkT8kaqPCJZGFswg Timestamps: 00:00 - Intro 02:04 - What is an NFT recap 04:16 - What types of NFTs can I buy? 14:40 - Where can you buy NFTs? 20:09 - NFT secondary market 21:14 - How do you buy an NFT? 22:08 - How do you evaluate an NFT project / artist? 29:42 - Closing thoughts