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As a brewery owner or manager, your taproom is your greatest opportunity to drive profits and build relationships. This leadership-focused session will provide you with the financial insights, actionable strategies, and data-driven tactics you need to turn your taproom into a thriving profit center. Learn how to maximize sales, manage your finances effectively, and enhance the guest experience while empowering your team to deliver results. Walk away with the tools to guide your taproom toward increased profits and keep things thriving in a constantly changing industry.Andrew Coplon is the Founder of Secret Hopper and Craft Beer Professionals. Andrew helps breweries nationwide create more memorable and profitable taproom experiences using data-based insights gathered from thousands of visits. He has successfully built a community of 17,000 Craft Beer Professionals dedicated to the growth and betterment of our industry across the United States. When he isn't building relationships on Zoom or meeting you for a pint, he enjoys climbing jungle gyms with his son, Max, or planning the next adventure with his wife, Stacie.Kary Shumway is the founder of Craft Brewery Financial Training.com which offers online resources for beer industry professionals. He has worked in the beer industry for more than 20 years as a certified public accountant and a chief financial officer for a beer distributor and a brewery.Join Taproom Success and Gain Access to Additional Resources to Create Profitable Taprooms: https://www.taproomsuccess.com/Join us in-person for CBP ConnectsHalf workshop, half networkingCharlotte, NC | June 9-11, 2025Register now: https://cbpconnects.com/
Today on the podcast you'll hear the audio version of our brewery financial round table meeting. Our financial round table is a place to ask questions, get answers, share ideas and best practices.In this episode, we explore tactics, tips and strategies to increase customer traffic, grow average check size, and encourage repeat visitors.Key Points5 specific action steps taproom staff can take to increase profits (with special Guest Star Andrew Coplon from Secret Hopper)5 things you could be doing to grow the bottom line (but probably aren't)Taproom key metrics scorecards and best practices to transform financial resultsResourcesJoin the network of brewery owners and managers focused on improving financial resultsGet the FREE brewery financial training newsletter
Are digital menus good or bad for taproom business? How do they compare in performance to paper menus or wallboards? What should you take into consideration for the visual design of a tap list? Join Adrian Pawliszko (Kegshoe Inc.) and Andrew Coplon (Craft Beer Professionals/Secret Hopper) as they discuss the latest insights from the world of taproom menus. From recent research conducted by Secret Hopper, to menu design tips and tricks from Sippo, this talk is perfect for any taproom owner or manager. Adrian Pawliszko is the cofounder of Kegshoe, a keg tracking and CRM software company based in Canada. Adrian has worked at the intersection of beer, design, and technology for over a decade. Learn more about Sippo: https://sippo.io The impact of menu types on taproom spending: https://www.secrethopper.com/secret-blogger/menu-types Join us in-person for CBP Connects | Half workshop, half networking Portland, ME | June 10-12, 2024 Register now: cbpconnects-portland.eventbrite.com
Today we hear from Andrew Coplon, founder of Secret Hopper, a mystery shopping service for taprooms and brewpubs.Andrew has tons of data to share from over 6,000 unique taproom visits. Examples include adding paper menus to increase guest spending by 25% and increasing to-go beer sales by 5x with one simple question. Key TakeawaysThe most important taproom data points to measure and manage Tactics to train and motivate your staff How Secret Hopper provides feedback and data on the customer experience ResourcesLearn how Secret Hopper can transform your taproom businessData points: The impact of menu types on taproom spending
In this episode you'll learn how coaching in a professional context differs from mentoring and how it can become a powerful to tool to make you a better, happier and more productive worker or manager, no matter what stage your career is at. We are joined by not one, but two qualified Executive Coaches to better understand how coaching can play a role in everybody's career. Formerly of Carlsberg, Daniel Savill, of Savill Transformations, is a professional Executive Coach in addition to his very senior position in a M&A consultancy. Daniel works one on one with clients who have specifically sought external help to navigate their way to, or through, a particular point in their career. Graham Villiers-Tuthill is the Marketing & Innovation for Director Greater China @ Diageo and has personally seen the benefits of Executive Coaching, before deciding to qualify as a coach himself. His coaching is done in an internal context but has helped him navigate the cultural and corporate challenges of managing teams through transformation in places as diverse as Western Europe, East Africa and Asia.On our Desert Island we welcome Andrew Coplon from Secret Hopper, a mystery shopping service for craft beer taprooms in the USA. Andrew shares his views on what makes a great taproom experience and what brewers can do to help train and retain staff to provide brilliant experiences for customers.Support the showFor more high-lights and low-downs follow @BizBevPod on Twitter or LinkedInBusiness of Beverages is self-funded and hosted/ edited/produced by Will Keating.Pádraig Fox co-hosts in a strictly personal capacity.All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show.
This country has gone crazy about breweries, and a strong beer program is highly profitable for every restaurant! Whether you love and serve beer or not, it's important to put yourself in your guest's shoes to find out what they experience in your operation. We've all heard of secret shoppers who come in and evaluate a restaurant's ambiance, service and food and drink quality, but have you heard of “Secret Hopper”? In this week's episode of the Restaurant Rockstars Podcast, I'm speaking with Andrew Coplon, the founder of secret shopping for breweries. Secret Hopper hires beer crazy folks across the country to go into breweries and restaurants serving craft beer to help them optimize their operations, elevate guest service, and increase profits. Listen as Andrew shares: - His evolution from home brewer to hospitality founder - How to succeed even when you lack basic business skills and experience. - His passion for true hospitality - What makes for great guest service for restaurants and breweries - The importance of engagement and education for all customer facing industries - How “Secret Hopper” works and what “Hoppers” do for your business. And Andrew's best advice to beer lovers who have always wanted to start their own brewery! Listen to this episode and then ROCK Your Restaurant! The Restaurant Academy - Everything you and your FOH + BOH staff need to know to completely uplevel your entire organization. Tools to increase sales, maximize profits, rock your marketing and build new & repeat business! Super Affordable! Join Now - https://restaurantrockstars.com/joinacademy/ Thank you to our Sponsors:
This month on the Brews Less Traveled Beer Club Podcast, host Brian Hatheway and co-host MC Crook explore the craft beer scene of Fort Collins, Colorado. This month Brian is joined by returning co-host, MC Crook! Brian and MC enjoy two beers from Jessup Farm Barrel House—Transfer Day Hazy IPA and Serious Leisure IPA. Our guest for the evening is Andrew Coplon, the founder of Craft Beer Professionals. In this episode, Brian and MC share a bit about our featured brewery, Jessup Farm Barrel House. Andrew tells us about Secret Hopper, the idea which turned into a tool to help breweries improve through utilizing mystery shoppers, and how you can get involved. Andrew also shares how Craft Beer Professionals was built and what he wants to bring to the beer industry through this organization. You can drink along with us from the comfort of home! Join the Brews Less Traveled beer club, get delicious beers delivered monthly, then tune into our weekly interactive virtual beer tastings on Tuesday evenings. Visit https://brewvana.com/product/beer-of-the-month-club to join! Cheers! Subscribe to the most well-traveled beer podcast in the nation! Follow us as we travel the country finding America's BEST undiscovered craft beer! Instagram - https://www.instagram.com/brewvana Facebook - https://www.facebook.com/brewvana Jessup Farm Barrel House - https://www.jessupfarmbarrelhouse.com/ Secret Hopper - https://www.secrethopper.com/ Craft Beer Professionals - https://craftbeerprofessionals.org/
From making sure your guests are full and happy to comfortable and stylish, this episode covers the intersection of beer and food and finding options that might be right for your small brewery. It'll also discuss how merchandise and a well placed gift shop will help to encourage guests to lave with a shirt, glass or specialty item, something that is certainly good for the bottom line.Guests include: Seth Barrows of Farm Road Brewing in Burlington, Vermontand Andrew Coplon of Craft Beer Professionals and Secret Hopper. The BYO Nano Podcast Episode 35 is sponsored by:Blichmann Pro BrewingWith superior engineering and unrivaled service, Blichmann Pro Brewing equipment is designed from the ground up to generate a quick return on your investment by getting you up and running as efficiently as possible without sacrificing quality. These systems are versatile and flexible enough to give you room to grow with a modular design that can fit any space. Visit Blichmannpro.com to learn more about their one to ten barrel brewhouse systems and cellaring equipment.FermentisHey nanobrewers! Discover SafBrew™ BR-8 by Fermentis, the first dry Brett for secondary fermentation,This yeast strain is a reliable tool for attaining a slightly funky, specific phenolic character to your beers, and is available in 100g sachets, as well as the whole SafLager™ and SafAle™ yeasts range! Discover more about SafBrew™ BR-8 or other yeast strains on www.fermentis.com.Yakima Chief HopsYakima Chief Hops has the tools for your hop playbook, from classic favorites to the next exciting hop product out of the YCH R&D lab. Partnering with growers and brewers to create a robust hop supply chain from propagation to pint, YCH is the source for exciting experimental hop varieties including HBC 586, HBC 630 and HBC 638. Explore novel aroma profiles, discover new recipes and get creative with experimental hop varieties. Learn more at yakimachief.comBYO Nano+ MembershipGet access to hundreds of hours of on-demand videos covering small craft brewery strategies with BYO's new Nano+ Membership. Learn from craft beer experts watching replays of past NanoCon seminars plus a complete library of in-depth workshops. You'll also have full online access to all of BYO's digital content and an annual print magazine subscription. Check out byo.com/nanoplus for more details.BYO Nano Brew Podcast Episode 35Host: John HollGuests: Seth Barrows and Andrew CoplonContact: nano@byo.comMusic: Scott McCampbell
The craft beer industry is filled with great people, but none better than today's guest, Andrew Coplon from Secret Hopper. Secret Hopper is a mystery shopping company for taprooms. In today's podcast, Andrew explains how it works and why it's valuable for taproom managers and brewery owners.Key Points4 data points you need to know to grow taproom salesTips to grow taproom sales as we head into Fall and Winter How to create more memorable (and profitable) experiences in your taproomTop takeaways from the Craft Beer Professionals Connects live event ResourcesLearn more about Secret HopperLearn more about the Taproom Success Membership, a training resource for taproom managers and staffSign up for the brewery financial newsletter
What are the best ways to create value with your taproom guests? How do you communicate that value effectively? Answering those questions will help you improve marketing, increase sales, and grow your brewery. That's why we had Andrew on the show. He has a ton of experience helping breweries uncover that value through his work with Secret Hopper. Andrew and his team have interviewed hundreds of taproom guests and compiled mountains of data centered around creating more value. We discuss loyalty programs, memberships, board games, and more. It's an enlightening conversation that you can't miss! If you'd like to learn more about Andrew or Secret Hopper, head to secrethopper.com@gethoptimizedwww.gethoptimized.com
I catch up with Andrew Coplon of Craft Beer Professionals and Secret Hopper to discuss hosting niche events, including Serial Killer Trivia and positioning your merch to sell. #beermightythings
In episode 92 of The PorchCast, we welcomed Andrew Coplon, founder of Secret Hopper and Craft Beer Professionals to talk about his rise in craft beer and all of the incredible industry resources he’s created through both of his endeavors. ... Read More The post The PorchCast Ep 92 | Andrew Coplon – Secret Hopper & Craft Beer Professionals appeared first on PorchDrinking.com.
It's a wrap! 2021 has come to an end and a wild ride it was. In this episode, I share with you the milestones achieved and recap the Top 10 Most-Listened-to Episodes. Thanks for being a listener! Top 10 - Most to Least: # 107 - On Making Change F'ing Happen! with Brienne Allan & Ash Eliot # 78 - On SELL. MORE. BEER. with Taphandles LLC # 87 - On Bringing Your Draft System out of Hibernation with Micro Matic # 93 - On Boosting Taproom Sales with Secret Hopper # 106 - On Strong Foundations & Integrity with Wild Goose Filling # 75 - On Hop Contracts with Yakima Chief Hops (YCH) # 110 - On Yeast Care & QC Practices with Imperial Yeast & BruSciences # 74 - On 0.0% Alcohol with Hairless Dog Brewing # 92 - On Coloring Outside the Lines with Naked Brewing Co # 79 - On Embracing Community with the Northeast Grainshed Alliance Cheers! and #beermightythings
In this edition of Friends of SBS, we're talking with a true community leader for all professionals in the craft beer industry.Today's guest is Andrew Coplon from Secret Hopper and Craft Beer Professionals.We talk about Andrew's journey to where he is now, what it's like working with Secret Hopper, and all the great things happening with the Craft Beer Professionals group.Enjoy!Links:SecretHopper.comCraftBeerProfessionals.orgCraft Beer Professionals Facebook Group
This TIMELY episode features founder of the Craft Beer Professionals facebook group and Secret Hopper - Andrew Coplon. We discuss ways to increase taproom and to-go sales just by asking a few simple questions, motivating your beertenders, P.A.C.T, their online Conferences and plenty more pertinent stats. Don't miss this one! Ask me how to get a FREE Secret Hopper visit to your taproom! Secrethopper.com / craftbeerprofessionals.org / FACEBOOK GROUP #beermightythings
Today we learn about taproom sales growth tactics with Andrew Coplon from Secret Hopper. Secret Hopper is a mystery shopping service for craft breweries that is helping breweries increase their revenues, create more repeat customers, and fine tune their tasting rooms.Key takeaways:Average taproom tabs have been higher during the pandemic (Andrew shares the data and how you can use this information to increase your taproom sales)Incentives and leader boards are great tools to motivate taproom staff to sell more beer (Andrew shares examples and ideas that you can implement)Quick sales growth tips:Single use paper menus (data shows a 35% lift in sales when you use them)Ask customers if they want to go beer - the Upsell (data shows 49% buy when you ask, but only 9% buy when you don't) Resources:Ten Strategies to maximize your customers' experience and revenue in the new normal5 Tips to create a better merchandise displaySign Up for the Free and World Famous Craft Brewery Financial Training Newsletter!
We are live Fridays at 7pm EST on Facebook at https://www.facebook.com/betterondraft. You can also download the Hot Mic app (Use code BOD, it is free) to watch us live if you do not have a Facebook!Still social distancing but it gives us a chance to bring Andrew in from Secret Hopper, a mystery shopper website that helps breweries better understand what they may be missing on the customer service and atmosphere side of things. We talk about the positives and negatives and bring up a topic of brew hopping while black. We talk about the hate culture in beer and the blog that Andrew wrote last month, and really dive into what we want to see when we get inside a brewery.Segment 2 we bring up the news and talk about busting up 'big beer', better ways to improve the 3-tier system for everyone (except maybe big beer) and talk about when festivals will probably get back to normalSegment 3 we brought back the game portion of Better on Draft playing a more card variation of Guesspionage. Test your knowledge and join usSupport MI Brewing - http://www.supportmibrewing.comGo Tip Em - http://gotipem.com/Subscribe to Better on Draft - https://plnk.to/BODSpotify - https://open.spotify.com/show/0rofqU5VHPmEjcGLwJbocmiTunes - https://podcasts.apple.com/us/podcast/better-on-draft-a-craft-beer-podcast/id1091124740Subscribe to The Brewz Brothaz -Spotify - https://open.spotify.com/show/31iofThmMV9vHblkod5qK5iTunes - https://podcasts.apple.com/us/podcast/the-brewz-brothaz-better-on-draft/id1443234432Subscribe to The Beer Tour GuySpotify - https://open.spotify.com/show/3enGxubfQFop2ppdQjuVNRiTunes - https://podcasts.apple.com/us/podcast/beer-tour-guy-podcast-better-on-draft/id1266857083https://www.twitter.com/betterondrafthttps://www.facebook.com/betterondrafthttps://www.untappd.com/bodpodcasthttps://www.youtube.com/c/betterondrafthttps://www.instagram.com/betterondraft
This sounds like an outrageous title for today's podcast: How to Increase To-Go Beer Sales 500% by Asking One Question. But Andrew Coplon from Secret Hopper has the answer. And the One Question.In the podcast Andrew also shares that taprooms who provide paper menus to customers get a 35% increase in sales. Paper menus can increase customer sales by 35%? Really?Really.In our discussion, Andrew provides even more tips on how to grow online sales during these days of curbside pickup. The guidance here is simple, powerful and profitable. Three of my favorite words.Check out the episode and increase your taproom sales today!Additional Resources:Ten Strategies to maximize your customers' experience and revenue in the new normal5 Tips to create a better merchandise displaySign up for the world-famous (and free!) Craft Brewery Finance Newsletter.
Hop Forward: Getting You Ahead in the Brewing and Beer Business
Imagine having a mystery shopper come into your brewery tap room or shop and assess how you and the team are doing from a customer experience perspective. Well, that's what Andrew Coplan who runs The Secret Hopper does for brewers across the United States of America. With over 8000 breweries now in operation - and that figure still steadily rising - it is no longer enough just to 'brew great beer', though that certainly is a key factor. The modern drinker now wants the experience to go with it. In this episode, Nick and Andrew discuss the merits of providing your customers with a great experience and how it can enhance your brewery, brand and business through adopting a few simple changes to how you operate. --- Follow us on social media @hopforwardbeers Subscribe to the podcast and leave us a review Visit hopforward.beer to find out how we can get you ahead in the brewing and beer business through our branding and marketing services.
Michael chats with Andrew Coplon, Co-Founder of Secret Hopper - a service that sends people into taprooms to rate their experience and provide valuable feedback to Breweries.Secret Hopper is an idea created out of the love of two things: beer and the experience of sharing it. With the current beer revolution taking place, thousands of breweries are attempting to differentiate themselves in the market. While most breweries are making delicious beer, the consumer experience begins even before the first sip. Secret Hopper is not here to critique beer. Secret Hopper is here to maximize the experience surrounding it.Secret Hopper recreates and chronicles the experience of first walking into a brewery. Secret Hopper is a mystery shopping service for craft breweries that is helping breweries increase their revenues, create more repeat customers, and fine tune their tasting rooms. We have a passion for creating world class customer experiences. Together the growing brewery and thirsty customer can unite to create the best possible craft beer experience.Check them out at https://www.secrethopper.com/Craft Beer Storm Website: www.craftbeerstorm.com** Check out Upcoming Craft Beer Weekends ** Hampton, NHThe Victoria Inn Bed & Breakfast and PavilionCraft Beer Weekend - Dates: October 25-27, 2019Friday - Food / Beer Pairing at Inn / Q&A Brewer's PanelSaturday - Beer Bus takes you to local Breweries/DinnerSunday - Kegs N Eggs and BeerMosasAvailability: Limited - Book NOW!http://www.thevictoriainn.com/6th-annual-craft-beer-storm-weekend-2019/If your Company, Hotel or Restaurant wants to book a CraftBeer Weekend or Craft Beer Evening for your guests or employees send an email to Michael@craftbeerstorm.com Subscribe to Craft Beer Storm Podcast iTunes: https://itunes.apple.com/us/podcast/craft-beer-storm/id1438117278?mt=2Support ACS In NYC Marathon“32K In 64 days” - I signed up for the NYC Marathon through the American Cancer Society and I am aiming to raise $32,000 ($3,200 Minimum X 10X) - please follow link below to donate what you can - $25, $50, $30K! - Onward... - Here is link –http://main.acsevents.org/site/TR?fr_id=94035&pg=personal&px=49477898&fbclid=IwAR2mBEvhF1wMA_BbHPhkavichNSFrE9Y9gi2RVZzfQ_4Da5Sht7gvH9rY_k*** A Top 20 Podcast in Food on iTunes ***Michael Potorti is the Host of Craft Beer Storm and Founder/Brewer at Beara Brewing Co. in Portsmouth, NH*** Interested in starting your own brewery? Our Portsmouth, NH TURNKEY facility is for sale! Follow link for more info:https://www.neren.com/Listing/2800-Lafayette-Rd-12A/5cdda2dabf34cb9150a7faebMichael PotortiFounder/BrewerHost of "Craft Beer Storm" Podcastmichael@craftbeerstorm.commichael@bearairishbrew.com*** Come visit our brewery for some delicious local craft brew! ***Beara Brewing Co.2800 Lafayette RoadPortsmouth, NH 03801Tel. (857) 342-3272 www.bearairishbrew.com Like us onInstagram: https://www.instagram.com/bearairishbrew/?hl=enFacebook: https://www.facebook.com/BearaIrishBrewingCo Twitter: https://twitter.com/BearaIrishBrew Linked In: https://www.linkedin.com/in/beara-brewing-co-30776075/**LISTEN to our Craft Beer Storm Podcast and share with a friend**Craft Beer Storm Podcast iTunes: https://podcasts.apple.com/us/podcast/craft-beer-storm/id1438117278Craft Beer Storm You Tube: https://www.youtube.com/channel/UCp3PVuCGmywNWlGFh0N0ukg?view_as=subscriberCraft Beer Storm Podcast Stitcher: https://www.stitcher.com/podcast/podcast-center-la-2/craft-beer-stormCraft Beer Storm Facebook: https://www.facebook.com/craftbeerstorm/Craft Beer Storm Instagram: https://www.instagram.com/michaelpotorti/
Get motivated as Carla Marie talks to people following their passion outside of their day job! This week she talks to Andrew, the founder of Secret Hopper! A company that helps breweries grow by sending "secret hoppers" into their businesses! Learn how Andrew created this business and how YOU can drink beer for free! secrethopper.com
SESSION SUMMARY: With new breweries opening seemingly every day, the number of destinations consumers have to choose from when looking to enjoy a high quality beer is abundant. Combine this with the number of other activities looking to capture entertainment dollars and you may find yourself looking for new ideas that will help you stand out and keep patrons flowing through your doors. One of the best ways to ensure you built loyalty in today's competitive, crowded marketplace is by delivering an experience that truly resonates with your guests. An experience that makes them feel welcome, makes them happy they decided to visit, makes them feel a 'WOW' factor that leads them to tell everyone they know about you, and ensures they'll be back to frequent your establishment again in the future. In today's session of the Breaking Brews Podcast, Jason Cercone is joined by Andrew Coplon, Co-Founder of Secret Hopper. Based in Virginia, Secret Hopper is a service created by Andrew and his wife that sends mystery shoppers into brewery taprooms to evaluate a thorough, diverse list of criteria. Their findings help brewery management and ownership evaluate their staff, pinpoint strengths and weaknesses, and discover areas where they can generate more revenue for their business. Throughout the show, you'll hear how Secret Hopper has helped breweries across the United States take positive strides towards cultivating a better customer experience. Data the secret hoppers collect can aid in developing and implementing new strategies for keeping customers, staff, management, and ownership happy. Win-win for all! This information is powerful for an established brewery looking to take their experience to new levels as well as for a brand new brewery who has yet to open their doors and wants to start off on the right foot. Loyalty is a different animal in today's business world. With options galore, consumers will naturally frequent all sorts of establishments in search of a memorable experience. Deliver that memorable experience and chances are excellent they'll be back in the future. But deliver a bad experience and the likelihood of these customers returning is extremely low. It's easy to write you off when there's another brewery just down the street ready to serve their needs. Andrew shares strategies he's helped his client base utilize, including the power of a server introducing themselves by name to their customers to how much additional revenue can be generated when a server asks their guests "Would you like to take a growler, 4-pack, or t-shirt home with you?" There are many ways to cultivate a tremendous customer experience. And today, we're going to begin exploring some of those directives on the Breaking Brews Podcast.If you are interested in learning more about Secret Hopper or joining forces with Andrew to build on the experiences unfolding in your taproom, here's where you can connect:Website | Facebook | Instagram | TwitterMUSIC CREDIT: All music in today's session of the Breaking Brews Podcast is courtesy of purple-planet.com
Secret Hopper reveals things customers notice about your craft brewery, Sierra Nevada makes its first brewery acquisition, Men with beer bellies attract more beautiful women and live longer, Drinking coffee and alcohol could actually help you live longer, Can beer help a mom breastfeed? Plus, what is replacing beer and wings on Super Bowl spreads? All this and more. Enjoy the show! Special Guest: Andrew Coplon.
In Episode 86 we bring our buddy Kris back to discuss our favorite lagers of 2017. This is the first of four segments we are doing to celebrate some great beers drank in 2017. We also talk about “whale” hunting and all the fun to be had while waiting in line. Kris also speaks of his experience being a Secret Hopper and learn how you can get paid to drink beer. So grab a beer and enjoy!We are proud to partner with HOPCLOTH apparel and invite you to visit their site at https://www.hopcloth.com to find great craft beer themed clothing that remind people “Craft beer is not alcoholism...it's a hobby!” And let them know we sent you by using the code “tapthecraft” at checkout to get free shipping!If you would like to contact the show you can reach the hosts through email at tapthecraft@gmail.com, or follow us on twitter @tapthecraft, interact with us on Facebook at facebook.com/tapthecraft or leave comments on the show post on tapthecraft.com. And we now have a voicemail number...you can call 208-536-3359 (208-53ODDLY) to leave feedback or questions and have your voice heard on the show.You can follow Denny on Twitter, Instagram and Untappd @lucescrew. You can follow John on Twitter @primebrewing and on Untappd @primeWA and you can follow Trek Brewing on Facebook, Twitter and Instagram @trekbrewing or visit the website trekbeer.com. You can follow Kris on Twitter @kris_mckenzie82 or Untappd at @mck1345 and on our Facebook page.BEERS MENTIONED ON THE SHOW:Epic Brewing Big Bad Baptist 2017Victory Black Forest Cake StoutSockeye Brewing Winterfest 2017The Answer Brewing Double Raspberry PopsicleAngry Chair Rum-Barrel aged AwakeningCigar City Double Barrel Marshal ZhukovGaragiste Meadery Reboog VitisOskar Blues Death By Coconut PorterEpic Brewing Son of a Baptist (Blue Copper) Coffee Imperial StoutPayette Brewing Sunday Mourning Coffee Imperial Oatmeal StoutPlatform Amarillo FogTroegs Hop KnifeAngry Chair Strawberry Short FistBig Dog Las Vegas Craft LagerZephyrhills Brewing Black Creek LagerSix Ten Brewing Tent BeerCigar City Zesty McZestfaceTroegs Bourbon Barrel Aged Troegenator (2017)Land Grant Skull SessionLaughing Dog Dogs of HellesCombustion Sideways GlanceSierra Nevada Oktoberfest - Brauhaus MittenbergerOccidental Brewing Lucubrator DoppelbockGrand Teton Brewing Double Vision Doppelbock 2016Bella Brewing Bob's LagerHeretic LagerBaerlic Brewing East Side Oatmeal PilsnerOccidental Pilsner
On tap this week: Fly out to GABF with Jim Koch, oldest known beer receipts, Andrew Coplon founder of Secret Hopper calls in, the beers that make burp the most, KPRC TV Weatherman Justin Stapleton stops by, KHOU Superhero Brandi Smith talks rebuilding Texas, plus beer drinkers DO care if a brewery is independent. Grab a beer and enjoy the show.
EPISODE 43: Andrew Coplon – Secret Hopper Mystery shopper business for Craft Breweries opened just 3 months ago. With over 5500 craft breweries across they United States they knew they had a niche. They want to use Secret Hopper to help breweries concentrate on the overall customer service experience. How does it work? Secret Hopper provides specialized feedback with a 25 point questionnaire that concentrates on atmosphere and customer service not just the beer. They send 4 secret undercover beer drinkers a month to the brewery and they have no idea when they will be coming. The brewery selects the exact type of customer they are looking for to do the mystery review. All the feedback and reviews are kept private unless they get permission to make public. However, Secret Hoppers want to share success stories! Brewery selects their target client Secret hoppers experience the beer/atmosphere at the brewery. They are instructed to order a flight of beer and a pint of beer Secret hoppers report back to them Feedback is given to the brewery Breweries can apply to have their place secret hopped. They currently have 22 clients across the United States since they opened a couple months ago. […] The post EPISODE 43: Do you want to be a Secret Hopper appeared first on Conversations With Creamer.