Podcasts about Hard seltzer

What is it like being in a game where you are losing 79-0, or it ends 100-12? What's it like being in the AF1, your floundering sponsorship from the Hulkster holding you hostage, forcing you to watch your team get obliterated by a QB who completes 10 passes, 7 for touchdowns, for a robust 110 yards? Do you look at everything that led you to this moment: the tears on the HS practice field, the brutal Summer training sessions in college, the letdowns on practice squads with the NFL, the XFL, the UFL? Now you're here on the field for the East Kansas Pork Butts and you're losing by 100 points. Where did it go wrong? You fell into that well that one time and hit your head and discovered a bunch of 70s porno mags. Maybe that was it? It was after you'd done really bad at figuring out the Untappd ratings for a bunch of grocery store beers or something? Maybe that was the moment. But now you're in the locker room of the Buttman Arena and no one is there to interview you after the game. A gen AI model  generates some quotes that you didn't say and slaps them into a shitty article by a fake man named Lyle Biscuit. This is America in 2025 - enjoy the Beer Engine Podcast. ★ Support this podcast ★

Yeast is arguably the most important ingredient in beer, and it's usually the least recognized, so we brought in the experts to chat about it. Richard and Nate, Co-Founders of Ontario's premier yeast establishment, Escarpment Labs, joined Cee and Nate to get hyper nerdy about yeast and what it exactly is, how yeast is created and how it interacts with the other ingredients in beer, how they came up with their Pink Boots yeast strain, how yeast helps retain haze, how they create a bank of yeast, how non-alcoholic yeast works, their merger with Le Labo in Quebec and the differentiation between the two companies, how they work with Lallemand yeast, why Canadian breweries should use Canadian yeast, how to make Vegemite with yeast, and why breweries should buy professional yeast for their beers. They got into some great beers using their products - Fairweather x BAOS Podcast Purish Kiwi Common,  Royal City x Escarpment Labs Luminance Double IPA, Royal City Mark It Zero Non-Alcoholic IPA, and Great Lakes Electric Spritz Hard Seltzer. This was fascinating - cheers! BAOS Podcast Subscribe to the podcast on YouTube | Website | Theme tune: Cee - BrewHeads

Points of discussion:1. 2025 Beer Branding Trends Review -Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

What if there were a super league for the NCAA Tournament? Like, they took 8 teams that were just too good for the real thing and faced them off against each other. That would rock, and we did that today on the Beer Engine Pod.Also, we took down the dead pope and absolutely did not make it political! I made a live bet on the Nuggets. And some of our favorites are now top 50 breweries due to attrition. Tony is stuck in the well all week?? What's he gonna do down there?!? ★ Support this podcast ★

It's so special having Rick Martinez on the show to talk about his very fun new book, Salsa Daddy. Rick is the author of the best-selling cookbook Mi Cocina: Recipes and Rapture from My Kitchen in Mexico, and Salsa Daddy is just as delicious. It's a salsa-first approach to cooking, with more than 70 salsa recipes that anchor 24 meals, from torta de Milanesa to pozole verde de pollo, and I can already tell it's going to change my cooking for the better. Also on the show, I chat with author Emma Christensen about the joy of brewing boozy drinks at home with help from her great new cookbook: Hard Seltzer, Iced Tea, Kombucha, and CiderDo you enjoy This Is TASTE? Drop us a review on Apple, or star us on Spotify. We'd love to hear from you. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Greetings fellow pizza eaters and beer drinkers. Ah, mine pizza needeth 10 more minutes! Shan't we enjoy a flagon of ale to cure our ails? Thine titular ethos are becoming quite the pedant in thine pantaloons! (Is that something?)This week - some basketball had to be recapped as some of the basketball teams of great engines of the Beer Episode past had to be covered. The Arena Football season trudges on with an all Kansas showdown.  Griff wins the pizza group by eating the world's thinnest “pie” and “za” and Tony goes full woke mode with prosciutto. Ultimately, they reach the final showdown and most important question the podcast has ever asked - which beer is better? Toohey's Extra Dry or Hahn Premium Special Dry Light??? We'll never know. ★ Support this podcast ★

Points of discussion:1. 2025 Beer Branding Trends Review -Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Well, I'll be! That is one extremely low rated beer by the Miller Brewing Company. Congrats! Today we talked about Tony's time at GABS, how to order food for takeout  for the future and Australian triple doublers. Griff is back on the pastry stouts and Michael's Pizza, it's like 2018 all over again on this show! Then there is this week's bracket, which features some of the saddest beers you can buy at the Dollar General.  ★ Support this podcast ★

Looks like the Beer Engine Pod wasn't the only ones out there doing a bracket. The fine City of Chicago and their elusive Mayor have selected their favorite pizza place and it is the Pizza Group's most beloved spot. You'll just have to listen to find out. Anyways we also had some beers this week, Griff went psycho mode on Beers of the Week and a fun region in the bracket game that will have you enjoying some precious memories. ★ Support this podcast ★

One of our favourite beer scenes on the planet is the glorious state of North Carolina, and this past winter, we were lucky enough to visit twice. On the way down to Florida, we swung by Raleigh, NC, and our first stop was Funguys Brewing, an innovation-driven spot that came highly recommended by friend of the show, Will Cleveland. Cee hung out with Nick and Carly to chat about the North Carolina scene, their homebrew beginnings in Pittsburgh, PA, their love for Mac Miller and their annual dedicated releases, their take on the longevity of different styles, their favourite hops, their fun approach to smoothies and seltzers, why their beers always have a story, and their upcoming seventh anniversary releases. They got into six impeccable Funguys beers - Von Brango Pilsner, Thumbs Up Hazy IPA (Mac Miller Dedication), Spring Cleaning West Coast IPA, Good News Double IPA (Mac Miller Dedication), Bussin' Cool-Ade Inspired Hard Seltzer, and It's On Like DK! Smoothsicle Smoothie Sour. This was a great conversation - cheers! BAOS Podcast Subscribe to the podcast on YouTube | Website | Theme tune: Cee - BrewHeads

Points of discussion:1. 2025 Beer Branding Trend Review-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Keywords: entrepreneurship, beverage industry, hard seltzer, tech background, gaming, marketing, creativity, business journey, TikTok cooking, product development, beverage industry, entrepreneurship, hard seltzer, product development, market research, sales strategy, small batch production, consumer packaged goods, founder-led sales, business challenges, market velocity, hard seltzer, alcohol laws, business growth, entrepreneurship Summary:  In this episode, Mitch Beinhaker interviews Dominic Minogue, the founder of Dirty Water Hard Seltzer. They discuss Dominic's diverse background in business, transitioning from fashion to tech, and his experiences in the gaming industry. The conversation delves into the entrepreneurial mindset, the realities of entrepreneurship, and the balance between creativity and structure. Dominic shares his journey into the beverage industry, highlighting his motivations for creating a healthier hard seltzer option and his innovative approach to marketing through TikTok cooking content. In this conversation, Dominic Minogue discusses his journey in launching a hard seltzer brand, detailing the challenges and learning experiences he faced in the beverage industry. He emphasizes the importance of thorough research, community support, and the nuances of founder-led sales. The conversation also touches on the economics of small batch production and the competitive landscape of New York City. In this conversation, Dominic Minogue discusses the intricacies of launching and running a hard seltzer brand, including market dynamics, production processes, regulatory challenges, and strategies for growth. He emphasizes the importance of understanding market velocity, navigating alcohol laws, and the significance of building a strong brand presence. Additionally, he shares valuable insights for aspiring entrepreneurs on how to test their business ideas and find conviction in their products. Takeaways Dominic has a diverse background, transitioning from fashion to tech. He found his passion in creating products that resonate with his personal tastes. The beverage industry offers opportunities for healthier alternatives. Dominic emphasizes the importance of testing and engagement in content creation. He believes in the necessity of accountability and guidance in entrepreneurship. The entrepreneurial journey is often more challenging than traditional employment. Creativity in business can be structured and procedural. Dominic's TikTok channel serves as a marketing tool for his beverage brand. He values the ability to pivot and adapt in business ventures. Understanding the market and consumer preferences is crucial for success. I always wanted to get back into physical goods. The hard sell to market is still growing. I waited a couple of years to pursue my idea. I did a lot of research because this was a brand new industry. The beverage industry people are very helpful and community-oriented. Founder-led sales is very underrated. I realized how hand holdy the business is. New York City is the most competitive market in the world. If you could make it in New York City, you could make it anywhere. My formulation is so simple, allowing me to hit economies of scale. Market velocity is crucial for small brands. Understanding the production process of hard seltzer is key. Alcohol laws vary significantly by state. Building a business requires careful planning and execution. Focus on market penetration and repeat customers. Navigating licensing and regulations is complex but necessary. Brand visibility is essential for growth. Sales strategies should include both bars and retail stores. Merchandising can help build brand recognition. Testing your product with real consumers is vital. Titles From Fashion to Beverage: Dominic's Entrepreneurial Journey The Accidental Entrepreneur: Dominic Minogue's Story Creating a Healthier Hard Seltzer: Dominic's Vision Navigating the Beverage Industry with Dominic Minogue The Intersection of Tech and Beverage Entrepreneurship Dominic Minogue: A Journey Through Business and Creativity Sound Bites "No one was really doing that." "No one's doing this." "I waited four years." "I did a lot of research." "I had to learn on my own." "My formulation is so simple." "You're not doing bad, right?" "It's called sugar brewing." "You can't have both, right?" "I just skipped that step." "It's a very Northeast beverage." "You want them to move volume." Chapters 00:00 Introduction to Dominic and His Journey 03:59 Dominic's Diverse Background in Business 05:19 Transitioning from Fashion to Tech 07:11 Experience in the Gaming Industry 09:40 The Entrepreneurial Mindset 10:51 The Reality of Entrepreneurship 12:17 Finding Balance Between Creativity and Structure 13:39 The Birth of Dirty Water Hard Seltzer 20:01 Exploring the Beverage Industry 23:00 The Birth of a Beverage Idea 30:17 Navigating the Beverage Industry 37:09 Challenges and Learning Experiences 39:45 Economics of Small Batch Production 43:50 Understanding Market Velocity and Product Demand 44:57 The Science of Hard Seltzer Production 46:28 Navigating Alcohol Laws and Regulations 49:08 Building a Business from the Ground Up 51:03 Strategizing for Growth and Expansion 57:04 Advice for Aspiring Entrepreneurs

The bracket contest is BACK! Everyone's favorite segment returns at the end of this show. The well is stocked with magazines and toys and Tony is doing his “very best” to keep out of there as he has to guess which is better: Michelob Golden Ultra Light Gold Bock, or Natty Daddy ICE Baddie? Good luck binch! Anyways, Tony and I spent way too much time on Bulls crap and we had a highly disjointed AF1 update of the week - it seems like the league has been around for years and yet they've only played 6 games and one team has somehow been in 3 of them? Also, the show has a bad and dangerous text message leak and we are sent to the gulag. Tony revisited some of his favorite Maffcos and Mountain Cultures and I tried to figure out if Luka Modric's brewery is as good and cool as him. Next week! The bracket returns with the RETRO BEERS!! Do you like Natty Boh? Do you like Old Style?? Do you like STAG?!?! Then tune in!!!! ★ Support this podcast ★

I'm only giving it that title so we can catch some of those beautiful viral downloads. We need them! We kicked off our new segment today, as promised, with the AF1 Update of the Week. Another banger as usual where I had no idea where anyone was and we did a word count check and a BET. Also some amazing St. Patrick's Day content, the return of U*tra R**ht Beer to Fox News (hint: lawsuit), and Chicago Bulls - NBA Champions? Probably not. But we did have some fun with Guinness and meet some new Untappd superstars. All of that on one podcast? Well, if you meander for multiple hours and don't edit, you've got plenty of time!! ★ Support this podcast ★

Points of discussion:1. Rebranding Wachusett Brewing [Case study]-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

This week on Domestic Pints ONLY we're back on the seltzer wagon, this time talking the trendy HAPPY DAD HARD SELTZER. This time, we run through the variety pack lineup: pineapple, lemon lime, cherry, and watermelon. Along the way, we also discussed: 7UP vs. Sprite; Dr Pepper; Wilfred Brimley; All Sport drink; Richard Matheson; people who complain about life; and skating. We'll be back soon with a return back to craft beer!Timestamps:08:57 Seltzer #1 (PINEAPPLE)16:43 Seltzer #2 (LEMON LIME)37:14 Seltzer #3 (CHERRY) 52:43 Seltzer #4 (WATERMELON)01:02:06 Wrap up, final scores, and conclusionCredits:Music by Karl Casey @ White Bat Audio (The Saga)Artwork: IG @natalierivetartist (www.natalierivet.com)

RD is back for another Friday Happy Hour to kickoff March and chatting about whatever pops into my head. I'm old so it gets kind of random. Cheers!Tonight's happy hour choice... Mighty Swell Tiger's Blood Thanks for watching!#seltzer #spikedseltzer #tigersblood #mightyswell #strikeoutbeer #happyhour

We have been forced to give up the XFL / UFL Update of the Week. Sadly, losing famous sportswriter uhh…that guy, has left us with no choice. Without 9000 words per week on each of my favorite games, and some of the worst puns I've ever heard, there's really no point. No, it's time to shift over to Kansas's #1 sports league - the Arena Football One, sponsored by Hulk Hogan. We discuss the upcoming format changes coming due to our new relationship with AF1. Oh and also there was a bunch of pizza stuff and Tony went to Melbourne and had 100 beers and pizza. There it is, 110 minutes on WAX for your listening pleasure. ★ Support this podcast ★

Ahh, another week in Boingo's America, or Tony's America? This week we talk about the Tonysphere hitting the USA (“sir, another weird  guy that Tony watches on TV has hit the cabinet”). Griff puts in overtime at the Stamp and pays the price for a few hours. Tony gets super sweaty, and so do some of the beers. And an absolutely unnecessary rant on aging NBA wings.We also participate in a TOTALLY NON-BEER related game called “Ernest Gets a Beer Contract.” or something, I forgot already. Did we ever see Ernest drink a beer? I bet we would have if his movies had come out in the “Dodgeball” era. Ernest makes an IPA. Ernest puts a marshmallow into a his stout. Ernest uses 2000 pounds of coconut? One of these will work.   ★ Support this podcast ★

Points of discussion:1. How to get your packaging hierarchy dialed in [ BBT Newsletter ]2. Why are you refreshing your packaging?3. Frame your brewery's Brand Strategy, portfolio and Brand Architecture  4. Different info types you have to include + some nice-to-haves 5. Are you seeing "Stand-up Skinny" merchandising in your market?6. We're designing packaging to sell beer, not win awards. 7. Differences between primary and secondary packaging 8. On the merits of "duping" cans when not using a carton9. Your carton's bottom panel is not a junk drawer-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

It's important for us to cover these shelf battles between Hulk Hogan, an “every day carry” gun and holster company, and the Conservative Dad. Who else will give you the updates you need on these weirdos who all made the same cheap shitty beer marked up by 300%? That's right, it's the Beer Engine. We also use our journalist bonafides to cover the newly created “American Craft Beer Hall of Fame” which, coincidentally, did not induct The Hulkster. Who was more influential: Rasheed Wallace or Jim Koch? This is some classic bar chatter right here. ★ Support this podcast ★

El hard seltzer es una bebida alcohólica carbonatada que ha ganado popularidad en los últimos años. Se elabora a partir de agua con gas, alcohol y, generalmente, sabores frutales. Suelen tener un bajo contenido calórico y un porcentaje de alcohol que varía entre el 4% y el 6% ABV (alcohol por volumen). El mercado de […] The post EP121 – Cómo hacer un Hard Seltzer first appeared on cervezatlan.

Brewery X knows how to bring the party! Another one of their Hard Seltzers, Watermelon Lime is on deck for today. It's a refreshing light and bubbly real watermelon tasting seltzer with a tangy lime finish thanks to the addition of lime.

A just-in-time “Big Game” preview from the fellas this week, as they break down all of the most important things that happened over just THIS WEEK. Only THIS WEEK was considered! The RECENT basketball trades were discussed as were the most interesting pizza content from THIS WEEK, THIS ONE! Plus, some major fallout from the Drippies that appeared to be loaded with metaphor, unintelligible to our poor hosts. There was a bracket contest in here too, so if you love that stuff, you're gonna be hooting and hollering!!! ★ Support this podcast ★

Trevor from Brewery X hinted yesterday that they were more than just IPAs and beer flavored beer. Hard Seltzers are a huge part of what brings all the folks to the tasting room. Today we get our first taste into that world with their Huckleberry Hard Seltzer that is fruity and jammy but still crazy drinkable!

Points of discussion:1. How CODO Refreshed Malibu Brewing's package design - [Case Study]2. Malibu Brewing-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

At the Weir Beer tasting room, you're gonna find a little something for everyone. Applying their creativity not just to beer but also their seltzers with this high ABV Hard Seltzer called Mojo Jojo Mojito. It's a 10% AVB Hard seltzer that takes flavor inspirations from the mojito cocktail.

Caleb Alvarez is the founder of Shadow Light Studios, an agency specializing in high-converting paid and organic content. He has worked with major consumer brands like Monster Energy, Snapchat, and Samsung, as well as influencers like Tony Hawk, Logan Paul, Ice Cube, and many more.In this episode of DTC Pod, Caleb breaks down how founders can create better content, build and scale a content engine, and strike the right balance between organic and paid content. He unpacks everything from finding your USP and mapping out content pillars to establishing a sprint-based production process. Caleb also shares how he helped scale Nectar Hard Seltzer from $2M to $5M in revenue using only organic content.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Founder-Led Content Strategies2. Building a Content Engine: Key Roles and Process3. Systems for Creating and Managing Content4. Agile Workflow for Content Creation5. Social Media Content Types and Pillars6. Optimizing Content for Conversions7. Balancing Paid and Organic Marketing8. Balancing Virality and Conversion GoalsTimestamps00:00 Caleb's background and getting into content creation 05:22 How Shadow Light Studios works with brands 07:35 The power of founder-led content and storytelling 12:44 Who should create founder-led content 15:02 Key pillars for effective founder-led brand content18:55 Balancing content creation as a founder with limited time22:16 How to structure content teams and roles28:40 Paid ads vs. organic content—how they work together31:39 Building a content strategy and implementing a system36:18 Managing content sprints and pipeline43:01 Content that performs vs. content that converts49:01 Lead capture and conversion optimization techniques53:09 Wrap up and where to follow Caleb AlvarezShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Caleb Alvarez - Founder of Shadow Light StudiosBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

The big awards day is here! We have an amazing opening act from Jon and the “Gonna Make Somebody Sick” Singers that you are absolutely gonna love! Then 12 of the most important beer and beverage and food awards on earth are handed out to our very best and brightest in the beer, pizza and posting industries. Who is gonna win? Will it be Jack Plaporotis or Joe Peeperootis???? Will it be Half Acre or Side Project or Carton or Revolution or Maffco??? Will it be raw onions on pizza or raw cheese on pizza?? You'll just have to listen. Of course, stay tuned for an ALL NEW hour of comedy from the Calendar Dad himself, Big Seth of a famous beer and website we've been looking at forever. Thank you and good night!!! ★ Support this podcast ★

Points of discussion:1. How we refreshed the Alewerks Brewing brand-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

The days of the week might seem mundane, but hidden within their names lies a world of cryptic clues waiting to be unraveled. From celestial bodies to Norse gods, each day carries a secret story. Ready to flex your puzzle-solving muscles? Let’s explore the week in riddles, one cryptic clue at a time.Sun’s blaze leads the wayA fiery orb in the sky lends its name to the first day. Ancient cultures worshipped it as a life-giver, while modern calendars make it the day of rest—or brunch, depending on your vibe. Its six letters shine bright, warming up the week with promise.Norse god takes a moment to reflectIn Norse mythology, a one-eyed deity of wisdom and war holds the key to this day. Swap his vowels, and you’re left with a day that invites pause and contemplation, often accompanied by the first yawn of the workweek. Can you name this thoughtful six-letter clue?Hump conquered by lightning-fast courierMidweek feels like a mountain to climb, but a messenger of the gods rushes to your aid. Known for speed and cunning, this Roman deity lends their name to the day that signals the downhill slide toward the weekend. What’s the seven-letter answer to this electrifying riddle?Thor’s hammer strikesThe thunderous sound of Mjölnir echoes through this day. It’s the only weekday bearing the name of a Norse god famous for storms and strength. Eight letters long, it’s a day that demands action and power. What day does Thor wield his hammer?Goddess of love grants indulgenceThis day owes its name to the Roman goddess of love, beauty, and pleasure. Her name rhymes with wine, a fitting symbol for indulgence at the week’s end. Six letters hold the answer, ushering in relaxation and revelry.Seven days, seven puzzles, each with a story to tell. Whether you solved them all or cracked a few, cryptic clues remind us there’s always more to discover beneath the surface of even the most familiar things. Which day’s riddle stumped you, and which came easily? ★ Support this podcast ★

The rising price of eggs is absolutely maddening, and it feels like an unnecessary burden on everyday people. Eggs, a staple in most households, have become a luxury item for many families, forcing tough choices between affordability and nutrition. What used to be a reliable, low-cost source of protein has been turned into another example of how basic needs are increasingly out of reach. It's infuriating to see prices soar without clear solutions or accountability from those who hold the power to address these issues.While several factors contribute to the problem, including supply chain disruptions, avian flu outbreaks, and inflation, much of the blame falls on corporations and policymakers who fail to mitigate the impact on consumers. Large agribusinesses prioritize profits over stabilizing supply chains, while policymakers seem disconnected from the reality of struggling families. Instead of enacting meaningful measures to curb price hikes or support local farming initiatives, they leave everyday people scrambling to make ends meet. It's a systemic failure, and the lack of action only deepens the frustration. ★ Support this podcast ★

Points of discussion:1. Endorsed Brand vs. New Brand [BBT Newsletter]2. How we built the Cold Drinking Beer brand Case Study + Podcast3. Shout out to everyone out there smashing a Paul Blart Jort Force Hazy Triple Mango IPA® by Voodoo Ranger on your way to work.-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Here's a playful parody of Drowning Pool's “Bodies” reimagined as “Let the Blondies Hit the Floor” and themed around the sweet, gooey dessert:Let the Blondies Hit the Floor  (Parody of "Bodies")Verse 1:  Something's wrong with the pan, it's hot!  Can't stop the batter, mixin' up a lot.  Sticky and sweet, don't overbake,  Feel the caramel start to quake!Pre-Chorus:  It's the sugar! (Pour it in!)  It's the butter! (Let it spin!)  It's the chocolate chips! (Mix 'em in!)  Make it thick, and let it begin!Chorus:  Let the blondies hit the floor!  Let the blondies hit the floor!  Let the blondies hit the floor!  FLAVOR'S GONNA POUR!Verse 2:  Crisp on the edge, soft in the core,  One bite of blondies? You'll beg for more.  Serve it up warm, or even cold,  It's a treasure of sweetness, pure dessert gold!Pre-Chorus:  It's the sugar! (Pour it in!)  It's the butter! (Let it spin!)  It's the caramel swirls! (Mix 'em in!)  Grab your fork—now let's begin!Chorus:  Let the blondies hit the floor!  Let the blondies hit the floor!  Let the blondies hit the floor!  FLAVOR'S GONNA POUR!Bridge:  (One more bite now!)  (Another round!)  (Get your plate—pass it around!)  No crumbs left, just batter dreams,  Taste explosion, dessert supreme!Breakdown:  Blondies, blondies—sweet delight!  One more bite, can't sleep tonight!  Caramel, chocolate, nuts, galore—  Let the blondies hit the floor!Final Chorus:  Let the blondies hit the floor!  Let the blondies hit the floor!  Let the blondies hit the floor!  FLAVOR'S GONNA POUR!Outro:  (So gooey, so sweet—let 'em bake, repeat!) ★ Support this podcast ★

Emma Callahan is a proud Chicago native who runs a cozy neighborhood pizzeria, lovingly carrying on her late grandfather's legacy of making authentic Chicago-style thin-crust pizza. Her passion for the craft extends beyond her shop; she's an active member of the Facebook group "Chicago-style Thin Crust Pizza We Don't Call It %avern Style," a tight-knit but fiery online community dedicated to celebrating Chicago's unsung hero: the thin crust pizza.Enter Liam Harper, a food blogger and recent transplant to Chicago. Hoping to stir up content for his blog, Liam joins the group with a bold (and divisive) take: Chicago thin crust isn't even the best pizza in the city. His comment sets off a heated debate that Emma can't resist jumping into, defending her family's beloved style with biting humor and plenty of sass.When the group moderator, tired of the constant back-and-forth, suggests a real-life “Crust-Off” to settle their debate, Emma and Liam find themselves reluctantly paired to co-host the event. Their task? Showcase the best of Chicago thin crust pizza to a panel of judges and the community.As Emma and Liam clash over sauce recipes, topping combinations, and the perfect crust-to-cheese ratio, their mutual disdain begins to melt away like mozzarella under a broiler. Liam comes to admire Emma's deep connection to her craft, while Emma starts to appreciate Liam's fresh perspective and enthusiasm for storytelling.But just as sparks start to fly, Emma discovers Liam's initial intention to write a satirical blog post about the group. Feeling betrayed, she must decide whether to forgive him and trust that his newfound love for Chicago thin crust—and for her—is genuine.Set against the backdrop of Chicago's vibrant neighborhoods, A Crust Above the Rest is a heartwarming and savory love story about finding common ground, appreciating tradition, and discovering that some of the best things in life are served thin and crispy. ★ Support this podcast ★

Back in August, we had the great fortune to drink through an entire lineup from Decorah, Iowa's Pulpit Rock Brewing (thanks to listeners Benji and Suzanne) and this resulting episode is sounding great out of the cellar, thanks to some interview snippets with co-head brewer Bob Slack from the Great Taste of the Midwest. It doesn't take long until we go a little nuts over nuts, but we also learn to appreciate long written-off desserts, rank the gorgeous can art, and stand in bewilderment over ice cream truck music.  Bob Slack Interview (00:09:06 - 00:15:50) Beers Reviewed Whatever (West Coast-style Pilsner) Saftig (New England-style IPA) Tingles, Vol. 1 (Hard Seltzer w/ pineapple juice, lemonade mix, grenadine, and passionfruit puree) Church Salad (Sour w/ toasted walnuts, marshmallows, coconut, and pineapple juice) Haywire (Pastry Imperial Stout w/ malted milk balls, peanuts, cashews, and almonds)  

Here's a possible plot for a movie called Bogan Frosty:In the rugged outback town of Frosty Gully, notorious local bogan (Australian hillbilly) Mick “Frosty” Frost lives a chaotic life of beer-fueled mischief, dirt-track racing, and endless brawls at the pub. Frosty is the kind of guy everyone loves to hate—loud, brash, and always at the center of trouble. But when a big-city mining corporation threatens to destroy the town's beloved watering hole and the surrounding bushland to dig for gold, Frosty unexpectedly becomes the town's unlikely hero.Armed with little more than his trusty Ute (pickup truck), an ancient BBQ grill, and his loyal blue heeler dog named Bundy, Frosty rallies the mismatched locals to save their town. Along the way, he faces off against corporate goons, navigates complicated family drama, and discovers a hidden talent for inspiring people—mostly by accident.Through beer-soaked barbecues, high-speed chases through the bush, and laugh-out-loud blunders, Frosty learns that being a bogan isn't just about flannel shirts and mullets—it's about heart, loyalty, and standing up for what really matters. In the end, Frosty may just prove that even the roughest bloke can become a legend.This would be a mix of comedy, action, and a touch of heartwarming redemption—a true Aussie romp! ★ Support this podcast ★

Points of discussion:1. Question from a BBT subscriber 2. A strong brand builds enterprise value3. Your brand is a platform 4. A compelling brand set the stage for co-branding opportunities 5. This all art directs your look and feel6. A strong brand helps you attract and retain great talent 7. A heartwarming story about a CODO mom (and how we fired her son?)-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

It's definitely cool that The Beer Engine Podcast went out of their way to record content for their listeners around Thanksgiving. They have a history of engaging their audience with fun and quirky holiday-themed content, such as episodes featuring games related to Thanksgiving foods, beer discussions, and light-hearted banter about holiday traditions. For example, episodes like "Mashed Potato Time" and "Creamed Onions" from previous years brought festive cheer to their listeners by blending humor, games, and beer-related talk.Their dedication to creating entertaining content, even during the holidays, highlights their commitment to connecting with their community. If you'd like to explore these episodes, you can check out their archives on their website or podcast platforms. ★ Support this podcast ★

Points of discussion:1. How to Tame Rotation Nation [Newsletter]2. Left Field Brewery-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 5,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

If Alan Jones, the Australian media personality known for his conservative views and often controversial commentary, met Alex Jones, the conspiracy theorist and founder of Infowars, over a 75-cent beer, it would likely be an intense and entertaining interaction.Here's how such a meeting might unfold:Shared Conservative Views: Both Alan and Alex share right-wing ideologies, though they often express them in different ways. Alan is known for his provocative political commentary and influence in Australian media, while Alex is known for promoting conspiracy theories, such as those around 9/11, vaccines, and government control. They'd probably find common ground on issues related to government control, censorship, and free speech.  Conflict of Personalities: Despite some ideological overlap, their personal styles are different. Alan is more traditional in his approach and less flamboyant, while Alex's theatrics and tendency to embrace outlandish ideas could lead to some friction. Alan may view Alex's extreme positions as over-the-top, while Alex might think Alan is too moderate or constrained.  The 75-Cent Beer: Over a beer priced so cheaply, the conversation could become colorful. A 75-cent beer is not likely to be a premium beverage, and both men might mock the low price as emblematic of the "decline of society" or something to that effect. Alternatively, the beer might serve as a metaphor for the cheapening of media and political discourse in their respective countries.  The Conversation: They could get into debates over globalism, media manipulation, or political correctness. Alan Jones might bring in his criticisms of Australia's political leadership, while Alex Jones could dive into broader, international conspiracy theories. While the beer might loosen their tongues, it could also amplify their combative tendencies, leading to a shouting match about the media or government control.  In the end, while they might bond over their shared distrust of mainstream media, the outcome of this hypothetical encounter would likely be a mix of camaraderie, conflict, and a lot of grandstanding, perhaps with a dose of humor about the cheap beer they're sharing.If Alan Jones, the Australian media personality known for his conservative views and often controversial commentary, met Alex Jones, the conspiracy theorist and founder of Infowars, over a 75-cent beer, it would likely be an intense and entertaining interaction. ★ Support this podcast ★

This week's guest is the founder of Dirty Water, Dominic Minogue. Dirty Water is a hard seltzer brand born in New York City, aiming to be the accessible, easy-drinking dive bar hard seltzer. We talked to Dominic about the David versus Goliath battle in the hard beverage industry, the door-to-door grind of getting his product into bars and bodegas, and how his background and design and fashion helps influence Dirty Water's look and feel.Dirty Water Hard Seltzer

Points of discussion:1. McLaughlin PC's website + matthew@mclaughlinpc.com-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

If Sammy "The Bull" Gravano played for the Chicago Bulls, it would definitely make for an interesting and unlikely scenario. Instead of basketball plays, you could imagine Gravano pulling off "plays" in a much different way—using his street smarts and strategic thinking, honed from his time as a notorious mobster, to outwit opponents.On the court, Gravano's toughness and ability to stay calm under pressure might translate into a gritty, no-nonsense style of play. He might not have the leaping ability of Michael Jordan or the finesse of Scottie Pippen, but he could probably be relied on as a gritty defender or a mastermind behind setting up others—using his "mob" mentality for team cohesion, always looking to control the game behind the scenes.Off the court, his presence could change the team dynamics entirely. With his notorious history, he might bring an intimidating aura that could either galvanize the team or create a culture of fear and secrecy. And of course, his connections to some of the most powerful figures in the city might make for some very interesting off-the-court drama.In a way, the Chicago Bulls could have used his underworld connections to strike deals or garner additional support in ways that went beyond the basketball court, but that might also lead to plenty of trouble, both legally and morally, for the organization. In the end, Sammy might be a legendary figure, but definitely one who would have brought a ton of drama and controversy to the world of professional basketball! ★ Support this podcast ★

The perfect weather day in the Midwest features clear blue skies and a gentle breeze, with temperatures around the mid-70s°F. Friends gather for a picnic in a spacious field, enjoying cold beers while lounging on blankets. Nearby, a couple of friendly llamas roam, adding a quirky charm to the scene. Their soft wool and curious nature invite laughter as everyone takes turns feeding them treats. The low humidity keeps the air crisp and refreshing, making it an ideal day for leisurely conversations and playful interactions with the llamas, all set against the backdrop of vibrant fall foliage or lush greenery.As the sun begins to set, someone pulls out a bottle of Malört, sparking a round of laughter and friendly competition. Everyone takes a shot, grimacing playfully at the bitter bite, followed by cheers and stories about their first encounters with the infamous spirit. The camaraderie grows as the group toasts to the perfect day, the combination of laughter, llamas, and a touch of Malört creating unforgettable memories under the fading golden light. ★ Support this podcast ★

Points of discussion:1. How we helped AleSmith launch a Hard Cider Brand - [Case Study ]2. AleSmith Brewing3. Let's talk hard cider - [BBT Newsletter]-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Our adventure into the partnership of Pure Project and Wildcoast takes a passionate turn! Where is takes a lot of passion to work and maintain a non-profit, it also takes a lot of passion fruit to make today's beverage...POG Fizz. Not a beer but one of the first Hard Seltzer from Pure Project with a bunch of passion fruit, orange and guava.

Join me as I chat with Sean Ro, co-founder of Lunar Hard Seltzer, about his entrepreneurial journey from UX designer to co-founding a unique, Asian-inspired craft seltzer brand. We dive into the challenges of launching in the competitive New York beverage market, the importance of empathy and representation in brand building, and how Lunar Hard Seltzer is bringing something truly different to store shelves.Episode Highlights: • [02:00] The Transition to Entrepreneurship • [06:00] Building Lunar Hard Seltzer • [10:00] Breaking into the Beverage Market • [16:00] Cultural Representation & Consumer Connection • [20:00] Hustling on the Ground • [30:00] Lessons Learned in Retail • [45:00] Future Plans for Lunar—-----------------------Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it's your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community!—---------------------Connect with Jess on:LinkedIn: https://www.linkedin.com/in/jess-cervellon/Twitter: https://twitter.com/justjessssssInstagram: https://www.instagram.com/jess.cervellon/

Points of discussion:1. Package Refresh Series, Issue 3: How to Successfully Refresh Your BRewery's Packaging2. Staggered Rebrand Launch [Podcast]3. Email Isaac to discuss your package refresh: isaac@cododesign.com -Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Points of discussion:1. Package Refresh Series, Issue 2: Package Refreshes vs. Brand Refreshes (vs. Rebrands)2. Email Isaac to discuss your brewery's package refresh: isaac@cododesign.com-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com