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Ladies Who Launch
Behind the Scenes of a Successful Marketing Process From Concept to Execution

Ladies Who Launch

Play Episode Listen Later Apr 16, 2025 47:47


Ever wondered what it takes to turn a new client into a long-term relationship? In this episode, Alyssa and Dakota dive into crafting a successful onboarding process to execute clear deliverables on a structured timeline. From brainstorming creative concepts to executing multi-channel campaigns, we cover it all.Episode highlights: Creating a proper client onboarding process, transparency and communicating deliverables and timelines will lead to long-term client relationships. Here are items to provide to ensure a strong client onboarding experience: Preparation and Welcome:Send a personalized welcome email, introducing the main points of contact and outlining next steps.Share a welcome packet or client guide that includes your services, communication protocols, and project timeline. Kickoff Meeting:Hold an initial meeting to discuss the client's goals, expectations, and any pain points.Review the project scope, deliverables, timelines, and any relevant documentation. Setting Expectations:Clearly define roles and responsibilities on both sides.Establish preferred communication channels and frequency of updates. Gathering Information and Documentation:Collect any necessary files, branding guidelines, login credentials, or project-specific data.Use a checklist to ensure you have everything you need to start effectively. Project Plan and Milestones:Develop a clear project roadmap with key milestones and deadlines.Share the plan with the client to make sure everyone is aligned. Training and Support (if needed):Provide training on how to use client portals, collaboration tools, or project management systems.Offer resources and guides to make the process smoother. Ongoing Communication and Follow-Up:Maintain regular check-ins to update on progress and address any concerns.Gather feedback to continuously improve the experience and build trust.TakeawaysWork with clients that align with your valuesBe transparent about mistakes and any issues around timelines or budgetsEnsure all stakeholders are involved in the kick-off sessionCelebrate your winsIf you enjoyed this episode of Ladies Who Launch, please be sure to take a screenshot and share it on social media and tag us @ladieswholaunchpod OR, link us to a friend or colleague by sharing the episode. Also, please give us a review and a five-star rating if you love what we're putting down! Ladies Who Launch is a podcast for marketers by marketers. ladieswholaunchpod@gmail.comInstagram: @ladieswholaunchpodYour hosts:Dakota Kidby owns Social Centric, a digital marketing agency based in Calgary, Alberta, Canada.  Instagram: @socialcentricincAlyssa Berry owns Alyssa Berry Communications, a boutique public relations agency based in Calgary, Alberta, Canada. Instagram: @aly_b_yycResources and links: Get in the queue for our new newsletter, dropping April 2025: https://gmail.us18.list-manage.com/subscribe?u=7ae9fd1fd06734635586825ce&id=4fcdb235baStay tuned to our Instagram for updates on episode drops, merch, newsletter drops, events and more: https://www.instagram.com/ladieswholaunchpod/__Transcript: Dakota Kidby: [00:00:08] Hey, hey, welcome to Ladies Who Launch, the podcast where we cut through the noise, ditch the fluff and get real about all things marketing.Alyssa Berry: [00:00:16] That's right, we are your host, Dakota and Alyssa, two entrepreneurs from Calgary who are here to serve up equal parts solid advice, industry banter, and a whole lot of unfiltered opinions.Dakota Kidby: [00:00:27] So grab your coffee, buckle up, and get ready for a podcast that's equal parts fun and real talk. Whether you're in the biz or just curious about what goes down behind the scenes of marketing, we've got you covered.Alyssa Berry: [00:00:38] Let's get to it. Welcome to Ladies Who Launch.Dakota Kidby: [00:00:46] Welcome back to another episode of the Ladies Who Launch. We are coming at you from a very cold Calgary, Alberta. Yes, that's right friends, it is March 29th and it snowed a lot. So that's the spring tease for you here in Alberta.Alyssa Berry: [00:01:03] Yeah. It's, uh, what? Fake? What do they call it, fake spring or?Dakota Kidby: [00:01:08] The fake spring.Alyssa Berry: [00:01:10] Here we are. Which is why Dakota... Yeah, which is why Dakota and I are in hoodies and hats today. Because it wasn't, it wasn't a day for venturing and getting ourselves suited up.Dakota Kidby: [00:01:23] No, but we endeavor to actually go for dinner after this. And, like, honestly, both of us are like, no, we're staying home. It's so cold. I shoveled, I think like three feet of snow off of my sidewalk today.Alyssa Berry: [00:01:34] It's not even like it's I mean, it's cold, it's chilly, but it's not cold cold. It's just lots of snow and it's that heavy, wet spring snow, which is the worst. Anyway.Dakota Kidby: [00:01:44] Absolutely. But today we want to talk to you guys about going behind the scenes of a successful marketing process. So basically, how to take a concept that a client would bring to you, whether you're in-house or an entrepreneur, and taking that concept to execution. And the reason we want to talk about this is something happened to me this week that I don't think has ever happened to me in my entire time running Social Centric. And it kind of got me thinking about my own processes and transparency in the sense that perhaps I need to be more clear about things sometimes. But I was thinking we could kick off with this because Alyssa hasn't heard the story yet.Alyssa Berry: [00:02:28] Please do.Dakota Kidby: [00:02:29] Okay. So without naming names, I had this really fantastic, cool business reach out to me and ask me for some support with their marketing. The very first thing that I do with a client when they come to me is I ask them if they have a plan. So do you have an overarching plan for your company or like a campaign that you want to run or a product that you want to launch? And I want to say like 98% of the time there is no plan in place, not even an overarching one. So from a due diligence and ethics standpoint, the very first thing that we do, even if we are just focusing on one tactic or solution, is we want to have some sort of a strategy or plan around that.Dakota Kidby: [00:03:12] And so I said to this person, okay, this is step one of our process. This is how this gets executed. And let me know how that sits and we can go from there. And I was very clear, I thought, from day one that it didn't include implementation. And anyway, we go through the process, we work together for three weeks. Great strategy, and of course, strategies always have a bit of a phased out approach. Right? So they can kind of come off as a bit of a timeline, but there's a lot of meat and juice in there that is the solution-oriented piece of what we're doing. And then from there, what will end up happening is clients will often come back to us and say, okay, great, now we need help executing. And so we would send them another contract, which is a different kind of contract and a price that would take care of that scope. And oftentimes we ask clients to sign up for a monthly fee because the project tends to be ongoing, just because it makes more sense from like a expectation standpoint on both sides. But other times we'll just do an hourly. So in this case, I proposed, of course, the monthly because there was a bunch of stuff that we needed to get done, and it was going to take probably about six months. Anyway, she came back and said, oh my God. I didn't realize that this strategy thing didn't include actual execution.Dakota Kidby: [00:04:32] And I was like, oh, well, what do you mean? And she's like, oh, I just like, I probably would not have invested in this had I not known that I was going to get actual help after. And I was like, oh, crap. So how I chose to handle it because first of all, I really respect and appreciate this person and I believe in their product, and I was kind of like, you know, I went back through all of our communications and like all of our agreements and everything like that. And I was like, you know, I'm pretty sure I was clear on this, but maybe I wasn't. And because they're a smaller business owner, perhaps this isn't actually, this isn't like the way I should be running this side of my business. So what I then ended up doing was spending a pretty solid chunk of time creating an actual like process and operation for specific businesses that have a lower budget. And it was like, you know what? Moving forward, I'm going to offer the strategy, but then I'm also going to offer some implementation because for organizations that don't have a huge budget, it might seem like a lot to just get that strategy piece done. So it was a really good learning experience for me because it helped me to like, add more value to this specific piece of my business, but also reminded me that clear-cut communication at every step of the way that is documented is a must.Alyssa Berry: [00:05:52] That is a tough lesson that I think many of us have experienced at some point, whether in our own business or otherwise. I think even in in-house, if you're working in-house, I think sometimes you'll get a, you'll move forward on a project or something, and suddenly your boss or director or something is like, this isn't what I asked you to do, or this isn't the direction and blah blah blah, and that you didn't keep copious notes or anything during the lead-up meetings. And so you have no recourse to be like, no, this is what we discussed and this is what I'm moving forward. So then you get yourself into a pickle. And I think that's just a good learning for everyone. But from a business perspective, I made that mistake early on in running a business and not having processes and like operationally set up from the get go and having very clear contracts. I think that's really where it needs to start with so many projects and even in-house projects like starting with a signed-off creative brief or a signed-off project brief, and then writing a business, it's like a signed-off contract that has very clear outlines of not just deliverables, but also expectations. So one of the things that I had to do in running my business is, I got into trouble moving, with people and clients expecting like proof changes after proof changes after proof changes. And of course, I'm paying for those because I'm paying the designer for their work. So then I'm eating that because I've already quoted the cost of the design to the client, now the designer is coming back to me and charging me for all these over and above changes, like when you're on, like, proof seven or something ridiculous.Alyssa Berry: [00:07:49] So I made that very clear in all my contracts that you get three proofs included in this cost and any more proofs or changes on any design, anything after that is charged at this X fee per hour or per 15 minutes or whatever, if I really wanted to be that. The other thing I added into mine from a process perspective too, and this is just a learning for anybody running their own business, is that I have specific wording in a clause in my contracts that states when our agreement and our contract is over, I'm not obligated to keep all of your stuff. You will get, you will have access to whatever you've done, and you have your folder and your documents. After 90 days, I can get rid of all of that. I'm not, I'm not your legal book, like your legal document holder. And I'm not responsible for anything that happens to anything after that, because I also got into a bit of a pickle with that in my business, too, where I had a complete computer meltdown and lost a whole bunch of files, and no clients ever came back to me and asked for any, like, I mean, but it was just my realization that, oh wait, I lost all of these files, and if anybody came back to me, I had no clear clause in my contract that I'm not responsible for housing your documents, nor should you want me to be either, because I am not a private closed circuit loop document holder situation here either. So.Dakota Kidby: [00:09:31] No. And you shouldn't have to give up that space on your computer or your drive. Unless they're an existing client.Alyssa Berry: [00:09:37] Yeah. So 90 days after our the end date of our contract, once you have everything that you get out of this, all of your file, whatever, you have no claim to anything, after that, that I may or may not have. So, it is interesting, and so when we get, when we talk about like process, like that was a process that we both found, but like that started at a contract stage so that we actually could go back and reference what we outlined and were clear or not clear about.Dakota Kidby: [00:10:14] Absolutely. And it's so funny because I run into that pickle, too, in the sense that we are mostly, you know, for the longest time, social media. And so I'll never forget one of our clients that we were parting ways with, and this was a sticky, toxic situation also, we weren't a fan of the client as they were leaving us. They had kind of taken advantage and been disrespectful and we didn't really leave on the best note, but they came back to me and said, I want all my social media graphics from the last three years. And I said, well, that's not part of our contract. And if you want them, you can go through your Facebook and get them. But now we do encourage our clients to start a Pro Canva account. We don't actually do work on our Canva account for clients for the most part, and then therefore they have access to all their graphics if they want to reuse them and stuff after we potentially part ways. And then that just helps us alleviate not having to make space on our drive, and giving them their Canva. Now, if a client says to us, well, we don't want to pay for that and we're using our Canva account, I've said to that we have a clear clause in our contract that they relinquish all, you know...Alyssa Berry: [00:11:32] Rights.Dakota Kidby: [00:11:32] Expectation that they would get. And then they also, if they ever did need us to do some sort of a downloading situation from social or our Canva for them onto a drive, it's like a $150 fee at the end of their contract for us to do that.Alyssa Berry: [00:11:47] Yeah.Dakota Kidby: [00:11:48] So that's just, we just explained that that's the transfer of file fee and process moving forward.Alyssa Berry: [00:11:55] It is interesting how things have changed, even in like the decade that I've had my business and sort of the expectations now and the amount of software that we all use and having, I was the same. I just used to do client work on my own pro Canva and it's like, yeah, don't do that anymore. Like, I'm not, I'm not, no, and even like ChatGPT. So most of us have business, are paying for business access to ChatGPT for various reasons, but then I think, is this like also something you could get called out on by using ChatGPT for client work? But then I'm like, ah, I use ChatGPT in my full time job all the time, so I'm like, I guess if a client really wanted to get all like nitpicky about it, like cool, but, I think there's a lot of things now that we're using that technically, I guess, could be breach of privacy in that way, because we're really putting client information into ChatGPT even if we're not using their names and stuff, we're still putting client information into ChatGPT. But then I'm like, eh, I do that for the company I work for, I put their, although they have their own corporate private ChatGPT whatever.Dakota Kidby: [00:13:18] But yeah that's another thing, like they have if, you know, and I think there will come a day where it's like you set up a suite of tools for a client and then you use that suite of tools and it's not, you know, far-fetched also for us to manage like a Hootsuite or a Metricool or a Sprout account that a client has, like, we give them that option, we say, hey, we can either use our Metricool, which will give you client access to, and you can see all your analytics in a live dashboard as well as, and that's been a godsend for me, to be honest, but they have access to everything. Or we can use your account, however, like if it doesn't have the capabilities that ours does, then, well.Alyssa Berry: [00:13:55] You just have to know that.Dakota Kidby: [00:13:57] Yeah, we'd recommend this software at this point, but yeah that kind of, yeah, like brings us to getting, we want you guys to get out your notebooks and pay attention because we're going to master the scenes of a successful marketing process from concept to execution. So, Alyssa, you want to kick it off with client onboarding?Alyssa Berry: [00:14:20] Onboarding. Yes.Dakota Kidby: [00:14:21] I feel like you're the best at this.Alyssa Berry: [00:14:24] It's, and it's taken a long time to get to this point, but again, as I said, through the trials and tribulations of me making mistakes and all of that stuff, but onboarding is really the most important step because the onboarding is the relationship. Not only the relationship that you're building personally with your client or, whether internal or external clients, because this relates to internal stakeholders from a business from a corporation perspective too if you're not running your own business, it helps set the parameters that help set the stage for what's going to happen. And ultimately, a successful onboarding process leads to a longer-term business relationship. And I have found in my time that the best onboarding processes that I've had with clients are the ones that ended up being, like clients that were like 3, 4 or 5 years long clients because they understood. And what that starts with is having clear objectives of what this relationship is for. Is this relationship for a social media channel refresh? Is this for a rebrand of my assets? Is this for the development of a communications plan? Is this for an internal communication strategy for your corporation? What is that clear thing that we are here to do?Dakota Kidby: [00:16:07] Like, why are you hiring me? Almost a reminder. Because sometimes clients like - and sorry to interrupt - but I find sometimes clients get really in their own heads, and they rush, I find, to find support. And then when it comes time to sign, it's that conversation of I didn't realize this is how much this cost. I didn't realize that that's what my perception of what I told you I needed, that's your perception. And so this is why that clear communication that Alyssa is talking about is so important, because you almost have to remind the client, like why they're getting into bed with you, so to speak.Alyssa Berry: [00:16:41] Right. And part of that is, is setting them and you up for success. And that means, as we were just sort of alluding to, getting them set up on all the tools that are required to complete this contractual obligation, and also ensuring that we have access to all accounts, information and personnel that we need access to at the beginning, and having those clear, that clear delineation right at the beginning, because that, and I've run into this many times with clients is like, they're like, they'll forget to give you their social media passwords or their Gmail accounts or all this stuff, and it's like, oh no, I'll get to that. You're going to get it today, you're going to get it today. And then like months have gone by and you haven't done any work because you can't access anything. And you, but that's also on me because I didn't set them up for that. In terms of creating, what I do with my clients is everyone gets their own Google file. So it'll be like XYZ Company, this is your Google file, here's the link, you have access to this, this is where all your assets are going to go. This is all your this is where your contracts going to live, this is where everything is going to go. And I will itemize everything, I'll make folders for contracts and documents and logos, whatever, but this is your domain, this is where everything is going to live.Alyssa Berry: [00:18:11] Nothing's going to live on your computer. Nothing's living on my computer. This is our space, and so you can't go and be like, oh, this isn't... So that's step one. Now I will say I don't use any like, Honeybook or any of those sort of like, what Dubsado or any of those sort of processing softwares, mainly because they're expensive and I've just never justified it. So I sort of set up my onboarding manually. Like, it's not a formal process, but like the first thing is they get a welcome package with a copy of the signed contract. And a little bit about me and who they're going to be working with. And this is the designer and this is, yeah, this is the writer that we have, and this is going to be the videographer working on your project, blah, blah, blah. Here's a little synopsis of who's who in the zoo here. So, and then I will then send a follow up email with like here are our key check in dates. So phase one check in date is this, and what's going to be discussed is the draft of this strategy check into is this with the first execution dates or I'll have key check in dates because this also sets the stage that they know they're not going to be emailing me 20 times a day.Dakota Kidby: [00:19:36] Yes, because that can be, that is always a problem.Alyssa Berry: [00:19:40] Right? It's like here's your key dates. Dakota Kidby: [00:19:40] But yeah. If you don't have those key dates, then, you know you fell short when you're getting five emails from the client or even just the question of where are you at right now? Where is this at? You don't want that question. You want to have yourself set up so tightly that the client doesn't have to ask. And that is top tier service.[00:20:00] Hey all, sorry for the interruption. Just wanting to remind you to please give us five stars and subscribe to our podcast wherever you listen to podcasts. Honestly guys, this is the way that we build our podcast. And if you're a supporter of Ladies Who Launch, we would really, really appreciate it if you could just give us those five stars and subscribe. Thanks, guys. Now back to the episode.Alyssa Berry: [00:20:19] And once that email with sort of those key dates and all that's in the calendar, then the email goes out about a strategy session or sort of a pre kind of get to know you, what's going on, getting a lay of the land with the client or manager or whoever you're working with. And that can be anything from a two hour session to a half day session to a full day session, depending on how many stakeholders need to be involved in that. Like I know some nonprofit organizations will have it as a full day because they'll want to bring some of their board members in, or some of their or even corporates might want to have some of their C-suite execs be a part of that to just get everyone on the same page before launching into the next phase of like, developing that strategy. So everybody's sort of been in the know of what the project is and what the key deliverables are and when those key deliverables will be delivered.Dakota Kidby: [00:21:17] Absolutely. And the other thing is, it's really funny, I have a girlfriend who works in change management, which is essentially when you come in and you are applying a process or a policy, or there's been a big change in an organization, so big, in fact, that you have to hire like a professional to come in and help manage all your stuff. And oftentimes, depending on the depth of the project, marketing can be very similar in that we have that, and same thing with being a lawyer. We have to almost open the business up and understand and diagnose what the gaps and the issues are before we can come up with proper solutions. And so that conversation that takes place prior to strategy or any sort of strategic planning is very crucial because without knowing what you need to know, like through whether it's a thorough questionnaire and conversation or what have you, it's very challenging to do your job properly.Alyssa Berry: [00:22:09] Agreed. The other thing I'm going to, the other thing I'm going to note before we sort of launch in is when to invoice for this. So I will send my first invoice before the discovery session or the strategy session or whatever you want to call it, because I've also run into issues where I have done work and then invoiced and then not gotten paid, where it's like I don't start work until I get paid for the first bit of work. So however you want to divide out your invoices, whether it's you paid 20%, 20%, whatever, or half and half or a percentage up front or whatever it is, however you want to lay out your invoicing strategy. But I would ensure that you get invoice, you invoice and get paid for any, especially at the beginning if you're out, like you're having to bring on external contractors or you've had to, like, upgrade a software system in order to be able to manage this client or whatever, that you're paid for that before you commence work.Dakota Kidby: [00:23:16] And I'm even going to take it, I'm going to take it a step further and say that we used to do work first and then get paid. And I just moved in January, January 1st, I moved into a new model. None of my clients had a problem with it at all. New clients haven't seemed to have a problem with it. When it comes to a strategy package that we are doing for a client, they must pay up front. And we will not book any sort of chat or conversation past our 30 minute like, client, you know, discovery call, like intro, yeah, we will not even book the discovery without the payment. In fact, I'm actually waiting on a client who sent the invoice to their accountant, which sometimes the accountants put you into a cycle, and I'm going to have to send a note on Monday being like, I'm sorry if you guys have a cycle, but like, this needs to be paid immediately. Otherwise I have to give up your date to someone else. And like, I just find when you have those boundaries, people respect you more and they are actually, like, more willing to work with you in some cases because it's like, oh, you value yourself and your time. You seem like you're in high demand. Cool. This is going to be worth my time. And so, and it just sets up that cadence and that expectation that, yes, I have very firm boundaries about my time and how I get paid. And even for our retainer clients, their invoices come out on the first of every month now, and we get paid before we do things. The other thing is, and actually, I will call out our wonderful producer, Alex, who does our podcast for teaching me this, like extra edits or late, things that come late, like for us, if we're doing, if we're cutting video for a client and they're sending us clips and we need them by a certain date to hit targets, getting really, really, really tough. And if they don't send things on time or they're, like, significantly stressing you out, then there's fees, right? Like, I've had to charge clients a few times for too many emails. It's like, I started literally billing for emails like lawyers do, because we had a client who'd send us 25 emails a week.Alyssa Berry: [00:25:16] Yeah, no. And I, and this is all learning too, that a lot of that can be alleviated during that onboarding phase that we talked about earlier, that those expectations are set up front, and that here's our check in dates, and other than that, I don't want to hear from you.Dakota Kidby: [00:25:35] Unless it's an emergency.Alyssa Berry: [00:25:36] Unless the house is on fire. Yeah.Dakota Kidby: [00:25:37] Or they have a question.Alyssa Berry: [00:25:39] Which is, yeah, why we're reiterating the importance of that onboarding process and those key dates and timelines of when things are going to happen because those dates and timelines are not just for you, they're for them as well, because as Dakota just alluded to, like, if they're late getting you things that you require to complete a deliverable, then you have the recourse to go back to them and a) either charge them for it or b) fire them or like let them go as clients, because that was clearly outlined in the onboarding process as to what the expectations are, both on me as the business owner and you as the client.Dakota Kidby: [00:26:22] Absolutely.Alyssa Berry: [00:26:22] And if either one of us reneges or or isn't able to.Dakota Kidby: [00:26:28] Fulfill our end of the bargain.Alyssa Berry: [00:26:29] Fulfill, then we both have the recourse to walk away.Dakota Kidby: [00:26:32] Absolutely. And so, yeah, I would say number one, as Alyssa has been saying, like your onboarding processes is everything. It really sets the stage for the respect, the boundaries and sort of the story of how things are going to go. The other thing I would highly recommend doing right off the bat, just so that it's out of the way, is getting the client into your invoicing software, making some notes or some sort of recourse around what you're doing for them, for your team, just like a client info document almost. And then during the onboarding, so we actually just overhauled our onboarding process and we're still working on massaging it. But what I do now is I pick one day a week and actually I do have a gal who helps with this, but when it's me doing it, I pick one day a week where I do admin, and actually Alyssa taught me this, and during that day it can be anything from filing to invoices to working on the business, whatever. I will say to a client, Kate, you have an onboarding session with us at 9 a.m. on Monday, this is what you need to have done for that onboarding session, get that welcome package together, send it to them ahead of time, and then you use that hour long session to get all their socials connected. Make sure everything's good in the back end, give them a bit of a warning that, hey, if your social media is, your connections are all screwy and someone's missing access and we have to do a bunch of like digging to fix stuff that does incur another fee.Dakota Kidby: [00:28:04] However, we're going to use this onboarding session to make sure you're all sorted and you kind of give them that foundational onboarding session, and then take that time as well to introduce them to the rest of the team. Just get them acquainted with how things are going to go. Get them acquainted with that timeline, give them their Google Link drive, make sure that they sign off on their contract, and make sure that that invoice is paid. And that's kind of what we're going to do moving forward with our clients. And they seem to really appreciate that. Because the other thing that I find that I run into and have run into in the past is the onboarding process can turn into a month long thing if you don't control it, similarly to what Alyssa had just said, right? So you want to try and get all that shit done right then and there. It should really be you have a 30 minute call with them, if they need more, they have to pay for an hour, right? Because sometimes clients just want some consultation time, they don't actually want to hire you. So that's how you alleviate that gap. And then from there, if they want more, then you book that onboarding call, you send them the documents, they make sure that they are committed pot committed to the to the process. And then from there you book things into your schedule. So Alyssa, how are you managing, like, I'm curious to understand how you, what your thoughts are on managing just like the relationship as it goes.Alyssa Berry: [00:29:29] What I found works the best is that I have one contact that I work with. There is one direct person that is assigned to me or whatever from your organization. I don't have the time or the inclination to deal with six people in your organization or in your business. And oh, but Sally does this and this. I don't care what Sally or Bobby or whatever do in your back end. You're going to make that, you're going to make sure that Sally and Bobby get Linda all the information, and Linda's the one that I'm going to, I'm going to deal with on a regular basis. Not that I don't love Sally and Bobby, but I, with multiple, multiple clients, I don't have time to, like, sift through your business Rolodex to figure out who I need to talk to to get something done. It's like no, one contact. And so me and Linda, we're going to be besties. And if Linda isn't getting what I need, then I'm going to be able to tell Linda. And I don't have to worry about informing Bobby and Sally, because I assume that Linda's going to inform Bobby and Sally or whoever needs to know. That's key one, is having a person or if you have to, two, like if they're married or something, whatever. But no more. I'm not working with your team of people. I do not care what they do. Don't. So that's step one. And the other thing to keep a relationship, or like whether it's an internal corporate relationship or an external business relationship, healthy is being very transparent. I have found that the minute as a business owner, if I've done something or I've missed something or whatever, and I've tried to like, figure it out and manage it on my end it just becomes...Dakota Kidby: [00:31:24] ... terrible. Hide it. No, I would just, but yeah, like you try to manage it yourself or, like, brush it under the rug. Absolutely not. You need to tell them immediately.Alyssa Berry: [00:31:32] Yeah. Transparency. And I expect that of them too. Like if Sally broke her leg and didn't get Linda the photos or whatever, cool. Just let me know. Like, we can work with that. I'm not, like, going to come down there and scream because Sally broke her leg. Like life happens, all that happens, we know that. And that's part of being in a good relationship, is being transparent to be like, hey, I messed up or oh crap, I missed this, I'm going to take care of it right now, blah, blah, blah. I mean, that happens in everyone's day to day life. Like, your husband forgot to go to the grocery store on the way home. Like you just, things happen, but you deal with it and you're transparent about it. So that's like sort of step two is being transparent about things that have happened and being transparent about great things too. Like being very quick to congratulate them on things or praise them on things or if they've got client of the month or, I don't know, like whatever stupid thing you can, stupid thing, but like, people like to also receive positive feedback. Like if every time that you're interacting with someone it's negative or it's to talk about something that went wrong, then that's also a bit of a detriment to a relationship. So make sure that you're like, I would do things like send Starbucks over to clients, like just or if I knew they were having a rough day, I'd like send them.Dakota Kidby: [00:33:01] A Skip the Dishes gift card.Alyssa Berry: [00:33:02] Or some DoorDash or Skip the Dishes or whatever. Because those...Dakota Kidby: [00:33:06] Like, celebrations. Like it's their birthday, like it's their company's birthday or...Alyssa Berry: [00:33:12] Yeah, anniversaries. Or like they just hired someone new, so send them some flowers, or someone's leaving and all those sorts of things matter. I would always keep notes of those kind of things in my calendar if I knew things were coming up or if clients I knew were going to a conference or they had a big presentation coming up or any of that kind of stuff, I would always like, put that in my calendar and send them a note or an email or like a text, be like, good luck, blah, blah, blah. So that's the other thing is that like always leading with the positive instead of the only time you're talking to them is if something went sideways. That's also the other thing. But in parallel to that, this is also a learning, is that your clients aren't your friends, just like your coworkers aren't your friends. You don't share personal information. You don't talk about your personal life. You don't talk about going on dates. Like there is a line, like this is still a professional relationship, and I don't care that they're the same age as you, or they're also single or whatever, it's professional because you don't know who they know, and the world is very small, and you don't ever want to be, like, bitching about a guy that you went on a date with but it turns out like that guy is like their cousin's best friend or something. Like, you have no idea who people know, right? So that's always a very clear line for me, is that you don't know anything about me. You know who I am. You know I do good work, you know, whatever. But you don't know what I do when we're not together, because it's none of your business. And I don't need to know anything about you either. And so that's sort of the number three too, is that be very, have very clear boundaries of client or even boss/staff or like internally, right. Like no one needs, no one wants to or should know about your personal issues.Dakota Kidby: [00:35:11] And if I could add like a what am I trying to say? You know what I mean. And yeah section to that, I would say enjoy your connections with people. Like, that's not to say that you can't have a conversation or something, but case in point, if somebody knows you too well, oftentimes meeting agendas will also get completely out of control. So and I'm...Alyssa Berry: [00:35:40] Totally off the rails.Dakota Kidby: [00:35:41] ... because I like to be friends with everybody. And I am a recovering people pleaser. So the other day, actually, I had the worst migraine of my life, I just like wasn't feeling great, but I, you know, I was at the meeting, showed up, it was all good. And my client and I well, she started talking about politics and...Alyssa Berry: [00:35:58] Oh, God, what is wrong with people?Dakota Kidby: [00:35:59] No, but we always, like, have conversations about politics. Like and we're buds and we, again, going against everything Alyssa said. But I do really love working with this client and like we do have a lot in common. So she and I do banter. But anyway, I literally had to say, I'm so sorry, but like, we only have an hour and I'm exhausted and I'm not feeling the greatest today. Do you think we can just get through this meeting? And then I have to go grab a coffee. Then we'll do our next thing that we have to do. And then I gotta go, like, and she was like, nope, no problem at all, all good, like so sorry. And I was like, no, no, it's fine. It's just that again, if you build that personal rapport with your clients, your objectives with getting work done are going to be more ineffective no matter how you swing it. It's the difference between coming in for an hour, meeting with your counselor, right, and then, like, going for wine with them and then having a meeting. So like, just differentiate those two things. If you want to go banter with your client because you find them interesting as a human being, separate it. Ask them to go for wine as a separate human being. Do you know what I mean? Or don't?Alyssa Berry: [00:36:59] See, I wouldn't even, I wouldn't even recommend that.Dakota Kidby: [00:37:02] But, I mean, I am friends with some of my clients, so like I have a different standpoint.Alyssa Berry: [00:37:05] But here's the thing, though. Like if that personal relationship goes south, what does that mean for your business relationship?Dakota Kidby: [00:37:12] I'm not close with them in that respect. I would say if the, like the personal relationship going south probably isn't a, I'm not like besties with any of my clients. I do have one client who I am pretty good friends with, that if she and I ever had a falling out and then like the contract, it wouldn't bother me because it'd be like, well, I don't really want to work with you anyway, but I will say I am, like, I do have a couple of other clients that like, I'll go, I would go and have a beer with them. But we have a very clear, like line in the sand that we both understand, if that makes sense. And they've just been with me for a really long time, so it's almost been impossible to not develop a friendship because we've been through more with each other than just the work. Like, I've seen them go through things and they've seen me go through things, we've had each other's backs, you know, that kind of stuff. And so sometimes it can be inevitable. But for the most part it, you really should look at it like a relationship with your psychologist. It's, you're there to get work done and you don't need to offer up any more of your time than that. And you're also not their therapist.Alyssa Berry: [00:38:18] No. And they're not your therapist.Dakota Kidby: [00:38:21] Absolutely.Alyssa Berry: [00:38:22] I'm going to caveat that politics talk for a second, because I think Dakota and I need to do an episode on this because when I said, oh, politics, what are you doing? Because, like, normally, like generally politics in a business meeting doesn't really come up. But I mean, and I've said this before in this podcast and like anybody could see, my political affiliations are fairly notable.Dakota Kidby: [00:38:48] Like, people know.Alyssa Berry: [00:38:48] People know my thoughts on things and people know.Dakota Kidby: [00:38:51] They know who you are.Alyssa Berry: [00:38:51] So I do have a caveat to the whole political thing because when people talk about like, oh, don't, don't ever share your politics or whatever online or like separate your personal and your business brand in that way, I'm like, no, because I have seen a lot of people on LinkedIn who I will know I'll never work with because of the shit that they post on LinkedIn of all places. Right? Like when did LinkedIn become Facebook? But that's a whole other conversation.Dakota Kidby: [00:39:21] It's true.Alyssa Berry: [00:39:22] Because, yeah, like they're raging Trumpers.Dakota Kidby: [00:39:26] And so are you saying it's a bad thing?Alyssa Berry: [00:39:28] White nationalists. No. I want to know. Now I know. So I, because I work with people who who align with my values, like I'm a person, no one should be separating their personal feelings or their values about things because of business. Like, and I've said this on this podcast before, but I'm a vegetarian, so I would never work with the like Canadian Beef Association and not because they're bad or that I, but I would have no idea what I would communicate about the Canadian Beef Association, because I don't eat it and I don't have any concept of it. So it's the same with like aligning myself with a Raging Trumper client. I would never do that because I have no interest in promoting whatever the heck you're doing or like you're Elon Muskness or whatever the hell. So I'm a big proponent of like, yeah, share your political leanings like as a personal person, personal person, online so I can know because it's a good way to weed out, and that maybe is an onboarding process too, is that I look at people's socials, I look and see like outside of their business. Because like if you're, if what you're representing on your business goes completely against who you are as a person and what you're promoting on your personal accounts, I also don't want to work with you.Alyssa Berry: [00:40:50] So, and people do that with me too, like, I mean, I'm sure there's people who are like, oh my God, you're like a raging leftist. I'm like, I'm not really a leftist, but I guess if you're like a Trumper, that would seem appropriate. But yeah, I don't want to work with you. Like, yeah, you can weed me out too, like, have at her. So that's the other thing is like, yeah, not being like all besties and like therapists with your clients, but also working with people who you align with and align with your values is really important, because if you're trying to fit a square peg in a round hole, like if you're like, can you imagine, like working with, like an anti-abortion organization?Dakota Kidby: [00:41:27] And even if I was like managing their like working on a strategy for call it like their flower shop, and I found out that they were like doing that on the weekend, I would just feel really uncomfortable and I wouldn't want to be aligned with it. That's the other thing. Yeah, like we've had a couple of clients over the years contact us to work with them. And just like the alignment wasn't there based off of a value standpoint. So, but yeah, I think like the final thing I would leave with you guys in terms of, or that we would leave with you guys in terms of like the processes, that your exit process is just as important as your onboarding. So clients are going to go. Everything ends eventually. So just having a really thorough exit process as well, like a nice questionnaire or conversation around like how was the work? Could we have done anything better? Can we get our testimonial, whether it's like a video testimonial or a quote or we're going to prepare a case study. You know, we're going to put that on our website. We'd love for you to, like, spread the word when we post about it on LinkedIn and tag you. So just taking that opportunity to to get that word, and then a referral, maybe offering them like, hey, if you know, things went so well with us, so if you refer to us, we will give you, you know, 10% off your next service or, you know, we would really love a referral. So that's your opportunity.Alyssa Berry: [00:42:48] Yeah. And that's also where that whole piece about here's all of the stuff we worked on, there's your Google Drive, and after this, like I'm not responsible, so don't like send me an email in seven months. Be like, whatever. Can I get a copy of that? Like, yeah.Dakota Kidby: [00:43:05] And it's the opportunity to get removed off their social channels too, which you absolutely should do, and tell them to change their passwords.Alyssa Berry: [00:43:10] You need to get removed.Dakota Kidby: [00:43:11] Yeah. That's right.Alyssa Berry: [00:43:12] Yes. So I mean it's sort of closing the loop and like sending a nice thank you. I've done that in the past, too, for clients is like sent them a bottle of wine to their office or whatever as like a thanks for working with each other and blah, blah, blah, like, always those things because even if it didn't entirely end on the best terms, like if something happened or if maybe the contract ended early for various different reasons, like it wasn't someone's fault, it's just timing or budget or whatever, always be the bigger person because again, you don't know who people know.Dakota Kidby: [00:43:46] Always be the bigger person and just be professional. Stay in your lane, keep your head down. You know, live in your lane.Alyssa Berry: [00:43:55] And that's how, like, Dakota and I have had clients for three, four, five, whatever years. Like you treat people well and do good work, and they will stick around because even if they threaten, like and I've had clients threaten from time to time to be like, well, I think we're going to RFP for this, and I'm like, cool.Dakota Kidby: [00:44:13] Yeah, if you need some fresh blood, I get it. One thing I will say, though, someone, an old boss of mine taught me this, and I think it is some of the best advice I've ever gotten. She said to me, help people in a way that you would never expect anything back. And so I think just from a community standpoint, and if a client has left your roster, but maybe they reach out just for like a quick piece of advice, highly recommend knowing when to differentiate from like, okay, this, I'm going to give you this my time or, you know, or like, oh, it's a big ask so I have to charge for it. Like, I, Alyssa and I are big on like, being there for people where it's appropriate. And of course, this community, Ladies Who Launch is all about that. It's about supporting people who don't have sounding boards and teams, and they need community to thrive. And I'll never forget, I asked a fellow provider for some advice one time, and she was like, well, I'm very busy and I have kids and like, my time is very precious to me, so I do have to charge you for this hour that we're going to chat. And at the time, I remember I was livid. I was like, what a, you know, like, I can't believe she would charge. What the heck? Then as time went on and people started to ask me for things, it was like, oh yeah, a five minute conversation or connection point, no problem. An introduction, no problem. Quick piece of advice, absolutely no worries. Even if it is an hour long conversation, as long as it feels good in my gut. But there are opportunities where, yeah, it's completely appropriate to charge for your time as you become a subject matter expert in something. And now looking back, I'm like, you go, girl, I really shouldn't have been offended. So just knowing when it's time to lend a hand and just be kind versus, you know, charging for your time.Alyssa Berry: [00:46:08] Yeah. Because that's the other thing you learn as grizzled veterans and running businesses is that your time is worth a lot.Dakota Kidby: [00:46:15] It's worth something. Absolutely.Alyssa Berry: [00:46:17] And you can give that time away to the things that you value to give your time to. But for every rando who wants to have to pick your brain for half an hour...Dakota Kidby: [00:46:29] If you're getting those requests like 20 times a week. That being said, too, I will admit, like, I've even caught myself asking for too much sometimes from friends and people that I have in my circle. And yeah, it's, you know, you think that it's okay, but you do have to be respectful of people's time and stuff like that. So with that, we hope that this has been helpful and we would love to hear more from you guys. If you want to know, if you've had any like process mishaps or blow ups, we would love to hear from you guys. So just DM us on Instagram at Ladies Who Launch Pod or send us an email at Ladies Who Launch Pod at gmail.com and we'll see you in two weeks.Alyssa Berry: [00:47:14] Thanks for tuning in to another episode of Ladies Who Launch.Dakota Kidby: [00:47:18] Don't forget to hit the subscribe button and give us five stars anywhere you listen to podcasts. Honestly guys, if you can do that for us, we would be so thankful. It's how we grow our podcast and the more subscriptions and the more five stars we get, the better. So thank you so much for supporting us and we'll see you next time on Ladies Who Launch.

HVAC Sales Training. Close It Now!
Part #2 Roots, Wings, and Leadership: Guiding Families and Teams with Jimmie Jayes

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 24, 2025 76:55


In part two of our Roots, Wings, and Leadership series with Jimmie Jayes, we dive deeper into the “roots” side of family and leadership—focusing on core values and the courage required to build anti-fragile kids and teams. We explore the importance of instilling lasting values over material wealth, how to create meaningful family legacies, and why core values must be lived, not just written. Jimmie and Sam discuss the essential role of connection, systems that make prioritizing family easier, and the real impact of setting clear non-negotiables. Tune in to learn how to avoid the pitfalls of hustle culture, raise resilient children, and ensure your values stand the test of time.Guest Bio:Jimmie Jayes is a renowned business coach and thought leader with a passion for empowering entrepreneurs to achieve extraordinary success. With a track record of guiding clients to unparalleled heights, one of Jimmie's coaching clients has achieved over $1 billion in sales in less than eight years. Known for his innovative strategies and transformative insights, Jimmie helps leaders cultivate resilient teams, build impactful businesses, and create lasting legacies. Whether mentoring executives or speaking to audiences, Jimmie inspires others to think bigger, lead boldly, and make a meaningful difference in the world.Connect with him here: https://figandeagle.com/Host Bio:Sam Wakefield is a renowned sales coach, speaker, and international best-selling author. With a passion for transforming sales teams and empowering individuals, Sam brings two decades of experience in the home improvement and HVAC industries. As the host of the Close It Now podcast, he delivers actionable strategies, mindset shifts, and cutting-edge techniques to help listeners unlock their full potential and achieve extraordinary results. Known for his engaging, relatable style and focus on building trust through authentic relationships, Sam's mission is simple: Be someone worth buying from.Get your ticket to Relentless: The Ultimate Sales Transformation!https://www.closeitnowbootcamp.comConnect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
The Death of the Handshake Deal

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 20, 2025 47:18


In this episode of Close It Now, we dive deep into the changing landscape of the home services industry and why the days of the handshake deal are fading fast. Too many professionals have adopted a “sell at any cost” mentality, resorting to dishonesty and high-pressure tactics that ultimately erode trust and tarnish the reputation of the entire industry.We discuss the critical importance of integrity and why doing the right thing—consistently and without compromise—is the only way to build a sustainable and successful business. With government regulations looming due to unethical practices, it's up to us to maintain professionalism and ensure our industry remains strong and independent.Additionally, we tackle a hot topic: keeping politics out of the conversation. As home service professionals, our focus should be on serving customers, solving problems, and delivering value—not engaging in political debates that can alienate potential clients and harm relationships.What You'll Learn in This Episode:Why the “sell at any cost” mindset is dangerous for long-term success.How integrity and honesty set you apart from the competition.The looming threat of government regulation and how to prevent it.The importance of keeping politics out of your sales conversations.Strategies to rebuild trust and create lasting relationships with homeowners.Tune in to learn how to thrive in the evolving market while maintaining your reputation and delivering exceptional service.Host Bio:Sam Wakefield is a renowned sales coach, speaker, and international best-selling author. With a passion for transforming sales teams and empowering individuals, Sam brings two decades of experience in the home improvement and HVAC industries. As the host of the Close It Now podcast, he delivers actionable strategies, mindset shifts, and cutting-edge techniques to help listeners unlock their full potential and achieve extraordinary results. Known for his engaging, relatable style and focus on building trust through authentic relationships, Sam's mission is simple: Be someone worth buying from.Get your ticket to Relentless: The Ultimate Sales Transformation!https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Part #1 Roots, Wings, and Leadership: Guiding Families and Teams to Greatness

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 17, 2025 72:44


In this inspiring episode of Close It Now, Sam Wakefield teams up with Jimmie Jayes for a thought-provoking discussion on "Roots and Wings"—a philosophy that bridges family, business, and leadership.Discover how to raise non-fragile kids who are deeply rooted in family values and empowered to be fearless world changers. Sam and Jimmie explore what it means to create a culture within your family, instilling a mindset of purpose, resilience, and belonging. They share actionable strategies for nurturing roots: emphasizing connection, loyalty, and shared values. Then, they shift to developing wings: empowering your children with the confidence, courage, and vision to make a difference in the world.But this isn't just about parenting. The same principles apply to leadership in business. Learn how fostering a strong foundation while empowering independence can drive success in your family, team, or organization.Guest Bio:Jimmie Jayes is a renowned business coach and thought leader with a passion for empowering entrepreneurs to achieve extraordinary success. With a track record of guiding clients to unparalleled heights, one of Jimmie's coaching clients has achieved over $1 billion in sales in less than eight years. Known for his innovative strategies and transformative insights, Jimmie helps leaders cultivate resilient teams, build impactful businesses, and create lasting legacies. Whether mentoring executives or speaking to audiences, Jimmie inspires others to think bigger, lead boldly, and make a meaningful difference in the world.Connect with him here: https://figandeagle.com/Host Bio:Sam Wakefield is a renowned sales coach, speaker, and international best-selling author. With a passion for transforming sales teams and empowering individuals, Sam brings two decades of experience in the home improvement and HVAC industries. As the host of the Close It Now podcast, he delivers actionable strategies, mindset shifts, and cutting-edge techniques to help listeners unlock their full potential and achieve extraordinary results. Known for his engaging, relatable style and focus on building trust through authentic relationships, Sam's mission is simple: Be someone worth buying from.Get your ticket to Relentless: The Ultimate Sales Transformation!https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Goals Are Overrated: Build Standards, Break Limits, and Achieve More

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 14, 2025 44:03


In this solo episode, Sam Wakefield dives deep into the mindset shift that separates top performers from the rest. It's not just about setting goals—it's about creating unshakable personal standards. While goals can feel like stopping points, standards become the foundation for unstoppable progress.

HVAC Sales Training. Close It Now!
Go for No: Turning Rejection into a Pathway to Success with Andrea Waltz

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 10, 2025 50:20


In this transformative episode of Close It Now, we dive deep into the psychology of rejection with Andrea Waltz, co-author of the groundbreaking book Go for No! Yes is the Destination, No is How You Get There. Andrea brings her unique perspective on how sales professionals can redefine their relationship with 'no' to unlock their true potential.What you'll learn in this episode:Why 'no' is not the enemy but a stepping stone to 'yes.'Practical strategies for building resilience in the face of rejection.How shifting your mindset can lead to fearless selling.Tools and techniques to transform 'no' into a powerful motivator for success.Key Takeaway: Success in sales isn't about avoiding rejection—it's about embracing it as a critical part of the process. Andrea's insights will help you reframe your thinking and transform how you approach every sales conversation.Listen in to uncover how a single word, 'no,' can be the catalyst for unstoppable growth in your career.Host Bio:Sam Wakefield is the host of the "Close It Now" podcast since its beginning in 2019 and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Get your ticket to Relentless: The Ultimate Sales Transformation!https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
They Stole My Script—And You Won't Believe What Happened Next!

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 6, 2025 35:29


In this powerful first episode of 2025, Sam Wakefield returns to kick off the new year with a bang! Life threw curveballs, but now it's time to refocus, reenergize, and make this your breakout year. In this episode, Sam tackles a story every sales professional can relate to: when the competition claims they're “just like you, but cheaper.” Learn how to handle this objection like a pro and show homeowners why value beats price every time.Here's What You'll Discover:How to reframe homeowner conversations to avoid commoditization.Proven analogies and tools to demonstrate the value of quality work.Why price is secondary and how to help homeowners see the bigger picture.Key insights into building homeowner confidence and trust.Exciting updates, including details on Relentless: The Ultimate Sales Transformation in Boston (April 29–May 1).Tips on leveraging follow-ups to close deals you thought were gone—don't miss the free webinar on January 16th with Doug C. Brown!Call to Action:

HVAC Sales Training. Close It Now!
Sales Success Starts Here: Doug C. Brown on the Art of Follow-Up

HVAC Sales Training. Close It Now!

Play Episode Listen Later Jan 3, 2025 73:26


Follow-up is the secret weapon for sales success, and in this episode, we dive deep into its transformative power with Doug C. Brown, CEO of CEO Sales Strategies and a globally renowned sales growth expert. Doug brings over four decades of experience helping businesses achieve predictable, measurable revenue growth. He's worked with industry giants like Intuit, CBS, and Procter & Gamble, built over 35 businesses, and generated over $900 million in sales.Together, we discuss how to use follow-up to close deals from even the toughest leads, common mistakes salespeople make, and why most miss the goldmine in their client databases. Plus, we're giving you a teaser for our upcoming webinar on January 16th, where we'll provide actionable steps, proven follow-up sequences, and exact verbiage to master this critical skill.If you're ready to turn missed opportunities into millions, tune in to learn from one of the industry's best and start 2025 stronger than ever!Sign up for the Follow Up Webinar Here!!!https://forms.gle/xBtdsA6g7qfsX5WY8Get your ticket to Relentless: The Ultimate Sales Transformation!https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Exposing Sales Myths: Why Scalable Systems Beat Unicorn Performers with Scott Sylvan Bell

HVAC Sales Training. Close It Now!

Play Episode Listen Later Dec 13, 2024 97:35


In this powerful and thought-provoking episode, Sam Wakefield sits down with sales expert Scott Sylvan Bell to tackle some of the most damaging myths in the sales industry. Together, they explore:The Unicorn Performer Myth: Why glorifying outlier sales reps with unattainable numbers can damage team morale and lead to unsustainable practices.The Ego Factor: How sales egos—both individual and organizational—hinder the creation of scalable systems that drive consistent results.Scalable Success: The importance of building systems and strategies that work for the entire team, not just one superstar.Leadership Psychology: How to foster a winning environment that encourages sustainable performance for everyone.Avoiding Burnout: Practical tips to keep your team energized and engaged without falling into hype-driven sales traps.Sam and Scott don't just expose the flaws in common sales practices—they provide actionable advice on how to break free from the myths and focus on what truly works. Whether you're a sales leader, a seasoned professional, or just getting started in the industry, this episode delivers the no-nonsense strategies and insights you need to create long-lasting success.Don't miss this conversation—it's packed with hard truths and real-world wisdom that will transform how you think about sales leadership and team building.Mentioned in the Episode:How hype-driven sales cultures impact team dynamics.The dangers of chasing flashy, unscalable wins.Why systems and consistency are the ultimate keys to success.Don't Forget:Tickets for the Relentless: The Ultimate Sales Transformation Event are on sale now! Secure your spot before the end of the year and gain access to an exclusive virtual group training starting in January.Be someone worth buying from.GET YOUR TICKETS TO RELENTLESS: THE ULTIMATE SALES TRANSFORMATION HERE!https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurlHost Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Call-by-Call Chaos or Control? The Truth About This Game-Changing Management System with Kent Boll

HVAC Sales Training. Close It Now!

Play Episode Listen Later Dec 4, 2024 72:35


Is call-by-call management the key to unlocking your team's potential, or does it invite chaos into your operations? In this episode, I sit down with Kent Boll, owner of Boll Co. and a leader in the trades industry, to dive deep into the realities of this game-changing management system.We explore the pros, the cons, and the key considerations for transitioning to a call-by-call model. Kent shares invaluable insights on how this approach can improve accountability, boost efficiency, and create a culture of success—but also highlights the potential challenges and what companies need to address before making the leap.Whether you're curious about adopting call-by-call management or want to refine your existing system, this episode is packed with actionable advice that will help you take your operations to the next level.Tune in to discover if call-by-call is the right fit for your business and how to implement it effectively for maximum results.Connect with Kent:Email: KBoll5096@gmail.com Facebook Page: https://www.facebook.com/share/1B9nMT8Vvo/?mibextid=JRoKGi Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:https://linktr.ee/closeitnow Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
From Streets to Empire: Building the Ultimate Door-to-Door Sales Force with Clark Manwaring

HVAC Sales Training. Close It Now!

Play Episode Listen Later Nov 19, 2024 64:39


In this episode of Close It Now, Sam Wakefield sits down with Clark Manwaring, a true legend in the door-to-door (D2D) sales industry. Clark, who built the largest D2D sales team in history with an astounding 15,000 members, shares his invaluable insights on recruiting, growing high-performing sales teams, and mastering the art of door-to-door sales.Get ready for a deep dive into the strategies that have made Clark a household name in the D2D world. From the keys to attracting top talent to building a culture of excellence and resilience, this episode is packed with actionable tips to help you scale your sales operation like never before.Whether you're just starting out or leading a seasoned team, Clark's expertise will inspire you to think bigger and achieve more. Don't miss this opportunity to learn from the best and take your sales game to the next level!Connect with Clark Manwaring: https://www.instagram.com/clark_salesrecruiter/Close It Now Information:Make sure to get your ticket for Relentless: The Ultimate Sales Transformation event.https://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?aff=oddtdtcreatorHost Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Future-Proof Hiring: AI, Culture, and Success with The Sales Boss

HVAC Sales Training. Close It Now!

Play Episode Listen Later Nov 15, 2024 70:09


Get your tickets for Relentless: The Ultimate Sales Transformationhttps://www.eventbrite.com/e/close-it-now-relentless-the-ultimate-sales-transformation-tickets-1083623921319?aff=oddtdtcreator Ready to unlock the secrets to hiring success in a rapidly changing world? In this episode of Close It Now, Sam Wakefield interviews Jonathan Porter Whistman—author of The Sales Boss and founder of WhoHire—who shares his powerful insights on recruiting, culture, and team-building. They discuss practical strategies for attracting top talent, creating a workplace culture that drives performance, and using AI to make smarter hiring decisions. Discover how WhoHire is transforming the hiring process by predicting performance and screening for the best candidates, helping businesses build future-proof teams. Tune in for an episode packed with actionable advice for hiring managers, leaders, and anyone looking to build a winning team!Connect with WhoHire: www.whohire.com Make sure to mention Sam or Close It Now when you book a demo to get your setup fee waved!!!Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Stand Out or Fade Out: How to Crush Your Competition and Make a Lasting Impact with Tim Brown

HVAC Sales Training. Close It Now!

Play Episode Listen Later Nov 8, 2024 67:14


In this episode, Sam Wakefield sits down with Tim Brown, CEO of Hook Agency, for an in-depth brainstorm on the art of differentiation. Together, they explore actionable strategies for setting yourself apart from the competition and making a memorable impact that keeps people coming back.Tim and Sam discuss how to create a standout brand presence, unique ways to make your clients and prospects feel special, and the small, intentional steps you can take to be unforgettable. They also touch on the importance of authenticity, and why going the extra mile to show genuine care is what builds loyal clients in the long run.Key Takeaways:Practical techniques to differentiate yourself in a competitive marketHow to leave a lasting impression and build loyalty by making people feel specialWays to turn every client interaction into a memorable experienceWhether you're looking to refine your approach or completely revamp it, this episode offers powerful insights to help you leave a mark and stand out in your field.Listen now to start building a unique presence that no one will forget!Link to Hook Agency: https://hookagency.com/Link to the Sales Summit: https://www.eventbrite.com/e/hvac-champion-summit-tickets-1040036696757 Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Unlock Freedom and Mastery Faster Than You Ever Thought Possible

HVAC Sales Training. Close It Now!

Play Episode Listen Later Nov 4, 2024 42:54


In this episode, Sam Wakefield dives into the game-changing power of structured approaches. While many believe that having a set process can feel restrictive, Sam explains how the right methods actually provide freedom and flexibility. By using a well-defined framework, you'll be able to achieve mastery and make rapid progress without feeling limited.Sam also shares his top strategies for learning scripts and processes quickly, making them second nature in no time. Whether you're in sales or any field that requires peak performance, these insights will transform the way you approach your work.Key Takeaways:Why structured frameworks actually give you more freedomHow to learn and master new scripts or processes at lightning speedThe importance of having clear, actionable steps in your workIf you're ready to break free from limitations and elevate your performance, tune in now and discover how structure can set you free!Hook Sales Summit Ticket Link:https://www.eventbrite.com/e/hvac-champion-summit-tickets-1040036696757?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl 3 Bids episode referenced in this episode:Spotify:https://open.spotify.com/episode/2pqFs3vN4YyITXuc41FyX1?si=NDZzsa60SIGe74keCMktEAApple Podcast:https://podcasts.apple.com/us/podcast/sales-training-close-it-now/id1465156828?i=1000625114553Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Meet Your New Success Coach: How to Unlock 'Success On Demand' with Stephen Dale

HVAC Sales Training. Close It Now!

Play Episode Listen Later Oct 28, 2024 61:38


In this exciting episode, we welcome Stephen Dale to the Close It Now team as our newest trainer! Stephen has an impressive track record in the HVAC industry, with years of experience training top sales teams with organizations like The New Flat Rate, Power Selling Pros, and Lennox. He joins us to share his insights on mindset and introduce a powerful strategy for achieving "Success On Demand."In this episode, we give you an inside look at Stephen's unique training style, focusing on the power of mindset and practical tools for locking in success. Stephen dives deep into the concept of setting an anchor using NLP (Neuro-Linguistic Programming) to help you consistently access a high-performance state—whenever you need it.Key Topics Covered:Introduction to Stephen Dale's approach and training backgroundBuilding a resilient and success-focused mindsetHow to set an anchor using NLP techniques for “Success On Demand”Practical tips to bring this mindset into your daily routineWhy Listen?This episode gives you firsthand experience of Stephen's coaching style, providing actionable insights to help you lock in success when you need it most. If you're ready to elevate your mindset and add another powerful tool to your sales strategy, tune in and discover how to get results on demand!Listen now and let Stephen guide you toward consistent success!Link to episode referenced in episode about getting out of the Summer Slump:Apple Podcasts: https://podcasts.apple.com/us/podcast/sales-training-close-it-now/id1465156828?i=1000662349816 Spotify: https://open.spotify.com/episode/47pGWz2eQvcPME4MiKvGVt?si=6bb4604b1c50493d Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Fuel Your Passion: How Systems and Accountability Drive Success with Tommy Mello

HVAC Sales Training. Close It Now!

Play Episode Listen Later Oct 25, 2024 54:54


In this insightful episode, Sam Wakefield sits down with Tommy Mello, the founder and CEO of A1 Garage Door Service, to dive into the balance between passion and structure in business. Tommy shares his journey of building a successful company, emphasizing that while passion is essential, it's not enough without the right systems in place.They discuss how creating systems helps businesses scale, but more importantly, they focus on the need for checks and balances to ensure those systems are followed. Tommy reveals the strategies he uses to keep his team accountable and how that accountability fuels consistent growth and success.Key Takeaways:Why passion alone won't sustain your business without systems.The critical role of accountability in ensuring your systems are implemented.Practical strategies Tommy Mello uses to keep his team on track and his business thriving.How passion and discipline can work hand in hand to drive long-term success.Whether you're an entrepreneur, small business owner, or leader looking to take your company to the next level, this episode is packed with valuable insights you can apply immediately.Tune in now and learn how to fuel your passion with systems that work!You can sign up for the A1 Garage Door shop tour here --> https://www.tommymello.com/shop Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
Break the Time Illusion: How Your Habits Shape the Future You Want

HVAC Sales Training. Close It Now!

Play Episode Listen Later Oct 18, 2024 32:42


In this thought-provoking episode, we dive deep into the idea that time is an illusion and explore how your daily habits play a critical role in shaping your future. We discuss how to break free from the constraints of time, reframe your mindset, and take intentional steps to create the success you desire—both personally and professionally.Key Topics Covered:Why time is often considered an illusion and how that affects your life and mindset.The powerful role habits play in determining your future outcomes.Practical strategies for creating habits that align with your goals and lead to measurable success.Insights on how top performers leverage their habits to shape their reality.The importance of consistency, self-discipline, and habit stacking in driving success.Key Takeaways:The future you want is within your control, and your habits are the building blocks to get there.Shifting your perspective on time can unlock greater productivity and focus.By focusing on the right habits today, you can design the future you've always wanted.Actionable Steps:Reflect on your current habits and identify which ones are serving your future goals and which are holding you back.Start small: Pick one habit to change or add that aligns with your long-term vision.Stay consistent and track your progress!Listen now to discover how you can harness the power of habits to shape the future you want.Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

HVAC Sales Training. Close It Now!
What Top Performers Know That They Aren't Sharing

HVAC Sales Training. Close It Now!

Play Episode Listen Later Oct 14, 2024 34:15


In this eye-opening episode, we uncover the hidden strategies and psychological insights that top sales performers are using to dominate the game—secrets they aren't sharing with anyone else. Sam Wakefield dives deep into the homeowner's mind, breaking down the key awareness lesson that separates the elite from the average.Understanding how homeowners think and make decisions is a game changer, and in this episode, you'll learn why some people always close the deal while others struggle to even get a foot in the door.Tune in to hear:The psychology behind why homeowners say "yes"How top performers subtly use this knowledge to win more oftenWays to elevate your sales approach by unlocking this powerful mindset shiftReady to move from good to great? This episode gives you the tools and insights you need to level up your sales game and connect more deeply with every homeowner you meet.Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.Connect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on Google (Remember to leave a picture), our Facebook profile, or where you listen to this podcast. Your feedback helps us bring you more great content!Google LInk→ https://g.page/r/CbfnnDqTCwQdEAE/review

Das 1x1 der Finanzen
#145 - Gold kaufen: So vermeidest du die “Google-Falle”

Das 1x1 der Finanzen

Play Episode Listen Later Aug 7, 2024 4:25


Wenn du Gold kaufen willst, googlest du und ahnst nichts Böses. Dir wird eine lange Liste an Goldhändlern vorgeschlagen. Und genau da beginnt das Problem, denn die wenigsten Menschen können unter dieser Flut von Angeboten die seriösen Goldhändler identifizieren, bei denen es hochwertiges Gold zu marktgerechten Preisen gibt. Leider höre ich immer wieder von Menschen, die auf den erstbesten Google-Link klicken, versehentlich unreines Gold kaufen, überhöhte Preise bezahlen oder mit Gold über den Tisch gezogen werden, das in Wahrheit gar nicht existiert und nie bei ihnen ankommt. In dieser Episode möchte ich mit dir darüber sprechen, worauf es beim Goldkauf ankommt und wie du sicherstellst, dass du dabei an seriöse Partner gerätst. ___ Schreib mir gern: post@ronnywagner.com Gold und Silber kaufen & langfristig in Edelmetalle anlegen als Absicherung vor Inflation und zur Vorsorge (Edelmetall-Rente) bei meinem Familien-Unternehmen Noble Metal Factory: www.noble-metal-factory.de Anmeldung zum nächsten Webinar: www.noble-metal-factory.de/veranstaltungen/

Hacking Creativity
312 - E se smettessimo di usare Google? (LINK)

Hacking Creativity

Play Episode Listen Later Jun 5, 2024 34:12


Se vi dicessero che Google da motore di ricerca potrebbe diventare praticamente un editore? Come cambieranno le regole del gioco? Questo e lauti apprezzamenti al cantato di Billie Eilish e alle scatole del Dixan, i migliori contenitori di Lego che ci siano. P.S. Ecco il link se vuoi votare a IlPod: https://www.ilpod.it/premio-amazonmusic▫️ Entra nella nostra community: https://bit.ly/3jUs8Ez ▫️ Vuoi ricevere gli Appunti (la nostra newsletter)? https://bit.ly/3RJkbA5CONTATTI▫️ Email: info@hacking-creativity.com▫️ Instagram: https://bit.ly/2HVP8D4CONVENZIONI SPECIALI▫️ Ricorda la convenzione con SERENIS: usa il codice HACKINGCREATIVITY7 per pagare le prime 3 sedute 48€ invece del prezzo standard di 55€ + colloquio gratuito: https://bit.ly/3RskS4z▫️ Se utilizzi il codice di CREATIVITYX3, avrai la possibilità di utilizzare Qonto gratuitamente per ben 3 mesi! Qonto ti aiuta ad aprire una partita IVA in meno di 24 ore, con la consulenza di un esperto che ti guida. Qui trovi tutti i dettagli: bit.ly/3wDy9P2▫️ Se vuoi acquistare carte creative dalla casa editrice Sefirot del nostro amico Matteo Di Pascale, ricordati di inserire il codice promozionale HACKINGCREATIVITY15 per avere il 15% di sconto! https://sefirot.it/it/productsIL MERCATINO DELL'AFFILIAZIONE▫️ PARTITA IVA con Fiscozen: consulenza GRATIS e 50€ di sconto ⏩ https://www.fiscozen.it/invitoHACKING50D

RETHINK
REDEFINING NOTHING

RETHINK

Play Episode Listen Later Oct 28, 2023 6:07


Hello, everyone! I am sure, by now, all of you know me, but to the new listeners on the show – let me reintroduce myself – I am your host – HARSHADA PATHARE – AUTHOR & CONTRARIAN THINKER … : : Welcome to the sixth episode of my insightful podcast – RETHINK. : In essence, Nothing isn't idleness or emptiness; it's about rethinking, recreating, and reconnecting with boundaries and moments. It is important to enhance your overall well-being by taking time to rest and introspect on your story and setting.  : : Google Link - https://g.co/kgs/tMxBZk : Instagram handle - https://www.instagram.com/harshada_pathare_official/

Search Buzz Video Roundup
Search News Buzz Video Recap: Google SGE Links & Expansion, August Core Update, Emailing Google Link Spam, Bing, Ads, SEO & More

Search Buzz Video Roundup

Play Episode Listen Later Sep 1, 2023


This week, we continue to track the Google August 2023 core update, where we saw volatility last weekend and mid-week. Google Search Generative Experience gained links, expanded to India and Japan, added listen features...

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Beating the Google Link Spam Update -- Brie Moreau // White Light Digital Marketing

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Play Episode Listen Later Apr 28, 2023 29:56


Brie Moreau, Director at White Light Digital Marketing (WLDM), explores beating the Google link spam update. In the past, website owners could simply purchase or exchange links with other sites, regardless of their relevance or quality, in order to improve their search rankings. However, search engines are now able to detect and penalize such manipulative practices, and are placing greater emphasis on natural, high-quality backlinks earned through content creation, outreach, and relationship-building. Today, Brie discusses a more sustainable approach to backlinking efforts in SEO. Show NotesConnect With: Brie Moreau: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
How Google Link Spam is Affecting Listeners -- Brie Moreau // White Light Digital Marketing

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Play Episode Listen Later Apr 27, 2023 27:27


Brie Moreau, Director at White Light Digital Marketing (WLDM), dives into the topic of backlinks. The link spam update in 2021 was an effort by Google to improve the quality of search results by targeting websites that use spammy and manipulative tactics to get more backlinks. As a result, it's now more important than ever for website owners to focus on building high-quality, relevant backlinks through legitimate means. Today, Brie discusses how the world of backlinks is evolving. Show NotesConnect With: Brie Moreau: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Not Another Marketing Podcast
Google link spam update chat & backlink strategy with Matt Ranta

Not Another Marketing Podcast

Play Episode Listen Later Mar 20, 2023


Welcome to Not Another Marketing Podcast where I'm talking to Matt Ranta Head of Practice for Digital Transformation, E-Commerce & Strategy with digital marketing consultants Nimble Gravity. This week we're talking Google's link spam update and back linking strategy.

Not Another Marketing Podcast
Google link spam update chat & backlink strategy with Matt Ranta

Not Another Marketing Podcast

Play Episode Listen Later Mar 20, 2023 26:40


In this episode, I'm chatting with Matt Ranta, the Head of Practice for Digital Transformation, E-Commerce & Strategy at Nimble Gravity. Matt shares his insights on Google's recent link spam update and offers tips on how to generate good quality backlinks for your website.Listen up as Matt explains the difference between good and bad backlinks and why it's important to focus on quality over quantity when it comes to link building.We dive into some practical strategies for building high-quality backlinks, including guest blogging, reaching out to influencers and thought leaders in your industry, and creating valuable content that people want to share.If you're looking to improve your website's search engine rankings and generate more organic traffic, this episode is a must-listen.Can I quickly mention that Not Another Marketing Podcast is totally ad free and I'd love it if you could give the pod a quick shout on social media and subscribe via your podcast app.Check out more episodes at https://www.jtid.co.uk/podcasts

SERP's Up SEO Podcast
SERP's Up | Is the chase for "head terms'' doomed to fail?

SERP's Up SEO Podcast

Play Episode Listen Later Feb 22, 2023 33:44


Should SEOs target “head terms” (aka short tail keywords) or focus more on longtail keyword phrases? Is there actual value in head terms? If so, when and how should you implement short tail keywords into your SEO strategy? Join hosts Crystal Carter and Mordy Oberstein as they dive into head terms and SEO strategy.  Daniel Cheung also joins the show to share his passion for search-related insights by exploring the potential value of head terms and their poor conversion performance. It's everything about short tail keywords on this episode of the SERP's Up SEO podcast.  Key Segments:  [00:02:15] What's On This Episode of SERP's Up?  [00:03:43] Focus Topic of the Week: Head Terms [00:15:18] Focus Topic Guest: Daniel K. Cheung [00:21:34] So Many Search Engines [00:26:36] Snappy News [00:31:22] Follow of the Week: Suganthan Mohanadasan Hosts, Guests, & Featured People: Crystal Carter: https://twitter.com/CrystalontheWeb  Mordy Oberstein: https://twitter.com/MordyOberstein  Daniel K. Cheung: https://twitter.com/danielkcheung  Dr. Pete Meyers: https://twitter.com/dr_pete  Suganthan Mohanadasan: https://twitter.com/Suganthanmn  Resources: Wix SEO Learning Hub: https://www.wix.com/seo/learn  Daniel K Cheung SEO Consulting: https://www.danielkcheung.com.au/  Featured Snippets Drop to Historic Lows: https://moz.com/blog/featured-snippets-drop-to-historic-lows  Keyword Insights: https://www.keywordinsights.ai/  News  Google: Don't use 403s or 404s for rate limiting https://developers.google.com/search/blog/2023/02/dont-404-my-yum#back-to-basics:-4xx-errors-are-for-client-errors Google: Link best practices for Google https://developers.google.com/search/docs/crawling-indexing/links-crawlable  Google: Deprecating the legacy Google My Business Insights API on February 20, 2023 https://www.seroundtable.com/google-my-business-api-sunset-34910.html Microsoft Bing's New AI Features Are Really Impressive & Thought Out https://www.seroundtable.com/new-bing-ai-34874.html

Remarkable Results Radio Podcast
Google Reviews – Jimmy Lea [RR 747]

Remarkable Results Radio Podcast

Play Episode Listen Later May 24, 2022 34:53


It's time to take a deep dive into Google Reviews. Why is it important to have a variety of star ratings instead of all 5 stars? Why do you need to respond to good and bad reviews? I'm with Jimmy Lea, Kukui Evangelist. Find out why your business must exist digitally in order to capture customers. Jimmy Lea, https://www.kukui.com/ (KuKui) Evangelist. Listen to Jimmy's previous episodes https://remarkableresults.biz/?s=jimmy+lea (HERE) Key Talking Points Social media time suck- have a purpose and a time period for social media Why Google gives you more creditability for having a variety of Star Reviews. We are human and we make mistakes.  Own it and move on. The ideal rating for a shop is 4.5- 4.9/5.0. Don't incentivize reviews with customers, Google will pull those reviews. 70% of all searches are through Google Why a shop must not Gate the responses. There is software available in the industry that will allow you to give a Google Link if it is to be a 4 or 5-star review and a form for upset customers.  Allowing you the opportunity to correct errors behind the scenes rather than being open with all reviews. Gating will only hurt the Shop. Google has no ability to go after the company that is making the software only to remove the reviews that have been placed on their platform Why a shop needs to respond to all reviews both positive and negative. Negative Reviews: Acknowledge the response, State that you do not know who they are, and offer to make things right. give a phone number to take the conversation offline. Why “Key Words” are important to Google, your website, and your SEO. There are 2 methods for accomplishing this: The client leaves keywords in their review. The top response contains the keywords in their reply if not already left by the client. The 3 phases of removing a Google Review. Each Phase has a 50/50 chance of getting the review removed. Report the review as inappropriate and have 2-3 friends do the same. After waiting the 3-day waiting period, report it to the Google Business Profile Forum. http://support.google.com/ (Support.Google.com), give just enough information to get a case number and then give all the details to the human. Report the profile of the review. Connect with the Podcast: https://aftermarketradionetwork.com/ (Aftermarket Radio Network) http://youtube.com/carmcapriotto (Subscribe on YouTube) https://remarkableresults.biz/episodes (Visit us on the Web) https://www.facebook.com/RemarkableResultsPodcast (Follow on Facebook) https://remarkableresults.biz/insider/ (Become an Insider) https://www.buymeacoffee.com/carm (Buy me a coffee) https://remarkableresults.biz/books/ (Important Books) Check out today's partner: Learn more about NAPA AutoCare and the benefits of being part of the NAPA family by visiting http://www.NAPAAutoCare.com (www.NAPAAutoCare.com) http://aftermarketradionetwork.com () https://remarkableresultsradio.captivate.fm/listen ()

Zomia ONE
SOVRYN REWIND 2013: Sovryn Tech Ep. 0004: "Hypnotic Televisions"

Zomia ONE

Play Episode Listen Later Dec 20, 2021 65:20


Dr. Brian Sovryn--the Golden Stallion--is here for another SOVRYN REWIND! SOVRYN REWIND comprises episodes from Sovryn Tech's long history that you may have missed...but you don't want to miss it now! Below are the original show notes, with some updated links and info: What the deuce is a 4k television? Drones that don't kill? Why did Mr. Sovryn get into technology? And do Google without...well...Google. And a lot more... Special Guest: None Stories of the Week: —“Why do I need a 4k television?” Link: www.wired.com/gadgetlab/2013/01/…-4k-push-ces-2013/ Tech Roulette: —“Aid Drones Tested in the Caribbean” Listener Credit: Ben Hammer Link: reason.com/24-7/2013/01/09/aid…ed-in-the-caribbean Website of the Week: —“pixlr.com: The free Photoshop alternative that runs on anything.” Link: pixlr.com Software of the Week: —“Yandex: Do the Google without Google” Link: www.yandex.com Game Talk: —“PC vs. The Consoles" Hacker Stories: —“Some personal reasons for getting into technology..." Pick of the Week: —“Star Wars #1 by Dark Horse Comics” Links: www.darkhorse.com/Comics/19-812/Star-Wars-1 ------------------------------------------------------------------------- Donate with BTC: 3GYKVWkVE6iAYEnExfiNfCHJkSDFYWEs43 Donate with CashApp: $sovryntech Donate with Venmo: @bsovryn You can e-mail the show at: questions@sovryntech.com ------------------------------------------------------------------------- http://sovryntech.com --- Send in a voice message: https://anchor.fm/sovryn/message Support this podcast: https://anchor.fm/sovryn/support

Search Buzz Video Roundup
Search News Buzz Video Recap: Weird Google Search Updates, Facebook Outage, Google Link Scheme Penalties, Sustainability at Google & More

Search Buzz Video Roundup

Play Episode Listen Later Oct 8, 2021


This week, I started off with the big monthly Google webmaster report - it is a good way to catch up or remind yourself of what changed. Google Search had this really weird Google Search update this past weekend...

Digital Brains | Adwise - Een podcast over online marketing, digital en tech
Pulse #30: Google herschrijft titels in zoekresultaten, solliciteren via TikTok en Google link spam update uitgerold

Digital Brains | Adwise - Een podcast over online marketing, digital en tech

Play Episode Listen Later Sep 10, 2021 19:45


Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. In deze aflevering o.a.: Google herschrijft titels in zoekresultaten Ontbrekende data in Search Console Google link spam update is uitgerold Amazon gaat merken vergoeden voor referral verkeer dat aankopen doet CBS: groei internetverkopen vlakt nu (Q2) af Solliciteren via TikTok? Shownotes: www.adwise.nl/podcast Hosts: Jeroen Roozendaal en Daan Loohuis

Search Buzz Video Roundup
Search News Buzz Video Recap: Google Link Spam Update Complete, Google Changes Titles In Search Results, Search Console Data Bug & Google Ads

Search Buzz Video Roundup

Play Episode Listen Later Aug 27, 2021


Google, two weeks longer than expected, has finally finished rolling out the link spam update. Google confirmed it made changes to the titles it generates in search...

The K. M. Wade guide to small business marketing for beginners — blog post audio

Everything you need to know about the Google Link Spam Update and what to do if you're affected --- Send in a voice message: https://anchor.fm/kmwade/message

Search Buzz Video Roundup
Search News Buzz Video Recap: Google Link Spam Update, How Google Ranks Features & Alphabet / Microsoft Revenues

Search Buzz Video Roundup

Play Episode Listen Later Jul 30, 2021


I am sorry for the random static issues, I kept touching the wireless mic by accident. On Monday, Google pushed out a new algorithm update the company called the link spam update...

4 Questions With Social Media Famous
EP230: Google Link Spam Update (Google Update)

4 Questions With Social Media Famous

Play Episode Listen Later Jul 30, 2021 10:22


Are you worried about google spam updates? Well, here are some of the guidelines to follow if you are an affiliate blogger and want to save your website from any kind of future link updates..You can reach out to me on .https://seosingh.in/.Newsletter: https://seosingh.substack.com/.Dropping daily Content Marketing tips on: .Linkedin: https://www.linkedin.com/in/ishmeet2/ .. https://www.facebook.com/seosinghshow/.https://twitter.com/tweeetkaran.Instagram: https://www.instagram.com/seosinghshow/.Video Version of Podcast: https://www.youtube.com/c/SeoSinghShow

#SEODRIVEN — SEO Podcast von Christian B. Schmidt
Google Link Spam Update Juli 2021: Vorsicht bei Affiliate und Sponsored Links!

#SEODRIVEN — SEO Podcast von Christian B. Schmidt

Play Episode Listen Later Jul 27, 2021 8:46


Google führt ein weiteres Spam Update durch, dass sich nun gezielt gegen Link Spam richtet und daher an die früheren Penguin-Updates erinnert. Das „Link Spam Update“ wird über zwei Wochen mehrsprachig ausgerollt. Google weist in diesem Zusammenhang auf die Kennzeichnung von Sponsored Content, Gastartikeln und Affiliate-Links hin. Ich erkläre im Video, was das nun bedeutet. Bist Du vom Google Link Spam Update betroffen? Schreibe einen Kommentar!

Marketing as a Foreign Language
Google Link Spam Update Rolling Out

Marketing as a Foreign Language

Play Episode Listen Later Jul 27, 2021 14:34


Google is rolling out a link spam update & other Google news on Marketing as a Foreign Language!Brought to you by - https://senditrising.com/Sources - https://searchengineland.com/google-search-link-spam-update-rolling-out-now-350770https://www.reuters.com/technology/eu-gives-google-2-months-improve-hotel-flight-search-results-2021-07-26/https://www.cnbc.com/2021/07/23/meeting-googles-climate-change-goals-stresses-out-ceo-sundar-pichai.html

IT-founder.de - IT-Unternehmen erfolgreich gründen
#97 Kundenfeedback: Bekommen, Verwalten, Chancen nutzen

IT-founder.de - IT-Unternehmen erfolgreich gründen

Play Episode Listen Later Apr 29, 2020 22:44


Hey servus und herzlich willkommen zur neuen Folge vom IT – Founder – Podcast! Heute geht es um das Kundenfeedback und wie du das beste Feedback erfahren kannst. Wie sorgst du dafür, dass die Kunden dir ein gutes Feedback geben und wie nutzt du dieses für Neukunden?  Was du beim Feedback beachten musst Das Allerbeste ist natürlich, wenn die Kunden von deiner Kompetenz und Leistung überzeugt sind und gut über dich sprechen und nicht, wenn du anfängst mit „ich bin der Geilste“ usw. Außerdem gilt: je konkreter, desto besser! Anonymes allgemeines positives Feedback ist zwar schon ein guter Schritt, getoppt wird es allerdings von den Details in positiven Kommentaren. Je konkreter die Kommentare sind, desto eher können potentielle Neukunden abschätzen, ob du der Richtige für ihr Problem bist. Die Glaubwürdigkeit steht und fällt vor allem mit dem Namen: Wenn ein Vor – und Zuname vorhanden sind und am besten auch noch ein Foto bei dem Feedback dabei ist, dann kannst du nur gewinnen. Also bitte – verwende nie irgendwelche Fake – Testimonials und denk dir keine Geschichten aus!Du kannst deine Kunden ein bisschen beeinflussen, dir ein Feedback zu geben: Wenn ihr fertig seid und du nichts mehr helfen kannst, bitte sie emotional, dich zu bewerten. Nicht so larifari „gib mir paar Sterne, ich will noch mehr Geschäfte machen“, sondern wirklich echt und so, dass sie merken, du würdest dich wirklich freuen. Dafür ist es wichtig, dass du dir im Vorfeld überlegst, wo du dein Feedback gerne haben möchtest.Soll es dich einfach per Mail erreichen? Dann kannst du auch per Mail darum bitten. Wenn du dann ein paar Zeilen erhalten hast, kannst du diese etwas aufbereiten, mit einem Foto und Namen etc. und deinen Kunden um Erlaubnis bitten, es zu veröffentlichen. Frage IMMER um Erlaubnis! Checkt gemeinsam das fertige Feedback und lass dir das Einverständnis geben. Im Bereich Webdesign bietet sich zudem als etwas andere Feedback – Art ein Video – Testimonial an. Das ist vielleicht noch etwas unüblich, aber wenn du merkst, es passt mit dem Kunden, kannst du ihn auch darum bitten. Ein Video wirkt zudem nochmal authentischer, denn einen Dreizeiler hat man sich schnell mal ausgedacht. Für ein vollständiges gefaketes Video hingegen braucht es schon kriminelle Energie. Möchtest du es für deine Kunden möglichst einfach und komfortabel halten, kannst du einfach einen Kurzlink erzeugen und diesen aus deinem Google Maps bzw. Google Account an deinen Kunden schicken. Dein Kunde wird dann weitergeleitet und kann Sternchen auf Google für dich vergeben, sowie zwei Zeilen zur Bewertung hinterlassen.Proven Expert Wenn du tiefer ins Thema Feedback einsteigen willst, kannst du auch Proven Expert nutzen. Es gibt da verschiedene Anbieter, ich nutze diesen. Im Grunde ist es ein Premiumanbieter, der sich explizit auf das Thema Kundenbewertungen und Reviews spezialisiert hat. Ich persönlich habe mittlerweile ein kostenpflichtiges Paket, aber auch mit der kostenlosen Version kannst du schon einiges machen.Der Vorteil hierbei ist, du hast alles an Feedback von verschiedenen Plattformen gebündelt und Proven Expert erstellt so „Trust Siegel“, also eine visuelle Darstellung, dass du sehr gut bewertet bist. Diese kannst du dann auf deiner Homepage oder in allen Marketingmitteln einbetten und sie hilft dir, Autorität auszustrahlen und deine Glaubwürdigkeit zu erhöhen. Freund oder Feind Ich rate ganz klar davon ab, für positives Kundenfeedback Belohnungen herauszugeben!Wenn du keine Rückmeldung auf deine Bitte bekommst, kannst du nochmal nachhaken. Ein zwei Mal nachfragen finde ich in Ordnung, es kann ja immer mal etwas dazwischenkommen. Es empfiehlt sich aber, persönlich nachzufragen, zum Beispiel, wenn du deinen Kunden am Telefon hast.Wenn du doch mal negatives Feedback bekommst oder dein Kunde unzufrieden war, ist es deine Chance, jetzt etwas daraus zu machen. Deine Reaktion darauf entscheidet, ob du einen langen treuen Kunden gewinnst oder ob du dir Feinde machst. Dabei ist es völlig egal, ob es deine Schuld, seine Schuld oder die Schuld der Umstände ist. Wenn du in dem Moment anerkennst, dass dein Kunde unzufrieden ist und aufrichtig versuchst, das Problem zu lösen und der Kunde das spürt, kannst du die besten Kundenbeziehungen aufbauen. Dieses Vertrauen ist dann Gold wert! Ein paar Pro – Tipps zum Schluss: Du hast einen Laden? Lass den Kunden nicht direkt im Laden bewerten. Google erkennt das und es ist recht naheliegend, dass du den Kunden zu dieser Bewertung bewegt hast.  Suchmaschinenoptimierung: Vor allem lokale Suchmaschinenoptimierung ist ganz wichtig für dich. Du hast davon noch keine Ahnung? Dann lausche hier in die letzte Folge rein: letzte Folge verlinken Wenn du jetzt also dieses Kundenfeedback nutzt, um Suchmaschinenoptimierung zu betreiben, werden Stichworte wie Ort und Dienstleistung z.B. als Content mit deinem Unternehmen verknüpft. Google lernt daraus, dass du an einem bestimmten Ort für eine bestimmte Sache oder Dienstleitung der Beste bist.  Antworte auf Rezensionen! Das ist ein Aktivitätssignal und Google nimmt das ebenfalls auf. Natürlich kannst du in deinen Antworten ebenfalls Suchmaschinenoptimierung betreiben.  Sternchen: Visuelle Symbole sind wichtig, denn sie leiten die Kunden unterbewusst. Wenn auf Amazon beispielsweise etwas mit vielen Sternen bewertet ist, neigen wir eher dazu, es zu kaufen. Und wir ziehen es einem schlechter bewerteten Produkt vor.  Proven Expert hilft dir auch dabei, dass die Sternchen in den Suchergebnissen auftauchen und die Kunden besser auf dich aufmerksam werden Durch das Sammeln von Feedback kannst du auch einfacher daraus lernen: Was wissen die Kunden zu schätzen und was kannst du vielleicht verbessern? Gerne kannst du mir natürlich auch ein positives Feedback per Mail schicken, wenn dir der Podcast gefällt! Dann schicke ich dir gerne mal mein Proven Expert – Profil bzw. meinen Google – Link. Ich würde mich riesig freuen und wünsche dir ansonsten ganz viel Erfolg mit deinem IT – Business! Wenn dir diese Folge gefallen hat, würde ich mich freuen, wenn du mir eine 5-Sterne-Bewertung auf iTunes hinterlässt. Als Dankeschön nenne ich dich persönlich in meiner nächsten Folge. Je mehr positive Bewertungen mein Podcast hat, desto mehr kann ich mit meiner Arbeit erreichen. Außerdem bekomme ich durch dich wertvolles Feedback, das mir hilft, meine Episoden noch besser für dich zu machen und die Inhalte zu erstellen, die dich begeistern und weiterbringen. Folge uns gerne auch auf: Facebook: https://www.facebook.com/itfounder/ Facebook Community für IT-Unternehmen und IT-Gründer: https://www.it-founder.de/go/group/ Instagram: https://www.instagram.com/itfounder/

Motivational Speaker Simerjeet Singh's Podcast
S01 E07 Talks at Google | Growth is a Choice | Simerjeet Singh

Motivational Speaker Simerjeet Singh's Podcast

Play Episode Listen Later Mar 26, 2020 2:41


S01 E07 Talks at Google | Growth is a Choice | Simerjeet Singh Growth is a Choice | Talks at Google Link to other videos in the series: Video 1: Focus on what's available: https://youtu.be/-qLqyd-2u2Q Video 2: Activating the Inspiration Reflex: https://youtu.be/sSypQ_2fzog Video 3: You are Complete!: https://youtu.be/0OOFQklpBgQ Video 4: 5 Discovery Skills of Innovators: https://youtu.be/REB2AKYK_3c Video 5: What are your Priorities?: https://youtu.be/Cx2DqiLIzpE Video 6: Creative Destruction: https://youtu.be/F44ojAtD0sg Video 7: Growth is a Choice: https://youtu.be/FmpaveIICNo Video 8: Your next BIG opportunity?: https://youtu.be/4c0tFiZ_VPc For more information about Simerjeet's work as a motivational speaker, please visit his website: https://www.simerjeetsingh.com/ Follow us on: Facebook Page: http://www.facebook.com/cuttingedgeINDIA Blog: http://www.simerjeet.wordpress.com LinkedIn: https://www.linkedin.com/in/cuttingedgeindia/ Instagram: @speakersimer (https://www.instagram.com/speakersimer/) Twitter: @SimerjeetSingh (https://twitter.com/simerjeetsingh) Soundcloud: https://soundcloud.com/simerjeetsingh Subscribe to our YouTube Channel: https://www.youtube.com/user/CuttingEdgeINDIA

Carsten Hinrichs & Martin Missfeldt – Online Marketing Podcast – termfrequenz: Online Marketing & SEO Podcasts
Podcast-Schwemme, Neue Google Link-Attribute, Gewinner Marketing-Underground

Carsten Hinrichs & Martin Missfeldt – Online Marketing Podcast – termfrequenz: Online Marketing & SEO Podcasts

Play Episode Listen Later Sep 13, 2019 23:05


Hört Ihr uns noch? Oder gehen wir in der Masse der Podcasts unter? Zu Beginn dieser Folge diskutieren Carsten und Martin über die Frage, ob es eine Podcast-Schwemme gibt - und was das für diesen Podcast bedeutet. Wie immer und überall, wo es ein wachsendes Angebot gibt: man muss besser werden! Bitte gebt uns Anregungen und Hinweise, was wir verbessern könnten. Im Hauptteil dreht sich dann alles um das aktuelle Link-Attribut-Update von Google. Warum macht Google das? Wie wird Google zukünftig mit Links umgehen? Und die entscheidende Frage: soll man nun etwas umstellen. Allein bei der Frage, ob man die Kommentar-URLs im Wordpress-Blog umstellen sollte, sind sich Carsten und Martin nicht einig.

SOVRYN TECH
Sovryn Tech Ep. 0299a: “Perveillance"

SOVRYN TECH

Play Episode Listen Later Mar 14, 2019 148:35


Social media sites closed, accounts shut down, and what the Hell does all of that mean to you? And a Venom review from Stephanie? The big stuff…with Stephanie! Co-Hosts: Dr. Stephanie Murphy Stories of the Week:--“Facebook Messenger to Unsend Messages” Link: bit.ly/2A8g2Bf --“How To See if You’re a Victim of Facebook’s Exploit” Link: bit.ly/2NGucwW --“Facebook Binge & Purge” Link: bit.ly/2OnphpT --“Facebook Portal” Link: bit.ly/2pTW1bI --“The Demise of Google+” Link: bit.ly/2NHhApc --“Scientists Find There Are Only Four Personality Types” Link: bit.ly/2EtkL4u --“The Quantum Life” Link: bit.ly/2y4Jnee --“Venom Review” APPENDIX: --“Horizen” Link: www.horizen.global/ --"Surveillance Self-Defense" Link: ssd.eff.org/ --"RetroShare" Link: retroshare.net/--“Books of Liberty” Link: booksofliberty.com/--"Dark Android: 2017 Edition" Link: darkandroid.info-----------------------------------------------------------------------------------Make easy monthly donations through Patreon: patreon.com/sovryntech Donate with Crypto! BTC: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d ZenCash Shielded (encrypted) Address: zceDc5yyR5wY5w9ArxhAvLxWz2gpKMESTzC3iwzASong3o4oVgqp1VkZU1eeMUobPW87TStRABqcfN3rPSErFwyFnU8AjJe ZenCash Transparent (unencrypted) Address: znZCyUwzGt19KqhCVzeR5iiUG5CEjNoe1Yp Zcash Shielded (encrypted) Address: zcfUhN29ddFdtZ1iKvv6WFFXUB9nKWwL5kXvcrvhQuB2yMw6eabshv1CGN92kkbtRt1Ykf1k2266sJvZAQQUrhmpuCwXUDD Zcash Transparent (unencrypted) Address: t1ZAA33YYzPmm4Ks5aq13N4NJBjqqSypY8G Donate with PayPal! Link: donate.zog.ninja Donate with our Amazon Wish List! Link: wishlist.zog.ninja -----------------------------------------------------------------------------------You can e-mail the show at: bbs@sovryntech.com-----------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovNet Or just go to: irc.zog.ninja -----------------------------------------------------------------------------------sovryntech.com twitter.com/sovryntech

Zomia ONE
Sovryn Tech Ep. 0299a: “Perveillance"

Zomia ONE

Play Episode Listen Later Mar 14, 2019 148:35


Social media sites closed, accounts shut down, and what the Hell does all of that mean to you? And a Venom review from Stephanie? The big stuff…with Stephanie! Co-Hosts: Dr. Stephanie Murphy Stories of the Week:--“Facebook Messenger to Unsend Messages” Link: bit.ly/2A8g2Bf --“How To See if You’re a Victim of Facebook’s Exploit” Link: bit.ly/2NGucwW --“Facebook Binge & Purge” Link: bit.ly/2OnphpT --“Facebook Portal” Link: bit.ly/2pTW1bI --“The Demise of Google+” Link: bit.ly/2NHhApc --“Scientists Find There Are Only Four Personality Types” Link: bit.ly/2EtkL4u --“The Quantum Life” Link: bit.ly/2y4Jnee --“Venom Review” APPENDIX: --“Horizen” Link: www.horizen.global/ --"Surveillance Self-Defense" Link: ssd.eff.org/ --"RetroShare" Link: retroshare.net/--“Books of Liberty” Link: booksofliberty.com/--"Dark Android: 2017 Edition" Link: darkandroid.info-----------------------------------------------------------------------------------Make easy monthly donations through Patreon: patreon.com/sovryntech Donate with Crypto! BTC: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d ZenCash Shielded (encrypted) Address: zceDc5yyR5wY5w9ArxhAvLxWz2gpKMESTzC3iwzASong3o4oVgqp1VkZU1eeMUobPW87TStRABqcfN3rPSErFwyFnU8AjJe ZenCash Transparent (unencrypted) Address: znZCyUwzGt19KqhCVzeR5iiUG5CEjNoe1Yp Zcash Shielded (encrypted) Address: zcfUhN29ddFdtZ1iKvv6WFFXUB9nKWwL5kXvcrvhQuB2yMw6eabshv1CGN92kkbtRt1Ykf1k2266sJvZAQQUrhmpuCwXUDD Zcash Transparent (unencrypted) Address: t1ZAA33YYzPmm4Ks5aq13N4NJBjqqSypY8G Donate with PayPal! Link: donate.zog.ninja Donate with our Amazon Wish List! Link: wishlist.zog.ninja -----------------------------------------------------------------------------------You can e-mail the show at: bbs@sovryntech.com-----------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovNet Or just go to: irc.zog.ninja -----------------------------------------------------------------------------------sovryntech.com twitter.com/sovryntech

SOVRYN TECH
Sovryn Tech Quickie 0004: "It'll Never Be OK, Google"

SOVRYN TECH

Play Episode Listen Later Mar 4, 2019 78:28


The Golden Stallion talks about Alphabet/Google's new hardware releases, and what it all really means…and how it's going to shit on your personhood like there's no tomorrow. This is a special release! SPECIAL GUEST: N/A SHOW NOTES:"10-4 Event Video" Link: bit.ly/2dsWYkM"Not OK, Google" Link: tcrn.ch/2dvpQJo APPENDIX:--"Roberts & Roberts Brokerage" Link: rrbi.co --"CryptoCompare" Link: www.cryptocompare.com/--”Sovryn Tech Solutions” Link: solutions.zog.ninja --”Libreboot X200” Link: bit.ly/1FI57ew--"Worldwide Torrents" Link: worldwidetorrents.eu----------------------------------------------------------------------------------------Make easy monthly donations through Patreon: patreon.com/sovryntechAnd you can tip me at: sovryntech.tip.meSovryn Tech is powered by Namecheap! Get a website today with Bitcoin!Donate with Bitcoin! BTC: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d Donate with PayPal! Link: donate.zog.ninjaDonate with our Amazon Wish List! Link: wishlist.zog.ninja----------------------------------------------------------------------------------------You can e-mail the show at: brian@zomiaofflinegames.comAlso on Telegram: @SovrynFollow content updates on Telegram: @DarkAndroidBitMessage: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki ----------------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovNetOr just go to: irc.zog.ninja ----------------------------------------------------------------------------------------sovryntech.comtwitter.com/sovryntechsteamcommunity.com/id/ninjaprogram

Zomia ONE
Sovryn Tech Quickie 0004: "It'll Never Be OK, Google"

Zomia ONE

Play Episode Listen Later Mar 4, 2019 78:28


The Golden Stallion talks about Alphabet/Google's new hardware releases, and what it all really means…and how it's going to shit on your personhood like there's no tomorrow. This is a special release! SPECIAL GUEST: N/A SHOW NOTES:"10-4 Event Video" Link: bit.ly/2dsWYkM"Not OK, Google" Link: tcrn.ch/2dvpQJo APPENDIX:--"Roberts & Roberts Brokerage" Link: rrbi.co --"CryptoCompare" Link: www.cryptocompare.com/--”Sovryn Tech Solutions” Link: solutions.zog.ninja --”Libreboot X200” Link: bit.ly/1FI57ew--"Worldwide Torrents" Link: worldwidetorrents.eu----------------------------------------------------------------------------------------Make easy monthly donations through Patreon: patreon.com/sovryntechAnd you can tip me at: sovryntech.tip.meSovryn Tech is powered by Namecheap! Get a website today with Bitcoin!Donate with Bitcoin! BTC: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d Donate with PayPal! Link: donate.zog.ninjaDonate with our Amazon Wish List! Link: wishlist.zog.ninja----------------------------------------------------------------------------------------You can e-mail the show at: brian@zomiaofflinegames.comAlso on Telegram: @SovrynFollow content updates on Telegram: @DarkAndroidBitMessage: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki ----------------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovNetOr just go to: irc.zog.ninja ----------------------------------------------------------------------------------------sovryntech.comtwitter.com/sovryntechsteamcommunity.com/id/ninjaprogram

Zomia ONE
Zomia ONE Underground Ep. 0022: "It'll Never Be OK, Google"

Zomia ONE

Play Episode Listen Later Mar 4, 2019 72:58


The Golden Stallion talks about Alphabet/Google's newhardware releases, and what it all really means…and how it's going to shit onyour personhood like there's no tomorrow. Patreon-only, baby! Enjoy! SPECIAL GUEST: N/A   SHOW NOTES: "10-4 Event Video" Link: http://bit.ly/2dsWYkM "Not OK, Google" Link: http://tcrn.ch/2dvpQJo   APPENDIX: "Brian Sovryn on Medium" Link: https://medium.com/@sovryntech ========================= http://www.zog.ninja

SOVRYN TECH
Zomia ONE Underground Ep. 0022: "It'll Never Be OK, Google"

SOVRYN TECH

Play Episode Listen Later Mar 4, 2019 72:58


The Golden Stallion talks about Alphabet/Google's newhardware releases, and what it all really means…and how it's going to shit onyour personhood like there's no tomorrow. Patreon-only, baby! Enjoy! SPECIAL GUEST: N/A   SHOW NOTES: "10-4 Event Video" Link: http://bit.ly/2dsWYkM "Not OK, Google" Link: http://tcrn.ch/2dvpQJo   APPENDIX: "Brian Sovryn on Medium" Link: https://medium.com/@sovryntech ========================= http://www.zog.ninja

Zomia ONE
Sovryn Tech Quickie 0003: “Google IS Evil”

Zomia ONE

Play Episode Listen Later Mar 3, 2019 43:43


The Golden Stallion continues the Sovryn Tech Quickies series: This time he has an apology to make, and talks about the nature of the Internet itself. Special Guest: None Appendix:“The Internet will Disappear” Link: bit.ly/1wrwBf1“How the CIA made Google” Link: bit.ly/1GEyaRA---------------------------------------------------------------------------------------------------You can tip me at: sovryntech.tip.me---------------------------------------------------------------------------------------------------NXT: NXT-4V3J-VA4W-4EY3-GUWV2NAMECOIN: NHfN1kpj8G9aUCCHuummBKa8mPvppN1UFaLITECOIN: LLUXwfWrKDpuK38ZnPD14K6zc6rUaRgo9WBITCOIN: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d---------------------------------------------------------------------------------------------------Don’t forget you can e-mail the show at: brian@zomiaofflinegames.comThe PGP key for that email address is below:-----BEGIN PGP PUBLIC KEY BLOCK-----Version: SKS 1.1.4Comment: Hostname: pgp.mit.edu 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bPCx-----END PGP PUBLIC KEY BLOCK--------------------------------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovrynBalnea---------------------------------------------------------------------------------------------------You can also contact the show through BitMessage at the address: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki---------------------------------------------------------------------------------------------------www.sovryntech.comwww.twitter.com/sovryntechwww.facebook.com/BrianSovryn plus.google.com/+BrianSovryn1i/liberty.me/members/briansovryn/

SOVRYN TECH
Sovryn Tech Quickie 0003: “Google IS Evil”

SOVRYN TECH

Play Episode Listen Later Mar 3, 2019 43:43


The Golden Stallion continues the Sovryn Tech Quickies series: This time he has an apology to make, and talks about the nature of the Internet itself. Special Guest: None Appendix:“The Internet will Disappear” Link: bit.ly/1wrwBf1“How the CIA made Google” Link: bit.ly/1GEyaRA---------------------------------------------------------------------------------------------------You can tip me at: sovryntech.tip.me---------------------------------------------------------------------------------------------------NXT: NXT-4V3J-VA4W-4EY3-GUWV2NAMECOIN: NHfN1kpj8G9aUCCHuummBKa8mPvppN1UFaLITECOIN: LLUXwfWrKDpuK38ZnPD14K6zc6rUaRgo9WBITCOIN: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d---------------------------------------------------------------------------------------------------Don’t forget you can e-mail the show at: brian@zomiaofflinegames.comThe PGP key for that email address is below:-----BEGIN PGP PUBLIC KEY BLOCK-----Version: SKS 1.1.4Comment: Hostname: pgp.mit.edu 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bPCx-----END PGP PUBLIC KEY BLOCK--------------------------------------------------------------------------------------------------------You can also visit our IRC channel on Freenode: #SovrynBalnea---------------------------------------------------------------------------------------------------You can also contact the show through BitMessage at the address: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki---------------------------------------------------------------------------------------------------www.sovryntech.comwww.twitter.com/sovryntechwww.facebook.com/BrianSovryn plus.google.com/+BrianSovryn1i/liberty.me/members/briansovryn/

Zomia ONE
Sovryn Tech Ep. 0082: “I Want To Live Like The Herculoids”

Zomia ONE

Play Episode Listen Later Feb 27, 2019 120:00


Gold man sacks? The end of the silicon era? Also, bank security, voting, more Facebook studies, and much, much more… Special Guest: None Stories of the Week:--Rapidfire Stories: Quit Facebook Day is live, the Earth is full of water crystals, Android’s stock data-wipe doesn’t erase everything, Voyager has left the building, Paypal froze Protonmail’s account, Yelp claims Google is manipulating search results to favor its own products like Google+.--”Goldman Sachs and Google” Link: goo.gl/mO67pu Tech Roulette:--”IBM Just Hashed Out $3 Billion” Link: goo.gl/UYV8r8--”Cyber War Council” Link: goo.gl/wrBU92 Game of Choice:--”Wings of Saint Nazaire” Link: www.wingsofstnazaire.com/ Important Email:--”Voting is a waste of time? How did you become an anarchist?” Website of the Week:--”Coinprism” Link: www.coinprism.com/ Hacksec:--”10 More Studies” Link: goo.gl/Jz2kpD Software of the Week:--”SyncNet” Link: goo.gl/p1RhB7 The Climax:--”The Herculoids” --------------------------------------------------------------------------------------------------------------------NXT: NXT-4V3J-VA4W-4EY3-GUWV2BLACKCOIN: BP88JtwY9xLev5RKbxpZVuwyhtVdChrADNAMECOIN: NHfN1kpj8G9aUCCHuummBKa8mPvppN1UFaLITECOINS: LLUXwfWrKDpuK38ZnPD14K6zc6rUaRgo9WBITCOINS: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d---------------------------------------------------------------------------------------------------------------------Don’t forget you can e-mail the show at: sovryntech@riseup.netYou can also visit our IRC channel on Freenode: #SovrynBalnea---------------------------------------------------------------------------------------------------------------------Brian Sovryn prefers RetroShare! Below is the certificate to find and connect with the show on RetroShare (Username: SovrynTech) 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---------------------------------------------------------------------------------------------------------------------You can also contact the show through BitMessage at the address: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki---------------------------------------------------------------------------------------------------------------------And we are on Twister! The P2P microblogging platform: @sovryntech ---------------------------------------------------------------------------------------------------------------------If you wish to send me a PGP-encrypted e-mail, the public key is below, and please send your e-mail to: brian@freetalklive.com (note: this also works for KryptoKit) -----BEGIN PGP PUBLIC KEY BLOCK-----Version: SKS 1.1.4Comment: Hostname: pgp.mit.edu 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=aZrF-----END PGP PUBLIC KEY BLOCK--------------------------------------------------------------------------------------------------------------------------www.sovryntech.comwww.twitter.com/sovryntechplus.google.com/+BrianSovryn1i/liberty.me/members/briansovryn/

SOVRYN TECH
Sovryn Tech Ep. 0082: “I Want To Live Like The Herculoids”

SOVRYN TECH

Play Episode Listen Later Feb 27, 2019 120:00


Gold man sacks? The end of the silicon era? Also, bank security, voting, more Facebook studies, and much, much more… Special Guest: None Stories of the Week:--Rapidfire Stories: Quit Facebook Day is live, the Earth is full of water crystals, Android’s stock data-wipe doesn’t erase everything, Voyager has left the building, Paypal froze Protonmail’s account, Yelp claims Google is manipulating search results to favor its own products like Google+.--”Goldman Sachs and Google” Link: goo.gl/mO67pu Tech Roulette:--”IBM Just Hashed Out $3 Billion” Link: goo.gl/UYV8r8--”Cyber War Council” Link: goo.gl/wrBU92 Game of Choice:--”Wings of Saint Nazaire” Link: www.wingsofstnazaire.com/ Important Email:--”Voting is a waste of time? How did you become an anarchist?” Website of the Week:--”Coinprism” Link: www.coinprism.com/ Hacksec:--”10 More Studies” Link: goo.gl/Jz2kpD Software of the Week:--”SyncNet” Link: goo.gl/p1RhB7 The Climax:--”The Herculoids” --------------------------------------------------------------------------------------------------------------------NXT: NXT-4V3J-VA4W-4EY3-GUWV2BLACKCOIN: BP88JtwY9xLev5RKbxpZVuwyhtVdChrADNAMECOIN: NHfN1kpj8G9aUCCHuummBKa8mPvppN1UFaLITECOINS: LLUXwfWrKDpuK38ZnPD14K6zc6rUaRgo9WBITCOINS: 1AEiTkWiF8x6yjQbbhoU89vHHMrkzQ7o8d---------------------------------------------------------------------------------------------------------------------Don’t forget you can e-mail the show at: sovryntech@riseup.netYou can also visit our IRC channel on Freenode: #SovrynBalnea---------------------------------------------------------------------------------------------------------------------Brian Sovryn prefers RetroShare! Below is the certificate to find and connect with the show on RetroShare (Username: SovrynTech) 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---------------------------------------------------------------------------------------------------------------------You can also contact the show through BitMessage at the address: BM-NBMFb4W42CqTaonxApmUji1KNbkSESki---------------------------------------------------------------------------------------------------------------------And we are on Twister! The P2P microblogging platform: @sovryntech ---------------------------------------------------------------------------------------------------------------------If you wish to send me a PGP-encrypted e-mail, the public key is below, and please send your e-mail to: brian@freetalklive.com (note: this also works for KryptoKit) -----BEGIN PGP PUBLIC KEY BLOCK-----Version: SKS 1.1.4Comment: Hostname: pgp.mit.edu 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=aZrF-----END PGP PUBLIC KEY BLOCK--------------------------------------------------------------------------------------------------------------------------www.sovryntech.comwww.twitter.com/sovryntechplus.google.com/+BrianSovryn1i/liberty.me/members/briansovryn/

Zomia ONE
Sovryn Tech Ep. 0004: "Hypnotic Televisions"

Zomia ONE

Play Episode Listen Later Feb 23, 2019 65:00


What the deuce is a 4k television? Drones that don't kill? Why did Mr. Sovryn get into technology? And do Google without...well...Google. And a lot more... Special Guest: None Stories of the Week:—“Why do I need a 4k television?” Link: www.wired.com/gadgetlab/2013/01/…-4k-push-ces-2013/ Tech Roulette:—“Aid Drones Tested in the Caribbean” Listener Credit: Ben Hammer Link: reason.com/24-7/2013/01/09/aid…ed-in-the-caribbean Website of the Week:—“pixlr.com: The free Photoshop alternative that runs on anything.” Link: pixlr.com Software of the Week:—“Yandex: Do the Google without Google” Link: www.yandex.com Game Talk:—“PC vs. The Consoles" Hacker Stories:—“Some personal reasons for getting into technology..." Pick of the Week:—“Star Wars #1 by Dark Horse Comics” Links: www.darkhorse.com/Comics/19-812/Star-Wars-1 Don't forget you can also visit the Sovryn Tech Soundcloud page (@sovryntech) where you can comment directly onto the podcast as it plays, and listen and download the entire Sovryn Tech show library! Also don't forget you can e-mail the show at: sovryntech@hush.ai sovryntech.tumblr.comwww.youtube.com/user/sovryntechwww.facebook.com/SovrynTech

SOVRYN TECH
Sovryn Tech Ep. 0004: "Hypnotic Televisions"

SOVRYN TECH

Play Episode Listen Later Feb 23, 2019 65:00


What the deuce is a 4k television? Drones that don't kill? Why did Mr. Sovryn get into technology? And do Google without...well...Google. And a lot more... Special Guest: None Stories of the Week:—“Why do I need a 4k television?” Link: www.wired.com/gadgetlab/2013/01/…-4k-push-ces-2013/ Tech Roulette:—“Aid Drones Tested in the Caribbean” Listener Credit: Ben Hammer Link: reason.com/24-7/2013/01/09/aid…ed-in-the-caribbean Website of the Week:—“pixlr.com: The free Photoshop alternative that runs on anything.” Link: pixlr.com Software of the Week:—“Yandex: Do the Google without Google” Link: www.yandex.com Game Talk:—“PC vs. The Consoles" Hacker Stories:—“Some personal reasons for getting into technology..." Pick of the Week:—“Star Wars #1 by Dark Horse Comics” Links: www.darkhorse.com/Comics/19-812/Star-Wars-1 Don't forget you can also visit the Sovryn Tech Soundcloud page (@sovryntech) where you can comment directly onto the podcast as it plays, and listen and download the entire Sovryn Tech show library! Also don't forget you can e-mail the show at: sovryntech@hush.ai sovryntech.tumblr.comwww.youtube.com/user/sovryntechwww.facebook.com/SovrynTech

TomsTalkTime - DER Erfolgspodcast
507 - Michaela Wild - So erfüllt man sich Träume: One step at a time

TomsTalkTime - DER Erfolgspodcast

Play Episode Listen Later Dec 13, 2017 51:57


Michaela Wild stand bereits über 2000 Mal als internationale Sprecherin, Leadsängerin, Frontfrau, Moderatorin und Trainerin weltweit auf der Bühne, und ist somit eine Autorität im Bereich Bühne und Präsentation. Sie hat von den Besten der Welt, wie T. Harv Eker, Blair Singer und Robert Kiyosaki gelernt und arbeitet heute mit ihnen zusammen. Sie ist Unternehmerin und Gründerin von MW Entertraining, veröffentlichte mehrere CDs, ist Partnerin eines globalen Coaching und Mentoring Businesses und leitet ein internationales Team eines Coachingprogrammes das Menschen hilft ihr Leben zu transformieren. Michaela ist außerdem ausgebildete Fitnesstrainerin, Musicaldarstellerin und Yogalehrerin. Sie ist Autorin des #1 Bestsellers "One Step at a Time - Du kannst überall hinkommen, solange Du weiter gehst" Dein größter Fehler als Unternehmer?  Nicht auf meine Intuition gehört Deine Lieblings-Internet-Ressource?  Skype, Youtube, Google Link zur Ressource:  youtube.com google.com Buchtitel 1:  [amazon_textlink asin='0977651800' text='Little Voice Mastery; Blair Singer' template='ProductLink' store='wwwfreeyourli-21' marketplace='DE' link_id='f67aa0df-da2b-11e7-9223-1b970a009551'] [audiobook_button url="http://tomstalktime.com/audiobooks/"][/audiobook_button]   Buchtitel 2:  [amazon_textlink asin='1544071248' text='One Step at a Time - you can get anywhere when you keep moving; Michaela Wild' template='ProductLink' store='wwwfreeyourli-21' marketplace='DE' link_id='3c360a0a-da2c-11e7-98e8-5f7a4d20a18e'] [audiobook_button url="http://tomstalktime.com/audiobooks/"][/audiobook_button] Kontaktdaten des Interviewpartners:  https://www.michaelawild.com Hier geht´s zu Michaelas Onlinekurs: http://bit.ly/2B7f7C7 (klicken) +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Mehr Freiheit, mehr Geld und mehr Spaß mit DEINEM eigenen Podcast. Erfahre jetzt, warum es auch für Dich Sinn macht, Deinen eigenen Podcast zu starten. Jetzt hier zum kostenlosen Podcast-Workshop anmelden: http://Podcastkurs.com +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Erfolg kann man lernen. Jeder. Im Erfolgspodcast TomsTalkTime von Tom Kaules lernst Du in inspirierenden Interviews und einzelnen Storys die Strategien von erfolgreichen Unternehmern und Prominenten. Du lernst in Experten-Interviews wie erfolgreiche Menschen erfolgreich geworden sind und warum sie erfolgreich bleiben. Wie sie den richtigem Umgang mit Erfolg und auch den Umgang mit Niederlagen gelernt haben. Das richtige Mindset ist wichtig, um richtig viel Geld zu verdienen, glückliche Beziehungen führen, mit sich selbst im Einklang zu sein und dadurch Beruf und Familie bestens miteinander vereinbaren zu können. Einschalten. Zuhören. Sich motivieren und Inspirieren. Lernen. Tun. Erfolg haben.

Succes I Veterinær Praksis Podcast - Sammen om at blive bedre
SIVP57: Brug Facebookannoncering rigtigt og spar penge med Andes Sevelsted

Succes I Veterinær Praksis Podcast - Sammen om at blive bedre

Play Episode Listen Later Nov 5, 2017 69:57


Noter og links på SIVP.dk/57   Anders Sevelsted har arbejdet med online markedsføring i rigtig mange år, og har haft fingrene i mange forskellige aspekter af det. Han interesser sig meget for den psykologiske side af emner, og for hvordan vi reagerer som mennesker. I 2014 fik Anders kontakt til Bigum og Co og begyndte at kombinere "Contest" med de betalte opslag. Øvelsen går ud på at placere det rigtige indhold for de rigtige mennesker på det rigtige tidspunkt. Vi kan spare penge rigtig mange penge på vores markedsføring, hvis vi kan gøre det rigtigt. 4:30 - MERE Hvem er vores kernekunder Hvad er vores mål Hvem vil vi annoncere for Hvilken følelse vil jeg binde op Boost-knappen er spild af penge Boost-knappen kan være spild af penge, hvis du klikker uden omtanke. Du får en meget ringe rækkevidde, hvis ikke du gør dig lidt forberedelse. Der kan være en god effekt af knappen, men du skal have sat din målretning op på. Step 1: Kend din forretning For at undgå at spilde penge, skal du være helt skarp på hvilke type af forretning, du kan vil annoncere på. Vi snakkede også om det i podcasten om IB POTTER + SEO, og det samme gælder her. Du skal kunne svare på: Hvad vil du gerne tjene penge på? Og hvem vil du gerne sælge til? Når du kender din målgruppe og dit budskab bliver samtidig meget mere præcis i din annoncering og undgår dermed st bruge penge på at nå de forkerte. Anders siger også at det selvfølgelig kræver noget tid. Du kan spare penge, men det kræver en investering i tid. Ved at gøre dine annonce meget specifik orienteret på en enkelte type patient (én art, få racer, ét problem/sygdom), kan du ramme meget mere præcist. Du skal altså kun betale for at nå de 200 mennesker, der er relevant. Når du så skaber rigtig mange annoncer, kommer du måske op i det beløb, du ellers ville have betalt for en “gammeldags” annonce, fortæller Anders. Fordelen her er bare at du rammer dine målgrupper meget mere præcist end du for eksempel ville med en annonce i lokalavisen. Step 2: Definer helt klart hvad du vil have kunden til at købe Anders peger på at en kunde tit ikke vil blive ramt af en annonce lige den dag kunden har brug for en dyrlæge til at håndtere en sygdom. Her finder kunderne os ved enten at søge i Google (LINK) eller spørge vennerne (evt. via Facebook). Derfor giver det ikke altid mening at “sælge klinikken”, forklarer han. Vi skal i stedet tænke over nogle specifikke ydelser eller produkter vi gerne vil sælge. Step 3: Skriv klart hvad du vil have læserne skal gøre Pointen har været nævnt før (LINK), men du skal være helt klar i teksten i dit opslag på hvad du enten tilbyder af værdi (hvad læseren for ud af dit opslag) eller hvad vil have folk skal gøre med dit opslag. Du skal måske have det i den eller første linie. I markedsføringsjargon hedder det et “Call To Action - CTA”, hvis du vil søge Google efter mere om emnet. (EVT links til Sevelsted eller Potter). Det er altså din formulering af præcist hvad du vil have folk til at gøre: “Klik her”, “Kommentér”, “Del” og så videre. Du kan selvfølgelig bruge mindre direkte varianter som “Hvad synes du om…” eller “Kender du en, der….” Hvis du ikke føler noget, køber du ikke noget. Vi handler kun med nogen vi kan lide, siger Anders. Den vigtigste er altså at opbygge en følelse af tryghed. Det kan være tryghed ved dyrlægen eller tryghed i at informationerne er troværdige. Hvad at starte teksten i et Facebookopslag med et spørgsmål som: “Kender du det…” eller, “har du nogensinde…” starter læserens hjerne hurtigt med et svar. Hvad at fortælle historien omkring opslaget, f.eks. ve at vise billeder af en glad hund og en glad ejer, er en god måde at viser følelser på i at opslag. Negative følelser i forbindelse med sygdom og skade kan også være rigtig effektive, fortæller Anders. Facebook kender os bedre end vi kender os selv. Opslag, der klarer sig godt, kan bruges til opslag. Facebooks algoritmer holder øje med læsernes adfærd. Det gælder bl.a. antal af likes, delinger og den tid man bruger på et enkelt oplag. Disse parametre fortæller Facebook hvilke opslag folk kan lide og hvilke der ikke interesserer. Det betyder også at det at booste opslag, der klarer sig dårligt, ikke hjælper meget. Det virker meget bedre (og er billigere) at booste opslag, der allerede klarer sig godt, forklarer Anders. Annoncerne kan også bruges til “lead generering”, hvor man bruger Facebook til at samle e-mails ind til nyhedsbrevet. En vigtig pointe her er at Facebooks algoritmer meget nøje vælger vores læsere ud. Vælger du at køre en annonce for at få flere likes på et opslag, vil Facebook præsentere din annonce for mennesker, der normalt klikker Synes godt om-knappen. Kører du en annonce for at få tilmeldinger til dit nyhedsbrev, vælger Facebook de brugere ud, der tidligere har gjort det. Næste skridt: Installer en Facebook-pixel Det lyder teknisk, men tager kun 5-10 at gøre. Du skal bruge en lille kodestump, som du får fra Facebook. Den skal kopieres ind på din hjemmeside og den kan din udvikler hjælpe dig med. Hvis ikke de kan, skal du have en ny udvikler. For udviklere er det så basalt som det er for os at klippe klør. Her kan du se at det virkelige kun tager nogle få minutter: https://www.youtube.com/watch?v=gQWfNB1EV7Y Den samler data om dine læsere på din hjemmesider og når du har den på plads, kan du målrette dine annoncer til dem, der har besøgt hjemmesiden. Du kan også målrette imod mennesker, der har set dine videoer på Facebook eller har engareret sig på den ene eller anden måde. Når du har sat disse målgrupper op, kan du trygt bruge boost knappen, for så skal du blot vælge hvilken gruppe du vil ramme.

Plus 7 Intelligence | How Games Impact People
The Psychology of Games + Dr. Jamie Madigan + 006

Plus 7 Intelligence | How Games Impact People

Play Episode Listen Later Jul 31, 2017 43:19


Dr. Jamie Madigan spreads awareness of what psychology can tell us about video games.How psychology plays a role in designing video games.How a study about memory explains the “one . . . more . . . turn . . . ” phenomenonHow the psychology of arousal might explain why you play games through the night.  Links The Psychology of Video Games WebsiteDr. Madigan’s Book: Getting Gamers+++++++ Share this Episode: 1-click Twitter share 1-click Facebook share 1-click Google+ Link to this episode +++++++ About +7 Intelligence +7 Intelligence is the podcast about how games impact people. Each episode explores a different perspective on how games profoundly influence the real world. Interviews with game designers, psychologists, professionals, and everyday players discuss the unique way that games influence their life and work. +++++++ Listen to the show: Apple Podcasts | Android | Spotify | Stitcher | Google Play | Radiopublic RSS feed Find the show online: +7 Intelligence Website On Twitter: @7_Intelligence On Facebook: @plus7intelligence +7 Intelligence is a member of the Podglomerate network. +++++++ Music by Creo Epilogue by Creo is licensed under a Attribution-NonCommercial License. Learn more about your ad choices. Visit megaphone.fm/adchoices

Plus 7 Intelligence | How Games Impact People
Designing Meaningful Games + Serenity Forge + Z Yang + 005

Plus 7 Intelligence | How Games Impact People

Play Episode Listen Later Jul 24, 2017 44:23


Zhenghua Yang tells how video games helped him through a truly frightening part of his life – and now he creates them to bring meaning to people.Z talks about his first video game created at the age of 10, and now, his studio: Serenity Forge.5 areas where video games are transforming the future.The diverse ways that video games can bring meaning  Links Serenity ForgeZ’s TEDx Talk: Video Games Saved my Life and How They Will Save YoursMystic MeleeGone HomeLuna’s Wandering Stars+++++++ Share this Episode: 1-click Twitter share 1-click Facebook share 1-click Google+ Link to this episode +++++++ About +7 Intelligence +7 Intelligence is the podcast about how games impact people. Each episode explores a different perspective on how games profoundly influence the real world. Interviews with game designers, psychologists, professionals, and everyday players discuss the unique way that games influence their life and work. +++++++ Listen to the show: Apple Podcasts | Android | Spotify | Stitcher | Google Play | Radiopublic RSS feed Find the show online: +7 Intelligence Website On Twitter: @7_Intelligence On Facebook: Learn more about your ad choices. Visit megaphone.fm/adchoices

Webcology on WebmasterRadio.fm
A Drop In Google Link Counts In Search Console​; SEO Responsible for Websites Targeted For Hacking​?

Webcology on WebmasterRadio.fm

Play Episode Listen Later Jan 5, 2017 53:20


Some May See A Drop In Google Link Counts In Search Console;  Google: SEO Is One Of The Primary Reasons Websites Are Targeted For Hacking. Plus Jim and Dave discuss an interesting google patent- an extension on what they're doing with cars.

Webcology
A Drop In Google Link Counts In Search Console​; SEO Responsible for Websites Targeted For Hacking​?

Webcology

Play Episode Listen Later Jan 5, 2017 53:20


Some May See A Drop In Google Link Counts In Search Console;  Google: SEO Is One Of The Primary Reasons Websites Are Targeted For Hacking. Plus Jim and Dave discuss an interesting google patent- an extension on what they're doing with cars.

Denise Wakeman
How to Create a Highly Visible Presence on Google+ | Adventures in Visibility

Denise Wakeman

Play Episode Listen Later May 18, 2014 45:16


Adventures in Visibility | How to Create a Highly Visible Presence on Google+ [Link to original event page: https://plus.google.com/u/0/events/c2jf6cq329srpgm4hhhffn1v758 ] In this episode I welcome +Stephan Hovnanian of WebSIGHTHangouts (and many other sites), to Adventures In Visibility to discuss how you can create a highly visible presence on Google+. Stephan Hovnanian owns Shovi Websites, a web design and marketing firm located outside Boston, Massachusetts. Stephan has always stressed the importance of strategy and intent when building and managing the web presences of his clients, and Google+ is no different. Stephan is a real-life example of a personal brand that uses Google+ for networking and marketing. His strategies have increased his web traffic and search ranking; opened up opportunities for speaking engagements and webinars; and brought in contributions to high-profile blogs such as MarketingProfs and 12 Most. On the Hangout we discuss: > Stephan's approach to creating visibility on and off Google+ > How to build out your Google+ channel > Tips and tactics for getting noticed on Google+ Stephan's social links: Twitter: https://twitter.com/stephanhov (@stephanhov) Facebook: https://facebook.com/stephanhov LinkedIn: http://linkedin.com/in/stephanhov Pinterest: http://pinterest.com/stephanhov Google+: https://plus.google.com/+StephanHovnanian Amazon: http://stephanhov.com/amazon Google+ Business Spotlight: http://gplusspotlight.com Blog: http://www.websighthangouts.com Shovi Websites: http://www.shoviwebsites.com/ Watch previous Adventures in Visibility here: http://denisewakeman.com/hoa If you'd like to get on the email list to get notified about future Adventure Hangouts and when video replays and show notes are posted, go to http://AdventuresInVisibility.com or reply below with a request to be added to my G+ Adventure Circle.

Webcology on WebmasterRadio.fm
Google? Link Schemes; Matt Cutts on Expandable Hidden Text; ?BlackBerry? lays off 250

Webcology on WebmasterRadio.fm

Play Episode Listen Later Jul 25, 2013 56:07


Recent changes to Googles Link Schemes page; Matt Cutts on Expandable Hidden Text ; ?BlackBerry? lays off 250;How Anthony Weiner might still be the leading candidate, even if he cannot stop sexting. Also, a Google Video Game Console Could Soon Hit Store Shelves

Webcology
Google? Link Schemes; Matt Cutts on Expandable Hidden Text; ?BlackBerry? lays off 250

Webcology

Play Episode Listen Later Jul 25, 2013 56:07


Recent changes to Googles Link Schemes page; Matt Cutts on Expandable Hidden Text ; ?BlackBerry? lays off 250;How Anthony Weiner might still be the leading candidate, even if he cannot stop sexting. Also, a Google Video Game Console Could Soon Hit Store Shelves

State of Search
Keynote vs. PowerPoint; WordPress Plugins; New Google Link Algorithm

State of Search

Play Episode Listen Later Apr 17, 2012 53:21


Bas and Roy debate Keynote vs. PowerPoint; WordPress Plugins, MacBooks and a another New Google Link Algorithm that is causing some sites to lose their ranking.

SEO Podcast Unknown Secrets of Internet Marketing
Sub Domain and Google Link Juice - #seopodcast 119

SEO Podcast Unknown Secrets of Internet Marketing

Play Episode Listen Later Oct 11, 2011 39:43


We discuss sub domains and how sub domains pass Google link juice. We also discuss call tracking and how to use it to support your internet marketing efforts. Finally we discuss Firefox for Android and Androids default browser as they relate to Social Media Marketing. The most popular PPC Houston Podcast on iTunes. E-Webstyle provides SEO Houston .

SEO Podcast Unknown Secrets of Internet Marketing
Sub Domain and Google Link Juice - #seopodcast 119

SEO Podcast Unknown Secrets of Internet Marketing

Play Episode Listen Later Oct 10, 2011 39:43


We discuss sub domains and how sub domains pass Google link juice. We also discuss call tracking and how to use it to support your internet marketing efforts. Finally we discuss Firefox for Android and Androids default browser as they relate to Social Media Marketing. The most popular PPC Houston Podcast on iTunes. E-Webstyle provides SEO Houston .

Search Pulse
Google Link Tool, Personalized Google, Yahoo Panama Live, PageRank, Site Explorer

Search Pulse

Play Episode Listen Later Feb 6, 2007 53:12


Vanessa Fox of the Google Webmaster Central team, to discuss the new Google link tool available within the Sitemaps tool. In addition, we talked about Google Personalized search and what SEOs should know. We discussed the Panama rankings score release, PageRank and SEO, Site Explorer features, Google local results and signals of poor SEO sites. Plus many more fun topics with Google, Yahoo!, Microsoft Live Search and some SEO tips.

Search Pulse
Google Link Building, Duplicate Content, CSS Tricks, Images Near AdSense, Yahoo! Directory Tag, Here Comes Panama

Search Pulse

Play Episode Listen Later Dec 19, 2006 56:42


This week, we had on Eric Ward to discuss one of the most discussed topics of the week, a Google blog post on link building. We also talked about duplicate content, CSS to hide content, AdSense no longer allowing images near ads, the Yahoo Directory Tag, Panama information and much more. Also, Chris Boggs had a nice rendition of the Hello Panama Song.