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BrandStack Podcast 013"Instagram for Business for Dummies" authors Corey Walker and Eric Butow share tips for leveraging Instagram for business, including how to use reels as the top of your funnel. Learn more: https://rossbrand.substack.com.It's the BrandStack Podcast hosted by Ross Brand.
BrandStack Podcast 012Louise McDonnell talks about how to master your content strategy to boost visibility on the BrandStack Podcast. Louise's new book is the "2025 Social Media Planner & Guide." Learn more at https://rossbrand.substack.comIt's the BrandStack Podcast with Ross Brand. Dale L. Roberts cohosts.
Valerie Morris talks about why storytelling is your secret weapon and how to captivate as a marketer and author. Valerie joins Ross Brand and Dale L. Roberts to share tips from her book, "We're All Ears" Learn more: https://rossbrand.substack.com.It's the BrandStack Podcast with Ross Brand. Dale L. Roberts cohosts.
BrandStack Podcast 010 | Video | Show NotesHall of Fame podcaster Dave Jackson talks about the things to do to profit from your podcast. Dave joins Ross Brand and Dale L. Roberts to share tips from his book, "Profit from Your Podcast." Learn more: https://rossbrand.substack.com.It's the BrandStack Podcast with Ross Brand. Dale L. Roberts cohosts.
BrandStack Podcast - 008 | Video | Show NotesMark Leslie Lefebvre shares how direct selling increases authors' profits. Lefebvre is the author of "Wide of the Win," creator of Kobo Writing Life and director of business development at Draft2Digital. Learn more: https://rossbrand.substack.com. It's the BrandStack Podcast with Ross Brand. Dale L. Roberts co-hosts.
BrandStack Podcast - 008 | Watch the Video | Article & Show NotesLarry Roberts joins us to discuss how you can create your book in weeks with AI. He shares the story behind the creation of his book, Under the Red Hat. Learn more: https://rossbrand.substack.comLarry Roberts, author of Under the Red Hat, joins Ross Brand and Dale L. Roberts on the BrandStack Podcast.
BrandStack Podcast - 007How did Bee Smith's book #BeeInspired become required reading in Iceland? Bee—a mental health counselor, social media personality, and PhD—shares her journey from live streaming to impacting students internationally with her lessons on resilience, forgiveness, and joy. Learn more: https://rossbrand.substack.com.In this episode of the BrandStack Podcast, Bee Smith sits down with Ross Brand and Dale L. Roberts to discuss her book's journey from idea to international impact. She shares insights on reaching new audiences, how live streaming helped secure a publisher, and the lasting influence of her message on resilience and self-empowerment. For aspiring authors and creators, Bee's story offers inspiration on building a global platform for meaningful work.
The Social Shift | BrandStack Podcast - 006Why is social media strategist Katie Brinkley shifting focus to choose community over clicks? We discuss why Katie believes real connections matter more than going viral, her strategies for building community from day one, and how creators can use social media as a tool rather than a destination. Learn more here: https://rossbrand.substack.com/In this episode of the BrandStack Podcast with Ross Brand, Katie Brinkley shares insights with Dale L. Roberts and me from her book, "The Social Shift: The Road Back to Community." We explore how focusing on quality over quantity can lead to sustainable growth, the importance of offline connections, and Katie's “four-post strategy” for maximizing impact on social platforms. If you're looking to deepen your connections with your audience and build a real community, Katie's approach offers a fresh perspective on social media.
Ross Brand and Kevin Kolbe are the authors of "Video Podcasting Made Easy: A Step-By-Step Guide of Creating and Growing Your Video Podcast." It's a #1 Best Seller in the US, UK, Canada, Australia, Sweden and Spain.Ross Brand is a pioneer in the livestreaming and video podcasting industry, recognized as the world's #1 livestreaming expert on social media. As the founder of Livestream Universe, Ross has hosted or appeared on over 1,000 podcasts and live shows. He's been instrumental in the rapid growth of platforms like StreamYard through his engaging content and vast network of high-profile creators.Kevin has over 30+ years of experience in video production, creative strategy, and marketing. After being on the radio for several years, Kevin moved to TV and working at FOX, NBC, ABC, and CBS affiliated stations, including leading an award-winning creative team for one of the most recognized FOX affiliates in the country.On his YouTube channel, Kevin shares tips and encouragement to help creators over 40 do more with online video.✅ The BOOK! Video Podcasting Made Easy (Amazon): https://geni.us/OBKgD1
Dale L. Roberts joins me to discuss his new book, “Self-Publishing for New Authors.” Get Dale's insights on editing, cover design, formatting, book marketing, selling on Amazon and much more.
“Social media, if you want to be on all of the places, it's a best practice to have your voice be represented in those places. But, also, the content is representative for that place. People go to Instagram with an expectation, they go to YouTube with an expectation, they open up your audio podcast with an expectation of a more immersive experience. So there's different ways and there's different ways that you need to be putting your information in the post. And so you can't just take something that somebody gives you and just, that's the same content that goes into TikTok, into Instagram, into YouTube.” -- Chris Stone This episode's the second half of my Clubhouse chat with Livestream Universe founder Ross Brand, Cast Ahead's Chief Content Entrepreneur Chris Stone, Favorite Daughter Media president Sara Lohse, and Red Hat Media CEO Larry Roberts, as we talk about the future of social media content creation, the most useful AI tools currently available, and whether AI can help save a marriage. As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest audio chats will be about. If you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I'd love to feature your review on future podcasts. (0:00:01) - AI Content Creation and PersonalizationAs the second half of our chat begins, the panelists share some of their less-than-ideal experiences with trying to coax ChatGPT into an authentic writing style. “I have never in my life said the word delve,” Sara recalls, “but ChatGPT wants me to ‘delve' into every topic.” We also take a question from John, who shares his experience with running a 100% AI podcast from start to finish, and Larry talks about his experience writing a hybrid-AI book and the process of crafting each chapter. “I think the exercise you're going through,” Larry says, “is what we as content creators need to do so that we understand these tools and we understand how these tools can complement what we're doing.”(0:08:36) - Maximizing AI in Content CreationChris adds his thoughts on the importance of human oversight when it comes to AI, and we discuss whether AI could eventually render human creativity obsolete. “I think everyone pretty much agrees here that using AI is something that we need to do,” Chris explains, “and I look at it more of like assistive intelligence or administrative intelligence.” We talk about the clerical work AI can handle for us while retaining our authentic voices. “I think everybody here,” Ross says, “and, and pretty much anybody who's competitive in this space, their biggest competitive advantage is themselves.”(0:20:01) - Content Creation Tools and StrategiesAs our talk comes to a close, Chris shares how AI can help us keep up with and customize our content across a range of social media platforms. “People go to Instagram with an expectation,” he explains. “They go to YouTube with an expectation. They open up your audio podcast with an expectation of a more immersive experience.” Finally, we take a question from a listener about the best AI tools currently available, and we ponder whether AI can even improve a marriage. “It can definitely help you write poems and happy anniversary sonnets,” Larry says, “and, I mean, it can make you sound and feel like you...
“People either have a vision of a Utopian wonderland out there, that we're going to create all this amazing stuff with AI, or, on the flip side, everybody thinks it's going to be a dystopian wasteland when we start using AI, and everybody's going to be out of work, and the robots are going to take over... And it's very difficult to find anybody that has that middle ground. But it's conversations like we're having here that's going to allow us to establish that middle ground. And as we continue to educate the public, and as we continue to expose these tools and teach people how to use these tools and let them know the limitations of these tools as they exist today, I think more and more people are going to become more and more comfortable with the integration of AI as tools and not replacements.” -- Larry Roberts Some discussions lend themselves to more than one perspective. That's definitely the case with sound in social media, and recently I had a Clubhouse room full of experts with a lot to say about it. They are Ross Brand, founder of Livestream Universe and author of the 100 Livestreaming & Digital Media Predictions series; Chris Stone, Chief Content Entrepreneur at Cast Ahead; Sara Lohse, President of Favorite Daughter Media and author of Open This Book: The Art of Storytelling for Aspiring Thought Leaders; and Larry Roberts, CEO of Red Hat Media and co-host of the Branded Podcast. Our round-table discussion covered a lot of information on sound in social media, as you would expect, but we also delved into how AI is shaping that landscape, for better and worse. It made for a fascinating and fun discussion, and I'm glad to be able to share it with you now. As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available and what the newest audio chats will be about. If you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help – and I'd love to feature your review on future podcasts. (0:00:00) - Sound in Social MediaOur Clubhouse chat starts with introductions from each of our four panelists, and we focus on social media and the role sound plays in getting your message out. “Social media is interesting,” Ross says, “because sometimes you have to change it up as well, which kind of goes against some of the rules of sonic branding.” Chris tells us the simple secret to incorporating video in your audio brand, and Larry and Sara share their thoughts about machine learning and how important it is to keep pace with the growth of AI. “If we're not aware and we don't start making the adjustments we need to make this early in the game,” Larry notes, “we're going to wake up in 12 months and go ‘oh my gosh.'"(0:14:48) - AI in Audio Production DebateRoss discusses the AI tools he uses in his studio, and Sara outlines the difference between using AI to improve content versus creating it. “What I don't necessarily do,” she explains, “is use AI to the degree that some people do for content creation. I'll do it for ideas, but kind of like what was said before, it's still about those genuine stories.” We discuss the role that human stories and perspectives play in guiding AI content and the challenge of “AI proofing” the next generation. “I stress, with the people that I work with and myself,” Chris tells us, “to be excellent... at what...
A popular question is, "What Should I Livestream About?" In this video, I help you find the best streams for your brand. Learn about the different format types and discover which one is best for you.Watch on YouTube: https://youtu.be/42hkOIEZRD8
Boost your home video studio with tips from Home Studio Mastery founder, Junaid Ahmed. We discuss lighting, cameras, backgrounds and much more. Check out Junaid's 5-Day Home Studio Rehab Challenge: https://homestudiomastery.com/5daychallenge/.
Boost your home video studio with tips from Home Studio Mastery founder, Junaid Ahmed. We discuss lighting, cameras, backgrounds and much more. Check out Junaid's 5-Day Home Studio Rehab Challenge: https://homestudiomastery.com/5daychallenge/.
Social media expert Louise McDonnell shares her formula for helping clients turn social media into a revenue generator with Ross Brand of Livestream Universe. Get the full game plan in her free 5-day challenge: https://rossbrand.krtra.com/t/iBYZuGqMoElF.
Social media expert Louise McDonnell shares her formula for helping clients turn social media into a revenue generator with Ross Brand of Livestream Universe. Get the full game plan in her free 5-day challenge: https://rossbrand.krtra.com/t/iBYZuGqMoElF.
Ross Brand shares a framework for outsourcing to help you determine what to outsource or offload using AI Tools and what you must do yourself. Too many creators are burning themselves out doing the wrong things. Stop! There is a better way!
Ross Brand shares a framework for outsourcing to help you determine what to outsource or offload using AI Tools and what you must do yourself. Too many creators are burning themselves out doing the wrong things. Stop! There is a better way!
LinkedIn power user Dan Roth, founder of the
LinkedIn power user Dan Roth, founder of the
The US Congress votes to ban TikTok. Is TikTok a national security threat? Is banning TikTok an attack on free speech? Our panel looks at the issue from all sides, including how creators should prepare for a potential TikTok ban.
LinkedIn power user Dan Roth, founder of the
LinkedIn power user Dan Roth, founder of the
The Panel looks at the 2024 podcast economy, including big paydays for hosts and production company layoffs. We also discuss moderation, hate speech definitions and the issue of censorship coming to podcasting platforms.
It's the first video in our LinkedIn Strategy 2024 series covering anchor posts. Why are LinkedIn anchor posts the one type of post you must do? LinkedIn power user Dan Roth, founder of the
It's the first video in our LinkedIn Strategy 2024 series covering anchor posts. Why are LinkedIn anchor posts the one type of post you must do? LinkedIn power user Dan Roth, founder of the
The Panel looks at whether social media needs more regulation to deal with issues such as harm to minors, bullying, misinformation and propaganda, or is a hands-off approach by the government preferable?
Is it time to build a bunker? What are the rich and famous hiding below ground? Why are average Americans and Canadians looking into building bunkers? Is your own bunker the answer to a world in crisis?Plus, we discuss the latest in video podcasting, LinkedIn and more.
Streamable is the best choice for video hosting in 2024. With Streamable, it's easy to upload, share and organize your videos.
Streamable is the best choice for video hosting in 2024. With Streamable, it's easy to upload, share and organize your videos.
In this tutorial, Ross Brand shows you how to livestream from your computer to Instagram Live with StreamYard and shares his first impressions of using software to stream on IG Live.
In this tutorial, Ross Brand shows you how to livestream from your computer to Instagram Live with StreamYard and shares his first impressions of using software to stream on IG Live.
Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Ross Brand as they discuss the importance of livestreaming and the many ways business owners can use it to help generate revenue. Ross Brand is a live streaming video strategist, podcaster, author, speaker and the founder of Livestream Universe. As an on-air personality and consultant for industry brands such as StreamYard, BeLive, LiveU, and Wirecast, Ross helps grow audiences with compelling content and real-time interactivity. He was named one of the "5 Live Video Experts to Follow" by Switcher Studio and the world's #1 livestreaming expert by Klout. Ross is the founder and author of the "100 Predictions" franchise, with his book series reaching #1 Amazon Best Seller status in six countries and winning 24 book awards. He's been featured by Nasdaq TV, Forbes, and Psychology Today.
Larry Roberts has launched his own version of ChatGPT for podcasters to help them launch and grow their podcast. Leverage the power of AI and the expertise of Larry Roberts to get answers to all your podcast questions and speed your time-to-market publishing and promoting podcasts with PodcastersGPT. In Episode 27 of the StreamLeader Report, Ross Brand talks with Larry Roberts about creating his own GPT, how podcasters can best make use of PodcastersGPT, and the strategies Larry employed to grow a powerful brand with podcasting, speaking and more.
On Brand on Broadcasting with Ross Brand of Livestream Universe, we are looking at the ways people get paid to podcast and livestream. In this episode, we talk about podcasting in the federal government with our guest, Tim Brien. who runs six podcasts for his organization. Tim also hosts three non-government podcasts, including the Create Art Podcast. ▶️ Follow Tim's podcast: https://createartpodcast.com.
On Brand on Broadcasting with Ross Brand of Livestream Universe, we are looking at the ways people get paid to podcast and livestream. In this episode, we talk about podcasting in the federal government with our guest, Tim Brien. who runs six podcasts for his organization. Tim also hosts three non-government podcasts, including the Create Art Podcast. ▶️ Follow Tim's podcast: https://createartpodcast.com.
Podpage keeps getting better with powerful new features for your podcast website. Founder Brenden Mulligan joins Ross Brand on Livestream Deals to discuss the benefits of Podpage for podcasters. ▶️ Get Podpage
Podpage keeps getting better with powerful new features for your podcast website. Founder Brenden Mulligan joins Ross Brand on Livestream Deals to discuss the benefits of Podpage for podcasters. ▶️ Get Podpage
YouTube Creator Kevin Kolbe joins me on Livestream Deals with Ross Brand to talk about his new book. "Live Streaming Made Easy" and share livestreaming tips you can use today!
YouTube Creator Kevin Kolbe joins me on Livestream Deals with Ross Brand to talk about his new book. "Live Streaming Made Easy" and share livestreaming tips you can use today!
In this 2023 StreamYard tutorial and update, Ross Brand of Livestream Universe demonstrates how to reduce audio background noise from your mic using a new StreamYard feature. ▶ Get StreamYard: https://livestreamuniverse.com/streamyard
In this 2023 StreamYard tutorial and update, Ross Brand of Livestream Universe demonstrates how to reduce audio background noise from your mic using a new StreamYard feature. ▶ Get StreamYard: https://livestreamuniverse.com/streamyard
In Episode 105 (Ep105) of Livestream Deals, Founder Joie Gharrity and the Superstar Women Entrepreneurs Media Network creators talk with Ross Brand about why they joined a digital network with a combined reach of 10.8 million. Learn about their shows and favorite products.GUEST LINK:
In Episode 105 (Ep105) of Livestream Deals, Founder Joie Gharrity and the Superstar Women Entrepreneurs Media Network creators talk with Ross Brand about why they joined a digital network with a combined reach of 10.8 million. Learn about their shows and favorite products.GUEST LINK:
In Episode 104 (Ep104) of Livestream Deals, Social Profit Lab founder Katie Brinkley joins Ross Brand to preview the upcoming virtual summit. Get your free pass today: https://geni.us/social-profit-lab
In Episode 104 (Ep104) of Livestream Deals, Social Profit Lab founder Katie Brinkley joins Ross Brand to preview the upcoming virtual summit. Get your free pass today: https://geni.us/social-profit-lab
The full recording of Ross Brand's live guest appearance on The Author's Spotlight with Caren Glasser. We discuss the predictions and people in the new #1 Best Seller 100 Livestreaming & Digital Media Predictions, Volume 3. Get your copy of 100 Predictions, Vol 3: https://geni.us/100v3.Connect with Caren Glasser at https://carenglasser.com.Enjoy the podcast?Rate & Review on Apple Podcasts or Podchaser: https://www.rossbrandrecordings.com/rate/Resources:Ross Brand Recordings website: https://rossbrandrecordings.comGear: https://LivestreamUniverse.com/resourcesGet your podcast website in 5 minutes: https://LivestreamUniverse.com/podpage
On Livestream Deals, Christoph Trappe joined Ross Brand of Livestream Universe to talk about his new book, Is Marketing a Good Career?Is Marketing a Good Career?: https://amzn.to/3HpW0oDConnect with Christoph Trappe: https://twitter.com/ctrappeEnjoy the podcast?Rate & Review on Apple Podcasts or Podchaser: https://www.rossbrandrecordings.com/rate/Resources:Get your copy of 100 Livestreaming & Digital Media Predictions, Volume 3: https://geni.us/100v3.Ross Brand Recordings website: https://rossbrandrecordings.comGear: https://LivestreamUniverse.com/resourcesGet your podcast website in 5 minutes: https://LivestreamUniverse.com/podpage
On Livestream Deals, Christoph Trappe joined Ross Brand of Livestream Universe to talk about his new book, Is Marketing a Good Career?Is Marketing a Good Career?: https://amzn.to/3HpW0oDConnect with Christoph Trappe: https://twitter.com/ctrappeEnjoy the podcast?Rate & Review on Apple Podcasts or Podchaser: https://www.rossbrandrecordings.com/rate/Resources:Get your copy of 100 Livestreaming & Digital Media Predictions, Volume 3: https://geni.us/100v3.Ross Brand Recordings website: https://rossbrandrecordings.comGear: https://LivestreamUniverse.com/resourcesGet your podcast website in 5 minutes: https://LivestreamUniverse.com/podpageOriginally livestreamed to Amazon LIve and other destinations via StreamYard.