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We're joined by journalist and author Bridget Read, to talk about her new book, “Little Bosses Everywhere : How the Pyramid Scheme Shaped America”. Bridget talks to us about the long history of Multi Level Marketing (MLM), its place in American mythmaking and how the Direct Selling industry was able to acquire political power and influence, which continues to help them evade regulation, as well as shape social and economic policy. We also talk about why MLMs aren't simply alternative business models, but rather, structures that rely on coercion and at times, manipulation, in order to function. We also talk about how MLMs have been exported out of the US, targeting communities around the world, including in countries like the UK. Get a copy of Bridget's book : https://www.penguinrandomhouse.com/books/715421/little-bosses-everywhere-by-bridget-read/ Follow Bridget on social media: https://x.com/bridgetgillard Read Bridget's reporting, here: https://nymag.com/author/bridget-read/ ------ PALESTINE AID LINKS You can donate to Medical Aid for Palestinians and other charities using the links below. Please also donate to the gofundmes of people trying to survive, or purchase ESIMs. These links are for if you need a well-respected name attached to a fund to feel comfortable sending money. https://www.map.org.uk/donate/donate https://www.savethechildren.org.uk/how-you-can-help/emergencies/gaza-israel-conflict -------- PHOEBE ALERT Okay, now that we have your attention; check out her Substack Here! Check out Masters of our Domain with Milo and Patrick, here! -------- Ten Thousand Posts is a show about how everything is posting. It's hosted by Hussein (@HKesvani), Phoebe (@PRHRoy) and produced by Devon (@Devon_onEarth).
In this powerful SHIFT panel from the DSU Spring Event, Blake Mallen is joined by Melanie Mitro, Steve and Gina Merritt and Nick Martinez—some of the most dynamic distributor leaders in the world—for a field-first conversation on the state and future of direct selling. From affiliate shifts to reinvention seasons, this panel brings real talk, real stories and real solutions to the challenges—and opportunities—of the modern channel. In this episode, you will learn: How to build trust and alignment between corporate and field leadership. What the affiliate vs. team-building debate means for the future of direct selling. Practical strategies for launching momentum, even in legacy companies. Why personalization, vision and community are non-negotiables for sustainable success. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
What happens when everything you've built is reduced to ashes? In this profoundly moving episode of SHIFT, recorded from Blake Mallen's powerful presentation at the DSU Spring Event, Blake shares his raw, inspiring journey through the devastating Palisades fire that claimed his family home and reshaped his perspective on life, leadership and the American Dream. With unwavering honesty, he recounts the surreal moment of watching his home burn, the emotional weight of losing irreplaceable memories and the unexpected gifts that emerged from the wreckage—fueled by faith, community and a redefined sense of purpose. In this episode, you will learn: How to find resilience and purpose in the face of devastating loss. The transformative power of community support during life's toughest moments. Practical strategies for shifting your perspective to turn setbacks into setups for growth. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
Discover how AI is transforming direct selling space. Tune in as leaders from Sunrider, Mannatech and eXp Realty share strategies driving growth and efficiency. Learn how Sunrider boosts customer engagement globally, why Mannatech's AI forecasting slashed inventory costs and how eXp Realty enhances agent experiences through AI innovation. Get actionable insights to stay ahead in the ever-evolving landscape with this expert AI panel discussion from Spring DSU.
What does it take to lead with heart while driving massive impact in the Direct Selling world? In this special episode I’m thrilled to introduce not just one, but two powerhouse guests, Sam Higginson and Rafa Parra from Zyia Active. Sam and Rafa bring a wealth of experience in leadership, sales, and training. They’ve helped countless leaders achieve their dreams, and in this episode, they open up about what it truly takes to lead with both strategy and soul. We dive into the balancing act of growing a Direct Selling company while nurturing relationships with field leaders, how to lead with authenticity, build trust, and make real change in an industry that’s constantly evolving I’m so excited to share this conversation with you so get ready to take notes, feel inspired, and walk away with real, actionable insights from two of the best in the business. We’ll be talking about: ➡ [0:00] Introduction ➡ [3:19] Catching up with Sam and Rafa ➡ [6:17] 2 decades of working with the Direct Selling Industry ➡ [10:20] Journey coming in with ZYIA Active ➡ [17:56] ZYIA Active’s approach to business success ➡ [26:12] A Formula 1 team analogy ➡ [27:51] Balancing act ➡ [32:45] Tell us more about the Grab Bags ➡ [40:40] Key Performance Indicator to keep an eye on ➡ [48:11] Sam’s and Rafa’s recommended book ➡ [52:07] Sam’s and Rafa’s favourite quote ➡ [54:53] Sam’s and Rafa’s dream superpower ➡ [58:44] Sam’s and Rafas’ advice to their past selves ➡ [1:00:17] 2 little gifts ➡ [1:01:35] Final thoughts Resources Book Recommendations: ➡ The Captain’s Class by Sam Walker: https://bit.ly/43Qidrt ➡ Atomic Habits by James Clear: https://bit.ly/3Eq3vNo ➡ The Bible The Richest Man On Earth by Steven Scott : https://bit.ly/4jeYhU1 Quote: ➡ “The grass is not always green on the other side, it’s just where you water it down” ➡ “The most crucial ingredient in a team that achieves and sustains historic greatness is the character of the player who leads it” ➡ “Nothing blooms year-round” About our guests: Sam Higginson is Zyia Active VP of Field Development. Sam brings 19+ years of experience in the direct sales channel, where he has worked at Zyia Active, Rodan + Fields, Agel Enterprises, Nature’s Sunshine and Neways. He spent time in Sales, Marketing, Manufacturing, Product Training, Leadership & Development, Sales Support, and Events Planning. Sam’s broad functional experience is an incredible asset to the industry, as is his vast international experience. He has spent time managing markets in Europe, North America, the Middle East, Asia, Russia and Latin America. Rafa Parra is the Vice President of International Business at ZYIA Active, where he leads the brand’s global expansion and oversees strategic growth across international markets. With over 20 years of experience in operations, business development, and entrepreneurship, Rafa brings a unique blend of visionary thinking, hands-on leadership, and a deep commitment to community. Known for his grounded approach and results-driven mindset, Rafa has played a key role in ZYIA’s growth story, including launching and scaling new markets with impact. Connect with Sam HIgginson: ➡ Sam HIgginson’s Facebook: https://www.facebook.com/sam.higginson.9 ➡ Sam HIgginson‘s LinkedIn: https://www.linkedin.com/in/sam-higginson-93320033/ ➡ Sam HIgginson’s X: Higgy8809 - Sam HigginsonX Connect with Rafa Parra: ➡ Rafa Parra’s Facebook: https://www.facebook.com/rafa.parrasulbaran ➡ Rafa Parra’s LinkedIn: https://www.linkedin.com/in/rafael-parra-5a8b9659/ ➡ Rafa Parra’s Instagram: https://www.instagram.com/rafaparrra/ Connect with ZYIA Active: ➡ ZYIA Active’s website: https://zyiaactive.com/ ➡ ZYIA Active’s Facebook: https://www.facebook.com/zyiaactive/ ➡ ZYIA Active’s LinkedIn: https://www.linkedin.com/company/zyia-active/ ➡ ZYIA Active’s Instagram: https://www.instagram.com/zyiaactive/ ➡ ZYIA Active’s Youtube: https://www.youtube.com/@ZYIAActive ➡ ZYIA Active’s Pinterest: https://www.pinterest.com/zyiaactive/ Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.globalSee omnystudio.com/listener for privacy information.
Join host Wayne Moorehead as Aspen Emry, co-founder and CEO of Bravenly Global, shares her journey from teacher to building a $50M wellness empire during a pandemic. Discover how she crafted a balanced compensation plan, fostered a thriving community and leveraged human connection to drive explosive growth. Aspen's insights on leadership, innovation and the future of direct selling will inspire you. Full of actionable strategies for success, this is the episode you don't want to miss.
(Special Presentation from DSU Spring 2025) What does it really take to build trust, loyalty and momentum from the ground up? In this bonus episode, Aspen Emry shares the bold, messy and deeply personal approach behind Bravely's explosive growth. From grassroots beginnings to a $100M trajectory, she reveals how showing up with heart, humility and hustle can change everything. If you're craving real talk on leadership, culture and connection, this presentation—straight from Spring DSU—is for you! Want more exclusive content from DSU events? Become a DSN supporter company at directsellingnews.com/supporter and unlock a wealth of insights available 24/7 in the DSN Library.
What makes a company truly stand out in the world of Direct Selling? Is it the products, the leadership, or the community it fosters? Today, I have the absolute honour of introducing someone who embodies all three, Sara Douglass, the CEO of Stampin’ Up! If you’re in the Direct Selling industry, chances are you’ve heard of Stampin’ Up! It’s a company built on creativity, family, and deep-rooted connections, and Sara is at the heart of its mission. I first had the privilege of meeting her at their conference in Las Vegas, a particularly special event for me, as it was one of the last in-person engagements I did before my daughter was born. That day, Sara took the stage and shared a vision that resonated so deeply with my husband Greg and I. Sitting in the green room, we exchanged a glance that said it all: "Wow, this is powerful." It wasn’t just about business growth; it was about purpose, impact, and the ripple effect this industry has on lives. What made that moment even more remarkable was learning that this was the first time Sara had shared that vision publicly. It was raw, personal, and deeply aligned with why so many of us are passionate about this industry. Today, I’m beyond excited for you to hear from Sara herself. She’s here to share her journey, the mission behind Stampin’ Up!, and what the future holds. Get ready to be inspired! We’ll be talking about: ➡ [0:00] Introduction ➡ [3:53] Meeting Sara and a short history of Stampin’ Up! ➡ [6:17] Turning interest in crafts into business ➡ [10:02] Being part of the business ➡ [11:48] Being a parent vs being grandparents ➡ [15:09] Road to being CEO ➡ [17:56] Eradicating loneliness ➡ [20:48] Finding your own personal why ➡ [22:00] Being passionate about community ➡ [25:06] Sara’s tips for building a community ➡ [29:18] Patterns around behaviour of top achievers and underachievers ➡ [32:35] What the future holds with Stampin’ Up! ➡ [34:20] Sara Douglass' recommended book ➡ [35:20] Sara Douglass’ favourite quote ➡ [36:11] Sara Douglass’ dream superpower ➡ [37:27] Sara Douglass’ advice to her past self ➡ [37:45] Final thoughts Resources Book Recommendations: ➡ The Let Them Theory by Mel Robbins:https://bit.ly/4jf2S8m Quote: ➡ Courage is not the absence of fear - Nelson Mandela About our guest: CEO Sara Douglass has been part of Stampin’ Up!, the world’s leading direct sales paper crafting company since it was founded by her mother in 1988. Sara’s tenure in the business prepared her well to lead the global enterprise that sells quality stamps, exclusive color collections, coordinating inks, papers, crafting tools, memory keeping products, and all-inclusive kits through it’s over 40,000 independent demonstrators. Sara is deeply committed to Stampin’ Up!’s legacy of making a positive social difference through encouraging creativity, building personal connections and community, and helping people share what they love. She is intensely focused on helping demonstrators create success and experience fulfillment in their professional and personal lives. Her unique, visionary, and people-centric approach provides valuable leadership and insight in guiding Stampin’ Up! forward. Sara is devoted to her husband, Sean, their five children and spouses, new granddaughter, and three granddogs. Connect with Sara Douglass: ➡ Sara Douglass’ Facebook: https://www.facebook.com/asarathing/ ➡ Sara Douglass’ LinkedIn: https://www.linkedin.com/in/sara-douglass/ ➡ Sara Douglass’ Instagram: https://www.instagram.com/asarathing Connect with Stampin’ Up!: ➡ Stampin’ Up!’s website: https://www.stampinup.com ➡ Stampin’ Up!’s Facebook: https://www.facebook.com/stampinup/ ➡ Stampin’ Up!’s LinkedIn: https://www.linkedin.com/company/stampin'-up/ ➡ Stampin’ Up!’s Instagram: https://www.instagram.com/stampinupofficial/?hl=en ➡ Stampin’ Up!’s Youtube: https://www.youtube.com/channel/UCaytKFValhfW2z3T0jsdemA ➡ Stampin’ Up!’s Pinterest: https://www.pinterest.com/stampinup/ ➡ Stampin’ Up!’s X: https://x.com › stampinup Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.globalSee omnystudio.com/listener for privacy information.
Have you ever faced a situation so frustrating that you questioned what lesson, if any, could come from it? That’s exactly where I found myself after enduring what I can only describe as my worst travel experience to date. From lost bags, both checked and carry-on, to a severe bout of gastro that hit mid-flight, it was a disaster from start to finish. To top it off, flight delays turned what should have been a manageable journey into a 48-hour ordeal, all while traveling with a one-year-old. At first, I wanted to forget the whole thing. But as I reflected, I realised this wasn’t just a nightmare; it was a powerful lesson. Challenges, whether in travel or business, test our resilience and mindset. They push us to adapt, to find solutions, and to grow. If you’re building a business, particularly in Direct Selling, mindset is everything. It’s not just about strategies; it’s about how you respond to obstacles. The key takeaway? What we repeat, we retain. By revisiting our toughest experiences, we find wisdom and ensure we don’t have to learn the same lesson twice. So, while I hope to never re-live that trip, I know it made me stronger, and maybe these lessons will help you, too. We’ll be talking about: ➡ [0:00] Introduction ➡ [03:49] Life lessons from a travel nightmare relates to business strategy ➡ [05:24] On-going learning experience ➡ [07:45] What you can and cannot control ➡ [10:26] Attitude toward challenges ➡ [13:13] You attract more flies with honey than with vinegar ➡ [15:24] Be present at the moment and put one foot in front of the other ➡ [18:00] One step over the other ➡ [20:03] You cannot feel fear and gratitude simultaneously ➡ [23:18] Choose gratitude over fear in your business ➡ [24:21] Final Thoughts ➡ [25:07] 2 things I’m going to ask you for Resources: Book recommendation How to Eat a Frog by Brian Tracy: https://www.amazon.com/Eat-That-Frog-Great-Procrastinating/dp/162656941X Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global See omnystudio.com/listener for privacy information.
What does it take to thrive through life's toughest challenges? In this episode of SHIFT, top network marketing leaders-Sherilynn Alcala, Darnell Self, Doug & Thea Wood and Jessie Lee Ward-share raw, unfiltered strategies for building resilience. From overcoming obstacles to creating a business that lasts, this episode delivers time-tested insights to help you push forward, no matter what you're no matter what you're facing. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
Join host Wayne Moorehead as Kirk Jowers, CEO of doTERRA, shares his journey from political law to leading a wellness giant. From advising McCain and Obama to driving doTERRA's global growth, he reveals strategies for innovation, building community and navigating direct selling's future. Explore his insights on balancing legacy with evolution, revamping compensation plans and why direct selling could solve loneliness—a health crisis of our time. This is the episode you don't want to miss!
What separates businesses that thrive for decades from those that fizzle out? It's not luck—it's trust, leadership and a system that scales. In this Best of SHIFT episode, top entrepreneurs break down the mindset shifts and strategies that create long-term success. From building credibility fast to avoiding the biggest mistake that kills momentum, this conversation is packed with insights you won't want to miss. You'll hear from Brian Carruthers, Onyx Coale, Anthony Napolitano, Sarah Bjorgaard, Steve and Gina Merritt and Wes Linden as they share the lessons that have helped them build and sustain high-growth businesses. Whether you're just getting started or looking to reignite momentum, these game-changing takeaways will help you scale smarter—and stay at the top. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
AI is no longer a future concept—it's transforming direct selling today. In this episode of Direct Approach, Wayne Moorehead talks with Gareth Hooper, Chief Information Officer at Sunrider International, about how AI-powered tools are reshaping the industry. From smarter selling strategies to AI-driven customer experiences, Gareth shares real-world applications and insights on where companies should start. Tune in for a pivotal conversation on the future of AI in direct selling.
Leslie Hocker thought direct selling would provide her with additional financial security, but since joining Neora, she has discovered it provides so much more than that. In this episode, Dave Fleming talks with Leslie about how becoming a global leader for Neora has turned her dream of making money into a way of helping others and provided her with the fulfillment that was lacking in her chosen career field. She also explains why she thinks the direct selling industry is a gift — and offers five things everyone should look for when choosing a company to work with. If you enjoyed this episode, we invite you to share it with someone who needs to hear this message. We also appreciate you leaving a review, so others know what they can gain from listening to the Built to Win podcast. Follow Built to Win and our hosts on social to get exclusive bonus content: https://linkin.bio/builttowinpodcast/ To learn more about Neora, visit neora.com
What happens when the business model that built your success suddenly disappears? In this SHIFT episode, host Blake Mallen sits down with former #1 distributors—Sarah Robbins from Rodan + Fields and Melanie Mitro from Beachbody/Bodi—whose companies both shifted to an affiliate model. Tune in for an unfiltered deep dive into the realities of change, resilience and reinvention. Whether you're a leader, entrepreneur or navigating a major transition, you'll gain valuable insights on overcoming challenges, adapting with confidence and redefining what's possible. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In this special, 100th episode of Direct Approach, Wayne Moorehead sits down with Stuart Johnson, CEO of Direct Selling News and a 40-year industry veteran. Known as the “CEO Whisperer,” Stuart shares his journey from distributor to influential consultant. Discover his insights on building trust, navigating change and thriving amidst competition. Packed with strategic vision and actionable advice, this episode is a must-listen for leaders looking to innovate and grow.
The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice
What do YOU think you need to do next to succeed in your author career? Today's top story is Direct from the Source. Question of the week is What do YOU think you need to do next to succeed in your author career? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.
Do you find it hard to ask for the sale, to communicate about your business to family and friends, or get noticed on social media? If so, you’re in the right place because today’s guest is here to help. I’m thrilled to introduce someone truly exceptional, Genevieve Skory. She’s not just an expert in Direct Selling; she’s also deeply passionate about sales, marketing, and helping entrepreneurs like you succeed. Genevieve has worked with multiple companies in this industry, but what makes her insights so valuable is that she’s also been in the field herself. She understands the challenges firsthand and knows what it takes to turn struggles into success. In this episode, Genevieve will share powerful strategies that can transform your approach to sales and marketing, whether you’re just starting out or looking to scale up. If you’ve ever felt stuck, unsure how to share about your business, or frustrated by a lack of results, you won’t want to miss this. She’ll break down actionable steps you can take right now to make a real impact. So, grab a pen and paper because this conversation is packed with golden nuggets of wisdom. Let’s dive in, here’s my interview with the amazing Genevieve Skory! We’ll be talking about: ➡ [0:00] Introduction ➡ [2:58] Catching up with Genevieve Skory ➡ [10:52] Difference between marketing and selling ➡ [14:42] Tips on building community successfully ➡ [17:40] Big opportunity with technology ➡ [22:20] Where should you be showing up on social media? ➡ [26:33] Transactional to relational ➡ [30:13] Don’t be desperate ➡ [34:35] It’s okay to ask for referrals ➡ [39:35] Tips on reducing number of NOs when asking for sales ➡ [44:04] Genevieve’s favourite analogy ➡ [46:58] Genevieve Skory’s recommended book ➡ [48:01] Genevieve Skory’s dream superpower ➡ [49:57] Genevieve Skory’s favourite quote ➡ [50:40] Genevieve Skory’s advice to her past self ➡ [51:16] Final thoughts Resources: Book Recommendations ➡ Dear Work: Something’s Got to Give by Sarah Ross: https://bit.ly/41g9hKm ➡ The Traveller’s Gift by Andy Andrews: https://bit.ly/3CSY8Wm Quote: ➡ “Man’s greatest tragedy isn’t that he lost, it’s that he almost won” About our guest: Genevieve Skory is a dynamic sales and learning & development executive with over 25 years of experience specialising in sales strategy, field development, and business growth. She has a proven track record in developing world-class training programs, enhancing employee engagement and retention, and exceeding sales and recruiting goals. Genevieve excels in turnarounds, relaunches, and scaling businesses, bringing a no-nonsense, collaborative approach to leadership and problem-solving. Her expertise spans mentorship, leadership, and process optimization, with a strong focus on business development, technology implementation, and customer service. As a motivational speaker and coach, Genevieve is passionate about empowering teams and driving measurable success. She has made a significant impact across industries including technology, insurance, education, direct selling, consumer goods, health & wellness, and beauty. Connect with Genevieve Skory: ➡ Genevieve Skory ’s Facebook: https://www.facebook.com/DoTheDoToday/ ➡ Genevieve Skory LinkedIn: https://www.linkedin.com/in/genevieveskory/ Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.globalSee omnystudio.com/listener for privacy information.
Shaklee TV: Videos from Shaklee Corporation, the #1 Natural Nutrition Company in the United States.
Wayne Moorehead sits down with industry veteran and business consultant Gordon Hester for a candid conversation on trust, momentum and the power of small decisions. Here Gordon dives into transactional vs. experiential leadership, navigating change without losing trust and avoiding common pitfalls in compensation plan changes. Packed with real-world strategies and insights, this episode is a must-listen for anyone looking to future-proof their business.
Want to turn your social media presence into a magnet for engaged fans and buyers? In this Best of SHIFT episode, top social media pros Sarah Robbins, Ellen Ludwig, Nick Martinez, Robin Packard and Tamara Sweasy share how they took their online presence from unnoticed to unstoppable. From crafting content that people actually want to see to building real connections that drive business growth, this episode is packed with insights and tips you can start using right away. Whether you're struggling with engagement, unsure what to post or just tired of shouting into the void, these experts break down what works (and what doesn't) so you can stop guessing and start growing. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
https://duplicationnation.com/ If you want to become an empowering, effective leader, you've got to learn conflict resolution skills, and how to solve challenges. And do this in a way that doesn't disempower your team, or even lead to a serious blow up. This is high-level leadership advice from one of the strongest leaders our profession has ever known. Please rate and subscribe. Show notes: DEFCON 1 Direct Selling: https://www.amazon.com/Defcon-Direct-Selling-Manual-Leaders/dp/1119642116/ref=sr_1_1
What does it take to lead a company through significant transformation while reshaping an entire industry? Today, I’m honoured to introduce our special guest, Steven Fife, the President and CEO of LifeVantage. Whether you’re familiar with LifeVantage or not, you’ll find Steve’s vision and the changes he’s spearheading to be truly groundbreaking. Steve brings over three decades of leadership experience, mostly in the financial sector, and now he’s applying his expertise to take LifeVantage to the next level. In today’s interview, Steve shares not only what the company has been doing recently but also offers a glimpse into what's on the horizon for LifeVantage and how these changes might influence the broader industry. If you’re curious about the evolving landscape of the wellness sector and want to hear firsthand about the innovative strides LifeVantage is making, this conversation is for you. Steve’s insights are both inspiring and informative, and I know you'll enjoy hearing about the incredible journey the company is on. So, grab a cup of coffee or tea, sit back, and enjoy this engaging discussion as Steven Fife and I explore the future of LifeVantage and where the company is headed next! We’ll be talking about: ➡ [0:00] Introduction ➡ [3:14] Getting to know Steven Fife ➡ [6:02] First impression of Direct Selling ➡ [9:52] ILeading a ‘forward looking’ company ➡ [20:39] Changing the compensation plan is one of the hardest things to do ➡ [26:02] Experiencing rapid growth ➡ [29:10] Being a former CFO helps ➡ [32:32] Are conventions still important and relevant? ➡ [36:21] Building community is critical ➡ [39:55] Simplify your message ➡ [43:54] Hyper focus on activation ➡ [51:08] Navigating your business to success ➡ [53:55] A whole lot of opportunities in Direct Selling ➡ [55:42] Steven Fife’s recommended book ➡ [56:05] Steven Fife’s dream superpower ➡ [57:13] Steven Fife’s favourite quote ➡ [58:25] Steven Fife’s advice to his past self ➡ [58:39] Final thoughts Resources: Book Recommendations ➡ Good To Great by Jim Collins: https://bit.ly/4juRS7P Quote: ➡ “ You can't connect the dots looking forward; you can only connect them looking backwards” - Steve Jobs About our guest: Steven Fife is the President and Chief Executive Officer at LifeVantage Corporation. Steve Fife likes to exceed expectations. And that might be putting it mildly. Because when it comes to his career and success, he definitely exceeds ours. Steve brings over three decades and a lot of financial leadership experience to LifeVantage where he uses big-picture strategic thinking and an in-the-weeds work ethic to create a healthy financial organization by focusing on delivering our growth strategy while creating value for customers, shareholders, and employees. Steve is passionate about bringing affordable, science-based products to market as well as seeing companies reach their potential. Before joining LifeVantage, he served as Chief Financial Officer and Chief Operating Officer at Evidera, Inc., a private equity sponsored professional services firm that provides outcomes research, market access, data analytics and epidemiology services to pharmaceutical companies. Prior to that, he worked as Chief Financial Officer for several publicly traded companies, including Active Power, Inc. and LECG. In addition, he served in several senior financial roles for Gilead Sciences, Amkor Technologies and JDS Uniphase. In other words, he’s really good at what he does. Steve is a Certified Public Accountant (inactive) in the State of California and holds a Bachelor of Science degree in Accounting from Brigham Young University. Connect with Steven Fife ➡ Steven Fife’s LinkedIn: https://www.linkedin.com/in/steve-fife LifeVantage: ➡ LifeVantage ’s Facebook: https://www.facebook.com/LifeVantage ➡ LifeVantage website: https://www.lifevantage.com/us-en/ ➡ LifeVantage X: https://x.com/lifevantage ➡ LifeVantage Instagram: https://www.instagram.com/lifevantage/ ➡ LifeVantage LinkedIn: https://www.linkedin.com/in/steve-fife Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now? Find out more here https://go.auxano.global See omnystudio.com/listener for privacy information.
Wayne Moorehead talks with Stephen Whitwell, Vice President of Field Development for North America and Europe at NeoLife International, about driving growth through leadership, redefining winning and more. Learn how NeoLife achieved record-breaking enrollment, the power of consistency and the three R's of retention. Learn actionable strategies to elevate your business and create lasting momentum.
In our latest SHIFT episode, we dive into the transformative power of mindset with some of the most inspiring voices in the industry. Tune is as Gloria Mayfield Banks shares strategies for conquering limiting beliefs, Jessica Loftis highlights the importance of authenticity and vulnerability and Richard Bliss Brooke discusses how to turn adversity into opportunity. Plus, Jennifer Jones offers tips on staying resilient and focused in challenging situations, Ada Caballero inspires with lessons on shifting perspectives to achieve success and John Tsai provides practical advice on daily disciplines that fuel lasting momentum. Don't miss these powerful insights to help you embrace growth and amplify your impact! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In the latest Direct Approach podcast, Wayne talks with Susannah Schofield, OBE, Director General of the DSA UK and Ireland. Susannah shares her bold vision for the future of direct selling, highlighting the power of proactive change, personalization and collaboration. From spearheading a transformative rebrand to leveraging technology and AI, she provides insights on how the industry can adapt, innovate and thrive.
Have you ever wondered how to tell the difference between a legitimate business opportunity and something that might not be what it seems? If so, you're not alone. These questions are at the heart of today’s conversation, and I couldn’t think of a better person to help us navigate this complex yet critical topic - Geoff Mulham, the CEO of the Direct Selling Association of Australia. With over 30 years of experience in the industry, including leadership roles at companies like Amway and USANA, Geoff brings unparalleled expertise and a genuine passion for advocating on behalf of ethical Direct Selling companies. I too am deeply passionate about the Direct Selling industry—a space that transforms lives on a global scale. However, this industry is often misunderstood, with terms like “pyramid scheme” and “Ponzi scheme” frequently misapplied. Today, we’re diving into part two of our series on scams, unpacking the nuances of these terms and their implications for the Direct Selling Industry. In this episode, Geoff will help us understand the differences between scams and legitimate opportunities, how to identify safe practices, and what to do if you encounter questionable behaviours. Whether you’re already in the industry, thinking about joining, or simply curious, this conversation will equip you with the tools to make informed decisions for your future. So, let’s dive in and learn how to protect and empower ourselves in this dynamic industry. We’ll be talking about: ➡ [0:00] Introduction ➡ [3:50] Correction, it is Direct Selling Australia ➡ [05:06] Fun fact about Geoff Mulham ➡ [07:55] Difference between DIrect Selling & a pyramid scheme ➡ [13:27] Pyramid schemes are illegal in Australia, USA and other countries ➡ [16:48] Battling the “pyramid scheme’ image ➡ [19:09] Geoff’s tips if you encounter such a comparison ➡ [22:00] Be on the look out, there are still few schemes out there ➡ [26:24] Geoff’s take on what to do when joining a Direct Selling company ➡ [31:34] Compliance is a big thing ➡ [33:42] Geoff’s recommended book ➡ [35:53] Geoff’s preferred superpower ➡ [38:26] Geoff's advice to past self ➡[38:48] Final thoughts Resources: Book Recommendations: ➡ Time Balancement by Geoff Mulham: To order a copy of Time Balancement please email a request through on the website Contact page. ➡ The Gentleman in Moscow by Amor Towles: https://bit.ly/4gQtqf7 Quote: “None of us is as strong as all of us” - Tom Tillman “Inspiration and motivation are found in that blank space of possibility” - Kylie Minogue About our guest: Geoff Mulham is an accomplished CEO and General Manager with over 20 years of leadership experience in global markets, including the USA, UK, Europe, Australia, and Asia-Pacific. Renowned for his ability to drive strategic growth, Geoff has a proven track record in organisational restructuring, sales development, and team leadership across diverse industries. Currently CEO of Direct Selling Australia, Geoff advocates for and promotes member companies in the industry. Previously, as Regional GM (ANZ) at USANA Health Sciences, he managed a $65M operation, implemented programs achieving 42% growth in sponsorships, and restored profitability. He has held senior roles at Mannatech and spearheaded initiatives that led to profitability and market expansion. Geoff also founded and led successful businesses in event production and corporate media. An inspirational mentor and public speaker, Geoff has designed global sales training strategies, authored the book Time Balancement (2015), and holds certifications in digital marketing and professional speaking. His entrepreneurial mindset is complemented by a history of delivering measurable results, even in challenging markets. Geoff’s interests include sports, filmmaking, photography, and health. His diverse skills and passion for innovation make him a dynamic leader committed to excellence in every endeavor. Connect with Geoff Mulham ➡ Geoff Mulham’s LinkedIn: https://www.linkedin.com/in/geoff-mulham-967b7322/?originalSubdomain=au ➡ Geoff Mulham’s website; www.geoffmulham.com ➡ Geoff Mulham’s Facebook: https://www.facebook.com/profile.php?id=61550125300606 ➡ Geoff Mulham’s Email: geoff@geoffmulham.com Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.
Blake Mallen welcomes Senior Executive Director and Founding Leader Betsey Bishop to the SHIFT podcast. In this can't-miss episode, Betsey shares her inspiring 23-year journey of building an award-winning team, mastering leadership and redefining what it means to empower others. From overcoming challenges as a pioneer to embracing the golden age of selling, she reveals the strategies that drive lasting success. Tune in to uncover her insights on consistency, persistence and the art of asking powerful questions to unlock potential and create meaningful impact. What you'll learn: Demystifying Sales: Identifying what people want and how to help them achieve it CPTT Framework: Discover how Consistency, Persistence, Training and Time can pay off. Adapting and Staying Relevant: Navigate the rapidly changing landscape of the Golden Age, AI and the Gig Economy. A DSN PRODUCTION SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In the latest Direct Approach episode, Wayne sits down with Daniel Chavez, Founder and CEO of VIVRI, to explore his journey from finance to direct selling. Daniel shares how he built a thriving business by starting small, staying true to his values and empowering distributors. Learn about his strategies for sustainable growth, effective market entry in Latin America and fostering trust within the channel.
In this episode of Shift, host Blake Mallen reflects on last week's conversation with Richard Bliss Brooke, a renowned leader, author and speaker with over four decades of experience. Drawing from Richard's powerful stories and insights, Blake highlights transformative shifts that inspire growth, resilience and success in any journey. Key takeaways in this episode: Rewriting your Narrative: Taking ownership and action now regardless of your circumstances Detaching and Persisting: Embracing rejection as a stepping stone and staying committed to the process. Focus on Fundamentals: Discover the foundational practices that drive extraordinary results. Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. Are you ready to make a shift and elevate your business? Tune in now for all the tips, strategies and insights! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In our latest episode, Blake Mallen welcomes coach, podcaster, author and industry icon Richard Bliss Brooke to the SHIFT. Ever wonder how the most successful leaders continue to thrive, even in the face of adversity? In this candid conversation, Richard shared invaluable insights on overcoming obstacles, inspiring leadership, fundamentals for sustainable success and the power of mindset. For anyone looking to transform challenges into opportunities and elevate their personal and professional growth, this episode is a must-listen. In this episode, you will learn: When Adversity Hits: The Wake-Up Call That Changes Everything Rejection Reframed: Seeing “No” as a Step to “Yes” 3-Step Formula: Simple, Actionable Steps for Game-Changing Results A DSN PRODUCTION SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
What does it take to grow a successful Network Marketing business? How do you become a leader, and stay motivated every single day? These are the questions that we’re diving into today with our incredible guest, Richard Bliss Brooke. Richard is no stranger to the world of Network Marketing. He has been a full-time leader, company owner, and high-performance coach since 1977. By the age of 28, he had already built a team of 30,000 active sales leaders before going on to purchase a Network Marketing company in 1986. With years of experience under his belt, Richard now dedicates his time to helping others succeed in the industry. Richard joins us today to explore topics like state of mind and being, what we truly need as individuals to succeed, our story and how that influences our success, and so much more! Richard has shared stages with some of the biggest names in personal development, including Tony Robbins, John Maxwell, Les Brown, Richard Branson, and even Pitbull. His message is not only inspiring, but also actionable for anyone looking to take their Network Marketing business to the next level. His insights are practical, authentic and most importantly, proven to work. You won’t want to miss the incredible wisdom Richard shares in this episode. We’ll be talking about: ➡ [0:00] Introduction ➡ [2:53 What is ontological coaching? ➡ [4:17] State of being is.. ➡ [6:03] State of mind is... ➡ [7:12] Richard’s personal journey in Network Marketing ➡ [14:00] Becoming an ontological coach ➡ [17:28] Leaving behind a legacy ➡ [26:32] Strategies that will create an immediate impact ➡ [35:52] How to change your story ➡ [43:43] Tracing back to the starting point ➡ [47:09] Getting on the right track ➡ [53:02] Developing qualities for success ➡ [56:18] Richard’s recommended book ➡ [59:33] Richard’s dream superpower ➡ [1:00:10] Richard’s favourite quote ➡ [1:00:53 ] Richard’s advice to his past self ➡ [1:03:32] Check out Richard Bliss Brooke’s books ➡ [1:09:00] Final thoughts Resources: Book Recommendations ➡ Mach2 by Richard Bliss Brooke: https://richardbrooke.com/products/mach2-with-your-hair-on-fire ➡ Atomic Habits by James Clear: https://bit.ly/3z7Gmg2 Quote: ➡ “Once in a while you will stumble upon the truth, but most of us manage to pick ourselves up and hurry along as if nothing happened” - Winston Churchill About our guest: Richard Bliss Brooke started his journey working at a chicken plant, before becoming a successful business leader, author, and transformational coach. Starting in Livingston, California, Richard was introduced to Direct Sales after career progression at Foster Farms became restricted without a degree. With early success in recruiting, he built his first sales team, learned from mentors like Kurt Robb and Lou Tice, and led 30,000 partners by age 28. Richard turned around Oxyfresh, a struggling dental and pet care company, by purchasing a minority interest and growing it into a thriving business. In 2017, he transitioned Oxyfresh into a direct-to-consumer model, landing it on the Inc. 5000 list of fastest-growing companies. His leadership was also featured on the cover of SUCCESS magazine. Richard emphasizes the importance of vision, authenticity, and self-motivation - themes central to his book, ‘Mach2 With Your Hair on Fire’. He continues to inspire others through personal retreats, coaching, and speaking engagements with figures like Tony Robbins. Living on the Island of Lanai, Hawaii with his wife Kimmy, he promotes ethical leadership and vision, helping others achieve their dreams by unlocking their full potential with honour and integrity. Connect with Richard Brooks ➡ Richard Brooks’ website: https://richardbrooke.com/ ➡ Richard Brooks Facebook: https://www.facebook.com/RichardBlissBrooke/ ➡ Richard Brooks’ LinkedIn: https://www.linkedin.com/in/richardblissbrooke/ ➡ Richard Brooks Instagram: https://www.instagram.com/richardblissbrooke/ ➡ Richard Brooks X: https://x.com/richardbrooke Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.
What does it take to spark real transformation in direct selling? In this episode of Direct Approach, Wayne Moorehead sits down with LifeVantage President and CEO Steve Fife to uncover the bold moves and results behind the company's groundbreaking LV360 initiative. From overhauling their compensation plan to embracing affiliate marketing, Steve shares how LifeVantage evolved its strategy to meet the demands of today's market while staying true to its roots. You'll hear about the challenges of shifting from playing defense to playing offense, the importance of building trust between corporate and field leaders and the measurable impact of aligning vision with action. Whether you're a CEO, team leader or business builder, this episode is packed with actionable insights you can use to create sustainable growth and elevate your approach. In this episode, you will be able to: Build trust for lasting change Balance affiliate and traditional sales Simplify and energize compensation Play to win, not just survive Evolve to stay ahead in direct selling
In this episode of SHIFT, Blake Mallen reflects on his conversation with Anthony Napolitano, highlighting key lessons from Anthony's success in direct selling. Blake explores themes like consistency, long-term commitment and the power of daily habits, as well as the often-overlooked art of edification. He also shares Anthony's balanced approach to combining offline relationship-building with online strategies, offering practical insights to help you create lasting impact in your business. Key takeaways in this episode: Mastering Consistency to Build Momentum Leveraging Edification to Strengthen Relationships Blending Online and Offline Strategies for Maximum Impact Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. Are you ready to make a shift and elevate your business? Tune in now for all the tips, strategies and insights! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
Are you struggling with the fear of rejection? If so, you’re not alone. For most people, rejection is a major obstacle, especially when it comes to selling. Whether you're starting out or have been in the game for years, overcoming this fear is crucial for success. But here's the good news: confidence in sales is a skill you can build, and with the right strategies, even the fear of rejection can become manageable. I’ve been there. Throughout my career in some of the toughest sales roles, I faced rejection countless times. It’s something many of us struggle with, but it doesn’t have to define our success. From the age of 14, I’ve learned and applied powerful strategies taught by incredible mentors. These lessons have helped me not only overcome rejection but to turn sales into a more enjoyable and fulfilling process. One key mindset shift is understanding that rejection isn’t personal; it’s part of the process. Building daily habits that reinforce resilience can transform how you approach selling. Additionally, by creating authentic connections and focusing on the value you bring, sales becomes less about pitching and more about building relationships. Today, I want to share practical strategies that have worked for me, approaches that can help you show up confidently, make meaningful connections, and achieve real results. Who knew selling could actually be fun? With the right perspective and tools, it absolutely can be. Let’s dive into this journey together and explore how you can overcome rejection, build confidence, and make sales an empowering experience. We’ll be talking about: ➡ [0:00] Introduction ➡ [02:30] My background in Direct Selling ➡ [05:32] Reframing rejections ➡ [07:18] Changing the focus from selling ➡ [09:26] Listen to this example ➡ [13:12] Know your numbers ➡ [14:19] Improving your conversion rate ➡ [16:12] Gamify it ➡ [19:19] Book suggestion: Go for No by Andrea Waltz ➡ [19:50] Roleplaying ➡ [22:16] Be aware and practice your self-talk ➡ [23:52] Affirmations ➡ [25:47] A fear of rejections is… ➡ [26:26] Final thoughts Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome Resources Book Recommendation: ➡ Go for No by Richard Fenton and Andrea Waltz: https://amzn.to/3ON6EHz ➡ Andrea Waltz Direct Selling Accelerator Podcast Episode: https://youtu.be/tdCz3gOpdOE Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.
In our latest episode, Blake Mallen welcomes top earner Anthony Napolitano to the latest SHIFT podcast. Ever wonder what is stopping you from achieving the financial freedom you deserve? In this episode Anthony reveals the powerful strategies that have helped him rise to the top and empower thousands to take control of their financial futures. From game-changing mindset shifts to proven systems of success, this episode is packed with insights you won't want to miss. In this episode, you will learn : Build Success Through Consistency and Commitment: Develop Yourself Along the Way Leverage the Power of Edification: 5-Step System of Duplication Rediscover the Fundamentals: Balance Online and Offline Strategies for Sustainable Growth A DSN PRODUCTION SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
This week on Direct Approach, Wayne Moorehead sits down with David Schmidt, CEO of LifeWave and holder of over 130 patents. David shares how innovation, resilience and vision have driven LifeWave to 20 years of success in regenerative science and direct selling. Learn how he navigated challenges, fostered a culture of cutting-edge innovation and is shaping the future with bold advancements in AI, robotics and clean energy. Don't miss this inspiring conversation on building a generational business.
How can we attract and inspire younger generations to thrive in Direct Selling? That's a question many of us are grappling with as we think about the future of the Direct Selling industry. Today, I'm thrilled to introduce someone who is not only asking that question but has dedicated her career to finding the answers: the incredible Heather Chastain. Heather is the founder of Bridgehead Collective and is a seasoned professional with over 28 years of experience in the direct selling industry. Her journey has included key roles in various direct selling companies, as well as serving on the board of directors for the Direct Selling Association (DSA). Along the way, she's amassed a wealth of knowledge and insights, which she now channels into helping companies and field leaders navigate a rapidly evolving landscape. Recognizing a significant shift in the industry, Heather established Bridgehead Collective to provide the tools and guidance necessary for growth and adaptation. Her passion lies in helping businesses embrace data-driven solutions, empowering them to see the bigger picture. Heather has done extensive research into understanding generational dynamics—what makes them tick, the language they use, and how best to connect with them. For those of you wondering, How can I attract the younger generation? What do I need to say or do?—this conversation will be a game-changer. Heather shares data-driven insights into the shifts shaping our industry, offering practical advice on how to reframe our message to resonate with the next generation. I'm excited to share my interview with the amazing and inspiring Heather Chastain. Let's dive in and learn how to bridge the gap to a vibrant and sustainable future. Enjoy the episode! We'll be talking about: ➡ [0:00] Introduction ➡ [3:08] Catching up with Heather Chastain ➡ [8:50] Brief background about Heather ➡ [14:42] Biggest shift in Direct Selling industry ➡ [17:27] Two separate lives. Two separate worlds ➡ [20:42] Younger generation's perception of the Direct Selling industry ➡ [24:09] Income producing activity separate from their life ➡ [26:41] Why do generation research? ➡ [30:48] Surprising results ➡ [37:48] Driving force that attracts the younger generation to Direct Selling ➡ [39:55] Loyalty among younger generations ➡ [47:28] Words to use and words to avoid ➡ [52:24] What platforms and how younger generations use them ➡ [57:23 Simple steps to attract young people to join your team ➡ [1:02:26] Heather's recommended book ➡ [1:03:40] Heather's dream superpower ➡ [1:05:16] Heather's favourite quote ➡ [1:07:28] Heather's advice to her past self ➡ [1:10:08] Final thoughts Resources: Book Recommendations ➡ Getting Things Done by David Allen: https://bit.ly/415HAE3 Quote: ➡ “Mistrust all enterprises that require new clothes” - Henry David Thoreau About our guest: Heather Chastain, founder of Bridgehead Collective, is a seasoned professional with 28 years of experience in the direct selling industry. Having worked in various roles within the home office of different companies and served on the Board of Directors for the DSA and Chair of the Ethics and Self-Regulation Committee, Heather has gained a wealth of knowledge and expertise. Recognizing the inevitability of a significant shift in the industry, she started Bridgehead Collective with the aim of helping everyone in the channel navigate the changing landscape and make pivotal choices for the future. Heather's passion lies in helping companies and field leaders see the bigger picture and embrace data-driven solutions. Her conversations with industry leaders, her own experiences and her commitment to independent research in the industry have shaped her belief that we all must adapt and pivot to stay ahead of the curve. With her deep understanding of the industry and her commitment to driving positive change, Heather is a champion for and strives to be a valuable voice in the direct selling community. Connect with Heather Chastain ➡ Heather Chastain's Facebook: https://www.facebook.com/HeatheratShaklee/ ➡ Heather Chastain's LinkedIn: https://www.linkedin.com/in/heather-chastain-46516810a/ ➡ Heather Chastain's Podcast https://www.directsellingnews.com/iconic-insights/ Bridgehead Collective ➡ LinkedIn: https://www.linkedin.com/company/bridgehead-collective/ ➡ Website: https://www.bridgeheadcollective.com/ Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you'd like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don't forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.
In this episode of SHIFT, host Blake Mallen reflects on last week's conversation with power couple Steve and Gina Merritt, who shared their inspiring journey from traditional careers to building a thriving global organization. Tune in as Blake dives into the actionable insights they revealed, from developing a world champion mindset to igniting passion within a legacy business, and explores how shifting your belief can unlock limitless potential. Key takeaways in this episode: Building a Champion's Mindset Through Resilience and Persistence Transforming Passion into Team Energy and Success Unlocking Your Potential through Your Mindset and Belief Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. Are you ready to make a shift and elevate your business? Tune in now for all the tips, strategies and insights! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In this episode of Shift, Blake Mallen welcomes Steve and Gina Merritt, a powerhouse duo who've shattered the mold of success. Ready to level up? Dive into an inspiring conversation packed with unexpected mindset shifts and game-changing insights. From Steve's rise as a world champion barefoot water skier to Gina's fearless leadership, discover how they built a global team of over 250,000 strong. Uncover the strategies, resilience, and passion that fueled their journey—and learn how to ignite your own fire and transform your path to success. In this episode, you will learn: Success from Setbacks: How to Turn 1,000 Falls Into Your Greatest Strength The Fire Formula: Techniques to Igniting Passion and Duplicating Success Fueling Belief: How Passion and Persistence Drive Extraordinary Results A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU—the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
Join host Wayne Moorehead and Color Street's CRO, Brick Bergeson, as they discuss tools for building sustainable growth. Brick shares strategies for stabilizing and structuring companies for long-term success, from aligning brand identity with core values to tracking essential KPIs. Learn how his experience in hypergrowth companies has shaped his approach to creating an empowered sales force, driving early success and enhancing distributor engagement. Don't miss this invaluable episode!
Feeling stuck, overwhelmed, or like your dreams are shrinking to fit your current reality? It's time to break free. In the latest episode of Shift, Blake Mallen highlights his recent conversation with direct sales icon Jordan Adler. Tune in for an exploration on the formula for achieving dreams, staying consistent and persevering through hard times. Key takeaways in this episode: Adopt a four-step formula for achieving your dreams Valuing and prioritize consistency over immediacy Commit to not quitting on bad days and stay open to new perspectives Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. Are you ready to make a shift and elevate your business? Tune in now for all the tips, strategies and insights! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
BrandStack Podcast - 008 | Video | Show NotesMark Leslie Lefebvre shares how direct selling increases authors' profits. Lefebvre is the author of "Wide of the Win," creator of Kobo Writing Life and director of business development at Draft2Digital. Learn more: https://rossbrand.substack.com. It's the BrandStack Podcast with Ross Brand. Dale L. Roberts co-hosts.
In our latest episode, Blake Mallen welcomes industry icon and best-selling author Jordan Adler to The Shift. Overwhelmed by the daily grind of entrepreneurship? Tune in as Jordan shares his inspiring journey from humble beginnings to building a life of freedom and success, proving that consistency and resilience are key. From the defining moments that shaped his career, the mindset shifts that kept him going to the lessons learned from nearly three decades in the industry, If you're looking for motivation to push through challenges and achieve your own dreams, this conversation is for you. In this episode, you will learn : The Power of Resilience: Why persistence through tough times fuels success Mindset Shifts for Success: Small changes for powerful transformations Building a Personal Brand: Creating a memorable brand that attracts the right people A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU—the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
On the latest episode of Direct Approach Wayne welcomes special guests and industry legends Al Bala and Alex Hoffman to the show for an in depth look at what it takes to build meaningful connections and thrive in Hispanic and Latino regions. With a proven track record in international markets, both Al and Alex offer invaluable insights on cultural understanding, product adaptation, role of technology and more for success in these markets.
In this special episode of the Shift, we take you behind the scenes for an exclusive look at the Shift Panel from the Fall DSU event, where host Blake Mallen sat down with industry icons Sarah Robbins, Donna Johnson, and Thomas Tidlund. With nearly 20 years of groundbreaking success, Sarah Robbins has mastered the art of navigating the complexities of the industry, while Donna Johnson's 47-year journey offers unmatched insights into its evolution. Bringing a global perspective, Thomas Tidlund's 26 years of international experience shed light on how businesses can thrive in an ever-changing landscape. Together, their collective expertise explores what it takes to drive innovation, restore trust and shape the future of the industry. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In our latest episode, we're spotlighting the most impactful Shifts from the past year—featuring 29 unique perspectives from top entrepreneurs who turned challenges and setbacks into growth and success. Get ready to be inspired by the best of the best! From mastering resilience to redefining what it means to lead, each guest over the last year has shared game-changing insights and stories that paved their path to success. Whether you're looking for strategies to level up or motivation to keep going, these highlights are packed with invaluable takeaways that will fuel your own Shift. What You'll Learn: Breakthrough strategies shared by top entrepreneurs to overcome obstacles and achieve success. Key takeaways on reinvention and staying relevant in a fast-changing business landscape. The best lessons on building trust, community, and authentic connections. The key moments in this episode are: 00:00:01 - The Power of Reinvention 00:05:25 - Speaking Life into Others 00:07:44 - Overcoming Fears 00:11:27 - Building Effective Systems 00:13:34 - Shifting Mindset 00:14:36 - Overcoming Guilt and Prioritizing Goals 00:15:50 - The Selfless Act of Using Your Gifts 00:17:07 - Enjoying the Journey and Detachment 00:22:32 - Importance of Self-Care for Leaders 00:27:12 - Overcoming Self-Limiting Beliefs 00:29:46 - Importance of Onboarding and Setting Expectations 00:32:43 - Building a Community Based on Service 00:36:06 - Knowing Your Ideal Client 00:39:27 - The Power of Principles 00:39:43 - The Origin of the Word Principle 00:41:06 - Leadership and Creating Simplicity 00:42:30 - Importance of Personal Connections 00:44:21 - Playing the Long Game in Business 00:48:40 - Maintaining Motivation and Passion 00:53:53 - The Shift in Income Streams 00:56:12 - The Power of Authenticity 00:59:20 - Financial Literacy and Preparedness 01:02:21 - Creating Positive Habits 01:04:36 - Building Trust and Empowering Others 01:08:02 - Building Rapport 01:09:31 - Overcoming Limiting Beliefs 01:11:17 - Embracing Rejection 01:12:15 - Time and Effort Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs. #SHIFTpodcast #DSN #Collaboration #OvercomingAdversity #StayingMotivated #BusinessTips #HeartCentricLeadership #PersonalDevelopment #GrowingYourNetwork #StayingConsistent
In this episode of Shift, host Blake Mallen reflects on last week's conversation with the phenomenal power couple, Doug and Thea Wood. As authors, leaders, mentors and coaches, they've inspired hundreds of thousands of people collectively across the world. However, their legendary journey wasn't without challenges and the need for radical disruptions. Don't miss this extraordinary podcast, as Blake recaps their powerful methods for staying out of their comfort zone and embracing their most authentic selves. In this episode, you will learn: Unlock potential through strategic couple goal-setting Discover how new environments can inspire unparalleled growth Embrace vulnerability to foster deeper connections Tune in now at shiftpodcast.com or on Spotify, Apple, Audible, Spotify or YouTube. Are you ready to make a shift and elevate your business? Tune in now for all the tips, strategies and insights! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU—the most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
In our latest episode, Blake Mallen welcomes best-selling authors and sought-after speakers, Doug and Thea Wood to SHIFT So what does it really take to catapult your life and business to the next level? For successful entrepreneurs Doug and Thea Wood, it required making bold decisions to disrupt limiting mindsets and environments holding them back. From powerful mind shifts, personal growth and the power of authentic connections, discover the surprising strategy for making change and a bigger impact. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.