POPULARITY
In dieser Kassenzone-Folge spricht Karo mit Dominic Land, dem CEO von Bike Components, über die Entwicklung des Unternehmens, die Herausforderungen der Fahrradbranche und den wachsenden Lifestyle-Trend rund ums Radfahren. Der führende Online-Händler für Fahrradteile und Zubehör erzielt über 100 Millionen Euro Jahresumsatz und hat sich als feste Größe in der Szene etabliert. Dominic erklärt, dass Bike Components sehr technikaffine Kunden anspricht, die Ersatzteile oder Upgrades für ihre Fahrräder suchen. Mit einem breiten, spezialisierten Sortiment hebt sich das Unternehmen von der Konkurrenz ab. Eine enge Bindung an die Community ist dabei zentral: Bike Components kooperiert mit Fahrrad-Communities und Teams, um die Marke authentisch zu positionieren und Kundenbedürfnisse besser zu verstehen. Die Corona-Pandemie brachte zunächst einen Boom, später jedoch einen Nachfrageeinbruch durch Überproduktion. Bike Components reagierte dabei mit Investitionen in Social Media, Content-Marketing und ein eigenes Video-Studio, um die Markenbekanntheit zu stärken und Kunden zu binden. Dennoch bleibt SEO und SEA ein wichtiger Baustein der Strategie, um gezielt Fahrrad-Enthusiasten zu erreichen und die Sichtbarkeit in einem hart umkämpften Markt zu sichern. Mehr über die Nischenstrategie, Communitys und die Zukunftspläne von Bike Components erfahrt ihr in dieser Folge! Podcast-Host - Karo Junker de Neui: https://www.linkedin.com/in/karojunker https://etribes.de/ Newsletter: https://www.kassenzone.de/newsletter/ Community: https://kassenzone.de/discord Disclaimer: https://www.kassenzone.de/disclaimer/ Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch: https://www.amazon.de/gp/product/3866413076/ Tassen kaufen: http://www.tassenzone.com
Boost your home video studio with tips from Home Studio Mastery founder, Junaid Ahmed. We discuss lighting, cameras, backgrounds and much more. Check out Junaid's 5-Day Home Studio Rehab Challenge: https://homestudiomastery.com/5daychallenge/.
Boost your home video studio with tips from Home Studio Mastery founder, Junaid Ahmed. We discuss lighting, cameras, backgrounds and much more. Check out Junaid's 5-Day Home Studio Rehab Challenge: https://homestudiomastery.com/5daychallenge/.
www.iservalan.com
Einblick in mein Video-Studio #hpadeutschland #dirkschippel #psychotherapie #videosdrehenSubscribe to Traumberuf Heilpraktiker für Psychotherapie on Soundwise
Send in your question via text to 1-800-485-3139. Question #1 (05:24): What are your thoughts on Threads? Is Meta doing too much? How can churches utilize this new platform? Question #2 (20:00): Love the new podcast studio. Can you talk about the setup? Question #3 (28:28): On The Social Media Church Podcast this week, they talked about developing an AI policy similar to how you should have a social media policy. Is that something you've processed at all yet? If so, what would you include in a policy like that? Question #4 (34:36): You have mentioned that you are breaking into the world of watches! (Happy dance!)I was skeptical until you mentioned Wolf 1834 watch cases! What are you looking at Watch wise and have you made any purchases?
Ich bin am 24. & 25.004.23 als Speaker und Aussteller auf der Vertrieb.Business live Konferenz in Köln. In dieser Podcast Sonderfolge spreche ich mit Veranstalter Leif Mergener über das Event und meinen Beitrag. Entdecke auf der VERTRIEB.BUSINESS LIVE KONFERENZ, wie Hybrid Selling Deine Vertriebsstrategie auf das nächste Level heben kann. Verpasse nicht die Gelegenheit, von führenden Experten zu lernen und Deine Umsatzziele effizienter zu erreichen! Am 24.03. kannst Du mich online mit meinem Vortrag "So sitzt Du auf dem Schoß Deiner Kunden, egal wo sie sind" erleben. Darin geht es um die Vorteile von Live-Videokommunikation im Vertrieb und das perfekte Studio-Setup dafür. Am 25.03. bin ich dann live vor Ort mit einem kleinen Stand vor Ort im Cinedom Köln. Aber nicht nur das! Als besondere Attraktion haben mein Team und ich ein Podcast- & Video-Studio dabei, in dem wir mit anderen Speakern und Gästen Videointerviews und Podcasts aufnehmen. Außerdem kannst Du selber einmal die Vorzüge eines Corporate-Studios live erleben - einfache Bedienung - Spaß bei der Umsetzung - schnelle Podcast- & Video-Produktion Also, hol Dir jetzt Dein Ticket für die Vertrieb-Business LIVE Infos & Tickets gibt es hier: https://vertrieb.business/live-event/ Gib einfach "corporateStudio23" beim Kauf ein und Du bekommst 10% off!
Simplifying complex subjects like research and policymaking is essential in producing videos that people will want to watch and understand. Establishing a professional video studio can help educate young leaders about these topics. In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Chris Gardiner (CEO of the Institute of Regional Security or IFRS) in a newly-built podcast studio in Canberra, to discuss why engaging policy makers through videos is the best foot forward to explain complex topics. Learn how developing communication skills for digital platforms play a role in influencing community and global debate. Chris Gardiner also discusses his resolve in signing up for DIY Video Program to give IFRS an edge over global competitors when it comes to producing professional videos in volume to inform and influence global perception, and give young leaders access to develop and integrate skills towards modern policymaking. FOLLOW CHRIS GARDINER or check out The Institute for Regional Security website to learn more. DIY VIDEO PROGRAM Create your own videos with a push of a button. ASK YOUR QUESTION What has you feeling overwhelmed? Let us help you solve the mystery of video marketing. CONVINCE YOUR BOSS Download our guide to help decision makers understand the importance of video marketing their business. THE POWER OF VIDEO MARKETING View on demand in 60-minutes. 7 lessons to kickstart your video marketing journey. RIDGE FILMS YOUTUBE Catch new episodes of the Video Made Simple podcast on our Youtube channel. Let us know what you think and feel free to like, comment, and subscribe.
Rosa Metra e una Workforce Change Manager con oltre 20 anni di esperienza internazionale nell'implementare strategie all'avanguardia che permettono di accelerare l'adozione di nuove tecnologie e la trasformazione culturale, di competenze e di well being in un'ottica di business regeneration. E specializzata in Progettazione Organizzativa e Change Management, Leadership e Middle Management Coaching eCritical Skills and Competencies building e RegeneratiVe Business Transformation. E CEO della societa di consulenza britannica Change Works Ltd, della societa di consulenza italiana Human Change Consulting Srl e autrice della metodologia HumanTech® Adoption. Autrice di molteplici soluzioni di apprendimento B2B, ha supportato organizzazioni globali in tutto il mondo negli ultimi 20 anni tra cui Mercedes Benz, Unilever, Condé Nast, Roche, Salesforce, EDF Energy, British Airways, BPM, Hitachi, Cargill, Sony, IBM, Pearson e altri. La sua formazione scolastica di una figura come la sua è costruita nel tempo, nel suo caso da un Master in Marketing Events Management-London Metropolitan University, Londra, Laurea in Scienze e Tecnologie della Comunicazione-Università degli Studi di Milano Università IULM, Milano (Italia) e Università Parigi XII, Parigi (Francia), Diploma in Ragioneria e Commercio-Instito Tecnico Faravelli (ITCG), Pavia (Italia) Corsi, Certificazione PROSCI Practitioner, Retail Brand Management - University of the Arts London, Dubai, Formazione sulla gestione dei progetti snella da CareerBuilder & Xebia.fr, Parigi. Sul fronte competenze informatiche, questa la sua expertise utile per la sua figura: Project Management: Jira, Confluence, Basecamp and Pivotal Tracker Analytics: Google Analytics, Omniture Site Catalysts, Flurry and Distimo Marketing and Sales: Eloqua, Exact Target, Salesforce and Sugar Office and Utilities: Cloud, CRM, Microsoft Office: Word, Excel, PowerPoint, Publisher, Access, Outlook Express, Corel Word Perfect, WinZip, Lotus Notes, Notes Buddy, Citrix, Go To Meeting, Skype, Communicator and Googledocs Web: Internet, Front Page, Dreamweaver, Wordpress, .net, ruby on rails Digital Media: Power Director,Video Studio, Win DVD, DVD Copy Illustration and Design: CorelDRAW, Illustrator, Fireworks, Photoshop, Paint Shop Pro, InDesign, Flash, Painter X, Autocad. App, siti utili libri e link humanchangeconsulting linkedin Informazioni su come sia strutturato il percorso per diventare Metaverse Change Manager Metaverse Change Manager Metaverso è una delle parole più cercate sui motori di ricerca. Tutti ne parlano, tutti vogliono entrarci, ma in pochi sanno davvero di cosa si tratti e che opportunità possa offrire. Per quanto riguarda il mondo aziendale, può rappresentare un ostacolo o una grande occasione, indipendentemente dal prodotto, dal target di riferimento, dallo stato di digitalizzazione e innovazione, dal budget, dalla struttura interna e dal livello di apertura verso le trasformazioni guidate dal digitale. Se all'inizio il metaverso sembrava relegato soltanto all'ambito del gaming, oggi sta aprendo le porte a una rivoluzione in ambito commerciale, educativo e sociale. Le aziende che riusciranno a sfruttare appieno il potenziale del metaverso saranno quelle in grado di fornire ai propri dipendenti le conoscenze e gli strumenti necessari per entrare concretamente in questo mondo, lavorando su un piano virtuale con la stessa efficienza del piano reale. Ogni azienda dovrà sviluppare nuove competenze e c'è il bisogno impellente di una risorsa esperta del metaverso incaricata della missione chiave di guidare la definizione, la formazione e l'adozione del processo di utilizzo del metaverso all'interno della propria organizzazione: il Metaverse Manager. Human Change Consulting offre alle aziende la possibilità di risolvere questo problema con la figura del Metaverse Change Manager, il manager del futuro. Un manager che conosca le diverse piattaforme, che impari il linguaggio di sviluppo e che abbia le caratteristiche tecniche per diventare un lead del metaverso con nozioni di change. Perché il suo ruolo è anche quello di imparare a spingere e sostenere l'adozione del metaverso nelle società. Se le aziende hanno la tecnologia ma le persone non sono supportate a utilizzarla, non avranno mai l'adozione che si aspettano.
Podcasting, as we mention again and again in this show, is one great way to #getnoticed. But with today's competition, you always have to think of ways and technologies to always get to the next level to always stay in the limelight. In this episode, Executive Producer of Forward Obsessed, Robert Roche, explains how you could take your podcast to the next level, and why your podcast should be forward-looking and not self-serving.In this episode, Robert shares about the Forward Obsessed podcast and how they make it forward-looking by igniting conversations about industries and communities, and how they do it. He also shares some of the tools they use and ways they do for their post-production processes, and what podcast publishing platforms (yes, more than one platform) they use to stream their podcast videos online, and why they use more than one. Build responsive quizzesGenerate higher quality, higher converting leadsVidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personalAI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesPeppertype - Virtual Content AssistantGenerate better content copies in seconds.Post-production, transcript and show notes by XCD Virtual Assistants Support the show
Our Website: cdldrivingacademy.comOur Instagram (@cdldrivingacademy): instagram.com/cdldrivingacademyOur Facebook (@cdldrivingacademy): facebook.com/cdldrivingacademyThe CDL Driving Academy Podcast Season 2 Episode 1Driving Academy has taken the next step up with its recording - we have built our own podcast and video recording studio. On Today's episode Jonathan from CDL Driving Academy interviews Phil, Driving Academy's media coordinator, to show you guys what we plan on doing going forward with our YouTube videos and Podcast episodes!CDL Driving Academy is the GREATEST CDL school available in the United States. We offer training for your CDL permit, simulation training with our state-of-the-art trucking simulator, AND hands-on yard and road training to prepare you for your CDL road test. If you are looking to get a CDL and want to train with only the BEST CDL school, give us a call TODAY to get started on your ROAD TO FREEDOM with your new career!Driving Academywww.cdldrivingacademy.com908-525-3609200 East Edgar Road, Linden NJ
Today I have the amazing Rebecca Saunders on the show again to chat through all things how to set up your at home video studio.We talk through the tech + backgrounds and all the things you need to consider.I hope you love todays episode!About Rebecca Saunders:Described by her clients as a video ninja, Rebecca is a sought after video expert who works with business leaders, course creators and speakers to ensure they make their impact on the world with video. Everything she teaches, creates and offers has been designed to save you time, save you money and remove the stress when making video.At the age of 22, Rebecca packed a small bag and booked a one-way ticket to Sydney with her laptop and just $500 in her pocket as she boarded that plane. She had a dream of living in Australia and building her own company to sponsor herself to stay here. Fast forward a decade and Rebecca has built a global production company, has a purpose built film studio in Sydney where she produces live virtual events and education content, and has a selection of online courses including her signature program "The Video Accelerator" to help make our video journey's just that little bit easier.Website: http://rebeccasaunders.com/Socials: @therebeccasaunders The Video Accelerator: https://www.rebeccasaunders.com/thevideoacceleratorConnect with me:Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ This podcast has been produced and edited by Snappystreet CreativeDOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative
ADucation - Online-Marketing für eCommerce- und Dienstleistungsunternehmen
Vereinbare jetzt dein kostenloses Beratungsgespräch: marcmeese.de/termin In der heutigen Episode von ADucation spricht Marc Meese ausnahmsweise mal nicht über Marketing. Es ist viel passiert in den letzten Wochen. Still und heimlich haben wir ein brandneues Video-Studio eingerichtet, was konkret bedeutet, dass es jetzt viel mehr Content geben wird. Und genau bei diesem Thema "Content Erstellung" gibt es viel Potenzial für Optimierungen. Wie wollen wir also aus einem Video pro Woche 3-4 social Media Plattformen täglich bedienen? Nun, das erfährst du in der heutigen Episode! Vereinbare jetzt dein kostenloses Beratungsgespräch:marcmeese.de/termin Marc Meese zeigt dir wie du als eCommerce- oder Dienstleistungsunternehmen effektive Werbekampagnen gestaltest, die dir finanzielle Planungssicherheiten geben. Wie du deinen Online-Vertrieb so ausbaust, dass du mit gleichbleibendem Aufwand deine Umsätze verdoppeln oder sogar verdreifachen kannst. Wie du die Treue deiner Kunden erhöhst und so Marktdominanz aufbaust.
3 Möglichkeiten für passives Einkommen 2022 www.panzerknacker-podcast.com/code He, he, he! Und wir sind wieder da, ich habe mir heute mal Gedanken gemacht. Es ist heute Montag, der 29. 11. 2021 und wir sind im zweiten großen Lockdown direkt vor Weihnachten und die Menschen sitzen schon wieder zu Hause, gerade bei uns hier in Österreich. Und ich habe mir ein neues Buch geholt. Und drei Ideen aus diesem Buch möchte ich dir vorstellen. In diesem Buch geht es um Ideen für passives Einkommen und drei dieser Ideen sind mir besonders ins Auge gefallen, da ich unter anderem Menschen kenne, die das bereits tun und auch teilweise ziemlich reich damit geworden sind. Von daher möchte ich dich bitten, diese drei Ideen nicht unbedingt sofort abzutun, sondern nutz einfach mal die Zeit. Wenn du jetzt a in der Adventszeit zu Hause sitzen solltest oder auch, weil du Lockdown hast oder sonst was. Nutze doch einfach mal die Zeit, geh findig und überlegt mal, ob das oder ein anderes Business eventuell etwas für dich sein könnte. Die erste Idee, die ich dir hier präsentieren möchte, sind Formulare, Verträge und Vorlagen, die du verkaufen kannst. Es gibt unheimlich viele Start up Business oder auch junge Firmen, die sich zur Aufgabe gemacht haben, draußen erfolgreich zu werden und die jetzt für die jetzt Vorlagen suchen, für Verträge und Formulare. Sie sind größtenteils nicht rechtssicher genug oder auch der deutschen Sprache nicht genug mächtig. Und deswegen wird im Internet nach einem Kaufvertrag gesucht, nach Allgemeinen Geschäftsbedingungen oder vielleicht auch einfach nach einem Kreditvertrag zwischen zwei Privatleuten. Wenn du jetzt beispielsweise einen Rechtsanwalt kennst oder jemanden kennst, der so etwas gut erstellen kann, dann kannst du mit dem ja einen Deal machen und kannst diese Dinger online verkaufen. Wenn du ein Formular, einen Vertrag oder irgendeine Vorlage einmal erstellt hast, dann hast du den riesengroßen Vorteil Du kannst dir dein Leben lang verkaufen und das für gutes Geld. Des Weiteren hat das natürlich den Vorteil, dass du dir eine E-Mail Liste, eine Kundenliste aufbauen kannst und diesen Menschen, die einmal gekauft haben, immer wieder Angebote machen kannst. So, die zweite Idee, die ich dir heute mitgebe, ist das Outsourcing von Aufträgen und dafür kann ich meine Hand ins Feuer legen, denn es ist eines meiner Kerngebiete, das ich auch mache. Du hast die Möglichkeit, Menschen, Grafiken oder auch Designs zu verkaufen, Webseiten anzubieten, anzubieten, Programmierung, Suchmaschinenoptimierung, Recherchearbeit generell oder auch Text, Erstellung. Und das bieten wir in unserer Marketingagentur auch an. Machen das aber nicht selber. Entweder haben wir Mitarbeiter, die das für uns tun oder eben Freelancer, die ja auch Mitarbeiter sind. Letzten endlich. Letztendlich kann es deinem Kunden egal sein, wo du deine Mitarbeiter herbekommst oder wo du deine Ware beziehst. Der Aldi und Lidl, die bauen ja auch nicht selber die Milch an, die sie verkaufen. Es ist auch nur ein Zukauf und es wird eine Marge drauf genommen. Und genau das gleiche kannst du auch machen. Du kannst dir Aufträge an Land ziehen über deine Webseite und kannst dir Dienstleister besorgen, die dann diese Aufträge für einen niedrigeren Preis für dich abarbeiten. Du bist natürlich für die Qualität und für die Treue und die Termintreue deiner Angebote verantwortlich. Von daher musst du das natürlich managen. Es ist aber eine wunderbare Möglichkeit, um von zu Hause aus einfach am Laptop als Vermittler aufzutreten und Menschen zu helfen, an ihre Ware heranzukommen. Grafiken, Designs, Webseiten, Programmierung, Suchmaschinenoptimierung, Recherchearbeit, Text, Erstellung und so weiter. Und dann kommen wir heute auch schon zum Dritten, was ich dir mitgeben möchte. Die dritte Idee für passives Einkommen ist Unterricht, Weiterbildung und Kurse. Warum baust du keine Plattform auf eine einfache Webseite und bietest dort alle möglichen Kurse an. Ich kenne einen bekannten Coach, mit dem habe ich seit Jahren Kontakt. Der macht nichts anderes, der macht überhaupt nichts anderes. Jetzt fragst du dich hier aber was soll ich denn unterrichten? Welche? Welche Video-Kurse habe ich denn? Das ist komplett egal. Du kannst alles unterrichten, wenn du den Lehrer dafür findest. Auch hier kannst du als Vermittler in Erscheinung treten und du bist der Techniker und der Programmierer im Hintergrund. Finde doch einen Lehrer von einer Berufsschule und mache ihm das Angebot. Hey, wenn du jetzt gerade in der Berufsschule nicht unterrichten darfst, wie wärs, wenn du deinen Content einmal wunderbar als Video herausgibst? Vielleicht stellt zu diesem Menschen auch noch eine Räumlichkeit zur Verfügung, mit einem Greenscreen, mit ein paar Kameras. Wenn du ein bisschen Geld zur Verfügung hast für drei bis 5000 Euro, kannst du dir ein komplettes Video Studio einrichten mit mehreren Kameras und dann zeichnest du mit denen diesen Content auf. Und wenn man ihn, dann kannst du ihn ganz einfach auf Dummy stellen. Und wenn er verkauft wird, machst du mit dem Lehrer einen Deal, dass er seine Provision dafür bekommt. Warum denn nicht? Amazon macht doch nichts anderes. Ebay macht auch nichts anderes. Das ist die dritte Möglichkeit, die ich dir vorstellen möchte. Finde Wege. Nutze die Zeit, die du jetzt entweder in der Adventszeit, in der Urlaubszeit oder im Downloads oder im Lockdown im Download her. Wenn ein Podcaster einmal reden könnte, die du im Lockdown hast, nutze die Zeit und finde Möglichkeiten. Baue dir etwas auf. Wie gesagt, ich kenne einen jungen Menschen, der in der Woche, ich glaube fünf bis zehn neue Kurse herausbringt, indem er einfach nur in Anführungszeichen nur seine Lehrer managt. Und der ist unheimlich, unheimlich reich damit geworden. Das ist es, was ich dir an dieser Stelle mitgeben möchte. Mach dir mal ein paar Gedanken und schreibt mir doch einfach mal eine E-Mail, ob du noch weitere Ideen hast über die Möglichkeit passives Einkommen aufzubauen. Noch besser E-Mails lese ich nicht gerne und die gehen auch in den ganzen Werbe-Emails unter. Geh mal auf meine Webseite https://panzerknacker-podcast.com da findest du an der rechten Seite einen kleinen Button und da kannst du mir eine Sprachnachricht schicken. Einfach hier ins Studio. Die höre ich auch persönlich ab und da freue ich mich drüber. Dann höre ich auch mal eure Stimme. Erzähl doch mal was, was du so machst. Wenn du überhaupt keine Ahnung hast, wie du mit deiner Zeit oder mit deinen Mitteln passives Einkommen aufbauen sollst, kannst, dann habe ich noch eine Möglichkeit für dich. Du kannst auch aktives Einkommen aufbauen, ein kleines Business. Ich habe ein schönes kleines Coaching rausgehauen und da https://Panzerknacker-podcast.com/code findest du den Panzerknacker Code. Und da habe ich das große Versprechen herausgegeben, dass du mit 0 Euro Investment ein Re-Selling Business aufbauen kannst. Und ich zeige dir, wo du die Ware dafür findest. Teilweise kostenlos sogar. Und ich zeige dir auch, wo du die Käufer findest, teilweise bevor du die Ware hast. Du kannst die Käufer fragen, was sie haben möchten. Das funktioniert gerade exorbitant gut. Gerade letzte Woche hat einer meiner Schüler an einem Tag 1100 Euro verdient und ein anderer Schüler hat das jetzt 3 Wochen dabei. Der hat jetzt sogar in Wien bereits einen Deal gemacht mit einer Künstlerin und hat jetzt ein eigenes Ladengeschäft. Ist es Wahnsinn, wie gut es läuft? Du siehst, es sind Möglichkeiten da. Du musst sie einfach nur ergreifen, wenn du Möglichkeiten suchst. Wir können sie dir bieten und ansonsten schick mir doch einfach mal eine Nachricht ins Studio. Ich würde mich freuen. Alles liebe www.panzerknacker-podcast.com/code
I've been getting questions from a few of you about what my latest video studio setup looks like, so here is how it is! With the world going virtual and more things happening on Zoom, I think that having an amazing space for your videos can be really important. This space has been updated [...] The post My Video Studio Walkthrough appeared first on Seven Figure Agency.
Getting into the process of creating video content for business can be overwhelming for most people. It can be challenging to have the storytelling down, let alone muster the confidence to put yourself in front of the camera. In addition, there's also the internal debate about whether you should embrace minimalism or maximalism for your video equipment and studio setup. But while these are all actual and significant setbacks, they're not as difficult to overcome as you might think. In this episode of Connection Loop, Dubb founder Ruben Dua speaks with Kenn Okazaki about how to assemble the ideal video studio and recording process. Kenn works as a video marketing strategist for Oz Media Global, a video marketing agency whose clients are some of the world's leading speakers and influencers. During the conversation, Kenn illustrates how you can pull off the Dubb Studio Makeover and his branded process for creating video content called HILDA. This episode is for anyone looking to improve their video production process, increase their engagement, and understand the intricacies of video marketing. Visit dubb.com/cl-podcast for more episodes. The story continues on dubb.com. --- Send in a voice message: https://anchor.fm/connection-loop-dubb/message
3D Toonflix - https://www.marketingsharks.com/3d-toonflix-commercial-review-bonus-demo-worlds-fastest-3d-video-studio-creator/ THE LATEST & FUTURISTIC 3D ANIMATION STUDIO CREATOR – NO LIMITS!3D ToonFlix is an advanced custom 3D animation studio that is designed to create emotion invoking and compelling animated videos for businesses in every niche. With this easy-to-use studio, you can create eye-catching videos that compel viewers to watch till the end and convert into buyers.Elevate Your Video Animation Game and Crush Your Competition With 3D Animation Toonflix…DO NOT create videos the hard way ever again!Make the entire process AUTOMATIC to save time and money with 3D ToonFlix… 3D Toonflix - https://www.marketingsharks.com/3d-toonflix-commercial-review-bonus-demo-worlds-fastest-3d-video-studio-creator/
SummaryI, Daniel Jester, in my position as Chief Moneybags of Brand X, have retained Shanna Ferris and Benjamin Grimes to consult with me and my company in order to build video capabilities to compliment our stills production studio. Benjamin Grimes brings his insight as General Manager of Samy's Camera CinemaWorks and Pro Sales, while Shanna Ferris shares her wealth of knowledge from her experience as a video operations specialist. Key TakeawaysSpace is a significant consideration for video. Everything from ambient light to ambient sound to power to temperature control all needs to be considered when identifying space for video production at scale.Building or renovating a space from the ground up gives you the most ability to get the right amount of power, the right lighting, and the right controls to set your studio up for success.Architectural lighting (overhead light fixtures) can be built to be used for video, using full spectrum video ready light fixtures.Consider not only video space, but storage space, workshop space for set building, space for storage of data, and video editor space requirements.Building infrastructure for remote art direction (and other work) up front can help mitigate business interruptions, but also more strategic decision making in your content. Emerging tech makes this more doable than ever.Your first hire should probably be a hands on leader with video experience. Some stills staff can be used, but you need that person whose hands on and has experience to initially lead the team. Something like a video creative director.As always, evaluating current processes is a great way to build a new process, including with hiring a new core team for video.Much of your equipment purchases are going to be similar to your still production. Lighting is the area where you want to be thoughtful. Changes have come so quickly in LED tech, it makes sense to learn about what could be coming.LED lights have effectively no measurable shelf life. The consideration really becomes output and modifiers.Camera movement is a huge unexpected cost. Moving the camera consistently over and over again gets expensive.The key to scalability of video production is using a data driven studio. Understanding what you've accomplished so far, and where you need to go in the context of business goals.Pulling still images from video footage is being tested and may be close to reality, as a way to integrate video and stills capture. Hollywood film and TV production often informs video production for e-commerce, which could mean technology like rendered backgrounds could come to the e-comm studio. Links & ResourcesSamy's CinemaWorksBenjamin Grimes on LinkedInShanna Ferris on LinkedInRead about The Mandalorian and Unreal EngineGlossaryThere were a ton of technical terms in this episode about video, it's easy to feel overwhelmed by the information. Here's a handful of definitions to help, but you really don't need to be an expert in terms, hire the experts instead!Video Codec - software or hardware that compresses and decompresses digital video. Used to manage file size of video content or live streams. There are many different types of codecs for different use cases. Solid State Media - In the context of this podcast, a memory card. Full Spectrum Lighting - Light fixtures or bulbs that contain more than the typical light spectrum. Generally better color rendering and capabilities for creative production. CreditsProduced by: Creative Force - creativeforce.ioEdited by: Calvin Lanz Sound - clsound.netHosted by: Daniel Jester - danieltjester.com
A lot of successful entrepreneurs today either have their own podcast or appear regularly on others.In fact, podcasting is one of THE most powerful tools to build an audience of raving fans.Mike would even say it's a necessary tool if you want to grow a business empire and platform that pays you for life. Have you thought about starting your own podcast? Doing regular live video events?It can be a daunting task if you don't know where to begin, especially when it comes to the right equipment.Today Mike's friend, Dave Asprey, joins him in his home studio where he walks Dave through the equipment that he uses on his 3 podcasts and live events.If you've ever had aspirations of starting your own podcast or in-home broadcast and recording studio, you are NOT going to want to miss this one! Listen or watch on YouTube.For those of you that have been living under a rock for the last decade, Dave Asprey is considered the Father of Biohacking, the founder of Bulletproof Coffee and the author of several best selling books. Mike is an investor in Bulletproof. Dave also has a VERY successful podcast (250 million downloads, top 100 Show, Webby nominated.) but he's always looking to improve and since Mike helped him in the past with this type of thing, he reached out for some advice.They're going to geek out a little and talk about all things equipment. They're talking, microphones, cameras, monitors, hardware, software, gadgets and tools… the whole shabang. Everything ranging from $25 to thousands of dollars.They'll also get into how Dave runs his podcast, the things that are working and the things he wants to improve plus Mike will share his best advice on how to put out the best quality podcasts, live broadcasts and videos you possibly can.If you're a tech geek like Mike, make sure to listen or Watch Dave and him nerd out. They had SUCH a blast making this AND you'll learn a lot of really valuable information about starting your own podcast studio, whatever your budget.
Let's go live and #TalkNerdy about things creators and aspiring creators might need to know. Tonight we welcome Swamp Dog Armory to talk about his experiences a the iV888 event and he will also educate us on what 3D video is and how we might be able to incorporate that into our content. Check out some #TacticalLeprechaun Approved Gear Over In The Amazon Influencer Store. You can also follow or support our efforts over on the CloverTac Patreon page. Keep in touch with our monthly newsletter available over on the CloverTac Website. ---------- CloverTac Productions Original Content Credit: Christopher Dover
Dr. Bill has finally achieved his goal of a netcast with a two camera studio, separate audio via a Focusrite Scarlett Solo USB Audio Interface and Shure SM7b microphone, and the new Feelworld LivePro L1 video switcher! Also, a tour of his production methods, and a demo of the N6 Bluetooth Soundbar! (May 24, 2021) 02:32 The new SIIG USB [...] The post DrBill.TV #492 – Video – The My Video Studio Has Finally Come Together Edition! appeared first on Dr. Bill | The Computer Curmudgeon.
Dr. Bill has finally achieved his goal of a netcast with a two camera studio, separate audio via a Focusrite Scarlett Solo USB Audio Interface and Shure SM7b microphone, and the new Feelworld LivePro L1 video switcher! Also, a tour of his production methods, and a demo of the N6 Bluetooth Soundbar! (May 24, 2021) 02:32 The new SIIG USB [...] The post DrBill.TV #492 – Audio – The My Video Studio Has Finally Come Together Edition! appeared first on Dr. Bill | The Computer Curmudgeon.
Armin Pohl ist einer von den Menschen, die die Welt von morgen gestalten. Er hat dabei bewiesen, dass er Potentiale sehr früh erkennt. Mit dem Verkauf von Mackevision hat der erfolgreiche Unternehmer einen der größten Tech-Exits der letzten 10 Jahre in Deutschland geschafft, nachdem er die Firma von einem kleinen, lokalen Video-Studio zu einem global aufgestellten Weltmarktführer im Bereich der 3D-Visualisierung gemacht hatte. Nun gibt er seine Erfahrungen an die nächste Unternehmergeneration weiter. Im Gespräch erzählt Armin Pohl bemerkenswert offen davon, wie es überhaupt dazu kam, dass er vom Angestellten Grafiker zum Unternehmer wurde. Er spricht über seine Herausforderungen und diverse Krisen auf seinem Weg. Er geht auf seine Kindheit, körperliche Belastungsgrenzen und die Schwierigkeit ein, sich selbst zu ändern und an veränderte Anforderungen anzupassen. Wunderkind Invest GmbH beteiligt sich an jungen Unternehmen und führt sie zum Erfolg – vorausgesetzt, es ist ein Super-Match. Denn Wunderkind hat sich zum Ziel gemacht, nur in Themen zu investieren, die sie verstehen und die sie spannend finden. Auch menschlich muss es passen. Nur so macht das Ganze Sinn. Spaß und führt zum Erfolg. Und so lautet das simple Erfolgsrezept des Private Equity Partners: Purpose – Fun – Success.
This week we have storytelling about iCIMS Video Studio with Alykhan Rehmatullah. During this episode, Alykhan and I talk about how practitioners make the business case or the use case for purchasing iCIMS Video Studio.Alykhan is an expert in all things talent attraction and candidate engagement. His passion to utilize video to enhance communication and build relationships really comes through during the podcast.
This episode is sponsored by Cronofy, the scheduling platform for business and HR professionals. Don’t let impersonal and lengthy interview scheduling stop you from acquiring top talent! https://www.cronofy.com/rectech Recruiting Technology headlines Managing your employer brand on Glassdoor has just gotten easier with the new Alerts feature... Alerts appear in your Employer Center dashboard, and are here to help guide you to the most important tasks and updates since your last login. You will see alerts when: New high or low ratings are posted by your employees about your company and its benefits New interview reviews are posted by your candidates It's time to feature a new review Your profile content or benefits information needs updating A competitor you are targeting has joined Glassdoor Your company page gains new followers Alerts will vary by profile, but are available with both Free and Enhanced employer pages. You may also opt to receive these Alerts via Glassdoor's employer email settings. https://www.glassdoor.com/employers/blog/introducing-alerts/ Personio — the German startup that targets small and medium-sized businesses (10-2,000 employees) with an all-in-one HR platform covering recruiting and onboarding, payroll, absence tracking and other major HR functions — has picked up $125 million in funding at a $1.7 billion post-money valuation. Personio currently counts some 3,000 SMEs in Europe as customers. In an interview, Hanno Renner, the co-founder and CEO of Personio, said that the startup would be using the funding to continue building out the product — which operates a little like Workday, but built for much smaller organizations — as well as expanding its presence in Europe. https://hrtechfeed.com/german-hr-platform-person-raises-125-million/ Learning Technologies Group plc, the provider of services and technologies for digital learning and talent management, has agreed to acquire Reflektive Inc, a leading performance management software provider. Headquartered in San Francisco, Reflektive specialises in engagement and analytics tools. It offers a collaborative goal-setting, continuous feedback, and analytics platform used by teams and individuals to provide measurable results for boosting productivity, engagement, and retention. Reflektive will join LTG’s PeopleFluent business, integrating its solution with the existing PeopleFluent talent management portfolio. Stephen Bruce, Managing Director of PeopleFluent, said: “In today’s complex world of work, it’s more important than ever for organisations to focus on developing, reskilling, and deploying existing talent to meet the changing needs of the business. To do that requires a strong focus and alignment on business goals, performance measures and, at the same time, tracking employee engagement as a vital component of the HR function and in concert with the modern talent journey. ...Reflektive’s solutions enhance performance management in a variety of exciting ways – fostering a sense of employee accountability, encouraging meaningful 1:1 conversations, measuring employee sentiment, and tracking activities in alignment with company goals. https://hrtechfeed.com/performance-management-software-reflektive-has-been-acquired/ Through its recent acquisition on Altru Labs, talent cloud company iCIMS has officially relaunched the feature inside its suite. Aptly named Video Studio, it allows employers to create relevant and engaging content throughout the candidate and employee journey. Features will include; Spotlight employees and mobilize brand ambassadors to share stories and convey company culture. Easily add employee testimonial videos to career sites, job descriptions, social media, email, text campaigns, and more, to transform traditional content to dynamic, personalized experiences. Authentically highlight diversity, equity, and inclusion programs through the faces and voices of employees. Stand out from other employers and amplify candidate reach and conversion by providing relevant, engaging talent experiences across the entire lifecycle. Embed videos into internal communications to strengthen relationships, inspire confidence, and easily engage a virtual, distributed workforce without costly video production. “Video is how we connect with people in our personal lives, and how companies must engage with talent,” said Alykhan Rehmatullah, vice president of content strategy at iCIMS and previously the co-founder & CEO of Altru Labs. “Creating video content doesn’t have to be hard, time consuming or costly. We are seeing first-hand the value of video in humanizing brands, creating digitally-scalable experiences, and authentically building relationships with talent.” https://hrtechfeed.com/icims-adds-video-storytelling-capabilities/ Seasoned, a hiring platform in the Dallas-Fort Worth area, launched across the region today. After months of testing, and with tens of thousands of users and thousands of local restaurants already on its platform, Seasoned’s low-cost, frictionless hiring tools and user network are now available to any restaurant operator and job seeker in the region. Seasoned provides an easy to use platform for restaurants to find applicants, schedule interviews, and hire people in as little as 24 hours, and at 60-70% lower costs. Seasoned also provides a community for industry employees to review openings, quickly schedule interviews with multiple operators, and connect with their peers for advice and guidance – creating a bespoke social network that brings the connections built during industry nights and events online. “Our goal at Seasoned is to make life easier for people across the restaurant industry – owners, operators, and employees,” said Ware Sykes, Seasoned’s CEO. “Getting people into jobs quickly, filling open roles fast, and doing it all at a lower cost help is crucial to operating a successful business and supporting robust job growth, and Dallas is going to be a key market for Seasoned as the industry recovers and continues to grow.” Learn more at seasoned.co https://hrtechfeed.com/seasoned-launches-new-restaurant-hiring-tools-for-dallas-region/
Ideencouch – Der Podcast, der selbstständig macht mit Jan Evers
Claudia Heinz und Malcom St.Julian-Brown leben im (gefühlten) Nirgendwo die Idee des Smart Village und haben sich für ihr Kreativunternehmen mindestens sieben Ertragsquellen erschlossen. Eine davon ist ein Tonstudio, ein Streaming-Dienst ist im Aufbau und zuletzt ist ein Café dazugekommen... Kommt mit auf Jans Ausflug ins Brandenburgische, lernt etwas über Gründungsförderung und wie Stakeholder Mapping hilft, die eigene unternehmerische Strategie zu schärfen. Hör dir diese Folge unbedingt an und nehme Wissen, Erkenntnisse und Anregungen deinen Geschäftsweg mit! -- Kapitel dieser Folge -- ab 3:42 Das Ton- und Video-Studio -- 04:45 Angebot -- ab 05:40 USP und Nutzen -- ab 06:08 Ertragsmodell -- ab 07:30 Erlösquellen -- ab 08:30 Förderung und Finanzierung -- ab 13:30 Schlüsselpartner -- ab 17:05 Kernfähigkeiten und Produktion -- ab 20:50 Das Geschäftsmodell im Überblick -- ab 21:50 Idee -- ab 23:35 Geschäftsmodelle laufend entwickeln -- ab 24:00 Vision -- ab 26:35 Von der Vision zum Business -- ab 29:35 Effectuation -- ab 31:40 Was können wir von Richard Branson lernen? -- ab 37:00 Herausforderungen von EU-Projekten -- ab 37:50 I Claudias und Malcoms Pain Points -- ab 37:50 Haben wir die richtige Rechtsform für unser Geschäftsmodell? -- ab 42:10 Wie können wir unsere gute Ausgangsposition im Strukturwandel bewahren und stärken? -- ab 39:16 I Jans Tipps -- ab 39:16 Leistungs- und Rechtsformen -- ab 41:00 Risikostruktur und Unternehmensstruktur -- ab 43:58 Selbstbewusst mit eigenen Ressourcen umgehen -- ab 44:18 Stakeholder Mapping -- ab 45:00 Arbeit mit der Politik -- -- Über die Personen -- [Gäste] Claudia Heinz und Malcom St.Julian-Brownbetreiben am Rande des Schlossparks Wiesenburg ein umfassendes Kreativunternehmen (www.studio-wiesenburg.de). Künstler*innen und Musiker*innen aus aller Welt kommen hier her, um sich von der idyllischen Ruhe inspirieren zu lassen und konzertiert im Studio zu arbeiten. Regelmäßig finden Live-Recordings statt, bei denen Gäste herzlich willkommen sind. -- [Gastgeber] Dr. Jan Evers ist erfahrener Gründungsberater und selbst Unternehmer. Jan berät seit fast 20 Jahren Banken und Ministerien sowie wachstumsstarke Gründer*innen und Mittelständler – als Aufsichtsrat, Business Angel und Miteigentümer. Mehr Infos zu Jan gibt's hier: www.eversjung.de/jan-evers/ -- [Redaktion] Mira Hische [technische Bearbeitung] Benjamin Wölfing -- Über wen/was in dieser Ausgabe gesprochen wird -- Schloss Wiesenburg www.schloss-wiesenburg.de/ -- FLÄMING KANAL https://bit.ly/2EYEc63 -- Geschäftsmodell-Canvas https://bit.ly/3cBUcWB -- Effectuation https://bit.ly/3esTblw -- Über Die Ideencouch – Der Podcast, der selbständig macht mit Jan Evers -- Die Ideencouch ist ein Podcast von evers & jung. Gastgeber ist Dr. Jan Evers. Wenn du selbst Gründer*in bist, dich Startups faszinieren oder du als Unternehmer*in an deinem eigenen Unternehmen arbeitest, ist dieser Podcast genau der richtige für dich. Aus den Gesprächen zwischen Jan und seinen Gästen wirst du praktisches Wissen, anwendbare Erkenntnisse und kreative Anregungen für deinen Unternehmer*innen-Alltag mitnehmen. Garantiert! --- Du möchtest uns Feedback zu einer Folge geben oder selbst Gast im Podcast sein? Schreib uns einfach eine E-Mail an info@laborx-hamburg.de Wir freuen uns auf deine Nachricht!
So you've got started with broadcasting live. You've set up your microphone and camera. But what next? I've always been a great believer in bootstrapping your live video studio over time. Starting small and growing it over time. But what's next? In this episode, I'm sharing a few extra things I've added to my studio and what I am thinking about next. Show notes: iag.me/68 (https://iag.me/68) Please Subscribe!Don’t miss an episode! You can subscribe on other podcast players (https://podfollow.com/confidentlive/). The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing. It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Support this podcast
Bible Highlighters Podcast #5: (Video) Studio Testing, Listen In...
Brands are struggling to find a new way to authentically connect to their customers and we are witnessing major communication disruptions. In an article that appeared in Adweek, Twitter said that users now trust influencers like YouTubers, almost as much as their friends. This is the age of influencer marketing. So here's today's big question. Should brands consider adding influencer marketing to their everyday marketing mix and is there a right way, and a wrong way to do it. Neal Schaffer, author of ‘The Age of Influence” gives us the scoop. Related Content & Links: https://hydroottawa.com/ Twitter feed: @NealSchaffer Amazon link to book: The Age of Influence: The Power of Influencers to Elevate Your Brand on paperback Website: nealschaffer.com Apple podcast link- Maximize Your Social Influence Podcast Transcript: Dan Seguin 0:02 Hey everyone! I'm Dan Segin from Hydro Ottawa. And I'll be hosting the ThinkEnergy podcast. PewDiePie, Dude Perfect, Hola Soy German, Whindersson Nunes, and El Rubius. While perhaps not household names to you and I, they are powerful influencers to Gen Z's audiences aged 13 to 18. In fact, these youtubers combined have 262 million subscribers, and are more influential to this generation than movie stars and politicians. It's not surprising that today's consumers are increasingly more savvy and critical of branded advertising. Gone are the days where advertising messages and propositions were trusted and taken at face value. In an online world where advertising is seen as more intrusive than valuable. Brands are struggling to find a new way to authentically connect to their customers, we are witnessing major communication disruptions. This includes declining television viewership, continued growth of social media audiences, an increase in ad blocking technology media Fasting, and a significant rise of noise clutter on all channels. It's becoming increasingly more difficult for brands, particularly energy brands to keep up with the digital landscape, as consumers take extreme measures to avoid being advertised to. With demand for attention on the rise and overwhelming product options on the market, consumers are beginning to lose sight of who they can trust. Is the energy industry facing a Kodak moment? In an article that appeared in Adweek, Twitter said that users now trust influencers like YouTubers, almost as much as their friends. This is the age of influencer marketing. So here's today's big question. Should brands consider adding influencer marketing to their everyday marketing mix and is there a right way, and a wrong way to do it. Our guest is no stranger to social media and the marketing world. He's the author of three books, teaches digital media to executives at New Jersey Business School, has a podcast called maximize your social influence, orchestrates digital transformation for leading businesses and is fluent in Japanese and Mandarin Chinese. Dear listeners, please welcome Neal Schaffer. Hey Neil, how would you define influencer marketing? And can you give us some examples of brands doing it well? Neal Schaffer 3:48 Thanks Daniel. So influencer marketing is something that I think a lot of people are mystifying or they're mis educated on or they've been misinformed about. You know, when I look at influencer marketing, I look at Who has online influence? Who has digital influence? So, yes, celebrities have digital influence. But there's a lot of other people that I've influenced because there's so many of us that use social media that build communities, in the hundreds in the thousands in the 10s of thousands, but even those people that have communities in the thousands are still able to influence others, right. And even in the influencer marketing industry, where they have gone smaller and smaller, you know, with each year we they used to talk about macro influencers, then mid tier influencers, and then micro influencers, which are people that have between, you know, 50 to maybe 500,000 followers. And then over the last year or two, we talked about nano influencers, people with one to 10,000 followers. And if you think about, you know, I don't know about Canada, I'm assuming it's pretty similar demographic wise, but in the United States, the majority of the workforce are millennials. So these are digital natives that have been doing social media since it began. And they've built up communities over time, right. And so when you start to look around you realize that there's a lot of people that already know like and trust us that already may have some influence. These might be employees, these might be your customers, your followers online people that mentioned your brand online that have some brand affinity for you. So, you know, when when so many people immediate influences become so democratized anybody can really have influence. And that's where I tell, you know, the companies that I work with, don't just look at number of followers, but also look at that brand affinity and your chances of success of working with nano influencers that actually are your customers are going to be much greater than working with a celebrity who just sees working with you as a one time transaction, you really want to develop long term relationships. So, you know, there is as far as brands, I mean, there are so many consumer brands that are doing influencer marketing, it's crazy. In fact, Estee Lauder is an example of a brand that they announced that 75% of their marketing budget is going to influencer marketing. There's one brand that I like to bring up as sort of a case study they're called Rose Field and they are a watch company. So they, you know, there's a bunch of these, like watch brands that, that you've never heard of them, but all of a sudden they pop up on Instagram, and everyone's talking about them. And now they're a huge company. So they're actually, I believe they're originally a Dutch company, they also have a headquarters in New York City. And they basically have created really the ideal type of program that I talked about in the age of influence, which is really, you know, the build a long term program of people that already know like, and trust you. So how do they build the program? Well, they went into their email list, they went into their customer, you know, database, and they looked at their followers, and just by doing this exercise, they found Wow, there's a lot of people of influence that that already know, like, and trust us and from there, you know, some of them were better content creators, so let's use those to do you know, those people, maybe we work more on the content side. Some were really great, you know, amplifiers, they weren't the best content creators are aligned with a brand but they create a lot of great conversations, they can amplify. And then there are others that might refer us to other members. And they made it open anyone and everyone, I mean, anyone can apply. And from that program, they've just developed a tremendous amount of benefits, you know, increases all around the board in terms of KPIs, and all they've given to everyone that's joined is either exclusive access to, you know, products before they go on sale, or basically shop points that they can shop for free. So there's no monetary transaction. And when I tell this to people blows them away, there's so used to this, pay someone $100 or $1,000, on Instagram, and we don't know where that money's going, or if they're, if the influence is real, or so there's a lot of different ways of doing it. And, you know, I tell brands, you know, really think holistically about who has influence. It's not just the celebrities, there's a lot more influence a lot more people with influence out there. And if we go back to the model that, you know, more than almost 20 years ago, this model that says the top 1% of online users or content creators, you then have 9% that are sort of engagers/commenters, and they have 90% that are lurkers? Well the top 1% of any social network is a lot of people. I mean, if LinkedIn is 500 million users, that's 5 million people that you can engage with, right? If Instagram has 1 billion that's still you know, 10 million people. So there's a lot of people out there don't just think celebrities really think holistically and find people that you can align with and collaborate with for mutual benefit. Dan Seguin 8:23 What was the driving force behind your book on influencer marketing? Neal Schaffer 8:28 So I you know, in classic sort of, you know, content marketing or marketing we want to serve our customer. We want to serve our community. And it's interesting because with Coronavirus, this is my advice for every company. How can you serve your community? If you can't serve them physically? How do you serve them virtually, there are restaurants here in Orange County, California where I live that you know, you can order like a box family meal and they'll include facemask. They'll include toilet paper, right? It's one way of serving their community, even above and beyond your own product. So with that in mind you exist you know business exists to serve society, this actually a quote from an executive at Walmart, believe it or not that I like to share, and with Coronavirus, we all sort of tap into that. So, because of that I am the exact same way. I'm an educator, I'm an author. I'm a consultant. I'm a speaker. So it's all about what are the needs in the market? And I really found about two to three years ago, this was a question that I kept getting a lot about, not just influencer marketing, but a lot of marketers that are saying, you know, my friend is making $1,000 every time they post on Instagram, how do I become an influencer? So this concept of digital influence, I thought there was something to it and the more research I did Daniel, the more I realized all this miseducation in that it had a lot more power than most people in businesses knew about. And that's why I decided to write the book and the book actually was a test market on a crowdfunding platform, but it did so well that I'm gonna write the book and then you know, HarperCollins leadership reaches out to me and, and the rest is history. So, and I still think you know, when we look at marketing, communications, right, you have a website you have content for search engines, right? You have you have content marketing, you have email, you have social media and I believe that sort of, you know, collaborating with others through influencer marketing, whether it's employees or customers or, or outside people becomes another sort of pillar of marketing communication that I think every company should have a budget for. So I think it's going to really have long term value. It's definitely not just a trend, but it's going to serve companies that read the book and listen to this podcast well, Dan Seguin 10:28 Neil, let me ask you this: If the goal is to plug into the communities and connect energy brands to new audiences through the voice and trusted relationships of an influencer, how do brands ensure a proper fit? Neal Schaffer 10:46 Yeah, that's a great question. And that's an area where I think a lot of brands that just chase that number of followers model, there's a relevance in a few different ways that there has to be content relevance, right. So if they are, you know, people out there that maybe once they talked about solar energy, right, so maybe you have a Solar Energy Initiative and you want to align with them. But when you do further analysis, they talked about solar energy once in their last 100 posts. And really, they don't talk about solar energy at all. It's just something that came up. So this is a mistake, you use an analytic tool, oh, they've talked about solar energy, you immediately contact them, and it's not their main thing. So that's one area where you may have misalignment is on the content side, you're working with the wrong person. And if you throw money out, I'm sure they'll take it, right. I mean, some influencers really are in it for the money, not everybody, right? Those are the ones you don't want to work with. But then there's the brand alignment. And this comes down to you know, the tone of their content that the visuals they use, and really, you know, if you can imagine if your content appeared in their feed, just from a philosophical perspective, would it be aligned with your brand. would it look right, would it look right in their feed and would it look right to you as well, but it looks like a good representation. You can't really control how it's going to look. But if it's something similar in look and feel, what's that alignment look like and this is why, Daniel, you know, marketing is sort of this one to many approach. But I believe that influencer marketing is almost we can almost call it influencer relations. And it's almost more geared towards public relations than marketing because it really is a one to one you really need to do analysis, you may find a few hundred people through a tool or through analysis, but you really got to dig deep into each one to make sure that there is alignment on those different areas that I talked about. Dan Seguin 12:37 What kind of return on investment does influencer marketing offer compared to other marketing channels? Neal Schaffer 12:45 So there's already been a lot of data that says that you know, for every dollar spent in influencer marketing, you get $7 ROI or, you know, you get double the ROI after six months compared to traditional ad spend. So if you were to do a search for influencer marketing ROI statistics. There's a lot of studies out there. So I think that obviously, there's no one Golden Rule. But there are many ways to leverage influencers. So obviously there is that brand partnership brand sponsorship sort of content sponsorship, content amplification, right? Where if you were to work with an influencer, who agreed to amplify your content, you know, what, what would that look like in terms of the engagement they get or the clicks they get compared to what you're doing? compared to like paid media, for instance, that's a really, really good way to compare it. But there's other ways of looking at it. Daniel, what if you're a smart, small brand, who nobody is talking about online? You know, part of social media is about inciting word of mouth marketing. And the easiest way to do that is to really, you know, collaborate with influencers, send them product, get them talking about your company. And that's a really high ROI just in terms of brand awareness that it's hard for you as a brand to create, if nobody knows you, because you're gonna have to create it through advertising. And that trust factor is just very, very different, right? But we can go further, well, we're creating our own visuals and our own videos. But you know, these influencers are creating really, really good looking videos really, really good looking photos doing drone footage, but, man, we just can't do it the same way that this content creator does. So, you know, why don't we instead of doing it ourselves or hiring an agency, why don't we just directly work with the influencer? So this is an area of working with content creators to actually lower your expenses sometimes and maybe get the additional benefit that they're gonna publish that on social media as well. And then you get into Well, we really want to create a community of people we can tap into to understand what people are interested in like a focus group, right? And this is another way you can leverage influencers so the ROI like anything else in in social media, I mean, there's so many different ways to measure it, but there's also these intangible benefits that, you know, invariably, you're going to get when you do it right. Dan Seguin 14:53 Can you share with us what are the most effective forms of influencer marketing? What are your thoughts on the value of sponsored content? Neal Schaffer 15:05 So sponsored content is really interesting. You know, when we talk about sponsored content, it sort of taps into that, you know, transactional relationship. You know, we create the content, you publish it, and probably we're going to pay you money or something of that sort. So, I think there's still role that sponsored content can play. But you know, it's always going to be more authentic and more trustworthy when it comes from the influencer themselves, right? And that's an ideal scenario. But we don't all have the brand affinity with every influencer, we may not have the relationships with each influencer. So that is a way to start a relationship, right? If you want to collaborate with someone, maybe spend a little money for sponsored content for distribution, so at least your content gets out to their network. There's obviously value there. And really, you know, Daniel, in the age of influence has a chapter of like, you know, the 15 different ways you can you can work with influencers, so that definitely is one. And it's one that's been around for a while. But you know, based off that what if, in addition not sponsored content, you were going to do a giveaway, and said, Hey, we're going to give you one year of free software, or we're going to give away 100 products. And then imagine that influencer, it makes him or her look good, because they are indirectly sponsoring this giveaway where they're giving away free stuff to their community, right? And then they're gonna want to promote that even more. So then you get to this win win. And then what if, hey, as part of this, we'd love if you could, you know, create another post actually reviewing the product that's part of the giveaway, would you be interested in that? And then you begin to tap into that authentic voice of that person even though you gave them the product, hey, this company, you know, sent me the product, but all my opinions are personal, their mind. And then you get into a deeper relationship that I think, you know, the more the influencer wins, the more it's in their best interest to collaborate with you and share your content. The higher the ROI is going to be right where you want to get to a point where they're where they're an advocate, they're going to talk about you without You're even having to ask. So as an initial entryway sponsored content does have a role. And if you're working with big players, obviously sponsored content has a role there. But I would only use that as an initial strategy, not the final strategy. Dan Seguin 17:14 Influence isn't necessarily tied to popularity. A large following is not necessarily a predictor of success in influencer marketing. What are your thoughts on working with influencers that are integrated and prolific on a variety of channels, as opposed to those who limit themselves to predominantly one platform or medium? Neal Schaffer 17:39 That's a really, really good question. And I think that, you know, marketing is all about getting in front of your customer. So you first got to ask yourself, where are my customers? If you are a b2b organization, you're probably not going to be focusing on tik tok, for instance, right? That's probably not where your customer is. So you definitely want to have those channels where your customers are, you definitely want to be working with influencers that have coverage on those platforms. Now what you'll find, generally speaking, it's hard to be good at every platform. The only person that can do it is Gary Vaynerchuk. And he has a staff of, I don't know, 15-20-25 people that allow him to do that. So, for individual influencers, you'll find that they usually have one strong network. You know, when we think about tik tok, we think about Charlie, this 15 year old who, who's made it big in no time, so her she's tiktok, there's Instagram people, there's YouTube people, right. And I would almost argue that, you know, find people that are really good, you know, if you could find a mix of people, that some of them are really good at one thing, some are good at another, but they have your platforms covered. I almost think that that's going to be in terms of reach a better strategy, and it's more natural, because it's impossible to be as good in all these platforms. It's just there's just not enough time in the day to be able to do that even for really really good content creators and and where people so we're, you know, we tend to be passionate, you know, Dan, I'm sure you have like a favorite social network or to I have a favorite social network or to where we tend to spend more time and they're no different. So to expect them to be good at everything. I think it's unrealistic. And I don't think it's going to serve you well at the end. Dan Seguin 19:11 Knowing that a critical component of an effective influencer marketing campaign is establishing a trusted relationship with a relevant influencer, when who's in tune with your audience's needs and desires? and whom your audience will look to when they're making purchase decisions? Is there a checklist for companies when aligning themselves with an influencer? Neal Schaffer 19:37 Here's the thing. So I consider you know, you're trying to develop relationships with a lot of people. So let's say you come from the PR world, there's 100 different you know, newspaper reporters, media relations, you want to create relationships with all these hundred people. You might do the same outreach to all of them, but not everybody responds. So I think it's less of a checklist. I mean, yes, there are things you Want to analyze to make sure they're the right fit. At the end of the day, you're going to reach out to a lot of people, and not all of them are going to convert. And what I mean by that is not not everyone's gonna respond to you. Some will respond the first time. And then sometimes you have an autoresponder that kicks in a second email and some respond to that. Some if you go on a Twitter, they're going to respond to a DM, but everybody's different. But at the end of the day, not everybody is going to respond to your request for collaboration or your outreach. So you're only going to be working with a subset to begin with those that actually responded. So from there, I mean, the only checklist is to have an open ended conversation, right? What is it? You know, first of all, how do you normally work with companies? Have you ever worked with companies what is what are the ways in which you work with them? What is your, you know? How can we help you? Oh, you know, you're looking for speaking opportunities every month we have, you know, we have monthly town halls, you know, here in Ottawa or wherever You know, we can put you on a panel next time, right? For instance, I'm just thinking out loud here. So, you know, the only checklist is to be human. And to listen, instead of saying, we, we want you, we're going to ship your product, we want you to post, you know, once on Instagram three Instagram stories all on different days of the week. And then over the weekend, we want you to post once on Facebook once in Twitter, and we're going to send you a $25 amazon gift card. And this is the mistake that so many brands make because they don't understand what are the needs of the influence of what do they want to do. And if you offer that without asking, you could never you could come to a situation where the influencer is so angry that you that you know $25 amazon gift card would be worth their time that they're never going to respond to you again. Maybe they put your email in spam filter or they block you and you're never gonna have a chance to work with that influencer. So it's always about the most important checklist item is having that open ended conversation from there. Sure. You know, what are you going to do together, make sure you Follow up. They're people too sometimes they're they're late on things. How are you doing? How can we help you? But I don't think there's one standard, you know that there's a checklist for the process that I went through, right? which ends in then publishing content, you're analyzing that content. And then over time, you know, looking into the program, who are our best performers, maybe do more with them? Maybe try to bring some new people in maybe the least performing people maybe you don't allow in next year. You know, you have these annual contract type of relationships. But there's no as you can imagine, because everybody's so different. And their needs are so different. It's really hard to have that one standard checklist I think every marketer would love to have. Dan Seguin 22:34 Why has influencer marketing grown to become one of the most powerful form of marketing, in social media? And in general? Neal Schaffer 22:45 Yes, I think there's a few trends that have driven the growth and have increased the power of influencer marketing. And once again, we take a holistic perspective, we take a step back, and we look at how you know from a digital first mentality, how to We get the word out about our company. So we have a website check. We're doing SEO check. We're doing email marketing, marketing, automation check. We're doing content marketing, and we have a blog, we're doing content, various forms, check. We're doing social media check. Well, where else you're gonna spend your money. Right? And those are the main ones. But specifically within social media, there's a problem. Because social media organically just does not does not matter anymore. It's impossible for companies to get a lot of reach organically, because social networks are truly become pay to play. So this pushes a lot of companies into using their social media budget for performance marketing or paid social, but then it's an advertisement. It's not the same. It's not organic. Some people don't trust ads, some people come to me blockout ads, right. So that is one major trend. That is pushing people from organic to paid but paid is really not the solution on the other hand, Social media was made for people, not businesses, and who do social media? Who do users relate to? They relate to people just like them. That's why all these people have become have built these big communities. They're like us, they're not celebrities. These influences not start out as celebrities, right? They started out as people like us. They're authentic, they're transparent. And it's very, very hard for brands to do that, to compete with that. They're not humans, we talk about humanizing the brand. But at the end of the day, they're not humans, humans are humans, they have an advantage. So that's the other. That's this relatability factor, you know, any brand, could it become a talker? Could it become a YouTuber? Could they didn't write, they had the opportunity, but they failed to do that because it you know, for many reasons that we can have another podcast episode just on that. But people have gained people have seized the opportunity and they have gained that influence. So you know, these are the trends even with Coronavirus, it's no different the trends are still there. And you know with social media This notion of sort of, you know, viral word of mouth marketing, if you really want to get that going, it's not going to happen through paid advertisement. And it's not going to happen through your own organic social, it's going to happen to influencers, when other people that people relate to and trust, start talking about your brand. So those are sort of the trends that push influencer marketing. That's why you have a lot of brands and Instagram just don't even publish their own content. It's 100%, UGC, or user generated content, in recognition of that fact they can't compete, and this content is probably going to outperform. So when you take that concept and you apply it to everything you do in marketing, you begin to see the power that influencers can bring. Neal, Dan Seguin 25:40 is it fair to say that conventional marketing approaches don't stand much of a chance against the benefit content marketing provides? Where should energy brands be focusing their attention in terms of influencer marketing? Any recommendations and thoughts on leveraging user generated content from influencers and repurposing that content? Neal Schaffer 26:07 Yeah, so actually, you know, Daniel, it brings up something that I've yet to bring up. But one of my early clients was actually one of the utilities companies out here in California. And and so I had, I had a chance to work with their team. And they originally reached out to me, because they were looking for a consultant that dealt with social media crisis communications. And what I taught them was that the best way to manage crises is to do it proactively is to build goodwill. And do it. And this is actually they ended up having a major crisis A few years ago, but before that, they didn't even have a crisis they wanted to prepare for, right. So by proactively building goodwill with your community, you're now building an army of people that will support you. Right? Hopefully, when, when it's not a matter of if when things happen, because things in the utilities there's always going to be these things right. So then we start to look at Well, you know, who are the who are influencers, we're not talking about influence I look at who is active in social media as a content creator, locally. And for utilities companies, it's gonna come down to the region where you live, who are the local influencers, some of them may talk about food. Some of them may talk about passion, some of them may talk about local tourism, but there's these lifestyle categories that you can choose from where you can find people, right to collaborate with. Now, when I work with this utilities company, I realized at least the laws the United States are, if you share content from other sources, you're indirectly sponsoring them and there are regulations regarding that. So that's what makes leveraging user generated content for public utilities a little bit tricky. Now, this was several years ago. I don't know if the regulations have changed, right? So you at the end of the day, may not be able to leverage their content, your platform, but it doesn't mean you can't create a relationship with them, where maybe you interview them. Then it is your content. And probably interviews are something where you're not sponsoring them. you're reaching out, you're reaching out, you know, every maybe one day a week, you have a live stream featuring a local influencer, man, you know, if a public utility company was to reach out to an influencer, saying we'd like to feature you on our channel, can you imagine how exotic most people would be the exposure they get? So this is what I tell brands. And you know, I've talked about brands very generally here, but it applies to utilities as well. There are a lot of things that you can offer influencers as part of a collaboration outside of money. And if you offer money, it may get tricky because of the same regulations. For instance, do you have an audio studio? Do you have a video studio? You could rent that out? Hey, you know, I know you create a lot of videos, we have a video studio, you know, just whenever you want to use it, let us know we'll let you use it. I mean, that that is a unique benefit that you can offer, or if you ever need a meeting room. I mean, these are these are little things, especially utilities because you have to Big infrastructure that you can offer. And you do, you know, it's funny, this utility reached out to me because they had a small business event and where they you know, part of utilities, you have a b2c, but you have the b2b right? So for the b2b, they do these small business events, let us help educate you on you know, accounting, finance, sales, marketing, and so I was one of the speakers. So this is another area in which obviously, if you do events where you can reach out to, to influencers. So, there's a lot of different ways to do it. And I don't know why if I was a utility company, you know, in your I would be proactively doing this because that is really going to relate yourself to the community, then the people in your community see you as a partner, as a collaborator, that you're talking to all these people that a lot of people think are cool, right? It just indirectly it's going to shine on you, your brand, and it's going to make you I believe, a more trustworthy entity because there's seen someone from the company interview someone that I relate to I think that's a huge, powerful, really, really easy way that utility companies can can begin. Now, if the regulations allow you to leverage user generated content. That's awesome. So, you know, when I work with this utility company on content strategy, you know, obviously, there's some content that's that's education. Right? Please make sure you know, if you see a down a power line, please contact, you know, 911 there's certain things that as a public utility you need to put out there, you know, once a week, once a month, whatever it is. And then there's always at the time, hey, make sure you sign up for e-bill service, right? There are many benefits for utility companies. When people sign up online and do things electronically, it makes it much more efficient, right? So there's also these initiatives you have it, maybe you have like new rates, or public hearings, so that there's some public affairs things need to have, but what are you going to talk about every day? The other stuff are community stuff right? Now, if your surety company is very active in the community, as you probably are, there's a lot of stuff that you can be publishing about, which isn't directly related to energy per se, but it's indirectly related. Do what you're doing in the community. So with that bucket of content similarly, these are these are you know community heroes, hashtag community heroes where every week you bring in a different influencer and how they're contributing to the community and how by you know this foodie influencer has helped tons of small businesses generate you know income during COVID-19 what, you know, thank you for your service to our community. Tell us you know, what, what are some of your favorite restaurants locally? This is I mean utility company because we serve people that you should become sort of the local voice, local cultural voice of your community and influencers are the key to help you do that. Dan Seguin 31:36 How important are social listening tools as it relates to influencer marketing any recommendations? Neal Schaffer 31:44 Yes, a social listening tools have you know, the earliest type of social media for business tool was the listening tool because social media for business began with PR. If people say bad things about us we want to know right reputation management is where all this started back in 2007 / 2008. Now listening tools can still serve that purpose and you shouldn't be listening to, if people are complaining you want to, you know, you want to proactively reach out to those people. But listening tools also give us the ability to find out who's talking about us. And if people are talking about us, and you know, this is where we get back to finding people that already have brand affinity, there may be fans as a utility, everyone's your customer, but some people like your brand more than others. So instead of listening to social listening, to find the negative, you search for the positive, and you start to make a list of people, for instance, I was at a conference right before lockdown started. And it is a pharmaceutical company that actually makes something like these, these lozenges that you take that reduce the chance of your cold going on for longer than expected and someone at the CDC here recommended that you take that as part of an effort to reduce Coronavirus. So they were sold out. They were sold out for months. But the marketing director was you know, Neal, I want to how do i do leverage this situation, I said, Look, use your social listening tool to talk about who's saying positive things about you, and start to develop those relationships. Even if you can't do any advertising. Now, you can still develop relationships over the next few months, and then activate them. When you can, you know, when you do have factory capacity, you can start talking to people. Same thing with utilities companies, who is talking about who are the who are the positive people talking about you, and start to make a list, right. And then you might notice some patterns. Some of these people have a larger following than others. Some might be specialized in food or travel. And some, you know, might be mentioning you more often than others, and therefore, they have deeper brand affinity with you. So social listening tool is really great way to begin to sort of figure out what are people saying about you from a reputation management perspective from a sentiment analysis perspective, but also who, you know, might be fans out there who might have said, Oh, my gosh, I signed up to email and now I say, 5% of my bills for the next 12 months. Did you even know the service existed? Or are you know, Hey, I just want To this event sponsored by, you know, the power company, it was really cool. Have you ever heard of it? I mean, you just never know. Right? So that's where I'd use social listening tools to really, you know, you can proactively reach out to people, like I talked about there. But when people are already talking about you, it makes it really easy to join the conversation. It makes it really easy. I was gonna say, slide into the DM to begin that conversation with them with a thank you, or we're listening. And that can make I mean, they're human right, that can make a world of difference in breaking the ice and beginning that collaborative relationship. Dan Seguin 34:32 You know, step one of effective influencer marketing starts when identifying relevant influencers for our brand. Once we embark in this adventure, how do we manage those types of relationships? Do you recommend taking a campaign based approach when working with influencers? Or is it better to test the waters with only a temporary commitment to see how they resonate with our audiences? On a related topic, what should be considered for program management and metrics? What needs to be understood from executives and influencers alike? Neal Schaffer 35:16 yeah, I'd say the first step in an influencer strategy is not you know, influencer identification, it really starts with what's the objective? What are you trying to do here? So, my voice for executives is, you know, look we're going to work with, we're going to try to find people to work with. And we are going to vet them to make sure that they're aligned with our brand, we'll, we'll contact legal to make sure they're on board. If you want to review every one of these profiles before we collaborate with them. That's great. You have the right to do it. It's it's everybody's program. You know, we're just helping the company. And we are not even going to increase spend. We're just going to take we're going to divert money from paid media to fund this and we're going to to try out, and we're going to report back to you on how we did from from a KPI perspective. And these are our objectives, you know, paid social not as effective. We want to get more word of mouth and social, we want to get more mentions. We want to get more, you know, traffic to our website, we want to create more content, and they're going to help us do that. So really what are, you know, when you asked me that second question, Daniel about, you know, what are the KPIs? What are the metrics? Well, that that is not unique to influencers. This is marketing, communications in general, what are your KPIs? If it's Media Relations, it's you know, number of number of publications, you know, number of clips, whatever it is, I mean, it's no different here. It's the same KPIs that you would have for content marketing, or for paid social media, as you have working with influencers, right. So, you know, these are the things I think you need to keep in mind. And, you know, when creating this sort of program, it is very much going to be based on one to one relationship. So I think it's totally okay to say, Hey, we're just beginning a program. We Want To make a long term program, but right now we're just, we're just sort of testing the waters. And, you know, we think you'd make a great fit. And we just want to see how we might be able to work with each other. And maybe, you know, you do start a little small, we'd like a pilot run of, you know, a few or a dozen or however many. And you have them do one action, right, whether we go back to that sponsor content, whether it is an interview, whether it is content, co-creation, I mean, whatever it is, you know, one action, and from that action, what were the results? And we have to remember that there are positive KPIs, but there's also how did it help us reduce things like reduce costs, so we use an agency to record our video. Well, you know, instead of having an executive, go to our agency's Video Studio, and record a video interview that got 10 views on YouTube over the last week, we worked with an influencer and did a live stream which they shared with their fans, and we got 1000 visitors and when we archive this on YouTube, We're probably going to get a lot more than 10 views over the course of a week. And we didn't have to pay the agency money to do this, because the influencer agreed to do it for free for exposure. So you really got to look holistically, you know, executive speak the language of Excel, right? What helped us boost things, but also, was there anything to help us reduce costs? And you'll be surprised with influencers, especially with content creation, you may find that to be the case. So, you know, yes, start small. At the end of the day, you want long term relationships. So, you know, start with one activation, one campaign and then see how it goes. And you know, some you're going to invite to the next one. Others, you may say, hey, it was great working together. We have a long term approach. We don't have any, you know, openings in our program now, but we'll definitely reach out in the future when we do and leave it at that because you don't want any burnt bridges here. These people may end up you know, increasing their influence over the course of a few months and you may want to bring them back in and test them again. Right. But that's sort of the the effort. You know, it is something I think one person can do, but it's like PR You almost need to have someone that's dedicated to really managing those relationships because it is going to take time and influencers are busy people, they're not going to return your calls right away. They're working with a lot of other entities sometimes and, and you want to be top of mind, so it's going to take time invested to work well with them. Dan Seguin 39:16 Okay, what are some of the barriers and risks to working with influencers? Does it revolve around choosing who? How to engage? And the lack of control over messaging? Neal Schaffer 39:29 Well, yeah, there's definitely lack of control of messaging. And but when you think about it, Daniel, I don't think that brands are in control of their messaging. Because at the end of the day, people are going to say what they want about the brand, and they're going to share that in social anyway. So if you realize you never had control in the first place, you can try to influence people. But once again, it's coming from a brand, not a person so and people believe people like themselves way more than they believe. advertising agencies are people that work in PR and marketing. So the writing's on the wall there. you know, we have seen some influencer campaigns that ended up sort of tarnishing the brand. And a lot of the that happened because it was transactional, please make sure you copy and paste this message at exactly this time. And you have you've had some of your influences literally copy and paste the message, including that copy and paste this message bar. And then it went out the social media, right? Or, you know, thank you xX xX for drafting me, you know, in the NBA draft and they forgot to fill in the name of the team that drafted them, right. So those are full positive happen because influencers are are treated as programmable ad units, right. And it's transactional in nature. That's not what I'm recommending you do here. So when you work long term, you don't have control, but I think it is totally okay to say hey, before you publish, we just like to have a chance to review it, and maybe offer suggestions on how to improve it. And that's your quality control that is totally okay to do. Most influencers would say sure, you know, no problem. So that would give you the ability to mitigate risk, but I think The biggest way to mitigate risks is to do it up front is choosing the right influencer to work with.
Willst du wissen, welche Kamera es braucht, ob und was für ein Mikrofon oder Licht benötigt wird? Ich berichte dir aus meinen letzten 3 Jahre und zeige dir, welches Equipment ich habe und gebe dir meine Erfahrungen mit auf den Weg. Hier geht's zum Video ▶ Starter Setup
Today on Video Marketing Madness - Creating a Home Video Studio. Ray gives us a list of things we need to create a good, inexpensive home video studio. Use your smartphone as the camera and mount it on a tripod. You don’t need a lot of room. For green screen, paint a wall with green screen paint, or use a green sheet. Ray uses the Movo LV1 lavalier mic. For lighting, make sure you have fill, key, and backlights. Daylight balanced fluorescent light bulbs work. Use two soft lights on the green screen. Today's episode is made possible by Adobe Creative Suite. Photoshop, After Effects, Illustrator, and more in one suite! http://rayslinks.com/adobecs
You don’t need expensive tech to go live. You just need two things - a device (either a smartphone or a computer) and decent internet. But over time, you can slowly build up your live video studio - adding better microphones, cameras and lighting. Unless you have tens of thousands of dollars to invest right at the start, I am a big believer in bootstrapping your live video studio over time. Now that Social Media Marketing World 2020 is over, it’s time for another upgrade. I’ve been using my Logitech C920 cameras for years. I had to send my Logitech Brio back as it wasn’t working well. So now, I’ve ordered a Canon EOS M50 with an extra lens. In today’s show, we’re talking about cameras! Show notes: iag.me/43 (iag.me/43) Please Subscribe!Don’t miss an episode! You can subscribe on other podcast players (https://podfollow.com/confidentlive/) . The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing. It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Christina and Joe Hammond are the founders of Producify. A boutique full-service video marketing company based in Florida. We manage every aspect of video, from concept creation, production, and post-production to distribution on all media channels.On this episode we discuss...- How to repurpose content - What type of gear and apps to use when creating videos - Understanding your audience and the types of video content to create that converts
In her hilariously scathing comedy 'White Feminist,' theater maker Lee Minora plays Becky, a morning talk show host whose good intentions lead to some cringe-worthy consequences!Experience White Feminist live, February 3-9, 2020 at the Video Studio, James and Anne Duderstadt Center in Ann Arbor.UMS's No Safety Net Festival is supported by the William Davidson Foundation, The Andrew W. Mellon Foundation, and the University of Michigan College of Literature, Science, and the Arts.About the ArtistLee Minora is a writer, performer, and comedian based in Philadelphia.
Der Beitrag Dein Video Studio im Home Office erschien zuerst auf Birgit Quirchmayr.
Es gibt diese Momente, in denen ich mich sehr über meine Berufswahl freue (es gibt natürlich hin und wieder auch die anderen). Ein solcher war, als mein Kumpel Michael mich Veit und Andrea Lindau vorstellte und ich nach Baden-Baden fahren durfte, um mit Veit eine Folge über Liebe, Sexualität und Beziehungen aufzunehmen. Veit Lindau versteht sich selbst als liebevoller Cultural Provocateur, achtsamer Businesspunk und Freigeist. Er ist im deutschsprachigen Raum einer der bekanntesten Experten für eine integrale Selbstverwirklichung des Menschen. Sich selbst beschreibt Veit als jemanden, der unglaublich gerne Bücher schreibt (bisher hat Veit mit seiner Frau 18 Bücher veröffentlicht, die bereits in 7 Sprachen übersetzt wurden!) und Spaß daran hat, Menschen dabei zu helfen, ihr volles Potential zu entfalten. Während meines Besuches durfte ich das beeindruckende Video-Studio in einer alten Villa begutachten, das supernette Video-Team kennenlernen (vielen Dank, Franzi und Alex!) und zwei Podcastfolgen mit Veit (eine für ihn, eine für mich) aufnehmen. Die Herzlichkeit und Gastfreundlichkeit, mit der ich empfangen wurde, spricht dafür, wie sehr die beiden ihre Überzeugungen leben. "WIR BETREIBEN LOVE HACKING." Als ich Veit nach der besten Entscheidung in seinem Leben frage, meinte er ohne zu zögern: "Die beste Entscheidung meines Lebens war, meine Frau Andrea zu heiraten." Der Mann wirkt unglaublich sicher in seinem Auftreten und versprüht viel Lebenslust, Spaß am Kreieren und Sendungsbewusstsein. Nervös notiere ich mir kurz vor der Aufnahme ein paar Fragen auf einen Notizblock (das mache ich sonst nie), denn die Chance, Veit Lindau mal über eine Stunde Fragen stellen zu dürfen, bekomme ich so schnell nicht wieder. In dieser Episode sprechen Veit und ich über Liebe auf den ersten Blick, Beziehungen und warum sich Paare heute so häufig trennen. Veit teilt seine Erkenntnisse aus seiner liebevollen Ehe mit Andrea, warum er sich dazu entschieden hat, monogam zu leben und was er von seiner Tochter Leona gelernt hat. Ich freue mich sehr, dir dieses Schmuckstück als 100. Episode der Flowgrade Show präsentieren zu dürfen. Vielen Dank für dein Interesse an meiner Arbeit und bitte teile diese Folge mit deinen Freunden und deiner Familie, die Interesse daran haben könnten. Viel Spaß und fröhliche Weihnachten! DAS ERFÄHRST DU IN DIESER EPISODE Was die Voraussetzungen sind, um sich zu verlieben Wie du die Schwierigkeiten meisterst, die jede Beziehung hat Ideen, um Dampf abzulassen und mehr Flow im Leben zu haben INHALTSABSCHNITTE 03:30 - Warum Beziehungen in der heutigen Welt so schwierig sind 12:00 - Wie du Schwierigkeiten in einer Beziehung meistern kannst 21:00 - Welche falschen Vorstellungen Leute über Beziehungen haben 26:00 - Warum sich Veit für die Monogamie entschieden hat 30:30 - Über die Vorraussetzungen, sich zu verlieben 35:45 - Tipps für ein junges frischverliebtes Pärchen 38:00 - Was Veit jedem Menschen empfehlen würde 41:30 - Welchen Gedanken Veit jedem Menschen einpflanzen würde 42:00 - Wichtige Vorbilder für Veit 44:00 - Die besten Methoden, um Dampf abzulassen 46:15 - Was Veit von seiner Tochter gelernt hat 50:30 - Wofür sich jeder mehr Zeit nehmen sollte 53:00 - In welches Jahr Veit zurückreisen wollen würde 53:45 - Etwas, woran Veit glaubt, es aber nicht beweisen kann 54:15 - Wie Veit den Flow-Zustand definiert Viel Spaß! Bitte teile diese Folge mit allen, die dafür Interesse haben könnten. Vielen Dank und fröhliche Weihnachten!
Let’s get right into the intro! Ben Baller is here to discuss: being excited about Andrew Yang & wanting him on the podcast, Re-releasing 500 Gold Money Counters on NTWRK, The upcoming Holiday season, MedMen & VVS Relationships, NBA & NFL, DesignerCon & more. Then it’s an honor & a privilege to have rapper & entrepreneur Timati on Behind The Baller with Ben Baller to discuss: Learning to speak English, staying in L.A. & Moscow, The Music he listened too growing up, Hollywood Russian cliches, Biggest music acts in Russia, Appearing on Star Factory 4, Hip Hop & Social Media in Russia, his label, wishlist collaborations, Ben’s 40th Birthday, the music business, Blackstar Lifestyle Businesses, his music translating, Welcome to St. Tropez, European tours, making beats & producing, brand expansion, having kids, L.A., endorsing Vladimir Putin & meeting at his inauguration, meeting Trump, about Putin, flashiest purchase, new cars, collecting art, the final word & more. Then Ben brings it back for the outro to discuss: Going to an Uncut Gems screening starring Adam Sandler (who shadowed Ben), seeing Tyler The Creator & being nominated for a Best Rap Album Grammy, The Video Studio, an End of The Year Giveaway, Top 50 Lists and a whole lot more. This episode is not to be missed! Produced by: DBP CORP Music by @lakeyinspired T-Shirts for sale at BehindTheBallerPod.com/Shop Available on all Podcast Platforms, YouTube & BehindTheBallerPod.com Behind The Baller Theme Music Artist: Illegal Kartel (@illegal_kartel_mikal_shakur)
In this special episode, Tom gives you lots of tips and tricks to make spectacular videos at home, ranging from the minimalist approach to very elaborate and everything in between. As usual, Tom holds nothing back, so make sure to check the show notes for links and pictures of other peoples' studios. Screw The Commute Podcast Show Notes Episode 199 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 03:37 Tom's introduction to In Home Video Studio 06:36 NO NO for bright lights and other no nos 09:51 Doing a green screen correctly 11:19 Bookcases and pop up banners 12:43 Finding a used retail equipment store 13:58 Using flowers, white boards and monitors 14:51 Standing or sitting and adjusting the lights and cameras 18:28 Sponsor message 19:37 Video lighting 23:31 Getting the best sound 24:37 Camera positions Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Lighting with cookies with Tom - https://www.youtube.com/watch?v=C4ybsqBrDaw See video home studio pictures here - https://screwthecommute.com/199 Video Weekend - https://screwthecommute.com/videoweekend Internet Marketing Training Center - https://imtcva.org/ Related Episodes Rob Garcia - https://screwthecommute.com/198/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://www.GreatInternetMarketing.com/wordpressecourse Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Agency Nation Radio - Insurance Marketing, Sales and Technology
Sometimes all it takes is a good talk to help line up the great ideas you want to record. Because that's the only thing left after you completely commit to video marketing at the highest level. Dedicating physical space and company culture to the idea are the two biggest way to really get things started. The only thing that's usually left is to give yourself permission to create mediocre for a little longer than you'd like. That's what I talked to Jay Mueller, of Camargo Insurance, about putting the finishing touches on their video strategy.
Agency Nation Radio - Insurance Marketing, Sales and Technology
Sometimes all it takes is a good talk to help line up the great ideas you want to record. Because that's the only thing left after you completely commit to video marketing at the highest level. Dedicating physical space and company culture to the idea are the two biggest way to really get things started. The only thing that's usually left is to give yourself permission to create mediocre for a little longer than you'd like. That's what I talked to Jay Mueller, of Camargo Insurance, about putting the finishing touches on their video strategy.
Show Notes 0:00:00 Introduction Richard Saunders 0:03:15 "Chemtrails" on TV Ken Mcleod is a retired air traffic controller and national manager of aviation search and rescue, Australian aviation representative on two UN committees, and once upon a time a private pilot. Recently he appeard on national TV in Australia to cross swords with a Chemtrail Conspiracy Theorist. Video: Studio 10 segment https://youtu.be/UkLfPtYiidQ 0:18:36 UFOs - the first 50 years From the pages of 'The Skeptic', the journal of Australian Skeptics. Dr Steve Roberts takes a look at how UFOs and movie cultures have interacted from the 1940s up to the 1990s. http://www.skeptics.com.au 0:38:06 Pint of Science in Canberra Belinda Wilson is a conservation ecologist who specialises in reintroduction biology, behavioural ecology, and spatial dynamics. She has worked in the university, government and private sectors, and is currently undertaking a PhD in the Fenner School of Environment and Society at The Australian National University, researching the reintroduction biology of the eastern quoll. Interview by Kevin Davies. https://www.facebook.com/ecologibel https://belindawilsonresearch.weebly.com 0:43:43 Maynard's Spooky Action.... Join Maynard and Lance Leopard in Glebe, Sydney on the 4th of June for Maynard's Movie Night. http://maynard.com.au/maynard-lance-leopard-barbarella/ Also Skepticon 2019 https://skepticon.org.au Skepticamp Brisbane https://www.eventbrite.com.au/e/skepticamp-2019-tickets-60661983626
The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. This week Dave's guest is Gerry Oginski.In this episode, Dave and Gerry discuss: How Gerry got into video and how it has grown his business. His secret to making all information interesting. The evolution of YouTube and creating content for your videos. The beginnings and growth of Lawyers' Video Studio. Key Takeaways and actionable tips: Develop trust with your viewer and teach them something they didn't know. The more you continue to give great information in an interesting way, they will continue to watch. Provide content for your audience, not just about you. Use the same topic for your video, your blog, your article, and your FAQs. Expand your online content at the same time. Learn more about your ad choices. Visit megaphone.fm/adchoices
Mit Jakob spreche ich darüber, warum es heute als Selbstständiger oder kleines Unternehmen so wichtig ist, Video als Marketing Mittel einzusetzen. Dabei spannen wir den Bogen von Frage nach dem Unternehmenskern hin zur persönlichen Bereitschaft sich wirklich zeigen zu wollen. Dabei ist der Video-Coach nicht nur technischer Berater sondern auch Dramaturg und Motivator. Freu dich auf Tricks und Einblicke, nicht zuletzt auch in das kleinste Video-Studio der Welt. Seine Seite: https://jakob-bantleon.de/
In this episode I talk about what is in you live tv room and what we use. Also how we record are theatre productions and what we use for that.
On this episode, we interview Robert Bogue. Robert has a driving passion for delivering solutions through both teaching and learning. His drive for resolving problems is fueled by his creativity and innovation – by his ability to find solutions that others cannot find. His experience in the technical world has given him a unique opportunity to learn how to solve problems both in a technical sense and an organizational sense well before problems arise. Robert is an Indianapolis leader and has owned his business, Thor Projects (https://www.thorprojects.com/), for over 10 years. He has authored 26 books and has been an editor for over 100 additional books. Robert has received the prestigious Microsoft MVP designation fifteen times. He combines his love for emotional intelligence, communication skills gleaned from working in the IT world and having to talk to others, and his dynamic presentation skills to help change lives one at a time. Robert is an engaging presenter who speaks at local, regional, national, and international events. He has spoken to tens of thousands of professionals. Robert has fine-tuned his ability to focus others into effective communicating to create a wonderful experience for his audiences. He can bring together all departments of an organization to help build communication bridges to increase employee satisfaction and therefore increase efficiency within the organization. He is committed to making the complicated, simple. His approach to continual learning has led him to be an expert in instructional design and video production. Which led our host, Douglas, to travel to Robert's home studio where Thor Projects can sit down and record a podcast or video lesson at the click of a button. It's truly an exceptional resource for Robert and his wife who both provide content for learning management systems. On this episode, we speak to Robert about the studio, the equipment, and the lessons learned along the way. Special Guest: Robert Bogue.
What happens when you’re already in a good work and life situation but what you really want is to be in an “ideal” situation? For example: What if you have a career you love, get paid well, have great relationships… but you recognize it could even be better. We’ve learned by working with thousands of people that to get to lead a life most people will never lead, you have to do things most people wouldn’t be willing to do. While this can range from doing the hard work to figure out what your ideal life looks like to contacting hard to reach people, it always means doing things many others are unwilling to do. For Robbie, who had a great role in DC with a great company, this meant getting away to get new experiences and clarity on what she wanted for her next chapter in her life. It also meant designing a sabbatical that was both fun, uncomfortable, scary and fulfilling a 5 year dream of a multi month road trip around the continental US. Our team got the pleasure of helping her design this experiment leading to her next step. Along the way I personally got to meet her as she and I sat down in our Podcast and Video Studio in Moses Lake WA to talk about: What caused her to want to leave an already good career How she was intentional about designing a sabbatical that would give her more feedback and clarity The simple formula to not accepting less in career and life (which came from Robbie’s late father) Listen to the entire episode here and read the blog https://happentoyourcareer.com/246 or listen to all the podcasts at https://happentoyourcareer.com/podcast And follow Robbie's adventures here: fb.me/whats.that.rattle https://www.instagram.com/whats.that.rattle/
Celebrity Financial Advisor | "Teaching Advisors How to Fish"
In this months Marketing Minutes, I discuss the pros of financial advisors bringing all their video in house. From cutting the expense, having choice & control and creating a branded message to utilizing YouTube to help you outrank competitors in local search, you will learn how to separate yourself from the competition. My goal is to inspire you to take action on bringing all your digital marketing in house =)
Er will eigentlich Diplomat werden, arbeitet für die UN und merkt, dass Politik doch statischer ist, als er denkt. Während er European Studies & Economics in Osnabrück studiert, steigt er bei einem noch recht kleinen Musikblog ein: 16bars. Dort übernimmt er das Marketing und sorgt für Partnerschaften. Zusammen mit 16bars-Gründer Ramon Diehl arbeitet er ein Konzept für das Format Zqnce aus und pitcht es erfolgreich Google. Von Osnabrück zieht er nach Berlin in ein 4-stöckiges Haus mit Video-Studio - sponsored by Google - und produziert u. a. "Viejetzt" mit Visa Vie und "Shore, Stein, Papier" mit Sick. Die letztere gewinnt 2015 den Grimme Online Award. Um für seine Produktionsfirma Redframe eine Werbeschnittstelle zu schaffen, gründet er 31evate (gesprochen: Elevate) - eine der ersten Agenturen, die sich auf Influencer-Marketing konzentriert. Als er genug von Zahlen und Werbekunden hat, nimmt Wadda sich wieder Zeit für Musik und betreut eine Gruppe von Künstlern, in denen er großes Potenzial sieht: Immer ready! So sorgt er dafür, dass Mauli, Marvin Game, Morten, Mister Mex und viele andere Künstler ihre Musik veröffentlichen können - ohne in einem miesen Label-Deal zu landen. Außerdem wird er ungeplant Außerdem wird er ungeplant zur Kunstfigur Yung Paper. Anschließend betreut Wadda den Marketingplan für ein riesiges transmediales Projekt an dem Kunstkoryphäen aus aller Welt arbeiten: HY Saga. Inspiriert von der Zusammenarbeit so vieler Künstler will Wadda - der sich mittlerweile als Netzwerkmanager bezeichnet - ebenfalls Künstler aus aller Welt zusammenbringen. Am besten per App. Zusammen mit Raphael Grischa, einem seiner besten Freunde, der als Künstler weltweit ausstellt, konzentriert er sich auf Cartel Blanche. Abonnier den Podcast auf iTunes: http://bit.ly/iTunes_ThemaT Oder mit einer anderen Podcast-App: https://thematakt.de/
How to Act Like an Engineer and Think Like a Creative The first time I sat down with Mark Heaps, he mentioned to me that "People tell me all the time, 'Dude, your story is insane." He wasn't lying. From opulent wealth as a young child, to living with family on a small English island from graduating college at the age of 18, to essentially hitchhiking his way to Silicon Valley. Mark's story is one of patience, persistence, and most importantly, self-awareness. In this episode of Voices of Impact, Mark and I dive into the deep connection that comes by way of sharing your authentic story, what I would call the importance of "standing in your brand." And Mark shares with us why, despite decades of accolades and personal achievement, he actually derives more satisfaction and fulfillment by renting out his little photo studio in Southeast Austin, to up-and-coming creatives. Get access to full show notes by visiting: http://www.voicesofimpact.com/mark-heaps/
Video is a more powerful and accessible tool than ever, but you need the right setup. This week we’re walking you through how to make great videos on a tight budget. It’s increasingly likely that your usage of video will correlate to your campaign success so take notes! I’ve been working to build a better […] The post How to Make a Campaign Video Studio on a Tight Budget appeared first on My Campaign Coach.
We're joined by Jeff Harris, CEO of www.skillq.com. Jess will give us a tour of his studio and talk about what it takes to build-out a world-class streaming video studio..
Elizabeth Eckert performs original song Church Bells in the Premier's Video Studio.
Take a peek behind the scenes with this live video studio tour. See all the equipment it takes to multistream to many online platforms. Learn about all the best equipment for live streaming and see how to make audio sound great on live videos.
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Today's question comes from Eric, who has a question about building his own video studio at home. Where should he start? What kind of camera should I pick up for my in-home video studio? What microphone and sound equipment do you recommend? What about video lighting equipment? Eric’s website is http://StartupsWithNoCode.com. In this episode, I mention that starting in AskPat episode 900, I will be dropping in hints and clues about how you can win money leading into episode 1,000! I also mention a resource, Caleb Wojcik’s http://DIYVideoGuy.com, a website that will help create your own video setup. I also mention Rode’s SmartLav mic, which you can check out at http://SmartLav.com. Do you have a question about creating your own video studio? Record it at http://www.askpat.com/.
I have other podcasts that might be of interest to you. See my list of shows at http://CliffRavenscraft.com/podcast Let's Work Together! Would you like to connect with me through one-on-one coaching or through one of my paid mastermind groups? If so, visit my WORK WITH ME PAGE and submit an application today.
Today on Video Marketing Madness – Creating a Video Studio on a Budget. Free Stuff!!! at http://videomarketingmadnessradio.com -Instagram-Pinterest-Dailymotion-Metacafe Video Marketing Madness made possible by FreeVideoEditor.co. It’s FREE and works on any platform and is very functional. Find us on Facebook and Twitter and subscribe to our YouTube channel
Today on Video Marketing Madness – Creating a Video Studio on a Budget. Free report at http://videomarketingmadnessradio.com -Annotations are going away-End screens replace annotations-YouTube.tv – Internet TV protocol. Red is included Video Marketing Madness made possible by FreeVideoEditor.co. It’s FREE and works on any platform and is very functional. Find us on Facebook and Twitter and subscribe to our YouTube channel
Today on Video Marketing Madness – Creating a Video Studio on a Budget. Free report at http://videomarketingmadnessradio.com -YouTube crowd funding for Live videos-Facebook Live crowd funding for charitable organizations-Facebook and Major League Soccer have an agreement to live stream soccer matches-Facebook Lie will allow 360 videos-One word - drones Video Marketing Madness made possible by FreeVideoEditor.co. It’s FREE and works on any platform and is very functional. Find us on Facebook and Twitter and subscribe to our YouTube channel
Today on Video Marketing Madness – Creating a Video Studio on a Budget. Free report at http://videomarketingmadnessradio.com -Camera – your iPhone or Android will work just fine. It has auto everything but you will need more lighting. You don’t need a high end tripod -Microphone is very important as folks judge a video by the audio quality. Ray has a good lavalier that works with smartphones – no adapter needed. Go to http://www.pocketvideopro.com/ -Ninja tip on lights. Construction lights work. Same bulbs as the $700 Lowell Omni – except they are $30 each. Use Tuff-Spun to diffuse Background – Green screen cloth costs $10 Video Marketing Madness made possible by FreeVideoEditor.co. It’s FREE and works on any platform and is very functional. Find us on Facebook and Twitter and subscribe to our YouTube channel
1) Introduction 2) Let's get more involved with Corel Video Studio 3) What else can we do with Corel Video Studio 4) Summary
1) Intro 2) Story Board View 3) Time Line View 4) Transitions 5) Title 6) Graphics 7) Filter 9) Path 10) Summary
TechByter Worldwide (formerly Technology Corner) with Bill Blinn
How to create a high-quality video using just your smart phone. The New York Public Library opens a treasure trove of high-resolution historical images on its website, usable by anyone without cost. In Short Circuits, Opera builds an ad-blocker into its browser, what follows Moore's law might have something to do with Schrodinger's cat, mobile devices get smarter, and "Unplugged" could be coming to YouTube in 2017. In Spare Parts, only on the website: Spreadsheets are useful, but they're not always the best choice; ShareIt, a Chinese sharing app, claims 500 million users; and InformationWeek names the 100 companies it says make the best use of technology.
IN YOU ARE INTERESTED BROWSE THE BROCHURE (1) SEND ME AN EMAIL (2) I WILL SEND YOU MY PHONE(3) WE TALK(4) YOU VISIT THE STUIO
#040 - Most of the clients we shoot videos for ask us questions about how they can set-up their own video studio in their homes or offices. Studios are a great tool for being able to record videos quickly and consistently, so in this podcast episode we're going to share what we've learned building our video and audio garage studio as well as share our recommendations for how you should go about putting one together for yourself. The nine tips cover determining what you want the studio to be used for, how to lay it out, determining what gear is must have, making it permanent, and tips for controlling sound and temperature.Items mentioned in this episode:Rosco DigitalRode NTG3 Super-Cardioid Condenser MicrophoneKino-Flo Celeb 200 DMX Center MountAtomos Ninja Blade 5" HDMI On-Camera Monitor & RecorderSmallHD AC7 SDI/HDMI LCD 7 Inch Field Monitor12"x12" White Balance & Grey Reference Card2"x12"x12" (12 Pk) Acoustic Wedge Soundproofing Studio Foam TilesSeptember 3, 2015
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Today's question comes from Jon, who is setting up a video studio in the corner of his home office. What some space-saving advice do I have to recommend? In this episode I mention a bunch of photography tools, including using a wide angle lens, using bokeh effect (works better on a standard lens), using LED lights to save on space and heat, folding light reflectors, and ring lights. The lenses I mentioned are the Canon 1.4F 50 mm or 35mm lens. For purchasing camera equipment, Amazon is a good resource, as is B&H Photo (http://www.bhphotovideo.com/). As always, check out Caleb Wojcik’s resource at DIY Video Guide (http://diyvideoguide.com/). Do you have a question about shooting videos for your business? Record it at http://www.askpat.com/. Thanks to our sponsor, Lynda.com. Try out all of Lynda.com's courses for free for seven days. Go http://lynda.com/AskPat to get started. Today's sponsor is Freshbooks. Go to http://www.GetFreshBooks.com and enter "Ask Pat" for more information.
Special Video Episode Podcast Answer Man Episode 134 gspn.tv Studio Tour It's not very often that I put a video episode into the Podcast Answer Man podcast feeds, let alone a 30 minute one. However, the community has been begging for a video tour of the gspn.tv studio for the longest time. Until recently, I've […] The post 134 Podcast Answer Man – Video – Studio Tour appeared first on The Cliff Ravenscraft Show.
In der Kulturviertelstunde erzaehlt Peter Guschelbauer ueber seine Rolle als Musikproduzent, Komponist und Verleger. Der Oberoesterreicher betreibt ein Audio und Video Studio, die Labels PG Records, JIVE Music und Alessa Records, sowie mit Sounddesign einen Musikverlag und mit Sounddesign Austria einen Tontraegervertrieb. Peter Guschelbauer ist zudem auch eine Kuenstleragentur - unter dem Namen Art Connection Int'l firmierend - und macht vor allem im Jazzbereich Promotion fuer diverse Kuenstler. Zu seinen Kunden zaehlten in den letzten Jahren Musiker wie Joe Zawinul, Maceo Parker, Rudi Berger, Les Mc Cann, und viele mehr. Und er ist auch Musiker: Still Experienced heisst das Trio mit ihm am Bass, Chris Haller an der Gitarre und Didi Donauer, dem Mann hinterm Schlagzeug.
http://www.rusch.ch/podcasts/erar-28-unser-neues-video-studio/ Rusch Verlag AG ERAR-28: Unser neues Video-Studio ERAR-28: Unser neues Video-Studio no 00:10:36 grafik@rusch.ch (Alex S. Rusch) Rusch Podcast Son, 29 Oct 2017 11:14:47 +0100 http://feedproxy.google.com/~r/RuschPodcast/~3/g6YQWV4BQKU/http://www.rusch.ch/podcasts/erar-28-unser-neues-video-studio/http://ru