Make Me Known with Heather Adams

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As a working woman, you have a lot on your plate. You want to do your job well, grow in your career, and still have time to go on a date or watch your kid’s ballgame. Listen, I get it! I’m Heather Adams, a CEO who’s built a thriving communications firm, while managing life as a wife and a mom. As your communications expert with 25 years experience serving clients, I’ve had the privilege of helping launch more than 100 New York Times best sellers. My expertise is more than just building the influence and impact of some of the most respected leaders in the world, it is also how to do it all while being an ambitious, driven woman who desires a strong quality of life. I’m here to share my hard-fought wisdom and lessons learned, to cheer you on, and to help you accomplish your goals in business and in life. Join me each week for professional insights, encouragement, and practical advice as I talk with brilliant, savvy guests about all things communications, relationships, entrepreneurship, leadership, and, of course, empowering women. We can be successful businesswomen and maintain a strong quality of life. I’ve walked that road, and I can tell you that though it’s not always easy, it’s absolutely worth it. Together, let’s navigate your best next steps to grow personally and professionally, and make you known.

Heather Adams


    • Sep 13, 2024 LATEST EPISODE
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    • 102 EPISODES


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    Latest episodes from Make Me Known with Heather Adams

    BONUS: How an Ex Corporate Girl Turned Her Knowledge Into a Multi-Million Dollar Digital Course Business

    Play Episode Listen Later Sep 13, 2024 40:59


    Today's episode features Amy Porterfield, a New York Times bestselling author, digital course expert, and online business guru. Heather sits down with Amy to discuss her inspiring journey from corporate life to building a multi-million-dollar digital course empire. Amy shares how her corporate background helped her create and market her courses, and how her business now provides her with financial freedom and the ability to impact thousands of lives.  Listen in as Amy gives insider advice for those in the early stages of building a digital course business and answers key questions about what it takes to be successful. Whether you're just starting or ready to take your business to the next level, this episode is packed with tips and inspiration to help you on your journey. Tune in to learn how Amy has transformed her life and career, and why she believes anyone can follow in her footsteps!  

    The Year of YOU: Season Recap + Answering Your Most Asked Questions

    Play Episode Listen Later Feb 20, 2023 54:01


    This season of Make Me Known has been about equipping you with the knowledge and tools so that you can best version of yourself in all the areas of life that you have to show up for in 2023. We've had amazing, wise and experienced guests talk about mental health, financial health, spiritual health, physical health and organizational health, and we are grateful to be able to deliver a series dedicated to taking you to the next level. To cap off this incredible season, Heather is sitting down to answer all of your burning questions. From prioritization to marriage nonnegotiables and everything in between, no topic is off-limits in today's episode! The community we have built around this podcast is another shining example of the power of women investing in other women. We are allies and we hope all of you listeners can step away from season 4 of Make Me Known as the healthiest version of yourself you can possibly be. So, friends, prepare to hear Heather answer any and all questions you have and press play now! We are grateful for you and look forward to being with you all next season.

    The Year of YOU: How To Maintain A Healthy, Dynamic Organization

    Play Episode Listen Later Feb 13, 2023 61:02


    How is your business really doing? To answer this question, today's episode brings in Organizational Psychologist, fellow Georgia Bulldawg, and AOII Alum, Krysia Waldron, Ph.D., to sit down with Heather to talk about the perspective, discomfort, and desire to help uncover the more significant, deeper themes underlying human dynamics.  Krysia works with senior leaders in some of the biggest companies around the country to train and develop an optimized leadership style, interaction patterns, and decisions in their organization. By asking the right questions and determining your goals, Krysia allows clients to close the gap between what people are saying and what they are actually feeling at their place of employment.  In the year of YOU, this interview is more than worth the investment. With direct and clear insight into how to optimize your and your company's performance, you can expect to leave this episode with fine-tuned, psychology-based leadership skills that set up your 2023 and beyond for success. Make sure to stay tuned in for a look into Heather and Krysia's years as students at the University of Georgia! 

    The Year of YOU: How To Glow From The Inside Out

    Play Episode Listen Later Feb 6, 2023 38:46


    Are you in need of a skincare refresh? Well, friends, you are in luck! In today's episode, Heather sits down with the founder of AW Skin Co., Amy Hatcher, to talk about holistically caring for yourself from the inside out. As a board-certified family nurse practitioner, Amy's mission at AW Skin Co. is not only to make their clients look good but to feel good. With three locations in middle Tennessee and metro Nashville, AW partners with clients on a personalized wellness journey to deliver both physical and emotional results that build confidence. Heather and Amy know firsthand that being a busy woman wearing all the different hats sometimes forces us to push certain areas to the bottom of the list, however, today's conversation is all about helping you prioritize your holistic health so you can glow confidently in 2023. Make sure to stick around until the end of the episode to hear Amy's top three must-have products to introduce into your skincare routine! 

    The Year of YOU: How To Stay Financially Healthy

    Play Episode Listen Later Jan 30, 2023 68:21


    The Year of YOU: How to Navigate Dry January (or a Dry Lifestyle)

    Play Episode Listen Later Jan 23, 2023 40:22


    Alright, friends. Today's episode is all about Dry January, a topic near and dear to my heart, and who better to discuss with than Amanda White. Amanda is the founder and director of Therapy for Women's Center, and author of Not Drinking Tonight: A Guide to Creating A Sober Life You Love and she dedicates the best thing she's ever done for herself to her sobriety. So, as we dive into the year of YOU, today, Heather talks with Amanda about setting boundaries with drinking, how to engage in self-care and how saying no to others can lead you to saying yes to yourself and the things you care about. This is one of the most personal and compelling conversations I've had to date on Make Me Known and I am so thrilled to share Amanda's story with all of you. Whether you are in Dry January as we speak, contemplating sobriety or, simply reevaluating your drinking habits, I am certain you'll love this chat as much as I did.

    The Year of YOU: How To Grow Spiritually with Jeanne Hartfield

    Play Episode Listen Later Jan 16, 2023 56:19


    In today's episode, Heather sits down with Founder of Cultivating Sanctuary, Jeanne Hartfield, to talk about enhancing your spiritual wellness. As we focus on taking care of YOU this season of Make Me Known, this episode will deliver all the guidance and grounding high-capacity women might need to remain steadfast in their spirituality and faith. With more than 20 years of experience in ministry and as an ordained Lutheran pastor and spiritual mentor, Jeanne is here to equip all of you to remain well amid all of life's disruptions. Friends, there is no doubt in my mind that my conversation with Jeanne will help you navigate the rhythm of your 2023 leaving you ready to blossom in all areas of your life.

    The Year of YOU: How To Set Your Goals for 2023

    Play Episode Listen Later Jan 9, 2023 42:17


    Welcome back and Happy 2023, friends! A new year brings a new start, new opportunities, and new intentions (New planners, too. Shout out to my fellow Enneagram 1's.) Season 4 is all about how to take care of YOU. In today's episode, Heather sits down to discuss how you can gain clarity, develop your goals and effectively build your dream year. No matter where you are now or where you want to be by the end of the year, Heather will deliver simple, actionable takeaways to build and plan your 2023. So... are you ready to take yourself, your business or your brand to the next level? Press play now!

    How to Spread Happiness During the Holidays| Happy + Healthy Holidays Series

    Play Episode Listen Later Dec 19, 2022 64:06


    Heather is joined today by author, artist, and speaker Maghon Taylor, who has built an entire business rooted in spreading happiness and joy. Maghon reflects on how she has been able to maintain a positive posture in business. Maghon shares practical tips on how to discover your passion projects and find happiness in your valley seasons.

    How to Bring Beauty into Your Home and Life | Happy + Healthy Holidays Series

    Play Episode Listen Later Dec 12, 2022 62:12


    Heather is joined today by Julie Couch, a renowned Nashville-based interior designer. Julie is a committed wife and mother, a member of the Southern Living Designer Network, and one of Traditional Home's 10 Rising Stars. She is also a television veteran who charmed audiences on the DIY Network series “Nashville Flipped.” Julie is passionate about creating curated and collected homes that are livable, affordable, and reflect each person's style. On today's episode, Heather and Julie discuss letting go of perfection, encouraging our daughters and sons to release pressure as they get older, how to freshen your home while you are stuck in it, navigating loss, and so many more great tips from such a sought-after, accomplished designer. 

    How to Discover Your Voice and Share Your Gifts with Your Village | Happy + Healthy Holidays Series

    Play Episode Listen Later Dec 5, 2022 66:05


    Heather is joined today by leadership coach, author, speaker and podcast host, Jo Saxton. Jo brilliantly takes us on a journey with practical steps to understand the beauty in discovering your voice, embracing and sharing your gifts, and effectively building a village as a leader.

    How to Build an Authentic Life with Jen Hatmaker | Happy + Healthy Holidays Series

    Play Episode Listen Later Nov 28, 2022 69:12


    For years, Heather's had the pleasure of serving one of the best women we know, Jen Hatmaker. She is a New York Times bestselling author and the creator and happy host of the award-winning For the Love! Podcast with Jen Hatmaker, delighted curator of the Jen Hatmaker Book Club and sought-after speaker who tours the country every year speaking to women. Buckle up for a hearty conversation about living authentically, doing work on the inside, asking for help, remembering we deserve goodness, connecting and navigating friendships, and so much more. Jen reminds us that we can do hard things and come out on the other side better, stronger, and free.

    How to Spend and Save Using your Core Values | Happy + Healthy Holidays Series

    Play Episode Listen Later Nov 14, 2022 57:58


    How to Entertain with Ease This Season | Happy + Healthy Holidays Series

    Play Episode Listen Later Nov 7, 2022 72:29


    Heather is joined today by entertaining extraordinaire Lydia Menzies who is on a mission to help everyone become the hostess they've always wanted to be. Lydia shares her best tips and practices for entertaining through this holiday season that looks so different than before.

    FAQ + Season Recap: What You Need To Know

    Play Episode Listen Later Oct 17, 2022 60:18


    S3E8. Building Teams: Growing Pains & Maintaining Company Culture

    Play Episode Listen Later Oct 10, 2022 49:27


    S3E7. Vision Board Playbook: Being Proactive With Purpose

    Play Episode Listen Later Oct 3, 2022 48:55


    In today's episode, Heather sits down with self-proclaimed dream pusher and dream architect, Michelle McKinney, to teach all of you how to create your vision board playbook. The two unravel what it means to be proactive while discovering, dreaming, planning, and doing the work to build the life you want to have. What do you REALLY want? How do you tune out the external noise and learn how to hear your internal voice? If you're in need of answers, hit play now!

    S3E6. Determining Your Why & Knowing Your Joy

    Play Episode Listen Later Sep 26, 2022 45:28


    "I always thought I would change the world." Today's guest is a miracle maker and worker, President, and CEO of the nonprofit Pink Ribbon Girls, and breast cancer survivor, Heather Salazar. Her story is infectious, inspiring, and heartwrenching, and will pull on every emotion you have. How do you push away all the excuses and setbacks to determine your life's why and figure out your joy? Listen in to find out.

    ceo president pink ribbon girls
    S3E5. Building a Content Wheel: Strategically Create Content that Works Across All Your Platforms

    Play Episode Listen Later Sep 19, 2022 37:12


    In today's solo episode, Heather discusses all things branding. How to build a cohesive brand, understanding and building your content wheel, and sticking to your expertise are all Heather's keys to a successful brand image. Stick around to hear more insight from our seasoned host!

    S3E4. Storytelling: Stories of The Human Spirit

    Play Episode Listen Later Sep 12, 2022 53:42


    Friends and listeners, you are in for a treat today as Heather sits down with Southern sweetheart, passionate storyteller, and founder of Good Grit magazine, Laura Quick. Her professional and personal experience has led her to be an inspiration to any woman in any walk of life. From faking it to being an expert, or being directionless to being at the front of the line, tune in to hear how Laura knows each step of the process is never an accident.

    S3E3. Compensation and Negotiation: YOUR Price Is Right

    Play Episode Listen Later Sep 5, 2022 40:27


    S3E2. Marketing Your Business So Clients Act

    Play Episode Listen Later Aug 29, 2022 54:32


    S3E1. My Founder Story + Your Founder Story: Building The Quality of Life You Desire

    Play Episode Listen Later Aug 22, 2022 22:57


    Welcome back, friends! This season is different than the last. Heather knows as well as anyone, that every single minute of your time is precious. That's why MMK Season Three is going to deliver the best advice, conversations, and industry tips & tricks all in under an hour. In this debut episode of season three, Heather introduces the amazing content and guests who will make an appearance this season while also sharing the rollercoaster of a journey that led her to be a founder of a woman-owned and run communications firm. Whether you're in the pick-up line at school, getting ready for the day or just having a self-care session, Heather is here to remind you that YOU are powerful and valued.

    30. Best of 2021: Top 5 Episodes of Make Me Known

    Play Episode Listen Later Dec 13, 2021 7:56


    29. How to Find and Keep a Mentor with Morgan Barse and Heather Adams

    Play Episode Listen Later Dec 6, 2021 67:28


    Friends, we're going to do something a little unusual on the show today and you are going to LOVE IT! Heather gets asked all the time about mentorship - why it's a passion of hers, how to find a good mentor, how to be a good mentor, how to conduct a mentor/mentee session. So that's exactly what we're going to do today. We're going to have a LIVE mentor session right here on Make Me Known with Morgan Barse, founder of Wing Woman, a public relations agency for executives, investors, and organizations. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    28. How to Spend and Save Using Your Core Values with Jen Smith

    Play Episode Listen Later Nov 29, 2021 50:41


    In today's episode, Heather sits down with personal finance expert Jen Smith, founder of Modern Frugality and host of the Frugal Friends podcast, to talk all things personal finance, setting yourself up for the future and how to use your values to inform your spending. Jen also shares some of her favorite resources with you - stick around for her investing and saving tips! For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    27. How to Create an Unshakeable Mindset with Lauren and Candice Henry

    Play Episode Listen Later Nov 22, 2021 49:49


    In this episode, you'll gain insight into bringing together your goals and passions to be successful in both your life and business. Heather sits down with sisters Lauren and Candice Henry, co-founders of Aretio who teamed up to ​​inspire, equip, and empower the next generation of extraordinary leaders, and in this episode, you'll find out how they do that. Listen in for actionable steps to get you and your business ready for 2022. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    26. Skin in the Game: How to protect yourself, your skin, and your business with Bethany McDaniel

    Play Episode Listen Later Nov 15, 2021 52:00


    Heather sits down with entrepreneur and founder of Primally Pure, Bethany McDaniel to discuss all things skincare, self-care, and taking care of business. Whether it's managing being a wife and a mom with owning a business or infrared therapy, Bethany has a lot to share in this episode. You don't want to miss it! For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    25. Using Purpose and Passion to Fulfill Your Mission with Ken Coleman

    Play Episode Listen Later Nov 8, 2021 61:04


    In today's episode, Heather sits down with bestselling author Ken Coleman to discuss how using your talents in a passionate way to produce results that matter deeply to you sets you on the journey to fulfillment. Ken discusses the seven steps he lays out in his new book, From Paycheck to Purpose, he talks about how you can change your mind about what you want to do, and themes in employment that are inspiring today's workers. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    24. How to Build and Maintain a Team with HR Expert Laura Purswell

    Play Episode Listen Later Nov 1, 2021 50:31


    In today's episode, Heather sits down with HR expert Laura Purswell to talk about building a team, maintaining a team and the steps managers can take to protect and sustain their employees. In the midst of rapid change and turmoil, companies across the globe took a hit, but so did their employees. How can managers make sure their employees are feeling secure at work? Listen to today's episode to find out. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    23. Redefining Balance with Christy Wright

    Play Episode Listen Later Oct 25, 2021 57:14


    In today's episode, Heather sits down with bestselling author and coach Christy Wright to unpack the word that seems to follow women around: balance. The two unravel their previously-held definitions of the word and share new ways to approach the day to lead more fulfilling and forgiving lives. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    22. How To Build and Maintain an Effective Team with Adam Outland

    Play Episode Listen Later Oct 18, 2021 53:20


    In this episode, Heather sits down with skilled coach Adam Outland to discuss culture, values, finding the right employees, and closing a sale. Whether it's a single employee or an entire team, the pair share their approaches to defining goals, onboarding team members, and their practices that lead to higher retention and higher performance. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    21. How To Form A Successful Author/Agent Partnership With Curtis Yates

    Play Episode Listen Later Oct 13, 2021 44:05


    In part two of Heather's conversation with Curtis Yates, they continue to discuss what is winning right now in the book publishing landscape, what should be avoided. He also gives us his industry insider info for every aspiring author. The pair walks through promotional tactics that are working both for book sales and engagement with audiences right now. And Curtis shares his number one piece of advice for someone who has that burning desire to get their story out into this world. He also shares the number one book he thinks everybody should read. You are not going to want to miss that. And at the very end of the conversation, he's offering a free gift. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    20. How To Form A Successful Author/Agent Partnership With Curtis Yates

    Play Episode Listen Later Oct 11, 2021 56:02


    In today's episode, Heather is diving deep into all things book publishing with literary agent Curtis Yates. They walk through what Curtis says are the key ingredients to every great book, what a literary agent looks for in an author, and the best questions you should be asking when you are considering hiring a literary agent yourself. This episode is so full of great information we've had to split it up into two parts. Make sure to come back for part two! For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    19. How to Kickstart Your Writing with Ally Fallon

    Play Episode Listen Later Oct 4, 2021 57:44


    In today's episode, Heather sits down with bestselling author and writing coach Allison Fallon. Ally navigated her process as an novice author on her own before setting out to lead those just starting out. Now she is ready to help guide and refine those ready to take the next step in their writing journey. Sound like you? This episode will leave you inspired and excited to find your voice. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    18. 10 Steps Strong and Effective Leaders Take with Heather Adams

    Play Episode Listen Later Sep 27, 2021 19:56


    In today's episode, Choice Media and Communications' Heather Adams takes us through the steps that strong leaders walk to lead effectively. If you are looking to strengthen your leadership skills or learn what it takes to grow into a leadership position, this episode is for you. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    17. How to plan and prepare content for year-round success with Carolyn Sutton

    Play Episode Listen Later Sep 20, 2021 50:55


    On today's episode, Heather sits down with friend and fellow PR pro Carolyn Sutton, of Carolyn Sutton PR, to talk all things media, brand identity, and gift guides. As entrepreneurs and mothers, the pair share with you the importance of planning, creating content, and reaching out to the right media so that time with your company and time with your family can be maximised to the fullest potential. If you're looking for more ways to cultivate a proactive PR plan, this episode is for you. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    16. Balancing Books and Life with Margaret Riley King

    Play Episode Listen Later Sep 13, 2021 40:00


    In this episode of Make Me Known, Heather sits down with Margaret Riley King, partner at William Morris Endeavor to talk about all things book publishing. The duo dives into the ins and outs of the industry, what drives them as women in business, finding balance as working mothers, and their favorite reads. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    15. Searching for a Mentor? Start here with Heather Adams

    Play Episode Listen Later Aug 30, 2021 34:22


    In this solo episode of Make Me Known, Heather Adams shares the value in the mentor/mentee relationship. Whether you are looking to become a mentor or looking for one, Heather walks you through the qualities that make a great mentor and leads you to the people who will be the most receptive. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    14. How To Pivot and Curate Relationships with Anna Brakefield

    Play Episode Listen Later Aug 23, 2021 47:25


    In this episode of Make Me Known, Heather sits down with Anna Brakefield, co-founder of Red Land Cotton, the farm-to-home textile company that specializes in heirloom linens. The pair break down what it means to be a successful female entrepreneur, pivoting during a pandemic, and cultivating relationships with influencers. If you have a desire to live out your passion and want to learn from someone who has come before you, then today's episode is for you. Plus, Anna shares a delicious peach sangria recipe that is not to be missed! For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    13. Allies Not Competitors: Everything You Need to Know About The Choice Summit

    Play Episode Listen Later Aug 16, 2021 12:13


    On today's mini-episode, Heather shares all the details about our upcoming Choice Summit! On Thursday, September 23, Choice will host our third Summit, bringing together like-minded professional women ready to invest in themselves and their teams. Are you ready for personal and professional growth? Do you want to invest in yourself and your team in a meaningful way? Do you want to connect and collaborate with a community of like-minded women? Do you desire a strong career and a strong quality of life? Are you tired of paying an arm and a leg for professional development? If you answered yes, then listen for details on what to expect this year and how to sign up. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    12. How To Strategize And Build A Game-Changing Brand With Bee Brown

    Play Episode Listen Later Aug 9, 2021 40:08


    On today's episode, Heather welcomes fellow public relations specialist and entrepreneur Bee Brown. As successful women who come from different backgrounds in PR, they connect on how valuable their different perspectives can be and how important it is to build those connections between other professionals in the industry. They discuss strategy versus tactics, three factors to identify when it's time for you to invest in PR, and the importance of shifting your narrative away from what is traditionally in the media. Bee provides insightful advice to both those looking to grow their brands and become game-changers in their respective fields. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    11. How to Grow Your Business The Last Half of 2021 with Heather Adams

    Play Episode Listen Later Aug 2, 2021 34:22


    In today's episode, Choice Media and Communications' Heather Adams gives an inside look at how to take the lead, grow your business, and ultimately achieve your goals in the second half of this year. As we sit in Q3, most of us are asking ourselves the same question – how can I grow my business before the end of Q4?  As a successful entrepreneur and communications expert, Heather leads you through the best communication practices for your business and dives into the possible mistakes you could be making. It's time to ask the tough questions and take a close look at the three particular areas in your business to focus on when you are trying to grow: clarity, audience, and exposure. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    10. How to Experience Financial Freedom as an Entrepreneur with Hope Howell Jenne

    Play Episode Listen Later Jul 26, 2021 47:24


    On today's episode, Heather peels back the curtain and reveals to you an insider in the Choice business, CFO Hope Howell Jenné. As partners for more than five years, Heather and Hope connect about their experience working together as a financial consultant and an entrepreneur. They explore the most significant mistake business owners make regarding their finances, the proper way to invest in your business's financial goals, the secret sauce to a successful partnership between the CEO + CFO, and tips on navigating the ups and downs of running a growing company. Hope provides sound counsel, best practices and lessons learned on how to achieve financial freedom as an entrepreneur. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    9. How to Make Happiness a Habit and Create Your Version of a Fully Charged Life with Meaghan Murphy

    Play Episode Listen Later Jul 19, 2021 46:12


    In this episode, Heather talks with Meaghan Murphy, Editor in Chief of Woman's Day Magazine and author of Your Fully Charged Life. Heather and Meaghan connect on being both mothers and independent, working women. They focus on Meaghan's novel and how to create your version of a fully charged life. They explore determining your priorities, taking charge of negative thoughts, making happiness a habit using a positive tool kit, and the importance of gratitude. After exploring and reflecting upon her personal experiences, Meaghan gives tips and tricks on how to stand out while pitching media. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    8. How to Solidify Your Signature Offer and Effectively Price Your Services with Latesha Lynch

    Play Episode Listen Later Jul 12, 2021 46:28


    On today's episode, Heather talks with fellow female entrepreneur and business owner Latesha Lynch. Latesha is a creative designer and coach who founded Atelier Latesha and The Business Branding Academy. Heather and Latesha connect about being both mothers and entrepreneurs, while exploring the biggest mistake new business owners make, the importance of determining your signature offer, how to effectively price your services and strategically invest your money in the right people. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    7. How to Link Arms and Get Things Done with Veronica Romney

    Play Episode Listen Later Jun 28, 2021 44:02


    On today's episode, Heather talks with online marketer and entrepreneur Veronica Romney. Veronica serves as the chief of staff for the rapidly growing company BossBabe, and is the owner and founder of My Modern Brand. Heather and Veronica talk about how they met, the benefits of linking with other women, how to shut down your inner critic, the case for partnering with other people to get things done, and the lessons they've learned about ‘balance' from being extremely dedicated mothers and entrepreneurs. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    6. How to Determine “Am I Pitch Worthy?” with Your Communications Expert Heather Adams

    Play Episode Listen Later Jun 21, 2021 29:20


    As Your Communications Expert, Heather guides you on today's episode how to determine “Am I or is my brand pitch worthy?” Once you've determined if you and your brand are pitch worthy or not, she shares what the next steps are to begin the pitching process. Then it's time to walk into how you start making yourself known, specifically to media outlets. Today's episode is for you if you are interested in trying to make yourself attractive to media outlets, if you want to secure coverage that grows your business and brings you clients, and if you want media exposure that raises your visibility, credibility and ultimately benefits your bottom line. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    5. How to Get Your Business Legally Legit with Attorney & Brand Protector Brittany Ratelle

    Play Episode Listen Later Jun 14, 2021 54:34


    On today's episode, Heather is joined by attorney for creatives and brand protector Brittany Ratelle. Brittany helps creative entrepreneurs get their businesses legally legit, without the stuffy suits and technical lawyer talk. Heather and Brittany discuss the biggest legal mistakes business owners make when starting or running a business, the difference between a copyright and trademark, how to talk about your business as a legitimate business and not a hobby, and the kinds of clients we should all avoid. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    4. How to Create and Utilize Content that Converts with Brand Strategist Michelle Gifford

    Play Episode Listen Later Jun 7, 2021 53:48


    On this episode of Make Me Known, Heather is joined by brand strategist and business coach Michelle Gifford. Michelle's ultimate goal is to to help busy business owners create clear brand messaging so that they can go and create content that converts and contributes to their bottom line. Heather and Michelle talk about all things content--how to determine if your content is working for you, how to create content for your specific audience, tips for increasing engagement around your content, and how to know which platforms are worth spending your time on. Tune in to this episode to learn how you can utilize your content to make you known. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

    3. How to Utilize Branding and Design to Elevate Your Business with Hinge Creative Co.'s Hannah Groseclose

    Play Episode Listen Later Jun 2, 2021 50:22


    In today's conversation, Heather talks with fellow UGA alumna Hannah Groseclose, the owner, designer and creative director behind Hinge Creative Co. Heather recently hired Hannah and Hinge to spearhead Choice's brand overhaul and was so thrilled with the end product that she had to have her on the show to talk about all things branding and design. Heather and Hannah discuss today's popular design trends, the importance of authenticity and consistency in branding, the important work that everyone should do before they hire a designer. For more information on this episode including all resources and links discussed go to https://www.choicemediacommunications.com/make-me-known-podcast 

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