Small Business Talk Podcast

“I want to think about it” is rarely the real reason they are not saying yes. Want to know what actually stops coaching clients from committing? In this episode 297 of Small Business Talk for Coaches, Cathy Smith unpacks the hidden reasons behind those frustrating client objections. If you have ever heard “It’s too expensive” or “I need to talk to someone,” it might not be about price at all. You will learn: Why unclear pricing can sabotage your sales How mismatched messaging confuses your clients The importance of aligning your offer with your ideal audience Using a car alignment metaphor, Cathy walks you through how to assess and realign your coaching offer so it feels clear, valuable, and tailored to the right clients. If your calendar is filled with “maybes” instead of “yeses,” this episode is your tune up guide.

It is not what you say. It is how you show up. You can have the perfect pitch, polished posts, and the best coaching tools—but if your presence lacks confidence, your audience will not believe in you. In this episode, Cathy Smith unpacks why presence, not perfection, is what attracts clients. Learn how to build trust, show up authentically, and get visible before you feel fully ready. Whether you are quiet or bold, new or experienced, this episode will help you shift from hiding to leading. Confidence converts. Presence builds trust. Ready to be seen, listen this episode now.Support the show: https://smallbusinesstalk.com.au/See omnystudio.com/listener for privacy information.

Feeling overwhelmed trying to grow your coaching business? In this episode of Small Business Talk for Coaches, Cathy Smith shares why trying to do everything yourself is holding you back and what to do instead. From outsourcing your first task to finding the right kind of support (coach, mentor, or systems), you will hear practical tips and personal stories to help you stop spinning and start growing. You do not have to do it all alone.

Worried about being judged?Spoiler alert: You already are. In episode 294, Cathy shares a refreshingly honest take on judgment in business. Whether it is Apple vs Android or Ford vs Holden, the truth is clear, not everyone will like you, and that is exactly how it should be. From joining a marketing program (yes, even with 30 years of experience) to embracing polarising opinions, Cathy unpacks why being judged is not the problem. Trying to avoid it is. If you are ready to stop watering down your message and start standing out, this episode is your permission slip to show up fully and unapologetically.

What if the only thing holding you back... is a thought?You already have the knowledge. The skills. Even the passion. So why does growing your coaching business still feel so hard? It is not strategy that is stopping you—it is self-doubt disguised as logic. In Episode 293 of Small Business Talk for Coaches, we uncover how sneaky thoughts like “I need more time” or “What if no one signs up?” can paralyse your progress. These hidden patterns keep you stuck, second-guessing yourself, and avoiding the very actions that lead to clients. This episode will help you break free from hesitation, take confident steps forward, and finally start building the business you know you are meant for. You know more than you think. Listen now.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Is your fear of feeling salesy keeping you stuck?Many coaches hold back from showing up online, worried they will come across as fake, pushy or just not good enough. The result? Potential clients never get the chance to find you. How to Be Seen Without Feeling SalesyIn Episode 292, we unpack the mindset blocks and myths that keep coaches invisible. You will discover simple, sustainable ways to show up as your true self, without dancing on reels or posting every day. Learn how to pick the right platform, be consistent without burning out and build real connections that lead to clients. It is time to stop hiding and start showing up – your way.Listen now and find a visibility strategy that actually feels good.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

AI is not the enemy, but bad content might be. In episode 291, Cathy Smith draws an unexpected (but unforgettable) comparison between the horse poop crisis of the 1890s and today’s AI generated noise. Just like the automobile changed the game, AI is reshaping how coaches create and share content. Discover how to use AI as a powerful assistant without losing your voice, sounding like everyone else, or falling into the trap of “copy paste” coaching content. You will learn: How to train AI to write in your style Why some AI content fails and what to do instead Practical ways to use AI for content, coaching, and admin What red flags to avoid so your content still sounds human If you are using AI (or thinking about it), do not miss this one. It might just save your reputation… and your clients’ attention. Don't be saying, "Your content smells like horse poo, and blaming the Robots. Listen now to get all the tips. Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Sick of feeling like you are pushing your coaching business uphill? If reaching out feels awkward and the right clients are nowhere in sight, this episode is your wake-up call. Cathy Smith reveals why chasing clients does not work and what to do instead. You will hear how to flip the script and become the coach clients seek out, without pretending to be someone you are not or using sleazy sales tactics. If you have ever thought, “There has to be a better way to grow my business,” this is the episode for you. Get ready to feel confident, clear, and in control of your client flow. Stop Chasing Clients. Attract Them Instead Press play and stop chasing. Start attracting.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you struggling to take action even when you know exactly what you should be doing?You are not lazy. You are likely stuck in fear, overwhelmed or confused. Mindset coach Nan Saysana joins Cathy to unpack the real reasons behind procrastination and how to finally move past it. From coaching with The Life Coach School to running her own successful business in Paris, Nan shares powerful and practical tools to help you take action when it counts. Discover why awareness is the first step, how to work with your brain not against it, and how future you can become your biggest motivator. Get ready for honest stories, mindset shifts and a fresh perspective on what it really takes to show up, stay consistent and keep moving forward. One small step at a time.

Your environment could be the silent factor holding your coaching business back. From your physical workspace to your digital presence and even your daily routines, everything around you shapes how you show up for your clients. In this episode, Cathy explores the powerful impact of your surroundings and mindset on your ability to coach effectively and grow your business. You will hear real life examples, practical tips, and a few hard truths about boundaries, structure, and digital clutter that may be draining your energy without you realising it. Is Your Environment Helping or Hurting Your Coaching Business? If you have ever struggled with focus, consistency, or feeling like your coaching business just is not flowing, this episode is your reset button, listen now.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you stuck wondering where your next coaching client will come from? You are not alone. In this episode, Cathy Smith shares why clarity is the missing piece that is stopping clients from finding you. Learn how the Rule of One helps you refine your message, connect with the right audience and finally stand out. If you are ready to attract more clients and grow your coaching business, tune in now to Episode 287 of Small Business Talk for Coaches.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Do you feel like you are not good enough, even when you have the skills and experience? That voice telling you that you are not ready or qualified is imposter syndrome. It affects 70 percent of adults and is especially common among coaches. The truth is, imposter syndrome is lying to you. In episode 286 of Small Business Talk for Coaches, we explore how imposter syndrome stops coaches from growing their businesses. It can show up as undercharging, overworking, or avoiding opportunities. Learn how to recognise these patterns, shift your mindset, and take action with confidence. You do not need to be perfect to succeed. Listen now.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you unknowingly holding your coaching business back? Many coaches struggle with visibility, fearing rejection, perfectionism or simply not knowing how to put themselves out there. If potential clients cannot find you, they cannot work with you. Are You Playing Too Small? The Hidden Cost of Staying Invisible In episode 285, we uncover the real cost of playing small. Missed opportunities, lost income and stunted growth. Learn how to break free from limiting beliefs, build confidence and step into the spotlight. It is time to stop hiding and start attracting the clients you deserve. Listen now and take your first step towards being seen, heard and successful.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Is AI Killing Your Human Touch or Helping You Thrive? AI is everywhere, from chatbots to content creation, but does using it mean losing your authenticity? In this episode, we explore how coaches can use AI without compromising their personal touch. Learn how to streamline your workflow, boost creativity and save time while keeping your unique voice at the forefront. Discover how AI can be your brainstorming partner, writing assistant and even a role-play coach for tough conversations. Find out how automation tools can help with scheduling, emails and content repurposing so you can focus on what truly matters, serving your clients. Do not let technology take over your business. Take control, use AI the right way and stay ahead. Listen now and start using AI to grow your coaching practice without losing what makes you unique.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Struggling to bounce back after a setback? Whether it is a slow period, a tough client, or a personal challenge, setbacks are inevitable. The key is knowing how to recover and keep moving forward. In episode283 of Small Business Talk for Coaches, we dive into The Resilience Reset. Listen for practical strategies to help you regain momentum, stay motivated, and turn obstacles into opportunities. From navigating difficult conversations to managing business slumps, you will learn actionable steps to strengthen your resilience and keep your coaching business thriving. Tune in now and reset your resilience and learn how to bounce back!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

What if your next clients were already looking for you, but no one was sending them your way? Referrals are the fastest way to grow a coaching business, yet most coaches rely on hope instead of a real strategy. People will not refer you just because you do a good job. They need a reason, and they need to know exactly who you help. Episode 282, we dive into the hidden psychology of referrals and why they are more powerful than any paid marketing strategy. You will learn how to make your services referral-worthy, how to position yourself so people instantly think of you when the right opportunity comes up, and how to turn past clients into your biggest advocates. If you have ever wondered why some coaches seem to get endless recommendations while others struggle to get noticed, this episode will give you the answers. Stop waiting for referrals to happen and start creating a system that brings clients straight to you. Download now and check it out.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

You Can’t See Me… And That’s the Problem! If nobody sees you, how can they work with you? Visibility is one of the biggest challenges coaches face. In this episode, we explore how to get seen, overcome the fear of judgment, and stop waiting for perfection. Cathy Smith shares her journey from hiding behind notes to speaking with confidence. She gives practical steps to step into the spotlight without feeling salesy or overwhelmed. Whether it is social media, networking, or public speaking, you will learn simple actions to attract more clients. If fear, imposter syndrome, or self-doubt have been keeping you stuck, this episode is for you. Listen now and take the first step toward being visible, confident, and irresistible to your ideal clients. The visibility breakthrough, how to get seen and get clients, listen now and find out.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

The One Thing That Might Be Holding Your Coaching Business Back… You are putting in the work, taking action, and staying busy, but are you actually moving in the right direction? In this episode of Small Business Talk for Coaches, Cathy Smith shares a powerful insight that could change the way you approach your coaching business. It is a lesson learned from years of experience, countless conversations, and a surprising realisation in the heart of the city. If you have ever felt like you are working hard but not seeing the results you want, this episode is for you.

Is your year already feeling overwhelming? Are you struggling to say no without feeling guilty? It’s time to hit reset and take control because setting clear boundaries is the key to avoiding burnout and staying focused on what matters. In Episode 279, we ask: Has your year started well? Or have you fallen into the trap of overcommitting? Today, Cathy explores the importance of boundaries, how to set them, stick to them, and say no without guilt. Neglecting your own needs can lead to burnout and stress, but with clear communication and a commitment to your "why," you can stay focused on what matters most.

Are Your Goals Just Dreams on Paper? Let’s Make Them Happen! In Episode 278 of Small Business Talk for Coaches, we dive into 5 actionable ways to turn your goals into reality. Cathy Smith shares practical strategies like prioritising your time, building a resilient mindset, and leveraging support systems to stay on track. Whether you are struggling to follow through or looking for that extra push to start, this episode is packed with tips to help you make 2025 your most productive year yet.

Unlock Your 2025 Goals with SMART and "Dumb" Strategies! Ready to make 2025 your most successful year yet? Are you using goal sticking? In episode 277 of Small Business Talk for Coaches, Cathy Smith dives into effective goal setting strategies, including SMART goals and the exciting concept of "dumb" goals, inspired by Brendan Bouchard. Learn how to break your big rocks into actionable steps, reflect on past wins and challenges, and make your goals stick with practical time management tips. Whether you are just starting your coaching journey or looking to take your business to the next level, this episode is packed with actionable advice to set you up for success. Tune in now and make 2025 your year of abundance.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Start 2025 by reflecting on your journey with us. Happy New Year from Small Business Talk for Coaches. In this episode, we revisit lessons from travel, resilience, and self care, shared from a charming villa in Meta, Italy. Discover how downtime can fuel growth, why self-care is vital for coaches, and how to kickstart the year with clarity. Grab your favourite drink and tune in for inspiration to set the tone for a successful year. Download episode 276 to come on this journey now. Come on a journey with me, are you game?Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Ready to turn your holiday downtime into a powerful launchpad for 2025? Join Cathy as she reveals how to reflect on 2024, uncover hidden wins, and amplify what works. Learn to avoid common pitfalls, balance self-care with strategy, and stay visible to your audience—even during the holidays. Start your journey to a thriving new year with clarity, purpose, and actionable insights you can use right now!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you ready to make 2025 the year your coaching business thrives? In this episode, Cathy Smith dives into practical strategies to help you hit the ground running. Learn how to define your niche, build trust with clients, and set up systems that work for you. Cathy also shares tips on setting boundaries and prioritising self-care to ensure you stay balanced while growing your business. This is your step by step guide to starting the year with clarity, confidence, and momentum.

How has 2024 shaped the coaching industry? In episode 273, Cathy reflects on the key trends, challenges, and opportunities that defined the year, from the rise of digital-first strategies and AI to the growing emphasis on emotional intelligence and niching. Discover how you can leverage these shifts to stand out in a competitive market, build deeper connections with your ideal clients, and prepare your coaching business for success in 2025. If you are ready to learn from this year's lessons and set the stage for an even better year ahead, episode 273 of Small Business Talk for Coaches is a must-listen. Tune in now and get inspired to take your coaching practice to the next level.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Why do some people seem to get ahead while others struggle, even when they work just as hard? In this episode, Cathy explores the key factors that separate success from stagnation. Learn how mindset, habits, and accountability can transform your coaching practice and your life. Cathy shares practical tips from The ONE Thing and Tiny Habits to help you take action, overcome perfectionism, and start seeing real results. If you have ever felt stuck or wondered what makes the difference between thriving and just getting by, listen to episode 272 of Small Business Talk for Coaches for these tips and more. Listen now and set yourself up for success in 2024.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Think no one wants coaching at this time of year? Think again. This is the perfect moment to help your clients plan for change and tackle their goals. In Episode 271 of Small Business Talk for Coaches, Cathy Smith challenges the seasonal mindset of slowing down and shows why the lead-up to the new year is a golden opportunity for coaches. As clients reflect on the past year and plan for the future, they are ready for guidance to create meaningful change. Cathy shares strategies to simplify your messaging, focus on client results, and make the most of this high-impact season. Whether it is addressing overwhelm, structuring offers, or staying visible, this episode is packed with tips to help you and your clients finish the year strong. Tune in now to discover why "don't stop" is the mantra for this season.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Rejection can sting, especially when it feels personal. In episode 270 of Small Business Talk for Coaches, Cathy Smith shares how to reframe rejection, build confidence, and turn every "no" into a stepping stone for growth. From must-read books like Go for No! to mindset shifts and actionable tips, this episode is packed with practical advice to help you handle rejection like a pro and keep moving toward your coaching business goals. Do not let fear hold you back. Discover how to embrace rejection and thrive! Listen now and take the first step towards building a resilient mindset and unstoppable coaching business.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you stuck, struggling to stay consistent, or unsure of the next steps for your coaching business? In this episode, we break down how a business coach can help you reach new heights, whether it's filling in skill gaps, providing accountability, or challenging you to think differently. Learn how the right support can help you achieve your biggest goals, avoid common pitfalls, and build a coaching business that thrives. Listen to episode 269 of Small Business Talk for Coaches, How the right business coach can unlock success for your coaching business to find out more.  Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Struggling to balance your passion for coaching with self-care? Discover practical tips to set boundaries, prevent burnout, and keep showing up at your best." In Episode 268 of Small Business Talk for Coaches, Cathy Smith dives into the essential topic of self care for coaches. From setting healthy boundaries and avoiding overextension to creating small daily rituals that build resilience, Cathy shares valuable insights on staying centred and balanced. Learn why taking care of yourself isn't just self preservation, it's key to serving your clients effectively. Whether it's finding time for breaks, setting limits on client access, or cultivating personal support systems, this episode will help you thrive both personally and professionally. Listen now it might be the break you need.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Transform your coaching passion into a business that thrives – with the simple foundations you need to build a profitable, fulfilling practice! In episode 267 of Small Business Talk for Coaches, Cathy Smith chats with Tamara Simon, the “Bob the Builder” of small business, to reveal the essentials of building a sustainable coaching business. Using her “Five Little Business Pigs” framework, Tamara offers practical strategies to help coaches master systems, embrace change, and simplify their approach. Whether you are a solo coach or growing a team, this episode is packed with insights to help you build a business you truly love. Download and listen today.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Struggling to land your first coaching client? You're not alone! In episode 266 of Small Business Talk for Coaches, Cathy Smith dives into the common pitfalls keeping coaches stuck and reveals simple strategies to get noticed and build momentum. If you are ready to attract clients and grow your business, don't miss this episode, packed with practical insights to help you kickstart your journey today. What are you waiting for hit play now.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Ever wonder how your thoughts might be impacting your success? In episode 264 of Small Business Talk for Coaches, we dive into the power of reframing and how changing your mindset can help you achieve more. Get practical tips to overcome self-doubt and take control of your thinking so you can build the coaching business you've always dreamed of. Tune in now and start your journey to a stronger mindset and a thriving coaching business today!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you walking the talk? In this episode of Small Business Talk for Coaches, we ask the tough question: why don't you have a coach? As a coach, you already know the power of goal setting, accountability, and support. So, what's holding you back from investing in your own growth? We dive into common excuses like “It's too expensive” or “I can coach myself” and explore why even the best athletes rely on multiple coaches to succeed. From mindset to business development, having a coach is crucial for your own success and setting an example for your clients. Tune in to discover why every coach needs a coach and how it can take your business to the next level!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Do your words really show the passion behind your coaching? In this episode, Cathy Smith sits down with copywriting expert Simone Robinson to uncover how you can write copy that authentically conveys your story and connects deeply with your audience. Simone shares why telling your personal story is key to establishing credibility and creating a genuine connection with potential clients. Learn powerful tips for creating hooks that grab attention, writing from your heart without feeling like you're bragging, and using testimonials to build trust. If you want your copy to stand out and truly reflect your passion, this is an episode you can't miss. Tune in now to Small Business Talk for Coaches Podcast and start transforming your messaging to attract the clients who need you most!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you struggling to get potential clients to say "yes"? It's not your coaching, it's their doubts! In this episode, Cathy Smith reveals the top reason people hesitate to invest in coaching and how you can quickly change their minds. Want to know the secret to building instant trust and connection? Cathy shares practical strategies that will get clients excited to work with you. Plus, a powerful tool you are probably not using to its full potential! Curious? Don't miss this game-changing episode—tune into episode 262 now and take your coaching business to the next level!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you tired of juggling everything in your coaching business? In this episode of Small Business Talk for Coaches, Cathy Smith teams up with systems guru David Jenyns to reveal how coaches like you can streamline operations, save time, and finally focus on what matters—growing your business. Learn the step-by-step process to create simple systems that help you delegate tasks, boost efficiency, and scale without stress. If you're ready to free up your time and take your coaching to the next level, this episode is packed with actionable tips just for you. Listen now to episode 261 and start streamlining your business today!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Unlock your potential and stop holding yourself back! In episode 260 of Small Business Talk for Coaches, Cathy dives deep into how limiting beliefs may be hindering your coaching success. Learn how to overcome self-sabotage, tackle those nagging doubts, and embrace the opportunities that come your way. With real-life examples and actionable tips, Cathy shares how to reframe negative thoughts and turn them into wins. Whether you're a new coach or an experienced professional, this episode will inspire you to push past your fears and take your business to the next level. Download now and start conquering those limiting beliefs today.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Building a Personal Brand as a Coach, in episode 259, Cathy Smith sits down with branding expert Lauren Clemett to dive into the essential steps for coaches to build a powerful personal brand. Lauren shares practical advice on how to stand out in a crowded marketplace, leverage your unique strengths, and position yourself for success. Whether you're just starting out or looking to elevate your coaching practice, this episode will give you the tools to align your brand with your true purpose, attract the right clients, and stay focused on your goals. Don't miss this insightful conversation, filled with actionable tips to help you build a thriving coaching business.  Hit play and start building your personal brand today!Subscribe now so you never miss an episode, and share it with a fellow coach who needs this advice!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Ever wondered how to leave a meaningful legacy through your coaching business? In this episode, Cathy Smith dives into what it takes to build a legacy that goes beyond just your day-to-day work. From making a transformative impact on your clients' lives to setting up sustainable systems that ensure your business thrives long after you've stepped back, this episode is packed with insights on how to create the legacy you want. Whether you are thinking about your long term goals or just getting started, this conversation will help you shape the future of your coaching practice. Don't miss episode 258 of Small Business Talk for Coaches, Creating a Lasting Legacy Through Coaching—tune in now!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Feeling overwhelmed and stressed? You're not alone. In this episode, Cathy Smith dives into practical strategies to help entrepreneurs and coaches prevent burnout. Learn how to balance your work and life, manage time effectively, and protect your mental well-being. Discover how to set boundaries, overcome imposter syndrome, and build a sustainable coaching practice. Don't let burnout hold you back—tune in now to stay at the top of your game! Full shownotes at Small Business Talk For Coaches episode 257.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Ever wonder how to keep your coaching business strong during tough times? You are not alone. Economic uncertainty can be challenging, but it doesn't have to be a roadblock. In episode 256 of Small Business Talk for Coaches, delves into actionable strategies to help you thrive. Learn how to position yourself as the go-to expert, manage your cash flow effectively, and leverage technology to work smarter, not harder. Plus, discover how to keep clients engaged and explore new revenue streams. Shift your mindset, build resilience, and turn challenges into opportunities. Ready to future-proof your coaching business? Listen now! Full shownotes at Small Business Talk For Coaches episode 256.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Worried about AI taking over your coaching practice? You're not alone. Cathy Smith uncovers the growing concerns around AI, sharing real-life examples of how relying too much on it can backfire as it did for some at a recent awards night. But before you ditch AI altogether, learn how to make it work for you without losing your authentic voice. Get insider tips on using AI as your secret weapon—without letting it take control. This episode is packed with practical advice and thought-provoking insights that every coach needs to hear. Curious? Episode 255 of Small Business Talk for Coaches is one that you can't afford to miss.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Struggling to connect with your coaching clients? In episode 254 of Small Business Talk for Coaches, I explore why your message might not resonate and how to improve it. With over two decades of marketing experience, I share expert advice on crafting engaging messages. I highlight the importance of emotional intelligence, targeting the right audience, and adjusting your style to suit their needs. Building trust is key, and I offer practical tips on creating clear, empathetic messages. If you're hesitant about using video, I explain how it can build trust and provide tips for getting started. Did you know simplifying complex messages and listening to client feedback is a powerful way of refining your messaging?  Don't miss Episode 254 of Small Business Talk for Coaches, tune in now and start transforming your communication strategy today!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Ever felt that you are not good at selling? You are not alone. Many coaches love helping their clients but struggle with the idea of selling. In episode 253 of Small Business Talk for Coaches we explore how to reframe selling as serving. Learn how to sell from the heart, share compelling stories, and add value without giving too much away. Transform your mindset and build confidence in your sales approach. Tune in to discover practical tips to make selling feel natural and authentic. Ready to boost your coaching business? Listen now! Full show notes at Small Business Talk For Coaches episode 253Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

What does jet lag on long-haul flights have to do with setting your clients up for failure? In Episode 252 of 'Small Business Talk for Coaches,' we explore how your business or coaching practices might unknowingly hinder your clients' success. Tune in now for this eye-opening discussion that could transform your coaching practice. Don't miss it! Full show notes at Small Business Talk For Coaches episode 252Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Join Cathy Smith as she takes you on a journey through her recent travels across Europe and shares five key coaching lessons inspired by her experiences. Discover how flexibility, embracing new perspectives, building strong connections, appreciating skills, and self-awareness can elevate your coaching practice. Tune in for real-life travel stories, practical tips, and a fresh perspective on turning your coaching passion into a thriving business. Whether you're a new or seasoned coach, this episode of Small Business Talk for Coaches offers actionable advice and inspiration to enhance your coaching journey.  Listen now to episode 251 Travel Inspired Coaching Lessons from Italy and Beyond. Full show notes at Small Business Talk For Coaches episode 251  Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Jump into the latest episode of 'Small Business Talk for Coaches - episode 250' where Cathy Smith delivers seven powerful tips directly from our engaging Monday Lives series! This episode is packed with essential strategies to turbocharge your coaching business, covering innovative marketing techniques beyond social media, the power of adaptability, and how to engage without being salesy. Discover how to achieve a harmonious work-life balance and effectively connect with your clients using authentic communication. Whether you're looking for fresh insights or actionable advice, Episode 249 is a must-listen for every coach aiming to elevate their practice. Tune in now for a transformative experience and start applying these standout strategies today! Full show notes at Small Business Talk For Coaches episode 250  Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Cybersecurity is something we all like and will never happen to us. Listen to Cybersecurity expert Caitriona Forde to discover vital strategies to safeguard your business from cyber threats in our enlightening discussion on cyber awareness training. Learn how to identify phishing scams, secure your emails, and create human firewalls within your organisation. Cait brings over 20 years of IT and cybersecurity experience, providing essential tips to protect your small to medium-sized business from the ever-evolving risks of the digital world. Don't miss this crucial episode 249 of Small Business Talk for Coaches to strengthen your defences against cyber attacks and ensure your business's online security. Full show notes at Small Business Talk For Coaches episode 249.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Unlock strategic insights with Episode 248 of 'Small Business Talk' featuring Angela Henderson! Dive into an enlightening conversation about boosting your business income with 5 powerful strategies. Learn from Angela's extensive experience in balancing business energies and discover why alignment in your offerings and personal energy is crucial for success. Explore practical steps for enhancing visibility, optimizing your product offerings, and ensuring your business operations and marketing are perfectly aligned with your goals. Don't miss these invaluable tips designed to escalate your business revenue and growth. Tune in now to transform these insights into lucrative actions! Full show notes at Small Business Talk For Coaches episode 248.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Unlock the finale of our '24 Business Tips for Coaches' series with Episode 247 of 'Small Business Talk for Coaches'. This episode wraps up our comprehensive guide with the last set of actionable tips to refine your coaching business. Discover strategies for effective budgeting, tax planning, and asking for help when you need it. Learn how to update your database, consider modern buying methods, and hire the right people to support your growth. Tune in now for valuable insights that will transform your practice and enhance your professional journey. Don't miss this essential episode—it's packed with the final pieces you need to complete your toolkit for success! Full show notes at Small Business Talk For Coaches episode 247.Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.