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“Dance Talk” ® with Joanne Carey and special guest, HIllary-Marie, award-winning tap dance artist. In this episode of “Dance Talk” ® with Joanne Carey, join host Joanne Carey as she chats with Special Guest, Hillary-Marie, tap dance artist who describes herself as a visual music maker who tells vivid stories through the universal languages of music dance. Listen in as she takes us on a unique journey of sound, rhythm and artistic expression. We dive deep into her world of sound and sound as language. We also talk about her debut collaboration, with the Grammy Award-winning a cappella group Take 6 and beatboxer Mark Martin. "Together, they explore the limitless acoustic nature of the human body." As Hillary-Marie says, she is on stage giving 600%, and after our invigorating conversation, I believe it! Now scatta, be, dat, dat, ta and listen in, you'll be inspired! Hillary-Marie is a native of New Jersey. She is is a Tap Dance Artist, a visual music maker who tells vivid stories through the universal languages of music dance. She is an award-winning, internationally acclaimed soloist and collaborator, and at age 17 founded Jersey Tap Fest, named the Best Place to See Live Dance Performances in New Jersey by New Jersey Stage. Hillary-Marie is the co-owner of Grooves Unlimited Dance Studio, established in 2012, and the only dance studio in the United States to be entirely dedicated to Hip-Hop and Tap Dance, home of FutureSTEP Tap Company, a pre-professional tap dance company for tap dancers ages 10-25. She is also the Founder of iTapOnline.com since 2016, an online Tap Dance School for tap dancers and tap teachers all around the world, also home to the iTap Teacher Certificate Program. She has served on faculty at Montclair State University and guest faculty at Alvin Ailey and STEPS. Hillary-Marie has been recognized by and featured in the New York Times, Star Ledger, Dance Studio Life Magazine, Dance Spirit Magazine and Dance Teacher Magazine. She has given a TedxTalk about her artist-entrepreneur experience and has traveled the world as a featured soloist at the Apollo Theater, Jazz at Lincoln Center, Highline Ballroom, Copacabana, NJ State Theater, NJPAC, SOPAC, Symphony Space, Westobou Festival as well as Tap and Jazz festivals in Europe, Central America, South America, Asia and throughout the U.S Follow on Instagram @hillarymarietap Find out more about Hillary-Marie https://www.hillary-marie.com/ Follow Joanne Carey on Instagram @westfieldschoolofdance And follow “Dance Talk” ® with Joanne Carey wherever you listen to your podcasts. Tune in. Follow. Like us. And Share. Please leave us review about our podcast “Dance Talk” ® with Joanne Carey "Where the Dance World Connects, the Conversations Inspire, and Where We Are Keeping Them Real."
Wherever we go and whatever we do, we keep being asked about the BEST email marketing campaigns people can run to make tonnes of cash.Well, we have the perfect campaign for you. It's called the Paparazzi Flash Sale campaign, and our clients are seeing some amazing results with it right now. Wanna know more and get your mitts on it? Let's go. SOME EPISODE HIGHLIGHTS: (0:12) Want a FREE resource to get more clicks on your emails? Check out Click Tricks.(2:41) What is the THE best email marketing campaign EVER?(4:08) What is the Paparazzi Flash Sale email campaign?(5:52) What do you need in order to launch your Flash Sale email campaign?(7:55) Add a countdown timer and bonuses!(9:28) How does our Flash Sale email campaign work?(12:15) Always have a strong reason why.(14:14) Why does the Paparazzi Flash Sale campaign work so well?(15:44) Go grab our flash sale campaign - join The League!(16:43) Subject line of the week.[podcast_subscribe id="7224"]What is THE best email marketing campaign EVER? This is a hard question to answer, especially as we have over 40 email marketing campaigns (and counting) inside our membership The League. But ONE campaign definitely that stands out (because our members can't stop raving about it) is The Paparazzi Flash Sale campaign.We're consistently seeing our clients use this campaign and getting incredible results. For example, Hillary-Marie ran two versions of this campaign at two separate times and made $16,000 on each one - with a 20-21% conversion rate.Brad joined our membership in February, ran this campaign straight after, and made $3,915 in sales. Plus, he also got a bunch of new sign-ups for his membership, which stacks up additional recurring income too! And then Marc ran the campaign and made over $1,000 selling $10-$30 low-ticket products. This campaign is a BEAST!What is the Paparazzi Flash Sale email campaign?The Paparazzi Flash Sale campaign is our take on the flash sale or fire sale (as it's sometimes referred to). It's a 4-day campaign that helps you sell a boatload of stuff at a discounted price and with an added bonus or two. But let's take a step back to understand how this helps you sell. Sticking a discount on something doesn't necessarily mean you're suddenly going to make lots of sales. That's why you need a well-thought-out email campaign structure behind it. You probably already know this from experience – a discount is no magic spell that makes people buy! Because you're never going to convert 100% of the people who see it. What you need is anticipation and moments in your campaign where you change direction. In other words, a campaign needs to have a flow to it. And the reason why our Paparazzi campaign works and is so successful is that it's a really simple campaign to deploy. So let's break it down. What do you need in order to launch your flash sale email campaign? The first thing you need to have in place is a sales page that's converting. As you know, we're in the business of email marketing here – not sales pages. So we're going to assume you've created a good sales page that's already converting well.Once you have that page, you're going to duplicate it. You simply create a copy of it, which will become your flash sale version. Then you're going to make changes to that version only. So don't go and tweak your actual sales page with the intention of changing it back once the flash sale is over. Instead, create a separate page for your flash sale. Once you've done that, you need to change the price of your product to the discounted price. But don't just delete the old price and replace it with the one one. Because if you do that, psychologically, people won't know you've applied a discount! What you want to do instead is to cross out the full price and put the new price
Our awesome client Hillary-Marie recently made $16,000 worth of sales with an email marketing campaign she implemented from being part of our membership The League. And you know what's even better? She copied and pasted that campaign, ran it again for a different segment of her list, and made another $16,000!Want to find out Hillary-Marie's success story?SOME EPISODE HIGHLIGHTS: (0:18) Join our FREE Facebook Group. (3:45) Check out our sponsor Poster My Wall.(4:25) Who is League member Hillary-Marie?(7:14) When did email marketing become a part of Hillary-Marie's business?(9:55) What did Hillary-Marie's email marketing look like before she joined The League?(13:47) What was the first change Hillary-Marie implemented when she joined The League?(17:59) What results did Hillary-Marie experience in her business?(22:55) What ONE action had the most impact on Hillary-Marie's email marketing?(24:21) What's next for Hillary-Marie and in her business and email marketing?(26:31) Subject line of the week.[podcast_subscribe id="7224"]Who is League member Hillary-Marie?Hillary-Marie (here she is on Instagram) runs a business called iTapOnline - an online tap dance school where she helps teachers and adults around the world unlock the joy of tap dance. Hillary-Marie has a membership that gives people access to all her courses and classes and also runs a certificate 10-week programme for teachers once a year. What Hillary-Marie sells is a super affordable B2C proposition. It can be a hobby for some people, but for the teachers who are enrolling in the certificate programme, their participation often comes from a desire to serve the needs of their students while enjoying their own tap dance journey along the way.Hillary's students are anywhere from absolute beginners to advanced and are often people who don't have access to a local tap class at their speed or level. So Hillary-Marie tapped (see what we did there?) into the opportunity to segment her two audiences (adult students and teachers) and serve them both simultaneously with the same exact offer.When did email marketing become part of Hillary-Marie's business?Hillary-Marie started her membership in 2016, and email marketing was always a part of her journey. From the start, she used email marketing to ask people to buy from her, so she started collecting email addresses straight away. But at that time, she was only reaching out to her audience when she had something free to offer or a product she wanted people to buy. Looking back, Hillary-Marie can see that only getting in touch when she had something to sell wasn't the best approach.About a year ago Hillary-Marie came to a crossroads in her business. As an artist and a dancer, she had always relied on social media quite heavily. But she came to the realisation that she'd either have to 'sell her soul' to social media (and spend all her time on Instagram, TikTok, YouTube, etc.) to churn out as much organic content as possible, or she could invest her time, energy, and money into email marketing instead. And not sell her soul!Thankfully, email marketing is the route that Hillary-Marie decided to take. And she's glad she did because email has given her an opportunity to share stories in a way that feels honest and genuine, rather than just playing the game of the...
Enjoy this FREE 30 minute excerpt from Hillary-Marie's Improve Your Improv Workshop (August 2021).
Join Hillary-Marie as she answers all of your tap dance improv questions (literally). After receiving over 300 questions from tap dancers and tap teachers all around the world, Hillary-Marie shares with you the most common questions about improvisation, including questions about technique, musicality, tap jam etiquette, teaching, working with live music, overcoming the fear of improvisation and more.
Bonus episode! Hillary-Marie shares some inspirational Mile Davis quotes.
Hillary-Marie shares a crazy story about the time that she met Oprah with her mentor, Harold Cromer.
You need to sit in the pocket. You need to finish your phrase. You need to loosen up. Sound familiar? Hillary-Marie discusses three common tap dance-specific corrections, and what they REALLY mean.
This one's for all the Tap Teachers out there. Take a moment and ask yourself... what does an awesome tap class look like? How do you know that the class you taught was great? For years now, Hillary-Marie has noticed a trend of dance teachers measuring a successful dance class by the choreography their students are picking up at the end of class. This can include how much choreo they pick up and how quickly they pick it up. Is this truly the measurement of a successful tap class? Tune in for Hillary-Marie's thoughts as she speaks directly to Tap Teachers.
Pullbacks. Wings. Toe stands. Over the tops. All the tricks! What order should they be taught in? What age/level should they be introduced? Hillary-Marie shares two things that are super important to keep in mind when teaching trick steps to yourself (and two things that you should avoid at all costs).
Tap dance levels are tricky business. Why? Because there is no standard level that is acknowledged by the Tap Dance Community at large. This means that what is considered Advanced in one place can often be considered Advanced Beginner in another. How do you label the levels of classes at a dance studio? What about at a Tap Festival? How do you know which level to sign yourself up for? How do you know which level to place a student in? Hillary-Marie answers each of these questions for you.
Hillary-Marie shares 5 Tips for Creating Choreo on Portable Tap Floors that will help you turn the portable floor into a tool of inspiration, rather than a damper on your creativity. Whether you're choreographing for yourself, or for your students to perform outdoors, or indoors at a convention that only has Marley available, or in a theater on a concert dance stage where they won't allow you to dance on their floor… these tips are guaranteed to help.
Hillary-Marie celebrates her 100th episode by talking about Tap Dance Dreams, including the the dreams of Tap Dancers all around the world, including her own, and how they've changed over time.
Wish you could pick up choreography faster? Need help remembering it? Hillary-Marie shares 3 tips and tricks on how to do exactly that!
Hillary-Marie discusses the two types of jumps that every Tap Dancer needs, and why these jumps are the key reason for tap dancers getting stuck in their pullbacks, wings, over the tops, etc.
This question comes up all the time during iTap Chats. How long should a tap class be? In this episode, Hillary-Marie dives deep into the structure of her program at Grooves Unlimited and iTapOnline, and the best class lengths for specific ages and levels.
Not sure when or how to introduce music theory into your tap classes? No worries! In this episode, Hillary-Marie gives you her top tips and tricks on incorporating music theory as a regular part of your weekly tap classes.
Hillary-Marie shares with you 3 mistakes you might be making in your tap dance practice time, and how to solve them quickly and easily so you can become the tap dancer you truly want to be.
As more and more Tap Teachers learn about tap dance history, they’re appreciating the connection of tap dance to jazz music. And this often leads to the question... how do I incorporate Jazz music into my Tap classes? In today's episode, Hillary-Marie is going to give you easy tips and tricks on how to introduce jazz music into your weekly tap classes in a way that will excite and energize your students.
Do you ever find yourself wondering... How can I dance faster without missing my sounds? How do you teach speed and clarity? In this episode, Hillary-Marie gives you the answers you need by sharing with you the three most common mistakes that tap dancers make when approaching fast footwork and how to fix them.
Not sure when or how to use a metronome in your personal practice or tap classes? No worries! In this episode, Hillary-Marie gives you all the info you need on how, when and why to use a metronome.
Hillary-Marie shares 3 tips to capturing the wandering attention of your tiny tap dancers.
Hillary-Marie and the iTapOnline Community answer the question... what's the biggest lesson that your tap teacher taught you?
Hillary-Marie shares 5 quick and easy tips on how you can energize your teen tap classes this week.
Do you ever feel like you've exhausted all your options for across the floor steps? Hillary-Marie shares with you an exercise that will make sure you never run out of across the floor exercises.
Hillary-Marie answers tap teacher questions from the iTapOnline Community, including best tap shoes for student, how to help dancers dance lighter on their feet, and what tap shoes looked like back in the day.
Hillary-Marie shares her top tips and tricks for teaching your students crispy clean and perfect pullbacks.
Are your students using tap journals? In this episode, Hillary-Marie shares how tap journals have transformed her students' dedication to tap dance and how you can start using them in your classes this week.
Hillary-Marie shares her favorite journaling exercise for shuffling into the New Year, with a Love It, Leave It and Learned It list.
Is your flap coming from the front or the back? Hillary-Marie discusses proper Flap technique.
Joining me today to talk about healing intimate non-sexual relationships with the opposite sex and other issues related to the great shift in consciousness are Jennifer Leigh & Hilary Marie. Please like and share this link now - A thumbs up is the best compliment. Thank you My name is Christina, I am an intuitive empath & certified health coach. I use my abilities to help people heal their emotional trauma. Together we take our pain and turn it into power. As iron sharpens iron, by sharing our struggles, we strengthen one another. To be notified of future articles & posts, please subscribe to my channel, and look for me on social media platforms @blackswansibyl & on your favourite podcast platform. You can connect with me at www.blackswansibyl.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/blackswansibyl/support
How did we end up with so many names for tap steps? Hillary-Marie discusses the inconsistency of tap dance vocabulary and how it relates to tap dance culture.
Hillary-Marie discusses one of the secrets to why and how her students learn SO quickly.
Hillary-Marie shares four tips for tap dancing in a mask, including how to find a mask you like, why you need to bring multiple masks, the importance of drinking a LOT of water, and one extremely SUPER important thing to keep in mind while teaching in a mask. Click here for 10 Free Tap Dance Resources Click here to join the iTapOnline Family
Hillary-Marie answers Tap Teacher's questions, including how to build rapport with students who are Zooming into class that you've never met before, how to not get exhausted teaching over Zoom, Google Meet vs. Zoom, and tips for finding teaching jobs.
This week on Everyday Extraordinary we learn from Hillary Marie (@hillarymarietap) about the roots of Tap Dance, how culturally significant it is, and in many cultures is done throughout the lifespan... and finally how as a small business owner her and her staff successfully transitioned to a fully remote platform for the entire family!
Tap Teachers share which steps their tap students are struggling wtih most and Hillary-Marie shares her tips and tricks on how to approach their technique in class.
Hillary-Marie answers Tap Teachers' questions, including what to do with a student who is struggling to keep up in class, what's the best way to assess the level of a new class and how to teach your students to use their arms naturally.
Hillary-Marie shares her favorite journaling exercise for shuffling into the New Year, with a Love It, Leave It and Learned It list.
Looking for some inspiration for your tap classes this week? Hillary-Marie shares what everyone in the iTapOnline Community is up to in their tap classes this week.
Hillary-Marie shares top tips for beginner tap dancers.
Hillary-Marie talks about the effects of in-studio viewing windows and cameras that live-stream classes to the studio waiting room.
Did you know that there are different learning types in tap dance? Hillary-Marie helps shares how you can help your students identify their learning type as a tap dancer.
Hillary-Marie shares the Five Fundamentals of a well-rounded and thriving tap dance program. Are you incorporating all five into your weekly classes?
Hillary-Marie answers an iTapOnline Community question: how do you explain to your students the importance of a good count in?
Hillary-Marie shares her Top 5 Secrets to a Thriving Tap Program
Hillary-Marie answers an iTapOnline Community question: What are your top 3 technology recommendations for tap teachers?
Hillary-Marie shares a quick teaching tip on how to keep your beginner level Tap Dancers engaged and excited.
Hillary-Marie shares her thoughts and feelings on the recent Good Morning America controversy.
How do you deal with the perfectionist students who are really hard on themselves and seem frustrated in class even though they’re doing just fine? Hillary-Marie answers and iTapOnline Community question from personal experience.
Hillary-Marie discusses the inappropriate actions of poaching dancers from another teacher/studio and the increase of toxic ownership of students within the dance community.
Hillary-Marie celebrates 10 years of Jersey Tap Fest by sharing her biggest mistakes, lessons learned, failures, changed made and more.
Hillary-Marie breaks down the three important instruments of a tap dancer and shares with you one part of the instrument that is SO important and often overlooked.
Etiquette is a HUGE part of dance culture and Hillary-Marie shares her tips and tricks that will have you and your students ready for an awesome Tap Master Class experience
Hillary-Marie shares her past performance philosophy and what her goal is when taking the stage (then vs. now)
Hillary-Marie shares the story of an Uber driver who claimed dance competitions caused his divorce
Hillary-Marie responds to a teacher who struggled with her inner critic (response to Episode 021: How to Turn Off Your Teacher Brain)
Hillary-Marie shares the history of National Tap Dance Day and all the many ways you can celebrate around the world.
Thinking about starting a pre-professional tap company? Hillary-Marie gives you a checklist of questions to ask yourself and things to do to make it happen.
Hillary-Marie shares her Top 5 Secrets to a Thriving Tap Program
‘Tis the competition season my friends, and Hillary-Marie has been saying the same thing over and over: “the dance competition system is broken.”
Hillary-Marie gives a recap of Ladies in the Shoe, an event celebrating women in tap dance hosted by Dormeshia Sumbry-Edwards in March 2019.
Hillary-Marie answers the question "How is tap dancing in high heel tap shoes different from flat tap shoes?" and gives her recommendation on her favorite brands of high heel tap shoes
Hillary-Marie shares with you her personal experience with and opinion of several popular professional-level flat tap shoes.
Hillary-Marie answers an iTapOnline Community question: "How do you turn off your tap teacher brain when attending other classes or events?"
Hillary-Marie speaks openly about her previous tap dance injuries and how she was able to break the cycle of being habitually injured on a seasonal basis.
Join Mark Orsborn, Justin Myles, Bril Barrett and Hillary-Marie as they speak about their support systems and family reactions to choosing the life career path of a professional tap dancer.
Hear from Bril Barrett, Mark Orsborn, Justin Myles and Hillary-Marie as they speak on their personal passion projects, what inspired them to create those projects, how they manage them and all of the ways that they are passionate about tap dance, outside of teaching and performing, from directing pre-professional and professional companies, to sound engineering and more. Visit iTapOnline.com for full show notes.
Tap dance artist and entrepreneur, Hillary-Marie joins us to talk about her new podcast 'Lost in The Shuffle', her journey through rhythm and the power of saying 'No'. Connect to Hillary-Marie here: http://www.hillary-marie.com/ Listen to the Lost in The Shuffle Podcast here: https://www.itaponline.com/podcast/ Special thank you to Eliza Parker! Supplemental Music: Just You, Just Me - Andres Vial on Piano & Travis Knights on Taps Face The Music and Dance - Doris Day Subscribe to the Tap Love Tour Podcast on Soundcloud and itunes: https://soundcloud.com/the-tap-love-tour itunes.apple.com/ca/podcast/the-t…d1051033674?mt=2 Subscribe to the Tap Love Tour Youtube Channel here: https://www.youtube.com/channel/UCsSfLevc4PJTChTNkmf5GVw?view_as=subscriber
This episode is part two of a two-part series on in-studio and portable tap floor options. After years of heavy research in hopes of finding the best flooring options for dance studios, home studios and solo tours, Hillary-Marie shares a detailed description of the portable and permanent tap dance floors she has both bought and built. Visit iTapOnline.com for full show notes.
Hillary-Marie shares her favorite tips and tricks on how to manage multiple levels in the same tap class (with a special gift at the end!) Visit www.iTapOnline.com for full show notes.
Hillary-Marie gives her recommendations on the best Tap dance flooring options for dance studios, home studios, and touring artists. Visit iTapOnline.com for full show notes.
Hillary-Marie's talks Tap Festivals and extends a special offer to tap teachers.
Hillary-Marie talks about what inspired her to start the Lost in the Shuffle podcast, what she hopes to share in upcoming episodes and a little bit about her journey in the dance.