Podcasts about duct tape marketing system

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Best podcasts about duct tape marketing system

Latest podcast episodes about duct tape marketing system

Business Confidential Now with Hanna Hasl-Kelchner
Creating A Remarkably Sticky Marketing Message With John Jantsch

Business Confidential Now with Hanna Hasl-Kelchner

Play Episode Listen Later Jul 7, 2022 29:12


Creating a memorable marketing message that sets your business apart from the competition can be serious challenge for many small and mid-size businesses. It's easy to bounce from one “marketing idea of the week” to the next with little to show for your efforts except frustration.   Join host Hanna Hasl-Kelchner as she welcomes Duct Tape Marketing guru, John Jantsch, who has a better solution and a proven system to build demand for your products or services. WHAT YOU'LL DISCOVER ABOUT A MARKETING MESSAGE: ● 3 keys to making your marketing message memorable. ● How we accidently trip ourselves up when creating a marketing message. ● Why some businesses are reluctant to embrace their best marketing message. ● Why a laser focused marketing message is more profitable than a one size fits all message. ● The fastest way to discover your ideal marketing message. ● Why sales and marketing shouldn't be in separate silos. ● And MUCH more. GUEST: John Jantsch has been called the World's Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. He's a marketing consultant, speaker and bestselling author of several books: https://www.amazon.com/gp/product/1595554653/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1595554653&linkCode=as2&tag=businconfinow-20&linkId=2e2d9538a47f9b82b1404f0e06596277 (Duct) https://www.amazon.com/gp/product/1595554653/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1595554653&linkCode=as2&tag=businconfinow-20&linkId=2e2d9538a47f9b82b1404f0e06596277 (Tape Marketing Revised and Updated: The World's Most Practical Small Business) https://www.amazon.com/gp/product/1595554653/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1595554653&linkCode=as2&tag=businconfinow-20&linkId=2e2d9538a47f9b82b1404f0e06596277 (Marketing Guide), https://www.amazon.com/gp/product/1591846331/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591846331&linkCode=as2&tag=businconfinow-20&linkId=150f3559507df5f8a1c1ec1ac5ed5441 (Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar), https://www.amazon.com/gp/product/1591844878/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591844878&linkCode=as2&tag=businconfinow-20&linkId=a34595fbf83ffcfd5ab8aaadf82e509d (The Commitment Engine: Making Work Worth It), and https://www.amazon.com/gp/product/1591844428/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591844428&linkCode=as2&tag=businconfinow-20&linkId=9549ae5b047bce8409cfb102b01f3064 (The Referral Engine: Teaching Your Business to Market Itself). He's also the creator of the http://ducttapemarketingsystem.com/ (Duct Tape Marketing System) and http://ducttapemarketingconsultant.com/ (Duct Tape Marketing Consulting Network) that trains and licenses small business marketing consultants around the world. In other words, he's a marketer's marketer. John also frequently consults with small and mid-sized businesses. He helps them create marketing plans and organized marketing systems that smooth the way for steady growth. His blog was chosen as a Forbes favorite for marketing and small business, and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine. Huffington Post calls him one of the top 100 “Must Follow” on Twitter. Forbes named Duct Tape Marketing one of the 100 Best Websites for Entrepreneurs. John is also the featured marketing contributor to American Express OPENForum and is a popular presenter of workshop and webinars for organizations such as Intuit, Verizon, HP, and Citrix. His practical take on small business is also frequently cited in publications such as the Wall St. Journal, New York Times, and CNNMoney. RELATED RESOURCES:Contact John at...

Bestbookbits
The Ultimate Marketing Engine | 5 Steps to Ridiculously Consistent Growth | John Jantsch Interview

Bestbookbits

Play Episode Listen Later Apr 13, 2022 41:20


https://www.amazon.com/John-Jantsch/e/B001IGSSW2/ref=dp_byline_cont_pop_book_1   John Jantsch has been called the World's Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. John Jantsch is a marketing consultant, speaker, and Wall St. Journal best-selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine, SEO for Growth, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine.   He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.  

A Shark's Perspective
#310 - Start Your Marketing Engine

A Shark's Perspective

Play Episode Listen Later Dec 13, 2021 29:44


Conversation with John Jantsch, a marketing consultant, speaker, creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, and best-selling author.  His newest book is “The Ultimate Marketing Engine:  5 Steps to Ridiculously Consistent Growth.” Episode on Website

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Beyond the To-Do List
John Jantsch on Resilience, Perseverance and Perspective

Beyond the To-Do List

Play Episode Listen Later Dec 8, 2020 45:32


John Jantsch (https://amzn.to/2RM90uY) is a marketing consultant, speaker and best selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. John Returns to the show this time to talk about specific entries in the month of August from the book centered around resilience, perseverance, and perspective. John's new book is 'The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business (https://amzn.to/2RM90uY)'. This episode is brought to you by: Setapp (https://setapp.com/?utm_source=sponsorship&utm_medium=podcast&utm_campaign=beyon dthetodolist) Betterhelp (http://betterhelp.com/beyond)

Yeukai Business Show
Episode 250: Ken Tucker | Strategic Marketing Tips for Growing Your Business

Yeukai Business Show

Play Episode Listen Later Nov 18, 2020 28:57


Welcome to Episode 250 of the Yeukai Business Show. In this episode, Ken Tucker and I discuss how local businesses can grow using strategic marketing to increase your return on investment. So if you want to learn how to effectively use tools such as search engine optimization and sales funnel system to generate clients fast, tune in now! In this episode, you'll discover: Duct Tape Marketing System to identify your ideal costumer and to analyze your competitionsImportance of creating a marketing system to fuel your businessNecessary steps that you can apply right nowThe best way to overcome difficulties that come from running a business About Ken Ken Tucker is an expert in Strategy base marketing whose accomplishments include: Founder of Changescape Web, a Digital Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businessesSpecializes in search engine optimization, website design, reputation management, social media marketing, lead generation, email marketing and marketing automation.Digital Marketer Certified PartnerMaster Duct Tape Marketing Certified Consultant and Duct Tape Marketing Professional Services Marketing Expert Certified ConsultantInbound Marketing Certified Professional (since 2010) and SEO for Growth ConsultantDirect-Response Copywriting Specialist and Customer Value Optimization Specialist Certified Consultant More Information Learn more about how you can improve your results with strategy-based marketing: www.changescapeweb.comhttps://twitter.com/changescape?lang=en https://www.facebook.com/Changescape/ https://www.linkedin.com/in/kentuckerweb/  Strategy Base Marketing Links & Mentions From This Episode: Amazon Author Page: Ken Tucker Thanks for Tuning In! Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below! If you enjoyed this episode on business growth strategies, please share it with your friends by using the social media buttons you see at the bottom of the post. Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Yeukai Business Show!" And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get. Please leave a review right now. Thanks for listening!

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Rounding The Bases With Joel Goldberg
Ep. 407 John Jantsch| Duct Tape Marketing

Rounding The Bases With Joel Goldberg

Play Episode Listen Later May 4, 2020 33:05


John Jantsch is a marketing consultant, speaker and best selling author of numerous books, including Duct Tape Marketing, Duct Tape Selling, The Commitment Engine The Referral Engine, and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.​  He also hosts The Duct Tape Marketing Podcast. The Duct Tape small business marketing success system aims to get people who have a specific need or problem to know, like, trust, do business with, and refer to others who have the same need or problem.

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Beyond the To-Do List
John Jantsch on Becoming a Self-Reliant Entrepreneur

Beyond the To-Do List

Play Episode Listen Later Jan 28, 2020 46:41


John Jantsch (https://amzn.to/2RM90uY) is a marketing consultant, speaker and best selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. John's new book is 'The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business (https://amzn.to/2RM90uY)'. Mentioned in this episode: * Baked By Melissa (http://bakedbymelissa.com/beyond) * Sun Basket (http://sunbasket.com/beyond)

Six Pixels of Separation Podcast - By Mitch Joel
SPOS #704 - The Self Reliant Entrepreneur With John Jantsch

Six Pixels of Separation Podcast - By Mitch Joel

Play Episode Listen Later Jan 5, 2020 57:23


Welcome to episode #704 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #704 - Host: Mitch Joel. When it comes to small businesses thinking big, I always think of John Jantsch. John is a marketing consultant, speaker and best selling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine, and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.​ Most recently, my old friend published a really interesting book called, The Self-Reliant Entrepreneur - 366 Daily Meditations to Feed Your Soul and Grow Your Business. The book is organized as a daily devotional with 366 entries, one for each day of the year, including Leap Year. Each day starts with a reading from a transcendentalist era author, such as Ralph Waldo Emerson, Willa Cather, Walt Whitman, Louisa May Alcott, and Henry David Thoreau, followed by a reflection and application by the author for today’s entrepreneur. It’s a real pleasure of a book to dig into, and the perfect book to launch this new year of the Six Pixels of Separation Podcast. Welcome to 2020. Enjoy the conversation... Running time: 57:22. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with John Jantsch. The Self-Reliant Entrepreneur - 366 Daily Meditations to Feed Your Soul and Grow Your Business. Duct Tape Marketing. Duct Tape Selling. The Commitment Engine. The Referral Engine. SEO for Growth. Duct Tape Marketing System. Duct Tape Marketing Consulting Network. Follow John on Instagram. Follow John on Twitter. This week's music: David Usher 'St. Lawrence River'.

Top Business Leaders Podcast with Dan Janal
#017 – John Jantsch, Author of The Self-Reliant Entrepreneur

Top Business Leaders Podcast with Dan Janal

Play Episode Listen Later Oct 25, 2019 24:19


John Jantsch, creator of the Duct Tape Marketing System is a marketing consultant, speaker and best-selling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine, and SEO for Growth.

Mitchell Levy Presents AHA Moments
Why Customer Experience Matters with John Jantsch & Brett Labit (MLP039)

Mitchell Levy Presents AHA Moments

Play Episode Listen Later Aug 22, 2019 38:34


Special guest, John Jantsch shares his thoughts with Mitchell Levy and co-host Brett Labit on how to bring value to clients. John believes that part of the teachable moment for business people is to be aware of how, where, and what customers are pulling and how they can be there to ask the right questions and really create happy moments. John Jantsch, the president at Duct Tape Marketing Consultant Network, is also an author, speaker, and marketing consultant who specializes in assisting small businesses. He is the author of Duct Tape Marketing, The Referral Engine, and The Commitment Engine. Jantsch created the Duct Tape Marketing System, which trains and licenses small business consultants. Connect to John Jantsch on LinkedIn: linkedin.com/in/ducttapemarketing or send him an email at john@ducttapemarketing.com. Brett Labit is the chief empowerment officer at The Biz Dev Pro. Brett builds thriving tribes and teaches others how to build thriving tribes. He believes that collaborative, conscious and responsible interaction solves most marketplace challenges (www.thebizdevpro.com). He is also the chief empowerment officer at WEVO which is the Evolution of Social Networking where digital and face to face converge with a powerful culture and purpose. Connect to Brett Labit on LinkedIn; https://www.linkedin.com/in/brettlabit/ or send him an email at brett@brettlabit.com. Mitchell Levy is the Global Credibility Expert at AHAthat, the first APA leadership (Thought Leadership) platform on the market for thought leaders, experts and companies to unleash their genius to the world. His passion is helping entrepreneurs, business owners and C-Suite Executives get known as thought leaders & become best-selling authors with the AHA platform. He is an accomplished entrepreneur who has created 20 businesses in Silicon Valley including four publishing companies that have published over 800 books. Mitchell is an international best selling author with 60 business books, has provided strategic consulting to over 100 companies, has advised over 500 CEOs on critical business issues, and has been chairman of the board of a NASDAQ-listed company. AHAthat.com/Author where you can also find a link to book a strategy call. Visit https://mitchelllevy.com/mitchelllevypresents/ for an archive of all the podcast episodes. Connect to Mitchell Levy on: Mitchell Levy Present AHA Moments:  https://mitchelllevy.com/mitchelllevypresents/ Thought Leader Life: https://thoughtleaderlife.com AHAthat Radio: https://AHAthatRadio.com LinkedIn: https://Linkedin.com/in/MitchellLevy Learn more about your ad choices. Visit megaphone.fm/adchoices

Cool Things Entrepreneurs Do
Duct Tape Marketing

Cool Things Entrepreneurs Do

Play Episode Listen Later Aug 22, 2019 28:46


John Jantsch is a marketing consultant, speaker and best selling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine The Referral Engine, and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.​   Listen to this episode of "Cool Things Entrepreneurs Do" and hear Thom Singer's conversation with John Jantsch.

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TubbTalk - The Podcast for IT Consultants
[28] John Jantsch on how MSPs can market themselves better

TubbTalk - The Podcast for IT Consultants

Play Episode Listen Later Jul 29, 2018 23:37


Richard speaks to John Jantsch, author, speaker and expert in marketing and the founder of the Duct Tape Marketing System.

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Marketing Speak
138: Fix Your Small Business Marketing With a Bit of Duct Tape with John Jantsch

Marketing Speak

Play Episode Listen Later Jun 13, 2018 45:30


John Jantsch is a marketing consultant, speaker, and author of many fantastic books including Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, and The Referral Engine. He’s also the founder of the Duct Tape Marketing Consultant Network. John is here today to talk about his marketing system, his best strategies, and how to apply them in your own businesses. Chances are you’ll expand your creativity and find ideas that will make you stand out from the crowd. Find Out More About John Here: John JantschDuct Tape MarketingJohn Jantsch on TwitterJohn Jantsch on LinkedInJohn Jantsch on FacebookDuct Tape Marketing on FacebookDuct Tape Marketing Consultant Network In This Episode: [01:07] - John talks about the origin story of Duct Tape Marketing. [03:20] - Stephan shares a story about an expression he learned in New Zealand, which relates to the idea of duct tape. [04:19] - What is the Duct Tape Marketing System? [07:17] - A good strategy is just as much about what not to do as about what to do, John points out. [09:33] - David talks about how long he has been blogging, and how many blog posts he has written. [12:51] - We hear some of David’s thoughts on content forms other than writing, such as video. He also mentions his Ultimate Guide to Local Marketing. [15:03] - David links what he has been saying into the retention phase of the customer journey. [17:28] - Does David find that when he has a big download like a long ebook, do people consume them typically? [20:28] - A thank-you page is a great place to show your branding and differentiation, David points out. [22:39] - After strategy and content, what’s next in the process? [25:26] - David talks about an example of creating content for a stage that content isn’t usually created for. [28:31] - For years, David read books on architecture, math, and other subjects seemingly unrelated to his field. He explains why. [30:28] - What does a referral program look like, and how could listeners apply this in their own business? [33:31] - David offers an example of what he has been talking about, and what the result was. [35:03] - Does David have a referral program within his own business? [36:38] - We hear about David’s process for link building. [39:13] - Stephan responds to what David has been saying, and recommends a previous episode with Greg Gifford for listeners interested in learning more about link building. [39:34] - Stephan and David talk about guest-post pitches. [43:49] - How can someone learn more about David or work with him or his organization? Links and Resources: John Jantsch Duct Tape Marketing John Jantsch on Twitter John Jantsch on LinkedIn John Jantsch on Facebook Duct Tape Marketing on Facebook Duct Tape Marketing Consultant Network Duct Tape Marketing by John Jantsch Duct Tape Selling by John Jantsch The Commitment Engine by John Jantsch The Referral Engine by John Jantsch The Ultimate Guide to Local Marketing A Pattern Language by Christopher Alexander Greg Gifford on Marketing Speak

Be Real Show
#126 - Protecting your Brand with Ken Tucker

Be Real Show

Play Episode Listen Later May 8, 2018 32:15


Ken Tucker is the founder of Changescape Web, a Small Business Marketing and Website Design Agency specializing in developing comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses across the US. Specialties include search engine optimization, website design, reputation management, social media marketing, and lead generation. Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Certified Consultant. He provides strategy and training in the Duct Tape Marketing System and Social Media as well as offering a complete range of marketing, advertising and consulting services. Ken is a co-author of the book Reputation Management (Marketing Guides for Small Businesses). This compact guide explains how to create and protect your online reputation.   Connect                                                                                       Twitter – https://twitter.com/Changescape Facebook – https://www.facebook.com/changescape Linkedin – https://www.linkedin.com/in/kentuckerweb/ Google+ – https://plus.google.com/+Changescapeweb Youtube – https://www.youtube.com/user/changescape Website – https://changescapeweb.com/   People Mentioned Barack Obama – https://twitter.com/barackobama   Resources Thrive Themes – https://thrivethemes.com/   Books The Sheltering Sky by Paul Bowles: https://goo.gl/Ervi9S

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Becoming Referable Podcast
Episode 3 – John Jantsch on How to Stand Out

Becoming Referable Podcast

Play Episode Listen Later Dec 15, 2016 29:10


John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine, and the founder of the Duct Tape Marketing Consultant Network. John’s Duct Tape Marketing System has helped thousands of small businesses […] The post Episode 3 – John Jantsch on How to Stand Out appeared first on Becoming Referable.

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How to Succeed Podcast
How to Succeed at SEO for Growth

How to Succeed Podcast

Play Episode Listen Later Nov 7, 2016 30:11


John Jantsch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, he has been called the World’s Most Practical Small Business Expert. He is a marketing consultant, speaker, and author of five books, including his latest book, SEO for Growth. You will learn how to get to the top and stay there as we explore:  Why Attitude is important to long-term success How Behavior affects your chances of success How to improve your Technique for greater success How John's defines success and his favorite lessons learned The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. If you would like to learn more SEO, get John's book here: SEO for Growth Join us at the 2017 Sandler Annual Sales and Leadership Summit at the beautiful Rosen Centre in Orlando, Florida on March 9 & 10.  We hope you and your colleagues will enjoy two days of intensive world-class training and high-energy networking with like-minded business professionals from around the world. Register online now: https://www.sandler.com/summit

ACTivation Nation
How to Succeed at SEO for Growth

ACTivation Nation

Play Episode Listen Later Nov 7, 2016 30:11


John Jantsch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, he has been called the World's Most Practical Small Business Expert. He is a marketing consultant, speaker, and author of five books, including his latest book, SEO for Growth. You will learn how to get to the top and stay there as we explore:  Why Attitude is important to long-term success How Behavior affects your chances of success How to improve your Technique for greater success How John's defines success and his favorite lessons learned The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. If you would like to learn more SEO, get John's book here: SEO for Growth Join us at the 2017 Sandler Annual Sales and Leadership Summit at the beautiful Rosen Centre in Orlando, Florida on March 9 & 10.  We hope you and your colleagues will enjoy two days of intensive world-class training and high-energy networking with like-minded business professionals from around the world. Register online now: https://www.sandler.com/summit

Selling the Sandler Way Podcast
How to Succeed at SEO for Growth

Selling the Sandler Way Podcast

Play Episode Listen Later Nov 7, 2016 30:11


John Jantsch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, he has been called the World's Most Practical Small Business Expert. He is a marketing consultant, speaker, and author of five books, including his latest book, SEO for Growth. You will learn how to get to the top and stay there as we explore:  Why Attitude is important to long-term success How Behavior affects your chances of success How to improve your Technique for greater success How John's defines success and his favorite lessons learned The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. If you would like to learn more SEO, get John's book here: SEO for Growth Join us at the 2017 Sandler Annual Sales and Leadership Summit at the beautiful Rosen Centre in Orlando, Florida on March 9 & 10.  We hope you and your colleagues will enjoy two days of intensive world-class training and high-energy networking with like-minded business professionals from around the world. Register online now: https://www.sandler.com/summit

Business Confidential Now with Hanna Hasl-Kelchner
Creating a Remarkably Sticky Marketing Message

Business Confidential Now with Hanna Hasl-Kelchner

Play Episode Listen Later Aug 4, 2016 29:12


Creating a memorable marketing message that sets your business apart from the competition can be serious challenge for many small and mid-size businesses. It's easy to bounce from one “marketing idea of the week” to the next with little to show for your efforts except frustration. Join host Hanna Hasl-Kelchner as she welcomes Duct Tape Marketing guru, John Jantsch, who has a better solution and a proven system to build demand for your products or services.  WHAT YOU'LL DISCOVER ABOUT A MARKETING MESSAGE: 3 keys to making your marketing message memorable.  How we accidently trip ourselves up when creating a marketing message. Why some businesses are reluctant to embrace their best marketing message.  Why a laser focused marketing message is more profitable than a one size fits all message.  The fastest way to discover your ideal marketing message.  Why sales and marketing shouldn't be in separate silos. And MUCH more. GUEST: John Jantsch has been called the World's Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. He's a marketing consultant, speaker and bestselling author of several books:  https://www.amazon.com/gp/product/1595554653/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1595554653&linkCode=as2&tag=businconfinow-20&linkId=2e2d9538a47f9b82b1404f0e06596277">Duct Tape Marketing Revised and Updated: The World's Most Practical Small Business Marketing Guide (Duct Tape Marketing), https://www.amazon.com/gp/product/1591846331/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591846331&linkCode=as2&tag=businconfinow-20&linkId=150f3559507df5f8a1c1ec1ac5ed5441">Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar (Duct Tape Selling), https://www.amazon.com/gp/product/1591844878/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591844878&linkCode=as2&tag=businconfinow-20&linkId=a34595fbf83ffcfd5ab8aaadf82e509d">The Commitment Engine: Making Work Worth It (The Commitment Engine), and https://www.amazon.com/gp/product/1591844428/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591844428&linkCode=as2&tag=businconfinow-20&linkId=9549ae5b047bce8409cfb102b01f3064">The Referral Engine: Teaching Your Business to Market Itself (The Referral Engine). He's also the creator of the http://ducttapemarketingsystem.com (Duct Tape Marketing System) and http://ducttapemarketingconsultant.com (Duct Tape Marketing Consulting Network) that trains and licenses small business marketing consultants around the world. In other words, he's a marketer's marketer. John also frequently consults with small and mid-sized businesses. He helps them create marketing plans and organized marketing systems that smooth the way for steady growth. His blog was chosen as a Forbes favorite for marketing and small business, and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine. Huffington Post calls him one of the top 100 “Must Follow” on Twitter. Forbes named Duct Tape Marketing one of the 100 Best Websites for Entrepreneurs. John is also the featured marketing contributor to American Express OPENForum and is a popular presenter of workshop and webinars for organizations such as Intuit, Verizon, HP, and Citrix. His practical take on small business is also frequently cited in publications such as the Wall St. Journal, New York Times, and CNNMoney. RELATED RESOURCES:Contact John at http://ducttapemarketing.com (Duct Tape Marketing), http://ducttapemarketingconsultant.com (Duct Tape Marketing Consultant), or http://ducttapemarketingsystem.com (Duct Tape Marketing System), and connect with him on https://www.linkedin.com/in/ducttapemarketing (LinkedIn), https://www.facebook.com/ducttapemarketing (Facebook).

Business In Real Life
Episode 1 – Networking Groups

Business In Real Life

Play Episode Listen Later Jul 24, 2016 16:20


Business and Marketing Podcast With Debbie DeChambeau Networking is a marketing tactic that has been around forever, but during recent years, networking groups have become a formalized process that has generated millions of dollars in revenue for companies that participate. During this episode, Debbie shares her road to starting Select Business Team which originally started as a networking or referral group but has grown into a business development organization with networking as a benefit.  Some of the discussions you’ll hear in the introductory episode include: Is a Networking Group right for you? - since this type of business development can take a little bit of time it’s important to make sure your schedule can accommodate the commitment.  Ideas to help you decide are provided. How does a networking group differ from other networking opportunities? – The most effective networking groups are one person per profession, weekly or bi weekly structured meetings with professionals that are committed to helping others. Having a facilitator that keeps the meeting focused and not getting off track where the direction of the meeting can get lost makes a big difference in the value your’ll receive as a member. Why is a networking group important for building know, like and trust? - When you meet with people on a regular basis and hear their successes it makes it easy for them to introduce you to people who need your products or services.  How do you decide on a group? - You’ll hear several ideas for making a decision on the best group for you to join. From the initial way you were greeted when you walk in the door to the follow up from members. This episode is packed full of information on how to make the right decision when joining a networking group. Let us know your favorite ideas below or share them on iTunes. Also let us know your experience with networking groups  RESOURCES DISCUSSED: Duct Tape Marketing Podcast - As mentioned in this episode, Debbie is a member of Duct Tape Marketing which is network of marketing consultants implementing the Duct Tape Marketing System. This system helps business owners navigate the world of marketing which is rapidly evolving as technology and media platforms develop.  John Jantsch is the founder of Duct Tape Marketing and his podcast is a great resource for trending marketing information.  If you need marketing assistance, feel free to reach out to Debbie and her team can help you implement the Duct Tape Marketing System. Business Network International - while Select Business Team might be considered a competitor, BNI is an international organization with a great reputation. If you are listening to this podcast outside of the DC area and want to join a networking group, this would be one option to consider. If you want to start your own group, give Debbie a call and discuss as we are expanding as well and would love to help you start in other areas. ABOUT THE HOST Debbie DeChambeau has been helping business owners and sales professionals build a referral network for over 20 years.  In addition to having her own referral/networking organization, she regularly trains on how to build a business that is focused on growing as a result of referred business.  If you need help building your referral business, connect with Debbie. Connect on LinkedIn Connect on Instagram

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The Soul of Enterprise: Business in the Knowledge Economy

John Jantsch is a marketing consultant, speaker and best selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.

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The Soul of Enterprise: Business in the Knowledge Economy

John Jantsch is a marketing consultant, speaker and best selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.

business marketing management voiceamerica john jantsch duct tape marketing ron baker referral engine ed kless duct tape marketing system duct tape marketing consulting network soul of enterprise
The Soul of Enterprise: Business in the Knowledge Economy

John Jantsch is a marketing consultant, speaker and best selling author Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.

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Accelerating Entrepreneurial Success (Video) with John Bowen
John Janstch on How to Get More Business by Mapping Your Ideal Clients Journey - Episode #9

Accelerating Entrepreneurial Success (Video) with John Bowen

Play Episode Listen Later Aug 27, 2014


John Janstch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.   He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.   Read the entire show notes, key takeaways and find business-boosting resources at www.aesnation.com/9    

This Old New Business with Jeff Korhan
Superstar Selling: How to Think Like a Marketer and Sell Smarter

This Old New Business with Jeff Korhan

Play Episode Listen Later Jul 26, 2014 30:14


John Jantsch is the founder of The Duct Tape Marketing System, and a recognized small business expert. He is the author of a number of books, including Duct Tape Marketing, The Referral Engine, The Commitment Engine, and recently released, Duct Tape Selling: Think Like a Marketer - Sell Like a Superstar. Jeff Korhan and John Jantsch discuss smart selling and building digital marketing assets to establish trust early in the buyer's journey.

Franchise Euphoria
Selling Has Changed, Have You Changed With It? - with John Jantsch

Franchise Euphoria

Play Episode Listen Later Apr 30, 2014 31:24


Selling Has Changed, Have You Changed With It?   John Jantsch – Selling Has Changed, Have You Changed With It? John Jantsch from Duct Tape Marketing joins me on this episode of Franchise Euphoria. We talk about one of the most important things you can do for your business, content marketing.  The way that people buy has changed so the way that we sell needs to change, too.  Don’t get left behind. Listen in to learn what you need to be doing to increase your sales.   About John Jantsch John Jantsch is a marketing consultant, speaker and best-selling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. He frequently consults with small and mid-sized businesses helping them create marketing plans and organized marketing systems that smooth the way for steady growth.   Show Highlights Ø    How the way people buy has changed Ø    How to sell in today’s culture Ø    Ways to engage your customers Ø    Developing customer trust Ø    How to get your marketing and sales people to work together People today get online ad research products, read reviews, and ask friends before they purchase. You can no longer count on old sales methods to work in today’s online world. You to need to make contact with customers, engage them, and build their trust before they are ready to buy.   Episode Resources Seth Godin Michael Gerber Joel Libava   Want to know more about interviewee or their businesses? Duct Tape Marketing Duct Tape Selling   Want to help us out? If you enjoyed the show please share the podcast.   Feedback   Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment. If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people.  iTunes:  Franchise Euphoria Podcast Tune in on Stitcher!      

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Talking Business Now
The Commitment Engine: Making Work Worth It - John Jantsch

Talking Business Now

Play Episode Listen Later Dec 21, 2012 38:13


Smart Companies Radio welcomes international speaker, author and marketing guru, John Jantsch. In his latest book, The Commitment Engine, John looks at what sets truly great businesses apart. Those companies, he found, tend to have a hunger for extreme clarity, a culture of shared commitment and a ridiculous passion for community. Join Kelly and John as they talk about ways you can establish lasting commitment in your employees, customers and community. Seth Godin calls the book "insanely brave and breathtakingly important."   John, who has been called the world's most practical small business marketing expert, is the creator of the Duct Tape Marketing System and the Duct Tape Marketing Consulting Network. His blog was chosen as a Forbes favorite for marketing and small business and his podcast, a Top 10 marketing show on iTunes, was called a "must listen" by Fast Company magazine. He is the featured marketing contributor to American Express: OPENForum and is a popular presenter of workshops and webinars for organizations such as American Express, Intuit, Verizon, HP and Citrix. He's often cited in the Wall Street Journal, New York Times and CNNMoney. Learn more about your ad choices. Visit megaphone.fm/adchoices