Top Business Leaders Podcast with Dan Janal

Authors have a lot of things to worry about when they think about marketing and branding and putting their books out there, and they always get confused about the difference between what marketing is or what branding is. So let's dive in and find out exactly what they are so you can take the best use of them so you can sell more books. The post #225 – Trae Bohlen on How Authors Can Build Their Brands first appeared on Write Your Book in a Flash Podcast with Dan Janal.

A good picture on your book and promotional materials can help readers get to know, like, and trust you. A bad picture can turn people off. Join book coach Dan Janal as he interviews photographer and branding expert Trae Bohlen on how to take a terrific picture. The post #224 – Trae Bohlen on How to Take a Terrific Author Photo For Your Book and Promotions first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Would you buy a book that had no reviews? Or would you select one book that has more reviews than one that has fewer reviews? Of course you'd pick the one with more reviews. But getting reviews is hard work. Listen to this webinar and learn how you can get dozens or hundreds of reviews, as Robbie Samuels has done for his books. The post #223 – Robbie Samuels on How to Get Reviews For Your Book first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Are Amazon best seller campaigns worth the time and expense? Find out why creating a bestseller campaign can actually HURT your sales. Book launch expert Robbie Samuels will show you why you should NOT invest in that marketing maneuver – and what you should focus on instead to sell more books. The post #222 – Robbie Samuels on Should You Invest In An Amazon Bestseller Campaign? first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Have you considered writing a book with your business partner? The process can be a wonderful experience or a disaster. Listen to this podcast to make your process as smooth as possible as you hear tips from Jeff C. West, a prominent co-author of several best-selling books as he is interviewed by Dan Janal, author of more than a dozen books. He helps business and health care professionals write their books as a ghostwriter or as a book coach and developmental editor. The post #221 – Jeff C. West on How to Write a Book with a Co-Author first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Business parable books like “Who Moved My Cheese” can explain your business process that sticks with the reader in a way that a typical how to non fiction book cannot. Author and developmental editor Dan Janal, and ghostwriter and author Jeff West discuss the concept of writing a business parable book to promote business and attract clients. Writing a business parable book provides a unique opportunity to convey business principles through engaging storytelling. The post #220 – Jeff C. West on How to Write a Business Parable Book to Grow Your Business and Attract Clients first appeared on Write Your Book in a Flash Podcast with Dan Janal.

A high-energy keynote speaker, Mary C. Kelly is focused on using research, laughter, and experience to show professionals how to excel. Mary Kelly has EXPERIENCE, and it's this experience that helps your executives and audiences change how they view crises, challenges, and changes. Mary turns obstacles into opportunities. Combining inspirational military and corporate stories, unforgettable energy, and a little comedy, Mary always delivers customized and memorable programs! The post #219 – Mary C. Kelly on How Authors Can Stop Thinking and Start Writing first appeared on Write Your Book in a Flash Podcast with Dan Janal.

A high-energy keynote speaker, Mary C. Kelly is focused on using research, laughter, and experience to show professionals how to excel. Her relatable, no-nonsense approach inspires audiences to embrace their roles, surpass their goals, and plan for the future. Mary speaks to 100+ organizations a year and has worked with organizations such as AMC Institute, National Association of REALTORS, HealthOne, U.S. Air Force, LPL Financial, and many more. The post #218 – Mary C. Kelly on How Authors Can Stop Procrastinating first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Bob Burg is best known for his book Endless Referrals. But it's his business parable, The Go-Giver (co-authored with John David Mann), that captured the imagination of his readers. Bob is the author of many books on sales, marketing, and influence, with a total book sales of nearly two million copies. The American Management Association named Bob one of the 30 Most Influential Leaders and one of the Top 200 Most Influential Authors in the World by Richtopia. The post #217 – Bob Burg on How to Turn Your Book Into a Series first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Bob Burg is best known for his book Endless Referrals. But it's his business parable, The Go-Giver (co-authored with John David Mann), that captured the imagination of his readers. The Go-Giver, a Wall Street Journal and BusinessWeek bestseller, has sold over a million copies. Since its release, it has consistently stayed in the Top 25 on Porchlight's (formerly 800-CEO-READ) Business Book Bestsellers List. The post #216 – Bob Burg on How to Work With a Co-Author first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Donna Serdula has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. Donna and her team of over 20 writers and coaches help people collide with opportunity and transform their lives via future-forward career branding. She has been featured on Forbes, Business Insider, Time's Money Section, Wall Street Journal's Market Watch, LA Times, NBC, SiriusXM Radio's The Focus Group, and many other news outlets. The post #215 – Donna Serdula on Advanced LinkedIn Marketing for Authors first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Donna Serdula has authored two editions of LinkedIn Profile Optimization FOR DUMMIES. She is the founder and president of Vision Board Media, a professional branding company that helps individuals and companies tell their unique stories on LinkedIn and beyond. Bringing dynamic brand storytelling to the masses and empowering people to dream big – that's the ink in her pen. The post #214 – Donna Serdula on LinkedIn Marketing for Authors first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Dan Janal is the author of more than a dozen books, an award-winning daily newspaper reporter and editor, a highly engaging speaker, and host of the award-winning podcast Write Your Book in a Flash with Dan Janal. Dan provides book coaching, developmental editing, and ghostwriting services to successful business professionals and healthcare providers. He is passionate about helping people become successful and reach their highest potential. The post #213 – Dan Janal on 10 Things I Wish I Knew About Ghostwriting (Before I Became a Ghostwriter) first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Kathy Antoinette Norris is an African American novelist whose works are informed by coming of age during the civil rights and feminist movements of the 1970's. Her short stories have appeared in three anthologies. Kathy hosts a podcast, “The Quill & The Quantum: AI & Writing Craft” which explores the intersection of artificial intelligence and the craft of writing. The post #212 – Kathy A. Norris on How Non-Fiction Authors Can Use Fiction Techniques to Improve Their Stories and Books first appeared on Write Your Book in a Flash Podcast with Dan Janal.

With over 25 years of experience in journalism, marketing, research, and content strategy, Chris is the co-founder of Clancy Partners, which specializes in content and media outreach and collaborative writing services. Chris is the author of the 2021 dystopian thriller WE TAKE CARE OF OUR OWN. He lives in Nashville with his wife and children. The post #211 – Chris Clancy on Interviewing Techniques for Ghostwriters first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Erik Huberman is the founder and CEO of Hawke Media, the highly successful marketing agency known as Your Outsourced CMO® that's helped grow over 3,000 brands worldwide, and is valued at more than $150 million. His highly-anticipated first book, The Hawke Method, demonstrates that marketing is more than a numbers game: calculations for business growth and sustainability go far beyond systemic analysis. The post #210 – Erik Huberman on How Busy Executives Can Find the Time to Write a Book – And Profit first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Patrice Perkins is an Army brat who lived in Germany, Hawaii, and other less exotic locales during her Dad's illustrious 29-year Army career. At The Word Architect, Patrice's proprietary Vibrant Listening Framework (VLF) distills the essence of your Brand Story Brilliance, then, she uses Strategy as a Service to craft compelling content to engage your audience on an emotional level. The result? Your Brand is elevated through exquisite writing. The post #209 – Patrice Perkins on Uncovering Research Gems: Key Strategies for Authors and Ghostwriters first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Michael Levin built up his first ghostwriting business, BusinessGhost, into the world's most prolific ghostwriting company and sold it in 2018. Now, he focuses on ghostwriting for a small number of elite clients worldwide. He's appeared on ABC's Shark Tank; on the BBC and FoxNews; in Inc., Forbes, and Bloomberg/Business; and many others. Michael is deeply honored that Jay Abraham, the world renowned marketing authority, calls him "The Master of the Business Fable." The post #208 – Michael Levin on Unveiling the Art of Ghostwriting: Insights From a Seasoned Book Strategist – Part 2 first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Michael Levin built up his first ghostwriting business, BusinessGhost, into the world's most prolific ghostwriting company and sold it in 2018. Now, he focuses on ghostwriting for a small number of elite clients worldwide. He's appeared on ABC's Shark Tank; on the BBC and FoxNews; in Inc., Forbes, and Bloomberg/Business; and many others. Michael is deeply honored that Jay Abraham, the world renowned marketing authority, calls him "The Master of the Business Fable." The post #207 – Michael Levin on Unveiling the Art of Ghostwriting: Insights From a Seasoned Book Strategist – Part 1 first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Nona Prather is the Owner of Prather Marketing Services, LLC. She specializes in setting up marketing plans for professional speakers, through phone calls, email campaigns, social media, and marketing materials. Nona has worked in marketing for 10 plus years and holds a bachelor's degree in Psychology and Business Management. She has worked with Speakers Bureaus and individual speakers. Nona also enjoys road trips and has a goal to see all the National Parks in the US. The post #206 – Nona Prather on Boost Your Book Sales: Unveiling Strategies to Stand Out in the Speaking Marketplace first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Pauline Wiles specializes in strategic website design that gets bottom line results for consultants and authors. Working with the Squarespace platform, she's an expert in websites that convert in your industry. As well as a full time professional website designer, Pauline is an author and consultant too. Her work helps you grow your impact and authority through your website and related online marketing. The post #205 – Pauline Wiles on Building an Author Website That Sells: Insights from a Website Designer first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Deborah Levine is Editor in-Chief of the American Diversity Report. She is a Forbes Magazine top Diversity & Inclusion Trailblazer, an award-winning author of 15 books, and has been recognized by the Women's Federation for World Peace and the TN Economic Council on Women. A former blogger with The Huffington Post, she is now an opinion columnist with The Chattanooga Times Free Press. The post #204 – Transformative Memoirs: Unveiling the Life-Changing Journey of Author Deborah Levine first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Ben Guttmann is a marketing and communications expert and author of Simply Put: Why Clear Messages Win — and How to Design Them. He's an experienced marketing executive and educator on a mission to get leaders to more effectively connect by simplifying their message. Ben is former co-founder and managing partner at Digital Natives Group, an award-winning agency that worked with the NFL, I Love NY, Comcast NBCUniversal, Hachette Book Group, The Nature Conservancy, and other major clients. The post #203 – Ben Guttmann on Enhance Your Writing with Visual Elements first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Ben Guttmann is a marketing and communications expert and author of Simply Put: Why Clear Messages Win — and How to Design Them. He's an experienced marketing executive and educator on a mission to get leaders to more effectively connect by simplifying their message. Ben is former co-founder and managing partner at Digital Natives Group, an award-winning agency that worked with the NFL, I Love NY, Comcast NBCUniversal, Hachette Book Group, The Nature Conservancy, and other major clients. The post #202 – Ben Guttmann on Why Your Writing Needs to Be “Simply Put” first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Just as editors do more than splash your text with missing commas, writing coaches do more than tell you to write. They are a bit like doulas helping you birth your books and stories. Rusti Lehay coaches authors to find the words that their hearts speak. Working as an empath, she guides writers to open up to what their story is and the most authentic way for them to share it, helping them place the right words at the right time for all the right reasons. The post #201 – Rusti Lehay on Trusting Your First Draft and Overcoming Writer's Block first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Rusti Lehay coaches authors to find the words that their hearts speak. Working as an empath, she guides writers to open up to what their story is and the most authentic way for them to share it, helping them place the right words at the right time for all the right reasons. Sometimes a book and sometimes Rusti helps you discover many other ways to best use your story and plant your words to meet your strategic objectives. The post #200 – Rusti Lehay on How to Put Authenticity into Your Writing So You Can Overcome Writer's Block first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Susan Friedmann, CSP (Certified Speaking Professional) is a well-respected niche marketing expert who's on a mission to wipe out sameness and add vitality and differentiation to your author marketing. For over 25 years, through her company, Aviva Publishing, she's coached over 400 non-fiction authors, to use their books to become the recognized trusted authority in their field. The post #199 – Susan Friedmann on How to Turn Your Book into Multiple Streams of Income first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Fun Fact: Steve Jobs and Apple became Carol Abrahamson's first consulting client before her business even had a name. That experience made her an inveterate networker who keeps in touch with hundreds of former colleagues — just in case she can spark for someone else, or can again be the recipient of, the same kind of game-changing lucky break! The post #198 – Carol Abrahamson on What Kinds of Books Can I Write? first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Carol Abrahamson has been thinking about how experts and thought leaders can monetize their book and expertise since her first book brought her one-person business over $2 million in consulting revenues, and over 100 of the country's largest corporations as clients. The post #197 – Carol Abrahamson on How to Win a Book Award first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Donn King is The Confidence Cultivator. He is a professor of communication studies (which means “a professor of standing up in front of people and saying stuff”). Donn works with professionals and leaders just like you who want to speak confidently so they can increase their impact, gain influence, and build their careers. The post #196 – Donn King on Writing Engaging Business Fables first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Joey Vitale is the CEO & Founding Attorney at Indie Law, a trademark law firm that helps you get peace of mind knowing you legally own your brand. When consulting a trademark attorney, an author should ask several important questions to ensure they have a clear understanding of trademark law and how it pertains to their work. The post #195 – Joey Vitale on How Authors Can Trademark Their Books and Intellectual Property first appeared on Write Your Book in a Flash Podcast with Dan Janal.

David Newman is well-known in speaking and marketing circles for his consulting and coaching. He is the author of “Do It Selling,” “Do It Speaking,” and “Do It Marketing.” Discover how to get people to take action when they listen to your podcasts and webinars. The post #194 – David Newman on How Authors Can Get People to Take Action on Their Webinars and Podcasts first appeared on Write Your Book in a Flash Podcast with Dan Janal.

David Newman is well-known in speaking and marketing circles for his consulting and coaching. He is the author of “Do It Selling,” “Do It Speaking,” and “Do It Marketing.” Book Coach Dan Janal interviews sales and marketing expert David Newman on what's working for book marketing in 2023. The post #193 – David Newman on New Trends for Marketing Non-Fiction Books first appeared on Write Your Book in a Flash Podcast with Dan Janal.

David Newman is well-known in speaking and marketing circles for his consulting and coaching. He is the author of “Do It Selling,” “Do It Speaking,” and “Do It Marketing.” Get endorsements for your books from top names in your industry so you can sell more books and get more business. The post #192 – David Newman on How Authors Can Get Endorsements from Celebrities first appeared on Write Your Book in a Flash Podcast with Dan Janal.

David Newman is well-known in speaking and marketing circles for his consulting and coaching. He is the author of “Do It Selling,” “Do It Speaking,” and “Do It Marketing.” Book Coach Dan Janal interviews sales and marketing expert David Newman on how to write a series of books to build your business. The post #191 – David Newman on How Authors Can Create a Series of Books to Build Their Businesses first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Jeff C. West is the bestselling and award winning author of the heartwarming business fable, The Unexpected Tour Guide, winner of The Axiom Business Books Award – Bronze Medal in 2015, and recipient of kind endorsements from bestselling authors Bob Burg, Brian Tracy and Tom Hopkins. The post #190 – Jeff C. West on Writing a Business Fable Book to Grow Your Business and Attract Clients first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Georgie joined Girl Friday Productions in 2018, after authoring three books of her own and as a lifetime reader inspired by favorites including A Tree Grows in Brooklyn and Auntie Mame. Her passion for helping authors achieve their unique version of success makes her a client favorite. The post #189 – Georgie on Effective Marketing Tactics for Business Books in Today's Market first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Karen McNally Upson has been with Girl Friday Productions for seven years. She's passionate about helping authors achieve their goals and ensuring an excellent client experience. Areas of expertise include end-to-end book production, complex book design, and illustration management, as well as all stripes of print management. The post #188 – Karen McNally Upson on Rise Above the Rest: Crafting High-Quality Books Beyond Amazon's KDP first appeared on Write Your Book in a Flash Podcast with Dan Janal.

John Li is a co-founder of PickFu and has been a serial entrepreneur for over a decade. With degrees in Computer Science and a strong product background, John is passionate about building systems that help others succeed. The post #187 – John Li on How Authors Can Check Their Gut Feelings by Using Surveys first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Ken Lizotte is Chief Imaginative Officer (CIO) and founder of emerson consulting group inc., a consulting firm that transforms individual business experts, companies, executives, law firms, and professional services firms into “thoughtleaders.” The post #186 – Ken Lizotte on New Trends in the Speaking Industry that Authors Need to be Aware Of first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Tom Antion, our fearless leader, has never had a job. He's always had his own business. Starting with nothing, he owned five apartment buildings and a hotel BEFORE graduating college. Tom has actually been entrepreneurial since he was nine or ten years old. Tom's dad came from Syria through Ellis Island in the early 1900s, became an entrepreneur, made Tom into an entrepreneur, and Tom has helped thousands of people start, run, and improve their businesses. The post #185 – Tom Antion on How to Make More Money From Your Books first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Michael Whitehouse is The Virtual Event Guy. Having run events since 1996, he was fascinated by the potential of virtual events when everything went online in 2020. Focusing on interaction over opt-ins, he creates events which are a truly human experience across a virtual platform. The post #184 – Michael Whitehouse on How Authors Can Sell More Books at Virtual Events first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Geri England is the creator of the Discover Your Story to Success© System and founder and President of Janus Resource Group, LLC dba Positive ChangeWorkz, a company dedicated to inspiring and helping leaders and entrepreneurs to achieve their deepest aspirations and highest potential through the power of their stories. The post #183 – Geri England on How to Tell Stories to Make Your Book Come Alive first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Anne Janzer is an award-winning author, armchair cognitive science geek, nonfiction author coach, marketing practitioner, and blogger. Her books have won numerous awards, including the Independent Book Publishers IPPY award, the Foreword Indies Book of the Year, Reader's Favorite Gold Medal, and the IndieReader Discovery Award. The post #182 – Anne Janzer on How Can Ghostwriters Capture Their Clients' Voices? first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Bestselling author Marjory Wildcraft is the author of “The Grow System: True Health, Wealth, and Happiness Come from the Ground.” She is an expert on sustainable living and the founder and CEO of The Grow Network, the online home of a global network of people dedicated to self-reliance, community, and protecting the planet through homegrown food. The post #181 – Marjory Wildcraft on How to Get a Six-Figure Advance From a Major Publisher first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Bestselling author Greg Godek has sold more than 1 million copies of “1001 Ways to Be Romantic.” He has appeared on Oprah and Today Show. Jay Leno once joked about the book during his monologue. He's been featured in the Sunday New York Times and Playboy (not naked). The post #180 – Jess Todtfeld on Launching a Publicity Campaign for Your Book with Artificial Intelligence Tools first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Bestselling author Greg Godek has sold more than 1 million copies of “1001 Ways to Be Romantic.” He has appeared on Oprah and Today Show. Jay Leno once joked about the book during his monologue. He's been featured in the Sunday New York Times and Playboy (not naked). The post #179 – Greg Godek on How Will ChatGPT and AI Affect Writers and Speakers? first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Since 1995, Carol J. Amato has shown entrepreneurs, speakers, coaches, and other experts how to write, publish, and market a quality book based on their expertise so they can rise to the top of their fields, attract leading clients, and charge higher fees. Carol handholds her clients from idea creation through marketing and helps them avoid the frustration, stress, and usual quagmires that plague many first-time authors. The post #178 – Carol J. Amato on How to Get Book Reviews So You Can Sell More Books first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Carl Landau is co-author of the new book, Pickleball for Dummies. He has been an entrepreneur since the age of 26 and now in (un)Retirement is founder of Pickleball Media. Carl has started and sold three successful media companies and published five magazines (software development, winemaking, and craft brewing industries). He currently hosts the popular podcast "I Used to be Somebody". The post #177 – Carl Landau on How to Work With Your Publisher to Promote Your Book first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Pat Iyer is an experienced author, coach, and writer who loves to help others polish their writing. Her expertise comes from writing or editing over 800 books, articles, case studies, online courses, or chapters. The post #176 – Pat Iyer on How to Make Money by Creating an Anthology Book first appeared on Write Your Book in a Flash Podcast with Dan Janal.

Henry DeVries is the CEO (chief encouragement officer) of Indie Books International, a company he cofounded in 2014. He works with independent consultants who want to attract more high-paying clients by marketing with a book and speech. As a speaker, Henry trains business development teams and business leaders on how to sell more services by persuading with a story. The post #175 – Henry DeVries on Marketing with a Book for Agency Owners first appeared on Write Your Book in a Flash Podcast with Dan Janal.