Podcast appearances and mentions of ian lamont

One of the topics that independent publishers and author publishers always ask IBPA about is Amazon. Amazon is a juggernaut in the publishing industry and publishers want to know how to succeed in that marketplace. Amazon has a feature called A+ Content, which, if used properly, can be a helpful tool for publishers. So Amazon expert and i30 Media Corporation founder Ian Lamont visits “Inside Independent Publishing (with IBPA)” to share advantageous tips. Ian also gives updates on other Amazon topics, including: whether Amazon Advantage will ever reopen registration; issues with third-party sellers winning the “buy” button over publishers; and more!PARTICIPANTSIan Lamont is the founder of i30 Media Corporation. His media career has spanned more than 20 years across three continents, including a stint in the British music industry and a six-year residence in Taipei, where he learned Mandarin and worked for a local TV network and newspaper. Returning to the Boston area, he shifted into digital media, building websites for Harvard University, developing online services for technology publisher IDG, and serving as managing editor of The Industry Standard blog platform and prediction market. Later, Ian founded two ventures, including a mobile software company and i30 Media, which publishes In 30 Minutes guides (in30minutes.com). The guides help people understand mildly complex subjects, including business, software, and medicine.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Member Liaison, Christopher Locke helps guide the 3,700+ members as they travel along their publishing journeys. As one of his major projects, he oversees the IBPA NetGalley program, which generates buzz and garners reviews for indie publishers' titles. He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSTo learn more about the many benefits of becoming a member of Independent Book Publishers Association, visit here https://www.ibpa-online.org/general/register_member_type.asp?Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineTwitter – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/To learn more about i30 Media Corporation, click here.To learn more about the In 30 Minutes guides, click here.

In this episode of the BookSmarts Podcast, Joshua talks with Ian Lamont, founder of i30 Media Corporation, about advertising on Amazon and Facebook, utilizing his website to build community, and building direct to consumer sales. Amazon advertising offers some excellent opportunities to advertise your products and your brands, and has put a lot of thought into how products are discovered and displayed to consumers. However, there are some limitations that come with too much reliance on Amazon's advertising and sales, not the least of which is not being able to see more information about your customers and grow your own relationships with them. Ian ran into that problem last year when Amazon stopped taking orders from publishers in order to focus on personal protective equipment at the height of the coronavirus pandemic. This caused him to dive into the world of Facebook advertising, and to spend more time building a connection to his customers through his own websites. Facebook advertising works differently than Amazon advertising, but you get the opportunity to reach a different demographic, engage in social sharing, and build more connections with your readers through that channel. Ian connected his move to Facebook advertising with some changes to his websites, and was able to expand his personal email list and start creating a dedicated cadre of return consumers that now recognize his brand and appreciate his products. NOTE: I apologize for the intermittent background noise during the episode. The process of publishing never stops, and we recorded the episode while Ian's team was busy packing boxes. --- Send in a voice message: https://anchor.fm/booksmarts/message

Face The Book TV #16In a crowded online marketplace, one of the few ways you may be able to get eyeballs on your book or brand is through paid advertising.In this episode, Ian Lamont, award-winning author of the In30Minutes Guides and CEO of LeanMedia, answers your questions about factors like cost-per-click, organic vs. paid search, considerations for mobile ads, strategies for bidding on placement, and most important - how and why Amazon advertising works for book publishers!EPISODE LINKS:https://piercepress.com/podcastshttps://encirclepublications.comhttps://in30minutes.comhttps://LeanMedia.orghttp://IPNE.org

Every book has to earn its place in Amazon’s discoverability queue. Does yours? Penny Sansevieri of Author Marketing Experts tells you how to optimize your book’s visibility and relevance using keywords, your author page, and more.Topics Covered• Amazon, a force for good or for evil?• How to make Amazon work for your book• Remember, at its heart, Amazon is just a giant search engine• Why you should avoid long preorders• Amazon advertising and keywords: keywords strings vs. single words, which is better?• The Amazon book page, crucial but how do you make it work to your benefit?• If you have Author Seller Central . . . controlling the back end• The super-secret and barely understood Amazon Relevancy Score: what is it? how do you boost it?• ads: is a call to action enough or do you need more?• work the Kindle side, not the pbook sideLinksAuthor Marketing Expertshttp://www.amarketingexpert.com/Penny on Twitter: @bookgalPenny on Instagram: therealbookgalHow to Sell Books by the Truckload on Amazon - 2020 Updated Edition: Learn how to turn Amazon into your 24/7 sales machine!https://tinyurl.com/y6bpsxaoIan Lamont's videos on YouTube about Amazonhttps://tinyurl.com/y5mhlslmParticipantsPenny C Sansevieri, Founder and CEO of Author Marketing Experts, Inc., is a bestselling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU.She was named one of the top influencers of 2019 by New York Metropolitan Magazine.Her company is one of the leaders in the publishing industry and has developed some of the most innovative Amazon Optimization programs as well as Social Media/Internet book marketing campaigns. She is the author of 18 books, including "How to Sell Your Books by the Truckload on Amazon," "Revise and Re-Release Your Book", "5-Minute Book Marketing,' and "Red Hot Internet Publicity," which has been called the "leading guide to everything Internet."AME has had dozens of books on top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.For more information, go to IBPA at https://www.ibpa-online.org/.

Getting the look and content of your book right is priority 1. But looming changes at Amazon may be beyond your control. What to do? This is part 2 of our interview with Ian Lamont of i30 Media.Topics Covered3 keys to success: a great cover, powerful keywords and metadata, solid contentUsing social media to drive traffic to AmazonHow Amazon is changing: increasing costs of advertising and, surprise, Amazon may no longer consider books very important to its business modelAny other competitors on the horizon? (um, not really)But, you can use other platforms to sell books: Shopify, Ingram Spark, Aerio among othersLinksLean Mediahttp://leanmedia.org/Lean Media YouTube Channelhttps://www.youtube.com/channel/UCsYGJf9h3mJHS9KP6H5ldYQ/videosAmazon Deep Divehttp://deepdive.leanmedia.org/IBPA Publishing University: Using Metadata and Amazon to Expand Your Business, Thursday, April 2, 8:30 am - 12:30 pm (Redondo Beach, CA )https://sched.co/YAAXIngram Sparkhttps://www.ingramspark.com/Aeriohttps://www.aer.io/Shopifyhttps://www.shopify.com/ParticipantsIan Lamont is the founder of i30 Media Corporation and the creator of the Lean Media framework. He started his publishing business in 2012 with a single how-to guide on Amazon KDP. The company has since expanded to a complete line of utility nonfiction (the IN 30 MINUTES series) as well as several ancillary product lines. Ian uses a range of Amazon programs, including Amazon Advantage, Amazon Advertising, Seller Central, and the Amazon Brand Registry to develop and market new products, and is a frequent speaker at publishing events on Amazon-related topics. He lives in the Boston area with his family. Ian is a former Board member of IBPA.Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.For more information, go to IBPA at https://www.ibpa-online.org/.

Amazon advertising can be a great way to boost discoverability, but you have to know what it costs and how to manage Amazon issues that arise from time to time. This is part 1 of our interview with Ian Lamont of i30 Media.Topics CoveredAmazon AdvertisingCustomer supportKeeping an eye on costsDiscoverabilityAmazon as a test laboratoryKDP, Audible, and other programsIs Amazon Advantage being phased out?Seller CentralProblems with Amazon customer serviceLinksLean Mediahttp://leanmedia.org/Lean Media YouTube Channelhttps://www.youtube.com/channel/UCsYGJf9h3mJHS9KP6H5ldYQ/videosAmazon Deep Divehttp://deepdive.leanmedia.org/IBPA Publishing University: Using Metadata and Amazon to Expand Your Business: Thursday, April 2, 8:30 am - 12:30 pm (Redondo Beach, CA)https://sched.co/YAAXParticipantsIan Lamont is the founder of i30 Media Corporation and the creator of the Lean Media framework. He started his publishing business in 2012 with a single how-to guide on Amazon KDP. The company has since expanded to a complete line of utility nonfiction (the IN 30 MINUTES series) as well as several ancillary product lines. Ian uses a range of Amazon programs, including Amazon Advantage, Amazon Advertising, Seller Central, and the Amazon Brand Registry to develop and market new products, and is a frequent speaker at publishing events on Amazon-related topics. He lives in the Boston area with his family. Ian is a former Board member of IBPA.Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.For more information, go to IBPA at https://www.ibpa-online.org/.

Part 2 of a wide-ranging interview with Ian Lamont of i30 Media about selling, promoting, and advertising your books on Amazon, plus tips for getting reviews and understanding Amazon’s Terms of Service. Highlights of part 2 include: Amazon Terms of Service Who matters more to Amazon, you the publisher or the customer? Three guesses! the “buy box” controversy how to avoid getting kicked off Amazon: understanding Terms of Service getting reviews and managing giveaways can anyone compete with Amazon? Ian Lamont’s blog is at http://leanmedia.org/blog/. Participants Ian Lamont is an award-winning technology journalist, author, and publisher, and the founder of i30 Media Corp. and IN 30 MINUTES Guides (in30minutes.com). He is also a director and treasurer of the Independent Book Publishers Association, and serves on IBPA's Executive Committee. His books include Twitter In 30 Minutes and Lean Media: How to focus creativity, streamline production, and create media that audiences love. A graduate of Boston University and the Massachusetts Institute of Technology, he lives in the Boston area with his family. Follow him on Twitter at @ilamont and read his blog about the publishing industry at http://leanmedia.org/blog. Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Working with Amazon, part 1: Keywords, Categories, and Advertising, with guest Ian Lamont Part 1 of a wide-ranging interview with Ian Lamont of i30 Media about selling, promoting, and advertising your books on Amazon, plus tips for getting reviews and understanding Amazon’s Terms of Service. Highlights include: CreateSpace and the not-so-smooth conversion to KDP using and choosing keywords and categories for your book placing ads on Amazon and understanding ACOS to know if you’re making a profit or not art there alternative to Amazon? Ian Lamont’s blog is at http://leanmedia.org/blog/. Participants Ian Lamont is an award-winning technology journalist, author, and publisher, and the founder of i30 Media Corp. and IN 30 MINUTES Guides (in30minutes.com). He is also a director and treasurer of the Independent Book Publishers Association, and serves on IBPA's Executive Committee. His books include Twitter In 30 Minutes and Lean Media: How to focus creativity, streamline production, and create media that audiences love. A graduate of Boston University and the Massachusetts Institute of Technology, he lives in the Boston area with his family. Follow him on Twitter at @ilamont and read his blog about the publishing industry at leanmedia.org/blog. Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Ian Lamont of i30 Media discusses strategies for using Amazon Marketing Services to make your book pop to the top in Amazon searches. Covered here are key concepts like bidding and budgeting, and a real-world assessment of what works and what doesn't when working with Amazon (or with Facebook and Google ads). Here’s the YouTube how-to video Ian mentions in the podcast: “How to Make Amazon Marketing Services Product Display Ads”: https://youtu.be/oQvAsSQ3tV4 Mentioned in the members’ question portion of the podcast are new classes in Copyediting and Developmental Editing at UCLA Extension. For information, go to https://www.uclaextension.edu/. Participants Ian Lamont is an award-winning technology journalist, author, and publisher, and the founder of i30 Media Corp. and IN 30 MINUTES Guides. He is also a director and treasurer of the Independent Book Publishers Association and serves on IBPA's Executive Committee. His books include Twitter In 30 Minutes and Lean Media: How to Focus Creativity, Streamline Production, and Create Media That Audiences Love. A graduate of Boston University and the Massachusetts Institute of Technology, he lives in the Boston area with his family. Visit https://in30minutes.com. Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Ian Lamont is the founder and president of i30 Media Corporation, a media venture specializing in reference materials, technology news, and how-to guides, including the award-winning “IN 30 MINUTES” series of guidebooks and “PRIORITY PAYLOAD REPORT”, the independent newsletter of industrial automation. He is also the creator of the Lean Media framework, which helps creative people and production teams develop media that matters. What you’ll learn about in this episode: Why businesses today need to have the DNA of being a media company The importance of building an audience for your brand What issues surround creating media for your business What mistakes businesses make when creating media The benefits of making a list to help tackle your priorities each day The importance of knowing when your most productive time of the day is Why the most critical skills to master are building and selling The need to create media that is going to benefit your customers What mistakes to avoid when creating media for your business Why finding a product or service that people really want or need is critical Ways to contact Ian: Twitter: @ilamont Book: “Lean Media”  

Good Morning Onward Nation...I’m Stephen Woessner and welcome to today’s solocast. As part of my role as host of Onward Nation...and as CEO of Predictive ROI...I am blessed with this amazing opportunity to meet, talk with, and really get to know business owners as well as the critical skills and strategies they have applied to be successful and the lessons they learned along the way. But these owners have also been kind enough to take me behind the green curtain and share their fears, their insecurities, and the constraints to success that they face each and every day. And the constraints can vary from business owner to business owner...and from industry to industry. But there is one constraint that is universal. There is one constraint that affects all of us. There is one constraint – that no matter who you are – you have faced and have been impacted by it. So for today’s solocast...I am going to take you on a deep dive into this constraint, and more importantly, how to conquer it and give you a couple of key ingredients so you can push it aside when it begins to impact you and your business. And the constraint that I am talking about is the Imposter Syndrome. The Imposter Syndrome isn’t some mystic dark magic voodoo. No, it’s the little voice you hear – a whisper – a question – that asks... “Who do you think you are to attempt something so grand...a goal so big. Who would ever pay for that? What makes you think you can deliver that type of project? Why would that company choose you to work with when they could hire anyone they want?” And the list of bad questions that we ask ourselves each and every day can go on and on. These questions that we pose to ourselves can cause us to question our competency. The questions might give us pause. The questions – and the ensuing internal dialogue – may cause you to show up to a meeting with an important client in a less confident way. Your employees may wonder if you have what it takes to be the inspiring leader they were hoping for when they joined your team. And then all of that negative self-talk results in a self-fulfilling prophecy, which is then followed by another round of doubt from the syndrome. “See, aren’t you glad you didn’t get your hopes up? It’s better this way...then there is no disappointment.” And here too...the list can go on and on. So, the Imposter Syndrome is real. It is unrelenting. It doesn’t get tired. It knows all of your weaknesses and how best to mask your strengths. The Imposter Syndrome will cheat you out of your destiny. It will cheat you out of the application of your God-given talents. And it will cheat you out of being the owner of the thriving, wonderful, game-changing business you want to lead. So buckle in Onward Nation. We’re going for a deep dive into the Imposter Syndrome and how you can conquer it...once and for all. I will share some definitions and some context for when the Imposter Syndrome was discovered, how you can avoid it, as well as several examples of the syndrome hard at work so that you can spot it when it tries to sneak up on you. My hope is that this discussion will be helpful to you recognizing how the seemingly innocent thoughts, or a minor procrastination, can change the course of your destiny without you even realizing it. Why? Because your thoughts become your actions -- and your actions -- become your destiny. So here we go, Onward Nation! First, the Imposter Syndrome is something we all face. Everyone on Earth faces it -- no matter who they are. It is just that some people have deliberately conditioned themselves to be better than most at pushing themselves past it the fear created by the syndrome. If you are hearing the term “Imposter Syndrome” for the first time -- let’s start us off with some context and background. The term Imposter Syndrome was first coined in 1978 by clinical psychologists Dr. Pauline R. Clance and Suzanne Imes and was used when referring to high-achieving individuals marked by an inability to internalize their accomplishments and a persistent fear of being exposed as a “fraud.” Despite external evidence of their competence, those exhibiting the syndrome remain convinced they are frauds and do not deserve the success they have achieved. In fact, they take their proof of success and pass it off as luck, timing, or as a result of deceiving others into thinking they are more intelligent and competent than they believe themselves to be. Some studies suggest the impostor syndrome is particularly common among high-achieving women while other studies indicate that men and women are equally affected. However, based on my experience over the last 20+ years in business, and having interviewed close to 700 of today’s top business owners -- some of the most ambitious super achievers in business today -- I can confidently say -- that the Imposter Syndrome does not have any such gender bias. It attacks both men and women equally -- so nice of it to do so, right Onward Nation!?! Now let’s take that definition and break it down into its two core ingredients. Ingredient #1: the inability to internalize accomplishments and a persistent fear of being exposed as a “fraud.” Have you ever felt walking into a meeting that you weren’t worthy -- or that you didn’t belong there? Perhaps someone on the selection committee, the award committee, or board of directors had somehow made a mistake in selecting you. Heck, maybe even some of your colleagues, family members, or friends looked at you and even validated your own suspicions and asked you the seemingly innocent question of “So why did they pick you?”. I began to learn about the imposter syndrome back in 2009. My first book had been published while I was an academic staff member at the University of Wisconsin-La Crosse. My book had become popular with small business owners and several of the UW campuses around the state started asking me to teach a class at their respective campuses. Awesome. So one day I mentioned the opportunities to a family friend -- that I was headed to UW-Green Bay the next day to teach a class based on my SEO book...and my friend looked at me and said, “Well, why are they having you teach the class? Couldn’t they find someone else locally to teach the class?” My friend was not trying to be hurtful -- not in the least. But those comments hit me hard. Never mind that my SEO book was #3 in the United States, I had just been interviewed for Inc Magazine and other credibility indicators. When he asked me that question -- I actually paused and thought about it. “Yeah, why are they hiring me to teach...am I good enough...do I have what it takes...am I the best they could bring in...did I deserve to be there...was I a fraud...did I know what I was talking about?” Or, there was another instance -- with this same family friend -- when we were having dinner following a recent trip where I was in Washington DC doing what’s called a “Speaker Visit” at Leading Authorities, one of the speakers bureaus that represent me. They had just started representing me and the visit was an opportunity for me to make a brief presentation to showcase my areas of expertise, answer questions, and just help their sales team get to know me a bit better for when any of their clients might need a professional speaker with my skill set. And during the Q&A portion of the discussion, some members of the Leading Authorities sales team asked me some questions about how best to promote one of their newest clients online -- a very big name -- retired military officer -- and big headlines at the time. Awesome -- I love that kind of Q&A -- and it was really fun sharing some strategies and steps they could use to make a big impact. So when I got home -- and had dinner with my friend -- I told him about the experience at Leading Authorities and how excited it was. And after I was finished telling the story -- he said to me -- again not trying to be mean to me -- but he asked, “So why did they ask you about how to help?” A legitimate question...and my answer could have been to share aspects of my experience that were relevant to the conversation in D.C. and specifics about how I helped. Instead, I let the Imposter Syndrome rise up -- destroy my confidence -- and the end result was that I even began to question why I had been asked. It was a complete 180 in my confidence -- but -- it also proved to be a critical lesson in learning how to defeat the Imposter Syndrome -- and part of your weaponry needs to be protecting your inner circle -- who gets to be inside your circle -- and the information you share or don’t share with members outside your circle. But, there’s nothing unique or different about these stories. We have all had these experiences of the little voice in our heads whispering -- or in some cases shouting -- “Who do you think you are to do something so amazing?” That is the Imposter Syndrome, Onward Nation and it is likely holding you back -- it is rearing its ugly head in the form of fear -- and you need to push it aside so it doesn’t block your progress in moving forward. Here’s the reality...high-performers work hard to prevent people from discovering they are "impostors." This hard work often leads to more praise and success, which perpetuates the impostor feelings and fears of being "found out." The "impostor" may feel they need to work two or three times as hard, to over-prepare, tinker, and obsess over details. This can lead to burnout and sleep deprivation. I have felt that way before. With each new interview, success quote, media feature that I received from my books -- I would think -- goodness -- did I deserve to be there? YES -- but it took me a long time to believe it -- and I still wrestle with it today. Ingredient #2: the “imposter” takes the proof of success and passes it off as luck, timing, or as a result of deceiving others into thinking they are more intelligent and competent than they believe themselves to be Has your business ever gone through a growth spurt and you wondered why? Have you ever looked around your office and suddenly realized you have some amazing people working for you, looking to you for leadership, and you cannot figure out what they see in you? Have you ever felt uncomfortable heading into a presentation with a new client and you wonder why they invited you to the table? Or, in a personal situation -- have you ever felt like you married up -- that your husband or wife -- was not only your better half -- but completely out of your league? Why do we ask ourselves such losey and unfair questions? And here’s the important point that I really want you to get, Onward Nation. When you ask yourself “How on earth were we able to hire such amazing employees? Don’t they know that we don’t know what in the world we’re doing?” -- your brain does a funny thing...it gives you an answer. Your brain doesn’t want to make you out to be a liar -- so it gives you the answer to fit your story. You start hearing things like… “Yeah, boy, you really pulled the wool over their eyes on that one. Hope Becky doesn’t figure it out -- because if she leaves -- then Tom is sure to leave, too.” Or, “Why did client X invite us here? We don’t really have a shot at winning this pitch, do we?” And then answer you get back might be something like, “Nope, we have no chance of winning -- especially if they knew all about the mistakes we made just last week on Client Z’s account. We are lucky to have kept Client Z -- hope X doesn’t ask for references. Maybe we ought to back out of the process now.” What nonsense. The reality is that you were invited into the evaluation process because you have a stellar network -- perhaps stellar credentials -- and you deserve to be at the table. The voice on your shoulder -- the voice whispering in your ear -- is the imposter syndrome. And we all deal with it. It doesn’t matter who you are thinking of right now...Tim Ferriss has dealt with it...Joel Osteen has dealt with...all of the incredible business leaders that grace the covers of SUCCESS Magazine, Inc, Fast Company deal with it. Heck, I struggle with it, too… “I think to myself all the time -- I can’t invite that person to be a guest on my show -- they’ll for sure say no!” Good grief! Why do we do this ourselves, Onward Nation? Every business owner -- every political leader -- every leader throughout history has dealt with this. George Washington did not feel he was worthy to be this country’s first president. No one is immune from the Imposter Syndrome. But if you know that -- you can defeat this secret enemy. But here’s what is unique -- and what is special -- is when someone stares into the face of potential rejection -- faces their fear and they do it anyway. And to quote the rock solid awesome words of Dr. Marcie Beigel -- a three-time guest of Onward Nation...she said to me in her first encore interview in Episode 144 said to me, “Stephen...be scared, and then do it anyway!” Wow...I loved that. Because it is oftentimes fear -- which is another way of describing the imposter syndrome -- it is fear that gets in your way more than anything else. You -- you, Onward Nation...are your business’s biggest constraint. Not the market, not your lack of customers, not your pricing, not your product quality...no...it is you. You -- as the leader -- as the business owner -- you set the pace and tempo of your company -- either fast or slow -- you do. So I asked Dr. Marcie during that special encore interview to share how business owners can reach that elusive next level? She was kind enough to map it out into three simple steps. Get clear on what the next level is — how will you know when you’re there? Walk through your fear -- make a plan -- and just do it Find a mentor -- we learn best from the people who have been there And let’s look at all three of these. First...get clear on what the next level is. Well, if the imposter syndrome (aka FEAR) is making you believe that you are not even worthy of your current level of success -- how could you possibly believe that you are worthy of more? So how could you define what the next level looks like? Great question, right? Instead, perhaps you need to spend some time in gratitude being thankful for what you have already accomplished -- consciously acknowledging that what you have achieved was deserved because you worked hard to get there and you applied your God-given gifts and talents to get there -- and now -- to realize your full potential -- it is time to leap off your current plateau and move onward to that next level -- and you deserve to be at the next level -- because you’re an expert. But the first step is to give yourself permission to define that next level so you know when you and your business have arrived. Second...be scared about the next level...and do it anyway. Set your fear aside -- what is the worst that could happen? Prospective customers could say no. You might make a bad decision and lose some money? An employee or a group of employees may disagree in how you’re redirecting the company and could decide to leave. Okay? Are any of these life-threatening situations? Did anyone die? No. And like Mike Stromsoe taught us in episode 24 of Onward Nation -- did anyone die, no? then move on! Stopping making each decision more -- or bigger -- than it has to be. Just make a decision...then move on. It doesn’t have to be more complicated than that. So, Onward Nation, just be scared -- and then do it anyway. And lastly...find a mentor to learn from. More specifically -- find a mentor or group of mentors who are all moving at a pace and tempo that is faster than you. I know I say this a lot -- but only because it is critically important. It matters who you spend your time with -- and if you spend your time with people who are moving at your current pace -- or slower -- those people may make you feel comfortable to be around -- they may not challenge you -- they may not push you or ask you tough questions -- and it is easy to relax and unwind. But guard yourself -- if you don’t protect your time -- you will slow down as a result. Why? Because as Coach John Wooden once said, you will never outperform your circle. You won’t -- it is just human nature. So you need to make sure the mentors you select are operating at a completely different level than you are currently at -- that you reach -- that you stretch -- that you get yourself into a group of people where you don’t currently belong. And then you work like crazy to not get left behind -- and in the process -- you will expand and grow -- and leap off your current plateau onto that next rung. And as Scott McKain recently taught me, “Stephen, you cannot reach that next rung, unless you are willing to let go of the current one you are hanging on to.” Very wise words, Onward Nation. Please recognize the imposter syndrome for what it is...it is nothing more than fear. Please also know that we all deal with it...you are not different because you feel it...you are not uniquely burdened or yoked. But what can make you unique and distinctive is your ability to refuse the status quo and to push past your fear -- to shove the imposter syndrome aside and to not let yourself be your own limitation. You were meant for greatness. You are a child of the most high God. You are instilled with an infinite abundance of talent and gifts. Please don’t let something so small as fear limit all you were meant to be. So with that said... I want to say thank you for taking the time to be here with me today. It is an honor to have you here -- thank you for tuning in -- your time is sacred and I am delighted you chose this episode to be what you listen to, study, and take with you on your morning run, or maybe Onward Nation has become part of your daily commute, or in some other way has become part of your morning routine. However our daily podcast fits into your daily routine -- I want you to know how much I appreciate you sharing some of your invaluable 86,400 seconds you have in your day with me and the strategies we learn and share each day from today’s top business owners. And please continue to let me know what you think of Onward Nation...good or bad...I always want your feedback. My direct email address is stephen@onwardnation.com -- and yes -- that is my actual Inbox. No fancy filters or filing system and I read and reply to every single email. So please let me know how you think we are doing. I look forward to hearing from you. We will be back tomorrow with an interview with Ian Lamont. I think you will find Ian helpful because we explored how today’s successful companies – at their core – as part of their DNA – have became media companies and how this transformation is likely to continue. My guess is you will find our conversation thought-provoking as I did – it is well worth your time.    Until then, onward with gusto!  

"You need to understand your customer in order to make a product or offer a service that they like," says Ian Lamont, President of i30 Media Corp and author of Lean Media. Ian shares how you can set your company apart by creating content that connects, right-sizing your team, and reducing unnecessary bureaucratic overhead. Next, order fulfillment can make or break an eCommerce business. Nicholas Daniel-Richards explains how ShipHero is making warehouse management, shipping, and returns a breeze. Then, Chase Jarvis of CreativeLive reveals his personal productivity hack so that you can multitask like a pro - Learn more! [00:00:00] Media Creators Struggle to Reach Fans [00:05:17] Labor Waste & Bureaucratic Overhead [00:11:30] Transparency During the Production Cycle [00:18:21] ShipHero Streamlines Fulfillment Process [00:26:32] Managing Inventory, Shipping, and Returns [00:33:21] Chase Jarvis Reveals Productivity Hacks

November 20, 2017 Synthetic Biology Ira S. Pastor, In 30 Minutes Ian Lamont, Small Biz Saturday Stephen Rowley, Car Show Courtney Hansen

Well-known scholar, speaker, EI expert Gleb Tsipursky and “in 30 Minutes” Lean Media author Ian Lamont   Love the show? Subscribe, rate, review, and share! Here’s How » Join the Take The Lead community today: Dr. DianeHamilton.com Dr. Diane Hamilton Facebook Dr. Diane Hamilton Twitter Dr. Diane Hamilton LinkedIn Dr. Diane Hamilton YouTube Dr. Diane Hamilton […]

Well-known scholar, speaker, EI expert Gleb Tsipursky and “in 30 Minutes” Lean Media author Ian Lamont Love the show? Subscribe, rate, review, and share! Here’s How » Join the Take The Lead community today: Dr. DianeHamilton.com Dr. Diane Hamilton Facebook Dr. Diane Hamilton Twitter Dr. Diane Hamilton LinkedIn Dr. Diane Hamilton YouTube Dr. Diane Hamilton Instagram

Well-known scholar, speaker, EI expert Gleb Tsipursky and “in 30 Minutes” Lean Media author Ian Lamont Love the show? Subscribe, rate, review, and share! Here’s How » Join the Take The Lead community today: Dr. DianeHamilton.com Dr. Diane Hamilton Facebook Dr. Diane Hamilton Twitter Dr. Diane Hamilton LinkedIn Dr. Diane Hamilton YouTube Dr. Diane Hamilton Instagram

101815_Ian Lamont

101815_Ian Lamont

Viewing the World from the Kitchen Window

Viewing the World from the Kitchen Window

Ian Lamont, author and Founder of Personal Finance IN 30 MINUTES®  joins Heather Wagenhals, host and executive producer of Unlock Your Wealth Radio, revealing how you can gain control of spending your money and the importance technology has to help overcome major financial challenges in you life. As a former technology and business journalist, Ian's writing and editorial work have garnered awards from American Business Media, the Society of American Business Editors and Writers, among several others. In this exclusive interview Ian shares personal finance tips and advice right from his book, Personal Finance In 30 Minutes. You will gain real value from Ian in this interview as you find out which influences are affecting your savings and how you can start changing those behaviors today, financially saving for your future.   Tune in to this interview with Ian and Heather and find out the biggest challenge we all face when it comes to personal finance.   This week's key trivia is based on last week's key, Take Emotion Out of the Picture. Plus Minutes on your Money, this week's Moneyism, Money Drama and more in Season 21, "Coloring Outside the Lines".   Learn more about This Week's Key in the Keys to Riches Financial Wellness Series: Hope for the Best, Plan for the Worst.   

Ian Lamont, author and Founder of Personal Finance IN 30 MINUTES®  joins Heather Wagenhals, host and executive producer of Unlock Your Wealth Radio, revealing how you can gain control of spending your money and the importance technology has to help overcome major financial challenges in you life. As a former technology and business journalist, Ian's writing and editorial work have garnered awards from American Business Media, the Society of American Business Editors and Writers, among several others. In this exclusive interview Ian shares personal finance tips and advice right from his book, Personal Finance In 30 Minutes. You will gain real value from Ian in this interview as you find out which influences are affecting your savings and how you can start changing those behaviors today, financially saving for your future.   Tune in to this interview with Ian and Heather and find out the biggest challenge we all face when it comes to personal finance.

We had a huge turnout at the Twisted Pepper last month for 'Covering the City', our look at media coverage in the capital, as part of the ongoing 'Living for the City' series. Our panel for the night were Niall Harbison, the founder of Lovin Dublin; Ian Lamont, editor of Totally Dublin; Kate Coleman, editor of Le Cool Dublin and James Redmond from Rabble magazine. Over the course of the evening, we prodded and poked how the media cover what’s going on in the city, what Dubliners want from their media about the place they call home and why stuff which should be covered in the capital often is not. A Bantercast which features some lively contributions from the audience too! You'll find a full transcript of this Banter at The Quarter - thanks to Mike Ussher for the hard work

Rachel Goodman interviews Ian Lamont, founder of i30media and publisher of the In 30 Minutes technology guides. Lamont has held a variety of roles in his decades in the publishing industry, from scriptwriter for Taiwan's China Television Company to senior editor for Computerworld.com to CEO of mobile startup Invantory. In this interview, he reflects on lessons learned and how they have informed the principles he has adapted for the "lean media" publishing model he has brought to his line of e-books, as well as what has worked and not worked in marketing his latest ventures on Amazon.com. This interview was recorded on March 28, 2013.