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Jake, Sam, and Lee discuss Lee's untimely death, Jake's rules for 2026, and how to find work when you're in between jobs. Reflect, laugh, and gain inspiration for the new year with us. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
If you're a nonfiction author—especially a coach, consultant, speaker, or thought leader—there's a moment you eventually reach in the publishing process:How much of selling my book is really on me… and how much depends on the publishing path I choose?In this episode of Your Path to Book Publishing, we unpack a mindset that shows up consistently across self-publishing, hybrid publishing, and traditional publishing—and why understanding this early can change how you approach book marketing, momentum, and long-term visibility.Rather than focusing on tactics or launch hacks, this conversation reframes what ownership actually looks like for authors—and why being invested in your book's success isn't a burden, but an advantage.In this episode, you'll explore:Why publishing infrastructure supports momentum—but doesn't create itHow book sales tend to work across different publishing pathsThe role authors play in early traction and long-term visibilityWhy effective book marketing is about intention, not volumeHow to integrate your book naturally into the work you're already doingThis episode is especially helpful if you've ever felt unsure about where your responsibility begins—or if you've been waiting for the “system” to take over after publication.
Have you ever thought, “Someday I want to write a book”? The idea is exciting, but figuring out how to actually publish it can feel like a maze. With so many routes to choose from, it's easy to get stuck wondering which one makes the most sense for you. This episode is here to clear things up.Omar walks you through the three main publishing options: self publishing, traditional publishing, and hybrid publishing. He lays out the pros and cons of each, shares the common mistakes new authors make, and explains why matching your publishing path to your goals is so important. Whether you want total control, the credibility of a traditional deal, or something in between, you'll get the insights you need to make a smart choice.This lesson could save you months of frustration and a lot of money, so press play up top and take the next step toward becoming an author.Resources:MBA674 Guest Teacher: Chandler Bolt- How To Write Your First Book In One WeekMBA968 Must Read: The 1-Page Marketing Plan By Allan DibMBA978 Must Read: Exactly What To Say by Phil M JonesWatch the episodes on YouTube: https://lm.fm/GgRPPHiSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Click Here to ask your book writing and publishing questions!Fear of failure shows up early for most authors. And despite what you may think, it doesn't magically disappear once you're published.In this episode, I get honest about how fear, rejection, and unmet expectations quietly shape the writing process, especially in nonfiction and memoir. Drawing from years of editing experience (and my own hard-earned lessons), I break down why failure so often feels personal—and why that belief keeps writers stuck.This conversation reframes failure as one thing: information. I'll challenge the myth of overnight success, name the role imposter syndrome plays for authors at every stage, and offer a more realistic definition of success—one that actually supports long-term creative work.If you've ever questioned your talent, taken rejection personally, or wondered whether you're “doing this wrong,” this episode will feel familiar in the best way.READY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow:
If you're a nonfiction author — especially a coach, consultant, speaker, or thought leader — you've probably wrestled with the question:"Should you focus on building your author brand first, or writing the book first?"In this episode of Your Path to Book Publishing, we slow this question down and look at what actually keeps capable authors stuck — and why the answer isn't as simple as choosing one over the other.You'll learn why waiting for clarity often creates more friction than progress, how author voice and positioning are shaped through action, and why the most successful nonfiction authors allow their book and brand to develop together over time.This episode reframes the question entirely and offers a practical way to move forward without feeling overwhelmed, scattered, or stuck in planning mode.In this episode, you'll discover:Why “brand vs. book” is often the wrong question to askWhat truly prevents authors from getting startedHow author voice and positioning are developed through use, not theoryWhy focusing on one platform early can accelerate clarityA simple way to build momentum in both your book and your brand at the same timeIf you've been waiting to feel ready before starting your book or building your platform, this episode will help you rethink what readiness actually looks like.Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. Liked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Richard Spegal|author of Eternal Nights and the Wolves & Ravens trilogyIntroIs a storyteller who weaves together magic, mystery, and the darker shades of imagination. His worlds—such as those in Eternal Nights and the Wolves & Ravens trilogy—challenge what we believe, force hard decisions, and explore how much of truth can survive in shadows.Richard serves as an officer in the Pennsylvania National Guard and has a long history with the 82nd Airborne Division. Choosing to build a family, he left active combat service and now balances life with a wife, four daughters, and his writing.His entry into writing started from a simple frustration: he saw adult readers being underserved in paranormal and fantasy genres—vampires, magic, supernatural beings—but more often in formats that relied on youth-driven tropes. So he set out to write the books he wanted to read—ones with dark corners, moral risk, real emotions, and stories that don't sugarcoat the consequences.When he's not penning a new chapter or plotting the next twist, Richard draws strength from the ordinary moments: family dinners, quiet nights, research into myth and folklore. Each fragment of life becomes an echo in his stories. He believes that every hidden truth, every choice, every transformation matters—and that fiction has the power to ask what we dare not say aloud.Link:https://richardspegal.com/Tags:Army,Author,Book Publishing,Books,Fantasy BooksOccult,Paranormal,Personal JourneyRomance Novels,Young Adult Fiction,Live Video Podcast Interview,Podcast,Phantom Electric Ghost PodcastSupport PEG by checking out our Sponsors:Download and use Newsly for free now from www.newsly.me or from the link in the description, and use promo code “GHOST” and receive a 1-month free premium subscription.The best tool for getting podcast guests:https://podmatch.com/signup/phantomelectricghostSubscribe to our Instagram for exclusive content:https://www.instagram.com/expansive_sound_experiments/Subscribe to our YouTube https://youtube.com/@phantomelectricghost?si=rEyT56WQvDsAoRprRSShttps://anchor.fm/s/3b31908/podcast/rssSubstackhttps://substack.com/@phantomelectricghost?utm_source=edit-profile-page
Click Here to ask your book writing and publishing questions!In this episode, I discuss the significance of context in the author space, emphasizing the need for transparency in marketing. I also talk about that dreaded task: building an author email list. EPISODE CHAPTERS01:37 - The Power of Quiet Reflection04:09 - When Navigating the Author Space: Context Matters10:02 - Building Your Email List: A Key to Success15:04 - Commitment to Growth: Choosing Your PlatformREADY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow:
What does 2026 hold for indie authors and the publishing industry? I give my thoughts on trends and predictions for the year ahead. In the intro, Quitting the right stuff; how to edit your author business in 2026; Is SubStack Good for Indie Authors?; Business for Authors webinars. If you'd like to join my community and support the show every month, you'll get access to my growing list of Patron videos and audio on all aspects of the author business — for the price of a black coffee (or two) a month. Join us at Patreon.com/thecreativepenn. Joanna Penn writes non-fiction for authors and is an award-winning, New York Times and USA Today bestselling thriller author as J.F. Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events (2) AI-powered search will start to shift elements of book discoverability (3) The start of Agentic Commerce (4) AI-assisted audiobook narration will go mainstream (5) AI-assisted translation will start to take off beyond the early adopters (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. (7) AI will create, run, and optimise ads without the need for human intervention (8) 1000 True Fans becomes more important than ever You can find all my books as J.F. Penn and Joanna Penn on your favourite online store in all the usual formats, or order from your local library or bookstore. You can also buy direct from me at CreativePennBooks.com and JFPennBooks.com. I'm not really active on social media, but you can always see my photos at Instagram @jfpennauthor. 2026 Trends and Predictions for Indie Authors and Book Publishing (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events — and more companies like BookVault will offer even more beautiful physical books and products to support this. This trend will not be a surprise to most of you! Selling direct has been a trend for the last few years, but in 2026, it will continue to grow as a way that independent authors become even more independent. The recent Written Word Media survey from Dec 2025 noted that 30% of authors surveyed are selling direct already and 30% say they plan to start in 2026. Among authors earning over $10,000 per month, roughly half sell direct. In my opinion, selling direct is an advanced author strategy, meaning that you have multiple books and you understand book marketing and have an email list already or some guaranteed way to reach readers. In fact, Kindlepreneur reports that 66% of authors selling direct have more than 5 books, and 46% have more than 10 books. Of course, you can start with the something small, like a table at a local event with a limited number of books for sale, but if you want to consistently sell direct for years to come, you need to consider all the business aspects. Selling direct is not a silver bullet. It's much harder work to sell direct than it is to just upload an ebook to Amazon, whether you choose a Kickstarter campaign, or Shopify/Payhip or other online stores, or regular in-person sales at events/conferences/fairs. You need a business mindset and business practices, for example, you need to pay upfront for setup as well as ongoing management, and bulk printing in some cases. You need to manage taxes and cashflow. You need to be a lot more proactive about marketing, as you won't sell anything if you don't bring readers to your books/products. But selling direct also brings advantages. It sets you apart from the bulk of digital only authors who still only upload ebooks to Amazon, or maybe add a print on demand book, and in an era of AI rapid creation, that number is growing all the time. If you sell direct, you get your customer data and you can reach those customers next time, through your email list. If you don't know who bought your books and don't have a guaranteed way to reach them, you will more easily be disrupted when things change — and they always change eventually. Kindlepreneur notes that “45% of the successful direct selling authors had over 1,000 subscribers on their email lists,” with “a clear, positive correlation between email list size and monthly direct sales income — with authors having an email list of over 15,000 subscribers earning 20X more than authors with email lists under 100 subscribers.” Selling direct means faster money, sometimes the same day or the same week in many cases, or a few weeks after a campaign finishes, as with Kickstarter. And remember, you don't have to sell all your formats directly. You can keep your ebooks in KU, do whatever you like with audiobooks, and just have premium print products direct, or start with a very basic Kickstarter campaign, or a table at a local fair. Lots more tips for Shopify and Kickstarter at https://www.thecreativepenn.com/selldirectresources/ I also recommend the Novel Marketing Podcast on The Shopify Trap: Why authors keep losing money as it is a great counterpoint to my positive endorsement of selling direct on Shopify! Among other things, Thomas notes that a fixed monthly fee for a store doesn't match how most authors make money from books which is more in spikes, the complexity and hassle eats time and can cost more money if you pay for help, and it can reduce sales on Amazon and weaken your ranking. Basically, if you haven't figured out marketing direct to your store, it can hurt you.All true for some authors, for some genres, and for some people's lifestyle. But for authors who don't want to be on the hamster wheel of the Amazon algorithm and who want more diversity and control in income, as well as the incredible creative benefits of what you can do selling direct, then I would say, consider your options in 2025, even if that is trying out a low-financial-goal Kickstarter campaign, or selling some print books at a local fair. Interestingly, traditional publishers are also experimenting with direct sales. Kate Elton, the new CEO of Harper Collins notes in The Bookseller's 2026 trend article, “we are seeing global success with responsive, reader-driven publishing, subscription boxes and TikTok Shop and – crucially – developing strategies that are founded on a comprehensive understanding of the reader.” She also notes, “AI enables us to dramatically change the way we interact with and grow audiences. The opportunities are genuinely exciting – finding new ways to help readers discover books they will love, innovating in the ways we market and reach audiences, building new channels and adapting to new methods of consuming content.” (2) AI-powered search will start to shift elements of book discoverability From LinkedIn's 2026 Big Ideas: “Generative engine optimization (GEO) is set to replace search engine optimization (SEO) as the way brands get discovered in the year ahead. As consumers turn to AI chatbots, agentic workflows and answer engines, appearing prominently in generative outputs will matter more than ranking in search engines.” Google has been rolling out AI Mode with its AI Overviews and is beginning to push it within Google.com itself in some countries, which means the start of a fundamental change in how people discover content online. I first posted about GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) in 2023, and it's going to change how readers find books. For years, we've talked about the long tail of search. Now, with AI-powered search, that tail is getting even longer and more nuanced. AI can understand complex, conversational queries that traditional search engines struggled with. Someone might ask, “What's a good thriller set in a small town with a female protagonist who's a journalist investigating a cold case?” and get highly specific recommendations. This means your book metadata, your website content, and your online presence need to be more detailed and conversational. AI search engines understand context in ways that go far beyond simple keywords. The authors who win in this new landscape will be those who create rich, authentic content about their books and themselves, not just promotional copy. As economist Tyler Cowen has said, “Consider the AIs as part of your audience. Because they are already reading your words and listening to your voice.” We're in the ‘organic' traffic phase right now, where these AI engines are surfacing content for ‘free,' but paid ads are inevitably on the way, and even rumoured to be coming this year to ChatGPT. By the end of 2026, I expect some authors and publishers to be paying for AI traffic, rather than blocking and protesting them. For now, I recommend checking that your author name/s and your books are surfaced when you search on ChatGPT.com as well as Google.com AI Mode (powered by Gemini). You want to make sure your work comes up in some way. I found that Joanna Penn and J.F. Penn searches brought up my Shopify stores, my website, podcast, Instagram, LinkedIn, and even my Patreon page, but did not bring up links to Amazon. If you only have an author presence on Amazon, does it appear in AI search at all? Do you need to improve anything about what the AI search brings up? Traditional publishers are also looking at this, with PublishersWeekly doing webinars on various aspects of AI in early 2026, including sessions on GEO and how book sales are changing, AI agents, and book marketing. In a 2026 predictions article on The Bookseller, the CEO of Bloomsbury Publishing noted, “The boundaries of artificial intelligence will become clearer, enabling publishers to harness its benefits while seeking to safeguard the intellectual property rights of authors, illustrators and publishers.” “AI will be deeply embedded in our workflows, automating tasks such as metadata tagging, freeing teams to focus on creativity and strategy. Challenges will persist. Generative AI threatens traditional web traffic and ad revenue models, making metadata optimisation and SEO critical for visibility as we adjust to this new reality online.” (3) The start of Agentic Commerce AI researches what you want to buy and may even buy on your behalf. Plus, I predict that Amazon does a commerce deal with OpenAI for shopping within ChatGPT by the end of 2026. In September 2025, ChatGPT launched Instant Checkout and the Agentic Commerce Protocol, which will enable bots to buy on websites in the background if authorised by the human with the credit card. VISA is getting on board with this, so is PayPal, with no doubt more payment options to come. In the USA, ChatGPT Plus, Pro, and Free users can now buy directly from US Etsy sellers inside the chat interface, with over a million Shopify merchants coming soon. Shopify and OpenAI have also announced a partnership to bring commerce to ChatGPT. I am insanely excited about this as it could represent the first time we have been able to more easily find and surface books in a much more nuanced way than the 7 keywords and 3 categories we have relied on for so long! I've been using ChatGPT for at least the last year to find fiction and non-fiction books as I find the Amazon interface is ‘polluted' by ads. I've discovered fascinating books from authors I've never heard of, most in very long tail areas. For example, Slashed Beauties by A. Rushby, recommended by ChatGPT as I am interested in medical anatomy and anatomical Venuses, and The Macabre by Kosoko Jackson, recommended as I like art history and the supernatural. I don't think I would have found either of these within a nuanced discussion with ChatGPT. Even without these direct purchase integrations, ChatGPT now has Shopping Research, which I have found links directly to my Shopify store when I search for my books specifically. Walmart has partnered with OpenAI to create AI-first shopping experiences, and you have to wonder what Amazon might be doing? In Nov 2025, Amazon signed a “strategic partnership” with OpenAI, and even though it's focused on the technical side of AI, those two companies in a room together might also be working on other plans … I'm calling it for 2026. I think Amazon will sign a commerce agreement with OpenAI sometime before the end of the year. This will enable at least recommendation and shopping links into Amazon stores (presumably using an OpenAI affiliate link), or perhaps even Instant Checkout with ChatGPT for Amazon. It will also enable a new marketing angle, especially if paid ads arrive in ChatGPT, perhaps even integrating with Amazon Ads in some way as part of any possible agreement, since ads are such a good revenue stream for Amazon anyway. The line between discovery, engagement, and purchase is collapsing. Someone could be having a conversation with an AI about what to read next, and within that same conversation, purchase a bookwithout ever leaving the chat interface. This already happens within TikTok and social commerce clearly works for many authors. It's possible that the next development for book discoverability and sales might be within AI chats. This will likely stratify the already fragmented book eco-system even more. Some readers will continue to live only within the Amazon ecosystem and (maybe) use their Rufus chatbot to buy, and others will be much wider in their exploration of how to find and discover books (and other products and services). If you haven't tried it yet, try ChatGPT.com Shopping Research for a book. You can do this on the free tier. Use the drop down in the main chat box and select Shopping Research. It doesn't have to be for your book. It can be any book or product, for example, our microwave died just before Christmas so I used it to find a new one. But do a really nuanced search with multiple requirements. Go far beyond what you would search for on Amazon. In the results, notice that (at the time of writing) it does not generally link to Amazon, but to independent sites and stores. As above, I think this will change by the end of 2026, as some kind of commerce deal with Amazon seems inevitable. (4) AI-assisted audiobook narration will go mainstream I've been talking about AI narration of audiobooks since 2019, and over the years, I've tried various different options. In 2025, the technology reached a level of emotional nuance that made it much easier to create satisfying fiction audio as well as non-fiction. It also super-charges accessibility, making audio available in more languages and more accents than ever before. Of course, human narration remains the gold standard, but the cost makes it prohibitive for many authors, and indeed many small traditional publishers, for all books. If it costs $2000 – $10,000 to create an audiobook, you have to sell a lot to make a profit, and the dominance of subscription models have made it harder to recoup the costs. Famous narrators and voice artists who have an audience may still be worth investing in, as well as premium production, but require an even higher upfront cost and therefore higher sales and streams in return. AI voice/audio models are continuing to improve, and even as this goes out, there are rumours on TechCrunch that OpenAI's new device, designed by Jony Ive who designed the iPhone, will be audio first and OpenAI are improving their voice models even more in preparation for that launch. In 2026, I think AI-narrated audio will go mainstream with far-reaching adoption across publishing and the indie author world in many different languages and accents. This will mean a further stratification of audiobooks, with high quality, high production, high cost human narrated audio for a small percentage of books, and then mass market, affordable AI-narrated audio for the rest. AI-narrated audiobooks will make audio ubiquitous, and just as (almost) every print book has an ebook format, in 2026, they will also have an audio format. I straddle both these worlds, as I am still a human audiobook narrator for my own work. I human-narrated Successful Self-Publishing Fourth Edition (free audiobook) and The Buried and the Drowned, my short story collection. I also use AI narration for some books. ElevenLabs remains my preferred service and in 2025, I used my J.F. Penn voice clone for Death Valley and also Blood Vintage, while using a male voice for Catacomb. I clearly label my AI-narration in the sales description and also on the cover, which I think is important, although it is not always required by the various services. You can distribute ElevenLabs narrated audiobooks on Spotify, Kobo Writing Life, YouTube, ElevenReader, and of course your own store if you use Shopify with Bookfunnel. There are many other services springing up all the time, so make sure you check the rights you have over the finished audio, as well as where you can sell and distribute the final files. If they are just using ElevenLabs models in the back-end, then why not just do that directly? (Most services will be using someone's model in the back-end, since most companies do not train their own models.) Of course, you can use Amazon's own narration. While Amazon originally launched Audible audiobooks with Virtual Voice (AVV) in November 2023, it was rolled out to more authors and territories in 2025. If your book is eligible, the option to create an audiobook will appear on your KDP dashboard. With just a few clicks, you can create an audiobook from a range of voices and accents, and publish it on Amazon and Audible. However, the files are not yours. They are exclusive to Amazon and you cannot use them on other platforms or sell them direct yourself. But they are also free, so of course, many authors, especially those in KU, will use this option. I have done some for my mum's sweet romance books as Penny Appleton and I will likely use them for my books in translation when the option becomes available. Traditional publishers are experimenting with AI-assisted audiobook narration as well. MacMillan is selling digital audiobooks read by AI directly on their store. PublishersWeekly reports that PRH Audio “has experimented with artificial voice in specific instances, such as entrepreneur Ely Callaway's posthumous memoir The Unconquerable Game,” when an “authorized voice replica” was created for the audiobook. The article also notes that PRH Audio “embrace artificial intelligence across business operations—my entire department [PRH Audio] is using AI for business applications.” And while indie authors can't use AI voices on ACX right now, Audible have over 100 voices available to selected publishing partnerships, as reported by The Guardian with “two options for publishers wishing to make use of the technology: “Audible-managed” production, or “self-service” whereby publishers produce their own audiobooks with the help of Audible's AI technology.” In 2026, it's likely that more traditional publishers — as well as indie authors — will get their backlist into audio with AI narration. (5) AI-assisted translation will start to take off beyond the early adopters Over the years, I've done translation deals with traditional publishers in different languages (German, French, Spanish, Korean, Italian) for some fiction and non-fiction books. But of course, to get these kinds of deals, you have to be proactive about pitching, or work with an agent for foreign rights only, and those are few and far between! There are also lots of languages and territories worldwide, and most deals are for the bigger markets, leaving a LOT of blue water for books in translation, even if you have licensed some of the bigger markets. I did my first partially AI-translated books in 2019 when I used Deepl.com for the first draft and then worked with a German editor to do 3 non-fiction books in German. While the first draft was cheap, the editing was pretty expensive, so I stopped after only doing a couple. I have made the money back now, but it took years. In 2025, AI Translation began to take off with ScribeShadow, GlobeScribe.ai, and more recently, in November 2025, Kindle Translate boosting the number of translated books available. Kindle Translate is (currently) only available to US authors for English into Spanish and also German into English, but in 2026, this will likely roll out to more languages and more authors, making it easier than ever to produce translations for free. Of course, once again, the gold standard is human translation, or at least human-edited translations, but the cost is prohibitive even just for proof-reading, and if there is a cheap or even free option, like Kindle Translate, then of course, authors are going to try it. If the translation gets bad reviews, they can just un-publish. There are many anecdotal stories of indie success in 2025 with AI-translated genre fiction sales (in series) in under-served markets like Italian, French, and Spanish, as well as more mainstream adoption in German. I was around in the Kindle gold-rush days of 2009-2012 and the AI-translation energy right now feels like that. There are hardly any Kindle ebooks in many of these languages compared to how many there are in English, so inevitably, the rush is on to fill the void, especially in genres that are under-served by traditional publishers in those markets. Yes, some of these AI translated books will be ‘AI-slop,' but readers are not stupid. Those books will get bad reviews and thus will sink to the bottom of the store, never to be seen again. The AI translation models are also improving rapidly, and Amazon's Kindle Translate may improve faster than most, for books specifically, since they will be able to get feedback in terms of page reads. Amazon is also a major investor in Anthropic, which makes Claude.ai, widely considered the best quality for creative writing and translation, so it's likely that is used somewhere in the mix. Some traditional publishers are also experimenting with AI-assisted translation, with Harlequin France reportedly using AI translation and human proofreaders, as reported by the European Council of Literary Translators' Associations in December 2025. Academic publisher Taylor and Francis is also using AI for book translation, noting: “Following a program of rigorous testing, Taylor & Francis has announced plans to use AI translation tools to publish books that would otherwise be unavailable to English-language readers, bringing the latest knowledge to a vastly expanded readership.” “Until now, the time and resources required to translate books has meant that the majority remained accessible only to those who could read them in the original language. Books that were translated often only became available after a significant delay. Today, with the development of sophisticated AI translation tools, it has become possible to make these important texts available to a broad readership at speed, without compromising on accuracy.” (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. In 2025, short form AI-generated video became very high quality. OpenAI released Sora 2, and YouTube announced new Shorts creation tools with Veo 3, which you can also use directly within Gemini. There are tons of different AI video apps now, including those within the social media sites themselves. There is more video than ever and it's much easier to create. I am not a fan of short form video! I don't make it and I don't consume it, but I do love making book trailers for my Kickstarter campaigns and for adding to my book pages and using on social media. I made a trailer for The Buried and the Drowned using Midjourney for images and then animation of those images, and Canva to put them together along with ElevenLabs to generate the music. But despite the AI tools getting so much easier to use, you still have to prompt them with exactly what you want. I can't just upload my book and say, “Make a book trailer,” or “Make a short film.” This may change with generative video ads, which are likely to become more common in 2026, as video turns specifically commercial. Video ads may even be generated specifically for the user, with an audience of one, maybe even holding your book in their hands (using something like Cameos on Sora), in the same way that some AI-powered clothing stores do virtual try-ons. This might also up-end the way we discover and buy things, as the AI for eCommerce and Amazon Sellers newsletter says about OpenAI's Sora app, “OpenAI isn't just trying to build a TikTok competitor. They're building a complete reimagining of how we discover and buy things …” “The combination of ChatGPT's research capabilities and Sora's potential for emotional manipulation—I mean, “engagement”—could create something we've never seen before: an AI ecosystem that might eventually guide you through every type of purchase, from the most considered to the most impulsive.” In 2026, there will be A LOT more AI-generated video, but that also leads to the human trend of more live video. While you can use an AI avatar that looks and sounds like you using tools like HeyGen or Synthesia, live video has all the imperfect human elements that make it stand-out, plus the scarcity element which leads to the purchase decision within a countdown period. Live video is nothing new in terms of brand building and content in general, but it seems that live events primarily for direct sales might be a thing in 2026. Kim Kardashian hosted Kimsmas Live in December 2025 with a 45 minute live shopping event with special guests, described as entertainment but designed to be a sales extravaganza. Indie authors are doing a similar thing on TikTok with their books, so this is a trend to watch in 2026, especially if you feel that live selling might fit with your personality and author business goals. It's certainly not for everyone, but I suspect it will suit a different kind of creator to those who prefer ‘no face' video, or no video at all! On other aspects of the human side of social media, Adam Mosseri the CEO of Instagram put a post on Threads called Authenticity after Abundance. He said, “Everything that made creators matter—the ability to be real, to connect, to have a voice that couldn't be faked—is now suddenly accessible to anyone with the right tools.” “Deepfakes are getting better and better. AI is generating photographs and videos indistinguishable from captured media. The feeds are starting to fill up with synthetic everything. And in that world, here's what I think happens.Creators matter more.” It's a long article so just to pick a few things from it: “We like to talk about “AI slop,” but there is a lot of amazing AI content … we are going to start to see more and more realistic AI content.” I've talked to my Patreon Community about this ‘tsunami of excellence' as these tools are just getting better and better and the word ‘slop' can also be applied to purely human output, too. If you think that AI content is ‘worse' than wholly human content, in 2026, you are wrong. It is now very very good, especially in the hands of people who can drive the AI tools. Back to Adam's post: “Authenticity is fast becoming a scarce resource, …The creators who succeed will be those who figure out how to maintain their authenticity [even when it can be simulated] …” “The bar is going to shift from “can you create?” to “can you make something that only you could create?” He talks about how the personal content on Instagram now is: “unpolished; it's blurry photos and shaky videos of people's daily experiences … flattering imagery is cheap to produce and boring to consume. People want content that feels real… Savvy creators are going to lean into explicitly unproduced and unflattering images of themselves. In a world where everything can be perfected, imperfection becomes a signal. Rawness isn't just aesthetic preference anymore—it's proof. It's defensive. A way of saying: this is real because it's imperfect.” While I partially love this, and I really hope it's true, as in I hope we don't need to look good for the camera anymore I would also challenge Adam on this, because pretty much every woman I know on social media has been sent sexual messages, and/or told they are ugly and/or fat when posting anything unflattering. I've certainly had both even for the same content, but I don't expect Adam has been the target for such posting! But I get his point. He goes on:“Labeling content as authentic or AI-generated is only part of the solution though. We, as an industry, are going to need to surface much more context about not only the media on our platforms, but the accounts that are sharing it in order for people to be able to make informed decisions about what to believe. Where is the account? When was it created? What else have they posted?” This is exactly what I've been saying for a while under my double down on being human focus. I use my Instagram @jfpennauthor as evidence of humanity, not as a sales channel. You can do both of course, but increasingly, you need to make sure your accounts at places have longevity and trust, even by the platforms themselves. Adam finishes: “In a world of infinite abundance and infinite doubt, the creators who can maintain trust and signal authenticity—by being real, transparent, and consistent—will stand out.” For other marketing trends for 2026, I recommend publicist Kathleen Schmidt's SubStack which is mostly focused on traditional publishing but still interesting for indies. In her 2026 article, she notes: “We have reached a social media saturation point where going viral can be meaningless and should not be the goal; authenticity and creativity should. She also says, “In-person events are important again,” and, “Social media marketing takes a nosedive… we have reached a saturation point … What publishers must figure out is how to make their social media campaigns stand out. If they remain somewhat uninspired, the money spent on social ads won't convert into book sales.” I think this is part of the rise of live selling as above, which can stand out above more ‘produced' videos. Kathleen also talks about AI usage. “AI can help lighten the burden of publicity and marketing.” “A lot of AI tools are coming to market to lessen the load: they can write pitches, create media lists for you, send pitches for you, and more. I know the industry is grappling with all things AI, but some of these tools are huge time savers and may help a book more than hurt it.” On that note … (7) AI will create, run, and optimise ads without the need for human intervention Many authors will be very happy about this as marketing is often the bane of our author business lives! As I noted in my 2026 goals, I would love to outsource more marketing tasks to AI. I want an “AI book marketing assistant” where I can upload a book and specify a budget and say, ‘Go market this,' then the AI will action the marketing, without me having to cobble together workflows between systems. Of course, it will present plans for me to approve but it will do the work itself on the various platforms and monitor and optimize things for me. I really hope 2026 is the year this becomes possible, because we are on the edge of it already in some areas. Amazon Ads launched a new agentic AI tool in September 2025 that creates professional-quality ads. I've also been working with Claude in Chrome browser to help me analyse my Amazon Ad data and suggest which keywords/products to turn off and what to put more budget into. I'll do a Patreon video on that soon. Meta announced it will enable AI ad creation by the end of 2026 for Facebook and Instagram. For authors who find ad creation overwhelming or time-consuming, this could be a game-changer. Of course, you will still need a budget! (8) 1000 True Fans becomes more important than ever Lots of authors and publishers are moaning about the difficulty of reaching readers in an era of ‘AI slop' but there is no shortage of excellent content created by humans, or humans using AI tools. As ever, our competition is less about other authors, or even authors using AI-assisted creation, we're competing against everything else that jostles for people's attention, and the volume of that is also growing exponentially. I've never been a fan of rapid release, and have said for years that you can't keep up with the pace of the machines. So play a different game. As Kevin Kelly wrote in 2008, If you have 1000 true fans, (also known as super fans), “you can make a living — if you are content to make a living but not a fortune.” [Kevin Kelly was on this show in 2023 talking about Excellent Advice for Living.] Many authors and the publishing industry are stuck in the old model of aiming to sell huge volumes of books at a low profit margin to a massive number of readers, many of them releasing ever faster to try and keep the algorithms moving. But the maths can work for the smaller audience of more invested readers and fans. If you only make $2 profit on an ebook, you need to sell 500 ebooks to make $1000, and then do it again next month. Or you can have a small community like my patreon.com/thecreativepenn where people pay $2 (or more) a month, so even a small revenue per person results in a better outcome over the year, as it is consistent monthly income with no advertising. But what if you could make $20 profit per book? That is entirely possible if you're producing high quality hardbacks on Kickstarter, or bundle deals of audiobooks, or whole series of ebooks. You would only need to sell to 50 people to make $1000. What about $100 profit per sale, which you can do with a small course or live event? You only need 10 people to make $1000, and this in-person focus also amplifies trust and fosters human connection. I've found the intimacy of my live Patreon Office Hours and also my webinars have been rewarding personally, but also financially, and are far more memorable — and potentially transformative — than a pre-recorded video or even another book. From the LinkedIn 2026 Big Ideas article: “In an AI-optimized world, intentional human connection will become the ultimate luxury.” The 1000 True Fans model is about serving a smaller, more personal audience with higher value products (and maybe services if that's your thing). As ever, its about niche and where you fit in the long long long long long tail. It's also about trust. Because there is definitely a shortage of that in so many areas, and as Adam Mosseri of Instagram has said, trust will be increasingly important. Trust takes time to build, but if you focus on serving your audience consistently, and delivering a high quality, and being authentic, this emerges as part of being human. In an echo of what happened when online commerce first took off, we are back to talking about trust. Back in 2010, I read Trust Agents: by Julien Smith and Chris Brogan, which clearly needs a comeback. There was a 10th anniversary edition published in 2020, so that's worth a read/listen. Chris Brogan was also on this show in 2017 when we talked about finding and serving your niche for the long term. That interview is still relevant, here's a quick excerpt, where I have (lightly edited) his response to my question on this topic back in 2017: Jo: The principle of know, like, and trust, why is that still important or perhaps even more important these days? Chris: There are a few things that at play there, Joanna. One is that the same tools that make it so easy for any of us to start and run a business also allow certain elements to decide whether or not they want to do something dubious. And with all new technologies that come, you know, there's nothing unique about these new technologies. In the 1800s, anyone could put anything in a bottle and sell it to you and say, this is gonna cure everything. Cancer — gone. And the bottle could have nothing in. You know, it could be Kool-Aid. And so, the idea of trying to understand what's behind the business though, one beautiful thing that's come is that we can see in much more dimensions who we're dealing with. We can understand better who's the face behind the brand. I really want people to try their best to be a lot clearer on what they stand for or what they say. And I don't really mean a tagline. I mean, humans don't really talk like that. They don't throw some sentence out as often as they can that you remember them for that phrase. But I would say that, we have so many media available to us — the plural of mediums — where we can be more of ourselves. And I think that there's a great opportunity to share the ‘you' behind the scenes, and some people get immediately terrified about this, ‘Ah, the last thing I want is for people to know more about me,' but I think we have such an opportunity. We have such an opportunity to voice our thoughts on something, to talk about the story that goes behind the product. We were all raised on overly produced material, but I think we don't want that anymore. We really want clarity, brevity, simplicity. We want the ability for what we feel is connection and then access. And so I think it's vital that we connect and show people our accessibility, not so that they can pester us with strange questions, but more so that you can say, this person stands with their product and their service and this person believes these things, and I feel something when I hear them and I wanna be part of that.” That's from Chris Brogan's interview here in 2017, and he is still blogging and speaking at writing at ChrisBrogan.com and I'm going to re-listen to the audiobook of Trust Agents again myself as I think it's more relevant than ever. The original quote comes from Bob Burg in his 1994 book, Endless Referrals, “All things being equal, people will do business with, and refer business to, those people they know, like and trust.” That still applies, and absolutely fits with the 1000 True Fans model of aiming to serve a smaller audience. As Kevin Kelly says in 1000 True Fans, “Instead of trying to reach the narrow and unlikely peaks of platinum bestseller hits, blockbusters, and celebrity status, you can aim for direct connection with a thousand true fans.” “On your way, no matter how many fans you actually succeed in gaining, you'll be surrounded not by faddish infatuation, but by genuine and true appreciation. It's a much saner destiny to hope for. And you are much more likely to actually arrive there.” In 2026, I hope that more authors (including me!) let go of ego goals and vanity metrics like ranking, gross sales (income before you take away costs), subscribers, followers, and likes, and consider important business numbers like profit (which is the money you have after costs like marketing are taken out), as well as number of true fans — and also lifestyle elements like number of weekends off, or days spent enjoying life and not just working! OK, that's my list of trends and predictions for 2026. Let me know what you think in the comments. Do you agree? Am I wrong? What have I missed? The post 2026 Trends And Predictions For Indie Authors And The Book Publishing Industry with Joanna Penn first appeared on The Creative Penn.
Dr. Judith Briles takes you along on her walk to become a writer … after she became an author … harnessing her sheer grit to achieve publishing success. Every walk has a first step. For Aspiring Authors, it starts here ... • Why your words matter. • Embrace your steps, not others, to claim your author's walk. • Tips for dealing with the nosedives that will lead to a soar. • Engage the power of self-care and setting boundaries with others. • Welcome the wisdom, the chaos and the truthiness of your words. Judith shares the transformational work she did to grow her confidence and create her own publishing voice. You will learn the strategic, practical steps that optimized her writing and marketing, enabled her to activate profits, and become a successful author with intentions. Your words matter. You can write your book. It's The Author's Walk you will take, step-by-step. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
In this week's AuthorU-Your Guide to Book Publishing podcast, Host Dr. Judith Briles invites award-winning and bestselling author Mara Purl to share her tips on creating characters that readers want more of. It was the #1 AuthorU-Your Guide to Book Publishing podcast in 2025 with over 260,000 downloads. Your takeaways include: -Characters talk...tips on getting them to tell their story to the writer. -How colors will set the stage for your story … and continue it. -Why you want to develop your characters' personality. -Why authors must do their homework and ask with each book—where will it go? And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of book marketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
Every single day, there are news stories about artificial intelligence (AI)—most notably, controversies about unethical practices by companies that offer AI services—so independent publishers are trying to determine if using AI is the right fit for their businesses.Author and Indie Author Magazine Co-Founder and Publisher Chelle Honiker joins “Inside Independent Publishing (with IBPA)” to share her expertise on the subject, including the ethical concerns about using AI, what the most effective AI platforms are for publishers, how AI can be used to help publishers run their businesses more efficiently, and much more.PARTICIPANTSChelle Honiker is the co-founder and publisher of Indie Author Magazine, IndieAuthorTraining, Indie Author Tools, and Direct2Readers.com. Her team of more than 80 writers, editors, trainers, and support staff provides resources and insights that help authors navigate the complexities of self-publishing. Her role as the programming director for Author Nation, an annual conference in Las Vegas, further exemplifies her commitment to fostering a community where authors can grow and succeed.With a career spanning over two decades in executive operations and leadership, Chelle has honed her skills in managing complex projects and delivering impactful training programs. Her experience as a speaker and TEDx Organizer has taken her to many countries, where she has shared her insights with diverse audiences.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 4,000 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/Check out Chelle Honiker's books at https://chellehoniker.com/Also, learn more about Indie Author Magazine at https://indieauthormagazine.com/Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Today's episode is presented by Gatekeeper Press — where authors are family. Gatekeeper Press empowers indie authors with expert publishing, editing, and global distribution services—providing full, white-glove concierge support every step of the way. Retain 100% of your rights, royalties, and creative control at gatekeeperpress.com.
Want to avoid burnout, increase productivity, and have more fun in 2026? Jake Parker shares how seasonal living feeds the soul and how you can implement it into your creative practice. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
As 2025 comes to a close, this episode of Your Path to Book Publishing is a reflection on what has been learned after working with more than 30 nonfiction authors this year across writing, publishing, launching, and book marketing.If you're a nonfiction author, coach, consultant, or thought leader navigating how to publish a book — and how to do it with intention — this episode will help you reset, refocus, and think more strategically about your path forward.In this episode, I reflect on:What successful authors tend to get right early in the processWhere many authors get stuck — and whyHow the book publishing and book marketing landscape is shiftingWhat opportunities are opening up for authors heading into 2026Why clarity matters more than ever at every stage of publishingThis episode isn't about tactics or step-by-step strategies. It's about perspective — and making sure you're building the right book, the right platform, and the right publishing path for your goals.
Refresh, Repurpose, Roar to 2025 Author Success In this week's AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles walks you through over a dozen tips and strategies to support your author success for this year. It came in #2 with the most downloads from listeners with over 200,000. Your takeaways include: -why you should start with a review and redo of your website -how to bring POP to your social media profiles -why you should revisit your Amazon Author Central page -why you should revisit and polish your Amazon book detail page -why you should revisit and alter your Amazon categories and keywords -why you should check that all links work on your website -why you should add OR polish your media tab on your website -what and why you should do dumping of sections on your website -why its time to realistically look at what photos you have on your website -why its time to revisit your email list and clean it up And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
Send us a textIn this episode of Passing the Torch, host Martin Foster engages with Jennifer Ballou, an accomplished leader and yoga therapist, discussing her journey through life coaching, the importance of resilience, and her work with the Global War on Terrorism Memorial. They explore themes of personal growth, the significance of storytelling through memorials, and the impact of kindness and support in one's life.Jennifer shares insights from her experiences, emphasizing the need for self-care and the value of relationships in navigating life's challenges.-Quick Episode Summary:Resilience, personal growth, yoga, life transitions, healing, leadership, kindness.-SEO Description:Army veteran and resilience leader Jennifer Ballou shares lessons on leadership, healing, and well-being in this inspiring Passing The Torch podcast episode.-
Click Here to ask your book writing and publishing questions!This episode starts with a question that's been tapping me on the shoulder all year: What would it look like to choose ease without giving up momentum?I'm reflecting on the past year in book writing and publishing, and sharing what I'm carrying forward into 2026. Less hustle-for-hustle's-sake. More sustainable progress that feels livable.I talk about why consistency in book sales matters more than viral spikes, and why realistic goals tend to outperform ambitious ones you can't maintain. There's an honest look at marketing, too. It takes time. It's rarely linear. And there's no shortcut that replaces steady effort and experimentation. Finally, I dig into the quieter side of growth: building community, focusing on connection over vanity metrics, and staying open to adapting your approach as the market (and your life) changes.READY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow:
Overwhelmed with ideas? Join Jake Parker, Samantha Cotterill, and Lee White to learn how to evaluate potential projects and make the best selection. Plus, get an insider preview at the projects our pros are working on in 2026. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
If you've ever said, “I want to write a book… I just don't have time,” this episode was made for you.In this week's episode of Your Path to Book Publishing, we break down the real reason time gets in the way for nonfiction authors — and the practical strategies that allow you to start (and even draft) your book without adding hours to your week.You'll learn:Why your book actually begins long before you “start writing”How to make progress using the time you already have — even without typing a single wordThe creative process behind shaping ideas into a strong, marketable book conceptHow to capture, organize, and refine your thinking using tools you already use dailyThe pros and cons of speech-to-text writing, dictation, and idea-capture workflowsWhy a fast first draft matters more than a perfect oneHow ghostwriters and AI-assisted outlining can speed up your timeline dramaticallyThe mindset shift busy coaches, consultants, and executives need in order to finish a bookIf you're a nonfiction author with a full calendar — client work, leadership roles, family, and everything in between — this episode walks you through how to finally start your book without waiting for “more time.”Make your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
How Do Book Judges in Book Contests Really Judge? In this week's AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites Jules Marie who has judged over 2,000 books for a variety of book contests to share her tips on creating a book that has the WOW factor in the judges' eyes. It was ranked #3 in overall downloads with 150,000+ listeners. Your takeaways include: - Entering book contests are part of your marketing plan. - Before you enter, what's the “why”? - Make sure your name and book title is listed on Google Alerts and Talk Walker. - Determine your costs and set a budget—invest in your book. - Why book covers should reflect content between the covers. - Usually there is an editorial judge and design judge. - Find the contests that are a fit for your book's genre and theme. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of book marketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
Click Here to ask your book writing and publishing questions!Episode 150 provides the reset many authors quietly crave as Jenn Hanson-dePaula returns to help us modify (if not outright rebuild) our expectations, systems, and perspectives when it comes to book sales.EPISODE HIGHLIGHTS:• How to implement a "2 sales a day" strategy.• Becoming "profitable, not popular." (Hint: Clicks matter. Likes and views don't.)• The simple link path that outperform complicated funnels every time.• The easiest daily selling you're probably NOT doing. We also walk through how to measure what actually moves readers, not what flatters the algorithm. Jenn breaks down clean DM workflows, repeatable content, and approaches that spark joy so you can stop force-feeding content.We also look at the quieter parts of growth: handling criticism, building systems before you're “big,” and treating your author life like a business, even when it still feels small.If you want calm, clarity, and a plan that won't chew through your energy the way I'm currently going through the pantry pack of Peppermint Patties in my freezer, this episode lands exactly where you need it.CONNECT WITH JENNWebsite: jenndepaula.comInstagram: READY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow:
Can you build an art career without social media? How helpful is AI, actually? Jake Parker, Lee White, and Anthony Wheeler discuss why human connections still outweigh algorithms and how you can use them to your advantage. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Discover how a teacher built a thriving ghostwriting business by writing and editing over 200+ books for clients while maintaining authenticity in an AI-saturated market. Danielle Hutchinson reveals the real strategies behind scaling from side hustle to Chief Creative Officer (CCO), including her unique client process, how she humanizes AI-generated content, and why most authors fail at marketing their books. This episode cuts through the typical success guru nonsense to show you practical steps for building a sustainable writing business that generates consistent income.
Most nonfiction authors ask the same question at some point:“How do authors actually make money from their books?”In this episode, you'll learn exactly that — because the truth is, royalties are not where most nonfiction authors earn their income. Your real opportunity comes from the ecosystem around your book. And once you start thinking like an IP company, the number of revenue paths available to you expands dramatically.Today, we walk through 37 income streams nonfiction authors can use — and why you only need a handful of them to start seeing real traction. You'll also hear the single fastest revenue generator for most coaches, consultants, speakers, and thought leaders.In this episode, you'll learn:Why book royalties are almost never the main income source — and why that's actually empoweringThe 7 categories of author income (book-based, education, consulting, speaking, digital media, memberships, licensing)How to choose the three streams that make the most sense for your stage and goalsThe biggest mindset shift that helps authors build a sustainable business — not just a bookThe income stream most nonfiction authors can activate before launch dayFree Resource:Download the full one-page guide with all 37 income streams at: juxtabook.com/37waysMake your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
The holidays are here, and so is that energy—frantic, magical, and a tad overwhelming. But for children's book author and illustrator Matt Tavares, it's also the season of book signings and creative endeavors. Matt is an award-winning author and illustrator of nearly 30 books, among them the beloved Dasher series and its latest installment, Dasher and the Polar Bear. Matt joins us fresh off his book tour and right in the midst of holiday hustle to chat about raising two young adult daughters, and how storytelling and art keep the spirit of the season alive year after year. Don't miss Adam's Instant Regret which found him in an uncomfortable predicament!Topics Include:• The journey to becoming a children's author and illustrator, even before having kids• The creative process behind beloved holiday books like Dasher, including the origins and expansion of the series• Navigating the collaboration and feedback loop with publishers, editors, and even family• Exploring new genres such as graphic novels, and the role of children's reading habits in creative evolution• The upcoming Dasher animated Christmas special for Disney+• And more!Links:Matt Tavares (homepage)Matt Tavares (Facebook)Matt Tavares (Instagram)Matt's Illustrated PrintsDasherHoopsCaspar BabypantsSpencer AlbeeModern Dadhood (website)AdamFlaherty.tvStuffed Animal (Marc's kids' music)MD (Instagram)MD (Facebook)MD (YouTube)MD (TikTok) #moderndadhood #fatherhood #parenthood #parenting #parentingpodcast #dadding #dadpodcast
In this week's AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles opens the door to the #1 way to sell mega cases of your book at full price with immediate payment and not returns. It was the fourth greatest number of downloads of the AuthorU-Your guide to Book Publishing podcast. You will get plenty of tips and strategies to get started and build momentum. You can listen in audio and video on YouTube. Can speaking on your book … your expertise … morph your book sales? Why yes … YES it can. And the sooner you start speaking on both, the better for your influence building, your social media presence, and of course, your book sales. The podcast is available on both audio and video. Your takeaways include: -Why you should be speaking on your book and when to start. -How to structure the perfect sandwich speech. -When to start charging and what to charge for your speaking fee. -Why handouts are a must and what each should always include. -The key components that every presentation needs. -Why every presentation should have a contract, even free ones. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
Click Here to ask your book writing and publishing questions!In this episode, I share 8 books that reshaped how I parent, relax, and think about storytelling in 2025.Books:Just Do Nothing (for Parents) by Joanna HardisThe Summer We Ran by Audrey IngramWhat Happened to Lucy Vale by Lauren OliverRomantic Comedy by Curtis SittenfeldAnna Karenina by Leo TolstoySmall Victories by Anne LamottMoms Like Us by Jordan Roter***
Are celebrities worthy authors for our children? Is there still a place for highly detailed illustrations? Anthony Wheeler, Lee White, and Jake Parker discuss recent trends in indie kidlit, the evolution of the illustration industry, and more in this episode. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Most nonfiction authors think they're “writing a book.”But the moment you decide to write one… you've actually become an intellectual property company.In this episode, you'll learn why this mindset shift changes everything about how you publish, market, and monetize your work — especially if you're a coach, consultant, speaker, or thought leader.This episode breaks down how authors can think bigger, protect their ideas, and treat their book as the gateway to a scalable ecosystem—not a one-off product.In this episode, you'll learn:Why every nonfiction author is an IP company (whether they realize it or not)How to turn your ideas, frameworks, and stories into long-term assetsWhat Taylor Swift can teach authors about rights, licensing, and content ownershipHow top authors like Brené Brown, James Clear, and Donald Miller built multi-product ecosystemsWhy “your book is not your business”… your IP strategy isHow to protect your content in an AI-driven worldThe key questions that help you identify the next asset in your author businessMake your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
It's time to bring the elements of your ideas and draft together to create your manuscript for publishing. Judith Briles, The Book Shepherd and the author of 48 books, guides you through all the elements for putting your first or next book together in today's AuthorU-Your Guide to Book Publishing podcast. She will be the solo voice for the Why, How, and When of creating yours. It's time to eliminate the Superfluous Parts and Create the Best Book You Can for Your Buyer. Your books are BUSINESS. There isn't a book out that doesn't have some fluff—filler material that is nice to have, yet not crucial to the storyline, your expertise or solution to the underlying theme of your book. With short being the new black, but brutal becomes part of your vocabulary. Along with ruthless editing!. The word cutting room is at your fingertips. To be successful, you've got to be willing and able to cut. What you'll have when you're finished is a far better product than the gangly, over-wordy sentences and chapters you started with. Trust me. It might just have the makings of a bestseller! Welcome to the world of authors and publishing. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
Audiobook sales have been on the rise for many years, and they show no signs of stopping; so many independent publishers are hoping to take advantage of this boom. But there are important factors to consider first. Will the return on investment be worth the cost of producing an audiobook? How do you produce a quality audiobook on a lean budget? What genres perform the best as audiobooks? Do you market your audiobook differently than your print and ebooks?Podium Entertainment has had great success in the audiobook market, so Publisher Victoria Gerken joins the podcast today to answer those questions, as well as discuss their transition from being an audiobook-only publisher to now also publishing print and ebooks.PARTICIPANTSVictoria Gerken is the Publisher at Podium Entertainment. She has welcomed independent authors into the Podium family since 2016. She previously worked with authors in traditional publishing roles - at Random House and Alfred A. Knopf - where she was a publicist and sold subsidiary rights. Victoria got her first taste of entrepreneurship in publishing as the founder of the Random House Speakers Bureau.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 4,000 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/Learn more about Podium Entertainment here: www.podiumentertainment.comFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Podium Entertainment on social media: @podiumentertainment
Click Here to ask your book writing and publishing questions!In this episode, we walk through 5 mistakes that quietly undermine first-time self-publishers and show how to fix each one with practical, doable steps.We start by tightening your audience with a one-sentence framework that keeps every chapter aligned to a clear promise. From there, we map a real editing workflow: self-edit, gather targeted beta feedback on structure and flow, then bring in a professional editor who can strengthen the developmental and line work.We also get honest about design. DIY your interior with reliable templates and checklists. But your cover? Invest in that. It needs to signal genre, earn clicks, and meet exact printer specs for spine width, trim, and image quality.Then we dig into metadata, the quiet engine behind discoverability. Keywords, categories, and a clean description help the right readers find you on the world's third-largest search engine. If you're tired of guessing and want a simpler way to publish with confidence, this conversation gives you clarity and next steps you can trust.MENTIONED RESOURCES:Workshop with Jane Friedman: The Indie Author's Guide to a Standout Amazon ListingDate: January 16, 2026Time: 10am PST / 11am MST / noon CST / 1pm ESTSign up here: https://us02web.zoom.us/webinar/register/WN__NjEykZNSwSpeZ48tydhpwSelf-Publishing Starter Kit: https://www.publishaprofitablebook.com/selfpublishing101Self-Publishing Action Plan:https://www.publishaprofitablebook.com/actionplan
Can you succeed in illustration with a chronic illness? Samantha Cotterill shares her experience as an artist with rheumatoid arthritis with Jake Parker and Lee White. Discover how to rest without guilt and pace yourself for a long, vibrant career. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
If your Amazon rankings have been bouncing around lately or your ads suddenly feel less effective, there's a reason. Amazon has quietly updated its A9/A10 algorithm, and it's now heavily prioritizing external traffic from your author platform.In this episode, we break down what this shift means for nonfiction authors, why outside traffic now matters more than Amazon's internal discovery, and how to adjust your book marketing strategy so your book stays visible.You'll learn:What changed in Amazon's latest algorithm updateWhy Amazon is prioritizing high-intent external trafficHow LinkedIn, email newsletters, podcasts, and social media impact your rankingWhy your author platform now matters more than your Amazon pageHow this affects self-published and traditionally published authorsWhat nonfiction authors should update right now to stay competitivePlus: The type of external traffic Amazon rewards the most for nonfiction, business, and self-help authors.Make your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Judith teaches authors how to create Amazon Bestsellers. Today, the AuthorU-Your Guide to Book Publishing Host will be the solo voice for the Why, How, and When of creating yours. This week's is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It's a book marketing platform that should not be ignored. -Can being a #1 bestseller on Amazon make a difference in your book marketing forward? -Can it enhance your influence factor and expertise? -Can it increase your book sales? Why YES … YES being able to claim that you and your book is a #1 Amazon bestseller can. Whether you have a new book; one that has been limping along; or one that is an “oldie” but a “goodie”, participating in my Amazon Bestseller Campaign class is what this book coach and doctor recommends. It takes a little work, minimal moneys, and some of your time. The sooner you commit to start on the path on both, the better for your influence building, your social media presence, and of course, your book sales. Your listening takeaways include: -The Who, Where, Why, Why, and When of your campaign. -What the essential components of every campaign must include. -How to create a “set it and forget it” strategy. -How to start the shout out rollout. -What to do after you become a #1 bestseller. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It's ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Click Here to ask your book writing and publishing questions!If you're writing a nonfiction book or memoir and your draft feels messy, scattered, or “not quite ready,” this episode will help you clean it up fast. I'm sharing 5 editing rules that instantly improve any nonfiction manuscript — the same rules I use to help guide the authors whose manuscripts I edit. These are the patterns I've seen again and again after coaching hundreds of authors, editing countless drafts, and publishing six nonfiction books of my own. When you understand these rules, your writing gets clearer, tighter, and far more compelling. And most importantly, your reader stays with you.Inside the episode, you'll learn: – Why your intro is probably too long – How writing for ONE reader changes everything – How to make each chapter deliver a single promise – The difference between clarity and jargon – How to end chapters with momentum (and why that matters more than you think)If you want help starting your book, you can grab my free “Can't Stop Writing” guide here: https://www.publishaprofitablebook.com/chapteroneAnd if you're ready to self-publish a book that looks and feels professional — without getting lost, overwhelmed, or making amateur mistakes — the full Publish the Damn Book Already program is here: https://www.publishaprofitablebook.com/publish
How do you set realistic expectations in publishing? If a book doesn't sell, how do you cope with rejection? Literary agent and author Kate McKean chats about her latest book Write Through It! She also shares tips for honing your writer's intuition, pitching your book, and what queries stand out in the slush pile.Kate McKeanWebsite: https://www.katemckean.com/Social: @kate_mckeanGood Story Company: If you have a story in your head, we're here to help you get it out into the world. We help writers of all skill sets, all genres, and all categories, at all stages of the writing process. Need a hand with brainstorming? Want to find a critique partner? Looking for an editor to help polish up your pitch, your idea, or your entire manuscript? We have all of it and more in our community. If you're ready to take the next step (or the first step) on your writing journey, we're here to help you.Website: https://www.goodstorycompany.comMembership: https://www.goodstorycompany.com/membershipWriting Workshop: https://www.storymastermind.comMary Kole: Former literary agent Mary Kole founded Good Story Company as an educational, editorial, and community resource for writers. She provides consulting and developmental editing services to writers of all categories and genres, working on children's book projects from picture book to young adult, and all kinds of trade market literature, including fantasy, sci-fi, romance, and memoir. She holds an MFA in Creative Writing and has worked at Chronicle Books, the Andrea Brown Literary Agency, and Movable Type Management. She has been blogging at Kidlit.com since 2009. Her book, Writing Irresistible Kidlit, a writing reference guide for middle grade and young adult writers, is available from Writer's Digest Books.Manuscript Submission Blueprint: https://bit.ly/kolesubWriting Irresistible Kidlit: http://bit.ly/kolekidlitIrresistible Query Letters: https://amzn.to/3yg511KWriting Irresistible Picture Books: https://amzn.to/3SrApRUHow to Write a Book Now: https://BookHip.com/ZHXAAKQWriting Interiority: Crafting Irresistible Characters: https://amzn.to/4evsX0BWriting Irresistible First Pages: https://amzn.to/4gxgslqNEW! Show and Tell: https://amzn.to/4kCc4noFollow us on social:YouTube: https://youtube.com/c/goodstoryBluesky: https://bsky.app/profile/goodstory.bsky.socialInstagram: https://instagram.com/goodstorycompanyTikTok: https://www.tiktok.com/@goodstorycoFacebook: https://facebook.com/goodstorycoSubstack: https://goodstoryco.substack.com/
Why is in-person connection so important? Jake Parker and Lee White discuss the value of learning from and uplifting other artists in real life as Jake reflects on his takeaways from New York Comic Con. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Can self-publishing actually pay off?If you've ever wondered whether you can make real profit from your book — not just cover your costs — this episode is for you.In this week's Your Path to Book Publishing, we break down how one nonfiction author launched their book just a few weeks ago and is already seeing thousands in profit from a direct-sales strategy that outperforms Amazon and traditional publishing combined.Whether you're a coach, consultant, speaker, or thought leader, you'll learn how to turn your book into a real revenue stream — even if you don't have a huge platform or marketing team.IN THIS EPISODE, YOU'LL LEARN:Why self-publishing is more than a publishing path — it's a revenue modelHow to use direct book sales from your website to dramatically increase profitThe real profit-per-book comparison between direct sales, Amazon, and traditional publishingHow one author earned nearly $5,000 in profit in the first month after launchWhat tools and setup you need (like BookVault + WooCommerce) to make it all work seamlesslyHow to pair simple, consistent marketing with strong ROI — even without adsIf you've ever felt unsure about whether self-publishing can be profitable, this episode will show you the numbers, the process, and the path forward.Make your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
- Brighteon Books Announcement and Features (0:09) - Support and Funding for Brighteon Books (5:00) - AI Tools and Their Applications (6:24) - The Role of AI in Knowledge Dissemination (6:47) - Brighteon.ai and Future Tools (11:08) - Interview with Brian Festa and AI Tools (14:00) - The New Laboratory and Its Capabilities (22:14) - Phytonutrients and Plant-Based Nutrition (34:05) - The Future of Book Publishing and AI (1:02:21) - Support and Community Engagement (1:19:33) - Health Ranger's Perspective on Materialism and Wealth Redirection (1:20:43) - Introduction to the Event and AI's Potential (1:23:01) - Mike Adams' Introduction and AI Tools Overview (1:25:01) - Demonstration of Vaccine Forensics Database (1:26:33) - Brighteon.ai's Capabilities and Future Plans (1:34:51) - Health and Wellness Applications of Brighteon.ai (1:36:27) - Brighteon.ai's Impact on Health Freedom and Survival Skills (1:58:48) - Promotion of Health Ranger Store and Black Friday Sale (2:07:13) - Conclusion and Final Thoughts (2:15:52) For more updates, visit: http://www.brighteon.com/channel/hrreport NaturalNews videos would not be possible without you, as always we remain passionately dedicated to our mission of educating people all over the world on the subject of natural healing remedies and personal liberty (food freedom, medical freedom, the freedom of speech, etc.). Together, we're helping create a better world, with more honest food labeling, reduced chemical contamination, the avoidance of toxic heavy metals and vastly increased scientific transparency. ▶️ Every dollar you spend at the Health Ranger Store goes toward helping us achieve important science and content goals for humanity: https://www.healthrangerstore.com/ ▶️ Sign Up For Our Newsletter: https://www.naturalnews.com/Readerregistration.html ▶️ Brighteon: https://www.brighteon.com/channels/hrreport ▶️ Join Our Social Network: https://brighteon.social/@HealthRanger ▶️ Check In Stock Products at: https://PrepWithMike.com
What's the best schedule for illustrators? How do you choose your materials? What keeps you motivated? Anthony Wheeler, Samantha Cotterill, and Lee White tackle their most commonly asked questions and pepper in time-tested advice. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Ever feel overwhelmed trying to market your book?Wondering if you should post on social media, run ads, hire a publicist, or just cross your fingers and hope readers find it?You're not alone.In this episode of Your Path to Book Publishing, you'll learn the four audience signals that tell you exactly how to market your book — so you can stop guessing, stop chasing every new trend, and finally create a book marketing strategy that fits you and your ideal readers.IN THIS EPISODE, YOU'LL DISCOVER:The difference between demographics and psychographics — and how to identify what truly motivates your readersWhy understanding where your audience spends time online (and offline) is the key to connecting effectivelyThe emotional triggers behind book buying — pain, aspiration, and proof — and how to use them ethically in your messagingHow to match your content format (posts, podcasts, visuals) to your audience's learning habits for stronger engagementA simple system to align your message, audience, and delivery — so your marketing feels natural and actually worksIf you're tired of doing “random acts of marketing,” this episode will help you focus your efforts and build a sustainable author marketing plan that resonates with your readers.Make your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
What do travel, recording technology, and illustration have in common? Lee White, Samantha Cotterill, and Anthony Wheeler explore how new (and sometimes uncomfortable) experiences expand your skills and feed your creative bank account. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Before you hit publish on your nonfiction book, there are a few crucial steps that can make—or break—your launch.In this episode of Your Path to Book Publishing, you'll learn the six essential things to double-check before launching your book, plus the one final step that determines whether your book quietly fades or builds long-term momentum.Whether you're self-publishing, hybrid publishing, or going traditional, this episode gives you a practical book publishing checklist to ensure your book connects with the right readers and sustains success beyond launch week.BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN: How to confirm your book still aligns with your audience's biggest problem or desire Why ordering a printed proof (and even listening to your book read aloud) helps catch hidden errors The hidden power of metadata—your categories, keywords, and description—for discoverability How to plan early for reader reviews that drive visibility and credibility Why your author platform must reflect your upcoming book to build trust How to choose the right book launch strategy for your goals and scheduleIf you want your book not only to launch well but also to last, this episode provides the clarity and structure to ensure every detail is ready before you publish.Make your mark as an author.Learn more about The Author's Mark — Juxtabook's 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Jake Parker is back from tabling at New York Comic Con; was it worth it? Crunch the numbers, hear the stories, and learn more about the experience alongside Samantha Cotterill and Anthony Wheeler. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Self-publishing gives authors incredible freedom—but it's not the right fit for everyone.In this episode of Your Path to Book Publishing, we'll look at a real-world example of an author who seemed ready to self-publish—until it became clear that wasn't the best path for their goals.You'll learn:When self-publishing might hurt your author brand instead of helping it What to consider before investing time and money into publishing on your own How hybrid or traditional publishing could better align with your long-term goals The key questions to ask before choosing your publishing pathThe truth is, publishing a book is more than a creative project—it's a business decision.And sometimes, the smartest move is to pause, reassess, and choose the path that gives you both credibility and longevity.
Our best portfolio tips, all in one place! Tune in to hear Jake Parker, Lee White, and multiple guests share how to build a portfolio that stands out and lands the jobs you want. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Jake Parker, Anthony Wheeler, and Lee White update us on their latest projects, wins and losses, and the lessons they're learning. Tune in for some illustrator's insider baseball. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
The Smart Passive Income Online Business and Blogging Podcast
#895 I'm a New York Times bestselling author! This is thanks to my new book, Lean Learning, and a massive pre-launch promotional effort. So, what's changed in my life since earning this prestigious badge? Almost nothing. But writing books is still worth it, and I'll tell you exactly why in today's episode. I'll also share the strategies to help you unlock the true benefits of becoming an author. Importantly, I also want to help you succeed without getting sidetracked by goals that won't move the needle for your brand and business! Listen in to hear what traditional publishers will and won't do for you and why I wouldn't go down this route again. I'll discuss the BILF, books-in-lieu-of-fee, tactic that enabled me to move copies and build relationships around this release. I'll also dive into the promotional methods I've been using since Superfans and Will It Fly? that are still delivering massive results today. Tune in! Show notes and more at SmartPassiveIncome.com/session895.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Caldecott medalist Jason Chin joins Jake Parker and Lee White to discuss life as an award-winning illustrator, the mentorship that shaped his journey, and his dedication to making art that matters to kids and himself. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.