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In this episode of the Know Your Why Podcast, host Dr. Jason Balara speaks with Jason Cook, a lead generation expert with extensive experience in sales and marketing. They dive into the challenges of entrepreneurship, particularly the struggle of balancing business growth with family life. Jason highlights the power of storytelling in building a brand, the transition from employee to entrepreneur, and the sacrifices necessary for long-term success. The discussion explores market opportunities, the role of mentorship, and the mindset shift from self-interest to leadership. Jason emphasizes the importance of accountability, standing out in a crowded market, and embracing discomfort for personal and professional development.Key Highlights:- Balancing Business & Family: Entrepreneurship requires managing both effectively.- The Power of Storytelling: A key tool for branding and customer connection.- The Entrepreneurial Leap: Transitioning from employee to business owner comes with challenges and rewards.- Early Sacrifices Pay Off: Short-term struggles lead to long-term success.- Finding Market Opportunities: Recognizing gaps in the industry can drive growth.- From Self to Service: Shifting from personal gain to mentoring others fosters leadership.- Embracing Discomfort: Growth requires stepping outside your comfort zone.- Standing Out in Business: Being remarkable attracts customers and builds loyalty.- Handling Negative Feedback: Constructive criticism strengthens business relationships.- The Role of Mentorship: Guiding the next generation of entrepreneurs is essential for sustained success.Jason Cook's journey highlights the mindset shifts and sacrifices necessary for entrepreneurial success. His insights on storytelling, mentorship, and business growth provide valuable lessons for anyone looking to transition from employment to business ownership. Tune in to the Know Your Why Podcast to learn how to seize market opportunities, build meaningful connections, and develop a business that stands out.Get in touch with Jason:Email: jason@silverbackhw.comIf you want to know more about Dr. Jason Balara and the Know your Why Podcast:https://linktr.ee/jasonbalara Audio Track:Back To The Wood by Audionautix is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/Artist: http://audionautix.com/
This is the 2nd of 3 episodes that Pheonix and I recorded onsite in South Carolina at the Fall Sprawl Hang that is hosted by The Palmetto State Hangers. Our guest for this episode is Jason Flowers, from Walhalla Hammocks and Outdoors. Pheonix and I had tried to record with Jason several times a while back but ended up having technical issues every time. We figured that this time with us face to face, that we could make it happen. Jason is another one of our good friends, and also one of our favorite vendors to just hang out with and chat some. We find out from Jason how he got his start into the hammocking world, and how that lead him into making all of the top notch, awesome gear that he makes. Pheonix even talks about the custom hammock that Jason made for him that has some sentimental value to it. Pheonix and Jason also team up against me when they start talking about their late night snacking on Crapple...... I mean, Scrapple.... Let's go ahead and get on with the episode so we can hear more from Jason. Connect with Jason Email : walhallahammocksandoutdoors@hotmail.com Website : https://www.walhallahammocksandoutdoors.com/ Facebook : https://www.facebook.com/walhallahammocks Instagram : https://www.instagram.com/walhallahammocksandoutdoorsllc/ Connect with Skunkape & Pheonix Email : skunkape@thehammockhangerspodcast.com Website : https://www.hikingradionetwork.com/show/the-hammock-hangers-podcast-1/ Facebook : https://www.facebook.com/TheHammockHangersPodcast Instagram : https://www.instagram.com/the_hammock_hangers_podcast YouTube : https://www.youtube.com/@thehammockhangerspodcast If you are enjoying The Hammock Hangers Podcast and you want to help us grow, make sure to leave a review on Apple Podcast, Google Podcast, or any other platform that you are listening from. You can also go to the Hiking Radio Network website, click on The Hammock Hangers Podcast page and leave a review there as well. Make sure to follow us on Facebook, Instagram, and YouTube as well, and share us with your friends as well. And until next time, happy hanging everyone.
Today we are speaking with Podcast Guesting Strategist, Jason Cercone. Jason is a personal brand architect, podcast guesting strategist, author, voice over talent, and experienced podcaster. He helps value-driven coaches and consultants establish authority status and become thought leaders in their niche through strategic podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic entrepreneurs and professionals sharing brand-building strategies to help you succeed in your professional pursuits, as well as a contributing author to the best-selling PodMatch Guest Mastery book. In this episode we dive into: 1) How to understand and outline the components of your story, how to put it together to be a valuable guest for a podcast and how to best pitch yourself to shows and that does not include spraying and praying. 2) How our brand is supposed to continue to evolve, shift, change and grow as we grow in our businesses. You can learn how to stand out by letting your authentic voice and message be seen and heard. Connect with Jason: Email: jason@jasoncercone.comTIKTOK: tiktok.com/@jasoncercone Website: https://www.jasoncercone.comInstagram: https://www.instagram.com/jasoncercone LinkedIn: https:linkedin.com/in/jasoncercone Youtube: youtube.com/jasoncercone Free Gift: https://www.jasoncercone.com/freegift I offer two options to help coaches and consultants amplify their brand and become thought leaders in their space: - a year-long program featuring training, strategy, communications, outreach, and support - a 120-minute strategy session that gets them set up for podcast guesting success if they're looking to DIY the process Marsha Vanwynsberghe — Storytelling Business Coach, 2xs Podcaster, Author, Speaker Marsha is the 6-time Bestselling Author of “When She Stopped Asking Why”. She shares her lessons as a parent who dealt with teen substance abuse far past the level of normal experimentation. Through her programs, coaching, and live events for women, Marsha is on a mission to teach you how to “Own Your Choices” in your own life. She teaches women how to own their stories, lead themselves and pay it forward to others by creating businesses that serve, support, and impact others
We are joined by Jason Van Thiel, the director of research for Helios - investment management, wealth management, and FinTech platform. We discuss how technology has changed the landscape for financial advisory, wealth management, and asset management in terms of how advisors work with their clients and their need to do more for them. We talk about the baby boomer retirement trend and the consolidation that it is causing within the industry. Jason also gives insight into how advisors can be proactive in their communication with clients by leveraging technology and segmenting their books to deliver personalized communication. We then delve into Helios' white-labeled back office solution that allows advisors to outsource asset management programs while continuing to own their asset management program. Jason shares his experience as a former employee of large household name firms and provides tips on how financial advisors can remain disciplined during this challenging market environment, such as using trend-following methods. Tune in now to gain valuable insight into how technology is revolutionizing financial advising! [00:07 - 13:42] The Wealth Management IndustryTechnology has enabled financial advisors to provide more services to their clientsHelios provides a white-labeled back office solution for advisors to focus on where they excelHelios uses the term "insourced CIO" which is different from an outsourced CIOAdvisors need to pay attention to data points and give clients simple, cogent information [13:43 - 22:34] Being Relevant in an Ever-Changing IndustryLoosened barriers to spinning out with service providers and partnersGenerational change and wealth transfer from baby boomers to millennials/Gen ZAcademic trends following research can guide risk positioningAlternatives to the market such as fixed income, direct real estate, private credit, etc. becoming more attractive [22:35 - 31:35] Leveraging Technology to Democratize Investment Management Democratization of investment management has made it easier for financial advisors to access different platformsFinancial advisors should increase communication and transparency with clients during times of uncertaintyClients should be segmented and given personalized communications based on their preferences [31:36 - 33:42] Closing Segment Quote/s: "But I think with technology as an enablement, if you do that smartly and intelligently that will help the advisor and the shop that's done their homework lead to better outcomes." - Jason Van Theil Connect with Jason:Email: jason.vanthiel@heliosdriven.com LinkedIn: https://www.linkedin.com/in/jasonvanthiel/ Connect with me on LinkedIn!LIKE, SUBSCRIBE, AND LEAVE US A REVIEW on Apple Podcasts, Spotify, Google Podcasts, or whatever platform you listen on. Thank you for tuning in and Stay Tuned for the Next Episode COMING SOON!
Jason was a 4:48 miler in high school who went back to his alma mater as a coach and now continues their winning tradition. Jason teaches and coaches at St. Joseph Ogden High School, one of the top XC and track programs in the state of Illinois. In this episode we talked about the importance of building relationships and having fun. We also talked about consistency and the general outline of their training.—————————————Special thanks to Nathaniel Fast for helping me edit the new intro to the podcast. He offers branding and graphic design services through upwork.com—————————————Watch on YouTubehttps://youtu.be/1cDE4wf1BeQ—————————————Support my work on Patreon and receive bonus podcast content: https://www.patreon.com/steadfastrunning—————————————Subscribe to my free newsletter:www.steadfastrunning.weebly.com—————————————To connect with Jason Email: retzj@sjo.k12.il.us—————————————To connect with me:Instagram: @steadfast_running Twitter: @coachmederosEmail: run12795@gmail.comAlso on Facebook and Linked In (Jonathan Mederos)
You've got a message that has to get out there. Whether you're afraid to talk about it, don't know how to get it out there, or just need some advice, we've got you covered. Jason Cercone has joined us on The Flourishing Entrepreneur Podcast today! He's the founder of Sound Consulting, which helps businesses and professionals book guest spots on top-rated podcasts and harness the podcast platform's authority-building capabilities. He also hosts two of his own podcasts, Evolution of Brand and Pod Theory. If you've ever wondered how to start a podcast or become a podcast guest successfully, this is the place to go. Tune in! In this episode, you'll learn: Podcast Guest Optimization: How to be the best guest around Qualities that make an amazing podcast guest Why it's important to have a plan for your podcast pitches Why being on a podcast is a huge deal and how to leverage a feature How podcasts can serve you and how you can serve them Tips to broaden your audience and reach more people If you want to connect with Jason, visit bit.ly/flourishingentrepreneur and pick up his guide, 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest. Here's a peek inside the episode: [1:29] Getting your message out can feel intimidating. [03:54] Mantra of the Day — My small wins are huge. [11:13] It's about zeroing in on your space in your niche that cuts the number down again. [13:38] Manage your expectations and start small. [15:58] “I think one of the reasons why I ended up booking myself so much was a sense of unworthiness, and a sense of not understanding my value.” [17:59] Podcast guest optimization - be fully prepared. How can the platform serve me and how can I serve it? [21:04] 1st Step: Collaborate with a quality guest. [21:46] Present yourself in a meaningful way when pitching. [22:04] Make sure to include the "so what" for the host. What makes you valuable? [24:10] 3rd Step: Be Consistent [27:28] Be a valuable resource [30:43] Pay attention to the cover art, show title, clear description, ratings and reviews, number of episodes. [35:50] Never start a podcast out of spite. [41:10] Imposter Syndrome antidote — there is something of value in every experience Connect with me! Wise entrepreneurs know it takes money to make money. But the whats, whens, and whys don't always seem clear for new(ish) entrepreneurs. Where do you start? Download your FREE guide, “The 5 Most Important Investments to Make as a New Entrepreneur to Grow Your 6-Figure Empire” today and start making smart money moves for your business right away. www.flourishmarketing.co/invest Podcast Instagram: The Flourishing Entrepreneur FM Website: Flourish Marketing | Strategy, Copywriting & Coaching Schedule a Discovery Call: 30-Minute Discovery Call - ALEYA HARRIS Guest's Bio: Jason Cercone is a creative professional, strategist, podcaster, and all-around well-adjusted bon vivant making his residence in Pittsburgh, PA. He is the Founder of Cercone Consulting, through which he helps brands and professionals get booked as a guest on top-ranked podcasts and leverage the authority-building power of the podcast platform. He is also the host of two podcasts – Evolution of Brand and Pod Theory. When he isn't face to face with a microphone producing words to live by, you'll find him consuming good bourbon and a Rocky Patel cigar, obsessing over his fantasy football lineups, and doing everything in his power to break 80 on the golf course. Where to find more of Jason: Email: jason@jasoncercone.com Jason's Instagram: Jason Cercone Jason's LinkedIn: Jason Cercone Jason's Website: Jason Cercone Podcast Download Jason's 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest at bit.ly/flourishingentrepreneur
Jason Scott - owner of JCS Marketing - has run dozens of live regional events over the years. But in 2020, he had to pivot to doing a Virtual trade show for the very first time so he could continue to serve his sponsors, exhibitors and customers. Jason shares with us all of the Lessons Learned while venturing into this new territory for the first time, as well as the challenges he faced. Practice Practice! Pre-Record as much material as possible Go through a complete run-through ahead of time Have your vendor let you experience one of their productions so you can see how things operate Take good notes and learn for future events! Have more staffing than you think you need Even more takeaways... To Connect with Jason: Email: jason@jcsmarketinginc.com Web: jcsmarketinginc.com *** GET 10% OFF a Virtual Event Certification *** Visit virtualeventsinstitute.com Use promo code VP02
Have you ever thought “It’s too late for me to change careers or pursue my passion?”After moving his family several times around the midwest, Jason Holtman landed what he thought was his "dream job” as the assistant athletic director for academic services at a Big Ten school, the University of Wisconsin.But just a couple of years in, he realized something - he wasn’t happy, and he noticed it was affecting other areas of his life like his health and family relationships.Jason knew he needed a change in his life, but he was now into his 40s, had a wife, two kids to support and a mortgage to pay.After spending 20 years in higher education, he was ready for something different.So Jason decided to take a big risk and pursue a career as a full-time entrepreneur. As a real estate agent, Jason would have no guaranteed income and no benefits.Still, he made the switch, and he closed an astonishing 36 deals in just his first year as a full-time agent.Jason said he realized his previous two decades working in academics weren’t a waste, but in fact they gave him what he calls “transferrable skills."If you’ve ever thought about making a career change, especially when the timing seemingly isn’t right, you’ve got to listen to this episode, as Jason breaks down what he did to make a change that ultimately led to more fulfillment and happiness in his life.If you get any value out of this episode, it would mean the world to me if you would share this episode, subscribe to the podcast and give it 5-star review to help the show grow and reach more people.Resources Mentioned:BOOKS"The One Thing," by Gary Keller and Jay Papasan"Atomic Habits," by James Clear"The Compound Effect," by Darren Hardy"Make Your Bed: Little Things That Can Change Your Life...And Maybe the World," by Admiral William H. McRavenPODCASTSThe ONE ThingBigger Pockets Real Estate PodcastBigger Pockets Business PodcastBigger Pocket Money PodcastPositive University PodcastConnect with Jason:Email: jason@pureintegrityhomes.comInstagram: @jhamms23LinkedIn: Jason Holtman
Jason is the typical dreamer yet committed entrepreneur, working days and nights on his business – and it works! In this discussion, you will learn from a successful founder who did not forget to be grateful and give back to the community, and to remind how important mentors and partners are to build whether a start-up or an empire. Teasing in numbers: the Solar River project consists of 640,000 solar panels deployed in South Australia using the world’s biggest battery existing so far (supplied by GE). This episode is made possible by Thinclab and the University of Adelaide. The marketing video mentioned in the podcast is available here: How to contact Jason: Email: jmay@srprojectco.com Podcast contacts – do not hesitate to reach out for feedbacks and collaboration: Sophie Champagne : Linked In : https://www.linkedin.com/in/sophie-champagne-63a89351/ Email: sophie.champagne@skema.edu Music production: gabrielmartin_concept@outlook.com
Jason is the typical dreamer yet committed entrepreneur, working days and nights on his business – and it works! In this discussion, you will learn from a successful founder who did not forget to be grateful and give back to the community, and to remind how important mentors and partners are to build whether a start-up or an empire. Teasing in numbers: the Solar River project consists of 640,000 solar panels deployed in South Australia using the world’s biggest battery existing so far (supplied by GE). This episode is made possible by Thinclab and the University of Adelaide. The marketing video mentioned in the podcast is available here: How to contact Jason: Email: jmay@srprojectco.com Podcast contacts – do not hesitate to reach out for feedbacks and collaboration: Sophie Champagne : Linked In : https://www.linkedin.com/in/sophie-champagne-63a89351/ Email: sophie.champagne@skema.edu Music production: gabrielmartin_concept@outlook.com
Jason Forrest, the CEO and Chief Culture Officer at FPG (Forrest Performance Group), is a leading authority on culture change programs and an expert at creating high-performance, high-profit, and Best Place to Work cultures. As a sales professional, author, speaker, and management coach, Jason’s job is to empower professionals and executives to unleash their human performance and master their leadership skills in sales, management, culture, and service; for the purpose of increasing profit through people. The winner of four international Stevie Awards for his Warrior Selling and Leadership Coaching training programs, Jason is also an award-winning author of six books, including Leadership Sales Coaching rated as one of Selling Power Magazine’s Top Sales Books. Additionally, Inc. Magazine has named FPG as one of the Nation’s Best Workplaces for 2017. With a decade of coaching and speaking experience, Jason Forrest is a member of the acclaimed National Speaker Associations Million Dollar Speaker Group, as well as The Entrepreneurs Organization (EO), the world’s only peer-to-peer network exclusively for entrepreneurs. Every year, Jason delivers approximately 100 keynotes for sales teams, managers, and executives. Jason Forrest’s new book, “WTF: Why Training Fails,” intends to change the behavior of how managers interact with their employees. $164.2 billion is spent annually on training, yet 70% of the training fails to produce a positive ROI; this book explains why the failure rate is so significant and how businesses can implement more effective training strategies. What you’ll learn about in this episode: Why training is unsuccessful and how to make it work The simple reason you need to evolve from a manager into a coach How Millennials are ushering in a new era of humane management Turning potential into performance Focusing on improvement – telling your people what you do want Modeling engagement to your employees, loving what you do so they will too Giving your employees purpose, helping them to feel like they make the world better Ways to contact Jason: Email: jason@fpg.com Website: www.fpg.com Twitter: @jforrestspeaker Book: Why Training Fails
I had the privilege of meeting Jason Whitney recently during his visit to the University of Michigan. As Co-President of Students for Recovery at the University of Michigan, I knew I had to speak with him and his story of recovery was compelling. He got sober at age 19 and today has multiple decades of sobriety under his belt. He's now paying it forward in his current role at Penn State University. Jason Whitney is the Program Coordinator of the Penn State Collegiate Recovery Community and an Instructor in the College of Education. To connect with Jason: * Email: jxw411@psu.edu * Facebook for Penn State's CRC: https://www.facebook.com/pennstatecrc/
**Headphones Recommended** Merry Christmas everyone! In this show we go back to some audio from my december 2010 trip to WDW. You will be joining myself and my brother at Mickey's Very Merry Christmas Party. We will ride a couple rides and have some fun in Magic Kingdom. Also coming soon are more Christmas episodes so be sure to look out for those. We have two more Christmas episodes planned, along with the possibility of something for New Years. Anyway enjoy the show and have a wonderful Christmas. --Jason Email us: ofmiceandmenpodcast@gmail.com twitter: @micenmenpodcast groups: facebook.com and discot.net
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