Podcast appearances and mentions of stephen denny

In these days of NIL and House Settlement, amateur collegiate sports is under pressure- but not at High Point University, where Club Sports are becoming what purely amateur collegiate sports used to be! Learn all the exciting and innovative ways HPU's new Athletic Director for Intercollegiate Sports, Dr. Stephen Denny, is blazing a path forward for Club Sports, providing virtually limitless new opportunities for athletes and those looking to gain experience in sports. 

Get to know these successful thought leaders and find out how they present themselves and their crafts as experts in their fields. Stephen Denny is the managing director of Denny Leinberger Strategy, keynote speaker, and competitive strategy and marketing consultant. He holds multiple patents, authored Killing Giants: 10 Strategies to Topple the Goliath in Your Industry, as well as co-authored Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World. He helps emerging brands define their competitive positioning, communication strategies, and implementation plans in the market. Prior to consulting, he was a 20+ year senior marketing executive having managed the people, strategy, and budgets at brand name technology companies like Sony, Onstar (for General Motors), Iomega, and Plantronics. If your brand is not number one, consider reaching out to Stephen Denny by visiting his websites https://www.stephendenny.com/ and https://www.linkedin.com/in/stephendenny/. Karen Hayward is an author, international speaker, and managing partner and CMO with Chief Outsiders. She matches mid-market CEOs and Private Equity Portfolio managers with the best-fit Chief Marketing Officers to help accelerate top-line growth. She is responsible for building and supporting a team of world-class marketers. She works with SaaS companies and technology innovators to accelerate growth and deliver breakthrough revenue demonstrating her passion for helping CEOs take their game to the next level. If you're a CEO practicing random acts of marketing, consider reaching out to Karen Hayward by visiting her websites https://chiefoutsiders.com/ and https://www.linkedin.com/in/karenhaywardcmo/. Dan Riley is a Principal Partner at Riley Design Associates, LLC. He has created brand identities and campaigns for many national and international companies. If in a Fortune 500 company and have marketing design challenges, you're going to want to reach out to Dan Riley at https://www.linkedin.com/in/dan-riley-a08a76/ or https://www.rileydesign.com/.  Global Credibility Expert, Mitchell Levy is a TEDx speaker and international bestselling author of over 60 books. As The AHA Guy at AHAthat (https://ahathat.com), he helps to extract the genius from your head in a two-three hour interview so that his team can ghostwrite your book, publish it, distribute it, and make you an Amazon bestselling author in four months or less. He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 800 books. He's provided strategic consulting to over one hundred companies and has been chairman of the board of a NASDAQ-listed company. Mitchell has been happily married for thirty years and regularly spends four weeks in Europe with family and friends. Visit https://mitchelllevy.com/mitchelllevypresents/ for an archive of all the podcast episodes. Connect to Mitchell Levy on: Credibility Nation YouTube Channel: https://bit.ly/3kGA1LI Credibility Nation LinkedIn: https://www.linkedin.com/company/credibilitynation/ Mitchell Levy Present AHA Moments: https://mitchelllevy.com/mitchelllevypresents/ Thought Leader Life: https://thoughtleaderlife.com Twitter: @Credtabulous Instagram: @credibilitynation Learn more about your ad choices. Visit megaphone.fm/adchoices

Hi, School Success Makers! How do you manage school expansion? Join us today as we feature Stephen Denny, head of the Lighthouse Christian School, who has been with the academy for a year now. He has been enthusiastically driving the school in its growth, taking into account its current economic situation and the dynamics of its school culture. #SchoolSuccess #SchoolSuccessMakers -- Every week on The School Success Podcast, digital marketing agency owner Mitchell Slater interviews school leaders and game-changers in the education sector. Never miss an episode and follow The School Success Podcast on Apple Podcasts, Spotify, Stitcher, or wherever you enjoy podcasts. This podcast is powered by Slater Strategies, a marketing agency committed to helping schools grow their enrollment and connect better with the families in their communities. Find out more at https://schoolsuccessmakers.com. Highlights of the Episode [02:25] a huge canyon that's 500 feet deep and 1500 feet wide. [04:46] larger being 900 plus students [05:45] We were at 360 when we arrived a year ago [07:53] so you already have enough to house, like 600, 700 students? [09:03] Creating space for that growth [09:41] So just growth management in and of itself is hard [10:47] trying to equip these students to own their own thinking [12:19] from 300 students, 400, 500 students [13:14] philosophy is based out of Philippians two [15:52] So we really try to connect 1995 to the present [17:07] one auction fundraiser and raised about 400,000 that night [18:45] Auctions are a big thing in this area [20:05] We are the only K12 Christian. In this city. [21:53] I worked hard to make sure I'm here at everything [22:57] I actually 100% agree [23:53] I love the insight that you've given YouTube Video Podcast Link: https://youtu.be/X7y8JZ-zrsI

What does it take to get prospects to come to you? The transition to becoming a sought-after expert who draws in the ideal audience starts with the story you tell.   Nancy Erickson, The Book® Professor, coaches people who aren't writers to become authors of high-impact nonfiction books that can change lives, save lives, or transform society. She offers a step-by-step methodology that takes you from your initial idea, all the way to a published nonfiction book. All you need is an idea to get started.   Simply put, a book is not a book is not a book. In other words, when you are writing, you have to put forth your very best effort, your best thoughts, and your best self. Your book should establish you as an expert in your field, it should increase your credibility, and it should help you attract a following. But the surefire way to kill your credibility on page one is to have a poorly-written book.   Nancy has helped an array of business professionals to use their books to drive their speaking engagements and increase their following including author Stephen Denny and Vistage speaker Jim Canfield.   She advises each leader to start by reworking the books they may have written in the past to be relevant in today's market. Second, know who your audience is so that you know how to best reach them.   Third, identify ways to repurpose each chapter of your book to increase your exposure and use revenue in other avenues, whether it be seminars, workshops, podcasts, blogs, online courses, or your own keynote address.   The truth is, not everyone is going to read a book. The more ways you can connect with your audience, the more ways your effort and the concepts in your book will pay off.   Interview Links: The Book® Professor   Resources: 20,000 Scaleups Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.) Bill on YouTube Recruiter.com Short List (use code scaleup)   Scaling Up is the best-selling book by Verne Harnish and our team for Scaling Up Coaches (formerly Gazelles). We share how the fastest-growing companies succeed where so many others fail.   Bill Gallagher, Scaling Coach and host of the show, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.   We help leadership teams with the biggest decisions around People, Strategy, Execution, and Cash so that they can Scale Up successfully and beat the odds of business growth. Scaling Up is based on Verne's original best-selling business book, Mastering the Rockefeller Habits.   Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.  

Welcome back to another episode with Stephen Denny. In the last episode, we discussed four chapters from his book Killing Giants to help us beat our giant competitors. In today's episode, we'll discuss his new book, Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World. Read more at: https://monetizationnation.com/blog/how-to-win-back-customers-trust/

Stephen Denny is a marketing consultant, author, and speaker. He is currently the president at Denny Marketing, a strategic marketing consultancy focused on competitive marketing strategy, channel marketing, sales enablement, and go-to-market strategies. In today's episode, we're going to discuss his book, Killing Giants: 10 Strategies to Topple the Goliath in Your Industry, in which Stephen discusses how we can not only survive, but thrive against our competitors. Today we will go over four of the most important strategies. Read more at: https://monetizationnation.com/blog/how-to-topple-the-goliaths-in-your-industry/

This episode features #ThoughtLeaders and #Experts Stephen Denny, and Rhonda Sher.Continue Reading → The post #704-705: Denny, Sher w/ Mitchell Levy on Thought Leader Life Credibility appeared first on FIR Podcast Network.

Technology has become so easily accessible. Custom, curated media can easily be made and they constantly bombard the minds of our customers through digital interruption. There is growing doubt and distrust, and people don't believe our message so easily anymore. People want authenticity. They want raw, unfiltered marketing. As marketers, how do you keep up with this change? How do you come up with the strategies and tactics needed to regain their trust and be real and authentic at the same time? In this episode, Stephen Denny let's you find out about the implications of this phenomenon and what B2B companies can do to regain their customers' trust.

Stephen Denny and his co-author Paul Leinberger are principals in the boutique consultancy Denny + Leinberger Strategy, which focuses on spotting trends that drive business performance and gives clients the tools and insights to act on them so they can achieve real-world financial results. Both Denny and Leinberger have worked with Fortune 500 brands and global multinationals across a variety of industries, including Microsoft, General Mills, Nestle, and Disney. Stephen joins me today to discuss the intersection of culture and technology, shedding light on the interesting impacts technology has had on our culture. Listen in as he shares his insights into how brands can build trust with their customers through harnessing the power of two-way and instant communication. You can find show notes and more information by clicking here: https://bit.ly/3qljnUq

If you've been paying attention to, well, anything for the past few years, you'll know it's getting harder to know who you can trust. And knowing this can make you a better marketer. That's one of the key insights Stephen Denny, Managing Director at Denny Leinberger Strategy, learned writing his book Unfiltered Marketing. In today's episode, he and I discuss the 3 key insights from his book: Why trust is collapsing Why people now only trust themselves How brand loyalty has changed in light of these facts This post includes highlights of our podcast interview with Stephen Denny, Managing Director at Denny Leinberger Strategy and Author of Unfiltered Marketing. For the entire interview, you can listen to The B2B Revenue Executive Experience. If you don't use Apple Podcasts, we suggest this link.

If you've been paying attention to, well, anything for the past few years, you'll know it's getting harder to know who you can trust. And knowing this can make you a better marketer. That's one of the key insights Stephen Denny, Managing Director at Denny Leinberger Strategy, learned writing his book Unfiltered Marketing. In today's episode, he and I discuss the 3 key insights from his book: Why trust is collapsing Why people now only trust themselves How brand loyalty has changed in light of these facts This post includes highlights of our podcast interview with Stephen Denny, Managing Director at Denny Leinberger Strategy and Author of Unfiltered Marketing. For the entire interview, you can listen to The B2B Revenue Executive Experience. If you don't use Apple Podcasts, we suggest this link.

Replay of the monthly B2B Growth Show "Book Talk" about books recently featured on The Marketing Book Podcast The Visual Sale: How to Use Video to Explode Sales, Drive Marketing, and Grow Your Business in a Virtual World by Marcus Sheridan and Tyler Lessard The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers by Erik Peterson and Tim Riesterer Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World by Stephen Denny and Paul Leinberger Outbounding: Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads by Skip Miller

How do you earn (and keep) people's trust after a year like 2020? Stephen Denny shares insights from his new book (co-written with Paul Leinberger), Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distr

Join Shalom Klein on his weekly radio show, Get Down To Business with guests: Stephen Denny Stacy Kahan Cara Kahan Alana Kahan Ruble Chandy Jerome Myers

Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World by Stephen Denny and Paul Leinberger You can fake authenticity. But in this digitally saturated age, your customers will see through any misdirection. As we are constantly on our electronic devices, we have come to distrust curated media and traditional PR. Stephen Denny and Paul Leinberger have found that people now want to make their own decisions based on raw footage, real-time updates, and unfiltered livestreams. How, then, do marketing executives and others gain consumer trust? These Fortune 500 consultants present the answer in Unfiltered Marketing. Drawing on four years of global research, Denny and Leinberger have developed a comprehensive five-step process for successfully rehumanizing the digital brand experience and gaining customer loyalty. To follow it, companies must understand that consumers are (1) seeking control in an out-of-control world; and executives must rework their brand to be (2) unscripted, (3) in-process, and (4) in-context, in order to master (5) heroic credibility (brands standing by their philosophy and values). Abiding by these rules, businesses follow in the successful footsteps of brands like Patagonia, T-Mobile, adidas, GoDaddy, and others. Unfiltered Marketing's big ideas apply to business strategy, marketing, and the future of the brand/consumer relationship. It is a playbook for managers and for anyone interested in the ever-changing interaction between technology and culture. Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/unfiltered-marketing-stephen-denny

In this episode of the Duct Tape Marketing Podcast, I interview Stephen Denny, author, speaker and consultant helping emerging and well-established brands define (or re-define) their competitive positioning.

One of the most obvious but overlooked things about the day we live in is this: We don’t live in a tech-based world, we live in a tech-integrated world. My guest on this episode, Stephen Denny points out that what is possible from a technological standpoint has outpaced what is comfortable. The thing holding us back now is us. Stephen’s insight into what makes underdog brands able to become dominant in very crowded industries is revealing and will empower those willing to think through what he's discovered. Stephen is keenly attuned to the impact technology has had on our world and is eager to help brands step into this new, tech-integrated world in ways that are effective and innovative. I hope you’ll take the time to listen. What defines a giant killer? Could you be one? Back when Stephen wrote his seminal work, “Killing Giants” many companies were established behemoths in their industry. Others had burst on the scene, upstarts that changed the landscape of their industry. It was those brands that intrigued Stephen. What made them capable of rapidly taking market share from the established giants? Giants in any industry are giants for a reason. They got where they are by doing things well. But they have a problem, a blind spot that appears. They become content with the way they do things and rest on their laurels. It’s a natural response because the way they do things is what created their success. But Stephen says that what got them there will not get them to a better place, the place that will keep them on top. That’s where the giant killers have learned to take advantage. Changing the rules: seeing opportunity where none is apparent One of the primary ways giant killers advance their brand in big-brand dominated markets is by constantly questioning what is being done. The company’s leadership is not content to do business as usual. They want to bring greater value to the end-user of their product or service and to do so in new ways. A deeper look into the commonalities among giant killing companies is that they practice the art of focus extremely well. They pinpoint and drill into a very specific area within their industry where they are able to carve out a specialization, a niche within the niche, a particular skill or deliverable they become known for. It’s this focus that puts them on the map within their industry in ways the giant brands have never even considered. So ask yourself, “Are there areas within my industry where my company can become a specialist?” Keep asking the question. Keep digging deeper. The insight you need to kill the giants in your industry will be found there. The power of a “Facts, not Feeling” culture Giant-killing companies are unique in yet another way: their culture stands apart from the stodgy corporate structures of their competitors. One of the hallmarks common among them is that they operate according to what Stephen calls “A facts, not feeling” culture. This type of culture is based on a very simple premise: Evidence helps and emotion often detracts. Facts are what move a company forward. It’s also what allows decisions to be made in less time and with greater effectiveness. How do you create this kind of culture? Stephen outlines 6 simple decisions anyone can make: Decide to make decisions as a team. A wide swath of diverse perspectives is vital Decide to engage in vigorous, evidence-based debate Commit to making decisions based on what is discovered The entire team must then align with those decisions Everyone works together to execute behind the decision (no room for “I told you so”) What’s possible has outrun what’s comfortable Today, the average person walks the streets with the equivalent of a television and video production studio in their pockets. They are able to self-select the media and commercial influences they want... and that digital availability has become immersive. Next time you’re in a public place, just look around you for the proof. How many people are looking at or listening to their smartphone? Stephen points out that what is possible from a technological standpoint is seemingly limitless. Brands that will rise to the forefront of the consumer scene in the future will embrace technology, learn to use the emerging patterns of consumption and preference exhibited by everyday people, and engage in the conversation with them - in ways they prefer. Those that do will be the next giant killers. Those that don’t will die a long, slow death. If you are with a consumer technology company planning to launch a new product at CES or are even looking ahead to CES 2019, the Max Borges Agency can help you succeed. To learn more, check out: www.maxborgesagency.com. Topics Featured In This Episode [1:20] Why Stephen Denny’s book is something I thought worthy of your attention [6:55] How “Killing Giants” came about through public speaking and presentations [11:20] What defines a giant killer? [18:13] Taking the conversation in your market to a place where you know you can win [27:22] Creating a “Facts not Feeling” culture - one that is evidence based [36:52] Leading brands into the new era we’ve transitioned into [46:51] Stephen’s advice to those uncertain what to do with their careers Resources & People Mentioned Bobby McFerrin Sierra Nevada Beer TripIt Bejeweled Blitz BOOK: Three Uses Of The Knife  The Usual Suspects Mike Rowe Mike Rowe Works Foundation Sony TDK Diamond Rio Digital Music Player Google Baidu - Chinese search engine South by Southwest conference Connect with Stephen Denny https://www.stephendenny.com/ Connect With Max Borges www.MaxBorgesAgency.com LinkedIn Subscribe to Unconventional Genius onApple Podcasts, Player FM, Soundcloud, or Spotify Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com  

Stephen Denny is a competitive strategy + marketing consultant, helping emerging brands define their competitive positioning, communication strategies and implementation plans in the market. He is the author of Killing Giants: 10 Strategies to Topple the Goliath In Your Industry. Stephen has been through ups and downs in the corporate and business world and can give you advice on how to weather the storm! The post BUFF 87 | Stephen Denny Founder Denny Marketing, Author Killing Giants, Keynote Speaker & Consultant | Business Buff Entrepreneurs appeared first on Business Buff Entrepreneurs.

Don Brown author and developer of the ‘Seller's Daily', ‘Service Daily' and ‘Leader's Daily', and co-author of “Bring Out the Best in Every Employee”, “What Got You Here Won't Get You There – in Sales”  and “Situational Service® – Customer Care for the Practitioner. He has spent 30 years ‘helping people tfrom the likes of Fifth Third Bank, Jaguar Cars, Hilton Hotels and more Mike Burleigh hands on advisor, who takes great pleasure in running the business, delegating responsibilities to staff, and providing expert guidance to retirees and individuals, who are fast approaching retirement.  He is committed to providing clients with conservative investment strategies that will help fund a better standard of living during retirement Dr. Sandeep Grewal board certified by American Board of Internal Medicine. He was awarded "innovation in Healthcare' award by Charlotte Business Journal and also named '40 under 40'. He is also the co-inventor of the SlimPlate System Dr. JP Pawliw-Fry internationally renowned expert, trainer, and speaker at the Institute for Health and Human Potential, one of the world's most highly respected resources on pressure and performance.  His new book Performing Under Pressure, provides actionable "pressure solutions" that maximize success during pressure situations, as well as real-world examples from his clients Stephen Denny author of Killing Giants: 10 Strategies to Topple the Goliath In Your Industry, he's also a frequent speaker on the subject of competitive strategy and marketing, as well as a consultant working with, as he describes them, clients who hate being number 2 in their industries

Listen to this interview to learn: How being flexible allows you to respond to critial changes faster What "brand tension" is and how it creates opportunities How to respond to structural shifts in the market What to do when you find that you've been trapped by your own success Stephen Denny talks with Bill Ringle about strategies that business leaders can use to make gains effectively against corporate competitors.

Listen to this interview to learn: How being flexible allows you to respond to critial changes faster What "brand tension" is and how it creates opportunities How to respond to structural shifts in the market What to do when you find that you've been trapped by your own success Stephen Denny talks with Bill Ringle about strategies that business leaders can use to make gains effectively against corporate competitors.

33voices interviews Stephen Denny

Three marketers join host Jay Ehret to discuss what the lack of traditional marketing discipine has done to today's generation of marketers. Guests: Stephen Denny, Emanuel Brown and Mike Wagner. Topics Include: Why advertising and marketing is so bad How to test new ideas and products Why good ideas are not the best way to advertise How to build brand value over time The affect of social media on marketing discipline Bad marketing campaigns like Old Spice and Dodge Journey Guests:Stephen Denny of Denny Marketing and author of Killing Giants (April 2011)Emanuel Brown, Creative Technologist, Portland, OregonMike Wagner, CEO of White Rabbit GroupJay Ehret (host), Chief Officer of Awesomeness at The Marketing Spot Complete show notes and links can be found at: The Decline and Fall of Marketing Discipline

Guests: Al Lautenslager - Author of Guerilla Marketing in 30 Days, Stephen Denny - President of Denny Marketing and author of the Note to CMO blog, Connie Reece - Chief Community Officer of New Media Lab and blogger at Every Dot Connects. Host: Jay Ehret - Chief Officer of Awesomeness at The Marketing Spot and author of The Marketing Spot blog. Topics discussed: Marketing Plan, their importance, purpose and direction Social Media Strategy and the mantra of "Listen First." The effectiveness of social media marketing The Marketing of books by authors and publishers. Complete show notes, including links and quotes, can be found on The Marketing Spot blog at this link: http://bizy.be/mPrNN