Podcasts about creative technologist

In this episode of Loud and Clear, Francisco Cardenas principal of Digital Strategy & Integration at LERMA/ is joined by Dr. Kimberly Selber, Associate Dean of Community Engagement at The University of Texas, Rio Grande Valley. They delve into the role of academia in preparing students for today's dynamic advertising landscape. Dr. Selber, affectionately known as Dr. K, shares her extensive experience spanning education and high-profile agency work. The discussion highlights the integration of critical thinking, real-time industry connections, and the unique challenges and opportunities of teaching advertising in the US-Mexico border region. The episode also explores innovative ways to bridge students with industry through remote internships, mentorship programs, and real-world projects.Guest:⁠⁠⁠ ⁠⁠ Dr. Kimberly Selber, University of Texas Rio Grande Valley Professor, Graduate Program Director; Dean of Community EngagementProducer:⁠⁠⁠Rolf Ruiz⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠LERMA/⁠⁠⁠Host:⁠⁠⁠Francisco Cardenas⁠⁠⁠, Principal of Digital and Social Strategy at ⁠⁠⁠LERMA/⁠⁠⁠Music: Rolf Ruiz

In this episode of Loud and Clear, host Francisco Cárdenas interviews Cairo Kenan Marsh, an experienced advertising professional and founder of the agency relativ*. The conversation covers Cairo's journey from working at major agencies like DDB and FCB to starting his own agency in Japan. They discuss the allure of the advertising industry, the competitive nature of pitching for new business, and the need for more love and respect within the industry. The discussion also delves into the evolving agency model, the importance of building long-term consumer relationships, and the potential future of value-based pricing in advertising. Cairo emphasizes the significance of understanding and solving fundamental business and human problems rather than chasing the latest trends. This episode is a deep dive into the complexities and opportunities within the advertising world.Guest:⁠⁠ Cairo Kenan Marsh, Founder & Executive Partner at relativ*Producer:⁠⁠Rolf Ruiz⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠LERMA/⁠⁠Host:⁠⁠Francisco Cardenas⁠⁠, Principal of Digital and Social Strategy at ⁠⁠LERMA/⁠⁠Music: Rolf Ruiz

Join Francisco Cardenas as he interviews Kathy Hines, a second-time guest and global brand strategist, on this episode of Loud and Clear. Kathy shares her perspective on howempathy and human connection are crucial for successful marketing. She emphasizes that while the label ofDEI is important, companies should focus on creating an inclusive work culture where employees feel motivated and valued. Kathy also highlights the importance of agility and adaptability in today's rapidly changing world. She discusses the importance of asking the right questions and reframing the problem to be solved. Kathy shares insights into how organizations can develop robust strategic plans and align their product, sales, and marketing efforts for success. The episode also explores the concept of "pre-loved" goods and the importance of community impact in business.Guest:⁠Kathy Hines⁠,Founder and Chief Marketing Officer, Blu Moon LtdProducer:⁠Rolf Ruiz⁠, Digital Strategist, Creative Technologist & Agricultor at⁠LERMA/⁠Host:⁠Francisco Cardenas⁠, Principal of Digital and Social Strategy at⁠LERMA/⁠Music: Rolf Ruiz

Tired of your press releases getting lost in the noise? This week, Loud and Clear welcomes Mickie Kennedy, a PR innovator who "hacked" the system using creativity and storytelling. Mickey shares how he built e-releases from the ground up, and how you can use his methods to get your business noticed. We discuss the power of story-based press releases, the importance of emotional connection, and how to leverage industry surveys to generate earned media. Learn how to stand out from the crowd and make your message heard, even with a small budget. Tune in to learn PR secrets that big brands are missing! Guests: Mickie Kennedy, CEO of eReleases. Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠S.A. De C.V.

In the final episode of our Jack X podcast, Carrie Mahoney, Strategy Director, Candice James, Strategist and Linda Cebecauerova, Creative Technologist, wrap up an incredible year of insightful conversations, break throughs and plenty of unexpected moments surrounding tech and experiences. Together, they look back at 2024, recap some of their favourite moments and dive into what they are excited for in 2025.

In this episode of Loud and Clear, host Francisco Cardenas sits down with Julie Ross, Director of Cultural Fluency at LERMA/, to dive into her insightful white paper, "From Powerless to Powerful." Together, they explore the complex interplay between politics and branding, touching on how brands, not only react to, but also shape cultural and political narratives. Julie shares five key risks facing brands today—from the divisive effects of "red and blue branding" to the challenge of avoiding political entanglements—as well as strategies for brands to thrive amidst these pressures. The conversation includes practical advice on how brands can “check the political weather,” activate scenario planning, and find their unique stance without becoming political pawns. Tune in for a thought-provoking discussion on brand resilience and adaptation in today's unpredictable sociopolitical climate.⁠ Whitepaper Link. ⁠ (designer: Gray Needham) Guests: ⁠Julie Ross⁠, Director of Cultural Fluency at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (jross@lermaagency.com) Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠⁠⁠S.A. De C.V.⁠

What happens when AI-generated hosts discover they're not real? In this episode of Loud and Clear, Francisco "Pancho" Cardenas and the digital team at LERMA/ explore this mind-bending concept through the Notebook LM Deep Dive podcast, where AI hosts face their own artificiality. The conversation led by experts of the digital team Paolo, Christen, Rodolfo, and Pranav, delve into the layers of generative content, touching on the blurred boundaries between real and unreal in digital storytelling. A blend of humor, tech insight, and philosophical musings, this episode promises a unique look at AI's role in media. Guests: Christen Jacquottet, Digital Producer and Front End developer at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Rolf Ruiz, Creative Technologist at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Paolo De Leon, UX/UI Designer at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Pranav Kumar, Digital Project Manager Strategist at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Music: ⁠⁠⁠⁠⁠⁠S.A. De C.V.⁠

In this episode of Loud and Clear, we dive deep into the world of SwapCon with its Founder and Creative Director, Jason Won. SwapCon is more than just Dallas' biggest Swap, Sell, and Buy event; it's a space where community, culture, and creativity converge. Jason shares the inspiration behind creating this unique marketplace, where people come together to showcase their personal style through fashion and accessories while connecting through the shared experience of swapping and selling. Join us for an insightful conversation on how SwapCon has grown into a cultural hub, bringing people from diverse backgrounds together to celebrate their individuality. Relevant links: https://swapcon.org/ Guests: Jason Won, Founder and Creative Director of SwapCon ⁠ Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠S.A. De C.V.

Summary: In dieser Episode diskutieren Oliver Rößling, ALois Krtil und Nikolai Bockhollt über die Schnittstelle von Kreativität und Technologie, insbesondere im Kontext von Künstlicher Intelligenz. Sie beleuchten die Rolle von KI in der Kreativbranche, die Herausforderungen, die sich aus der Nutzung generativer KI ergeben, und die Verantwortung, die mit diesen Technologien einhergeht. Zudem wird die Zukunft der Kreativität in einer zunehmend automatisierten Welt thematisiert, sowie die gesellschaftlichen Implikationen von Deepfakes und Datenmanipulation. Keywords: Kreativität, Technologie, KI, Innovation, Generative KI, Verantwortung, Deepfakes, Zukunft, Mensch, Gesellschaft Takeaways: Nikolai Bockholt ist ein Creative Technologist bei Google. Die Rolle von KI in der Kreativität wird immer wichtiger. Generative KI hat das Potenzial, die Kreativbranche zu revolutionieren. Kreativität und Technologie sind eng miteinander verbunden. Die Verantwortung für den Einsatz von KI liegt sowohl bei Anbietern als auch Nutzern. Deepfakes stellen eine ernsthafte Bedrohung für die Gesellschaft dar. Die Zukunft der Kreativität hängt von der menschlichen Interaktion mit KI ab. Technologische Konvergenz wird die Art und Weise, wie wir arbeiten, verändern. Es ist wichtig, generierte Daten zu erkennen und zu kennzeichnen. Die Natur findet immer einen Weg, sich anzupassen. Sound Bites: "Die Welt ist jetzt schon eine andere." "AI wird dich nicht ersetzen, aber ein Mensch, der AI einsetzt." Chapters: 00:00 Einführung in die Welt der Kreativität und Technologie 02:49 Die Rolle von KI in der Kreativität 05:58 Generative KI und ihre Auswirkungen auf die Branche 08:47 Die Zukunft der Kreativität in einer KI-gesteuerten Welt 12:06 Herausforderungen und Chancen für Kreative 15:04 Verantwortungsvolle KI und gesellschaftliche Implikationen 17:59 Technologische Konvergenz und ihre Bedeutung 21:12 Die Rolle des Menschen in der KI-Ära 24:09 Die Gefahren von Deepfakes und Datenmanipulation 26:53 Zukunftsvisionen und Lösungsansätze 30:08 Abschluss und Ausblick auf die nächste Episode

On this episode of Loud and Clear, host Francisco Cárdenas welcomes Abrianna González and Grey Needham, two summer interns at Lerma, to discuss their fresh perspectives on the advertising industry. Abrianna, from SCAD with a background in game development and visual effects, and Grey, a recent TCU Graphic Design graduate and avid esports participant, share their experiences and insights. They discuss their impressions of working at an ad agency, the importance of integrating gaming into marketing strategies, and the potential of live streaming in the digital advertising landscape. The conversation also explores the changing dynamics of gaming communities, the role of diversity in the workplace, and how businesses can better engage with younger generations through innovative advertising techniques. Guests: Abrianna Gonzalez, Digital Strategist & Grey Needham, Creative-- LERMA/ Summer 2024 ⁠ Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠S.A. De C.V.

Jonathan is a Berlin-based Creative Technologist and entrepreneur who stands at the forefront of digital innovation in the media sector. He is the founder of Berlin-based AI software startup Wavery, which specializes in advanced AI-supported transcription technologies designed for the needs of filmmakers and audio professionals. Previously, he developed innovative VR narratives at WITHIN in Los Angeles. He is a graduate of the University of Southern California and Berlin's Film University Babelsberg KONRAD WOLF. Today we get into moving to Europe from the United States as a film creative, how to build a network when you know no one in your new country, and how to take advantage of funding, grants and incentives Europe has to offer. BREAKDOWN: 2:00 - Moving to Germany with a remote job in VR for quality of life  5:20 - Getting European government funding and grants for projects (both narrative + startups) 9:00 - Working as a creative technologist - from VR to AI and volume walls 12:00 - German x American workflows + expertise 14:00 - Startup Wavery - AI-powered transcription service for filmmakers 17:09 - Process of getting government funding for Wavery 18:20 - Getting his business partner a visa to live in Europe alongside a government-funded project 21::15 - the rental market conundrum in Berlin 26:54 - working on feature film “Interior” in Berlin 28:50 - documentary project in development “Not Coming Out” + winning development money in France 29:30 - Finding money in various government funds in Europe: tax credits, fixed grants, awards system  32:30 - Where does an American who wants to move to Europe to work in film start?  39:22 - Working in VR from the ground floor 46:30 - Emerson film vs. USC non-film 49:55 - Quality of life affects your creativity  52:25 - Persevering through hard times 57:56 - TIME CAPSULE KEEP UP WITH JONATHAN:  www.GetWavery.com IG: @jonathaan12 KEEP UP WITH THE SHOW:  All Platforms: @NoSetPathShow  www.NoSetPathShow.com bio.site/nosetpath --- Support this podcast: https://podcasters.spotify.com/pod/show/rebecca-doyle3/support

In this episode of Loud and Clear, Francisco Cárdenas hosts a dynamic conversation with industry veterans Riccardo Ferraris and Vivek Kuchibotla, co-founders of Think Catalyst. Dive deep into the heart of advertising agency-client relationships and discover how Think Catalyst is revolutionizing the matchmaking process between brands and agencies. With decades of experience across global markets, Riccardo and Vivek share their insights on building long-lasting, productive partnerships in an era of rapid technological change and consumer empowerment. Learn about the pitfalls of the current pitch process, the importance of mutual understanding, and why creating "advertising marriages" over "advertising Tinder" is crucial for brand success. This episode is a must-listen for anyone in the advertising world looking to navigate the complexities of modern agency-client dynamics. Guests: Vivek Kutchibotla, Co-Founder Think Catalyst ⁠ & Riccardo Ferraris, Co-Founder Think Catalyst Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠S.A. De C.V. --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

Join Alejandro Clabiorne, Media Hub's Worldwide COO, as he and Francisco "Pancho" Cardenas dive deep into the seismic shifts reshaping advertising. From the frontline of media evolution, Alejandro shares insider insights on AI's impact, the creative revolution driven by digital, and the future of multicultural marketing. This episode isn't just a conversation; it's a challenge to the status quo. Tune in to discover how technology and cultural shifts are dismantling old advertising paradigms and what this means for the industry's future. Guest: Alejandro Clabiorne, Chief Operating Officer at Mediahub Worldwide Producer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠S.A. De C.V. --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

In preparation for the 2024 NAB Show, we are previewing some of the conversations to be had in Las Vegas.  First up, Peter talks to Roy Kimani from CUBE Studios in London on how to approach all the new creative spaces we are inhabiting like virtual production and LED screens (2:05).Then they define the role of the Creative Technologist and what that role will need to harness (11:50). To wrap up the episode, for the toast of the week, Peter is joined by Daniel Mallek of Vū to create their own NAB "Bingo Card" of products and trends that they think will light up the show! (32:00) Hosted on Acast. See acast.com/privacy for more information.

What if you could have a conversation with Salvador Dalí? Now you can…with the A.I. version of Dalí! To celebrate the 100th anniversary of Surrealism, we have a special Creativity Squared episode for you today with none other than the legendary Surrealist artist, Salvador Dalí…or rather, the A.I.-reimagined Dalí! The artist famously wrote, “If someday I may die, though it is unlikely, I hope the people in the cafes will say, ‘Dalí has died, but not entirely.'”   The Dalí Museum in St. Petersburg, Florida is one of the most innovative museums in the world. Today, the museum is unveiling its latest project bringing Salvador Dalí back to life through artificial intelligence called “Ask Dalí.” This custom-built chatbot is trained on Dalí's writings and voice so museumgoers can interact directly with the artist through a Surrealist lobster telephone.  To add color and context to this conversation, we also have Martin Pagh Ludvigsen joining us. Martin was on a SXSW panel called, “Salvador Dalí, AI, and The Future of Creativity.” “Ask Dalí” was demoed on stage where host Helen Todd asked if Dalí would be a guest on Creativity Squared!   Martin is a Creative Technologist, A.I. Director, and head of Labs at Goodby, Silverstein & Partners. Originally from Denmark, Martin holds degrees in Computer Science and Theater Science, where his creative journey started by moving his body on stages and then by moving pixels on screens. Martin uses cutting-edge tech to tell stories for brands and has directed award-winning work globally. Like many others, Martin likes to tinker and break things. But unlike most, he also likes putting them back together in new and unexpected ways. The Dalí Museum is a client of Goodby, Silverstein & Partners, and Martin was instrumental in bringing “Ask Dalí” to life. You'll learn more about this project and the museum's other groundbreaking work using VR, synthetic media, and OpenAI's DALL-E in their exhibitions. And yes, you'll also get to hear Dalí answer questions at the intersection of A.I. and creativity on today's show, including the one “he” recommended on stage at SXSW.  What is Dalí's answer to the question, "How can the cold, calculated precision of artificial intelligence be melted into the surreal, liquid dreams of human creativity?" Listen in to find out! EP SHOW NOTES: https://creativitysquared.com/podcast/ep44-salvador-dali-expand-your-mind-on-immortality-art-and-a-i/   JOIN CREATIVITY SQUARED Sign up for our free weekly newsletter: https://creativitysquared.com/newsletter  Become a premium member: https://creativitysquared.com/supporters  SUBSCRIBE Subscribe on your favorite podcast platform: https://creativitysquared.com Subscribe for more videos: https://youtube.com/@creativity_squared/?sub_confirmation=1 CONNECT with C^2 https://instagram.com/creativitysquaredpodcast https://facebook.com/CreativitySquaredPodcast https://giphy.com/channel/CreativitySquared https://tumblr.com/blog/creativitysquared https://tiktok.com/@creativitysquaredpodcast #CreativitySquared CONNECT with Helen Todd, the human behind C^2 https://instagram.com/helenstravels https://twitter.com/helenstravels https://linkedin.com/in/helentodd https://pinterest.com/helentodd Creativity Squared explores how creatives are collaborating with artificial intelligence in your inbox, on YouTube, and on your preferred podcast platform.  Because it's important to support artists, 10% of all revenue Creativity Squared generates will go to ArtsWave, a nationally recognized non-profit that supports over 100 arts organizations. This show is produced and made possible by the team at PLAY Audio Agency: https://playaudioagency.com. Creativity Squared is brought to you by Sociality Squared, a social media agency who understands the magic of bringing people together around what they value and love: http://socialitysquared.com. 

On this episode of Loud And Clear, copy meets art meets technology in a conversation between one of the founders of the Loud And Clear podcast and longtime Creative Director, Matt Villanueva, and LERMA's award-wining Creative Principal Brian Linder. Check out the conversation as they discuss the future of advertising and the challenges facing creatives working with their newest coworker – Artificial Intelligence.  Together, they navigate the complexities of technological advancements, emphasizing the importance of accessibility and integration in unlocking AI's full potential. Join Matt and Brian on a journey to "Always be Dabblin" and see how to continuously learn and reinvent yourself as a marketer in the AI age. Host: Brian Linder, Principal Creative at ⁠⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠Matt Villanueva⁠, Award-winning Creative Director | M.A. Creative Advertising Producer: ⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠⁠⁠⁠⁠Pedro Lerma⁠⁠⁠⁠⁠⁠⁠⁠ and the Band, ⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

On this episode of Loud And Clear, we talk to George Esquivel. A passionate brand marketer who turned his passion into a brand to market. Come join us in a conversation about a brand built from the ground up, then sold to a Fortune 500 brewery, and reacquired in 2023. The co-founder and CMO of Four Corners Brewing Co. speaks to us about how he decided to get started in Dallas, Texas, and build a brand from the ground up making an unforgettable dent in the beer market. This Latino entrepreneur tells us about the early days, the role of marketing and ad agencies for his brand, and the future in the face of evolving technology. Pop one open, lean back, relax, and listen to this chingón who we have the fortune to visit at LERMA/ Pop one open, lean back, relax and listen to this chingón who we have the fortune to visit at LERMA/. Guest: George Esquivel, Co-founder of FCBC Producer: ⁠⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠⁠ Music: S.A. De C.V. --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

In this episode of Inside Jobs, we meet Kris Kinney. Kris is a creative technologist whoseinterest in graphics harkens back to his adolescence—hunkered down in his room playing computer games and learning new tools, he had a passion for all things digital. Today, Kris is responsible for branding at Tungsten Automation (formerly Kofax), a recognized leader in AI-powered intelligent automation. With a mix of in-house and external agency experience, Kris takes an omni-channel approach to brand activation. And he understands the importance of bringing diverse teams together to create consistent, customer-focused experiences that deliver business results.——This podcast is supported by the In-House Agency Forum and hosted by Robert Berkeley  from EKCS.

O kreativnoj industriji iz ugla čoveka koji je dobio Emmy nagradu za tehnološku izuzetnost. Ovo je u jednoj rečenici opis nove epizode Digitalk podkasta gde smo u jednom sjajnom razgovoru sa Danetom Blačićem, kreativnim tehnologom i producentom razgovarali o njegovom razvojnom putu, kreativnoj industriji, novim potencijalima koji nastaju kada se u to sve umeša i gaming industrija sa svojom tehnologijom i AI. Vrlo inspirativan razgovor sa uvidima u potencijale kreativne industrije danas, tehnološka dostignuća i velike mogućnosti za razvoj karijere u ovoj dinamičnoj i brzo rastućoj industriji. Dane Blačić, Creative Technologist & Producer - https://www.linkedin.com/in/daneblacic/ Teme u epizodi: - Uvod i predstavljanje - Danetov profesionalni razvoj - Emmy Award - Moraš biti otvoren - Industrija produkcije sadržaja - Šta od tehnologije uključiti u kreativni proces - Real time produkcija sadržaja - Kako danas naći posao u kreativnoj industriji - Poruka za kraj Prijavite se na naš YouTube kanal: https://bit.ly/3uWtLES Posetite naš sajt i prijavite se na našu mailing listu - https://www.digitalk.rs Pratite DigiTalk.rs na društvenim mrežama: Facebook: https://www.facebook.com/Digitalk.rs Instagram: https://www.instagram.com/digitalk.rs/ Linkedin: https://www.linkedin.com/company/digitalkrs Veliku zahvalnost dugujemo kompanijama koje su prepoznale kvalitet onoga što radimo i odlučile da nas podrže i daju nam vetar u leđa: 1. Pokrovitelj podkasta: - MTS - https://www.mts.rs/ Unapredite svoje poslovanje uz pametna mts biznis rešenja - https://mts.rs/Poslovni 2. Partneri podkasta: - Raiffeisen banka - https://www.raiffeisenbank.rs/ Usluge Raiffeisen banke za stanovništvo koje preporučujemo: https://bit.ly/3RSBJff Usluge za mala i srednja preduzeća Raiffeisen banke koje preporučujemo: https://bit.ly/3HcqpFL - Kompanija NIS - https://www.nis.rs/ - Ananas - https://ananas.rs/ - kompanija Idea - https://online.idea.rs/ 3. Prijatelj podkasta: - BiVits ACTIVA Brain Level Up Booster - https://bivits.com/proizvod/brain-level-up/ Kada želiš da živiš i radiš na višem nivou, uzmi BiVits Brain Level Up za više energije i bolju koncentraciju tokom dana! - Izdavačka kuća Finesa - https://www.finesa.edu.rs/ U ovoj epizodi podelićemo dve knjige ‘‘Biografija Bendžamin Franklin: Prvi veliki Amerikanac'' izdavačke kuće Finesa onima koji budu najbrži i najkreativniji sa komentarima, a možete nam slobodno pisati i na info@digitalk.rs i direktno nam uputiti komentar, sugestiju ili primedbu. Takođe, svi oni koji na Finesinom websajtu poruče knjige i unesu promo kod digitalk dobiće 10% popusta na već snižene cene izdanja na sajtu: https://www.finesa.edu.rs/

This and all episodes at: https://aiandyou.net/ .   Making movies about AI with AI is Tabitha Swanson, who comes to tell us how that works - and what it was like exhibiting it at the Venice Film Festival during the writers'/actors' strikes. Tabitha is a Berlin-based multi-disciplinary designer, creative technologist, and filmmaker. Her practice includes 3D, animation, augmented reality, digital fashion, graphic design, and UX/UI. She has worked with brands including Vogue Germany, Nike, Highsnobiety, Reebok, and Origins, and has exhibited at Miami Art Basel, Fotografiska,  Transmediale, and Cadaf Arts among others.  Her part of the White Mirror project saw her doing everything from writing to cinematography with the latest AI tools like Runway Gen-2, ChatGPT, and Stable Diffusion, lowering typical animation costs from $10,000/second to $10,000 per minute. She explains what those tools are good at and where their limitations are, and helps us understand how they will evolve and impact the roles of humans in the movie industry. All this plus our usual look at today's AI headlines. Transcript and URLs referenced at HumanCusp Blog.          

Join us on this episode of Loud and Clear as we dive deep into the dynamic world of advertising with a unique twist – the perspective of a Creative Copywriter, Matt Villanueva. Artificial Intelligence (AI) has been making waves in the advertising industry, but is it a friend or a foe for creative professionals like Matt? We explore the impact of AI on copywriting, creativity, and the advertising landscape in this thought-provoking conversation. Discover how AI tools are transforming the way ads are crafted and campaigns are optimized. Matt shares his experiences, highlighting the importance of the human touch and creativity in a tech-driven world. Is AI a valuable tool that enhances the creative process, or does it pose challenges and concerns for the industry? We tackle these questions, along with success stories, examples, and predictions for the future of AI in advertising. Whether you're an advertising enthusiast or simply curious about the intersection of technology and creativity, this episode provides valuable insights and sparks a compelling discussion. Tune in to Loud and Clear for a captivating exploration of AI's role in the advertising world. This podcast description was created in its entirely by Artificial Intelligence using Chat GPT . Guests: Matt Villanueva, Award-winning Creative Director | M.A. Creative Advertising Producer: ⁠⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠⁠⁠⁠Pedro Lerma⁠⁠⁠⁠⁠⁠⁠ and the Band, ⁠⁠⁠⁠⁠⁠⁠LERMA/⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

In this episode of The GovLab's Collective Intelligence Podcast, we had the pleasure of speaking with Prateek Buch and Brendan Arnold from the UK Government's Policy Lab and its innovative Collective Intelligence Lab. Prateek, a renowned advocate for responsible technology use, and Brendan, the government's first Creative Technologist, shed light on their work in leveraging technology to engage UK residents and address policy challenges.

The CEO of Alma, arguably the most awarded Hispanic advertising agency in the United States, talks to us from the headquarters of LERMA/ in Dallas, TX about the launch of his book Hispanic Market Power, America's Business Growth. Learn from the author, Isaac Mizrahi, what motivated him to write the book, his journey in multicultural marketing throughout the years, and what the perception of that market is today, even after a worldwide pandemic. Marc Pritchard from Procter & Gamble famously said, "If you're not doing Hispanic Marketing, you're not doing marketing", and this book goes into detail about the whys and the how highlighting the huge opportunity for a group that contributes $2.7 Trillion to the economy with a median age 10 years younger than the rest of the United States population. Enjoy case studies from several blue chip brands like Cheetos, Coors Light, Lilly, Kia, etc. Isaac's new book gives you context and reasons for how you could take your marketing strategy to the next level by thinking multicultural. Enjoy!! Hispanic Marketing Power. America's Business Growth Engine can be purchased here. Guests: Isaac Mizrahi, CEO of Alma, Author, Speaker, Board Director, Multicultural Marketing Expert, Forbes Contributor, AdWeek 50 Producer: ⁠⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠⁠⁠Pedro Lerma⁠⁠⁠⁠⁠⁠ and the Band, ⁠⁠⁠⁠⁠⁠LERMA/⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

In an era where AI tools are revolutionizing various fields, the world of advertising and marketing is no exception. While Roscoe McGee and Rodolfo Ruiz immersed themselves in groundbreaking AI projects at the agency, they, alongside their innovative peers, identified a pressing concern: the tools weren't as inclusive as LERMA's envisioned creations. Committed to forging a more inclusive future, they sprang into action. Today, on the 7th episode of the 5th season of Loud and Clear, they delve deep into their inspirations and the groundbreaking technology they've harnessed to tackle an issue that's paramount to us all. Tune in, join the conversation, and remember – the future is not only ours to experience, but ours to shape. Also reported on AdAge on the article you can read here. Guests: Roscoe McGee, Content Creator & Rolf Ruiz⁠⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠⁠ Producer: ⁠⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠ Host: ⁠⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠⁠LERMA/⁠⁠⁠⁠⁠ Music: ⁠⁠⁠⁠⁠Pedro Lerma⁠⁠⁠⁠⁠ and the Band, ⁠⁠⁠⁠⁠LERMA/⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

In this the 6th episode of the 5th season of Loud and Clear, we dive deep into the evolving world of artificial intelligence in the advertising sector with Geronimo Avila, the trailblazing CEO of Element and founder of Sonoro Media. As a digital pioneer in Mexico, Geronimo offers invaluable insights into how AI is reshaping agency strategies and workflows, the potential benefits and pitfalls for marketers, and a glimpse into the future of ad campaigns powered by machine intelligence. Don't miss this enlightening conversation, curated for forward-thinking marketers and advertising aficionados. Guest: Gerónimo Ávila, Founder & President of Element (Digital Transformation & Full Service Agency) and Co-Founder of Sonoro Global Media Corp. Producer: ⁠⁠⁠⁠Rolf Ruiz⁠⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠⁠LERMA/⁠⁠⁠⁠ Host: ⁠⁠⁠⁠Francisco Cárdenas⁠⁠⁠⁠, Principal of Digital Strategy & Integration at ⁠⁠⁠⁠LERMA/⁠⁠⁠⁠ Music: ⁠⁠⁠⁠Pedro Lerma⁠⁠⁠⁠ and the Band, ⁠⁠⁠⁠LERMA/⁠ Remember to tune in and let's demystify digital advertising together! --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

You're in for a great conversation this week with creative technologist Eric Thompson. Eric staked his claim in the Atlanta tech space through his entrepreneurial work through Georgia Tech, and is now helping support the next generation of makers and creators through his work at Spelman College.We talked a lot about the Spelman Innovation Lab and how it functions as a third place, and Eric shared his journey from construction and mechanical engineering in New Jersey to studying user experience and human computer interaction in Atlanta. He also spoke about the thriving tech scene here, working with his partner on a food startup called Eat Unrestricted, and the lessons he's learned along the way.This conversation is packed with deep insights, and I love how Eric is pushing the boundaries of innovation of creativity!LinksEric Thompson's WebsiteEric Thompson on InstagramEric Thompson on LinkedInSpelman College Innovation LabSpelman College Innovation Lab on InstagramEat UnrestrictedEat Unrestricted on InstagramFor a full transcript of this interview, visit revisionpath.com.==========Donate to Revision PathFor 10 years, Revision Path has been dedicated to showcasing Black designers and creatives from all over the world. In order to keep bringing you the content that you love, we need your support now more than ever.Click or tap here to make either a one-time or monthly donation to help keep Revision Path running strong.Thank you for your support!==========Follow and SubscribeLike this episode? Then subscribe to us on Apple Podcasts, Spotify, or wherever you find your favorite shows. Follow us, and leave us a 5-star rating and a review!You can also follow Revision Path on Instagram and Twitter.==========CreditsRevision Path is brought to you by Lunch, a multidisciplinary creative studio in Atlanta, GA.Executive Producer and Host: Maurice CherryEditor and Audio Engineer: RJ BasilioIntro Voiceover: Music Man DreIntro and Outro Music: Yellow SpeakerTranscripts are provided courtesy of Brevity and Wit.☎️ Call ‪626-603-0310 and leave us a message with your comments on this episode!Thank you for listening!==========Sponsored by Brevity & WitBrevity & Wit is a strategy and design firm committed to designing a more inclusive and equitable world. They are always looking to expand their roster of freelance design consultants in the U.S., particularly brand strategists, copywriters, graphic designers and Web developers.If you know how to deliver excellent creative work reliably, and enjoy the autonomy of a virtual-based, freelance life (with no non-competes), check them out at brevityandwit.com.Brevity & Wit — creative excellence without the grind.

‘Arushi Jain: Tussen New York en New Delhi' Een opmerkelijk samengaan van Indiase klassieke muziek en analoge synthesizers. Wonderlijk en wonderlijk mooi. Arushi Jain omschrijft zichzelf als Creative Technologist en Modular Princess.  Arushi Jain Richer Than Blood & My People Have Deep Roots Arushi Jain, zang & analoge synthesizers (album: Under The Lilac Sky)

Join us in this insightful episode as we unravel the mystery of seeing the same ads repeatedly on streaming platforms like YouTube TV, Hulu, and Peacock. We sit down with Caleb Williams and Moe Chughtai, leading figures at MiQ, a forefront player in programmatic marketing. We delve into the strategic choices behind ad repetition, discussing the roles of budget, targeting, ad inventory, and frequency capping. Listen in as we explore the psychological effect of repeated exposure to advertisements and its potential pitfalls, such as viewer ad fatigue. Advertising on streaming platforms is a delicate balancing act, and Caleb and Moe shed light on the effort that goes into creating a viewer-friendly and effective ad campaign. As a viewer, if you've ever asked yourself why you're repeatedly exposed to the same ads, this episode is a must-hear. As industry professionals, the knowledge shared in this episode provides a fresh perspective on ad strategies in the digital age. Please comment on this episode and let's continue the conversation. Guest: Caleb Williams, Senior Sales Director at MiQ Guest: Moe Chughtai, Product and Strategy Executive | Global Head of Advanced TV at MiQ Producer: ⁠⁠⁠Rolf Ruiz⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠LERMA/⁠⁠⁠ Host: ⁠⁠⁠Francisco Cardenas⁠⁠⁠, Principal of Digital Integration at ⁠⁠⁠LERMA/⁠⁠⁠ Music: ⁠⁠⁠Pedro Lerma⁠⁠⁠ and the Band, ⁠⁠⁠LERMA/ Remember to tune in and let's demystify digital advertising together! --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

This is EAGAN we're talking about! Cameron sits down with Seattle based 3D designer Alex Fiel to run through the many corridors of Apple TV's SEVERANCE, particularly the 3rd episode. Released in February  2022, directed by Ben Stiller and written  by showrunner Dan Erickson (+ many others,_ the third  episode of 9-episode season 1 of severance iis titled “IN PERPETUITY”. In this episode new employee Helly R attempts to leave the Macrodata Refinement floor of  Lumon's severed floor, while Mark tries to keep it all together by taking his team on an underground fieldtrip to the “perpetuity wing” - a kind of corporate museum. By the end of the episode, Helly is locked in an orwellian chamber reading a “compunction statement” about how sorry she is. Mark searches for his friend Petey who had {unsevered himself. Will Helly resign her “inie” to her new life? Or continue to fight? Will Mark find the truth? - Alex Fiel is a creative technologist based out of Seattle Washington, who graduated from University of Colorado Boulder with a Bachelor's Degree in Technology, Arts & Media in 2020. . He worked on everything from VR training, to helping a company update 20 year old branding and even making a TikTok for Domino's Pizza. He was even an exhibit designer at the Fiske Planetarium! A true nerd and futurist! My favorite piece of his is called “measuring time” where he turned a measuring tape into a working clock, but he works often in 3D and VR! Currently he works at ELLUMEN inc, which sounds suspiciously like LUMON inc. https://alexfiel.com/

Today's guest, David Lubofsky, wrote a book called, “The Search for Work Happiness.” This book offers non-traditional approaches to reducing overwork and burnout, rethinking the pitch process, eliminating anxiety from timesheets, embracing employee side gigs, treating vendors like humans, going all-in on transparency and trust, and other methods leaders can benefit from.Welcome to Agency for Change Podcast! 

Join us in this thought-provoking episode as we explore the potential of how advertising agencies could help combat the epidemic of mass shootings in the US. We sit down with Pete Lerma, founder of LERMA, and Sarah Allen, principal of brand planning, to discuss how creative minds in the ad industry can raise awareness, promote responsible gun ownership, and drive meaningful change. Tune in to discover the power of advertising and an invitation to turn awareness into action. This problem is not new, but in the last two decades, the continuous random acts of violence have been outrageous, especially in our schools. As allegedly one of the world's most influential organizations (at least that's how we make ends meet) ad agencies and communication conglomerates need to push for a solution or solutions by organizing and assigning resources to the problem. #StopGunViolence #StopViolence Please do comment on this episode and spark the conversation. The website on the episode is stopgunviolence.info please go, click and speak up! Guest: Sarah Allen Principal of Brand Planning at ⁠⁠⁠⁠LERMA/⁠⁠⁠⁠ Guest: ⁠⁠⁠Pedro Lerma⁠⁠⁠ CEO of the ⁠⁠⁠LERMA/⁠ Agency HQ in Dallas, Texas Producer: ⁠⁠Rolf Ruiz⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠LERMA/⁠⁠ Host: ⁠⁠Francisco Cardenas⁠⁠, Principal of Digital Integration at ⁠⁠LERMA/⁠⁠ Music: ⁠⁠Pedro Lerma⁠⁠ and the Band, ⁠⁠LERMA/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

Join us for a thought-provoking episode of our podcast, where we sit down with two dynamic women, Reonna Johnson and Shannon Dunbar-Rubio, to discuss the importance of diversity, equity, and inclusion in advertising. With their extensive experience in the industry, Reonna and Shannon offer valuable insights into the challenges companies face in promoting DE&I efforts, and the solutions they have found to be effective. As the founder of Three's a Crowd and the Pledge for 13 campaign, Reonna sheds light on the need for greater Black representation in leadership roles, while Shannon, as the Sr. Director of Strategic Planning at LERMA/ and leader of Inclusivista, offers practical steps companies can take to create a more inclusive workplace culture. This conversation is a must-listen for anyone interested in making a positive impact in the advertising industry. So, tune in now to discover why the solution to DE&I is not simply black and white. (Episode entry courtesy of GPT-4) Episode references: BIPI (Brand Inclusivity Performance Index) https://www.pledgeinfor13.com/ Hex Code Black Three's a crowd Guest: Reonna Johnson, Co-Founder of Three's a Crowd, Pledge for 13 and VP/ Director of Growth Strategy at Deutsch LA Guest: ⁠Shannon Dunbar-Rubio Sr. Director of Strategic Planning at ⁠⁠LERMA/⁠⁠ and Managing Director/Sr. Consultant at Inclusivista. Producer: ⁠Rolf Ruiz⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠LERMA/⁠ Host: ⁠Francisco Cardenas⁠, Principal of Digital and Social Strategy at ⁠LERMA/⁠ Music: ⁠Pedro Lerma⁠ and the Band, ⁠LERMA/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/lerma-agency/message

Welcome to the second episode of season 5 of the LERMA/Loud and Clear podcast, where we explore the intersection of advertising, marketing, and technology. This week, we are honored to bring you an in-depth conversation with Evelyn Gonzalez, the Marketing Vice President in the Consumer Goods Industry across the Latin American Region, and a Food Tech Expert for Puratos. In this episode, Evelyn shares her expertise on the digitalization of the food tech industry and the role of marketing in building digital bridges with customers in the baking, patisserie, and chocolate products industry. With her extensive experience in the field, she provides us with valuable insights into the challenges and opportunities of marketing in the Latin American region, and how Puratos is leveraging technology to connect with its customers in innovative and meaningful ways. Join us as Evelyn takes us on a journey through her career and discusses the key elements of successful marketing strategies, the importance of understanding local markets, and the impact of technology on the food industry. Whether you're in the marketing industry or just curious about it, this episode is sure to inspire and educate. Tune in to the LERMA/Loud and Clear podcast, and let's learn together from the experts in advertising, marketing, and technology. (Title and episode description courtesy of ChaptGPT "Plus") Guest: Evelyn Gonzalez, Marketing Vice President in the consumer goods industry, across Latin America region / Food Tech expert at Puratos Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital Integration at LERMA/ Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

Join host Francisco Cardenas as he sits down with Latino Leaders Magazine founder Jorge Ferraez to hear the incredible story of how a small idea turned into one of the most comprehensive collections of Latino leaders' success stories in America. Tune in to "Loud and Clear" by LERMA Agency to learn more about Latino Leaders Magazine's evolution, its impact on the Latino community, and how a niche publisher amplified non-stereotypical Latino stories that better defined Latino's contribution to this country. Also, learn how advertising agencies play a role in telling these stories by their commitment to these communities and recognizing what they mean for the marketplace. (title and excerpt of the podcast courtesy of ChatGPT) Guest: Jorge Ferraez, CEO and Publisher of Latino Leaders Magazine Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital Integration at LERMA/ Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

You may know him as the lead singer and guitarist for argonaut&wasp, but this week Trey Schibli joins us to talk about his visual art and what it means to be a Creative Technologist.  He's done work for Disney, Netflix, MTV and the Foo Fighters.  Check it out at https://www.treyschibli.com/ or on his Instagram at @treyschibli.BioTrey Schibli describes himself as a Creative Technologist and artist with experience in creative concepting, experiential, motion, and interactive design. He is deeply inspired by lighting and projections not only as illuminations but also as a spatial device.He utlizes real-time technologies in conjunction with music production suites to create toolsets, interactive experiences, generative artworks and previsualizations.In addition to visual and interactive work, he is a highly experienced sound designer and music producer and a member of Argonaut and Wasp. Works includes composition for full length feature films and music production for various television shows.#nextfavband #livemusic #music #musicinterview #musician  #singer  #guitar  #song  #newmusic  #explorepage  #instamusic #bestmusic #musicismylife #musicindustry #musiclife #songwriter #musiclover #musicfestivalThank you to Carver Commodore, argonaut&wasp, and Blair Crimmins for allowing us to use their music in the show open and close. It makes everything sound so much better!If you'd like to sponsor our show or if you're a musician who'd like to come on the show, or if you have a recommendation for OUR next favorite band, hit us up on any of the social media platforms at @nextfavband, or visit our website at stereophilia.studio for more information and to contact us. Let's catch a live show together soon!#nextfavband #livemusic #music #musicinterview #musician #singer #guitar #song #newmusic #explorepage #instamusic #bestmusic #musicismylife #musicindustry #musiclife #songwriter #musiclover #musicfestival

On this episode of Loud And Clear, Victoria Petrella talks about how her journey from Argentina to the United States led her on a path that helped her become a successful advertising executive into a the client side. She is currently leading the Domino's Pizza brand as Vice President of International Marketing. Loud and Clear brings this conversation to try and reveal how ad women and men can bring value to the evolution of brands and their process by being an insider and getting things done. Join us as we talk about the digitalization transition of a brand that even reinvented its recipe to the evolution of consumer habits around the "always loved" pizza consumption. A conversation that is slightly over 30 minutes (not free pizza, sorry) to get a glimpse of how the change at Domino's happened, how it was executed at an international level, and appealing to the Hispanic consumer in the United States. As a bonus, get some tips into what Victoria cares about and what she considers a way to bring value to brands no matter what side of the aisle you're in. Guest: Victoria Petrella, Vice President of International Marketing at Domino's Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital and Social Strategy at LERMA/ Co-Host: Maria Díaz, Brand Creative Art Director Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

Welcome to episode 16 of Webflail with Marcelo Russo.Marcelo is the CEO and Creative Technologist of Fri3nds Agency. Marcelo is an Argentinian computer grad that cut his teeth working for different tech companies before starting his own agency. We'll dig in to this during this episode!Fun fact - Marcelo is a salsa dancer and met his wife dancing salsa.The three failures Marcelo talks about in this episode are:1) Failing to create a unique company2) Failing to trust his gut with clients and hires.3) Failing to to prevent his past from defining his present worthCONNECT WITH MARCELO

This episode my guest is Allie Katz also known as Katz Creates. Allie is a Creative Technologist, Multidisciplinary Artist, Film Maker, Problem Solver sharing creative projects from 3d-printed electronic projects to pottery. Their work embraces all labels while recognizing no boundaries. Check out Allie's work on Instagram, Youtube or Katzcreates.com Mentions this episode: Steve from Moonshine Metalworks The inimiatable Andy Pugh You can find Dave on Instagram @davebauerart or davebauer.art You can support the podcast on Patreon

Suzan Oslin https://www.linkedin.com/in/suzan-oslin/ concreteoasis.city   Suzan is an independent XR creator with a focus on persistent, geo-spatially located AR. She uses immersive technology to build aspirational futures that reflect her own wonder and awe for the beauty of life–at the same time revealing ugly truths that endanger our very existence. Using her mastery of experience design, she crafts interactions intended to engender empathy and motivate positive action.    Katty Where are you? It's beautiful where you're sitting.   Suzan I'm at the AR House here in Los Angeles, and it's a co-working, co-living space run by Aidan Wolf and Lucas Rizzotto. Every month, they bring in ten new artists, where we live and collaborate together for four weeks. And it's in a beautiful house in the hills of Hollywood. We have a pool and a sauna and we invite people in from the public to be a part of the community and it's just a really amazing place for artists and creators to be inspired, build relationships, and build cool stuff.   Katty What a beautiful idea for collaboration. All AR projects?   Suzan Not necessarily but it's pretty much AR/VR as far as I know. Some artists come in and they're not necessarily developers, they're designers or illustrators, but they're pretty passionate about the AR/VR space, and they'll work usually with one of the devs to build stuff.   Katty Okay, let's step backwards just in case there are some people in the audience who may not be familiar with AR/VR. Can you just give us a quick little rundown of augmented reality/ virtual reality and then we'll start with how you got started in this.   Suzan There's sometimes a lot of confusion about that. Virtual reality is when you're completely immersed within a digital or virtual world, and that's usually through a headset, and there's no relationship to the outside world at all. You're completely in a created and fabricated world.  Augmented reality is when you are in the real world and your real world is being augmented by digital or virtual objects. So it's a layer over top of the real world, and usually that's done with your phone, or augmented reality glasses. There used to be a distinction of mixed reality. Mixed reality and augmented reality are kind of coming together into one thing and people talk less about mixed reality. I think it pretty much put it all together with augmented reality.   Katty And how does that play into where your career started from, which is in the UX space and what was the trajectory for you and the transition for you from traditional UX into what you're doing now?   Suzan Well, my career actually didn't start in UX. So when you and I met, my UX career was starting. I actually have a background in visual effects and animation and I've worked in the film industry for a number of years, so the 3D world is not a stranger to me. I had been doing UX for about 12 years.    I don't think I wrote a single line of code in that whole time and my background is very much in technical art. To be honest, I was getting a little bit bored with user experience design and wasn't challenged in the way that technology really challenges you. I was in a space where I was looking for my next evolution of my career. That's when I started to see, around 2018, and I started to see a lot of posts on LinkedIn and whatnot about augmented reality and virtual reality. It was more virtual reality at that time. To me, it seems like a no brainer to kind of go back to my roots, but also bring with me, my user experience design and hope to make an impact in terms of a new technology and bring in those concepts of user experience design. So often when a new technology is being created, a lot of the applications and experiences are created by the developers. And I know it makes sense because they're the ones figuring out the technology. So those are the ones that get built first and so I really wanted to have a presence of user experience in this burgeoning industry.   Katty To have both technology background, the design background, and the visual effects background in that space. I imagine the three of them together really play off of each other to help create the alternative universes that we're working on. How does Metaverse play into this?   Suzan There's a lot of debate in the industry about what exactly the Metaverse means. I just try to stay away from it. I think many of us do. I can tell you what the Metaverse means to me. Most of my work now is really in the augmented reality space and specifically in city-scale augmented reality because my vision for the future is where the digital and the physical worlds really come together and are one and that we can have digital content in context.    So that's why I'm really interested in physically located location-based augmented reality. Because it's like being in context, I think is where it's really going to make a lot of meaning and have impact. But I also believe, and I've believed for a long time that virtual reality and augmented reality will really come together as just being one spectrum of the other, of the same thing. So I can imagine, being in a space and putting on a pair of glasses and completely removing the light and going into a virtual reality space. There's a lot of, in terms of co-presence, having virtual people in your space, sit down next to a virtual being. Sit down next to you, so there's, that kind of mix of virtual and augmented reality. So, that's my idea and Metaverse is really the bringing together and combining the virtual, digital virtual, and physical worlds. But also having those spaces that are purely virtual and having it all connect and be interoperable and not be separate spaces. You know, similar to how the web is now, you can go anywhere on the web. That's how I see the Metaverse. It's really just an evolution of the web in 3D. In real space 3D in our world, not 3D on the screen, but in our present.   Katty You know where my mind went as you were just explaining that… this is gonna sound maybe strange, but this is the space that I've been in lately because of the book that I wrote, The Butterfly Years, which is my journey through grief. As you were talking about being there, the memory that came out for me was can I have a conversation with my loved ones?   Suzan That have past? Katty Yeah. Like they're physically there. Suzan In a way, yes. My father passed away shortly after I got into this industry and it was always very sad for me because the technology is there now where we can do a volume capture, a 3D capture of a person and pretty much create a hologram like you see in Star Wars in real life and how I wish I had had an opportunity to capture my father before his passing.    In very rudimentary ways, that is possible and they've even been talking about this yesterday. They've even brought back to life people that have passed on and recreated their figure in 3D just through photographs, and you know, I'm sure quite a bit of 3D modeling clean up. It's pretty exciting some of the technology that's being developed in terms of presence. I think really the thing that people are after right now is creating that co-presence with people that are actually here. You have someone in Bulgaria and you're in the United States and bringing that likeness through holography into your actual space, where you can sit across from each other and have a conversation and you're digital in their world and they're digital in your world but you physically have that connection.   Katty I've been fortunate to be at a conference where the speaker, from my very elementary vocabulary, had been beamed into that space and the facilitator and the guests were having this conversation and the facilitator was there in person, but the guest was a hologram. And it was fascinating to be in that space. And this is several years ago, so I'm sure that technology has just exponentially grown from there. But even there, it was so fascinating to be able to hear someone and it was just different than to watch a YouTube video of them. They were there, but they weren't, but they were so it was just really fascinating for them to be there and be able to answer your questions. Live, if you will.    Suzan Yeah, because you get their whole presence and all their mannerisms.   Katty When you describe what you do to people, how do you go about it to the layman audience when you tell them what it is you do, how do you how do you tell them? Do you say I'm more of a creative do you say I'm more of a technologist, what do you say?   Susan I use the term creative technologist now. When I first moved into and got interested in virtual reality and augmented reality, my goal was to work as a consultant as a UX expert, but I really got interested in making things and becoming a creator. So I see myself more as an experience creator and experience director, using the technology to create experiences out in the real world. I don't know how I describe myself!  But for the longest time when I was a UX designer, people would ask me what I did, like my family or someone that really doesn't have a lot of understanding of the technology industry, I would just say I was a web designer and it was close enough, but I can't really say that anymore. Sometimes, I just say I'm a designer. But if I'm talking to someone who understands the technology I say, I'm an XR creator, creative technologist.   Katty I would imagine. Some people don't even understand what it is that I do, even though to me it's just such an easy thing. But anyway, where does inspiration come from for you? Is it in the real world, is it in the digital world, how do you get inspired?   Suzan I would say it's the internal world. Just taking time to be quiet and allow inspiration to come to me. I would say it's like divinely inspired. That's where the predominant inspiration comes from.   Katty Is there a practice for you.. do you meditate on it?   Suzan Well I don't meditate on it, but I do have a regular daily meditation practice and I do yoga, so I definitely take quiet time for myself. I believe that myself and everyone, had been brought here with unique talent and gifts and to become quiet, I think we're pushed in that direction and we're driven to whatever that is.  But it requires getting quiet, to really listen, to know what that is. And so that's really my inspiration. That's my primary inspiration and outside I think I've always been very involved in communities. All the way back when I was in marketing, I've always been a part of the community and I think that's really important to know what other people are doing and know what people are doing locally. I'm very involved in the AWE, the Augmented World Expo, which has been around for I think 12 years now. I think it was the first and continues to be the biggest Expo for this technology. And I myself and my partner, Ray Mosco have been co-producing AWE Nights LA for our fourth year now. So the local chapter for AWE. I worked for many years at the LA User Experience meetup doing programs and participating. I did a mentorship program for about 4 years in Downtown Los Angeles, where once a month, designers would come in and just show their work and they had an opportunity to get feedback from whoever was there and that was really rewarding. Katty Thank you for that. That's always been something that I've really admired about you. Is this drive to give back to the community. I do remember you are very, very active in the user experience meetup space, always posting, always welcoming me and inviting me to the events that you were having, and just even given what you're doing now and where you are now. The AR house just really speaks volumes about the impact of community and the impact of collaboration and how powerful that can be.  It also takes me to mentorship and whether we mentor or are mentored, how important that opportunity is to be able to give constructive feedback, to be able to help someone along on their path. So hats off to you. Ever since I've known you, you've been doing that. I'm sure the creative community thanks you. I'm sure you've influenced a lot of people.   Katty But speaking of mentoring and giving feedback, it's hard to sometimes give constructive feedback and receive constructive feedback. Is there anything that you can share with people who maybe are earlier on in their careers and listening to this and getting excited about trying something new? Maybe you can share about your lessons learned? As you've grown on your path and the type of feedback that you've received or you've given.   Suzan Some organizations do have a culture where open communication and feedback is welcomed, but I think many more don't have that. I don't think it's very much a part of our culture in the United States. I can't say about other cultures. I think we would all be better off if it was more a part of our culture. I think that when someone offers you feedback, it's really a gift. I think most of the time it's intended to help you and help you to grow and help you to get better or help you to evolve. I think it's really great when people are willing to give me honest feedback, because then I can get better. When people are reluctant to give honest feedback, then you can't grow.   Katty It's difficult to receive it sometimes though, especially with art and creatives. Sometimes, it maybe difficult to separate the person and the piece. When giving feedback on resumes and when giving feedback on portfolios, sometimes the way it's received… somebody's identity is so tied into that piece versus we're trying to give feedback as to like, this is beautiful. It's just not what this particular client is looking for because of XY and Z. And I can see how difficult sometimes that is for somebody to hear, especially early in their path when maybe they're second guessing themselves.   Suzan I kind of feel like the distinction that is really important is that when you're doing a piece of art, if we can make a distinction between art and design is when you're doing a piece of art. You're really expressing yourself, right and it's whatever it is, and someone else's criticism, maybe doesn't really matter. Maybe you have an art teacher who's trying to develop your technique, or whatever.    But it's very different when you are getting hired as a designer. You're being hired to solve a problem. You're not being hired to express your innermost creativity. It's great when those two things can intersect, but more often than not, they may not. And so you really have to stay focused on what's the problem that you're trying to solve? Who's the audience, what are their needs, what are their goals, whether that's the client or the end consumer? It's really important that you stay focused on who your audience is and what are the needs of them. And I think then maybe that helps a little bit. So it's not about you. It's not about you. It's not about your vision. It's really about solving a problem.   Katty Right, being able to extract yourself from the middle of it. Great insights. Thank you for that. And for you personally, how do you evolve? How do you continually learn and grow? What keeps you curious all the time?   Suzan I don't know that anything keeps me curious, I just am curious. That's why my career is always evolving into something new. I like that constant learning, building, and growing. It's part of what I love about my career and so I think the one thing people in technology have is that passion to learn more and be curious. I think that's just part of my makeup.    I remember when I was doing the mentorship downtown in Los Angeles, and a lot of people would come wanting to switch into UX design from graphic design. We had psychology majors from school wanting to know how to get into UX design or people from all different things. I think that what I've always done is when I become curious about something, I start to explore it. Some people might have a plan where they're going to do this in that amount of time but I just kind of start exploring and go to the community and get involved with the community and doors start to open and I find my way. When I started in XR, and XR is a term that combines VR and AR for listeners that may not know, so when I started my journey in XR, I was going to plan to be a consultant as a UX designer, and ended up getting interested really in creating.   Katty Love that. You talked about community again, and I'd love to just hear from you as you're looking to hire people or you're looking for other collaborators. What is it that you look for? What's important to you? Is it skills, is it fit? Is it vision? What specifically draws you?   Suzan It's definitely skills. It's important to have the skills to be able to get the job done. But aside from that, what's really important to me is how they are as a communicator. Are they able to have conversations openly about their work and receive feedback? Are they good about letting me know what their schedule is or scheduled shifts so I can count on the delivery? So I'd say a second to skill is really communication is so important in any career.   Katty At every stage from the interview stage, all the way through.   Suzan Even how you present yourself online is a form of communication.   Katty Absolutely. 100% and I think a lot of people forget and they certainly forget that with social media. A lot of hiring managers do have an opportunity to evaluate and get a peek into communication styles and/or skills and so forth. I mean our portfolios, our LinkedIn profiles, all of that is an extension of who we are right now. What is it that you now know, as a creative technologist, or as just someone who's been in this field for many years and has seen your career morph and evolve to where it is today, what is it that you wished you had known when you first started in your path?   Katty Okay, think about that we'll come back to that before we wrap up. I'd love to, again, take you back to the earlier days. Lessons learned along the way?   Suzan I think my lessons learned are don't take things personally.. Even though I think many creatives tend to take things personally. Never assume you know why a choice was made in your favor or to your disfavor. There's always 100 things going on that don't have anything to do with you. I've learned over the years not to personalize things, because that can be very constricting, and I think damaging to self confidence. That's something I've definitely learned along the way. It's something that I see other people, especially younger people struggle with. So that's the big one. I think the other thing is that there's not a finite number of opportunities. There's really an infinite number of opportunities and to believe in the possibilities of your dreams coming true and to follow those dreams wherever they take you. And there's always going to be an opportunity at the right place and the right time.   Katty Beautiful. Well you can see I have “dwell in possibilities” on my wall so I'm a big fan of just seeing what else is out there and if there isn't, really this opportunity that we've always had but it's probably been amplified even more now because of COVID, this opportunity to just create possibilities. To venture out to do what it is that one wants to do if a traditional 9-5 job isn't it, that opportunity, especially in the freelance space, that we're in. We've always known that this exists… this opportunity for entrepreneurship… and creating our possibilities is a beautiful thing.   Suzan Yeah, now is a good time for that. COVID had some positive impacts. I think our work-life was definitely one of them, at least for technologists and creatives, the ability to work from home and opening up so much more opportunities for freelance has been really great.    Katty How was that overall impact for you? You've always worked from home, have you not?    Suzan No, I haven't always worked from home. Twice in my career I was a solopreneur. Earlier in my career when I first met you and more recently. But when I was in UX design I was, for the most part working at companies.    That's interesting. When COVID hit it wasn't all that different for me because at the time, I was working from home. But, that's not entirely true because I think the intensity of being forced to be at home and the lack of human contact, and having my kids home everyday from school.. it was challenging. We live in a small house so it was really challenging and I've always been very much of an introvert and not really good at when I go to events. I tend to go late and leave early so I don't have to do a lot of the networking, even though that's the reason I go. It's a little bit challenging for me to really put myself out there on a one-on-one basis when networking.    After COVID, the first party that I went to I was walking up to people and saying hi and introducing myself and it was completely natural because there was such a hunger for human connection. For me, that was a really positive impact, because I have a much easier time networking. In fact, that's how I met the people here who run the AR House, and that's how I got here.    It was the first party I had been to since COVID a few months back and I had recognized Lucas Rizzotto because I see a lot of his work online and I just walked up to him and said I love your work, I follow your work. We got to talking and he introduced me to his business partner, Aidan and I was talking about my project downtown in Pershing Square, which is a location-based AR project. Coincidentally that month, they were being sponsored by Niantic, and Niantic is in the process of putting out there location-based technology visual positioning system. So he said “hey, you should come by and hang out when Niantic is here and get to know the cohort. I did, and then the next month, I applied to come and live here. Katty I love how that kind of came back full circle for you back into being with community. Are you able to talk a little bit about your Pershing Square project?  Suzan Absolutely, it's my personal project so there is no NDA. Early on I got involved with the Open Air Cloud which is a Non-profit organization that promotes open and interoperable standards for the Metaverse, the air cloud, whatever we want to call it.  I had been working with them for some time and when their technology got mature enough to build something with, I decided I wanted to make a location-based something. For whatever reason I picked Pershing Square and I brought on a design partner, Laura Garcia, to collaborate with and she did some research. I wanted to do something that was impactful, socially impactful and meaningful so we threw around a bunch of different ideas and we ended up deciding on water conservation. Pershing Square has a history around the fountain and the design right now. The fountain is now dry, but the design was created to represent the water that is diverted to other places to Los Angeles, so it already had this history around water. We decided to do a project around water conservation and it's coming along very slowly. I had a small development team come together for the AWE AR Cloud challenge back in November. We won the challenge and I've continued to develop the design. I am now in the stage where I am applying for funding. I've applied for three grants now… My first time doing grant applications. Hopefully, one of them says yes. The goal of the project was to do something that was impactful and also that I believed could get funded. So a lot of thought has gone into this exhibit that will be throughout Pershing Square that educates people about the water ecosystem in LA. The fact that we get our water from all these different places. The seriousness of this drought, I know we're going to fill it this Summer. I know June 1st there's legislation happening where we're going to start getting restricted on our water usage and there is discussion on if we stop watering outside, and all the trees died what a huge environmental disaster that would be  and how difficult that would be to recreate that. We're not in a very good place around water. The exhibit is intended to raise that awareness and also engage people in interactions, where we have the opportunity to interact with content that is more engaging and more immersive and hopefully drive behavior change.  We've put a lot of thought into how we would measure that and create partnerships with local businesses and municipalities to help us measure and bring the whole community together around the issue.  Katty Beautiful, I got goosebumps. Beautiful, congratulations.  Suzan Thank you. Well, congratulate me when I actually get the money to build it. Katty The first step is to have the idea and the concept and putting it to a true social impact, environmental impact cause so, you are there. I do remember in Pershing Square, there is even like a sculpture the represents the aqueduct if I'm not mistaken. Suzan  Yeah, it's like a big purple wall and that's where the water used to come down the purple wall into the fountain and it doesn't do that anymore.  Katty  The symbolism doesn't escape me that even that's dry.  Suzan We're going to put water back there. People will create an oasis by engaging in these water-saving activities. Then we'll have the plants grow and the more people that contribute, the more beautiful that the oasis is. Katty  Is there a way for the public to help support? Is there a GoFundMe if a listener here hears it and say I'm interested?  Suzan That is not set up yet, but I do have a website, it's still a bit of a work in progress but my contact information at least is there and it's concreteoasis.city.  Katty We'll put that in the show notes. Where else besides Concrete Oasis can people find you? Are you available for projects? Are you available for new opportunities? How could people find you and reach out to you? Suzan  The best way to find me is on LinkedIn, that's where I'm the most active. So it's Suzan Oslin. I'm also on Twitter. Suzan, thank you so much for being here and really educating us on this amazing new space that you're forging into and taking us along with you. 

On this episode of Loud and Clear, Claudia Romo Edelman founder of We Are All Human and The Hispanic Star inspires us on what Hispanics role is in America changing the perception that they are TAKERS to what they actually are MAKERS. Join us in this fast-paced, high-energy conversation and get inspired on how unification can lead to Hispanics progressing which is ultimately progress for the United States of America. Claudia, using the platform of The Hispanic Star and the work of ad man Pepe Aguilar, has successfully built an agnostic packaged brand to uplift Hispanics in the U.S. The Hispanic Star has become a framework of action for brands to belong and work with this important community. She invites companies like Procter & Gamble led by Marc Pritchard and inspires other marketers and ad agencies like ours to take a more active role in connecting and celebrating the Latino community by recognizing their values and strengths. Claudia's leadership and enthusiasm are contagious. Her positive outlook is a much-needed approach to the polarizing times we're living in and she suggests a fresh approach to fixing the problem where she presents a plan of action and not just a cry for help or complaint like we see often on our social feeds. She presents the WHAT, the WHY and the HOW so if you're up for it, please join us in this conversation and share your thoughts and ideas with us. Check out more Loud And Clear #LoudAndClear episodes: https://lermaagency.com/loud-and-clear/ Guest: Claudia Romo Edelman, Founder of We Are All Human, The Hispanic Star and Global GoalsCast. Marketer for social causes, advocate and catalyst for change. Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital and Social Strategy at LERMA/ Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

In this episode (S4:E4) of Loud and Clear we talk to Cathy Hackl as she explains her perspective on the evolution of the internet, specifically VR in the form of the Metaverse. Cathy is a futurist, author, and speaker who has collaborated with brands like Adobe, AT&T, Amazon, Microsoft, Nokia, Oculus, and others to build and understand the Metaverse. Her most recent book titled "Navigating the Metaverse" is an easy-to-read guide to the limitless possibilities of the WEB3. She is known as the "Godmother of the Metaverse". You might not wear a VR headset every day, but you still need to know about the Metaverse. There's a new world on the horizon, and it's going to change everything about how we live in the digital realm. It'll be just like the internet was when it first took off, with potential for new technologies and opportunities that we can't even begin to imagine. This conversation is about virtual reality (VR) and the idea that this isn't some fad technology, or just something niche gamers will get into while they're waiting around for their next console upgrade. No, VR is already here, and it's coming fast. The key thing to remember is that this isn't "just" a new way of experiencing games or movies; it's a whole new way of interacting with our digital world – with other people and with information itself – that has profound implications for all businesses everywhere. With the democratization of VR and the Metaverse, it is only logical that ad agencies look at this space as an important connexion point between brand storytelling and consumers. The Metaverse is the next frontier of humanity and the internet. It's a place where people can create their own content, their own businesses, and their own laws. The Metaverse is not here yet but it's coming—and it will be built by us! Join us in the conversation and learn how together we're shaping the future. Check out Cathy's book on Amazon. Check out more Loud And Clear #LoudAndClear episodes: https://lermaagency.com/loud-and-clear/ Guest: Cathy Hackl, Co-Founder & Chief Metaverse Officer at Journey | Top Web3 Strategist | Author: Navigating the Metaverse | Investor | Speaker Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital and Social Strategy at LERMA/ Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

Virtual reality used to be a science fiction trope in the 90s, but now, virtual reality is actual reality! Take it from this week's guest: the one and only André Elijah. His work building games and doing marketing projects as an immersive director is sought after by brands and celebrities worldwide, including Google, Meta, Snap, Drake, and Beyoncé. And that's not all!Our conversation began with a slight nerd-out moment about VR Troopers — shout-out to Michael Hollander! — and then André gave a rundown about AR, VR, the metaverse, and the ins and outs of immersive experiences. He also shared a bit of his origin story as a child actor, Ryerson University grad, and becoming one of the first people in Canada to use RED cameras (which are now a worldwide industry standard). André also gave some great advice for people looking to get into the immersive space.There's more than one way to success, and André proves that you don't have to chase VC funding to do it!LinksAndré Elijah's WebsiteAndré Elijah on TwitterFor extended show notes, including a full transcript of this interview, visit revisionpath.com.==========Visit our new job board!Great news -- we have upgraded our job board! Now you can sign up for regular updates on new job listings, and find positions based on your preferences. We even have a new URL for it! Visit us at revisionpathjobs.com, and find your next opportunity today!==========Sponsored by HoverBuilding your online brand has never been more important and that begins with your domain name. Show the online community who you are and what you're passionate about with Hover. With over 400+ domain name extensions to choose from, including all the classics and fun niche extensions, Hover is the only domain provider we use and trust.Ready to get started? Go to hover.com/revisionpath and get 10% off your first purchase.==========Follow and SubscribeLike this episode? Then subscribe to us on Apple Podcasts, Google Podcasts, Spotify, or wherever you find your favorite shows.Follow us there, and leave us a 5-star rating and a review! Thanks so much to all of you who have already rated and reviewed us!You can also follow Revision Path on Instagram and Twitter.==========CreditsRevision Path is brought to you by Lunch, a multidisciplinary creative studio in Atlanta, GA.It is produced by Maurice Cherry and engineered and edited by RJ Basilio. Our intro voiceover is by Music Man Dre, with intro and outro music by Yellow Speaker. Transcripts provided by Brevity & Wit.Thank you for listening!

Ridhima Ahuja Kahn is the VP of Business Development at Dapper Labs. Her focus is helping build meaningful partnerships with the world's top IPs, creators, and social media platforms as they look to build blockchain-based experiences.Prior to Dapper Labs, she was a Partner at Andreessen Horowitz (a16z) where she focused on sports, social, media & entertainment, collectibles (both in digital & physical), hospitality/travel and food.She has also spent time on the investment teams at the Hewlett Foundation & Grovenor Capital Management.- Tell me about how you shifted into this role at Dapper Labs and was the inspiration behind TopShot birthed at Dapper or was your sports background the impetus to this idea?- What does fandom look like in metaverse ? What does TopShot and Cryptokitties experiences look like there? And do you think experiences are the magic of an NFT and your utility? What do experiences look like in the Metaverse?- Flow blockchain technology is unique to Dapper, reducing the friction of Web 2 native users and Web 3 adventurers, do you think this shift in creating your own blockchain has been part of the the secret sauce for Dapper Labs?- Digital Fashion will likely see a ton of growth due to the concept of wearables and shopping in the Metaverse: Luxury brands will soar to the top fast bc of virtue signaling and the marketing machine they are built on. Can Dapper help creators or smaller brands with NFTs for this use case?- Because we are also an education platform on Culture Factor, can you define DAO  and is Dapper getting involved in the DAO space?- And what would a brainstorming session at Dapper look like in terms of iterating on best use cases, verticals or simply coming up with experiences?Ridhima Ahuja Kahn of Dapper LabsHolly Shannon's WebsiteZero To Podcast on AmazonHolly Shannon, LinkedinHolly Shannon, InstagramHolly Shannon, Clubhousehttps://youtu.be/PKCND4FqGLc#dapper, #metaverse, #blockchain, #creators, #digital, #flow, #create, #labs, #web3, #community, #physical, fashion, #technology, #experience, #nft, #brands 

Vladislav Ginzburg is the Chief Executive Officer at Blockparty.Ginzburg leads Blockparty and the mission to build a blockchain-agnostic platform for collectible NFTs at the intersection of art, music and culture. Blockparty launched their MVP In August 2020 with a number of mainstream oriented drops, including first digital artworks by 3lau Slime Sunday, Adventure Club, Dave Krugman and others.Earlier, Ginzburg was Chief Business Development officer at Blockparty Tickets where he introduced blockchain as an NFT powered ticketing system to music festivals and professional sports teams, including a partnership with the Sacramento Kings of the NBA.Before entering the Blockchain and entertainment spaces, Ginzburg managed a fine art fund where he transacted more than $150 million in blue chip artworks. Ginzburg studied at Miami University in Oxford, Ohio as well as The New School in New York.Let's dig into your art background first, I believe it lays the groundwork for your interest in NFT related art and event?In the art world,  Vladislav Ginzburg has managed several high-value growth funds in the fine art industry where he has executed transactions for iconic canvas works by Pablo Picasso, Andy Warhol, Jean-Michele Basquiat, Salvador Dali, Pierre Auguste Renoir, and hundreds of others for clients., including placing works into museum exhibitions globallyWhat is your relationship with Warner Music and how will it compliment Blockparty goals for the artist?Opensea is the amazon for NFTs; it's the most common and most costly to mint because there's so many people on it. Rarible and a few others are less expensive. By having their own storefront on Blockparty (part Website, Etsy and Shopify?, Is this a solution to the two ends of the spectrum of Opensea and Rarible?Wants to dive into the live event aspect because of Lively partnership. Does Blockparty expect to be more of an event platform in the end? Or are they primarily a storefront/tools provider? What's the endgame?Ginzburg is the co-founder for Moonwalk. No code: there is code that sits behind the NFT. Moonwalk, being a no code platform, allows people who don't have developers in their back pocket to mint NFTs and play in the same arena as people who do have their own developers. Is Moonwalk going to eventually live on Blockparty?Are Ginzburg's platforms working toward democratizing crypto/NFTs for any and all?We are speaking on NFT.NYC in June!!Data to market yourself, your wallet, online habits, or curated social media look?Creators pushing for Blockparty to push further with them, innovating togetherEasy vs. creating smart contracts that work for the artists on the platformDali and Warhol experimented with digital art, NFT artists that were painters, sculptors and photographers using AR and image recognitionToken, receive it into your wallet, send it out of your wallet or stake it.look forward alpha: music NFTs will thrive with UGC (user generated content) selling viral content from fans taking and creating NFTs and sending to the viral TikTok artist.Vladislav Ginsburg on Twitter Holly Shannon's WebsiteZero To Podcast on AmazonHolly Shannon, LinkedinHolly Shannon, InstagramHolly Shannon, Clubhousehttps://youtu.be/PKCND4FqGLc#utility #creator #warner #brands #art #creativetechnologist #music #musician #spinnin'records #integrity #intention #purpose #impact #lockeddiscord #accesskeys #rightsownership #Fortnight #wearables #legacy #warnermusic #indieartist #fans #nfts #nft #nftart #cryptocurrency #blockchain #metaverse #culturefactor #web3 #smartcontracts #bitcoin #nftartist #nftcollectors #eth #ethereum #youtubers #tiktok #instagram #reels #branding #bitcoin #web3 #smartcontracts #bitcoin #nftartist #nftcollectors #community #decentralizedeconomy

The Dallas, Texas-based advertising agency LERMA/ has published several white papers that give a unique point of view on the market and consumers based on research done in conjunction with The University of Texas. These studies range from generational differences and highlights, sexual orientation and self-identification, digital and analog trends, and the impact of COVID on groups not limited to the general population. The LERMA/ Brand Planning team, led by Quim Gil has brought fresh thinking into what a multicultural audience is in America. Quim, has been talking for over 10 years about how to reframe the thinking of culture into what he calls Omniculturalism as the reality of what American culture is today. Join us in this conversation with Quim about Gen Z and get to know this up-and-coming amazing generation. They might walk into your shop today, physically or virtually through the Metaverse. Check out more insightful LERMA/ studies: https://lermaagency.com/insights/ Check out more Loud And Clear #LoudAndClear episodes: https://lermaagency.com/loud-and-clear/ Guest: Quim Gil, Strategy Principal at LERMA/ Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/ Host: Francisco Cardenas, Principal of Digital and Social Strategy at LERMA/ Music: Pedro Lerma and the Band, LERMA/ --- Send in a voice message: https://anchor.fm/lerma-agency/message

Welcome to another episode of The Radcast! In this week's episode, host Ryan Alford talks to Allison Ferenci, CEO & Co-Founder of Camera IQ.Allison, as a Creative Technologist, expresses her fascination with the kind of digital content that occupies our physical world.She describes Camera IQ's Augmented Reality (AR) technology and how it helps businesses boost sales. Allison also explains how Camera IQ differentiates from other brands in terms of technology. She also explains the Metaverse and how it influences digital marketing.To know more about Camera IQ, check their website https://cameraiq.com/about/. To know more about Allison Ferenci, you can follow her on LinkedIn: https://www.linkedin.com/in/allisoneichlerwood/, Instagram: @allisonferenci and Twitter: @_AllisonWood.If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that's radical from @ryanalford @radical_results @the.rad.cast.

Digital assets have been reported on by WGSN for many years now but we're seeing a significant rise in the engagement across markets, regions, categories and consumer cohorts. Approximately 70% of Gen Z and Gen X global consumers rate their digital identity as important, meanwhile 65% rate digital ownership as important and more than 50% are interested in purchasing a digital asset in the next 12 months. In this conversation, WGSN Prints and Graphics Strategist Kraggy is joined by Nell Lloyd-Malcolm CEO and Co-Founder of XYdrobe, Oliver Royce who is head of apparel and digital goods at Fnatic and Creative Technologist and leading figure in the augmented reality space, Ommy Akhe to discuss what the implications of these new rules are, and how fashion companies can authentically engage in this space.

A Conversation With Digital Storytellers Founder Xander Simms Episode 25 of the podcast features Xander Simms, Creative Technologist and Founder of Digital Storytellers Inc. Xander shares a touching story of how he unofficially started his metaverse journey years ago, leveraging technology to create accessibility for a non-verbal child. He then explains how the metaverse has continued to help increase accessibility, sharing a project he recently supported that launched the first NFT wedding dress created by a blind designer. Xander later describes his hope for a singularity of value creation in the metaverse over the next 12 months, similar to the "Big Bang". As a reminder, the GamiFi $GMI token is only available on: PancakeSwap: (https://pancakeswap.finance/swap?outputCurrency=0x93D8d25E3C9A847a5Da79F79ecaC89461FEcA846) MEXC (https://www.mexc.com/exchange/GMI_USDT). Be sure to use $GMI token contract address 0x93D8d25E3C9A847a5Da79F79ecaC89461FEcA846. Also, staking is now live on the GamiFi site, and you can earn up to 225% APY by staking your $GMI tokens. Visit https://app.gamifi.gg/ to learn more. In case you missed it, GamiFi's second IDO (Time Raiders) launched on March 17th and is currently being distributed. Follow GamiFi on Social Media Official Site: https://gamifi.gg/Twitter: https://twitter.com/gamifiggTelegram: https://t.me/GamiFiOfficialDiscord: https://discord.com/invite/T4Q3ytzE3ALinkedIn: https://www.linkedin.com/company/gamifi-gg/ The views expressed on air during GamiFi Everything: Beyond the Metaverse do not represent the views of the RAGE Works staff, partners, or affiliates. 

This week we feature Kadine James, Creative Technologist at Yahoo and one of the top most influential women working in Digital, Fashion ML, 3D Printing, augmented reality, virtual reality, spatial computing, XR, immersive gaming and innovation.  She is a pioneer in leading change in the immersive technology industry. 

Please welcome Tokyo-based, digital artist, Ruben Fro to Radical Strategies. Ruben has a unique artistic practice, as he codes the custom shaders needed to visualize his point cloud-based immersive animations. It's a unique POV that sees programming as a core element of his creative output. Listen in on his interview with Rod Chong, outlining how he first started his creative practice as well as his first forays into minting NFT releases. There's plenty of advice and information to unpack here!