Beyond The Technique Podcast

In this deeply personal episode, Jentry Petzold shares his journey back to the beauty industry after a five-year hiatus, where he built businesses in waste management and real estate. Jentry opens up about the faith transformation that changed everything—moving from New Age practices to Christianity. Jentry is on a mission to empower beauty professionals through his new program, S.E.A CHANGE. This mentorship initiative blends life coaching with faith-based resources, aiming to help salon professionals grow both personally and in their walk with Jesus. Don't miss this inspiring conversation about courage, conviction, and creating a community of purpose-driven leaders. WATCH ON YOUTUBE: https://youtu.be/JLeiT1l0sRA   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW JENTRY PETZOLD Website: https://www.jentrypetzold.com/  Instagram: https://www.instagram.com/jentrypetzold/  Our First Podcast Together: https://joinmya.com/podcast/0238-unconventional-leadership-with-jentry-petzold    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In this episode, industry experts, Brett Pierce and Michael Yost get candid about the highs and lows of leading a team, learning financial fundamentals, and building a thriving culture. They share the evolution of their understanding of business operations, the power of team-based pay—and the myths surrounding the concept, and how career growth can and should extend beyond traditional metrics. If you're a salon owner striving for stronger leadership, better financial clarity, and lasting team culture, this conversation is for you. WATCH ON YOUTUBE: https://youtu.be/YEPc0QCR81Q   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW STRATEGIES Website: https://strategies.com/  Connect with Christy Harty: Charty@strategies.com    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In this episode, tech entrepreneur Ameet Kallarackal joins us to explore how AI is transforming the salon industry. From website optimization to content creation, Ameet shares how his company, Glammatic, helps salon owners drive traffic, increase appointments, and stay ahead of the digital curve. They address the common fear of losing brand voice with AI and how salon owners can ease into using these tools effectively. Tune in to discover how AI can save you time, enhance your online presence, and help your team-based salon thrive. WATCH ON YOUTUBE: https://youtu.be/UBGpaG5aUB0   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW GLAMMATIC Website: https://www.glammatic.com/  Instagram: https://www.instagram.com/glammaticpro/    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In this inspiring episode, Kati welcomes first-time podcast guest Kayla Swanson, a rising leader in the beauty industry who shares her unexpected journey from virtual assistant to event producer and podcast host. Kayla opens up about her personal transformation, how she found her purpose, and the mindset shifts that helped her embrace feedback and trust the process of growth. Kayla shares her insights to the power of healthy competition and collaboration—core values championed by HPSA—and how these values fuel a culture of growth and connection among salon owners. From behind-the-scenes stories to career-defining moments, this episode offers a heartfelt look at what makes the beauty industry a uniquely supportive and transformational space. Don't miss Kayla's energetic and insightful debut!   WATCH ON YOUTUBE: https://youtu.be/WTnmje2UMcs   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW HPSA Website: https://highperformancesalon.com/  Instagram: https://www.instagram.com/highperformancesalon/    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In this powerful and raw episode, Lisa Giles, founder of Straight Out of Cosmo, shares her deeply personal journey from a vocational school hairstylist to salon owner, educator, and industry disruptor. She opens up about overcoming trauma, embracing authenticity, and how hairstyling gave her purpose, healing, and the platform to help others do the same. From launching and closing her first app to building a revolutionary education platform for real-life stylists, Lisa's story is a masterclass in resilience, mindset, and redefining success in the beauty industry. If you're a beauty pro seeking inspiration, real talk, and tools to grow personally and professionally, this episode is a must-listen. WATCH ON YOUTUBE: https://youtu.be/0XYWRL5nFxo   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW LISA GILES Instagram: https://www.instagram.com/lifeoflisag/  Website: https://lifeoflisag.com/    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In this episode, we welcome Siobhan McCaffrey from Phorest Salon Software to uncover what truly goes through a client's mind before they book with a new salon. She shares the crucial metrics that signal why some salons stall in growth—and how to fix the breakdowns in your buyer's journey before they hurt your bottom line. Plus, stick around until the end to hear how you can join our FREE exclusive event designed to help you stay ahead of the curve! JOIN OUR FREE WEB EVENT: https://joinmya.com/from-click-to-chair  WATCH ON YOUTUBE: https://youtu.be/En41P52Ga-M   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   FOLLOW PHOREST SALON SOFTWARE Get a Demo: https://www.phorest.com/us/demos/siobhan-mccaffrey/  Instagram: https://www.instagram.com/phorestsalonsoftware/    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

In today's episode, our founder and host Kati Whitledge reveals how beauty pros can earn six figures by mastering the business side of being behind the chair. She shares proven strategies for building a loyal, high-spending clientele that keeps coming back and spends more each visit. If you're a salon owner who wants your team to boost retention and retail sales, this is the episode to share! WATCH ON YOUTUBE: https://youtu.be/MNoLaC9dG0o   GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book    POWERED BY:  JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

We are joined today by global educator and curl specialist Aaron Scott Lacy, who shares his powerful industry journey and the mindset that's helped him rise without needing external validation. Aaron opens up about what balance looks like in his life, how he defines true success, and the intentional approach he brings when teaching groups of all sizes and experience levels. Whether you're a seasoned pro or new behind the chair, this conversation offers rich insight into serving guests with all hair types. If your salon is committed to excellence in textured hair service, this is a must-listen. WATCH ON YOUTUBE: https://youtu.be/nrUHfDYjpJc   POWERED BY:  JOIN mya! joinmya.com   FOLLOW AARON SCOTT LACY Website: https://www.aaronscottlacy.com/  Instagram: https://www.instagram.com/aaronscottlacy/  Email: aaronscottlacy@gmail.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

In this episode we bring industry icon Ivan Zoot to explore the often-dreaded but absolutely essential topic of pricing in the beauty business. With over 40 years of experience, Ivan breaks down the misconceptions around price increases and reveals the power of data-driven decisions that can boost confidence and client retention. From the real reason your $189 haircut might be totally worth it, to why 80% occupancy is the sweet spot for pricing strategy, this conversation is packed with practical insights and surprising truths. Whether you're nervous about raising your prices or just want to fine-tune your value proposition, this episode will change how you think about your worth—and how you communicate it. WATCH ON YOUTUBE: https://youtu.be/ECnAkHo8sr8   POWERED BY:  JOIN mya! joinmya.com   FOLLOW IVAN ZOOT Instagram: https://www.instagram.com/ivanzoot/  Website: https://www.ivanzoot.com/  Books: https://www.ivanzoot.com/educational-materials    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Today you'll learn what the most successful people have in common. Our host, Kati Whitledge shares simple daily habits that foster a growth mindset, like documenting your wins and reflecting on lessons learned. You'll gain strategies for navigating setbacks, setting clear goals, and taking bold action—even when it's uncomfortable. Whether you're an entrepreneur or someone striving for personal growth, this episode offers encouragement and tools to help you move forward with strength and clarity.   WATCH ON YOUTUBE: https://youtu.be/Rg94f5gXfdM   POWERED BY:  JOIN mya! joinmya.com   GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Unlock the secrets to becoming a six-figure booker! In this episode, we welcome beauty industry coach Justin Gold, who reveals the six keys to booking $100K or more in services. Whether you're a stylist striving to hit new income goals or a salon owner looking to elevate your team's performance, this conversation is packed with game-changing insights. Justin breaks down the essential elements—attitude, presentation, consistency, and more—that separate top earners from the rest. But it's not just about what you do; it's about how you show up, how you connect, and how you build a thriving, loyal clientele. If you're serious about taking your career to the next level, don't miss this episode! WATCH ON YOUTUBE: https://youtu.be/Ra9DR5mhX5Y   POWERED BY:  JOIN mya! joinmya.com   FOLLOW JUSTIN GOLD! Instagram: https://www.instagram.com/risecoachingconsulting/ Website: https://risecc.com/    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Get ready to be inspired as the incredible J. Ladner returns to share his game-changing approach to taking your career behind the chair to the next level! If you're willing to adapt and embrace a more efficient way to color hair, J's insights will light you up. He's not only a master of his craft but a passionate advocate for ensuring hairdressers feel seen, heard, and equipped with the tools to thrive. His energy is contagious, his expertise is unmatched, and his mission is clear—helping you work smarter, not harder, so you can optimize your life behind the chair. Don't miss this empowering conversation! WATCH ON YOUTUBE: https://youtu.be/sYZ1bsNI2NA   POWERED BY:  JOIN mya! joinmya.com   FOLLOW J LADNER! Instagram: https://www.instagram.com/itsmrjladner/  Website: https://www.jladner.com/  No Stylist Left Behind Podcast: https://www.jladner.com/podcast    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Get ready to be inspired by first-time guest Marty Smith, a seven-figure multi-location salon owner who got into the beauty industry at a young age and never looked back. Marty takes us through every stage of his journey to salon ownership, sharing the key moments that shaped his success. He reveals the core team values that drive world-class customer service and the unique superpowers that have propelled his company forward. Plus, he has an exclusive gift for our listeners—an innovative color formulation app you won't want to miss! Stay tuned until the end to take advantage of this special offer. WATCH ON YOUTUBE: https://youtu.be/Za2ERyK7dTE   POWERED BY:  JOIN mya! joinmya.com   FOLLOW ON STAGE SALON & COLOR COACH! Instagram: https://www.instagram.com/onstage.hairsalon/  Website: https://www.onstagehairsalon.com/ Get the COLOR COACH app! https://www.colorcoachapp.com/    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

In this episode we welcome back the incredible Emily Chen, known as @EmChenHair on Instagram and recognized as one of the top 25 influencers across all industries. Emily shares her inspiring journey from high school dropout to six-figure stylist, ultimately building a thriving seven-figure commission salon. Now a global educator, she empowers hairstylists to elevate their craft and embrace discomfort as the key to growth. Tune in as Emily reveals the mindset shifts and strategies that have propelled her success—and how you can apply them to your own career! WATCH ON YOUTUBE: https://youtu.be/NMuC5k8_5X4   POWERED BY:  JOIN mya! joinmya.com   FOLLOW EMILY CHEN! Instagram: https://www.instagram.com/emchenhair/  Listen to our 1st Episode Together: https://joinmya.com/podcast/0368-survive-thrive-with-salon-owner-emily-chen    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Join us for today for a conversation with video production expert Chris Sulimay, who began his journey in the beauty industry over 30 years ago and has since evolved into a go-to video strategist for speakers, coaches, and consultants. Chris reveals the key elements we've been missing in our video content and shares expert tips on how to stand out in a sea of social media reels. If you're ready to create videos that truly connect with your ideal clients, you won't want to miss this episode—Chris has a unique ability to help you make an impact! WATCH ON YOUTUBE: https://youtu.be/QXZ2xPOWc-I   POWERED BY:  JOIN mya! joinmya.com   FOLLOW CHRIS SULIMAY! Instagram: https://www.instagram.com/chrissulimay/  Website: https://sulimayproductions.com/    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Get ready for an eye-opening conversation with returning guest and seven-figure salon owner, Ashley Thomas! Unlike traditional salon business coaches, Ashley brings a unique edge to the industry by secret shopping salon client experiences, uncovering hidden gaps that impact retention and revenue. In this episode, she reveals the critical steps salons must take before diving into a full business audit, the key strategies that have kept her profitable, and the exciting initiatives she's implementing to elevate her business this year. Don't miss this insider perspective on what truly makes a salon successful! WATCH ON YOUTUBE: https://youtu.be/3rHAzXXIjOI   POWERED BY:  JOIN mya! joinmya.com   FOLLOW ASHLEY THOMAS! Instagram: https://www.instagram.com/hbic.sixten/  Salon Instagram: https://www.instagram.com/sixtensalon/  Salon Website: https://www.sixtensalon.com/  Listen to Her Episode on Getting to 7-Figures WITHOUT taking on debt! https://joinmya.com/podcast/497-reach-seven-figures-in-two-years-without-going-into-debt    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Join us for an inspiring conversation with Greg Starkman, Founder and CEO of Innersense Organic Beauty, as he shares his journey from hairstylist to beauty executive to pioneering the organic haircare movement. Greg and his wife set out to create high-performance, non-toxic hair products, driven by a mission to revolutionize clean beauty. He discusses how today's consumers are more informed than ever, demanding safety, transparency, and efficacy in their beauty routines, and shares his advocacy work on Capitol Hill to push for better beauty product regulations. Plus, stay tuned for an exclusive special savings to experience the purity of Innersense Organic Beauty for yourself! WATCH ON YOUTUBE: https://youtu.be/TpDbM6k8Nu4   POWERED BY:  JOIN mya! joinmya.com   FOLLOW INNERSENSE ORGANIC BEAUTY Website: https://innersensebeauty.com/  Instagram: https://www.instagram.com/innersenseorganicbeauty/  Carry Products at Your Salon: https://innersensebeauty.com/pages/salons    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Get ready to be epically inspired by John Mosely, the globally recognized force behind Popular Nobody. In this powerhouse episode, John takes us through his journey—his childhood, the people who shaped him, how he embraced his uniqueness, and the game-changing mindset barbers need to succeed. Packed with wisdom and unending quotes, this conversation will fuel you all year long! WATCH ON YOUTUBE: https://youtu.be/YW2kxYz6YBw   POWERED BY:  JOIN mya! joinmya.com   FOLLOW POPULAR NOBODY Instagram: https://www.instagram.com/popular_nobody/  Website: https://thepopularnobody.com/    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

In this episode, we welcome Ross Loveland, owner of True Profit Salons, as he shares essential financial insights that can transform your salon's profitability—taking you from minimal earnings to 20% profit or more. If you're working with a bookkeeper or CPA, Ross reveals a powerful question to challenge their understanding of your business and ensure they're adding real value. Plus, he has a special gift for all our listeners! Don't miss this opportunity to gain expert strategies for maximizing your salon's financial success. WATCH ON YOUTUBE: https://youtu.be/r30AkqoilK4   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    FOLLOW TRUE PROFIT SALONS Website: https://trueprofitsalons.com/ Special Offer: https://trueprofitsalons.com/mya  Instagram: https://www.instagram.com/trueprofitsalons/

Level up your Instagram game this year! Social media influencer and hairstylist educator Jamie Dana joins us to share what's in and out for Instagram, how to simplify your strategy, and the key insights that drive success. From content cadence to must-watch metrics, plus her done-for-you platform and virtual workshops for salon teams, this is the episode to gather your whole team for—don't miss the show notes for all of Jamie's resources! WATCH ON YOUTUBE: https://youtu.be/MtqA_qaj-fg   JOIN mya! joinmya.com   GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    FOLLOW JAMIE DANA Instagram: https://www.instagram.com/jamiedanahairstylist/  Website: https://www.jamiedana.com/ Social Suite Offer: https://www.jamiedana.com/dollartrial  YouTube: https://www.youtube.com/jamiedana

In today's episode, Kati Whitledge unveils her innovative 2025 compensation structure for commission stylists, featuring simplified, dollar-based retail KPIs that are clear, achievable, and easy for every team member to understand. Hear how her leadership team developed this approach, the importance of testing and measuring new concepts, and the value of flexibility when making improvements. Plus, download the free resource included with this episode—an example compensation document you can print and personalize with your company's numbers for your team and level system. WATCH ON YOUTUBE: https://youtu.be/YcF3HACdfK4   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/  Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

Join us as Dr. John Rusin, renowned physical therapist and personal trainer, reveals his ultimate blueprint for living a vibrant, strong, and youthful life. From mobility and strength to anti-aging strategies, Dr. Rusin shares expert advice on optimizing training, physical movement, and nutrition. Discover practical tips to keep your body healthy and your energy thriving at any age! WATCH ON YOUTUBE: https://youtu.be/0XUg6EGRHYM   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW DR. JOHN RUSIN Website: https://www.drjohnrusincoaching.com/  Dr. John's FREE COURSE: https://www.drjohnrusincoaching.com/free-course  Instagram: https://www.instagram.com/drjohnrusin/  Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/

Discover the powerful connection between hormones and health with functional medical and hormone specialist Karen Hanson. Karen shares the key symptoms both men and women experience when hormones are out of balance, the critical role vitamin D plays in overall wellness, and what to focus on as we navigate the aging process. Don't miss this insightful episode full of actionable advice for better health at any stage of life! WATCH ON YOUTUBE: https://youtu.be/1AZKao6nhho   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW ESSENTIAL HEALTH Website: https://www.essentialhealthllc.com/

Join Salon Owner and CEO of Spark Pro Global, Heather Harris, as she reveals the two pivotal decisions she made after discovering her newly purchased salon was unprofitable. Heather shares how she learned to delegate effectively, quantify the value of her time, and empowers other salon owners to buy back their time. Don't miss her insights on creating a sustainable and profitable salon business! WATCH ON YOUTUBE: https://youtu.be/5bIrY_R423c   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW SPARK PRO GLOBAL Website: https://sparkproglobal.com  Instagram: https://www.instagram.com/sparkproglobal/

Join us for an inspiring conversation with Atlanta Nail Tech Influencer and Salon Owner, Tahra Clarke! Tahra shares her journey to success, including her innovative approach to running her nail salon, purchasing her own commercial building, and empowering nail technicians to build their tickets to achieve six-figure incomes. Whether you're in the nail industry or not, you'll walk away with actionable insights to elevate your business game! WATCH ON YOUTUBE: https://youtu.be/YBlGrlnpEZc   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW TAHRA CLARKE Instagram: https://www.instagram.com/tahranailsatl/

Join us as Vish's Head of Partnerships, Will Simpson, makes his first appearance on Beyond The Technique podcast. Will shares strategies to free up trapped cash, his motivation to support salons, and ideas for reinvesting newly unlocked funds. Discover key takeaways from his inspiring industry journey that could save your salon thousands in the coming year! WATCH ON YOUTUBE: https://youtu.be/0vAxa5WwxAI   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW VISH Website: https://getvish.com/  Instagram: https://www.instagram.com/vishsalons/

In this episode, Kati Whitledge, founder of mya, shares five transformative insights to take into 2025. From her top books of 2024 to her upcoming reads, word of the year, and bold objectives, Kati challenges us to think big and redefine how we say "yes" or "no" to opportunities. Get ready to ignite growth, embrace change, and take powerful steps toward your future goals!   WATCH ON YOUTUBE: https://youtu.be/QbvKj6PT5so   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/  Join the PBA: https://www.probeauty.org/

Today we are joined by first-time guest and award-winning salon owner Sarah King Lynch reveals her "3-month rule" for making impactful team pivots, whether major or minor. With a crystal-clear vision and massive goals, Sarah inspires you to create effective feedback loops—asking critical questions like "What could go right?" and "What could go wrong?" She also shares her ambitious mission heading into 2025, offering actionable insights to elevate your leadership.   WATCH ON YOUTUBE: https://youtu.be/sRcnlJ8deAM   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW INDIGO CHILD & SARAH KING LYNCH Website: https://www.indigochilddallas.com/ Instagram: https://www.instagram.com/indigochilddallas/ Sarah's Instagram: https://www.instagram.com/sarahkinglynch/

We are excited to bring back award-winning salon owner Patricia Uiterwyk, owner of Venue Salon and Spa, an Aveda salon in Lakeland, Florida. Patricia shares how she has navigated the challenges of losing influential stylists and how she and her team have implemented new tools that empower her and her leaders to foster a healthy and connected team culture. She reveals her top two areas of growth in 2024 and offers a glimpse into her key objectives for 2025 to keep her seven-figure business thriving. WATCH ON YOUTUBE: https://youtu.be/8uB98etwrog   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW VENUE SALON Website: https://venuesalon.com/  Instagram: https://www.instagram.com/venuelakeland/    RESOURCES PATRICIA RECOMMENDS No Ego Working Genius DISC Assessment 

In this episode, returning guest Jennifer Alvarez shares her powerful story of discovering a $100K loss and the transformative steps she took to design a client funnel that leaves no detail overlooked. Jennifer takes us through her inspiring industry journey, from moving out from behind the chair to purchasing real estate, creating her own hair extension program, and coaching salons on marketing funnels that amplify their unique selling propositions. Salon owners won't want to miss her insights on building systems, reclaiming control, and achieving lasting success.   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW JENNIFER! Instagram: https://www.instagram.com/jenniferjadealvarez/

In this episode, Katelyn Alberts educates us on the essentials of hosting a successful event, from planning the foundational elements to creating a memorable experience that taps into attendees' senses, learning styles, and love languages. She reveals how long an event should be, the ideal marketing timeline, post-event steps, and offers strategies for finding the perfect location and securing event sponsors. Katelyn's top takeaway could be the game-changer you need to attract your first attendees or sponsors! WATCH ON YOUTUBE: https://youtu.be/yMhb1_TwdWA   JOIN mya! joinmya.com   GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW VERVERY Instagram: https://www.instagram.com/_ververy/ 

In this episode, we're thrilled to welcome award-winning salon owner Martha Lynn Kale, owner of the acclaimed Mirror Mirror Salon in Austin, TX, and author of The Ambitious Stylist. Martha shares how her unwavering standards have helped her build a team of over 40, creating one of the best places to work in Austin. She also reveals the one thing salon owners need to stop doing out of fear, a decision that has brought her immense peace as a leader. WATCH ON YOUTUBE: https://youtu.be/nXF5iUb4wCk   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW MIRROR MIRROR SALON Website: https://mirrormirroraustin.com/  Instagram: https://www.instagram.com/mirrormirroratx  Buy Martha Lynn's Book: https://www.theambitiousstylist.com/

In this episode, we welcome back Alicia Soulier, founder of SalonScale Technology, as she shares her inspiring journey through the beauty industry and insights from her new book, The Scale. Alicia dives into the essential practices salon owners need to adopt to ensure profitability and sustainability in today's economic landscape. Tune in to learn strategies that can transform your business into a thriving, financially sound operation. WATCH ON YOUTUBE: https://youtu.be/XaldrHGn0Ew   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW SALONSCALE BUY HER BOOK ON AMAZON Website: https://www.salonscale.com/  Instagram: https://www.instagram.com/salonscale/

Join us for an inspiring episode with first-time guest Emily Hankemeier, a 17-year beauty industry veteran and salon owner. Having owned three salons, her current location receives over 12 stylist applications each month, making it the go-to salon in the area. Emily shares her powerful hiring package, growth-focused marketing strategies, and incredible industry journey that will leave you feeling motivated and ready to take action. WATCH ON YOUTUBE: https://youtu.be/oj9NHzA83-8   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW GROW SALON + WINE BAR Website: https://growsalongtx.com/ Instagram: https://www.instagram.com/growsalongtx/

In this episode, industry legend and first-time guest Chris Baran joins us to share his wealth of knowledge. Known for his innovative teaching programs and cool, edgy style, Chris dives into why trainers in salons often face burnout and how we can proactively support them. Tune in to learn his strategies for keeping trainers inspired and thriving in their roles for years to come.   WATCH ON YOUTUBE: https://youtu.be/a0Nws0FfPx8   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW CHRIS BARAN Website: https://chrisbaran.com/  Instagram: https://www.instagram.com/coachchrisbaran/  Special Offer: https://trainersplaybook.com/index.php/store/

In this episode, returning guest and best-selling author John DiJulius, a multi-location salon owner, shares his expert insights on creating a recruiting experience. It's not about the questions asked in interviews, but the key qualities his team looks for in identifying Rockstar recruits while filtering out the wrong candidates. Stay tuned until the end as John offers an exclusive training that salon owners and hiring managers won't want to miss! JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW JOHN DIJULIUS GROUP Website: https://thedijuliusgroup.com/ WEB EVENTS: https://thedijuliusgroup.com/livestream/

In this episode, award-winning multi-location salon owner Lia Hakim shares her inspiring journey of perseverance through some of life's most challenging seasons. From raising small children while working as a flight attendant to opening and franchising her salon business, Lia's story is one of courage and determination. Tune in to discover her passion for creating long-lasting career paths for her team, offering invaluable insights for beauty industry owners.   WATCH ON YOUTUBE: https://youtu.be/19H35MpfSAM   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW HOTT SALON BRANDS! Website: https://hottsalons.com/ hott blow dry bar Instagram: https://www.instagram.com/hottblowdry  totally hott salon Instagram: https://www.instagram.com/totallyhottsalon

In this episode, we're excited to welcome back Stacey Soble, Director of Brand Content Strategy with Salon Today. Stacey shares four pivotal ways to connect with the most successful salon owners and must-attend events and resources in the beauty industry. Tune in to discover how building the right network can elevate your business and fuel your growth! WATCH ON YOUTUBE: https://youtu.be/y0LbfKZHvn4   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW SALON TODAY: Website: https://www.salontoday.com/  Instagram: https://www.instagram.com/salontodayofficial/  Salon Today Top 200 Application: Click Here Data-Driven Salon Tour: https://www.datadrivensalon.com/tour  Hair to Stay: https://hairtostay.org/  Stacey's Instagram: https://www.instagram.com/staceysoble/

In this episode, we welcome back industry financial wellness guru, Tom Kuhn, to dive into the essential tools and practices every salon owner must implement for a thriving and sustainable business. Plus, all listeners have the chance to get their own personal financial scorecard by participating in the exciting study led by Tom and the Qnity team. Don't miss out—tune in and share this episode with other salon owners! WATCH ON YOUTUBE: https://youtu.be/vldaUQeh2Xg   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW QNITY! Website: https://qnity.com/  P&L STUDY: Click Here Instagram: https://www.instagram.com/qnityinc/  Tom's First Episode with us: https://joinmya.com/podcast/0303-profit-culture-and-edge-with-tom-kuhn

In this episode, returning guest expert Jay Williams guides us on increasing the productivity of our team members. He shares the key foundations for creating an environment where people are open to feedback, along with practical frameworks for effective communication. There are so many actionable insights in this episode that you'll want to share it with your entire leadership team! WATCH ON YOUTUBE: https://youtu.be/y_55bmlvrCw   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW JAY WILLIAMS! Podcasts we've done with Jay: Click Here Website: https://thejwco.com/  Instagram: https://www.instagram.com/jaywilliamsco/?hl=en

In this episode, our founder and host, Kati Whitledge, reveals the five key habits that drive the success of top-performing business owners. We explore the powerful connection between brain, body, and behavior, and how these factors shape a winning mindset. Tune in as we discuss the critical role discipline and consistency play in achieving lasting success. WATCH ON YOUTUBE: https://youtu.be/VqF4cinTHCA   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/  Join the PBA: https://www.probeauty.org/

n this episode, our founder and host, Kati Whitledge reflects on a powerful sermon she recently heard at church, drawing insightful connections to the salon and spa industry. She reveals three key principles that ordinary people can use to build extraordinary businesses, offering practical advice that every owner will find both inspiring and actionable. Tune in as Kati shares her personal takeaways that will resonate deeply with salon and spa professionals.   WATCH ON YOUTUBE: https://youtu.be/9-v4oZEmw4k    JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/  Join the PBA: https://www.probeauty.org/

In this episode, licensed clinical therapist Zelina Chinwoh opens up about the often-overlooked struggles of salon and spa ownership, shedding light on the unique challenges that no one prepares you for. Zelina's candid and uplifting guidance offers practical coping skills and tools to help you compartmentalize your professional and personal life, ensuring your health and well-being remain intact. Tune in to discover how to thrive as a business owner without sacrificing your time at home with your family.  WATCH ON YOUTUBE: https://youtu.be/93wRX5II5hE   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW ZELINA! Website: https://healingexperiencenow.com/  Instagram: https://www.instagram.com/healingexperiencenow

Join us in this episode as we chat with Leslie Perry, Director of Membership and Education at the Professional Beauty Association (PBA). Leslie shares her industry journey, expertise, and insights on how your salon could be recognized as the Inspiring Salon of the Year at the 2025 NAHA Awards. Plus, get the scoop on the inaugural Salon Leaders Experience in early 2025 and why it's a must-attend event for salon owners! WATCH ON YOUTUBE: https://youtu.be/vpze7E28MOc   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    FOLLOW the PBA Website: https://www.probeauty.org/  NAHA: https://enter-naha.secure-platform.com/a?utm_source=naha&utm_medium=2025 Salon Owner's Experience: https://www.probeauty.org/salon-leaders-experience/  Instagram: https://www.instagram.com/probeautyassoc/

In this episode, we sit down with board-certified Physician Associate, Maria Hawkins to explore the truth about med spas and medical aesthetics. Maria shares her expert insights on avoiding complications, choosing the right professionals, and integrating aesthetic services into your business. She also discusses the evolving industry landscape, the mindset needed for success, and key considerations for today's medical spas and facilities. WATCH ON YOUTUBE: https://youtu.be/MxUYQjqK0Q0   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW MARIA HAWKINS! Website: https://hawkinsaesthetics.com/ Instagram: https://www.instagram.com/mariahawkinsaesthetics/

In this episode, we sit down with the founder of HPSA, Jason Everett, who reveals the three keys to a profitable salon and the four ways an owner should pay themselves and their team. Jason shares the inspiring story of a High Performance Salon Academy member who, through the profit-first methodology, wrote herself a check for $450k. Tune in to discover why only 7% of salon owners make a profit and how you can increase your salon profitability today! WATCH ON YOUTUBE: https://youtu.be/FdtbTeqlEBw   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW HPSA Website: https://highperformancesalon.com/ Instagram: https://www.instagram.com/highperformancesalon/ GET YOUR FREE BOOK: https://www.profitablesalon.com/

In this episode, we sit down with Billy Davison, the owner of Occipital Salon Marketing, to discuss the critical role of a premium website in the beauty industry. Billy shares insights on the importance of strong SEO and strategies to ensure your salon gets found by customers. Learn how to transform your website into a 24/7 receptionist, equipped with the tools to convert visitors into loyal clients. WATCH ON YOUTUBE: https://youtu.be/W236Sr4ag0s   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW OCCIPITAL SALON MARKETING Website: https://occipitalmarketing.com/  Instagram: https://www.instagram.com/occipitalsalonmarketing/  Email: billy@occipitalmarketing.com

Join first time guests, Kristi and Jolene, the salon industry's bookkeeping besties, as they reveal the most crucial financial report salons need to monitor. Discover their expert tips on ensuring salon owners and their businesses earn what they need, reasonably paying themselves, understanding employee costs, and calculating chair profitability. Tune in for invaluable insights to elevate your salon's financial health!   WATCH ON YOUTUBE: https://youtu.be/xbN_FvrYvHg   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW SUMMA COLLECTIVE:  Website: https://www.thesummacollective.com/  Instagram: https://www.instagram.com/thesummacollective/  FREE GIFT: https://the-summa-collective.ck.page/95d4f2aba2

Join Kati Whitledge, founder of mya and multi-location, award-winning salon owner, and our beloved host of the Beyond The Technique podcast. In this episode, Kati intimately shares the stages of pain and processing that occur when someone exits your business unethically or unexpectedly. Stay tuned until the end to discover a special resource designed to help you mitigate risks in operating a unique business model where revenue can be lost when team members leave. WATCH ON YOUTUBE: https://youtu.be/eGz9D-_QVf0   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/  DOWNLOAD EXAMPLE EMPLOYEE AGREEMENT: https://joinmya.com/mya-employee-agreement-example

In today's episode, we share the success story of The Headroom Salon, owned by the visionary Danielle Cherewyk. Remarkably, retail constitutes 44% of the salon's total sales, with a starting benchmark of 35% for entry-level stylists—a testament to the effective strategies Danielle has implemented. Firmly believing in elevating support over lowering expectations, she has pioneered robust systems that emphasize retail importance during every client interaction. Join us as we explore how Danielle's commitment to comprehensive training and meticulous inventory management has not only boosted her business but also set a new standard in the industry for achieving retail excellence.   WATCH ON YOUTUBE: https://youtu.be/dJKLiW6BWvU   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW THE HEADROOM SALON Website: https://www.theheadroom.ca/  Instagram: https://www.instagram.com/theheadroomgp/ 

In this episode, we dive into the unique world of salon and spa brokerage with Susan Wos, founder of the only niche brokerage specializing in these businesses on a global scale. Susan offers three tailored paths for owners looking to sell their salons or spas, drawing from her own experience as a former salon owner who successfully sold her business. With deals brokered across Canada, the United States, Dubai, and soon Australia, Susan's expertise is unparalleled. Her website offers a wealth of free resources, including a quick valuation tool to help you understand your salon's worth. Don't miss out on this insightful episode and be sure to visit her site after the show! WATCH ON YOUTUBE: https://youtu.be/PKe01j6pJEs   JOIN mya! joinmya.com   LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    Join the PBA: https://www.probeauty.org/    FOLLOW SALON SPA CONNECTION Website: https://salonspaconnection.com/  Instagram: https://www.instagram.com/salonspaconnection/  LinkedIn: https://www.linkedin.com/in/susanwos/