DigitalBoost Digital Bites

In this episode of the Business Gateway Connections podcast, our host Danny Gallagher speaks with Rebecca Pick, founder of Pick Protection. He hears about her journey, from being a student at the University of Strathclyde to launching her wearable alarm business, inspired by an incident which happened close to her home. Rebecca also shares how Pick Protection evolved from offering wearable alarms to now being an app-based business, highlighting that a business can be a success even when it changes direction. Join us for an inspiring conversation packed with valuable advice for business owners at any stage of their journey.

Starting up and succeeding in business is an exciting and challenging journey that requires a combination of vision, dedication and practical skills. Join our host, Danny Gallagher, as he speaks with Andy Hadden of Lost Shore Surf to find out the challenges and triumphs of Andy's own journey as he launches his unique business. Andy shares valuable insights and advice on the value of thinking outside the box, exploring why innovation is important for all businesses.

In this episode, we speak to Kate Lewis, Co-founder of Wild Harris, offering guided wildlife walks and activities on the Isle of Harris.   Our host Danny Gallagher, Business Gateway Highland Manager, delves into the inspiration behind the business, sheds light on the year-round outdoor activities showcasing the awe-inspiring island for residents and visitors, and discuss the challenges of rural tourism.

In the wake of covid-19, the energy crisis, and the ongoing cost-of-living crisis, there has never been more pressure on businesses. For small businesses, many of whom operate alone, the challenge is even greater as owners often play the role of business leader, HR, marketing, finance and more. So, it's unsurprising that failure is front of mind. We want to help to eradicate some of the fears around failure and encourage business owners to tackle the subject head on, and we're delighted to be joined by start-up entrepreneur and successful business owner, Vicky Brock, to discuss why we struggle to speak about failure, how to spot challenges ahead, and how to bounce back.

Learn more about Scottish Apprenticeship Week, why it was first launched, and the benefits of shining a light on apprentices. The discussion is angled towards SMEs, highlighting how digital skills learnt during apprenticeships can support the future growth of the business landscape.  The podcast will also be used to discuss the new Digital Economy Skills Action Plan, which launches during SAW '23. This plan recognises the need for digital skills cuts across all sectors, the DESAP will take a whole economy approach, examining commonality in the digital economy skills requirements across sectors.

In this episode, we speak to Liz Barclay from the Office of Small Business Commission (OSBC), an independent public body set up by the UK Government to tackle late payment and unfavourable payment practices in the private sector. Liz is also a small business and consumer affairs broadcaster, producer and writer with an in-depth understanding of the issues facing small businesses. Our host Danny Gallagher chats with Liz about the important topic of cashflow; discussing what it really means, how to create better financial practices, navigating the challenges surrounding cashflow from late payments to working with third parties, and tips for addressing issues head-on. Liz offers important advice on financial planning which leads to a more stable business model, making it possible to pay suppliers and other expenses on time.

In this episode, we speak to Mark Gallacher and Gordy Macdonald from Police Scotland's cybercrime division. Police Scotland is on a mission to help businesses improve their cyber security and reduce the risk of becoming victims of cyber incident which take place in many, sometimes unsuspecting, forms. As part of CyberScotland Week, our host Danny Gallagher chats with Mark and Gordy, both experienced experts in the field, to explore the latest threats facing people operating online, discuss how businesses in Scotland can improve their online security, along with tips on the best practices to protect your business.

In this episode of our Business Gateway's Connections podcast, we speak to Jamie Newall, Managing Director of eyebright Utilities. eyebright, a utilities management firm, builds sustainable energy solutions services such as carbon reporting and green procurement guidance for businesses across Scotland. Our host Danny Gallagher discusses how businesses can navigate the challenges of the ongoing energy crisis, and Jamie offers an insight in the work involved in starting your own business, as well as some advice on how businesses can tackle the crisis and manage their utilities.

The practice of hybrid working has accelerated in the past couple of years due to the pandemic. In this episode, we chat to Helen Denny, Learning & Development Lead at Flexibility Works, about how you can make hybrid working a success for both your employees and your company. Helen develops training programmes for leaders and employees on how to get the best out of hybrid working and she shares her valuable insights and advice on best practices. We talk about how you can build bonds and unity amongst teams when they are spread out in various locations, and how you can make sure you are being inclusive to your team members that are working remotely. We also discuss productivity, employee wellness, the danger of burnout, the creation of team charters, and how to deal with difficult conversations over video calls, among other useful topics that will help give you the tools to make hybrid working work for you.

In this episode of our DigitalBoost Digital Bites series, our host Danny Gallagher is joined by Senior User Experience Designer, Amy McCrae, to talk about all things web accessibility. Join us to find out how to improve your website's accessibility using in-depth descriptions and functional features, what tools are out there to help you develop your accessibility, and what your company can gain from an inclusive online presence. We also consider the reliance on accessible features of non-disabled users and how implementing these features can optimise your search engine performance.

In this episode of our DigitalBoost Digital Bites series, our host Danny Gallagher is in conversation with journalist, and communications and marketing expert, Fraser Allen. Fraser currently hosts a podcast for the Scottish Business Network and will be sharing his advice on harnessing podcasts to promote your small business. Join us as we examine the opportunities to build relationships with your listeners, and how to tailor your content to your audience's interests. We also discuss the affordability and accessibility of podcasting, finding the right format for your show, and learning to host with the editing process in mind.

In this episode of our DigitalBoost Digital Bites series, our host Danny Gallagher is joined by Patrick Flanagan, Content Manager at Hydrogen, Scotland's largest social media agency. Join our discussion to explore what tools are available for your brand's social media campaigns and how to tailor your content to various platforms. We will also discuss the benefits of using algorithm-based platforms for your ads, being authentic online, and learning from your own success as well as others.

In this episode of our DigitalBoost Digital Bites series, our host Danny Gallagher is joined by Alex Porter-Smith, Head of Production at High Tide, an Edinburgh-based production company that specialises in creating high-end online film and video content. Join us to hear all about the processes behind developing video content for your business, from planning and preparation to execution and analytics. We also discuss filming and editing with your mobile phone, featuring your fabulous staff on camera, and maximising engagement with your content through effective campaign strategies.

In episode 8 of our Business Gateway Connections podcast, we speak to Amee Ritchie and Jake Elliot-Hook, founders of S'wheat, who have created the world's first reusable bottle made from plants. Our host Danny Gallagher discusses the opportunities and challenges of being a young person in business, covering topics such as branding, funding opportunities, marketing, and sustainability.

Listen to this episode of our latest Business Gateway Connections series, where host Danny Gallagher, Business Gateway Highland Manager is joined by Geoff Leask, Chief Executive of Young Enterprise Scotland, a Scottish charity dedicated to inspiring young people to learn and succeed through enterprise. Every year Young Enterprise Scotland supports around 16,000 young people, from all backgrounds, to develop business knowledge, entrepreneurial skills & ultimately become more employable. Join us for an in-depth discussion with Geoff as we explore what it takes to run a business as a young person in Scotland as well as uncover the challenges faced by young people in today's business environment.

In this episode, we explore the Internet of Things (IoT). IoT can provide businesses with time saving processes and valuable information as many devices from all aspects of life get connected to the digital world. We are embracing devices such as Alexa and Google Home or central heating systems in our day-to-day lives. In a similar way there is a host of IoT technology that can make running a business more seamless, efficient, and cost-effective. Speaking to award-winning Augmented and Virtual Reality specialist David Sime we look at technology such as mobile card readers, tracking software and mobile stock inventory and much more.

In this episode of our Business Gateway Connections series, host Danny Gallagher, Business Gateway Highland Manager, is joined by Gareth Claase, Founder of Gecko Glazing, for an in-depth discussion exploring sustainability and the story of their secondary glazing which reduces heat loss, and in turn reduces heating emissions. Tune in for insight into the advantages and challenges of making your business greener, how the business promotes and practices sustainability, as well as guidance on how businesses can reduce their own carbon emissions and ultimately help Scotland achieve net-zero targets.

In this Digital Bites episode we talk with Alex Hamilton, Head of Innovation at Isobar UK, about the current buzzword Metaverse. We explore the term Metaverse and get under the skin about what it means and how it differs from other virtual reality technology. The Metaverse is in its infancy and, much like the internet in the 70s and 80s, it's hard to predict its future. It's filled with lots of possibilities but also lots of pitfalls. One thing we know for sure is that as a society we'll be spending more time in virtual environments and, like the internet, it will be important for all businesses in the future.

Listen to our Business Gateway Connections series where we interview well-known Scottish brands to explore their story and gain insight into what it's like to run one of Scotland's most iconic businesses. Host Danny Gallagher, Business Gateway Highland Manager, is joined by Ross Lamond, Founder and Owner of Bug Bakes, which is the UK's first dog food brand to use insects as a sustainable source of protein instead of livestock. Offering a product that is both good for your dog and the planet, Bug Bakes aims to tackle carbon emissions, with insect protein drastically reducing water usage and deforestation for agriculture. Join us for an in-depth discussion that explores the story of Bug Bakes, the challenges Ross faced starting up a business as a young person and advice he would give, how the business adapted to challenges presented by the pandemic, what it's like to have celebrity investors, his experience on Dragon's Den, and why ethical sustainability is at the forefront of everything they do.

Listen to the new podcast episode of our latest Business Gateway Connections series where we interview well-known Scottish brands to explore their story and gain insight into what it's like to run one of Scotland's most iconic businesses. Host Danny Gallagher, Business Gateway Highland Manager, will be joined by Simon Cotton, CEO of Johnstons of Elgin, Scotland's second oldest family business and home to one of the most prominent mills in the world producing luxurious woven and knitted textiles from cashmere and fine wools. Join us for this in-depth discussion that explores the story behind Johnstons of Elgin, how the business has adapted to challenges presented by the pandemic, and why sustainability, circularity and slow fashion is at the heart of everything they do.

In this Digital Bites episode, host Danny Gallagher, Business Gateway Highland Manager, talks to Sarah Johnson, Director of Digital Marketing Agency IndigoLeap, about the importance of a creating a clear social media strategy. 1. Take stock and assess where you are and how you compare to competitors 2. Setting objectives that will help drive your business forward 3. Get to know your audience so you can understand what makes them tick 4. Set up your platforms that are appropriate for your business and your objectives 5. Find some inspiration for your social strategy to keep yourself relevant and engaging 6. Create a content calendar to allow you to plan ahead and maximise your social media content 7. Evaluate and adjust your content to see what works

In this Digital Bites episode, host Danny Gallagher, Business Gateway Highland Manager, talks to Nicola Gandy, Director, Azacus.io, about the measures small businesses can take to increase their cyber security and prevent/combat any potential attacks. They also discuss the effect COVID-19 has had on cyber-crime and cover employee training, securing employee devices, securing your online systems, and creating a secure online experience for your customers

In this episode, Danny talks to UX Designer Sam Selbie about finding simple ways to make your business website more sustainable. We look at ways of reducing your website's carbon footprint through some small changes, such as image sizes and hosting, as well as exploring how a sustainable website can also benefit your customers and their experience of your brand online! Find out how you can start being more sustainable today.

Listen to our latest podcast episode where we have partnered with Skills Development Scotland to talk through the importance of modern apprentices in the workplace and discuss why more Scottish businesses are continuing to invest in apprenticeship schemes. Host Danny Gallagher, Business Gateway Highland Manager, will be joined by Neil Cunningham, Employer Engagement Adviser at Skills Development Scotland; Anthony Burns, Chief Operating Officer of ACS Clothing and Radoslaw Lacki, one of ACS Clothing’s Modern Apprentices. Throughout the engaging discussion, Skills Development Scotland will highlight the support they offer businesses in finding the right apprentices and the wide variety of apprenticeship schemes that are available in Scotland. We will also learn about ACS Clothing’s commitment in developing their apprenticeship scheme and explore why apprenticeships are crucial in building the careers of Scotland’s youth workforce.

Listen to the next episode of our latest Business Gateway Connections podcast series, where we interview well-known Scottish brands to explore their story and gain insight into what it’s like to run some of Scotland’s fastest growing businesses. Host Danny Gallagher, Business Gateway Highland Manager, will interview Simon Howie, founder and owner of Scottish leading butcher brand, Simon Howie. Founded in 1986 in Dunning, Perthshire, Simon Howie has become the UK’s best-selling haggis brand and in 2021 the business reached new heights by launching the first ever haggis into space. Throughout the podcast, Simon will discuss the story behind the brand, including how it all began and what’s next for the butcher, as well as provide insight into the challenges the business has faced during the pandemic, and offers key advice for budding entrepreneurs who want to start their own business.

Listen to the new podcast episode of our latest Business Gateway Connections series where we interview well-known Scottish brands to explore their story and gain insight into what it’s like to run some of Scotland fastest growing businesses. Host Danny Gallagher, Business Gateway Highland Manager, will be joined by Darina Garland, Co-Founder and Director of outdoor pizza oven company, Ooni. Recently commended at the 2020 EY Entrepreneur of the Year awards, Darina launched the business in Edinburgh in 2012 and it has now grown to become the world’s most popular wood fired portable oven brand. Through an in-depth discussion, Darina will discuss the secrets behind the recent growth of Ooni, including the culture behind one of Scotland’s most talked about businesses and how they have adapted to major challenges across the past 12 months.

Listen to our latest ‘Connections’ podcast episode where we focus on what businesses can do to prepare for the UK leaving the EU at the end of December. We hear from business owners on how they are preparing leading up to the 1st of January 2021 and learn about the simple and low-cost actions all businesses who will be impacted can look at taking right now. Host Danny Gallagher, Business Gateway Manager, Highland and Moray will be joined by Kevin Shakespeare, The Institute of Export and International Trade, Brie Reid and Tom Martin, Co-Founders of Snag Tights and David Archer, Managing Director of Sephra Europe for their perspective on the current situation. Through an in-depth discussion the podcast will highlight the key changes that will come into place and what businesses need to plan for and implement in preparation for leaving the EU.

Starting your own business can be thrilling, exciting, and without a doubt a bit daunting! Tune in to our latest Business Gateway ‘Connections’ podcast episode, where we explore how those facing redundancy in light of COVID-19 may want to take the leap into self-employment or starting a business. Danny Gallagher, Business Gateway Manager, Highland and Moray speaks to Sarah Johnson, Director at IndigoLeap and Gillian Macdonald, a Business Adviser for Business Gateway, who share tips on how people can work out if they are in fact armed with that “light bulb” idea to help them start a new venture, what support and resources are available, and how a strong digital strategy can help get you off the ground.

The COVID-19 pandemic has forced a massive shift in the adoption of flexible working with many employees working from home or working reduced hours. Several the biggest employers in the UK have said they have no plans to return to the office full time so does this mark a cultural shift in the workplace. In this episode, we speak to Nikki Slowley of Flexibility Works who has been an advocate for flexible working for many years. And we are also joined by Karen Pickering, Director and Chair of the board at PagePark architects, a company where before lockdown traditionally employees would work at the office but have found allowing staff to work remotely has been a massive benefit to productivity.

In this episode, guests Sarah Johnson of Indigo Leap and David Percival of Elevator examine how digital upskilling can help you and your business bounce back more quickly after COVID-19. Additional resources DigitalBoost resources https://www.bgateway.com/resources/digitalboost Take a Digital Health Check https://www.bgateway.com/resources/digitalboost/digitalboost-healthcheck Set up your Google My Business https://www.google.com/intl/en_uk/business/ Keeping your SEO and PPC up to date https://www.bgateway.com/resources/digitalboost/digital-resources/keeping-your-seo-and-ppc-up-to-date Elevator https://www.elevatoruk.com/business-support/aberdeen/ Indigo Leap https://www.indigoleap.com/

In this episode Business Gateway Highland Manager Danny Gallagher speaks with Rachel Hanretty, Founder of Mademoiselle Macaron and Keith Elrick a Business Gateway adviser who specialises in helping start ups on what it feels like to take that leap into self-employment and bring your business idea to life. We all know that starting a business is never easy, especially in the middle of a crisis. But it’s not impossible and with the right planning and support it could be a lot simpler than you think. Maybe you are facing redundancy and considering going it alone and starting up? Regardless of your situation, this podcast could help you kick of that business journey. We discuss how you can know your idea is viable, what support and tools might help. Funding, finance, and all the legal stuff you need to think through. Essential listening for anyone considering start up and self-employment right now. Business plan template from Business Gateway: https://www.bgateway.com/resources/business-plan-template Planning to Start: https://planningtostart.com/ Local Business Adviser Support: https://www.bgateway.com/local-offices Mademoiselle Macaron: https://mademoisellemacaron.co.uk/

COVID-19 has had a profound impact on our lives, enforcing major changes, which for many have caused much stress and anxiety. In this episode, Business Gateway Highland Manager Danny Gallagher talks to Louise Stuart of Health Working Lives and Catriona Davies from Resolution Mediation Scotland. They discuss things you can do to maintain good mental health as an employer, and the steps you can take to look after your workforce during what is a strange situation for everyone. We also discuss how you might start conversations about mental health, the power of OK, useful apps, courses and techniques which can form a toolkit in and out of work. Come Alive UK: https://www.comealiveuk.com/ Health and Safety Executive: https://www.hse.gov.uk/ Resolution Mediation Scotland: https://www.resolutionmediationscotland.co.uk/ Mind: https://www.mind.org.uk/ Meditation apps and resources: https://insighttimer.com/ https://www.calm.com/ https://www.headspace.com/ Healthy Working Lives For information on workplace health, safety and wellbeing you can speak to a specialist adviser for free by calling the Healthy Working Lives Adviceline on 0800 019 2211 or by webchat www.healthyworkinglives.scot (Mon-Fri 9am-5pm). https://covid19.healthyworkinglives.scot/ Information and guidance on dealing with COVID-19 as an employer or employee: https://www.healthyworkinglives.scot/workplace-guidance/illness-absence/Pages/coronavirus-guidance-for-employers.aspx Information on looking after your employees mental health: https://covid19.healthyworkinglives.scot/employer-information/mental-health Information on looking after your mental health: https://covid19.healthyworkinglives.scot/employee-information/mental-health Useful information, advice and resources to assist planning to return to work. https://covid19.healthyworkinglives.scot/planning-return-to-work To access the free Healthy Working lives online learning suite, you can register for an account at https://elearning.healthscotland.com/ then browse and select the course you want to enroll in.

In this episode, Phillip talks to Alison Bell of Bell HR and Ann Kerr, a specialist HR adviser for Business Gateway about restarting business operations. The post COVID-19 workplace poses many challenges for employers. This open and frank conversation touches on some of the burning issues facing businesses right now; from restructuring and making redundancies, to making best use of the furlough scheme and applying best practice in communication with staff. Some useful links: http://www.bellhrconsulting.co.uk/ https://www.bgateway.com/resources/getting-back-to-business-hr-considerations https://www.bgateway.com/resources/getting-back-to-business-hr-guidance-for-employers

In this first episode, Phillip talks to Jamie Watt of Innovair and Business Gateway adviser John MacGillivray. They talk about the business landscape, and what changes have been made to the day-to-day operations during the lockdown. They also look at longer-term strategies and how Innovair has taken advantage of some downtime to improve their digital marketing materials. There are also some really handy tips on keeping employees engaged and protecting your mental health. Find out more on Innovair: https://www.innovair.co.uk/ Our Coronavirus Support page: https://www.bgateway.com/coronavirus-business-support-across-scotland DigitalBoost resources: https://www.bgateway.com/resources/digitalboost/ Coronavirus funding support and grants (updated daily): https://www.bgateway.com/resources/finance-and-grant-announcements

In this episode, Charlie talks to UX Designer Sam Selbie about finding simple ways to improve your Businesses website. We cover what mistakes to avoid, how you can create a great website on a budget, simplicity and hierarchy of information, the importance of catering for a mobile audience and we talk a lot (a lot) about good content. And find out what the one thing you should do to improve your website today! http://illustrations.co/ https://thenounproject.com/ https://fonts.google.com/ https://unsplash.com/ https://www.opendoodles.com/

Charlie spoke with Mike McGrail, Digital Marketing Consultant from Velocity Digital how to analyse the online presence of your business and the important role it plays in your success. Mike also shares some insider tips on tools and trends and recommends the best way to spend your time and money online. For more information on how to analyse and improve your digital presence, discover our free workshops and guides here: https://www.bgateway.com/resources/digitalboost Our Audit Your Digital Presence Article http://articles.bgateway.com/auditing-your-digital-presence/ Other useful links: https://moz.com/ https://sproutsocial.com/ https://www.facebook.com/business/insights/tools/audience-insights https://uk.marketo.com/ https://www.hubspot.com/ https://www.mautic.org/ Fyre Festival documentary https://www.netflix.com/gb/title/81035279

Charlie speaks to Sarah Johnson, Founder of Indigo Leap about what difference digital marketing can make to your business and how it has evolved over the last few years. With chat about PPC, setting digital goals, how to measure success and what 3 things businesses should be doing. We mention quite a few links so we've collated them all in one place for you. DigitalBoost guides: https://www.bgateway.com/assets/templates/Digital_Marketing_Strategy_Guide_Entry_Level.pdf https://www.bgateway.com/assets/templates/Digital_Marketing_Strategy_Guide_Intermediate_Level.pdf https://www.bgateway.com/assets/templates/Paid_Advertising_Guide.pdf https://www.bgateway.com/assets/templates/Facebook-for-Business.pdf https://www.bgateway.com/assets/templates/LinkedIn-For-Business.pdf https://www.bgateway.com/assets/templates/DigitalBoost_Video_guide.pdf Links to useful digital tools: Squarespace: https://www.squarespace.com/ Unsplash: https://unsplash.com/ Pexels: https://www.pexels.com/ Google Analytics: https://analytics.google.com Links to Platforms' resources: Adwords learning hub: https://skillshop.exceedlms.com/student/catalog/browse Facebook business hub: https://www.facebook.com/business LinkedIn marketing hub: https://business.linkedin.com/marketing-solutions/success Instagram business hub: https://business.instagram.com/?locale=en_GB Other good sources of info: MOZ SEO Guide: https://moz.com/beginners-guide-to-seo

In our bonus bite, Gary Ennis from NSDesign tells us his top tips on how small businesses could be harnessing the power of Twitter Lists.

Charlie speaks to Gary Ennis, Founder of the digital training company NSDesign to talk about how to get the most out of Twitter for your business. We look at the best ways for small businesses to start a conversation and engage followers. We also discuss the process of establishing your tone of voice and the importance of it. For more information on Twitter, check out our DigitalBoost guide: https://www.bgateway.com/assets/templates/Twitter-Hootsuite-For-Business.pdf And other resources to help your business: https://www.bgateway.com/resources/digitalboost

In this episode, we asked Angela Prentner-Smith from This is Milk, a Digital Consultancy, why digital upskilling is so important. We delve into the benefits, costs and how often you should be looking at upskilling, dissecting what the most valuable skills are for your business. For more information on Digital Upskilling, check out our DigitalBoost article: http://articles.bgateway.com/digital-upskilling-what-why-and-how/index.html Link to the loan: https://digitaldevelopmentloan.org/ Resource mentioned: https://www.hubspot.com/ And the book recommendations: https://www.goodreads.com/book/show/34466952-the-power-of-moments https://www.goodreads.com/book/show/33517721-the-culture-code https://www.goodreads.com/book/show/29939161-radical-candor

This episode is all about Cyber Security. We are joined by Declan Doyle, an Ethical Hacker from Scottish Business Resilience Centre to talk through the importance of protecting your business online. Starting off with some top tips, we then take you through common mistakes small businesses make and how to fix them. Want more advice on Cyber Security? Discover our free workshops on keeping your business safe online and cyber resilience guides here: https://www.bgateway.com/resources/cyber-resilience/overview https://www.bgateway.com/resources/digitalboost/digital-resources/cyber-resilience-guide https://www.bgateway.com/resources/the-hacking-lowdown https://www.bgateway.com/resources/a-cyber-crime-trilogy

We asked Claire Vickers from eCommerce specialists Digital Six why small businesses should be selling online, things to consider when getting started and what costs might be involved. Plus, we delve into the debate of marketplaces such as Amazon and Etsy vs having an eCommerce solution on your site. Get expert advice on all of this and more in Episode 4 of DigitalBites. Want more advice on eCommerce? Discover our free workshops on selling online and guides here: https://www.bgateway.com/resources/e-commerce-and-selling-online-the-basics Link to Digital Six https://www.digitalsix.co.uk/

We asked Claire Vickers from eCommerce specialists Digital Six why small businesses should be selling online, things to consider when getting started and what costs might be involved. Plus, we delve into the debate of marketplaces such as Amazon and Etsy vs having an eCommerce solution on your site. Get expert advice on all of this and more in Episode 4 of DigitalBites. Want more advice on eCommerce? Discover our free workshops on selling online and guides here: https://www.bgateway.com/resources/e-commerce-and-selling-online-the-basics Link to Digital Six: https://www.digitalsix.co.uk/

Episode 3 is all about Facebook; why should you have a profile on this popular social media platform, and how can you harness its potential to attract new customers and sales for your small business? Look no further than our expert tips on polishing up your profile, running competitions, content formats and more. Want more advice on using Facebook for your business? Check out our free online guide: https://www.bgateway.com/assets/templates/Facebook-for-Business.pdf Discover free workshops on Facebook through our #DigitalBoost programme in your area: https://www.bgateway.com/events/introduction-to-facebook-15546-1

Liv and Charlie talk about Instagram! We round up some expert tips and advice about how small businesses can transform their Instagram profile into an important awareness and sales-driving tool – from running competitions and polishing your profile to attracting new followers and producing good quality content. For more advice on Instagram, read our DigitalBoost guides: http://articles.bgateway.com/should-my-business-be-on-instagram/index.html Discover all of our DigitalBoost resources and support here: https://www.bgateway.com/resources/digitalboost

Creative Director Charlie quizzes Digital Marketer Liv about how to deal with customers in the digital space. We explore how small businesses should handle the good, the bad, and the ugly of social mentions and online reviews. Our expert advice will talk you through best practice in responding to customers online, social media listening tools, acknowledging customer praise, and the all-important dos and don’ts of interacting with your customers online. For more advice on customer response, read this DigitalBoost online guide: http://articles.bgateway.com/responding-to-customers-online/ Discover all of our DigitalBoost resources and support here: https://www.bgateway.com/resources/digitalboost/

Digital Bites is aimed at helping small businesses get a little more digital-savvy. Industry experts delivery their tops tips on various topics such as cybersecurity, e-commerce, digital marketing, social media, digital upskilling and much more.

Our brand new podcast #DigitalBites rounds up industry insiders and expert advice to inform and empower small businesses to become more digital. Whether it’s using social media to boost your awareness, engaging with your customers online, selling your products digitally or even protecting your business against potential cyber scares - we have the low-down on everything you need to know.