Podcasts about social media success

In this episode of The Influence Factor, Alessandro Bogliari speaks with Courtney Weis, Managing Director of Brand Marketing at FP Movement. Their conversation explores the brand's commitment to empowering women through activewear, the vital role of community involvement, and the dynamic shifts within influencer marketing. Courtney offers valuable perspectives on FP Movement's collaborations with athletes and creators, highlights the power of storytelling in brand marketing, and provides a preview of the brand's upcoming campaigns and activations.

Bruce and Lady La explain what a parasocial relationship is in the height of social media influencers.

Sign up today for the 2025 Twin Cities Kettlebell Open!In this episode of the Platform Podcast, we welcome back Bobby Hicks, a renowned kettlebell sport athlete, content creator, and chef. Bobby discusses his unique journey from being a kettlebell sport competitor to becoming a social media influencer with his Retro Recipes Kitchen channel. He shares his experiences and challenges on Fox's cooking competition show 'Next Level Chef' with Gordon Ramsay. We explore Bobby's preparation for the show, the impact of his kettlebell sport background on his performance, and the camaraderie among contestants. Bobby also opens up about his aspirations for his culinary career and future projects including pop-up dinners and seeking opportunities in television. Tune in for an exciting discussion on competition, cooking, and creativity.Timestamps00:00 Introduction and Guest Welcome01:09 Kettlebell Sport and Personal Challenges04:11 The Birth of Retro Recipes07:35 Social Media Success and Metrics08:39 Journey to Next Level Chef12:57 Behind the Scenes of Filming30:00 Mispronunciations and Cooking Techniques31:45 Facing the Pressure of Competition35:07 Gordon Ramsey: The Real Deal38:05 Behind the Scenes: Life on a Cooking Show43:16 The Emotional Rollercoaster of Competing49:39 Future Plans and Collaborations56:41 Final Thoughts and FarewellDon't forget to like, subscribe, and share this episode if you find it helpful!

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Emeric Ernoult as they discuss digital marketing ROI and attribution. The art of getting credit for your social media work. Emeric is the co-founder and CEO of Agorapulse, a leading social media management platform he grew to $20 million in revenue without external funding. Emeric's strategic vision and commitment to innovation have set industry benchmarks, including the first-ever social media inbox in 2014 and pioneering ROI tracking and analytics features for social media—patented innovations that help marketers prove the value of their investments. Emeric's passion lies in empowering marketers to showcase the true value of their efforts, ensuring that time and resources spent on social platforms contribute meaningfully to an organization's bottom line. His relentless focus on building the best product on the market has not only fueled Agorapulse's success but also redefined the standards of excellence in social media management tools. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

TikTok is working on a new Creator Chat Room feature to connect up to 300 people per chat, plus they're offering a small business education webinar series. Meta has rolled out some key updates for advertisers, Edits has some new features to know about, and Ashley Coffey shares what's new this week in the world of AI.Are you ready to unlock the latest secrets from the world of social media?  Join me, Daniel Hill, as I dive into the exciting updates from the recent IAB New Fronts event in New York City, where we explore groundbreaking advertising developments from platforms like TikTok and Meta.This episode of The Instagram Stories is packed with insights on TikTok's new Creator Chatroom feature, designed to help creators forge deeper connections with their audience through text-based chat rooms.  This innovative tool not only enhances engagement but also serves as a valuable platform for gathering feedback in a more private setting.  As TikTok continues to evolve, staying updated on TikTok trends is crucial for anyone involved in social media marketing.Switching gears to Meta, I share the latest advertising solutions unveiled at the event, including Reels Trending Ads and exciting updates to the Creator Marketplace.  With new ad formats rolling out on Facebook and Instagram, it's essential for advertisers to remain informed about these changes to maximize their reach and effectiveness in the ever-changing landscape of social media.  I'll provide you with key social media marketing tips that you won't want to miss!In a special segment, I'm thrilled to welcome Ashley Coffey from the Coffee and Code podcast, where we discuss significant AI updates impacting the industry.  From TikTok's ongoing legal issues regarding user data to Meta's potential reintroduction of facial recognition features in its products, we cover the implications of these developments for the creator economy and influencer marketing.  This insider insight on Instagram and other platforms is vital for anyone looking to navigate the complexities of social media strategies.As we wrap up the episode, I'll recap the latest trends in social media and advertising, encouraging you to engage with the content and share your thoughts.  Whether you're looking for Instagram DM strategies, Instagram features and updates, or tips on optimizing your social media presence, this episode has something for everyone.  Tune in to gain valuable insights that can elevate your social media game!Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok Creator Chat Room (Threads)TikTok Academy Small Biz Fest Webinars (TikTok)IAB NewFronts 2025: Meta Presents New Solutions for Creators and Brands (Meta)Edits App Updates (Instagram) This Week in AI from Ashley Coffey:Ireland's DPC fines TikTok €530M for illegally sending European user data to China and orders it to bring such transfers into compliance within six months (TechMeme)At a Manhattan event, TikTok executives tried to reassure ad clients, saying that “we are absolutely confident” in TikTok and “in the future of this platform” (TechMeme)A US jury awards Meta nearly $168M in damages from NSO Group in connection with the 2019 spyware attack on more than 1,400 WhatsApp users' phones (TechMeme)Meta is once again considering facial recognition for its smart glasses and other devices, after abandoning the idea over ethical concerns in 2021 (TechMeme)Microsoft shut down Skype on May 5, capping a remarkable 21-year run for software that for many embodied the open internet and had 300M+ users in its heyday (TechMeme)Spotify debuts a “plays” metric for podcasts that shows users and creators how many times people have actively listened to or watched an audio or video episode (TechMeme)Snap unveils AI-powered advertiser solutions, Sponsored Snap updates (MarketingDive) Connect with Ashley:Ashley Coffey from Coffey and Code (Website)Coffey and Code Podcast (Podcast) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode of The Influence Factor, Alessandro Bogliari speaks with Jennifer Healan, VP of Brand, Content, and Culture at McDonald's US. Jennifer shares her journey leading creative transformation at iconic brands, emphasizing the power of creative bravery, tapping into fan truths, and launching standout campaigns like McDonald's anime collaboration. She also explores the evolving role of influencers, live streaming, and how authenticity and community-building are shaping the future of marketing.

If you've ever searched for bass related topics on YouTube or Instagram (which if you're watching this then the answer is probably yes) then I'm sure you will have come across some of Travis Dykes' fantastic content. It was great to chat with Travis about his musical journey both in the gospel scene and online, his perspectives on gear and even get into some theory and playing tips.TD Insta https://www.instagram.com/tdykes?igsh=OG9xM3cxYWIyMDE3TD YT -  @TravisDykes  TD Web - https://travisdykesmusic.com/pages/aboutMe :INSTA: https://www.instagram.com/basslessonsmelbourne/MY MUSIC https://open.spotify.com/artist/3DPXwb75biH3nUBuAULz0yFACEBOOK http://www.facebook.com/bassguitarlessonsmelbourneWEBSITE http://www.basslessonsmelbourne.com

Today, flight attendants  Drew & Rich are launching their brand new podcast called “Two Guys on a Plane.” Join us as we chat with the minds behind the show and dive into their launch strategies, how they engage their 128K Instagram followers, and the behind-the-scenes challenges they face. Our regular crew also offers invaluable advice for making their podcast successful while staying true to their vision. Be sure to show your support and follow Two Guys on A Plane! Episode Highlights: [04:53] Meet Rich & Drew[05:56] Advice for New Podcasters[07:11] Behind the Scenes: Working Together[21:07] Podcast Launch Strategy[26:13] Social Media Success and Future Plans[32:39] Content Strategy and Trends[37:37] Live Sessions and Audience Interaction[40:41] Patreon and Community Building[42:52] Balancing Social Media and Personal Life[46:09] Maintaining Anonymity and Recognition[52:16] Brand Consistency and Tools[55:21] Podcasting Tips and Goals​​Links & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Watch Two Guys on a Plane on Youtube: https://www.youtube.com/@twoguysonaplaneListen to Two Guys on a Plane: https://twoguysonaplane.com/podcastFollow Two Guys on a Plane on Instagram:https://www.instagram.com/twoguysonaplane/#Two Guys on a Plane Links: https://twoguysonaplane.com/linkinbioPod Gun T-Shirt:https://ironickpodcasting.myshopify.com/products/pod-gun-t-shirtRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠⁠Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

In this episode, you'll hear from Lisa Streckert at St. Croix Lutheran Academy in Minnesota and learn her best tips for successful school storytelling on social media.Consistency Builds Engagement: Posting daily and encouraging simple interactions from parents and teachers can lead to strong, consistent engagement, even in a smaller school setting.Use a School-Owned iPhone: Having a dedicated phone for photos, content collection, and text submissions from staff has been a game-changer for organizing and separating work/personal life.Quick, Authentic Moments Win: Reels and posts featuring spontaneous, relatable moments—like the principal shoveling snow—often perform better than polished, time-consuming content.Divide and Conquer for Big Events: Tag-teaming large events like choir festivals with one person on photos and another on video helps capture more content with less stress and boosts sharing across schools.SPECIAL GUESTLisa StreckertCommunications Assistant and Middle School Administrative AssistantSt. Croix Lutheran Academy, MinnesotaEmail: lstreckert@stcroixlutheran.org LinkedIn: https://www.linkedin.com/in/lisastreckert/ Website: https://stcroixlutheran.org Facebook: https://facebook.com/stcroixlutheran Instagram: https://www.instagram.com/stcroixlutheran LinkedIn: https://www.linkedin.com/school/saint-croix-lutheran-academy USEFUL INFORMATIONJoin the LIVE Golden Gribble Awards on Friday, May 9th, at noon EDT! Click here for all the details and the Zoom link to join! Choral Festival Reels:RecapStudent VideoGetting ReadyHeavenly PreviewPrincipal Shoveling Reel Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/MORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com

Send us a textThis week on The Renaissance Podcast, Sydney is off the mic (welcome baby Rowen!

In this episode of The Influence Factor, Alessandro Bogliari chats with Olivia Owens, Creator Partnerships and Business Development Lead at Teachable. Olivia shares her mission to empower creators through community, the launch of the 9 to 5 Quitters Club, and effective monetization strategies. She dives into Teachable's latest report on B2B creators, exploring how they build predictable income and the growing value of authentic storytelling in today's digital world.

In this episode of The Influence Factor, Alessandro Bogliari speaks with Jamie Gutfreund, founder of Creator Vision, about bridging the gap in the creator economy. They discuss the shift from authenticity to trust in marketing, why creators should own their content, and how brands can better collaborate with creators. Jamie also shares insights on B2B influencer strategies, the problem with vanity metrics, and why creativity and feedback are key to impactful campaigns.

Send me a text!Overcoming The ‘Connection Crisis' with Authentic Marketing feat. Alex Cattoni In this episode of Community, Kristina is joined by Alex Cattoni, founder of Copy Posse and an expert copy writer and marketer with over a decade of experience. Together they are talking about why an authentic personal brand is essential to the success of your small business. With more content being put out than ever before, busier schedules and AI, we're in a connection crisis. People want to authentically connect with you, your brand, and your mission. Maybe your marketing output isn't the problem, it's your authenticity.  If you're looking to build a brand that stands out without losing your authenticity, this episode is your next step! Connect with Alex: InstagramWebsiteYouTubeLinkedInPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsFor Your Information:• Host your podcast on Buzzsprout!• Text JOIN to 8550908-4688 for social media tips right to your phone• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 50% off your first year!Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!Website . Instagram . Facebook . TikTok . Linkedin

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Ashton Wall, Co-Founder of GateMaker Community. They explore her mission to restore the integrity of marketing by putting creators at the center of strategy, and why influencer marketing should power every channel—not just earned media. Ashton shares her unique “marketing solar system” framework, insights from viral campaigns like Milk Makeup's Cooling Water Jelly Tint, and common pitfalls creators and brands should avoid. She also highlights the importance of long-term creator relationships, smarter influencer selection, and her excitement around the growing wave of live shopping in the U.S.

Brian Brushwood knows how to gain and hold attention in social media.Reaching for that brass ring causes most people to lean too far off their plastic horse on the social media merry-go-round.SPLAT! They land flat on their faces with only a few hundred views.Brian has built a YouTube channel to 1.7 million subscribers, an entirely different channel to more than 2 million subscribers, and 12 days ago he produced a 1-minute “short” that had 3.6 million views on the first day, and at the time of this writing – on Day 12 – it has climbed to 17.1 million views.And you – yes, you – could have shot that exact same video with nothing more than a cell phone.I asked Brian if I could ask him a few questions on ZOOM for the Monday Morning Memo. Here are a some of the things he shared with me:“There's a temptation, especially with YouTube, to perpetually feel like you're too late. You're never too late. I thought I was too late to start YouTube in 2006 because it had been around since 2005. It was already seeing its early superstars. And I started in 2006. And then I thought by the time Scam School came to YouTube in 2009, I thought it was too late. It wasn't too late. I thought it was too late in 2016 when we launched the Modern Rogue. It wasn't too late.”“YouTube is the dominant market now.”“Facebook is now pay-to-play. And for some messaging, that works. It's worth paying the money to get the message out there. But if you're trying to build organic fans like I am, it's not a fit.”“TikTok: there's only one star of TikTok, and that's TikTok. You can get a million views one day and the next day you'll get 800. And it's agonizing because they literally just want to lure you into their dopamine trap. Whereas YouTube is a meritocracy.”“And here's the beauty. If you think about YouTube as your personal agent… What personal agent knows your material all the way back to the very first time you ever posted anything? And also it knows the customer, your client, your prospective new best friend, their entire history of everything they've ever watched.”What can you do for me in one hour, Brian?“We can crack who you are, what you do and do not do, and craft your storytelling engine.”“Have you noticed, Roy, that on YouTube, so much of the content boils down to, ‘Can you blank with a blank?' Or ‘How to blank with a blank.' And these are transactional things. Either they trade on curiosity, or they trade on things that people are searching for. But very quickly, all you have to do is get on paper what your flavor is – that's called in fancy Hollywood talk – ‘a style guide.'”“Now, I don't want to intimidate anybody… You know what, if I did want to intimidate people, I'll say, ‘In one hour, Roy, I can give you a story bible, a style guide, I can give you a structure, a framework, a narrative storytelling. I could break down the beats of your three-act structure. We could consider the Campbellian monomyth, all those things.'”“We could get that done in an hour and technically I'd be accurate. But the way I would explain it to anybody watching this is, ‘Give me an hour and I'll teach you not how to tell a story; I'll teach you to tell all the stories, because stories are happening to you all the time. Every client that has a setback is an amazing story.'”“It is so dead simple.”“Now that doesn't mean it's easy, but it is simple. The first hour is basically everything you're going to need to know. Everything past that is reinforcement, and everything after that is refinement.”

What was the last ad that sold YOU and why? Today's top story is Audio AIiiii. Question of the week is What was the last ad that sold YOU and why? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Shannon Otto, Associate Vice President of Consumer Engagement + Integrated Marketing at Amika. They explore her collaborative approach, Amika's dedication to inclusivity in beauty, and cutting-edge marketing strategies. Shannon shares insights on standout campaigns like the Volume Mega Mix with Snooki, community-focused pop-ups, and the brand's foray into the metaverse with Amikaverse on Roblox. She also emphasizes the power of creator partnerships and the importance of forging emotional connections with consumers.

Send me a text!A year and half into the Threads platform powered by Meta through Instagram, Kristina feels it is safe to say that Threads was not a fad. In this episode she is sharing what's working on Threads, what's changed, and whether it's still worth your time!Threads has become a multi-purpose space for life updates and business updates all together, allowing you to showcase your personality, ask questions and share your bold takes or learnings.Kristina has gotten hot leads and aligned clients from Threads and she sees it as a great way to network for your community by giving them referrals and have your community network for you!Are you missing out on Threads? Tune into this episode to hear how you can be better using this platform to build your digital community!DM Kristina and let her know what's working for you on Threads!Mentioned In Episode:Join the SBC and stay tuned for a Threads Module!LinkedIn EpisodeFollow Kristina on Threads!For Your Information:• Host your podcast on Buzzsprout!• Text JOIN to 8550908-4688 for social media tips right to your phone• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 50% off your first year!Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!Website . Instagram . Facebook . TikTok . Linkedin

Show Notes: Jung Park, a Korean immigrant, faced a conflict between her passion for acting and her academic pursuits. She initially wanted to concentrate in visual arts but ultimately chose English and American Literature and Language, which she loved. Despite this, she was conflicted about pursuing his artistic dreams versus what was expected of her.  Joining AFTRA and Going into Law School  In her junior year, she auditioned for an open call search for an ABC after-school special about kids with HIV and AIDS, which led to her joining the Screen Actors Guild, renowned as "SAG-AFTRA."  After a year in Boston, she returned to California and had to choose between continuing acting, moving to LA, or going to law school. She auditioned for a talent agency in San Diego and was accepted into law school. A Stand-up Comedian at Law School While in law school, Jung began doing stand-up comedy in Sacramento and moved to San Francisco, working in law firms and doing stand-up comedy at night. She eventually opened her own law firm in San Francisco and took on numerous cases, including helping a Vietnamese woman avoid deportation for a felony she committed. Jung had wonderful mentors in law, including 70-year-old white men in plaintiff-side civil litigation. She turned down a position at a major law firm after being nominated for the American Ends of Court, which was a group of old white lawyers. Instead, she auditioned and got into a traveling theater program with Kaiser Permanente, which offered health insurance for actors. Pursuing Acting and Leaving Law Jung began her acting career in high schools, continuation schools, and juvenile detention centers, performing educational theater shows and counseling Q&As. She later moved to Southern California and focused on stand-up, sketch, and improv. She joined the La Troupe improv training program and worked at a plaintiff side civil litigation law office, where she worked on behalf of farm workers and other vulnerable individuals. In 2012, she grew tired of being a lawyer and opened a Speech and Debate Academy in Pasadena, California. The academy focuses on helping kids be empowered and find their voice. The academy has been around for 13 years and has participated in the Harvard speech and debate tournament. The pandemic hit, and Jung found fulfillment in coaching speech and running her business. She joined an acting class before the pandemic and enjoyed hobnobbing for coffee afterwards. However, during the pandemic, her teacher encouraged her students to start TikTok accounts and post videos related to their work. She had a sketch idea developed in their sketch writing class, which was set up as a GPS that tells driving directions with the Korean accent. A Career Shift to Screenwriting   Jung is now focusing on writing scripts and developing her content to elevate her unique voice. She has also joined Harvardwood, an organization of Harvard alums in the Hollywood industry, where she took a writing class and attended webinars. She is currently getting a director certificate through UCLA Extension and working on a couple of silly short films. One of her projects is a magical realism short story about an old Asian Tiger Mom visited by a mysterious pigeon. She plans to rewrite it as a short film script and act in it herself, as she can do the pigeon well. She is also considering renting out pigeons for TV or film to see how they move and what they could do. Jung grew up in the Mexican border town of Calexico, near Yuma. She talks about the transition to Harvard and experiencing culture shock. Her stand-up comedy often deals with her experiences growing up in a Mexican American border town and feeling more Latina than Korean. She talks about her family and how her father's paranoia fueled a lot of jokes. She enjoyed her stand-up and has been considering writing new material or trying it out on America's Got Talent. Her last performance was a staged play reading for a Jewish Arts Council group in San Santa Barbara, which was a fundraiser.    Influential Harvard Professors and Courses Jung, a self-professed word nerd, was accepted into a special graduate seminar led by Phil Fisher, the head of the English department. The seminar focused on close reading of novels, a subject Park was deeply interested in. Fisher warned that few undergrads would be accepted, and Jung was accepted into the seminar, which she found to be a valuable learning experience. The seminar helped her understand the meanings of the first few pages of a novel and the larger work. She has since used this knowledge to teach English classes and writing skills to students, demonstrating the importance of close reading and analysis in academic pursuits.  Timestamps: 03:15: Balancing Law and Art  07:50: Transition to Acting and Comedy  12:06: Establishing the Speech and Debate Academy  14:09: Re-entering Acting and Social Media Success  19:34: Current Projects and Future Aspirations  Links: Instagram handle: @momentswithjung  TikTok handle: @momentswithjung Linktree (shows links to all Jung's sites): https://linktr.ee/JungPark Speech and debate academy website for Nova 42: www.nova42.com Short story Freebird that reached Top 50, Launch Pad Prose Competition 2024 ,and is on the Coverfly Red list as #13 Drama Short Story (Prose) in the past year: https://writers.coverfly.com/projects/view/37d599e9-9323-4be6-8b60-d58eeb335c04/FREEBIRD Jung's IMDB profile:https://www.imdb.com/name/nm2575833/ Featured Non-profit: The featured non-profit of this episode of The 92 Report is Generation recommended by Bonnie Theriault who reports:  "Hi. I'm Bonnie Theriault, class of 1992 the featured nonprofit of this episode of The 92 Report is Generation. Generation is a global nonprofit that supports people to achieve economic mobility and a better life by training, placing and supporting them into employment. I have been a generation for the past six years, and am privileged to serve as the chief partnerships officer. You can learn more about generations work at www.generation.org and now here is Will Bachmann with this week's episode." To learn more about their work visit: https://www.generation.org/  

Dai Time Talks Social Media Success, Mental Health, Entrepreneur Tips & The AlgorithmSee omnystudio.com/listener for privacy information.

Dai Time Talks Social Media Success, Mental Health, Entrepreneur Tips & The AlgorithmSee omnystudio.com/listener for privacy information.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Victoria Blinova, Senior Strategic Partner Manager at YouTube. Victoria shares insights on content creation, personal branding, and the impact of employee-generated content (EGC). She highlights the importance of strong hooks and storytelling, especially on platforms like LinkedIn, and discusses strategies for boosting engagement through value-driven content and clear calls to action. The conversation also covers video content trends, empowering employees to create authentic content, and emerging opportunities in influencer marketing on LinkedIn.

Are you a wellness entrepreneur struggling to maintain an effective social media presence without feeling overwhelmed? In this episode, I reframe social media as a service to your audience rather than self-promotion. Discover transformative content strategies including batching, Instagram bio optimization, and storytelling techniques that increase both visibility and conversion rates.Key Takeaways:Dr. Alison McLean explains why establishing an online extension to your in-person wellness practice creates lasting impact and sustainable incomeEarly enrollment benefits for the Instagram Message Makeover Clinic include personalized strategy calls and special discountsOvercome mindset blocks by embracing imperfection and developing consistency in your social media approachLearn specific Instagram strategies: bio optimization, engaging story sequences, and balancing growth with conversion contentDiscover how automation tools like Manychat can streamline client interactions, giving you more time to deliver value and nurture relationshipsInstagram Message Makeover Clinic→  Enrollment for the next clinic is available. Get in here: https://alison-mclean.mykajabi.com/messaging-makeover-clinicFollow me on Instagram →  igniteyourwellnessbusinessReady to work with me? Book a coaching call on my website!→ https://igniteurwellness.com/business-coach-for-health-coaches/

What's actually working on social media this year?  I'm breaking down the latest Metricool study (analyzing 21 million posts!) to see what platforms are growing, which ones are struggling, and what all this means for your marketing strategy. If you're tired of guessing what works and want to know exactly where to focus your marketing in 2025, this episode breaks it all down. In this episode of the podcast, I talk about:  The fastest-growing platforms right now (one of them may surprise you!) Why Reels reach is dropping but Instagram posts are up How LinkedIn engagement skyrocketed by 99% The platforms small accounts should focus on for faster growth ...and more!   This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/345

In this episode, I sit down with the man behind The Simple Catholic—the blog and Instagram account dedicated to making the faith accessible and real. He shares the powerful story of how personal loss led him to start his blog and how writing became a way to process grief while also drawing others closer to Christ.We also dive into the world of Catholic social media—how he uses it as a tool for evangelization, the challenges of sharing faith online, and why simple, authentic messages can have the biggest impact. Whether you're new to the faith, struggling with suffering, or looking for ways to share Jesus with others, this episode will inspire you to embrace your own story as a witness.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Amanda Silberling, senior writer at TechCrunch.They discuss her work in journalism, the importance of media literacy, and the challenges journalists face today. Amanda shares insights into her daily workflow, the art of pitching, and how AI is shaping content creation.The conversation also explores the impact of deepfakes on influencers and the rise of virtual influencers, examining their audience engagement and the future of this digital trend.

Erica, chats with Rachel from House of Pets. Rachel shares her journey of managing social media for a local pet store. She emphasizes the importance of community engagement and providing value to customers through social media content. She also discusses practical social media strategies, like using relevant hashtags and understanding the ideal customer. Furthermore, Rachel touches on the challenges small businesses face competing with big box stores and providing authentic experiences. Additional time is spent talking about the role of personal connection and expertise in attracting and retaining customers. https://www.instagram.com/houseofpetsinc/ Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com

In this episode of Beyond Esthetics, we're diving into the power of confidence and branding in growing your esthetics business and social media presence. Tiffanie and Jess share their personal journeys of overcoming fear and imposter syndrome, proving that when you embrace your unique brand, showing up online becomes effortless.We'll break down:✨ How confidence fuels a strong, authentic brand✨ Why branding builds trust and attracts dream clients✨ The key steps to defining your brand identity, visual aesthetic, and messaging✨ How a clear brand makes content creation and social media marketing easierTake Action & Connect with Us!

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Brooke Duffy, Associate Professor at Cornell, about the evolving creator economy, career sustainability, and the challenges of digital success. They explore compensation gaps, visibility struggles, and the future of social media entrepreneurship.

That Solo Life, Episode 284: How PR Pros Can Use an Audit to Unlock Social Media Success In This Episode Today's podcast discussion focuses on the importance of conducting social media audits and targeting specific audience personas when developing marketing and communications strategies. Key takeaways from this episode  include: Conducting a social media audit can provide valuable insights to help organizations improve their social media presence and effectiveness, even if the audit process seems daunting at first. It is critical to deeply understand your target audience personas and tailor content and messaging accordingly, rather than trying to appeal to a broad, general audience. Focusing on the social media channels that are working best for your organization, rather than trying to be on every platform, can lead to more impactful results. This year presents a unique opportunity for companies and brands to build stronger, more engaged communities through social media by taking risks, experimenting, and being willing to learn from failures. In this episode of That Solo Life, we are thrilled to welcome Nicole Castro, the principal of Nicole Lauren Consulting, to discuss the importance of social media audits and the power of targeted messaging in public relations and marketing. Public Relations professionals often face the challenge of effectively communicating our clients' stories and connecting them with the right audiences. Nicole brings her expertise to the table, sharing insights from a recent social media audit she conducted for a nonprofit client.   The conversation kicks off  by acknowledging the common stigma associated with the term "audit." Nicole emphasizes that while audits can seem daunting, they are essential for understanding what works and what doesn't in a client's social media strategy. She recounts how her client, after years of posting on social media, realized they needed to assess their efforts to ensure they were reaching their target audiences effectively.   Nicole highlights three key takeaways from her audit experience.  The importance of conducting a target audience exercise. This exercise allowed Nicole's client to identify the diverse demographics they serve. By understanding their audience on a micro level, the organization could tailor their messaging to resonate with specific groups rather than adopting a one-size-fits-all approach. The capacity of your team. Nicole points out the common fear of missing out (FOMO) that leads organizations to spread themselves too thin across multiple social media platforms. She encourages clients to focus on the channels that yield the best results for them, rather than feeling pressure to be everywhere at once. Targeted messaging. Nicole emphasizes the significance of being targeted in messaging. She explains that specificity in communication not only helps in reaching the intended audience but also attracts others outside that persona. This targeted approach fosters clarity and effectiveness in messaging.   As we delve deeper into the discussion, Nicole introduces the concept of "The Year of the Niche." She believes that brands and organizations will find success by honing in on their audience personas and building content that speaks directly to them. In a time when social media is evolving, she stresses the need for brands to engage in two-way conversations with their audiences, moving beyond mere promotional messaging.   Throughout the episode, we explore the idea of failure as a natural part of the growth process. Nicole encourages brands to take risks and try new things, reminding us that failure is not fatal but rather a stepping stone to success. We discuss the importance of measuring success through meaningful metrics that go beyond surface-level engagement.   As we wrap up the episode, we reflect on the exciting opportunities that lie ahead for brands willing to connect authentically with their audiences. Nicole leaves us with a call to action: to build a strong communications foundation and embrace the potential for growth through experimentation.   Join us for this enlightening conversation that will inspire you to rethink your approach to social media and client engagement. Don't forget to connect with Nicole on LinkedIn to continue the discussion! Thank you for listening to That Solo Life.   About Nicole Castro Nicole Castro is the principal of Nicole Lauren Consulting. She has spent the last 10 years cultivating results-driven public relations and marketing experiences for nonprofit and for-profit clients. The agency's main goal is  to help others tell their stories and connect clients with an audience that would truly benefit from their offering and mission.  Specialty areas of focus include brand development, social media management, competitive benchmarking, multi-platform editorial and content solutions. You can connect with Nicole via her website or LinkedIn. Episode Timeline 00:00:00 - Introduction to That Solo Life Podcast 00:01:15 - Welcoming Nicole Castro 00:02:01 - The Importance of Social Media Audits 00:04:36 - Insights from a Recent Social Media Audit 00:06:09 - Key Takeaways from the Audit 00:10:05 - Understanding Target Audiences 00:12:08 - The FOMO of Social Media Presence 00:14:02 - The Year of the Niche 00:18:49 - Building Community Through Social Media 00:20:41 - The Value of Taking Risks 00:24:53 - Embracing Failure as Part of Growth 00:29:30 - Conclusion and Connecting with Nicole Key takeaways from the einclude: Conducting a social media audit can provide valuable insights to help organizations improve their social media presence and effectiveness, even if the audit process seems daunting at first. It is critical to deeply understand your target audience personas and tailor content and messaging accordingly, rather than trying to appeal to a broad, general audience. Focusing on the social media channels that are working best for your organization, rather than trying to be on every platform, can lead to more impactful results. This year presents a unique opportunity for companies and brands to build stronger, more engaged communities through social media by taking risks, experimenting, and being willing to learn from failures. Enjoyed the episode?  Please leave a review here - even a sentence helps. Share and tag us (@SoloPR, @SoloPRPro) on social media so that we can thank you personally! 

Welcome back to another exciting episode of Rev It Up with Jess Tiffany! Today, we have an inspiring conversation with Vera Wang, a dynamic entrepreneur with over 20 years of experience in business ventures. Vera shares her journey in creating "She Marketplace," an ecommerce platform dedicated to empowering women through self-help, self-care, and self-expression products. Built on the foundation of Miss Fashion Week, a nonprofit focused on body positivity, She Marketplace aims to close the wealth gap and promote holistic health among women. Vera opens up about her personal struggles with body image and her journey towards self-acceptance, which led to her book, "How to Be Unstoppable by Finding Your Life Purpose." She also delves into the transformative power of positive self-talk and overcoming limiting beliefs as an Asian woman in business. With her vast experience in helping over 1,000 startups in the fashion industry, Vera offers valuable insights into brand building, leveraging social media, and connecting with your target audience. Join us as Jess Tiffany and Vera Wang discuss overcoming challenges, the importance of perspective, and strategies for success in today's digital age. Don't forget to like, review, and support us, and let's rev it up! Introduction of Vera Wang Overview of her 20-year career as an executive in various business ventures. Introduction of She Marketplace, focusing on empowering women. She Marketplace Platform aimed at closing the wealth gap and promoting women's holistic health. Emphasis on products created or owned by women. Miss Fashion Week Foundation of She Marketplace. Nonprofit focusing on body positivity and self-love. Campaigns like "You Are Enough" targeting young girls. Vera Wang's Personal Journey Challenges with body image and transformation. Creation of business initiatives to promote self-worth. Author of "How to Be Unstoppable by Finding Your Life Purpose." Self-Language Transition Importance of positive self-talk and self-identity. Personal experience in overcoming negative affirmations. Jess Tiffany's Personal Insights Childhood story about overcoming self-doubt with positive affirmations and goal setting. Emphasis on action to overcome fear. Entrepreneurial Journey Overcoming limited beliefs as an Asian woman. Turning perceived weaknesses into strengths. Capitalizing on cultural background in the fashion manufacturing industry. Perspective and Challenges Importance of perspective in overcoming setbacks. Success in aiding over 1000 startup companies in the fashion industry. Role of Social Media in Brand Building Essential tool for brand building in the digital age. Dangers of perfectionism and self-sabotage. Building a brand through understanding the target audience or "avatar." Revenue Generation Strategies Use of LinkedIn for B2B businesses and social media for B2C. Emphasis on content creation, SEO, and paid ads. Warnings against using automation tools on LinkedIn. Additional Marketplaces and Platforms Vera's brands, She Marketplace and Miss Fashion Week, use Instagram and Facebook. Mention of Pinterest and Etsy for specific demographics. Tips on upsells, cross-sells, and sales funnels. Conclusion Jess Tiffany encourages audience engagement through likes, reviews, and donations. Vera Wang emphasizes understanding the target audience for effective service delivery. Recorded March 2021

Episode Summary: Warrior woman, welcome back to The Warrior School Podcast. Today, I'm dishin' up a guest Ep. featuring Sara Fiovento—a badass powerlifter, fitness coach, and social media influencer. Sara and I know each other from the gym. I wanted to get her on the pod to talk about her training journey into powerlifting and how she navigates the mental and physical challenges of the sport. We talk about how she finds balance between strength, performance, and aesthetics. We also explore the reality of being authentic in the social media space, what it takes to build a strong training foundation, and why going deeper—not doing more—is the key to creating long-term success in training and life. This conversation is packed with insights, laughs, and powerful takeaways to help you in your own health and fitness journey. Sara shares her fitness journey and expertise across multiple platforms, including Instagram (@fitsarax), TikTok (@fitsara), and YouTube (FITSARA). Sara's content includes workout routines, fitness tips, and motivational insights to inspire and guide her audience towards achieving their health and fitness goals. She also shares her personal experiences and challenges, fostering a supportive and engaging community. She offers online fitness coaching and collaborates with fitness brands. Connect with Sara: Instagram: https://www.instagram.com/fitsarax/ Youtube: https://www.youtube.com/channel/UCeFS5J_O59dUTUjHVxIoiAA TikTok: https://www.tiktok.com/@fitsara Key Takeaways: Training Isn't About Doing More—It's About Going Deeper: Mastering the basics and building a strong foundation creates endless possibilities for growth and specialization. Balance Strength and Aesthetics: Training isn't just about how you look—it's about how you perform. Combining powerlifting and bodybuilding gives you the best of both worlds. Authenticity Matters on Social Media: Success online comes from showing up as your true self—not from trying to please everyone. Self-Awareness is Key to Success: Collecting data, reflecting on experiences, and tuning into what feels right are essential for progress in training and life. Simplicity Wins Every Time: Keep it simple, focus on the essentials, and you'll see massive growth over time. Powerful Quotes: “You don't need more; you need better. Go deeper, not wider.” “Success in training isn't about hitting numbers—it's about falling in love with the process.” “You only learn what's right for you through experience. You have to try it on, collect data, and adjust.” “Strong women aren't born—they're built with intention, repetition, and grit.” “Social media can't define your worth. Do it for yourself, not for the likes.” Connect with Amy:

Ready to get real about Instagram growth? In this no-fluff episode, I'm sharing the behind-the-scenes story of how I had to completely start over on Instagram after a major mistake tanked my engagement. You'll discover the exact moment I knew my account was beyond repair, the strategic decision-making process behind starting fresh, and how this "failure" transformed into a powerful business reset.Perfect for service-based entrepreneurs who:Feel stuck with an underperforming Instagram accountAre questioning if their current strategy is workingWant to know when it's time to make bold moves in their businessNeed a clear framework for rebuilding their social presenceI'm breaking down the three non-negotiable signs that signal it's time for an Instagram reset, plus sharing the exact strategy I used to rebuild an engaged, profitable audience from zero. Skip the sugar-coating and dive into this strategic guide to knowing when (and how) to start fresh.Plus, learn the unexpected benefits of starting over that no one talks about, and why sometimes the scariest business decisions lead to the biggest breakthroughs. Time to stop struggling with a stagnant account and start making strategic moves that actually work.────────────────── ⬇️ MORE THINGS, CHECK THEM OUT! ⬇️ Have questions or want to connect? Message me on Instagram. And, if you're ready to ditch the overwhelm, streamline your business, and create a brand that deeply resonates with your audience, take the next step and fill out my application form so we can chat! ⟡ My Favorite Platforms: https://www.iden.agency/tools ⟡ Subscribe to my Email List: https://iden.myflodesk.com/subscribe

In this episode, Lydia chats with Social Media Manager and Content Creator Courtney Weimer, diving into the idea that we're all artists in our own right! What started as a discussion about the nitty-gritty of work and navigating the pandemic naturally evolved into a beautiful conversation about how we should really approach our social media.When we say “artist,” we don't mean you need to be skilled in painting, singing, or sculpting. It's about embracing the inner artist we all have access to—the creativity that drives authenticity and connection.What we cover in this episode:What it was like starting a career in high-end fashion during the pandemic.How to actually stand out on social media by thinking outside the box.Why staying away from trends might be the key to your success.Why social media encourages creativity and how to make it fun again.The importance of consistency for growth on social media.Why posting regularly is better than perfection—you never know what will take off!How to get to know your followers better by using Instagram Stories.Get ready for a fresh perspective on social media as a full expression of your brand and a tool for connection, rather than just a numbers game.Connect with Courtney & Doe Studio:https://www.itsdoestudio.com/Business IG: @itsdoestudioPersonal IG: @courtneyweimer DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchpartySIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOPWatch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured Connect with us on and off the pod! Website: ⁠www.visibilityonpurpose.com⁠ Instagram: ⁠https://www.instagram.com/visibilityonpurpose/⁠ Youtube: https://www.youtube.com/@visibilityonpurpose

This week on the podcast, Mark is away on a Safari in Tanzania so Corey pulls back the curtain and brings on our podcast producer and Elysian Homes social media manager, Alex Brennan, to discuss social media trends and the logistics of producing a video podcast. Spoiler alert: Producing a quality podcast isn't as easy as it looks!

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Priscilla Lau, Founder of Representation Matters. They explore topics like personal branding, the power of live streaming, AI in influencer marketing, and the rise of creator entrepreneurs. Priscilla highlights the importance of community, engagement, and storytelling while sharing tips on leveraging technical resources and exploring new opportunities in the creator economy.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Kristen Bousquet, founder and CEO of Your SoulcialMate. Kristen shares insights on how to pitch as a creator, be transparent in monetization, and manage finances. Kristen also discusses the value of community and networking among creators, as well as the need for visual hooks and relatable content to capture the audience's attention. She advises creators to outsource tasks like bookkeeping and accounting to focus on their core strengths. Tune in to learn about the latest evolving trends in the creator economy and Kristen's personal branding strategy.

As the year comes to a close, it's the perfect time to reflect, recharge, and plan for what's next! In this episode, I share what the holidays mean to me, my favorite social media tips to start 2025 strong, and exciting opportunities you won't want to miss, including the Mastermind waitlist and our Academy sale. Let's finish the year with gratitude and set the stage for success!Additional links:Mastermind Waitlist: https://www.katielance.com/waitlistEnd-of-year Sale #GetSocialSmart Academy: https://www.katielance.com/academy Subscribe to our YouTube Channel: https://www.youtube.com/katielanceconsultingLet's connect! https://instagram.com/katielance 

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Annie Leal, founder of I Love Chamoy. Annie shares her journey, including her experience on Shark Tank and the boost it gave her business. She highlights her mission to empower Latinos and celebrate their presence in the business world. Annie discusses the power of social media—especially TikTok and Instagram—in promoting her products and connecting authentically with her audience. She dives into the value of behind-the-scenes content, the challenges and rewards of live shopping, and the role of influencer marketing. Annie also teases exciting new product launches, like seasonings and candy, and her plans to grow her retail presence.

In this episode, Brie Grove shares her journey of scaling her business from earning $12K a year to generating $1.2 million with a 90% profit margin. She explains that clarity in your offers and messaging is the key to attracting the right clients and creating sustainable success. Brie debunks the myth that social media alone drives success, emphasizing the importance of strong business systems and diversifying marketing channels like email and SMS. She highlights the value of developing a standout, unique method that builds trust and positions you as an authority in your industry. Brie also announces her free “Stand Out and Sell Out” masterclass, where she teaches actionable strategies to grow businesses without relying solely on Instagram. This episode is packed with insights for entrepreneurs looking to scale their income and stand out in their niche. RESOURCES + LINKS Grab Your Seat For The Live Class Join the community - Cash Flow Collective! Create Your own Digital Product - get the Passive Profit Playbook! FOLLOW Brie Groves IG: @briegroves Introduction to the Episode (00:00:09 - 00:00:31) Brie introduces herself as the host and shares her goal of helping women entrepreneurs grow their confidence, cash flow, and create a life they love. Brie's Journey from $12K to $1.2 Million (00:02:40 - 00:03:28) Brie reveals her transformation story, where she scaled her business from $12K a year to $1.2 million with a 90% profit margin, breaking myths around high-ticket-only offers. Clarity on Offers and Messaging (00:09:04 - 00:10:02) Brie emphasizes the importance of clarity in offers and messaging, which helps attract the right audience and simplify content creation. The Myth of Social Media Success (00:06:41 - 00:07:50) Brie challenges the misconception that social media strategy is the key to success, explaining that foundational business systems are far more critical. The Power of a Standout Method (00:08:14 - 00:08:49) She highlights the importance of creating a unique, named method that sets you apart and builds trust with your audience. Diversifying Marketing Beyond Instagram (00:10:46 - 00:11:32) Brie advises listeners to focus on multi-channel marketing, including email funnels, SMS campaigns, and ads, rather than relying solely on Instagram. Free Masterclass Announcement (00:01:53 - 00:02:17) Brie invites listeners to her free “Stand Out and Sell Out” masterclass, where she dives deeper into strategies for creating sustainable business growth.

In this episode,I'm sharing with you another Tea with GaryVee! I dive deep into your pressing questions, sharing actionable advice for navigating the ever-changing worlds of business, creativity, and social media. From leveraging LinkedIn to secure B2B clients in hospitality, to balancing personal content with professional music promotion, to breaking free from old identities to pursue your true passion—this conversation is packed with real strategies and heartfelt moments. You'll hear stories of perseverance, overcoming insecurities, and creating content that resonates with audiences. Whether you're an artist, entrepreneur, or just someone looking to make an impact, this episode is here to guide and inspire you to take that next step. Let's explore how small changes in mindset and tactics can lead to monumental shifts in your career and life. I hope you enjoy!

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Saurabh Shah, CEO of Warren James, about revolutionizing merchandising for influencers and intellectual property. Saurabh shares his unique blend of creativity and data-driven insights, detailing how Warren James helps creators diversify their revenue streams beyond content. He discusses the end-to-end process of working with creators, from concept to product development, emphasizing the importance of innovation. Saurabh also explores the shift from direct-to-consumer to retail, the challenges it brings, and upcoming projects focused on delivering fashion-forward merchandise.

Today we welcome Emily Drinkall onto the R2Kast. At just 22, Emily has gained attention for her erratic, high-energy approach to creating short-form content that captures the wild and unfiltered side of farm life. Her style is bold and engaging, but what impressed me even more was her deep respect for previous generations and the strong moral values she carries.

What do Josh Luber and Noah Neiman have in common? They turned their hobbies into million-dollar businesses. Watch until the end if you want to learn how to build a business around your hobby... --- Josh Luber is the co-founder and former CEO of StockX, a popular online marketplace for buying and selling sneakers, streetwear, electronics, and collectibles. The company revolutionized the sneaker resale market by creating a transparent, authentic, and efficient platform for buyers and sellers. --- Noah Neiman is the co-founder of Rumble, a fast-growing fitness company that focuses on group fitness classes based on boxing. Rumble combines high-intensity boxing-inspired workouts with strength training, aiming to provide a full-body exercise experience. --- Like this episode? Watch more like it

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Sarah Penna, SVP of the Creator Team at Orca, about the dynamic world of social commerce and live stream shopping. Sarah shares her journey, from founding the first YouTube talent management company (later acquired by DreamWorks) to her mission of helping creators connect with fans and earn a living. She explains how Orca supports creators and brands through live streaming, short-form video, and affiliate marketing. Sarah also provides actionable tips for hosting successful live streams, emphasizing audience engagement, product knowledge, and creating urgency with giveaways and discounts. Additionally, she highlights the importance of trust, brand recognition, and evolving platforms to better support creators' long-term growth and success.

Zach shares his journey into social media, highlighting the early realization of the importance of follower counts on platforms like Instagram. He uncovers the strategies used by major celebrities to maintain high follower numbers and offers advice on avoiding scammers, emphasizing the dangers of engaging with hackers. Zach provides practical tips for optimizing Instagram account health and visibility, detailing key settings and adjustments. He also discusses the future potential of AI-driven influencers, predicting a major shift in influencer marketing, and explains his work in managing reputations across platforms like Reddit and Trustpilot. Lastly, Zach shares effective Instagram posting strategies, including avoiding post-edits and actively engaging with comments to enhance visibility and interaction.   TimeStamps  [Timestamp: 00:01:23 - 00:02:45]- Zach's Journey to Social Media Success.  Zach shares his early realization about the importance of follower count on platforms like Instagram. [Timestamp: 00:04:58 - 00:06:08]-Secrets Behind Celebrity Follower Counts. Zach uncovers the strategy used by top celebrities to maintain high follower counts. [Timestamp: 00:12:52 - 00:13:30]- Tips for Avoiding Scammers on Social Media. Zach warned about the pitfalls of engaging with hackers or scammers.  [Timestamp: 00:22:49 - 00:24:14]- Optimizing Instagram Account Health. Zach walks through settings on Instagram to ensure optimal account health and visibility, sharing actionable insights for account owners. [Timestamp: 00:29:58 - 00:32:18]- AI-Driven Influencers: The Next Big Thing. Zach discusses how AI could reshape influencer marketing.  [Timestamp: 00:40:16 - 00:42:57]-Reputation Management Essentials. Zach details his work in managing reputations across platforms like Reddit and Trustpilot. [Timestamp: 01:28:01 - 01:30:42]- Strategies for Engaging Followers Effectively. Zach explains the importance of avoiding post-edits and engaging with comments.   Your Next Steps:   Purchase tickets to Go Pro Xperience 2024: https://nmpro.link/gpx24-pc   Purchase tickets to Beyond Leadership May 6-9: https://nmpro.link/bl24-pc   Get more likes and comments with engaging, unique posts written by AI in a click & access the AI version of the #1 Network Marketing expert, Eric Worre: https://nmpro.link/nmproai-pc   Visit Go Pro Academy for the best courses online for Network Marketing Professionals: goproacademy.com/gpa2024   Go Pro: 7 Steps to Becoming a Network Marketing Professional - Purchase Eric's Book: https://nmpro.link/goprobook-pc   Hire Eric - Get best-in-class Network Marketing Advice with Eric Worre: https://nmpro.link/hireeric-pc   For the latest news and insights from the world of Network Marketing visit: https://nmpro.link/yt-subscribe   Questions or Comments?  Do you have questions you would like me to answer in future podcasts or comments on the show you'd like to share?  Email me at podcast@networkmarketingpro.com

Social media has always been a hot topic within the Spa Marketing Made Easy community — it's an element of marketing that is ever-evolving and extremely powerful in the ability to grow your business and expand your brand. And despite how exciting its potential can be, social media tends to be one of the top intimidating facets of marketing for spa professionals.  That's why I couldn't wait to get my guest, Dr. Sheila Barbarino, MD on the mic with me to talk all about how to take out the scare factor of social media and approach it from a place of curiosity and authenticity that will attract your ideal clientele and get them bought into *you* before they even enter your doors.  If you don't know Dr. Barbarino, she is a world renowned, award winning, board-certified oculofacial plastics and full body cosmetic surgeon who is best known for her comprehensive, natural results approach to both nonsurgical and surgical procedures for all body and skin types in her practice, Barbarino Surgical Arts. Outside of her practice, Dr. Barbarino is also a world-renowned lecturer, teacher, and trainer at medical symposiums who focuses on cutting edge technology and new innovative techniques. She is an exceptionally sought -after key opinion leader in our industry, serves on multiple advisory boards, published author of over 15 peer reviewed publications, and is a busy surgeon with patients who travel from near and far for her expert opinion. In this episode, we discuss:  How your practice benefits from exuding personality through your brand and social media and how to bring the multifaceted nature of your personality to a professional social account  The benefits of being on social media to attract your ideal client and creating community through content A peek into Dr. Barbarino's content creation process with her team  Letting go of judgment and approaching social media marketing with curiosity and fun To read the full show notes for this episode, visit: https://www.addoaesthetics.com/podcast/ep408 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Max Levine, co-founder of AMP Studios. Max dives into AMP Studios' mission to create brand-friendly, inspiring content for young audiences and emphasizes the importance of strong relationships and supporting creators in realizing their dreams. He discusses the surge of influencer-led brands, advising creators to focus on content while collaborating with experts for brand-building. Max also sheds light on the challenges of building a sustainable business in the crowded creator economy and the potential for creators to become the next generation of mainstream stars.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, sits down with Austin Null, Strategy Director of Influence Marketing at McKinney, to explore the evolution and future of influencer marketing. Austin shares insights from his dual experience as a creator and marketer, stressing the importance of empowering creators, fostering communities, and building proactive brand-creator partnerships. He also delves into monetization challenges, the impact of user-generated content (UGC), and why he believes influencer marketing is still in its early days, with education and diversification essential for brand success.

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with YouTuber Jordan Matter about his journey from acting and photography to building a thriving YouTube career. Jordan highlights the power of storytelling, his passion for creating joyful content, and the balance he finds by sharing his work with his family. He also dives into his success with 25 million subscribers and bestselling photography books, plus his creative process behind video thumbnails, titles, and the shift toward more personal, vlog-style content that helps creators connect authentically with their audiences.