Nicole Matthews

This week we chat with Allison Andrews Canter. Allison is an entrepreneur and has used the power of disruption as a tool to design the life she wants to live. After the largest fashion show in Los Angeles shut its doors, Allison saw an opportunity to create Fashion Week San Diego, which has become the largest fashion industry event on the West Coast. In her personal life, she has navigated medical crisis with her son led to a full life inventory and she made major changes. Her forthcoming book is a personal memoir with also teachable moments about how to navigate life post-divorce. When you start living an authentic life, the energy shifts and decisions get easier. As the world opens back up again, ask yourself what parts of “normal” are you really looking forward to getting back to and what parts of your previous “normal” life you can leave behind. Allison's Big Ask: Allison is looking to connect with a publisher to help her with her first book. She is looking for guidance and connections. If you have a recommendation, can make an introduction or have advice about working with publishers, please email at info@allisonandrews.com Links in this Episode: Instagram: https://www.instagram.com/cantercreativegroup/ (@cantercreativegroup) Instagram: https://www.instagram.com/fashionweeksd/ (@fashionweeksd) Instagram: https://www.instagram.com/cleanercoops/ (@cleanercoops) Websites:  https://cantercreativegroup.com/ (https://cantercreativegroup.com/) https://fashionweeksd.com/ (https://fashionweeksd.com/) https://cleanercoops.com/ (https://cleanercoops.com/) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We sit down with Heidi Hiller the owner of Innovative Party Planners and the founder of Miztvah Pros. We discuss events, the changing world of events with the Pandemic, and virtual events. And the importance of continuing to celebrate even in the hard times and changing world. Links in this episode: https://www.innovativepartyplanners.com/our-history (https://www.innovativepartyplanners.com) Instagram: https://www.instagram.com/innovativeparty/ (@innovativeparty) Twitter: https://twitter.com/innovativeparty?lang=en (@innovativeparty)  heidi@innovativepartyplanners.com The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission) to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We chat with Carrie Abernathy, a woman with drive who had an inspiring story to tell. She is the founder of A Woman With Drive. She also is the founder of the Association for Women in Events. Carrie is a 15 year veteran in event planning, event industry speaker and leader. She is passionate about helping to elevate female leaders through mentorship, sponsorship and building communities. Links in this episode: https://www.awomanwithdrive.com/ (https://www.awomanwithdrive.com/) Instagram: https://www.instagram.com/woman_with_drive/ (@woman_with_drive) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We chat with Marybeth Storjohann who is a Certified Financial Planner qand has been in the financial services business for 16+ years. She is the founder of Workable Wealth to provide financial education and empowerment to people in there 30s to 50s. She's also a partner and Chief Marketing Officer at Abicus Wealth Partners. We talk about her entrepreneurial ventures and partnership venture. She is passionate about teaching others about finances and shares her wisdom with us. Links in this Episode: https://workablewealth.com/ (https://workablewealth.com/) https://www.facebook.com/workablewealth (Facebook) Twitter: https://twitter.com/marybstorj (@marybstorj) Instagram: https://www.instagram.com/marybstorj/ (@marybstorj) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We connect with Shoshanna Mitchell, is a life coach and owner of Kaleidoscope Life. She is passionate to help individuals discover what they already have within them, and encourage individuals to live a life they love. We discuss navigating grief and helping people navigate and get back to themselves after they pick up the pieces of their life to evolve and integrate the hard experiences to be fulfilled and transformed. Links in this episode: https://www.thekaleidoscopelife.com/ (https://www.thekaleidoscopelife.com/) shoshanna@thekaleidoscopelife.com Does she have any links? The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We sit down with Bobby Umar this week. Bobby is one of the top 100 leadership speakers, a five time TedX speaker, one of the top influencers in the world with over 500,000 followers, the host of the weekly Twitter chat called the Power of Connection that reaches over 65 million impressions weekly and one of the top 7 networking gurus. We go deep into the topic of networking and the power of connection. Links in this episode: Twitter: https://twitter.com/raehanbobby?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (@raehanbobby) Instagram: https://www.instagram.com/raehanbobby/?hl=en (@raehanbobby) https://www.raeallan.com/ (https://www.raeallan.com/) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

If relationships are currency, Jack Kelly is a very rich man! In this episode, I have the pleasure of speaking to Jack Kelly, owner of Corlea Group. Jack has built a career based on relationships. He shares stories about how relationships are the basis of any successful sales professional, and the advice he still values. If sales has always been a challenge for you, or you are looking to improve your sales techniques, you will want to take a listen. There are a lot of takeaways in this episode. Links in this Episode https://www.linkedin.com/in/jackkellysd/ (LinkedIn) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

After a long carer in the media, Katy Temple turned her experience into a consulting business. Today, she helps professionals become camera-ready and media savvy in her role as owner of Katy Temple Media Coaching. We had a fascinating conversation about how she created opportunities for herself in the male-dominated field of sports reporting, and how to make a name for herself as a sideline reporter for MLB. Katy offers great advice for pitching stories and working with the media.   Links in this Episode: Instagram: https://www.instagram.com/ktoncam/ (@ktoncam) https://www.linkedin.com/in/katytemplemediacoaching/ (LinkedIn) Twitter: https://twitter.com/KTempleCoaching (@KTempleCoaching) https://www.katytemplemediacoaching.com/ (https://www.katytemplemediacoaching.com/) katy@katytemplecoaching.com The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We talk to Andrea Michaels owner of Extraordinary Events. She is an event industry legend and has made an impact on the industry. We dive in to her interesting personal life and career in the industry. We also discuss events and creating a story worth telling. Links in this Episode Instagram: https://www.instagram.com/andreamichaels300/ (@andreamichaels300) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We chat with Mary Noor this week. Mary Noor is the Vice President, Community Relations Manager - San Diego Market for Bank of America. She tells an inspiring story of how she has used mentoring to advance her career and how she has created opportunities for herself professionally. Additionally, she gives great advice to nonprofits looking to catch the eye of corporate-giving decision makers. Links in this Episode: https://www.linkedin.com/in/marynoor/ (LinkedIn) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Hayley Hines is the CEO of Soul Sparkle Living and the Creator of the Soul Centered CEO Collective. She is a business strategist and intuitive advisor to leaders called to create a Soul Centered business and life and the author of the forthcoming book, Invocations: Prayers and Blessings to Illuminate Your Life. She is the creator of Soul Sparkle SEVA, global service trips and experiences and is an expert in transformational travel. Hayley spent over 20 years in the corporate wellness industry consulting over 300 employer clients and as a senior level executive leading strategy/innovation and new product development for a national health management organization. She has always felt called to help others craft a business that gives back and makes a global impact. Her vision is big - helping Soul Centered CEO's make millions so that together we can give millions. We discuss not only her work of increasing emotional and spiritual intelligence of senior level leaders but also the motto she often says to keep personal boundaries. Links in this Episode: http://www.soulsparkleliving.com (www.soulsparkleliving.com) Instagram: https://www.instagram.com/hayleyhunterhines/ (@hayleyhunterhines) https://www.facebook.com/hayley.hines?fref=ts (Facebook) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Brandon Eisman is extra.…extra committed to love, acceptance, and diversity; extra focused on creating a positive platform for the LGBTQ+ community; extra determined to keep Lawrence a community supportive of ALL people. A vibrant artist, entertainer, advocate, educator and local personality, Brandon, known as Deja Brooks when performing, has made an impressive, cultural footprint (often beneath a stunning gown) on Lawrence – a city known for academia, diversity and the arts. Eisman's ambition to celebrate compassion and community is as high-reaching as Deja's hair. He is an active contributor to the AIDS Walk, Red Ribbon Art Auction, Cooper's Couture, Lawrence Humane Society, Willow Domestic Violence Center, and board member for Douglas County AIDS Project, Theatre Lawrence and the Lawrence Public Library Friends & Foundation. Recently, Eisman was selected as one of the Unmistakably Local Experts for Explore Lawrence. Additionally, Deja has been crowned the Kansas City Pride Queen 2005, Miss Gay Tri-States America 2009, 1st Alt. to Miss Gay Western States America 2011 and was a serious contender for Miss Gay America, the longest running pageantry system for female impersonation. In March 2020, Deja was crowned the very first Miss Gay Kansas United States and will be competing for the National pageant in November. Despite his numerous accomplishments and titles, Brandon's Transformations Charity Gala and Deja's Reading Rainbow at the Lawrence Public Library are the crown jewels. Transformations, voted 2017's Best Annual Event, has raised over $90,000 for local charities since its inception in 2012 and empowers local men and women to embrace their inner drag queens. At the library, bedecked in one-of-a-kind dresses and over-the-top accessories, Deja hosts a drag queen story time, celebrating families of all kinds, love, friendship and pride for what makes us each unique. Clearly, Eisman is extra. He manages to do all of this while also being the proud parent of a teenage son. He wears multiple hats (each perfectly paired with Louis and Louboutins) and his narrative of hope, kindness and unity gives us life. Links in this Episode: Instagram: https://www.instagram.com/bdeja/ (@bdeja) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

This week we sit down with the leaders of Haute Dokimazo, Liz Lathan and Nicole Osibodu. They both are well known in the event industry and joined forces to found their company. We discuss their business and how they have redesigned the event experience to cut through the small talk, and to get through to the conversation you want to have when you are at an event to foster genuine connections. We also dive in to having the courage to try, be it in the event industry or elsewhere in life. Links in this Episode: http://www.hautedokimazo.com/ (www.hautedokimazo.com/) Twitter: https://twitter.com/lizlathan?lang=en (@lizlathan) Twitter: https://twitter.com/nicoleosibodu?lang=en (@nicoleosibodu) Instagram: https://www.instagram.com/hautedokimazo/ (@hautedokimazo) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Dr. Joe Goldblatt is the Godfather of the special events industry! On this episode we sit down with my good friend and colleague of 20+ years, Dr. Joe Goldblatt, emeritus professor at Queen Margaret University in Edinburgh, Scotland. Dr. Goldblatt shares his insight into the special events industry during the pandemic, what he envisions for the future and how he tries to make every day like a special event. Links in this Episode: https://joegoldblatt.scot/ (https://joegoldblatt.scot/) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Anthony Bollotta is the owner of Bollotta Entertainment and a leader in the special events industry. On this eipsode of The Big Ask Podcast we talk about his career, the journey of being a business owner, the future of virtual events, and we share many laughs together. Links in this episode: http://www.bollotta.com (www.bollotta.com) Instagram: https://www.instagram.com/bollottaentertainment/ (@bollottaentertainment) Twitter: https://twitter.com/BollottaEnt (@bollottaent) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

This week I speak with Simon T. Bailey who is a speaker, teacher, author, consultant, coach and most importantly my friend. With 30 years experience, Simon's purpose is to ignite transformations in organizations, systems, schools and nations by inspiring the people within. We have a conversation on what it takes to share your brilliance with the world, why you should and why the world needs you to! Links In this Episode http://www.simontbailey.com (www.simontbailey.com) http://www.simontbaileyinstitute.com (www.simontbaileyinstitute.com) Instagram: https://www.instagram.com/simontbailey/ (@simontbailey) Twitter: https://twitter.com/simontbailey?lang=en (@simontbailey) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission) to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We sit down with Nicole Osibodu cofounder of Haute Dokimazo. She is an event industry veteran and we chat about what it means to be bold enough to create something out of nothing and to make your own opportunities in all aspects of life. Links in this Episode: Twitter: https://twitter.com/nicoleosibodu?lang=en (@nicoleosibodu) Instagram: https://www.instagram.com/hautedokimazo/ (@hautedokimazo) http://www.hautedokimazo.com/ (www.hautedokimazo.com/) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Dr. Ann Gladys is the President and CEO of Sommét Enterprises. Sommét Enterprises, LLC is a management consulting and training firm with a focus on creating and enhancing results-driven performance for our clients. Established in 2009, the Sommét organization is focused on the growth of each individual client. To this end we work to ensure that our consulting and training paradigms are structured in a customized manner to identify the professional strengths in each client and offer methodologies that are results oriented and metric-based. Our goal is to ensure each client reaches the personal "sommét" of peak performance by setting the stage for accomplishing goals, not just listing them! Ann's new book, The Invisible Leader - The Model For Leading in the Virtual Workplace, is now available on https://www.amazon.com/Invisible-Leader-Leading-Virtual-Workspace/dp/0960055509 (Amazon). Links in this episode: agladys@sommetenterprises.com The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

This week we talk with Coreen Petti the Associate VP of University Events and Partnerships at the University of San Diego. Coreen and I go way back as she has been a mentor to me and I worked with her at the beginning of my career. We discuss her career, her story, making difficult choices as a woman with a career, and how to treat people like stars, and stars like people. Links in this Episode: cpetti@sandiego.edu https://www.linkedin.com/in/coreen-petti-1aa14732/ (LinkedIn) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

This week we talk with Colleen Anderson the Executive Director of the San Diego Tourism Marketing District. We have a conversation about tourism, the hotel industry, trajectory of careers in the industry and being a woman in the hospitality industry. Links in this episode San Diego Tourism Marketing District Website http://www.sdtmd.org (www.sdtmd.org) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission) to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Kristen spent 20 years as a television journalist, in New York, Texas, Connecticut and California. Her mother's diagnosis of Lewy Body Dementia in 2009 changed everything. Kristen moved from San Diego to New York to help her best friend – her Mom – on this difficult journey. Kristen served as a Regional Director for the Connecticut chapter of the Alzheimer's Association while her Mom was ill, sharing what she was learning as a caregiver, and teaching people about this disease. After her Mom passed, Kristen returned to California and is now the Associate Director of Communications for the San Diego/Imperial chapter of the Alzheimer's Association. Her goal is to share her caregiver hits and misses, in the hopes that her stories can help make the journey a tad bit easier for others. Links in this episode: kmcusato@alz.org https://www.linkedin.com/in/kristen-cusato-0a4a03112/ (LinkedIn) Twitter: https://twitter.com/kristencusato?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (@kristencusato) Instagram: https://www.instagram.com/cusatok/?hl=en (@cusatok) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Adventures by the Book, LLC was created in 2011 by Founder Susan McBeth, the name behind some of the biggest literary events in San Diego. Susan couldn't escape the feeling that traditional book signings were missing something. Shouldn't an author's personal presence be used to create a more unique experience? Susan launched ABTB to connect authors and their books with the local reading community through custom designed, interactive literary events. Adventures by the Book® has since become a home base for passionate readers, published authors, aspiring writers, and others who enjoy engaging cultural events and the written word. The fact is: when readers and their favorite authors share a personal exchange, magic happens. ABOUT THE FOUNDER, SUSAN MCBETH Adventures by the Book® founder Susan McBeth has specialized in event management for over twenty years. Before launching Adventures by the Book®, she was the Director of Marketing and Events for one of the oldest independent bookstores in the United States. Through her career, Susan has had extensive experience working alongside publishers, publicists, agents, authors, and readers. Her experience and creativity led her to develop ABTB's dynamic brand of literary events designed to meet and exceed the expectations of all of the above. Susan is the author of a chapter in Everyday Book Marketing and she is a contributing editor to international online magazine Wine Dine & Travel, with her column Travel by the Book. She has been featured on NBC San Diego, KPBS, San Diego Union-Tribune, San Diego Magazine, Women's Radio, and many more. Susan is a facilitator for the Osher Institute's ‘Ed'-ventures and sits on the committee for KPBS One Book, One San Diego. She holds a Masters in Comparative Literature with an emphasis in German Literature from San Diego State University; her thesis was entitled “The Historicity of Fiction in Holocaust Literature.” To invite Susan McBeth to speak to your organization or media outlet, please contact susan@adventuresbythebook.com. Susan speaks on topics including starting a unique business, using your personal passion as inspiration for your new business endeavor, about Adventures by the book experiences and authors, how to promote your book for publication success, and other custom topics upon request. Links in this Episode: susan@adventuresbythebook.com http://www.novelnetwork.com (www.novelnetwork.com) http://www.adventuresbythebook.com (www.adventuresbythebook.com) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Jasmine Corona is the owner of the Jasmine Corona Insurance Agency, a division of Farmer's Insurance. Her goal is building relationships and educating consumers about the insurance products they purchase. The value in education changes your perception of insurance. She states her job is to make sure people are happy and confident knowing they are protecting their families and businesses! We had a great conversation on the Big Ask Podcast about the insurance agency, being a business owner, how golf has helped her business and the importance of celebrating women! Jasmine Corona Insurance Agency http://www.jasminecorona.com (www.jasminecorona.com) Instagram: https://www.instagram.com/insuredbyjasmine/ (@insuredbyjasmine) https://www.facebook.com/jasminecoronainsuranceagency (Facebook) https://www.linkedin.com/in/jciainc/ (LinkedIn) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission) to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)  

An athlete with an interesting story, that's how Jeremy McGhee would classify himself. "I never thought I would be a corporate speaker, but here I am." In an image-rich compelling tale, Jeremy recounts the Bloody Couloir expedition, where he climbed and skied a major backcountry ski route, without the use of his legs. He provokes a deep look in the mirror by explaining how he finds motivation himself and invokes a sense of hope by sharing the exciting things he is involved with now. His presentation is about the immediacy of deciding now what you want in life and getting to work on the little things every day to get there no matter what it takes. Jeremy uses the image of a pioneer, traveling into the wild west for the first time, to paint the picture of how he approaches a life without rules or a sense of entitlement. A pioneer needed to find strength in being adaptable because the world was certainly not going to adapt to them. "Life changes. Roll with the punches," Jeremy likes to say. Appropriately, the title is “How Uncomfortable are You Willing to Get?” Links in this Episode: Jeremy on Instagramhttps://www.instagram.com/jpmcghee/?hl=en (: @jpmcghee) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission) to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Today's guests are Andre Kwan and Bernard Mauricia. Andre, Bernie & I are colleagues through the University Club Atop Symphony Towers, a professional business club based in the heart of San Diego. We talk about being entrepreneurs, working in the non-profit sector and having the courage to make the big ask. Links Mentioned in This Episode Magna Carta Wealth https://www.magnacartawealth.com/ (https://www.magnacartawealth.com/) andre.kwan@magnacartawealth.com Seany Foundation https://www.theseanyfoundation.org/ (https://www.theseanyfoundation.org/) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We sit down with Allen Blunt who is the Regional Trainer for Orange Theory Fitness (OTF). OTF is an interval-based training program, with over 1000 studios internationally and 13 locations in San Diego. So much more than just a regular fitness program because of the community that is created. Rediscovery for people to find a better version of themselves. OTF has an incredible think-tank that formulate the workouts that change every day. In 8 years, they have never delivered the same workout. All OTF's participate in the same workout every day across the entire brand. 5 pillars of coaching – 1) voice 2) appearance 3) personality 4) energy and 5) biomechanics. Social media has changed the dynamics of fitness from classes, nutrition training, and the celebration of member's success. We dive in with Allen and discuss how choosing happiness is about creating a community of people around you that make you better.   Links Mentioned In This Episode: https://www.OrangeTheoryFitness.com (https://www.OrangeTheoryFitness.com) https://www.facebook.com/AllenBluntOTF (Facebook) https://www.linkedin.com/in/allenblunt/ (LinkedIn) Instagram:https://www.instagram.com/AllenRBlunt (@allenrblunt) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

We sit down with Jonathan Rubin who works with Northwest Mutual as a Wealth Management Advisor. He is a big believer that curating relationships supersede any knowledge you may have. He is one who believes in initiating a relationship off the bat, but what do you do after that, the follow through and how do you nurture it on an ongoing basis is what is most important. We dive in to how building relationships is the key to his business success. Links Mentioned in This Episode: http://www.alexslemonade.org (www.alexslemonade.org)   Website: http://www.jonathanrubin.nm.com (www.jonathanrubin.nm.com) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

The job of PR is to align with greatness and to shine the spotlight on the contributions people are making.  There is nothing more refreshing than the good news stories that really fill you up.  On this episode, we learn how to create your story through a brand perspective: Do you want to be part of your business story or does your business have its own story? Do you want to be positioned as a thought leader? Your business should have an authentic story or have a strong mission Identify the "why" you started the business Be consistently consistent with what you say you do in your business  At Olive Creative Strategies, each client goes through a Brand Discovery exercise to help them to identify their story, their "why" and their mission.  What should a client look for in a PR Agency?  Are their values aligned? Ask for references Evidence of results in the industry you are in PR takes patience - be prepared to see results in 4-6 months for a local campaign, and 6-8 months for a national campaign  Links Mentioned In This Episode: http://www.niurkainc.com (www.niurkainc.com) http://www.jeanieballard.com (www.jeanieballard.com)    http://www.omtuitive.com/ (www.omtuitive.com)   Instagram: https://www.instagram.com/olivecreativestrategies (@olivecreativestrategies) https://www.facebook.com/OliveCreativeStrategies (Facebook) https://www.linkedin.com/in/jennifervonstauffenberg (LinkedIn) Twitter: https://www.twitter.com/olivestrategies (@olivestrategies) Website: http://www.olivecreativestrategies.com (www.olivecreativestrategies.com) The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com (www.nicolematthews.com) http://www.thehenleycompany.com (www.thehenleycompany.com)

Hello Big Askers and welcome to the Big Ask Podcast! I'm your host Nicole Matthews and this is THE podcast for consumers of humorous and inspiring life stories, energetic entrepreneurs hungry for best practices, and real honest talk about the world we live in today. I love being in the room with dynamic business colleagues. The Big Ask Podcast is hosted by Nicole Matthews as inspired by her book https://www.amazon.com/Permission-Stop-Competing-Start-Creating/dp/1480811947 (Permission), to contact her or learn more about her work please use the links below: Instagram: https://www.instagram.com/msnicolematthews/?hl=en (@msnicolematthews) Instagram: https://www.instagram.com/bigaskpodcast/ (@bigaskpodcast) Twitter: https://twitter.com/henleyco?lang=en (@henleyco) https://www.facebook.com/MsNicoleMatthews (Facebook) http://www.nicolematthews.com/ (www.nicolematthews.com) http://www.thehenleycompany.com/ (www.thehenleycompany.com)

Hello Big Askers and welcome to the Big Ask Podcast! I’m your host Nicole Matthews and this is THE podcast for consumers of humorous and inspiring life stories, energetic entrepreneurs hungry for best practices, and real honest talk about the world we live in today. I love being in the room with dynamic business colleagues. […]

Dr. Ann Gladys is the President and CEO of Sommét Enterprises. Sommét Enterprises, LLC is a management consulting and training firm with a focus on creating and enhancing results-driven performance for our clients. Established in 2009, the Sommét organization is focused on the growth of each individual client. To this end we work to ensure that our consulting and training paradigms are structured in a customized manner to identify the professional strengths in each client and offer methodologies that are results oriented and metric-based. Our goal is to ensure each client reaches the personal “sommét” of peak performance by setting the stage for accomplishing goals, not just listing them! Ann’s new book, The Invisible Leader – The Model For Leading in the Virtual Workplace, is now available on Amazon.

Kristen spent 20 years as a television journalist, in New York, Texas, Connecticut and California. Her mother’s diagnosis of Lewy Body Dementia in 2009 changed everything. Kristen moved from San Diego to New York to help her best friend – her Mom – on this difficult journey. Kristen served as a Regional Director for the Connecticut chapter of the Alzheimer’s Association while her Mom was ill, sharing what she was learning as a caregiver, and teaching people about this disease. After her Mom passed, Kristen returned to California and is now the Associate Director of Communications for the San Diego/Imperial chapter of the Alzheimer’s Association. Her goal is to share her caregiver hits and misses, in the hopes that her stories can help make the journey a tad bit easier for others.

Adventures by the Book, LLC was created in 2011 by Founder Susan McBeth, the name behind some of the biggest literary events in San Diego. Susan couldn’t escape the feeling that traditional book signings were missing something. Shouldn’t an author’s personal presence be used to create a more unique experience? Susan launched ABTB to connect authors and their books with the local reading community through custom designed, interactive literary events. Adventures by the Book® has since become a home base for passionate readers, published authors, aspiring writers, and others who enjoy engaging cultural events and the written word.  The fact is: when readers and their favorite authors share a personal exchange, magic happens. ABOUT THE FOUNDER, SUSAN MCBETH Adventures by the Book® founder Susan McBeth has specialized in event management for over twenty years. Before launching Adventures by the Book®, she was the Director of Marketing and Events for one of the oldest independent bookstores in the United States. Through her career, Susan has had extensive experience working alongside publishers, publicists, agents, authors, and readers. Her experience and creativity led her to develop ABTB’s dynamic brand of literary events designed to meet and exceed the expectations of all of the above. Susan is the author of a chapter in Everyday Book Marketing and she is a contributing editor to international online magazine Wine Dine & Travel, with her column Travel by the Book. She has been featured on NBC San Diego, KPBS, San Diego Union-Tribune, San Diego Magazine, Women’s Radio, and many more. Susan is a facilitator for the Osher Institute’s ‘Ed’-ventures and sits on the committee for KPBS One Book, One San Diego. She holds a Masters in Comparative Literature with an emphasis in German Literature from San Diego State University; her thesis was entitled “The Historicity of Fiction in Holocaust Literature.” To invite Susan McBeth to speak to your organization or media outlet, please contact susan@adventuresbythebook.com. Susan speaks on topics including starting a unique business, using your personal passion as inspiration for your new business endeavor, about Adventures by the book experiences and authors, how to promote your book for publication success, and other custom topics upon request.

Jasmine Corona is the owner of the Jasmine Corona Insurance Agency, a division of Farmer’s Insurance. Her goal is building relationships and educating consumers about the insurance products they purchase. The value in education changes your perception of insurance. She states her job is to make sure people are happy and confident knowing they are protecting their families and businesses! We had a great conversation on the Big Ask Podcast about the insurance agency, being a business owner, how golf has helped her business and the importance of celebrating women!

An athlete with an interesting story, that’s how Jeremy would classify himself. “I never thought I would be a corporate speaker, but here I am.” In an image-rich compelling tale, Jeremy recounts the Bloody Couloir expedition, where he climbed and skied a major backcountry ski route, without the use of his legs. He provokes a deep look in the mirror by explaining how he finds motivation himself and invokes a sense of hope by sharing the exciting things he is involved with now. His presentation is about the immediacy of deciding now what you want in life and getting to work on the little things every day to get there no matter what it takes. Jeremy uses the image of a pioneer, traveling into the wild west for the first time, to paint the picture of how he approaches a life without rules or a sense of entitlement. A pioneer needed to find strength in being adaptable because the world was certainly not going to adapt to them. “Life changes. Roll with the punches,” Jeremy likes to say. Appropriately, the title is How Uncomfortable are You Willing to Get? and this will not be the typical presentation you are used to. “Only put off until tomorrow what you are willing to die having left undone.” — Picasso Hometown: San Diego Paralyzed in a motorcycle wreck in 2001 Climbed and skied Bloody Couloir, a major backcountry ski route, June 2, 2012 Released feature length Drop IN: Bloody Couloir documentary Dec 2013 Usual Surf Break: Cardiff Reef Home Mountain: Mammoth Favorite food: Anything my girlfriend makes Shoe size: 11 Ocean or Mountains? Both

Today’s guests are Andre Kwan and Bernard Mauricia. Andre, Bernie & I are colleagues through the University Club Atop Symphony Towers, a professional business club based in the heart of San Diego. We talk about being entrepreneurs, working in the non-profit sector and having the courage to make the big ask. Links Mentioned In This Episode: http://www.theseanyfoundation.org https://www.magnacartawealth.com/  Book: Permission – Stop Competing & Start Creating the Life You Want to Live Get In Touch:            Facebook: https://www.Facebook.com/BigAskPodcast Instagram: https://www.Instagram.com/BigAskPodcast Nicole Matthews, Host Nicole@thehenleycompany.com The Henley Co. http://www.TheHenleyCompany.com MUSIC:                      Licensor’s Author Username: AudioRoyale Licensee: Nicole Matthews Item Title: Happy and Cool Item URL: https://audiojungle.net/item/happy-and-cool/15955239 Item ID: 15955239

The Secret of Building Community By Being Nice with Allen Blunt, Regional Director of Orange Theory Fitness –San Diego Summary:      Orange Theory Fitness is an interval based training program. Now has 1000 studios internationally. 13 locations in San Diego. So much more than just a regular fitness program because of the community that is created. Rediscovery for people to find a better version of themselves. OTF has an incredible think-tank that formulate the workouts that change every day. In 8 years, they have never delivered the same workout. All OTF’s participate in the same workout every day across the entire brand. 5 pillars of coaching – 1) voice 2) appearance 3) personality 4) energy and 5) biomechanics Social media has changed the dynamics of fitness from classes, nutrition training, and the celebration of member’s success. Choosing happiness is about creating a community of people around you that make you better. Structuring a book that you want to write starts with the outline. What are the 10 things you want the reader to know,     Notable Quotes From This Episode: When you can find fun and fitness in the same place, get on that train. That is where lifestyle is created. Best parenting advice: “Everything is going to be ok!” When you can find emotional stability in community, so many great things can come out of it. Being nice to others as much as ourselves makes us so much more of an asset to the world. Being nice is so simple if we just paid more attention.       Links Mentioned In This Episode: OrangeTheoryFitness.com Book: Permission – Stop Competing & Start Creating the Life You Want to Live   Guest Contact:           Website: https://www.OrangeTheoryFitness.com Facebook: https://www.Facebook.com/AllenBluntOTF Instagram: https://www.instagram.com/AllenRBlunt LinkedIn: https://www.linkedin.com/in/allenblunt/ Get In Touch:            Facebook: https://www.Facebook.com/BigAskPodcast Instagram:

Title: Summary:      Ability to initiate a firm relationship that is built on trust and transparency Biggest black eye in my industry is the lack of attention, honesty and integrity with clients The most important thing I do is to follow through with relationships Fun Fact: speaks Spanish and is an avid surfer Started in the fitness industry at 18 years old. Knew that he wanted to get into leadership at 24Hour Fitness. Became a vice-president within 4 years. Fitness and financial industry are really not that different – both take discipline, direction and accountability. Learning how to cultivate relationships is both nature and nurture. The next generation has so few human interactions and it is a major concern because they don’t understand the value of relationships. Statutory employee – company agrees to pay your benefits, but everything else is self-funded. The most successful CEO’s are up and working before most people are even out of bed. I have to ask my clients daily for help to grow my business. If you cannot come up with a creative way to have your clients to introduce you, long term you are not going to be working with clients you actually like.     Notable Quotes From This Episode: Relationships supersede knowledge My job is to force you to confront the things that aren’t coming natural to you in regards to money If I don’t want to talk to anyone, I tell them I sell insurance. If I want to talk to everyone, I tell them I manage money. Challenge with millennials is that they all want to be entrepreneurs but very few have had real experience in actually being an entrepreneur. This business is made for and should only be about relationships. I don’t think the Big Ask is human nature. It takes guts.       Links Mentioned In This Episode: https://www.alexslemonade.org/   Guest Contact:           Website: http://jonathanrubin.nm.com/ Get In Touch:            Facebook: https://www.Facebook.com/BigAskPodcast Instagram: https://www.Instagram.com/BigAskPodcast Nicole Matthews, Host Nicole@thehenleycompany.com The Henley Co. http://www.TheHenleyCompany.com MUSIC:                      Licensor’s Author Username: AudioRoyale Licensee: Nicole Matthews Item Title: Happy and Cool Item URL: https://audiojungle.net/item/happy-and-cool/15955239 Item ID: 15955239

Hello Big Askers and welcome to the Big Ask Podcast! I’m your host Nicole Matthews and this is THE podcast for consumers of humorous and inspiring life stories, energetic entrepreneurs hungry for best practices, and real honest talk about the world we live in today. I love being in the room with dynamic business colleagues, mentors and individuals operating at their highest vibration so the fact that I get to interview these dynamos and share their stories with you is a great honor. After 20 years in the special events industry, the last 11 as an entrepreneur, I have continually benefited from asking for help. By leaning on my network and putting my Big Ask out into the world, I have gown The Henley Company, my event, travel and lifestyle management firm, into a global agency, I’ve had the opportunity to work at multiple Olympic, FIFA and Super Bowl programs around the world, and I have written a book called Permission: Stop Competing and Start Creating the Life You Want To Live. The #1 question I get as an entrepreneur, speaker, author and professor is….how did you do it? The answer is always the same….I asked for help! With intention, I have grown my business and more importantly, collected unbelievable life experiences, because I have never been shy about putting my big ask out into the world. We are going to have refreshingly candid conversations, we might not always agree and we might come from very different backgrounds, but we are going to be respectful, honest and committed to the motto: real is easier than perfect! No one on the Big Ask Podcast is perfect, regardless of the size of their office, the title on their business card or the notoriety they have achieved. But yet, they have given themselves permission to live their best life. Those are the people I want to invite to the table. So I hope you will dedicate the next hour to consuming these stories, meeting fascinating people and feeling motivated to make the Big Ask your life is ready for… I look forward to having you taking a seat at the table and enjoying our time together! Stay connected with the Big Ask Podcast on Facebook and Instagram at @BigAskPodcast and be sure to take a minute to share a review or rating so that we can continue to grow our audience.

Summary:      The Importance of Storytelling with Jennifer Borba von Stauffenberg, CEO, Olive Creative Strategies   Jennifer Borba von Stauffenberg is the founder of Olive Creative Strategies, a The job of PR is to align with greatness and to shine the spotlight that people are doing. There is nothing more refreshing than the good news stories that really fill you up. Create your story through a brand perspective: Do you want to be a part of your business story or does your business have its own story? Do you want to be positioned as a thought leader? Your business should have an authentic story or have a strong mission Identify the “why” you started the business Be consistently consistent with what you say you do in your business At Olive each client goes through a Branding Discovery Exercise to help them to identify their story, their why and their mission. What should a client look for in a PR agency? Are their values aligned? Ask for references Evidence of results in the industry you are in PR takes patients: 4-6 months for a local campaign 6-8 months for a national campaign You only have space for 3 things at a time – you have to pick and choose.     Notable Quotes From This Episode:   “If I would have stayed in the same pot, I would never flower again.” “What you think about me, is what you think about yourself.” “Nothing great leaves your life without something better replacing it” “You put your energy where your values are” “When you are in alignment with your project or purpose, you are going to attract those some type of people.” “You have to tell people how to talk about your brand, if not they will make it up. That leads to market confusion.”     Links Mentioned In This Episode: https://www.niurkainc.com/ http://jeanieballard.com/index.html https://www.omtuitive.com/ Guest Contact:           Instagram https://www.instagram.com/olivecreativestrategies Facebook: https://www.facebook.com/OliveCreativeStrategies LinkedIn: https://www.linkedin.com/in/jennifervonstauffenberg Twitter: https://www.twitter.com/olivestrategies Website: www.olivecreativestrategies.com Get In Touch:            Facebook: https://www.Facebook.com/BigAskPodcast Instagram: https://www.Instagram.com/BigAskPodcast Nicole Matthews, Host Nicole@thehenleycompany.com The Henley Co. http://www.TheHenleyCompany.com ...