Podcasts about annielytics

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Best podcasts about annielytics

Latest podcast episodes about annielytics

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
Sarah Lean from Microsoft Discusses Her Unique Career Journey and How She Branded Herself as a Tech Evangelists Through Sharing Her Knowledge with Others

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Sep 11, 2023 25:09


Join Sarah Lean from Microsoft on the Annielytics hosted podcast, An Eye 4 AI. Discover her unique career journey and how she became a master content creator and tech guru. Listen in to learn how she transformed her knowledge journey into a platform that she openly shares with the world. Don't miss out! (9) Sarah Lean

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
Introduction to Season 3 of Annielytics now called “An Eye 4 AI with Annielytics”

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later May 4, 2023 1:01


The mission of An Eye 4 AI Podcast with Annielytics aka Laura Edell, Microsoft is to showcase and celebrate the achievements of diverse women in tech leadership roles. We aim to provide a platform for these trailblazers to share their experiences, insights, and advice on navigating the industry as a woman. #womenintech #imposterSyndrome https://www.Twitter.com/laura_e_edell & https://www.YouTube.com/@AnnielyticsHasAnEye4AI --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
An Eye 4 AI Podcast with Annielytics with Guest Kathleen Mitford, CVP of Global Industry Marketing

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later May 2, 2023 34:13


In this episode host and podcast persona “Annielytics” also known as Laura Edell sits down for a chat with a Corporate Vice President as she began her journey at Microsoft. After a long pause, we are excited to bring to you this podcast featuring Kathleen Mitford. You can follow her on Twitter: @kmitford and on LinkedIn: https://www.linkedin.com/in/kmitford #TheRealSilkTulips @aneye4AI #aneye4AI https://www.youtube.com/@AnEye4AI --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
An Eye 4 AI Podcast w/ host Laura Edell as persona Annielytics with guest Amanda Rosemark, Microsoft

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Jul 22, 2022 35:29


Season 2 Episode 2 features Amanda Rosemark talking about how she got into tech and became a rockstar program manager at Microsoft #womenintech #girlsWhoCode #girlsInSTEM --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

Lori Vallow & Chad Daybell Case
Daybell/Vallow Case: Connecting the Dots- The Beginning To Now- Part 5

Lori Vallow & Chad Daybell Case

Play Episode Listen Later Jun 24, 2022 23:47


We continue our deep dive into the whole timeline as we know it. We pick up in 2008 when the recession hasn't been kind to Chad's publishing company, we follow Lori, Chad, Tylee, Colby, and JJ to Hawaii, and hear from some of her friends from her time there. ..............Pretty Lies & Alibis is a true crime podcast located in Greenville, South Carolina. Pretty Lies covers a variety of cases across the United States. Join Gigi & Fruit Loop as they seek truth and travel the long road to justice. ..............Make sure to follow Pretty Lies & Alibis on social media for more videos, details & information on the cases Gigi & Fruit Loop are currently covering... ..............-Facebook: https://www.facebook.com/PrettyLiesAndAlibis-Instagramhttps://www.instagram.com/prettyliesandalibis/..............ATHLETIC GREENS:athleticgreens.com/WHATTHEWORLDUse our code and get 1 year of immune supporting Vitamin D supplements for free and 5 free travel packs! ..............Merch: www.prettyliesandalibis.comDonate: PayPal - prettyliesandalibis@gmail.com Venmo - @prettyliesalibis..............Some info contained in this episode from:Annielytics.comJustin Lum/Fox 10 Phoenix, Nate Eatan, East Idaho NewsWebsleuths.comDatelineABC 20/20Investigation Discovery

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
#NFLDraft #FantasyFootball #Moneyball & more - Check the Latest with Jordan Morrow, @Laura_E_Edell

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later May 2, 2022 1:41


Check out the latest #LearnIn Episode with Jordan Morrow, @Laura_E_Edell known by her persona #Annielytics (@https://www.youtube.com/c/LauraHostsAnEye4AI) & @IBM TV (host, Darren Kaplan) where Jordan shares his passion for #dataliteracy #NFLDraft #FantasyFootball #Moneyball and more - You won't want to miss this one. --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
“An Eye 4 AI” hosts CEO Chandra Brown on her Exec Career Path to the top of leadership chain at MxD

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Mar 18, 2022 42:56


On this weeks episode, host #Annielytics aka Laura Edell (@laura_e_edell), Chief Data Scientist from #Microsoft interviews #MxD #CEO #Chandra Brown in our #International Women's #iwd22 Executive Series; #impostersyndrome #womenintech #womeninmanufacturing #girlsinSTEM --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

The Data Standard
Annielytics: Journey as a woman in the data field with Danica Westgard

The Data Standard

Play Episode Listen Later Aug 10, 2021 37:24 Transcription Available


In this episode, guest Danica Westgard sits down with Laura Edell from Annielytics to discuss going back to the office early during COVID and her journey as a woman in the data field.Connect with Laura and Danica on LinkedInLaura Edell - https://www.linkedin.com/in/lauraerinedell/Danica Westgard - https://www.linkedin.com/in/danica-westgard-2210a1b2/The Data Standardhttps://datastandard.io/https://www.linkedin.com/company/the-data-standard/https://www.youtube.com/channel/UCTuolowXD05RY9DkIWqRT6Q

covid-19 woman data field annielytics data standard
The Data Standard
Annielytics: Journey as a woman in the data field with Danica Westgard

The Data Standard

Play Episode Listen Later Aug 9, 2021 37:24


In this episode, guest Danica Westgard sits down with Laura Edell from Annielytics to discuss going back to the office early during COVID and her journey as a woman in the data field.Connect with Laura and Danica on LinkedInLaura Edell - https://www.linkedin.com/in/lauraerinedell/Danica Westgard - https://www.linkedin.com/in/danica-westgard-2210a1b2/The Data Standardhttps://datastandard.io/https://www.linkedin.com/company/the-data-standard/https://www.youtube.com/channel/UCTuolowXD05RY9DkIWqRT6Q

The Data Standard
Annielytics Podcast with Host Laura Edell, Chief Data Scientist, Microsoft and Guest Alisha Arora

The Data Standard

Play Episode Listen Later May 9, 2021 20:29 Transcription Available


In today's, episode I speak to Alisha Arora, a young woman, who is on a mission to leverage exponential technology to solve some of the world's largest problems. Alisha is an advocate and activator for mental health, and is currently researching at MIT's AI lab to diagnose and prevent suicide with machine learning. Alisha represents the future of STEM and so today in this inspiring episode Alisha will share her work, ambitions, and experiences working in STEM. Connect with Laura and Alisha on LinkedInLaura Edell - https://www.linkedin.com/in/lauraerinedell/Alisha Arora - https://www.linkedin.com/in/alishaarora56/For more information about The Data Standard visit https://datastandard.io/The Data Standard LinkedIn: https://www.linkedin.com/company/the-data-standard/

The Data Standard
The Annielytics Podcast with Annie Hedgpeth from HashiCorp

The Data Standard

Play Episode Listen Later Mar 13, 2021 23:36 Transcription Available


With the growing demand for developers, the IT industry is tasked with bringing more workers into the field. Stereotypes and ignorance are a major blocker to this initiative. Annie speaks about her journey into technology (from a background in film and art) by learning the InSpec framework, and how she attained the skills necessary to become a cloud automation engineer.  Annie's aim is always to make the right thing to do the easy thing to do.About our host:Laura Edell Chief Data Scientist, AI Markets & Innovation @ Microsoft https://www.linkedin.com/in/lauraerinedell/About our guest: Annie HedgpethTest Infrastructure Engineer at HashiCorp https://www.linkedin.com/in/annie-hedgpeth/The Data Standardhttps://www.linkedin.com/company/the-data-standard/https://datastandard.io/

stereotypes hashicorp inspec annielytics
An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
#IWD21 #Annielytics Talks About Different Walks of Life as Women in Tech

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Mar 8, 2021 2:36


Happy International Women's Day #IWD21 - Listen as @Laura_E_Edell host of Annielytics podcast talks about an inspiring story told from a unique vantage point how #impostersyndrome affected her and how she reconciled to crush it ! Full podcast series : https://open.spotify.com/show/3uYAenwvBAttDub1FHFWyj?si=-hVzwymKTc6tJN5icQT9-Q --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

The Data Standard
The Annielytics Podcast with Alessia Bell from Principles

The Data Standard

Play Episode Listen Later Mar 7, 2021 29:08 Transcription Available


The topic of today's podcast episode is being authentic to yourself. We're going to answer the question: What does being authentic mean? Alessia shares tips on how to find your authentic self.About our host:Laura Edell Chief Data Scientist, AI Markets & Innovation @ Microsoft https://www.linkedin.com/in/lauraerinedell/About our guest: Alessia Bellhttps://www.linkedin.com/in/alessiabell/The Data Standardhttps://www.linkedin.com/company/the-data-standard/https://datastandard.io/

principles annielytics
The Data Standard
Annielytics Podcast with Vanessa Anderson, Senior Solutions Engineer at CareerBuilder

The Data Standard

Play Episode Listen Later Feb 22, 2021 29:12 Transcription Available


In this episode of the Annielytics podcast, host Laura Edell speaks with Vanessa Anderson, Senior Solutions Engineer at CareerBuilder. As globalization advances, it is becoming increasingly important to understand how working cultures differ. Cultural differences have been a major challenge for many workspaces, especially those that are welcoming a variety of different nationalities. About our host:Laura Edell Chief Data Scientist, AI Markets & Innovation @ Microsoft https://www.linkedin.com/in/lauraerinedell/ About our guest: Vanessa Anderson, Senior Solutions Engineer @ CareerBuilderhttps://www.linkedin.com/in/andreaconstantinof/Executive Producer: Darren Kaplan https://www.linkedin.com/in/darrenkaplan500/ The Data Standardhttps://www.linkedin.com/company/the-data-standard/ www.datastandard.io

cultural careerbuilder senior solutions engineer annielytics
The Data Standard
Annielytics Podcast with Alisha Valente, Manager Privacy and Security- TC at Protiviti

The Data Standard

Play Episode Listen Later Feb 22, 2021 30:39 Transcription Available


Host Laura Edell speaks with Alisha Valente, Manager Privacy and Security- TC at Protiviti. Women have played a major role in computing for centuries as well as men. The purpose of this podcast is to gain knowledge on women involved in technology.About our host:Laura Edell Chief Data Scientist, AI Markets & Innovation @ Microsoft https://www.linkedin.com/in/lauraerinedell/About our guest: Vanessa Anderson, Manager Privacy and Security- TC @ Protivitihttps://www.linkedin.com/in/alisha-valente-b4953b18/Executive Producer: Darren Kaplan https://www.linkedin.com/in/darrenkaplan500/The Data Standardhttps://www.linkedin.com/company/the-data-standard/www.datastandard.io

The Data Standard
Annielytics Podcast with Annielytics Podcast with Samira Lowman from GE Digital

The Data Standard

Play Episode Listen Later Feb 22, 2021 30:36 Transcription Available


Host Laura Edell speaks with Samira Lowman, VP Organization and Talent Acquisition & Development at GE Digital. In our conversation, we explore the nature of self-compassion, including why it's such an essential skill for personal growth.About our host:Laura Edell Chief Data Scientist, AI Markets & Innovation @ Microsoft https://www.linkedin.com/in/lauraerinedell/About our guest: Vanessa Anderson, Manager Privacy and Security- TC @ Protivitihttps://www.linkedin.com/in/alisha-valente-b4953b18/Executive Producer: Darren Kaplan https://www.linkedin.com/in/darrenkaplan500/The Data Standard LinkedIn: https://www.linkedin.com/company/the-data-standard/www.datastandard.io

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
What's Your #Superpower? #DataScienceIsMySuperPower

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Feb 21, 2021 10:34


In her latest bonus segment, #AnEye4AI host Laura Edell as her persona #Annielytics covers her #AI #datascience #superpower, followed by a #snackable discussion on #CrushingImposterSyndrome #DyslexicallyDelicious --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

ai superpowers annielytics
An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics
Welcome to An Eye 4 AI podcast with host persona Annielytics aka Laura Edell, Chief Data Scientist

An Eye 4 AI Podcast with host Laura Edell as Podcast Persona Annielytics

Play Episode Listen Later Feb 20, 2021 0:35


You first heard @Laura_E_Edell as part of the #DataStandard. She evolved and branched out on her own under a new #podcast moniker “An Eye 4 AI” where she still talks with female powerhouses working in tech at the beginning and at the top of their careers. In season 2, by popular demand we bring to you the new #ExecutiveSeries #womenintech #impostersyndrome #reversementorship #breakingGlassCeilings #careerjourney --- Send in a voice message: https://podcasters.spotify.com/pod/show/annielytics-podcast/message

The Data Standard
Annielytics Podcast with Host Laura Edell, Chief Data Scientist, Microsoft and Catherine Devine Microsoft's Worldwide Education Business Strategy Leader

The Data Standard

Play Episode Listen Later Oct 1, 2020 21:26 Transcription Available


Host Laura Edell Chief Data Scientist, sits down with Catherine Devine Microsoft's Worldwide Education Business Strategy Leader to talk about Women in Technology, Libraries and Museums.Follow Laura and Catherine on Linkedin!Laura Edell https://www.linkedin.com/in/lauraerinedell/Catherine Devine https://www.linkedin.com/in/cmdevine/For more information about The Data Standard visit https://datastandard.io/The Data Standard LinkedIn: https://www.linkedin.com/company/the-data-standard/

The Data Standard
Annielytics Podcast with Host Laura Edell, Chief Data Scientist, Microsoft and Genevieve Graves, PhD and Founder of EyeO

The Data Standard

Play Episode Listen Later Sep 23, 2020 43:57 Transcription Available


Host Laura Edell speaks with Genevieve Graves, PhD and Founder of EyeO about Women In Tech and Curry Combing to get data / insights during a conversation.Connect with Genevieve and Laura on LinkedinLaura Edell - https://www.linkedin.com/in/lauraerinedell/Genevieve Graves, PhD. - https://www.linkedin.com/in/genevievegraves/For more information about The Data Standard visit https://datastandard.io/The Data Standard LinkedIn: https://www.linkedin.com/company/the-data-standard/

The Data Standard
Annielytics Podcast with Host Laura Edell, Chief Data Scientist, Microsoft and Nandini Malik from Aetna

The Data Standard

Play Episode Listen Later Sep 16, 2020 22:03 Transcription Available


Annielytics Host Laura Edell sits down with Nandini Malik, Data Scientist from Aetna to talk about Women in Tech and the Imposter Syndrome. You can connect with Laura and Nandini on LinkedInNandini Malik https://www.linkedin.com/in/nandinimalik/Laura Edell https://www.linkedin.com/in/lauraerinedell/For more information about The Data Standard visit https://datastandard.io/The Data Standard LinkedIn: https://www.linkedin.com/company/the-data-standard/

Marketing School - Digital Marketing and Online Marketing Tips
How to Build Killer Reporting to Uncover New Growth Ideas | Ep. #1449

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Jul 20, 2020 5:09


In episode #1449, we discuss how to build killer reporting that will help you move the needle of your business. Oftentimes, people look at Google Analytics or Data Studio but are unsure of how to interpret the data and end up doing nothing about it. Tune in to hear how you can get actionable reporting insights that you can apply to your business right away.    TIME-STAMPED SHOW NOTES: [00:25] Today's topic: How to Build Killer Reporting to Uncover New Growth Ideas. [00:36] Killer reporting gives you actionable insights so you know what to focus on.  [00:43] People often look at Google Analytics and Data Studio but do nothing with the data.  [01:04] If you don't use the data, you are wasting your time looking at reports. [01:18] There are several analytics gurus who have great templates to share. [01:50] Customize those templates to meet your needs. [02:03] Check out Neil's YouTube course that teaches you to use Google Analytics.  [02:33] The importance of setting up the right foundation for reporting.   [03:20] If you have money, hire an analytics consultant to assist you with reporting.  [03:39] Set up alerts that let you know how your traffic and conversion rates are performing.  [04:09] That's it for today! [04:11] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!   Links Mentioned in Today's Episode:   Google Analytics Data Studio  Annielytics  Supermetrics Upwork  Marketerhire Analytics Ninja    Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
How to Build Killer Reporting to Uncover New Growth Ideas | Ep. #1449

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Jul 20, 2020 5:09


In episode #1449, we discuss how to build killer reporting that will help you move the needle of your business. Oftentimes, people look at Google Analytics or Data Studio but are unsure of how to interpret the data and end up doing nothing about it. Tune in to hear how you can get actionable reporting insights that you can apply to your business right away.    TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Build Killer Reporting to Uncover New Growth Ideas. [00:36] Killer reporting gives you actionable insights so you know what to focus on.  [00:43] People often look at Google Analytics and Data Studio but do nothing with the data.  [01:04] If you don’t use the data, you are wasting your time looking at reports. [01:18] There are several analytics gurus who have great templates to share. [01:50] Customize those templates to meet your needs. [02:03] Check out Neil’s YouTube course that teaches you to use Google Analytics.  [02:33] The importance of setting up the right foundation for reporting.   [03:20] If you have money, hire an analytics consultant to assist you with reporting.  [03:39] Set up alerts that let you know how your traffic and conversion rates are performing.  [04:09] That’s it for today! [04:11] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!   Links Mentioned in Today’s Episode:   Google Analytics Data Studio  Annielytics  Supermetrics Upwork  Marketerhire Analytics Ninja    Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

AzureABILITY Podcast
Episode 7 - "Gaming" March Madness with Azure AI

AzureABILITY Podcast

Play Episode Listen Later Apr 21, 2019 32:14


Doyenne of Data Science Laura Edell visits the pod with new-word-crafter / AI-expert Anthony Franklin to talk about how to use Azure AI to "game" March Madness.  Can you say Bwwaaahhh ha ha HA HA? ----more---- Laura Edell's recent multi-year success at fantasy football play/bench models have spurred her on to attack other sports leagues like March Madness bracket predictions, PGA Player Fedex Points predictions and more. Laura is an avid lover of all things analytical and will respond to the moniker "Annielytics" in lieu of her name anytime. When it’s time to turn her brain off, she loves to travel off-the-beaten-track, especially to known "wind" rich destinations to appease her inner kite-boarding child.  When not traveling, Laura enjoys being with her family, gaming together & teaching her 8 year old how to spin EDM tracks into mashup magic. Anthony Franklin is an accomplished analytics expert, consultant and trainer who has trained hundreds of students and professionals for various statistical and analytics concepts.  He worked as a student instructor for the Institute of Advanced Analytics at North Carolina State University teaching R programming, SAS programming and advanced modeling techniques, while he finished his doctoral studies.  He spent 5 years as an employee at SAS Institute, training and enabling enterprise companies on major data intensive solutions.  He serves as a board member and partnered with Matrix TRC for over 5 years leading multiple big data, machine learning, and programming courses.  Anthony currently works at Microsoft as a Big Data and AI Architect. He is a cofounder of Fanalytical Inc., a data and analytics platform aimed at college athletic departments in the USA.  Anthony is an experienced public speaker and a former Division 1 college football player.  Most notably, Anthony coined his own genuine word on our show: incomprehensive. During the episode we talk about all sorts of things related to Machine Learning and AI, including: A Very Extensive NCAA Exploratory Analysis Musings on ML, Deep Learning & AI Machine Learning Studio Azure Machine Learning Service Azure Bot Service LinkedIn: Laura Edell; Anthony Franklin PLEASE VISIT http://azureability.com for show notes and additional episodes.  Also, if you like (or even hate!) what we're doing, please take the time to share your comments and suggestions either by the Podbean App (see links, below), email (lberman@microsoft.com) or Twitter (@azureability).  CREDITS: Louis Berman (Host); Laura Edell and Anthony Franklin (Guests); Gretchen Huebner (Kodable PSA), Simon Hillvo (MakeCode PSA); Megan Hochstatter (Code.org PSA); Vincent Tone / PremiumBeat (Music); Heather Walsh (Intro/Outro); Louis Berman (Engineer); East Coast Studio (Editing) TRANSCRIPT: https://www.videoindexer.ai/accounts/1c5a0342-11e8-4e1d-b656-d0bf35b80614/videos/bce483e708.  PODCAST CLIENTS: You can find AzureABILITY on Apple Podcasts, Google Play and Spotify, or simply use our RSS Feed (http://www.azureability.com/feed.xml) and plug it into your podcast client of choice.

UI Breakfast: UI/UX Design and Product Strategy
Episode 98: Value-Based Design with Nick Disabato

UI Breakfast: UI/UX Design and Product Strategy

Play Episode Listen Later Mar 9, 2018 49:02


How do you measure value in such abstract industry as design? Today we continue on the topic of value-based pricing with our guest Nick Disabato, a famous designer and writer. You'll learn how to identify and demonstrate the value of your UI/UX services, what exactly stands behind a high price tag, what KPIs to measure, and how to bring maximum business value to the table. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Draft — Nick's design consultancy Value Based Design — Nick's upcoming book Episode 36: Research-Driven A/B Testing with Nick Disabato — Nick's previous episode Cadence & Slang — Nick's book about interaction design Pricing Creativity — a book by Blair Enns What to Learn From Tropicana’s Packaging Redesign Failure? Draft's best case studies Dissecting Great Sales Copy For Productized Consulting — an article by Patrick McKenzie (including praise for Nick's Draft Revise sales page) Average Revenue per User (ARPU), Average Order Value (AOV) — popular key performance indicators (KPIs) Mobile First — a book by Luke Wroblewski Kissmetrics, Annielytics, ConversionXL — great resources to learn about Google Analytics Sample application form for Draft Revise Give It Five Minutes — an article by Jason Fried Follow Nick on Twitter: @nickd Today's Sponsor This episode is brought to you by Balsamiq — rapid wireframing software that combines the comfort and simplicity of paper sketching with the power of a digital tool. So your work is easier to share, revise, and get honest feedback on! Try their new web app Balsamiq Cloud free for 30 days at balsamiq.cloud. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

The Marketing Cloudcast
How to Make More Data-Driven Decisions as a Marketer

The Marketing Cloudcast

Play Episode Listen Later Aug 23, 2017 21:28


Reviewing data and numbers is a key part of almost every marketing job today. Yet many of us went into marketing because we like to be creative — not knee-deep in spreadsheets. Listen as two data-loving marketers discuss how they make data-driven decisions in their roles and demystify the "data is scary" stigma. You'll learn from Annie Cushing, founder of Annielytics.com, and Alice Avery, resident number-cruncher at Salesforce (who Heike often turns to with questions). You'll emerge from this episode with takeaways about how and when to involve data in your everyday marketing processes — which will lead to your opinions being backed by data and more successful marketing campaigns. Tweet @youngheike or @marketingcloud with your thoughts on this episode or ideas for a future topic.

UI Breakfast: UI/UX Design and Product Strategy
Episode 58: One Day of User Research with Liston Witherill

UI Breakfast: UI/UX Design and Product Strategy

Play Episode Listen Later Apr 20, 2017 41:28


How about getting out of your comfort zone? Just one day of research can bring you amazing insights. Our guest today is Liston Witherill, marketer and CEO of Good Funnel. You'll learn how to perform the most effective research activities: customer interviews, passive research, analytics, and competitor analysis. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Good Funnel — Liston's company GetApp, Capterra, G2 Crowd — places to find software reviews STOR Analysis Template by Good Funnel Google Analytics, HotJar, Inspectlet — tools for tracking user behavior SpyFu — keyword research tool Jeffalytics, Annielytics, Kissmetrics Blog, Crazy Egg Blog — recommended resources on analytics Web Analytics 2.0 — a book by Avinash Kaushik Thinking Fast and Slow — a book by by Daniel Kahneman The Power of Habit — a book by Charles Duhigg Hooked — a book by Nir Eyal The A/B Testing Manual — a course by Nick Disabato You Should Test That — a book by Chris Goward Follow Liston on Facebook Follow Liston on Twitter: @law4 Drop Liston a line at liston@goodfunnel.co Today's Sponsor This episode is brought to you by Tiny Reminder. Tired of nagging people? Build a simple form, set a reminder schedule, and add recipients. We'll keep sending reminders until they submit a response. This tool is forever free! Sign up today at tinyreminder.com. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Edge of the Web - An SEO Podcast for Today's Digital Marketer
EP 210: Leveraging Campaign Tagging in Google Analytics w/Annie Cushing

Edge of the Web - An SEO Podcast for Today's Digital Marketer

Play Episode Listen Later Jan 24, 2017 90:30


Google Analytics is a wonderful tool that many marketers and websites use, but many marketers make mistakes in Google Analytics when it comes to campaign tagging. Well, we got a hold of Annie Cushing, the founder of Annielytics, to discuss how to make the best of your marketing efforts within Google Analytics. Some of the topics we cover include: - Campaign tagging - Creating Custom Channels & Dimensions - Filtering out spam traffic This is a deep-dive into Google Analytics, so if you are a beginner to Google Analytics, we recommend that you have your analytics account open to help you know what we are talking about. Plus, we catch up with Douglas Karr of the Marketing Tech Blog to discuss one of his latest blogs titled: "What Strategies, Tactics, and Channels Should Marketers Focus on in 2017" A great episode this week on Edge of the Web!

web campaign tactics leveraging google analytics tagging douglas karr annie cushing annielytics
Marketing Speak
64: Crunching Data to Improve Your Business with Annie Cushing

Marketing Speak

Play Episode Listen Later Jan 11, 2017 57:09


Annie Cushing proudly proclaims her love for data and analytics so much so that she’s even  embraced the nickname Annielytics. In addition to data itself, one of her great loves is teaching other marketers how to “sexy up” their data. She has created a wonderful collection of tools and templates, of which perhaps the best known is her document “Hundreds of Tools for Marketers.” In addition, she’s a frequent speaker at conferences such as Pubcon, MozCon, and SMX. Find Out More About Annie Here: Annielytics.com@Annielytics on Facebook@AnnieCushing on Twitter In This Episode: [01:47] - Annie talks about one of the most frequent problems she sees with analytics, and how this involves Google Analytics leaving the average marketer behind in some ways. [05:28] - We learn about campaign tagging in more depth, and Annie gives a couple examples of  “gotchas” that give many people problems with routing correctly. [10:51] - Annie goes on to explore exactly how devastating the effects of mistakes in campaign tagging can be. She then discusses another potential problem. She also talks about what she considers an oversight: there isn’t a channel for “paid social” on Google Analytics. [14:22] - In response to Stephan’s elaboration on the problems with tracking paid social, Annie expands again on the importance of doing so correctly. [16:07] - What would be some good goals to set? In her answer, Annie explores the importance of tracking micro conversions. [23:43] - Annie talks about the “not provided” keyword data. [24:30] - Stephan and Annie take a step back and explore what “not provided” keyword data is, in case listeners aren’t familiar with the topic. She recommends going into the channels report (under “acquisition” and then “all traffic”) for valuable information. [30:55] - Stephan talks about what Google Search Console is, and what it can do. He then mentions the option of using a tool such as Rank Ranger. [32:25] - Does Annie use a tool such as Rank Ranger to access data, or does she do it by hand? As part of her answer, Annie discusses the value of Cyfe. [35:22] - Annie talks about Google’s Content Experiments, for which she says she hasn’t seen a high adoption rate. [37:53] - The difference between the popularity of Content Experiments and Optimizely is quite large (with Optimizely as the clear leader), Annie explains. [39:02] - We hear Annie’s thoughts on Tag Manager. She explains some problems with it, but ultimately concludes that the benefits outweigh the disadvantages. [45:02] - Annie explains what she provides in her audits, and acknowledges that most people don’t love data as much as she does. [50:12] - Is changing the dashboard inside Google Analytics part of Annie’s process when she’s working with her clients? [55:40] - Annie addresses the question of her availability and how to get in touch with her. Links and Resources: The Definitive Guide to Campaign Tagging in Google AnalyticsHow to Track Social Ads in Google AnalyticsThe Definitive Guide to Channels in Google AnalyticsGoogle Search ConsoleRank RangerCyfeContent ExperimentsOptimizelyDan SirokerTag Manager

Search Engine Nerds
The Power of Analytics: An Interview with Annie Cushing

Search Engine Nerds

Play Episode Listen Later Oct 27, 2016 6:42


At Vegas Pubcon 2016, Brent Csutoras, Chief Social Media Strategist at SEJ, sat down with Annie Cushing, the ultimate go-to person about analytics and founder of Annielytics, to talk about the power of analytics. The post The Power of Analytics: An Interview with Annie Cushing appeared first on Search Engine Journal.

power analytics search engine journal sej annie cushing annielytics brent csutoras
Internet Marketing: Insider Tips and Advice for Online Marketing

In today’s episode Andy is joined by Tori Cushing, Marketing Strategist at Annielytics, to talk about Google Analytics social reports and the insights they can provide. Tori explains that Google Analytics is a very powerful tool, but that it is useless unless we get campaign tagging right. As such, she shares some of her tips and a clear process to make sure all your campaigns are properly attributed to the right source. She also discusses Social Conversions and clarifies the difference between Assisted and Direct conversions. Links: 1. Demystifying Social Reports: http://www.annielytics.com/blog/analytics/demystifying-social-reports-google-analytics-video/ 2. Multi-Channel Funnels api: http://www.annielytics.com/blog/analytics/multi-channel-funnels-acquisition-reports-dont-get-along/ 3. Guide to Channel Groupings: http://www.annielytics.com/guides/definitive-guide-to-channel-groupings-google-analytics/ 4. Guide to Campaign Tagging:...  See acast.com/privacy for privacy and opt-out information.