Podcasts about SMX

Is ROAS a flawed metric for Google Ads? According to acclaimed ecommerce experts Mike Ryan and Christian Scharmüller, using Return on Ad Spend (ROAS) as your primary "North Star" metric creates a dangerous "Revenue Trap." Because ROAS measures revenue rather than actual margin, it creates an "air gap" that ignores the law of diminishing returns, ultimately hurting the profitability of mature Google Ads campaigns.In this episode of Growing eCommerce, the hosts break down how to properly use ROAS as a bidding signal and explore the latest transparency updates to Google's Performance Max (PMax) campaigns.The Problem with ROAS as a Profit Proxy: Many advertisers use ROAS as a stand-in for profit. However, as campaigns scale, incremental returns flatten out. A 600% ROAS does not guarantee your next ad dollar will yield the same profit margin.ROAS is a Communication Vessel, Not Just a Goal: Setting a blanket ROAS target across multiple campaigns is a strategic mistake. ROAS is actually your primary bidding signal and pacing tool to steer Google's algorithms.Dynamic vs. Static Targeting: Advertisers should move away from adjusting ROAS based on "gut feeling" and adopt a scientific, data-driven approach based on specific campaign constraints.Resources & Expert LinksFREE smec Advanced Channel Report Script: https://smarter-ecommerce.com/en/google-ads-scripts/pmax-channel-insights/About Mike Ryan:Based in Austria and originally from Boston, Mike Ryan is the Head of Ecommerce Insights at Smarter Ecommerce (smec) with over ten years of experience in retail and PPC landscape. With a robust background spanning retail operations, product management, and digital ads, Mike leverages his multidisciplinary expertise to drive data-informed strategies that help online retailers optimize their performance in an increasingly competitive market.About Christian Scharmueller:As a seasoned veteran in the PPC and Ecommerce space, Christian Scharmüller serves as the CCO & Managing Director of Smarter Ecommerce. With over 12 years of experience at the forefront of ad tech, Christian is a sought-after speaker at major industry events, including SMX and OMR, where he shares insights on high-level e-commerce strategy and the future of retail media.About Smarter Ecommerce (smec) Smarter Ecommerce (smec) helps e-commerce brands scale profitably with AI-driven PPC automation—optimizing for business outcomes while keeping strategic control in the hands of marketers. The platform activates first-party data (e.g., margins, CLV, core business metrics) to automate campaign optimization toward profitability and efficient growth, with transparent insights that reduce manual work and free teams for strategic oversight. As a Google Premier Partner and three-time Microsoft Retail Partner of the Year, smec manages €500M+ in ad spend and drives €5B+ in annual e-commerce revenue for 350+ global retail clients, including THG, Snipes, REWE, and Intersport. Follow smec for performance marketing insights: Website: smarter-ecommerce.com LinkedIn: linkedin.com/company/smarter-ecommerce-gmbh Newsletter: smarter-ecommerce.com/en/newsletter/ Instagram: instagram.com/smarterecommerce

Ricky Carmichael and Ryan Villopoto discuss all the action from the SMX World Championship round 7 in Arlington. They discussed Hunter Lawrence and Pierce Brown’s first win in their perspective classes. They also dive into the two big controversial events that have so many SMX fans fuming. Follow us on Instagram TitleTwoFour Watch us on the Motorsports on NBC YouTube (0:00) Welcome to Title 24.(1:02) We catch up with team Villopoto's amateur MX adventures.(2:04) Hunter Lawrence wins his first 450 Main Event!(7:55) The whoops were a big factor at Arlington.(11:46) 450 red cross flag controversy. (24:47) Information on 5.11 raffle to win a TRIUMPH TF 450- RC Edition motorcycle. (26:00) 250 red light controversy.(31:21) What should the AMA have do ne in this situation?(37:38) A conversation with the President of the Daytona International Speedway - Frank Kelleher.(52:38) Jeremy McGrath Holeshot King Challenge.(59:54) What changes in the track from last year will be this year? And could it affect the riders?(1:06:59) Why doesn’t Suzuki make an electric start?See omnystudio.com/listener for privacy information.

M2i Global CEO Alberto Rosende joined Steve Darling from Proactive to announce the company has entered into a Strategic Collaboration Agreement with SMX (Security Matters) PLC, a publicly traded firm focused on supply chain traceability and integrity solutions. Rosende explained that the agreement establishes a structured collaboration aimed at supporting a pilot initiative that integrates physical and digital shipment-assurance technologies. The program will leverage the M2i CAINO digital backbone and the M2i Metals Marketplace to enable end-to-end digital traceability, custody validation, and authenticated commercialization workflows. The partnership is designed to establish a new benchmark for trusted critical mineral commerce by directly linking physical shipment assurance measures with evidence-backed digital custody records and secure marketplace transactions. Through the pilot initiative, M2i and SMX intend to demonstrate how allied-source mineral shipments can be verified, tracked, and commercialized with integrity from point of origin through to receipt in the United States. As part of the initial operational demonstration, M2i plans to execute a phased pilot shipment program beginning with controlled material movements from Western Australia into the U.S. The pilot will test the integrated system under real-world conditions to validate traceability, custody controls, and commerce integration. The initiative is expected to incorporate layered shipment-assurance measures, including physical tagging and instrumentation, tamper-evident controls, and structured verification evidence capture at key custody transfer points. The objective is to establish a practical and scalable framework aimed at reducing provenance dilution, commingling risk, and chain-of-custody ambiguity—issues that have historically challenged transparency and trust within global critical mineral supply chains. #proactiveinvestors #m2iglobalinc #otcqb #mtwo #SecurityMatters #CriticalMinerals #SupplyChainTraceability #DigitalCustody #BlockchainTech #ShipmentAssurance #MineralsMarketplace #SupplyChainSecurity #AlliedSupplyChains #ProvenanceVerification #TradeIntegrity #WesternAustralia #USSupplyChain #ProactiveInvestors

In this episode of Growing eCommerce, Mike Ryan and Chris debunk three persistent myths that are still holding retailers back in 2026. While everyone is distracted by the hype of UCP and Agentic Commerce, many accounts are bleeding efficiency due to outdated structures like the "Heroes & Zombies" matrix and one-dimensional margin buckets.We break down why these old-school tactics create self-fulfilling prophecies of failure and share what sophisticated retailers are doing instead to balance volume, margin, and the new reality of AI-driven search.In this episode, we cover:The "Zero Click" Wake-Up Call: Why the shift to walled gardens means you need to fix your tactical basics now before the ecosystem changes forever.Myth #1: Heroes & Zombies: Why classifying low-volume products as "zombies" is a logical flaw that starves your potential growth engines. We explain the danger of using historical data to doom new products.Myth #2: Margin Buckets: Why segmenting campaigns by gross margin % (e.g., 0-5%, 5-10%) is dangerous. Mike shares data showing how this ignores conversion volume and pricing strategies, leading to "death by optimization."Myth #3: PMax vs. Standard Shopping: It's no longer an either/or decision. We discuss the rise of hybrid setups and why Standard Shopping is actually gaining cost share again.Key Takeaways:Don't rely on single-dimensional data: Grouping products solely by ROAS or Margin % ignores critical context like seasonality, price competitiveness, and absolute profit.Standard Shopping isn't dead: Even Google is now advocating for hybrid use cases, such as using Standard Shopping for query filtering or specific inventory control.+1The "Self-Fulfilling Prophecy": If you put a new product in a "zombie" campaign with low budget because it has no data, it will never get data. You need a multi-dimensional scoring strategy.About Mike RyanBased in Austria and originally from Boston, Mike Ryan is Head of Ecommerce Insights at Smarter Ecommerce (smec). With 10+ years in retail and PPC, and experience across retail operations, product management, and digital advertising, he helps online retailers turn data into strategies that improve performance in a highly competitive market.About Christian ScharmüllerChristian Scharmüller is CCO & Managing Director at Smarter Ecommerce and a long-time expert in PPC and e-commerce. With 12+ years in ad tech, he's a regular speaker at major industry events such as SMX and OMR, sharing insights on e-commerce strategy and the future of retail media.About Smarter Ecommerce (smec) Smarter Ecommerce (smec) helps e-commerce brands scale profitably with AI-driven PPC automation—optimizing for business outcomes while keeping strategic control in the hands of marketers. The platform activates first-party data (e.g., margins, CLV, core business metrics) to automate campaign optimization toward profitability and efficient growth, with transparent insights that reduce manual work and free teams for strategic oversight. As a Google Premier Partner and three-time Microsoft Retail Partner of the Year, smec manages €500M+ in ad spend and drives €5B+ in annual e-commerce revenue for 350+ global retail clients, including THG, Snipes, REWE, and Intersport. Follow smec for performance marketing insights: Website: smarter-ecommerce.com LinkedIn: linkedin.com/company/smarter-ecommerce-gmbh Newsletter: smarter-ecommerce.com/en/newsletter/ Instagram: instagram.com/smarterecommerce

The SMX Insiders are here to preview the upcoming Seattle Supercross. Tune in for The Big Interview with LA Dodgers' Alex Vesia, and hear the SMX Insiders debate the all-time best SMX small bike racers. Is Haiden Deegan on the list?

UCP (Universal Context Protocol) is a new infrastructure layer aiming to standardize “agentic commerce.” It breaks ecommerce into modular capabilities (“Lego bricks”) so AI agents can negotiate tasks like product discovery, checkout, and payments across platforms.This has become an infrastructure war: Google is pushing UCP as an open-source standard versus OpenAI's ACP (Agentic Commerce Protocol) and Anthropic's MCP (Model Context Protocol). Big retailers such as Walmart and Zalando are already experimenting with UCP right now.In this episode of Growing Ecommerce, Mike Ryan and Christian Scharmüller unpack what “Agentic Commerce” means as AI shifts from generating text to taking actions in online shops—and what that implies for your data feed strategy.In this episode, we cover:• The Rise of UCP: how agents “negotiate” capabilities like discovery and checkout—similar to early standards wars (e.g., electricity).• Adoption Reality Check: will consumers let AI buy their sneakers? Mike forecasts ~10% of UCP-based transactions within 2 years; Chris estimates ~5%.• The Protocol War: how partnerships with giants (Walmart, Zalando) help Google try to win the standard.• New Merchant Responsibilities: to reduce hallucinations, Google plans 10–12 new feeds/attributes, pushing more structured-data work back to retailers.About the hosts:Mike Ryan (Austria; originally Boston) is Head of Ecommerce Insights at Smarter Ecommerce (smec), with 10+ years in retail and PPC.Christian Scharmüller is CCO & Managing Director at smec, a long-time PPC/ecommerce leader and frequent speaker (e.g., SMX, OMR).Smarter Ecommerce (smec) helps e-commerce brands optimize PPC with AI-driven automation focused on profit and business outcomes, leveraging first-party data like margins and LTV.Follow smec for more performance marketing insights:LinkedIn: https://linkedin.com/company/smarter-ecommerce-gmbhSubscribe for more actionable eCommerce insights!#eCommerce #GoogleAds #UCP #AgenticCommerce #AI #DigitalMarketing #RetailTrends #GoogleMerchantCentersmec is a Google Premier Partner and three-time Microsoft Retail Partner of the Year, managing €500M+ in ad spend and driving €5B+ in annual e-commerce revenue across 350+ global retail clients (incl. THG, Snipes, REWE, Intersport).More:Website: https://www.smarter-ecommerce.comNewsletter: https://smarter-ecommerce.com/en/newsletter/Instagram: https://www.instagram.com/smarterecommerce/Why it matters: if agents become the new storefront, whoever sets the protocol shapes access to customers, data standards, and product visibility—so feed quality and structured attributes really matter.About smec (Smarter Ecommerce): At smec - Smarter Ecommerce, we specialize in transforming business goals into optimized ad campaigns. With over 16 years of experience in Google & Microsoft Ads, our intelligent software and expert services help retailers achieve superior results. We're committed to giving you the tools and insights needed to stay ahead in the ever-evolving world of digital advertising. Make sure to follow smec - Smarter Ecommerce for more performance marketing insights: smec - Smarter Ecommerce: https://www.smarter-ecommerce.com LinkedIn: https://linkedin.com/company/smarter-ecommerce-gmbh Newsletter: https://smarter-ecommerce.com/en/newsletter/ Instagram: https://www.instagram.com/smarterecommerce/

(0:00) Welcome to Title 24.(1:18 ) T24 Welcome's GUTS Racing to the family!(5:16) Some thoughts on the track at Glendale.(9:23) Ken Roczen becomes the 4th different winner in SMX this year.(18:41) Hunter Lawrence nails 4th straight runner-up to capture the red-plate by 5 points over Roczen. But he has not won yet.(24:07) What did Eli do different in the main versus the massive heat race start?(29:22) Would you rather try and carry the red plate from rnd 1 or be 8 points down at the ? way point?(33:47) Should Cooper Webb be comfortable with his 3rd place in Glendale?(36:46) RC "I'm hearing some stuff. I don't like what I am hearing."Break #1 (48:49)(49:09) Information on 5.11 raffle to win a TRIUMPH TF 450- RC Edition motorcycle. (50:37) Haiden Deegan wins 4 in a row!(55:17) Can Deegan race 450 east and do you recommend it if possible?(57:21) Levi Kitchen and Cameron McAdoo(1:03:54) Do you like the 15/20 min format or would you rather go back to 15/20 laps races?Break #2 (1:07:15)(1:07:25) Is there a rule that you would change? And what’s a rule that isn’t enforced that you would add?(1:14:15) Triple crown outdoor race? Tons of talk last week but 3 shorter motos for national!(42:45) Do you think Tyler Villopoto would beat you in a race now that you’re retired? Are there similarities in relationship between Gage and Brax that you compare to yourself and Tyler?See omnystudio.com/listener for privacy information.

With the Super Bowl this weekend, we are lucky to have as a special guest, two-time Super Bowl champion, Rob Ninkovich! A big fan of the SMX World Championships, Rob joins Ricky Carmichael and Ryan Villopoto to discuss all sorts of subjects from the Super Bowl and NFL to SMX and this week’s Triple Crown action in Houston. They discuss all the big names of SMX like Eli Tomac, Chase Sexton, Cooper Webb, Haiden Deegan and many more. Find out who, in the SMX series, Rob thinks would benefit most from Bill Belichick’s coaching. Today in Title 24. Follow us on Instagram TitleTwoFour Watch us on the Motorsports on NBC YouTube (0:00) Welcome to Title 24.(1:52 ) Cooper Webb wins Houston Triple Crown.(4:08) Does this win give Coop the confidence he needs to be more of a title threat?(10:27) What do you think of Tomac’s performance?(15:48) RC referring to Chase Sexton "It was a weird weekend for him" (20:56) Haiden Deegan sweeps the first Triple Crown of the year.(24:44) First podium of 2026 for Levi Kitchen.(26:58) 16-year-old Caden Dudney wins SMX Next main in his home state.(29:13) How do racers feel about the Triple Crown format, and do you think we will see it more often in the future? (35:39) Special guest, two-time Super Bowl champion Rob Ninkovich!(40:47) Rob on growing up with Haiden Deegan's current mechanic Brent Duffe.(50:53) Rob compares the risks of both the NFL and SMX.(46:29) Discussing the difference between "winning it all" early like RV or later in career like Rob.(51:01) Life after the cheer of the fans goes away.(54:03) Discussing the relatively short and extremely competitive careers of NFL vs SMX.(57:51) Rob shares an interesting thing to look for in the sidelines of the Super Bowl.(1:00:13) "There is three ways to go out of anything (pro sport)."(1:19:11) Rob discusses Chase Sexton.(1:24:23) Rob discusses Deegan, Kitchen in the 250 class.(1:31:52) What rider in SMX could use a coach like Bill Belichick?(1:38:36) D Have Feld and AMA ever thought about changing the format for Supercross? What if they went to the outdoor format?See omnystudio.com/listener for privacy information.

SMX Insiders Jason Weigandt and Jason Thomas preview the upcoming race at Anaheim 2. Get the latest on San Diego winners Eli Tomac and Haiden Deegan. Will Chase Sexton and Cooper Webb get their first podium of the season? The Insiders discuss this and more as SMX returns to Angel Stadium.

Schon in gut zwei Monaten findet eine der wichtigsten Branchenveranstaltungen statt – die SMX München 2026. Wie stark dominiert das Thema AI die Agenda? Was ändert sich bei der SMX? Welche Themen stehen an – und was passiert „drumherum"? Reden wir drüber – mit Sandra Finlay (Show Director). Jetzt 15 Rabatt sichern mit dem Coupon-Code „bloofusionmuc26": https://smxmuenchen.de/programm/   Noch mehr von Bloofusion für Dich? https://www.bloofusion.de/hallo Markus bei LinkedIn hinzufügen/ansprechen: https://www.linkedin.com/in/markushoevener/ Unsere Online-Seminare bei OMCampus: https://omcampus.bloofusion.de/

(0:00) Welcome to Title 24.(2:15) The last week of the 2-week 2026 Dakar Rally is on its way.   #9 Ricky Brabec (USA) is now in 2nd in the bike division. (3:07) Does Eli “look better” on a KTM than a Yamaha?(11:31) Is there is merit to what Prado was talking about last year or is it just Chase being Chase? (20:29) RV and RC share their thoughts on the #1 plate Cooper Webb at Anaheim 1?(24:59) What about the Suzuki boys?(34:13) It's Max Anstie not Haiden Deegan that is going to have the red plate next week.(40:08) What do you think of Chance Hymas ripping it up on the starts?(43:12) Hey! First time SMX podium for RYDER DEFRANCESCO!(45:56) "And then the chef….Are we getting Wagyu or Hamburger Helper?" RV speaking about Levi Kithchen.(49:36) Did you see the McAdoo crash with Haiden Deegan?(54:46) Do you think track design was partly to blame for the Malcolm/Barcia incident?(1:05:10) What are your thoughts on riders wearing action cameras?  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Last show of 2025 and we have Hunter Yoder on to talk about moving to the ClubMX team, then Haley Shanley of the SMX broadcast team joins us to talk about her role in the shows for 2026 as well as getting into her background in SnowX. Paul Perebijnos calls in and we all know what a good time that usually is. The Legend, Lars Lindstrom of Factory HRC Honda is in the studio and we even have a sorta surprise with Jellybean Jake Weimer joining the in studio hosts for even more Monday night entertainment. Great show to wrap up the year!!

It's not the first time this has occurred, but it is the latest—a previously commercial real-time operating system is now being offered as open source. In this case, it's SMX from Micro Digital. If you're wondering, like I was, where the company would choose to go this route, check out this week's Embedded Executives podcast with Ralph More, the Founder and President of Micro Digital.

Nick Musica is a practicing hands-on SEO expert since 2003. He led SEO efforts at High Point Insurance (Now Plymouth Rock), Esurance and Rocket Lawyer before starting his SEO agency, Optics In, in 2019. Nick and his team provide SEO strategy and execution for small businesses in various sectors, including finance, technology, & cannabis. Nick co-authored When Search Meets Web Usability, a book about SEO and web usability, in April of 2009. He also taught a masters-level class on User Experience at NYU and has presented at SMX in Germany and ClickZ in San Francisco. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Nick Musica: Website: http://opticsin.com/ LinkedIn: https://www.linkedin.com/in/nickmusica/                                                                           *E – explicit language may be used in this podcast.

The SMX Insiders never rest. Jason Weigandt and Jason Thomas are here to preview the Monster Energy Motocross of Nations from Crawfordsville, Indiana, and to take a look at the 2026 SMX regular season schedule.

The Gypsy Tales crew is back! Join us as we break down the 2024 SuperMotocross World Championship playoffs from the Gold Coast. We give a bit of insight as to where we have been and why we weren't on the ground for the SMX Playoffs. In this episode: • SMX Championship recap - Why the format needs work • Haiden Deegan vs Jo Shimoda • Jett Lawrence's dominant 450SMX performance • Hunter Lawrence's playoff push • Why St. Louis was the best track of SMX 2024 • Charlotte's sketchy drag strip setup issues • The problem with triple points scoring • Chase Sexton crash • Listener audio notes from the Gypsy GangWe discuss the confusing Olympic-style scoring system, and why riders struggle with bike setup at drag strip venues and of course we had to give our take on the Deegan situation. Plus, hear our take on why St. Louis proved you don't need gnarly rhythm sections for great racing.After a break for Cape York adventures, we're back with fresh perspectives on what worked and what didn't in SMX 2024. Should SuperMotocross move away from drag strips? Is the triple points system broken? We dive deep into all the controversial topics.

Jason Weigandt welcomes seven-time AMA National Champion and four-time Team USA member Ricky Johnson to the Yoshimura Exhaust podcast to talk about the SMX final in Las Vegas, Haiden Deegan's attempts to take out Jo Shimoda, and how RJ learned to knock dudes down in his time. Plus, takes on the joy of winning. Are Hunter and Jett Lawrence experiencing that? The Racer X Exhaust podcast is presented by Yoshimura and Racer X Brand.

Joe Shimoda wins the SMX 250 even after deliberate targeting!Jett wins the 450 SMX.Ken states that MotoGP titles are going to be stripped.

In this series, we aim to highlight the unsung heroes of the sport—the privateers. While they may not be part of factory teams, they're putting in the hard work to carve out their own names and eventually earn a spot with one of those teams. In episode 9 our host Brent Bowser catches up with Gizmo Mods/RockRiver/Yamaha rider Valentin Guillod about coming to the US last minute to race Pro Motocross, qualifying into SMX, his experience racing in the US, and more!

Jo Shimoda pulled off what almost no one thought possible, he defeated DEEGS for the SMX title in a truly impressive two motos. Justin Cooper had to pickup the reigns for Team USA aboard the 250 with the injury and exit from the team by DEEGS. He's on to talk about that and his 2025 year as a whole. Mitch Payton needs no description because he is a LEGEND. Chris Betts is on because, well... because Adam is in studio. We also have a chat with Justin Brayton. The incomparable Adam Cianciarulo is in studio and the most negative man in the sport, Filthy Phil Nicoletti is as well! Great show!!

In this episode of Author's Voice with KAJ, Matthew Edgar — partner at Elementive and author of Speed Metrics Guide — breaks down the hidden power of website speed. Learn how Core Web Vitals and speed metrics influence SEO, user experience, and conversions, and discover practical steps to make your website faster and more impactful.

Ken Roczen is back for SMX and of course he is looking great. The big #94 is on with us to talk SMX! Levi Kitchen threw down the gauntlet at STL SMX when he ran it in hard on the Deegs and he had been hearing all about it. We have him on to put it all out there in his own words. The legend, Ezra Lusk is now working with the AMA to make the sport better and he comes on to talk about his methods and ideas for the future. We have team-Ginger in studio tonight with one of the nicest guys to ever race, Trey Canard and the always great Kris Keefer. GREAT SHOW!!

To say the St. Louis round of SMX was exciting is a drastic understatement. Let's gooooo!

Dans cet épisode de DV TALKS MOTO, Marvin Musquin, Hugo Manzato et David Vuillemin débriefent le SMX de St Louis ainsi que du MXGP de Chine, les 2 avant-dernières épreuves de la saison! Bon visionnage/écoute et n'oubliez pas de vous abonner.

It's The Troy Lee Designs Race Tech Blair Matthes Project where industry insiders Daniel Blair and Steve Matthes dig in on a multitude of topics. After a rained out version of the SMX opener, there's plenty to dissect and review of what SMX is in season three, also which riders stood out and stood back at the opener. Let's dive in!

It's a high energy vibe LIVE from Charlotte with some locals you may have heard of. Names like Philip Nicoletti (also a National Champ), Justin Brayton (Daytona winner) and Jason Weigandt (Englishtown Flagger). We also had story time with Shawn Ulikowski and learned some of the logistical backstory from Mike Muye concerning the shortened program at round one of the SMX series in Charlotte. GREAT SHOW!!

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Brad Friedman and Nick Musica discuss whether SEO is dead in the age of AI. They talk about what still works and what doesn't for small businesses trying to get found online. Nick has been a practicing, hands-on SEO expert since 2003. He led SEO efforts at High Point Insurance (Now Plymouth Rock), Esurance and Rocket Lawyer before starting his SEO agency, Optics In, in 2019. Nick and his team at Optics In, LLC, provide SEO strategy and execution for small businesses in various sectors, including finance and technology. Nick co-authored When Search Meets Web Usability, a book about SEO and web usability, in April 2009. He also taught a masters-level class on User Experience at NYU and has presented at SMX in Germany and ClickZ in San Francisco. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

Kyle Wolfe from Kyle Wolfe Media checks in to discuss all things SMX and even come GNCC and ISDE.

Today Ping got to sit down with Muc-Off Yamahas Coty Schock and see what he's up to right now with moving up to 450s for the SMX rounds and some our "Sideways" questions.

Title 24 becomes Title 32 as the King of Supercross Jeremy McGrath joins Ricky Carmichael and Ryan Villopoto to discuss the SMX season leading into the playoffs, what they'd change about today, Haiden Deegan's attitude, a look back at some special moments in their careers, and a new event that will be part of the MXoN: Ironman weekend.(0:00) Welcome to Title 24, Jeremy McGrath!(3:00) A normal day in the life of The King.(4:30) “A different role being retired.”(9:46) The Holeshot King Challenge at MXoN!(18:05) Sleeper pick to win the Holeshot King Challenge.(21:22) SMX 2025: “The 250 class stands out)(23:47) Deegan's attitude: “It's working now…”(25:20) McGrath on Haiden's 450 transition.(32:10) Playoffs, Lap Times, Lock Devices, and more.(40:42) RC and MC take it back…(41:00) When does MC think his peak was?(44:17) Emig made the King lose sleep.(49:43) The 2001 Whip Photo.(54:37) Mutual Respect.(56:56) RV takes MC's number.(58:50) SMX playoffs are here!(1:00:40) Motorsports on NBC.(1:01:58) Thank you all, see you next week.

A wild week on the gossip front in SMX, with Haiden Deegan returning to his trash talking ways, and Jorge Prado (probably) purposely trying not to qualify for a race. Jason Weigandt catches up with Deegan and learns why he talks the way he does, finally. Then the latest on Prado and his relationship with Monster Energy Kawasaki. The Racer X Exhaust podcast is presented by Yoshimura.

In this series we set out to showcase up and coming amateur riders that are making their way through the ranks in hopes to make it at the professional level. In episode 42, our host Brent Bowser catches up with Orange Brigade Elite Rider Deacon Denno about racing SMX in 2025, how he has transitioned to Supercross, his plans for the future, and more!

Phil Nicoletti comes on to talk about the some of the craziness surrounding the conclusion to the MX series, Tim Cotter and the Feld guys Mike and Dave Muye are on to talk about the strides MX Sports and Feld have made since joining forces to bring the SMX series to life. Deal Wilson is on to talk about his upcoming race schedule and we have Cade Class in studio for all the real talk!

In this series we set out to showcase up and coming amateur riders that are making their way through the ranks in hopes to make it at the professional level. In episode 41, our host Brent Bowser catches up with Atlus Motorsports, Yamaha rider Owen Covell about his amateur career so far, progressing over the last few years, his thoughts on the SMX program, and more!

It's The Troy Lee Designs Race Tech Blair Matthes Project where industry insiders Daniel Blair and Steve Matthes dig in on a multitude of topics. While Jett Lawrence wrapped up the title, there were lots of stories from debuts, SMX buildup, and more behind the scenes we dive into coming off Unadilla.

This week our SMX Insiders get you ready for resumption of the Pro Motocross championship from Indiana. Hosts Jason Thomas and Jason Weigandt talk to the AMA's Mike Pellitier about the changes to Team USA, history maker Raycin Kyler talks about her plans for the future, and Clinton Fowler breaks down SMX playoff projections.

From the Bahamas to Mississippi, Ricky Carmichael and Ryan Villopoto are remote discussing Spring Creek this past weekend, including Jeremy Martin ends his career on a high note, Jett and Hunter Lawrence do it again, Haiden Deegan battling adversity, Jo Shimoda and the rear brake, what's going on with Eli Tomac, Chase Sexton vs. the hill, and how the paddle tire changes the bike setting.(0:00) Welcome to Title 24 on the road.(3:40) Jeremy Martin's Perfect Send-Off.(8:51) Reliving Spring Creek 2007.(10:36) Haiden Deegan does what he needs to.(13:15) Hats off to Triumph.(13:41) Jo Shimoda: A good ride, and no rear brake.(16:46) Track conditions for a scoop?(17:30) Tom Vialle's head is elsewhere? (19:22) What's going on with Eli Tomac?(21:53) Chase Sexton vs. the Hill.(23:00) Jett Lawrence "there's not a lot of thinking..."(25:05) Look at the starts for the Lawrence's.(26:55) Kudos to Hampshire, he'll "get better."(29:37) Justin Cooper and the SMX implications.(34:18) Paddle Tires and the settings.(40:05) SMX on NBC this week.(40:50) Washougal Preview(42:34) Thoughts with Martin Davalos(42:46) See you next week with better WiFi!

SMX Insider previews the traditional Father's Day race at High Point.  On this episode, hosts Jason Weigandt and Jason Thomas talk to Australia's WMX star Charlie Cannon, talk about Honda's big day in Colorado, and tell you who they think has meet and fallen short of expectations. Additionally, Clinton Fowler projects the final SMX standings in the 450 class, plus Eli Tomac's latest career milestone.

Ricky Carmichael is back with Ryan Villopoto to discuss the fallout from Thunder Valley on Saturday, including Jett Lawrence's climb up the ranks, Aaron Plessinger and when is the right time to pass, Eli Tomac's mistakes, what's Jorge Prado's deal, Chance Hymas' perfect day, Haiden Deegan managing bike problems, a first may be coming at High Point, and the SMX point outlook being very unexpected.(0:00)  Welcome back to Title 24, RC.(1:00) Where have you been, Ricky?(2:25) Thunder Valley: Nobby vs. Scoop.(4:58) The Ruts and how the riders managed them.(6:27) Can you practices ruts like that?(9:20) RC: My quick thoughts on the season so far.(13:33) Jett doesn't make the same mistake twice!(14:50) Aaron Plessinger: To Pass or Not to Pass?(24:02) Is the AP win coming this weekend?(25:27) Eli Tomac: Another race, another mistake.(29:45) Why couldn't Tomac bridge the gap?(32:16) Tomac changing teams? AP's thoughts.(34:00) Why is Eli moving teams?(38:31) Justin Cooper and AP sitting pretty in SMX points.(42:21) J. Coop: Moto win “not out of the question.”(43:50) Jorge Prado: “I'm not going to be too critical.”(50:33) Is the Kawi that bad?(51:56) Is blaming the bike disrespectful?(54:21) Chance Hymas: A rebound ride for the ages.(57:21) Did Hymas' ride feel like Deegan Washougal 2023?(59:58) The other 250s and the point deficit.(1:02:58) Haiden Deegan vs. the clutch; preserving the bike.(1:08:40) Should riders use advanced recovery supplements?(1:16:24) High Point: Throwback Moment.(1:18:40) Fowler's Facts: How far can Jett go up the ranks?(1:25:29) Remembering Nicky Hayden.(1:26:28) RV: Heading to Mammoth, and eventually Budds Creek.(1:27:55) One quick story from Villo about soap.(1:30:30) Thanks for watching, see you next week.

Today Emily and Kristin got to sit down with one of SMX's Broadcasters! She has an amazing story with the determination of how she started, to the crazy opportunity when Supercross texted her!

Corey is an author and founder of Digital Marketing Success Plan™ and the President/CEO of VOLTAGE digital agency. He has spent 20 years working in strategic and leadership roles focused on growing national and local client brands with award-winning, ROI-generating digital strategies. His industry leadership, client success, and community-focused work made him the recipient of the KCDMA 2019 Marketer of the Year award.In addition to leading VOLTAGE, he has served as an officer on the global trade association board. He also previously led a local initiative in Kansas City, founding the KC Search Marketing Conference, and prior to that, co-hosted a local marketing and tech radio show.He is currently a contributor to Search Engine Journal, Search Engine Land, and Forbes, among other publications. He speaks throughout North America on SEO and digital marketing topics, including at SMX and Digital Summit events.Corey has created the START Planning process featured in his new Amazon best-seller book, the Digital Marketing Success Plan, which you can find at thedmsp.com.Connect with Corey here: https://www.linkedin.com/in/coreymorris/https://www.facebook.com/digital.coreymorrisDon't forget to register for my FREE LinkedIn 101 workshop on June 9th from 12-1:30 pm EST here: https://networkacademy.kartra.com/page/LinkedIn101

(0:00) Welcome to Title 24, Davey Coombs!(1:00) The Villo Boys at Pala.(2:25) Hot in Hangtown: How do riders handle it.(7:39) Least enjoyable race for RV.(8:34) Why does AMA and MX Sports cut off time for heat?(16:25) Eli Tomac: Moto 1 Beast Mode(20:15) After Moto 2, does Tomac lose confidence?(21:42) Why did Eli have a bad Moto 2 start?(23:59) How practice is different for foreign riders.(25:00) Comparing Europe to the States.(26:46) Eli the favorite coming home.(28:23) Breaking down Jett vs. Eli in the points.(29:34) Aaron Plessinger: Riding with a new sense of belonging.(32:44) AP vs. the Clock.(34:57) Tire choice costs Jett Lawrence Moto 1.(37:27) Should paddle tires stay legal?(39:15) Is Jett everything he's be built up as after Moto 1 loss?(43:30) Back to outlawing the paddle tire.(44:54) Haiden Deegan: “A perfect season is doable.”(49:15) Davey vs. Daddy Deegan.(50:00) Deegan wins without having the fastest laps.(51:09) Why can the leaders push more?(55:20) Jo Shimoda: “Very much impressed me.”(57:00) Levi Kitchen: Good ride, bad points gap.(1:00:11) Garrett Marchbanks: Weight ratio rules?(1:03:02) Tom Vialle: Moto 1 crash ends title hopes.(1:05:52) Hymas had the speed, but not the health.(1:07:23) Lance Kobusch ladies and gentlemen.(1:08:20) Casey Cochran: More time up front will help.(1:11:29) SMX on NBC this week.(1:12:20) Altitude vs. Heat: Thunder Valley Preview.(1:15:20) See you next week!

The Pro Motocross season is underway, and the SMX Insiders are on hand to preview the Hangtown National. Jason Weigandt and Jason Thomas talk Jett Lawrence vs. Eli Tomac, Haiden Deegan's 1-1 day, Chad Reed on the Hall of Fame ballot, and Chase Sexton's horrible beginning to his title defense.Christina Denny talks to the Insiders about the return of the Women's Pro Motocross schedule and Clinton Fowler is here with SMX facts to enhance your bench racing.

Ricky Carmichael welcomes in special guest Jeff Stanton to discuss Supercross' return to Pittsburgh, Cooper Webb's flag-to-flag victory, Tom Vialle finally gets the checkers, is there a favorite in the 250 East, Chase Sexton and the whoops, Malcolm Stewart's late hit, Justin Cooper's solid night, and a preview of the 250 West returning in Denver.(1:30) Welcome to Title 24, Jeff Stanton!(4:19) Take an adventure with 6-time(9:20) Cooper Webb's emphatic win(12:51) Webb feels he's not safe(16:55) Contenders more focused, or are the rest just done?(20:45) To Taunt or Not to Taunt?(22:05) Chase Sexton and The Whoops(31:03) Always start on the inside(32:48) Did the heat race kill Chase's confidence?(38:27) Malcolm Stewart takes out Ken Roczen(41:28) Justin Cooper's making it happen(44:24) Basically a "Winner Take All" in the 250 East(46:10) Seth Hammaker the biggest surprise this year(44:08) Tom Vialle comes up clutch despite practice crash(50:02) RJ Hampshire's can't make those mistakes(51:58) 6-time relives 1992 Winner-Take-All.(57:10) Which 250 East rider has the advantage?(1:00:15) Amazing what Max Vohland is doing(1:04:44) A look at the "next generation" with 6-time(1:14:40) Is one-lap speed overrated?(1:20:11) SMX on NBC this week(1:21:30) Denver Preview: Deegan vs. Davies(1:28:42) Coop & Chase: The plan for the last 2(1:30:10) We've got a new partner(1:32:12) Add comms to SMX, please(1:33:24) Another new addition(1:34:08) This Week on the Farm(1:35:15) Don't wheelie-challenge 6-time(1:37:05) One more story: Poppy!!!!

Marketing O'Clock Episode 379This week on Marketing O'Clock, a leaked internal document suggests that OpenAI may be planning to introduce ads to ChatGPT, with a potential rollout by 2026. Plus, Google reports strong Q1 earnings, with search ad spend showing significant growth. Get your early bird SMX tickets!https://events.searchengineland.com/smx-advanced-2025Visit us at - https://marketingoclock.com/

Ricky Carmichael and Ryan Villopoto breakdown a WILD night in Seattle with another last-turn battle between Cooper Webb and Chase Sexton, Cole Davies first-career win, the altercation between Haiden Deegan and Julien Beaumer, and rest of the night from the Pacific Northwest.(1:00) Welcome to Title 24!(2:03) Villo is in the thick of it right now.(3:37) RV's RV.(6:32) A wild one in the Pacific Northwest.(7:53) Craziest Moment of the night.(8:20) Webb vs. Sexton: That was insane!(11:32) The mental aspects on a race like that!(18:00) Can Webb be beaten in his current mindset?(29:25) Sexton's focus should be…(34:50) Very impressed with Justin Cooper.(36:24) Aaron Plessinger's mental reset keeps earning podiums.(38:03) Ken Roczen's burst of energy despite the shoulder.(39:51) Better to be in 1st or 2nd during the race?(42:12) Cole Davies win was overdue.(45:20) RV's time working with Davies.(47:42) Haiden Deegan vs. Julien Beaumer(57:33) Okay to fine slapping and use to promote?(1:01:38) The corner made for that kind of pass.(1:03:31) Davies championship not this year, but next…(1:07:03) Marchbanks getting the confidence back.(1:08:45) Foxborough Preview: Sexton and Webb's Prep(1:12:07) SMX on NBC(1:13:13) Villo's cool night tonight.(1:16:00) Our condolences to the Stanton family.(1:16:47) Thank you to our fans!

Ryan Villopoto is back with Ricky Carmichael to discuss everything from Birmingham, including Chase Sexton's turnaround win, Cooper Webb's rare mistake, Malcolm Stewart's gritty performance, Jason Anderson's rough night, impressive showings from Nate Thrasher and Seth Hammaker, the Austrian brands bringing it, and a breakdown of the advantage of different chassis.(0:00) Welcome to Title 24.(2:40) Parents grinding out racing life.(5:40) Too old for off-day free rides.(8:59) Did Birmingham change your outlook?(12:53) Chase Sexton looked connected.(14:15) Austrian bikes were dialed in!(16:00) Advantages to frame flexing?(18:45) Malcolm Stewart's rough practice crash.(20:20) Chassis have come a long way.(28:01) Did Sexton make an enemy in Jason Anderson?(35:08) What does Aaron Plessinger need for that next level?(39:18) Cooper Webb's out-of-character mistake.(42:07) What about Webb on Anderson?(44:37) More impressive: Nath Thrasher or Seth Hammaker?(47:52) For Seth, "with confidence comes speed."(49:26) Tom Vialle's Championship approach.(52:03) RJ Hampshire: It's not over!(54:11) Max Anstie's bad luck continues.(55:54) SMX on NBC(57:05) Haiden Deegan's legal issues.(59:10) Thank god we didn't have social media.(1:01:17) Pacific Northwest: Here we come!(1:04:38) Seattle memories.(1:06:06) RV Merch Drop!( ) See you next week.

(0:00) Welcome to Title 24 minus the 2!(1:30) Special Guest: Chad Reed(2:38) Reed's Expectations as a kid.(3:54) Ricky's first thoughts of Chad.(5:30) Reed's rookie year.(14:10) Australian Hall of Famer.(16:20) Hardest race between RC and Two-Two.(21:45) That aluminum chassis!(25:05) Reliving San Diego 2005.(30:08) But that Daytona win...(35:18) "You were the toughest guy to beat."(36:35) "Those seconds are pretty damn nice."(39:34) Jett, Chase, Eli, Barcia are all surprises.(46:00) The perception of working at a facility vs. alone.(52:43) 8 more races all outside!(54:24) Chase Sexton can be at this level.(56:59) Indy Cooper Webb: Be scared of him.(59:35) Are mental coaches needed?(1:12:11) Champs relate to Champs.(1:14:21) Chad facing RV.(1:16:46) Chad putting his leg back over.(1:19:40) SMX on NBC.(1:20:40) Chad and RC don't want to stop.(1:21:40) Two-Two TV.(1:22:13) Mrs. Two-Two, let Chad come play!

(1:00) Welcome to Title 24(2:20) RCSX Amateur Origin Story(4:20) What would you change about the track?(7:37) Moto-Dad Chronicles: The Business of Holeshots(9:08) Ken Roczen: Consistency Prevails!(14:27) Did Ricky motivate Kenny?(17:36) Has Roczen broke the Webb Curse?(20:20) Sexton with another mistake.(25:01) Sexton's interesting LCQ and Main.(27:31) Cooper and the Cowboy.(29:50) RJ Hampshire and the Moment of the Night.(31:00) Max Anstie's rough weekend.(32:17) Tom Vialle back in this thing.(33:53) 250 East: Here is where we stand.(34:50) Levi Kitchen asked for too much.(37:06) Was Levi's crash avoidable?(40:24) Schock'ing Save of the Weekend.(44:00) Are bike enhancements hindering riders?(52:11) SMX on NBC(53:16) East v. West can change the dynamic.(57:57) Which 450 rider will Indy favor?(59:25) A night out at Indy!(59:55) What's next for Moto-Dad?(1:03:30) Back out to Daytona!

In this series, we aim to highlight the unsung heroes of the sport—the privateers. While they may not be part of factory teams, they're putting in the hard work to carve out their own names and eventually earn a spot with one of those teams. In episode 2, our host Brent Bowser talks with McGinley Clinic Privateer Support Path Rider Tristan Lane about growing up and getting a late start in racing, navigating the privateer life in SMX, the recent incident with Roczen, and more!