Podcasts about crazy egg

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1724: Steve Chou reveals five straightforward strategies to quickly increase your online store's sales without spending a fortune. Learn how simple tweaks like building trust, optimizing pricing, and capturing emails can drive immediate results and set the stage for long-term growth. Read along with the original article(s) here: https://mywifequitherjob.com/5-easy-ways-to-boost-your-online-store-sales-immediately/ Quotes to ponder: "One of the fastest ways to increase sales is to simply offer a discount to your email list." "Adding trust signals like security badges, testimonials, and guarantees can significantly increase conversion rates." "People tend to assign value based on the context in which the product is presented." Episode references: Crazy Egg: https://www.crazyegg.com/ Sumo: https://sumo.com/ Influence: The Psychology of Persuasion: https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X Learn more about your ad choices. Visit megaphone.fm/adchoices

Neil Patel is one of the most recognized names in digital marketing and entrepreneurship. As the co-founder of NP Digital, Crazy Egg, and Kissmetrics, he has helped businesses worldwide scale through data-driven strategies, SEO, and cutting-edge marketing techniques.In this conversation, Neil shares his unfiltered thoughts on what truly drives business success, the role of AI in marketing, and why human creativity matters now more than ever.To learn more about Neil, follow him on IG @neilpatel and check out his website https://neilpatel.com/If you enjoy this episode, please consider leaving a rating and a review. It makes a huge difference in spreading the word about the show and helps us get more great guests.  Thanks for listening! Follow Moshe on social media:Facebook: https://www.facebook.com/MoshePopack/Instagram: https://www.instagram.com/mpopack/YouTube: https://www.youtube.com/@mpopack Topics: 0:00 – Intro1:30 – His love of marketing3:00 – AI's impact on marketing7:00 – Human connection is irreplaceable9:30 – Marketing more creative or analytical?13:00 – Identify your optimal marketing channel17:00 – SEO strategies20:00 – A good logo is essential23:00 – How Neil got his start27:00 – Gratitude30:00 – Experimentation is the key to marketing

Want to boost your income? In this episode, marketing expert Neil Patel shares his best tips and strategies for making more money through smart marketing and investing.---Neil Patel is a digital marketing expert, entrepreneur, and co-founder of companies like Crazy Egg, Hello Bar, and KISSmetrics. Specializing in SEO and content marketing, he has helped major brands like Amazon and HP boost their online visibility. Patel is known for his data-driven strategies and shares marketing tips through his blog, podcast, and YouTube channel.---Like this episode? Watch more like it

This episode by Favour Obasi-ike, MBA, MS discusses measuring the return on investment (ROI) of search engine optimization (SEO) efforts. I emphasize the importance of consistent content creation, highlighting on-page, off-page, and technical SEO factors. Effective email marketing is presented as a crucial complement to SEO for driving leads and sales. I provide real-world examples and suggests using analytics tools to track progress and optimize strategies. Ultimately, the focus is on connecting with the target audience through valuable content and targeted marketing. FAQ: Measuring ROI of SEO Efforts What is ROI in the context of SEO, and why is it important to measure? ROI (Return on Investment) in SEO refers to the measure of how much benefit (usually profit or value) you gain from the resources you invest in search engine optimization. Measuring ROI is critical to understand if your SEO efforts are effective, whether your investment of time and money is yielding results, and where adjustments need to be made. Without measuring ROI, you're essentially doing SEO "for the sake of doing it" and potentially wasting resources without reaching your business goals. How does consistent content creation influence SEO ROI, and what should be considered when producing content? Consistent content creation is essential for long-term SEO success and ROI. The more pages and valuable information you publish, the more chances you have to appear in search results. When producing content, you should consider both the user and search engine needs. Content should be relevant, address user queries, be presented engagingly (e.g. with statistics, infographics, videos), and consider when your audience is most likely to be receptive to it (e.g., time of day). The quantity and quality of content directly impact your ability to reach your target audience. What other tools can help with understanding user behavior and how can they be used to improve SEO ROI? Several tools can aid in understanding user behavior and optimizing your site's performance, contributing to better ROI. Some key tools include: Google Search Console to monitor your site's performance in Google search, Google Analytics to analyze traffic and user behavior on your website, other analytics platforms like Matomo Analytics, heat maps like Crazy Egg to see where users click and scroll on your pages and Google Lighthouse to evaluate site speed. Using data from these tools allows you to find underperforming content, track how users interact with your website, and make informed improvements to enhance both user experience and SEO ranking. When starting SEO efforts from scratch, what's a practical way to begin measuring and optimizing? When beginning SEO from scratch, start by identifying the keywords that people are using for your content or service. Then create content that specifically answers those questions. Go beyond flat answers by including statistics, infographics, videos, FAQs, and case studies. Then take note of how much content you created last year, compared to this year. With more content you will attract more traffic. With more traffic, you can see how people are finding your site, where they are clicking and how they are using the page, and use this data to optimize for long term growth. Connect with me

RE-RUN There was a time when Neil Patel said a $15k/month burn rate was all he needed. But now his monthly burn is $200k. Roughly. He's not completely certain… because he doesn't budget. So what changed in his life to make his burn rate increase nearly 14 fold? That's what this episode is going to find out. Neil Patel is a household name (for marketers). He's an entrepreneur and blogger known for his expertise in digital marketing and SEO. He co-founded companies like Crazy Egg, Hello Bar, and KISSmetrics, but his biggest company is his namesake, Neil Patel Digital. In this episode, Neil not only explains how and why his spending has evolved to the point where he's burning $2.4 million a year, he'll also break down where that money is going, how it compares to his income, investments, and savings, and why he doesn't feel the need to set a budget.  He'll also get candid about how he uses his money to bring joy to his life, and he'll share how soon he plans on being a billionaire. This is MoneyWise, a podcast where host Sam Parr is joined by high-net-worth guests to explore exclusive insights into personal finance and lifestyle tailored for other high-net-worth people, or those on their way. They'll get radically transparent about the numbers, revealing things like their burn rates, portfolios, and spending habits. Who is Sam Parr? Sam is a serial entrepreneur and the co-founder of The Hustle, which he sold to HubSpot in 2021. He's also the co-host of one of the world's top podcasts for entrepreneurs, My First Million. Known for his insightful business acumen and candid communication style, Sam Parr continues to be a prominent figure in the world of media and entrepreneurship. Sam's newest and biggest venture yet is Hampton, which he co-founded in 2022. This podcast was made for the Hampton community, a private, highly-vetted, peer membership community for founders and CEOs of fast-growing, tech-enabled startups. Chapters: How rich Neil actually is and how he made it (1:58) When he said $15k/month was enough (4:12) What changed (6:34) Extravagant living in Las Vegas (7:57) How he spends his money quickfire (10:51) Why he doesn't budget (14:40) How kids changed his spending (18:22) What he won't give up (20:12) Neil's friends that spend more (23:44) What a $50k/month budget would look like (26:39) His billionaire goal (27:56) This podcast was produced in partnership with Lower Street and distributed by Morning Brew.

In this episode of the Business Growth Hacks podcast, hosts Andrew Brockenbush and John Fritzsching scratch the surface on the critical topic of website conversion rate optimization (CRO). They share practical strategies and actionable tips to help small businesses increase their online sales without needing to boost traffic. From simplifying website navigation to optimizing load times and harnessing the power of user feedback, this episode is packed with insights that can transform your website's performance. Tune in to learn how even small tweaks can lead to big results!Key Points: [0:00] Introduction to CRO - Andrew and John introduce the concept of Conversion Rate Optimization (CRO) and its importance for small businesses looking to turn visitors into customers.[1:12] The Basics of CRO - John explains CRO and discusses why it's crucial for small businesses, especially those with limited ad budgets, to focus on optimizing their current website traffic.[2:08] Key Metrics to Track - Metrics like conversion rate, bounce rate, and session duration are essential for measuring website performance. Tools like Google Analytics and Hotjar are recommended for data collection.[2:30] Actionable Tips for Optimizing CRO - Simplify navigation, use clear calls to action, optimize load times, ensure mobile friendliness, and use social proof to boost website conversion rates.[4:03] Common Mistakes to Avoid - Avoid making changes based on assumptions, neglecting mobile optimization, and ignoring user feedback. Solid data and user insights are key to effective CRO.[5:00] Resources for Further Learning - Recommended resources include the Beefy Marketing blog, Neil Patel's content, and the book "Conversion Optimization" by Khalid Saleh. Tools like Google Analytics and Hotjar are also mentioned.Quotable Moments: [0:47] "A small tweak on your website could double your sales." - Andrew Brockenbush [2:53] "If I can't get there in two clicks, it's too many." - John Fritzsching [3:40] "Even small changes can lead to big results." - Andrew BrockenbushLinks Mentioned:Beefy Marketing Blog: https://www.beefymarketing.com/blogNeil Patel's Blog: https://neilpatel.com Tools:Hot Jar: https://www.hotjar.com/Crazy Egg: https://www.crazyegg.com/Google Analytics: https://marketingplatform.google.com/about/analytics/ Books: Conversion Optimization: The Art and Science of Converting Prospects to Customers by Khalid Saleh, and Ayat Shukairy https://www.amazon.com/Conversion-Optimization-Converting-Prospects-Customers/dp/1449377564Remember, optimizing your website's conversion rate is crucial for turning visitors into loyal customers. Don't forget to share this episode with a friend. Together, we can grow and scale your business to new heights.

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Tim Tebow, LIVE and in-person at Clay Clark's December 5th & 6th 2024 Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More **Request Tickets & See Testimonials At: www.ThrivetimeShow.com**Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/

This week our host Brandi Starr is joined by Travis McAshan, Founder and CEO of Glide Design. Meet Travis McAshan, a pioneering leader in web optimization and user-centered design. With an extensive background in planning, designing, and optimizing marketing websites, Travis brings a wealth of knowledge on how to successfully drive continuous improvement and maximize conversions. In this episode of Revenue Rehab, Brandi and Travis dive into the intricacies of conversion optimization, dissecting why frequent, incremental changes are more effective than major overhauls. They explore actionable strategies for maintaining a user-centered focus, utilizing tools like Hotjar and Crazy Egg to gather real-time data, and implementing split testing to ensure your website consistently delivers high ROI. Join us as they unpack the challenges of modern digital marketing and provide a roadmap for sustained success. Bullet Points of Key Topics + Chapter Markers: Topic #1 Incremental Change vs. Major Redesigns [08:21] “Frequent, incremental changes are far more effective than a complete overhaul. When you redesign, you risk disrupting the user experience too drastically,” McAshan advises. Brandi Starr acknowledges, “It's a challenge to resist the allure of a fresh look, but what you're saying is that those small, continuous adjustments can lead to better outcomes in the long run.” Topic #2 Tools for User-Centered Optimization [17:45] “Tools like Hotjar, Clarity, or Crazy Egg can provide invaluable insights into how real users interact with your site,” McAshan highlights.* He elaborates, “Seeing where users click, where they get stuck—these are goldmines for data-driven optimization.” Brandi Starr adds, “I think many of us overlook how transformative these tools can be for improving the customer journey.”  Topic #3 Strategic Planning and Metrics [27:12] “A strategic plan needs to be both user-centered and data-focused,” McAshan emphasizes. He asserts, “Measuring the impact of changes is crucial. Without meaningful metrics, you're just guessing.” Brandi Starr concurs, “The challenge is sticking to the plan amidst competing priorities, but as you've said, having that structured approach can make all the difference.” So, What's the One Thing You Can Do Today? Travis McAshan's ‘One Thing' is to embrace incremental and meaningful changes to your website. “Instead of gearing up for a full-scale redesign, start focusing on small, user-centered changes you can implement frequently. Use tools like Hotjar, Clarity, or Crazy Egg to observe real user behavior and make data-backed decisions. This allows you to continuously optimize for conversion rates and demonstrate ROI, keeping the focus on usability and functionality over just aesthetics. Incorporate a strategic plan that involves your entire team and stick to it, ensuring that every change made is aligned with your business goals and user needs.”  Buzzword Banishment: Travis's Buzzword to Banish is ‘fast follow'. Travis expresses his frustration with this term, saying, “Honestly, I feel like ‘fast follow' is just an excuse to not prioritize properly. It's a buzzword that masks poor planning and execution.” He emphasizes that in the dynamic world of website optimization and marketing, prioritization is key, and phrases like ‘fast follow' often lead to misguided decisions and wasted resources. Links: Get in touch with Travis on: LinkedIn: https://www.linkedin.com/in/travismcashan/ Instagram: https://www.instagram.com/glide_design/ Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio

Neil Patel is the co-founder of Crazy Egg and Hello Bar. A New York Times bestselling author, he is recognized by The Wall Street Journal as a top influencer on the web and by Forbes as one of the top 10 marketers. He has helped major companies like Amazon, Microsoft, and Google grow through innovative marketing strategies. He is passionate about sharing his expertise in marketing and driving business growth through engaging data-driven content. On The Menu: 1. Consistency, collaborations, and trending topics drive podcast growth. 2. A/B testing thumbnails, engaging hooks, and frequent cuts increase YouTube engagement. 3. Traditional SEO remains crucial, but appearing in AI-driven queries like ChatGPT is becoming essential. 4. Use analytics to identify low-hanging fruits, optimize funnel drop-offs, and enhance channel performance. 5. High-quality, relevant content is vital for maintaining audience interest across platforms. 6. Utilize Google Trends to identify and capitalize on popular topics for content creation. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #NeilPatel #CrazyEgg #Outgrow #HelloBar #MarketerOfTheMonth #InfluencerMarketing #MarketingTactics #Outgrow #Podcastoftheday #MarketingPodcast #MicroInfluencers

In this episode, I sit down with the incredible Neil Patel. Neil is a New York Times bestselling author and cofounder of companies like Crazy Egg and KISSmetrics. He's known for boosting revenue for major firms like Amazon and NBC and has been recognized by Forbes as a top 10 marketer. Neil's expertise has made him a sought-after speaker in the marketing space.We dive deep into what it's like navigating a recession as an entrepreneur and why simplifying your marketing strategy can be a game-changer. Neil and I discuss the pros and cons of chasing more revenue versus expanding your reach. We also cover how to get the best return on investment (ROI) for your ads, ensuring every dollar spent is maximized.Neil shares his top three lessons as a $100M CEO, offering a true masterclass for business owners. We explore how to build a resilient business during tough economic times and the importance of maintaining a balanced life while scaling your company.Tune in to learn from one of the best in the business. You don't want to miss this episode!---Secure your spot at the #1 conference for real estate, entrepreneurship, and social media here - https://www.wealthcon.org/Feeling lost as an entrepreneur or real estate investor? Get access to our community, coaching, courses, and events at Wealthy University https://wealthyuniversity.com/If you want to level up, text me at 725-444-5244! ---About Ryan Pineda: Ryan Pineda has been in the real estate industry since 2010 and has invested in over $100,000,000 of real estate. He has completed over 700 flips and wholesales, and he owns over 650 rental units. As an entrepreneur, he has founded seven different businesses that have generated 7-8 figures of revenue. Ryan has amassed over 2 million followers on social media and has generated over 1 billion views online. Starting as a minor league baseball player making less than $2,000 a month, Ryan is now worth over $100 million. He shares his experiences in building wealth and believes that anyone can change their life with real estate investing.

In today's episode of Good Authority, Jonathan sits down with Silicon Valley legend Hiten Shah, founder of KISSmetrics, CrazyEgg, and host of The Hiten Show. Hiten discusses his unique approach to giving advice, emphasizing the importance of truly serving those he helps and his penchant for empathy over ego. He shares insights on the irony of advice-giving—people seek wisdom from those with experience, yet often lack sufficient context themselves. Throughout the episode, Jonathan reflects on his own journey toward becoming a more empathetic and effective advisor, highlighting the challenges of advising tech executives and the delicate balance of influence in coaching. They delve into the nuances of trust-building and the high stakes of making tough decisions, wrapping up with a discussion on the crucial role of self-awareness and clarity in leadership and communication. Key insights that you'll want to pay attention to are the interplay between experience and advice, the critical nature of trust in professional relationships, and the personal growth necessary for impactful leadership.   Connect with Hiten: https://www.linkedin.com/in/hnshah/ https://www.hiten.show/   Continue the conversation with Jonathan: Website: ⁠⁠⁠www.jonathanraymond.com⁠ ⁠⁠⁠⁠Try Refound's AI Coaching Platform: ⁠⁠refound.com⁠⁠ LinkedIn: ⁠⁠⁠www.linkedin.com/in/jonathanrefound⁠⁠⁠ Instagram: ⁠⁠⁠www.instagram.com/jonathanrefound⁠

There was a time when Neil Patel said a $15k/month burn rate was all he needed. But now his monthly burn is $200k. Roughly. He's not completely certain… because he doesn't budget. So what changed in his life to make his burn rate increase nearly 14 fold? That's what this episode is going to find out. Neil Patel is a household name (for marketers). He's an entrepreneur and blogger known for his expertise in digital marketing and SEO. He co-founded companies like Crazy Egg, Hello Bar, and KISSmetrics, but his biggest company is his namesake, Neil Patel Digital. In this episode, Neil not only explains how and why his spending has evolved to the point where he's burning $2.4 million a year, he'll also break down where that money is going, how it compares to his income, investments, and savings, and why he doesn't feel the need to set a budget.  He'll also get candid about how he uses his money to bring joy to his life, and he'll share how soon he plans on being a billionaire. This is MoneyWise, a podcast where host Sam Parr is joined by high-net-worth guests to explore exclusive insights into personal finance and lifestyle tailored for other high-net-worth people, or those on their way. They'll get radically transparent about the numbers, revealing things like their burn rates, portfolios, and spending habits.

Let's give it another shot. All right. This is really hard for me. I've recorded this more times than I can count, now. Part of the reason is I had the mic facing the wrong way the first time. So, let me just give you a quick update and get this all out of the way. I'm launching a new show and it's all about honest conversations with founders working through some of their biggest challenges as they're happening. These are the conversations that as I've been in startups for the last 20 years, don't really happen. And what I mean by that is direct, honest, meaningful, impactful, actionable feedback on whatever challenge that founders are going through. But I need something from you. I need your help to make this great. So, what I ask is that you check out the first episode, you find the feedback form in the description or on the website, and then you tell me exactly what you think. I want to know what's good, what's great, but most importantly, the thing that's going to make me smile, is tell me your most critical feedback. What you don't like, what you hate, what you think can be improved. I'm calling it The Hiten Show Connect with Hiten Website: ⁠https://www.hiten.show⁠ YouTube: ⁠https://www.youtube.com/@hitenshow⁠ TikTok: ⁠https://www.tiktok.com/@hitenshow⁠ Instagram: ⁠https://www.instagram.com/hitenshow⁠ Apply for an upcoming pitch session: ⁠https://www.hiten.show/pitch⁠ Ask Hiten a question: ⁠https://www.hiten.show/ask⁠ Thoughts? Ideas? Questions? We're always looking to learn and improve! Leave your feedback for Hiten: ⁠https://www.hiten.show/feedback⁠ Where you can find the show All episodes: ⁠https://www.hiten.show/episodes⁠ YouTube: ⁠https://www.youtube.com/@hitenshow⁠ Spotify: ⁠https://www.hiten.show/spotify⁠ Apple: ⁠https://www.hiten.show/apple⁠ Amazon: ⁠https://www.hiten.show/amazon⁠ About Hiten Shah Hiten Shah is a veteran entrepreneur who's been building and investing in successful startups for over twenty years. Beyond founding of three SaaS companies (Crazy Egg, KISSmetrics and Quick Sprout). Hiten has been a key investor in hundreds of other startups, and has helped founders raise billions of dollars in VC money along the way.

Marketing is expensive. But you can get your brand in front of people much cheaper–by giving something away for free. In Neil Patel's return to the podcast, he'll share lessons from years of marketing consulting and explain why free products are cheaper for your business in the long run. If you haven't seen Patel on social media, he's the co-founder of Crazy Egg and Hello Bar and helps companies like NBC, GM, HP, and Viacom grow their revenue. In this episode, you'll learn: How to generate leads using referrals  Why Neil believes “growth at all costs” is wrong How to prioritize profitability in your business  That giving away a free product works  How to make marketing financially viable Patel's AI tools for data and content production  Why AI isn't a magic solution to business problems What's difficult about implementing AI And much more marketing and AI advice…  *This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023.  Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

In this episode, Jamie Lane, Chief Economist at AirDNA, welcomes Mark Simpson, the founder and CEO of Boostly. Mark shares his journey from growing up on a bed and breakfast farmstay in Scarborough to building Boostly, a comprehensive platform that assists hosts in the short-term rental industry to maximize direct bookings. Reflecting on his early experiences with offline marketing and Boostly's current success with 2,500 customers and 10,000 listings, Mark emphasizes the critical transition from being a hobbyist host to a business owner. He breaks down the stages of growth, offering valuable insights for hosts looking to scale from one property to managing multiple properties. Mark delves into the core strategy of transforming guests into influencers and superfans, highlighting the importance of social proof and building a loyal customer base. He explains how this approach is universally effective, regardless of the property's location or niche. Jamie and Mark explore essential metrics that hosts should monitor, such as booking activity and website engagement, to optimize performance. For hosts at various growth stages, Mark provides actionable steps, underlining the importance of property management software tools, the evolution of branding as property numbers increase, and the vital role of a direct booking website in establishing a unique identity. He also shares key metrics that hosts should concentrate on and recommends tools like Crazy Egg for comprehensive website analytics. Mark's expertise shines as he guides hosts from being solo entrepreneurs managing one property to becoming business owners with expansive portfolios. His ambition for Boostly includes achieving 100 million dollars in tracked direct bookings and positioning the platform as a significant voice for hosts in discussions with major OTAs. Mark's passion for empowering hosts with effective marketing strategies and data-driven insights makes this episode a must-listen for those seeking to boost their direct bookings and successfully grow their short-term rental business. Don't miss this episode! ~~~~ Signup for AirDNA for FREE

Today, I'm talking with Neil Patel, co-founder of NP Digital – a digital marketing agency that helps companies of all sizes get more traffic and sales. His marketing blog generates over 4 million visitors per month, his Marketing School podcast generates over 1 million listens per month, his YouTube channel about marketing has over 31 million views and 765,000 subscribers, and he has millions of social media followers.  Before his agency, Neil built online companies like Crazy Egg, KISSmetrics, and Hellobar. He has been named “Top Influencer on the Web” by The Wall Street Journal, a “Top 10 Marketer” by Forbes, and Entrepreneur Magazine says he has created “one of the 100 most brilliant companies.” Today, you'll hear Neil share his strategies for marketing to enterprise, mid-market, and small businesses. You'll also hear his best practices for creating engaging content, cutting through the noise of ad saturation, and scaling a company to 1,000 employees and beyond.  Key Takeaways with Neil Patel Neil's 22-year background in marketing  Why marketing agencies get a bad rap Catering to enterprise companies Scaling headcount to 750+ employees Why AI falls short with marketing content How to stand out among $700B of digital ads Is SEO dying? What marketing tactics no longer work like they once did?  How to produce high-quality, high-volume content How CTAs change depending on your audience Producing new content vs. repurposing content Creating content that gets qualified leads Reducing your tax liability  Get the full show notes here: https://beyondamillion.com/109 Subscribe to the Podcast We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there! If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released! Thanks for tuning it & keep being awesome. BAM!

Stefan is the CEO and Co-Founder of Pointerpro, a software platform to create your own online assessments with auto-generated personalized reports. It helps you turn your expertise into a tool that delivers personalized advice at scale.Before founding Pointerpro, Stefan worked for 15 years in several consulting companies as a consultant, project manager, and account manager. He has contributed to Entrepreneur, Capterra, CrazyEgg, mainly in the areas of entrepreneurship and digital marketing. In addition, he founded the Facebook group “B2B Bloggers Boost Group”, where top-tier B2B bloggers help each other to create content and get mentioned.In this episode we cover:00:00 - Intro01:14 - Stefan's Background Story Into SaaS06:05 - The Turning Point and Founding Pointerpro08:45 - Turning Validation into a 3M ARR Success Story12:02 - SEO Insights and AI Trends for 10X Traffic Growth15:48 - Transitioning from Organic to Paid Marketing Timing Tips17:56 - Time-Based Vs Outcome-Based Pricing Strategies23:45 - Pricing Through Time and Cost Saving27:59 - Stefan's Favorite Activity To Get Into a Flow State28:24 - Stefan's Piece Of Advice For Your Younger Self30:11 - Stefan's Biggest Challenges at Pointerpro31:41 - Instrumental Resources For Stefan's Success33:28 - What Does Success Mean for Stefan Today36:08 - Get In Touch With StefanGet In Touch With Stefan:Stefan's LinkedInPointerpro WebsiteMentions:ATMTJacco van der KooijWinning By DesignChris WalkerRefine LabsApril DunfordPositioning PodcastTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS ConsultantsHow To Value Your SaaS Company

Crazy Egg is a website optimization tool that provides visual insights into user behavior on your website. Here's what Crazy Egg can do for your website: Heatmaps: Crazy Egg provides a visual representation of where users click, move, and scroll on your website. This can help you understand which areas of your site are getting the most attention and which areas might need improvement.Scroll Maps: These show how far down the page users are scrolling. This can be particularly useful for understanding if important content is being seen or if it's below the fold and often missed.Confetti Reports: This feature allows you to segment clicks by referral sources, search terms, and more. It's a way to understand how different types of visitors interact with your site.Overlay Reports: This tool shows the number of clicks on each element of your page, helping you understand which CTAs, buttons, or links are the most effective.List Reports: It provides a consolidated list of all the elements on your page and how many clicks each one received.A/B Testing: Crazy Egg also offers a feature for A/B testing, allowing you to test different versions of your web pages to see which one performs better in terms of user engagement, conversions, or any other metric you're tracking.Snapshots: These are visual reports that capture data over a specific period. You can use snapshots to compare website performance before and after making changes.Recording: Crazy Egg lets you watch recordings of real user sessions. This can give you a deeper understanding of user behavior, such as where they get stuck or what path they take through your site.Integrations: Crazy Egg can be integrated with other tools and platforms, making it easier to incorporate its insights into your broader analytics and marketing strategies.Mobile Insights: With the increasing number of mobile users, it's essential to understand how they interact with your site. Crazy Egg provides insights specific to mobile user behavior.

In this episode of Selling With Love, Jason Marc Campbell interviews Neil Patel, one of the most influential marketers and entrepreneurs in the world. Neil shares his insights and experiences on how to sell to large corporations and build long-term relationships with them. He reveals how he landed his first enterprise clients, how he upsells and cross-sells them into bigger contracts, and how he uses AI and analytics to optimize his marketing campaigns. He also explains why reputation and trust are crucial for closing big deals and how to create unique and valuable content that stands out from the crowd. If you want to learn how to sell to big brands like Microsoft and Adobe, you don't want to miss this episode! Never Struggle With Sales Again: Identify, Attract and Close your Ideal Clients FREE MINI-COURSE

Neil Patel was always thinking about what he could do to become financially successful, but as a teenager without a college degree, he couldn't get a high-paying job. To solve this problem, Neil Patel created his first company, a job site called AdviceMonkey, at just 16 years old. Neil learned the vitality of SEO and online marketing, and since then, he has launched digital marketing agencies around the world to help businesses firsthand. In this episode, Neil will tell the story of how he became one of the world's most recognized marketing experts. He will break down his biggest digital marketing tips, from social media, to email marketing, to SEO, and he'll share his insight on marketing trends in 2023. Neil is a digital marketer, NYT bestselling author, entrepreneur, and investor. After founding CrazyEgg, Kissmetrics, and other multimillion-dollar companies, Neil now focuses on running his SEO Tool Ubersuggest, as well as his agency NP Digital, which specializes in paid campaigns, SEO, social media, and content marketing. He has worked with global brands like Amazon, NBC, GM, HP, and Viacom. In this episode, Hala and Neil will discuss:  - How Neil started his first company at 16 - Neil's Marketing Formula - Understanding upsells vs. downsells - Increasing customer lifetime value - How to be omnipresent on social media - The biggest SEO hacks for entrepreneurs - Valuable email marketing tactics - New podcast marketing trends - How to view and leverage AI - Neil's thoughts on the verification check - And other topics… Neil Patel is a digital marketer, NYT bestselling author, entrepreneur, and investor. In terms of accolades, Neil has received dozens over his 20+ years as a marketer. To name a few: Forbes says he is one of the top 10 marketers, he was recognized as a top 100 entrepreneur under the age of 30 by President Obama, and The Wall Street Journal calls him a top influencer on the web!  After founding CrazyEgg, Kissmetrics, and other multimillion-dollar companies, Neil now focuses on running his SEO Tool Ubersuggest, as well as his agency NP Digital, which specializes in paid campaigns, SEO, social media, and content marketing. He has worked with global brands like Amazon, NBC, GM, HP, and Viacom. Resources Mentioned: Neil's Website: https://neilpatel.com/ Neil's LinkedIn: https://www.linkedin.com/in/neilkpatel/ Neil's Twitter: https://twitter.com/neilpatel  Neil's Instagram: https://www.instagram.com/neilpatel/ Neil's Facebook: https://www.facebook.com/neilkpatel/  Neil's Podcast Marketing School - Digital Marketing and Online Marketing Tips: https://marketingschool.io/ Neil's book Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum https://www.amazon.com/Hustle-Power-Charge-Meaning-Momentum/dp/1623367166 Neil's company Ubersuggest: https://neilpatel.com/ubersuggest/ Code Canyon: codecanyon.net LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast' for 30% off at yapmedia.io/course. Sponsored By:  Brevo - Go to youngandprofiting.co/brevo and use the promo code "PROFITING" to save 50% on your first 3 months of the Starter & Business plan! Collective - Go to Collective.com to save on taxes this year Nom Nom - Go to trynom.com/YAP for 50% off on your two-week trial More About Young and Profiting Download Transcripts - youngandprofiting.com/episodes-new/ Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode we talk about execution, how to break down big goals into actionable steps, how and why Neil hired a “mama” for himself, the “ten minute rule” that could help you achieve big productivity gains and how to optimize your life to free up huge amounts of time with entrepreneur Neil Patel.Neil is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In episode #2343, Eric and Neil discuss the seven business trends they're most excited to see in 2023. From AI to advertising, these thrilling trends can elevate your business if you make sure to hop on the train. To find out about their predictions and how they will affect the future of business, join us now! TIME-STAMPED SHOW NOTES: [00:22] Today's topic: 7 Business Trends We're Excited About for 2023. [00:30] Number one: the growth of AI. [00:56] Number two: advertisement on streaming platforms. [01:19] Number three: the idea of building a media company. [02:00] Number four: podcast advertising. [02:42] Number five: more M&A opportunities.  [03:10] Number six: working in offices which enhances creativity. [04:19] Number seven: taking control of your own data. [05:01] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [05:11] Go to https://www.marketingschool.io/pro to learn more!   Links Mentioned in Today's Episode:   acQuire ChatGPT Leveling Up Mastermind Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2342, Neil and Eric give us some insight into how to become a better marketer in 2023. The abundance of marketing resources out there and the ease with which you can build a website have made marketing easier than ever before! Today we dig into the ways you can improve your marketing skills, why you need to experiment, and what the most important thing to focus on is! TIME-STAMPED SHOW NOTES: [00:21] Today's topic: Where to Get Better at Marketing in 2023. [00:29] Why we wanted to talk about this today. [00:39] Some resources you can use to help with marketing.   [00:55] The one thing you need to focus on to be a better marketer in 2023.  [01:36] The importance of experiencing things to get better at marketing.  [03:47] The many different ways to create a website. [04:01] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:12] Go to https://www.marketingschool.io/pro to learn more!   Links Mentioned in Today's Episode:   Semrush Ubersuggest Ahrefs AnswerThePublic   Single Grain Neil Patel Search Engine Land Back Linko Hubspot Webflow Squarespace   Leveling Up Mastermind Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2341, Neil and Eric delve into whether you should use a CDP in your business or not. There are many reasons a CDP can be a positive thing for your business however, there are also factors to be taken into consideration when deciding if it is the right fit for you or not. To find out if you should consider it, press play now! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Should You Use A CDP? [00:30] What a CDP is and what it does. [01:53] How a CDP affects your marketing and advertising.  [02:51] What CDPs are looking for and what scale do you need to have?  [03:24] How data compliance can be helpful. [03:37] When using a CDP is a positive. [03:57] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:07] Go to https://www.marketingschool.io/pro to learn more!   Links Mentioned in Today's Episode:   Leveling Up Mastermind Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2340, Neil and Eric discuss how they feel about Elon Musk's Twitter takeover. It's no secret that since Elon took over Twitter he has been the center of attention, and public opinion of him has never been more polarized. Whether you love him or you hate him, you cannot deny that he is an incredibly brilliant entrepreneur. Tune in to find out how Elon's involvement in Twitter may cause more harm than good. TIME-STAMPED SHOW NOTES: [00:21] Today's topic: Our thoughts On Elon Running Twitter So Far. [00:49] Why you shouldn't bet against Elon. [01:08] The evidence that people have more polarizing opinions of him since he bought Twitter.  [02:30] Why it's hurting Elon more than helping and why we think he should take a step back.  [04:50] That's it for today! [05:03] Go to https://www.marketingschool.io/pro to learn more!   Links Mentioned in Today's Episode:   Twitter Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2339, Neil and Eric share their thoughts on creative ways to use ChatGPT for Marketing. While ChatGPT has implications extending across industries, it is relevant for marketing too, and can help you to communicate with customers and boost conversions. Find out how when you tune in today! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Creative Ways to Use ChatGPT for Marketing.  [00:27] A quick recap on ChatGPT by Open AI.  [00:53] Some of the implications behind ChatGPT. [01:09] Ways in which ChatGPT is relevant for marketing. [01:26] How ChatGPT can help you to communicate with customers and boost conversions. [01:56] Using ChatGPT to create outlines. [02:18] An example of using ChatGPT to create a script before making a video from scratch. [03:04] Using ChatGPT to create landing pages.  [03:24] A prediction for how ChatGPT will monetize in the future. [04:19] That's it for today! Don't forget to rate, review and subscribe! [04:20] An invitation to join us in Miami on 12 February for Leveling Up Founders. [04:32] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Leveling Up Founders ChatGPT Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2338, you'll hear Neil and Eric's thoughts on why more CMOs are investing in their personal brands. Listening in, you'll find out how and why they're doing so, and why it's worthwhile for every member of a company to make the same investment. Listen in to hear more today!  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: why more CMOs are investing in their personal brands. [00:34] Why we can see the rise of CMOs building their brands. [00:44] Why it makes sense that CMOs are making this choice? [00:59] Why it is worthwhile for every member of a company to invest in a personal brand. [01:53] The end goal: is to become a person of value rather than pursuing fame. [01:57] How the Rule of 7 applies to build a personal brand. [02:37] Being interested in others rather than trying to be an interesting person.  [02:44] Sharing data to back up the claims you make about your brand. [03:11] Why sharing numbers is so powerful? [03:22] That's it for today! Don't forget to rate, review and subscribe! [03:25] A reminder to sign up for Leveling Up Founders online.  [03:38] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Leveling Up Founders Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2337, Neil and Eric talk about coming up with unlimited content ideas. We hear about a plethora of old and new tools to guide content generation, with Neil and Eric's observations and first-hand experience in mind. Don't miss today's episode!  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: how to come up with unlimited content ideas. [00:25] Tools you can use to see what your competitors are creating and what is popular. [00:58] Leveraging AI tools to generate more and more ideas. [01:22] The importance of bearing in mind that a lot of AI tools create duplicate content. [01:32] Using exploding topics, Google trends, and the internal search feature to guide content. [01:52] How Neil and Eric capitalize on analytics to generate new content. [02:06] Why SEO performance marketing content tends to perform best for them. [02:16] How the news can guide your content decisions.  [03:08] Why generating ideas is not the big thing that marketers mess up on. [03:17] Following through and updating your content so that your rankings don't slip. [03:26] An invitation to join us in Miami on February 12 for Leveling Up Founders. [03:40] That's it for today! Don't forget to rate, review and subscribe! [03:47] Go to https://marketingschool.io/live to learn more! Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Leveling Up Founders Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2336, Neil and Eric discuss whether or not you should raise your prices during a recession. A decline in digital ad spend and overall investment in digital has been reported lately, and use the last real global recession as a point of reference. You'll also hear an example of a recession-proof strategy along with our predictions for the changing financial climate. Tune in today to hear all this and more!  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: whether you should raise your prices during a recession. [00:30] The consensus among economists today regarding the possibility of an upcoming recession. [01:06] The decline in digital ad spend and digital overall. [01:28] The last real recession we had in 2008. [01:58] Why you shouldn't increase your prices during this time unless you have to.  [02:10] Why you should try to keep your pricing consistent or reduce it if you can afford to. [02:17] An example of how focusing on pay for performance is effective in a recession. [03:36] An invitation to join us in Miami for Leveling Up Founders. [03:52] That's it for today! Don't forget to rate, review and subscribe! [03:59] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Leveling Up Founders Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2335, Neil and Eric discuss Disney+'s recent decision to follow Netflix's lead and turn on ads. Hear about our relationship with ads as consumers, and explore some examples of platforms and businesses that have included ads in their marketing strategy, along with some other effective routes to monetization. Tune in to hear more today! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: what Disney+'s strategy tells us as marketers. [00:30] Disney+'s recent decision to turn on ads. [00:50] Our relationship with ads as consumers. [01:12] Allowing users the option to pay more not to have ads. [01:16] Why Neil considers this a better way to monetize. [01:36] Using the Marketing School podcast as an example of a successful ad model. [02:00] How MrBeast uses Feastables, MrBeast Burgers, and sponsorships to monetize. [02:13] Why is consumer indication that they don't like something not enough? [02:45] The trade-off we make to enjoy platforms despite the presence of advertising. [02:56] Why you shouldn't be afraid to show ads or monetize using them. [03:20] That's it for today! Don't forget to rate, review and subscribe! [03:42] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2334, we talk about our reaction to Google's global and local Year in Search and Pinterest Predicts. Find out how these platforms work, how accurate they are in predicting upcoming trends, and how valuable this information can be to you and your industry. To get ahead of the upcoming trends, tune in today! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Our reaction to Google's Global and Local Year In Search & Pinterest Predicts. [00:27] Some context on Pinterest Predicts and the trends that they foresee in 2023. [01:13] The value of the data shared by companies like Pinterest to you and your industry. [02:12] How Pinterest's predictions have an 80% chance of being correct. [02:29] A demonstration of how you can use Pinterest Predicts. [02:58] Google's Year in Search and the viral effect of sharing people's personal data with them. [03:47] How this information can be helpful to you. [04:06] That's it for today! [04:11] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Pinterest Predicts  Google's Year in Search    Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Leveling Up    

In episode #2333, we talk about why we repeat the same things on this podcast from time to time. We discuss focus as a reason for this, how repetition can be beneficial in inspiring you to take action, and how similar content may hit differently depending on the stage you find yourself in. Tune in for some guidance and insights if you're creating content for the long term.   TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Why We Repeat The Same Things. [00:56] Focus on a reason why you may repeat some of the same things in your content. [01:16] How repetition can be beneficial because you often don't take action the first time. [02:36] How the same content may hit differently depending on the stage that you're in. [03:41] The importance of getting the fundamentals right. [03:59] That's it for today! [04:11] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Leveling Up Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2332, we talk about how the biggest problem with AI content is that it is often duplicated or plagiarized. We explain how Neil's team experimented with a variety of different AI content generation tools and the degree to which the content was problematic. Tune in for some helpful tips on how to generate articles that are undetectable by AI output detectors! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: The Biggest Problem With AI Content. [00:33] How Neil's team has experimented with different AI content generation tools. [01:06] The degree to which the content was duplicated or plagiarized. [01:29] The rapid rise and fall of an affiliate site that used all AI content. [01:43] Why being generic is better than being specific when it comes to creating AI content. [01:58] How to generate articles that are undetectable by AI output detectors. [04:00] Final words of caution. [04:19] That's it for today! [04:24] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro GPT-2 Output Detector Demo   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Leveling Up Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2331, we explain how to level up your content. We ran a survey on how marketers will spend their money in 2023 and over 8000 responded. Hear about AI tools to improve your content, how marketers are spending their money on podcasting, and the value of video, among other helpful insights on how to level up your content in 2023. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How to Level Up Your Content In 2023. [00:50] Why we are going to see more companies becoming media companies? [01:26] How you can use AI tools to improve your content [02:09] The two ways marketers are spending a lot of money on podcasting. [02:56] The value of creating video content. [03:36] A tool that Eric recommends when using AI to make content. [04:27] Maximising your reach by repurposing content for different channels or platforms.  [05:31] That's it for today! [05:36] How you can stay up-to-date with Marketing School podcasts. [05:57] Go to https://marketingschool.io/ for more resources! Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Hubspot Hubspot Podcast Network The Hustle GPT-2 Output Detector Demo   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Leveling Up Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2330, we look at whether or not YouTube organic is good for customer acquisition. We break down what we have found to be the top channels for acquisition and talk about the value it offers for both B2B and B2C. Tune in to find out whether or not YouTube is worth your efforts if customer acquisition is your main goal. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Is YouTube Organic Good For Customer Acquisition? [00:40] A breakdown of the top channels for acquisition in order. [01:03] How YouTube works for both B2B and B2C. [01:34] How Andrew Henderson generates leads through YouTube for Nomad Capitalist. [02:13] The decrease that Neil has seen in YouTube viewership because of its last adjustment. [02:29] Shorts versus longer videos for acquisition. [03:48] What you can learn by looking at competitors in your space.  [04:14] That's it for today! [04:19] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Nomad Capitalist   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Leveling Up Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2329, we share how we plan to grow our podcast to 10 million listens a month! If you would like a sneak peek into our strategy for the podcast moving forward, you have come to the right place. Tune in to hear all about short-form content, collaborations, impression trades, and more!  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How We Plan to Grow Our Podcast to 10 Million Listens a Month. [00:26] A reminder of the kind of numbers we are doing on the show currently. [01:03] Leveraging short-form content; why this is an easy way to go further with what you have. [01:41] Initial strategies and how these have evolved. [02:07] Our best means of growth so far: impression trades! [02:48] Staying consistent and utilizing YouTube viewership. [04:20] Why collaborations can answer a few questions for the parties involved. [04:51] Joining a podcast network as a means to increase reach.  [04:59] That's it for today! [05:07] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2328, we talk about how we grew our podcast to over 50 million listens! From partnerships and interviews to simple strategies around consistency and subscribing, these tips are bound to boost your numbers. Tune in to hear all about it and grow your audience today. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How We Grew Our Podcast to Over 50 Million Listens. [00:38] The power of consistency; producing content on a regular schedule. [02:13] Using partnerships to grow your audience. [02:46] Reminders about subscribing and past episodes. [03:02] Tools and strategies for trading impressions. [03:49] Using interviews and guests to increase your reach. [04:43] That's it for today! [04:38] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Jordan Harbinger Megaphone Chartable   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2327, we talk about why overlearning is stunting your growth. Learning plays a huge part in the journey of any marketer or entrepreneur, but if you never implement the lessons you learn in the real world, you are not utilizing your full potential! Tune in today to hear about the real purpose of learning, how to take meaningful action, and more. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Why Overlearning Is Stunting Your Growth. [00:25] The common issue that marketers and entrepreneurs face when it comes to learning. [01:09] Why being a professional student is not good for business! [02:05] Implementing and learning through doing. [02:38] Goal for the next few days: take some action! [03:32] That is it for today! [03:37] Go to https://marketingschool.io/ for more resources! Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Elon Musk  Tinder  Bumble  ChatGPT   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel     

In episode #2326, we talk about how ChatGPT will change business forever. With the search landscape on the edge of revolution, OpenAI has a big voice in the conversation, and in some ways has even leapfrogged Google! Tune in today to hear about what this could mean for the future of online business. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How ChatGPT Will Fundamentally Change Business. [00:25] An overview of ChatGPT's history and how it was developed. [01:21] The business model that OpenAI uses. [02:07] Powerful possibilities for new ways to communicate. [03:16] Why ChatGPT is offering more than Google right now. [04:22] Using chat assistants for tasks such as caption writing. [05:09] The future of search and which platforms might dominate. [05:27] That's it for today! [05:30] Go to https://marketingschool.io/ for more resources! Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ChatGPT OpenAI  Y Combinator Sam Altman    Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2325, we talk about why we are thinking about getting back into the office. After the upheaval of the last few years, the time is about right to start making the most of in-person work again, and in this episode, we share a few reasons for this. Tune in to hear about how you can boost productivity and creativity too! TIME-STAMPED SHOW NOTES: [00:21] Today's topic: Why Neil & Eric Are Thinking About Getting Office Space Again. [00:40] Why getting together, physically, still means something! [01:29] How office space and in-person touch points can boost creativity.  [02:55] Help that we can all get from embracing the return to the office. [03:38] That's it! [03:40] Go to https://marketingschool.io/ for more resources!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Entrepreneur First Y Combinator     Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2324, Neil and Eric provide listeners with some simple but powerful steps to improve your content marketing. Marketing is impossible without great content, and ensuring quality is critical to a successful strategy. Tune in to discover some easy, simple, and compelling ways to ensure your content is relevant, engaging, and brings customers back for more.  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: 4 Powerful Ways to Improve Your Content Marketing. [00:26] Find out how to leverage the power of AI to improve your content. [01:04] Learn why integrating a call to action throughout your content is recommended. [01:42] Discover how to leverage the power of content analytics. [02:27] Identifying gaps in traffic, what it entails, and the benefits.  [02:40] That's it for today! [02:45] Go to levelingup.com/founders to apply.  [02:57] Go to https://marketingschool.io/ to learn more.   Links Mentioned in Today's Episode:   Neil Patel's Blog Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2323, Neil and Eric discuss three marketing strategies that will no longer exist in 2023. Marketing is an incredibly dynamic space that is forever evolving. This means businesses must ensure their approach is up-to-date to successfully drive sales. Tune in to learn about the current trends in marketing strategies, which strategies will no longer be viable in 2023, and why. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: 3 Marketing Strategies that will Disappear in 2023. [00:30] Why AI-based content in its current form will no longer be used in 2023. [01:05] How AI-based marketing content will be used in the future. [01:14] Hear how LinkedIn marketing content will change in the coming year. [02:12] Reasons why multi-channel marketing is becoming unpopular. [03:08] That's it for today! [03:13] Go to levelingup.com/founders to hang out with us live. [03:28] Go to https://marketingschool.io/ to learn more.   Links Mentioned in Today's Episode:   LinkedIn Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2322, Neil and Eric share their reaction to a mind-blowing statistic that experiential marketing drives significant growth in ROI. Experiential marketing aims to create innovative and memorable customer experiences that create a deep emotional connection between the customer and the brand. However, these types of marketing strategies are often costly, excluding small businesses from using the approach, but it does not have to be that way! Tune in to learn everything you need to know to get the most out of your experiential marketing approach and find out how small businesses can get in on the game.  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Experiential Marketing Drives 20x More ROI Than Digital Marketing? [00:42] Hear some examples of experiential marketing. [01:29] Neil shares whether he thinks experiential marketing works. [02:12] Eric tells us his opinion about experiential marketing. [03:00] How smaller businesses can conduct experiential marketing. [03:33] Why experiential marketing does not cancel out other strategies. [04:11] A final tip for implementing experiential marketing effectively.  [04:20] That's it for today! [04:23] Go to levelingup.com/founders to experience the future of networking.  [04:35] Go to https://marketingschool.io/ for more. Links Mentioned in Today's Episode:   Red Bull Lululemon Don't forget to subscribe to our renewed YouTube channel: https://www.youtube.com/user/gogrowtheverywhere Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2321, Neil and Eric outline the five types of blog content that will increase your marketing presence. Blogs are an easy way to help drive traffic, build trust with customers, and help expand the company brand, but only if you know some insider secrets! Tune in to learn about the different blog content you should focus on to increase your marketing footprint and drive the conversions needed to grow your business. TIME-STAMPED SHOW NOTES: [00:25] Today's topic: 5 Types of Blog Content To Create That Will Drive Traffic & Conversions. [00:39] Writing about trends in your market niche to increase traffic. [01:13] Hear a trick regarding list-based content and why it will help drive conversions. [02:02] Learn about alternative or versus types of blog content. [02:39] What to remember when using infographics to help drive traffic.  [03:12] Writing blogs about statistics for your particular market. [03:40] That's it for today! [03:58] Go to https://marketingschool.io/ for more.   Links Mentioned in Today's Episode:   Don't forget to subscribe to our renewed YouTube channel: https://www.youtube.com/user/gogrowtheverywhere Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2320, Neil and Eric give an overview of what they are most excited about for 2023. The recent shifts in the market have created various new opportunities for businesses to take advantage of in 2023, and we can already tell that it is going to be an amazing year. Tune in to discover the three things to be excited about for 2023 and the reasons why.  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: 3 Things We Are Excited About in 2023. [00:45] The first reason why you should be excited for 2023. [01:02] How to leverage marketing opportunities next year. [01:20] Why there is going to be more talent available for hire. [02:09] Opportunities to acquire new businesses and increase market share. [02:35] An exciting development for 2023 regarding Marketing School. [03:17] That's it for today! [03:24] Go to https://marketingschool.io/ to learn more! Links Mentioned in Today's Episode:   Don't forget to subscribe to our renewed Marketing School YouTube channel. Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

In episode #2319, Neil and Eric ask how accurate SEO tools are and whether you should rely on them. SEO tools may not always be 100% accurate, but they still provide you with a tremendous amount of value. Tune in for a behind-the-scenes look at how these tools work and how you should interpret their results! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How Accurate Are SEO Tools and Should You Rely On Them? [00:44] Why SEO tools aren't 100% accurate. [01:03] The value of SEO tools and why you should use them. [02:03] How we like to use SEO tools. [03:32] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [03:39] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2318, Neil and Eric talk about the strong Black Friday & Cyber Monday sales and discuss whether the economy is back. No one can predict exactly what the economy will do in 2023, but there are a few key indicators that can give us some guidance on what to expect. Join us today for an overview of what business leaders are predicting for the economy and what we can learn from the strong Black Friday and Cyber Monday sales. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: Reaction: Black Friday & Cyber Monday Sales Were Strong. Is The Economy Back? [00:37] An overview of the Black Friday & Cyber Monday numbers for 2022. [01:05] The role of other indicators in the economy, like job reports and the rise in interest rates. [03:41] What business leaders predict for the economy in 2023. [04:21] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:26] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2317, Neil and Eric discuss how they use the holidays to get ahead. We all honor the holidays in different ways, but for most of us, it's a time to reflect and look back over the past twelve months while also envisioning what we want for the year ahead. Tune in to learn how Neil and Eric use the holidays for both work and leisure, and why it's a good time to prepare for the next busy season. TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How Neil & Eric Use The Holidays To Get Ahead. [00:38] Why Neil uses the holidays to keep up with work and plan for the following year. [01:24] Why the holidays are a great time to recruit people. [02:03] How Eric uses the holidays to reflect and write an annual letter. [03:15] What helps Eric feel refreshed and energized for the new year. [03:35] Why Neil likes to use this time to catch up with other entrepreneurs. [04:24] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:25] To join our community of founders and entrepreneurs, visit https://www.levelingup.com/founders/! [04:35] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:   Leveling Up Founders Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2316, Neil and Eric unpack what to do when your blog traffic isn't growing even if you continually publish content. If traffic growth on your blog has crawled to a halt despite continually publishing content, then today's episode is for you! Tune in to find out how to cover new topics, fill your content gaps, align with upcoming trends, and much more! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: What To Do When Your Blog Traffic Isn't Growing Even if You Continually Publish Content. [00:27] How content gaps are preventing you from growing. [01:03] Tips on how to rank for new keywords and expand into your content. [01:28] Tools that can help you fill your content gaps and discover trends. [03:01] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [03:07] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:   Ahrefs Google Trends Azure Exploding Topics Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

In episode #2315, Neil and Eric talk about how to plan your marketing for the new year. Unprecedented geopolitical events and macroeconomic trends have dominated headlines in 2022 and we've all felt the effects of it in our everyday lives. Tune in to hear our views on the best marketing strategies to prepare for another whirlwind of a year in 2023 and how to build on past milestones to achieve your goals! TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How To Plan Your Marketing For The New Year. [00:37] Why you should focus on achievable goals, rather than lofty targets, for 2023. [01:42] How to take macroeconomic trends into account during your planning phase. [02:44] How to implement the ICE model when you plan your marketing in 2023. [05:03] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [05:11] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu