Podcast appearances and mentions of melissa lanz

“There's just nothing better than being able to say that you have some recurring revenue happening in the background of your life.” –Melissa LanzDream of having a business you can take time off from and still make money? I'm talking about recurring revenue with Melissa Lanz, founder of Fresh 20 and expert in subscription services and memberships.Melissa's subscription business has allowed her to buy a home, set up a pension fund, put her kids through private school, travel the world with her family and care for sick parents. She advocates for starting subscription and membership programs rather than high ticket businesses.A goal of a 6-figure business won't drive you forward. Your business can be huge, but you need to start with a real why, a real reason you want to make the money.We talk about: Starting with limited resources and a personal list of 400Amplifying your own messageBeing really clear about what you want to do with the money you makeLaunch mindset and learning from your members/subscribersInteresting ideas for subscriptionsThe magic of automating your processesABOUT MELISSAMelissa Lanz is a former internet marketing executive who quit her day job to promote good eating habits in the midst of a national health crisis. As founder of The Fresh 20, Melissa strives to bring fresh food back to the household table and reduce the amount of processed ingredients being used. During the fall of 2009, Melissa dedicated her efforts to creating this tool for busy families and singles stuck in a takeout rut. To further her goal to be a part of The Food Revolution, she wrote The Fresh 20 Cookbook (Harper Collins 2013) and also promotes education in nutrition and healthy cooking through speaking, locally in Southern California and throughout the country.LINKSThe Fresh 20DOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Action is how change happens.Often we feel like our actions have to be huge to match the bigness of our desires, but we have seen over and over and over again that the little things add up. By stacking up a series of Doable Changes, you will create that big change that you crave. Choose the one that really resonates with you this week and really make it part of your life. Here are Three Doable Changes from this conversation:DEFINE YOUR WHY. What do you want from your business? Do you want to buy a house? Travel? Retire a spouse? Send your kids to college without loans? Be really clear about what you want instead of an amount you target. If you are just getting started your initial why might be smaller — like keeping your babysitter.TALK ABOUT WHAT YOU DO. You need to amplify your own message. What your most excited about right now about what you are doing? Why are you so passionate? Practice talking about it. If you aren't talking at all, set a goal to talk to five people this week. Once you are warmed up, bring it up everywhere.AUTOMATE ONE PROCESS. Automation is essential for passive income and to buy yourself some time away from your business. To automate a process, start by documenting it. When you see the steps and who does what, you can see where you can delegate or outsource more (and have the information somebody else needs to do the job). You can also see where you can use technology to set ahead or automate.

In this episode, Tess interviews Melissa Lanz - award-winning entrepreneur and business coach helping other solo-preneurs achieve financial freedom. Melissa shares the wake-up call that got her to give up the security of a high-paying corporate job for a kitchen-table start-up that she grew into a multi-million dollar company. By making value-guided choices, and focusing on the feelings she wants to have rather than the things she wants to have, Melissa achieved financial success and fulfillment. She insists that “It must be your ‘Yes' and your ‘No' that frame your story.” Melissa gives practical strategies for blocking out the noise, listening to your intuition, and trusting yourself to overcome doubts, fears, and negative input. She emphasizes the value of strategic planning, personal audits, and investing in the little tasks to build momentum and confidence to stay on track. Then highlights rest, reflection, and leveraging your existing resources as fundamental elements that contribute to productivity. In this conversation, Melissa takes listeners inside the methodical way she guides clients to leverage the resources they already have and take the next three steps toward their goals. KEY THINGS COVERED IN THIS EPISODE: Stay Close to Your Mission and Values: Melissa explains why making choices that align with your “WHY” lead to success and fulfillment. The Fresh 20: Leveraging her internet knowledge, business acumen, and skills as a chef, Melissa built an online meal planning service to fulfill her mission of helping families eat healthy and reduce food waste. Plan With What You Have: A firm believer in being scrappy, Melissa helps clients recognize what they already have, and gives them the next three small steps so they can take immediate action. Relish the Grunt Work: Melissa shares the value of patience and confidence, and being invested in the process. Making mistakes and learning are a vital part of bringing your vision to life. The Power Of Personal Responsibility: Give yourself permission to believe you can do it. Have the courage to trust your intuition, and own the consequences of your actions. MELISSA LANZ BIO Melissa Lanz is an award-winning entrepreneur and business coach. She launched The Fresh 20 with an investment of $2500, and grew it into an 8-figure business and a leader in the meal-planning space. Through The Subscription Lab, Melissa is on a mission to help others achieve financial independence and flexibility. With almost two decades' experience in e-commerce ventures, Melissa is one of the go-to digital resources for individuals and companies looking to build membership sites and leverage their portfolios. A seasoned chef, Melissa is also the author of The Fresh 20 cookbook. CONNECT WITH MELISSA Meal Planning: https://www.thefresh20.com/ Business Mentoring: https://melissalanz.com/ How To Build A Membership Program: https://thesubscriptionlab.com/ Cookbook: https://www.thefresh20.com/resources/cookbook/ LinkedIn: https://www.linkedin.com/in/melissalanz/ Instagram: https://www.instagram.com/MelissaBakerLanz CONNECT WITH TESS Website: https://tessmasters.com/ Podcast Website: https://ithastobeme.com/  Facebook: https://www.facebook.com/theblendergirl/ Instagram: https://www.instagram.com/theblendergirl/ Twitter: https://twitter.com/theblendergirl YouTube: https://www.youtube.com/user/theblendergirl LinkedIn: https://www.linkedin.com/in/tessmasters/ Product Sites: https://www.skinny60.com/ https://www.thedecadentdetox.com/ https://www.theblendergirl.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This week's guest, Melissa Lanz, is the creator of the Fresh 20, a former cooking instructor, television writer, and Internet Professional. She feels that the way to be and age healthfully is to focus on food, listen to your body and  pay attention to what you're eating. She grew up having a really bad relationship with food and her life - she turned that around as she got older. That was when when she learned about healthy eating, how that helped her feel better, live longer, raise healthy kids, and keep diseases at bay. We talked about inflammation, how your body changes as you get older and you need to pay attention to that, and how there is so much negative info coming in via society and media  and we need to evaluate it not just accept it. There is so much great information in this podcast that I can't put it all here in the show notes. So be sure to listen to the whole show! First an Amazon link to her book - The Fresh 20: 20-Ingredient Meal Plans    Next the link to Melissa's The Fresh 20 website where you can learn more about her and her team  —  https://www.thefresh20.com/     

Melissa Lanz is a former internet marketing executive who quit her day job in 2009 to promote good eating habits in the midst of a national health crisis. She founded her first company,  The Fresh 20, from her kitchen table and two young children with a $2,500 investment. It wasn't a slam dunk. I hustled, failed, optimized, prayed and kept working hard.  Today, that simple idea has generated 8-figures in revenue. Her two kids are now teenagers and she and her husband have been married for nearly two decades. Meilssa has also coached hundreds of people around membership business models, helping them not only find financial success, but also a deep personal sense of fulfilment. Melissa attributes much of her professional and personal happiness and success to having the right systems and structures in place in the home and in business. To connect with Melissa and learn about her membership programs visit http://www.melissalanz.com (www.melissalanz.com) or reach out to her on Instagram at https://www.instagram.com/melissabakerlanz/ (https://www.instagram.com/melissabakerlanz/) 03:14 - the wake-up call 09:45 - when and how to start the next business 12:34 - creating systems that work for you 21:01 - roles between business and family 31:05 - Melissa's system for happiness For more leadership, high performance and business growth strategies, follow Megan: Sign up to attend our next monthly Brain Trust Leadership Roundtable: http://www.meganjohnsonhuber.com/trust (www.meganjohnsonhuber.com/trust) Join the Tribe of Legends Community: https://www.facebook.com/groups/tribeoflegendswithmegan (https://www.facebook.com/groups/tribeoflegendswithmegan) Website:  http://www.meganjohnsonhuber.com (www.meganjohnsonhuber.com) Instagram: http://www.instagram.com/meganjhuber (www.instagram.com/meganjhuber) LinkedIn:  https://www.linkedin.com/in/megan-huber-88001418/ (https://www.linkedin.com/in/megan-huber-88001418/)

How many subscription services are you signed up for right now? Between workout apps, streaming services and monthly subscription boxes, I'm sure the answer is at least 5. But have you thought about what makes subscription services so popular and why you keep signing up for them? My guest today was Melissa Lanz, Founder and CEO of The Fresh 20, a subscription meal planning service. Melissa and I chatted about: How she grew her business from a $5 a month product The #1 thing that can help grow your subscription business Why memberships create an unique dynamic that are unlike other business models If you have ever tried The Fresh 20, or are just interested in learning more about subscription businesses, tune into this episode! Check out Melissa here: https://www.thefresh20.com or on Instagram here: https://www.instagram.com/thefresh20/.  Check out my free training on www.yournextmillion.me, where several of my seven figure clients and colleagues share what they're doing to scale their businesses to the multi-million dollar mark and beyond.

In one survey, 93% of respondents said they wanted to eat healthier. In another survey, 49% of people said they want to eat mindfully, rather than dieting.  Today's guest is one of these Americans--a busy mom who wanted to leave a better food legacy for her family, so she started a meal planning company, The Fresh 20. In this episode, we talk about her tips for being practical in the kitchen, how she raises healthy children, and how she feels inside her healthier body.  Melissa Lanz is a former marketing executive who quit her day job to focus on healthy food. She's an author of the book The Fresh 20, and runs a meal planning service with the same name. She's been featured in The New York Times, Instyle, among others, and as a contributing editor for Shape Magazine. She's also a wonderful cook, a mother, and a good human.   

In this episode, I'm joined by Melissa Lanz who shares with us how meal planning and prepping is a powerful tool in self-care and relieving stress. She gives us her top tips that include how to deal with different diets in a household, what you can do with picky eaters, and even how to make meals fun. Find out how you can make your meals more sustainable for you!

Have you ever thought about how to set up a paid membership program for your business? It's a lot easier than you think. And what's great about paid memberships is they lead to recurring revenue. Could you imagine not having to work for every sale, but setting something up once, and having it pay off month after month? Today, I'm talking with Melissa Lanz, membership expert, about how to set up a membership or subscription program in the easiest possible way. We have our MiloTree Membership Group, and I love it! We coach passionate bloggers and online entrepreneurs every month in our group. In this episode, Melissa and I talk about how to figure out what your membership should be about, how to easily set it up with no fancy tech, and how to go about selling it! We dive into: How Melissa created her membership meal planning program How to figure out what you're an expert in How to think about pricing How to set up the technology to get paid and deliver your content How to sell it to your audience How to test it and tweak it If you've wondering how hard it would be to add a membership program to your business (it's honestly, not hard!), definitely listen to this episode! Other related Blogger Genius Podcast episodes to check out: Proven Strategies for Selling to Your Audience with Confidence with Nikki Rausch How to Launch a Successful Course Through Trial and Error with HollyAnne Knight (Part 2) Why the Blogging Riches are in the Niches with HollyAnne Knight (Part 1) How to Optimize Sales Funnels for More Sales with Monica Froese Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we'd love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

If you're like me, it can be hard to delegate tasks that you can easily do for yourself, even if you're not an expert at them, and even if you hate doing them, and even if having them on your to-do list stresses you out. In this episode I share a process that will help you identify the tasks that you can consider delegating and I try to help with some of the rationalizing and convincing of self that it is okay to do so.Our community guest this week is Melissa Lanz, founder of The Fresh 20, and mom to two teens. Melissa not only has a company that will help you to inexpensively delegate some of your meal-planning tasks, she is also amazing at delegating her own personal tasks as well. You'll get some great info about ways that you too can streamline your cooking life.The meal plan this week features recipes inspired by my conversation with Melissa and by her company. It is a menu for the week that uses a small list of fresh ingredients to keep your costs and what you need to buy way down. It comes with a grocery list too, so it's like a DIY Meal Kit! Subscribe at COOKtheSTORY.com/GetMealPlans to get our meal plans, recipe links, and printable grocery lists sent your way. Have a great day! xo

Episode 8 - How to Build an 8 Figure Business on a $5 Product with Melissa Lanz Welcome to Building a Bigger Table The podcast for misfits, mavericks and magic makers who want to create a profitable, sustainable business that makes as much impact as it does income.    In This Episode: I'm so happy to be joined by my awesome friend Melissa Lanz for episode 8 of the Building a Bigger Table Podcast.  Melissa quit her internet marketing executive job and founded The Fresh 20 to promote good eating habits in the midst of a national health crisis in the US. Her first product was a $5 meal plan, and what started out as a simple vision to help people like herself has now grown into an 8 figure empire. There's so much emphasis around online programs and high ticket offers being the secret to success at the moment, but if that's not your jam, no worries … as Melissa's here as living proof that you can build a highly successful business with a simple, low ticket product that solves a common problem. In this episode, she shares everything you need to know (and none of what you don't) to get started and scale.  Also, as we're both outspoken on the subjects that matter to us, we discuss the importance of making an impact, not just an income … and why that drives our decisions in business. We delve into the different layers of building a bigger table and Melissa shares her personal experience as a black woman. If you've got a simple but smart idea you want to get off the ground, you don't want to miss a second of this episode - so grab your coffee, find a quiet spot, and get ready to take notes!    Key Takeaways: How to turn a vision into a reality Why low ticket offers can build a BIG business The big decision every business owner needs to make The different layers of building a bigger table   Quotes: “When I started my business 10 years ago, I had no resources. I did not know what I was doing. I just had a vision. I wanted to help more people.” “If I had to go back and do it all over again, I would start with a really, really simple problem that hits people, like either on an every day or an every week basis. I would solve one tiny problem in someone's life. And from there, you can build on that.” “There's a difference between having a view that is different to your own and having a view that goes against your morals and your values. And you should never have to compromise your morals or your values in business.”   Meet Your Host: Hi, I'm Shaa. I've been called a serial entrepreneur … but I've never been one for labels! I've done SO many things in my career, including starting and scaling multiple 7 figure businesses, and am grateful for being recognised with some lovely awards - most proudly, an MBE from The Queen “for Services to Business and Entrepreneurship”. I've been featured in major publications for my efforts (named one of the UK's Top 20 Most Influential Entrepreneurs by The Sunday Times and one of the ‘Most Influential Women in the UK" by the Institute of Directors), and have written 4 straight-talking, bestselling books; Stop Talking, Start Doing; Stop Talking, Start Doing Action Book, Do Less, Get More; and most recently, How To Fix Your Sh*t.     Where To Find Melissa: Website - https://www.thefresh20.com/ Facebook - https://www.facebook.com/melissalanz Instagram - https://www.instagram.com/thefresh20/   Where To Find Shaa: Website - https://www.shaa.com/ Facebook - https://en-gb.facebook.com/shaawasmund/ Instagram - https://www.instagram.com/shaawasmund/ See omnystudio.com/listener for privacy information.

If you own a business or are starting one, you’ve probably thought about including passive income in your business model but don’t know what to do or where to start. Believe me, you can earn more and make your business grow with passive income without compromising your sleep, family vacations and sanity. Today, I’m super excited because I’ve invited my good friend Melissa Lanz to share her success story on building an 8-figure business with passive income. She’s going to walk us through the basics of passive income in business - what it is; the types, benefits, and examples of passive income; what you need to do and the systems you need; and the fastest way to succeed with the recurring revenue model.Links:Melissa Lanz WebsiteWomen in Business Success SummitAction Takers MastermindInstagram Mastery for Business Owners with Angela HendersonProfit PillarsWomen in Business Retreat 2020Business Masterclass – The Ultimate 4-Step Framework for Creating a Sustainable and Profitable BusinessAustralian Business Collaborative Facebook GroupAngela Henderson WebsiteAngela Henderson Active Business Facebook GroupAngela Henderson Facebook Business PageAngela Henderson Consulting Instagram

How consumers use subscriptions, how to stay competitive as a subscription-based business, and how to get paid for your work with Melissa Lanz. ----- Welcome to episode 271 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Melissa Lanz from The Fresh 20 about running subscription businesses in 2020. Serving Your Subscribers  Do you have a subscription-based business? If not, this episode may convince you to add one to your monetization strategy! Melissa runs the subscription-based business, The Fresh 20, and she’s back here on the podcast this week to talk about how you can help your readers with a useful subscription service. She’ll help you understand the best way to find and serve “your people,” identify your audience’s problems, and offer solutions with the content you produce. Subscription businesses can be a great way to create a sustainable income as an entrepreneur AND serve your audience along the way. You’ll learn how in this episode! In this episode, you’ll learn: How her business has changed in the past five years How typical consumers use subscriptions If we’re at risk for subscription fatigue How to stay competitive with a subscription-based business How to be a resource for your audience How you transition to getting paid for your work Resources: The Fresh 20 023: Building a Team for your Online Business with Melissa Lanz from The Fresh 20 SUBTA The Automatic Customer Sally’s Baking Addiction 269: Quality Content – How To Create The Best Recipes for Your Readers with Sally McKenney Beauty Pie Delivering Happiness Follow Melissa on her personal site, on Facebook, or on Instagram The Subscription Lab If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

“Every time I bring something, I try and bring something that is a version of what we all love to eat during the holidays, but it's a healthier version.” Do you ever get into overwhelm and despair and feel like you spend the end of November and the whole month of December in the kitchen? A few December food planning strategies can really help.  Being in charge of holiday meals, especially when that means living up to memories and magical expectations can be really heavy. So how do you find joy in that?  Remember that the holidays are about community and lean into that. Start with joy — and keep coming back to that.  Divvy up the cooking. Melissa talks about having lasagna for Christmas eve dinner, and instead of making them all herself, they have a family cookoff and everyone brings a pan of lasagna. Somebody brings a salad. Divide things up to take the burden off one person.  Plan a potluck. You don’t have to provide a meal. Have people stop by whenever they want. Bring something if they want. It takes a lot of pressure off of people to be there at a specific time, and it takes the pressure off one person to cook.  Choose food you can prep ahead. Lasagna, enchiladas, a big pot of chili … having foods you can prep ahead, heat, and let be make things a lot easier. Try crockpot cooking.  Batch cook for December. Melissa says, “There are so many other things I want to do, right? I want to, I want to get crafty and like hand-write notes for holiday cards and I want to make, you know, neat things,” and those things take time. When you batch cook, you free up some time from making dinner every night.  So there’s the time factor, but there’s also what we’re eating and how much. Here are a few tips to not get so off track with eating during the holidays: Measure out portions and store them in individual containers, ready to grab.  Set boundaries (no eating candy from the bowl on everyone’s desk, limit your beverages, etc.)  Start with water.  Create an indulgence calendar. Choose when you will indulge, instead of just mindlessly doing it all the time.  Choose a healthier version of your favorite holiday food. Every time I bring something, I try and bring something that is a version of what we all love to eat during the holidays, but it's a healthier version. Whether it’s holiday food or day to day eating in December, prep ahead. Cook some rice. Get your herbs ready. Chop some veggies. It’s so much more efficient to do it all at once. “That prep ahead ... makes the week so much more joyful, because when you start to get busy and you have those things, and there's a sense of pride about it… doing the work so that you can have more joy with your family.”   BIO Melissa Lanz is a former internet marketing executive who quit her day job to promote good eating habits in the midst of a national health crisis. As founder of The Fresh 20, Melissa strives to bring fresh food back to the household table and reduce the amount of processed ingredients being used. During the fall of 2009, Melissa dedicated her efforts to creating this tool for busy families and singles stuck in a takeout rut. To further her goal to be a part of The Food Revolution, she wrote The Fresh 20 Cookbook (Harper Collins 2013) and also promotes education in nutrition and healthy cooking through speaking, locally in Southern California and throughout the country.   LINKS The Fresh 20 Make December Matter FLOW365   Doable Changes from this episode:   Batch Prep. Take some time on Sunday (or whatever day works best for you) to prep ahead for the week. Make a batch of rice (or other grain). Chop and roast some veggies. Make a batch of soup that you can reheat through the week.  Set Your Indulgence Calendar. Depriving ourselves of all the things we are used to having or really want to have can set us up for failure. Choose the food you want to indulge in or a particular event where you will be more indulgent. Upgrade a Food. Find one healthier version of a food you love. Maybe it’s a lighter dip or a healthier cookie. Choose to serve this at a party at home or bring it to an event.    

I wanted to get back to something that meant something to me. And cooking and feeding and nurturing always meant a lot to me.  – Melissa Lanz On this episode of the Plan Simple Meals Podcast, I’m really excited to talk with Melissa Lanz, the founder CEO of The Fresh 20 meal planning service and a business coach. Her business started as a one-off favor to a friend, another busy corporate working mom, who felt like she needed a meal plan to eat right. And the catalyst for change was when her husband said, “We need to talk.” She realized she realized she didn’t do the things she loved anymore, she wasn’t present for her two little kids, and she wasn’t spending time with her family. Things needed to change. She talks about how she decided on her business and got it started. It was a big risk, going from making 6 figures to 0, but Melissa was in so much pain she says it didn’t really feel like a risk. Do you need to hear this today? “People live in a lot of pain and don’t want to change their situation because they feel that it’s too risky. They don’t realize that the other side of that risk is a rescue for their happiness, for their health.” We talk about: $50 weekends as a tool for saving money and helping with transitions when finance change How getting creative about family time and going out on the cheap can lead to things that fuel and enhance your life Having a plan that lets you buy healthy foods even on a budget, save time, cuts waste—and lets you get your kids involved with grocery shopping without ending up with lots of junk in your cart Finding the spot where you can slow down in the week Creating a food rhythm can relationships with your kids, your spouse, your friends Making soup to cope with fear BIO Melissa Lanz is a former internet marketing executive who quit her day job to promote good eating habits in the midst of a national health crisis. As founder of The Fresh 20, Melissa strives to bring fresh food back to the household table and reduce the amount of processed ingredients being used. During the fall of 2009, Melissa dedicated her efforts to creating this tool for busy families and singles stuck in a takeout rut. To further her goal to be a part of The Food Revolution, she wrote The Fresh 20 Cookbook (Harper Collins 2013) and also promotes education in nutrition and healthy cooking through speaking, locally in Southern California and throughout the country. LINKS The Fresh 20 Doable Changes from this episode: PLAN A $50 WEEKEND. Put your credit card away and take $50 cash with you. That’s it for the weekend. Get creative—have a potluck instead of going out to dinner. Go to the park with your kids. Find free entertainment in your area. Notice what feels hard about this change—and then try again. What happens as you get more used to living this way? USE A MEAL PLAN. Make a meal plan for the week. Use The Fresh 20 or come up with your own. Focus on real foods, but don’t be afraid to have overlap—the chicken you make on Sunday can go into your salad on Tuesday, the big pot of beans you cook can go into burritos one night and offered in rice bowls another. Having a meal plan makes this kind of overlap and batching. TAKE YOUR KIDS GROCERY SHOPPING. I know a lot of women who don’t want to take kids grocery shopping because it takes too long or they buy too much junk. Try it this way: Go in with a list. Have your list focus on the perimeter of the store (fresh produce, meat, eggs/dairy). Tell your kids you are only buying things on the list. Have them help you find things—make it a treasure hunt. REALLY getting healthy as a family can be a big lifestyle change. But no matter how insurmountable it may feel, focusing on one doable change at a time can help you take small steps toward your big goal. A healthy lifestyle is really made of lots of little things that when repeated regularly and added together over time make a huge impact on your life. Choose one Doable Change every Sunday night — one thing that you are willing to play with for the week. The key is to keep it doable and fun! Write that thing on a sticky note or your phone so you remember it. Then put 3 things on your calendar that support it. Choose from the changes above or download a list of 101 Doable Changes we made for you. http://plansimplemeals.com/101-doable-changes/  

Building a Team for Your Online Business Welcome to the 23rd episode of the Food Blogger Pro podcast! These numbers are getting pretty big... in just 3 more episodes that means we'll have been making podcast episodes for half a year! So crazy. On to the episode! This week, Bjork had a conversation with Melissa Lanz, the CEO and founder of The Fresh 20, a meal planning service. They talk a little bit about what her business does, and a LOT about how her business does it. Melissa Lanz wasn't always an entrepreneur. In fact, she started out as a "miserable, but comfortable" corporate worker making well over $100k per year. So she started her own business - and it grew to the point that she simply couldn't do it all on her own. So, she hired some help. And in the years since, she's become a master at hiring, firing, running her online business, and helping others do the same. In this awesome interview, Melissa shares: What her husband said that helped her change her direction in life to pursue her own business How she afforded to quit her job and pursue her own business full time Where she found the time to start her new venture How she perfected her product using friends' feedback When she realized she needed to hire someone, and where she found help How systematizing the team's work allowed the Lanz family to take a 5 week vacation last year How giving team members authority made sure all bases were covered How to determine whether your hires should be employees or contract labor Resources: The Fresh 20 Zendesk Jing Screen Capture Tool BaseCamp Infusionsoft Melissa Lanz & Co service@melissalanz.com foodbloggerpro.com/one If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Be sure to review us on iTunes!

MELISSA Lanz, is a former internet marketing executive who quit her day job to promote good eating habits in the midst of a national health crisis. As the founder of The Fresh 20, Melissa strives to bring fresh food back to the household table and reduce the amount of processed ingredients being used. During the fall of 2009, Melissa dedicated her efforts to creating this tool for busy families and singles stuck in a takeout rut. To further her goal to be a part of The Food Revolution, she has authored and recently released The Fresh 20 Cookbook and speaks nationally, promoting education in nutrition and healthy cooking. Melissa has been featured in Prevention, The New York Times, InStyle, USA Today, Family Circle, Working Mother, Parents, and a contributor to Shape Magazine. See her beautiful infographic show notes, plus her top tips and advice for entrepreneurs and aspiring entrepreneurs at www.TodaysLeadingWomen.com or by clicking here!

Melissa Lanz is a former Internet marketing executive who quit her day job to promote health and happiness as daily habits. Founder of The Fresh 20, an industry leader in healthy meal planning, Melissa and her team reduce the consumption of processed foods at the family table. The Fresh 20 has introduced their meal plans to over 100,000 families across North America and beyond. Melissa has been featured in Prevention, The New York Times, InStyle, USA Today, Family Circle, Working Mother, Parents, and a contributor to Shape Magazine.

Melissa Lanz shares how she used "thinking small" to build a 7 figure business (90k subscribers) in 3 years, how she conducted her initial research to enter a new market (and how to use surveys creatively) and the one key thing that made the biggest difference for her to be able to market effectively. She also talks about how to get started with advertising for online subscription businesses, what to look for in promo partners and the biggest mistake she made early on (had she not made this mistake, her business would be double in size) For more juicy goods, go to: http://borntoinfluence.com/melissalanz

Melissa Lanz shares how she used "thinking small" to build a 7 figure business (90k subscribers) in 3 years, how she conducted her initial research to enter a new market (and how to use surveys creatively) and the one key thing that made the biggest difference for her to be able to market effectively. She also talks about how to get started with advertising for online subscription businesses, what to look for in promo partners and the biggest mistake she made early on (had she not made this mistake, her business would be double in size) For more juicy goods, go to: http://borntoinfluence.com/melissalanz

Sure we all want to feed our families well, however the pace of our lives is incredibly fast and can seem to be overwhelming. Melissa Lanz understands your dilemma. She was a former marketing executive who quit her day job to promote a healthy family food culture. She is the founder of The Fresh 20 which is her answer to what s for dinner? Melissa strives to bring fresh food back to the family dinner table and reduce the amount of processed ingredients used in American households. Melissa has released her gorgeous new book the fresh 20: 20 ingredients, 5 weeknight meals, health and happiness and we are going to talk about what you can do to feed your family so you can promote a healthy family food culture. “It’s a privilege to eat. It is the one thing we can do for ourselves.” ~ Melissa Lanz, on How She Really Does It In this interview we discuss: why did you found The Fresh 20 usually non-processed equal more money, what do you recommend for families on a tight budget how do you talk with your kids about food you don t focus on calories or fat grams in your book and you mention your sizes over the years can you say more for those interested in losing weight. Two takeaways – for you to get started “Give up trying to be perfect in the kitchen.” ~ Melissa Lanz, on How She Really Does It LISTEN HERE Mentioned in this Interview The Fresh 20 website & meal plan The Fresh 20, book smiling, The post Melissa Lanz: The Fresh 20 appeared first on howshereallydoesit.com.

The show opens with Lynette & Stefanie catching up on the last week, including discussion of what they've both been doing for their school service hours. Stefanie also promotes a show she's doing for her daughter's school at the end of January called 'Parenting Out Loud' at the NoHo Arts Theatre. Lynette also discusses an interesting interaction she had with a gentlemen she was trying to sell Mangria to. Then Melissa Lanz joins the show & discusses her business & passion of meal planning with Lynette & Stefanie. Melissa explains her website www.thefresh20.com and both Lynette & Stefanie are very interested and the discussion quickly turns to how they cook now and the changes they would like to make in the future as well as how to overcome obstacles such as not being able to eat home every night & having a child who's a picky eater.