Study Notes: Sales, Service and Strategy for Ethical Entrepreneurs

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Wanna master your sales, service and strategy all whilst saying "see ya" to the industry techniques that make you SQUIRM? Then wowee, is this the podcast for you my friend! The podcast is hosted by Katy Prince (she/her); a cliche-busting Business and Sales Coach and founder of the Squirm-Free School of Business. Katy has become known for her unique 'Squirm-Free' and inclusive approach, having helped thousands of students who've gone through her programs. When we say 'Squirm-Free' we mean no more smoke and mirrors tactics, hyper-gendered language, and piling on the scarcity or pressure (all of which are currently rife in the entrepreneurial space!) Each episode provides a double whammy of both guidance to overcome limiting mindsets AND actionable advice to implement within your business strategy. The podcast is perfect for integrity-led business owners and service providers who want to ensure alignment with their current business and personal development goals. Katy dives into all the juicy topics you need to know, including pricing, launch strategies, networking, sales convos, course-creation, copywriting and MORE! We're all about inclusion, confidence-building, honesty and fun in this space, so if you wanna level up your business but maaaybe don't see yourself fitting within the traditional entrepreneurial mould, then come on in! We upload two episodes a week, so say hello to your new favourite days - Tuesday and Friday!

Katy Prince: Squirm-Free Sales & Business Coach


    • Mar 11, 2022 LATEST EPISODE
    • every other week NEW EPISODES
    • 35m AVG DURATION
    • 21 EPISODES


    Latest episodes from Study Notes: Sales, Service and Strategy for Ethical Entrepreneurs

    020: Price Transparency: A Panel Discussion with Jasmine Williams and Christine Lieu.

    Play Episode Listen Later Mar 11, 2022 61:51


    Prices. We've all got 'em. Yet we don't always like to talk about them. Sales expert, Katy Prince, chats with Content Marketing Expert, Jasmine Williams and Graphic Designer, Christine Lieu, who have both explored the muddy waters of pricing their services in their own businesses and industries, and are happy to share their findings with you!   Christine: www.christineldesigns.com Get instant access to a free Brand Consistency Checklist: https://mailchi.mp/941959d7add5/christineldesignsemail Insta: @_clieu @brandpartypodcast   Jasmine:  www.Jasminewilliams.ca  https://jasminewilliamsmedia.mykajabi.com/freelance-rate-calculator  Insta: @jasminewilliamsmedia Twitter: @thejaswilliams   Shownotes + Transcript:  https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/price-transparency  

    019: Leveraging Reels and Standing Out On Instagram in 2022 with Vix Meldrew

    Play Episode Listen Later Mar 4, 2022 49:23


    Instagram. Love it or loathe it. It's part of our lives as business leaders. But if you've ever pondered "how do we navigate this pandora's box of good and bad, in a Squirm-Free way, that's not only effective but also feels good?" - this episode is for you.    Instagram and Course Creation Expert, Vix Meldrew, shares how you can build a social media strategy that helps you stand out and feels aligned with how you want to be represented online. Vix also offers insight into the social media trends to be aware of in 2022, for continued business growth and community engagement.    www.courseconfident.co www.vixmeldrew.com Insta: @Vixmeldrew  Podcast: "Course Confident: Vix Meldrew"   __ Twitter: @itskatyprince | @Squirmfree Instagram: @itskatyprince  |  @squirmfreeschoolofbusiness   Sign up to Study Club for more FREE sales support: https://www.squirmfreeschoolofbusiness.com/studyclub   Shownotes + Transcript:  https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/stand-out-on-instagram

    018: Taking a Trauma-Sensitive Approach to Online Visibility with Natalie Koussa

    Play Episode Listen Later Feb 25, 2022 35:38


    If you've ever felt resistant to showing up online in your business or want to grow your visibility without losing yourself, then this episode is for you.   Natalie Koussa, Trauma-Sensitive Visibility Coach and Strategist, joins Sales Expert, Katy Prince for an incredibly important chat, about how you can take a human-first approach to your business strategy.    Take the free assessment to discover your Leadership Design, which reveals how you move through the world, show up, create and lead from your core. https://www.uncommon-people.com/your-design Natalie's Instagram: @nataliekoussa_     Twitter: @itskatyprince | @Squirmfree Instagram: @itskatyprince  |  @squirmfreeschoolofbusiness   Sign up to Study Club for more FREE sales support: https://www.squirmfreeschoolofbusiness.com/studyclub   Shownotes + transcript:  https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/trauma-sensitive-online-visibility

    017: Setting Sales Goals as a Solopreneur (that actually feel achievable)

    Play Episode Listen Later Feb 18, 2022 23:07


    10k months, six-figure launches, million-dollar milestones and retiring before 40, on a yacht, draped in head-to-toe Hermes, and with a personal butler... for most solopreneurs, the so-called #goals we're “sold” online aren't even what we ever set out to reach in the first place. In this episode, Sales Expert, Katy Prince, walks you through her approach to realistic goal setting in a way that actually feels achievable.   Twitter: @itskatyprince | @Squirmfree Instagram: @itskatyprince  |  @squirmfreeschoolofbusiness   Sign up to Study Club for more FREE sales support: https://www.squirmfreeschoolofbusiness.com/studyclub   Shownotes + Transcript: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/setting-sales-targets

    016: Six Ways to Quickly Shift Desperate Sales Energy

    Play Episode Listen Later Feb 11, 2022 22:10


    Ever gone into a consult or webinar thinking "I REALLY need this to go well, or else...?" In this episode, Sales Expert and Trainer, Katy Prince, shares actionable tips for shifting "desperate" energy, so you (and your sales team) can quickly course correct and get back into a relaxed, plentiful frame of mind before your next sales conversation.   Twitter: @itskatyprince | @Squirmfree Instagram: @itskatyprince  |  @squirmfreeschoolofbusiness   Sign up to Study Club for more FREE sales support: https://www.squirmfreeschoolofbusiness.com/studyclub   Shownotes + Transcript:  https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/shift-sales-energy  

    015: Weekly, Monthly, and Quarterly Sales Routines: Your sales & marketing checklist

    Play Episode Listen Later Feb 4, 2022 31:55


    Ever felt pumped and ready to take meaningful sales action only to plop yourself in front of the computer and think... ok... where do I actually start. In this episode, Sales Expert and Trainer, Katy Prince, shares company-wide sales routines, so you and your team know the exact sales and marketing action to take throughout the year, quarter, month and week to keep you on track for your business's next sales milestone. Want to integrate the listed weekly, monthly, quarterly, sales strategies and routines automatically into your calendar? - Drop us a DM on Insta @squirmfreeschoolofbusiness saying “calendar”. Twitter: @itskatyprince | @Squirmfree Insta: @itskatyprince | @squirmfreeschoolofbusiness Sign up to Study Club for more FREE sales support: https://www.squirmfreeschoolofbusiness.com/studyclub Shownotes + Transcript: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/quarterly-sales-routines-marketing-checklist

    014: How To Cultivate Massive Confidence As A Salesperson - Even If You're Introverted Or Shy

    Play Episode Listen Later Jan 21, 2022 30:53


    Confidence is a huge part of being able to successfully sell. In fact, it's arguably the most important characteristic for salespeople to have. In this episode, Sales Expert, Katy Prince offers actionable tips and encouragement for small business owners who haven't yet cultivated their desired level of confidence when selling their service. From journal prompts to sales conversation structures, Katy is here to help you jump into your next sales container feeling incredible.    Tag us on Insta @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    013: How NOT to Address Sales Objections

    Play Episode Listen Later Jan 14, 2022 23:21


    One of the most common reasons business owners lose sales is because they can't address objections properly. This is unfortunate because objections are often a sign of interest in buying. In this episode, Sales Expert Katy Prince, offers the 3 most common mistakes business owners make when handling objections AND tangible tips for how to operate differently in your next sales conversation.    Tag us on Insta @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    012: 5 Sales Trends To Be Aware of When Selling Your Service In 2022

    Play Episode Listen Later Jan 7, 2022 28:59


    A lot of business owners are now noticing that the strategies used pre-pandemic, or in the early days, are no longer delivering the same sales and marketing results. Many markets have become over-saturated. Consumer needs and expectations have changed rapidly. And, as business owners selling services in 2022 - we gotta adapt.   In this episode, Sales Expert Katy Prince, shares the 5 trends that emerged at the end of 2021, that'll no doubt continue to inform the market and how we sell our services moving forward. You'll get clued up on the exact aspects of your business strategy to review, in order to set yourself up for sales success in the year ahead.    Tag us on Insta @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    011: 5 Business Lessons From 2021: A Chat with Team Squirm-Free

    Play Episode Listen Later Dec 23, 2021 58:44


    2021 is almost a wrap. And whether you're feeling relieved this bizarre year is closing or triumphant after a successful 12 months. We bet you've learnt A LOT. We sure did at Squirm-Free HQ...  In this extra-special BONUS episode, Katy enlists the help of her team to acknowledge the huge market shifts as well as changes in service delivery requirements that took place in 2021. The team collectively sum up their 5 business biggest lessons from the year, and how we can all use them to continue to grow and evolve our service-based businesses in 2022 AND beyond. Heads up, there's some team tears involved. Get the tissues at the ready! Sales & Marketing Tracker Freebie = https://www.squirmfreeschoolofbusiness.com/podcast Tag us on Insta @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    010: Inclusivity in the Entrepreneurial Space: A Panel Discussion

    Play Episode Listen Later Aug 6, 2021 64:47


    Finishing the season with a bang! Katy Prince, Business and Sales Coach, talks with an incredible group of business owners and service providers about the issue of 'inclusion' within the entrepreneurial space. The episode features Jenny Jay, Alana Simpson and Sudduf Wyne, who each bring a unique and insightful take on the topic. In their juicy chat, the panel covers: Being a neurodivergent business owner Appropriation of culture and language The problem with 'tech-bros' and privileged decision makers Hosting an inclusive and accessible event Letting go of harmful narratives Jenny Jay: https://www.jennyjay.ca/chapters @justaskjenny Alana Simpson: alanasimpson.com @itsalanasimpson Sudduf Wyne: intention.mykajabi.com @salamsudduf Remember to tag us @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    009: The Squirm-Free Sales Revolution: 5 Ways You Can Future-Proof Your Business

    Play Episode Listen Later Jul 30, 2021 48:09


    The future of online sales is shifting, and with unprecedented expectation (and demand!) from consumers for non-icky, consent-led enrolment experiences, it's time to empower - not pressure or shame - prospects into action. In this episode, Katy Prince, Business and Sales Coach, will walk you through the 5 biggest shifts you need to make to be part of the Squirm-Free Sales Revolution that's happening in the online services industry right now. This will allow you to grow in an ethical and sustainable way, seize emerging opportunities and future-proof your business.  Remember to tag us @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    008: Course Creation, Boundaries and Authority: Interview with Adrienne Johnson

    Play Episode Listen Later Jul 23, 2021 47:32


    Katy Prince, Business and Sales Coach, talks with the incredible Adrienne Johnson, a course creation whiz. Adrienne helps entrepreneurs build community, create amazing courses and launch them in no time flat. In their juicy chat Katy and Adrienne cover: What makes a good course and what to avoid Boundary setting with clients Balancing a 9-5 with your business What 'being in authority' looks like Adrienne Johnson: https://www.facebook.com/groups/springboardsociety / https://www.adriennejohnson.co/waitlist Instagram @squirmfreeschoolofbusiness. Tag us in a story to let us know your biggest episode takeaway or personal/business win today! SHOW NOTES & TRANSCRIPT: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/course-creation APPLICATION FOR SQUIRM-FREE SALES MASTERS: www.squirmfreesales.com/apply

    007: Boundaries: How to Avoid Burnout and Gain Respect as a Service Provider

    Play Episode Listen Later Jul 16, 2021 29:42


    Katy Prince, Business and Sales Coach, walks through the reasons why you may be becoming burnt out whilst selling and providing your service. Katy demonstrates how to set and enforce boundaries in real-life business situations, such as on a sales call, when approached for advice and when delivering your service. Katy also helps to shift limiting beliefs and toxic habits such as those enforced by 'hustle culture', so you can become the respected and sustainably successful business owner that you deserve to be. Give us a follow on Instagram @squirmfreeschoolofbusiness. Tag us in a story to let us know your biggest episode takeaway! SHOW NOTES & TRANSCRIPT: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/business-boundaries APPLICATION FOR SQUIRM-FREE SALES MASTERS: www.squirmfreesales.com/apply

    006: Sales Fear, Imposter Syndrome and Tangible Manifestation: An Interview with Kira Matthews

    Play Episode Listen Later Jul 9, 2021 41:34


    Katy Prince, Business and Sales Coach, talks with the magical Kira Matthews, a stylist turned Mindset and Manifestation Coach, who helps creatives overcome fear and self doubt when building their small businesses. Together they have a super honest chat about the difficulties that arise when selling your service and how we can react in a way that feels good.  In their juicy chat Katy and Kira cover: Sales tactics that make them Squirm Sales call anxiety  Overcoming limiting beliefs The potential problems with 'manifestation'  Imposter Syndrome  Kira's Info:  Insta: @kirathebold Website: https://www.kiramatthews.com/more/ Podcast [Apple]: No Room For Doubt Remember to tag us @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    005: Consent: How to Sell Your Service Ethically and Profitably

    Play Episode Listen Later Apr 13, 2021 17:07


    Katy Prince, Business and Sales Coach, runs through why consent is so important during sales and networking conversations. In this episode, you'll find out how asking for permission not only feels better for you and your prospect, but also increases sales rates. Katy offers scripts to structure a consent-led sales conversations and pitches, so that you can claim the title of 'ethical entrepreneur' with confidence. Remember to tag us on Instagram @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    004: Free Value, Pricing and Inclusion: An Interview with AK MacKellar

    Play Episode Listen Later Apr 9, 2021 38:43


    Katy Prince, Business and Sales Coach, talks with the wonderful AK MacKellar, who runs a hugely successful wellness community for LGBTQ+ people to explore movement and feel their strongest, and most capable everyday. Together they tackle the often daunting topic of 'pricing your service' as well as discussions about inclusivity and free value.  In their juicy chat Katy and AK cover: 'Radical Inclusivity'  How to approach wellness holistically  Structuring your offer Sticking to your price  Free Value  AK's Info:  Insta: ak.mackellar Website: https://www.befreetomove.ca/  TikTok: akmackellar Remember to tag us @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    003: Pricing: How to Sell Your Service Without Lowering Your Prices

    Play Episode Listen Later Apr 2, 2021 30:20


    Katy Prince, Business & Sales Coach, chats about the temptation that's often felt by online business owners to lower prices whilst sales are slow, then explains exactly why we shouldn't. Katy identifies the other reasons why your offer may not be selling like you'd hoped and offers actionable tips to implement instead of lowering your price, including how to increase traffic and master copywriting that strengthens your sales page. Katy also provides useful scripts to use during tricky sales call conversations and in your DMs, so you get the sales you deserve! Remember to tag us on Instagram @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    002: Comparisonitis: How to Stop Comparing and Start Succeeding as a Business Owner

    Play Episode Listen Later Mar 30, 2021 24:02


    Katy Prince, Business and Sales Coach, runs through why comparing yourself to other entrepreneurs not only doesn't feel good, but also DOESN'T WORK when trying to create a successful business strategy! Katy provides both handy tips to shift your mindset AND an in-depth breakdown of what you can do when planning your next launch to secure sales and success (rather than just trying to reverse-engineer what you've seen someone do on social media!) Remember to tag us on Insta @squirmfreeschoolofbusiness as you're listening so we can give you a virtual high five

    001: Toxic Abundance: How to Reach Your Goals and Grow Your Business

    Play Episode Listen Later Mar 18, 2021 29:06


    Starting with a bang! In our first ever episode, Katy Prince runs through the purpose of the 'Study Notes' podcast and then dives straight into highlighting the issues with the 'abundant mindset' trend. This is criticised not only through a lens of 'privilege' but also 'practicality', as we find it doesn't work when trying to grow your business! Katy then presents a simple 5 step 'how to' process to set and reach your goals, within your business as an ethical entrepreneur. Struggling to gain ANY 'abundance' at the moment? Don't worry, Katy also runs through how you can encourage growth in your business and network successfully even whilst funds are low. Give us a follow on Instagram @squirmfreeschoolofbusiness. Tag us in a story to let us know your biggest episode takeaway or personal/business win today! SHOW NOTES & TRANSCRIPT: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/welcome APPLICATION FOR SQUIRM-FREE SALES MASTERS: www.squirmfreesales.com/apply d6y28QBU9barLv4cNdSQ

    Trailer: What's 'Study Notes' all About Then?

    Play Episode Listen Later Mar 18, 2021 8:09


    Haaauuuge welcome to the Squirm-Free School of Business' brand new podcast 'Study Notes'! In this nifty lil' trailer, you'll meet our wonderful host Katy Prince, Business and Sales Coach, and find out exactly what the upcoming episodes have in store. Pricing, goal-setting, selling, launch-strategy, marketing, sales calls, mindset-shifts, inclusivity, course-creation, confidence-building, boundary setting and MORE?! We've got everything an ethical entrepreneur could need to get clear on their sales, service and strategy! Remember to tag us @squirmfreeschoolofbusiness as you're listening along and let us know your biggest takeaway after each episode or personal/business win that day, so we can give you a virtual high five! ALL SHOW NOTES AND TRANSCRIPTS: https://www.squirmfreeschoolofbusiness.com/study-notes-podcast-all-episodes/trailer APPLICATION FOR SQUIRM-FREE SALES MASTERS: www.squirmfreesales.com/apply    

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