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Jaclyn chats with the incomparable best-selling author and entrepreneur Amy Jo Martin about her boisterous career, how she came to realize self-kindness was the key to a better life, and what it takes to reinvent yourself. Amy Jo Martin is the author of New York Times best-seller "Renegades Write the Rules", Founder & CEO, Speaker, host of the acclaimed Why Not Now? Podcast, an educator, and an investor.She's the Founder and CEO of Renegade Global, as well as Founder of Renegade Global Ventures.She has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson, Nike, Shaquille O'Neal, Dell and many others.Prior to becoming an entrepreneur, Amy Jo worked for the NBA's Phoenix Suns during the wild wild west days of digital and social media – there were no rules or regulations in place so she helped write the rules. She went on to found one of the first-ever digital agencies, Digital Royalty, and pioneered personal branding online as we know it today.This podcast is one of the many ways we live out our organization's mission to educate and inspire people to choose kindness. Visit our site kindness.org and sign up to become a part of our global community which spans more than 100 countries. It's free to join and when you do you'll be the first to get access to our latest research, tools, and even episodes of this podcast. Let's build a kinder world, together. Contact us at podcast@kindness.org or on social at @kindnessorg. Sponsored by VerizonImportant links from this week's episode:amyjomartin.comkindness.orgFollow Amy Jo on social:IG: @amyjomartinTwitter: @amyjomartinFacebook: @amyjomartinCredits Host: Jaclyn LindseyGuest: Amy Jo MartinProducer: Melissa MaloneAssociate Producer: Becca ReedAssistant Producer: Nina Zaborney KlineMusic Composition: Chris ChristianaDesign: Ben Gibson, Christine Do, Smithfield StudioTranscript available at this link.
Amy Jo Martin loves guiding people down black diamond mountains of life, business & helping people do difficult things. She is the author of the New York Times best-selling book Renegades Write the Rules, host of the " Why Not Now" Podcast where she’s had some really incredible guests including Jessica Alba, Matthew McConaughey, Tony Robbins, and Mark Cuban. She is also the founder of the Renegade BootCamp. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence on social media. Her motto is humans connect with humans, not logos. With a social media following of more than 1 million people, Amy Jo was named the third most powerful woman on Twitter by Forbes. Amy Jo and Kristel Bauer discuss being authentic, finding work/life balance or as Amy Jo says work/life integration, and what qualities lead to success. Amy also shares her journey from burnout and the hustle mentality to aiming for "The Quantum Peak." You can learn more at https://amyjomartin.com Kristel Bauer PA-C is a wellness expert, female entrepreneur, Keynote Speaker, Founder of Live Greatly, and Podcast Host sharing a unique and inspiring message with the world. After years of practicing traditional medicine, a loved one’s stage 4 cancer diagnosis awakened a burning desire in Kristel to explore and examine what wellness truly means. As an Integrative Medicine Fellow, Physician Assistant, and Reiki Master, Kristel founded Live Greatly to share her findings on how best to achieve optimal health in mind, body, & spirit to attain success. She is a believer that mindset is everything, and strives to push past the boundaries of fear to live life fully from a place of love and joy. Kristel has specialized online courses to help you optimize your well-being & performance. Learn more and sign up at www.livegreatly.co. Kristel is an advocate for student and employee wellness and offers specialized packages & employee wellness programs for companies, organizations, and universities. To learn more or to book Kristel as a speaker contact her via www.livegreatly.co Follow Live Greatly on Instagram and Twitter at livegreatly_co and on facebook @livegreatly.co. --- Support this podcast: https://anchor.fm/kristel-bauer/support
Author, Speaker, Founder/CEO, Podcast Host and Innovation Advocate Amy Jo helps people do difficult things. She guides them down the black diamond slopes of business and life. She is the author of the New York Times best-selling book Renegades Write the Rules, host of the Why Not Now? Podcast and founder of the Renegade Brand Bootcamp. Prior to becoming an entrepreneur, Amy Jo began working for the NBA's Phoenix Suns during their 2005-06 season. These were the wild wild west days of social media and there were no rules or regulations in place.After her boss at the Suns singled Amy Jo out as a “Renegade” (Amy Jo took this as a positive, not a negative) Amy Jo had her first Why Not Now? idea.In that moment of bravery, she took the leap and founded Digital Royalty (one of the first-ever social media agencies) to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O'Neal to successfully humanize their presence.Follow Amy Jo on Social Media:Instagram - https://www.instagram.com/amyjomartin/Facebook - https://www.facebook.com/AmyJoMartin/Website - https://amyjomartin.com/about-amy-joFollow The Story Box on Social MediaInstagram - https://www.instagram.com/thestoryboxpodcast/Facebook Page - https://www.facebook.com/thestoryboxpodcastFacebook Group - https://www.facebook.com/groups/125781678801513YouTube - https://www.youtube.com/channel/UCEXHMRPxW0qoxV8kKjaFdYwIf you enjoyed this episode please subscribe to YouTube & Apple Podcasts, and leave a 5-star positive rating and review over on Apple Podcasts. Share it around with your friends and family. See acast.com/privacy for privacy and opt-out information.
Amy Jo Martin helps people do difficult things. She guides them down the black diamond slopes of business and life. Amy Jo is the author of the New York Times best-selling book Renegades Write the Rules, host of the Why Not Now? Podcast and founder of both the Renegade Brand Bootcamp and Humanize to Monetize training programs. Prior to becoming an entrepreneur, Amy Jo began working for the NBA's Phoenix Suns during their 2005-06 season. These were the wild wild west days of social media and there were no rules or regulations in place.After her boss at the Suns singled Amy Jo out as a “Renegade” (Amy Jo took this as a positive, not a negative) Amy Jo had her first Why Not Now? idea.In that moment of bravery, she took the leap and founded Digital Royalty (one of the first ever social media agencies) to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O'Neal to successfully humanize their presence.Her motto: humans connect with humans, not logos. Tony Hsieh, CEO of Zappos.com, and Baron Davis, NBA player, invested in Amy Jo and Digital Royalty. After a successful seven-year run growing the business in ten different countries, Amy Jo exited Digital Royalty in 2016.With a social media following of more than 1 million people, Amy Jo was named the third most powerful woman on Twitter by Forbes and has spoken to thousands of entrepreneurs, intrapreneurs, brands and individuals at events around the globe, sharing her Renegade Mentality philosophy, tools and life lessons.As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business and leadership. Most recently she launched the Renegade Brand Bootcamp: an intensive two three training program designed to assist female founders and entrepreneurs reach their full potential in business, and life.Recently Amy Jo became a Mom for the first time. Lincoln, a little Renegade in the making, has already made his mark on the world in a big way. In true Renegade fashion, Amy Jo lives in the forest with her husband Richard, Lincoln and their two Aussie Shepherds.
We have to start challenging ourselves and asking those tough questions if we truly want to make an impact. Today's guest is Amy Jo Martin, author of the NY Times best-seller Renegades Write the Rules and host of the Why Not Now Podcast. She shares how she started her first business, Digital Royalty, before exiting it in 2016 to pursue Renegade Brand Bootcamp, a mastermind for female founders and entrepreneurs. We chat about slowing down, unglorifying busy, and living at a sustainable pace. Finally, Amy Jo shares her experience of being a millionaire while feeling physically and emotionally bankrupt and why you need to take action on moments of bravery. What's In This Episode: Amy Jo's approach to slowing down and taking a sustainable pace When Amy Jo recognized it was time to walk away from the chaos Amy Jo's mantra “play full out” How our life's experiences are meant to help others Amy Jo's advice on putting mechanisms in place to hold yourself accountable Taking action on moments of bravery
Amy Jo is the author of New York Times best-seller Renegades Write the Rules, and host of the Why Not Now? podcast. She founded Digital Royalty (one of the first ever social media agencies) in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence. Her motto: humans connect with humans, not logos. After a successful 7-year run, Amy Jo exited Digital Royalty in 2016. Amy Jo herself has a social media following of more than a 1 million people and was named the third most powerful woman on Twitter by Forbes. Amy Jo believes the future of technology is the future of humanity. She has spoken to live audiences as large as 10,000 people. Prior to becoming an entrepreneur, Amy Jo began working for the NBA’s Phoenix Suns during their 2005-06 season. These were the wild wild west days of social media and there were no rules or regulations in place. As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business leadership. Most recently she launched the Renegade Brand Bootcamp; an intensive three month training program destined to help female founders and entrepreneurs reach their full potential in life and business. Amy Jo is also a contributor to news outlets including the Harvard Business Review and Sports Business Journal. She has been featured in top-tier media outlets including Vanity Fair, TIME, Forbes, The New York Times, Fast Company, ESPN SportsCenter, USA Today, MSNBC and Newsweek. Follow Amy: http://amyjomartin.com https://renegadebrandbootcamp.com https://www.instagram.com/amyjomartin/ Join Em's Private Facebook Group! www.facebook.com/groups/1292792567518714/ Supplements are back in stock! www.myempirica.com
Amy Jo Martin is the author of New York Times best-seller Renegades Write the Rules, host of the Why Not Now? Podcast, and the woman responsible for getting Shaquille O’Neal and Dwayne “The Rock” Johnson on social media. Yes, she’s that kind of an OG in the social media world. I learned about Amy Jo when my friend Linda, who works at Headspace, gave me her book. 3 years after reading the book, and shortly after recording this interview, I ended up joining Amy Jo Martin’s Renegade Brand Bootcamp, which had a big impact on how I run my business. Would you be interested in a solo episode where I share my takeaways from being in Amy Jo Martin’s bootcamp/mastermind? Please let me know in the comments below. In this conversation, we talk about: What made Amy Jo Martin shift her focus from metrics to alignment and intuition What made her shut down her digital agency and what her business looks like today The lessons she learned from running a social media business Why creating a personal brand is an inside job How to let go of what other people will think about you Why “hustle” is a romanticized concept How to not let social media metrics dictate your self-worth How to manage anxiety and connect to your inner wisdom in the noisy digital world How to set healthy boundaries with social media What role alignment and body intelligence play in her business The importance of slowing down Why it’s important to let things happen instead of making them happen See all show notes on wokeandwired.com Mentioned in this episode: Headspace meditation app – if you’re new to the app, use code BREAKFASTCRIMINALS to get 30 days free! Suzy Batiz, founder of Poo~Pourri and Amy Jo Martin’s mentor Connect with Amy Jo Martin: amyjomartin.com FB / Insta / Twitter: @amyjomartin Bootcamp: RenegadeBrandBootcamp.com Podcast: amyjomartin.com/WhyNotNow Connect with Woke & Wired: If you enjoyed the podcast, please share it. Subscribe, rate and review the show on iTunes. Your rating and review help more people discover it. Join the private Woke & Wired Facebook group. Tag me on Instagram @wokeandwired and let me know your favorite takeaways!
Connecting with your audience via social media is a must in 2019. That's why I invited Amy Jo Martin, founder of Digital Royalty, author of the New York Times best-seller Renegades Write the Rules, and host of the Why Not Now? podcast to speak at my recent Level-Up LIVE event. Amy Jo founded Digital Royalty in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Her clients have included: Shaquille O'Neal and Dwayne ‘The Rock' Johnson. She has a social media following of more than a 1 million people and was named the third most powerful woman on Twitter by Forbes. Discover a surprising way to reach influencers and the media, the important question to continually ask yourself while scaling a company, how much your identity as the founder of your company should be incorporated into your brand identity, and so much more.
It’s time to talk about building a social media strategy that works. No matter the type or size of your business, having a strong social media strategy is important. You don’t have to be an expert to find success on social media. Getting People to the Party With an Effective Social Media Strategy I want you to think of your social media profiles like a party! And people can’t come to your party and have a great time if they don’t know about it or show up. I’m going to break this down into seven ways for you to step up your social media strategy to attract more followers. Seven Ways to Step Up Your Social Media Strategy 1. Be Visual If your social media page is a party, think about how you signify to real-life guests where to find your party. You put out balloons and maybe a sign. You want to make it really clear: THIS IS THE PLACE TO BE! Do the same thing when you post content on your social media page: make it visual whenever possible. This will instantly set your content and posts apart. Can you add a photo or video? Is there a graphic you can create? There are tons of apps and tools to help you create visual content in less than a minute. I’ve got a list of a few of my favorites on my Social Media Cheat Sheet. 2. Be Interesting The human brain is designed to ignore anything that is familiar. It’s constantly scanning its environment and labeling, categorizing and discarding anything that isn’t necessary for survival. It’s crazy. It’s the reason that I can say, “If at first you don’t succeed . . . “ and you instantly know how to finish that sentence. Your brain finishes it for you and moves on. But if I say, “If at first you don’t succeed, then skydiving probably isn’t for you,” then that stands out because it’s interesting. Related: Ep 31: Branding the Look and Tone of Your Busines 3. Be Varied When you add variety to your content on your social media strategy, it keeps people coming back for more because you’ve added an element of surprise and delight. It’s the same reason that I could go into T.J. Maxx twice a week but I won’t go into a department store more than twice a year. Department stores don’t have as much variety as T.J. Maxx! The variety is addicting and it draws you in again and again. Mix up the types of post you’re putting out into the world to keep your follower’s attention. Related: Get the Most Out of Your Content 4. Be Engaging If you want to grow your impact on social media, you need to increase your engagement. Engagement indicates how many people acted on your post—they didn’t just view it or scroll past it; they responded in some way. They liked it, shared it, retweeted it, left a comment, etc. Any of these are great things because the more people that engage with your posts, the more “successful” the platform views that post and the more likely they are to show it to even more people. When it comes to your social media strategy, pay attention to what types of your posts get people to do something. 5. Be Responsive In life and on social media, one-way conversations are not fun. That’s why you should set aside a few minutes each day to respond to comments and feedback you receive. Your customers are more likely to respond to your content (remember: engage!) when you respond to them and engage. Treat others how you want to be treated, right? So if you want more responses, be more responsive. Related: 3 Ways to Connect With Your Tribe Using Social Media Content 6. Be Consistent If your social media followers see you four times a day for months, and then you choose to go off the grid, they’ll be confused. You have to show up when you say you’re going to and be consistent! You get to choose what your consistency is, but then stick to it! Your content should have variety, but your frequency should have consistency. Teach people what to expect from you and then follow through. Consistency is so key in building trust with your tribe. 7. Be Authentic Building a brand is easy when you are just yourself from day one. Then you don’t have to try to put on a show or be someone you’re not, which can be exhausting. Instead, you just put yourself out there—the good, bad and ugly—and let people come for who you are. When you do this, you attract the right people. Be authentic in your social media presence and watch what happens. You’ll gain not just fans, but loyal customers. Related: Ep. 51— How to Build Trust With Your Social Media Followers How to Build a Social Media Strategy That Works with Amy Jo Martin Amy Jo Martin founded Digital Royalty, where she helped corporations, celebrities and sports entities humanize their brands online through social media. Before exiting in 2016, she worked on social media strategies for clients like former Suns player Shaquille O’Neal. Y’all … Shaquille O’Neal! Amy Jo is the author of New York Times best-seller Renegades Write the Rules, and host of the Why Not Now? podcast. Before becoming an entrepreneur, Amy Jo began working for the NBA’s Phoenix Suns. Working in male-centric industries, Amy Jo developed a passion for helping women thrive in business leadership. She is currently spending her time researching the relationship between technology and humanity and investing in other female entrepreneurs so they can reach their full potential. She believes the future of technology is the future of humanity. Her motto is “humans connect with humans, not logos”. In addition to being an expert in creating social media strategies, Amy Jo has a pretty impressive social media following herself—more than 1 million people—and was named the third most powerful woman on Twitter by Forbes. I am thrilled that Amy Jo Martin will be a speaker at our Business Boutique 3-Day Event in Nashville this November! In this episode, Amy Jo Martin and I talk about: Social Media algorithms and how to best utilize them. How to engage your social media audience and connect with them better. Why you should be bold and take risks. Related: 3 Ways to Connect With Your Tribe Using Social Media Challenge: Determine Your Social Media Boundaries You probably already know this, but as a reminder, everything you put online is permanent. (Even if you delete it.) Since being more in the “public eye,” I’ve created boundaries to be proactive in protecting myself and my family when it comes to posting online. I’ve also set boundaries for my social media posting strategy and consumption. My Social Media Boundaries I never post on social media when I don’t want you to be looking at your phone. I don’t post on teachings on Thanksgiving or try to sell you something on Christmas morning. I may show you a photo of my family or my Thanksgiving turkey, but nothing that would distract you from your family. I never post any photos of my children that I would not want on a Christmas card. That means no naked, crying, screaming or having a meltdown photos. I want to protect how I present them online. I don’t want anyone to find anything that would embarrass them in 10 or 20 years. I never look at my phone between 5:30 and 7:30. I want to set that time aside for my family. These are the lines I’ve drawn for myself and my social media strategy and use. What are yours? Figure out where your lines are. Define what you post and what you don’t. Define what time you post and when you don’t. It’s your social media and your prerogative. But it’s time to be proactive and intentional. Related: How to Keep Up With Social Media (and Still Run Your Business) Don’t forget that I love hearing from you! Give me a call on my new toll-free line at 844.944.1074. You might hear your question on a future episode! 1:25 Seven Ways to Step Up Your Social Media Strategy 18:01 How to Build a Social Media Strategy That Works with Amy Jo Martin 41:27 #AskChristyWright 49:53 Challenge: Determine Your Social Media Boundaries Get Christy's Social Media Cheat Sheet by filling out the form here! Sign up for the Business Boutique Academy waitlist at BusinessBoutique.com/Academy. To save $10 on any Business Boutique Nashville ticket, use the code BBWRIGHT. If you have a success story you would like to share with the Business Boutique community, email me at podcast@businessboutique.com. New podcast episodes are available every other week.
Amy Jo Martin’s company Digital Royalty was wildly successful with partners like Zappos and NBA all-star “Shaq.” She seemed to be on top of the world, when she realized she had a “purpose problem.” Amy Jo left the business to move into nature and reset. Now, she journals at home in the woods 15 miles outside of Mount Rushmore. She’s again serving as an entrepreneur, angel investor + “the third most powerful woman on Twitter,” but today she’s got her purpose in place. Join us to hear Amy Jo’s story, see how to choose significance over success and ultimately live more inspired. SHOW NOTES: I attribute a lot of things that have gone well in my life to being comfortable with getting uncomfortable, adapting, getting curious + having an addiction to change. "Amy Jo, come down to the [Phoenix Suns] locker room now! Shaq wants to Tweet and no one knows how but you." It's amazing what happens when we stop looking for permission. When I was 30, in a room consulting billionaires, I had a trick. I painted my nails red. It was a trigger, because when you lose confidence your head goes down. When I saw my nails, it was a reminder to look up + just own it. I had a purpose problem. Sometimes you are supposed to let things happen (instead of make them happen). How do you know the difference? Amy's Podcast "Why Not Now?" I got great advice from people I respect (Tony Robbins, Mark Cuban, Jessica Alba). I thought, I should record this to share with others. I realized there were probably many times my intuition was screaming at me and I needed to learn to listen. Great leaps in life come from intuition. If you find yourself hopping onto Twitter, Facebook or Instagram and feeling drained and annoyed: Stop following those accounts. Check in + see how you feel. If you wouldn't invite them in to have dinner, don't expose yourself them; they don't bring you positive energy. Live Inspired Podcast Ep. 80 guest Erik Wahl, performance graffiti artist and innovation guru, introduced me to Amy Jo. If you'd like more tips on how to better manage technology to live your most inspired life, check out Ep. #50 with Curt Steinhorst. Get a copy of Amy Jo's book Renegades Write the Rules. Learn more at AmyJoMartin.com. AMY JO MARTIN'S LIVE INSPIRED 7 1. What is the best book you’ve ever read? Man's Search for Meaning by Viktor Frankl. 2. What is a characteristic or trait that you possessed as a child that you wish you still exhibited today? Playfulness. 3. Your house is on fire, all living things and people are out. You have the opportunity to run in and grab one item. What would it be? I have so many journals. Especially my 2011 - 2012 journal when I was really struggling. I'd like to be able to reflect and look back on it and continue to learn from it. 4. You are sitting on a bench overlooking a gorgeous beach. You have the opportunity to have a long conversation with anyone living or dead. Who would it be? My great, great grandfather who was the founder of the city that I lived near by. I would ask him about intuition: How do you know how to make things happen v. letting them happen? 5. What is the best advice you've ever received? Be where your feet are. Be present. Don't borrow from yesterday or tomorrow. 6. What advice would you give your 20-year-old self? I would tell her that she has nothing to prove. 7. It’s been said that all great people can have their lives summed up in one sentence. How do you want yours to read? Gratitude is a strategy. *** If you enjoyed today’s episode: Subscribe, rate & review wherever you get your podcasts. See you here next Thursday! Live Inspired with John every day on Facebook, Twitter, YouTube, LinkedIn, Pinterest, Instagram and get his Monday Motivation email: www.JohnOLearyInspires.com/Monday-Morning If you like this podcast, you will love Live Inspired IN STUDIO. It's my membership community where like-minded friends join me via live webcast to live inspired together. Registration opens soon! Join the waitlist.
From innovating social media strategies with Shaquille O’Neal to dissecting the critical moments that have changed the lives of wildly successful and fascinating people, Amy Jo Martin is a renegade. In this episode, we talk social media, wealth, health, purpose happiness, and more. Guest Biography Amy Jo is the author of New York Times best-seller Renegades Write the Rules. She believes the future of technology is the future of humanity. Amy Jo conducts clinical research to study this philosophy and travels the globe to share her findings. Amy Jo is a real-time futurist historian. Amy Jo founded Digital Royalty in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence. Her motto is, humans connect with humans, not logos. Amy Jo herself has a social media following of more than a 1.1 million people and was named the third most powerful woman on Twitter by Forbes. She travels the world to speak about the latest trends on innovation, the future of social communication and women in business. In 2012 Tony Hsieh, CEO of Zappos.com, and Baron Davis, NBA player, invested in Amy Jo and her company. After a successful seven-year run as the Founder & CEO of Digital Royalty and growing the business globally into ten different countries, Amy Jo recently exited the company. Prior to becoming an entrepreneur, Amy Jo began working for the NBA’s Phoenix Suns during their 2005-06 season. These were the wild wild west days of social media and there were no rules or regulations in place. After asking for a lot of forgiveness instead of permission she became recognized as a social media pioneer while trailblazing through this new unchartered territory. As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business leadership. She is currently spending her time investing in other female entrepreneurs so they can reach their full potential. Amy is also a regular contributor to news outlets including the Harvard Business Review and Sports Business Journal. She and Digital Royalty have been featured in top-tier media outlets including Vanity Fair, TIME, Forbes, The New York Times, Fast Company, ESPN SportsCenter, USA Today, MSNBC and Newsweek. Digital Royalty’s clients include: Shaquille O’Neal, FOX Sports, The X-Factor, Chicago White Sox, UFC and Dana White, Dwayne “The Rock” Johnson, Los Angeles Kings, Jabbawockeeez, Doubletree by Hilton, Tony Hsieh CEO of Zappos.com and author of the The New York Times #1 Bestseller, Delivering Happiness, Monte Carlo Resort & Casino, and Hard Rock Hotel & Casino. Show notes: http://www.inspiredmoney.fm/043 In this episode, you will learn: Why sometimes we need to make big changes in our lives and that could mean reinventing ourselves. What we can learn from the 100+ wildly successful individuals that Amy Jo has interviewed. Ideas on how you can best define wealth and happiness. Find more from our guest: amyjomartin.com Why Not Now? Podcast with Amy Jo Martin Facebook Twitter Instagram Youtube LinkedIn #WhyNotNowReadABook (Club) Mentioned in this episode: The Real O’Neal Puts His Cyber Foot Down Amy Jo Martin blazes trails with Shaq Nielsen Scarborough Local Insights Tony Hsieh, CEO of Zappos Books: Renegades Write the Rules: How the Digital Royalty Use Social Media to Innovate Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.
This week, Ira spoke with Amy Jo Martin. Amy Jo Martin, a recent speaker at the Governor’s Global Tourism Summit in Las Vegas, is author of the New York Times best-seller “Renegades Write the Rules,” and the host of the “Why Not Now?” podcast. Martin founded Digital Royalty in 2009 to help corporations, celebrities and […]
Rehan Choudhry is all things beautiful. He's the founder of A Beautiful Perspective and the Life Is Beautiful festival. As his good friend, I've witnessed him experience life's beautiful mess. He's seen some very high highs and very low lows over the past few years. We've been on a similar rollercoaster ride and both found ourselves no longer aligned with the "founder" seat we created. We discuss how he's navigating through life's beautiful mess both personally and professionally. He doesn't hold back. We hear the "fall 7 times and stand up 8" inspirational quotes but we don't talk about HOW to do this and WHAT made us fall. Rehan shares those details. I admire his fierce bravery. I'm proud to be along for the ride on his new venture, A Beautiful Perspective, which just launched. He's building a world-changing community by bridging the virtual world (media platform) and physical world (live events). Rehan shares a messy Why Not Now? that involved leaving the successful company he founded and starting over from scratch. Rehan dissects exactly how and when his ego took over and he lost sight of his original intentions with his first company. We discuss situations where the founder of a company is no longer aligned with the company they built. How to mobilize the social issue marches and protests into good, positive action that creates change. We discuss the state of the music festival industry. How festivals originated and why they were started juxtaposed with where they are today. From Woodstock's youthful movement of activism to Coachella's Utopia environment lacking empowerment and taking action. Where does Rehan's new company fit in and what is he intending to re-create? How a shift in media and live events can impact the horrendous teenage suicide percentages. Rehan's first live event: The Emerge Music + Impact Conference in Las Vegas, NV. How Rehan keeps his mind healthy. Rehan's recent “Why Not Now?” moment. What Rehan is reading right now and his all-time favorite book? What keeps Rehan up at night? Pirates or Ninjas, who’s tougher in Rehan's opinion? What advice Rehan would give to his younger self? Reference Links and Books: Follow A Beautiful Perspective via their website, Instagram, Twitter & Facebook, Follow Rehan on Twitter, LinkedIN, Instagram & Facebook Shoe Dog by Phil Knight Creativity, Inc. by Ed Catmull and Amy Wallace Thrive by Arianna Huffington Listeners who rate and leave an honest review of the Why Not Now? podcast on iTunes get a free month subscription to Headspace and a signed copy of my NY Times Bestseller, Renegades Write the Rules. After reviewing, email your iTunes handle and mailing address to WhyNotNow@AmyJoMartin.com. Or, simply want a 10-day free trial of Headspace right now? Click here.
Amy Jo is the author of New York Times best-seller Renegades Write the Rules, and host of the Why Not Now? podcast. She founded Digital Royalty in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence. Her motto: humans connect with humans, not logos. Amy Jo herself was named the third most powerful woman on Twitter by Forbes. Amy Jo believes the future of technology is the future of humanity. After a successful seven-year run as the Founder & CEO of Digital Royalty and growing the business globally into ten different countries, Amy Jo recently exited the company. As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business leadership. She is currently spending her time researching the relationship between technology and humanity. She is also investing in other female entrepreneurs so they can reach their full potential. Read Amy Jo’s full bio here Show Notes: Tim and Megan discuss Amy Jo’s authenticity and renegade status Amy Jo and Tim’s shared love of hats and the story behind the “crown” in Amy Jo’s brand Pros and cons of being “addicted to change” or “shiny object syndrome” When to stay in your swim lane can and when to navigate out Value in curiosity, fresh eyes and differing perspectives for innovation Feeling a need to prove oneself Value exchange that occurs when women have strong male mentors Companies with female leadership tend to perform better overall Solution-driven steps are needed to see progress in closing gender gap: focus on young girls, parents and men in positions of power Amy Jo’s work with young girls and their parents through a girls’ leadership conference Difference between worry and concern Conscious, unconscious and confirmation biases Fake it until you make it or fake it until you become it Importance of both earning credibility and having self-belief Discussion of Amy Jo’s sentiment that value rises to the top on social media Your thoughts don’t define who you are Amy Jo shares some of her own “Why not now?” moments Amy Jo’s desire to create positive, scalable impacts on the world Empathy, music, animals, sports and books Upcoming “Why not now?” live events! Connect with Amy Jo Martin: Website: amyjomartin.com Twitter: AmyJoMartin Facebook: AmyJoMartin LinkedIn: amyjomartin Instagram: amyjomartin Google+: posts Books/Authors/Apps Mentioned: The One Thing, Keller and Papasan Headspace meditation app Why Not Now? podcast with Amy Jo Martin INTRO AND OUTRO MUSIC (Used by permission): No Worries (© 2014 Anderson Music, LLC)
Amy Jo Martin, author of New York Times best-seller Renegades Write the Rules, founded Digital Royalty in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned...
Amy Jo Martin is the author of New York Times bestseller Renegades Write the Rules, a keynote speaker, an angel investor, a podcast host and an innovation advocate. She has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O'Neal to successfully humanize their presence. “Innovation is being redefined by one primary force today: social media. It is irrational, even irresponsible, to start a business, launch a podcast, raise awareness, or build a brand today without including a social media strategy.” – Amy Jo Martin, Renegades Write the Rules The above quote from Amy Jo's book was true when it was published in 2012, and it's just as true now. However, with so many different options on social media, it can be difficult for people to decide which social media strategy is right for them. “It really comes down to humanizing the brand, in my opinion. Whether it's a big, huge company or a small company, it's about exposing who the people are behind the logo and why they're doing what they're doing. People connect with people, not logos.” If you are an individual or small group who has just started a company, Amy Jo has a few simple systems and processes that will help you engage with followers while maintaining a life and time to work. Start by evaluating whether or not it makes sense for your company to have multiple touch points and profiles. If you are the company, there may not be a need for create a second profile that doubles your content development and engagement reciprocation. Establish your value – not just as a company but as an individual – and how you are going to deliver that. Maintain diverse “Value Balance Buckets” – keep balanced and diversified values to resonate with more people. “Listen more than you talk, and when you do that you start to see where you can blend in and where you can add value versus trying to create a new island of value from scratch. It's leveraging what already exists and that momentum around a certain topic, a certain conversation, in a certain community.” Amy Jo continues to pursue her passion and learn more about social communication. She is taking a new course and, over the past year, Amy Jo has researched the relationship between the virtual world and the physical world, and how our behavior online affects our behavior offline. Specifically how acts of kindness shared via social media can have a ripple effect and generate more kindness in the real world. These days Amy Jo is inspiring people all over the world to take action on things that they've otherwise been too scared to pursue. Her new podcast “Why Not Now?” features professional “Why notters” (as she calls them) who have mastered the art of starting before their ready. They provide examples for what is possible when you eliminate excuses and follow your interests in spite of fear, and in spite of insecurity. Some of her latest interviews include Mark Cuban, Troy Aikman, Sophia Amorusa, and Lewis Howes. I'm so grateful to have connected with Amy Jo at the World Domination Summit this past August. She is an incredibly accomplished person who has managed to remain so down to earth and continues to inspire me all the time.. Be sure to check out her awesome new show, Why Not Now? with Amy Jo Martin, and pick up your own copy of Renegades Write the Rules. SOME QUESTIONS I ASK: With all of the different options available now, how can people decide which social media strategy is right for them? What systems and processes does Amy use to engage with followers, but still maintain a life and get work done? How do solo-preneurs or new entrepreneurs get in front of people, stand out or engage people on social media? How do people elegantly draw the line between authenticity and being overly transparent? Is there a line? IN THIS EPISODE, YOU WILL LEARN: How to decide what social media strategy is right for you How to engage people with authenticity on social media Why it's important to maintain diverse values on social media How our online behavior impacts our offline behavior Plus much more… DON'T STOP HERE… Guest Links & Resources: Website | Facebook | Twitter | Instagram Renegades Write the Rules by Amy Jo Martin Listen to Why Not Now? with Amy Jo Martin ADDITIONAL RESOURCES: World Domination Summit Production & Development for The Bold Life Movement Podcast by Podcast Masters
Cover of Forbes. Netflix TV Show. Nasty Gal Founder and the original #GirlBoss. Sophia Amoruso is a self-made badass. She shares how she started as the CEO of her bedroom and has Why Notted her way to building a $100 million company. Sophia shares how she navigated through the world of venture capital as a female founder and what she’s learned. We discuss social media and being real vs. just showing your highlight reel. Sophia is working on another big endeavor and that’s the Girl Boss TV show which will be on Netflix soon! The first 200 listeners to rate and leave an honest review of the Why Not Now? podcast on iTunes get a free month subscription to Headspace and a signed copy of my NY Times Bestseller, Renegades Write the Rules. See below for details. Show Notes: Sophia’s Why Not Now moment when she was a Campus Safety Host at an art school and it involved her MySpace days. (4:08) The story behind how the Why Not Now? podcast came about and how Sophia inspired me to act upon my own Why Not Now? (6:06) Sophia shares the journey she went through from being the CEO of her bedroom to raising money for Nasty Gal. (7:12) The challenge about Why Not Now? and choosing what not to do. Focus. (7:58) Sophia now has a $100 million company. We discuss funding for female entrepreneurs – the process, challenges and Sophia’s advice. (9:15) Did Sophia feel she was treated any differently while raising money because she’s a woman? (10:18) The one piece of advice Sophia has gotten more than any other. (13:56) Sophia’s top time management tip. (16:36) A rouge Instagram account Sophia is considering starting. Real Life vs. Highlight Reel. (18:27) #Girlboss is becoming a TV show on Netflix! Sophia shares the scoop. (20:37) Sophia’s current Why Not Now? that she’s been considering. (21:12) What’s Sophia reading right now? (23:55) What keeps Sophia up at night? (25:09) What advice would Sophia give to her younger self? (25:58) Book & Website mentioned: How to be smarter than your Venture Capitalist Brad Feld Jason Mendelson When Breath Becomes Air by Paul Kalanithi Grendel Tom Gardener
Episode 158: Amy Jo Martin - How To Build Engagement, Trust, & Serotonin Amy Jo Martin, author of New York Times best-seller Renegades Write the Rules, founded Digital Royalty in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence. Her motto: humans connect with humans, not logos. Amy Jo herself has a social media following of more than a 1.1 million people and was named the third most powerful woman on Twitter by Forbes. Amy Jo believes the future of technology is the future of humanity. She conducts clinical research studies and travels the world to speak about this topic and many other topics. She recently spoke an audience of 10,000 people. In 2012 Tony Hsieh, CEO of Zappos.com, and Baron Davis, NBA player, invested in Amy Jo and her company. After a successful seven-year run as the Founder & CEO of Digital Royalty and growing the business globally into ten different countries, Amy Jo recently exited the company. As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business leadership. She is currently spending her time researching the relationship between technology and humanity. She is also investing in other female entrepreneurs so they can reach their full potential. Amy Jo is also a contributor to news outlets including the Harvard Business Review and Sports Business Journal. She has been featured in top-tier media outlets including Vanity Fair, TIME, Forbes, The New York Times, Fast Company, ESPN SportsCenter, USA Today, MSNBC and Newsweek. Client portfolio includes: Hilton Worldwide, Shaquille O’Neal, Motorola, FOX Sports, The X-Factor, Chicago White Sox, UFC and Dana White, Dwayne “The Rock” Johnson, Los Angeles Kings, Jabbawockeeez, Doubletree by Hilton, Tony Hsieh CEO of Zappos.com, Monte Carlo Resort & Casino, KC Royals and Hard Rock Hotel & Casino. Episode 158: Amy Jo Martin - How To Build Engagement, Trust, & Serotonin Subscribe on iTunes or Stitcher Radio The Learning Leader Show “Don't focus on the number of followers... Focus on the connection you are making with your followers." In This Episode, You Will Learn: Having an innate curiosity and learning from failure will lead to sustained excellence How Tony Hseih and "The Rock" have helped Amy Jo learn about leadership The art of asking questions -- The Tony Hseih approach Creating an online business -- How she did it and how to grow it Not focusing on the number of followers, but the manner in which Amy Jo engages with them Listening more than talking How to figure out your value The power of a positive outlook How to boost serotonin (it's contagious) The importance of mindfulness "The unfollow exercise" How she built her large Twitter following -- engagement Why she wanted to start her own podcast "Why Not Now?" Definition of her success? Identifying your purpose, passion, and skill A series of experiments including living on a boat “Serotonin is contagious" Continue Learning: READ her book: Renegades Write The Rules See why over 1.15 million people follow Amy Jo on Twitter: @AmyJoMartin To Follow Me on Twitter: @RyanHawk12 You may also like these episodes: Episode 078: Kat Cole – From Hooters Waitress To President of Cinnabon Episode 071: Nate Boyer - Green Beret, Texas Football, The NFL Episode 047: David Marquet - "Turn The Ship Around" Episode 107: Simon Sinek – Leadership: It Starts With Why Did you enjoy the podcast? If you enjoyed hearing Amy Jo Martin on the show, please don’t hesitate to send me a note on Twitter or email me. Episode edited by the great J Scott Donnell The Learning Leader Show is supported by Daor Design - Daor Design will help you build your brand like nobody’s business. Most of their work falls into one of four categories: Logo Design, Print Design, Web Design or Digital Marketing. They pride themselves in being a trusted, valued resource for their growing family of clients.
Today’s contestant is Amy Jo Martin, author of New York Times best-seller Renegades Write the Rules, has a social media following of more than a 1.1 million people and was named the third most powerful woman on Twitter by Forbes. She travels the world to speak about the latest trends on innovation, the future of social communication and women in business. Amy has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne “The Rock” Johnson and Shaquille O’Neal to successfully humanize their presence. Amy can be found online at http://amyjomartin.com/ Amy's city: San Diego, CA Fun fact about Amy: I live on a boat Amy’s random trivia Question: According to some, in what year will artificial intelligence reach human-level intelligence? Amy's Links Amy's Website: http://amyjomartin.com/ Amy on Social Media Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ Instagram: https://www.instagram.com/amyjomartin/ Special thanks to Audiobooks.com for providing the prizes for our contestants! Check them out here. Sign up now and get your first book free! You can cancel anytime. Find exclusive content and play an online version of the game at Podcastgameshow.com Connect with me on Twitter and Instagram Affiliate Links: Disclosure of Material Connection: Some of the links in the post above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
It's time to shake up your social media strategy! If you're currently active in social media, our guest today will help you improve your strategy. If you're not using social media to promote your brand, this episode hands down will inspire you to get in the game, like a renegade. Amy Jo Martin had a social media following of more than a 1.2 million people and was named the third most powerful woman on Twitter by Forbes. She travels the world to speak about the latest trends in innovation, the future of social communication and women in business. Amy Jo, author of New York Times best-seller Renegades Write the Rules, founded Digital Royalty in 2009 to help corporations, celebrities, and sports entities humanize their brands online. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne "The Rock" Johnson and Shaquille O'Neal to successfully humanize their presence. Her motto is, humans connect with humans, not logos. A true renegade, Amy Jo was there in the wild wild west days of social media when there were no rules in place. After asking for a lot of forgiveness instead of permission, she became recognized as a social media pioneer.