Podcasts about testimonials

I denne Sort Snak-episode kører vi på ren eufori og store følelser - vi er i studiet direkte efter en fed sejr i Brøndby, en både frustrerende og forløsende kamp og et følelsesladet farvel til Thomas Thomasberg. Antistoffet til dramaet hos de stenkastende eksistenser - den ligegyldigt-livsvigtige playoff mod KuPS og de flinke finner - streger vi som en stor straight i yatzy, ligesom Thomas tog en værtsbeslutning og droppede Fyringer og Forlængelser i respekt for den mand, der fik ro på holdet, da der var behov for en sikker hånd på rattet, og som søndag afleverede bilen tilbage i pæn stand og uden synlige skrammer. Til de lyttere, der har været så flinke at bruge tid på at melde F&F ind - beklager, vi fik ikke helt koordineret op til dagens hektiske afslutning. I studiet Peter Krogh, Anders Susgaard og Thomas Schouv Jakobsen. Tak til Rene Skov for musik og teknisk assistance. Tak til Lasse Hørdal Thomsen for grafik og Some-tryllerier. Tak til alle lyttere - for at lytte, give feedback og komme med indspark til udsendelser. Og tak til medlemmerne af Sort Support for at gøre det endnu sjovere at lave Sort Snak. Husk, at du kan blive medlem af Sort Support på https://sortsnakpodcast.dk/sort-support/ Find os på Facebook og X som sortsnakpodcast.

What would you do if you had to give birth in the middle of a war? In this episode, I sit down with Natalia, a Ukrainian mother of two, to hear her incredible story of freebirthing her second child during the 2022 Russian invasion. After one homebirth, Natalia chose to walk an even more radical path with her second—preparing to give birth without medical support, while bombs dropped around her and sirens became part of daily life.What's most striking is that on the day her son was born, the chaos paused. For the first time in weeks, there was silence. A stillness descended over her city, allowing Natalia to give birth in a sacred bubble of peace amidst the war. A divine mercy.We speak candidly about what it was like to prepare for a physiological birth during trauma and survival mode. We explore how she tended to herself postpartum while navigating a broken system that refused to acknowledge her birth. We talk about stopping her hemorrhage, the bureaucratic battle to register her baby, and the heartbreaking search for breast milk when her body struggled to produce.This conversation is a living testament to maternal instinct, spiritual resilience, and the unshakable power of sovereign birth—even in the most unimaginable of circumstances.Inside this episode:How Natalia prepared for freebirth while her country was under siegeThe eerie silence that fell over her city as she birthed her sonNavigating postpartum hemorrhage alone—and what she did to stop itHer struggle to obtain a birth certificate in a system that denied her realityWhat it took to find donor breast milk for her newbornThe spiritual strength and sovereignty required to give birth during warTimestamps:[00:00] Introduction[12:14] The beginning of a wild pregnancy and the realization that she would give birth alone[16:42] Preparing for a freebirth as war begins[21:19] Fleeing home as war erupts during late pregnancy[26:16] Giving birth in the middle of war and finding unexpected peace[32:33] Facing postpartum hemorrhage and delivering the placenta[44:53] Struggling to register a home birth during war and navigating survival choicesResources Mentioned:The Power of Women by Sister MorningStar | BookSister Morningstar | WebsiteIf you want to connect with Natalia, follow her on Instagram and visit her website.Find more from Emilee on Instagram, YouTube and the Free Birth Society website.Disclaimer: Free Birth Society, LLC of North Carolina shares personal and educational stories and experiences related to freebirth and holistic care. This content is not medical advice, and we are not a licensed midwifery practice. Testimonials reflect individual experiences; results may vary. For services or scheduling, contact info@freebirthsociety.com. See full disclaimer at freebirthsociety.com/youtubeterms.

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-Woke up in Cardiff, Wales with a legend to discuss the 25/26 Cardiff Devils and the muck running that was Joey Martin's Testimonial

In this powerful episode of Healthy Waves, we explore how yoga isn't just about poses—it's about reclaiming your body, rewriting your inner narrative, and returning home to yourself. Our guest Rachel Lundberg, founder of YogaOAK University and a chronic illness survivor, shares how she evolved from a classical ballet dancer into a trailblazer in therapeutic yoga. Rachel dives deep into what alignment really means—not just in the body, but in life—and how her InBodyWise and Alignment-Based Yoga Specialist Certification are transforming healthcare and healing practices. We also uncover how she found spiritual liberation by leaving a high-demand religion and how this fueled her journey to wholeness. This episode is a must-listen for anyone seeking trauma-informed movement, emotional healing, and a deeper connection to their authentic self. About the Guest – Rachel Lundberg:Rachel Lundberg is a former professional ballet dancer, chronic illness survivor, and the founder of YogaOAK University. With over 20 years of teaching experience, she's on a mission to make yoga inclusive, trauma-informed, and healing-centered. Rachel offers advanced training for yoga teachers and healthcare professionals that bridges the gap between traditional yoga and clinical application. Key Takeaways : Yoga is more than postures—it's a philosophy of life, a path to inner alignment and authentic living. Rachel redefines yoga as “life itself,” focusing on how we live, not just how we move. InBodyWise Yoga focuses on rewiring the brain, understanding somatic cues, and connecting with the heart for true healing—particularly for those facing chronic illness, stress, or emotional trauma. Rachel shares how neuroplasticity empowered her to heal from chronic illness and religious trauma, underlining the power of conscious rewiring and embodied awareness. Her Alignment-Based Yoga Specialist Certification empowers teachers and healthcare providers to serve diverse bodies safely and effectively. She advocates for yoga to be seen as a vital part of healthcare, not just wellness culture. Rachel's work is revolutionizing how yoga is taught and prescribed—providing medically informed movement options and emotional healing pathways for people of all ages, sizes, and conditions. Connect with Rachel Lundberg: Website:YogaOAK University Live Classes & Studio: https://www.thriveyogaoc.com Want to be a guest on Healthy Mind, Healthy Life? DM on PM – Send me a message on PodMatchDM Me Here:https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES: Business Podcast Management: https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management: https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With the World: https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US! YouTube – https://www.youtube.com/@healthymind-healthylife Instagram – https://www.instagram.com/healthyminds.pod Threads – https://www.threads.net/@healthyminds.pod Medium – https://medium.com/@contentbyavik Facebook – https://www.facebook.com/podcast.healthymind LinkedIn – https://www.linkedin.com/in/reemachatterjee/ | https://www.linkedin.com/in/avikchakrabortypodcaster Pinterest – https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW: Share your Google Review: https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial: https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #wellness #MentalHealthAwareness #YogaForHealing #EmbodiedLiving #TraumaInformedYoga #ChronicIllnessSupport #MindBodyConnection #yogainhealthcare #neuroplasticity #InBodyWise #podcast #mentalhealthpodcast #yogapodcast #alignmentyoga #wellnesspodcast #mindfulness #personaltransformation #spiritualawakening #selfhealing #recoveryjourney #healthandwellness #healingjourney #explore #foryou #foryoupage #yogateachertraining #holistichealth #wellbeing

Episode 142: Is PMP Certification Worth It? – TestimonialsFor many service members and veterans, one of the biggest questions is: Is earning the PMP® certification really worth it?In this special episode of the Vets2PM Military Transition Academy Podcast, you'll hear directly from three veterans who answered that question for themselves. Each testimonial shares how Vets2PM trained and prepared them to:✔️ Pass their certification exams✔️ Translate their military skills into project management language✔️ Launch meaningful and lucrative project management careersIf you've been wondering whether PMP® is the right move for your career, this episode will give you honest insight from those who've been in your boots.Find out more about the Vets2PM PMP Exam Prep Course and Career Preparation Program: Master Project Leadership Workshop | Vets2PM, Premier Authorized Training Partner in project management (PMP, CAPM, PMI-ACP, and Scrum Master) certification and credential preparation courses.

Want to stand out during the sales cycle? On this week's episode of The Sales Playbook Podcast, we're going to talk about 3 ways you can do that with testimonials, and; I'll bet you a stick of gum that you aren't doing these things already! For more information on my on-site training programs and sales kick-off speaking engagements, click HERE.  

How deep can birth take you when you fully surrender to the mystery?In this episode, I sit down with Mimilia—mother of four and a recent graduate of our MatriBirth Mentor Institute. Her story is a breathtaking journey through four radically different births, each one deepening her trust, sharpening her discernment, and calling her closer to truth.We begin with her first birth: newly single, choosing freebirth in her homeland of Puerto Rico, and awakening to her own power in the most unexpected of settings. From there, Mimilia shares the simple beauty of freebirthing in a tipi in the Colorado mountains, before taking a surprising detour—hiring a licensed midwife for her third birth. But it's her fourth birth that brings it all home: the culmination of her path through sovereignty, surrender, and self-responsibility. This episode is a mirror, a medicine story, and an invitation to reflect on what birth reveals when we are ready to listen.Inside this episode:What it's like to leave a relationship mid-pregnancy and return to your homelandWhat it looks like to birth in a tipi—with a handmade altar and a bucket of waterWhy hiring a midwife for her third birth helped her understand what kind of birth keeper she would beHow birth exposed the subtle and chronic ways she'd been abandoning herselfWhat it takes to face birth without flinching—and let it break you openWhy having her children witness birth became a sacred part of the journeyHow MMI helped her embody her calling as a woman, a mother, and a birth keeperThis one is intimate, wild, and deeply instructive. Tune in.Timestamps:[00:00] Introduction[01:55] Leaving a chaotic relationship to return home and prepare for a freebirth in Puerto Rico[05:35] Birthing her first child at 24 in an unexpected place surrounded by friends and family[11:34] Freebirthing their second child in a teepee[21:36] Choosing midwifery care for her third pregnancy and navigating birth with preeclampsia[33:53] Claiming her fourth birth at home and confronting deeper layers of power and surrenderResources Mentioned:The MatriBirth Mentor Institute | WebsiteIf you want to connect more deeply with Mimilia, follow her personal Instagram @keyawis_dream and her business Instagram @bera_birthFind more from Emilee on Instagram, YouTube and the Free Birth Society website.Disclaimer: Free Birth Society, LLC of North Carolina shares personal and educational stories and experiences related to freebirth and holistic care. This content is not medical advice, and we are not a licensed midwifery practice. Testimonials reflect individual experiences; results may vary. For services or scheduling, contact info@freebirthsociety.com. See full disclaimer at freebirthsociety.com/youtubeterms.

This episode features edited highlights from Paddy McLaughlin's testimonial event at Haxby Sports Bar. This part features the man himself, Paddy McLaughlin, as well as his former teammate at both Grimsby Town and York City, Lennell John-Lewis. Topics of conversation include Paddy's best ever manager and his favourite ever team performance.Tickets for the Paddy McLaughlin testimonial dinner are available here: http://bit.ly/3HcTDrI

In this episode, I sit down with Rose, a Christian mom who once struggled with loud, reactive anger and constant frustration in her home. She shares her journey from feeling guilty, overwhelmed, and disconnected from her kids, to becoming a calm, responsive, and empathetic mom. Rose opens up about what life was like before the program, the fears and hesitations she had, and the transformation she experienced through the Calm Christian Mom Coaching Program.If you're a mom who feels like anger and frustration are controlling your home, this episode is for you. Hear how Rose was able to break free from guilt and constant reactivity, create a safe space for her kids, and cultivate a more peaceful, Christ-centered home.In This Episode, You'll Learn:The tipping point that made Rose realize she needed help with her angerHow anger was impacting her relationships with her kids and spouseWhat fears she had before joining the coaching programThe most powerful lessons she learned in the programHow she began noticing changes in herself and her relationshipsWhat her life looks like now as a calm, safe and empathetic momResources & Links:Learn more about the Calm Christian Mom Coaching ProgramBook a free consultation call if you are ready for coaching supportListen to related episodes:252. Fight your anger battle and become the mom you need to be- Client transformation stories253. How she let go of control and negativity and became a patient, loving and fun mom // Brandi Southerland Testimonial*********************************JOIN THE BOOTCAMP When? Monday September 8th- Thursday September 11th ~~~~~~~~~~~~~~~~~~~~~~Next Steps: 1. Watch FREE TRAINING: 5 Steps to Break free from Mom Rage Shame ⬇️2. Learn about Calm Christian Mom Coaching Program ⬇️3. BOOK A FREE CONSULTATION CALL if you are ready for support and accountability in overcoming damaging anger patterns. ~~~~~~~~~~~~~~~~~~~~~~~How to Be More Patient with Your Kids (So You're Not Screaming Over Spilled Milk)Leave a 5 star rating and review on the Podcast and email me (hello@emotionallyhealthylegacy.com) a screenshot of the REVIEW for free access the training or buy it HERE for $27. Website: emotionallyhealthylegacy.comContact: hello@emotionallyhealthylegacy.comQuestions? Form / Voice memo

Assembling at 6:00 PM on Sunday evenings, DEEPER is a place for members of all ages to gather and grow in God's word. Partnering with the children's ministry, we will embark on a cover-to-cover study of the Bible, from Genesis to Revelation. Starting September 7th, 2025.Subscribe to PRESTONCREST - with Gordon Dabbs on Soundwise

SaaS founders often lean toward pursuing a minority deal when looking to raise capital because they believe it means they can maintain control of the business and take advantage of current growth and future upside in their equity ownership, but it's not that simple. In this episode, managing directors Mike Lyon and Scott Austin unpack the common misconceptions founders have about minority deals, why they often come with more strings attached than expected, and how founders can help set themselves up for a better eventual exit.Securities offered through Vista Point Advisors, member FINRA/SIPC. This has been provided for informational purposes only and should not be considered as investment advice or a recommendation. It is not intended to address all circumstances that might arise. The views expressed herein may change at any time subsequent to the date of issue. Opinions contained herein should not be interpreted as a guarantee of future results. Outcomes will vary depending on individual circumstances. Any examples used in this material are generic, hypothetical and for illustration purposes only. Testimonials from past clients may not be representative of the experience of other clients and there is no guarantee of future performance or success. Clients are not compensated for their comments.

B2B Closing-Rate verdoppeln: Mit smarter Angebotsdramaturgie & starken Testimonials führst du Entscheider gezielt zum Ja – im Gespräch mit Jan Roskosch (MOVYNG Media).   Viele Deals scheitern nicht am Preis, sondern an fehlender Struktur. Deshalb brauchst du eine Dramaturgie, die dein Angebot für das Buying-Center unverwechselbar macht. Zusätzlich erhöhen kurze, hochwertige Video-Testimonials die Glaubwürdigkeit genau dort, wo Einwände entstehen. Dadurch leitest du dein Gegenüber Schritt für Schritt durch die Entscheidung – und dein Champion kann dich intern souverän verkaufen.   Der Prozess beginnt mit einem klar geführten Quali-Call. Danach folgt die Projektskizze mit 30–40 Folien: 80 % bewährter Kern, 20 % passgenau auf Ziele, Use Cases und KPIs zugeschnitten. Wichtig ist: Du präsentierst live – statt PDFs zu verschicken. So entsteht ein „betreutes Lesen“, alle haben denselben Informationsstand, und Einwände lassen sich unmittelbar einordnen. Außerdem platzierst du an Schlüsselstellen kurze Referenz-Clips, die Wirkung, Qualität und Time-to-Value belegen.   So setzt du die Angebotsdramaturgie um:   Früh primen. Kündige bereits im Erstgespräch eine Projektskizze mit Referenzen, Optionen (S/M/XL) und nächsten Schritten an – dadurch weiß das Buying-Center, was kommt.   Live präsentieren. Anstelle von PDF-Pingpong führst du durch Nutzen-Story, Risiken und Preise; so kontrollierst du Tempo und Kontext.   Testimonials punktgenau. Kurze Clips zu Prozess, Qualität, ROI und Implementierung liefern sozialen Beweis, während du Argumente aufbaust.   Mutual Action Plan. Vereinbare verbindliche To-dos und Termine – das formale Angebot folgt erst nach dem Gremium.   Up-/Cross-Sell timen. Nutze positive Projektmomente für Erweiterungen und sichere danach das Kundentestimonial; so verstärkt sich der Effekt.   Darüber hinaus lohnt Qualität bei Testimonials. Professionell produzierte Videos zahlen auf deine Marke ein und treffen insbesondere im Enterprise-Umfeld die Erwartungshaltung. Gleichzeitig genügt oft eine knappe, thematisch exakt passende Sequenz – damit bleibt dein Flow erhalten. Wenn du diese Bausteine kombinierst, steigen nicht nur Win-Rates. Häufig wechseln Kund:innen vom kleinsten ins mittlere oder sogar größte Paket, weil Risiko sinkt, Wirkung sichtbar wird und Auswahl leichter fällt. Somit kannst du deine B2B Closing-Rate verdoppeln oder zumindest deutlich erhöhen.   Hör rein und bau dir dein eigenes Angebots-Playbook – mit Beispielen, Leitfäden für Testimonial-Interviews und konkreten Vorlagen, die Champions stark machen.  

Nonprofits, your “10 blue links” era is over. In this episode, Avinash Kaushik (Human-Made Machine; Occam's Razor) breaks down Answer Engine Optimization—why LLMs now decide who gets seen, why third-party chatter outweighs your own site, and what to do about it. We get tactical: build AI-resistant content (genuine novelty + depth), go multimodal (text, video, audio), and stamp everything with real attribution so bots can't regurgitate you into sludge. We also cover measurement that isn't delusional—group your AEO referrals, expect fewer visits but higher intent, and stop worshiping last-click and vanity metrics. Avinash updates the 10/90 rule for the AI age (invest in people, plus “synthetic interns”), and torpedoes linear funnels in favor of See-Think-Do-Care anchored in intent. If you want a blunt, practical playbook for staying visible—and actually converting—when answers beat searches, this is it. About Avinash Avinash Kaushik is a leading voice in marketing analytics—the author of Web Analytics: An Hour a Day and Web Analytics 2.0, publisher of the Marketing Analytics Intersect newsletter, and longtime writer of the Occam's Razor blog. He leads strategy at Human Made Machine, advises Tapestry on brand strategy/marketing transformation, and previously served as Google's Digital Marketing Evangelist. Uniquely, he donates 100% of his book royalties and paid newsletter revenue to charity (civil rights, early childhood education, UN OCHA; previously Smile Train and Doctors Without Borders). He also co-founded Market Motive. Resource Links Avinash Kaushik — Occam's Razor (site/home) Occam's Razor by Avinash Kaushik Marketing Analytics Intersect (newsletter sign-up) Occam's Razor by Avinash Kaushik AEO series starter: “AI Age Marketing: Bye SEO, Hello AEO!” Occam's Razor by Avinash Kaushik See-Think-Do-Care (framework explainer) Occam's Razor by Avinash Kaushik Books: Web Analytics: An Hour a Day | Web Analytics 2.0 (author pages) Occam's Razor by Avinash Kaushik+1 Human Made Machine (creative pre-testing) — Home | About | Products humanmademachine.com+2humanmademachine.com+2 Tapestry (Coach, Kate Spade) (company site) Tapestry Tools mentioned (AEO measurement): Trakkr (AI visibility / prompts / sentiment) Trakkr Evertune (AI Brand Index & monitoring) evertune.ai GA4 how-tos (for your AEO channel + attribution): Custom Channel Groups (create an “AEO” channel) Google Help Attribution Paths report (multi-touch view) Google Help Nonprofit vetting (Avinash's donation diligence): Charity Navigator (ratings) Charity Navigator Google for Nonprofits — Gemini & NotebookLM (AI access) Announcement / overview | Workspace AI for nonprofits blog.googleGoogle Help Example NGO Avinash supports: EMERGENCY (Italy) EMERGENCY Transcript Avinash Kaushik: [00:00:00] So traffic's gonna go down. So if you're a business, you're a nonprofit, how. Do you deal with the fact that you're gonna lose a lot of traffic that you get from a search engine? Today, when all of humanity moves to the answer Engine W world, only about two or 3% of the people are doing it. It's growing very rapidly. Um, and so the art of answer engine optimization is making sure that we are building for these LMS and not getting stuck with only solving for Google with the old SEO techniques. Some of them still work, but you need to learn a lot of new stuff because on average, organic traffic will drop between 16 to 64% negative and paid search traffic will drop between five to 30% negative. And that is a huge challenge. And the reason you should start with AEO now ​ George Weiner: [00:01:00] This week's guest, Avinash Kaushik is an absolute hero of mine because of his amazing, uh, work in the field of web analytics. And also, more importantly, I'd say education. Avinash Kaushik, , digital marketing evangelist at Google for Google Analytics. He spent 16 years there. He basically is. In the room where it happened, when the underlying ability to understand what's going on on our websites was was created. More importantly, I think for me, you know, he joined us on episode 45 back in 2016, and he still is, I believe, on the cutting edge of what's about to happen with AEO and the death of SEO. I wanna unpack that 'cause we kind of fly through terms [00:02:00] before we get into this podcast interview AEO. Answer engine optimization. It's this world of saying, alright, how do we create content that can't just be, , regurgitated by bots, , wholesale taken. And it's a big shift from SEO search engine optimization. This classic work of creating content for Google to give us 10 blue links for people to click on that behavior is changing. And when. We go through a period of change. I always wanna look at primary sources. The people that, , are likely to know the most and do the most. And he operates in the for-profit world. But make no mistake, he cares deeply about nonprofits. His expertise, , has frankly been tested, proven and reproven. So I pay attention when he says things like, SEO is going away, and AEO is here to stay. So I give you Avan Kashic. I'm beyond excited that he has come back. He was on our 45th episode and now we are well over our 450th episode. So, , who knows what'll happen next time we talk to him. [00:03:00] This week on the podcast, we have Avinash Kaushik. He is currently the chief strategy officer at Human Made Machine, but actually returning guest after many, many years, and I know him because he basically introduced me to Google Analytics, wrote the literal book on it, and also helped, by the way. No big deal. Literally birth Google Analytics for everyone. During his time at Google, I could spend the entire podcast talking about, uh, the amazing amounts that you have contributed to, uh, marketing and analytics. But I'd rather just real quick, uh, how are you doing and how would you describe your, uh, your role right now? Avinash Kaushik: Oh, thank you. So it's very excited to be back. Um, look forward to the discussion today. I do, I do several things concurrently, of course. I, I, I am an author and I write this weekly newsletter on marketing and analytics. Um, I am the Chief Strategy Officer at Human Made Machine, a company [00:04:00] that obsesses about helping brands win before they spend by doing creative pretesting. And then I also do, uh, uh, consulting at Tapestry, which owns Coach and Kate Spades. And my work focuses on brand strategy and marketing transformation globally. George Weiner: , Amazing. And of course, Occam's Razor. The, the, yes, the blog, which is incredible. I happen to be a, uh, a subscriber. You know, I often think of you in the nonprofit landscape, even though you operate, um, across many different brands, because personally, you also actually donate all of your proceeds from your books, from your blog, from your subscription. You are donating all of that, um, because that's just who you are and what you do. So I also look at you as like team nonprofit, though. Avinash Kaushik: You're very kind. No, no, I, I, yeah. All the proceeds from both of my books and now my newsletter, premium newsletter. It's about $200,000 a year, uh, donated to nonprofits, and a hundred [00:05:00] percent of the revenue is donated nonprofit, uh, nonprofits. And, and for me, it, it's been ai. Then I have to figure out. Which ones, and so I research nonprofits and I look up their cha charity navigators, and I follow up with the people and I check in on the works while, while don't work at a nonprofit, but as a customer of nonprofits, if you will. I, I keep sort of very close tabs on the amazing work that these charities do around the world. So feel very close to the people that you work with very closely. George Weiner: So recently I got an all caps subject line from you. Well, not from you talking about this new acronym that was coming to destroy the world, I think is what you, no, AEO. Can you help us understand what answer engine optimization is? Avinash Kaushik: Yes, of course. Of course. We all are very excited about ai. Obviously you, you, you would've to live in. Some backwaters not to be excited about it. And we know [00:06:00] that, um, at the very edge, lots of people are using large language models, chat, GPT, Claude, Gemini, et cetera, et cetera, in the world. And, and increasingly over the last year, what you have begun to notice is that instead of using a traditional search engine like Google or using the old Google interface with the 10 blue links, et cetera. People are beginning to use these lms. They just go to chat, GPT to get the answer that they want. And the one big difference in this, this behavior is I actually have on September 8th, I have a keynote here in New York and I have to be in Shanghai the next day. That is physically impossible because it, it just, the time it takes to travel. But that's my thing. So today, if I wanted to figure out what is the fastest way. On September 8th, I can leave New York and get to Shanghai. I would go to Google flights. I would put in the destinations. It will come back with a crap load of data. Then I poke and prod and sort and filter, and I have to figure out which flight is right for that. For this need I have. [00:07:00] So that is the old search engine world. I'm doing all the work, hunting and pecking, drilling down, visiting websites, et cetera, et cetera. Instead, actually what I did is I went to charge GBT 'cause I, I have a plus I, I'm a paying member of charge GBT and I said to charge GBTI have to do a keynote between four and five o'clock on September 8th in New York and I have to be in Shanghai as fast as I possibly can be After my keynote, can you find me the best flight? And I just typed in those two sentences. He came back and said, this Korean airline website flight is the best one for you. You will not get to your destination on time until, unless you take a private jet flight for $300,000. There is your best option. They're gonna get to Shanghai on, uh, September 10th at 10 o'clock in the morning if you follow these steps. And so what happened there? I didn't have to hunt and pack and dig and go to 15 websites to find the answer I wanted. The engine found the [00:08:00] answer I wanted at the end and did all the work for me that you are seeing from searching, clicking, clicking, clicking, clicking, clicking to just having somebody get you. The final answer is what I call the, the, the underlying change in consumer behavior that makes answer engine so exciting. Obviously, it creates a challenge for us because what happened between those two things, George is. I didn't have to visit many websites. So traffic is going down, obviously, and these interfaces at the moment don't have paid search links for now. They will come, they will come, but they don't at the moment. So traffic's gonna go down. So if you're a business, you're a nonprofit, how. Do you deal with the fact that you're gonna lose a lot of traffic that you get from a search engine? Today, when all of humanity moves to the answer Engine W world, only about two or 3% of the people are doing it. It's growing very rapidly. Um, and so the art of answer engine optimization [00:09:00] is making sure that we are building for these LMS and not getting stuck with only solving for Google with the old SEO techniques. Some of them still work, but you need to learn a lot of new stuff because on average, organic traffic will drop between 16 to 64% negative and paid search traffic will drop between five to 30% negative. And that is a huge challenge. And the reason you should start with AEO now George Weiner: that you know. Is a window large enough to drive a metaphorical data bus through? And I think talk to your data doctor results may vary. You are absolutely right. We have been seeing this with our nonprofit clients, with our own traffic that yes, basically staying even is the new growth. Yeah. But I want to sort of talk about the secondary implications of an AI that has ripped and gripped [00:10:00] my website's content. Then added whatever, whatever other flavors of my brand and information out there, and is then advising somebody or talking about my brand. Can you maybe unwrap that a little bit more? What are the secondary impacts of frankly, uh, an AI answering what is the best international aid organization I should donate to? Yes. As you just said, you do Avinash Kaushik: exactly. No, no, no. This such a, such a wonderful question. It gets to the crux. What used to influence Google, by the way, Google also has an answer engine called Gemini. So I just, when I say Google, I'm referring to the current Google that most people use with four paid links and 10 SEO links. So when I say Google, I'm referring to that one. But Google also has an answer engine. I, I don't want anybody saying Google does is not getting into the answer engine business. It is. So Google is very much influenced by content George that you create. I call it one P content, [00:11:00] first party content. Your website, your mobile app, your YouTube channel, your Facebook page, your, your, your, your, and it sprinkles on some amount of third party content. Some websites might have reviews about you like Yelp, some websites might have PR releases about you light some third party content. Between search engine and engines. Answer Engines seem to overvalue third party content. My for one p content, my website, my mobile app, my YouTube channel. My, my, my, everything actually is going down in influence while on Google it's pretty high. So as here you do SEO, you're, you're good, good ranking traffic. But these LLMs are using many, many, many, literally tens of thousands more sources. To understand who you are, who you are as a nonprofit, and it's [00:12:00] using everybody's videos, everybody's Reddit posts, everybody's Facebook things, and tens of thousands of more people who write blogs and all kinds of stuff in order to understand who you are as a nonprofit, what services you offer, how good you are, where you're falling short, all those negative reviews or positive reviews, it's all creepy influence. Has gone through the roof, P has come down, which is why it has become very, very important for us to build a new content strategy to figure out how we can influence these LMS about who we are. Because the scary thing is at this early stage in answer engines, someone else is telling the LLMs who you are instead of you. A more, and that's, it feels a little scary. It feels as scary as a as as a brand. It feels very scary as I'm a chief strategy officer, human made machine. It feels scary for HMM. It feels scary for coach. [00:13:00] It's scary for everybody, uh, which is why you really urgently need to get a handle on your content strategy. George Weiner: Yeah, I mean, what you just described, if it doesn't give you like anxiety, just stop right now. Just replay what we just did. And that is the second order effects. And you know, one of my concerns, you mentioned it early on, is that sort of traditional SEO, we've been playing the 10 Blue Link game for so long, and I'm worried that. Because of the changes right now, roughly what 20% of a, uh, search is AI overview, that number's not gonna go down. You're mentioning third party stuff. All of Instagram back to 2020, just quietly got tossed into the soup of your AI brand footprint, as we call it. Talk to me about. There's a nonprofit listening to this right now, and then probably if they're smart, other organizations, what is coming in the next year? They're sitting down to write the same style of, you know, [00:14:00] ai, SEO, optimized content, right? They have their content calendar. If you could have like that, I'm sitting, you're sitting in the room with them. What are you telling that classic content strategy team right now that's about to embark on 2026? Avinash Kaushik: Yes. So actually I, I published this newsletter just last night, and this is like the, the fourth in my AEO series, uh, newsletter, talks about how to create your content portfolio strategy. Because in the past we were like, we've got a product pages, you know, the equivalent of our, our product pages. We've got some, some, uh, charitable stories on our website and uh, so on and so forth. And that's good. That's basic. You need to do the basics. The interesting thing is you need to do so much more both on first party. So for example, one of the first things to appreciate is LMS or answer engines are far more influenced by multimodal content. So what does that mean? Text plus [00:15:00] video plus audio. Video and audio were also helpful in Google. And remember when I say Google, I'm referring to the old linky linking Google, not Gemini. But now video has ton more influence. So if you're creating a content strategy for next year, you should say many. Actually, lemme do one at a time. Text. You have to figure out more types of things. Authoritative Q and as. Very educational deep content around your charity's efforts. Lots of text. Third. Any seasonality, trends and patterns that happen in your charity that make a difference? I support a school in, in Nepal and, and during the winter they have very different kind of needs than they do during the summer. And so I bumped into this because I was searching about something seasonality related. This particular school for Tibetan children popped up in Nepal, and it's that content they wrote around winter and winter struggles and coats and all this stuff. I'm like. [00:16:00] It popped up in the answer engine and I'm like, okay. I research a bit more. They have good stories about it, and I'm supporting them q and a. Very, very important. Testimonials. Very, very important interviews. Very, very important. Super, super duper important with both the givers and the recipients, supporters of your nonprofit, but also the recipient recipients of very few nonprofits actually interview the people who support them. George Weiner: Like, why not like donors or be like, Hey, why did you support us? What was the, were the two things that moved you from Aware to care? Avinash Kaushik: Like for, for the i I Support Emergency, which is a Italian nonprofit like Ms. Frontiers and I would go on their website and speak a fiercely about why I absolutely love the work they do. Content, yeah. So first is text, then video. You gotta figure out how to use video a lot more. And most nonprofits are not agile in being able to use video. And the third [00:17:00] thing that I think will be a little bit of a struggle is to figure out how to use audio. 'cause audio also plays a very influential role. So for as you are planning your uh, uh, content calendar for the next year. Have the word multimodal. I'm sorry, it's profoundly unsexy, but put multimodal at the top, underneath it, say text, then say video, then audio, and start to fill those holes in. And if those people need ideas and example of how to use audio, they should just call you George. You are the king of podcasting and you can absolutely give them better advice than I could around how nonprofits could use audio. But the one big thing you have to think about is multimodality for next year George Weiner: that you know, is incredibly powerful. Underlying that, there's this nuance that I really want to make sure that we understand, which is the fact that the type of content is uniquely different. It's not like there's a hunger organization listening right now. It's not 10 facts about hunger during the winter. [00:18:00] Uh, days of being able to be an information resource that would then bring people in and then bring them down your, you know, your path. It's game over. If not now, soon. Absolutely. So how you are creating things that AI can't create and that's why you, according to whom, is what I like to think about. Like, you're gonna say something, you're gonna write something according to whom? Is it the CEO? Is it the stakeholder? Is it the donor? And if you can put a attribution there, suddenly the AI can't just lift and shift it. It has to take that as a block and be like, no, it was attributed here. This is the organization. Is that about right? Or like first, first party data, right? Avinash Kaushik: I'll, I'll add one more, one more. Uh, I'll give a proper definition. So, the fir i I made 11 recommendations last night in the newsletter. The very first one is focus on creating AI resistant content. So what, what does that mean? AI resistant means, uh, any one of us from nonprofits could [00:19:00] open chat, GPT type in a few queries and chat. GD PT can write our next nonprofit newsletter. It could write the next page for our donation. It could create the damn page for our donation, right? Remember, AI can create way more content than you can, but if you can use AI to create content, 67 million other nonprofits are doing the same thing. So what you have to do is figure out how to build AI resistant content, and my definition is very simple. George, what is AI resistance? It's content of genuine novelty. So to tie back to your recommendation, your CEO of a nonprofit that you just recommended, the attribution to George. Your CEO has a unique voice, a unique experience. The AI hasn't learned what makes your CEO your frontline staff solving problems. You are a person who went and gave a speech at the United Nations on behalf of your nonprofit. Whatever you are [00:20:00] doing is very special, and what you have to figure out is how to get out of the AI slop. You have to get out of all the things that AI can automatically type. Figure out if your content meets this very simple, standard, genuine novelty and depth 'cause it's the one thing AI isn't good at. That's how you rank higher. And not only will will it, will it rank you, but to make another point you made, George, it's gonna just lift, blanc it out there and attribute credit to you. Boom. But if you're not genuine, novelty and depth. Thousand other nonprofits are using AI to generate text and video. Could George Weiner: you just, could you just quit whatever you're doing and start a school instead? I seriously can't say it enough that your point about AI slop is terrifying me because I see it. We've built an AI tool and the subtle lesson here is that think about how quickly this AI was able to output that newsletter. Generic old school blog post and if this tool can do it, which [00:21:00] by the way is built on your local data set, we have the rag, which doesn't pause for a second and realize if this AI can make it, some other AI is going to be able to reproduce it. So how are you bringing the human back into this? And it's a style of writing and a style of strategic thinking that please just start a school and like help every single college kid leaving that just GPT their way through a degree. Didn't freaking get, Avinash Kaushik: so it's very, very important to make sure. Content is of genuine novelty and depth because it cannot be replicated by the ai. And by the way, this, by the way, George, it sounds really high, but honestly to, to use your point, if you're a CEO of a nonprofit, you are in it for something that speaks to you. You're in it. Because ai, I mean nonprofit is not your path to becoming the next Bill Gates, you're doing it because you just have this hair. Whoa, spoiler alert. No, I'm sorry. [00:22:00] Maybe, maybe that is. I, I didn't, I didn't mean any negative emotion there, but No, I love it. It's all, it's like a, it's like a sense of passion you are bringing. There's something that speaks to you. Just put that on paper, put that on video, put that on audio, because that is what makes you unique. And the collection of those stories of genuine depth and novelty will make your nonprofit unique and stand out when people are looking for answers. George Weiner: So I have to point to the next elephant in the room here, which is measurement. Yes. Yes. Right now, somebody is talking about human made machine. Someone's talking about whole whale. Someone's talking about your nonprofit having a discussion in an answer engine somewhere. Yes. And I have no idea. How do I go about understanding measurement in this new game? Avinash Kaushik: I have. I have two recommendations. For nonprofits, I would recommend a tool called Tracker ai, TRA, KKR [00:23:00] ai, and it has a free version, that's why I'm recommending it. Some of the many of these tools are paid tools, but with Tracker, do ai. It allows you to identify your website, URL, et cetera, et cetera, and it'll give you some really wonderful and fantastic, helpful report It. Tracker helps you understand prompt tracking, which is what are other people writing about you when they're seeking? You? Think of this, George, as your old webmaster tools. What keywords are people using to search? Except you can get the prompts that people are using to get a more robust understanding. It also monitors your brand's visibility. How often are you showing up and how often is your competitor showing up, et cetera, et cetera. And then he does that across multiple search engines. So you can say, oh, I'm actually pretty strong in OpenAI for some reason, and I'm not that strong in Gemini. Or, you know what, I have like the highest rating in cloud, but I don't have it in OpenAI. And this begins to help you understand where your current content strategy is working and where it is not [00:24:00] working. So that's your brand visibility. And the third thing that you get from Tracker is active sentiment tracking. This is the scary part because remember, you and I were both worried about what other people saying about us. So this, this are very helpful that we can go out and see what it is. What is the sentiment around our nonprofit that is coming across in, um, in these lms? So Tracker ai, it have a free and a paid version. So I would, I would recommend using it for these three purposes. If, if you have funding to invest in a tool. Then there's a tool called Ever Tool, E-V-E-R-T-U-N-E Ever. Tune is a paid tool. It's extremely sophisticated and robust, and they do brand monitoring, site audit, content strategy, consumer preference report, ai, brand index, just the. Step and breadth of metrics that they provide is quite extensive, but, but it is a paid tool. It does cost money. It's not actually crazy expensive, but uh, I know I have worked with them before, so full disclosure [00:25:00] and having evaluated lots of different tools, I have sort of settled on those two. If it's a enterprise type client I'm working with, then I'll use Evert Tune if I am working with a nonprofit or some of my personal stuff. I'll use Tracker AI because it's good enough for a person that is, uh, smaller in size and revenue, et cetera. So those two tools, so we have new metrics coming, uh, from these tools. They help us understand the kind of things we use webmaster tools for in the past. Then your other thing you will want to track very, very closely is using Google Analytics or some other tool on your website. You are able to currently track your, uh, organic traffic and if you're taking advantage of paid ads, uh, through a grant program on Google, which, uh, provides free paid search credits to nonprofits. Then you're tracking your page search traffic to continue to track that track trends, patterns over time. But now you will begin to see in your referrals report, in your referrals report, you're gonna begin to seeing open [00:26:00] ai. You're gonna begin to see these new answer engines. And while you don't know the keywords that are sending this traffic and so on and so forth, it is important to keep track of the traffic because of two important reasons. One, one, you want to know how to highly prioritize. AEO. That's one reason. But the other reason I found George is syn is so freaking hard to rank in an answer engine. When people do come to my websites from Answer engine, the businesses I work with that is very high intent person, they tend to be very, very valuable because they gave the answer engine a very complex question to answer the answers. Engine said you. The right answer for it. So when I show up, I'm ready to buy, I'm ready to donate. I'm ready to do the action that I was looking for. So the percent of people who are coming from answer engines to your nonprofit carry significantly higher intention, and coming from Google, who also carry [00:27:00] intent. But this man, you stood out in an answer engine, you're a gift from God. Person coming thinks you're very important and is likely to engage in some sort of business with you. So I, even if it's like a hundred people, I care a lot about those a hundred people, even if it's not 10,000 at the moment. Does that make sense George? George Weiner: It does, and I think, I'm glad you pointed to, you know, the, the good old Google Analytics. I'm like, it has to be a way, and I, I think. I gave maximum effort to this problem inside of Google Analytics, and I'm still frustrated that search console is not showing me, and it's just blending it all together into one big soup. But. I want you to poke a hole in this thinking or say yes or no. You can create an AI channel, an AEO channel cluster together, and we have a guide on that cluster together. All of those types of referral traffic, as you mentioned, right from there. I actually know thanks to CloudFlare, the ratios of the amount of scrapes versus the actual clicks sent [00:28:00] for roughly 20, 30% of. Traffic globally. So is it fair to say I could assume like a 2% clickthrough or a 1% clickthrough, or even worse in some cases based on that referral and then reverse engineer, basically divide those clicks by the clickthrough rate and essentially get a rough share of voice metric on that platform? Yeah. Avinash Kaushik: So, so for, um, kind of, kind of at the moment, the problem is that unlike Google giving us some decent amount of data through webmaster tools. None of these LLMs are giving us any data. As a business owner, none of them are giving us any data. So we're relying on third parties like Tracker. We're relying on third parties like Evert Tune. You understand? How often are we showing up so we could get a damn click through, right? Right. We don't quite have that for now. So the AI Brand Index in Evert Tune comes the closest. Giving you some information we could use in the, so your thinking is absolutely right. Your recommendation is ly, right? Even if you can just get the number of clicks, even if you're tracking them very [00:29:00] carefully, it's very important. Please do exactly what you said. Make the channel, it's really important. But don't, don't read too much into the click-through rate bits, because we're missing the. We're missing a very important piece of information. Now remember when Google first came out, we didn't have tons of data. Um, and that's okay. These LLMs Pro probably will realize over time if they get into the advertising business that it's nice to give data out to other people, and so we might get more data. Until then, we are relying on these third parties that are hacking these tools to find us some data. So we can use it to understand, uh, some of the things we readily understand about keywords and things today related to Google. So we, we sadly don't have as much visibility today as we would like to have. George Weiner: Yeah. We really don't. Alright. I have, have a segment that I just invented. Just for you called Avanade's War Corner. And in Avanade's War Corner, I noticed that you go to war on various concepts, which I love because it brings energy and attention to [00:30:00] frankly data and finding answers in there. So if you'll humor me in our war corner, I wanna to go through some, some classic, classic avan. Um, all right, so can you talk to me a little bit about vanity metrics, because I think they are in play. Every day. Avinash Kaushik: Absolutely. No, no, no. Across the board, I think in whatever we do. So, so actually I'll, I'll, I'll do three. You know, so there's vanity metrics, activity metrics and outcome metrics. So basically everything goes into these three buckets essentially. So vanity metrics are, are the ones that are very easy to find, but them moving up and down has nothing to do with the number of donations you're gonna get as a nonprofit. They're just there to ease our ego. So, for example. Let's say we are a nonprofit and we run some display ads, so measure the number of impressions that were delivered for our display ad. That's a vanity metric. It doesn't tell you anything. You could have billions of impressions. You could have 10 impressions, doesn't matter, but it is easily [00:31:00] available. The count is easily available, so we report it. Now, what matters? What matters are, did anybody engage with the ad? What were the percent of people who hovered on the ad? What were the number of people who clicked on the ad activity metrics? Activity metrics are a little more useful than vanity metrics, but what does it matter for you as a non nonprofit? The number of donations you received in the last 24 hours. That's an outcome metric. Vanity activity outcome. Focus on activity to diagnose how well our campaigns or efforts are doing in marketing. Focus on outcomes to understand if we're gonna stay in business or not. Sorry, dramatic. The vanity metrics. Chasing is just like good for ego. Number of likes is a very famous one. The number of followers on a social paia, a very famous one. Number of emails sent is another favorite one. There's like a whole host of vanity metrics that are very easy to get. I cannot emphasize this enough, but when you unpack and or do meta-analysis of [00:32:00] relationship between vanity metrics and outcomes, there's a relationship between them. So we always advise people that. Start by looking at activity metrics to help you understand the user's behavior, and then move to understanding outcome metrics because they are the reason you'll thrive. You will get more donations or you will figure out what are the things that drive more donations. Otherwise, what you end up doing is saying. If I post provocative stuff on Facebook, I get more likes. Is that what you really wanna be doing? But if your nonprofit says, get me more likes, pretty soon, there's like a naked person on Facebook that gets a lot of likes, but it's corrupting. Yeah. So I would go with cute George Weiner: cat, I would say, you know, you, you get the generic cute cat. But yeah, same idea. The Internet's built on cats Avinash Kaushik: and yes, so, so that's why I, I actively recommend people stay away from vanity metrics. George Weiner: Yeah. Next up in War Corner, the last click [00:33:00] fallacy, right? The overweighting of this last moment of purchase, or as you'd maybe say in the do column of the See, think, do care. Avinash Kaushik: Yes. George Weiner: Yes. Avinash Kaushik: So when the, when the, when we all started to get Google Analytics, we got Adobe Analytics web trends, remember them, we all wanted to know like what drove the conversion. Mm-hmm. I got this donation for a hundred dollars. I got a donation for a hundred thousand dollars. What drove the conversion. And so what lo logically people would just say is, oh, where did this person come from? And I say, oh, the person came from Google. Google drove this conversion. Yeah, his last click analysis just before the conversion. Where did the person come from? Let's give them credit. But the reality is it turns out that if you look at consumer behavior, you look at days to donation, visits to donation. Those are two metrics available in Google. It turns out that people visit multiple times before [00:34:00] they make a donation. They may have come through email, their interest might have been triggered through your email. Then they suddenly remembered, oh yeah, yeah, I wanted to go to the nonprofit and donate something. This is Google, you. And then Google helps them find you and they come through. Now, who do you give credit Email or the Google, right? And what if you came 5, 7, 8, 10 times? So the last click fallacy is that it doesn't allow you to see the full consumer journey. It gives credit to whoever was the last person who sent you this, who introduced this person to your website. And so very soon we move to looking at what we call MTI, Multi-Touch Attribution, which is a free solution built into Google. So you just go to your multichannel funnel reports and it will help you understand that. One, uh, 150 people came from email. Then they came from Google. Then there was a gap of nine days, and they came back from Facebook and then they [00:35:00] converted. And what is happening is you're beginning to understand the consumer journey. If you understand the consumer journey better, we can come with better marketing. Otherwise, you would've said, oh, close shop. We don't need as many marketing people. We'll just buy ads on Google. We'll just do SEO. We're done. Oh, now you realize there's a more complex behavior happening in the consumer. They need to solve for email. You solve for Google, you need to solve Facebook. In my hypothetical example, so I, I'm very actively recommend people look at the built-in free MTA reports inside the Google nalytics. Understand the path flow that is happening to drive donations and then undertake activities that are showing up more often in the path, and do fewer of those things that are showing up less in the path. George Weiner: Bring these up because they have been waiting on my mind in the land of AEO. And by the way, we're not done with war. The war corner segment. There's more war there's, but there's more, more than time. But with both of these metrics where AEO, if I'm putting these glasses back on, comes [00:36:00] into play, is. Look, we're saying goodbye to frankly, what was probably somewhat of a vanity metric with regard to organic traffic coming in on that 10 facts about cube cats. You know, like, was that really how we were like hanging our hat at night, being like. Job done. I think there's very much that in play. And then I'm a little concerned that we just told everyone to go create an AEO channel on their Google Analytics and they're gonna come in here. Avinash told me that those people are buyers. They're immediately gonna come and buy, and why aren't they converting? What is going on here? Can you actually maybe couch that last click with the AI channel inbound? Like should I expect that to be like 10 x the amount of conversions? Avinash Kaushik: All we can say is it's, it's going to be people with high intention. And so with the businesses that I'm working with, what we are finding is that the conversion rates are higher. Mm. This game is too early to establish any kind of sense of if anybody has standards for AEO, they're smoking crack. Like the [00:37:00] game is simply too early. So what we I'm noticing is that in some cases, if the average conversion rate is two point half percent, the AEO traffic is converting at three, three point half. In two or three cases, it's converting at six, seven and a half. But there is not enough stability in the data. All of this is new. There's not enough stability in the data to say, Hey, definitely you can expect it to be double or 10% more or 50% more. We, we have no idea this early stage of the game, but, but George, if we were doing this again in a year, year and a half, I think we'll have a lot more data and we'll be able to come up with some kind of standards for, for now, what's important to understand is, first thing is you're not gonna rank in an answer engine. You just won't. If you do rank in an answer engine, you fought really hard for it. The person decided, oh my God, I really like this. Just just think of the user behavior and say, this person is really high intent because somehow [00:38:00] you showed up and somehow they found you and came to you. Chances are they're caring. Very high intent. George Weiner: Yeah. They just left a conversation with a super intelligent like entity to come to your freaking 2001 website, HTML CSS rendered silliness. Avinash Kaushik: Whatever it is, it could be the iffiest thing in the world, but they, they found me and they came to you and they decided that in the answer engine, they like you as the answer the most. And, and it took that to get there. And so all, all, all is I'm finding in the data is that they carry higher intent and that that higher intent converts into higher conversion rates, higher donations, as to is it gonna be five 10 x higher? It's unclear at the moment, but remember, the other reason you should care about it is. Every single day. As more people move away from Google search engines to answer engines, you're losing a ton of traffic. If somebody new showing up, treat them with, respect them with love. Treat them with [00:39:00] care because they're very precious. Just lost a hundred. Check the landing George Weiner: pages. 'cause you may be surprised where your front door is when complexity is bringing them to you, and it's not where you spent all of your design effort on the homepage. Spoiler. That's exactly Avinash Kaushik: right. No. Exactly. In fact, uh, the doping deeper into your websites is becoming even more prevalent with answer engines. Mm-hmm. Um, uh, than it used to be with search engines. The search always tried to get you the, the top things. There's still a lot of diversity. Your homepage likely is still only 30% of your traffic. Everybody else is landing on other homepage or as you call them, landing pages. So it's really, really important to look beyond your homepage. I mean, it was true yesterday. It's even truer today. George Weiner: Yeah, my hunch and what I'm starting to see in our data is that it is also much higher on the assisted conversion like it is. Yes. Yes, it is. Like if you have come to us from there, we are going to be seeing you again. That's right. That's right. More likely than others. It over indexes consistently for us there. Avinash Kaushik: [00:40:00] Yes. Again, it ties back to the person has higher intent, so if they didn't convert in that lab first session, their higher intent is gonna bring them back to you. So you are absolutely right about the data that you're seeing. George Weiner: Um, alright. War corner, the 10 90 rule. Can you unpack this and then maybe apply it to somebody who thinks that their like AI strategy is done? 'cause they spend $20 or $200 a month on some tool and then like, call it a day. 'cause they did ai. Avinash Kaushik: Yes, yes. No, it's, it's good. I, I developed it in context of analytics. When I was at my, uh, job at Intuit, I used to, I was at Intuit, senior director for research and analytics. And one of the things I found is people would consistently spend lots of money on tools in that time, web analytics tools, research tools, et cetera. And, uh, so they're spending a contract of a few hundred thousand dollars or hundreds of thousands of dollars, and then they give it to a fresh graduate to find insights. [00:41:00] I was like, wait, wait, wait. So you took this $300,000 thing and gave it to somebody. You're paying $45,000 a year. Who is young in their career, young in their career, and expecting them to make you tons of money using this tool? It's not the tool, it's the human. And so that's why I developed the the 10 90 rule, which is that if you have a, if you have a hundred dollars to invest in making smarter decisions, invest $10 in the tool, $90 in the human. We all have access to so much data, so much complexity. The world is changing so fast that it is the human that is going to figure out how to make sense of these insights rather than the tool magically spewing and understanding your business enough to tell you exactly what to do. So that, that's sort of where the 10 90 rule came from. Now, sort of we are in this, in this, um, this is very good for nonprofits by the way. So we're in this era. Where On the 90 side? No. So the 10, look, don't spend insane money on tools that is just silly. So don't do that. Now the 90, let's talk about the [00:42:00] 90. Up until two years ago, I had to spell all of the 90 on what I now call organic humans. You George Weiner: glasses wearing humans, huh? Avinash Kaushik: The development of LLM means that every single nonprofit in the world has access to roughly a third year bachelor's degree student. Like a really smart intern. For free. For free. In fact, in some instances, for some nonprofits, let's say I I just reading about this nonprofit that is cleaning up plastics in the ocean for this particular nonprofit, they have access to a p HT level environmentalist using the latest Chad GP PT 4.5, like PhD level. So the little caveat I'm beginning to put in the 10 90 rule is on the 90. You give the 90 to the human and for free. Get the human, a very smart Bachelor's student by using LLMs in some instances. Get [00:43:00] for free a very smart TH using the LLMs. So the LLMs have now to be incorporated into your research, into your analysis, into building a next dashboard, into building a next website, into building your next mobile game into whatever the hell you're doing for free. You can get that so you have your organic human. Less the synthetic human for free. Both of those are in the 90 and, and for nonprofit, so, so in my work at at Coach and Kate Spade. I have access now to a couple of interns who do free work for me, well for 20 minor $20 a month because I have to pay for the plus version of G bt. So the intern costs $20 a month, but I have access to this syn synthetic human who can do a whole lot of work for me for $20 a month in my case, but it could also do it for free for you. Don't forget synthetic humans. You no longer have to rely only on the organic humans to do the 90 part. You would be stunned. Upload [00:44:00] your latest, actually take last year's worth of donations, where they came from and all this data from you. Have a spreadsheet lying around. Dump it into chat. GPT, I'll ask it to analyze it. Help you find where most donations came from, and visualize trends to present to board of directors. It will blow your mind how good it is at do it with Gemini. I'm not biased, I'm just seeing chat. GPD 'cause everybody knows it so much Better try it with mistrial a, a small LLM from France. So I, I wanna emphasize that what has changed over the last year is the ability for us to compliment our organic humans with these synthetic entities. Sometimes I say synthetic humans, but you get the point. George Weiner: Yeah. I think, you know, definitely dump that spreadsheet in. Pull out the PII real quick, just, you know, make me feel better as, you know, the, the person who's gonna be promoting this to everybody, but also, you know, sort of. With that. I want to make it clear too, that like actually inside of Gemini, like Google for nonprofits has opened up access to Gemini for free is not a per user, per whatever. You have that [00:45:00] you have notebook, LLM, and these. Are sitting in their backyards for free every day and it's like a user to lose it. 'cause you have a certain amount of intelligence tokens a day. Can you, I just like wanna climb like the tallest tree out here and just start yelling from a high building about this. Make the case of why a nonprofit should be leveraging this free like PhD student that is sitting with their hands underneath their butts, doing nothing for them right now. Avinash Kaushik: No, it is such a shame. By the way, I cannot add to your recommendation in using your Gemini Pro account if it's free, on top of, uh, all the benefits you can get. Gemini Pro also comes with restrictions around their ability to use your data. They won't, uh, their ability to put your data anywhere. Gemini free versus Gemini Pro is a very protected environment. Enterprise version. So more, more security, more privacy, et cetera. That's a great benefit. And by the way, as you said, George, they can get it for free. So, um, the, the, the, the posture you should adopt is what big companies are doing, [00:46:00] which is anytime there is a job to be done, the first question you, you should ask is, can I make the, can an AI do the job? You don't say, oh, let me send it to George. Let me email Simon, let me email Sarah. No, no, no. The first thing that should hit your head is. I do the job because most of the time for, again, remember, third year bachelor's degree, student type, type experience and intelligence, um, AI can do it better than any human. So your instincts to be, let me outsource that kind of work so I can free up George's cycles for the harder problems that the AI cannot solve. And by the way, you can do many things. For example, you got a grant and now Meta allows you to run X number of ads for free. Your first thing, single it. What kind of ad should I create? Go type in your nonprofit, tell it the kind of things you're doing. Tell it. Tell it the donations you want, tell it the size, donation, want. Let it create the first 10 ads for you for free. And then you pick the one you like. And even if you have an internal [00:47:00] designer who makes ads, they'll start with ideas rather than from scratch. It's just one small example. Or you wanna figure out. You know, my email program is stuck. I'm not getting yield rates for donations. The thing I want click the button that called that is called deep research or thinking in the LL. Click one of those two buttons and then say, I'm really struggling. I'm at wits end. I've tried all these things. Write all the detail. Write all the detail about what you've tried and now working. Can you please give me three new ideas that have worked for nonprofits who are working in water conservation? Hmm. This would've taken a human like a few days to do. You'll have an answer in under 90 seconds. I just give two simple use cases where we can use these synthetic entities to send us, do the work for us. So the default posture in nonprofits should be, look, we're resource scrapped anyway. Why not use a free bachelor's degree student, or in some case a free PhD student to do the job, or at least get us started on a job. So just spending 10 [00:48:00] hours on it. We only spend the last two hours. The entity entity does the first date, and that is super attractive. I use it every single day in, in one of my browsers. I have three traps open permanently. I've got Claude, I've got Mistrial, I've got Charge GPT. They are doing jobs for me all day long. Like all day long. They're working for me. $20 each. George Weiner: Yeah, it's an, it, it, it's truly, it's an embarrassment of riches, but also getting back to the, uh, the 10 90 is, it's still sitting there. If you haven't brought that capacity building to the person on how to prompt how to play that game of linguistic tennis with these tools, right. They're still just a hammer on a. Avinash Kaushik: That's exactly right. That's exactly right. Or, or in your case, you, you have access to Gemini for nonprofits. It's a fantastic tool. It's like a really nice card that could take you different places you insist on cycling everywhere. It's, it's okay cycle once in a while for health reasons. Otherwise, just take the car, it's free. George Weiner: Ha, you've [00:49:00] been so generous with your time. Uh, I do have one more quick war. If you, if you have, have a minute, uh, your war on funnels, and maybe this is not. Fully fair. And I am like, I hear you yelling at me every time I'm showing our marketing funnel. And I'm like, yeah, but I also have have a circle over here. Can you, can you unpack your war on funnels and maybe bring us through, see, think, do, care and in the land of ai? Avinash Kaushik: Yeah. Okay. So the marketing funnel is very old. It's been around for a very long time, and once I, I sort of started working at Google, access to lots more consumer research, lots more consumer behavior. Like 20 years ago, I began to understand that there's no such thing as funnel. So what does the funnel say? The funnel says there's a group of people running around the world, they're not aware of your brand. Find them, scream at them, spray and pray advertising at them, make them aware, and then somehow magically find the exact same people again and shut them down the fricking funnel and make them consider your product.[00:50:00] And now that they're considering, find them again, exactly the same people, and then shove them one more time. Move their purchase index and then drag them to your website. The thing is this linearity that there's no evidence in the universe that this linearity exists. For example, uh, I'm going on a, I like long bike rides, um, and I just got thirsty. I picked up the first brand. I could see a water. No awareness, no consideration, no purchase in debt. I just need water. A lot of people will buy your brand because you happen to be the cheapest. I don't give a crap about anything else, right? So, um, uh, uh, the other thing to understand is, uh, one of the brands I adore and have lots of is the brand. Patagonia. I love Patagonia. I, I don't use the word love for I think any other brand. I love Patagonia, right? For Patagonia. I'm always in the awareness stage because I always want these incredible stories that brand ambassadors tell about how they're helping the environment. [00:51:00] I have more Patagonia products than I should have. I'm already customer. I'm always open to new considerations of Patagonia products, new innovations they're bringing, and then once in a while, I'm always in need to buy a Patagonia product. I'm evaluating them. So this idea that the human is in one of these stages and your job is to shove them down, the funnel is just fatally flawed, no evidence for it. Instead, what you want to do is what is Ash's intent at the moment? He would like environmental stories about how we're improving planet earth. Patagonia will say, I wanna make him aware of my environmental stories, but if they only thought of marketing and selling, they wouldn't put me in the awareness because I'm already a customer who buys lots of stuff from already, right? Or sometimes I'm like, oh, I'm, I'm heading over to London next week. Um, I need a thing, jacket. So yeah, consideration show up even though I'm your customer. So this seating do care is a framework that [00:52:00] says, rather than shoving people down things that don't exist and wasting your money, your marketing should be able to discern any human's intent and then be able to respond with a piece of content. Sometimes that piece of content in an is an ad. Sometimes it's a webpage, sometimes it's an email. Sometimes it's a video. Sometimes it's a podcast. This idea of understanding intent is the bedrock on which seat do care is built about, and it creates fully customer-centric marketing. It is harder to do because intent is harder to infer, but if you wanna build a competitive advantage for yourself. Intent is the magic. George Weiner: Well, I think that's a, a great point to, to end on. And again, so generous with, uh, you know, all the work you do and also supporting nonprofits in the many ways that you do. And I'm, uh, always, always watching and seeing what I'm missing when, um, when a new, uh, AKA's Razor and Newsletter come out. So any final sign off [00:53:00] here on how do people find you? How do people help you? Let's hear it. Avinash Kaushik: You can just Google or answer Engine Me. It's, I'm not hard. I hard to find, but if you're a nonprofit, you can sign up for my newsletter, TMAI marketing analytics newsletter. Um, there's a free one and a paid one, so you can just sign up for the free one. It's a newsletter that comes out every five weeks. It's completely free, no strings or anything. And that way I'll be happy to share my stories around better marketing and analytics using the free newsletter for you so you can sign up for that. George Weiner: Brilliant. Well, thank you so much, Avan. And maybe, maybe we'll have to take you up on that offer to talk sometime next year and see, uh, if maybe we're, we're all just sort of, uh, hanging out with synthetic humans nonstop. Thank you so much. It was fun, George. [00:54:00]

The First Church of NK and NK Methodist Youth Groups attended Lakeside Camp in June. Today the students and leaders share how Jesus worked in their lives during the week individually and as a group.

There are things that we never think about when it comes to testimonials, so grab your swimsuit because we're gonna cannonball into that pool! Think I'm bluffing? Then I triple dog dare ya to listen to this week's episode of The Sales Playbook Podcast. Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide? Send me an email paul@yoursalesplaybook.com to get your free copy!

In this episode, I'm joined by Ash Anderson, mother of three and recent graduate of The MatriBirth Mentor Institute. After a traumatic induction with her first baby, Ash was certain she was done having children. But what she came to realize was that it wasn't birth she was finished with—it was the hospital.We unpack what it took for Ash to walk away from the industrial model of care, how she and her husband navigated the residual fear from her first birth, and why healing her relationship with motherhood was a necessary precursor to welcoming another baby.From being coerced into interventions to catching her third baby alone in a moment of pure presence, Ash offers a grounded and powerful testimony to the transformation that becomes possible when a woman chooses trust, sovereignty, and self-responsibility.You'll Learn:Why “just in case” inductions increase trauma and strip women of autonomyHow hospital birth plans are powerless against coercive systemsWhat subtle manipulation in late pregnancy says about industrial birth prioritiesWhy even “holistic” midwives still operate within controlling paradigmsHow freebirth dissolves fear and restores deep body-trustWhy preparing for postpartum is a radical act of self-respectHow birth witnessed by children shapes the future of womanhoodWhat it means to birth alone and discover your strength, resilience, and sovereigntyThis episode is a reminder that birth doesn't have to be micromanaged, feared, or medicalized. It can be simple. It can be sacred. It can be yours if you choose it.Timestamps:[00:00] Introduction[02:11] Realizing the hospital birth system wasn't aligned with her values[14:16] Traumatic induction and vow to never birth that way again[19:39] Perspective shift on motherhood and discovering freebirth[32:52] Her first transformative experiencing freebirthing at home[50:04] Unexpected second freebirth completely alone[58:10] Breaking birth narratives and giving her children a new storyIf you want to connect more with Ash, follow her on Instagram and check out her website.Find more from Emilee on Instagram, YouTube and the Free Birth Society website.Disclaimer: Free Birth Society, LLC of North Carolina shares personal and educational stories and experiences related to freebirth and holistic care. This content is not medical advice, and we are not a licensed midwifery practice. Testimonials reflect individual experiences; results may vary. For services or scheduling, contact info@freebirthsociety.com. See full disclaimer at freebirthsociety.com/youtubeterms.

Check out my latest Masterclass:    How To Go From Sick To Superman (Masterclass)  

This August on the podcast I am walking you through a step by step analysis of the customer journey. Today in part two we talk about getting the enquiries. People may know you exist, but are you doing enough to turn those viewers into enquirers!Time Stamps:00:07 - Understanding Client Engagement in Wedding Businesses01:04 - Understanding the Inquiry Stage of the Customer Journey04:42 - Marketing Strategies for Wedding Professionals08:09 - Understanding the Importance of Testimonials in Business11:10 - Understanding the Customer JourneyMentioned in this episode:Wed Pros Live in LondonJoin the wedding education event of the year as I bring Wed Pros Live to London. Join us on Wednesday 25th March 2026 at the Royal Horseguards Hotel in London for a full day of high energy, high level wedding education. Get your tickets now!Wed Pros Live 2026

Assembling at 6:00 PM on Sunday evenings, DEEPER is a place for members of all ages to gather and grow in God's word. Partnering with the children's ministry, we will embark on a cover-to-cover study of the Bible, from Genesis to Revelation. Starting September 7th, 2025.Subscribe to PRESTONCREST - with Gordon Dabbs on Soundwise

In this profound episode of Healthy Mind, Healthy Life, host Avik Chakraborty is joined by somatic therapist and trauma guide Julian Bermudez for a deep, grounded conversation on healing trauma, reclaiming authenticity, and understanding emotional survival patterns. Together, they unpack what trauma really means—not as a clinical label, but as a disconnection from the self—and how real healing begins by turning inward, not by reinventing. Julian shares insights on how suppressed emotions manifest in daily behaviors, how societal rewards reinforce trauma patterns, and why healing is not about becoming someone new—but returning to who you've always been beneath the pain. A must-listen for anyone seeking emotional clarity, post-traumatic growth, and embodied wholeness. About the GuestJulian Bermudez is a therapist and emotional healing guide specializing in somatic awareness, post-psychedelic integration, and trauma recovery. He offers deep support for those ready to stop performing, soften survival strategies, and return to a state of connection, presence, and authenticity. Key Takeaways Trauma isn't just what happened—it's what happens inside us when we don't have the support to process it. Suppressing emotions and becoming overly agreeable are common survival patterns that often begin in childhood. Healing is not about fixing—it's about remembering and returning to the self we abandoned to survive. Authenticity isn't found, it's uncovered by listening to the pain in our body and tending to the unmet needs underneath it. Real recovery begins with curiosity: “What is this feeling trying to teach me?” Disconnection is not a flaw—it's an intelligent adaptation to trauma. But we can choose to reconnect. Facing what scares us within often reveals an inner child needing care, not punishment. Healing doesn't require radical reinvention. It starts with compassion, presence, and slowing down. . Connect with the GuestWebsite: https://psychedelic-integration.netInstagram: @psychedelicintegration Want to be a guest on Healthy Mind, Healthy Life?DM Me Here: https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES Business Podcast Management: https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management: https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With the World: https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!YouTube – https://www.youtube.com/@healthymind-healthylifeInstagram – https://www.instagram.com/healthyminds.podThreads – https://www.threads.net/@healthyminds.podMedium – https://medium.com/@contentbyavikFacebook – https://www.facebook.com/podcast.healthymindLinkedIn – https://www.linkedin.com/in/reemachatterjee/ | https://www.linkedin.com/in/avikchakrabortypodcasterPinterest – https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW Share your Google Review – https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial – https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #wellness #mentalhealthpodcast #authenticity #traumahealing #somatichealing #recoveryjourney #selfconnection #mentalhealthawareness #selfgrowth #emotionalhealing #returntotheself #innerchildwork #podcastcommunity #podcastepisode #selfcare #selfawareness #traumaeducation #resilience #personaldevelopment #mindfulnessmatters #foryou #foryoupage #healingjourney #youtube #linkedin #facebook #instagram #trending #mentalhealthmatters

In this eye-opening episode of Healthy Mind, Healthy Life, host Avik Chakraborty sits down with Edouardo Vitale, the Miami-based entrepreneur behind Olympus AI—a revolutionary mental wellness and lifestyle app transforming the way we use social media. Discover how AI can help you turn saved content—from fitness videos and travel inspiration to emotional journaling—into real-life experiences. If you've ever felt overwhelmed by too much digital input but struggled to take action, this conversation will show you how technology can become your daily mental health companion. We dive into the future of voice journaling, personalized prompts, emotional analytics, and more. Tune in to explore how Olympus AI bridges the gap between your digital world and your real one. About the Guest – Edouardo Vitale:Edouardo Vitale is a Miami-based engineer turned entrepreneur and the founder of Olympus AI. Passionate about mental clarity and daily action, Edouardo created Olympus AI to help users turn social media inspiration into tangible lifestyle improvements. His work merges tech, wellness, and intention in a way that's already reshaping how we use our digital habits for better mental health. Key Takeaways : Olympus AI transforms social media saves—like travel, recipes, fitness tips—into action plans by using AI to break down content and tie it to daily life. The app features five journaling chapters (Work, Health, Self, Relationships, Goals), uses voice input for ease, and doesn't store private data, ensuring user confidentiality. Olympus AI helps users identify emotional patterns, influencers in their lives, and emotional triggers using voice logs and journaling insights. Users reported emotional relief just from speaking into the app—similar to a therapy session—making it a tool for stress release, not just productivity. From planning trips and managing relationships to learning golf techniques, Olympus AI adapts to individual needs and preferences. Edouardo's vision includes community-based features and custom journaling categories, signaling a powerful roadmap for the platform's growth.   How to Connect with the Guest: Instagram: @olympus.ai.lifestylejournal LinkedIn: Edouardo Vitale Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatchDM Me Here: https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!Medium - https://medium.com/@contentbyavikYouTube - https://www.youtube.com/@healthymindbyavikInstagram - https://www.instagram.com/healthyminds.pod/Facebook - https://www.facebook.com/podcast.healthymindLinkedIn Page - https://www.linkedin.com/company/healthymindbyavikLinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/Twitter - https://twitter.com/podhealthclubPinterest - https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW Google Review - https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial - https://famewall.healthymindbyavik.com/ #podmatch #healthymind #HealthyMindByAvik #mentalhealth #AIandWellness #digitalwellness #productivity #journaling #mentalhealthawareness #OlympusAI #voicejournaling #wellbeing #selfcare #technologyformindfulness #podcastinglife #mindset #selfimprovement #foryou #trending #mentalhealthpodcast #wellnesspodcast #growthmindset #mindfulnessmatters #selflove #techforgood #explore #fyp #inspiration #positivity

In this eye-opening episode of Healthy Mind, Healthy Life, host Avik Chakraborty sits down with Allyson Nicole—NASM-certified personal trainer, nutrition coach, and probation officer—to uncover the powerful connection between mindset and sustainable health. Allyson shares her personal journey through disordered eating, overtraining, and self-sabotage, and how a single mindset shift helped her break the cycle and rebuild her relationship with food. Learn how to challenge limiting beliefs, escape the trap of all-or-nothing thinking, and start making empowered health choices from a place of self-love, not shame. Whether you're stuck in the binge-restrict loop or tired of starting over every Monday, this episode gives you the mental tools to finally make lasting change. Tune in to gain practical strategies rooted in behavior change theory, psychology, and real-world coaching. About the Guest:Allyson Nicole is a NASM-certified personal trainer, certified nutrition coach, and full-time probation officer. As founder of Allyson Nicole Nutrition, she integrates real-world coaching with behavior change psychology to help individuals break out of restrictive cycles and live a more empowered, balanced life. Key Takeaways : Mindset is the foundation of health—not just a starting point. Allyson explains how most people sabotage their progress due to the all-or-nothing thinking trap. Shifting from a fixed mindset to a growth mindset opens the door to sustainable, non-restrictive health practices that actually work. Allyson shares her journey of overcoming disordered eating by dropping food rules, refusing to weigh herself, and embracing food neutrality—highlighting that dopamine-driven cravings reduce when food loses its “forbidden” label. Her work as a probation officer gives her a unique lens on behavior change. She uses CBT-based tools like the “Thinking Report” to help clients examine their thoughts, emotions, and beliefs objectively. Replacing negative self-talk with empowering scripts—like “I don't do that anymore” or “I'll start now, not tomorrow”—can radically change behavior patterns. Overtraining and under-eating don't lead to long-term success. Instead, coaching should be about helping people find routines that truly fit their lives.   Connect with Allyson Nicole: Instagram, Facebook, TikTok: [@allysoncoaches] Website: www.allysoncoaches.com   Want to be a guest on Healthy Mind, Healthy Life?DM on PodMatch – Send a message here:https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES Business Podcast Management – https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management – https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World – https://ourofferings.healthymindbyavik.com/shareyourstory   STAY TUNED AND FOLLOW US!• YouTube – https://www.youtube.com/@healthymind-healthylife• Instagram – https://www.instagram.com/healthyminds.pod• Threads – https://www.threads.net/@healthyminds.pod• Medium – https://medium.com/@contentbyavik• Facebook – https://www.facebook.com/podcast.healthymind• LinkedIn – https://www.linkedin.com/in/reemachatterjee/ | https://www.linkedin.com/in/avikchakrabortypodcaster• Pinterest – https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW Share your Google Review – https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial – https://famewall.healthymindbyavik.com/   #podmatch #healthymind #healthymindbyavik #mindset #wellnesspodcast #nutritioncoach #bodypositivity #MentalHealthAwareness #growthmindset #fitnesswithoutshame #behaviorchange #storytellingasmedicine #motivation #healingjourney #podcastinglife #newpodcast #personaldevelopment #wellbeing #selfcare #foryou #explorepage #mindfulnessmatters #fitnessjourney #holistichealth #inspirationdaily

What happens when the work you love, your life's devotion, collides with public scrutiny, betrayal, and cancel culture?In this intimate conversation, I sit down with my closest collaborator and soul sister in this movement, Yolande Norris-Clark. Together, we unpack what it's been like to build groundbreaking programs for women, like our 10-month mentorship, The MatriBirth Mentor Institute (MMI), while simultaneously weathering the storm of online harassment, public misrepresentation, and the many initiations that come with success.This is a raw and honest reflection on navigating backlash, strengthening boundaries, and staying anchored in your values while walking a path most don't understand. We speak to the complex dance of sisterhood and collaboration, and how our friendship has been both tested and deepened by the work we continue to stand for.This episode is for the women who know they're here to disrupt the norm, build what's never been built before, and stay the course even when darkness tries to push back.Inside this episode, we explore:What hate groups taught us about privacy, protection, and spiritual hygieneWhy we chose to rebrand the name of MMI to something that feels more alignedHow scrutiny and slander can catalyze profound personal evolution and maturityThe beauty and necessity of sisterhood that doesn't flinch under fireWhy being rooted in purpose is the only sustainable strategy for enduring cancel cultureWhat it really takes to keep showing up when you know you're being watched in bad faithWe created The MatriBirth Mentor Institute because we know the sovereign birth-work path isn't easy—but it's necessary. MMI is the container for women called to lead in truth, in integrity, and in devotion. This episode is a glimpse into the lived experience of harvesting the fruits of “mob mentality” and doing the inner work to become “uncancellable”.Timestamps:[00:00] Introduction[04:22] Fear of visibility and public backlash in sovereign birth work[12:54] Processing betrayal and loss of support[22:28] Birth as a political and spiritual battleground[42:05] Finding freedom and accountability in the face of public criticism[54:59] Growing into leadership and re-evaluating boundaries[01:08:32] Building a lasting movement for sovereign birth and mentorshipResources Mentioned:Matriarch Rising Festival | WebsiteThe Lighthouse | WebsiteRadical Birth Keeper School | WebsiteThe MatriBirth Mentor Institute | WebsiteIf you want to connect further with Yolande, give her a follow on Instagram.Find more from Emilee on Instagram, YouTube and the Free Birth Society website.Disclaimer: Free Birth Society, LLC of North Carolina shares personal and educational stories and experiences related to freebirth and holistic care. This content is not medical advice, and we are not a licensed midwifery practice. Testimonials reflect individual experiences; results may vary. For services or scheduling, contact info@freebirthsociety.com. See full disclaimer at freebirthsociety.com/youtubeterms.

Tired of bloating, fatigue, or a stubborn stomach ache? Learn how Sarah healed 20+ years of gut pain in 6 weeks with one surprising test.---If you've been struggling with bloating after eating, persistent stomach aches, or weird food reactions that no one seems to understand - then this episode is for you. In today's episode, I'm talking with my client Sarah, who lived with daily bloating, fatigue, and a stomach ache for 20 years. Doctors gave her diagnoses like GERD, slow emptying stomach, and lymphocytic colitis, but no real solutions. She'd tried cutting out gluten, sugar, alcohol, dozens of practitioners, and even a low histamine diet - yet nothing brought relief. Until she found the Better Belly Blueprint. In just 6 weeks, her bloating, fatigue, and stomach pain were gone. She had energy. Hunger. And answers for the first time in decades. So if you've ever wondered:What are the real causes of my bloating and stomach aches?Will I be stuck on an annoying diet like a low histamine diet forever?Or you've wondered how to actually get bloating relief that lasts… This episode is your next step toward real relief. Let's dive in. TIMESTAMPS:00:00 - Introduction to Sarah's Journey01:05 - Meet Sarah: A Long Battle with Digestive Issues02:52 - Sarah's Symptoms and Struggles05:47 - Discovering the Better Belly Blueprint07:35 - Initial Results and Changes09:33 - The Impact of the Zoomer Test12:24 - Ongoing Improvements and Future Plans25:30 - Encouragement and Final Thoughts EPISODES MENTIONED:267// The Best Food Sensitivity Test for You, with Vibrant Wellness243// Histamine Intolerance: Symptoms, Treatment, and Diets to Avoid HEAL YOUR GUT TODAY!Option #1)

Episode 3078 of the Vietnam Veteran News Podcast will feature Vietnam Vet Ron Mosbaugh and his testimonial about the War and Angels. Ron is from Joplin, Missouri and he served in the Vietnam War as a Navy Field Corpsman with … Continue reading →

In this episode of Healthy Waves, host Avik Chakraborty speaks with Brian Wardale about building emotional resilience in both children and adults, breaking the stigma around mental health, and addressing topics like hopelessness and suicide with honesty and compassion. Brian shares his powerful personal journey of overcoming deep depression and a life-altering suicide attempt, and how those experiences shaped his work today with the "Survivors of Hopelessness" initiative. The conversation dives into how we can equip children as young as eight with emotional literacy, how parents and schools can model resilience, and why early interventions can save lives. If you care about the mental and emotional well-being of today's youth, this episode is an essential listen. About the Guest:Brian Wardale is the co-founder of Survivors of Hopelessness, an initiative that creates programs and resources to help children and families develop emotional resilience. Through his own lived experience with depression and loss, Brian now advocates for creating safe spaces where young people can talk openly about their feelings and be supported through life's challenges. Key Takeaways: Emotional resilience is a skill that can be taught early, not just a personality trait. Conversations about emotions, suicide, and hopelessness must start at home, just like teaching children how to cross the street. Parents and educators need to model emotional literacy; kids can spot hypocrisy when told to “be resilient” but not shown how. Strong emotions can drive serious decisions—waiting even one more day before acting can be life-saving. Programs like Survivors of Hopelessness bridge the gap between traditional academics and vital emotional survival skills. Small interventions—one trusted adult, one moment of understanding—can dramatically change the course of a child's life. Connect with the Guest:Visit www.survivorsofhopelessness.com to learn more about Brian's work, watch the music video, and access free resources. You can also contact Brian directly through the website or find him on Facebook by searching his name. Want to be a guest on Healthy Mind, Healthy Life? DM on PodMatch:DM Me Here: https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES: Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US: Medium: https://medium.com/@contentbyavik YouTube: https://www.youtube.com/@healthymindbyavik Instagram: https://www.instagram.com/healthyminds.pod/ Facebook: https://www.facebook.com/podcast.healthymind LinkedIn Page: https://www.linkedin.com/company/healthymindbyavik LinkedIn: https://www.linkedin.com/in/avikchakrabortypodcaster/ Twitter: https://twitter.com/podhealthclub Pinterest: https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW: Share your Google Review: https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial: https://famewall.healthymindbyavik.com/ #podmatch #healthymind #mentalhealthawareness #resilience #emotionalresilience #HealthyMindByAvik #mindfulnessmatters #wellbeing #mentalhealthmatters #suicideprevention #emotionalintelligence #podcast #healthpodcast #youthmentalhealth

Is your inner critic running the show? What if the voice inside your head isn't even yours—but a residue of trauma, stress, or dysfunction? In this eye-opening episode of Healthy Waves, host Avik dives deep into the science behind cellular healing with Claire Martinsen, CEO of Biobloom Injectables. Claire breaks down the truth about NADH and B12—how these molecules work at the mitochondrial level to support energy, mental clarity, emotional regulation, and trauma recovery. We explore how NADH + B12 injections can outperform oral supplements, support therapy and somatic work, and offer real, bioavailable healing—not just hype. Claire shares her personal journey of transformation, including relief from ADHD symptoms, hormonal imbalances, and chronic fatigue—all by supporting her cells instead of suppressing symptoms. This isn't just about wellness trends—it's molecular repair from the ground up. Whether you're a high achiever on the edge of burnout or someone healing from trauma, this episode offers powerful, science-backed insights for real transformation. ABOUT THE GUEST:Claire Martinsen is the CEO of Biobloom Injectables, a science-driven wellness company focused on bioavailable solutions for mental clarity, energy, and healing. With a background in biology and public health, Claire bridges cutting-edge research with practical application, helping people unlock their potential—cell by cell. KEY TAKEAWAYS: NADH (Nicotinamide Adenine Dinucleotide + Hydrogen) is a stable, bioavailable form that supports cellular energy (ATP production), brain health, and DNA repair. Unlike NAD+, which needs conversion and loses potency through digestion, NADH IM injections bypass the gut and deliver 100% absorption. Combined with methylated B12, NADH boosts dopamine, serotonin, and oxygenation in the brain—enhancing focus, mood, and nervous system resilience. Claire shares how NADH helped with her ADHD, back pain, gluten intolerance, immune response, and hormonal balance—without side effects. Bioavailable supplements like NADH+B12 complement trauma therapy and somatic work by stabilizing the nervous system and accelerating healing. Biobloom Injectables is committed to accessible wellness grounded in science, with transdermal patches and sublingual formats underway. Claire's mission is rooted in loss—creating this work in honor of her best friend who died by suicide. Her goal is to make mental wellness and biological repair available to all.   CONNECT WITH THE GUEST:Claire Martinson is available on all social platforms under @wheretoclaire. Her company, BioBloom Injectables, offers services globally, including in India. Visit her page or reach out via social to learn more about her wellness offerings and research-backed products.  WANT TO BE A GUEST ON HEALTHY MIND, HEALTHY LIFE?DM on PodMatchDM Me Here:https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!Medium - https://medium.com/@contentbyavikYouTube - https://www.youtube.com/@healthymindbyavikInstagram - https://www.instagram.com/healthyminds.pod/Facebook - https://www.facebook.com/podcast.healthymindLinkedIn Page - https://www.linkedin.com/company/healthymindbyavikLinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/Twitter - https://twitter.com/podhealthclubPinterest - https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW Share your Google Review - https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial - https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #NADH #biohacking #mentalhealthpodcast #neuroscience #B12 #healingjourney #traumarecovery #mindbodyconnection #wellnessjourney #selfcare #mitochondria #consciousliving #mentalhealthawareness #podcastlife #newpodcast #trending #youtube #wellbeing #mindfulness #healthandwellnesspodcast #HealthyMindHealthyLife

This week, we have one of our incredible clients, Steph, on the podcast! Steph shares her honest thoughts and feelings of her experience working with the Find Food Freedom® team. She also shares her personal story of experiencing medical weight stigma and how it has impacted her. She shares what it looks like to work with our Find Food Freedom team for over 1 year of 1:1 virtual counseling support! ALL things Find Food Freedom®: Get your Insurance Benefits Checked: https://bit.ly/FFFinsurance   Instagram: @find.food.freedom TikTok: @findfoodfreedom Website:https://find-foodfreedom.com/ Join the FFF Monthly Membership here: https://findfoodfreedommembership.com and use the code 'IWANTFOODFREEDOM' for 3 months completely FREE!

Welcome to the first installment of my newest episode type, Client Testimonials, where you hear directly from my incredible personal training clients about their experience working with me as a coach.This week we hear from Miss Meghan, a true dream client based in Austin, TX. Meghan shares her full glow-up story: moving beyond her lifelong junk food habit, getting out of chronic pain, losing weight and lowering her blood glucose levels, building comfortability in the gym, feeling better naked and in her clothes, all while consistently building strength. We also discuss the perspective shifts inherent to a devotional gym routine: We debunk the idea of “fitness culture” as a bland normie influencer zone (it's actually an earnest and sensual freakshow), explore how it feels to anchor yourself to a new definition of glamour more rooted in health, and discuss the agency and liberation that comes from calorie awareness (no, learning what you're putting in your body doesn't have to be a neurotic, restrictive, isolated hellscape). Thank you to Meghan for your time and all that you shared

This episode is a bit of a testimonial and personal chat talk about Faith Unknown and Uncertain paths ahead. It is where I am at now and unclear on certain parts of my life and what Scripture shares.Bible Verses: Hebrews 11-12, Proverbs 3:5-7; Bible Stories of the OT----------------------------------------------------------------Top 20 list at Feedspot: ⁠⁠https://podcast.feedspot.com/christian_men_podcasts/⁠⁠E: warriorwithin.christianmanhood@gmail.com|TikTok: https://www.tiktok.com/@pastorwarriorwithinMerch Store: https://wwcm-podcast.printify.me/productsPayPal DONATIONS: https://www.paypal.com/donate/?hosted_button_id=KC3DTP8HM7DAEYouTube: https://www.youtube.com/@WarriorWithinMinistriesStudios-----------------------------------------------------Affiliated with Talitha Coffee: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://talitha.com/pastordido⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-----------------------------------------------------Track: Jim Yosef - Samurai [NCS Release] Music provided by NoCopyrightSounds.Watch:Free Download / Stream:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://NCS.io/Samurai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this compelling episode of Healthy Mind, Healthy Life, host Avik Chakraborty sits down with Kenneth Leaver—a serial entrepreneur and founder of Reviv—to explore the unspoken connection between mental health, anxiety, and the physical body. From his intense journey through anxiety attacks during high-stress startup life in Vietnam to discovering how dental biomechanics and simple tools like mouth guards helped him regain control, Kenneth brings a bold, refreshing lens to mental wellness. If you've ever felt like anxiety is running your life—or you're tired of generic advice—this conversation will shift your perspective and offer practical tools. Tune in for powerful insights into burnout, physical health, and how high performers can stay grounded without sacrificing excellence. About the Guest – Kenneth Leaver:Kenneth Leaver is a global strategist and startup leader who has scaled six startups and now leads Reviv, a cutting-edge dental biomechanics brand. He also serves as a fractional COO at a venture-funded solar company. Kenneth brings a unique voice to the mental health conversation, blending hard-earned experience with physical innovation. Key Takeaways : Anxiety is not just emotional—it can be physical. Kenneth shares his story of severe anxiety triggered after dental work, revealing a surprising connection to jaw tension and alignment. A decade-long journey led to Revive, where Kenneth now helps thousands overcome anxiety using flat mouth guards worn during sleep—no therapy, just biomechanics. High performance ≠ burnout. Kenneth juggles multiple roles without anxiety or burnout by focusing on physical recovery, setting boundaries, and avoiding hustle culture. Know your limits. Kenneth reminds high achievers that pushing past physical or mental limits is counterproductive—"Boundaries are not a weakness; they're strategic.” The simplest tools matter. Nature, breath, quiet reflection, and even a $5 night guard can make profound changes in mental health. Understand your anxiety thresholds. A little pressure may boost performance, but excessive anxiety undermines confidence and cognitive function. Connect with Kenneth Leaver: LinkedIn: [Search Kenneth Levers on LinkedIn] Reviv Substack & Messenger: https://reviv.substack.com/ Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatchDM Me Here:https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US!• Medium - https://medium.com/@contentbyavik• YouTube - https://www.youtube.com/@healthymindbyavik• Instagram - https://www.instagram.com/healthyminds.pod/• Facebook - https://www.facebook.com/podcast.healthymind• Linkedin Page - https://www.linkedin.com/company/healthymindbyavik• LinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/• Twitter - https://twitter.com/podhealthclub• Pinterest - https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW Share your Google Review - https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial and it will be displayed on our website - https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #mentalhealth #anxietyrelief #dentalhealth #entrepreneurship #performancewithoutpressure #burnoutrecovery #mindfulnessmatters #mentalwellness #wellnessjourney #mindsetshift #leadership #selfcare #healthyhabits #linkedincommunity #youtubecommunity #instagramreels #podcastinglife #successwithoutstress #anxietysolutions #startupfounders #kenlevers #Reviv

In this Quick Tip episode of Straight Talk with Sally, we're diving into how to write powerful, story-based testimonials that build trust and increase conversions for your coaching business. Discover how to guide your clients in sharing authentic stories using the classic framework of Struggle, Search, and Solution. Sally shares tips on how to help your clients reflect on their initial hesitations, highlight their transformation, and turn their journey into a compelling case study that speaks directly to your next prospect's fears. If you're a coach looking to stand out in a crowded market, this episode will show you how to make testimonials your secret sales weapon.   Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

What do you do when you're in the middle of your third pregnancy and a hate group forms to threaten your life?In this episode, I sit down with my husband—and third-time guest—Jonny, for a raw and real 40-week wrap-up.We share honestly about what this year has demanded: deep growth, hard decisions, and the very real emotional weight of being publicly attacked while stewarding this freebirth movement.We talk openly about our major fails in business and community building, our shift towards the private sector, and how we're preparing to welcome our third baby at home while holding our family steady.You'll Learn:What it feels like to navigate a pregnancy marked by nausea, migraines, and total slowdownThe story behind Jonny quitting his 6-figure job and choosing to stay home to live as an "intact" family.Why their attempt to build a private school in rural North Carolina failed despite major investmentThe surprising link between moving during COVID and outgrowing their super rural life five years laterWhat happens when you face a smear campaign and community fallout while running a businessHow pregnancy became a catalyst for burning down what no longer fit their family and businessHow Emilee chooses to question her inherited stories around scarcity and overwhelm in motherhood and walk a new pathTimestamps:[00:00] Introduction[09:38] Pregnancy as a catalyst for change, growth, and burning down what no longer serves[29:22] Shifting from conventional jobs to a home-based family life for balance and connection[50:14] Starting and ultimately closing a private school in rural North Carolina after major investment and challenges[01:03:03] ​​Realizing rural life no longer fits their family and beginning to reassess their future[01:14:29] Facing a hate group and smear campaign while pregnant and running a business[02:00:26] Preparing for a third freebirth and Jonny's role in supporting birth and postpartumResources Mentioned:The 40 Week Wrap Up: Host Emilee & Her Husband Share Their Journey | Spotify or AppleThe 40-Week Wild Pregnancy Wrap Up with Emilee & Jonny (Round 2) | Spotify or AppleA Court of Thorns and Roses series by Sarah J. Maas | BooksThrone of Glass series by Sarah J. Maas | BooksMatriBirth Mentor Institute (MMI) | ProgramThe Lighthouse Membership Group | WebsiteThe Complete Guide to Freebirth | ProgramFree Birth Society YouTube Channel | YouTubeFind more from Emilee on Instagram, YouTube and the Free Birth Society website.Disclaimer: Free Birth Society, LLC of North Carolina shares personal and educational stories and experiences related to freebirth and holistic care. This content is not medical advice, and we are not a licensed midwifery practice. Testimonials reflect individual experiences; results may vary. For services or scheduling, contact info@freebirthsociety.com. See full disclaimer at freebirthsociety.com/youtubeterms.

Welcome solo and group practice owners! We are Liath Dalton and Evan Dumas, your co-hosts of Group Practice Tech. In our latest episode, we're clearing up misconceptions and sharing best practices about testimonials for your therapy practice. We discuss: Why marketing is becoming more important in our current practice context Guidance from marketing professionals who don't understand the scope of HIPAA What the professional ethics codes for therapists specifically say about soliciting testimonials, anonymous or otherwise Suggested best practices around testimonials as a therapist Example language to use on review sites from Dr. Keely Kolmes Ethical alternatives to client testimonials Listen here: https://personcenteredtech.com/group/podcast/ For more, visit our website. PCT Resources: CE Course: Marketing in Mental Health: The Legal and Ethical Do's and Don'ts You Need to Know Join AMHCA ethics committee member, therapist and HIPAA lawyer , Eric Ström, JD PhD LMHC, as he unpacks what it means to do marketing as a mental health clinician. With so much advice being shared online and between colleagues about how to grow your mental health practice and business, he's here to set clear boundaries around what is appropriate ethically and legally when trying to bring in new clients. Article: Testimonials & Reviews in Mental Health Practice: Ethics, HIPAA, and the Post‑COVID Marketing Landscape Testimonials can build trust — or break it. For therapists, using them without careful attention to ethics, HIPAA, and client boundaries can harm your practice and your reputation. This article reveals the rules, the myths, and the safest path forward for ethical, compliant marketing. CE Course: Protecting Clinical Boundaries and Your Practice on Social Media, an Ethical Approach Highly lauded social media ethics expert, Dr. Keely Kolmes, teaches about maintaining ethical professional boundaries in the highly porous world of social media. Group Practice Care Premium  weekly (live & recorded) direct support & consultation service, Group Practice Office Hours -- including monthly session with therapist attorney Eric Ström, JD PhD LMHC + assignable staff HIPAA Security Awareness: Bring Your Own Device training + access to Device Security Center with step-by-step device-specific tutorials & registration forms for securing and documenting all personally owned & practice-provided devices (for *all* team members at no per-person cost) + assignable staff HIPAA Security Awareness: Remote Workspaces training for all team members + access to Remote Workspace Center with step-by-step tutorials & registration forms for securing and documenting Remote Workspaces (for *all* team members at no per-person cost) + more HIPAA Risk Analysis & Risk Mitigation Planning service for mental health group practices -- care for your practice using our supportive, shame-free risk analysis and mitigation planning service. You'll have your Risk Analysis done within 2 hours, performed by a PCT consultant, using a tool built specifically for mental health group practice, and a mitigation checklist to help you reduce your risks.

When clients come to work with me, one of the most common stories I hear is: "I've already spent THOUSANDS of dollars healing." This story often comes with a mix of bitterness, grief, and discouragement, but the most dangerous emotion it can come with is distrust. While other emotions like bitterness and grief can be painful or heavy to bear, distrust is one of the most dangerous emotions I see potential clients have because it breaks their ability to rely on others. Relying on others is something we all need to heal, because whether it's a matter of paying an expert to help us do something or simply trusting a friend or family member to care about us and bear our burdens with us, distrust sows the seed of unwillingness to move forward and get what we actually need to heal - others. That's why, on today's episode, I'm digging into the topic of how to handle the distrust that comes along when multiple providers or "solutions" you've paid time, money, and effort on end up in disappointment and pain. On this episode, I'll be sharing parts of my own personal story with distrust and discouragement in my health along with quotes from a book I've been digging into on trust, and stories from the lives of my clients. Whether you're trying to heal your gut, hormones, thyroid, brain, or any other set of symptoms or diagnoses - I hope this episode encourages you and gives you brain something new to chew on as you move forward in healing. TIMESTAMPS:00:00 - Introduction: The Struggle with Healing and Distrust 00:57 - Today's Episode: Handling Distrust in Healing 01:13 - Personal Stories and Insights on Trust 02:46 - The Importance of Mental, Emotional, and Spiritual Health 03:32 - Lysa TerKeurst and Her Work 07:01 - Trust Issues with Providers and Practitioners 13:35 - Acceptance and Moving Forward 26:00 - Practical Tips for Trust and Healing 33:35 - Resources and Final Thoughts EPISODES MENTIONED:33// How to Know It's Time to Get Help + How to Find a GOOD Health Practitioner233// H. Pylori: Symptoms of H. Pylori, How to Interpret H. Pylori Test Results, and Why H. Pylori Treatments FailDownload our Podcast Vault and find all our testimonials in the "Testimonials" category, plus some sprinkled in categories by symptom!Top 10 Favorite Podcast Testimonials:Abby (First Testimonial on Podcast): 13// Drop Sugar Cravings, Lose Weight, and Get Glowing Skin [Client Testimonial – Abby Herman]Abby Pt. 2 (Year Later): 96// How to Permanently Heal Your Gut [Client Testimonial – One Year Later]Dessie (Healthy Mom): 35// Get Rid of Abdominal Pain, Joint Pain, and Fatigue, Lose 10 lbs., and Feel Better Than Ever [Client Testimonial – Dessie]Jessica (Hormones, PCOS):

Hope you're having a winning week! We're back with this week's

Scott Poley and Tom Kostura are joined by Ben McGavin, Threat Hunting Team Lead at RSM Defense, and Justin Dolgos, Senior Threat Hunter at RSM Defense, for a conversation on what it takes to build and run a threat hunting program inside an MSSP. They walk through how their team prioritizes hunts, manages detection logic across multi-tenant environments, and scales their approach through SoC collaboration and hypothesis-driven routines. Ben shares how the program was built from scratch, and Justin breaks down the lessons learned moving from alert triage into full-time threat hunting. They also cover tooling gaps, visibility challenges, and how custom detections have become a key success metric for their team. This episode offers practical insight from two hunters operating at the heart of a fast-moving MSSP environment. Watch this podcast on YouTube here: https://youtu.be/YQtmMomoUbU ---------- Stay in Touch! Twitter: https://twitter.com/Intel471Inc LinkedIn: https://www.linkedin.com/company/intel-471/ YouTube: https://www.youtube.com/channel/UCIL4ElcM6oLd3n36hM4_wkg Discord: https://discord.gg/DR4mcW4zBr Facebook: https://www.facebook.com/Intel471Inc/

Check out my latest Masterclass:    How To Go From Sick To Superman (Masterclass)  

Today we're bringing the New Heights 2025 Americas Convention to you! Convention week is always a hectic one for us at Young Living. We hope you were able to attend and celebrate our time together. If you didn't make it, The YL Drop is the place for you. We'll put you in the heart of the action with interviews direct from the Expo floor.

15 Years of Hazel PSA — Your Brother Printer's Password May Have Been Reset MagGo 3-in-1 Charger + Sharge Retro 67 = Magic for Travel Virtual Monitor HDMI Dongles Solve Many Problems Support the Show CCATP #818 — Adam Engst on New Mac Migration Transcript of NC_2025_07_27 Join the Conversation: allison@podfeet.com podfeet.com/slack Support the Show: Patreon Donation Apple Pay or Credit Card one-time donation PayPal one-time donation Podfeet Podcasts Mugs at Zazzle NosillaCast 20th Anniversary Shirts Referral Links: Setapp - 1 month free for you and me Parallels Toolbox - 3 months free for you and me Learn through MacSparky Field Guides - 15% off for you and me Backblaze - One free month for me and you Eufy - $40 for me if you spend $200. Sadly nothing in it for you. PIA VPN - One month added to Paid Accounts for both of us CleanShot X - Earns me $25%, sorry nothing in it for you but my gratitude

Mastering Testimonials: Proven Strategies to Boost Your Business with Kelly Sparta and Marissa AdeIn this episode, Kelle Sparta, transformational shaman and spiritual coach, is joined by acupuncturist Marissa Ade from findyourhealers.com to discuss effective strategies for obtaining and utilizing compelling testimonials. They address common challenges, outline the components of a powerful testimonial, and share practical tips for making the testimonial process seamless for clients.Key Topics Include:Yelp and Google reviewsThe importance of easy submission processesOptimizing social proof through various platformsRepurposing contentLeveraging testimonials in marketing materialsActionable advice for holistic practitioners and business ownersEnhance credibility and attract more clients00:00 Introduction and Guest Introduction00:19 The Importance of Testimonials01:34 How to Ask for Testimonials02:50 Making It Easy for Clients to Leave Reviews04:25 Utilizing Video Testimonials06:41 Structuring Effective Testimonials09:01 Leveraging Testimonials in Marketing16:28 Recycling and Repurposing Testimonials22:44 Conclusion and Call to ActionKeywords:How to get client testimonialsUsing testimonials for marketingHolistic practitioner marketingTestimonial marketing strategyClient review tipsSocial proof for coachesVideo testimonials tipsKelle Sparta podcastMarissa Ade acupunctureFindYourHealers.comHeartfelt testimonialsMarketing for spiritual coachesNon-salesy testimonialsGoogle and Yelp reviewsTestimonial call to actionSocialBee for testimonialsCanva testimonial memesBuilding trust with clientsConscious marketingWellness business tipsIf you would like to learn more please book a Discovery Call here: https://kellesparta.com/discovery-call/Licensing and Credits:“Spirit Sherpa” is the sole property of Kelle Sparta Enterprises and is distributed under a Creative Commons: BY-NC-ND 4.0 license. For more information about this licensing, please go to www.creativecommons.org. Any requests for deviations to this licensing should be sent to kelle@kellesparta.com. To sign up for, or get more information on the programs, offerings, and services referenced in this episode, please go to www.kellesparta.com

Why do people say one thing and do another? Why do some ads flop while others go viral? In this episode, Dr. Lauryn sits down with behavioral marketing expert Nancy Harhut to explore the science behind how people actually make decisions—and how marketers can ethically influence those instincts to boost attention, engagement, and conversions.Nancy shares decades of experience blending behavioral science with marketing strategy, revealing practical tools that business owners and service providers can use right now. You'll learn about eye magnet words that increase clicks, why the word “free” still works wonders, how to use social proof and authority to build trust, and why loss aversion might be your best sales tool. Whether you're a clinic owner, entrepreneur, or content creator, this conversation is packed with actionable insights to improve your messaging and get better results.Key Takeaways:Behavioral marketing leverages subconscious decision-making. Up to 95% of decisions are made in the subconscious mind—using behavioral prompts can dramatically improve ad performance and message retention.Certain words have proven psychological impact. Words like “you,” “free,” “new,” and “alert” are eye magnets that instinctively capture attention and drive engagement across email, print, and social media.Use social proof and authority to build trust. Testimonials, certifications, and credibility signals reduce uncertainty and help potential clients feel confident choosing your service or product.Loss aversion is more powerful than gain. Framing your offer in terms of what someone could lose (vs. what they'll gain) can double response rates and increase urgency in decision-making.About the Guest:Nancy Harhut is the Co-Founder and Chief Creative Officer of HBT Marketing, where she helps brands apply behavioral science to increase marketing performance. With a background as a top-ranked creative director, Nancy has led successful campaigns for major global clients and was named a Top 10 Digital Marketer by the Online Marketing Institute. She's spoken at hundreds of industry conferences worldwide and is the author of Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses. Nancy's work focuses on making marketing smarter by understanding how people really think and act.Buy Nancy's Book: Using Behavioral Science in MarketingFollow Nancy: LinkedIn | Instagram Resources:Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!Don't miss the upcoming Cash Cow Webinar: A Free Masterclass on How to Systemize, Profit, and Lead Without Being the Bottleneck. Happening twice, on July 29th and 30th, register for FREE today!Join The Uncharted Collective: A Membership for Healthcare Professionals to...

In today's

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In this episode of the MamasteFit Podcast, hosts Gina interviews Ryan Woodbury, one of the co-founders of the perinatal supplement support company, Needed. They discuss the importance of quality prenatal vitamins to fill nutritional gaps and support a healthy pregnancy. Ryan shares insights into her background, the inception of Needed, and the research and testing behind their prenatal vitamins. The conversation highlights the significance of bioavailable nutrient forms, the impact of iron absorption, and the importance of third-party testing to ensure product quality. Ryan addresses criticisms of 'designer prenatal vitamins' and emphasizes the value of investing in supplements that truly support maternal and fetal health. The episode underscores Needed's commitment to research and evidence-based nutritional solutions for the perinatal timeframe.Bio:Ryan Woodbury is the Co-founder and Co-CEO of Needed, a company championing radically better nutrition for women, their families, and our earth. She is a lifelong environmentalist, a holistic nutritionist with training in folk herbalism, and a mother of two children, and two rescue mutts.Links mentioned in this episode!  thisisneeded.com, neededacademy.com, and Needed's IRB study page thisisneeded.com/thrive00:00 Introduction to the Mama Safe Fit Podcast01:07 Meet Ryan from Needed01:43 Ryan's Background and Journey04:27 The Importance of Prenatal Nutrition08:18 Needed's Prenatal Vitamin Study20:36 The Science Behind Needed's Ingredients32:05 Addressing Controversies and Misconceptions41:08 Final Thoughts and Recommendations42:22 Testimonial and Conclusion————Get Your Copy of Training for Two on Amazon: https://amzn.to/3VOTdwH

In this episode of Healthy Mind, Healthy Life, host Avik Chakraborty welcomes Dr. Nona Djavid—a renowned mindset expert and entrepreneur—who shares her unconventional yet deeply transformative approach to success: the one-week-a-month lifestyle. This conversation breaks down how high achievers can rewire their subconscious mind, regulate their nervous system, and create sustainable energy without subscribing to the burnout culture. From escaping cultural norms in Iran to building multiple 7-figure businesses in the U.S., Dr. Nona's story is proof that success doesn't have to come at the cost of health or joy. If you've ever felt trapped in hustle culture or are looking to align purpose with profit, this episode is your blueprint. About the Guest:Dr. Nona Djavid is a mindset strategist, serial entrepreneur, and creator of the One-Week-a-Month Lifestyle. With a background in neurology and a track record of building multiple 7-figure businesses, she now helps high-level leaders create quantum shifts by aligning nervous system health, mindset mastery, and energetic presence. Key Takeaways : Dr. Nona explains how her move from Iran to the U.S. shaped her beliefs around success and struggle, and how she broke free from the hustle mentality. Her concept of the One-Week-a-Month Lifestyle started with the intention to reduce work hours while increasing impact, profitability, and personal freedom. Success, she says, doesn't need to be earned through suffering. In fact, subconscious beliefs often block people from receiving abundance and rest. Rewiring the nervous system to feel safe in expansion is key to accessing new levels of joy, wealth, and freedom. Visualization, embodiment, and deep identity work helped her scale her businesses while working part-time. She redefines success as the desire to help others and acknowledging how far you've come, rather than chasing endless future goals.   Connect with Dr. Nona Djavid:Message her directly on Instagram or any social platform using her name: Nona DjavidMention Healthy Mind, Healthy Life and receive her exclusive 90-minute training on the 4 Steps to Quantum Leap—for free. Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik CHECK PODCAST SHOWS & BE A GUEST: Tune to all our 19 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind OUR SERVICES: Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/ Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/ Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory STAY TUNED AND FOLLOW US:• YouTube – https://www.youtube.com/@healthymind-healthylife• Instagram – https://www.instagram.com/healthyminds.pod• Threads – https://www.threads.net/@healthyminds.pod• Medium – https://medium.com/@contentbyavik• Facebook – https://www.facebook.com/podcast.healthymind• LinkedIn – https://www.linkedin.com/in/reemachatterjee/• LinkedIn – https://www.linkedin.com/in/avikchakrabortypodcaster• Pinterest – https://www.pinterest.com/Avikpodhealth/ SHARE YOUR REVIEW: Share your Google Review - https://www.podpage.com/bizblend/reviews/new/ Share a video Testimonial - https://famewall.healthymindbyavik.com/ #podmatch #healthymind #healthymindbyavik #wellness #MentalHealthAwareness #MindsetMatters #PodcastShow #Mindfulness #ConsciousLiving #SuccessRedefined #EntrepreneurMindset #FreedomLifestyle #WorkLifeBalance #OneWeekAMonth #DrNonaDjavid #EmotionalWellness #WellnessJourney #PodcastEpisode #SelfCare #ProductivityWithoutBurnout #TransformationCoach #HealthyMindHealthyLife