Podcasts about thespeakerlab

The Fortified Life Podcast

Grant Baldwin, founder & CEO of The Speaker Lab, speaker, author, and host of The Speaker Lab Podcast joins me on this episode. Grant has spoken nationwide to audiences of just a handful to arenas filled with 13,000 people. He's been featured on the Inc. 5000 list, Forbes, Entrepreneur, and the Huffington Post. Topics we cover include starting a speaking career, the business of speaking, the SPEAK framework, building good communication skills, building your personal brand, and more. Get connected with Grant: Website: https://grantbaldwin.com/ Facebook: https://www.facebook.com/grantbaldwinfans/ Instagram: https://www.instagram.com/gbaldwin/ LinkedIn: https://www.linkedin.com/in/grant-baldwin/ Twitter: https://x.com/grantbaldwin Purchase a copy of The Successful Speaker: https://www.amazon.com/Successful-Speaker-Booking-Building-Platform/dp/B0CFZ889DD Listen to The Speaker Lab Podcast: https://podcasts.apple.com/us/podcast/the-speaker-lab-podcast/id1072835737 Leave a 5-star review with a comment on Apple Podcasts: https://podcasts.apple.com/us/podcast/business-minds-coffee-chat/id1539014324  Subscribe to my Business Builder Newsletter: https://bit.ly/32y0YxJ  Want to learn how you can work with me to gain more clarity, build a rock-solid foundation for your business, and achieve the results and success you deserve? Visit http://jayscherrbusinessconsulting.com/ and schedule a 1:1 discovery coaching call. Enjoy, thanks for listening, and please share with a friend!  

One of the biggest mindset shifts I experienced was at a time when I felt like I had my feet in several different industries and went to all the different industry conferences - coaching, speaking, authorship, podcasting, you name it. The mindset shift was when I realized there was really one business model, and all those roles fell under this one business model: The expert business model. As experts on a topic, we often find ourselves wanting to be a speaker. In today's conversation, I sit down with Grant Baldwin to delve into the state of the speaking industry in a post-pandemic world. Grant sheds light on the industry's resilience, emphasizing the success brought about by virtual events and hybrid formats. We discuss the vital importance of treating speaking as a professional endeavor and investing in sales and marketing efforts. Grant shares invaluable advice on finding the right speaking opportunities and carving out a niche to gain momentum. Join us as we uncover the secrets to thriving in a competitive market, and unlock your speaking potential. Grant Baldwin is the author of The Successful Speaker and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers. He has been regularly featured in the national media including Forbes, Inc., Entrepreneur and the Huffington Post. He lives near Nashville, Tennessee with his wife and three daughters. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com. Grant Baldwin, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – www.GrantBaldwin.com The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform by Grant Baldwin Grant Baldwin on LinkedIn (in/grant-baldwin) Grant Baldwin on Facebook (@grantbaldwinfans) Grant Baldwin on Instagram (@gbaldwin) Grant Baldwin on Twitter (@grantbaldwin) Grant Baldwin on YouTube (@grantbaldwindotcom) www.TheSpeakerLab.com Contact Jeffrey – Website Coaching support Books Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you – The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Grant Baldwin is an author, speaker, and entrepreneur. In this episode he shares how he transitioned from being a youth pastor to making a living as a professional speaker, the ups and downs of running a business, and his advice for youth facing an uncertain future.

Would you like to get paid to speak on virtual and real stages?  In this episode, Grant shares his strategy for starting a speaking business or having it as a separate income stream.  Grant Baldwin is the author of “The Successful Speaker” and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers. He has been regularly featured in the national media including Forbes, Inc., Entrepreneur, and The Huffington Post. He lives near Nashville, Tennessee with his wife and three daughters. Follow him here:  IG - getpaidtospeak Twitter - @grantbaldwin Facebook - Grant Baldwin

Give a big warm welcome to owner, speaker, and coach at The Speaker lab, Grant Baldwin Inside The Greenroom!  Today we are taking time to serve our listeners who are new to the speaking game. Or, as we like to call you, “the best-kept secret.” It is crazy to say that we are wrapping up the first month of 2021. It has been a wild and unpredictable year already… Despite the ever-changing world around us, we believe that there are a few things you can still predict in this life. One of them is your success as a speaker.  In this episode, Grant gives some incredible insight into how you can practically upgrade your speaking career behind the scenes, establishing yourself as an expert in your niche and create a foundation that will set you up for long term success.  Learn about the S.P.E.A.K. method, what event and meeting planners are looking for, the two questions every audience wants answered, and how you can start making money with every gig.    P.S. Of course, we didn’t forget about our event and Meeting Planners! Hear Grant’s best advice on working with speakers and how you can take your event to the next level!  Jump into 2021 with the confidence you need! Listen now.  Here’s More Of What We Cover: How customizing your speaking career can open doors The method that helps Grant’s clients start speaking professionally How Grant pivoted AND helped his clients pivot during the pandemic Why you should establish yourself as the expert Building a foundation that books you gigs How to acquire paid speaking gigs How to establish yourself as the expert The two questions every audience wants to know Why you should have a professional-grade website How you can create the Demo video that’s right for YOU When you should speak for free How to know when to scale your business How the industry has changed since 2020 The most important thing you can do as a meeting planner   And much more!     LINKS: Connect with Grant: Website: thespeakerlab.com Podcast: The Speakers lab Podcast  Calculator: myspeakerfee.com Facebook: www.facebook.com/grantbaldwin  Twitter: twitter.com/grantbaldwin Insta: www.instagram.com/getpaidtospeak/?hl=en  LinkedIn: www.linkedin.com/in/grant-baldwin-641a03105/  Company Name:  The Speaker Lab YouTube: www.youtube.com/thespeakerlab   Connect with Blair: blair@advanceyourreach.com  Connect with us: Facebook: ​​www.facebook.com/advanceyourreach Website:​​ advanceyourreach.com Email​: ​info@insidethegreenroompodcast.com Learn More About our Stage Agency:  https://elitespeakersagency.com/ stageagency@advancyourreach.com Influential Speakers in Grant’s life:  Josh Shipp   Episode Minute By Minute: 0:27 Episode starts 0:55 Welcome Grant 1:19 How Grant got started in the speaking industry 5:40 A look inside Grant’s speaker framework 13:54 Putting in the reps to nail your speech 15:47 So what, now what? 19:13 The importance of having a good website 25:57 Key mistake to avoid when making your sizzle reel 28:15 Tips on every speaking gig 32:32 Grants best advice for scaling  36:08 The “best” speaking style 38:16 Get paid what your worth on virtual stages 44:47 The importance of building relationships as a speaker 47:51 We are all figuring it out right now 51:13 The speakers who have impacted Grant’s life the most More About Grant: Grant Baldwin is the author of “The Successful Speaker” and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers. He has been regularly featured in the national media included Forbes, Inc., Entrepreneur and the Huffington Post. He lives near Nashville, Tennessee with his wife and three daughters.

This week we are talking to Grant Baldwin from The Speaker Lab. Grant is the authority to grow your business and get booked or paid to speak! We are talking about: How to grow your audience through speaking virtually! Growing your team to take your membership game to the next level! Grant’s tools and his new book!

They say that the only thing we fear more than public speaking is death. That’s some pretty deep seeded fear! On top of the fear, many agencies want to leverage speaking as part of their biz dev strategy but there are so many questions. How do you get in front of the right audience? How do you capture email addresses from the stage? How do you convince event organizers that you have something of value to offer? The good news is – it’s not as scary or as hard as it might appear. We are itching to get in front of our sweet spot clients so we can demonstrate value, step into a position of authority, and walk away with opportunities to make a sale. But results driven public speaking does not happen without a plan. You can get in front of an audience but are they the right ones? When it comes to public speaking as a biz dev tool, Grant is an expert. He is the founder and CEO of TheSpeakerLab.com, a training company for public speakers. He is also the best-selling author of “The Successful Speaker.” Grant coaches professionals of all skill levels with the biz dev techniques he uses in his own speaking engagements. He also teaches how to market yourself as a speaker and find the right event and audience for your goals. Listen to the episode, and learn how to get on the right stage, in front of the right people, so you can demonstrate your expertise and walk away with opportunities to land some business. A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Grant’s background in public speaking and how he developed his expertise How to use public speaking as a biz dev tool Why public speaking is a great way to step into a position of authority How a business development mindset can change your approach to public speaking How to identify natural speaking opportunities in your niche How to differentiate yourself and stand out from the other speakers in your vertical The common mistakes speakers make with booking and how to avoid them How to engage promoters and event planners

4. Becoming a Professional Speaker is Easier than You Think with Grant Baldwin What's the problem with award-winning public speakers? Why you should be the steakhouse and not the buffet? How to choose your path as a professional speaker? Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I'm your host Francisco Mahfuz. My guest today is Grant Baldwin. Grant is the author of “The Successful Speaker” and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers in how to get booked and paid to speak. You can find out more about Grant's work at thespeakerlab.com. If you like the show, please leave us a review, share it and SUBSCRIBE! The support is very much appreciated. And feel free to send me your comments on what you'd like to hear on future episodes. I'm a keynote speaker on storytelling, author and public speaking coach. You can connect with me on LinkedIn, where I post daily (or as close to that as my children will let me), and on storypowers.com. You can also check out my book "Bare: A Guide to Brutally Honest Public Speaking" on Amazon.

Grant Baldwin is the Founder of The Speaker Lab, a training company that helps public speakers learn how to find and book speaking gigs. Through his popular podcast, The Speaker Lab, and his flagship coaching program, Booked and Paid to Speak, he has helped thousands of speakers get better at what they do. Grant is also the author of The Successful Speaker: Five Steps for Booking Gigs, Getting Paid and Building Your Platform, a proven and easy-to-follow guide for anyone who has a message for the world and desires a career as a paid speaker. As a keynote speaker himself, Grant has delivered nearly 1,000 presentations to over half a million people in 47 states, and he has spoken in events for audiences as large as 13,000. Grant has also been featured in national media including Forbes, Entrepreneur, and Huffington Post. In this episode… Despite the growing reach of the internet, a lot of people still prefer to listen to talks in person and it is the job of the public speaker to note only give the best information to his audience but to make the entire worth their while. According to Grant Baldwin, one common mistake many new speakers make is to go on stage and talk about any topic they are paid to speak about with driving towards a particular point which makes them look ill-prepared for their gig. Not only will this turn off the audience, it will turn off potential partners for future speaking roles. Join Adrienne Richardson in this episode of Powerplayers in Business and Life podcast where she talks to Grant Baldwin of The Speaker Lab about what it takes to become an awesome public speaker who gets booked for gigs, the importance of zeroing in on your niche topic, and why speaking for free for certain causes is something to be lauded. Stay tuned. 

#416: On this SPI podcast episode, Grant Baldwin from TheSpeakerLab.com is here. Grant loves to be up with a microphone in front of a group of people. He just released a book called The Successful Speaker, and he's here to share some great advice about preparing for a presentation. Have a listen. You'll learn, why speaking might be a great gig for you, the most important questions to ask yourself as you prepare your talk, the number one most powerful thing to include in every talk, and more. Read show notes here: www.smartpassiveincome.com/session416

Grant Baldwin (https://amzn.to/2Qxgxwl) is the founder and CEO of TheSpeakerLab.com, a training company for public speakers. He is the best-selling author of "The Successful Speaker (https://amzn.to/2Qxgxwl)" and also host of "The Speaker Lab Podcast." In this episode Grant and Erik talk about getting started as a speaker and productivity tips for speakers just getting started or further on in their journey. This episode Is brought to you by: * Betterhelp (http://betterhlp.com/beyond) * Brainfm (http://beyondthetodolist.com/brainfm)

A conversation with Grant Baldwin, speaker, entrepreneur and author of the new book The Successful Speaker, Five Steps for Booking Gigs, Getting Paid and Building Your Platform. Grant built a six figure speaking business and now he’s ready to help you build yours. The book is available everywhere. To learn more visit TheSpeakerLab.com/book.

2-Minute Tip: Tell Stories   Stories are how humans connect. They form the basis of our social relationships. They’re how we share history.   As a speaker, one of the best ways to make sure you connect with your audience is to tell stories — and not just one. Illustrate your talk with as many stories as possible. Generic ones are okay, but authentic, personal stories will bring you the most success.   Post Tip Discussion   Grant Baldwin has built a business speaking to speakers about the business of speaking. He hosts the Speaker Lab podcast, which is in my weekly must listen to list. His Speaker Lab company runs the popular Booked and Paid to Speak program. And now he has a new book coming out next week on February 18, 2020 called The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform.   As a long-time fan, I was thrilled to talk with Grant for this episode. I think I’ve listened to every episode of his podcast. Now I just need to put it all into action.   If you’ve ever wondered how keynote and other professional speaker make their living and how you can too, Grant is the guy to listen to.   Bio   Grant Baldwin is the founder of The Speaker Lab, a training company that helps public speakers learn how to find and book speaking gigs. Through his popular podcast The Speaker Lab and flagship coaching program Booked and Paid to Speak he has coached and worked with thousands of speakers. As a keynote speaker, Grant has delivered nearly one thousand presentations to over 500,000 people in 47 states and has keynoted events for audiences as large as 13,000. Grant has also been featured in national media including Forbes, Inc., Entrepreneur, and Huffington Post.   He now lives near Nashville, Tennessee, with his wife, Sheila, and their three daughters.   5 Basic things Effective Speakers Do   Grant shared this list of characteristics of effective speakers. The key thing here is that all the required skills are ones that anyone can develop.   They are comfortable with their content. They are familiar with their content. They understand pacing and pausing. They tell a good story They keep an audience engaged   5 Steps to a Successful Speaking Career   S – Select a problem to solve. P – Prepare and deliver your talk. E – Establish your expertise. A – Acquire paid speaking gigs. K – Know when to scale   This is the framework Grant covers in The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform.   Links   The Speaker Lab https://thespeakerlab.com/ The Speaker Lab Podcast https://thespeakerlab.com/podcast/ Grant on Facebook https://www.facebook.com/grantbaldwinfans Grant on Instagram https://www.instagram.com/gbaldwin/ Free Speaker Workshop http://freespeakerworkshop.com/ The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform http://TheSpeakerLab.com/book Speaker Fee Calculator http://MySpeakerFee.com Wall Drug https://www.walldrug.com/   Call To Action   Subscribe to the Speaker Lab podcast in your favorite podcast app Check out Grant’s new book The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform. Share this episode with someone else by giving them the link http://2MinuteTalkTips.com/Grant Don’t get best…get better.

Grant Baldwin is the founder of The Speaker Lab, a training company that helps public speakers learn how to find and book speaking gigs. Through his popular podcast The Speaker Lab and flagship coaching program Booked and Paid to Speak he has coached and worked with thousands of speakers. As a keynote speaker, Grant has delivered nearly one thousand presentations to over 500,000 people in 47 states and has keynoted events for audiences as large as 13,000. Grant has also been featured in national media including Forbes, Inc., Entrepreneur, and Huffington Post. He now lives near Nashville, Tennessee, with his wife, Sheila, and their three daughters. For more from Grant, you can go to · www.TheSpeakerLab.com · www.GrantBaldwin.com · Facebook /grantbaldwinfans/ · Twitter @grantbaldwin · Instagram @gbaldwinClick here to get the book The Successful Speaker on Amazon. Or go to http://www.TheSpeakerLab.com/book to pre-order and get the bonuses."When people ask me questions about booking more gigs, I always tell them, 'Look up Grant Baldwin. He's a genius!' Now, with this fantastic book, I can say instead, 'Have you read The Successful Speaker?' If you've got some questions about what it takes to be a consistently booked speaker, read this book, get ready to underline like crazy, and then do the steps Grant teaches." -Jon Acuff, speaker and New York Times bestselling author of Finish: Give Yourself the Gift of Done Igniting courage podcast with motivational speaker/ best-selling author Anne Bonney is the place you go for a boost of courage, either to make a huge change in life, or to just get through the day! Listen to my friends, who are each regular old people (but also unbelievable badasses) share what courage means to them, how they developed it, and how it plays into their lives every single day. Be inspired in their, and then your own every day courage. Then go transform your life.

2-Minute Tip — Tempo   When things are going well or smoothly we often talk about being in a state of flow. We feel it in music; we feel it when we’re writing code; we feel it when we’re doing needlepoint; and we feel it on stage when we speak.   Part of what drives that rhythm is finding the right tempo, or pace, for ourselves and hour talk.   Tempo goes beyond just finishing on time (though that’s important, too). It’s about honing in on the natural way that you talk. If you naturally talk fast, that may be fine. I you talk fast because you’re nervous, then that’s something to worry about.   The length of your sentences, the words you choose, your phrasing, etc., all impacts your tempo.   When you find yourself giving a talk that just “feels right,” ask yourself what you were doing in that talk. Ideally you recorded it so you can go back and listen to it again a figure out what made it smooth.   You probably found your tempo. And when that happens, don’t fight it — lean into it. Embrace your tempo.   Your speech can also have its own tempo, separate from the speaker. Different content will lend itself to different pacing. Talks may rise and fall emotionally depending on where you are in it. The energy level shouldn’t be the same throughout; let it fluctuate as the content dictates.   Ultimately you want the tempo of you as a speaker to be in line with the tempo of your talk. If you can’t get there, then rethink that talk.   Post Tip Discussion: Meet Lyle Tard   Back in college on the debate team I found my performance in competition rose or fell to the level of my competitors. The value in competing against a really awesome team was that it would draw out the best in my performance.   That was my experience in today’s conversation with speaker, trainer, Podcaster, Servant Leader, and Airforce Technical Sergeant Lyle Tard. His enthusiasm and energy is contagious.   Bio Lyle Tard is the Founder and CEO of IMPACT Servant Leadership, started in 2018. He is currently entering his 19th year as a Technical Sergeant in the United States Air Force and serves his country while still on active duty at the 305 Maintenance Group at Joint Base McGuire-Dix-Lakehurst as the Non-Commissioned Officer in charge of Training Management.   During his Air Force career, he has been all over the world, from Europe to the Pacific Islands and everywhere in between. Among his accomplishments are honors such as Non-Commissioned Officer of the Quarter and Lance P. Sijan Leadership Award – Non-Commissioned Officer Tier. He has guided the careers of more than 10,000 Airman from civilian to military life, leading them in cutting edge training of their newly developed skills. He previously managed the Community College of the Air Force program at the United States Expeditionary Center’s school, touching the lives of more than 43,000 military and civilian members annually just before his current posting.   As a communicator, Lyle has spoken worldwide inside and out of the military community. He has motivated young adults at institutions such as Atlanta Leadership College, American University and Harvard Business School. Just as in the Air Force, Lyle takes pride in leading the next generation of world changers. From universities to businesses to churches, Lyle’s passion is to influence the world to realize that “Leaders lead best when they serve.” IMPACT Servant Leadership aims to transition our most impactful areas of society to realize that achieving power with others is more beneficial socially and economically than asserting power over others. Lyle is also the primary moderator of the Service is Power podcast, spreading the message that “The Power to Serve, Serves us All.”   Along with his wife of 14 years, Sherrell and his two children, Alycea and Ethan, Lyle has served as the Youth Pastor at Gulf Coast City Church in Ft. Walton Beach, Florida, Missions Director at National Community Church, Washington D.C. and Lead Elder of Lighthouse International Ministries in Brunssum, Netherlands.   Gain From Our Perspective   Lyle found inspiration in the slogan of Franklin Templeton Investments. Here is one of their commercials.   Episode 13 of Service is Power   Lyle talked about how his guests surprised him in Episode 13 of the Service is Power podcast. Here is that episode   Training   I found Lyle’s description of training in the military particularly interesting. It’s a model based on simulating the experience as much as practical since in the real world lives, millions of dollars in equipment, and US foreign policy are all on the line and dependent on that training kicking in when it’s needed.   Obviously, most corporate trainers do not face the same stakes, but our work may take us closer than we think. The way our learners do their jobs can impact millions of dollars of business, the jobs of their coworkers, and the health or safety of colleagues and customers.   eLearning and stand-up lectures can be part of the training solution, but ultimately we need to get our learners as close to the actual real world work as much as possible.   Go Make a Thing   As you probably noticed in the conversation, I also like how Lyle started his podcast on Servant Leadership. He went looking for content for himself, found it didn’t exist, so he created it. It’s the origin behind my Strokecast, too.   If there’s a resource you are looking for that you can’t find, go ahead and create it. You will help others, and you’re likely to learn a lot in the process, too.   Links   Lyle’s Website https://www.impactservantleadership.com/ Lyle’s Podcast http://ServiceIsPower.org Lyle on Twitter http://twitter.com/ServingLeader Lyle on LinkedIn https://www.linkedin.com/in/lyletard/ Lyle’s Email Lyle@impactservantleadership.com Lyle’s Other Email hello@serviceispower.com Service is Power Podcast Episode 13Show Notes http://serviceispower.org/onebigparty/ Service is Power Podcast Episode 13 Audio https://soundcloud.com/service-is-power/ep13 The Speaker Lab Podcast (Grant Baldwin) http://TheSpeakerLab.com Franklin Templeton — Gain From Our Perspective https://youtu.be/HFHi3_WaTgc   Call To Action   Is there something you want to learn more about or that you are passionate about? Try creating content about it for other people. Explore the work Lyle is doing at http://ImpactServantLeadership.com Subscribe to the Servant Leader Podcast and 2-Minute Talk Tips in your favorite podcast app for free so you never miss an episode Don’t get best…get better.   2-Minute Talk Tips is the public speaking podcast that help you become a more effective speaker in as little as 2 minutes a week.

Is a speaker website important? What needs to be included? Robert Ferguson and Sarah Jo Crawford talk about websites for speakers and explore this aspect of the speaking business. They cover naming your website, platforms to use for your website, finding someone to build your site, the important items to have on your website, best and worst practices for your website and more... This episode of the KEY5Podcast answers questions about your website as a speaker - and if you're serious about building a speaker business, you need to continue to regularly refresh your site. Reach out to Sarah Jo if you need more questions answered because this is one of her areas of expertise. And then Robert chats with Grant Baldwin, the creator of The Speaker Lab Podcast. Grant Baldwin - Creator of The Speaker Lab Podcast Grant Baldwin, in addition to being a speaker himself, teaches other speakers how to find and book paid speaking engagements. Robert and Grant continue the discussion on what's needed on a speaker's website. They dive deeper into what's really needed so a speaker is more likely to book paid gigs, including a quick reference to website SEO. "Be the steakhouse, not the buffet." ~ Grant Baldwin, Creator of The Speaker Lab Podcast Connect with Grant on Twitter, or on his website, TheSpeakerLab.com Reach out to Sarah Jo Crawford on her website, Sparkworth, (website development, content creation, & digital strategy for public speakers) and Robert Ferguson on LinkedIn. The KEY5Podcast is produced by the Team at Your Local Studio  

Overview: In this episode, Grant Baldwin, comes on the Think Bold, Be Bold Show! If you have been struggling to find and book paid speaking gigs, this episode is for you! Grant is the founder of TheSpeakerLab.com and Booked And Paid To Speak training program. Grant is a nationally renowned keynote speaker, an author, and host of “The Speaker Lab” podcast. As a speaker, Grant has given hundreds of presentations, speaking to over 400,000 people in 45 different states. His speeches have been delivered to leadership conferences, conventions, and other events. His book and curriculum for students, “Reality Check,” is taught in 400 schools around the country. As much as he enjoys speaking and entrepreneurship, Grant’s family always comes first. He is married to his high school sweetheart and together they have three daughters, residing in Nashville, TN. Tune in to hear how you can amp up your speaking career, getting booked and paid to speak! 5 Golden Nuggets Shared: 1. When starting a speaking career, the first and most important step is figuring out who you are speaking to, what problem you solve, and where they gather. To simplify, think WHO, WHAT, and WHERE. 2. In Grant's words, make sure you’re the steakhouse and not the entire buffet. Meaning, hone in on one genius topic you poses and be that go-to person to book for that gig. 3. What you do professionally only scratches the surface of who you are. Show everyone you are more than your profession by being true to yourself, authentic to those around you, and being involved in your community. 4. There are 2 sides of speaking, the art side of creating a talk and the business side on how to obtain gigs. It’s much more than just jumping on a stage to speak. 5. As an entrepreneur being self-employed, you’re going to have good months and bad months. Appreciate the good months and use the bad months to fuel your desire to keep pushing in your business. 3 Bold and Kick-Ass Quotes: 1. “As a speaker, you’re in the problem-solving business.” - Grant Baldwin 2. “Who you are is more important than what you do.“ - Grant Baldwin 3. “In life and business, there’s planting and harvesting.“ - Grant Baldwin Click the hyperlink below to connect directly with Grant! Website: www.thespeakerlab.com Twitter: https://twitter.com/grantbaldwin Grant’s Free Speaking Fee Calculator: https://grantbaldwin.typeform.com/to/mKgF8q Click the hyperlink below to connect directly with us! Website: http://www.ThinkBoldBeBold.com Facebook: https://www.facebook.com/ThinkBoldBeBold/ Instagram: https://www.instagram.com/thinkboldbebold/ Twitter: https://twitter.com/thinkboldbebold Sponsored by Mavericks Mastermind Until next time, Do Something Nice for Someone! Learn more about your ad choices. Visit megaphone.fm/adchoices

Grant Baldwin is the creator of the TheSpeakerLab.com and the Booked And Paid To Speak training program. He’s also a nationally known keynote speaker and author and hosts “The Speaker Lab” podcast.

In today's episode, I share an interview I did with Grant Baldwin from TheSpeakerLab.com. Grant is someone that knows the speaking game inside and out.  He has been a professional speaker for years and now teachers others how to book their own speaking gigs. So, during the interview we discuss these 2 aspects of his business: how to actually get booked as a speaker (and get paid for it) and second, how he has build the training side of his business and how that is going. As a quick summary, Grant Baldwin shares that he makes over six figures speaking at events.  However, his business as a whole will be close to crossing the seven figure mark when you add in his training courses.   I was fascinated with how Grant has building the training side of his business through Facebook ads and webinars.  So, if you have a training product (or are thinking about creating one), there is a great discussion about how you can grow that part of your business. During the course of the episode, Grant shares a few resources: TheSpeakerLab.com - where you can learn more about Grant or join his training programs. MySpeakerFee.com - A speaker fee calculator that can show you how much you should expect to make when speaking. FreeSpeakerWorkshop.com - Grant's free webinar training that teaches you "How To Start Booking (And Getting Paid For) Speaking Engagements Without Having An Existing Platform Or Being Sales-y"

On today’s show, we’re talking about evergreen webinar sales funnels with professional speaker and course creator, Grant Baldwin. Grant is the founder of TheSpeakerLab.com and through his online course, teaches people how to find and book paid speaking engagements.   Today he shares how he sells his program through webinars -- both live and automated -- and lately, his automated ones are really doing well for him. And by really well I mean, lately it’s been for every $1 he spends on Facebook ads, he’s making $3 in return.  I’ll take that ROI all day long. In this case study, we break down Grant’s evergreen webinar funnel from start to finish, including... His Facebook ads How much he’s spending on ads The tools he uses to set up his webinar system The different offers he makes in his funnel, including what he’s testing to incentivize people to pay in full How he tracks all of his results And what he would say to someone considering doing evergreen webinars for the first time. And more... There are two big takeaways I want you to listen for… First, listen to how often he is testing things.  He makes a hypothesis about something, sets up a test, and let’s the numbers dictate whether it worked or not. Second, we talk throughout the whole conversation today about his tracking spreadsheet.  You’ve GOT to know your numbers in everything you’re doing in your business. In addition, we also discuss: How Grant balances incentivizing potential customers without annoying them with regular invites to his webinars What a “Just In Time” option is and Grant’s experiences he’s had with them How using a $17 tripwire resulted in about $17,000 of additional revenue The way he got around the common objection of people saying they don’t have the money to purchase his product right now Why complimentary one-on-one calls can be so useful – and the ways you can repurpose them Download My Webinar Tracking Spreadsheet Speaking of tracking your numbers, I’ve put together a Google spreadsheet with formulas to help you track your webinars -- and you can use this whether you’re doing live or automated webinars. To download this spreadsheet, either text ‘AOPT142’ to 44222 OR you can visit the show notes page at http://rickmulready.com/142