Podcasts about what you will learn

On this episode of Destination on the Left, I talk with Susan Robertson, Possibility Architect at Sharpen Innovation and Harvard instructor. Susan shares why so many of us lose our sense of imagination as we grow up and how we can get it back by embracing curiosity and being open to mistakes. We also discuss how even the wildest brainstorming ideas can lead to real breakthroughs and role-play through a few examples to demonstrate that creativity isn't just for artists; it's something we can all tap into to spark fresh ideas. What You Will Learn in This Episode: How Susan Robertson transitioned from a career in consumer packaged goods marketing to becoming a leading expert in creative thinking and innovation Why many adults lose their sense of creativity as they mature, and what neuroscience and research reveal about unlearning imagination and originality What common mental roadblocks, like negativity bias and “yes, but” thinking, prevent teams and individuals from generating new ideas and how to overcome them How Susan's GPS (Great Problem Solving) methodology can be applied to brainstorming sessions to unlock more creative and practical solutions Why embracing divergent (expanding) and convergent (narrowing) thinking is essential for effective ideation and problem solving during group sessions What practical techniques you can use to encourage wild ideas in brainstorming, and how to turn seemingly “crazy” thoughts into innovative, actionable outcomes How replacing judgmental language with open-ended “how might we” questions improves collaboration, sparks better ideas, and leads to breakthrough results How Negativity Bias Sabotages Innovation Internal psychology, not lack of talent, is often the biggest barrier to fresh thinking. Susan points to our shared cognitive biases, especially “negativity bias,” as a prime culprit. This is the tendency for negative experiences or feedback to have a greater impact on our thoughts and behaviors than positive ones. In a group or brainstorming session, this bias often emerges as “yes, but” thinking. Someone suggests an idea, and the immediate response is to agree superficially while pointing out flaws, the “yes, but” that immediately follows. The thing is, though, if you're never willing to be wrong, you're never going to try anything different or imagine anything that doesn't exist, shooting down the impractical points right away can stifle the kind of out-of-the-box thinking needed for innovation. Transform Brainstorms into Breakthroughs Susan shares a solution in the form of her GPS methodology, which stands for Great Problem Solving. Here's how it works: List What's Great – When an idea is proposed, first focus on what's interesting, valuable, or potentially exciting about it, even if the idea seems wild or impractical, make a detailed list of these positives. Frame Problems as Opportunities – Instead of jumping to objections, articulate any concerns as “How might we…?” or “How can we…?” questions. For instance, if an idea seems too expensive, avoid the instinctive “That will cost too much!” Instead, ask, “How might we make this more affordable?” Iterate and Combine – Use this list of positive elements and problem-solving questions to evolve the idea. Change as much as needed to address concerns, while preserving what's new and valuable. Sparking Wild Ideas or the “Get Fired” Technique To truly innovate, sometimes you have to go wild on purpose. Susan's favorite technique is to ask everyone to suggest a solution so extreme they'd be fired if it were ever implemented. These over-the-top ideas get creative juices flowing and give psychological permission to break free from conventional limits. Once those “get fired” ideas are out there, use Susan's GPS (Great Problem Solving) method to extract their most intriguing or practical elements and rework them into real-world solutions. Susan recommends making a clear distinction between two modes in group innovation: divergence (generating many wild and varied ideas) and convergence (narrowing down and selecting the best options). By keeping these phases separate—and signaling to the group which mode you're in—you encourage participation and avoid shutting down ideas prematurely. Resources: LinkedIn: https://www.linkedin.com/in/susanrobertson/ Website: https://www.susanrobertsonspeaker.com/   We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

About the Guest:Rashmi Airan was a high-achieving attorney, Columbia Law graduate, and entrepreneur when a real estate transaction scandal changed everything. After serving time in federal prison, she chose to own her story and use it to help others. Today, she's a global speaker, ethics consultant, and advocate for personal transformation. Rashmi's work is rooted in the principles she learned as a Dale Carnegie graduate at age 16—and the resilience she inherited from her immigrant parents.What You Will Learn:How achievement can mask deeper insecuritiesWhy listening to your inner voice is critical—even when it's inconvenientWhat it means to take radical ownership of your mistakesHow to build a support system that lifts you and holds you accountableWhy surrendering control can lead to personal evolutionJoin us for this deeply personal and powerful conversation with Rashmi Airan. Whether you're facing a challenge or simply want to lead with more authenticity, this episode will inspire you to take command of your life—and rise through whatever comes your way. Please rate and review this Episode!We'd love to hear from you! Leaving a review helps us ensure we deliver content that resonates with you. Your feedback can inspire others to join our Take Command: A Dale Carnegie Podcast community & benefit from the leadership insights we share.

Are you scared to raise your prices because you're worried your customers will disappear? If your jewelry business feels stuck, overwhelming, or underpaid…this episode is for you. I'm breaking down exactly how to reframe your mindset around pricing so you can finally charge what your work is worth. This isn't just about numbers. It's about stepping into your CEO role, honoring your value, and building a sustainable business. If you've been overworking, undercharging, or afraid of judgment, it's time to shift. Let's make your prices match your magic.     What You Will Learn in this Episode: Why undercharging leads to burnout (and how to stop) How to separate your pricing from your self-worth The secret to communicating your value with confidence A step-by-step way to raise your prices without scaring people off   Topics Discussed: The fear behind raising prices How to evaluate your current pricing strategy Anchoring your price in value Practical tips for small, sustainable price increases Client success stories from JBA How to attract aligned, high-value customers __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan turns the focus inward—with a practical conversation that every agency leader needs to hear. Joined by long-time AMI partner and Strategic Talent Management co-owner Sue MacArthur, Drew unpacks one of the most nuanced and important topics in the business: how to elevate your team, enhance retention, and lead with intention by mastering the art of the “stay interview.” Sue shares her extensive experience helping agencies solve their most pressing people challenges, from leadership development to hiring, performance management, and succession planning. Together, Drew and Sue dig into the realities of leading in a post-Covid landscape, emphasizing that being a good manager or leader doesn't happen by accident—it requires thoughtful systems, ongoing engagement, and real, authentic conversations with your team. The heart of this episode centers on the stay interview: what it is, why it matters, and how it can radically transform your agency's culture and retention. Sue offers actionable advice on how to incorporate stay interview questions into regular one-on-ones, how to create safe space for candid feedback, and how to foster a two-way dialogue where employees feel empowered to ask leadership tough questions as well. Drew and Sue also explore best practices for rolling out this process in your agency, including tips for building trust, handling difficult feedback, and turning employee insights into real, meaningful change.   Don't miss this episode if you're ready to build deeper trust with your team, prevent regrettable departures, and unlock the potential sitting right within your agency walls. Drew even leaves you with a clear action plan and resources, so you can start integrating these conversations right away and position your agency—and your people—for long-term success.   A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: The value of stay interviews for employee retention and engagement   Why performance management should be a continuous, intentional process How to create safe spaces for candid employee feedback Strategies for helping employees shape their career paths within small agencies The importance of modeling open communication and vulnerability as a leader Turning employee feedback into actionable change and team-wide improvement Balancing listening with encouraging solution-oriented problem solving

Love the episode? Send us a text!In this special episode of Breast Cancer Conversations, host Laura Carfang speaks with Dr. Troso  about the evolving role of DNA testing in breast cancer care. Together, they break down the three main types of testing:Hereditary genetic testing: Identifying inherited mutations such as BRCA1, BRCA2, and PALB2 (among others) that increase cancer risk and influence prevention and treatment decisions.Somatic (tumor) testing: Analyzing mutations within the tumor itself—such as PIK3CA or ESR1 mutations—to guide targeted therapies and manage resistance in advanced disease.Circulating tumor DNA (ctDNA) testing: Also known as a liquid biopsy, this emerging tool uses blood tests to detect cancer DNA fragments. It holds promise for monitoring recurrence, guiding treatment earlier, and advancing clinical trials.Tune into this Special! 

Are you doing everything right? Posting, designing, updating your website, yet still not seeing consistent sales? You're not alone. In this episode, I'm breaking down the 3 biggest time-wasters I see jewelry business owners fall into, and what you can do instead to actually move the needle in your business. Whether you're just starting out or scaling past six figures, these insights will help you stop spinning your wheels and start building a jewelry business that grows with ease and clarity.     What You Will Learn in this Episode:  Why “hope” is not a marketing strategy—and what to do instead The difference between branding and a business strategy (and why it matters) How to use story-driven content to build trust and drive sales The 3-part strategy every jewelry business owner should implement now     Topics Discussed: Posting without a content strategy Chasing vanity metrics vs. focusing on profitability Branding vs. business strategy Direct connection content Story-driven marketing Building a repeatable marketing and sales system __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

On this episode of Destination on the Left, I talk with our summer intern, Nathan Oyer, who's about to head back to Binghamton University. In this episode, you'll hear a candid introduction with Nathan about his experiences as a TAP intern, then we'll dive right into the training session Nathan led for our team. He shares his insights and research on what makes Gen Z tick, from their love of authentic marketing to the language and wellness trends driving their travel decisions. What You Will Learn in This Episode: Why understanding the differences between generations is key when crafting messages and campaigns aimed at Gen Z versus Millennials, Gen X, or Boomers What makes Gen Z unique as consumers, including their desire for relatable, authentic, wellness-oriented experiences How language and slang can both help and hinder brands when communicating with Gen Z Why relatability, authenticity, and micro-influencers now matter more than celebrity endorsements when engaging with Gen Z audiences What role wellness plays in Gen Z's travel and purchasing decisions, and how destinations and brands can tap into this trend How Gen Z views and responds to cancel culture and why transparency and a willingness to learn from mistakes are so critical Bridging Generational Gaps in Tourism Marketing To market effectively, it's essential to understand the context and experiences that have shaped each generation. Nathan outlined a generational roadmap, from Baby Boomers who value face-to-face connections, paper mail, and research-driven marketing—all the way to Gen Z, born between 1995 and 2009. Unlike previous generations, Gen Z grew up with technology at their fingertips. They're digital natives, expect user-friendly web interactions, and are famous for their short attention spans. Where Millennials (born 1980–1994) might be drawn to nostalgia and Instagram, Gen Z's heart belongs to TikTok, Snapchat, and real-time, less-curated microcontent. Slang to Improve Storytelling One playful, but important, aspect discussed was slang. Gen Z's ever-evolving language isn't just about new words; it's a reflection of community, humor, and relatability. Nathan led the TAP team through some current favorites (like “NPC,” and “no cap”), but did share a word of caution that slang is tricky territory for brands. Using slang can humanize a brand and make content pop, but if brands try too hard or use trends after their expiration date, they risk coming across as “cringe” (Gen Z's word, not ours). Wellness, Sustainability, and Social Responsibility Wellness isn't just a trend for Gen Z, it's a lifestyle. They're proactive about their mental and physical health, seeking out travel experiences that contribute to self-care and well-being. When looking for ways to engage Gen Z travelers there are lots of opportunities around trips like spa retreats, vegan experiences and sustainable stays. To connect with Gen Z, brands have to blend strategy with sincerity: adopt the right language, stay up to date with trends, and continuously center authenticity and purpose. Resources: Website: https://travelalliancepartnership.com/ LinkedIn: https://www.linkedin.com/in/nathanoyer/ Slides: https://travelalliancepartnership.com/wp-content/uploads/2025/09/PESO-101-Speak-Their-Language.pdf We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Welcome to the first installment of our new series, Healing Heroines! You'll hear from remarkable women who've endured some of life's most challenging hardships and how they've navigated the road toward healing. Each conversation will also feature the Healing Hero who helped and encouraged them along the way. In this episode, Chandler sits down with Hero and Psychic Medium Lea Morgan and special guest Candace Hewit, a widow and mother of three. They explore how Lea's mediumship became a major turning point in Candace's grief journey after she lost her husband unexpectedly.They also discuss what happens during a reading, signs from loved ones, and how spiritual connection can bring comfort, hope, and even laughter during someone's darkest days. If you've ever questioned whether psychic mediumship could be a meaningful part of your healing process, this heartfelt discussion offers candid insights for anyone experiencing life after loss. What You Will Learn[00:08:00] “It is the most lonely and isolating journey that you could possibly take in life.”[00:09:30] “There is this world that I truly believe is literally within inches of us, and Rusty is not far away.”[00:10:52] “You can't make that up.”[00:11:57] “Grief needs a community. It can't be done alone.”[00:14:00] “Grief never goes away. There's an ebb and a flow to it. It changes.”[00:16:08] “I felt like it was Christmas morning. I could not wait.”[00:18:30] “It was like we were just having a conversation.”[00:27:11] “Nothing negative, nothing scary. Only showing love really.”Let's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Lea MorganWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

“I'm never eating this again.” Most of us have had this thought after bingeing on a food...and we don't really mean it. We WILL eat it again. And telling ourselves we won't can actually set us up to feel urges to eat it and then binge on it again. So we need to stop telling ourselves that.   BUT, what about when it really IS the only time you're going to eat it? Maybe it's the only time this year, maybe it's the only time ever. If you've been in a situation like that, you might find yourself overeating it, or bingeing on it, because you want eat as much as you can while you can. If this happens to you, then this episode is for you.   I'm going to show you what you can do to not overeat or binge when this is really the only time you'll eat that food. My suggestions are simple and doable and will make a big difference in how much you eat. So listen in to find out what you can do.   Interested in working with me? Go to http://www.coachkir.com/group to get all the information you need!   Find show notes and more information at https://coachkir.com/370   WHAT YOU WILL LEARN: How you might be creating food scarcity in your mind What happens when you see certain foods as scarce How to not overdo it when special foods are only available once a year How to not overdo it when you only get to eat certain foods once, ever, because you will never again be where they are, like in another country     FEATURED IN THIS EPISODE Awesome Free Stuff The Stop Binge Eating Program Episode #199: When Your Food Is Disappointing

Episode 145 – Travis “The Nomad Cook” PetersenThis episode, JP cooks up a special session with Canada's original culinary cannabis mover — Travis Petersen, aka The Nomad Cook. A Vancouver native and MasterChef Canada alum, Travis flipped his kitchen game into a rolling infused fine-dining experience, serving epic pop-up dinners and cannabis workshops from coast to coast. He's hosted thousands via RV‑based private events, taught dosing precision to chefs, and helped legitimize cannabis as culinary art nationwide  .⸻What You Will Learn on This Episode:    •    How winning hearts and taste buds on MasterChef Canada led Travis down the path of cannabis cuisine      •    The story behind The Nomad Cook: packing up an RV and cooking infused dinners from Vancouver to Quebec City and beyond      •    Why he treats cannabis like a “super-food” — building menus around terpene profiles and cooking for outcomes, not just highs      •    How he built dosing into fine-dining — creating immersive 5-course meals tailored for comfort, connection, and clarity      •    What it takes to host safe, responsible cannabis dining—teaching chefs, famous guests, and everyday cookers how to infuse thoughtfully  Perfect episode for foodies, cannabis heads, and anyone curious about how culture transforms when you elevate the plate with the plant.Y'all know what time it is… Roll em fat, torch your rigs, pack your bongs, bag up some work, water your plants, do what you gotta do because we're about to take this journey with Nomad Cook!✌

Do you feel like if you slow down, everything will fall apart? I've been there too, and in this episode of Momentum Monday, I'm giving you permission to stop hustling your way into burnout. We're talking about the truth behind why so many jewelry business owners are exhausted—and how to interrupt the cycle. I'll walk you through three powerful steps to help you protect your energy, create momentum that lasts, and finally build a business that supports you without relying on late nights and burnout-fueled growth. Because you deserve to grow sustainably, not at the expense of your wellbeing.     What You Will Learn in this Episode:  The real reason you feel exhausted in your business (hint: it's not the work) How to identify and protect your “minimum viable rhythm” A simple weekly practice to reset your nervous system Why slowing down isn't failure…it's a growth strategy   Topics Discussed: The hidden cause of burnout for jewelry business owners Sustainable rhythms vs. survival mode Nervous system regulation as a business strategy How to identify revenue-driving tasks Systems that support your energy The importance of delegation and rest   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

Welcome to another thought-provoking episode of Build a Better Agency! This week, host Drew McLellan is joined by returning guest Michael Farmer, a renowned consultant and author with decades of experience advising both global agency holding companies and independent shops. Together, they pull back the curtain on one of the agency world's most persistent and problematic issues: the disconnect between the value agencies provide, the scope of work they deliver, and the fees they collect. Michael shares candid insights from his 30-plus years helping agencies navigate profitability challenges, particularly around scoping, resourcing, and pricing work appropriately. He recounts eye-opening stories from inside major agencies, including how a lack of clarity around deliverables and the overuse of creative resources can quietly erode margins—and ultimately, agency health. Michael breaks down his approach to rigorous scope management, explaining why developing a detailed, data-driven understanding of agency output is essential for both profitability and sustainability. Drew and Michael explore why so many agencies—especially large holding companies—fall into the trap of doing too much for too little, and why today's independent agencies are uniquely positioned to break that cycle. Their conversation highlights how smaller agencies can differentiate themselves by adopting a consulting mindset, engaging more meaningfully with clients about business outcomes rather than just deliverables, and leveraging freelance talent for maximum flexibility.   If you're ready to move beyond being a “deliverable shop” and reposition your agency as a true strategic partner, this episode is a must-listen. You'll walk away with actionable advice on scoping, pricing, business model evolution, and why now is the perfect moment for independent agencies to lead the industry forward by focusing on the work that truly moves the needle for clients.   A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Why agencies must shift from delivering quantity to delivering strategic value   The dangers of undervaluing agency work and over-delivering for too little revenue The critical importance of scoping, pricing, and tracking deliverables accurately How smaller, independent agencies are positioned to outpace big holding companies The need for deeper alignment with client business goals, not just creative output Leveraging freelance and specialized talent to extend agency capabilities Preparing for the future: consulting mindset, strategic focus, and harnessing AI responsibly

Welcome to the 100th episode of OT Yourself to Freedom. One hundred conversations about freedom. One hundred lessons in business, alignment, and energy. One hundred reminders that OTs are not meant to be boxed in, burnt out, or stuck in systems that do not give back. In this special milestone episode, Beki reflects on the journey from OT burnout to building a thriving online business, coaching hundreds of occupational therapists and health professionals to create freedom on their own terms. This is not just a look back. It is a manifesto for the next chapter of the OT freedom movement. Whether you are an OT in private practice, an entrepreneur at the start of your journey, or a therapist dreaming of leaving the 9–5 grind, this episode is packed with insights, client success stories, and lessons that will inspire you to claim your version of freedom. What You Will Learn in Episode 100 - The story behind how Beki built a successful coaching business working just 12 hours a week - How OTs are doubling their income, leaving traditional jobs, and creating online businesses that fit their lifestyle - Why alignment and energy are the real keys to business growth (and why burnout is outdated) - Client success stories including first sales, 10k, 15k and even 35k cash months - The team behind the business and how their expertise supports client transformation - The biggest lessons from four years of coaching OTs into freedom - The vision for the next 100 episodes and the future of the OT Yourself to Freedom movement Why This Episode Matters If you have ever felt stuck, overworked, or drained by the OT profession, this episode will remind you that there is another way. You will hear real stories of occupational therapists who have turned their skills into thriving businesses without sacrificing their wellbeing, their family time, or their freedom. This is about more than money. It is about identity, purpose, and building work that gives you energy instead of taking it away. Connect with Beki Are you ready to leave the whinger mindset behind and embrace your inner go-getter? Beki helps OTs worldwide design, launch, and scale their online busi Free Resource: Download Beki's free overnight mindset meditation for free to help you build confidence, overcome money mindset challenges, and develop self-belief. Join OT Yourself To Freedom Membership: Discover the only membership designed specifically for OTs to create freedom-based businesses by leveraging the skills you already have. Learn to design and sell offers, market effectively, and align your work with your purpose. nesses. Learn how to tap into your purpose and create an offer that sells with ease.. Follow Beki: Website: www.bekieakins.com Instagram: OT Yourself to Freedom Facebook Group: OT Freedom Community LinkedIn: Beki Eakins Book an Inspiration Call: Click here About the Podcast OT Yourself To Freedom Podcast helps occupational therapists create a life and business they love. Host Beki Eakins shares practical tips, strategies, and real-world stories to inspire your journey to freedom Love this episode? Subscribe to OT Yourself to Freedom and leave a review! Your feedback helps more OTs break free from burnout and build a business they love.

Have you ever felt like your jewelry business is moving too slowly compared to everyone else's? In this episode of the Jewelry Business Academy podcast, I sit down with JBA member Katie Perez of Polished Soul Jewelry to talk about building a business while balancing motherhood, a full-time job, and life's busy seasons. Katie shares her inspiring journey of rediscovering creativity, navigating guilt around investing in herself, and giving herself grace when she can't “do it all.” We dive into why slow, steady progress can lead to incredible long-term results, how messy action beats perfection every time, and why defining your own pace is the ultimate key to fulfillment. If you've ever wondered whether you can grow a jewelry business without burning out, this episode will show you it's absolutely possible.   What You Will Learn in this Episode: Why slow growth can still create massive long-term success How to give yourself grace in busy seasons The importance of messy action over perfection How to balance your business with family and work without burning out   Topics Discussed: Katie's journey into jewelry making Balancing motherhood, full-time work, and business Overcoming guilt when investing in yourself Adopting a slow growth mindset Breaking free from perfectionism Building community and support inside JBA __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/polishedsoul_bykatie/  Website: https://polishedsoul.com.au/

What does it take to achieve gender parity at the executive level in one of the world's most male-dominated industries? In this episode of Wickedly Smart Women, host Anjel B. Hartwell welcomes Dianna Fioravanti-Ashikwe, the first female president of Kuehne + Nagel Canada, to explore her journey of resilience, authenticity, and transformational leadership.  From navigating male-dominated boardrooms to cultivating psychological safety and optimism in the workplace, Diana shares how women can “flip the switch” and embrace their full potential while leading others to do the same.   What You Will Learn: How early experiences shaped a passion for equity and inclusion. The challenges and opportunities of navigating male-dominated industries. Why authenticity is key to sustainable leadership success. How to reframe fear and failure as opportunities for growth. The meaning of “flip the switch” and how it transforms mindset and culture. Strategies for building psychological safety and resilience in organizations. The importance of empowering trust, persistence, and authenticity when making career shifts. Why women should apply for opportunities even when they don't check every box. The role of optimism and growth mindset in leadership and team building. Why aligning values with your organization is essential for legacy and impact.   Connect with Dianna Fioravanti-Ashikwe Kuehne +Nagel LinkedIn   Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com  

On this episode of Destination on the Left, Mike Testa, President & CEO of Visit Sacramento, describes how his destination has diversified their focus to include festivals and events, sports, leisure markets, and culinary. He explains how positioning themselves as America's Farm to Fork Capital has paid dividends, including booking a 10-year contract to host the Terra Madre Americas convention. Mike also discusses why tourism is not for tourists and how that plays into action through Visit Sacramento's work and community partnerships. What You Will Learn in This Episode: Why Mike's long tenure at a single DMO has given him unique insights and influence in the community How Sacramento's diversification from meetings and conventions to include festivals, sports, leisure, and culinary events has dramatically grown annual room nights and economic impact What motivated Visit Sacramento to claim the title of America's Farm to Fork Capital How Visit Sacramento secured high-profile events like the Tower Bridge Dinner and attracted the Michelin Guide to the city, to cement its reputation as a food destination Visit Sacramento's focus on quality of life for residents, and drives deeper community partnerships Strategies Mike and his team have used to build relationships with local leaders and partners How successful event hosting, like the Aftershock Music Festival, has opened doors for additional festivals and conventions Building a New Identity: Sacramento's Creative Leap When people think of top destinations in California, their minds often go straight to San Francisco, Los Angeles, San Diego, or Napa. Sacramento—the state's capital—rarely makes the “must-visit” short list. But as Mike Testa, President and CEO of Visit Sacramento, explains, that's exactly why his team has spent the last several years shaking up expectations and positioning Sacramento as a destination worthy of national and international attention. Mike's approach to make noise, drive results, and never be satisfied with the status quo. When the pandemic hit, instead of waiting it out, Visit Sacramento doubled down on innovation by diversifying its room night sources and investing heavily in outdoor events, festivals, sports, and especially its burgeoning culinary scene. The payoff has been nothing short of remarkable. America's Farm-to-Fork Capital Sacramento sits in the heart of fertile farmland, growing everything from sushi rice to 80% of the nation's caviar. But it wasn't until a local chef pointed out the city's unique agricultural advantage that Mike and his team realized: Sacramento had a rock-solid, authentic claim to the title America's Farm-to-Fork Capital. Visit Sacramento set out to build signature experiences, like the renowned 800-person Tower Bridge Dinner (a highlight that sells out in seconds), a Michelin Guide presence (Sacramento became only the fifth U.S. city to earn this distinction), and a thriving roster of food and wine festivals. Topping it all off, the city soon hosts the inaugural Terra Madre Americas, a massive international celebration of slow food previously held only in Italy, for which Sacramento was selected as the North American host in a 10-year deal. Putting Community First At the heart of Visit Sacramento's strategy is a simple, resonant principle: “Tourism is not about the tourists. It's about improving the quality of life for the people who live here,” Mike emphasizes. This community-first approach runs deep. It means demonstrating the value of tourism to local officials and residents not just through economic statistics, but by contributing to civic life and showing up for critical community projects, events, and diverse groups. Resources: Website: https://www.visitsacramento.com/ LinkedIn Personal: https://www.linkedin.com/in/mike-testa-1082673/ LinkedIn Business: https://www.linkedin.com/company/sacramento-convention-&-visitors-bureau/ Attracting International Brands to Your Destination, with Mike Testa We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Are you craving calmness but struggling to slow down? Hero and Yoga Instructor Nicole Kim explores how stillness, movement, and rest work together to restore our bodies and nervous systems. With compassion and lived wisdom, Nicole shares the ways modern women are pushed into overdrive and taught to equate worth with output — and how we can begin to rewire that conditioning, one quiet moment at a time.From yoga nidra and yin to Thai bodywork and beach naps, this episode offers tangible practices and gentle permission slips for women who feel stuck in “go mode.” What You Will Learn[00:08:18] Why women often resist stillness and associate it with discomfort or unworthiness[00:09:30] How “glimmers” — short, intentional breaks — help busy women ground and reset[00:11:30] Why meditation can feel selfish — and how to reframe that belief[00:17:00] How yin yoga uses discomfort to create space and emotional release[00:18:00] What yoga nidra is — and why it's powerful for trauma recovery and deep rest[00:22:13] How movement-based yoga builds a bridge to stillness for those who “can't sit still”[00:24:37] Why sound healing is so effective for calming the mind and regulating the body[00:27:30] How Thai bodywork offers a moving meditation for people with anxious mindsLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Nicole KimWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Green Gold Returns – Strains, Struggles & Survival in California CannabisJP sits back down with Green Gold for his round 2 appearance on the Good PizzZa Podcast. In our first convo, he broke down his journey and the grind of building a name in the California market. This time, we dig into the current state of the game — the challenges, the gratitude of still standing, and the mindset it takes to survive in an industry that tests you daily.And don't get it twisted — small batch isn't dead. Green Gold is living proof that craft still cuts through, and he's backing it up with new heat like Agua de Piña and Cold World, while also keeping the classics alive with the old-school DJ Short Blueberry.⸻ What You Will Learn in This Episode:• Why surviving in California's rec market is both a struggle and a blessing• The real challenges small-batch operators face — and why craft is still thriving• Insight into Green Gold's new strains: Agua de Piña & Cold World• Why old-school strains like DJ Short Blueberry still matter today• How persistence, gratitude, and culture keep the fire burning!Y'all know what time it is… Roll em fat, torch your rigs, pack your bongs, bag up some work, water your plants, do what you gotta do because we're about to take this journey with Green Gold!JPBig up my sponsors!@grovebags @buckmountaincannabis@cadre.verde@bambinas.sac Follow & SupportIG: @_goodpizzza_IG: @goodpizzzapodcastWebsite: www.goodpizzza.comSupport the showShop Merch: goodpizzza.comInstagram: @_goodpizzza_Instagram: @goodpizzzapodcastShow some love: patreon.com/goodpizzza

Have a million ideas for your jewelry business but no clue where to start? I get it… creative overwhelm doesn't mean you're disorganized, it just means you care deeply and your vision is big. In this episode, I'm giving you my simple three-question filter to cut through the chaos and get laser-focused this week. You'll learn how to stop toggling between unfinished projects, ditch the decision fatigue, and channel your creativity into strategic action that moves the needle. This isn't about doing more, it's about doing the right things at the right time.   What You Will Learn in this Episode: How to turn creative overwhelm into clarity The 3-question filter to prioritize your ideas Why your emotions shouldn't drive business decisions How focusing on less can double your sales   Topics Discussed: Creative overwhelm in business The danger of chasing every idea Revenue-focused decision making Short-term panic vs. long-term vision How to commit to and finish ideas Real client results from simplifying focus   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

Welcome to another enlightening episode of Build a Better Agency! This week, host Drew McLellan explores a twist on the usual business leadership topics by delving into the lucrative—and often misunderstood—world of credit card points and travel rewards. Drew is joined by Julia Menez, a points and miles strategist who specializes in helping business owners and high cash flow individuals stretch their credit card points for maximum value, especially when it comes to travel. Julia, a former actuary turned travel-hacking expert, brings her analytical prowess to the conversation, breaking down why agency owners are likely leaving thousands of dollars on the table by failing to optimize how they earn and redeem credit card rewards. Together, Drew and Julia uncover the most common mistakes agencies make, like fixating on specific airline cards or booking through credit card travel portals, and instead highlight how a flexible, strategic approach can unlock first-class flights and luxury hotels at a fraction of the usual cost. Listeners will get actionable steps on how to inventory their current points, choose the right credit card mix for their agency's unique spending patterns, and use powerful online tools to research and book flights and hotels for optimal value. Julia also shares her personal tips for planning both business and family travel—whether you're seeking a bucket-list lay-flat seat to Asia or a dream resort stay in Europe—plus why being open to new destinations and dates can yield incredible deals.   Don't miss this episode if you want to elevate your agency's perks and personal travel experiences without blowing the budget. From maximizing signup bonuses to smart redemption hacks, Drew and Julia's conversation will transform the way you think about your agency's everyday expenses—and could help you turn business costs into unforgettable travel adventures. Grab your notepad, and get ready to make your points work harder for you!   A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Maximizing the value of credit card points for business and personal travel   The advantage of flexible points over single-airline credit cards How to approach booking award flights for best deals (flights over the ocean, positioning flights, and flexibility on dates/destinations) Why business expenses offer serious potential for earning free or discounted business class flights The most common mistakes agencies and business owners make with points and rewards Tips for selecting the right credit cards and optimizing spend categories Tools, resources, and step-by-step strategies for DIY points travel planning

In this episode of OT Soft Freedom Podcast, host Beki Eakins sits down with Lisa Baxter Hong, an experienced occupational therapist turned entrepreneur, to explore how she transitioned from running a successful brick-and-mortar practice to becoming a global leader in online dementia care education. If you are an occupational therapist (OT) who has ever wondered how to align your business with your passion, expand beyond the clinic walls, or create meaningful impact in dementia care, this is an episode you will want to hear. Lisa shares her 20-year career journey, her decision to pivot towards dementia care as her true passion, and how she now empowers OTs worldwide to confidently work with clients with dementia. Together, Beki and Lisa discuss mindset, leadership, the challenges of leaving traditional practice behind, and the opportunities available when OTs embrace the digital space. What You Will Learn in This Episode Lisa's OT journey from paediatrics and brick-and-mortar ownership to becoming a thought leader in dementia education. Why passion areas in occupational therapy matter and how following them can transform your career. How Lisa is using online platforms to train OTs globally in dementia care best practice. The three pillars of her dementia training model: education, professional identity, and implementation. The mindset shifts needed to step into OT leadership and build a thriving online business. Practical strategies for OTs navigating resistance to new ideas in workplace culture. How LinkedIn networking opened unexpected opportunities and created global connections. Lisa's vision for reshaping dementia care and empowering occupational therapists around the world. Why This Episode Matters for OTs The demand for occupational therapists skilled in dementia care is growing rapidly. Yet many OTs feel stuck in systems that undervalue their expertise. Lisa's story proves that OTs can: Build freedom-based online businesses. Monetise their specialist knowledge ethically. Expand their impact far beyond local communities. This is a powerful conversation for any OT ready to step into entrepreneurship, social leadership, and digital healthcare innovation. Connect with Beki Are you ready to leave the whinger mindset behind and embrace your inner go-getter? Beki helps OTs worldwide design, launch, and scale their online busi Free Resource: Download Beki's free overnight mindset meditation for free to help you build confidence, overcome money mindset challenges, and develop self-belief. Join OT Yourself To Freedom Membership: Discover the only membership designed specifically for OTs to create freedom-based businesses by leveraging the skills you already have. Learn to design and sell offers, market effectively, and align your work with your purpose. nesses. Learn how to tap into your purpose and create an offer that sells with ease.. Follow Beki: Website: www.bekieakins.com Instagram: OT Yourself to Freedom Facebook Group: OT Freedom Community LinkedIn: Beki Eakins Book an Inspiration Call: Click here Connect with Lisa Baxter Hong Facebook: facebook.com/lisa.b.hong LinkedIn: linkedin.com/in/lisa-hong-otd-otr-l-00808272 Email: aginggracefullyot@gmail.com Lisa is co-founder of Aging Gracefully OT, where she provides practical training, workshops, and mentorship for OTs looking to specialise in dementia care and elevate their clinical practice. Episode Timestamps [01:00] Lisa shares her journey as an OT and how she discovered her true passion in dementia care. [04:00] The turning point: realising success does not always mean working in your passion area. [07:00] From teaching for “sandwiches and gift cards” to building a monetised dementia training programme. [11:00] Lisa explains the three pillars of her dementia training model: education, professional identity, and implementation. [18:00] Reflections on personal growth, mindset, and the possibility of ADHD later in life. [22:00] How LinkedIn networking transformed Lisa's business and opened international opportunities. [25:00] Feedback from OTs attending her dementia training and the real impact on practice. [27:00] Lisa's big vision for changing global dementia care and empowering OTs worldwide. [34:00] Lisa's top tip for OTs who want to rise as leaders and start their own businesses. About the Podcast OT Yourself To Freedom Podcast helps occupational therapists create a life and business they love. Host Beki Eakins shares practical tips, strategies, and real-world stories to inspire your journey to freedom Love this episode? Subscribe to OT Yourself to Freedom and leave a review! Your feedback helps more OTs break free from burnout and build a business they love.

Ever wish you could skip the years of trial and error and just know what works in your jewelry business? In this Hot Seat episode, Jessica Dudley flips the script and interviews me about my journey from the corporate world to building a thriving jewelry brand and the Jewelry Business Academy. We dive into the real mistakes I made early on (and the costly ones you can avoid), how I've simplified life and business to create more energy and focus, and why messy action beats perfection every time. If you've ever felt like you're spinning your wheels, competing with cheap overseas products, or struggling to prioritize your time, this conversation will give you clarity, confidence, and a fresh perspective on what really matters in building a business you love.     What You Will Learn in this Episode: How to simplify your business for more energy and focus The biggest mistakes I made in my jewelry business (and how to avoid them) Why you should never compete on price and what to do instead How to prioritize your time when you have limited capacity       Topics Discussed: Transitioning from corporate to entrepreneurship Simplifying and streamlining business operations Early jewelry business mistakes and lessons learned Competing with low-cost overseas products The importance of community in business growth Mindset and energy management for entrepreneurs   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/jeshalidesigns  Website: https://jeshalidesigns.com/

If you watched The Biggest Loser doc and thought it was wild, you still have not heard the half of it. In this episode, Chalene spills a never before told story about a season 4 contestant who moved in with the Johnsons and what it revealed about the gamification of weight loss, reality TV rules, and those dramatic before and after photos. She connects it to the modern GLP 1 craze, influencer affiliate deals, and why rapid results can backfire physically and mentally. It is messy, it is honest, and it will change how you look at transformation culture.  

On this episode of Destination on the Left, I talk with Christopher Hill, Founder of Hands Up Holidays. Christopher takes us inside his journey from a career in finance to launching a travel company focused on eco-luxury family volunteer vacations. In our conversation, Christopher shares the story behind Hands Up Holidays, and we discuss the company's focus on family and ethical travel with a holistic approach that ensures each journey leaves a positive impact on local communities and their visitors. What You Will Learn in This Episode: How Christopher built Hands Up Holidays by combining luxury travel with meaningful volunteer experiences Why personal interaction with local communities and hands-on volunteering create transformative travel experiences for both guests and host communities How Christopher creates consistency across marketing and delivery How Christopher's business model evolved to focus on families and why inspiring the next generation of world changers has become a core part of his mission Why building strong, direct relationships with local communities and ground partners was essential before launching the business How Hands Up Holidays curates unique, customizable trips that blend giving back with sightseeing and adventure Hands Up Holidays' collaborations with nonprofits, DMCs, travel agents, and brands like TOMS, and why shared values are key to their effective partnerships The Foundation of Responsible Tourism Launching Hands Up Holidays wasn't a matter of spinning up a website and sending travelers abroad. Christopher spent two years building relationships with communities worldwide. He sought firsthand knowledge—not just through professional networks, but by traveling, listening, and consulting directly with prospective partners. His approach was, and still is, to ask communities what they need, ensuring that volunteer efforts are genuinely beneficial and welcomed. Luxury, Family Focus, and Holistic Sustainability Christopher identifies three powerful differentiators that have contributed to Hands Up Holidays' success: Luxury with a Purpose: Targeting high-end travelers with a philanthropy-based model, the company opens doors for those seeking to give back without sacrificing comfort. Hands Up Holidays redefines the luxury experience to include ethical action. Family-Focused Experiences: Although originally aimed at professionals, Hands Up Holidays soon shifted focus to catering to families, especially those eager to foster gratitude and a sense of global citizenship in their children. Holistic Sustainability: Their approach isn't just about volunteering; it encompasses eco-friendly lodging, organic and local food, energy-efficient travel, and exclusively local guides. This creates a well-rounded, responsible travel experience. Collaboration and Alignment Collaboration—with communities, nonprofits, destination management companies (DMCs), and even other travel agencies—is central to Hands Up Holidays' success. Christopher shares examples from major partnerships, like working with TOMS Shoes and a skateboard company to create impactful experiences in South Africa. The key ingredient for successful collaborations is shared values, and Christopher highlights that the most fruitful partnerships arise from aligned missions. Resources: Website: https://handsupholidays.com/ Instagram: https://www.instagram.com/handsupholidays/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Hero and Confidence Coach Cait DeMello joins Chandler to explore what she calls the “Hidden Three” unmet childhood needs: security, approval, and control. These ever-present necessities drive so many of our choices in adulthood, and Cait explains how these core motivators shape our approach to our relationships, careers, and self-worth practices.Whether you're a people-pleaser, overplanner, or a perfectionist, it's time to examine what you truly need and how you can begin meeting those needs from within.What You Will Learn[00:08:18] Why the need for security, approval, or control often originates in childhood[00:09:19] How to spot when your actions are out of alignment with your truest self[00:12:30] The ways people-pleasing and perfectionism relate to approval or control[00:14:52] Why the control response often forms when we lacked approval or security[00:19:30] How a dysregulated nervous system can block us from receiving helpful insight[00:23:00] How small daily habits (like rushing through your morning) reveal dysregulation[00:29:30] What each unmet need is really trying to get — and how to offer it to yourself[00:42:30] A simple self-inquiry prompt to reveal which core motivator is running the showResources MentionedThe Hidden 3 Workbook by Cait DeMelloA Self-Discovery Workbook to Finally Understand Why You Feel Stuck and What To Do About ITLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Cait DeMelloWebsite | Instagram | LinkedInChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

This week, JP pulls up with Derry Brett, originally from Ireland, whose early fascination with cannabis led him on a globe-trotting mission to collect landrace genetics—from the Himalayas to South America. These travels became the foundation of Barney's Farm, which emerged from Amsterdam's café culture into a global seed phenomenon, dropping classics like G13 Haze, Tangerine Dream, and Critical Kush for cannabis lovers worldwide.Derry brings the fire both behind the jar and behind the legacy. He walks us through the passion, the politics, and the culture that pushed Barney's Farm from underground roots to legendary status.⸻** What You Will Learn in This Episode:**    •    Derry's story—from his Irish beginnings to hunting and preserving legendary landrace strains.    •    How Barney's Farm evolved from boutique seeds in Amsterdam to world-class genetics.    •    The global cultural impact of iconic strains like G13 Haze, Tangerine Dream, and Critical Kush.    •    Why preserving cannabis diversity is vital—for flavor, legacy, and the future of the plant.This one's for those who cherish the old school, value the vision, and respect how one person's dedication can change what culture looks like—from seed to flower.⸻Follow & Support:IG: @_goodpizzza_IG: @goodpizzzapodcastWebsite: www.goodpizzza.comY'all know what time it is… Roll em fat, torch your rigs, pack your bongs, bag up some work, water your plants, do what you gotta do because we're about to take this journey with Derry from Barney's Farms!✌

Welcome to another episode of Build a Better Agency! In this special solo cast, host Drew McLellan tackles one of the perennial challenges and hottest conversations among agency leaders: how to strategically shape your agency team for lasting success. Drawing on decades of experience and access to the financial workings of hundreds of agencies, Drew provides listeners with a timely and insightful look at evolving team structures as agencies gear up for 2026. Drew shares fascinating trends shaping today's agency workforce, including the rise of smaller in-house teams, increased reliance on part-time employees, contractors, and global talent, as well as the impact of AI on traditional roles. He explores why the most profitable agencies typically have teams between 12 and 40 people, and details how agencies are leveraging a blend of strategic full-timers and specialized contractors to maximize expertise while remaining nimble. Throughout the episode, Drew challenges listeners to move beyond old paradigms of in-house staffing, instead embracing flexible models that respond to both economic realities and shifting client needs. Listeners will gain practical advice for preparing their own agencies for the future. Drew urges owners to focus on cultivating "Sherpa-like" team members—those who act as strategic guides and teachers for clients, rather than simply executing deliverables. He highlights the growing importance of nurturing a culture of continuous learning and adaptability, as well as prioritizing skills and problem-solving ability over traditional credentials in new hires. If you're ready to future-proof your agency, enhance your strategic value to clients, and reimagine what a modern, high-performing agency team should look like, this episode is packed with actionable insights and food for thought. Whether you're planning for next quarter or looking ahead to 2026, Drew's thoughtful analysis and forward-thinking advice will help you start important conversations about the future of your agency A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Shifting agency team structures for maximum profitability The growing blend of full-time, part-time, and contract talent Leveraging global talent for specialized and technical roles The impact of AI on team composition and the “hollowing out” of the agency pyramid Evolving client needs: strategic partners and “Sherpa”-style leadership Rethinking hiring for skills and adaptability over formal education   Building a learning organization to stay ahead in a rapidly changing landscape

Have you ever felt that knot in your stomach before posting a photo of yourself or talking about your brand on stories? You're not alone. In this Momentum Monday episode, I'm breaking down why being the face of your brand can feel so vulnerable—and why it's also the single most powerful way to grow your jewelry business. I'll share three simple shifts to help you show up online without fear, cringe, or overthinking, so you can build trust, connection, and sales. Whether you've been hiding behind product photos or avoiding talking about your offers, you'll walk away with easy, actionable steps to get visible and magnetize your dream customers.     What You Will Learn in this Episode: Why people buy connection, not just jewelry The hidden cost of staying invisible online How to share your story without overthinking it Three simple actions to boost confidence and visibility this week     Topics Discussed: Fear of showing your face online Building trust and connection with your audience Why your story is your “secret sauce” Small steps to increase visibility Speaking about your offers with confidence __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together.   I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

In this episode of Become Your Own Boss, Monica welcomes back business partner and resident AI expert Ethan King to unpack the latest AI breakthroughs that every small business owner should be using right now. From AI agents that can take real actions on your behalf, to study modes that quiz your team (or your kids), to building full-blown apps without writing a line of code—this episode will open your eyes to what's really possible with today's AI tools. If you've ever thought “I wish I had an app for that,” or “there's got to be an easier way,” this conversation is for you.Episode Quote: Artificial intelligence is not a substitute for human intelligence. It is a tool to amplify human creativity and ingenuity. ~Fei-Fei Li.What You Will Learn in This EpisodeHow to use AI agents to handle tasks like a digital assistantHow to train your team using ChatGPT's new study modeHow to run deep research on people and companies in minutesHow to build a working app or game using one simple promptHow to use AI to create videos, images, and even Super Bowl-worthy adsHow to get your AI model to truly know you for smarter, faster resultsGuest: Ethan King - Speaker, Entrepreneur, Author & more.Grab the book ChatGPT to Double your Business in 90 DaysEpisode Sponsor -  Zeus' Closet Helpful Entrepreneurial Resources from Become Your Own BossSubscribe to the ⁠Level Up Living Newsletter⁠Monica FREE ebook⁠Get your⁠ Become Your Own Boss Planner⁠Ways to reach Monica:Instagram: @becomeyourownbosspodcastEmail: monica@monicaallen.com

Too many churches prepare for the wrong threats, and miss the risks right at their doorstep. In this episode, we talk with Cristin Kinman from Allegion about shifting the church security conversation from fear-based scenarios to preparedness that truly saves lives. You'll learn why ranking risks accurately matters, how to tackle security one small step at a time, and the overlooked threats most congregations face. Whether it's property crime, severe weather, or child safety, you'll get practical, low-cost strategies to protect your house of worship. What You Will Learn in This Episode: How to rank your risks so you prepare for the most likely, not just the most frightening threats. The four pillars of effective security: policies, procedures, training, and compliance. Why small, consistent actions (like securing doors or controlling keys) create a strong security foundation. Join us for the 10th Annual Securing Your Place of Worship Conference, happening Tuesday, September 9, 2025, from 9:00 AM to 5:30 PM (CST). Learn more here.

Are you feeling like growth in your jewelry business is slower than it “should” be? Or wondering why scaling feels so overwhelming when you're already at capacity? In this episode, I'm joined by Katie Hunt, founder of Proof to Product and creator of the 2025 State of the Product Industry Report, to break down the data and the mindset shifts that separate the businesses that thrive from those that stall out. We talk about what really happens when you cross that first $100K in revenue, how to scale without losing your life to your business, and why outsourcing isn't just for “big” brands. Katie shares insights from over 30,000 product-based founders, giving you permission to grow in a way that actually works for your life, your goals, and your season of business. If you've been craving clarity, strategy, and a little extra grit to move forward, this conversation is packed with it.   What You Will Learn in this Episode: Why hitting your first $100K is the hardest and what changes after you do How scaling can actually give you more time freedom, not less The hybrid production model successful brands are using to grow sustainably Practical outsourcing tips to protect your energy and your profits     Topics Discussed: Key findings from the 2025 State of the Product Industry Report Common traits of brands that surpass the $100K mark Scaling myths that keep founders stuck at capacity How hybrid production works for jewelry businesses The first tasks to outsource for more time and profit Protecting mental health and avoiding burnout while growing __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/prooftoproduct/  Website: https://www.prooftoproduct.com/insta

Project Managing Your Manifestations with Tiffany Antoine - Ep.336   What if spirituality could be as practical and structured as project management? In this episode of Wickedly Smart Women, host Anjel B. Hartwell welcomes Tiffany Antoine, founder of Meditating Human, a tech-driven platform revolutionizing spiritual wellness for busy professionals. Tiffany shares her journey from a corporate career she didn't love to building a spiritual healing business that blends ancient wisdom, modern technology, and practical tools.  Discover how she turned divine intervention into a sustainable calling, the power of personalized spiritual journeys, and why making spirituality accessible in “baby bird bites” is transforming lives.   What You Will Learn: How a cultural upbringing can influence spiritual roots. Why spiritual heritage is sometimes dismissed and what can bring someone back to it. How trauma can become a catalyst for a deeper spiritual journey. The role certain books and teachings can play in opening the mind to manifestation. Why people may stay in unfulfilling careers for years despite knowing their calling. Steps to transition from corporate work to full-time spiritual or purpose-driven work. The importance of fully accepting a personal identity as a healer or guide. The inspiration and process behind creating a spiritual wellness platform. How AI technology can provide personalized spiritual plans for busy lifestyles. The value of keeping wellness tools affordable and accessible. How to translate spiritual concepts into clear, everyday language. Why manifestation is essentially goal setting with inspired action. Strategies to help skeptics embrace spiritual practices. How asking “What does this look like?” can lead to innovative breakthroughs.   Connect with Tiffany Antoine Meditating Human   Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com

On this episode of Destination on the Left, I talk with Camille Zess, Vice President of Growth at TAP, who brings 14 years of wide-ranging expertise in digital strategy, website development, email marketing, and the ever-evolving world of AI. We discuss the “Owned” media segment of the PESO Model—your website, blog, email marketing, and other assets you have complete control over. Camille shares practical tips on evaluating and optimizing these owned channels, from knowing when it's time for a website refresh to the power of blog audits and list segmentation. Our discussion also explores emerging trends, such as adapting your content strategy for AI-driven search and leveraging print collateral in creative ways. What You Will Learn in This Episode: Why owned media (websites, email marketing, blogs) serves as the foundation for effective marketing plans Steps Camille recommends for evaluating and enhancing your owned assets How segmentation and personalization in email marketing can help target different audience groups more effectively Why regular content audits ensure your owned channels remain timely, relevant, and aligned with your strategic goals What role emerging trends like AI and generative engine optimization (GEO) play in shaping how destinations should develop and share owned content How to measure the success of owned media tactics using key performance indicators in Google Analytics Owned Media as the Cornerstone of the PESO Model The PESO Model, originally developed by Ginny Dietrich, stands for Paid, Earned, Shared, and Owned media. While all four elements are essential for a comprehensive integrated marketing strategy, owned media is often the foundation upon which the other components are built. Unlike paid placements or earned coverage, owned media provides total control over your messaging, branding, and audience engagement. For travel and tourism organizations, this means shaping the narrative around your destination, attraction, or service without being subject to algorithms, editors, or third-party platforms. Websites, Emails, and Blogs The best place to start is with the basics: website, email, and blog. Each serves a dual role as both a direct communication channel and a central hub for integrating with your other PESO tactics. Website: Your digital home base. Every few years, assess its usability, content, and technology to ensure it supports both visitors and your staff. If you avoid using your own website in campaigns, that's a red flag that shows it's time for a revamp. Email Marketing: A direct pipeline to your audience. Focus on growing your list, increasing engagement, and experimenting with segmentation for better targeting, such as creating a local list for residents interested in exclusive offers. Blog: An SEO powerhouse and evergreen content resource. Use it to highlight key assets, answer frequently asked questions, share itineraries, and drive authority on topics that matter to your audience. Integrating Owned with the Wider Plan Though the acronym reads PESO, starting with “paid” isn't always the most effective. As Camille points out, TAP often leads with owned or earned tactics because they form the content backbone for everything else; paid campaigns merely amplify what's already working. When planning, review your owned assets alongside your brand positioning and audience goals. Consider where gaps exist, such as organizations not yet doing email marketing (and wanting to drive repeat visitation) or those needing advanced tactics like personalized content and tailored landing pages for lead generation or ticket sales. Resources: https://spinsucks.com/communication/peso-model-comprehensive-guide/ Website: https://travelalliancepartnership.com/ LinkedIn Personal: https://www.linkedin.com/in/camillezess/ LinkedIn Business: https://www.linkedin.com/company/tapintotravel/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

What if joy wasn't something you had to earn — but something you innately possess? Hero and Acupuncturist Jacques Depardieu helps us understand the meaning of Qi, the vital life force energy at the heart of East Asian Medicine and philosophy. Jacques shares how Qi is not something you get more of, but something you remember and embody.Chandler and Jacques explore how presence, intention, and gratitude help us reconnect to what's already flowing through us. With warmth, humor, and a little mysticism, Jacques breaks down ancient ideas into everyday wisdom.What You Will Learn[00:08:18] “Qi is not something we have — it's something we are.”[00:14:37] Why practicing gratitude is the first step to shifting into joy[00:17:00] How beliefs create emotional experiences that can lead to physical symptoms[00:19:30] What happens in the body when you surrender to stillness[00:23:30] Why emotional energy is felt before it's understood cognitively[00:26:42] How to describe Qi in a way that goes beyond intellect[00:33:30] The subconscious beliefs shaping how we experience everyday life[00:36:30] Why reconnecting with joy often begins by remembering what you loved as a kidLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Jacques DepardieuWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

In this episode, financial advisor Sten Morgan joins Libby to talk about redefining what it means to bring value to your clients. From charging for advice to becoming a confident communicator, Sten shares practical steps to help advisors grow personally and professionally. He breaks down how to stand out in a crowded industry, build trust quickly, and create a business model centered around meaningful impact. Whether you're a new advisor or seasoned pro, you'll leave this episode with tools to level up your practice. What You Will Learn in This Episode:Why your advice (not products) is your most valuable assetHow to use whiteboarding to simplify complex strategies and wow clientsWhat it takes to shift from scarcity to abundance in your mindsetA practical approach to pricing your services with confidenceHow to scale your advisory business through systems and communicationSten's message is clear: financial advisors have the power to create massive impact—if they recognize their own value and learn how to communicate it. His approach blends strategy, heart, and practical tools to help you lead with confidence and clarity. If you're ready to make a bigger difference and grow your practice on your terms, this is an episode you won't want to miss.Sten's website HERE!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Welcome to another thought-provoking episode of Build a Better Agency! Host Drew McLellan is joined by serial entrepreneur and AI transformation expert Greg Shove for a timely conversation that will change the way you think about integrating artificial intelligence into your agency. If you've been wondering how to move beyond surface-level AI experiments and truly future-proof your agency, this episode is a must-listen. Greg shares his unique journey from being a non-technical founder in Silicon Valley to steering his latest venture, Section, into the heart of the AI revolution. Drawing on real-life examples and client experiences, Greg breaks down the critical stages agencies must navigate to become truly AI-enabled—from overcoming workforce anxiety to moving entire teams from novice to proficient. He and Drew discuss why deploying AI isn't like rolling out traditional software, the pitfalls of treating it as such, and why thoughtful, transparent leadership is essential in guiding teams through change. Listeners will walk away with practical frameworks like OAT (Optimize, Accelerate, Transform) to help assess where their agency sits on its AI journey and concrete steps for encouraging adoption across their team. Greg also provides actionable advice for evaluating the sea of AI tools on the market, empowering agency leaders to strategically experiment and prioritize high-value use cases without getting overwhelmed. Plus, they dig deep into the profound business model shifts AI will bring—and how being prepared to pivot can turn disruption into your agency's biggest opportunity.   Whether you're anxious, excited, or somewhere in between about the rapid pace of AI, this episode will inspire you to lead the change confidently. Tune in to reimagine how you—and your team—can harness AI to drive efficiency, deepen client value, and stay ahead in a fast-transforming industry.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.   What You Will Learn in This Episode: Navigating workforce anxiety and resistance around AI adoption   Moving agency teams from AI novices to confident, proficient users Why deploying AI isn't like traditional software rollouts Building a culture of experimentation and continuous learning with AI Prioritizing high-value use cases over chasing every new tool The importance of leadership engagement and transparency around AI Preparing for future business model shifts driven by AI innovation

Are you pouring your heart into content but still hearing crickets? In this episode of Momentum Monday, I'm breaking down one of the most misunderstood metrics in your jewelry business…engagement. If you've ever spiraled after a post flopped, or wondered if your content just isn't good enough, this one's for you. I'll walk you through why likes and comments don't tell the whole story, what metrics actually matter, and how to measure your success in a way that leads to more conversions and less self-doubt. Let's shift your focus and bring clarity to your content strategy because your work deserves to be seen and sold.     What You Will Learn in this Episode: Why low engagement doesn't mean your content is failing How to track what actually matters for sales The role of silent buyers in your business A mindset shift that boosts clarity, courage, and conversions    Topics Discussed: Vanity metrics vs conversion metrics The myth of engagement equals success Silent buyers and invisible sales Real signs of conversion readiness Shifting from external validation to intentional strategy How to simplify your messaging to build trust __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

Are you waiting for the “perfect time” to get support in your jewelry business? In this heartfelt solo episode, I'm speaking directly to the jewelry business owner who knows they need community, strategy, and coaching support but keeps hesitating to make the leap. If you've been circling the decision to invest in yourself, feeling stuck in research mode, or worried you're not “ready yet,” this one's for you. I'm sharing the honest truth about what it really costs to stay in the same place and how clarity only comes through action. This episode will help you trust yourself, see your worth, and finally say yes to your next level.     What You Will Learn in this Episode:  Why clarity doesn't come from time—it comes from making a decision The hidden cost of staying stuck in indecision What actually shifts when you have the right coaching and community How to know if you're ready to invest in support (even when it feels scary)   Topics Discussed: Fear of investing in support What holds jewelry business owners back Building momentum through action Why the “right time” doesn't exist The power of strategy and community My personal story of regret and reflection   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

On this episode of Destination on the Left, I talk with Adrienne Currie, Community & Marketing Manager at TAP, and Brittany Lynn, Senior Account Manager at TAP for the third installment of a special four-part series exploring the PESO Model—a framework for creating integrated marketing plans that drive results in the travel, tourism, and hospitality industry. Our conversation shines a spotlight on the “S”—shared media, and Adrienne and Brittany dive into the strategies behind creating impactful social media campaigns, from identifying your target audience to understanding the value of different platforms and building trust through authentic connections. What You Will Learn in This Episode: How Brittany and Adrienne use the PESO Model to build integrated marketing plans for travel, tourism, and hospitality clients Why knowing your target audience and campaign goals is crucial before choosing the right shared media tactics What goes into developing an effective social media strategy, including content planning, engagement, and the use of hashtags and tagging partners How to select and evaluate the best shared media platforms based on audience demographics, campaign objectives, and available resources Why content pillars matter for organizing and delivering valuable, engaging, and brand-aligned social content What emerging tactics Adrienne and Brittany are watching, such as leveraging organic posts as paid media and the value of platforms like Pinterest, YouTube, and other social channels How measurement and analytics inform ongoing social strategy and why continual reassessment and adjustment lead to stronger results Integrating Shared Media into the PESO Model for Travel Marketing The PESO Model, Paid, Earned, Shared, and Owned media, is an integrated framework for crafting holistic marketing strategies. Shared media focuses on channels where content is disseminated and interacted with through social platforms and other collaborative online spaces. Brittany Lynn describes the shared portion as “the how”, where strategy and messaging meet real-world execution. It's all about knowing your audience, setting campaign goals, and determining communication tactics such as content cadence, use of hashtags, partner tagging, and the kind of engagement you want to inspire. The foundation, according to Brittany, is investing the time upfront to truly define who you're speaking to and what you want to achieve long before you begin posting. Adrienne Currie adds that, especially within smaller or mid-sized organizations with limited bandwidth, it's crucial to focus on one platform and really master it before expanding. Knowing which platform best reaches your audience and aligns with your objectives (think Pinterest and YouTube for evergreen content, or Instagram for visual storytelling) is key. Building a Strategic Shared Media Plan Rather than chasing every trending platform, Brittany and Adrienne advise starting by auditing current channels. Understand which platforms your target audience uses, what types of content perform best, and how those channels are furthering your goals. If you inherit a client's existing channels, Brittany recommends a critical evaluation: Are you amplifying the right messages, at the right frequency, and in the right tone? Is your existing presence consistent with your brand strategy? Adrienne details TAP's use of content pillars—groupings like education, industry news, community updates, and promotion—to ensure content isn't just promotional but genuinely provides value. She cautions against making every post a sales pitch: “You want to be offering some value and building that relationship with your followers.” This approach keeps your audience engaged and fosters trust, especially important in the travel and tourism business. How to Know If Your Shared Media Works Brittany loves digging into analytics, suggesting a focus on metrics like engagement, clicks, views, comments, and shares. She sees data points not just as numbers, but as storytelling devices, as each metric helps paint the picture of how your audiences are responding to your content. Regularly revisit your foundational goals, if engagement lags, experiment with content format, tone, or posting frequency. Social strategies should be living documents, adaptable as feedback and metrics roll in. Adjust as needed. Don't be afraid to tweak or pivot entirely if something isn't working. Resources: https://spinsucks.com/communication/peso-model-comprehensive-guide/ https://travelalliancepartnership.com/ https://www.linkedin.com/in/adrienne-currie-23117b33/ https://www.linkedin.com/in/brittanyklynn/ https://www.linkedin.com/company/tapintotravel/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

In this powerful conversation, Hero, Somatic Therapist, and Rolfing Practitioner, Moylan Ryan, explores how our bodies carry the imprints of past pain — and how movement, breath, and presence can help us release those old stories. Moylan explains how trauma, stress, and emotional overwhelm are woven into our physical form and how posture often reveals the ways we've adapted to protect ourselves.From the impact of the vagus nerve to overcoming immobilization, Moylan offers practical insight and somatic wisdom for anyone looking to feel safer, more spacious, and more connected in their own body.What You Will Learn[00:08:18] Why creating space in the body helps us reconnect with ourselves[00:10:30] How trauma disrupts our ability to complete tasks or take action[00:14:30] Why understanding trauma intellectually isn't enough — it must be released somatically[00:16:30] How elevated shoulders and shallow breathing can indicate a startle response[00:21:30] How we use physical tension to suppress adrenaline in a trauma response[00:24:00] Why long exhalations help signal safety to the nervous system[00:27:30] What “mobilization without fear” means — and why it's key to healing[00:31:00] How restoring peristalsis helps process unexpressed emotion in the bodyResources MentionedYour Body Language May Shape Who You Are – TED Talk by Amy Cuddy5Rhythms by Gabrielle Roth (Movement Practice)Let's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Moylan RyanWebsite | InstagramChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan welcomes back agency advisor and author Karl Sakas for a candid conversation about the unique challenges that come with agency ownership—and how to move “from chaos to calm.” Drawing from his years of agency operations experience and his new book, From Chaos to Calm, Karl helps agency leaders recognize how they sometimes get in their own way and offers practical advice for fostering a calmer, more rewarding agency environment. Drew and Karl tackle some of the biggest pain points facing agency owners today, including the ongoing pressures of lead generation, sales pipelines, and the often daunting task of succession planning. Karl shares observations from his work with hundreds of agencies around the globe, highlighting patterns he sees when owners get overly involved in daily operations, struggle with delegation, or fall into the trap of the “new idea of the month club.” The discussion offers actionable frameworks—from the three A's of agency communication to the importance of idea quarantines after conferences—all designed to help owners empower their teams and stay focused on their unique role. Listeners will hear real-world examples and solutions for stepping back from micromanaging, setting clear expectations, and building trust within the team. Drew and Karl also discuss the importance of having a well-defined owner role and the necessity of planning for the agency's future, whether that means bringing in outside leadership or preparing the business for sale. Their conversation is peppered with relatable stories, honest admissions, and tactical recommendations on how agency owners can intentionally create a less chaotic, more profitable, and ultimately more enjoyable agency life.   Don't miss this episode if you're ready to break the cycle of self-created stress, clarify your leadership responsibilities, and lay the groundwork for an agency that thrives with or without you at the helm. Tune in to learn why the key to agency success just might be granting yourself permission to step back, strategize, and let your team shine.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.   What You Will Learn in This Episode: Empowering agency teams through effective delegation—not abdication   Breaking the cycle of “idea fatigue” and the dangers of constant new initiatives Clarifying the owner's evolving role and setting healthy boundaries Planning for succession and agency sale well in advance Building a stronger sales pipeline and lead generation strategy Fostering team trust and avoiding micromanagement Creating a roadmap for agency growth that aligns with personal fulfillment

Are you showing up, posting consistently, doing “all the right things” and still not seeing consistent sales in your jewelry business? You're not alone. In this episode of Momentum Monday, I'm diving into the real reason your efforts might not be converting. Spoiler alert: it's not your work ethic… it's your strategy. I'm sharing the simple marketing shift that can turn visibility into actual revenue and help you get off the hamster wheel of “just trying harder.” This one mindset tweak can change everything.   What You Will Learn in this Episode: Why visibility isn't enough to drive sales The simple question that reveals your marketing gap How to soft-sell without sounding salesy What to focus on this week to move the needle in your biz     Topics Discussed: The visibility trap Why content isn't converting Creating urgency without being pushy Soft selling vs. hard selling CTA-driven captions How strategy transforms your content __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

On this episode of Destination on the Left, I talk with Colleen Onuffer for the second installment of a four-part series exploring the PESO Model—Paid, Earned, Shared, and Owned media—in integrated marketing. Colleen shares more about earned media: what it is, why it's critical for building credibility, and how organizations in the travel, tourism, and hospitality industry can use it to tell their story more powerfully. From collaborating with influencers to maximizing media placements, she explains how earned media fits into the bigger picture and interacts with other parts of the PESO framework. What You Will Learn in This Episode: How Colleen Onuffer defines earned media and why it is considered more credible and trustworthy by consumers compared to paid and owned channels Why the Peso Model is essential for creating an integrated and effective PR strategy, and what the interconnections are between paid, earned, shared, and owned media How to approach strategic PR planning, including the importance of starting with research, setting clear goals, and understanding your audience What types of earned media tactics Colleen recommends for destination marketers, including media relations and influencer partnerships How emerging trends like artificial intelligence (AI), podcasts, and the rise of micro and niche influencers are shaping the landscape of earned media Why measurement and the Barcelona Principles are so critical for PR success, and how to plan up front to track the true impact and quality of earned placements How to start small, leverage multi-channel opportunities, and set yourself up for measurable success How Earned Media is Different from PR Destination marketers know that cutting through the noise to reach travelers is harder than ever. In a world saturated with content and advertising, earning trust and attention calls for a sophisticated mix of strategy, storytelling, and smart tactical planning. We're discussing the critical “E”—Earned Media—in the integrated PESO model this week. The Value and Challenge of Earned Media Earned media is any publicity gained through organic means rather than paid advertising. Unlike owned or paid channels, it's the result of others—media outlets, influencers, travelers, or even locals—talking about your destination. Think press coverage, travel blogger posts, influencer recommendations, glowing TripAdvisor reviews, or enthusiastic social shares. Colleen emphasizes that earned media carries higher trust among consumers. Because earned media is not paid for by a brand directly, it's often perceived as more credible or trustworthy by consumers. Mainly because brands don't control the message. Unlike owned or paid media, where the brand is the voice, earned media relies on the voices of others to push the brand or narrative. It's both valuable and vulnerable—a product of relationships, storytelling, and a bit of risk-taking. Creating an Earned Media Strategy It's tempting to jump straight to pitching, press trips, or influencer outreach. But effective PR starts with strategic foundations. Colleen recommends that travel marketers: Define Their Positioning: What's the unique appeal or challenge your destination faces? Unlock Insights Through Research: Deeply understand audience motivations, needs, and media behaviors. Set SMART Goals: How many placements? What kind of coverage, and where? Do you want to attract a niche or mass audience? Build Audience Personas: Understand their pain points, decision-making process, and where they seek inspiration. With these insights, your earned media initiatives—whether hosting writers, partnering with content creators, or launching brand ambassador programs—are more likely to land meaningful, measurable results. Resources: Website: https://travelalliancepartnership.com/ LinkedIn Personal: https://www.linkedin.com/in/colleenonuffer/ LinkedIn Business: https://www.linkedin.com/company/tapintotravel/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Healing can be a frustrating, difficult, and discouraging process at times. When you're trying to progress one day but feel like you're regressing the next, self-compassion is often the first thing to slip through the cracks. In this raw and honest conversation, Hero and Accountability Coach Bonnie Heim explores how being kind, caring, and compassionate to yourself is an essential part of the healing journey.Bonnie opens up about a season of burnout, emotional dysregulation, and the messy process of reconnecting with her nervous system. Together, she and Chandler reflect on the real work of tending to your inner world — not through perfection or performance, but through presence, softness, and truth.What You Will Learn[00:07:15] Why extending compassion to yourself can feel harder than offering it to others[00:08:52] How to recognize when you're dysregulated and what it feels like in the body[00:10:35] What it means to “co-regulate” with a safe person and why it matters[00:12:47] How to sit with and process difficult emotions instead of suppressing them[00:13:59] Why “nervous system regulation” should be a key part of healing work[00:14:56] How Bonnie recognizes when her nervous system needs attention[00:15:30] The moment Bonnie realized her inner critic was mimicking her fear of being a burden[00:17:45] Why trying to “fix” yourself can be a form of avoidance rather than healingLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Bonnie HeimWebsite | InstagramChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan sits down with longtime friend and agency leader Jeff Eisenberg for a candid conversation about the art and practice of agency leadership. Whether you're a seasoned agency owner or new to the business, this discussion is packed with real-world lessons and thoughtful perspectives that will help you elevate your leadership game and set your agency up for lasting success. Jeff shares the compelling journey that led him from sports marketing with major league teams to purchasing and running his own ad agency. Now, as he transitions into author, teacher, and mentor, Jeff unveils the leadership strategies and philosophies that have served him throughout his decades-long career. The focal point of the conversation is Jeff's new book, Beyond the Big: The Tiny Moments of Leadership, which takes a fresh, practical look at how small, everyday actions define truly great leaders. Together, Drew and Jeff unpack the power of “tiny moments”—those micro-interactions and subtle choices that shape agency culture, empower teams, and foster real trust. They discuss actionable ways to be more present, why giving away power is essential, and how agency owners can break the habit of doing in order to focus on being and leading. Jeff also opens up about his own growth as a leader, offering relatable anecdotes, hard-won advice, and encouragement for leaders at every stage.   Whether you're planning for succession, looking to strengthen your core values, or simply hoping to increase your presence and impact, this episode is a treasure trove of actionable wisdom. Tune in for strategies you can start applying today, and get inspired to become the kind of leader your team will remember for years to come.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.   What You Will Learn in This Episode: Embracing leadership as a series of tiny, everyday moments   The power of vulnerability and humility in strong leadership Developing other leaders as a core responsibility for agency owners Transitioning from “doing” to “being” present as a leader Building and living authentic core values within your agency Creating a culture of honesty, care, and “carefrontation” The incremental, lifelong journey of improving as a leader

On this episode of Destination on the Left, I talk with Colleen Senglaub, Digital Account Manager at TAP, for the first installment of a four-part series exploring the PESO Model—a foundational framework for integrated marketing plans in travel, tourism, and hospitality. We dig into the “P” of PESO—Paid Media. Colleen shares her expertise on digital advertising, breaking down today's must-have channels, including Meta (Facebook and Instagram), Google, programmatic, and connected TV campaigns. They also touch on emerging platforms like Pinterest and TikTok, offering fresh ideas for reaching key audiences. What You Will Learn in This Episode: How Colleen develops paid digital marketing plans using the PESO model and why this strategic framework helps destinations choose the right mix of paid, earned, shared, and owned tactics Why goal-setting and understanding your audience are foundational before selecting digital advertising channels and campaign types What considerations go into selecting paid media channels, including Meta (Facebook/Instagram), Google, programmatic connected TV, Pinterest, and TikTok, and why asset type and audience preference play a critical role How audience targeting and campaign automation are evolving (especially on Meta), and why maintaining control over audience selection is more important than ever What retargeting is in digital advertising, how it can be used effectively for tourism marketing, and why monitoring ad frequency matters for guest experience How to approach measurement, including setting the right KPIs, using industry benchmarks, and making ongoing campaign optimizations to ensure campaign success Maximizing Your Travel Marketing Impact with the PESO Model: Paid Media The PESO Model, developed by Spin Sucks founder Gini Dietrich, offers a holistic structure for integrated marketing. Of the four PESO pillars, paid media encompasses any tactic that requires a direct investment to capture attention. As Colleen Senglaub explains, this includes everything from digital campaigns (social ads, Google search, display, programmatic, and connected TV) to traditional placements like billboards and print, along with sponsored content and trade show activations. The key to successful paid media is intentionality. Marketers should analyze both the needs of their destination and the motivations of their target audience, choosing only the channels best equipped to deliver on their specific business goals. Channels to Consider in the Modern Mix Choosing where to focus isn't about following flashy trends—it's about aligning with your destination's unique goals and audiences. As Colleen says, every decision should connect back to core campaign objectives—are you trying to drive web visits, capture leads, or expand your newsletter reach? Who is your ideal traveler, in terms of age, interests, and location? A well-aligned strategy might mean an integrated mix, like for TAP's Baseball Hall of Fame campaign, which blended Meta, Google, TikTok, and CTV, thoughtfully timed to coincide with the launch of a new exhibit and the availability of assets. Emerging Channels and Creative Asset Considerations Don't overlook evolving channels. Pinterest, for example, wields unique influence over women-led travel planning, while TikTok is a powerhouse for reaching Gen Z, who increasingly look to social platforms instead of Google for travel inspiration. But succeeding on new channels requires the right creative approach. TikTok demands fun, vertical, trend-aligned videos, whereas Instagram and Meta perform better with a thoughtful mix of sizes and styles. Marketers should aim to capture assets in multiple formats upfront, future-proofing their campaigns for every channel. Resources: Website: https://travelalliancepartnership.com/ LinkedIn Personal: https://www.linkedin.com/in/colleen-senglaub/ LinkedIn Business: https://www.linkedin.com/company/tapintotravel/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

We're wrapping up our Hero Highlight series with none other than psychic medium Lea Morgan. Lea shares powerful insights about intuition, grief, and spiritual communication. She also explains the difference between psychic and mediumship abilities, demystifies the four “clairs,” and explains how she helps people decipher between signs from spirit guides and loved ones.With compassion and clarity, Lea offers stories of profound healing — especially for those navigating the loss of a loved one — while gently reminding that you're never truly alone in your healing journey.  What You Will Learn[00:07:24] How mediumship differs from general psychic ability[00:08:50] What the “clairs” are and how they function in intuitive communication[00:11:25] Why spirit guides aren't always deceased loved ones — and what their role is[00:13:48] How healing can begin through spirit-led grief readings[00:17:15] The difference between your logical mind and intuitive knowing[00:19:52] What it means to receive a visitation dream[00:24:10] How traits developed in childhood for protection can later hold us back[00:28:17] Why intuitive intelligence is often undervalued in Western culture[00:31:10] The role your intuition plays in major life decisions[00:34:00] Tips for cultivating intuitive awareness and receiving subtle messages Want to Hear More from Hero Lea? Check Out These Episodes!Signs, Synchronicities, and SpiritsHow to Access and Listen to Your Intuitive MindWhat We Can Learn from Dream Visitations & Metaphysical ExperiencesHow Spirit Helps Us Navigate Tendencies & BehaviorsLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Lea MorganWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan welcomes back storytelling and branding pro Park Howell for an episode packed with practical advice, fresh perspectives, and a live demo you won't want to miss. Park, a former agency owner turned global storytelling coach, joins Drew to discuss how artificial intelligence is revolutionizing the way agencies uncover, shape, and operationalize brand stories—making the process faster, smarter, and more tangible than ever before. Park introduces listeners to his latest innovation, the Story Cycle Genie, an AI-powered tool built to transform months of intensive brand development into a streamlined, accessible process. Together, Drew and Park walk through a real-world example, using AMI's own brand as a case study to demonstrate how the Genie analyzes existing content to reveal brand positioning, audience insights, emotional drivers, and actionable storytelling frameworks in minutes, not months. They discuss how the AI synthesizes agency websites, marketing materials, and other sources to uncover nuanced messaging and emotional resonance—while also surfacing areas for improvement that even seasoned agencies might overlook. Listeners will gain a front-row seat to the genie's output and hear candid reactions from Drew as he reflects on the accuracy and depth of the insights. The conversation also covers the evolving agency-client relationship when AI is part of the creative toolkit, tips for leveraging AI tools to enhance rather than replace human-led strategy, and why clients are hungry for agencies that use AI to deliver better, faster results—not just cheaper ones.   If you're curious about integrating AI into your branding processes, want to get a sense of how your agency shows up to the world, or simply want to understand the practical benefits AI can bring to storytelling and positioning, this episode is for you. By the end, you'll walk away with a new understanding of how technology can amplify your agency's value and effectiveness—without sacrificing the human touch that sets your work apart.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.   What You Will Learn in This Episode: Harnessing AI to streamline and enhance brand storytelling for agencies   Verifying, revealing gaps, and inspiring new ways to position your agency brand Using the story cycle framework to create actionable, measurable brand narratives How AI tools can accelerate strategic branding work from months to minutes Blending human insight and AI for more nuanced, emotionally resonant messaging Leveraging brand clarity and emotional promise to drive agency growth and client trust Exploring new business models and client services enabled by AI-powered brand strategy

On this episode of Destination on the Left, I talk with Karen Laos, a communication expert and confidence cultivator, about the most common mishaps that we make when communicating, and practical advice on how to avoid them. We discuss the importance of communication as a woman, the benefits of building strong relationships, and why being interested is a better strategy than being interesting. She also gives us easy phrases and questions to help us start creating deeper connections today. What You Will Learn in This Episode: How Karen Laos discovered the power of confident communication, from her childhood negotiation lessons to navigating high-stakes boardrooms How practicing self-trust leads to a stronger impact What the most common communication mishaps are among professionals, including “data dumping” and “upspeak,” and how to avoid them for clearer, more influential messaging How asking questions and practicing active listening can build stronger relationships, and why being interested is often more effective than trying to appear interesting Why both women and men experience self-doubt and impostor syndrome, and what strategies Karen recommends to overcome these universal challenges How to shift from playing small to contributing ideas with confidence, even when facing rejection or critical feedback Practical tactics you can use immediately, including key phrases and reflective listening, to deepen your professional and personal connections How Confident Communication Fuels Growth in Tourism and Hospitality Many professionals find themselves holding back in meetings or missing opportunities because of self-doubt. Karen Laos's personal journey is a testament to this struggle. She recounts a pivotal moment in a corporate boardroom when she froze, second-guessed herself, and missed a chance to steer the meeting. It was only after her boss pointed out that “you didn't trust your gut” that Karen recognized how often she'd been asking for permission rather than claiming her space. When you play small, you withhold ideas, skip chances to contribute, and shrink when faced with pushback, you miss opportunities. Sharing your perspective is a muscle—one that grows each time you use it. Common Communication Mishaps (And How to Avoid Them) Karen outlines two common pitfalls in professional communication: Data Dumping & Rambling: Sharing too much information at once overwhelms listeners. Many people “build a case” before getting to their point, often burying the key message at the end. Karen recommends the “BLUF” method (Bottom Line Up Front): start with your main point, then offer supporting details. In emails, include your conclusion or request in the first line, letting readers decide if they want to delve into the details. She suggests that when you notice yourself rambling, pause, gather your thoughts, and state directly: “My point is this…” Upspeak: Ending statements with an upward inflection can make confident people sound uncertain. This is especially common in self-introductions. Instead, “punctuate” your spoken words. Practice ending key sentences with a period, not a question mark, to project authority and credibility. Karen recommends that you record your introduction and listen back; do you sound confident, or does your voice rise at the end? Building Trust Through Consistent Presence Trust is foundational to business relationships. Karen stresses the importance of being genuine and avoiding the temptation to rush or sell yourself. Authentic listening, maintaining open and inviting body language, and even the way you manage your facial expressions can influence how you are perceived. Simple gestures—smiling, making eye contact, and being conscious of your posture—go a long way in signaling your approachability and professionalism. In hospitality and tourism, your voice drives personal growth while fostering collaboration and relationships that propel entire destinations forward. By implementing these practical communication strategies, you'll not only stand out but you'll also help your organization and community flourish. Resources: Website: https://karenlaos.com/ LinkedIn: https://www.linkedin.com/in/karenlaos/ Free Guide to sound more credible and confident: 9 words to avoid and what to say instead: https://karenlaos.com/words-to-avoid/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Welcome to another insightful solo cast of the Build a Better Agency podcast! This week, host Drew McLellan takes you deep into a cornerstone topic for agency owners: building, retaining, and growing an exceptional team. Drawing on real-world conversations with agency leaders and years of industry experience, Drew breaks down the full lifecycle of stellar employee management that every agency needs to thrive. Drew starts by revealing why agencies often miss the mark with generic job descriptions and lays out a compelling case for comprehensive, forward-thinking job documentation. He shares tips for crafting descriptions that not only clarify day-to-day expectations but also highlight growth opportunities, career paths, and clear metrics for success. You'll discover why this clarity is key to motivating employees—and how it can help you retain top talent for the long haul. The episode then explores the critical steps beyond hiring: thoughtful onboarding, regular one-on-one meetings, and a robust review process that supports ongoing professional growth. Drew demystifies quarterly mini-reviews and annual evaluations, emphasizing the power of frequent feedback and targeted growth goals. He also shares actionable ideas for establishing genuine personal connections, such as his “Dinner with Drew” tradition, fostering a culture where employees feel truly seen and valued. If you're looking for practical, actionable strategies to level up your agency's employee experience and unlock deeper value from your team, this episode is a must-listen. Drew's step-by-step ecosystem will not only help you develop happier and more loyal employees but will also empower you to drive agency growth from within. Don't miss the downloadable resources mentioned in the show notes—your roadmap to a more engaged, high-performing agency starts here! A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Crafting detailed, future-focused job descriptions to attract and retain top talent Driving employee engagement and growth through thoughtful career pathing Redefining onboarding with a deliberate, month-long approach Empowering employees and supervisors via structured biweekly one-on-one meetings Shifting from annual to quarterly reviews for real-time feedback and development Fostering deeper connections through intentional, informal social interactions   Sharing professional development as a mutual responsibility between agency and employee