3 THINGS TO KNOW about the Atlanta Residential Real Estate Market

3 THINGS TO KNOWMistakes Buyers Make(especially in this market)Episode 70e70notes3thingstoknow.jmpartners.ioBringing Buyers clarity on how to getthe best home and the best terms for them, and know it.We'll do this by first outlining...The 3 mistakes buyers make: #1: Compromise#2: Don't Get Outside the Box, #3: They don't hire a real estate agent Or they don't hire the right real estate agent. ———Listen to find out what happened and why and how how Kylie and Allan got the best home and best terms for them.     For Jere's detailed notes from this episode,Click the link in the description below,Or go to e70notes3thingstoknow.jmpartners.ioIf you like what you hear, Please click the like button. Please listen and subscribeANYWHERE you can find a podcastOr at 3thingstoknow.jmpartners.ioThere's no place like home, And there's no real estate agent like the right real estate agent.JMPartners with Atlanta Fine Homes Sotheby's International Realtyjmpartners.ioText or call: 770.337.7122

3 THINGS TO KNOWMisleading HeadlinesFor Home Buyers and Sellers. …diffuse fake news…Episode 69Get Jere's detailed notes at e69notes3thingstoknow.jmpartners.io ———Episode 69 clears up confusion,over 3 most misleading headlines. It's ALMOST 2 months ago, early September. Blakey and Kevin (not their real names, but real people),live in West Buckhead, they want and need to move. Headlines  in the papers are all but clarifying, most of all these 3: Headline 1 The market is softening.Headline 2 The rise in prices is killing sales Headline 3 There's No inventory; Buyers can't find homes Blakely and her husband, Kevin,  ask themselves, “What if we go on the market and we don't sell?”Or worse, “What if we do sell and then can't find our next home?”———Listen to find out what happened and why and how Blakely and Kevin knew what to do.  For Jere's detailed notes from this episode,Click the link in the description below,Or go to e69notes3thingstoknow.jmpartners.ioIf you like what you hear, Please click the like button. Please listen and subscribeANYWHERE you can find a podcastOr at 3thingstoknow.jmpartners.ioThere's no place like home, And there's no real estate agent like the right real estate agent.JMPartners with Atlanta Fine Homes Sotheby's International Realtyjmpartners.ioText or call: 770.337.7122

For Jere's detailed notes, visit: http://e68notes3thingstoknow.jmpartners.io3 THINGS TO KNOWReasons Not to Hire a Real Estate Agent Episode 683 reasons not to hire real estate agent- Money- Time - and ConfusionPlease, share this with a friend andListen & Subscribe...Anywhere you can find a podcastOR athttp://3thingstoknow.jmpartners.ioFor Jere's detailed notes of this episode, visit: http://e68notes3thingstoknow.jmpartners.io

 For Jere's detailed notes, visit: http://e67notes3thingstoknow.jmpartners.io3 THINGS TO KNOW Price Drop or Not? How You Know. Episode 67 the 3 things to know to answer the question, “Price Drop or Not?” Are the 3 T's: - Traffic - Time - Talk Please, share this with a friend and Listen & Subscribe... Anywhere you can find a podcast OR at http://3thingstoknow.jmpartners.io For Jere's detailed notes of this episode, visit: http://e66notes3thingstoknow.jmpartners.io 

For Jere's detailed notes, visit: e66notes3thingstoknow.jmpartners.io3 THINGS TO KNOWPriceYour Home to Sell for It's PremiumEpisode 66So how do you get the price right? How do you know what it is? #1 The macro-market is the big picture.What the market is doing, where it's going#2: The micro-market is your neighborhood, what buyers pay a premium for  in your neighborhood#3: Your home and it's differentiatorsWhat features in your home will drive the value. IMPACT: Your home closing for the best terms and it's premium price. Please, share this with a friend andListen & Subscribe...Anywhere you can find a podcastOR at3thingstoknow.jmpartners.ioFor Jere's detailed notes of this episode, visit: e66notes3thingstoknow.jmpartners.io

3 THINGS TO KNOWThe Presentation of your home, It can make or break the sale. The Presentation of your home is the 2nd of the 3P's to get your best terms and premium price. We touched on all 3 P'a in episode 62. They where 1- Preparation2- Presentation3- PricingHow and why does presentation make a difference between homes that are and aren't selling right away? For the best Presentation of your home:#1- The Media creates the impression#2- The Story creates the appeal#3- The Showings create the experienceTo get your best terms and premium price. Sellers often hear stick to the protocol. Why do what everyone else is doing, when your results could be far better? For Jere's detailed notes, visit: e65notes3thingstoknow.jmpartners.ioPlease, share this with a friend andListen & Subscribe...Anywhere you can find a podcastOR at3thingstoknow.jmpartners.io

3 THINGS  TO KNOWSept 2021 NumbersWhat they indicate is happening inn residential real estate on the ground in AtlantaThis Jere Metcalf bringing you, for JMPartners at Atlanta Fine Homes Sotheby's International Realty, 3 things to know about the residential real estate market in Atlanta.Last week we talked aboutPreparation, the first of the 3 P's to get the premium price for your property..The other 2 P's being Presentation & PriceWe've promised and will go more in depth as well on those 2,  presentation and pricing, in upcoming episodes.In the meantime,It's early October and the September #'s are out…This week, looking at the Sept #'s  we're going to talk about: 3 things…#1. Sales prices#2. How long are homes taking to sell… days on market#3. Number of homes sellingWe'll also take a  look at what inventory and what' it's doing to help us understand these numbers and what is happening in the market what is likely to come.*TO NOTE:* These numbers and statistics are being pulled for metro atlanta from FMLS, the multiple listing service for Atlanta1) Sales pricesSept 2020 to 2021, Year over year, our median sales price is up 14%Looking at the seasonal Trend…September is  fall, fall #'s usually show a softening market.Sept 2019 , pre-covid…We were in a strong market reflecting the traditional pattern, softening in the fall season.The median sales price dropped  from $265,000 in August to $255,000 in SeptemberFall 2020. Post ‘covid quarentine',  prices trended upward. in August 2020 med sales price was $290,000 September 2020, med sales price was $294,000.and this year, 2021August '21 median sales price was $340,000,the median sales price in September was also $340,000that's the same sales price month over monthin the season that is typically showing a downward trend is sales price.#2days on marketthat's the number of days a home is on the market before it goes under contract to sell. (AND CLOSES)2019 - homes were taking on average, 22 days to sell in Augustand a little longer, 24 days in September2020 -  - homes were taking on average, 15 days to sell in Augustand a little faster, 13 days in September2021,Homes are now taking only 7 days on average to sell … that's for homeS sold in August and homes sold in September.. days on market remains the same month over month this fall, the season that is usually softening and increasing in average days on market.More impressive,looking at the averages,homes are selling twice as fast this year as last year, an 3 times faster this year than two years ago 2019…When they were already selling quickly#3 Number of home sales2019In August, there were  8,922 home sales,the following month, September, that # was down by almost 1,000 homes,  7,955month over month trending downward as usual in the fall season2020,a hot booming market, the hottest market, including fall that  atlanta has seen,sales in August were 9,793 and actually dropped to 9,365 in September.2021August 2021 there were 9,367 home sales, in September 2021, the count so far shows 8,156, month over month trended downwardYear over year,Home sales are down about 10%Something to note,notice the total sales I just quoted were 9,367 in August,when I reported this number early September,before all #'s were in for August….This is important to mention to note that

3THINGSTOKNOW.JMPartners.io3 THINGS TO KNOWPreparation, the Blue Print to Sell Your Home for It's Premium PriceEpisode 63Last week we talked about The 3 P's1- Preparation2- Presentation 3- PriceYou might be thinking... WHAT? The Market is hot!But, as we noted last week, In August 2021 alone, 66% of the homes that didn't sell have been on the market for over 90 days. Over 500 of those for over 6 months and many of those, for over a year. You can't build a great home without a great blueprint.  The better the blueprint and the experts behind it,the better the results of the home built.  The same goes for Selling a home. The most important part of selling your home is in the preparation to ensure your desired results. What exactly is a good blue print to sell your home? How to you know? There are 3 parts of the blue print to ensure you your home sells for its premium price. 1) Pre-list stage“The Anticipation”2) Going on the Market“The Debut”3) Being Listed“The Show “1) The Anticipation a- Prepare the propertyb- Prepare the marketing 2) The Debut The homes that sell for the best price, sell faster. The right Anticipation and build-up make the best Debut's. When a great movie is released, it's not just suddenly available to see at theaters. There is a build up stage; that is what we do in Anticipation stage. And Now, we debut, release the show. 3) Being Listed/ “on the market”This is the show. This is marketing, communication, negotiation. “Negotiation, you'll learn is communication with results.”- Chris Voss (Never Split the Difference)1- The Anticipation2- The Debut3- The Show The 3 Things to Know Preparation, the Blue Print, to sell your home for it's  Premium Price Next week, episode 64 on 3 THINGS TO KNOW,We'll talk about the 2nd of the ‘3P's:Presentation for Your Home to Ensure You Get Top Dollar.Thank you for listening!If like what you heard, please like this episode, share and subscribe to get weekly updates on 3 things to know about the residential real state market in Atlanta. You can always find us or any episode at 3thingstoknow.jmpartners.io

3 THINGS TO KNOWTo Sell Your Home for its Premium Price  Episode 62Last week, episode 61, we talked about why sales are low but the market isn't slow and how to win in this market. We noted that Seller stats are strong. Year over year, looking at August alone, homes are selling twice fast and for 20% more. While the # of sales are down 10%, the ratio of homes sold  to homes available is 75%.That ratio last year was 60%& only 35% in 2019 BUT, as we also noted last week, there are homes that still don't sell. OR aren't selling for as much as their owners had planned, hoped and expected. In August, out of approximately 12,000 homes for sale, only 3,000 of them didn't sell. Of those 3,000 homes that didn't sell, 2,000 of them,that's 2/3 of them, of them have been on the market for over 90 days.  This doesn't include the listings that didn't sell and withdrew or expired and are no longer in the multiple listing service. How is this possible when the average days on market is 7?The difference between the homes that sell and don't sell isn't just circumstantial luck or lack there of. The difference between homes selling well and not, is a big one. It comes down to what we at JMPartners call, the 3 P's: 1- Preparation2- Presentation& 3- Pricing1- PreparationYou can't build a good home without a blueprint.The better the blueprint and experts behind it, the better the results of the home built. The same concept applies for selling your home. 2- PresentationIf my husband brings a gift home, If it arrives in his hands in a blue box or a discount department store paper bag, it almost doesn't matter what's in that bag or box. My impression of what what comes out of  it has drastically changed from the outgo. To adjust that impression, is almost irreversible. The same concept applies for selling your home. 3- Pricingand last but not least Pricing. You've probably heard from any realtor you talk to m, “pricing is everything”.  It has even become, well, cliche. Maybe pricing is everything, but what if it isn't, at least not in that same, 'just reduce your price', cliche way. Sales Prices statistics show that Buyers are paying 20% more for updated or new homes than their similar but not so new nor updated counterparts. Whether you believe you're in a position to update or not, just remember the right adjustments in a home that reap some of the greatest rewards are often, some the smallest… such as of course, declutter or stage, but also a little faux renovating“ (we'll talk more about that next week on a future episode). Just as important…Hire a real estate who :1) Listens to your goals. 2)  Knows your market and your' buyer and how to tell the story of your home that best showcases it to get the best possible price for you.& last but not least3) Keeps a pulse on the market so that you can be nimble and adjust as needed to ensure you maximize for the best sales price possible. Over the upcoming weeks, we'll be going deeper with more stories and statistics on these 3P's- Preparation- Presentation- Pricing your home for top dollar.Coming soon, we're going deeper on preparation, 3 THINGS TO NOWto Prepare Your Home to Ensure You Get Top Dollar.Thank you for listening, if you like what you heard, please share and subscribe at 3thingstoknow.jmpartners.io

Sales are Low, but the Market isn't Slow(why, what it means and how to win in this market)FIRST, SOME RELEVANT INFO: Last week we talked about numbers year over year and month to month this seasonEvery year, the market is typically better than the year before.- Sales prices are higher- Days on market is lower or the same- Numbers of sales are higherThis season, approaching fall,  post spring-summer season, as usual, is slowing a little. But, since Covid lockdown in spring of 2020things are changing and we're still seeing effects,   positive and negative. Post “Covid Lockdown”Year over year was stronger, much stronger- 20% rise in median sales price - 50% faster to sell, fewer on days on market - # sales were up by 10% After “Covid Lockdown” 2020, the market wasn't in any sort of Post spring summer softening mode. We were full speed ahead! This year, 2021 year over year- 20% higher on median sales price, again- 100%, 2 times faster to sell … & 3 times faster than 2019- BUT number of sales are down 10%1 - WHY: How do we know, when sales are low, that the market isn't about to slow? The answer we hear is Inventory. But how do we know this is really why?We look at actual ratios, the ratios of home for sale, to homes sold. This tells a story, The story. August 2019 25,210 homes for sale8,922 of those homes closed 35.39% of homes for sale closed. August 2020 16,519 homes for sale 9,791 of those homes closed 59.27% of homes for sale closed. August 2021 12,243 homes for sale9,031 of those homes closed 73.75% of homes for sale closed. Homes are selling fast and a much higher ratio to homes available.  August 2019 - 35% of homes for sale closedAugust 2020 - 59.27% of homes for sale closed August 2021 - 73.75% of homes for sale closed 2 - WHAT IT MEANS... What does this mean?- The market is Hot- We need inventory Buyers want new and or updated. Statistics show that Buyers pay 20% more for homes that are updated or new. 3- HOW TO WIN IN THIS MARKET... How do we win in this market? Buyers: - understand your options - know your options- have the best experts for guidance for YouSellers: - update - stage- give the market what it ‘demands'This can be done at a minimal cost for an exponential return. Next week, episode 62, we'll talk about3 THINGS TO KNOWTo Sell Your Home for a Premium Price

3 THINGS  TO KNOWWhat August 2021 Numbers Indicate:trends looking back & predictions looking forward1. Sales prices2. Number of homes selling3. How long are homes taking to sell1) Sales pricesAtlanta Sales Prices are up 20% year over yearAugust '21 $340,000 - month over month trended downwardAugust '20 $290,000 - month over month trended upwardAugust '19 $255,000 - month over month trending downwardMonth over month sale price trends in August, July to August to September are usually downward, but 2020, post “COVID Lockdown” month over month, median sales price went up.2) Number of home sales in Atlanta are down by over 1,000, 10%, year over year from '20 to '21August '21 8,814 - month over month trended downwardAugust '20 9,791 - month over month trended upwardAugust '19 8,922 - month over month trending downwardMonth over month number of sales in August, July to August to September are usually downward, but 2020, post “COVID Lockdown” month over month, number of sales went up.3) Days on MarketAugust '21 - 7 - month over month trended upwardAugust '20 - 15 - month over month trended downwardAugust '19 - 22 - month over month trending upwardMonth over month Days on Market trends in August, July to August to September are usually upward, but 2020, post “COVID Lockdown” month over month, Days on Market went down.What about interest rates?J Powell's announcement that the Federal Reserve will not be tapering bond purchasing, yet. Predictions are that interest rates should remain low, around 3%, through 2023.What does all of this mean?Low interest rates remaining combined with strong prices, low days on market and predictions are that it will take up to 10 years for inventory of homes available to meet demand, the housing market should remain strong. What if you are Selling? The key is to ensure your home is:- properly presented  - properly marketed - well negotiated What if you are Buying?They key is to ensure that you:- know what you want - know your options - get the right property AND the right termsIf you're selling, make sure you have the agent who knows the market and has the resources and experience to present, market and negotiate to meet your goals.Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io

3 Things to Know... What could drive mortgage rates up? & What is keeping mortgage rates low? (episode 59)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__What could drive mortgage rates up?1) An improving economy — The better the U.S. economy performs for jobs, consumer spending, and overall growth, the higher interest rates should go.2) Inflation  — Inflation almost always leads to higher mortgage rates, and inflation rates in 2021 have far exceeded expectations. (Although the Federal Reserve still maintains current inflation rates should be temporary)3) Real estate demand  — Despite low inventory, demand for new homes and existing homes remains incredibly strong. Normally, a surge in mortgage financing should lead to higher rates.*What's keeping mortgage rates low? *1) The Delta variant  — Fear that the coronavirus Delta variant could stall economic growth at home and abroad is pushing mortgage rates down. Remember that weaker economies lead to lower mortgage rates.  2) Easy money policies by the Federal Reserve  — By keeping its benchmark interest rate (the Federal Funds Rate) near 0% and continuing to purchase billions of dollars worth of mortgage-backed securities (MBS), the Fed is keeping mortgage rates artificially low .3) Foreign investment in U.S. debt — Foreign investors continue to purchase relatively safe U.S. investments, including things like 10-Year Treasury bonds and MBS. An influx of dollars from these investors means continued low interest rates for borrowers

3 THINGS TO KNOW...Money Making OpportunitiesWhen You Movewith Dara Laughlin at EBTH.comEverything But the House(episode 58)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1) How to minimize the cost of moving and getting rid of things you won't keep. 2) How to not just get rid of, but get top dollar for the things you don't keep. 3)  How to make sure you don't lose any opportunities.Often, the smallest easily missed items often reap the greatest rewards.

3 THINGS TO KNOW...Anticipating Home Prices& Mortgage Rateswith Steven Thomasat Sanctuary Mortgage(episode 57)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1) Supply & DemandAppreciation may slow but prices will keep going up.. How Supply and demand, not just now but over the last 50 years explains it.2) The health of the real estate and mortgage market today.How are we sure? What about the Health of our market today. The last time things were "hot" we crashed. What's the difference between now and 'last time'.3) Now, what about mortgage rates?Tools to help predict mortgage rates... How volatile can they be and get, how and why.

3 THINGS TO KNOW... About What's Happening with Office Space & How It's Affecting Home Sales.  with Gregg Metcalf, EVP at JLL, who specializing in representing companies who lease office space nationally and globally. (episode 56)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1 - Hybrid workplaceWhat to know, how it's changing where we live and what we buy.2 - Transition to sunbelt cities.What are sunbelt cities and why companies are moving to them. 3 - Companies' drive to hire a more diverse workforce.Atlanta is where it is with more HBUC's and a diverse population, rather than recruit, the corporations are coming to the workforces they desire to hire.

3 THINGS TO KNOW... About Buying or Selling a Cond... with Craig Dodd, our Condo Specialist and luxury expert with record breaking sales and ahead of the curve on off market properties for our Buyer clients. (episode 55)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1 - What to know about what is a condoWhat to know, what to consider, the new paradigm, how do know if it's for you.2 - The Lifestyle Options The various lifestyles offered by condo-living, what do consider, What to know and how to secure the right buyer who pays the right price for what your condo has to offer.3 - The Financials, what gets missedFatal errors missed, how to avoid them. How to turn issues into opportunities.

3 THINGS TO KNOWHome Prices in AtlantaPast, present & predictions(episode 54)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1 - PastYear over year homes in Atlanta have appreciated at an average of 4.5% annually. According to NAR, since 1968, homes have appreciated on average, 5.4% annually a year across the nation.2 - PresentThis year the annual average home sale price price in Atlanta is up by 20%, 15% to 25% depending on the area. While this is true, if you go back to 2002, you'll see that from 2002 to 2021 while the market has been up and down, over those 20 years the average appreciation as of 2021 remains 4.5%.3 - PredictionsInventory remains low. According to John Hunt at Insights and other data experts, at the rate of sales combined with the rate at which we are able to build homes and owners will sell homes, it will take ten years or more for inventory to catch up to the demand for homes... this means, prices will continue to rise.

3 THINGS TO KNOWThe Latest Numbers...Buckhead Remains a Hot Market(episode 53)Listen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__Last week we talked about the concerns for safety in Atlanta and what is being done by the state of Georgia to ensure not only that we are safe again but safer than before.Questions remain about the market in Atlanta and how the concerns for safety will affect our market. The latest numbers indicate that we remain strong.Looking at all homes closed in Buckhead in the month of June 2021 compared to the month of June 2020*- the average sales price of those homes is up 24%,from $1,176,000 to $1,228,000- the number of homes sold is up 58%from 100 homes to 158 homesthe average days on market is down by half,from 85 days to 44 days*going back to the month of June 2019, comparing it to month of June 2020, 2020 is stronger but similar relative to the comparisons between June 2020 and June 2021 shown above.

3 THINGS TO KNOW... About How Atlanta Will Be Safe Again...how the APD and Georgia are working together. 1) State Patrol and Atlanta Police Department are collaborating to support police officers in Atlanta. 2) Legislation changes at state level. 3) Programs and incentives to enable Atlanta Police Officers to live in the areas they serve.LISTEN & SUBSCRIBE TO ALL MARKET UPDATES AT3THINGSTOKNOW.jmpartners.io

3 THINGS TO KNOWAbout Mistakes, Sellers Make in this Market ... In Buckhead, The number of home for sale is half what it usually is in June The number of sales, while the same in Atlanta, is almost double in Buckhead. Sellers still make mistakes... 3 Mistakes Sellers Make in this Market: - pricing strategy - staging and presentation- negotiatingThe Seller still has competition; it can be a win or lose market out there. If you're selling or buying, make sure you do it right. It's as important as ever to have the right team of experts by your side.

3 THINGS TO KNOW…Bathroom Trends that SellListen and hear more about the latest bathroom trends that sell. 1) ColorWhich colors, what combination and why2) Size,it mattersEverything keeps getting biggerThe key components and the dimensions3) The lookNature is backFrom exposed wood to plants and in your bathroom.How to pull it all together to push the Buyer's hot buttons in todays market.It's still a hot market...Cash Buyers are rampantDays on market is 5Supply is 30 daysPrices are up 20% and no end in siteThe Seller still has competition; it can be a win or lose market out there. If you're selling or Buying, make sure you do it right.... For home buyers and sellers, it's as important as ever to have the right team of experts by your side.

3 THINGS TO KNOW... About How to Buy with a Mortgage (especially in this 'cash buyer heavy market)Listen and hear more about how and why a non-cash buyer can win big in this market. Timing DocsLenderCash Buyers are rampantDays on market is 5Supply is 30 daysPrices are up 20% and no end in siteDespite what it seems... there really is more than hope for the non-cash buyer.  ... For home buyers and sellers, it's as important as ever to have the right team of experts by your side.Thank you Maggie McMullen at Synovus for your contributing  insights to this show !

3 THINGS TO KNOW... Features Driving Value in Atlanta Homes1 - Curb AppealFirst impression is Everything. You can't change it without 8 more repeated good next impressions. to make the best first impression: Front door, landscaping and roof are essential. 2 - Floor-plansInside is where you live. The energy and flow are when buyer are looking for and make decisions on where they know it or not. The homes selling for the highest prices are those that are open... But not too open. We call it, functionally open concept, key word being "functional".  3 - Indoor-outdoor living (pool is the biggest driver). Listen in for the stats, they're astounding. Listen and hear more about how and why value holds in what Atlanta homes.... For home buyers and sellers, it's as important as ever to ensure you know you're getting the right terms and the best terms. It's paramount to have the right team of experts by your side.

3 THINGS TO KNOW... to Win the (Best) Deal. 1 - Ask the right questions.What the right questions are, how to know and how to ask them.  2 - Listen.Go for getting corrected and quietly listen. Be open-minded, think past the typical stuff...  what that means. 3 - Act quickly (But Not hastily) Time kills the best deals, Once you have asked the right questions, listened, and gathered the data and insight, what to do is clear, that is the time to act, quickly.Listen and hear more about how and why, the best deals happen or die, especially in today's market. ... For home buyers and sellers, it's as important as ever to ensure you know you're getting the right terms and the best terms without sabotaging the deal. It's paramount to have the right team of experts by your side.

3 MORE THINGS TO KNOW... About the High Net Worth (HNW) Population and AtlantaListen & Subscribe...Anywhere you can find a podcastOR3thingstoknow.jmpartners.io__1) More than double the multimillion-dollar homes sold in April in Atlanta, than ever in the history of Atlanta Home Sales. 2) As top 10 largest economy in the country and top 20 in the world, Atlanta is not only attracting the HNW, VHNW and UHNW; Atlanta is driving the wealth of Everyone here in and around Atlanta. 3) The entertainment industry in Atlanta. Listen and hear more about how and why, prices, value, and opportunities continue to grow in Atlanta.... For home buyers and sellers, this is changing the game and how to get the right home and the right terms without sabotaging your purchase. It's paramount to have the right team of experts by your side.

3 THINGS TO KNOW... About the High Net Worth (HNW) Population and Atlanta1) How is HNW (high net worth) defined and how many people in the world meet the definition. There is HNW, VHNW, UHNW. That's High Net Worth, Very High Net Worth, and Ultra High Net Worth. An HNW (high net worth) individual has a net worth between $1,000,000 and $5,000,000 A VHNW (very high net worth) individual has a net worth between $5,000,000 and $30,000,000)A UHNW (ultra-high net worth) individual has a net worth of over $30,000,000of the 7,8 billion people in the world: 22,593,780 are HNW2,694480 are VHNW293,120 are UHNW2) What are the top VHNW cities? New YorkTokyoLos AngelosHong KongChicago San Francisco Washington DC ParisBostonDallas3) What it means for the Atlanta home market? Of the top 10 VHNW cities, 7 are in the US. The top 6 of the 7 US cities are major 'feeder markets' to Atlanta....  Prices, Value and Opportunity continue to grow in Atlanta. For home buyers and sellers this is changing the game and how to get the right home and the right terms without sabotaging your purchase. It's paramount to have the right team of experts by your side.Listen & Subscribe...Anywhere you can find a podcastOR3THINGSTOKNOW.jmpartners.io

3 THINGS TO KNOW... the Factors that can be Fatal or Fabulous for SellersListen & Subscribe...Anywhere you can find a podcastOR3THINGSTOKNOW.jmpartners.io__- Timing Opportunities where problems are assumed. - ContingenciesHow they can work against OR FOR Sellers - Multiple OffersIt's all in how they're handled Navigating all scenarios and finding hidden opportunities.

3 THINGS TO KNOW... about this Market& 3 Things to do to Buy or Sell in this Market Listen & Subscribe... Anywhere you can find a podcast OR3THINGSTOKNOW.jmpartners.io____ 3 THINGS TO KNOW... about this Market& 3 Things to do to Buy or Sell in this Market About this Market... It's not a bubble, it's the inverse of the 2006 Bubble: 1) Loans, today, the banks are scrutinizing, unlike the 2006 bubble. 2) It's more expensive to rent than buy now, unlike the 2006 bubble. 3) Supply was high on the rise with triple the previous years' building permitsWhat to do to Buy or Sell in this Market: 1) Know the rules and how to ensure they're working for (not against you) 2) Have the right team, the right experts backing you3) Know what you want (and implement the plan with #1 and #2 above to get it)

3 THINGS TO KNOW...Potential Deal Killers(no matter what the price)- Possession:Timing: Seller moves out / Buyer moves in, when.- Due diligence:Can be risky, the option beyond 'as is,' and when and how to use it.- Financing:Cash is King.... or is it? When and why cash Nor price is everything.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 MORE THINGS TO KNOW... PART II: About if it's a Bubble & if it will BurstWE EXPLAIN1st 3 THINGS LAST WEEK… F1 - Interest ratesSome say this is all there is to it, BUT is it so?2 - PricesSure, but what drives them and what does it mean big picture short term and long term?3 - JobsThe Driving force, how, why, what to know, what it means.3 MORE THIS WEEK… 1 - Affordability Index* *ave income vs ave sale price2 - Employment growth * *rate 3 - Building permits**how many building predict supply trajecoIn Summary, As always, it's about Supply and Demand. What's Driving it? And how is it affected now and in the long term. In Atlanta (and around most of the country) Resend Price increases drive affordability down. Employment Growth is on the upward trend, but Employment is only back to 60% of what it was Pre-Covid Yet, on the ground, in Atlanta, the market isn't slowing up, it's ramping up. WE EXPLAIN ON THIS SHOW. LISTEN & SUBSCRIBE TO ALL MARKET UPDATES AT3THINGSTOKNOW.jmpartners.io

3 THINGS TO KNOW... About if it's a Bubble & if it will Burst.1 - Interest ratesSome say this is all there is to it, BUT is it so? 2 - PricesSure, but what drives them and what does it mean big picture short term and long term? 3 - JobsThe Driving force, how, why, what to know, what it means. Recent Atlanta home market stats that apply, Supply & Demand (the foundation of any market): Supply at it's lowest:Absorption is 33 daysDemand at it's highest:DOM 7 days Ave list to sale price 100%Ave sale price is up 25%

3 THINGS TO KNOW... About Pools and Home Values in Atlanta: 1 - Return on investment exceeds the price for the pool (ESPECIALLY IN ATLANTA). 2- Adding a pool to your existing home doesn't have to take forever. 3- The latest pool technologies enhance property value.LATEST ATLANTA MARKET STATSComparing February 2020 to February 2021:_______Most national statistics claim that the same home with a pool will sell for 10% more, in Atlanta, sales indicate that added value for a pool is more like 20%_______$1m Plus market the Number of sales is up 32%(from 90 in February 2020 to 132 in 2021)&Number of Listings in the $1m Plus market is down 26%(from 1,244 in Feb 2020) to 896 in Feb 2021)_______Median Sale Price up 20%$1m Plus market:Median Sale Price up 10%_______Supply (months of inventory)Supply is down 60%$1m Plus market:Supply is down 30%_______Number of Sales is the same$1m Plus market the Number of sales is up 32%(from 90 in February 2020 to 132 in 2021)&Number of Listings in the $1m Plus market is down 26%(from 1,244 in Feb 2020) to 896 in Feb 2021)Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 THINGS TO KNOW... about offers in an extreme Sellers marketEavesdrop on JMPartners1: the highest priced offer isn't always2: what buyers are saying that they're not meaning3: what to do about it.- higher earnest money- shorter due diligence- make it cash- pay for the option (In GAR, 'right to request repairs' isn't what it sounds like)LATEST ATLANTA MARKET STATSComparing February 2020 to February 2021:_____________________Most compelling...$1m Plus market the Number of sales is up 32%(from 90 in February 2020 to 132 in 2021)&Number of Listings in the $1m Plus market is down 26%(from 1,244 in Feb 2020) to 896 in Feb 2021)_____________________Median Sale Price up 20%$1m Plus market:Median Sale Price up 10%_____________________Supply (months of inventory)Supply is down 60%$1m Plus market:Supply is down 30%_____________________Number of Sales is the same$1m Plus market the Number of sales is up 32%(from 90 in February 2020 to 132 in 2021)&Number of Listings in the $1m Plus market is down 26%(from 1,244 in Feb 2020) to 896 in Feb 2021)Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 THINGS TO KNOW... 3 Fears Driving Today's Hot MarketJMP Atlanta Home Market Eavesdrop3 Fears Driving Today's Hot Market1) Fear of inflation2) Fear of rising interest rates3) Fear of living last year againPlease subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 Things to Know About Supply- What it really is- What it's doing in Atlanta- The pro's and cons... aren't always what you thinkHow Buyers can make a Sellers' market their market.What Sellers need to know, what could hurt them in todays market. Average list to sale price is 100%Sales are upSales prices are up over 20%Average days on market is 10 daysSupply is 1 month Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 THINGS TO KNOW... About Getting Your Home Ready to SellEven in this hot market, there are homes that don't sell and many that do that should be could be selling for more ... NO MATTER WHAT,3 Unbreakable Rules of Getting Your Home Ready to Sell1) IT'S GOTTA BE SPACEY... I.E.A)Clear the Big Stuff  i) Get it outii) Paint it white2) IT'S GOTTA BE A CANVASA) Clear the little stuff i) Knick-knacks outii) Family photos out3) RULE OF 3not more than 3 of anything on surfaces except when ...Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 things to know about escalation clauses.- JMPartners Atlanta Market Eavesdrop1- what they are2- how they can backfire3- how to use them/ how to know when to use themIn a market with a 20% increase in price over this time last year, 1 month of inventory, an average and median of 10 days on the market, and 100% average list to sale price, Escalation Clauses are prevalent... Know the pro's the cons and how to use them to work for (not against) You. Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

JMP Atlanta Market EavesdropAtlanta & Tech 3 things to know... with Gregg Metcalf1) What's the residential market doing in Atlanta?2) What about technology companies moving to Atlanta?3) How is technology moving to Atlanta affecting our market, our values, and the overall future of AtlantaWith final thoughts: Favorite Hollywood Couple?with Gregg Metcalf, office tenant rep broker with JLLPresident-Elect of the Atlanta Commercial Board of RealtorsBest Overall Deal of the Year Award 2019 – Mercedes Benz USA Board of Trustees for The Leukemia & Lymphoma Society Georgia Chapter1) what is our market doing:last year vs this year, monthly stats# sales 4,421 | up 1%median sales price $309,000 | up 18%average sales price $379,000 up 18%Supply 1.2 months, down 50% (down from 2.5 months this time last year)New listings 6,79 | down 19.4% to this time last yearactive listings | 8,122 | down 45.5% from this time last year**fewer listings now than any month the entire year last year, including COVID 2) What about technology in AtlantaWhile quarantining and COVID were in their prime and everyone was pulling out of office deals or pausing, the technology companies were quietly leasing up office space around Atlanta.Facebook leased 100,000sf in Atlantic StationMicrosoft leased over 500,000sf in Atlanta statinGoogle leased  over 400,000sf in midtownWHY ATLANTA?- To fulfill their new diversity initiativesAtlanta has more diversity and more HBCU (Historically Black Colleges and Universities) than other cities) ...- Highly educated workforce and workforce source and low cost of living and doing Business- Hartsfield-Jackson Atlanta International Airport,  the busiest airport in the US by passenger traffic. About 104 million passengers travel through the busiest US airport, about 20 million more than for the second busiest airport in the US.Microsoft purchased 60 acres in Quarry Park,specifics not releasedit will be mixed-use withresearch centeraffordable housinga component of it part of/ funded by the Bill & Linda Gates FoundationAir BnB just announced their move to Atlanta3) how is that affecting the Atlanta market and valuesmore diversitymore employment across multiple industries and income levelsFavorite Hollywood Couple?...  well...Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 things to know about locking your mortgage rate with Kevin Dwyer1) Locking your mortgage rate; what is it really? 2) What you might not know about timing? - 90-day lock, you can float it down (but 90-day locks are more $)- You can lock your rate Before you find a home3) Lower rates aren't always better. - What do you mean, lower might not be better? Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market!You can find us anytime online at jmpartners.io

3 Predictors for Future Home PricesUp? Down? Why? How do we know?As always, Supply & Demand affect the market,We already know demand is up (days on market is a week)Supply is down (to 1.3 months, neutral is 6 months)Prices are up (25% in Atlanta year over year, 100% average list to Sale Price in Atlanta)How is it all affecting the future of prices in Atlanta, what to know, how to know...1- Building CostsAre going up and why2 - InflationIs predicted in 2022 and why, how does this affect price3 - Interest RatesWhat is really happening? How do we know what's happening with interest rates? Clear cut ways to predict them and what it means for home prices.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

In today's strong market, the smallest efforts are reaping the highest rewards,3 Almost FreeWays to Maximize Your Home's Sale Price...1) Declutter (just start moving already)2) Paint (makes miracles)3) Light (& get it right)Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

It's 2021 and the market is strong:Supply is 1.3 months (2.7 months this time last year)Days on market is still under 2 weeks (27 days this time last year)More homes are selling (up by 1% over this time list year)Sales prices are still going up and still up 25% over this time last year&Interest rates are even lower by an entire point.Now 2.75% (3.75% this time last year)This means the rules are changing, fast. Know what they are and how to win in 2021.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

1- Buyer Terminations are Common.Buyer FOMO (Fear of Missing Out) is real.How to make sure you're not subject to them as a Seller.2- Cash Buyers aren't always.The advantages and disadvantages.3- Buyers are turning down dated homes& paying a premium for homes with the right updates.Relevant current market data that ischanging the Atlanta residential real estate market:- Average list to sale price in metro ATL is 100%- Inventory is low, supply is down to 1.6 months- Days on market is down to 10.- Median sales price in Atlanta is up 25%Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Interest rates are down year over year from 3.75% to 2.75%Atlanta Average Sales Prices are up 25%Sales are up by 1% Supply is down to 1.6 monthsThis means pent up demand, more homes will sell.What are the 10 trends of what's selling now and will sell in 2021... 1. The multi-zone kitchen.2. Sconce lighting.3. Rejuvenating bathroom design. 4. Oversized rectangle tile.5. Browns and beiges return.6. Home offices and nooks.7. Video conference-worthy backgrounds.8. Open floor plan scrutiny.9. Pergolas.10. Backyard cottages and ADUs.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Some homes still don't sell.The ones that do are selling in 10 days at 100% of list price on average.Buyers are frustrated they can't find what they want or losing out to other buyers.What are the 3 things you need to succeed in today's market?1- InventorySupply is down to 1.6 months.2- The right inventoryFor certain inventory the supply is still over a year and it's not typical or what you might think.3- Strategic positioning...Positioning that creates results.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

The number of failed listings (that don't sell) in all of Atlanta (Nov 2019 to Nov 2020):Down by 66%The number of failed listings (that don't sell) in Buckhead:Down by 50%The number of failed listings (that don't sell) in Brookhaven:Down by 75%IN THIS HOT MARKET... 3 reasons the homes that aren't selling, aren't selling:1) Price, but that's NOT always it...2) Presentation3) Experience.Even in this market, these elements are still essential...We implement these elements in the JMPartners Presentation Experience Plan for every JMPartners listing.Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Atlanta:Homes in Atlanta are officially selling for 100% of the list price or not at all...listen in for the stats.Contact us for more details in your market for your home or purchasing strategy...Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Atlanta:Days on market down 11 (from 27) this time last year, prices up by $50,000 from $249,000 to $293,000Brookhaven (30319):Days on the market year over year remains at 20Prices up by 20% from $642,000 to $779,000Buckhead (30327)Days on the market year over a year down 75% from 121 to 32Prices up by over 15% from $1,312,000 to $1,522,0004 reasons the market is getting hotter:1 -Wednesday, November 26, 20021, the new maximum conventional loan was announced.... $548,250 (from $510,400)2 -More ... and more people are moving to Atlanta3 -Wants and needs are changing4 -People's up demand continues..when people find what they want, they buy faster and will pay morePlease subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Sharing stats ....and gratitude - JMP Atlanta Home Market EavesdropLatest Stats to be Grateful For, Happy Thanksgiving!!Days on market 11 days (down 67%)Supply 1.9 months (down 57%)Average Sales Price Up by 20%indicating continued trajectory...Wednesday, November 26, 20021, the new maximum conventional loan was announced.... $548,250 (from $510,400)Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Adam Vicars, Chad Carrodus & Jere Harris Metcalf sharing from the ground in Atlanta, Sales Down, Pendings Down, Interest Rates Up What Makes This A Hot Market?Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io

Adam Vicars, Bridgett Posey & Jere Harris Metcalf sharing from the ground in Atlanta, Interest Rates, Sales, Appraisals What are they doing?Please subscribe and share with your friends who might be moving or who just want to keep up with the latest in the Atlanta residential market! You can find us anytime online at jmpartners.io