Podcasts about nic hayes

When Susannah Carr and Rick Ardon started anchoring 7 News Perth's nightly bulletin together in 1985, the world and the newsroom were very different places. This duo has now been on the air for a Guiness World Record Breaking 40 years, and the network led ratings for 20 consecutive years up to 2020. This week Rick and Sue join Nic Hayes on The Expert's Podcast to discuss what reporting on world and Australian news for the last four decades has been like. Listen in to discover: Why authenticity is key to reporting, especially when it comes to your voice What Rick and Sue will do for a good story - it involves climbing sand dunes and arriving at crime scenes at 1am Where in the world these two have been recognised after 40 years on air What is takes to have longevity in the media and how young journos can build long careers The most profound news story coverage they've been involved in The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

Nic Hayes, Managing Director at Media Stable joins Tony McManus to talk about the news of the week.See omnystudio.com/listener for privacy information.

After 10 episodes of the new format, host of The Expert's Podcast Nic Hayes sits down with producer Emily Morgan to discuss the latest season. From Ben Fordham to Dani Laidley to John Laws, catch up on all the golden tips, tricks and media insights from our incredible guests. Nic and Em talk about what it's like to get through a tougher-than-expected interview, their favourite tips gleaned from the season and the themes that ran through many of the episodes. And you'll even get to hear Nic Hayes give us the first line of his karaoke song. The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable. Tune in for Season Two of the new format, to launch in April.

John Laws, legendary broadcaster and talkback radio host In this episode of The Expert's Podcast, Nic Hayes speaks to the legendary John Laws about his seven-decade long radio career. After finally hanging up his golden microphone for the last time at the end of 2024, John shares memories about what it was like engaging Australians in talkback radio, his favourite politicians to interview, what he thinks of Anthony Albanese and the one thing he misses about being on the radio. Nic and John discuss: What John thinks of Kyle Sandilands now How he weathered the cash for comments saga What it was like engaging a 'shy' audience in talkback radio in the 1960s What motor oil he uses these days The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

Will McDonald, Nine News Adelaide Presenter/Reporter/Producer As a presenter, producer and reporter at Nine News Adelaide, Will McDonald appears on televisions across South Australia on most days of the week. And for the last five years while bringing South Australians their daily news and commentary, he's also been fighting a battle against prostate cancer. He joins Nic Hayes on The Expert's Podcast this week to discuss how his cancer diagnosis brought him closer to the South Australian community, how he uses his media profile to advocate for the work of the Prostate Cancer Foundation Australia and what's it's like sitting on the desk with Alice Monfries on the weekends. Nic and Will discuss: How to refine a pitch to media and what you should absolutely leave out when pitching to a journalist Where Will sees the media going The changing ways we consume news media Why he always wanted to be in television The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

State by elections created some interesting results, but can the trends be used to predict a federal outcome

Gina Field, founder Nepean Regional Security Gina Field is one of Media Stable's stand out experts. Gina's signature style is immediately showcased in this chat with Nic - she presents in media just how she is face to face - real, down to earth, funny and above all - strategic. This week, Nic speaks with Gina about why strategic thinking is essential even when dealing with the media, how running a large, successful security business in a male dominated industry sets her apart, and what it was like starting out as a security guard in Sydney's King's Cross. Nic and Gina discuss: Why she loves to do radio interviews What three elements Gina tries to bring to every media gig Which song she chooses for karaoke because it's hard to forget the words even when you've had a few drinks Why she's always thinking of the folks at home needing practical advice on padlocks The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

Danielle Laidley is no stranger to the media. As a player in the West Coast Eagles' inaugural team and then after being traded to North Melbourne Football Club, Dani experienced two very different levels of media interest in AFL players. Then as coach of North Melbourne, Dani experienced some of the toughest scrutiny from sports media and fans. And in 2020, she experienced the voracity of the media when Victoria Police leaked images of Dani to the media and revealed to the public that Dani was undergoing a gender transition, having suffered gender dysphoria throughout her life. The coverage was frenzied and prolonged. This week, Nic Hayes is joined by Danielle Laidley who shares her experience in the media across her career, and what she's doing in the media now that she's taken back the narrative, working in transgender advocacy and as a regular sports columnist. Dani and Nic discuss: What it's like to be in the cut and thrust of weekly games and media spotlight as an AFL player and coach, riding the waves of speculation and interest in North Melbourne moving to the Gold Coast, her teammate Wayne Carey, and the scrutiny following lost games among many other fascinating moments in her career How she flew under the radar in Melbourne after being traded from West Coast to North Melbourne How writing a book and filming documentary Revealed – Danielle Laidley: Two Tribes in partnership with Eddie McGuire all came about Dani's pick for top five NMFC players and her pick for the GOAT – “you could kick the ball anywhere, and he'll mark it” The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

Gemma Varone, Chief of Staff, 7NEWS Perth This week Nic catches up with Gemma Varone, Chief of Staff of 7NEWS Perth. Not sure what a chief of staff does? Nic and Gemma hash it out. Hear about how Gemma's time as a producer for Australia's Golden Tonsils - John Laws – along with how her role as newsreader at Nova and Southern Cross Austereo led to her position in Perth's leading newsroom. Nic and Gemma discuss: Which role she created horoscopes for and where she learnt how to play vinyl live to air at 19 years old Why there's no substitute for hard work What she loves about radio and why tv is more challenging What she looks for in a good yarn Which iconic Aussie anthem she performed at karaoke, singing back up for 9 News Perth sport presenter Paddy Sweeney The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

2025 - 01 - 24 Nic Hayes by CurtinFM 100.1 in Perth, Western Australia

Jemma O'Hanlon, Accredited Nutritionist and Practicing Dietitian This week Nic discusses what it's like to have a regular gig on morning tv after working towards that goal for 15 years. Jemma O'Hanlon is a Practising Dietitian and Accredited Nutritionist, and it was her membership with Media Stable that, as she says, gave her the golden ticket to morning TV. Since launching her career, Jemma has understood the power of mainstream media when it comes to building a profile and in this discussion with Nic about how to get the holy grail of a regular breakfast TV spot, they discuss: What Jemma gets paid to do her regular The Morning Show segment. How she has solidified her relationship with TMS and figured out how to make producers lives easier. What advice Shelly Horton gave Jemma in her early media days that has stuck with her. Why she wants to be the Jamie Oliver of nutrition. And how many interviews she recorded in 2024 – a three-digit number! The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

Nic Hayes, Media Commentator and Managing Director at Media Stable joins Pat Panetta to discuss the biggest stories of 2024.See omnystudio.com/listener for privacy information.

Tony Mac, Overnights presenter at 3AW and across the 9 Radio Join Nic for a discussion with Tony Mac who has an infectious love and respect for the power of open line, talk back, live radio. Tony's Overnights program is now broadcast across four markets, out of 3AW Melbourne and every night he does 5.5 hours of live radio. In this discussion with Nic, Tony shares the highs and lows of his career spanning 25 years at Perth's 6PR and now 3AW. If you don't already love radio production and the classic stories behind how it's done, you will after this chat. Find out: What makes companion radio – the 2-5am time slot – really great, including one of the most poignant calls in Tony's first 12 months in the overnights chair Tony Mac's biggest bugbear on radio – learn the old school rule for talent and presenter: only ever be address one listener, not a group of listeners The challenge of broadcasting live overnights to multiple markets and how to engage listeners from across Australia How Tony manages the inevitable brain fog after three hours of live radio in the middle of the night And what still exasperates Tony when it comes to misinformation. The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

James Szabo, Executive Producer, 3AW Drive with Jacqui Felgate Jimmy Szabo has many strings to his bow. Most prominently he is the Executive Producer of Melbourne's 3AW Drive program, moving over from mornings in December 2024. But Jimmy also emcees weddings, appears on various radio segments across Victoria and produces some of the best comedy coming out of social media about the quirks of Italian and migrant families – he's made his 97 year old Nonna a star of TikTok. Nic speaks with Jimmy this week and finds out: How social media is an essential element of 3AW Drive and why strategy and a behind the scenes team is integral to success with socials What will change in his production of Drive compares to Mornings What percentage of Jimmy's pitches as a producer get to air The importance of light and shade in a radio program… “It can't always be serious.” And the quote from The Godfather that Jimmy Szabo lives by The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country's leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country. The Experts Podcast, powered by Media Stable.

We are back but slightly different to what you are used to... Nic Hayes is going SOLO. After 200 episodes of The experts Podcast and over 300 episodes of the Brand Newsroom before that it is time... We say goodbye to Carmen Braidwood an absolute champion of communication and training. Nothing sinister other than we both have our own projects that we are in need of delivering. Carmen is still a close colleague and friend and we do wish her the very best with her work in 2025. OK so let me tell you a little secret. I have for a while been thinking about a solo podcast that I get to interview my media mates and some amazing experts. I still want to get their backstory told, their motivations identified. I want to give you everything that you need to understand what it takes. What it takes to be an effective communicator with media, stakeholders, colleagues, clients and most importantly ... your audience. 2025 we are back with the podcast but over Summer you are going to get a taste of what we are looking to achieve. I so look forward to being in your ears in 2025. Best, Nic

Nic updated us on the US election, the surprises at NACC and Indies on the rise

Nic joined me to discuss the art of conversation missing from our world, but I also found the business behind Media Stable

Nic Hayes from Media Stable spoke to Tony McManus on Australia Overnights about how we can get off the Australia Day debate carousel.See omnystudio.com/listener for privacy information.

The episode where you find out what it takes to be a media asset. A term that is often used by Nic Hayes to get experts and leaders of industry to start thinking like a true asset to media. Be available, be good at it and want to do this. It is the best marketing and brand awareness you can for your business.

Tom Rehn, Josh Byerlee, Sam Daddow, Nic Hayes, Jon Blake, Deputy Commissioner Linda Williams, Trevor Long, David Koch and Behind Closed Doors.See omnystudio.com/listener for privacy information.

** Join Timbo's exclusive Membership and get exclusive content and access to Timbo you won't find anywhere else ** Call Timbo on +61 480 015 150 and let him know what marketing is working for you. He may play it in an upcoming episode. In case you need reminding, you're standing on a mountain of knowledge. You know so much about your industry. So why not share it by becoming your industry's spokesperson? Today, thanks to Media Stable's Nic Hayes, you'll discover exactly how. It's an opinion-leading episode 622 of The (13 year-old, award-winning) Small Business Big Marketing podcast.  A little more about Media Stable's Nic Hayes … Following positive feedback to my recent interview with Joshua Del Poza, the Chief of Staff for The Today Show, I figured you guys are keen to learn more about how to become a media spokesperson for your industry, which of course requires some media training.   And who better to give it to than Nic Hayes, the founder of Media Stable, a business he started in 2012 that connects media with experts and which has become the preferred source of media talent in Australia. Media Stable is also the leading resource for business owners who want to become media savvy and get exposure for their business along the way. Nic is also the founder of Expert Registry, an online media training resource.   To provide real life case studies of business owners who've been through and benefited from Nic's training, we're also joined by financial planner Sarah Wells and Online Agency owner Nicole Jamieson.   If free media exposure for yourself and your business appeals, then grab a notebook, as this really is a masterclass. Topics covered include: Why becoming a media spokesperson is smart marketing Who's it ebay suited to Where are the media opportunities in 2023 and beyond How to generate stories the media want to cover How to manage a media opportunity    I started off by asking Nic to define the media in 2023. Resources mentioned in this episode of your favourite marketing podcast Become a Patron - Get exclusive content by supporting the work Timbo's doing for small businesses around the world Media Stable's official website Sarah Well's official website Nicole Jamieson's Dark Horse agency website   Services every business owner needs that Timbo recommends How to generate organic traffic to your website(without spending anything on advertising) High converting website designers(They built this website - take this simple quiz and see where yours needs improving) DIY SEO training - The most cost-effective way to get on page 1 of Google(20% off with discount code Timbo20) Proven customer attraction strategy(and ridiculously cheap)    Businesses that made this podcast possible (please support them) DELL Technologies - Small business solutions Book host Tim Reid to speak at your next event or conference Thanks for tuning in. May your marketing be the best marketing. Timbo Reid0480 015 150See omnystudio.com/listener for privacy information.

Nic Hayes, Managing Director of Media Stable, doesn't agree with Tom Elliott!See omnystudio.com/listener for privacy information.

State of Social is the premier social media event in Australia if not Asia Pacific. The event into its fifth year is a destination conference for all communicators and marketers across the country. The founder Meg Coffey believes this will be the biggest yet and has mix of international, interstate, and local marketing and communication professionals delivering their expertise to 900 plus delegates. If you want to know what the event is all about listen to Nic Hayes as he interviews three of the speakers in Meg, Mike Drysdale of Dear Storyteller, and co-host of The Experts podcast Carmen Braidwood who is presenting on the day. You will get a sense of what you can expect, what you can get, and what you will walk away with. This event is special and it is a destination conference for all that are looking to understand the latest trends, news, ideas, and thinking when it comes to digital marketing. State of Social is on the 23rd and 24th of August at Optus stadium Perth. Tickets via www.stateofsocial.com.au

On The Experts podcast this week Nic Hayes and Carmen Braidwood talk to sports broadcasting royalty Glenn Mitchell. The Perth broadcaster who left the ABC eleven years and now hosting a breakfast program on Curtin Radio didn't put up any guards or barriers to the questions thrown at him about his career and life generally. Glenn talked candidly on his departure from the ABC after twenty-one years, his battle with mental health and his ongoing work in that space. There was a lot of laughs and intriguing responses from the great broadcaster from his time calling cricket, Olympic Games, AFL, Commonwealth Games, and other sports needing his ability to tell an audience what is going on in words. Nic raises from the start of the podcast the frog joke Kerry O'Keeffe told and Glenn's response to this is a classic. A joke that he shares openly with Kerry O'Keeffe “I spent 21 years at the ABC, covered Olympic Games, cricket, Commonwealth Games and the thing I remembered for most is sitting next to an idiot telling a story about a frog.” Mitchell is sharp, he is witty, and he is enjoying the media commitments that he has with the various media houses today including Curtin, SportFM, and Seven. That voice is as velvet as it was calling Australian Cricket, or The Olympic Games and you can hear that he is in a good place. Other topics The Experts team got to talk to Glenn about was who he believes are Australia's greats in the broadcasting and commentating space. Glenn fell into commentating by accident but forged an amazing career over three decades and identifies who he thinks does it better than others. What his most memorable sporting moment might surprise you. The thirty minutes focus on Glenn Mitchell is certainly worth your time for sport, media, and broadcasting goodness.

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This week on the podcast we talk purpose and what it means to businesses and how it can help them become better at what they do both internally and externally. You will quickly gather that our guest has a lot to offer to small, medium, and big business in understanding what we do and why we do it. It's a fascinating chat that anyone that is in leadership or owns a business should go through the exercise of discovering more about themselves. Too often we are caught up in our business and not working on our business. Dave Clare is an author, coach, speaker, and trainer in all things purpose. When you listen to Dave riff about the very core things that he is obviously passionate and enthusiastic about you can hear it in his voice (and Canadian accent) that he is an engaging speaker and presenter. His ability to break down complicated thinking or theories that a business owner might have is clearly conveyed back to them in what they can understand but maybe more importantly what their customers “who they choose to serve” can easily understand. The chat has so much value, but this did catch the attention of our co-hosts Carmen and Nic when Dave started talking about SHIT values. An acronym that every business seems to claim as their values, Service, Honesty, Integrity, and Trust. These are the very core for every business and should be taken as a given. It's the values that are unique to you and your business you need to make sure are published and adhered to from the top down that will make you stand out. The way Dave articulates this is again why all businesses need to get coached regularly through this process. Without doubt this podcast will make you think. The other gold that you should be looking out for is the FLOW. Another great message hit home is that employees are looking for coaches and not bosses. Make sure you learn the number one rule don't call your employees “staff”, a mistake Nic Hayes is not likely to repeat. Right from the start of this chat we are working on our business which you can play along by asking the same questions with your business. If you can get Dave into your office to look at your purpose and values, be assured the effort and the investment is well worth it.

While in media we can see so much is changing but there is so much that hasn't. There are elements of communication that will remain the same forever and the very basics are never lost. Sure, the platforms are changing, the audiences have greater choice, and we are experiencing very unusual times. This week we talk to a veteran of media, a producer across radio and television. He has also dabbled in the corporate communications world which really gives this expert a well-rounded approach to communications. Phil Sylvester is the General Manager of Media Stable based in Sydney and his pedigree of media is quite phenomenal. Having worked with some of Australia's most influential presenters and programs he now controls the east coast region of Media Stable supported by a very capable team of journalists and engagement managers. Phil is a student of ‘earned media' and ‘content marketing' in fact Phil was doing it long before a term was coined for it. There is a reason why corporates and big business like to employ media people and journalists. They get communication. From the start of the podcast Phil is filling us with content gold and you can hear the messages come out from this great storyteller. His experience and high energy and love for media is rare these days particularly from the behind-the-scenes space of an agency like Media Stable. Not short of an opinion or a position he certainly has made an incredible mark on the experts that frequent the services of Media Stable. They have benefitted with greater engagement, better pitches, and storytelling. Even crafty communicators and teachers of media Carmen Braidwood and Nic Hayes felt like they got a good old-fashioned communications lesson from Phil. Experience and relationships are everything in media and we get to hear from a master in this podcast. While the trends will continue to change the fundamentals of communication don't. We must be better in this space and be careful that you don't get caught up in the glitz and glamour of those pretending that they know media and communications.

A chance for Carmen Braidwood and Nic Hayes to properly catch up and have a chat about each other. A deep dive into what each brings to the table when it comes to working with the media. What they bring to the communications cycle and how to prepare, pitch and engage media. Some might say this is a little ‘self-indulgent' but after listening to the two of them you get to understand a little better where they sit in the media cycle. Carmen is a media professional and without doubt the podcast has picked up to new levels of quality and value for the listener. Her business “Confidence on Camera” is critical in a world where so much content is presented online and in video format. The ability to produce, present, and amplify your messages and opinions through the lens has become so critical for small and medium sized businesses. Nic has worked in media 25 plus years now and predominately behind the scenes in the media intelligence sector, PR, journalism and now running Media Stable a platform where experts and media connect through quality content. A tool that media and businesses have been using over the last decade and getting great results for their personal and business brand. The chance for Carms and Nic to riff without notice is what they will both say is the most fun. You listen to them each week interviewing a fascinating expert or media but what is it that each of them does? What do they enjoy? Where did it all start? It's a good little insight into the two presenters of The Experts from where they have been, where they are and where they are going.

Miss JB For Breakfast this morning? JB caught up with Nic Hayes, PR expert from MediaStable to chat about the amount of really bad PR blunders Australia has had in recent years - what are some of the issues and how can they, potentially, be improved on. JB, Amz, Olivia and Jarred also shared the amazing news that Tamworth was ranked 3rd in Wotif's Top 10 Towns in Australia. Which cities beat them?? Find out here! Plus, the Foo Fighters playing in Geelong (?!??!) - details here!

Nic Hayes from Media Stable says it's only the beginning............ See omnystudio.com/listener for privacy information.

Nic Hayes from Media Stable joined Matthew on the great news today that Cleo Smith was found safe and sound and how this story has made headlines around the world.See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

Nic Hayes from Media Stable discusses the NSW Premier Gladys Berejiklian's decision to end daily COVID press conference updates. Good idea or not? The post NSW Premier Gladys Berejiklian ends daily press conferences appeared first on Mitchell's Front Page.

Nic Hayes from Media Stable reflects on the WA lockdown live from Perth on day three of the lockdown. The post Nic Hayes from lockdown in Perth appeared first on Mitchell's Front Page.

Media and PR observer Nic Hayes from Media Stable casts his eye over a very strange election, what does he see? See omnystudio.com/listener for privacy information.

Nic Hayes from Media Stable spoke to the program from Western Australia, where Labor is expected to be returned in the weekend’s state election with a bigger majority. The post The WA state election preview appeared first on Mitchell's Front Page.

Its been another big week in media news and Nic Hayes from Media Stable joined Harvey Deegan to talk about the anti vax protest, the fallout from the Facebook news ban and the state election is in full swing.  See omnystudio.com/listener for privacy information.

Nic Hayes from Media Stable has the rundown of what's happened and what might happen next. See omnystudio.com/listener for privacy information.

Its been a big week in WA. A lockdown, devastating fires and even a possible cyclone. Nic Hayes from Media Stable told Tony McManus that "the media stood up big time this week." This is despite criticism running rampant on social media over the questions that some journalists have asked Premier Mark McGowan during the press conferences held during the week.  Nic says that a journalists role is to hold the government to account which he says all media did extremely well.   See omnystudio.com/listener for privacy information.

This week I welcomed back Nick Hayes, Managing Director of Media Stable, to discuss his observations across the media landscape and media consumption over the last six to nine months during this changeable period.Nick explains is that, as he predicted in the last podcast, that there's been a real move back to traditional forms of media, in particular radio.  We really had a great discussion about becoming more discerning in our media consumption and sense making, particularly recognising the leanings, particularly the political orientation, of the sources that you're listening to. We also talked about the pitfalls of going to social media as a source of news and also the concept of consuming too much information.Nick is really articulate and has a great sense of humour. He brings a very grounded and grown up perspective to the topic of news and media in general.

We take a slightly different direction with the podcast this week by not interviewing an expert or a media professional but instead possibly Australia's leading media expert in John Solvander. New Zealand will likely try to claim him like they try to claim pavlova, Russell Crowe and Split Enz but that accent still squirreled away is a dead giveaway. John Solvander is the Director of Media Engagement, an owner of Media Stable and what Nic Hayes refers to as the engine behind the success of the business. In fact his exact words to many of the experts as they are onboarding with Media Stable “If Media Stable was an orchestra then John would be the conductor”. We kind of had to just throw this on John to do the podcast and not let him think about it too much. Many media that have worked with John will know its never about him. It's about the story and the audience.  He has worked in media for 25 years, and only about 90 minutes of that would've been 'on-air'.  He is a behind-the-scenes professional, offering support, guidance and mentoring to our experts.  He has crossed paths with a lot of media personnel along the journey. While it might seem a little self-indulgent from a Media Stable's perspective to put John Solvander up to chat on The Experts Podcast I can assure you the true value is yours. What this man doesn't know about media isn't worth knowing and his commitment to his craft is exemplary. John is one of the greatest assets of Media Stable we just thought it was worth your while to know a little about his back story. Enjoy!

From Media Stable Nic is a commentator and observer of news, people and social trends, and he's got a pretty good idea of what has driven the worldwide panic.

Episode 44 - Interview with Media Expert Nic Hayes Have you ever wondered why some experts are able to get press coverage and others aren't? Have you ever wondered if being in the media really has that bigger impact on your business growth as an expert? Have you wondered what it takes to be able to get onto primetime television or identify the best media outlets for you to share your message? One of the most common questions I get asked is, "Is media really worth it?" So what I say to people is "yes, absolutely, however it depends on the stage of your practice and how much it's growing and also depends on how clear you are around your message." This is a very special interview with the Founder of Media Stable Nic Hayes who is a trusted advisor to a large number of experts in Australia and well respected within the speaking community. In this interview, you'll hear me ask him questions about How do you get on tv after writing a book? How do you get more gigs? What does the media want from us as experts? Take a listen. Nic will also share about the Meet the Media events that are coming up very soon in Sydney and Melbourne. I recommend this event to all my clients. I always attend myself so I highly recommend you coming along. It would be the best $500 you've spent. I look forward to seeing you there. Here's the link to order your tickets but make sure you listen to the interview with Nic. Please reach out I'd love to hear your thoughts, comments or insights on the interview with Nic. And make sure to reach out to Nic through the following: LinkedIn profile Media Stable website

Nic Hayes from Media Stable in this Talking Media segment looks at what is newsworthy today? Has our expectations changed? We have seen a lot of headlines in the newspaper in recent times that have caught our attention... this week on Friday was... Daniel Kerrb. Is this really front page material? Is this really newsworthy? What is newsworthy today and are you responsible for the direction that the media takes?  

Take a deep dive into the current world of media with Nic Hayes, Founder and Managing Director of Media Stable.Nic shares how he spotted an opportunity in the changing media landscape to create Media Stable, which actively links experts and their views with media outlets to produce informed and trusted content.Through this conversation Nic provides an insightful commentary of the full range of media platforms, from traditional forms of print, TV and Radio through to online and social media, as well as the changes in our consumer behaviour. Interestingly Nic explains how, through a growing erosion of trust in social media content, there is the potential for people to return to the more traditional forms of media once they gain more awareness of the often-questionable credibility and decide to become more discerning media consumers.We also spend time discussing the impact of content that is aimed at giving people what they WANT versus giving people what they NEED, as well as the importance of real human relationships and interaction.Nic is a wonderfully engaging as well as knowledgeable man, which makes this conversations both entertaining and thought provoking, and leaves the listener with the challenge to consider a more discerning consumption of media in day to day life.

On Talking Media Tony and Nic Hayes discussed the economic downturn in Western Australia and the role the media plays in West Australian’s consumer confidence. Nic asked listeners the question “do we hear enough positive stories in our media”? Bad news often sells but does consistent bad news affect our economy? Is it the role of the media to try and change perceptions of the economy or should this happen organically? It’s all discussed in this week’s edition of Talking Media.

Nic Hayes runs Media Stable, a company that connects thought leaders with traditional media outlets wanting experts to comment on topical issues. Given his company represents 450 professional experts, Nic is well placed to see both sides of the media exposure coin: (a) what does the media want in an expert commentator, and (b) what can experts do to make themselves a more appealing interview subject for journalists and broadcast media hosts. Add value In this wide-ranging chat with Trevor Young, Nic explains how journalists, editors and producers are constantly on the lookout for expert talent, thought leaders who can add value to the stories they're pulling together for their audience. He says understanding the media outlet you're pitching too is crucial, so too is having a strong news hook that will grab the journalist or producer straight away. Other tips from Nic: Make yourself available! Professional experts are very busy people but they still make the effort to take the media's calls at a moment's notice. Journalists are often on a tight deadline: if you can help them with their story in a timely fashion, that gets noticed!Deliver the best possible interview that you can - "that will get you asked back", says Nic.Provide great quotes and soundbites that will help bring the media's stories come to life. Importantly, there are opportunities at the lower end of the media scale that over time can help professional experts gain experience and confidence so when a more prestigious media outlet comes calling, the expert is ready to deliver a high standard of commentary.   Nic also provides examples of some of Media Stable experts who are generating valuable editorial exposure by providing the media exactly what they're after.

Nic Hayes and Sarah Mitchell are joined by Lush’s senior producer Ian Bignell for a conversation about how to succeed at producing video for social media. Every day half a billion people are watching videos on Facebook. More than half of all of us are watching video online every single day. So video for social is clearly an incredible opportunity for brands to get their message out to an audience. And if anyone knows how to get it right, it’s Ian. Show Notes for this episode will be available at http://lushdigital.com/bnr149-how-to-succeed-at-video-for-social/

Every year Brand Newsroom host Nic Hayes runs a series of events around Australia’s capital cities, called Meet the Media. It’s a fantastic concept that allows brands to meet journalists and editors from major media outlets and find out how they can work with them more effectively. Needless to say, it’s hugely popular. Today, Nic, James and Sarah discuss the take-outs from this year’s series. You can find the show notes here: lushdigital.com/bnr140-meet-the-media-follow-up/

BNR's producer Dan Hatch joins Nic Hayes and Sarah Mitchell to take a deep dive into what's going wrong with the media these days — from credibility, accountability, shrinking newsrooms, falling advertising revenues to fake news and churnalism. You can find the show notes here: lushdigital.com/bnr135-whats-wrong-with-the-media-today/

A lawyer recently took Instagram's Terms and Conditions and rewrote them so teenagers could understand which of their rights they were giving away when they clicked "agree". That got the Brand Newsroom team thinking about the power of using plain language instead of politi-speak, jargon, academic terminology and mangled English. Nic Hayes is our host this week. He's joined by Sarah Mitchell and Jonathan Crossfield. Stay listening to the end to hear our new segment, On My Desk, where the team makes recommendations you might well enjoy. Here are the show notes: lushdigital.com/bnr123-jonathan-crossfield-on-the-power-of-plain-language/

Nic Hayes leads a discussion on personal brands. Specifically, how do you create one? What do you need to have in place to give your personal brand the best chance of creating the success you want to achieve? You can view the show notes here: lushdigital.com/bnr109-building-a-personal-brand/

With the US presidential election well and truly under way, who has the most impressive marketing strategy - Donald Trump or Hillary Clinton? Sarah Mitchell, Nic Hayes and James Lush look at how both candidates have handled their campaigns.     You can view the show notes here: lushdigital.com/bnr105-trump-clinton-marketing-war/

Radio Show 27 How To Be Your Industry Expert, It's Not That Hard with Nic Hayes by Brian Keen

How important is authenticity to influencer marketing? James Lush, Sarah Mitchell and Nic Hayes look at a recent viral video that’s broken records in just one week and discuss what contributed to the success. Show Notes: http://lushdigital.com/bnr89-smart-social-media/

Have you ever considered how location services could enhance your content marketing and boost business? Nic Hayes and Sarah Mitchell are joined by Adam Mullett, Marketing Manager at NGIS, who describes an untapped opportunity to use maps and mapping services to visualise your company’s big data. Show Notes: http://lushdigital.com/brand-newsroom-88-putting-your-content-marketing-on-the-map/

Sales and marketing are meant to be on the same team, so why are they so often at war? James Lush, Sarah Mitchell and Nic Hayes take a look at the different motivations and goals of each department and how, when they work together instead of against each other, everybody wins. Show Notes: http://lushdigital.com/brand-newsroom-79-stop-the-sales-v-marketing-war/

Is a celebrity endorsement the best way to market your brand? James Lush, Sarah Mitchell and Nic Hayes look at how AFL player Nat Fyfe is using his personal brand as a marketing tool. They discuss the dos and don’ts of influencer marketing and how it might be used in the future. Show Notes: http://lushdigital.com/brand-newsroom-77-dos-and-donts-of-influencer-marketing/

Jay Baer joins Nic Hayes and Sarah Mitchell on the Brand Newsroom podcast to discuss his forthcoming book, ‘Hug the Haters’. Jay talks about the power of customer service in today’s market. Show Notes: http://lushdigital.com/bnr75-jay-baer-praise-overrated/

As the year draws to a close, the Brand Newsroom team reflect on what you can do and what you should stop doing for success in 2016. Nic Hayes, James Lush and Sarah Mitchell share their plans for the coming year in content marketing, journalism and PR.

Are you careful about posting to social media? From a brand perspective, what one individual posts online could come back to bite the entire business. This week, James Lush and Nic Hayes of the Brand Newsroom team discuss what you should and shouldn't say on social media, and how to respond when social media crises arise.

Do you know the different between your news and a newsworthy story? Do you know the biggest reason most brands fail to get press coverage for their news? The Brand Newsroom team discusses why some brands get a lot of press coverage and others get none at all. Join James Lush, Nic Hayes and Sarah Mitchell to get three different perspectives on how your business can get more earned media with their content marketing and PR activities.

Robert Rose, Chief Strategy Officer of the Content Marketing Institute and author of Experiences: The 7th Era of Marketing, joins the Brand Newsroom team. He discusses why he’s looking forward to coming back to Australia, the most important component of content marketing and the potential of everyone to be a storyteller. With regular hosts Nic Hayes and Sarah Mitchell.

Episode #20 of Brand Newsroom discusses how PR is changing in the digital age. James Lush, Sarah Mitchell and Nic Hayes are joined by special guest Trevor Young, aka The PR Warrior. Trevor lends his expertise to the discussion about where PR, content marketing and advertising are intersecting and where they're not.

Episode #19 of Brand Newsroom - This week James Lush, Sarah Mitchell and Nic Hayes discuss Prime Minister Tony Abbot’s “Knightmare” and his disastrous response to social media critics. They go on to advise brands on the importance of listening to your audience and the benefits of having experienced social media specialists in your organisation. Is your top management able to take on their own critics without creating a PR disaster? Listen in for practical advice from PR, content marketing and media professionals delivered in a tight, spin-free format.

Episode #18 of Brand Newsroom - As a backlash on storytelling begins to circulate through marketing circles, Brand Newsroom breaks down the importance of using storytelling techniques as a foundation for every piece of content you create. Jonathan Crossfield joins James Lush, Nic Hayes and Sarah Mitchell to discuss why it’s more important than ever for brands to include storytelling in their brand journalism and content marketing initiatives.

Episode #17 of Brand Newsroom - We delve into the murky issue of transparency and disclosure on the back of news from Toronto that a veteran TV anchor was suspended due to issues of non-disclosure. Is it risky when PR and journalism get too close? Do brand journalists have an obligation to disclose relationships with traditional media? While the world reeled from the Paris attack on the Charlie Hebdo office, Nic Hayes and Sarah Mitchell discussed the outpouring of support from the global cartoon community and the impact cartoons can make with any audience. Should brands consider how they can make effective use of illustrations and cartoons?

Episode #16 of Brand Newsroom – In this episode we examine the difference between being an expert and being an authority in your field. Is it enough to know a lot about your area of expertise or is it essential to do more? Does the digital age make it easier or harder to be an expert? Nic Hayes and Sarah Mitchell debate these points inspired by an article written by Trevor Young at Authority Partners titled, Why Building Authority is Vital to the Success of Your Reputation and Business.

In episode #15 James Lush, Nic Hayes and Sarah Mitchell discuss what has really happened in the content marketing world over 2014 and what that means for the year ahead. Are brands now properly funding content marketing budgets or is there still resistance from the decision makers? How committed to consistency are companies - do the best intentions soon fall to the way side when day to day pressures take over? In the final episode of the year the three examine what's on the horizon.

In this episode we ask 'how social is your business?' Yes, you may well be using it for marketing purposes, but to what extent are you using it across the board? For example, internal communication or recruiting? James Lush, Nic Hayes and Sarah Mitchell are joined by guest Simon te Brinke, author of "the Little book of social business" to discuss the growing opportunities that businesses are faced with.

Media Stable's Nic Hayes provides tips and advice as to how expert commentators and thought leaders can best deal with the media and generate editorial exposure for their ideas, opinions and personal brand.

In this week’s edition of Business News Background, news editor Mark Beyer, head of content Mark Pownall and fill in host Nic Hayes discuss the news behind Saturday’s Senate election re-run, corporate finance and emerging tech opportunities and the rush of luxury hotels hitting the market in Perth. Other topics discussed include progress at the Emu Brewery site on Mounts Bay Road and new trends in workplace design.

In this week’s edition of Business News Background, news editor Mark Beyer, head of content Mark Pownall and fill in host Nic Hayes discuss the news behind Saturday’s Senate election re-run, corporate finance and emerging tech opportunities and the rush of luxury hotels hitting the market in Perth. Other topics discussed include progress at the Emu Brewery site on Mounts Bay Road and new trends in workplace design.