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In today's hyper-connected world, it's easy to get swept up in the idea of a global market. With the internet at our fingertips, we often forget that for most small and medium-sized enterprises (SMEs) and self-employed professionals, business is primarily local. Think about it: Apple and Samsung can afford to think globally, manufacturing in Asia and selling in Africa. But for your average service provider or retail shop, your ideal customers are likely right in your neighborhood. The Local Reality Check Recently, a simple errand to my local shopping mart in Abuja provided a stark reminder of this principle. Needing snacks for the kids, laundry detergent, and toilet paper, I headed to the mart near Barcelona Hotel. At checkout, I noticed a flyer for a beauty/barbing salon located in Gwarimpa, a 30-45 minute drive from my location in Apo/Garki. This raised a crucial question: why distribute flyers in Apo when your business is based in Gwarimpa? For most service-based businesses, especially those requiring physical presence, few people are going to travel that distance for a first-time visit. The flyer would have been far more effective distributed within Gwarimpa itself. Why Local Matters * Proximity and Convenience: People are more likely to patronize businesses that are convenient and accessible. * Building Community Trust: Local businesses build relationships within their communities, fostering trust and loyalty. * Word-of-Mouth Marketing: Local buzz can generate organic growth and attract customers from wider areas. Consider the popular "Amala joints" in Gwarimpa like the restaurant called "Ojuelegba". Initially, people from Wuse 2 or Apo wouldn't travel that far for Amala. However, as these joints gained popularity within Gwarimpa, word spread, and now people from all over Abuja are making the trip. The Service Provider's Perspective Even with the internet enabling remote work, focusing on your local market first is crucial. As a sales coach and business development consultant, I could theoretically target clients in Ghana or Ireland. But trying to compete in established markets before dominating my local one is an uphill battle. Building a strong reputation and track record in Nigeria, specifically Abuja and Lagos, will create a foundation for future international expansion. Practical Tips for Local Marketing * Focus on Your Neighborhood: Distribute flyers, brochures, and marketing collateral in your immediate area. * Attend Local Events: Network with potential customers and partners at community gatherings. * Partner with Local Businesses: Collaborate with complementary businesses to reach a wider audience. * Utilize Local Online Platforms: Engage with local groups and forums on social media. * Optimize for Local Search: Ensure your business is listed on Google My Business and other local directories. The Bottom Line Don't fall into the trap of thinking your entire market is global. Start by dominating your backyard. There's no point in starting a real estate business in Victoria Island and dropping flyers in Ibadan. Focus on building a strong local presence, and the rest will follow. By prioritizing local marketing, you can build a solid foundation for long-term business success. Remember, sometimes, the best opportunities are right in your own neighborhood.
On this week's pod Morayo is joined by Disu, Sebby, Seun and Tobs Pre season latest New Series: The Elites - Strikers TLF Awards Listeners Questions Learn more about your ad choices. Visit podcastchoices.com/adchoices
Welcome to another episode of the best Arsenal podcast around. Seun is joined by German Dan and Dr Leroy to digest the 1-0 painful defeat to Porto away in the CL. Enjoy! Learn more about your ad choices. Visit podcastchoices.com/adchoices
✅ Subscribe Like And Leave A Comment ✅ Episodes Drops Weekly And Available On All Platforms Topics:Self Esteem and Men EgoHas Wizkid become the villain Ojuelegba vs Essence which one is more impactful Wizkid's Prime Burna Boy and Tems nominated for the GrammysCristiano Ronaldo interview with Piers MorganFifa controversy Sleepers of the week:Kelly: Wizkid - Flower Pads (More Love Less Ego)Kojo: Kwesi Arthur ft Shatta Wale - African Girl Tobe: Olamide - Julie (UY Scuti)Meet The Podders ✅ IG: https://www.instagram.com/stilltobz/...✅ Tobe: https://twitter.com/Stilltobz✅ Kelly: https://www.instagram.com/kellymishgaga/✅ Kojo: https://www.instagram.com/surkjoeosei...✅ Khadija: https://www.instagram.com/khadijamtaboada/✅ Fresh off the boat: https://www.instagram.com/freshoffthe......✅ our channel by clicking on this link: https://www.youtube.com/c/FOTBNetwork/✅ Click on our Linktree to follow and subscribe to us on our other platforms https://linktr.ee/fotbpodcast✅ Download our podcast on SPOTIFY https://open.spotify.com/show/672u7bc...✅ Download our Podcast on iTunes https://podcasts.apple.com/gb/podcast...
In this episode of INSIGHTS, we are honoured to be joined by Nigerian composer, producer and sound artist, Emeka Ogboh, who's highly acclaimed installation work and outstanding recorded output, which has currently found homes on Berghain's in-house label A-Ton and Emeka's own Danfotronics imprint, weave together detailed field recordings and textured club electronics to tell rich, organic stories from the streets of Lagos and beyond!Over the course of this interview, we discuss Emeka's early years growing up in Nigeria and moving to Berlin, the soundscapes of Lagos as his muse, engaging all the senses through his installations, his debut album 'Beyond The Yellow Haze' as well as his extraordinary new record '6°30'33.372”N3°22'0.66”E', the significance of Ojuelegba and the future of his label, Danfotronics.We will be giving away a vinyl copy of '6°30'33.372”N3°22'0.66”E' in the coming weeks - keep an eye over at https://www.instagram.com/awake.allhours/ for details.---SUPPORT EMEKA OGBOH:Beyond the Yellow Haze: https://a-ton.bandcamp.com/album/beyond-the-yellow-haze-26°30'33.372”N3°22'0.66”E: https://emekaogboh.bandcamp.com/album/6-30-33372-n-3-22-066-eInstagram: https://www.instagram.com/danfotronics/---SUPPORT AWAKE ALL HOURS:Patreon: www.patreon.com/awakeallhoursSoundcloud: https://soundcloud.com/awk-all-hrs
On this episode, my siblings and I pay tribute to our Dad who passed away 4 years ago. The person he was in few words. And in Ojuelegba, they know my story....One yeye incident like that. Find out more on this nostalgic episode.
1.Hold Tight - Eugy 2.Short Skirt - Mr Eazi 3.African Bad Gyal - Wizkid & Chris Brown 4.Away - P-Square 5.Pain Killer ft. Runtown - Sarkodie 6.Erima ft. Davido & Tekno - Krizbeatz 7.Waka Waka ft. Davido - Selebobo 8.Ojuelegba (remix) - Wizkid ft Drake & Skepta 9.Be - Tekno 10.Backside - Bils 11.One Fuck - Khaos 12.If - Davido 13.Fall - Davido 14.Feeling - Bisa Kdei 15.As E Dey Hot - DJ Xclusive ft Mr Eazi & Flavour 16.My Woman, My Everything - Patorankig ft Machel Montano, Wande Coai & Busy Signal
We just want to say thank you for rocking with us all year long and sharing your Spotify 2021 Wrapped Up list - crazy that so many of you had us in your top 5 most streamed podcast! On this episode Ed, Melly and Ama give WizKid his well deserved flowers as they discuss his sold out 3 day concert at the o2 Arena and his journey from Ojuelegba to global StarBwoy. They also discuss the new era of celebrating the 'hometown hero', Afrobeats no longer being a niche genre and lastly the morality of suddenly adding countries to the Covid travel Red list, is it for profit or our protection? Get comfortable and get ready to laugh, love and hate what they've got to say #YouGetPodcast. Sign Up to get the latest on our upcoming live event! DM your topics and dilemmas: www.instagram.com/Yougetpodcast/ Subscribe to our Youtube: www.youtube.com/channel/UCqQlHFnaDYrJiHx8qu3n2lw Follow the team on Instagram: www.instagram.com/NanaOmelly/ www.instagram.com/RizzyGoodman/ www.instagram.com/Ed_youget/ Follow the team on Twitter: twitter.com/yougetpodcast?lang=en Read Omelly's New Blog: https://www.nanaomelly.com/omellysthoughts/ All listeners get a 15% discount when they use promo code ‘YouGet15' when ordering on www.DapaahChocolates.co.uk & www.GoodmanFactory.com
SUMMER FLEX 2021: Nighttime Grooves A smooth mixture of Amapiano, Groovy Soca, Afropop and Dancehall. Rema – Woman Major League DJz & Abidoza ft Joeboy – Baby (Amapiano rmx) Niniola – Too Sweet (O Dun) Falz ft Niniola – Squander Tekno – Enjoy (FG live blend) DJ Damiger ft Dolothegifted & Zenesoul – Dance Some More Kabza De Small ft Wizkid, Burna Boy – Sponono DJ Massive x Wizkid – Ojuelegba remix Zinoleesky – Kilofeshe Leadpipe – Sometimes (FG live blend) Masterkraft ft Flavour – Equipment Brainee – Sonting Masterkraft ft Sarkodie & Larry Gaaga – Shake Body Olamide – Require Adekunle Gold & Davido – High DJ Neptune ft Joeboy, Mr Eazi & Focalistic – Nobody (Amapiano rmx) SUN FUN riddim Skinny Fabulous – Too Damn Wicked Problem Child – Kitty Kat Patrice Roberts – Hard On Me Shal Marshall – Applause COSAIN riddim Nessa Preppy – Double Trouble Sekon Sta – Baddest Gyal Erphaan Alves – With My Head Preedy – Dutty Waist Abdiel - Yoda Machel Montano – 10 Outta 10 TURBULENCE riddim Dev – Slam Bam Mical Teja – Take Front Melly Rose ft Sekon Sta – Wah Ya Want Motto – HORN Problem Child – Thief Piece Motto – Uber Everywhere Klassik Frescobar – Body Patrice Roberts & Afro B – Camera Drake ft Tems – Fountains Tiwa Savage & Sam Smith – Temptation DJ Spinall & Fireboy DML – Sere Burna Boy – Onyeka (Baby) Joeboy – Number One Joeboy – Sugar Mama Burna Boy ft Don Jazzy – Question Wizkid ft Tems – Essence Naomi Cowan ft Kes – Tek Time Ding Dong ft Shenseea – L.I.E. Teejay – Weed & Money Yaksta – Ambition Sean Paul ft Ty Dolla Sign – Only Fanz Busy Signal – Gwan Whine Skillibeng ft Jada Kingdom – Shake DANCEHALL ZONE riddim Skillibeng ft Toian – Stop The Talking Teejay – Finally Popcaan – Wine All Day Vybz Kartel ft Lisa Hyper – Irreplaceable Vybz Kartel – More Than A Friday Mr Eazi ft Popcaan – Sekkle And Bop STENCH riddim Sukuward – Bawl Out Busy Signal – My Girl Press Kay – Fix Stress Bounty Killer – Electrified Beenie Man – Dem Aguh Spice ft Shaggy & Sean Paul – Go Down Deh Leftside ft Lenae – Stay Dung Deh Vybz Kartel & Likkle Addi – Popular Popcaan – Chill Kwesi Jamaal – Summer Crush WSTRN – Wonder Woman Tems – Crazy Tings Omah Lay – Understand Weirdz ft Gyptian – Romantic Call Patra – Romantic Call (FG rmx) Rema – Soundgasm Timaya – The Mood NAO ft Adekunle Gold – Antidote
Ojuelegba Part III (Femmy Rekson) by DJ Femmy Rekson
Ojuelegba PT I (DJ Femmy Rekson) by DJ Femmy Rekson
WizKid's new album "Made in Lagos" is incredible. Maybe the best album I've heard all year. Today I'm talking about music. The song I mentioned in the podcast is a classic from WizKid, "Ojuelegba". Thanks for listening, and enjoy!
Nigeria Police Force don arrest some people wey dey do “we no go gree “ waka for Lagos unto increase for petrol price and electricity tariff. Dem arrest dem around Ojuelegba area of Lagos on Thursday. Tori be say apart from the people wey dem arrest, dem sgtill carry materials of news people wey dey where e happen. One of the people wey lead the group say na 18 person dem arrest and 4 news people dey inside.
Dr Dre and Snoop over Wiz Kid Ojuelegba blended by yours truly - For bookings email djfrank3000@yahoo.com follow @djfrank3000 on all socials Afrobeats Vs Hip Hop
Our senses of smell and taste are inextricably linked to memory. Sound can be just as transportive. For Lagotians, the singular sounds of the Ojuelegba bus station capture the distinctive energy and bustle of their native city. Photograph by Yagazie Emezi. Field recordings by Pius Fatoke.
Our senses of smell and taste are inextricably linked to memory. Sound can be just as transportive. For Lagotians, the singular sounds of the Ojuelegba bus station capture the distinctive energy and bustle of their native city. Photograph by Yagazie Emezi. Field recordings by Pius Fatoke.
Topics: Young Folks Own the Internet KD the Defensive Stopper Bright Don't Judge a Booty by its Cover Music: Jazmine Sullivan and Bryson Tiller "Insecure" PND "Kehlani's Freestyle" Mahalia "Sober" Jorja Smith "On My Mind" Nahmir "Rubbin Of the Paint" Offset & Lil Baby "Hook Up" Wizkid "Ojuelegba"
Life its yours, SF/Oakland roadtrip with Ellisfam/Wolfknives, TSA, Bombay Lyft, Midnight Chocolate, Bart Pissin, TSA again, Afrikaans, Steamy customer, Customer of the week. Show Tracks: I got the power by Snap, Man in the mirror by Micheal Jackson, Pull over by Trina, Taanuk tank tun by Daher Mendi, Chocolate by Big Boy, Mujeres by Pitbull, Whatever you like by TI, Ojuelegba by Wizkid, If by Davido, Human Nature by Madonna, Hollaback girl by Gwen Stefani, Birthday Cake by Rihanna, All Night by Friction.
Heat Check - New Music & Today's Hits Bringing you tha Heat!! 1. No Limit – Usher Ft Young Thug 2. Goosebumps – Travis Scott Ft Kendrick Lamar 3. Big Amount -2 Chainz Ft Drake 4. No Problem - Chance The Rapper Ft Lil Wayne & 2 Chainz 5. Pick Up The Phone – Travis Scott Ft Young Thug & Quavo 6. Wait A Minute Phresher – 7. Spend It – Dae Dae 8. Money Walk – Lil Durk Ft Yo Gotti 9. Body Party (Blaze Remix) – Ciara 10. This Is What You Came For (Grandtheft Remix) – Calvin Harris Ft Rihanna 11. Freak Of The Week – Krept & Konan Ft Jeremih 12. Real Love (Blaze Remix) – Mary J. Blige 13. Controlla – Drake 14. Controlla (Remix) – Tory Lanez 15. Your Number – Ayo Jay Ft Chris Brown & Kid Ink 16. Ojuelegba – Wizkid 17. Little Bit More – Jidenna 18. Dangerous (Blaze Remix) – Busta Rhymes 19. For Free – DJ Khaled Ft Drake 20. Promise (Strip Re Drum) – Kid Ink Ft Fetty Wap 21. Come Back To Me (DJ Serom Redrum) – Tory Lanez 22. Chill Bill (Remix) Rob Stone Ft D.R.A.M, Denzel Curry & Cousin Stizz 23. SKRT – Kodak Black 24. That Part – SchoolBoy Q Ft Kanye West 25. Sex With Me 26. The Hooch – Travis Scott 27. Bag For It – Tru Life Ft Rick Ross & Velous 28. Fuck Up The Club – DJ Khaled Ft Future, Yo Gotti, Rick Ross & YG 29. Don’t Mind – Kent Jones 30. No Shopping – French Montana Ft Drake 31. OooUuu – Young M.A 32. You Was Right – Lil Uzi Vert 33. Too Much Sause – DJ Esco Ft Future & Lil Uzi Vert 34. Timmy Turner – Desiigner 35. Timmy Turner (Remix) – Desiigner Ft Kanye West 36. I Want – Madeintyo Ft 2 Chainz 37. Pull Up – Wiz Khalifa Ft Lil Uzi Vert 38. Money Longer – Lil Uzi Vert 39. Rivals – Usher Ft Future 40. Starboy – The Weekend Ft Daft Punk 41. Stay Winning – Wale Ft Afro & Sneakbo 42. 9 Drake Tonyblazebookings@gmail.com Stay Connected @blazemusik Insta DJ Tony Blaze Music Submission: djtonyblaze@gmail.com
Beat made in Africa! On reste sur notre belle lancée et on brûle le dancefloor ce soir à BRRRAA de fer! Titre: Tequila (Wyne Gyal Mash up) Artiste: Nikita ft King Bubba Titre: Oh Yah Artiste: Olatunji Titre: Picky Artiste: Joey Montana Titre: Jambole Remix Artiste: Eddy Kenzo ft Kcee Titre: Ojuelegba Artiste: Wizkid ft Sarkodie Titre: Only you Artiste: Jose Chameleone ft Patoranking Titre: Woju Artiste: Kiss Daniel ft Davido et Tiwa Savage Titre: Gon Gon Artiste: Selebobo Titre: Morenike Artiste: L.A.X Titre: Kereko Artiste: Big Deal Titre: Adura remix Artiste: Oyinkanade ft Olamide Titre: Baby Hello Artiste: Wande Coal Titre: Pose Artiste: Yemi Alade ft Mugeez Titre: Indomie Remix Artiste: CDQ, Davido, Olamide Titre: Johnny Artiste: Yemi Alade
It's the first podcast in this post-DS2 era, so it's only right. Episode 19 features Jameel & Carlos being joined by Ryan (IG: @omgmoreryan) to talk about Future's Dirty Sprite 2 #DS2, which was released last Friday (7/17) to the world after a week of whirlwind anticipation. No stone left unturned as we tackle El Chapo's incredible escape from jail, Chief Keef's timeless "Ain't Missing You" single from #Bang3, and the next step in the Birdman/Lil Wayne/Young Thug saga. We also ponder a few songs that Drake could remix in response to his latest remixes of "Sweeterman" and "Ojuelegba" released over the last week. No shortage of sass and shade thrown by Ryan, but #2BELTZ keeps it in line. Stay tuned to next week for our 20th episode extravaganza. Follow 2BELTZ on Soundcloud: @2BELTZPodcast Twitter: http://twitter.com/MeelzTV + http://twitter.com/DamnItCarlos