For small to midsize business owners, marketing can feel like a constantly moving target. Marketing professional and agency owner Liza Sivek discusses how to avoid frustration and build a better brand by breaking down trends, defining terminology, and through discussions with industry guests. If you want to make your marketing less of a struggle and more of a benefit join us every week for the Marketing Myths and Magic podcast.
Marketing maven Liza Sivek digs into the myths and legends of the past with author Walt Kuenstler and looks at what those magical tales have to do with your marketing.
Marketing maven Liza Sivek discusses business strategy with Brittany A Stinson.
Marketing Maven Liza Sivek talks with Celeste Burke about why your business needs to be on LinkedIn and how to maximize your impact on the social media site.
Marketing maven Liza Sivek talks with Sam Hoffman of Girl Hates Salad about health, lifestyle, weight loss and diet.
Marketing maven Liza Sivek discusses how to create your digital marketing strategy with Jeremy Nicolaides.
Marketing maven Liza Sivek talks with Nichole Howell about building a better website and how your website should be used for marketing.
Marketing maven Liza Sivek spotlights the problems non-profits have been having getting the word out with Jill Monson of the American Cancer Society.
Marketing Maven Liza Sivek talks financial advisor Brian Williams about his work promoting his business using YouTube and social media.
Marketing maven Liza Sivek talks with Jodi Krangle about audio branding.
Liza Sivek discusses how to use LinkedIn for business marketing with Trevor Robinson, the smarter way.
Hunter Meyers joins marketing maven Liza to discuss branding mistakes and the importance of consistency.
Lori HIghby joins Liza to talk about the power of networking and how profitable relationships are built in business.
Hank and Sharon Yuloff join marketing maven Liza to discuss how they coach all size business owners to be the best they can be and their new book on being a married couple that works together
Marketing guru Liza Sivek discusses marketing, mystics and ghosts with author Cindy Wolfe Boynton.
Marketing maven Liza Sivek talks about branding archetypes with Michelle Anderson.
Marketing maven Liza Sivek talks with coach and storyteller Ann Harikeethian about how to tell your story and the benefits of storytelling.
Social media marketing is an important part of your business. Using social media properly means going beyond Facebook and Twitter. Marketing maven Liza Sivek talks with Mackenzie Armstrong about using Pinterest for business.
Marketing maven Liza Sivek talks with copywriter Simon Kozlowksi about the importance of website copy and how it can grow your business.
Marketing maven Liza Sivek talks with entrepreneur Jeremy Nicolaides about maintaining work life balance.
Marketing maven Liza Sivek talks with Lynn Power, CEO and co-founder of Masami about marketing, advertising, beauty and authenticity.
Marketing maven Liza Sivek talks with health coach Samantha Hoffman about health, mindset and getting the word about about her coaching practice.
Marketing Maven Liza Sivek talks with marketing (and actual) magician Dan Chan.
More than just a logo, branding needs strategy, color ad flair. Marketing maven Liza Sivek talks branding with Kristina Konstantinova about the impact that branding has on your customers and how to get the effect you want.
Marketing maven Liza Sivek talks with digital marketer Laura Kasl about the marketing myths that she encounters and why following them could hold back your marketing efforts.
Marketing maven Liza Sivek talks with science fiction author Clare C. Marshall about marketing for creatives, book marketing and more.
Numbers tell a story. In this episode, marketing maven Liza Sivek talks with Rocky Lalvani of Profit Comes First about why you need to pay attention to your numbers and how that will grow your business.
Marketing maven Liza Sivek takes you through questions all business owners should ask themselves about their marketing efforts.
Marketing maven Liza Sivek talks with Bethany Hilt about marketing a new product line and putting your best face forward on Zoom.
If you're doing things a certain way just because that's the way you've always done them, it's time to take a fresh look. marketing maven Liza Sivek talks with business coach/consultant Eric Lopkin about why you need to update the way you things and the consequences of doing the same old thing.
Marketing maven Lisa Sivek discusses marketing, distribution and how a product gets onto shelves with DistroTalk101 and Nopalero Founder Sandra Velasquez.
How do you market your business when you're looking to sell? Marketing maven Liza Sivek talks with guest Deborah Agrafojo, an expert in mergers and acquisitions, about how to position your company to allow you to retire and how early you need to start.
Host Liza Sivek talks with Joni Aveni about proofreading, editing tools and why you should be checking and double checking your content.
In this episode, Liza Sivek talks with package designer Nicholle Howell about how the design of a product's package needs to be taken into consideration.
In this episode of Marketing, Myths & Magic, Liza Sivek talks with designer Michelle Anderson about logos, branding, and more.
In this episode, Liza Sivek talks with Robert LaFrance about using motivation as a marketing tools, being your authentic self and creating your personal brand.
Host Liza Sivek of Liza Sivek Marketing talks with life coach Danielle Goldsmith about getting past your reluctance to be seen and getting out of your comfort zone when it comes to self-promotion.
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