Straight Talk – an ISSA Podcast

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Straight Talk, an ISSA podcast, presents a curated playlist of the hottest topics facing the cleaning industry today—from health and safety to infection prevention to innovative products to business development and much more. ISSA, the worldwide cleaning

ISSA


    • Jun 3, 2025 LATEST EPISODE
    • weekdays NEW EPISODES
    • 15m AVG DURATION
    • 332 EPISODES


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    Latest episodes from Straight Talk – an ISSA Podcast

    Final Chapter, First Steps: A Vision for Legacy-Driven Leadership

    Play Episode Listen Later Jun 3, 2025 10:10


    Listen to Chuck Violand's final comments on his book "Forging Dynasty Businesses."

    Why Your LinkedIn Strategy Is Failing—And How to Fix It Fast

    Play Episode Listen Later May 27, 2025 15:25


    Listen to sales coach Troy Harrison outline how to use LinkedIn for business growth.

    Don't Get Poached: 4 Rules to Keep Your Top Accounts Secure

    Play Episode Listen Later May 21, 2025 14:09


    Listen to Dave Kahle outline strategies to keep your top clients from the competition.

    Survey Shocker: The #1 Reason Customers Will Not Return to Your Facility

    Play Episode Listen Later May 20, 2025 9:44


    Listen to Excel Dryer's Joshua Griffing analyze a global survey that focuses on restroom cleanliness.

    Tariffs, Trade, and Turbulence: How Acme is Navigating Global Supply Chain Chaos

    Play Episode Listen Later May 14, 2025 9:47


    Listen to Acme Paper and Supply Company's Ron Attman discuss ongoing tariff issues impacting the cleaning industry.

    Inside the High-Stakes World of Health Care Facility Cleaning

    Play Episode Listen Later May 12, 2025 17:55


    Listen to Iris Verdi discuss what it takes to clean health care facilities correctly.

    Advocating for an Industry

    Play Episode Listen Later May 12, 2025 13:10


    Listen to IICRC Director of Government Relations Robbie Bradshaw explain the importance of advocacy work for the cleaning and restoration industries.

    Cleaning with Purpose: Ergonomics, ESG, and Results that Matter

    Play Episode Listen Later May 8, 2025 24:54


    Listen to Helge Alt discuss important topics to the industry - and those close to her heart.

    How qPCR is Changing Mold Remediation and Estimating

    Play Episode Listen Later May 8, 2025 18:36


    Listen to Brian Suggs and Dr. Gavin Macgregor-Skinner discuss cutting edge technology in mold testing.

    More Than Clean—Protecting Hearts, Minds, and Communities

    Play Episode Listen Later May 5, 2025 18:55


    Listen to ISSA President Laurie Sewell discuss three important topics close to her heart.

    Restoration's Next Generation

    Play Episode Listen Later May 5, 2025 21:32


    If you've ever wondered how the restoration industry will attract and train its next wave of leaders, Middle Tennessee State University (MTSU) is working on an answer—and it might just change everything.

    Scale Without Burnout: 5 Proven Levers for Smarter Business Growth

    Play Episode Listen Later May 3, 2025 26:29


    Listen to business coach Dean Mercado outline five strategies to successfully scale a company.

    Clicks, Clients, and Clean: A Digital Playbook for Commercial Cleaning Companies

    Play Episode Listen Later May 1, 2025 15:39


    Listen to Erik Bunaes outline a game plan for business owners create their own digital playbook.

    Boots on the Ground: How to Use Trade Promotion for Long-Term Growth

    Play Episode Listen Later May 1, 2025 8:52


    Listen to Chuck Violand describe a plan to use local opportunities to promote your company.

    Be Nice!

    Play Episode Listen Later Apr 27, 2025 11:52


    Sales leadership expert Troy Harrison breaks down what may be the most powerful—and most overlooked—technique in effective sales management: Just being nice.

    Understanding Climate Risk Reporting

    Play Episode Listen Later Apr 25, 2025 15:16


    Listen to sustainability expert Steve Ashkin discuss this key environmental and business issue.

    Listen to the replay of the Cleanfax and KnowHow webinar topic on training best practices.

    Play Episode Listen Later Apr 24, 2025 62:49


    Short Memories, Lasting Knowledge: Training Strategies for Retention & Recall.

    How to Use AI Agents

    Play Episode Listen Later Apr 24, 2025 23:38


    Listen to business coach Dean Mercado share his thoughts on using artificial intelligence to the full.

    use ai dean mercado
    Start Selling with Intention: The Precision Prospecting Plan for Janitorial Sales

    Play Episode Listen Later Apr 16, 2025 8:19


    Listen to Jordan Tong, a successful commercial cleaning business entrepreneur, describe strategies for the industry.

    How AI is Rewriting the Rules of Documentation

    Play Episode Listen Later Apr 16, 2025 16:51


    Listen to restoration industry veteran Mitch Byrom discuss how AI is impacting the work of contractors.

    No Hype Zone: Real Strategies for Using AI in Business Operations

    Play Episode Listen Later Apr 15, 2025 28:51


    Listen to how you can improve cleaning or restoration business and marketing operations with the power of artificial intelligence.

    One Family, One Fix, a Lifetime of Impact: The Story of Laura and Her Four Sick Kids

    Play Episode Listen Later Apr 14, 2025 8:50


    Listen to NORMI's Doug Hoffman describe the impact an indoor air quality solution can have on families.

    Clean Starts with Purpose: How Gathering Place Built a Culture of Pride

    Play Episode Listen Later Apr 3, 2025 4:13


    Listen to Julio Badin, the executive director at Gathering Place in Tulsa, Oklahoma, describe his facility and why it is in pristine condition.

    From Cleaning Week to Capitol Hill: A Look Inside ISSA's Biggest Advocacy Event Yet

    Play Episode Listen Later Apr 3, 2025 16:04


    Listen to John Nothdurft, the ISSA Director of Government Affairs, welcome attendees to the 2025 ISSA Clean Advocacy Summit and describe why it matters.

    Spotless Spaces Competition + Smarter Solutions: Tork Champions Inclusive Hygiene

    Play Episode Listen Later Apr 3, 2025 6:25


    Listen to Esssity's Matthew Urmanski discuss the Spotless Spaces competition and what it means for the industry.

    Advocacy, Hygiene for All, and Innovation

    Play Episode Listen Later Apr 3, 2025 17:06


    Listen to Essity's Matt Urmanski outline strategies for the cleaning industry. 

    Are Your Marketing Blind Spots Holding Your Company Back?

    Play Episode Listen Later Mar 8, 2025 11:40


    Listen to Anthony Morales discuss marketing strategies for cleaning and restoration business owners.

    Six Ways to Use AI

    Play Episode Listen Later Mar 3, 2025 18:59


    Business coach Dean Mercado breaks down AI into usable formats for any cleaning or restoration company to use right now.

    Recruitment Done Right: Hiring and Retention Tips for Business Success

    Play Episode Listen Later Feb 24, 2025 12:05


    Listen to Chuck Violand share business strategies that lead to better employees and a stronger company.

    How to Handle Bid Business

    Play Episode Listen Later Feb 24, 2025 21:59


    Listen to business coach Troy Harrison provide strategies for commercial cleaning companies who are looking to land more contracts.

    Betco: The Winning Formula of Innovation, Adaptation, and Industry Leadership

    Play Episode Listen Later Feb 20, 2025 16:00


    Listen to Betco CEO and President Brad Betz describe his company's journey over 75 years.

    The Avision Legacy: A Saga of Family, Relationships, and Integrity

    Play Episode Listen Later Feb 20, 2025 9:17


    Listen to John Shoffner, the president of Avision, as he describes the company's journey that has been made possible by the very best people in the industry.

    Big Mistakes in Small Details: What Owners Might Miss When Selling Their Companies

    Play Episode Listen Later Feb 19, 2025 11:44


    Listen to business broker JT Kraai discuss some of the seemingly minor issues that can have a big impact on the sale of a company.

    The Perfect Prompt

    Play Episode Listen Later Feb 18, 2025 30:32


    Listen to business coach Dean Mercado provide the strategies you need to make the most of your AI tool of choice.

    ai prompt dean mercado
    Restoring Smarter: How Science Is Revolutionizing the Water Damage Restoration Industry

    Play Episode Listen Later Feb 10, 2025 28:08


    Listen to how water damage restoration has evolved over the years and where we are right now.

    How to Develop Your Company's Unique Value Story

    Play Episode Listen Later Jan 29, 2025 8:16


    Listen to Jeff Carmon with Frantz Building Services describe a strategy proven to resonate with clients.

    The Vision of WSA: President's Message on Supporting Dealers in a Rapidly Shifting Workplace

    Play Episode Listen Later Jan 28, 2025 12:54


    Listen to 2025-2026 WSA President Elena Wuchner discuss her role and the state of the industry as competition continues to impact dealers.

    Hire the Person, Not the Book of Business

    Play Episode Listen Later Jan 28, 2025 15:55


    Listen to Troy Harrison outline strategies to find the very best salesperson, despite what applicants might claim they bring to the table.

    Withdrawing from the World Health Organization: What's Next for the Cleaning Industry?

    Play Episode Listen Later Jan 23, 2025 7:10


    Listen to Dr. Gavin Macgregor-Skinner outline what the U.S. withdrawal from the World Health Organization (WHO) can mean for the cleaning industry.

    The 'Cleaning for Health' Saga Continues: Is It Gloom and Doom?

    Play Episode Listen Later Jan 22, 2025 13:33


    Listen to Dr. Gavin Macgregor-Skinner outline concerns and solutions for cleaning for health concepts.

    Be the Voice of Change: Register for the 2025 ISSA Clean Advocacy Summit Today!

    Play Episode Listen Later Jan 20, 2025 7:18


    Listen to ISSA Director of Government Affairs John Nothdurft share details about this important annual event.

    Stop Removing Ice—PREVENT It With SAFEguard Pro

    Play Episode Listen Later Jan 20, 2025 14:43


    Listen to the story behind SAFEguard Pro, a revolutionary solution designed to transform how businesses and industries tackle snow and ice. 

    Digital Tools for Today's Cleaning Business Entrepreneur

    Play Episode Listen Later Jan 13, 2025 13:01


    Listen to a digital marketing expert outline what forward-thinking entrepreneurs need to do right now to drive more revenue.

    Top 10 Resolutions to Transform Your Cleaning or Restoration Company

    Play Episode Listen Later Jan 8, 2025 24:21


    Listen to business coach Dean Mercado outline 10 strategies for cleaning and restoration companies to implement in 2025.

    Purposefulness of Employment

    Play Episode Listen Later Jan 8, 2025 9:49


    Listen to Chuck Violand outline an employment strategy concept than many might be aware of.

    Ethics vs. Quotas: Winning in Sales Without Compromising Integrity

    Play Episode Listen Later Jan 6, 2025 12:18


    Listen to Dave Kahle describe how to stay on the ethical path when it comes to selling products or services.

    ISSA and the EPA Collaborate with $1.2M Grant to Revolutionize Cleaning Practices

    Play Episode Listen Later Jan 2, 2025 26:50


    Listen to how the newly-formed Making Safer Choices program, a collaboration with ISSA and two universities, will transform the way the cleaning industry uses products.

    From Inbox to Impact: Email Marketing That Cleans Up

    Play Episode Listen Later Dec 18, 2024 22:37


    Listen to Erik Bunaes with Endorphin Digital Strategies share email marketing tips for anyone selling cleaning services.

    Should Organizations Tie Sustainability Goals to Paychecks?

    Play Episode Listen Later Dec 16, 2024 11:23


    Listen to sustainability expert Steve Ashkin describe strategies for companies who are looking to make real change.

    From Red Flags to Hidden Gold: How to Review a Résumé Like a Pro

    Play Episode Listen Later Dec 16, 2024 15:22


    Listen to Troy Harrison describe powerful strategies to reviewing résumés to find top talent.

    How to Prepare for the Initial Connection for Commercial Work

    Play Episode Listen Later Dec 14, 2024 9:49


    Jeff Carmon with Franz Building Services outlines strategies for making that initial connection with potential clients.

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