The Amazon Blueprint

Most people fail on Amazon because they guess their way through it. Travis has helped over 2,000 sellers generate $50M+ in Amazon sales. He's breaking down the exact system—so you don't have to figure it out the hard way. If you've ever asked: ❌ "How do I find a profitable product?” ❌ “How do I validate demand before investing?” ❌ “Where do I find a manufacturer?” This episode has the answers. Most people talk about selling on Amazon. Few actually win. Listen, take notes, and get to work. Serious about scaling? Let me help you, click here: https://hubs.la/Q032Myp00

Amazon DSP advertising is one of the most misunderstood (and underutilized) tools for scaling your brand on Amazon. Most people think you need a $30,000/month minimum. Or that it's only for massive brands. Or that it's too complex to even try. That's false. In this episode, I break down:

If your brand is in Whole Foods, you're sitting on a goldmine—and most sellers are missing the opportunity to tap into it. Here's the move: Amazon DSP gives you access to the digital billboards inside Whole Foods locations. Yes—you can target specific Whole Foods stores by ZIP code with hyper-local ads. If you just launched in Whole Foods, this is how you drive sell-through, get noticed, and expand. ▶️ In this episode, I break down how to use Amazon's programmatic ad platform to: • Run in-store TV and billboard ads • Target affluent Whole Foods shoppers • Prioritize high-inventory or high-potential stores • Drive local awareness and boost sell-through rates • If you want to scale from 1 store to nationwide, this strategy is how you get there. Ready to assess if DSP is right for your brand? Book a FREE audit with us

Tariffs are crushing Amazon sellers in 2025 — but there's a way to beat them. In this in-depth Amazon masterclass, I sat down with Isaac Hetzroni (global sourcing expert) and Ephraim Ausch (logistics & shipping pro) to break down how top sellers are adapting to the new China import tariffs and rising duties. Whether you're an Amazon private label brand, a 7-figure seller, or scaling an ecom business — you need to hear this. You'll walk away with real strategies to protect your profits, optimize your supply chain, and grow. Need help with Tariffs? Get a FREE account audit to see how we can help: https://hubs.la/Q03kQhnP0

If my Amazon brand is already successful, why start an agency?! That's the question I get asked ALL the time... and I get it. In this episode, I'm sharing the real reason behind the decision to launch my Amazon agency, Trivium. I still have my supplement brand on Amazon, and it's doing great. Let's get that out of the way.. Most people wait for permission. They ask endless questions. They overanalyze. I took the shot. I failed. I learned. I built something better. Back in 2019, I trusted the wrong software, ruined my Amazon account, and had no one to turn to. Agencies treated my brand like just another number. Softwares Sucked. Agencies sucked. Gurus weren't helping. I was stuck. So, I became the solution. I became an Amazon EXPERT out of desperation to make my own brand work. People constantly asked me for help. So I did. I built Trivium Group with one mission: relentless execution and extreme ownership. No excuses. Just results. We over-communicate. We update clients on every metric. We build strategies, not just run ads. We treat your business like OUR business. Now? Clients go from zero to $1M+/month on Amazon. They quit their jobs. They scale like never before. If you want to transform your Amazon business, stop waiting. Let's work together: https://hubs.la/Q03dy2Tt0

Most people fail on Amazon because they guess their way through it. Travis has helped over 2,000 sellers generate $50M+ in Amazon sales. He's breaking down the exact system—so you don't have to figure it out the hard way. If you've ever asked: ❌ "How do I find a profitable product?” ❌ “How do I validate demand before investing?” ❌ “Where do I find a manufacturer?” This episode has the answers. Most people talk about selling on Amazon. Few actually win. Serious about scaling? Let me help you, click here: https://hubs.la/Q03dy0_h0

Amazon ads can either make or break your business. Here's the truth: PPC is where you start. It's the foundation. The bread and butter. DSP is the game changer—but only if your PPC is in order In this episode you'll learn: ✅ Why Amazon PPC is the foundation of any successful ad strategy. ✅ How Amazon DSP unlocks first-party data to target real buyers—not just browsers. ✅ The secrets to building a full-funnel strategy that drives revenue and scales profitably. Lesson: Growth comes when you stop wasting time and start playing smart.

If you want your product to succeed on Amazon, your launch strategy has to be perfect. And that starts with getting the basics right. I've launched products on Amazon that made millions, and I've helped hundreds of brands do the same. In this podcast, I'm breaking down the exact step-by-step strategy to nail your Amazon product launch and avoid the mistakes that kill sales. I've been there, done it, and launched products to #1 on Amazon. Follow this step-by-step strategy to make sure you're setting yourself up for success.

If you want your product to succeed on Amazon, your launch strategy has to be perfect. And that starts with getting the basics right. I've launched products on Amazon that made millions, and I've helped hundreds of brands do the same. In this episode, I'm telling you exactly how to nail your Amazon product launch and avoid the mistakes that cripple your sales. I've been there, done it, and launched products to #1 on Amazon. Follow this step-by-step strategy to make sure you're setting yourself up for success.

Are your Amazon DSP ads actually driving growth, or just inflating your metrics?Many sellers face inflated ROAS and cannibalized sales because they don't fully understand DSP attribution. In this episode, I explain how to see if your Amazon DSP sales are real and break down: ✅ Attribution vs. Incrementality: What's the difference, and how does it impact your strategy?✅ View-Through Attribution vs. PPC: How Amazon DSP ads claim credit for sales and what it means for your campaigns.✅ Maximizing Real Sales Growth: Actionable strategies to avoid overlap and drive results.Amazon DSP advertising can be a game-changer—but only when used strategically.

Amazon DSP is a game-changer for brands ready to scale—but getting access? Not so simple. In this episode, I break down: ✅ What an Amazon DSP seat is, and why you need one.✅ 3 ways to gain access (and which is best for you).✅ Why seat rentals are a smarter, more cost-effective option for scaling ad spend. If you're tired of missing out on premium inventory and advanced targeting, this video is for you. Ready to run DSP without the hassle? Book a call with me

Think Amazon DSP is just for Amazon sales? Think again. With Amazon's first-party data, you can target buyers like never before and drive traffic straight to your website. But is it worth it? Let's break it down. In this episode I reveal:✅ How Amazon DSP link-out campaigns work to target the perfect audience.✅ The secret power of Amazon's first-party data vs. Facebook and Google pixels.✅ When driving traffic to your site makes sense (and when it doesn't). ✅ Challenges like attribution, conversion rates, and shopper behavior you NEED to know. Spoiler: Amazon shoppers love Amazon. But if you're not selling on Amazon—or if your margins demand D2C—Amazon DSP can be a game-changer.

If you're into nootropics, you know Neuro Gum. I sat down with my good friend Kent Yoshimura, co-founder of the brand that's absolutely taking over the cognitive enhancement space. In this interview, Kent shares his story, challenges, and breakthroughs that led to the success of his brand. From a dorm room experiment to a multimillion-dollar business featured on Shark Tank and Joe Rogan—this is how Neuro Gum is dominating. Now they are doing millions on Amazon, and I had the pleasure of helping them in the beginning, and they're still clients of mine. Kent's story is incredibly inspiring, hope you enjoy it! Check out Neuro Gum on Amazon: https://a.co/d/47ysZ6u Need help scaling your brand on Amazon? Get a FREE account audit to see how we can help: https://hubs.la/Q034d-L-0

Struggling with Amazon PPC? This episode breaks down my 5 proven strategies to help you take control of your ads.From spending millions on my own brand, MMA Nutrition, to managing tens of millions at Trivium, I've learned one thing: never stop testing.I've tested hundreds of PPC strategies, so you don't have to.Learn how to optimize your bids, budgets, and keywords and turn your PPC spend into bigger sales and profits.Need help scaling your Amazon Business? Click here for a free audit from my team: https://hubs.la/Q0312R4P0

David Quinteri, author of The Money GPS and YouTuber with 100M+ views, turned his side hustle into a thriving Amazon FBA business. In this episode, he reveals how he overcame cashflow struggles, leveraged customer feedback, and scaled his business with smart, incremental growth. Packed with actionable insights, this is your guide to thriving as an Amazon entrepreneur.If you are looking for an Amazon agency, click here to get a free audit and see how we can help! https://hubs.la/Q0312QVS0

DIYing will cost upwards of $50K, just to test an unproven strategy. Amazon DSP agencies are popping up everywhere—but very few actually know what they're doing. DSP is only a few years old. Unless you're working with someone who's lived and breathed it since day one, you're putting your brand at risk. In just 5 minutes, Sam Lee, VP of Amazon DSP at Trivium, cuts through the BS and shows you exactly what to look for in a DSP agency and how to find one so you can find a DSP partner that delivers. With the right partner, Amazon DSP could boost your sales by 100% (or more). ➡️ If DSP is your next move, click the link to get it right the first time: https://hubs.la/Q02-WYlR0

In this video, I simplify Amazon DSP (Demand-Side Platform) advertising for beginners, giving you a step-by-step guide to understanding how it works. Whether you're new to programmatic advertising or looking to expand your Amazon advertising strategy, this video covers the basics of Amazon DSP, including how to use it to target audiences, retarget customers, and drive conversions. Learn how Amazon DSP can help you reach customers both on and off Amazon, and discover tips to maximize your advertising results. Interested in running Amazon DSP or want to learn more about it? Book a call with me here and let's see if it's the right fit for you : https://hubs.la/Q02-wGDY0

Amazon's Demand Side Platform (DSP) is the secret weapon to scaling profitably on Amazon. I've seen it firsthand with 12X ROAS for my own brand. It allows you to programmatically purchase ads and connect your brand with shoppers where they spend the most time—on and off Amazon. Sam Lee has helped 300+ brands run profitable DSP campaigns at scale. In this episode, we're answering your top DSP questions, including: What Amazon DSP is and how it works What makes a brand ready for DSP What you need to optimize before getting started How our client achieved a 9x ROAS + 50 Subscribe & Save signups in 2 weeksDo you need help scaling your Amazon brand? Get a FREE account audit by my team to see how we can help: https://hubs.la/Q02ZKcfB0

I recently sat down with Abdurahim Shadmanov, founder of Primal Queen, to discuss how he built a women's supplement brand that grew 4x faster than his previous business, hitting $40M in just 10 months. This is a deep dive into Abdurahim's Amazon-first strategy and the exact steps he took to drive rapid growth, including:

Why do 99% of Amazon launches fail? People choose the wrong product, mess up their launch strategy, or do both. With 3,700 new sellers joining every day, getting your launch right is crucial. In this episode, I sit down with Kevin Pak—a former college dropout turned $500K/month Amazon seller and Founder of FBA Boss Academy.At the end of the video, you'll know how to: ✅ Identify top-sellers and market gaps to create your perfect product.✅ Spot trending product opportunities before they reach Amazon. ✅ Use Vine to get reviews and build immediate credibility. ✅ Make your product a clear choice over competitors. If you're considering launching a product on Amazon, don't miss this one.. Do you need help scaling your Amazon brand? Get a FREE account audit by my team to see how we can help: https://hubs.la/Q02PxrkY0

In this episode, I sit down with my good friend Yoni Steinschriber, founder of Elev8 Brands and Amazon Expert. We discuss new AI tools that we've been using that changed the game for Amazon Sellers. These AI tools can help with:

In today's video, I am with my good friend and Amazon expert James Lai. He's been selling on Amazon for 12 years and has seen it all. He's mentored many Amazon experts, like myself and Travis Marziani. He's also mentored a few of my clients who needed one-on-one help. James has seen it all! Today we discuss 5 deadly Amazon mistakes that you need to avoid when selling on Amazon. We have both made many mistakes over the years and these mistakes are avoidable! If you're looking for an Amazon consultant for one-on-one help with James, click here: https://www.jameslai.co/ Need help scaling your Amazon Business? Click here for a free audit from my team: https://hubs.la/Q02L3Dkq0

In today's episode, I go over how I have been using TikTok shop and how it has helped my Amazon sales increase!A TikTok shop is so important because so many people are using it, and it's incredibly easy to find creators and sell your products on it.TikTok shop made checking out so simple and easy, and it is very similar to Amazon!What's amazing is TikTok shop connects to Amazon so Amazon can fulfill your inventory.I noticed after selling on TikTok shop my Amazon sales went up and my profit also went up bc people see my product on TikTok and go search for it on Amazon!If you want help getting set up on TikTok shop click here: https://form.jotform.com/Elias_Mina/webinar-master-tiktok-shopIf you are looking for an Amazon agency, click here to get a free audit and see how we can help! https://hubs.la/Q02L3Dj10

In today's episode, I cover click-through rate and conversion rate optimization on Amazon.These two metrics are so important to pay attention to, and in this episode, I cover factors that affect CTR and CNR and how to improve them. Need help scaling your brand on Amazon? Get a FREE Amazon audit here: https://hubs.la/Q02HKPpS0

In today's episode I break down exactly what you need to do to prepare for Amazon Prime Day and what to do before, during and after prime day.Amazon Prime Day is one of the biggest shopper events of the year and yu need to plan for it if you want to maximize profits.I discuss my Amazon PPC strategies leading up to Amazon Prime Day and what I do the day of and after.

In this episode, I share essential tips for hiring the right Amazon agency. Finding and hiring the correct Amazon agency can be difficult because there are so many out there to choose from. After watching this video, you will feel more confident about finding the right agency for you and how to go about it. I'll explain the risks of hiring the wrong agency and how it can lead to losing money and damaging your account. I give you a list of easy questions to ask before hiring an agency. These questions will help you figure out if the agency is right for you. If you are looking for an Amazon agency get an audit from my team and see how I can help scale your business: https://hubs.la/Q02FxK1J0

In this episode, I break down how I optimize my Amazon SEO.When you have good Amazon SEO, it increases your organic rank on Amazon and also increases your sales.If you'd like help scaling your Amazon brand, Click here: https://hubs.la/Q02D27tg0

Description:In this episode, I share two critical mistakes I made on Amazon that cost me 90% of my revenue overnight, despite my years of expertise and success on the platform.After managing many brands and generating millions in revenue, I faced the consequences of these errors, resulting in my listing getting suspended on Amazon.Each mistake has the potential to cause significant financial loss, so learn from my experience and avoid repeating these mistakes.Get your FREE Amazon account audit by my team: https://triviumco.com/get-free-audit/

In this episode, we explore the critical importance of having an optimized product listing to drive rankings, enhance conversion rates, and ultimately increase sales.From mastering your main image to fine-tuning your pricing strategy, Mina shares step-by-step insights on optimizing every aspect of your listing.Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02xKzvW0

In this episode, Mina guides you through essential tips for launching on Amazon successfully.For more expert advice on Amazon listing optimization, check out our other episodes and visit Mina Elias' YouTube channel for additional valuable content.Tune in and take your Amazon launch strategy to the next level!Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02ww_sY0

In this episode Mina shares expert insights on effectively managing Amazon PPC ads for sellers and brands.Mina breaks down step-by-step strategies to optimize and scale ad campaigns, emphasizing the importance of analytics and setting clear goals.Tune in for actionable advice and valuable insights to enhance your Amazon advertising strategies.Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02vRql00

If you currently have a product that you sell DTC or on Amazon and want to get it on TikTok shop, this video is for you! TikTok shop is the new marketplace that EVERYONE has been talking about. TikTok shop is comparable to the early days of Amazon and it will revolutionize the way we shop online. Do not miss out on this opportunity!Want a free full account audit with a brand strategy tailored made for your business? Get it here https://tinyurl.com/bdbubu3w

In this episode, Mina explores the importance of organic ranking on Amazon and how leveraging Amazon PPC can propel your product to the top of search results.Learn about the key factors that influence organic ranking, such as click-through rates and conversion rates, and how optimizing your listing can boost your visibility and sales.Get a full account audit and personalized strategy for your business - https://tinyurl.com/3ez8udmk

In this episode, I share my tips on hiring a virtual assistant for just $3 per hour, making it an affordable solution for your business needs. After listening to this podcast, you will know exactly how to hire your first VA (Virtual Assistant). I used this exact method in 2018 when I hired my first VA. Fun fact: She is still with me but makes way more now. Disclaimer: Now that my companies are bigger, I have skilled employees overseas, NOT VAs. I pay them way more than this, but the salary is very affordable for an entry-level VA. This is what I did when I first started. You can always pay them more if that makes you more comfortable.Click here to get my VA job description and SOPs: https://info.triviumco.com/how-to-hire-a-vaGet your free full account audit and personalized strategy for your business - https://tinyurl.com/yeyvj53k

Welcome to the Amazon Blueprint podcast! In this episode, Mina shares three advanced Amazon PPC tips to take your advertising strategy to the next level.Don't miss out on the Amazon Growth Toolbox for valuable macros and tools to streamline campaign management - https://resources.triviumco.com/growth-toolbox.Explore an advanced PPC masterclass on YouTube for further strategies and tactics - https://youtu.be/J9JkY9aMLJs?si=WCarruz1JyI2ZV9jGet your full free account audit and personalized strategy for your business - https://t.ly/qsxFs

If you are new to Amazon, this episode offers a thorough breakdown of the importance of campaign structure in maximizing control over budget allocation and keyword performance. Additionally, Mina explores optimizing PPC through the targeting tab, offering a new method for analyzing and refining keyword performance at a product level. Get a free full account audit and personalized strategy for your business - http://tinyurl.com/yw76c38j

In this podcast, I dive into the viability of starting an Amazon FBA business despite market saturation and increased competition.By the end of this podcast you will have a holistic understanding of the challenges Amazon FBA sellers face, including market saturation, increased competition from big brands, rising Amazon PPC costs, and a higher barrier to entry due to a stringent seller verification processes. But it's not all doom and gloom, I also share the potential for profitability, by citing real-life data of a high percentage of FBA sellers turning a profit within the first year. Amazon FBA success is possible with meticulous niche selection, product validation, optimized listings, and leveraging data-driven strategies as the key factors for success on Amazon.Get you free full account audit and personalized strategy for your business - http://tinyurl.com/7nh65cep

In this podcast episode, you will learn three effective Amazon advertising strategies for success.Mina dives into everything you need to know to:- Reduce wasted ad spend by identifying and removing underperforming keywords.- Scale successful search terms into their own campaigns for increased profitability.- Structure campaigns and budget management.Mina also introduces a new report by Amazon, the search query performance report, and explains how to leverage it to optimize keyword performance.So if you are ready to learn valuable insights and practical tips for managing Amazon PPC advertising effectively - tune in! Get your free full account audit and personalized strategy for your business - http://tinyurl.com/mr3b6n6u

In this episode Mina shares his personal experiences and step-by-step guidance on various business models, product selection, quality control, logistics, and marketing strategies when it comes to selling on Amazon.Get ready to learn all aspects of the Amazon FBA process, including practical advice and strategies for launching and scaling a successful business. Get a free account audit and personalized strategy for your business - https://rb.gy/xs8n71

In this podcast, Mina interviews Andy about the current state of selling on Amazon. Andy discusses the increasing difficulty of succeeding on Amazon due to the influx of new sellers and competition from Chinese manufacturers and VC-backed brands.They discuss the importance of protecting intellectual property and establishing a strong brand with an emotional connection to customers. Andy also advises new sellers to start small and focus on niche markets to build expertise in execution before pursuing larger opportunities. The conversation explores the challenges and strategies for success in the ever-evolving landscape of Amazon FBA.Get a FREE full Amazon account audit and personalised strategy from our team of experts - http://tinyurl.com/mr3u98p6

In this episode of the Amazon Blueprint podcast, Mina Elias is joined by PPC expert Yoni. They dive into new updates and tools released by Amazon, including the brand analytics tool and customer loyalty analytics. They discuss how these tools provide insights into customer behavior and how to leverage them to drive more traffic and increase brand loyalty. Learn how to master brand-tailored promotions, subscribe and save coupons, reorder coupons, and customer engagement to enhance customer engagement and drive sales.Get your Free Full Account & PPC Audit with a custom made strategy for your business - http://tinyurl.com/4b5ye6hs

In this episode, Mina Elias, founder of Trivium Group, an Amazon ads agency, shares his expertise on utilizing Amazon DSP effectively. He delves into the intricacies of DSP, explaining its differences from Amazon PPC, how to structure campaigns, and the various audiences, creatives, and placements available. Mina also offers insights into the types of brands that can benefit from DSP and provides valuable tips for maximizing its effectiveness. Whether you're new to Amazon advertising or looking to optimize your current strategy, this episode offers essential insights and actionable advice.Free full account audit and personalized strategy for your business - http://tinyurl.com/d3vr64tj

If you're an Amazon seller looking to master the art of PPC advertising and achieving success on the platform, this podcast is a must-listen.In this episode Mina shares his expertise on best practices for Amazon PPC advertising, drawing from years of experience and successful campaigns. Subscribe to this podcast to be guided through the intricacies of Amazon advertising and better navigate the dynamic landscape of PPC campaigns.Free full account audit and personalized strategy for your business - http://tinyurl.com/3u8mxv5w

In this episode of the Amazon Blueprint Podcast, host Mina interviews renowned marketer Eddie Maalouf about capturing Amazon shoppers' information and optimizing email and SMS marketing to increase their lifetime value. Eddie shares strategies for obtaining customer emails through QR code inserts, personalizing messaging and offers based on product category, and engaging customers through two-way communication. Tune in to learn valuable tips for maximizing customer engagement and generating higher returns on Amazon. Get a FREE PPC audit here: http://tinyurl.com/3jufejauWatch This Episode On YouTube - https://www.youtube.com/watch?v=RYSAo_mc5WQ&t=93sAccess To Eddie Maalouf's Resource - https://learn.4media.marketing/4media-1-dollar-black-friday-cyber-monday-email-strategy-guide

Welcome to the Amazon Blueprint Podcast! In this episode, I'll be discussing the importance of conversion rate optimization on Amazon.It's a crucial factor that can make or break your success on the platform. No matter how much traffic you drive to your listing through Amazon advertising and PPC, if your conversion rate is low, it won't make a difference. Tune in to learn more about how you can improve your conversion rate and boost your sales on Amazon.Get access to all my sheets, guides, YouTube videos and more here: https://resources.triviumco.com/growth-toolboxGet a FREE PPC audit here: http://tinyurl.com/mrw78cnuLearn more about Trivium here: https://triviumco.com/

In this episode of the Amazon Blueprint Podcast, host Mina Elias, founder of Trivium Group, an Amazon PPC agency, shares valuable insights and strategies for effectively managing and optimizing Amazon PPC ads.With years of experience in working on Amazon ads, Mina breaks down the step-by-step process for managing and optimizing ads in a time-efficient manner. He emphasizes the importance of documenting data and provides a free analytics template for sellers to track key metrics. (see link below)Whether you're a seasoned Amazon seller or just starting out, this episode offers practical advice and valuable insights on increasing bids and budgets, launching new campaigns, adding negatives, and optimizing placements for better ROI. Tune in to gain valuable knowledge and enhance your Amazon PPC ad management. Don't forget to follow for future episodes filled with valuable content.Get access to all my sheets, guides, YouTube videos and more here: https://resources.triviumco.com/growth-toolboxGet a FREE PPC audit here: http://tinyurl.com/33syhbhnLearn more about Trivium here: https://triviumco.com/

In this episode, you will learn exactly how to bring your supplement brand/DTC brand onto Amazon. This episode is a step-by-step guide to help you throughout the process. Learn more about Trivium here: https://triviumco.com/ Get a FREE full account audit and personalized strategy for your business - http://tinyurl.com/bddu249https://triviumco.com/get-free-audit/podcast/

In this episode, we walk you through the steps to discover if your product or brand will succeed on Amazon. Get a FREE PPC audit by Trivium Group: http://tinyurl.com/nje6mtv4Helium 10 Discount: https://bit.ly/3SivUXxCheck out Trivium:https://triviumco.com/ Connect with Mina on Linkedin: https://www.linkedin.com/in/mina-elias-52313772/

In this episode, we break down exactly how to build an optimal Amazon listing that will succeed. If you would like a free full account audit and a personalized strategy for your business click this link - https://rb.gy/jdek53

Welcome to the Amazon Solved Podcast by Trivium Group. This is a podcast where Amazon industry experts from our team and from partners help you solve the treacherous waters of selling on Amazon. This is a very tactical podcast, where every episode is dedicated to answering a specific question and solving a specific problem on Amazon.