Podcasts about conversion rate

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Send a text Are you an amazon seller dealing with the new "frequently returned item" banner? This video addresses the frustration caused by large quantity returns on amazon, a new feature impacting ecommerce businesses. Learn what actions you can take to mitigate the effects of this banner and continue selling on amazon effectively, even with these new challenges. We discuss how it affects amazon fba sellers and strategies for managing your inventory.Get help from My Amazon Guy to grow your Amazon sales:https://bit.ly/4jMZtxu#AmazonFBA #AmazonPPC #FrequentlyReturnedItem--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0________________________________Timestamps00:02 – Frequently Returned Item Banner Issue00:22 – Why the Banner Is Hard to Remove00:52 – How to Find the Real Return Reason01:07 – Fix Listing With Charts and Clear Info01:29 – Amazon Doesn't Give a Timeline01:50 – 120% ACoS but Strong Organic Sales02:02 – Lower Bids Gradually to Reduce ACoS02:19 – PPC Impact on Organic Ranking02:28 – Should You Automate PPC?02:33 – Why MAG Avoids PPC Software02:36 – Learn Bulk Files Before Automation________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Hier gehts zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts stelle ich dir das neue "Meta-Exit Protokoll" vor. Während sich viele Brands auf Meta-Ads fokussieren und um CPMs kämpfen, skaliert die Konkurrenz auf Google oft unbemerkt und deutlich profitabler. Ich erkläre dir, warum Nutzer mit konkreter Suchintention bis zu fünfmal wertvoller sind als Social-Media-User und wie du Google Ads als effizienten und wartungsarmen Kanal für deinen Shop nutzt. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin __________

Are your Amazon ads “broken” or is it something else? In this episode, we share a simple audit that reveals what's really killing performance and the first fix that usually changes everything. Most sellers assume Amazon PPC is the problem when the real bottleneck is often the offer. In this episode, Carrie Miller and Destaney Wishon walk through a quick, repeatable way to diagnose what's actually holding growth back: bids, campaign structure, or your product detail page. The goal isn't “optimize everything.” It's to identify the one thing that's breaking performance and fix that first.   Destaney starts with Amazon Advertising's Brand Metrics Dashboard to compare your conversion rate and traffic vs your category. If your conversion rate is below the category median, PPC can drive clicks all day and still struggle—because you're paying for traffic your listing can't convert. She explains how category selection matters (sometimes you need to go broader to get better benchmarks) and why seasonality and market share shifts can fool you if you only look at your own numbers.   From there, the audit shifts into Amazon PPC fundamentals: avoid messy structures like mixed match types without a harvesting system, duplicative campaigns, and multiple ad groups that wreck budget control. The recommended approach is to use one campaign, one ad group, organized by strategy (traffic/rank vs. efficiency/profit). Then bid optimization becomes simpler: focus on the highest-spend targets first, make changes using the right attribution window (not hour-by-hour panic), and allocate budget intelligently—Sponsored Products as the core spend, with Sponsored Brands kept within a reasonable performance range. Stop guessing and start auditing. Hit play, run the same checklist on your account, and you'll know exactly what to fix first so your next Amazon PPC change actually moves the needle.   In episode 497 of the AM/PM Podcast, Carrie and Destaney discuss: 00:00  – Introduction 01:00 – Are Your Amazon Ads Broken (Or Is It The Wrong Fix?) 02:21 – Start Here: Amazon Advertising Brand Metrics Dashboard 03:00 – PPC Only Works If Your Listing Converts 04:04 – Conversion Rate vs Category Median 05:22 – Traffic Opportunity: Detail Page Views vs Category 08:36 – Category Median vs Category Top 10:37 – Red Flag: Mixed Match Types Without Keyword Harvesting 13:28 – Structure Fix: One Campaign, One Ad Group  14:52 – Bid Optimization: The 80/20 Method 25:22 – How Often To Adjust Your Amazon PPC  28:17 – Budget Split: Sponsored Products vs Sponsored Brands 32:01 – Branded vs Non-Branded Budget

Send a text Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates. In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals using Canva and Shutterstock to improve performance.To optimize your Amazon listings, schedule a coaching session with My Amazon Guy: https://bit.ly/4jMZtxu#AmazonFBA #AmazonListing #AmazonConversionRate #EcommerceTips #AmazonSeller-------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Q4 Selling Playbook: https://bit.ly/46Wqkm3Amazon Crisis Kit: https://bit.ly/4maWHn0________________________________Timestamps:00:00 - Main Image Color Problems00:40 - Packaging Angle and Merchandising Space01:54 - How Shoppers Scan Images Left to Right03:30 - Why Secondary Images Aren't Selling04:43 - Stop Explaining Ingredients, Sell the Pain05:14 - Using Shutterstock Instead of Starting From Scratch07:51 - Editing Stock Photos Fast in Canva09:55 - Making Images Look Designer-Level in Minutes11:17 - Canva vs Shutterstock Quality Comparison13:33 - Is $20 Worth Better Sales? ROI Talk________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

Direkt zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts sprechen wir darüber, warum der ROAS in deinem Meta Ads Manager dir ein völlig verzerrtes Bild liefern kann – und wie du stattdessen viel smarter auf echte Profitabilität steuerst. Ich erkläre dir, worauf du wirklich achten solltest, um deinen Onlineshop profitabel zu skalieren, ohne dich von scheinbar guten Zahlen blenden zu lassen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin __________

Direkt zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts spreche ich darüber, warum ChatGPT kein guter Business-Berater ist – und was viele Onlinehändler bei der Nutzung von KI-Tools wie ChatGPT unterschätzen. Ich erkläre, worauf du stattdessen achten solltest, um wirklich smarte Entscheidungen für deinen Onlineshop zu treffen. Viel Spaß beim Anhören! Dein Berend. __________ ✉️ Um nichts zu verpassen, melde dich zum Onlineshop Geflüster Weekly Newsletter an: https://www.berend-heins.de/onlineshop-gefluster-weekly?utm_source=podcast&utm_medium=ad&utm_campaign=newsletter Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Hier kannst du dir die Exportmatrix anschauen: https://www.ebay.de/verkaeuferportal/umsatz-steigern/international-verkaufen In dieser Folge des Onlineshop Geflüster Podcasts ist Isabell von [eBay](https://www.ebay.de) zu Gast. Wir sprechen über die Chancen und Herausforderungen, die eBay als Marktplatz für Onlineshop-Betreiber bietet – und klären, ob sich ein Einstieg für dich lohnt. Du erfährst, was erfolgreiche Händler auszeichnet, welche Vorteile eBay dir im Vergleich zu anderen Plattformen bringen kann und wie du das Beste aus deinem Listing rausholst. Viel Spaß beim Anhören! Dein Berend. __________ ✉️ Um nichts zu verpassen, melde dich zum Onlineshop Geflüster Weekly Newsletter an: https://www.berend-heins.de/onlineshop-gefluster-weekly?utm_source=podcast&utm_medium=ad&utm_campaign=newsletter Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Last year I took a risk when I made the decision to evolve my program Micro Messaging.Not because it wasn't working or selling – it was working + selling very well actually.But I was in a season of reevaluating how I wanted to run my business…And I also recognised some shifts in the market and my ideal client that made me want to pull the trigger on these changes sooner rather than later.Instead of “waiting” until I was more ready or for that illusive perfect time (which doesn't exist btw) – I committed to this new evolution and went all in on bringing it to life. And since making that decision and putting it into action, I've tripled my conversion rate into the program. So in today's episode of the How I Do Content Podcast, I'm sharing the 3 shifts that made my offer the obvious choice.An offer that even though I've been selling it on repeat since July – people aren't sick of hearing about it, because they just keep buying.So let me break down how I did this. SIGN UP FOR THE OBVIOUS CHOICE OFFER MINI-MINDI've created The Obvious Choice Offer Mini-Mind where I break down these three shifts in even more detail and walk you through exactly how to apply them to your own messaging.There's 2 live trainings over 2 weeks as well as a private Telegram group for daily support between sessions.It's practical, it's implementable, and it's designed to help you transform your offer from "sounds interesting" to "I need this right now."It's only $47 and we start on the 23rd February – sign up at https://thesocialbolt.com.au/mini-mind/ WANT MORE?Watch my 13 minute One Offer, 5 Angles at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEoffer messaging strategy, how to make your offer the obvious choice, increase offer conversion rate, improve sales conversions with messaging, desire based marketing messaging, selling with desire not features, how to create demand for your offer, demand generation for service based businesses, why your offer isn't selling, messaging that converts clients, positioning your offer in the market, how to differentiate your offer, offer differentiation strategy, stand out in a crowded market messaging, messaging framework for online offers, how to sell the same offer repeatedly, sales messaging for coaches and consultants, high converting offer positioning, messaging problems in online business, improve offer positioning to increase salesBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Are you excited about the business God has called you to build, but tired of guessing what it will take to actually make it work? Do you want more leads and a growing audience, yet feel stuck in confusion, overworking, and doing too much without seeing the results you hoped for? In this episode, I sit down with my former Podcast to Profit student, Lara Frendjian, to break down what actually creates traction in a profitable, God-led business. We talk through the decisions and shifts that led to an 80 percent conversion rate and over $20K in sales, built with clarity rather than hustle. As you listen, place yourself in Lara's seat. Look at your own messaging, offers, and direction through her experience. This conversation helps you identify what needs to be simplified, refined, or adjusted so your business can grow with focus, alignment, and confidence. I pray this blesses you!   Ready to Start or Grow Your Business and Make Consistent Income From a Podcast?  Join my FREE, LIVE 5-Day Profitable Podcast Bootcamp! Discover a simple, God-led way to use a podcast to create sustainable income and meaningful impact—without hustling or being glued to social media.

Link zum Google Ads Video: https://youtu.be/PdhiaGOTZfA Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Growth does not break down because chiropractors lack passion. It breaks down because conversion systems and metrics are either unclear, slow, or unmanaged. Dr. Pete and Dr. Stephen break down the exact conversion and sales metrics that separate busy offices from scalable, profitable businesses, and why mastering them is no longer optional in 2026. They unpack how speed, clarity, and conviction drive patient commitment, how operational KPIs translate into real revenue, and why recurring metrics reveal the true health of your business. This conversation reframes conversion as belief transformation, sales as service, and growth as a measurable, repeatable outcome.In This Episode You Will:Break down which conversion numbers actually matter and which ones are noiseWalk through the five KPIs that determine whether patients commit or disappearUnderstand why speed, timing, and follow-up now decide conversion outcomesSee how recurring revenue reveals the true health of your businessIdentify the knowledge gaps that quietly cap your growthEpisode Highlights01:15 – Why this episode marks the shift from marketing conversations into conversion and sales as the next growth constraint08:09 – How ROI should be evaluated through lifetime value, not short-term expense09:33 – The financial reality of stagnation and why not growing creates compounding problems10:26 – Redefining success benchmarks and why three million has become the new one million14:37 – The core truth that frames the episode: you can only help the people you convert15:02 – Reframing sales as care, conviction, and responsibility rather than persuasion18:05 – Breaking down attraction, conversion, and retention as a sequential operational system25:28 – Introducing the Rule of 72 and how speed now determines conversion outcomes30:14 – What actually drives Day One to Day Two follow-through and patient commitment36:15 – Translating conversion into business health through recurring and reactivated revenue Resources MentionedLearn more about the TRP Remarkable Business Immersion March 6 - 7, 2026 in Phoenix, AZ and March 20 - 21, 2026 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/Golden Ticket Giveaway to the Upcoming Immersion - DM the words ‘Podcast Business Immersion' on The TRP Instagram page - https://www.instagram.com/theremarkablepractice/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBook a Strategy Session with Dr. Pete - https://go.oncehub.com/PodcastPCPrefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1To listen to more episodes, visit https://theremarkablepractice.com/podcast or follow on your favorite podcast app.

Melde dich zum Newsletter an: [Onlineshop Geflüster Weekly](https://www.berend-heins.de/onlineshop-gefluster-weekly?utm_source=podcast&utm_medium=ad&utm_campaign=newsletter) In dieser Folge des Onlineshop Geflüster Podcasts schauen wir uns ein Thema an, das viele komplett übersehen – und das bares Geld kostet: die neuen KI-Funktionen in den Meta Ads Einstellungen. Ich zeige dir, welche automatischen Optionen du besser ausschaltest, warum manche „smarte“ Features oft eher an deinem Budget zerren als deinem Umsatz helfen – und wie du deine Meta Ads wieder profitabel steuerst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

I had a client come to me recently with a familiar problem. Their landing pages were converting at less than 1%, and the industry standard for their sector sits somewhere between 2% and 5%. Not great.Their first instinct was to find someone who could sweep in, move some buttons around, tweak a few headlines, and magically fix everything. I've seen this expectation so many times now that I've lost count. And I understand the appeal. A quick fix sounds wonderful when your numbers look that bad.But if you want serious improvements to your conversion rate, shuffling UI elements around will only scratch the surface. It's like rearranging the deck chairs on the Titanic while ignoring the rather sizeable hole in the hull.---Free Webinar: Stop Lurking. Start Getting Known.On February 4th, I'm running a free 75-minute webinar on building your LinkedIn reputation without turning it into a second job. You'll get a simple weekly system, practical templates, and a way to stay visible that doesn't rely on willpower. Sign up here.---The Three Layers of Conversion OptimizationI think of effective conversion work as having three distinct layers, and UI changes sit right at the bottom.Layer 1: User InterfaceYes, the order and presentation of information matters. Yes, you can make improvements here. But this level has the smallest overall impact on conversion. It's where most agencies focus because it's visible and easy to point to, but it rarely moves the needle in a meaningful way.Layer 2: ContentThis is where things start to get more substantial. You simply cannot improve conversion without addressing the content on your pages.When I mention this to clients, I often hear, "But we don't produce the content. That's the content team." And therein lies the problem. Content teams are usually subject matter experts, not web writers. They understand their products inside out, but they don't necessarily understand how people scan web pages. They tend to focus on what the company wants to say rather than what the audience actually wants to know.Good conversion-focused content needs to:Address your users' pain points and the goals they want to achieveExplain the benefits you provide and how your features deliver themHandle objections before they become reasons to leaveBuild trust through social proof, case studies, awards, and certificationsWithout these elements, no amount of button-moving will save you.Layer 3: Organizational IssuesThis is the deepest and often most impactful layer, and it's also the hardest to fix because it goes beyond the website entirely.Organizational constraints regularly damage conversion rates in ways that are invisible from the outside.Legal requirements might force your copy to read like a compliance document.Your forms might have twelve fields because someone in sales wants to "validate" every inquiry.Your product offering might genuinely be wrong for your audience.Or your advertising might be driving bottom-of-funnel users to top-of-funnel pages (or vice versa).These are problems that no UI optimization can solve. They require conversations with stakeholders, changes to internal processes, and sometimes difficult decisions about how the business operates.You Can't Just Set and ForgetEven after you've addressed all three layers, you cannot just design your landing pages and walk away. Effective conversion optimization requires an ongoing program of continuous A/B testing and user research.And yet, I regularly encounter clients who want all of this but refuse to let me anywhere near their customers. Surveys? Too intrusive. User interviews? What if we upset someone? It's a bit like asking a doctor to diagnose you while refusing to let them take your temperature. If you want to understand what your users need, you have to actually talk to them. There's no way around it.And yes, I know what you're thinking. Can't we just A/B test our way to better results? A/B testing matters, but it can only tell you what works and what doesn't. It gives you no insight into why. And it certainly doesn't give you inspiration for what's worth trying in the first place. You need to talk to actual humans to get that.The vast majority of meaningful improvements come from continual testing and iteration, not from some expert arriving, waving a magic wand, and disappearing into the sunset. When clients come to me wanting a quick fix, what they actually need is a long-term commitment to understanding their users and optimizing systematically.So if you're struggling with conversion, by all means start with the UI. But don't stop there. Look at your content. Look at your organization. And commit to the ongoing work of understanding what your users actually need.Because moving buttons around might feel productive, but it's rarely where the real improvements are hiding.

Hier geht's zur Onlineshop Scaling Roadmap: https://www.berend-heins.de/onlineshop-scaling-roadmap?utm_source=podcast&utm_medium=ad&utm_campaign=osr In dieser Folge des Onlineshop Geflüster Podcasts geht's darum, weshalb Instagram Follower kein Geschäftsmodell sind. Ich spreche darüber, warum Reichweite ohne Strategie dich nicht weiterbringt, welchen Denkfehler viele Brands bei Social Media haben – und worauf du dich wirklich konzentrieren solltest, um Umsatz zu machen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Marti sits down with Steve Glover from Paragon Homes in Toowoomba, Queensland. Steve shares his journey from battling in the "race to the bottom"—where the winner was whoever had the smallest number on the page—to running a high-end architectural building company with nearly $20M in revenue. Steve reveals the specific "Design Experience" model that allows him to charge a $3,300 prelim fee and achieve a massive 90% conversion rate. They also discuss the dangers of "margin creep," the importance of transparent cost-plus pricing, and the personal health wake-up call that saw Steve drop 14kg to get his energy back for the business.

In dieser Folge des Onlineshop Geflüster Podcasts geht's um ein Thema, das viele Unternehmer kennen, aber selten ehrlich ansprechen: Was tun, wenn deine Mitarbeiter dich gefühlt mehr kosten als entlasten? Ich spreche darüber, woran es wirklich liegen kann, warum du dir als Führungskraft zuerst den Spiegel vorhalten solltest – und wie du eine Teamstruktur aufbaust, die dich wirklich nach vorne bringt. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

In this episode, I tackle one of the most overlooked secrets to explosive growth for veterinary practices: mastering conversion, not just chasing more traffic. So often, the advice out there is to post more, run more ads, or just get more eyes on your website. But what if the real game-changer is turning more of your existing visitors into loyal clients? I break down why focusing on conversion optimization is not only the smartest move in today's crowded digital landscape but also the most cost-effective way to double your client base without spending more on ads or content. We'll walk through the entire veterinary conversion system, from grabbing attention to guiding clients seamlessly to take action. I share the five crucial steps every potential client goes through attention, interest, clarity, trust, and action and highlight where most practices lose people along the way. You'll hear practical strategies for removing friction, building trust, and making your calls to action irresistible and clear. Plus, I cover the most common conversion killers, like having too many calls to action, unclear next steps, and clunky booking experiences, and give you straightforward fixes you can implement right away. I also dive into what makes a high-converting veterinary landing page, including the four essential elements every page needs: a clear headline, a single strong call to action, fast load times, and mobile-first design. You'll learn when to use a full website versus a focused landing page, and how to audit your own conversion funnel for quick wins. I'll even walk you through how to test your improvements with real traffic and measure what's working, so you can keep refining your approach for even better results. By the end of this episode, you'll have a step-by-step action plan to pick your highest-traffic page, apply a proven conversion checklist, and start seeing more bookings without increasing your ad spend. If you're ready to transform your practice's marketing and see real, measurable growth, this episode is packed with actionable insights and resources to help you get started.

10% Rabatt auf die ersten 3 Monate mit Code "BEREND" In dieser Folge des Onlineshop Geflüster Podcasts spreche ich mit Nils von [Mable.ai](https://mable.ai/?via=berend) über die Zukunft des Trackings – und warum viele aktuelle Lösungen in Sachen Datenqualität und Attributionslogik einfach nicht mehr mithalten können. Du erfährst, welche neuen Möglichkeiten sich durch serverseitiges Tracking ergeben und wie du trotz Cookie-Einschränkungen endlich wieder verlässliche Zahlen bekommst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

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Zum YouTube Video: https://youtu.be/6-FPVHaiu38 In dieser Folge des Onlineshop Geflüster Podcasts geht es darum, wie Meta Ads 2026 wirklich funktionieren und was sich für E-Commerce-Unternehmen entscheidend verändert hat. Du erfährst, warum das Andromeda Update den Algorithmus auf ein neues Level hebt, weshalb starke Creatives und gutes Marketing wichtiger sind als komplexe Kampagnen-Setups und warum klassisches Targeting kaum noch eine Rolle spielt. Viel Spaß beim anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

In dieser Folge des Onlineshop Geflüster Podcasts geht es um ein Thema, das viele E-Commerce-Unternehmer zu lange aussitzen: den Steuerberater. Du erfährst, woran du erkennst, dass dein aktueller Steuerberater nicht mehr zu deinem Onlinebusiness passt. Außerdem klären wir, warum Steuern kein reines „Abgabe-Thema“ sind, sondern ein echter Gestaltungshebel – und warum du als Shopbetreiber Verantwortung übernehmen musst, um Wachstum, Profitabilität und Exit-Fähigkeit nicht zu gefährden. Viel Spaß beim anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Melde dich jetzt kostenlos zum Live-Workshop an: https://www.berend-heins.de/workshop-2026?utm_source=organic&utm_medium=podcast In dieser Folge des Onlineshop Geflüster Podcasts möchte ich dich zu unserem Live-Workshop einladen. Du erfährst, worauf es wirklich ankommt, wenn du mit deinem Shop nicht nur Umsätze machen, sondern echte Marken-Power aufbauen willst. Ich spreche über typische Denkfehler, notwendige Strategien und wie du dich in einem anspruchsvollen Marktumfeld clever positionierst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Melde dich jetzt kostenlos zum Live-Workshop an: https://www.berend-heins.de/workshop-2026?utm_source=organic&utm_medium=podcast In dieser Folge des Onlineshop Geflüster Podcasts geht's darum, wie du auch als Solo-Founder oder mit kleinem Team einen richtig guten Creative-Prozess auf die Beine stellst – ohne Chaos und ohne dich zu überfordern. Ich zeige dir, wie du Woche für Woche starke Werbeanzeigen produzierst, die nicht nur gut aussehen, sondern auch richtig performen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Melde dich jetzt kostenlos zum Live-Workshop an: https://www.berend-heins.de/workshop-2026?utm_source=organic&utm_medium=podcast In dieser Folge des Onlineshop Geflüster Podcasts schauen wir uns an, wie schnell selbst 1–3 Mio € E-Commerce-Brands unbewusst riesige Summen verbrennen – obwohl sie scheinbar alles richtig machen. Ich teile typische Denkfehler, die genau in dieser Phase auftreten, und zeige dir, worauf du achten solltest, um wirklich profitabel zu wachsen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Melde dich jetzt kostenlos zum Live-Workshop an: https://www.berend-heins.de/workshop-2026?utm_source=organic&utm_medium=podcast In dieser Folge des Onlineshop Geflüster Podcasts sprechen wir darüber, ob es in 2026 sinnvoll ist, eine E-Commerce-Marke bei null zu starten – und was du mitbringen musst, um heute noch erfolgreich Fuß zu fassen. Ich teile meine Einschätzung zur aktuellen Marktlage, welche Chancen du nutzen kannst und welche Fehler du unbedingt vermeiden solltest. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

A sudden decrease in your conversion rate after raising your rate could indicate that your hourly rate is now too high. If you notice that fewer clients are retaining your services after a rate increase, it may signal that you’ve priced yourself out of reach for your typical clientele. This drop-off could result from clients being unable to afford the higher rate or finding legal services elsewhere for a lower cost. To address this issue, you can consider adjusting your rate back down or focus on marketing to attract clients who can afford your new rate, leading to better conversion rates with clients who value your services. What are some indicators of collection challenges that suggest your hourly rate is too high? If you start experiencing collection challenges such as clients disputing line items on invoices, questioning charges, or delaying payments after a rate increase, it could be a sign that your hourly rate is too high. Clients becoming slower to pay or stopping work prematurely in a project or case may indicate that they are hesitant to continue at the elevated rate. These challenges can arise when clients perceive a significant increase in costs and may result in them seeking legal services elsewhere. Monitoring these collection issues can help you assess if your rate aligns with your clients’ expectations and financial capabilities. How does direct client feedback indicate that your hourly rate might be too high? Immediate feedback from clients in response to a rate increase, expressing concerns about the substantial raise or questioning their ability to afford your services, can be a clear indication that your hourly rate is too high. Clients openly sharing their thoughts on the rate increase can provide valuable insights into whether the adjustment aligns with their expectations and budget. Building trust with your clients by discussing potential rate changes beforehand and seeking their input can help maintain strong client relationships and ensure that your pricing remains competitive and fair. Client feedback serves as a valuable gauge to determine if your hourly rate is in line with market expectations and client needs.

Send us a textConfused if you need to optimize for Rufus? Here's why you don't, and what still matters for Amazon SEO. Amazon SEO in 2026 hasn't changed as much as people think. Rufus might be the trending buzzword, but organic sales, CTR, and proper listing optimization still drive rankings. This video breaks down updated SEO weight factors, A+ content myths, image alt text, and why turning off PPC will tank your organic rank.Book a call with our team and get expert help: https://bit.ly/4jMZtxu#AmazonSEO #EcommerceSEO #RufusAmazon #ClickThroughRate #MyAmazonGuy--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - 2026 Amazon SEO Patch Notes00:13 - Rufus and Why It Doesn't Affect SEO00:40 - Organic Sales and Ranking Factors01:40 - Click-Through Rate Is Still Critical02:53 - Why Main Image Changes Everything04:08 - PPC Impacts Organic Ranking06:14 - CTR Example: Cookie Baking Sheet08:00 - A+ Content Indexing Still Matters09:30 - How to Check and Use Alt Text11:00 - Missed SEO Opportunities by Big Brands12:20 - Example of Poor SEO in a Listing13:40 - Conversion Rate and Off-Amazon Triggers15:00 - Finger-in-the-Air Data: How We Track SEO Signals16:00 - Rufus Hype vs Reality: No Impact Yet17:15 - How to Actually Learn Amazon SEO (MAG School + Free Guide)________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textStruggling to understand Amazon PPC, reduce wasted ad spend, or finally get your ACOS under control? In this training, Kevin Sanderson from My Amazon Guy breaks down the fundamentals of Amazon advertising, negative keywords, bidding strategies, ACOS vs ROAS, and how to audit your campaigns for wasted spend. If you want clearer, more profitable ads, this is the video for you.#AmazonAdvertising #PPCstrategy #AmazonSellers #ACOS #AmazonTipsired of guessing your bids? Let us break down your campaign math on a strategy call: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSl------------------------------------------------------------------------------------------------------Timestamps:00:00 - Starting PPC Ad Improvements on Amazon  00:15 - What Are Negative Keywords  01:09 - Using Negative Keywords the Right Way  02:17 - What Is ACOS and Why It Matters  03:34 - Understanding Profitable KPIs for Ad Spend  04:09 - How to Find Wasted Spend in Targeting Tab  05:25 - Evaluating Sales and Spend Over Time  05:30 - Starting Bids for Each Match Type  06:14 - Bid Strategy Using ACOS and Conversion Rate  07:25 - Example Math for Setting Amazon Ad Bids  08:15 - Ideal Bid Strategy for Auto Campaigns  09:06 - Why Bids Need Real Data and Adjustments  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

A deep dive into data-driven marketing and entrepreneurship with Dr. Alexa D'Agostino, covering two decades of experience and insights.Persistence vs. Delegation: The biggest hurdles to scaling are a lack of persistence for those under $1 million and a CEO's inability to delegate and focus on strategy for those over $5 million.Data is More Than Numbers: Data is defined as buying behavior, what customers hate, when they click, and why they don't buy—it's crucial to listen to what the data is screaming, not to guess.The Shift in Content: Polished, overproduced content is hurting conversions. What converts now is "raw, real, fast, unedited" content like screenshots and behind-the-scenes looks, which builds trust and transparency.AI as an Amplifier: AI will not take over marketing teams but will change their roles, requiring more strategists. AI is only as good as the knowledge it's trained on, and it amplifies what you know.Relentless Execution: Dr. Alexa's secret sauce is "relentless execution"—moving faster, testing faster, and launching, learning, and tweaking instead of waiting for perfection.Avoiding Shiny Object Syndrome: Founders should focus on one offer and scale it to the $750K to $1.5M range to ensure enough profit to hire a dedicated team member before expanding to a second offer.Tracking Traction: Traction isn't always revenue; it can be momentum, interest, waitlist sign-ups, or acquisition interest, which indicates the need to pivot or double down.Single Channel Focus: Beginning entrepreneurs should focus on mastering one channel (e.g., TikTok for product, LinkedIn for education) where their consumer is, to build community, drive traffic, and avoid burnout.Top 3 Data Points: The most important metrics to track are Traffic (are they staying?), Conversion Rate (is the campaign working?), and Cost Per Sale/Lead.Low vs. High Ticket Sales Funnel: Social media acts as the top of the funnel to build trust. Low-ticket sales are a volume play, while high-ticket sales require deeper trust and a longer engagement journey (often six months or more).Essential Business System: Every founder needs a CRM (even starting with a basic spreadsheet like Excel) to capture leads, keep them warm, and follow up, as leads don't just "pop up."Value in the Age of AI: The true value an expert provides is in context, knowledge, and perspective, which AI cannot replicate because it has not lived the experience. This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.===========================⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.comOur mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Ready to master the art of conversational sales and build lasting customer relationships? In this KAJ Masterclass LIVE, host Khudania Ajay (KAJ) decodes the methodology with Jake Stahl, Fractional Chief Learning Officer & Pioneer in Conversational Dynamics. Discover the human-centric frameworks that lead to 3x sales growth and transform one-time transactions into loyal partnerships.The old "smile and dial" model is broken. This Masterclass reveals the "Connection Code" to break through prospect mistrust, eliminate robotic pitches, and create sales conversations that people actually want to have.

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how skippable and non-skippable ads affect brand recall, salience, and conversions. They discover that the choice between ad types matters less than how engaging your creative is, and that the skip button creates surprising attention effects.Topics covered:   [01:00] "Make Ads Skippable or Not: The Impact of Ad Type on Brand Recall, Salience and Conversion Rate"[03:00] Eye tracking reveals the skip button effect[04:00] Which format drives better brand recall?[05:00] Non-skippable ads win on long-term salience[06:00] The gravitational force of the skip button[07:00] Front-load emotion to stop the scroll  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Bauerová, R., & Kopřivová, V. (2025). The impact of ad type on brand recall, salience, and conversion rate. Silesian University in Opava.   Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Not sure what your numbers are telling you? Get a free review: coltivar.com/financial-review What if you could make more money without adding more work, more stress, or more customers? In this episode, Steve breaks down three overlooked levers that can grow your profit and cashflow without scaling your team or chasing more revenue. You'll learn how just small tweaks can dramatically increase your bottom line, even if you don't want to grow right now._______________________________________Disclaimer:The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. LinkedIn | YouTube coltivar.com

האם מנהלי שיווק באמת צריכים להתעניין בעבירוּת אימיילים?למנהלי שיווק לא באמת אכפת לכם משיעורי פתיחה, וגם לא ממוניטין של כתובת IP או דומיין וגם לא אכפת להם אילו רשומות קיימות או חסרות ב- DNS. ואתם יודעים מה? זה ממש בסדר. זה באמת לא צריך לעניין אותם.​מה שבאמת מעניין אותם הוא השורה התחתונה. התוצאה העסקית.אבל הנה הבעיה: כשהאימיילים שהארגון שולח נוחתים בספאם או נחסמים, המשפך השיווקי מתכווץ. פחות אנשים רואים את המסרים השיווקיים שלכם, מה שמוביל לפחות מעורבות, ופוגע ישירות במכירות ובהחזר על ההשקעה.מנהלי שיווק מכירים היטב את המונח "מדיה מבוזבזת" – מונח שמאוד רלוונטי בפרסום מסורתי. בזבוז שכזה באימייל מרקטינג, הנובע מעבירות לא טובה, הוא מושג שמנהלי שיווק עשויים להתעלם ממנו, אבל הנזק שלו לשורה התחתונה הוא עצום. בין אם אתם מנהלי שיווק, או בעלי עסקים עצמאיים, בסוף השנה, כשאתם מסתכלים על ה-ROI שלכם, תשאלו את עצמכם: כמה מהתקציב שלי בוזבז, כמה הכנסות, עסקאות ולקוחות הפסדתי, כי המסר שלי פשוט לא הגיע ליעד?זו הסיבה שעבירוּת אימיילים היא נושא אסטרטגי, בליבת העסק. וזו הסיבה שמנהלי שיווק חייבים לשים אותה בראש סדר העדיפויות בתכנון השנתי.מתכננים תקציב ל-2026 - איך להוכיח ROI מאימייל מרקטינג?לקראת סוף שנה מנהלי שיווק בוודאי עוסקים בבניית תקציב לשנה הבאה. איך מחלקות השיווק מצדיקות את ההשקעה באימייל מרקטינג? החזר ההשקעה (ROI) הממוצע של אימייל מרקטינג הוא פנומנלי, ומתשאולים שנעשו בעבר הגיע ל-44 דולר על כל דולר שהושקע. מערכת הדיוור Klaviyo פרסמה לא מזמן יחס גבוה בהרבה מזה. אבל התמקדות בהחזר השקעה גבוה גורם לעסקים לפספס הזדמנויות שהן עדיין מוצלחות, גם אם החזר ההשקעה שלהן הוא נמוך יותר.מחלקות שיווק ואנשי אימייל מרקטינג נוטים להתמקד בעיקר במדדי engagement, כגון שיעורי הפתיחה והקלקות. אבל נתונים אלה במקרים רבים, מנופחים ולא מדויקים, בגלל שינויי הפרטיות של אפל שהוצג ב-2021. למרות שחלפו יותר מ-4 שנים מאז, רוב מערכות הדיוור ממשיכות להציג נתונים מנופחים שלא מתייחסים ל-MPP.במקום זה, נסו להציג להנהלה מדדים עסקיים קשים:מחזור עסקי (Revenue): האם אתם יודעים לשייך הכנסות ישירות מקמפיינים ספציפיים באימייל מרקטינג? שיפור יחס המרה (Conversion Rate): הראו איך קמפיין ממוקד גרם ליותר הרשמות, הורדות, או רכישות באתר.עלות מול תועלת: הראו כמה עולה לכם להחזיק לקוח פעיל באמצעות email nurturing, לעומת העלות של הבאת לקוח חדש מערוצים אחרים.​הנה קטע קצר מתוך הפודקאסט שערכתי עם: Chad S.White, מחבר הספר Email Marketing Rules מהם המדדים (KPIs) שבאמת חשובים באימייל מרקטינג? (ואלה שלא)קצת כמו הבדיחה על הפיל והעיוורים, זה תלוי את מי אתם שואלים. אם להסתכל דרך המשקפיים שאני מסתכל דרכן - משקפי ה-deliverability - ומה שאני מתמקד בו תחילה בתהליכי ליווי של חברות ומדוורים, הם מדדים שחייבים להתמקד בהם, אחרת כל מה שתעשו לא יסיט אתכם מהכיוון הנכון.מדדים חיוביים שצריך להתמקד בהם:מעורבות (Engagement): חלק משמעותי ממנגנון סינון האימיילים של ספקיות האימייל הגדולות מתבסס על נתוני אינגייג'מנט. צריך לזכור שספקיות האימייל רואות הרבה מאוד מדדים, שמדוורים, וגם מערכות הדיוור אינן מסוגלות בכלל למדוד. צריך להסתכל מעבר לפתיחות וההקלקות שמנופחות בנתוני שווא. צריך לעודד נמענים להגיב (reply) לאימיילים ולהעביר לאחרים. זה אינדיקטור חיובי.מדדים עסקיים קשים ויחס המרה (Conversion): אלו מדדים שבוחנים את ההשפעה של פעילות הדיוור על מכירות. אמנם קשה לבודד את פעילות הדיוור ולשייך דווקא רכישה ספציפית לפעילות דיוור כי לעיתים תכופות נעשו פעולות שיווקיות נוספות כדי לתמוך במכירה הזאת, שאולי במייל האחרון הייתה באימייל. מדדים שליליים שחייבים לעקוב...

Think charging extra per guest is helping you make more money? Think again.In this episode, Sarah and Annette reveal how per-guest pricing could actually be hurting your short-term rental business—and why it's one of the most common (and costly) settings hosts overlook.They'll break down:Why Airbnb's new “all-in” pricing model makes per-guest fees confusing and expensive for guestsHow hidden fees tank your conversion rate without you realizing itA smarter alternative that keeps your pricing clear and competitiveHow to create “parent” and “child” listings that attract different guest groups—without frictionIf you've been wondering why your bookings have slowed down lately, this episode might reveal the small tweak that makes a big difference.Mentioned in this episode:Lodgify: Use code TFE20 for 20% off annual or biannual plansMentioned in this episode:Minoan | Visit MinoanExperience.com and tell them TFV sent you! Avalara | Book a demo to save $100

Ever wonder why a product with steady views still stalls at the checkout page? We walk through a live teardown of a fall pre-K morning work resource and show exactly how to pinpoint whether thumbnails or the preview are killing conversions. Using simple ratios—view to preview and preview to purchase—we turn a fuzzy problem into a clear plan, then apply it step by step with real numbers and an easy framework you can copy for any TPT listing.First, we map the buyer journey and explain why thumbnails only earn curiosity while the preview must close the sale. Then we run the math: a strong 60.6% view-to-preview rate tells us thumbnails are pulling weight, while a 15% preview-to-purchase rate signals the preview is the bottleneck. From there, we outline fixable gaps: too-small page images, vague skill lists, and missing outcome language that leaves buyers guessing. You'll hear how to redesign the preview like a mini sales page—bold benefit headline, zoomed-in pages with readable overlays, clear skills, two to three minutes per day messaging, and a simple list of flexible uses that fit classrooms and home routines.We also show how improving conversions compounds traffic. Lifting preview-to-purchase from 15% to 33% doesn't just double revenue per 200 views; it nudges TPT's algorithm to show your product more often because it earns more per visitor. Finally, we share practical copy swaps, layout tips, and a smart cross-sell move that invites buyers to explore the full themed line so carts grow beyond a single resource. If you've struggled to boost sales without buying ads, this data-first approach will help you focus on the one change that matters most right now.If you found this helpful, follow the show, share it with a fellow TPT seller, and leave a quick review so more educators can discover these tactics. Got a listing you want us to diagnose next? Send it our way.Watch This Episode on YouTube: https://youtu.be/0b-3Un4RuVQ Check Out My YouTube Channel: https://www.youtube.com/c/laurenfultonMy Instagram: https://www.instagram.com/laurentschappler/My Other YouTube: https://www.youtube.com/@LaurenATschFree Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115 Support the show

Most real estate agents wing their listing and buyer appointments — and it's killing their conversion rates. According to Harvard Business Review, face-to-face meetings can boost conversion 34X — but only if you practice your presentation. In this video, Tom Toole breaks down the 3+1 format, ideal appointment timing, and daily habits that turn agents from dabblers into pros. If you're ready to stop guessing and start converting, this video will show you exactly how to master your appointments and win more clients.

How do you know if you're charging the right fees, tracking the right numbers, or investing enough in marketing to grow your clinic? Join Dr. Stephen and Dr. Josiah Fitzsimmons of Lucro to answer those exact questions and share a clear path to building a profitable, purpose-driven practice. Together they walk through the numbers that matter most—lifetime value, customer acquisition cost, conversion rates, and schedule capacity—and show how to use them as tools for confident decision-making. Dr. Josiah's journey went from scaling to $15M, weathering a steep drop to $5M, and rebuilding stronger than ever with a $7M practice and a mission-driven model. Taking this experience and new found appreciation of REALLY knowing your numbers: his new book-keeping business, Lucro, is helping other chiropractors simplify their data and find profit margins they can reinvest into people, technology, and marketing. By combining structure with purpose, you'll discover how to grow without guesswork and create a patient experience that drives both retention and impact.In this episode you will:Learn a quick break-even ROAS rule using your true profit margin. See why most clinics underspend on marketing and how to set CAC targets with confidence. Find the conversion-rate “sweet spot” that signals it's time to raise prices. Calculate real schedule capacity and close the gap between potential and actual volume. Upgrade the care experience to increase PVA and lifetime value. Episode Highlights02:35 See how structure, KPIs, and accountability create the foundation for a scalable clinic.03:30 Understand the five business domains and how removing one constraint unlocks expansion.04:33 Hear how early discipline and work ethic shaped Josiah's leadership journey.05:28 Discover how visiting more than 50 clinics before opening led to a seven-figure first year.06:42 Find out what other industries taught Josiah about structure, metrics, and scalability.07:34 Learn how applying the TRP operating system turned frustration into growth and momentum.08:58 Understand why knowing your numbers matters less than knowing what to do with them.09:51 See the difference between operational metrics and financial metrics and why both are essential.12:12 Explore the four Ps of a successful clinic—purpose, product, people, and profit.14:27 Learn how profit creates freedom to invest in marketing, people, and technology.16:38 Understand why undercharging limits impact and weakens your ability to serve.19:17 Discover how to calculate and use the LTV-to-CAC ratio for smarter marketing decisions.22:50 Learn a simple formula that shows your break-even return on ad spend.25:21 See how using data instead of emotion builds clarity and calm in decision-making.27:16 Understand how your conversion rate reveals when it's time to raise prices.30:04 Learn how to measure schedule utilization and close the gap between potential and reality.32:45 See why most clinics run at only a fraction of capacity and how to change that.34:18 Discover how retention, education, and value delivery increase lifetime patient relationships.35:33 Learn how to design a “Disney Experience” that makes care memorable and personal. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBook a Strategy Session with Dr. Pete - https://go.oncehub.com/PodcastPCPrefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1To listen to more episodes, visit https://theremarkablepractice.com/podcast or follow on your favorite podcast app.

Amazon PPC deep-dive: 5 Advertising Strategies for Competitive CPG Categories on Amazon that actually scale.We also reveal 5 Advertising Strategies for Consumables and Supplements Categories on Amazon, built for real-world Amazon PPC performance.Learn the LTV math to set true ACoS, unlock New-to-Brand with Amazon Marketing Cloud, and fix listings to hit 20% Conversion Rate for Amazon PPC.Inside: Brand Analytics vs. AMC for LTV, NTB bid boosts in Sponsored Brands/Sponsored Products, pricing, images, reviews that move conversion, and Off-Amazon influencer plays that spike branded search.If you sell supplements, snacks, or drinks, this episode shows exactly how to profit on repeat orders and scale smart without wasting spend.

The Agency Team is the #1 real estate team in Hawaii. They recently achieved their first 100-unit month. They recently expanded beyond the islands to the mainland. They've grown to 150 agents.And they've done it all with zero recruiting.How? Attraction.On day one, team leader Dylan Nonaka created a “culture code” that focuses on family and relationships and emphasizes the abundance mindset and pay-it-forward practice.Two channels that help attract agents and clients to them: video and social media.Two concepts you'll hear in this episode: “your vibe attracts your tribe” and “who not how.”Watch or listen to this conversation with Dylan for insights into:The main elements of a strong team foundationHow he developed his culture code and how it's benefitted the team since day oneHow a few friends came together to create what's become a 150-agent teamA key expense that grows as the business growsThe two cultural characteristics and two sources of agents that prevent him from having to do any outbound recruiting at allWhy he'll always do his social media himselfWhen, why, and how he committed to consistently creating videosWhy his videos aren't about entertainment or even lead generationWhy he looks at attribution, conversion rate, and ROI in a global wayHow team members get involved in the YouTube channel“Who Not How” as the philosophy for market expansionHow he found the person who started in a role he didn't know he needed and who's become COOAt the end, learn about Javelin Squad with 3rd Battalion, 7th Marine Regiment, about never paying for a haircut, about being forced to be fully present, and why “the devil lives in the white space.”Mentioned in this episode:→ https://whonothow.com/→ https://unlockconference.comConnect with Dylan Nonaka:→ https://www.instagram.com/konabroker/→ https://www.youtube.com/channel/UCNtK6ItXmpLIPB7FWUSsyywConnect with Real Estate Team OS:→ https://www.realestateteamos.com → https://linktr.ee/realestateteamos → https://www.instagram.com/realestateteamos/

In this episode of Grow a Small Business, host Troy Trewin interviews Petar Lackovic, founder of The Sales Institute of Australia. Petar shares his remarkable journey from sleeping on a couch to running a lean, 7-figure profit business that helps entrepreneurs master sales and pricing with confidence. He reveals how 85% of clients in his Convert Club raise prices and boost conversion rates within just weeks and months. Petar opens up about his early struggles, leadership lessons, and how simplifying sales systems transformed his business growth. Tune in to learn practical, real-world lessons from a real and down to earth entrepreneur who's worn every hat on his journey Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Petar Lackovic, the toughest part of growing a small business is getting out of your own way. Many entrepreneurs unknowingly block their own progress by being stubborn, not acting quick enough, overthinking, or avoiding new learnings needed to succeed. He emphasizes the importance of self-awareness – identifying weaknesses, gaining new skills, and focusing on the “best next step.” Petar believes true growth happens when business owners let go of ego, stay adaptable, and take consistent, forward-moving action. What's your favorite business book that has helped you the most? Petar Lackovic says the business book that helped him the most in his early days is      “The E-Myth” by Michael E. Gerber, as it completely changed how he viewed entrepreneurship. The book taught him the power of creating systems and processes so a business can operate independently of its owner. It helped him shift his mindset from working in the business to working on it, allowing for sustainable growth and long-term success. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Petar Lackovic recommends learning from podcasts and resources that focus on sales mastery and business growth. He's featured on shows like Super Obvious with James Tuckerman and Inspiring Business for Good, where he shares insights on converting leads, mastering sales language, and understanding the stages of entrepreneurship. For structured learning, his Reverse Selling Method™ Cheat Sheet and his Reverse Selling Method™ Short Course is available through his Globally award winning program CONVERT Club™ and offers practical frameworks to help business owners boost conversions, increase speed of sale, raise prices confidently (charging your true worth), and build strong, repeatable sales systems. What tool or resource would you recommend to grow a small business? Petar Lackovic recommends the Reverse Selling Method™ as the most powerful tool to grow a small business's revenue and cashflow. This framework helps business owners transform how they sell by shifting from chasing clients to attracting them through trust and clarity. It focuses on lowering buyer resistance, framing conversations around customer needs, being seen as the prize in the sales conversation and having customers buying from you instead of you feeling you're selling to them by creating a repeatable, scalable sales system that drives consistent results. By mastering this method, entrepreneurs can boost conversions, increase prices confidently, and build long-term customer relationships without relying on pushy sales tactics. What advice would you give yourself on day one of starting out in business? Petar Lackovic says the advice he'd give himself on day one of starting out in business is simple: keep moving forward. He believes success isn't about having all the answers from the start but about taking consistent steps, learning, and adapting along the way. Even when things feel uncertain or difficult, progress - no matter how small - builds momentum and clarity. His message is that everything works out if you stay focused, keep learning/outgrowing yourself, and never stop moving forward. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Success in business isn't about knowing it all, it's about moving forward even when you don't know what's next — Petar Lackovic When you learn how to sell with confidence, you'll never have to discount your worth — Petar Lackovic The faster you act, the faster you learn, and speed is the secret weapon of every successful small business — Petar Lackovic  

In this episode, your hosts Suzi Dafnis and Michelle Falzon continue building out your repeatable sales engine with the final four parts of their 9-part “Systemising the Sale” self-check. In Part 2 of Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers” we dig into the practical infrastructure behind consistent conversions: sales assets you can actually find, follow-up that doesn't rely on memory, numbers that inform smarter moves, and a debrief rhythm that compounds your learnings. The red / orange / green ratings are BACK! Find out how you rate and where the gaps are in YOUR sales systems. Listen to This Episode to Hear More About: Stop rewriting everything: How a central Sales Toolkit turns scattered files into reusable, revenue-driving assets you refine—not reinvent. The real reason follow-up stalls: Why “I don't want to pester them” keeps you stuck—and the simple, respectful cadence that converts warm leads. Build once, reuse forever: Slide decks, email sequences, objection handlers, and Canva templates that speed execution and maintain message consistency. What to do when leads go cold: A plug-and-play follow-up ladder (emails, DMs, texts, retargeting) you prep before launch day. Metrics that matter: The 3 numbers (Leads, Sales, Conversion Rate) that diagnose bottlenecks—plus easy add-ons like source tracking and offer-day patterns. From gut feel to good calls: How lightweight dashboards help you decide when to turn the dials mid-promo (and what to ignore). Debrief like a pro: The 5-question template that turns every campaign into an accelerator for the next one. Rinse, repeat, and delegate: Naming conventions, timing rules, and ownership that let a VA or team member run the playbook without you. What to do when your sales page underperforms: Small tests to run next time so you keep momentum without rebuilding the whole funnel. And much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now Join the HerBusiness Network Find out why HerBusiness is Australia's leading network for women business owners. Join Now EP270 – Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers Part 1 https://herbusiness.com/podcast/how-to-build-a-repeatable-process-for-making-high-converting-offers-part1/ EP251 – Winning Proposals – How to Get More Clients to Say Yes More Often (Part 1) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-1/ EP252 – Winning Proposals – How to Get More Clients To Say Yes More Often (Part 2) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-2/ EP59 – How to Reach Out to Your Audience After Losing Touch https://herbusiness.com/podcast/59-reach-audience-losing-touch/ EP8 – How To Create a New Client Nurture Email Campaign https://herbusiness.com/podcast/08-create-new-client-nurture-email-campaign/ Jeff Walker https://jeffwalker.com/ Kaye Ure – Styling Individuals https://stylingindividuals.com/

My newsletter: https://simonowens.substack.com/   The Coppell Chronicle isn't your average Substack newsletter. For one, the headlines are incredibly boring. Secondly, there's really no free version of it, since every issue that's sent out includes a paywall. But perhaps the most remarkable thing about it is that it's managed to convert upwards of 40% of its email list into paid subscribers, which is a conversion rate at least 10 times higher than the average Substack newsletter. What's more, its owner Dan Koller achieved all this while maintaining his full time job. In a recent interview, Dan explained how he launched the newsletter, why it took off in his Dallas suburb, and whether he thinks other wannabe local news entrepreneurs could copy his model.

Garrett created a 99% conversion rate with buyers and a 95% conversion rate with sellers. Here's how. Listen as Garrett Marroon, host of The Faithful Agent Podcast, unpacks the exact strategy he used to build a 100% referral-based business that generated $300,000 in annual profit—all while staying aligned with his faith and protecting his time with family. Garrett shares his proven 36-Touch System, including practical tools like video texts, handwritten notes, and simple client events that cost less but create deeper relationships. He also highlights how faith-driven agents can use these methods to stand out in an industry that's increasingly trying to replace the personal touch with tech.Whether you're brand new to real estate or looking to shift from hustle to health, this episode will give you a roadmap to sustainable success built on relationships, not algorithms.✅ Key TakeawaysGarrett built a referral-only business that generated $300K/year—without buying leads.The real estate industry is investing billions to remove agents—referrals are how you protect your future.A personal touch still works: video texts, handwritten notes, and small gifts stand out.Hosting simple, thoughtful client events creates powerful engagement (and referrals).The 36-Touch System is predictable, repeatable, and scalable.Your business should serve your life, not the other way around.Faith isn't a liability in business—it's a differentiator.⏱️ Chapters00:00 – Introduction 02:30 – The Trap of Cold Leads and Why They Don't Work 04:10 – How Garrett Built a 100% Referral-Based Business 06:35 – Why the Industry Wants to Replace Agents 09:00 – The 36-Touch System Explained 13:25 – Video Texts, Handwritten Notes & Personalization 17:40 – Hosting Impactful (and Affordable) Client Events 22:15 – Faith and Business: The Real Calling 26:00 – Why Referrals Create Long-Term Stability 28:45 – Final Encouragement for Agents: You Can Do This Without Burnout⭐️ Rate & Review:If this episode challenged or encouraged you, leave a 5-star review and share it with another Christian agent who needs to hear this message. Resources & Opportunities:

Are you calculating the ROI of your referral activities? As we enter Q4, it's the perfect time to reflect on your referral strategy! In this episode, I break down the many benefits of referrals that go beyond just financial returns. From attracting high-quality clients to saving time, there is so much to gain! Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/381

Neste episódio do Canary Cast, Marcos Toledo, cofundador e General Partner do Canary, conversa com Allan Paladino, cofundador e CEO da Lastro, empresa fundada em 2021 que está reinventando as transações imobiliárias no Brasil com a Laís — sua “primeira funcionária digital” construída sobre o WhatsApp. A Laís já atende mais de 1.000 imobiliárias, engajando clientes 24/7, qualificando leads, marcando visitas, gerando conexões e respondendo dúvidas em tempo real. O resultado é um aumento de até 60% na conversão de leads em visitas, redução do tempo médio de resposta de 6 horas para 15 segundos e uma nova forma de corretores trabalharem com mais eficiência. No episódio, Allan compartilha sua trajetória do mercado financeiro ao empreendedorismo, o pivot estratégico que levou à criação da Laís e como a Lastro está transformando um dos setores mais fragmentados do país em um ecossistema mais inteligente, eficiente e humano.Convidado: Allan PaladinoAllan Paladino é cofundador e CEO da Lastro. Economista formado pela USP, iniciou sua carreira no Credit Suisse, foi CFO e sócio de uma operação de coworking e, em 2021, fundou a Lastro ao lado de José Thomaz. Hoje lidera a expansão da Laís, agente de AI que já conversa com centenas de milhares de brasileiros todos os meses.Host: Marcos ToledoMarcos Toledo é cofundador e General Partner do Canary, um dos principais fundos de venture capital no Brasil. Antes do Canary, Marcos construiu uma sólida carreira no mercado financeiro, iniciando no JP Morgan e depois cofundando a M Square Investimentos, gestora de ativos líder no país.Highlights do episódio:00:00 – 03:00 Boas-vindas e apresentação 03:01 – 08:30 Início da trajetória profissional do Allan08:31 – 13:50 Primeira experiência empreendedora e entrada no mercado imobiliário13:51 – 18:30 Formação da Lastro: encontro com o co-founder, José Thomaz e a tese inicial18:31 – 23:00 Primeiros sinais de PMF, desafios para atingir escala e decisão de pivot23:01 – 28:20 O impacto da chegada da AI generativa e a virada estratégica para criar a Laís28:21 – 33:00 A Laís como “primeira funcionária digital” das imobiliárias: proposta de valor e casos de uso33:01 – 37:00 O impacto da Laís em números 37:01 – 41:00 A diferença entre vender software e “sell work”: a Laís como funcionária que executa tarefas41:01 – 44:30 Implementação e confiança: como convencer imobiliárias a adotarem AI em suas operações44:31 – 48:00 Roadmap de futuro48:01 – 50:30 Aprendizados: erros, acertos e conselhos para empreendedores em busca de product-market fit50:31 – 52:00 Casos curiosos com a LaísGlossário de termos mencionados ao longo do episódio: Pivot — Mudança estratégica relevante no produto/modelo de negócioAI (Artificial Intelligence) — Inteligência artificial; aqui, tecnologia utilizada para automatizar conversas, tarefas e decisões.Generative AI — IA generativa; modelos que produzem texto/áudio/imagem, usados para dialogar e responder clientes.LLM (Large Language Model) — é um tipo de inteligência artificial (IA) projetado para compreender, gerar e interagir com a linguagem humana. Esses modelos são treinados com um volume massivo de textos e dados da internet, o que lhes permite aprender padrões, relações e contextos para executar diversas tarefas linguísticas.Agentic AI — Abordagem em que “agentes” de IA executam tarefas de ponta a ponta (ex.: qualificar lead, agendar visita).ChatGPT — Aplicativo popular baseado em LLM, citado como marco de adoção em massa de IA.OpenAI — Organização por trás de modelos como GPT; o “Playground” foi citado como ambiente de testes.Playground — Interface web que permite a desenvolvedores e usuários testar, experimentar e interagir diretamente com os modelos de linguagem da OpenAI, como o GPT, sem a necessidade de escrever código. Ele funciona como um "laboratório" onde é possível explorar as capacidades e os limites dos modelos, ajustando parâmetros e visualizando os resultados em tempo real.WhatsApp — Canal principal de comunicação/atendimento no Brasil; a Laís opera nele 24/7.Lead — Potencial cliente que demonstra interesse (ex.: pergunta por um imóvel).Lead Qualification — Qualificação do lead; filtrar/priorizar conforme intenção e perfil.Conversion Rate — Taxa de conversão (ex.: de lead para visita ao imóvel).Cold Lead — Lead “frio”, com baixa intenção ou pouca resposta; a IA ajuda a filtrar/evitar gasto de tempo.B2B (Business-to-Business) — Vendas entre empresas; no caso, Lastro → imobiliárias.Onboarding — Processo de implementação/integração inicial da solução no cliente.CRM (Customer Relationship Management) — Sistema de gestão do relacionamento com clientes; integrações recebem resumos das conversas da Laís.API (Application Programming Interface) — Interface para integrações entre sistemas (site, CRM, portais).Product–Market Fit (PMF) — Ajuste produto–mercado; momento em que o produto resolve uma dor crítica e “vende sozinho”.Founder–Market Fit — Aderência entre a experiência/interesse do fundador e o mercado/problema atacado.Selling Work — Em vez de “vender software”, vender a execução de trabalho (a Laís atua como “funcionária digital”).Vertical / Horizontal — Estratégias de foco. Vertical: resolver profundamente um setor (imobiliário). Horizontal: atender vários setores com a mesma solução.Dashboard — Painel com métricas/insights (ex.: bairros mais demandados, canais com melhor retorno).Roadmap — Cronograma de evolução do produtoScale / Scaling — Escalar; crescer com eficiência Pre-IPO / IPO — Financiamento pré-IPO e oferta pública inicial; citados no histórico do convidado.Slack — Ferramenta de comunicação interna; usada para alertas sobre conversas marcantes da Laís.See omnystudio.com/listener for privacy information.

#286 Growth | In this episode, Dave is joined by Kevin White, Head of Marketing at Common Room, a leading customer intelligence platform for go-to-market teams. Kevin shares insights from his experience helping teams capture and act on digital breadcrumbs to optimize their marketing and sales efforts.Dave and Kevin cover:How to be a good marketer even when you're not the Subject Matter ExpertSignal-based marketing and how it is transforming the buyer's journey by focusing on the right actions instead of just clicksB2B influencer marketing plays that workTimestamps(00:00) - - Intro to Kevin (06:17) - - How to Be Good At Marketing When You're Not a Subject Matter Expert (08:55) - - Why You Should Stay Close to Your Customer (16:14) - - How to Manage a Marketing Team with Limited Resources (18:33) - - Eliminating Ineffective Marketing Efforts to Drive Real Results (25:06) - - Signups and Demos Boost From LinkedIn (26:12) - - How to Attribute ROI in Multi-Platform Marketing (30:22) - - Creating Authentic and Valuable Content (35:01) - - Generating Pipeline with Economic Buyer Signals (36:42) - - Increasing Digital Touchpoints (40:40) - - How To Maximize Actionability, Volume, and Conversion Rate (42:26) - - LinkedIn Measurement Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Knak.Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Sales conversations can feel intimidating, but they're one of the most important skills you need to master as a coach. In this episode, Kendra shares a personal sales flop from 2015 and unpacks the key lessons it taught her about selling with confidence and clarity.You'll learn why niching down is essential for making sales easier, how aligning your messaging across your audience, brand, and offers builds trust, and why having more conversations (without clinging to the outcome) is the fastest path to growth. Kendra also explains how human connection—through asking better questions, listening more than you talk, and approaching sales with a service-first mindset—can transform your results.If you've been struggling to convert leads into clients, this episode will give you the tools and perspective to approach sales with less pressure and more success.In this episode we cover:Five Core Sales Improvement StrategiesNiche Development and Market Positioning (01:43)Marketing and Messaging Strategy (09:04)Conversation and Engagement Tactics (13:49)Sales Conversation Techniques (17:47) Resources:Episode 138 - 3 ✨DM Scripts✨ To Blow Up Your SalesEpisode 287 - 3 Types of Messaging You Need to Nail (If You Want Clients Who Actually Pay You)Watch this episode on YouTube here: https://youtu.be/K10AjARmA2wLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy