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A big Walmart policy change might have made it easier for you to start selling on the platform. Amazon cut sellers' FBA capacity limits again, and Helium 10 launches a new TikTok influencer finder tool. These and more buzzing stories in this episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Big Amazon Walmart Policy Shift https://marketplacelearn.walmart.com/guides/Policies%20&%20standards/Shipping%20&%20fulfillment/Shipping-and-fulfillment-policy Amazon Ads Summit: Prep for Prime Day https://h10.me/primeads Nike to return to Amazon, raise prices https://www.retaildive.com/news/nike-amazon-marketplace-raising-footwear-prices-tariffs/748986/ Helium 10 launched the Expansion Ticket course inside Freedom Ticket to all members to help sellers expand to global Amazon marketplaces with guidance from Avask experts. FBA Capacity Change https://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?ref_=xx_invplan_dnav_xx Helium 10 just launched the new TikTok Influencer Finder tool, which allows users to bulk search and message influencers for TikTok Shop collaborations! Sponsored ads and Stores launch in Ireland https://advertising.amazon.com/en-us/resources/whats-new/sponsored-ads-and-stores-launch-in-ireland/ Helium 10 Size Tier Alerts Feature https://youtu.be/0zKf-czW2q8?si=ls9ZzCvXFz2NqKXE&t=2028 Helium 10's Alerts tool can flag products close to a lower Amazon size tier. Bradley saved $5,625 by shrinking packaging and reducing FBA fees by $3.75/unit. Amazon FBA $4 billion investment in rural delivery https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUTNXUDNMSkFBQVU1S01X Join us as we explore these dynamic shifts in the e-commerce landscape and equip you with strategies to stay ahead of the curve. In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:45 - Big Amazon Walmart Policy Shift 03:23 - Prime Day Ads Prep 03:59 - Nike Back on Amazon 05:22 - Expansion Ticket 07:26 - FBA Capacity Change 09:06 - Influencer Finder 12:56 - Ireland Sponsored Ads 13:34 - Size Tier Alerts 17:32 - FBA Rural Delivery 19:16 - Estonia Event
In part two of our Seller Strategy Masterclass, discover how to use Helium 10's Chrome Extension to uncover Amazon sales data, find product opportunities, and dramatically cut FBA costs—all with just a few clicks. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Join Shivali Patel as we continue our Seller Strategy Masterclass, where we focus on the power of the Helium 10 Chrome Extension for Amazon, Walmart, and TikTok Shop sellers. In this episode, Shivali explores how to harness this tool to estimate product sales, locate Alibaba suppliers, and optimize packaging to reduce costs. By highlighting lesser-known features like child-level variation sales and seller location insights, she offers guidance on leveraging these tools to gain a competitive edge. We'll also discuss the Amazon search bar as a product research strategy, utilizing long-tail keyword suggestions, title density analysis, and the significance of Amazon's related searches. Plus, Shivali introduces the Smart Complete feature, which offers fresh keyword suggestions from real user data. It provides new opportunities for sellers to enhance their product research and discover new niches in the Amazon marketplace. Listen in as we explore advanced product research techniques with the Xray tool from the Helium 10 Chrome extension. We'll show you how to use it beyond the typical search results page, applying it to Amazon's best sellers page and seller storefronts to validate product demand efficiently. We'll examine key metrics like seller location, listing age, and fulfillment type to assess market competitiveness and opportunities. By customizing product opportunity criteria with the two-factor success score, you'll learn how to evaluate niches efficiently. We also focus on understanding the intersecting factors influencing profitability in Amazon selling, like price and FBA fees, while exploring strategies to detect review manipulation. Whether you're a seasoned seller or just starting, this episode is packed with strategies to optimize your E-commerce business. In episode 668 of the Serious Sellers Podcast, Shivali talks about: 00:00 - Amazon Sales Strategy the Helium 10 Chrome Extension 08:11 - Real-Time Keyword Validation and Product Idea Generation 11:00 - Maximizing Amazon Keyword Data With Helium 10 Xray Keywords 12:18 - Advanced Product Research Techniques 16:39 - Efficient Product Opportunity Qualification Strategy 23:48 - Importance of Product Dimensions for Profits 23:52 - Amazon Product Profit Analysis 27:16 - Assessing Review Manipulation Risk Factors
Amazon's new small business report reveals exactly how the marketplace is doing for independent sellers, TikTok users reveal who's really shopping on TikTok Shop, and Amazon is issuing surprise refunds dating back to 2018. These and more buzzing news on this episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. New Amazon report shows small businesses have created millions of US jobs and built thriving communities https://www.aboutamazon.com/news/small-business/amazon-2024-small-business-empowerment-report Are US TikTok users turning to TikTok Shop? https://business.yougov.com/content/52193-are-us-tiktok-users-turning-to-tiktok-shop Got a Surprise Amazon Refund? We Now Know Why https://www.pcmag.com/news/got-a-surprise-amazon-refund-we-now-know-why EU plans 2 euro fee for low-value parcels in setback for Shein, Temu https://www.reuters.com/business/retail-consumer/eu-eyes-2-euro-handling-fee-online-parcels-customs-reform-2025-05-21/ Shopify launches AI tool that builds complete online stores from keywords https://www.reuters.com/business/shopify-launches-ai-tool-that-builds-complete-online-stores-keywords-2025-05-21/ Boost sales with Memorial Day Outlet merchandising https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHMjlOQ1RLUUIyVEZFSzJQ Manage shipments easier with new Send to Amazon features https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSEFZSzlLRkszTFI5S0hG Change to Buyer-Seller Messaging options https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNENSQUpOSzJENkQ0VFJO For our new feature alerts, Helium 10 has introduced a powerful update to its Helium 10 Ads Campaign Builder, now supporting Sponsored Display Audience Targeting with options to optimize for impressions, visits, or conversions, along with expanded audience targeting and multiple ad formats, including video. Additionally, the revamped Ads Academy. Hosted by Bradley Sutton and Destaney Wishon, offers a comprehensive, beginner-to-advanced course on Amazon advertising, accessible to all Helium 10 paid subscribers. This week's strategy highlights how sellers can use Helium 10's Search Query Performance Analyzer tool to identify every keyword that generated a sale over a specific period directly from Amazon data. Unlike Amazon Seller Central, this tool allows for efficient filtering by product, keyword, and time frame, offering a faster, clearer view of what's truly driving sales. As we wrap up this episode, we invite you to stay tuned for the latest trends shaping the e-commerce landscape, equipping you to thrive in a rapidly evolving market. In this episode of the Weekly Buzz by Helium 10, Shivali covers: 00:50 - $2.5 Trillion Milestone 02:52 - TikTok Shop Truth 05:23 - Refunds from 2018 06:52 - EU Hits Back 08:50 - Shopify Builds Stores 10:08 - Amazon Adds Audio 12:08 - Homepage Outlet Push 13:34 - Send-to-Amazon Updates 14:50 - Message Marked Gone 15:38 - Helium 10 New Feature Alerts 18:29 - Training Tip: Search Query Analyzer by Helium 10
Back-entered (TikTok violations, TikTok Webinars for TikTok Shop)
Back-entered (TikTok Shop Third Party Integrations, Workshop)
The WNBA kicked off its new season last week with beauty brands lining up to gain access to the league's growing cohort of fans. In a gold rush that started around 2020, some of the industry's top brands have entered into multi-year sponsorships with the league or its top players. The most recent, Fenty's sponsorship of the New York Liberty, was announced earlier this month and kicked off on Saturday's home game opener with several activations including a "Gloss Bomb glam cam" where fans show off their beauty look. The NY Liberty, a top team in the league, has also received sponsorships from L'Oréal-owned brands Essie nail polish and NYX color cosmetics. Meanwhile, Amorepacific-owned Laneige became the Phoenix Mercury's official sponsor last year, mass hair-care brand Odele Beauty sponsors the Minnesota Lynx, and Glossier has been a league sponsor since 2020. What's more, Youth To The People has partnered with the Seattle Storm, and L'Oréal-owned Urban Decay was the official L.A. Sparks sponsor for two seasons. Plus, the Chicago Sky has partnerships with Covergirl, Olay and hair-care band Jamaican Mango and Lime. But perhaps one of the biggest deals is Sephora's sponsorship of the league's newest team, San Francisco's Golden State Valkyries, who will now play at the newly-renamed "Sephora Performance Center" in Oakland. And this is just a snapshot of the WNBA deals Glossy is tracking. “There was limited broadcast for women's sports [a few years ago], and now we have record-breaking viewership, which has been just absolutely amazing,” said Jacki Gemelos, a former WNBA player and coach turned sports agent. “Major brands rarely built campaigns around female athletes. And now athletes like Caitlin Clark, Angel Reese, Alex Morgan and Simone Biles, just to name a few, are leading campaigns and not just being included.” As previously reported by Glossy, attention from the beauty industry aligns with a sharp rise in WNBA audience attention. Viewership on ESPN was up 155% last season and, within this, viewership among people aged 18–34 rose by 164% and viewership among women increased by 165% year-over-year. Glossy welcomed Gemelos to the podcast to discuss this change and provide context and advice for beauty execs looking to join in on the action. She provides context as to different types of deals, including the average costs and what makes a deal authentic. Gemelos is a lifelong basketball player who spent more than a decade playing professionally overseas and in the WNBA for the Chicago Sky and the Connecticut Sun. She was an assistant coach for the NY Liberty before joining Nike as an athlete community coordinator. Today, she's an agent at prestigious boutique firm Disrupt the Game, where she oversees deals for a roster of top talent. In today's episode, Gemelos discusses everything beauty execs need to know about this cultural shift. But first, hosts Lexy Lebsack and Sara Spruch-Feiner discuss the top headlines of the week. This includes QVC's foray into 24/7 social commerce selling through TikTok Shop, plus a bird's eye view on how the beauty industry did in the first quarter of the year, according to a new report from Circana market research company.
The Edits app has a Product Lead named Tom who shares a bunch of insights about the best way to create Reels, including technical details like export settings. The Head of Instagram explains Close Friends, TikTok rolls out some new features, and the YouTube team has a great idea that Instagram needs to learn from, plus Wednesday Waffle after the music.Are you ready to supercharge your social media strategy? Join me, Daniel Hill, as I dive into the latest updates and features from Instagram, TikTok, and YouTube that every creator needs to know.In this episode of The Instagram Stories, I discuss exclusive insights from Tom Bender, the Product Lead on the Edits app, who shares essential tips for optimizing video quality for Instagram Reels. Discover how resolution, frame rate, and dynamic range can elevate your content to new heights. Plus, learn about the integrated sharing function that ensures your uploads shine in quality.We also explore Instagram's Close Friends feature, a game-changer for those wanting to share sensitive content with a select group while maintaining privacy. This is just one of the many Instagram features and updates that can enhance your social media marketing efforts.But that's not all! I also cover the latest TikTok updates, including the expansion of its 'add to music' feature to SoundCloud, and the introduction of an AI-powered Seller Assistant designed to streamline the TikTok Shop experience for sellers. These TikTok trends are crucial for anyone looking to stay ahead in the ever-evolving world of social media.Finally, I share exciting updates from YouTube, focusing on new features aimed at enhancing the creator experience and boosting audience engagement, including a feature I think Instagram should add. This episode is packed with valuable social media insights that will benefit both seasoned creators and newcomers alike. Whether you're looking to refine your Instagram DM strategies, explore the creator economy, or simply stay informed about the latest social media trends, this episode is a must-listen. Tune in to hear all about Instagram news updates, TikTok updates, and how these platforms are shaping the future of social media. Don't miss out on these essential tips that can transform your approach to social media marketing! Show Notes:Leave a Review: Apple PodcastsFollow Me on Instagram: @danielhillmediaEdits App: Visual Quality Tips and Tricks (Threads)Instagram: Close Friends (Instagram)TikTok: TikTok and SoundCloud announce new "Add to Music" App Partnership (TikTok)TikTok: Reinventing the seller experience: how AI supports TikTok Shop Sellers (TikTok)YouTube: Visual Guide in the Shorts Editor, Quiz Stickers for Shorts, and Weekly Top Podcasts (YouTube) Leave a Review: Apple Podcasts Follow Me on Instagram: @danielhillmedia
Welcome to episode 58 of Rapaport's Reality! Starring Kebe & Michael Rapaport. This is the reality television podcast that the whole reality world has been waiting for. The Rapaport's are here to discuss: Diddy Trial, Freak off goes mainstream, Prince deep fake recording, Sheen Sisters beef, S2 The Secret Lives of Mormon Wives, Loving Sonja Morgan, buying from TikTok Shop & more This episode is not to be missed! An iHeartPodcasts Show Stand Up Comedy Tickets on sale at: MichaelRapaportComedy.com Produced by DBPodcasts.comFollow @dbpodcasts, @rapaportsreality, @michaelrapaport on Instagram & X Subscribe to Rapaport's Reality Feeds: iHeartRadio: https://www.iheart.com/podcast/867-rapaports-reality-with-keb-171162927/ Apple Podcasts: https://podcasts.apple.com/us/podcast/rapaports-reality-with-kebe-michael-rapaport/id1744160673 Spotify: https://open.spotify.com/show/3a9ArixCtWRhfpfo1Tz7MR Pandora: https://www.pandora.com/podcast/rapaports-reality-with-kebe-michael-rapaport/PC:1001087456 Amazon Music: https://music.amazon.com/podcasts/a776919e-ad8c-4b4b-90c6-f28e41fe1d40/rapaports-reality-with-kebe-michael-rapaportSee omnystudio.com/listener for privacy information.
Conversations with Zendesk - Interviews about Customer Service, Support, and Customer Experience
Discovery commerce is turning the traditional shopping experience on its head. Instead of searching for specific products, consumers are now discovering them through smart algorithms, short-form videos, and live content tailored to their interests. JP Stoops, Head of TikTok Shop's App Store, joins Zendesk Insights to explain how community, creator content, and AI are reshaping the path to purchase.Key Takeaways:(00:00) The importance of ecommerce brands embracing technology and community to drive growth.(02:11) Discovery commerce is transforming how people find and buy products.(05:03) The role of TikTok Shop in the larger TikTok (08:20) Authenticity performs well on TikTok(09:35) Role of creator collaborations in creating authentic content(11:01) The importance of building trust with users (13:43) Unpacking the live shopping trend and its origins(16:56) Best practices for getting started with live shopping(19:37) Live shopping provides real-time product feedback(20:51) Important apps and integrations for any TikTok seller(22:55) 4 things JP is excited about for the future(24:01) Importance of generative AI as a tool for creatorsFollow Zendesk on LinkedIn for all the latest CX trends, news, and product announcements.Sign up for a free trial at zendesk.com/ai.#ZendeskAI #CX #CustomerService #CustomerExperience
Perang tarif yang dipicu oleh Presiden Trump terhadap produk impor dari China bukan sekadar berita ekonomi biasa. Ini adalah titik balik global yang bisa menjadi ancaman atau peluang besar bagi Indonesia. Di episode podcast kali ini, kita akan membahas bagaimana Vietnam berhasil meraup keuntungan besar dari situasi serupa pada 2018 dan mengapa Indonesia bisa mengikuti jejak tersebut. Saat ini, tarif impor Amerika terhadap produk Indonesia sedang dinegosiasi ulang. Dari 32% menjadi 10% — jika berhasil, produk kita akan jauh lebih kompetitif daripada Vietnam. TikTok Shop menjadi salah satu pemain utama yang merajai pasar melalui social commerce di Amerika, yang melonjak hingga 71 miliar USD di tahun 2024. Dalam episode ini, kita akan mengupas bagaimana pelaku bisnis Indonesia bisa masuk ke pasar Amerika melalui platform seperti TikTok Shop dan Amazon Fulfillment Centers. Jika Indonesia ingin sukses dalam perang tarif ini, maka kita harus belajar dari Vietnam dan waspada terhadap Turki. Keduanya telah membuktikan diri sebagai pemain kuat di sektor ekspor. Namun, Indonesia punya peluang besar untuk merebut pasar Amerika melalui strategi social commerce dan logistik cepat. Vietnam telah mencetak sejarah di tahun 2018 dengan ekspor yang melonjak drastis akibat perang tarif. Tahun 2025 bisa jadi giliran Indonesia! Tapi ingat, hanya bagi mereka yang siap bertindak cepat dan strategis.
TikTok Shop gegen Amazon – der neue E-Commerce-Krieg ist eröffnet. Und wir sind mittendrin. Live aus Hamburg, von der OMR 2025, direkt aus dem TikTok-Booth.Das Team von GENUINE begleitet die ersten Shopping-Livestreams von Marken wie Hitschies, Nivea, essence und Smilodox.Damian Maib, Experte für Social Commerce, erklärt, wie der TikTok Shop funktioniert und warum er in China bereits erfolgreich ist. Wir sprechen mit Creatorn wie Maxim Giacomo und Uwe Schüder (Smilodox), die ihre Erfahrungen mit Livestream-Verkäufen teilen. Markenvertreter berichten von ihren ersten Schritten und Herausforderungen mit dem neuen Format.Außerdem hören wir Konsumenten, die bereits über TikTok eingekauft haben oder noch skeptisch sind. Wie schnell liefert der Shop? Wie einfach ist der Kaufprozess? Und kann TikTok gegen Amazon bestehen, das in Deutschland nach wie vor den Online-Handel dominiert?Diese Folge zeigt, wie der TikTok Shop in der Praxis ankommt, mit echten Stimmen und Einblicken von der OMR 2025.Moderiert und produziert von Thomas Derksen, https://www.thomas-derksen.com/about Send us a text
Ralph and Lauren pull back the curtain on Meta's latest Advantage+ transformation, powered by the underreported Andromeda algorithm. With Meta silently replacing manual campaign controls with full automation, the hosts dive into what this shift means for media buyers, business owners, and performance marketers. From breaking down Advantage+ Shopping's evolution to analyzing its strategic implications for ad spend and conversion optimization, Ralph and Lauren explain why understanding Meta's AI is now mission-critical. If you're managing Meta ads in 2025, this episode is your wake-up call.Chapters:00:00:00 – Dive Into the Chaos: Welcome to the Professional Traffic Podcast00:01:33 – The Truth About Meta's Advantage+ and the Stealthy Andromeda Rollout00:03:17 – Hot Takes: Our Raw Reactions to Meta's Automated Future00:05:28 – Meta's $65 Billion Bet on AI—What It Really Means for Advertisers00:07:42 – Tariffs, Tension & Traffic: Why It's Time to Diversify Beyond Meta00:11:41 – Beyond the Big Two: Alternative Ad Networks You Shouldn't Ignore00:17:30 – Snapchat Isn't Dead: Surprising Wins and What the Data Shows00:19:23 – TikTok's Rise and the Platforms Quietly Dominating the Feed00:21:00 – Dollars and Downloads: The Platforms Driving Real Economic Growth00:21:09 – Threads is Blowing Up—Here's What That Means for Marketers00:22:03 – Personalized Ads That Don't Suck: Cracking the Relevance Code00:23:06 – Wait, Did We Just Say PornHub? The Untapped Traffic Opportunity00:24:15 – Can Threads Deliver Ad Results? Here's the Smart Way to Find Out00:25:25 – TikTok's Secret Superpower: B2B Lead Gen Done Right00:30:02 – Lead Quality Over Quantity: How to Actually Score Buyers00:31:07 – Mic Drop: Final Thoughts, Must-Know Takeaways, and Show NotesLINKS AND RESOURCES:Meta Andromeda: Supercharging Advantage+ automation with the next-gen personalized ads retrieval engineMeta to spend $65B on AI in 2025, Zuckerberg saysEpisode 693: How Meta Ads Are Changing Forever: Advantage+ & cAPI Subterfuge REVEALED!Episode 691: The MAJOR Meta Advantage+ Changes You Must KnowEpisode 660: 3 Astonishing New Features on TikTok You Didn't Know About…Until NowEpisode 629: (Part 2)How to Use TikTok Ads The Right Way to Grow Your BusinessEpisode 627: How to Use TikTok Ads The Right Way to Grow Your BusinessGet Your nCAC Calculator Now!Tier 11 JobsPerpetual Traffic on
China tariffs were slashed—but what about de minimis? Plus, how to fulfill Amazon Ireland orders without local inventory. All this and more on today's Weekly Buzz episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. U.S. and China Agree on Tariff Pause in Major Trade War Rollback https://time.com/7284765/us-china-trade-war-pause/ US slashes 'de minimis' tariff on small China parcels to 54% https://finance.yahoo.com/news/us-cut-minimis-tariff-china-051520824.html US-China trade reprieve buys Shein and Temu time to restock US inventory https://www.reuters.com/world/china/ecommerce-packages-left-out-us-china-tariff-reprieve-2025-05-12/ TikTok Shop brings pre-owned to continental Europe https://ecommercenews.eu/tiktok-shop-brings-pre-owned-to-continental-europe/ Amazon Remote Fulfilment with FBA is now available from UK to Ireland https://channelx.world/2025/05/amazon-remote-fulfilment-with-fba-is-now-available-from-uk-to-ireland/ Upcoming changes to Seller Fulfilled Prime https://sellercentral.amazon.com/help/hub/reference/GXCRLXHNJNPE2DHM Amazon Fee adjustments for partnered carrier shipment measurements https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUjlRUFJDQ1FNN1o4V1c3 Amazon signs up FedEx for residential deliveries https://finance.yahoo.com/news/amazon-strikes-partnership-fedex-ups-204255139.html Amazon Drops 3 New CTV Ad Formats Ahead of Its Upfront Presentation https://www.adweek.com/commerce/amazon-drops-3-new-ctv-ad-formats-ahead-of-its-upfront-presentation/ Catch Bradley at the following events: Worldef Istanbul 2025 - https://h10.me/istanbul Amazon Ads Korea Event - https://h10.me/adskorea Tech Partner Day Tokyo 2025 - https://h10.me/tokyo
In this episode of Picking Daisies, Mary sits down with financial therapist Lindsey Konchar to unpack the emotional side of money. Together, they dive into how our early money stories shape our adult habits, the shame that often surrounds finances, and why open conversations—especially within families—are essential.Lindsey blends behavioral therapy with practical financial tools to help families, especially stay-at-home parents, rethink their relationship with money. They discuss everything from financial infidelity and money dynamics in relationships to teaching kids how to spend with intention (and yes, even how TikTok Shop fits into it all).This is more than a budgeting chat—it's a fresh, honest take on financial self-care, how to spend in a way that feels good, and how to raise financially aware kids without fear or scarcity.Takeaways:Over 90% of Americans experience financial stress—you're not alone.Your money story is learned young (by age 10!) but can be changed.Intentional spending should create joy and reduce chaos—not shame.Stay-at-home parents contribute in ways that deserve recognition and partnership.Avoiding money conversations only adds to the stress—especially in relationships.Kids can sense financial tension, even if it's unspoken—so include them.Family meetings and honest conversations build trust and confidence.Use resources like podcasts to support your journey toward financial peace.Whether you're in a relationship, parenting little ones, or just trying to break the cycle of paycheck-to-paycheck living, this episode offers thoughtful, doable steps for anyone ready to shift their money mindset.Join Mary everyday for a real look into life with 3 crazy ass kids, surviving, thriving, and whatever the F else you might consider over at www.instagram.com/theverymarylife. Or if you're a Tik Tok fan, find me at https://www.tiktok.com/@theverymarylife. And of course, explore more on Theverymarylife.com
Send us a textYou spent thousands on influencer marketing… and barely got a sale.The problem isn't the creator. It's your system.In this video, I break down why most brands fail with influencers—and how the top-performing brands are building performance-based creator funnels that actually move revenue.This is for you if:You've run influencer campaigns and saw little-to-no returnYou're still paying flat fees with no tracking or affiliate backendYou want to build a repeatable influencer model that scales with your brandWhat you'll learn:The 3 biggest reasons influencer campaigns flopHow to structure hybrid affiliate deals with upside for both sidesWhy Spark Ads should come after performance proof—not beforeHow to stop treating creators like props—and start treating them like partners
Épisode 1313 : TikTok ne veut plus seulement divertir, il veut vendre. Et les consommateurs français semblent déjà au rendez-vous ! 1 mois et demi après son lancement, on revient sur les premières retombées de Tiktok Shop en France !42% de notoriété après une semaine de lancement et un Français sur 3 prêt à acheter sur la plateforme : le lancement de TikTok Shop en France est en train de produire le cataclysme qu'on attendait et cela s'annonce déjà comme un tournant pour le e-commerce.Tiktok Shop : une Monétisation directe et simplifiéeTikTok Shop permet aux créateurs et aux marques de vendre des produits directement via des vidéos ou des lives, sans rediriger l'utilisateur vers un site externe. L'achat se fait en un clic, avec toutes les informations centralisées sur la plateforme, ce qui facilite les achats impulsifs et augmente le taux de conversion.—TikTok Shop propose une expérience commerce extrêmement fluideTikTok Shop redéfinit le e-commerce en fusionnant contenu social et commerce en ligne dans une expérience fluide, immersive et personnalisée.Achat sans quitter l'applicationLes utilisateurs peuvent découvrir, explorer et acheter des produits directement dans le fil d'actualité « Pour Toi » ou lors des sessions de live shopping, sans jamais être redirigés vers un site externe. Cette intégration native réduit les frictions et accélère le parcours d'achat.Plus besoin e créer de compte pour acheterUn seul compte TikTok suffit pour accéder à toutes les boutiques présentes sur TikTok Shop, parcourir des produits de différents vendeurs, et effectuer des achats sans avoir à créer de nouveaux comptes pour chaque marchand.L'utilisateur bénéficie d'un parcours d'achat centralisé et simplifié au sein de l'écosystème TikTok.—TikTok Shop fait un énorme carton aux USTikTok Shop fonctionne très bien aux États-Unis, où il est déjà bien implanté.33% des Américains ont utilisé TikTok Shop.68% des utilisateurs américains se disent prêts à acheter via la plateforme.TikTok Shop bénéficie d'une adoption mature et d'une forte confiance des consommateurs américains.—En France les premiers résultats sont prometteursEn France, TikTok shops a été lancé fin Mars 2025 et déjà les premiers résultats sont très prometteurs : Selon une étude menée par Discurv, 42% des Français connaissent déjà TikTok Shop et 36% se disent prêts à effectuer un achat via la plateforme. —TikTok Shop c'est un accès tapis rouge à une audience convoitée par les marquesLe premier atout majeur de TikTok Shop réside dans l'accès qu'il offre à une audience particulièrement convoitée. Avec plus de 25 millions d'utilisateurs en France, dont une majorité de jeunes adultes à fort pouvoir d'achat.Retrouvez toutes les notes de l'épisode sur www.lesuperdaily.com ! . . . Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence social media basée à Lyon : https://supernatifs.com. Ensemble, nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Ensemble, nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Send us a textIn 2020, then nurse practitioner, Shaina Rainford got seriously ill from COVID. She survived the illness, but lost all her hair and found nothing on store shelves that could help with her condition. Then, she remembered that her younger sister went through something similar – not COVID – five years prior, and their mother had made a concoction that helped little sister to grow her 4C Hair to waist length. Shaina tried the hair oil on her own hair, documented her journey on social media and Bask and Lather was born.The story is about more than creating a hair care brand. It's also the story of how one woman's go-getter spirit moved her into the next level of her professional journey. It's also a story about centering community and building a legacy. Here are some key discussions from my conversation with Shaina Rainford: • Bask and Lather launced in December 2020, and within three months, the company was generating the same amount as Shaina's annual nursing salary• The business focuses on natural ingredients with no fragrances, using essential oils that each serve a purpose • Shaina maintains 100% ownership of her company with zero debt and manufactures millions of units annually • Her 17-year-old son now leads the marketing efforts, creating a true legacy family business • Baskin-Lather holds top-seller positions on TikTok Shop for multiple hair care categories • The brand maintains direct-to-consumer focus to control distribution and maintain healthy profit margins • Their community-centered approach prioritizes authentic engagement with customers both online and offlineSupport the showNEWSLETTER, stay in the loop and subscribe to our newsletterSUPPORT this work so that we can keep it free. Become a MONTHLY SUPPORTER LISTEN ON Apple and Spotify FOLLOW US ON Instagram and Facebook
Saving nipples since 1984. Richard sits down with Stacey Priestley, Senior Growth Marketing and Social Commerce Manager at Lansinoh, a pioneering brand dedicated to supporting moms at every stage of their pregnancy and postpartum journey. With over 17 years of eCommerce experience, Stacey brings a unique blend of industry expertise and personal passion for helping parents navigate the challenges of motherhood. In this episode, Stacey shares how Lansinoh built a loyal community through authentic word-of-mouth, the brand's game-changing approach to TikTok Shop and affiliate marketing and why user-generated content is now at the heart of their strategy. Plus, Stacey reveals the importance of personalisation in their digital campaigns, the tech stack that powers their eCommerce success and offers plenty of practical insights for brands looking to forge genuine connections with their audience. If you're an eCommerce leader eager to stay ahead of the curve, or simply love the stories behind innovative brands, you won't want to miss this conversation. Be sure to follow or subscribe so you never miss an episode! Topics Covered 00:23 - Building loyal communities with Stacey 04:49 - Saving nipples since 1984 06:19 - Parenthood: My first priority 14:31 - Digital strategy for young mums 16:56 - Personalised pregnancy guidance 19:23 - TikTok Shop's rising importance 24:14 - Affiliate collaboration strategy 25:54 - Leverage TikTok's affiliate tools 29:05 - Women's Health UGC strategy 33:25 - Unexpected TikTok bundle success 37:09 - From non-reader to avid reader
AI is flipping the script on search—and most brands aren't ready. In this episode, I sat down with Bloomberg to break down the massive shifts happening in digital marketing, thanks to AI-powered search engines, and how every brand—from Fortune 500s to startups—needs to urgently adapt.We talk about what Apple's shift away from Google search really means, how AI chatbots like ChatGPT and Perplexity are changing consumer behavior, and why lazy marketers who rely too much on AdWords are going to lose.Whether you're a brand operator, a marketing exec, or an entrepreneur trying to stay ahead of the curve—this one's for you.
Send us a textIf your TikTok Shop ads aren't converting, it's probably not your product.It's your first 3 seconds.Jordan West breaks down why most TikTok Shop ads fail before viewers even know what you're selling—and how to fix it with high-converting hooks that actually drive profitable traffic.From emotional triggers to pattern interrupts and performance-tested templates, this episode is your full blueprint for stopping the scroll, boosting engagement, and converting viewers into customers.
What do a red carpet, a TikTok live stream, and a stand-up comedy stage all have in common? According to Emmy-nominated host and creator Garin Flowers—everything. In this episode, we dive into the art of showing up, standing out, and building your own stage when no one hands you the mic. Garin opens up about what it's really like to interview A-list celebrities, why confidence isn't a prerequisite, and how even the biggest names still wrestle with nerves. He also shares his personal evolution from a shy kid to a full-blown performer, and why he believes presence is more powerful than perfection. We unpack his bold leap from traditional media to full-time creator life, including the surprising ways TikTok Shop and stand-up comedy unlocked new opportunities and income streams. If you're ready to stop waiting and start building your own spotlight, hit play now!“The best way to become a successful host is to start your own show.” ~ Garin FlowersIn this Episode:- How Garin Flowers interviews A-list celebrities- The truth about confidence in Hollywood- From shy kid to camera-ready creator- Leaving Yahoo to go full-time on content creation- How stand-up comedy helped Garin's hosting career- Why creating your own show is critical- What is TikTok Shop?- Garin's success strategy for selling on TikTok Shop- How to choose profitable products to sell on TikTok Shop- Is it too late to join TikTok Shop?- Why audiences trust smaller creators more- Garin's top 5 tips for getting started on TikTok Shop- How to connect with Garin FlowersAbout Garin Flowers:Garin Flowers is a full-time TikTok Shop affiliate, comedian, and Emmy-nominated entertainment host. He's conducted celebrity interviews for Cinemark Theaters with stars like Dwayne Johnson, Margot Robbie, and Chris Evans, and previously reported nationally for Yahoo Entertainment. A former TV news reporter in Florida, Garin also taught journalism at USC and Florida A&M.Garin appeared on Season 16 of The Bachelorette and in the Netflix hit They Cloned Tyrone. His work has earned an Associated Press Award, a Telly Award, and recognition as a 2022 Outstanding Young Alumnus by the University of South Florida.Connect with Garin Flowers:TikTok: https://www.tiktok.com/@garinflowers Instagram: https://www.instagram.com/garinflowers/ LinkedIn: https://www.linkedin.com/in/garin-flowers-83b87722 YouTube: https://www.youtube.com/@gflowers/ Connect with me here:
In dieser Folge von Kassenzone trifft Karo Junker de Neui im Münchner Westwing Studio auf CEO Andreas Hoerning. Westwing gehört aktuell zu einem der erfolgreichsten Player im Premium Home & Living-Segment. Mit einem Jahresumsatz von 444 Mio. Euro und einer bemerkenswert starken Stammkundenbasis hat Westwing seit dem Börsengang 2018 eine eindrucksvolle Transformation durchlaufen – weg vom Shopping-Club hin zur kuratierten Premium-Marke für schönes Wohnen. Andreas, seit über zehn Jahren Teil des Unternehmens, gibt tiefe Einblicke in die strategische Neuausrichtung von Westwing. Während viele Wettbewerber auf Marktplatzmodelle und Masse setzen, verfolgt Westwing bewusst einen anderen Weg: kuratierte Sortimente, ein hoher Anteil an Eigenmarken und eine klar emotionale Markenpositionierung als „The Beautiful Living Company“. Karo und Andreas sprechen ausführlich darüber, wie Westwing sich als Premium-Brand neu erfunden hat – mit dem Fokus auf Qualität, Design und Markenerlebnis statt auf Preiskampf. Entscheidender Treiber: Social Media. Mit 8,6 Millionen Followern auf Instagram gehört Westwing zu den stärksten Marken im Interior-Bereich. Auch TikTok wird getestet, mit klarem Fokus auf langfristige Markenwirkung statt kurzfristiger Impulskäufe. Die Folge thematisiert auch die Herausforderungen nach dem Pandemie-Boom - rückläufige Konsumausgaben, Restrukturierung und Effizienzsteigerung. Andreas schildert offen, wie Westwing darauf reagiert hat und wie neue Services wie Interior Design-Beratung und ein eigener Lieferservice zur Differenzierung beitragen. Mit Blick nach vorn geht es außerdem um internationale Expansion, B2B-Potenziale und technologische Entwicklungen – von AR über TikTok Shop bis hin zu KI-gestützten Wohnraumlösungen. Ein spannender Deep Dive in die Welt von Westwing – für alle, die wissen wollen, wie man in einem dynamischen Markt erfolgreich Premium positioniert. Podcast-Host - Karo Junker de Neui: https://www.linkedin.com/in/karojunker https://etribes.de/ Newsletter: https://www.kassenzone.de/newsletter/ Community: https://kassenzone.de/discord Disclaimer: https://www.kassenzone.de/disclaimer/ Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch: https://www.amazon.de/gp/product/3866413076/ Plattformbuch 2024: https://amzn.eu/d/1tAk82E Tassen kaufen: http://www.tassenzone.com
คนรักสุขภาพหลายคนน่าจะคุ้นเคยกับค่า HRV หรือ Heart Rate Variability ซึ่งเรียกได้ว่าเป็น ‘ตัวชี้วัด' ระดับความเครียด และความเหนื่อยล้าข้างในตัวของเรา โดยพอดแคสต์ 5M ในวันนี้จะพาทุกคนไปทำความเข้าใจหลักการทำงานของ HRV จึงเป็นทางออกที่ช่วยให้เราเติมพลังให้ตัวเอง และสร้างสมดุลให้กับชีวิตของเราได้ดียิ่งขึ้น . . เปลี่ยนโลกการจดบันทึกของคุณให้เป็นระเบียบยิ่งขึ้น สั่งซื้อ The Organized Notes สมุดจดพร้อมเทมเพลต Cornell Note ได้ที่ [ ] Shopee : https://bit.ly/4dBGx1y [ ] Lazada : https://bit.ly/3ZV7075 [ ] TikTok Shop : https://bit.ly/3BzAkpD [ ] LINE Shopping : http://bit.ly/4i7oOSx . . #minimalism #selfdevelopment #goodtime #5minutespodcast #missiontothemoonpodcast
Just because everyone's talking about TikTok Shop doesn't mean it's your golden ticket. In this episode, I'm breaking down my honest experience as a seasoned affiliate and why I think most people are wasting their time. I'll share what's working, what's not, and what you should focus on instead to actually grow your income. If you're serious about building a brand—not just chasing trends—this one's for you.Get your copy of Boss It Up, Babe for FREE. It's your complete guide to crushing your personal brand, owning your space and attracting your ideal avatar!https://bit.ly/BOSSItUpBabeBookJoin The Vault & Get Instant Access to 75+ Courses, Monthly Zoom Sessions, Curated Curriculum to fit your biz needs, New Courses add Each Month, and so much more!https://bit.ly/TheOfficialVault Grab your FREE copy of my book, ‘Boss It Up Babe!'https://bit.ly/BOSSItUpBabeBookHost Bio:Kimberly Olson is a self-made multi-millionaire and the creator of The Goal Digger Girl, where she serves female entrepreneurs by teaching them simple systems and online strategies in sales and marketing. Through the power of social media, they are equipped to explode their online presence and get real results in their business, genuinely and authentically. She has two PhDs in Natural Health and Holistic Nutrition, has recently been recognized as the #2 recruiter in her current network marketing company globally, is the author of four books including best-sellers, The Goal Digger and Balance is B.S., has a top 25 rated podcast in marketing and travels nationally public speaking. She is a mom of two and teaches others how to follow their dreams, crush their goals and create the life they've always wanted.Website: www.thegoaldiggergirl.comInstagram: www.instagram.com/thegoaldiggergirlFacebook: www.facebook.com/thegoaldiggergirlYoutube: www.youtube.com/c/thegoaldiggergirlGrab The Goal Digger Girl Journal: https://amzn.to/3BeCMMZCheck out my Facebook groups for those that want to build their business online through social media, in a genuine and authentic way:Goal Digging Boss Babes: http://bit.ly/GoalDiggingBossBabesFempreneurs: https://bit.ly/FempreneursCashFlowQueensLeave a review here: Write a review for The Goal Digger Girl Podcast.Subscribing to The Podcast:If you would like to get updates of new episodes, you can give me a follow on your favorite podcast app.
การตัดสินใจเรื่องต่างๆ ในชีวิตอาจเป็นเรื่องที่น่ากลัวสำหรับใครหลายคน โดยเฉพาะคนที่เคยตัดสินใจพลาดมาแล้ว แต่ถ้าเรารู้ว่า ‘การตัดสินใจที่ดี' ต้องมีองค์ประกอบอะไรบ้าง เราก็จะรับมือกับทางเลือกในชีวิตได้ดียิ่งขึ้น แล้วการตัดสินใจที่ไม่ทำให้เราเสียใจภายหลังต้องมีองค์ประกอบอะไรบ้าง? ติดตามได้ในพอดแคสต์ 5M EP. นี้ . . สั่งซื้อ The Organized Notes สมุดจดพร้อมเทมเพลต Cornell Note ได้ทาง . [ ] Shopee : https://bit.ly/4dBGx1y [ ] Lazada : https://bit.ly/3ZV7075 [ ] TikTok Shop : https://bit.ly/3BzAkpD [ ] LINE Shopping : http://bit.ly/4i7oOSx . . #selfdevelopment #goodtime #5minutespodcast #missiontothemoonpodcast
Nos gustan las marcas que deciden hacer las cosas a su manera, como 3INA. La empresa de cosmética ha conseguido desmarcarse del resto de marcas beauty creando un movimiento con un propósito muy clarito: democratizar la belleza sin filtros. Sí, en un sector tan complicado como clavar el delineado a la primera. De estrategia, campañas y canales hablamos con Mariele Sánchez-Palencia, Global Owned Media Strategist & Manager de 3INA. En este episodio te hablaremos de:Marca y marketing de 3INA desde dentro.Aprendizajes y primeras sensaciones en TikTok Shop.Cuál es su estrategia de influencers, creadores de contenido y UGC.Acciones prioritarias si contaran con el doble de presupuesto. Y, ojo, también con la mitad.Síguenos en YouTube.Estudio Social Media en Grandes Marcas.Casos de éxito con clientes.Canal de Telegram Social Media Fans.Newsletter libre de humos.Academia de profesionales, no de profesores.
Send us a textYou're scaling on TikTok Shop... GMV looks amazing... But somehow your profits are disappearing.In this episode, Jordan breaks down why TikTok Shop sellers are quietly bleeding cash—and how to plug the holes before it's too late. We walk through the real math behind a $100 order, the creator commission trap, fulfillment pitfalls, and platform fees that sneak up on even the most seasoned operators.This isn't just about sales volume. It's about contribution margin—the number that actually keeps the lights on.If you're on TikTok Shop or planning to scale, you can't afford to miss this one.
Welcome to The Useless Hotline hosted by Max Balegde and George Clarke. A place to send your queries and dilemmas no matter how big, small, weird, or embarrassing. We can't guarantee good advice or that you will leave a changed person, but we can guarantee that this is a useless hotline.Subscribe and join us every Sunday as we tackle your problems head on and on occasion will be helped by some faces you may recognise on a trial shift.Submit your queries/ dilemmas here:theuselesshotlinepodcast@gmail.comOR Send a voice note to our Instagram:https://instagram.com/theuselesshotlinepod?igshid=YmMyMTA2M2Y= You can also listen here:Apple Podcasts https://podcasts.apple.com/us/podcast/the-useless-hotline/id1656588234 Spotify https://open.spotify.com/show/5zHCHHfKk6b3m2VLJA0tIl Why not follow our socials so you don't miss out on any of the latest news?Tiktok: https://www.tiktok.com/@theuselesshotlinepod?_t=8XhEHip5lET&_r=1 Instagram:https://instagram.com/theuselesshotlinepod?igshid=YmMyMTA2M2Y= Hosts Socials:Max's YouTube: https://youtube.com/@max_balegde George's YouTube: https://youtube.com/@georgeclarkeMax's TikTok: https://www.tiktok.com/@max_balegde?_t=8XhDjkFsoX0&_r=1 George's TikTok: https://www.tiktok.com/@georgeclarkeey?_t=8XhDmpUzS21&_r=1 Max's Instagram: https://instagram.com/max_balegde?igshid=YmMyMTA2M2Y= George's Instagram: https://www.instagram.com/georgeclarkeey/ Max's Twitter:https://twitter.com/balegde_?s=21&t=ovlG85OFyGF-u8ON3SuFMg George's Twitter:https://twitter.com/Clarke13George Hosted on Acast. See acast.com/privacy for more information.
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in April 2025Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies.Before we start, two pieces of good news at PRmoment this week. The first is that the programme for PR Masterclass: AI in PR is now complete. The PR Masterclass series are hybrid events so you can attend either in person or virtually. The event is on July 3rd and themes include:How to Integrate AI into your PR WorkflowThe impact of AI on JournalismAI as a content production toolIs LLM optimisation PR's biggest opportunity of our lifetimes?How will AI impact the agency business model?How to build and scaling AI-powered PR toolsThe legal implications of AI in your communicationsThe intersection of PR and AI for in-house communicatorsHow to move from AI experimentation to implementationCheck out the microsite PRMasterclasses.com for all the details including the speaker line-up.The other vital bit of information is that The Creative Moment Awards are now open for entries. You can see all the categories for 2025 at the microsite creativemomentawards.co.The early bird entry deadline is Friday 16th May.Also, thanks so much to the PRmoment Podcast sponsors the PRCA.Here's a summary of what Andrew and PRmoment founder Ben Smith discussed:Here is this month's run down of the biggest PR pitch wins in April 2025:“Brands are hiring for what agencies can do, they are less fussed about who the agency is.”Here is a link to Ben Smith's podcast with W's Warren Johnson that was referred to in the show. Toyota and Lexis GB appointed Hope&Glory - Another big win for the UK consumer independent PR firm, it's a strategy and creative development brief.Heineken UK appointed Blurred – Oversee corporate social impact strategy.Tik Tok appointed Ready10 – Consumer PR for TikTok and TikTok Shop amidst security and content moderation concerns.Tesco appointed Pretty Green and Tin Man – New creative agency roster for consumer PR.Russell Hobbs/Remington appointed B The Communications Agency – PR, influencer, and social media for a 3-year contract.Dunelm appointed Tin Man – Consumer and influencer PR to increase brand awareness.Channel 4 appointed Mischief – Launching TV series, including Handmaid's Tale final series.Plaidis Global appointed The Romans – UK savoury portfolio PR.Aperol appointed Manifest – Global PR and influencer strategy.Trip.com appointed Rooster – UK and European PR for online travel service provider.Heathrow Express appointed Splendid – Retained PR agency following a project on language masterclasses.Mountain Warehouse – Work and Class – Integrated communications account to inform customers globally.Michael Page – Words+Pixels – Consumer and B2B PR to raise the profile of the global recruiter.LNER – Brands2Life/Mischief/One Green Bean – Creative roster for the train operating company.Sky News – Mu
Ele deixou uma carreira no exército para empreender no digital e, em menos de dois anos, se tornou especialista em marketing de resposta direta, construindo um negócio sólido que fatura 9 dígitos por mês. Hoje lidera a maior comunidade de TikTok Shop no Brasil e veio nos ensinar um pouco do que sabe no Kiwicast.O nome dele é Diogo Kobata e ele conversou com a gente sobre:Como driblar barreiras mentais O que é o TikTok Shop?Quais algoritmos analisar no TikTok ShopO que faz um vídeo converter em vendas Qual é o 80/20 para dar certo no digitalComo os produtos viralizam dentro do TikTok ShopE muito mais!Quer saber tudo o que o Diogo Kobata disse pra gente?Dá o play no Kiwicast de hoje.E conta pra gente nos comentários o maior insight que você tirou do episódio.
You might not be able to send inventory to FBA next month. Tariff surcharges could appear on Amazon listings, and TikTok Shop expands again. All this buzzing news and more! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon Slashes Your FBA Capacity! https://sellercentral.amazon.com/inventory-storage/storage-request/limit-increase Create deals for Amazon Pet Day https://sell.amazon.com/blog/announcements/pet-day Amazon denies plans to list tariff prices after President Trump calls Jeff Bezos to object https://www.usatoday.com/story/news/politics/2025/04/29/amazon-tariff-costs-trump-white-house/83340801007/ Grow With US: How Walmart's New Program Aims To Help Small Businesses Go Big https://corporate.walmart.com/news/2025/04/29/grow-with-us-how-walmarts-new-program-aims-to-help-small-businesses-go-big France urges fees on cheap e-commerce parcels in EU https://uk.finance.yahoo.com/news/france-urges-fees-cheap-e-121540875.html Walmart to Offer 3-Hour Delivery to 95% of Americans https://www.pymnts.com/walmart/2025/walmart-to-offer-3-hour-delivery-to-95percent-of-americans/ Exclusive: Some Amazon sellers are pulling out of Prime Day amid Trump tariffs https://www.reuters.com/business/retail-consumer/some-amazon-sellers-are-pulling-out-prime-day-amid-trump-tariffs-2025-04-28/ Walmart, Target resume business with some Chinese factories after tariff-related halt, suppliers say https://edition.cnn.com/2025/04/29/business/walmart-target-chinese-orders-tariffs-hnk-intl/index.html TikTok to enter Japan's e-commerce industry, Nikkei reports https://www.reuters.com/world/china/tiktok-enter-japan-e-commerce-nikkei-reports-2025-04-26/ Did you know Helium 10 has a forum? While our Facebook group gets more traffic, we want to grow the forum community too! It's a great place to ask questions and join discussions about e-commerce, Amazon strategies, and more. Remember, it's not for Helium 10 customer support—that's available 24/7 through our website. To participate, sign in to your Helium 10 account and head to forum.helium10.com. Helium 10 has rolled out several powerful new features this week, starting with the brand-new Tariff Analyzer tool in Profits. This feature gives sellers a detailed breakdown of how tariffs impact their net profits on a product-by-product basis. By inputting the country of origin and cost of goods sold (COGS), users can instantly see pre- and post-tariff profit margins, estimate the price adjustments needed to maintain margins, and even compare how switching manufacturing to another country, like Vietnam or Uzbekistan, might improve profitability. It's a game-changing tool for sellers looking to stay agile amid rising import costs. Another major upgrade is the expansion of Managed Refund Services, now available to both Platinum and Diamond users. Previously reserved for Diamond subscribers, this service helps Amazon sellers recover funds owed by Amazon due to lost, damaged, or mishandled inventory. Helium 10's team handles the tedious claims process, scanning accounts, filing cases, and staying compliant with Amazon's policies. Sellers only pay a small percentage of successfully recovered funds, making it a zero-risk way to reclaim potentially thousands in lost revenue. On top of that, Helium 10 has added support for Cerebro and Magnet in the Amazon Saudi Arabia marketplace, with built-in translation tools to help sellers understand foreign-language keywords and rank data, opening up new international expansion opportunities easily. Tune in for a wealth of knowledge and strategies to keep your Amazon business thriving.
Send us a textYou don't need a sexy product. You need a story that hits emotion first.In this episode, Jordan West dives deep into why “boring” products like wrinkle spray, toothpaste organizers, and lint removers are crushing it on TikTok Shop—and how your product can too.Here's the truth: if you're struggling on TikTok, it's probably not your product. It's the way you're showing it.From 3 viral story formats to specific creator strategies, Jordan shares what's working right now—and what to stop doing immediately if you want to win in social commerce.WHAT YOU'LL LEARN: – Why TikTok doesn't care about your features – The 3 story formats that drive conversions – How to emotionally position “boring” products – Why creators beat influencers on TikTok Shop – Hooks that stop the scroll (and make people say “that's me”)Growth Plan: www.upgrowthcommerce.com/growGet 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/growJoin my Skool community and connect with other eCommerce brand owners and marketers!https://www.skool.com/tiktokshopelite/about
After a short hiatus, we're back under the influence—and diving deep. In this episode, Susan and Jake unpack the latest shifts in TikTok Shop, how searchability is changing the game on social media, and the evolving world of social commerce. Susan gets real about the tension between giving clients gold-tier advice and actually applying it to her own brand and music. Plus, Jake shares a sneak peek into new projects he's launching behind the scenes. If you're in the creator economy, social strategy, or just trying to keep up—this one's got gems.
Temu & Shein hike prices on April 25. Amazon 1P offers more to tariff-hit vendors. TikTok Shop sales dip in US before the de minimis loophole ends. All this and more on this week's Weekly Buzz! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Temu and Shein are increasing prices starting April 25: Here's what shoppers should know https://www.usatoday.com/story/money/2025/04/21/temu-shein-prices-tariffs/83194905007/ Amazon makes urgent move to avoid US-China trade war impact https://www.thestreet.com/retail/amazon-makes-urgent-move-to-avoid-us-china-trade-war-impact TikTok Shop's sales in US plunge as Trump's tariffs hit Chinese imports https://www.msn.com/en-xl/news/other/tiktok-shop-s-sales-in-us-plunge-as-trump-s-tariffs-hit-chinese-imports/ar-AA1D3hzz OpenAI and Shopify poised for partnership as ChatGPT adds in-chat shopping https://www.testingcatalog.com/openai-and-shopify-poised-for-partnership-as-chatgpt-adds-in-chat-shopping/ Walmart makes nationwide delivery change https://www.al.com/news/2025/04/walmart-makes-nationwide-delivery-change.html Amazon 2025 Force for Good application is open! https://sell.amazon.com/blog/force-for-good Maximize Impact with Amazon DSP bid adjustments https://advertising.amazon.com/en-us/resources/whats-new/maximize-impact-with-amazon-dsp-bid-adjustments/ Cargo freight forwarding services made easy with Amazon Freight https://www.aboutamazon.eu/news/transportation/cargo-freight-forwarding-services-made-easy-with-amazon-freight Lastly, we deep dive into tools that could redefine your selling strategy. Meet the Influencer Finder, a groundbreaking feature for Helium 10 users, simplifying how sellers can discover and collaborate with influencers. Plus, Helium 10's historical Cerebro tool is empowering sellers to mine past keyword data, uncovering trends that can inform future product launches and optimizations. This episode is packed with actionable strategies that are bound to sharpen your competitive edge in the ever-evolving e-commerce landscape. Don't miss these essential insights to stay ahead and seize new opportunities! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:49 - Tariffs Trigger Prices 03:07 - Amazon Absorbs Tariffs 05:13 - Forced Seller Discounts 06:58 - TikTok Sales Slide 08:40- Chatbot Becomes Store 10:40 - Faster Walmart Delivery 11:50 - Get Featured on Amazon 12:51 - Smarter Ad Bidding 14:02 - Freight Goes Global 14:50 - Helium 10 New Feature Alerts 21:01 - Strategy of the Week: Cerebro Historical Trends
Tim Martin-Harvey, Head of eCommerce at The Bottle Club, joins Will Laurenson to unpack the bold decision to switch off all paid marketing - and why it led to a 200% profit increase. From dissecting flawed attribution models to exploring TikTok Shop, AI-powered content, and smarter segmentation through checkout questions, Tim shares tactical and philosophical insights into running a retail brand in 2025. Whether you're focused on customer retention, email marketing, or future commerce trends, this episode offers a refreshingly honest look at what happens when you break the rules to serve the business better.
In dieser Folge spricht Karo mit einem bekannten Gesicht im Kassenzone-Podcast: Vanessa Stützle, CEO der LUQOM-Gruppe. Gemeinsam werfen sie einen Blick auf die Entwicklungen im deutschen E-Commerce und die Trends, Strategien und Zahlen, die das Jahr 2025 prägen werden. Neu: Mit dem „Quarterly Stützle“ starten Karo und Vanessa ab sofort ein regelmäßiges Update-Format zum Status quo des E-Commerce. Ein zentrales Thema im Gespräch ist die aktuelle Marktlage. Der deutsche E-Commerce wuchs 2024 nur um 1,1 %, für 2025 wird ein moderates Plus von 2,5 % erwartet. Karo und Vanessa sind sich einig: Unternehmen mit klarer Vision und effizienter Struktur bleiben erfolgreich. Besonders im Segment Home & Living wird es selektiver. Anbieter wie Westwing, die auf Premium und Eigenmarken setzen, entwickeln sich solide. Im Fokus steht auch der Start des TikTok Shops in Deutschland. Zwar fehlt es noch an Conversion, doch das Potenzial – etwa durch Live-Shopping und Creator-Kollaborationen – ist groß. Vanessa rechnet damit, dass TikTok sich mittelfristig vom Traffic- zum Umsatzkanal wandelt. Außerdem geht es um Kundendaten und Loyalty-Programme. Nach dem Rückzug eines wichtigen Partners steht die Deutschlandcard unter Druck – neue digitale Touchpoints werden gebraucht. Vanessa sieht klare Chancen in Apps mit echtem Mehrwert und personalisierter Ansprache. Künstliche Intelligenz ist bei LUQOM längst Alltag: Sie unterstützt von Trendanalysen über 3D-Visualisierungen bis hin zu Legal Checks – und macht Prozesse effizienter und sicherer. Spannend ist auch Aldis Rückzug aus dem Onlinehandel. Karo und Vanessa diskutieren über mögliche digitale Nischenmodelle – von Aldi Talk bis Aldi Reisen. Welche Trends sie bei Kundenbindung sehen, was Aldis Rückzug für den Markt bedeutet und warum Conversational Commerce via WhatsApp im B2B funktioniert, hört ihr in dieser Folge. Podcast-Host - Karo Junker de Neui: https://www.linkedin.com/in/karojunker https://etribes.de/ Newsletter: https://www.kassenzone.de/newsletter/ Community: https://kassenzone.de/discord Disclaimer: https://www.kassenzone.de/disclaimer/ Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch: https://www.amazon.de/gp/product/3866413076/ Plattformbuch 2024: https://amzn.eu/d/1tAk82E Tassen kaufen: http://www.tassenzone.com Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_source=podcast&utm_campaign=shownotes_kassenzone
Is TikTok Shop still worth it in 2024? Or is the ban just smoke and mirrors? In this episode of Lunch With Norm, Michelle Barnum Smith breaks down everything sellers need to know about growing on TikTok—from setting up your shop the right way to generating hundreds of videos without being the face of your brand. ➡️ Ready to grow your brand and sell more? Check out all the tools and resources we recommend at: https://www.lunchwithnorm.com/ This episode is a must-watch for any Amazon or DTC brand looking to tap into TikTok Shop's explosive growth. Michelle covers the exact strategies that are working right now, including how to get your account approved, how to seed products to creators, and why content—not followers—is the key to scale. She also explains why most sellers fail in their first 90 days and how to avoid being one of them. Whether you're just getting started or ready to go all in on TikTok, Michelle lays out the playbook.
In this clip from Gary's appearance on Squawk Box, he dives into a trend that's about to explode in the U.S. — live social shopping.If you've been sleeping on platforms like Whatnot, TikTok Shop, or even Instagram Live as sales channels, this is your wake-up call. Gary breaks down how social commerce is evolving, why it's dominating overseas, and what brands and creators need to do now to catch up.
#337 What happens when your thriving side hustle starts to plateau? In this episode hosted by Kirsten Tyrrel, we welcome back Tyler Christensen, who built a $5K/month income stream as an Amazon influencer — only to see his per-video earnings drop by 90%. Rather than walking away, Tyler made a strategic pivot. He shares how he diversified his income by incorporating YouTube, TikTok Shop, and paid sponsorships, all while reducing his workload from 20 hours a week to just five. We dive into the difference between Amazon's affiliate vs. influencer programs, how video formatting impacts performance across platforms, and why digital assets can continue paying dividends for years. If you're looking to build a sustainable income stream, this is a masterclass in adapting to market shifts and turning content creation into long-term wealth! What we discuss with Tyler: + Amazon affiliate vs. influencer + Why per-video earnings dropped + Pivoting to maintain income + Diversifying with YouTube & TikTok + Landing paid sponsorship deals + Creating digital assets that last + Vertical vs. horizontal video strategy + Growing without buying products + Sponsored content outreach tips + Turning side hustle into passive income Thank you, Tyler! Follow Tyler on YouTube. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Esteemed beauty marketer Michelle Miller knows a thing or two about a successful TikTok strategy. Miller served as CMO of K-18 during its gangbuster rise and 2023 strategic acquisition by Unilever. Her CV also includes Kosas, Too Faced and, as of January, CMO of Vegamour hair care. “[TikTok has] an algorithm that is able to democratize beauty in a way that makes it a lot more accessible [to the average consumer],” Miller said. “With the platform being so uncertain, it's emotionally hard for brands that have invested so much time into creator communities, into content on Tiktok. And most of all, it's really, really hard for creators that have built their entire living and livelihoods on the platform.” Miller joined Glossy podcast hosts Lexy Lebsack and Sara Spruch-Feiner (23:21), plus Glossy managing editor Tatiana Pile, to discuss the latest movement in TikTok's ongoing sell-or-be-banned legal predicament and what it means for the beauty industry. As previously reported by Glossy, concern over TikTok's algorithm and its ability to influence Americans through disinformation campaigns, as well as the large amount of data being collected by ByteDance about Americans, are the top concerns of those behind the ban. This conversation goes back to 2020 when President Trump said he planned to ban the app, but it wasn't until TikTok added commerce with TikTok Shop in September of 2023 that momentum rebuilt. Then-President Biden signed a law into effect in April of 2024 that gave TikTok owner Bytedance a window to sell the majority of the business to an American owner or be banned from being downloaded in the U.S. Despite numerous legal challenges, including one heard by the Supreme Court, Bytedance unsuccessfully fought the legislation, and the app briefly went dark in January before garnering an extension by President Trump. On April 4, TikTok received a second extension to find a buyer until June 19. Until then, the app is safe. However, alongside a developing trade war with China, TikTok's fate hangs in the balance with a meaningful impact on the beauty and wellness industries. “It really puts into place — not only for big brands in beauty, but also for smaller brands that are just getting started — [the questions] of: ‘How do you future-proof your brand? How do you work virality today, and what's next if TikTok does go away in 75 days?” Miller said. Also included in this episode is a news rundown on the top stories of the week. The team discusses President Trump's escalating global tariffs, Beyoncé-founded Cécred's splashy launch into Ulta Beauty and the latest celebrity beauty brand to hire bankers to explore an exit, ahead.
Audios de Carlos Márquez : Motivación | Negocios | Empresarial
¿Crees que necesitas mucho dinero para comenzar un negocio? ¡Error! En este episodio te revelo cómo convertir $100 en $300 con lo que tienes a tu alcance. Olvídate de las excusas, deja de esperar el momento perfecto y empieza ya. Desde vender lo que tienes en casa hasta aprovechar herramientas como TikTok Shop, Whatnot y el buen tianguis, hoy te impulso a tomar acción. Porque si no haces nada… ya decidiste fracasar. Este episodio es para ti si: Tienes miedo de emprender.Estás esperando tener “todo listo”.Quieres aprender a vender sin endeudarte.v¿Listo para dejar de pensar y empezar a actuar? Entonces, dale play.
On today's episode of the GaryVee Audio Experience, we're sharing Gary's full keynote and Q&A from the Aspire event in Florida — a gathering of driven entrepreneurs, real estate professionals, and business leaders focused on building stronger brands and navigating the future of marketing.Gary sits down with Andrew Cordle, founder of the Aspire tour and Money Is, for a wide-ranging conversation that dives deep into what's working right now — and what's coming next.In this episode, Gary breaks down:The importance of taking full advantage of organic social media while it's still freeWhy brand will matter more than ever as AI continues to evolveHow platforms like Facebook and TikTok Shop are creating new growth opportunitiesThe real reason many people avoid creating content — and how to get past itWhy committing time to understanding AI tools like ChatGPT is now essentialAnd how to build long-term success by focusing on consistency and self-awarenessWhether you're building a business, a personal brand, or just trying to stay ahead of the curve, this episode offers a clear and honest look at what it takes to grow in today's fast-changing landscape.Let's dive in.
在数字化浪潮的席卷下,社交电商的发展正重塑着电商行业的生态。在中国,短视频/直播电商已经构建了完整的「内容-购买-支付」闭环,极大的提高了交易的效率和用户体验。据统计,2025 年中国直播电商占线上零售额超 30%。然而,社交电商的发展在北美却屡屡受挫, 在美国,电商市场仍以独立站和传统的货架电商为主,绝大多数的消费者仍通过主动搜索来发现商品,直到 2024 年 TikTok Shop 在美国的崛起才让市场意识到社交电商和内容营销的巨大潜力。 社交电商的发展在美国究竟遭遇了哪些瓶颈?出海品牌要如何构建商业模式的闭环? 我们今天的嘉宾是社交电商初创公司 Pear 的创始人兼 CEO Brad Bao。Pear 通过搭建更完善的基础设施平台来解决美国社交电商的痛点。本期节目,Brad 与我们聊了聊中美电商在商业模式上的差异、美国电商市场的潜在机会,以及 Pear 如何帮助出海品牌打造自己的商业闭环。 点此进入 Pear 官网 (https://about.pear.us/) 本期人物 丁教 Diane,「声动活泼」联合创始人、「科技早知道」主播 Brad Bao,Pear 创始人兼 CEO 主要话题 [02:19] 美国的电商经济落后中国 5~10 年,结构性红利仍在释放 [04:19] 为何美国迟迟难跑出社交电商闭环?——心智未转、链路割裂、技术缺位 [13:31] 广告红利仍在,平台基建落后,红人带货要里又要面 -- 美国社交电商发展阻力重重 [17:43] 内容电商 (TikTok Shop)vs. 货架电商(Shopify) :信任与转化的范式跃迁 [25:21] 高转化 × 低退货 × 可控私域:Pear 如何帮出海品牌和红人在美国实现差异化竞争? [37:13] 从 Lime 到 Pear ,如何将中国商业模式创新「本土化」落地美国市场? [43:45] 连续创业者的心态修炼:在被误解中坚持判断,在慢工中重构信心 幕后制作 监制:Yaxian 后期:Jack 运营:George 设计:饭团 内容研究志愿者招募 Hi 你好呀,这里是「科技早知道」内容研究志愿者招募。如果你是前沿科技行业的从业者(包括但不限于半导体、先进制造、计算机、AI、生物医药、航空航天等等),欢迎加入我们分享你在行业内的一手观察和见解。 你将有机会参与到节目的制作当中,你的知识和见解也可能成为未来节目的一部分! 志愿者招募入口 (https://eg76rdcl6g.feishu.cn/share/base/form/shrcnKGHVbb4OdRJPfVuIGtitF8) 加入声动活泼 声动活泼目前开放全职设计师、商业发展经理、商业内容策划、内容编辑实习生、早咖啡内容研究实习生、社群运营实习生等6个职位,详情点击招聘入口 (https://eg76rdcl6g.feishu.cn/docx/XO6bd12aGoI4j0xmAMoc4vS7nBh?from=from_copylink) Untitled https://media24.fireside.fm/file/fireside-uploads-2024/images/4/4931937e-0184-4c61-a658-6b03c254754d/OwTznGYV.png 声动活泼年度新节目上线! 这次,我们倾全团队之力为 AI 时代的青少年做了一件微小但重要的事。 每期 10 分钟,从一个青少年感兴趣的现象谈起,涉及商业科技、社会人文等话题,解读表象背后的深层逻辑,启发青少年提出自己的好奇。每周一、三、五早晨 6 点在各大音频平台准时更新。
ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset
Actionable strategies for increasing your income in 2025: With the rising cost of living, finding effective ways to boost your earnings is more important than ever. We'll explore side hustles, passive income opportunities, and the latest trends to help you achieve financial freedom. MY WORLD FAMOUS > Business & Money Coaching Memership: ProjectME Posse. Go from $0-15K/month online. A handful of new membership spots are now available CLICK HERE MY ABUNDANCE GIFT TO YOU: Your Season of Abundance Guided Walking Meditation Series Subscribe to Tiffany's FREE Abundance Email Community here > The Secret Posse **What You'll Learn In This Episode:** - Top Side Hustles for 2025 Discover the most profitable side gigs that fit your skills and schedule. - Leveraging Digital Platforms: Learn how to use platforms like YouTube, Spotify, and Apple Podcasts to create content that generates revenue. - Monetizing Your Podcast: Explore various methods to earn money through podcasting, from sponsorships to affiliate marketing. - Utilizing Google Trends: Understand how to identify trending topics and products to inform your content creation and business decisions. - Investing in Trending Products: Find out which products are expected to be in high demand and how you can capitalize on these trends. Sell them on TikTok Shop, Amazon Affiliate store, and so much more! Connect with Tiff: Tiffany on Instagram @projectme_with_tiffany Tiffany on TikTok @projectme_with_tiffany Tiffany on YouTube: ProjectME TV *Note: The information provided in this episode is for educational purposes only. Please conduct your own research before making any financial decisions.
Would we make good strippers? TikTok Shop is VERY popular, BOOB TUBE: "The White Lotus," and "barebacking" in public is frowned upon Learn more about your ad choices. Visit podcastchoices.com/adchoices
Would we make good strippers? TikTok Shop is VERY popular, BOOB TUBE: "The White Lotus," and "barebacking" in public is frowned upon Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Group Chat News is back first we have a special interview with Ali from Raised next we get into some news including CoreWeave Stock Ends Flat on the First Day of Trading After Scaled-Back IPO, xAI has acquired X in an all-stock transaction, Elon Musk's new Tesla Restaurant in Hollywood, Robinhood is launching bank accounts that will deliver physical cash to your doorstep, and how TikTok Shop is beating Amazon and Temu in the social shopping space plus much more!