The Podcast Manager Show

If your wondering what a podcast marketing funnel is or how a podcast can fit into your client's marketing, this episode is for you!I'm breaking down what a funnel is, the role that a podcast plays in it, and the biggest misconception about podcasts!With this information, you'll be able to uplevel the services you offer to your clients. My goal for you is to go from transactional freelancer to “I can't run my business without you” team member!Let me know what your takeaways are from this episode - find me on IG @LaurenWrightonAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode260

Trying to keep up with a list of tasks that you think that you need to do every day, every week, every month can leave you feeling like you are behind QUICK.But are you actually behind?In this episode we're diving into the feeling and pulling back the curtain on how to handle this very real (and normal) phenomenon we face as freelancers. I'm sharing how to get your mind right and what you can do practically to feel at peace.If you've been feeling behind, you are not alone! You can join the most supportive group on the internet by going to LaurenWrighton.com/training and learning about The Podcast Manager Program!DM me on Instagram with your own thoughts on this subject and if you sign up for the training!All other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode259Talk to you next time!

We've been exploring ways to land clients as a podcast manager and in this episode we're diving into email marketing and lead magnets with digital marketing maverick, Mills Gray.Mills shares her best tips on messaging, how to attract our ideal clients with ease, and of course email marketing! So should you create a lead magnet? You'll hear her reasons as to why NOW is the best time.Go listen to Mills' show, Soul Leaders Podcast, at https://pod.link/1551636077New to podcast management? Your next step is to attend the FREE 20 minute training at http://LaurenWrighton.com/trainingAnd start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode258Talk to you next time!

Should you or shouldn't you start a podcast? This question pops up for a lot of new podcast managers and I'm hear to give you my best advice on the topic!Over the years I've seen it all which is great news for you because on this topic, you can't make a wrong decision.Well, unless you make no decision at all and just stay on the fence…Keep moving forward and you'll reach your goals!New to podcast management? Your next step is to attend the FREE 20 minute training at http://LaurenWrighton.com/trainingAnd start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode257Talk to you next time!

You might be thinking… wait, what?!Get the behind the scenes details on how and why I launched a podcast production agency under the name Verve!Hit play to hear the journey, which starts all the way back in 2013.Whether you're a new listener or have been here for years, thanks for the love and support as things morph, improve, and at times PIVOT.Ready to go on your own journey into podcast management? Learn more by attending the 20 minute free training at http://LaurenWrighton.com/trainingAnd start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode256Thanks for being here!

Are you likely to burn out? Looking around at all the freelancers, gurus, and influencers that peace out because of burning out may lead you to think it may happen to you too.And who wants to burn themselves (and their businesses!) to the ground? Not me. In fact I want the opposite - sustained success, predictable income, and security!In this episode I'm sharing why I believe I haven't burned out after 7+ years as a freelancer. I hope after listening, you'll review your priorities and resources so you can also build a sustainable business.Thanks for being here today!New to the idea of podcast management? Go watch the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !You can also start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audible Find all of the links and resources mentioned in this episode at https://laurenwrighton.com/episode255

Where do we start when it comes to landing clients on Instagram? Tackling Instagram can quickly become overwhelming and that's why we have Nicola Ialeggio on the show to walk us through her strategy to landing clients!In this chat we cover everything from what to put on your profile, how to set up an IG funnel, and how often to post stories, posts, and reels.Listen in to feel inspired and walk away with specifics on what you can do TODAY.If you're a student inside PMP, we're here to support you in designing your plan to land clients! So post in the private group or attend a weekly coaching call for even more support.Interested in joining the most supportive group of podcast managers? Learn more by attending the 20 minute free training at LaurenWrighton.com/trainingDon't forget to check out Nicole's new podcast called Social Content Made Easy!And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode254Thanks for being here!

How do you balance being a Virtual Assistant AND a Podcast Manager and should you?In this episode we're diving into why you may want to hold on to virtual assistant clients or keep yourself open to new virtual assistant work as you niche down into podcast management.Is this you? Let me know that you listened by heading over to IG and finding me @LaurenWrightonIf you want to explore podcast management further, go watch my FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/trainingThanks for being here today! Start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audible and find all of the links and resources mentioned in this episode at https://laurenwrighton.com/episode253

So you're considering niching down but is podcast management the right choice? In this episode I'm breaking down the pros and cons to being a Virtual Assistant, Social Media Manager, Online Business Manager, Web Designer, and (of course) a Podcast Manager.What niche is right for you? The good news is that any skills that you pick up along the way can be used in nearly all these niches! Consider the time you have to devote to this business and what your monthly income goal is to nail down what niche is best FOR YOU.If you want to explore podcast management further, go watch my FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !Need to talk it out? Find me on Instagram @LaurenWrighton and I'll help you decide!Thanks for being here today! Start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audible and find all of the links and resources mentioned in this episode at https://laurenwrighton.com/episode252

Have you thought about using LinkedIn to find podcast management clients? LinkedIn is an underutilized platform when it comes to landing clients so let's learn how to use it!On this episode, we're chatting with Julia Zatta, a LinkedIn ghost writer who has been crafting posts for industry leaders on LinkedIn since 2022.She has become a master at LinkedIn and is here to help us learn how we can use this platform to connect with our ideal clients.You're going to walk away from this chat with tangible steps you can take to start using LinkedIn today!Find Julia on LinkedIn at https://www.linkedin.com/in/julia-zatta/Check out her new membership for service providers at https://juliazatta.mvsite.app/products/courses/view/1179343And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode251Thanks for being here today!

If you're wondering how to convince clients to trust you when you're a brand new podcast manager, start here!In this episode we start by discussing WHY clients should trust you and how to believe that within your self first!Then we talk about how you can build trust with a potential client from the moment you meet them to when they pay the invoice and beyond.Whether you're brand new or more experienced, understanding the value of your services is essential.Let's keep this convo going over on IG! I love hearing what actions you're taking after listening.Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode250

Have you ever been really excited about a new client but then it hits you that you've got a lot to learn?!It may feel like you all of a sudden need to be an expert at everything - but thankfully - that isn't true.In this episode, I'm calming the overwhelm by sharing the hard and soft skills you need as a podcast manager and the skills you don't need!Take a breath, you've got this!Thanks for being here today! Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode249

Do podcasting awards matter? It's a great question and one that (with our clients) we need to weigh the pros and cons before applying.In this episode I'm sharing when and why you should submit your clients for podcasting awards PLUS, I'm sharing the top 10 awards that your client can win!If you didn't know, many awards cost money to apply for so we're covering the costs of each of these awards and if listeners play a role by voting.Is this something you'll talk to your clients about? Let me know over on IG https://instagram.com/laurenwrighton!Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleGet a full list of the awards we discussed over on the show notes at https://laurenwrighton.com/episode248

So what's going to happen in 2025? Only time will tell butttt Sara Whittaker and I have a few predictions!In this annual episode tradition, we chat about a few of the updates we say in 2024 and what we predict (or hope to see!) in 2025 for podcasters and podcast managers.After you listen, head over to Instagram to let Sara @PodcastingforEducators and I @LaurenWrighton know your predictions or wish list items for this year!Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode247

How can you integrate AI into each step of your workflow as a podcast manager and should you?!We're back talking about AI! It's been fun going through this AI journey over the last year but I have to admit, I have a love/hate relationship with it all!In this episode, I'm breaking down my favorite AI tools for each step in the podcast management workflow.Here's a list of the AI platforms we discuss so you can check them out:ChatGPTRiversideSquadcastDescriptAuphonicCastmagicOpusAfter you listen, head over to Instagram to let me know your thoughts on AI and how you're using it in your workflow.Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcast Manager at http://laurenwrighton.com/training !And start your 30 day FREE trial of Audible by going to https://laurenwrighton.com/audibleAll other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode246*This list contains affiliate links which means when you use this service I will receive a small commission. I'll always be clear on what services I truly love and not promote something just because I can get paid!*

Ready to land clients this year?! This is the episode for you!I had a student ask how to land the right clients for her this year and I'm breaking down the strategy I shared with her in this episode!You've got this! Walk through the steps we discuss or join us in The Podcast Manager Program for more support in building your podcast management business this year.Thanks for being here! Find the free 20 minute training on how to create Consistent Monthly Income as a Podcast Manager (plus the details behind The Podcast Manager Program) at http://laurenwrighton.com/training !All other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode245

Let's take a look back so we can take our first step forward in 2025! In this episode I'm sharing what happened in the podcast management industry in 2024 and how we can use the information to be successful in 2025! Plus, I'm sharing what shifts I'm making in my own business this year!Hit play for the answers to your questions about AI and what I believe you need to embrace this year as a podcast manager!As always, thanks for being here! Let's keep this chat going over on IG @LaurenWrighton.Find the free 20 minute training on how to create Consistent Monthly Income as a podcast manager at http://laurenwrighton.com/training !All other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode243

Merry Christmas and Happy Holidays from The Podcast Manager Show! If you find yourself with extra time to listen this week, check out our most popular episodes of the year!

When I asked y'all on IG if you were after contentment or growth in your business, I was surprised to see that (although it was close!) contentment won out.In this episode we're chatting about how to lean into your current season - one that wants contentment or one that wants growth!We're covering how to achieve contentment in your business and how easy it is to grow as a podcast manager.Thanks for being here today! Head over to IG to answer the poll and let me know of any topics you want to hear in 2025.Find the free 20 minute training on how to create Consistent Monthly Income as a podcast manager at http://laurenwrighton.com/training !All other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode242

Once you start working with a client you may find yourself wondering how you can help them increase their downloads and grow their show.And is does the growth of a show fall on the shoulders of a podcast manager?!In this episode I'm sharing my thoughts on what role you play in the growth of a show and a process you can use to help your clients!This process is basic but it requires WORK and thats one of the reasons podcasters love having a podcast manager on their team.Thanks for being here today! Find the free 20 minute training on how to create Consistent Monthly Income as a podcast manager at http://laurenwrighton.com/training and come say hi on Instagram @ LaurenWrighton !All other links and resources mentioned in this episode can be found at https://laurenwrighton.com/episode241

Should podcast managers avoid discounting their services? The way I see it, yes!In this episode we're diving into why I don't recommend offering a discount (even when it's tempting!) and what you can do instead to generate excitement in your business!Now if you're in the middle of offering a discount (it is Black Friday week after all!) no hate! This is a good opportunity to test if that discount brings you the clients you're looking for.Thanks for being here today! I'd love to hear what you're taking away from this episode! Come chat with me on IG @LaurenWrightonAnd don't forget – you can take advantage of our Black Friday offer by going to https://laurenwrighton.com/trial ! Get 30 days access to The Podcast Manager Program for just $147 this month only!I can't wait to see you inside!Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode240

This month we've been diving into the meat and potatoes of niching down into podcast management because of our month-long Black Friday deal which is a 30-day trial of The Podcast Manager Program!From the conversations I've been having in the DMs, one question bubbled to the top. That question was, “Will I get enough value from the program in just 30 days?”So let's chat about it!What type of value can you expect in just 30 days and is it worth the $147?Thanks for being here today! You can take advantage of our Black Friday offer TODAY by going to https://laurenwrighton.com/trial ! Get 30 days access to The Podcast Manager Program for just $147 this month only!I can't wait to see you inside!Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode239

You may be wondering if NOW is the right time for you to pivot into podcast management. In this episode I'm walking you through how you might answer that question (and eliminate decision fatigue!) today.In this chat you'll have the chance to consider why you're considering podcast management, what the pros and cons are to waiting to pivot, and if not now, when?Turn this podcast episode into a 2-way conversation by sharing your answers with me on Instagram or by sending me an email. I can't wait to chat with you there.Thanks for spending time with me today!During the month of November you can sign up for a 30 day trial at https://laurenwrighton.com/trial Or get lifetime access to the program (plus a DONE-FOR-YOU BONUS!) by going to https://laurenwrighton.com/training Grab ALL the links and resources mentioned in this episode at https://laurenwrighton.com/episode238

Learning a new skill can help you differentiate yourself in the freelance space and it can help you land more or different clients but that's not all…In this episode we're diving into why learning new skills is the ONE thing every freelancer needs to come back to for sustained success! I'm sharing how I went from fitness girlie to podcast manager, the role skills played in that process, and how you can go from exactly where you are to profitable podcast manager.Thanks for being here today! You can take advantage of our Black Friday offer TODAY by going to https://laurenwrighton.com/trial ! Get 30 days access to The Podcast Manager Program for just $147 this month only!I can't wait to see you inside!Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode237

Is anyone still landing clients at their $1k package or has AI made that impossible?In this episode we're chatting step-by-step through the changes AI has made to our standard $1k package! Have our clients' expectations around quality and pricing changed since AI came onto the scene? I'll answer that question and more in this episode!Do you consider yourself an essential hire? Can the work you produce be replicated by AI? I'd love to know your thoughts over on IG!WATCH THE TRAINING -> http://LaurenWrighton.com/trainingThanks for being here today! Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode236

Do you need to start offering video services to relevant as a podcast manager?I'm answering that question and more in this episode of The Podcast Manager Show!I share my thoughts on video podcasting, if you should start offering this service, and a few things to consider if you decide to.I have a question for you at the end of this episode that I'd love your answer to! Head over to IG to share your thoughts with me!And if you're ready to take the next step in building a podcast management business, go to http://LaurenWrighton.com/training to learn how you can get started with ANY podcast experience!Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode235

If you're wondering how to find podcast clients, don't sleep on the strategy of using freelance communities!In this episode we dive into the three perks of using a freelance community and how it can make or break the success of your business!The good news is that this strategy is efficient and fulfilling (especially for those of us that love collaborating with others!)Hit play to hear how to use freelance communities to find clients, keep yourself motivated, and to stay in the know!Let me know what other tips and stories you want to hear on the podcast - just head over to IG to DM me! Chat soon! And if you're ready to take the next step in building a podcast management business, go to http://LaurenWrighton.com/traing to learn what's inside The Podcast Manager Program!Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode234

Let's breakdown how possible it is to work 20 hours per week and hit your desired income goal as a podcast manager.In this episode we're chatting about how long you may spend on each client and when to carve out time to grow your business. We also get into how to organize and tweak your client workflow so you can work as efficiently as possible.If you're desire is to work hard 20 hours per week and then be able to step FULLY away, this episode is for you!Hit play and let's chat!Go watch our free 20 minute training on how to create Consistent Monthly Income as a podcast manager at http://laurenwrighton.com/training !Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode233

We've reached the last quarter of 2024 and it's a great time to start prepping your business and your clients' shows for the end of the year!In this episode we're covering how to decide if you're going to take time off around the holidays, how you can help your client stay consistent at the end of the year, and episode ideas for your clients as they wrap up 2024!I'd love to hear how this year went for YOU! Let me know over on IG @LaurenWrighton!Is niching down into podcast management on your to do list for the year? Go watch our free 20 minute training on how to create consistent monthly income as a podcast manager. Just go to http://laurenwrighton.com/training to watch the training today!Thanks for being here! Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode232

Do you struggle to believe in yourself? For some people self-confidence comes naturally, for others it's something they've got to work on. In this episode, I'm talking to you about what you can do TODAY to squash self-doubt! We're chatting through the three most common reasons that people have told me that they hesitate when starting or working on their business and how you can work through them.If you're ready to take the next step in building a podcast management business, watch the free 20 minute training at https://laurenwrighton.com/training !Grab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode231

Are your goals short-term, long-term, or a bit of both?In this episode, I share if podcast management is a good short-term or long-term gig and how you can use podcast management to reach different goals you may have.If you need cash quick or for a short season, freelancing may not be a great fit. If you're looking for a way to make money at home, without having any prior experience, then this may be it for you!It's exciting to look at the long-term options you have as a podcast manager. I'd love to hear which one you're after! Comment below the YouTube video or DM me on Instagram @LaurenWrighton. Thanks for being here!Is podcast management right for you? Go watch our free 20 minute training on how to create consistent monthly income as a podcast manager. Just go to https://laurenwrighton.com/training to watch the training today!And don't forget, you can WATCH all our episodes on YouTube! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode230

It's officially launch season in the podcasting world!The most popular time to launch a podcast is in the fall or in the beginning of the new year so the next 6 months are a busy time for podcast managers!In this episode we talk about how you can get ready for launch season (it's not too late!) and how you can make the most of it while honoring the boundaries you want for your business!Are you excited to launch a new podcast this season? Let me know your thoughts over on IG https://instagram.com/laurenwrightonIf you're just getting started in niching down into podcast management, watch our new 20 minute training at laurenwrighton.com/training !And don't forget, you can WATCH all our episodes on YouTube! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode229

How do you build a podcast management business with no experience and without working a million hours?I'm going to answer that question for you today in this special episode of The Podcast Manager Show!Recently we've been chatting about our brand new training that replaced our beloved masterclass. Our masterclass was viewed by thousands of freelancers and I didn't want it to die in my Dropbox so I'm bringing a version of it to you in this episode!In this episode we're covering how to earn $5,000 per month as a podcast manager without working long hours or having experience. Sound too good to be true? Hit play and I'll break it down for you!If you're ready to take the next step in building a podcast management business, go to LaurenWrighton.com/join and learn about what's inside The Podcast Manager Program!And don't forget, you can WATCH all our episodes on YouTube! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode228

What have you heard about subcontracting as a podcast manager? In this episode, I chat with Tasha Booth about the pros and cons of subcontracting, what it looks like behind the scenes, what the pay is actually like, and who it's a great fit for!Tasha is a Business Coach to Online Agency Owners so not only is she running her own agency, she also sees behind the scenes and coaches countless other agencies!If you're looking for a client and have assumed subcontracting is not for you, listen to this first! You may be surprised at what Tasha shares.If you're interested in attending Tasha's Agency Subcontractor Virtual Job Fair on Sept 10 and 11, 2024 you can get your ticket at https://laurenwrighton.com/jobfair*this is an affiliate link so I do make a commission if you purchase a ticket but everything Tasha puts together is fantastic so even if you don't use my link, I highly recommend you check out her job fair if subcontracting is the right fit for where you're at!Thanks for being here and I'll chat with you soon!Subscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode227

I tried to raise my rates and I was so excited to start offering packages that were over $1000 per month but…. it didn't work like I had hoped.In this episode I'm sharing the story behind this failed attempt at raising my prices and what I learned from the process!Have you overcomplicated your services before? Tune into this episode to decide if you need to simplify and nail down how you talk about what you do.I'd love to know the lessons you've learned from freelancing. DM on IG or comment below the video for this episode on YouTube!Have you wondered how freelancers make CONSISTENT, monthly income? Check out our brand new training where you'll learn the step-by-step process for podcast managers! Head to http://laurenwrighton.com/trainingSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode226

Have you had to step away? Slow down? Prioritize something besides your business, unexpectedly? If there is one thing we can rely on, it's interruptions to our plans!One of my favorite comments to read is, “I had to take a break, but I'm back!” In this episode we're chatting about what it takes to come back from a break or interruption in your business and why we just had to bring Lifetime Access back for our PMP students!Grab Lifetime Access for yourself by watching the brand new training at http://laurenwrighton.com/training! During this 20 min training you'll learn the 3 step process to creating consistent monthly income as a podcast manager AND learn more about if The Podcast Manager Program is right for you.Let's chat more over on IG @LaurenWrighton or YT!Subscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode225

Chatting with y'all I heard two big things, I'm looking for consistency! Consistent monthly income is where it's at! If you're a freelancer looking for consistency, podcast management may be a great fit for you!In our brand new training, you'll learn HOW to create consistent monthly income as a podcast manager! In just 20 mins you'll understand the step-by-step process to consistent monthly income.I'm also introducing the new pricing structure for The Podcast Manager Program! If you've been on the fence, I think you'll be pleasantly surprised by the changes we made! Just go to http://LaurenWrighton.com/trainingIf you're a mom, caretaker, or not, we all have seasons of our lives that require more of us and to be able to look up from those days and weeks and say my business is still generating consistent income for me, that is a GIFT!If that's what you desire, it can be yours too. The first step is to go to http://LaurenWrighton.com/training to watch the short training!I can't wait to chat with you after!Want to create consistent monthly income as a podcast manager? Check out our brand new mini training where you'll learn the step-by-step process! Head to http://laurenwrighton.com/trainingSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode224

Have you considered offering a Podcast Audit to clients? Maybe you are now but unsure if you're offering the right thing, at the right price. In this episode we're chatting about how to offer Podcast Audits, who to offer them to, what to charge, and how to work them into your other offerings.Podcast Audits are one of the one-time offers that make a lot sense for podcast managers and I'm interested to hear from YOU if this is something you want to add to your services.Thanks for being here!To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode223

Is it possible to niche down too far?Well, yes! In this episode we chat about niching down your services and your ideal client - what the benefits are and how to do it successfully!The truth is, you can niche down too far but after this episode you'll feel equipped to niche down successfully!What questions do you still have about niching down? Let me know over on IG or on YT!And I'd love to know, are you a YouTube user? Let me know if you've watched any of our episodes on YouTube!To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode222

Most of the time, we're looking for the most efficient, effective, but not break-your-back strategies to land clients and grow our podcast management businesses. In this corner of the internet, we're looking for something we can do consistently to make consistent money but still live our life outside of work.In this episode, we're switching gears a bit and talking about what you can do to step on the pedal and light a fire under your business. Maybe something in your life has changed - something unexpected like a job loss or something expected like a child starting kindergarten and all of a sudden you have more time or more of a need to MAKE IT HAPPEN.I get it and that's why we're covering 5 ways to find clients and generate buzz around your business this month!If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! What strategy will you try?To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode221

I love chatting with ya'll in the DMs and through these convos and others, I've noticed that many of you are looking for CONSISTENCY.I get it! I was attracted to podcast management because of the built-in consistency that it brings to a freelance business. In this episode, we're chatting about that consistency and how you can avoid the feast and famine cycle.If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram!To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSubscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtubeGrab all the links and resources mentioned in this episode at https://laurenwrighton.com/episode220

EPISODE 124If you're ready to ditch the rollercoaster of inconsistent paychecks and want to become a profitable podcast manager with steady, reliable income each month, this one's for you.In this episode, I'm diving into six actionable steps that will help you go from being a freelancer with unpredictable earnings to becoming a successful podcast manager. We start with understanding what podcast management really is, so you can see if it's a good fit for you. Then, we'll talk about the power of joining a supportive community—because having people to share the highs and lows with makes all the difference.Once you have the basics and a community behind you, it's time to roll up your sleeves and start learning the essential skills you'll need. I'll give you tips on how to dive into tools like Audacity and where to find valuable resources. Next, we'll tackle the crucial step of putting yourself out there and landing clients. It's all about taking that leap and saying, "Hey, I'm a podcast manager and I'm open for business!"Staying humble and continuing to learn is another key aspect I'll cover. The freelancing world is constantly evolving, and there's always something new to pick up. And finally, I'll share the importance of learning from others, finding mentors, and always seeking out the next thing you need to know to grow your business.Whether you're just starting out or looking to take your podcast management business to the next level, this episode is packed with actionable insights to help you thrive.The six steps we cover in this episode:Step 1: Get an idea of what podcast management is and if it's going to be a good fit for youStep 2: Join a community to get an authentic look at what this looks like for youStep 3: Start learning podcast management skillsStep 4: Get out there and start landing clientsStep 5: Stay humble and continue learningStep 6: Learn from others what you need to learn nextIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode219Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 218Today we're getting real about editing expectations for podcast managers. Ever been handed a piece of audio that makes you cringe? Don't worry, we've all been there, and this episode is here to help you navigate those tricky situations.We'll talk about what your clients will expect from you and give you practical advice on handling poor-quality audio. Plus, we'll cover how to set proper expectations with your clients from the get-go, making sure they know how to set up their recording environment for the best possible sound.But that's not all – we'll dive into the art of editing itself. From cutting out filler words and background noise to understanding your client's unique speaking style and making their podcast episodes sound polished and professional.And if you find yourself in a pinch with bad audio, you'll learn tips and tricks on how to improve it. Whether you're just getting started or looking to refine your skills, this episode is packed with insights to boost your editing skills.In this episode, we cover:-What clients expect from you when it comes to editing-What to do when your client gives you bad audio (it will happen!)-The importance of educating clients on capturing great audio-Establishing clear expectations with clients around audio quality-Ensuring your client takes the necessary steps to record good audio-Customizing edits based on your client's speaking styleIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode218Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 217Do you think setting work hours can help increase productivity and maintain a work-life balance during the summer months?Today I'm sharing my game plan for juggling work and life during the summer. If you're feeling the pull between enjoying the sunny days and keeping your podcast business thriving, this one's for you.I'll be dishing out my top four strategies: setting clear work hours, calling in reinforcements, time blocking like a pro, and cutting out the extras.Whether you've got kids at home or just want to soak up the summer sun while staying productive, I've got you covered. Let's dive into making the most of this season without losing our sanity!In this episode, we cover:-Why having a schedule is your key to focused, productive work-Lightening your load by delegating tasks-Embracing the idea that you don't have to do it all yourself-Keeping your support system in the loop about your non-negotiable working hours-Teaming up with family and friends for support-Eliminating any busywork that's not time-sensitive-Simplifying your business activities to get better resultsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode217Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 216Ever found yourself stressing over how to price your podcast management packages? In this episode, Lauren offers you valuable advice to boost your confidence in setting your rates just right.Whether you're a newbie navigating the early stages of your business or a seasoned pro looking to refine your pricing strategy, this episode has something for everyone. From considering the level of skill required to how bad you want that client, there are some surprising factors that can influence your pricing strategy. Plus, she introduces a handy pricing calculator that could save you hours of guesswork!Learn how to value your work, land your dream clients, and achieve your income goals without the overwhelm.In this episode, we cover:-The importance of pricing in a podcast manager business-Factors to consider when pricing packages-Factors like gaining experience, client referrals, client expectations, and potential challenges-Using a pricing calculator to determine package pricesIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode216Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 215Today I'm talking to Anne Fickel. A podcast manager and homeschooling mom who has successfully found a way to balance her career while managing health challenges. Anne shares her inspiring journey of venturing into podcast management, leveraging her radio and editing background, and building a thriving business despite battling cystic fibrosis.Together, we discuss the importance of editing, involving others in the learning process, and the mental clarity gained from teamwork. Anne offers insights into finding clients through local connections and online groups, and the benefits of networking within the industry.She talks about the flexibility of managing work alongside homeschooling, adapting to her children's educational needs, and envisioning an expanded business with a cohesive team in the future.Anne also provides valuable advice on finding the right niche, enjoying client relationships, and overcoming mindset blocks. Plus, she highlights the rewarding aspects of strategic planning and audience growth.She also shares how having an innovative approach and commitment to thinking outside the box as propelled her success.In this episode, we cover:-Her transition from radio background to podcast management-Managing work alongside homeschooling responsibilities-Finding clients through local connections, established relationships, and online groups-Benefits of networking and supporting colleagues in the same industry-Potential benefits of editing and involving others in the learning process-The importance of finding a good client fit and focusing on a niche-An emphasis on thinking outside the box in work and life decisions-Anne's long-term vision of potentially expanding her business and working with a team of womenIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode215Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 214Ever wondered what really goes on with podcast promo swaps or why some hosts charge guests to appear on their shows? Oh, and there's a juicy bit about a new trend swapping PDFs for digital one-sheets – trust me, it's a game changer for podcast pitching!And get this – Angie Trueblood, a master of podcast pitching, spills the beans on the real deal behind booking awesome guest slots and managing podcast pitches. And if you think that's all, wait until you hear her take on the ethics of pay-to-play in podcasting, complete with a crash course on FTC regulations that could save you from a legal mess.Curious about making real connections in the podcast world without falling into the transactional trap? Angie has some clever strategies that go way beyond the typical guest swaps. No more random collabs that don't make sense; it's all about strategic moves that actually benefit your show.In this episode, you'll discover why just pitching to one show a month might not cut it and how Angie advises to seal the deal with impactful quarterly pitching plans.Whether you're a podcast pro or just podcast-curious, this episode is packed with insights that'll make you rethink how you listen to or manage podcasts.In this episode, we cover:-What podcast pitching is all about: opportunities for your host to be a guest elsewhere, versus finding guests for your own show-Promo swaps: Angie discusses the importance and her cautious approach to promo swaps-The trend of podcasts charging for guest spots and why keeping things transparent matters-Moving on from old-school PDFs to sleek digital one-sheets-Focusing on juicy topics over generic intros to catch a host's interest-Clever moves to get noticed by the big-name showsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode214Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 213Today, I'm tackling a biggie—how to jump into podcast management without any prior experience. If you're feeling a little lost on where to start, this episode has some super actionable advice. From soaking up inspiration through success stories to getting hands on experience with tools like Audacity, we are laying down a clear path to kick things off.Plus, I'm sharing why understanding and showcasing the ROI of your services can make a huge difference in how you approach potential clients. Whether you're shifting gears from another career or just curious about the podcasting world, this episode is packed with tips to get you started, build your confidence, and prove your worth. So, let's get into it and help you move from newbie to pro in no time!In this episode, we cover:Why listening to others' success stories on the podcast can pump you upHow past client feedback can remind you of your potential and adaptabilityA straightforward guide on recording and editing with a free tool to sharpen your skillsHow to snag editing gigs in exchange for testimonials which can pad your resumeThe importance of using constructive criticism to refine your skills and build more confidenceUnderstanding the ROI of what you doPromoting a must-have guide that'll help you pitch and prove your worth from the get-goIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode213Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 212If you've ever thought about how to squeeze more juice out of a single podcast episode, or how to really up your game as a podcast manager, you're in the right spot. We're going to break down the difference between simple promotion and truly repurposing content in ways that will multiply its value across different platforms. From turning snippets into social media gold to spinning off blog posts and engaging emails, we're covering strategies that not only extend the life of podcast content but also enhance your service offerings. So, whether you're helping your clients extend their reach or refreshing your own content creation strategy, stay tuned as we unpack these game-changing techniques that will make every podcast episode work harder for your clients.In this episode, we cover:-The distinction between promotion and repurposing of podcast content-The importance of repurposing to extend the reach of a single podcast episode-Crafting email content from podcast discussions that can serve various purposes such as nurturing new relationships or providing value to existing connections-Developing training sessions or deeper dive content pieces from popular podcast episodes-Ensuring content creation (social media, blogs, emails, etc.) is cohesive and strategically aligned with the podcast contentIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode212Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 211Podcasting isn't just about hitting record and hoping for the best—it's a full-on art form that's as unique as the people behind the mics.Not everyone is interested in jumping on the video podcast train, and that's perfectly fine. Your job is to help your podcasters do their thing, in their own way. Whether it's sticking to the classic audio podcast or venturing into the land of video, there's room for all sorts of creativity in the podcasting space.Want to know another secret? Not all podcasters are chasing dollars with their podcasts. Some hosts are more excited about getting leads, increasing shares, or just sharing their heart and soul with the world. Your goal is to figure out what they're aiming for and make sure everything you do is helping them hit their target.Podcasts change—that's just how it goes. They grow, they shift, and they might even change their direction. You want to be the podcast manager who's not afraid of change and can help guide podcasters when their show shifts gears. Your flexibility could be just what they need to keep their podcast fresh and relevant.You want to use your podcasting smarts to make life easier for your client—and nothing screams "easy" quite like a smooth system that handles all the nitty-gritty details. They'll love you for it.In this episode, we cover:-How we can go above and beyond just edits and show notes-How everyone's talking about video podcasts, but it's fine if audio is more your style-Figuring out what your clients goal is for their show and tailor your help-Embracing the evolution and rebranding of shows-Offering your clients a reality check on what to expect-Creating systems to lighten your clients' workload-Increasing your value as a podcast manager by expanding your servicesIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode211Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 210Do you find yourself wondering if the world of podcast management is getting a little too crowded? You might be wondering: Is there any space left for a newbie podcast manager like me?Today we are tackling this very topic!Your journey as a podcast manager goes through a few phases. You start out fresh, eager, and affordable, which is perfect for clients on a budget. As you get the hang of things, raise your rates, you start to attract clients with a bit more to spend. Eventually, you might be managing a team and landing higher end clients.This ongoing cycle ensures continued opportunities for new podcast managers ready to get started.According to podnews.net over 200,000 podcasts were active in just the first week of April 2024. And guess what? They all need someone to help them sound amazing and keep the show running smoothly. That's where you come in!If all you're seeing are podcast managers in your circles, no wonder you're worried! Mix it up a bit, blend in with different freelancer crowds, and learn from people who are doing something totally different. This'll give you a fresh perspective and show you just how much demand there's out there for your talents.Don't get bogged down with the notion that there isn't room for you. The podcast universe is bigger than you think, and there's always a spot for someone ready to roll up their sleeves and dive in.In this episode, we cover:-The current state of podcasting (Yes, there's plenty of room for growth!)-The 3 stages of a podcast managers journey: Beginning, Thriving, Scaling-The importance of understanding the client's perspective on hiring and their podcasting needs-Diversifying your network to include other freelancers and ideal clientsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode210Subscribe to The Podcast Manager Show YouTube Channel!