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The Nice Podcast is brought to you by Futureforth.com. We help fast-growing tech companies onboard, create, and keep happier, more connected employees. Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands, including U.S. Bank and MasterCard. What we talked about... Coffee snobbery and a herniated disc. Starting Abenity as a fully remote team in 2006 led to his obsession with coffee. On founding the company with his brother and bootstrapping to millions of members and nearly $10M in annual revenue. Brian fired himself after thirteen years. He hired a CEO and President to run the business. Improving performance reviews and providing feedback. Focus on building momentum and scaling your business. Thirty team members across ten states - fully remote. Covid redirected their focus. Social mission sponsoring children with each client via WorldVision. “Just show up. You're looking for the people who are looking for you.” Adding a task management platform like Asana to help communication. Hiring team members who already have relationships with staff is important. Open jobs are not advertised. They only tap their existing team for recommendations. Trust, respect, and accountability are already there as they onboard new people. The dangers of hybrid work and loneliness. Using DiSC personality assessments to determine how they will work remotely. Manage output over activity. Read Faith Driven Entrepreneur: What It Takes to Step Into Your Purpose and Pursue Your God-Given Call to Create by Henry Kaestner. Contact Brian at BrianRoland.com. Check out Rules of Engagement for Fully Remote Teams. We ❤️ Our Listeners. Please follow the show and leave a review wherever you subscribe to podcasts. Reviews and sharing the show are the nicest ways to support the podcast and are deeply appreciated. Thank you.
Brian Roland, Founder of Abenity, wanted to create a company that changed the way corporations offer and manage the perks they offer their employees. More than just seeing an opportunity to innovate, Brian realized that his vision was less about profits and all about people. He wanted his company to have a purpose.
Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own.
When you put your personal life above your professional life, you become a great employee. To get the best from teams, leaders should hand over the reins and allow them to manage their own workloads. With so many teams working remotely, focusing on output and not the clock is the smart way to get the best from your reports. Brian Roland is our guest and talks to Ben about why leaders should trust teams to make decisions on their work/home life balance. He discusses the power of having employees whose ethics align with the company they work for, and how to be a business that actively gives away its profits. Listen now and get practical insights into unleashing your leadership potential and why you should always put your needs above the company. Find more Subject Matter podcasts at: http://www.subjectmatterpodcast.com (http://www.subjectmatterpodcast.com) 00:00 - Introduction 03:09 - Abenity's social mission 04:30 - Brian's first steps to create Abenity's social mission 08:26 - The benefits of having a social mission 14:26 - Working for Full-Profit Enterprises Vs. Working for Non-profit Enterprises 18:05 - The requirements to build a remote-working team 21:04 - The importance of prioritizing personal life over work life 25:03 - Managing social needs in a remote-working team 27:44 - Brian's D-I-S-C evaluation system for remote workers 32:46 - The problem of using emails for internal communications 38:39 - Closing remarks
There are a few reasons why so many entrepreneurs fail, and around 90% of the entrepreneurships fail. However, many of the most successful entrepreneurs I interviewed for my podcast told me the same thing; Keep going. Only those who quit fail. In today's episode, I chose to focus on the stories of three successful entrepreneurs. The main reason for their success was their state of mind; no matter what happened and how big the failures they experienced were, they never ever gave up until they succeeded. I think you will find those stories very inspiring. Brian Roland: “A lot of failures look like trial and error. It's an iterative process. It kind of hits the failure category but we learned so much through the process that it's hard to see it as a failure.” Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and MasterCard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own. Most passionate about In 2006, my brother and I built a SAS company (software as a service) that helps large corporations offer employee perks and benefits to their people. We've negotiated discounts on everything from pizza and the zoo to movie tickets, oil changes, car rentals, and hotels. We put it all in one spot for our clients and brand it to look like the company and the employees saved coupons all over the United States and travel offers across the world where they can enjoy special corporate perks. When we founded our business, we really wanted to stand for something outside of our industry. So, we built our business with a social mission. There was an output to our cause for every input into the business. That is what gives me the most passion and mission at this point in my career. Brian's career and story As a third-grader, I was making laminated folders because my folders would tear apart. I started playing the trumpet when I was young. It teaches you to be the entrepreneurial solo artist, where you're running the show and everybody's looking at you. It teaches you to be a team player, where you're sitting in the symphony and blending in so that nobody notices your contribution, but they hear it, they see everything. That led to teaching trumpet lessons, which led to making a CD and moving to Nashville to go to school, which led me to sell cell phones—having the a-ha moment that the music industry is actually not that entrepreneurial. In that role, I discovered this gap: Companies would love to offer perks and benefits to their people but they had a hard time finding the perks to offer and vetting the purchase to make sure they were good. That's how we built Abenity. We've probably built five or six businesses inside of it. This is what led me, two years ago, to realize that the business had grown to a certain level of maturity where the number of businesses that I could launch within Abenity reached its peak in terms of what the team could have accomplished in a healthy way. There was this moment when it was like our business didn't need an entrepreneur anymore. It needed people to help execute and set standards and focus on growth. Those are areas that fell outside of my passion areas. So, there was time to put the right people in place to take the business to the next level. And that's what we did. Today I'm kind of the chief evangelist for the brand, which allows me to be available here talking to you. The biggest, most critical failure...
Decision Maker Interview - Doug and Robert spoke about Robert's company Abenity. Their aim is on helping employers, associations and companies to expand their benefits with a huge perks and discount. They have a partnership with World Vision for their Social Mission. Imagine that you can provide your people with a unique compensation while being part of a movement that fights against extreme poverty. Learn more at https://www.brianroland.com Doug's business specializes in partnering with companies and non-profits to create value and capture cost savings without layoffs to fund growth and strengthen financial results. You can find out more at www.TerminalValue.biz You can find the audio podcast feed at www.TerminalValuePodcast.com You can find the video podcast feed at www.youtube.com/channel/UCV5a4QbT-dXhpgb-8HJHdGg Schedule time with Doug to talk about your business at www.MeetDoug.Biz
Show Notes Disruptive CEO Nation Podcast with Allison K. Summers Episode 120 Brian Roland, Rounder and Social Entrepreneur Brian Roland is a natural entrepreneur who immediately started by building new sales methods by looking for gaps and figuring out to fill them. Following that method, his first clients included the US Army, Walt Disney Company and Oracle. Abenity, his privately funded company, co-founded with his brother, helps businesses large and small bring perks and benefits to employees and coordinates the complex partnerships on the backend. The technology handles data, privacy, changing tax rates, corporate compliance and more. The social mission for the business is a long-time partnership with World Vision that now exceeds $1-million in giving to fight extreme poverty. Highlights of our conversation include: The incredible partnership with his brother and why it works. Leading a remote team across 30 States. How being a people first company contributes to its success. The importance of giving teams a “why” and purpose, especially remote teams. Recognizing when it was time to hire a CEO for the company he built. Favorite resources to stay energized about business. Enjoy the show! Connect with Brian: Book: Text Rules to +1 615 802 6853 Free Rules of Engagement to help you build a connected remote team. Abenity.com – Use coupon DISCOUNT CODE to save $150. off first month's service Free Giveaway: https://abenity.com/?utm_source=p_disruptiveceo&utm_medium=podcast&utm_interview_9/28&utm_content=brian Website: https://www.brianroland.com/ LinkedIn: https://www.linkedin.com/in/brianroland/ Connect with Allison: Website: allisonksummers.com #CEO #business #businessstrategy #growthstrategy #entreprenuer #entrepreneurship #entreprenuerlife #tech #technology #startups #startupstory #AI #machinelearning #founder #femalefounder Learn more about your ad choices. Visit megaphone.fm/adchoices
Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and MasterCard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own. Most passionate about In 2006, my brother and I built a SAS company (software as a service) that helps large corporations offer employee perks and benefits to their people. We've negotiated discounts on everything from pizza and the zoo to movie tickets, oil changes, car rentals, and hotels. We put it all in one spot for our clients and brand it to look like the company and the employees saved coupons all over the United States and travel offers across the world where they can enjoy special corporate perks. When we founded our business, we really wanted to stand for something outside of our industry. So, we built our business with a social mission. There was an output to our cause for every input into the business. That is what gives me the most passion and mission at this point in my career. Brian's career and story As a third-grader, I was making laminated folders because my folders would tear apart. I started playing the trumpet when I was young. It teaches you to be the entrepreneurial solo artist, where you're running the show and everybody's looking at you. It teaches you to be a team player, where you're sitting in the symphony and blending in so that nobody notices your contribution, but they hear it, they see everything. That led to teaching trumpet lessons, which led to making a CD and moving to Nashville to go to school, which led me to sell cell phones—having the a-ha moment that the music industry is actually not that entrepreneurial. In that role, I discovered this gap: Companies would love to offer perks and benefits to their people but they had a hard time finding the perks to offer and vetting the purchase to make sure they were good. That's how we built Abenity. We've probably built five or six businesses inside of it. This is what led me, two years ago, to realize that the business had grown to a certain level of maturity where the number of businesses that I could launch within Abenity reached its peak in terms of what the team could have accomplished in a healthy way. There was this moment when it was like our business didn't need an entrepreneur anymore. It needed people to help execute and set standards and focus on growth. Those are areas that fell outside of my passion areas. So, there was time to put the right people in place to take the business to the next level. And that's what we did. Today I'm kind of the chief evangelist for the brand, which allows me to be available here talking to you. Best advice for entrepreneurs As an entrepreneur, you're really in a testing experimental process all the time. This means you have to be really sensitive to what is, and isn't, working. You have to be really present to what people's needs are. Part of the discovery process of becoming an entrepreneur is looking for gaps and thinking, ‘How can I fill that gap? How can I bridge that gap?' Wherever you are, you're looking for gaps. That's the makings of entrepreneurship. When you see a gap, how do you fill it? Think about how to fill it and if you're equipped to fill it. That's really step one for entrepreneurship. From there, it's being willing to take the risk, to take that first step and go for it. The biggest, most critical failure with customers A lot of failures looks like trial and error. It's an...
Brian Roland is a social entrepreneur and Founder of Abenity, the 6x Inc. 5000 company that's powering corporate perks for top brands like U.S. Bank and Mastercard. While Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded $1 million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale, Arizona with his family and enjoys roasting coffee, flying drones, and helping impact-driven entrepreneurs establish a social mission of their own. Show Notes: Be okay with taking a leap of faith. Entrepreneurs look for a blocker and then find a way around it. The more niche it is, the slower the ramp-up period. Your why should be outside your company, brand, and products and services. There is no place to put identity in those categories. They will eat you down. Brian build a fully remote team and found that it needed a foundation of trust and respect. Roles must be clearly defined. Brian was looking for people to join his team that already knew them and what they stood for. Shared purpose aligns the culture to create community. Text IMPACT and/or RULES to (615) 802-6853 to access free resources from Brian. Brian is concerned that the bridge to remote work is retracting. There must be a cultural plan and purpose for remote work to continue to work. If you're successful, your baby is going to grow up and leave you. Brian thinks that people should work with the lens of high impact, low effort. Develop to the 90% point because things will gain traction and take off. Abandon the 91% - 100% range when developing something because it often wastes time and effort. Brian Roland's Recharge Round What habit do you think has led to success in your life? Brian makes his coffee with a slow pour over method which cuts down his coffee consumption and also gives him a rhythm and intentionality in the morning. What's the simple positive action that you take each day to move forward to achieve your goals? Brian used to be very sarcastic, but now he states his sarcastic statements in an opposite way which is still funny but builds people up and shifts the perspective. What's your biggest life lesson and what have you learned from it? Just show up. Connect with Brian: Brian's website BrianRoland.com Sign Up for Abenity! Use the code CHARGE150 to get your discount. Get Brian's Impact Plan by texting IMPACT to (615) 802-6853 Get Brian's Rules of Engagement for a Remote Team by texting RULES to (615) 802-6853 LinkedIn Twitter Other Twitter Learn more about Gary's Mastermind group at goascend.biz/mastermind/
Brian Roland founded employee perk provider Abenity nearly 15 years ago as a way to help employers give back to their teams, while supporting a broader mission in the process. Brian recently made the decision to step away from the CEO role and transition to an advisory position; how did he know it was time for a change? And how did he manage the logistics and emotions that came along with it? Tune in to find out.
AJ talks with Brian Roland a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is ighting extreme poverty with every program they deliver. Brian's Website: brianroland.com AJ's Website: aaronjarmstrong.com
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Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. The company recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own. Website: https://abenity.com/ LinkedIn: https://www.linkedin.com/in/brianroland/ Twitter: https://twitter.com/AbenityFounder Facebook: https://www.facebook.com/AbenityCEO Instagram: https://www.instagram.com/brianroland
Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard.And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver.Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team.Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own. Stick around, and we'll provide Brian's phone number at the end of the show so you can connect with him directly.Brian, welcome to The Lucky Titan podcast!And Brian's call to action / giveaway:"BrianRoland.com > text code ""Rules"" to +1 (615) 802-6853 to receive Brian's free Rules of Engagement to help you build a more connected remote team. Abenity.com > Set up a perks program for your group with code Lucky150 to save $150 off your first month's service"Linkedin: Linkedin.com/in/brianroland
924 - Rewarding Your Employees with Real Savings with Abenity's Brian Roland
In episode 94, host Eric Dickmann interviews Brian Roland and Travis Gravette. Brian is a social entrepreneur and Founder of Abenity and Travis is its CEO. Abenity is a company that powers corporate perks for top businesses. They have partnered with the world's top brands to provide member-only access to private discounts and corporate rates on everything from pizza and the zoo, to movie tickets, oil changes, car rentals, and hotels.Abenity provides millions of subscribers with perks and benefits while pursuing the company's social mission of fighting extreme poverty. Recently, the company exceeded a million dollars of total giving.Together, Brian and Travis used their entrepreneurial skills to build a company using remote talent with a strong focus on corporate culture and making a social impact together with their corporate partners. For more information and access to the resources mentioned in this episode, please visit: https://fiveechelon.com/creating-culture-through-remote-relationships-s6ep13/A fractional CMO can help build out a comprehensive marketing strategy and execute targeted campaigns designed to increase awareness and generate demand for your business...without the expense of a full-time hire. The Five Echelon Group - Fractional CMO and strategic marketing advisory services designed for SMBs looking to grow. Learn more at: https://fiveechelon.com
About The StclairSpeaksShow Podcast, We interview professionals in the business who are looking to share their business stories through podcast marketing. Our ideal guests are authors, speakers, real estate investors, non-profits, small business owners, solo entrepreneurs, and influencers diving into their business stories and what influenced them to get on their path of success. Brian Roland is a social entrepreneur and Founder of Abenity, the 6x Inc. 5000 company that's powering corporate perks for top brands like U.S. Bank and Mastercard. While Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded $1 million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale, Arizona with his family and enjoys roasting coffee, flying drones, and helping impact-driven entrepreneurs establish a social mission of their own. brianroland.com https://abenity.com/?utm_source=p_yahavy&utm_medium=podcast&utm_interview_9/10&utm_content=brian CHECK OUT OUR WEBSITE BELOW https://www.stclairspeaksshow.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/stclairspeaksshow/support
Episode 177 features Brian Roland, a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard.Special promotion for our audience:Listeners can get the same private perks and discounts for their group that Abenity provides for Fortune 500 companies for as little as $150/month.OFFER -> Save $150.00 when you sign up on Abenity.com and mention coupon code: GETSTARTED150TEXT BRIAN: (615) 802-6853- Text “Giving Plan” to get our one-page giving plan template- Text “Impact” to get a free copy of Abenity's latest Impact Report- Text “Rules of Engagement” to get our free communication guide for fully remote teamsFind Brian Online:Website: www.abenity.comLinkedin: https://www.linkedin.com/in/brianroland/Instagram: https://www.instagram.com/brianrolandTwitter: https://twitter.com/AbenityFounderYouTube: https://www.youtube.com/user/abenityFacebook: https://www.facebook.com/AbenityCEOMedium: https://brianroland.medium.com/About Brian:Brian Roland is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard.And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver.Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team.Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own.........Thank you for listening! If you'd like to connect online please feel free to reach out... Brian's Now Page: https://www.brianondrako.com/now/Brian's Instagram: https://www.instagram.com/brianondrako/Brian's Twitter: https://twitter.com/brianondrakoBrian's Linkedin: https://www.linkedin.com/in/brianondrako/ See acast.com/privacy for privacy and opt-out information.
Abenity (www.abenity.com) founder, Brian Roland shares how a mistake launched him in business, but being mission driven drove success. To get his FREE one-page impact plan text "IMPACT" to 615-802-6853. For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.
I interview Brian Roland, Social Entrepreneur & 6x Inc. 5000 Company Founder on social entrepreneurship. Social entrepreneurship is the private sector's answer to philanthropy. Your work and business have an impact on something more significant than just making money. You can affect a fundamental change in the world! Tune in as we cover: Why social entrepreneurship makes good business sense. What it takes to create a social mission and change the world. How to make over a $1M impact for your cause. The 6 competitive benefits that give you an edge over your competition. How to use cause marketing as a MOTIVATOR of greater success. The value of transparency. Brian Roland is a Social Entrepreneur and Founder of Abenity, which powers corporate perks for top brands including U.S. Bank and Mastercard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver, recently exceeding a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian helps like-minded entrepreneurs establish a social mission of their own. For show notes and past guests, please visit http://focus.ceo/podcast Download the free 6 min video "How to Double Your Revenue by Focusing on Less" at http://focus.ceo/focusvideo Take the free 60 min Double Your Revenue training at http://focus.ceo/training Follow David: Twitter: http://twitter.com/_focusceo Instagram: http://instagram.com/_focusceo Facebook: http://facebook.com/extraordinaryfocus YouTube: http://youtube.com/c/ExtraordinaryFocuswithDavidWood LinkedIn: https://www.linkedin.com/in/focus-ceo/
In this episode of The Remote CEO Show, I had the pleasure to interview Brian Roland. Brian is a Social Entrepreneur and Founder of Abenity, the 6x Inc. 5000 Company that's powering corporate perks for top brands including U.S. Bank and Mastercard. And while Abenity provides millions of subscribers with private discounts, the company's social mission is fighting extreme poverty with every program they deliver. Abenity recently exceeded a million dollars of total giving and hired a CEO to accelerate growth with their fully remote team. Brian lives in Scottsdale with his wife and 3 daughters and is investing his time in efforts that help like-minded entrepreneurs establish a social mission of their own.
We can all agree that running a remote business has become very challenging from both a cultural and productivity perspective. If anything the past year and a half has taught us, it is that paying attention to the needs of our people is really hard. Especially when they are remote. So how do we progress through this challenge and continue to grow?....Take on a social mission. We have all heard the term “givers gain”. When your culture merges with cause, it propagates purpose. And, a shared purpose attracts value-aligned people and elevates company performance. Our guest today: Brian Roland, Founder & Chairman of Abenity Brian is a social entrepreneur and Founder of Abenity, the 6x Inc. 5000 company that's powering corporate perks for top brands like U.S. Bank and Mastercard. Abenity recently exceeded $1 million dollars of total giving! Brian lives in Scottsdale, Arizona with his family and enjoys roasting coffee, flying drones, and helping impact-driven entrepreneurs establish a social mission of their own. He has built a fully remote, purpose driven organization that absolutely crushes it! Today we discuss: Why cause brings purpose to your company How to build a social mission Why don't we build cause into our companies from the beginning? Launched into remote work with a false positive Shared purpose needs to be outside your brand Fighting for is more powerful than fighting against People become lost on an island without purpose People need something bigger than their day to day routine to stay healthy Hybrid is dangerous… either all remote or onsite…. Can create a resentment culture Why is this important to the company? Process of navigating back from fully remote work Still very uncertainty Doing what is best for your work routine will breed resentment with my employees What mix is correct? Potential pitfalls in onsite, remote, hybrid Culture is what needs to be fought for above everything else Rick's Nuggets The more structure you have in your company early on, the easier it is to attract the Strongest/value-aligned people to the company. High performers are attracted to excellence, not ego. Excellence is structure How do we solve the problem? Impact plan Define your giving model Put profits towards a cause Give from savings - what you save in rent Flat fee, percentage, 1 for 1 Create a social mission statement Use this template to build a Social Mission Statement: Here's a template that you may find useful for your social mission statement: [your belief statement here], and that's why we [summary of your impact plan here]. With this commitment, we're communicating a powerful message, [your purpose statement here, why you care about your cause]. Here's our Social Mission statement at Abenity: Perks are about people and that's why we sponsor children living in extreme poverty with the programs we deliver. With this commitment, we're communicating a powerful message, that whether you're an employee at a Fortune 500 Company, or an orphan in the developing world, you are valuable, what you do matters, and you can make a difference. Share your impact story Publish an impact report (https://prks.co/Impact) Market the social mission Brand differentiation Everywhere you are comfortable Setting up accountability Who are you inviting in? Invite the team to hold everyone (including you) accountable Board, investors, cpa, and/or staff Identify blockers Anything that is holding back Debt Growth commitments Must overcome before you can embark on the mission “Once we achieve this as a team, then we start our mission of giving” Do what you said you would do! Rick's Nuggets Define the values that align with your cause Understand that Key Takeaways -Value: Just show up Download the Impact Report to start your Social Mission Guest Links: To download the 5-Step Impact Plan, text “Impact” to (615) 802-6853 For more on creating a 5-Step Impact Plan, read “5 Steps to Maximize Your Business Impact” https://www.brianroland.com/single-post/5-steps-to-maximize-your-business-impact For some inspiration, check out Abenity's Impact Report to see how they've funded over a million dollars of direct giving at https://prks.co/Impact To set a perks program for your group, visit Abenity.com and use code “HirePower150” to save $150 off your first month's services. Brian Roland: LinkedIn Company: Abenity Twitter Facebook YouTube This show is proudly sponsored by Criteria Crop
Brian Roland founded Abenity with the goal of offering employee perks that were usually reserved for fortune 500 companies to any business with employees. Their massive growth from 2006 through the present is proof that this was a strongly needed program. now days, Brian focuses on impact and giving, and entrepreneur mentorship.
Meet Brian Roland. He's the co-founder and former CEO of Abenity, a Tennessee-based company that helps employers, alumni groups, and associations supplement their employee benefits with private perks and discount programs. Now living in Scottsdale, Ariz., he's also a husband, a self-proclaimed girl dad, coffee nerd, trumpeter and drone pilot. But what stands out about Roland is his generosity. The company he built — and served as CEO for 13 years before resigning in 2019 — has made the Inc. 5000 list for six consecutive years while giving more than $1 million to causes like World Vision, which battles global poverty. Many companies plan to give, almost as an afterthought, but built into Abenity's DNA was a sustainable plan for generosity: The company committed 15 percent of its annual profits toward the United Nations' goal of ending global poverty by 2030. Roland says we can make the same thing can work in a smaller scale in our daily lives, ensuring a way to put legs on the parable of the Good Samaritan. Likewise, it simply starts with a plan that helps us avoid being the priest or the Levite who walked by the mugging victim on the other side of the road. “By having the plan to give and being present in the moments around you, that's the story of the Good Samaritan,” he says. “The priest that walked by — his head was just in the wrong space, and he didn't have a plan that he could follow that allowed him to serve that person right then. He let his schedule, to wherever he had to go, take precedence. … One thing we like to do is we keep $5 McDonald's gift cards in the middle console of our car, so when we see somebody in our community standing around, we've got a McDonald gift card and a Bible verse card in there, and it's like ‘Here's a meal.' … There are simple steps that you can do.“