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In this episode, Pete and Tyler discuss how magazine publishers can grow paid subscriptions and maintain digital ad revenue at the same time.
After 27 years as the chief editor of Essence magazine and the visionary credited with building the brand, Susan Taylor left publishing to devote her life to building an organization that is devoted to breaking the cycle of intergenerational poverty among African Americans. A community-mobilization movement, National CARES Mentoring Movement is the only organization dedicated to providing mentoring, healing and wellness services on a national scale for Black children. Susan is the best-selling author of four books, and editor of eight others, a fourth-generation entrepreneur, who grew up in Harlem working in her father’s clothing store. At 24, she founded her own cosmetics company, which led to the beauty editor’s position at Essence, the publication she would go on to shape as chief editor into a world-renown brand with more than 8 million readers. Ms. Taylor authored the magazine's most popular column, In the Spirit—the first in a mainstream U.S. magazine to champion spiritual growth as a pathway to total well-being and a meaningful life. Ms. Taylor is a recipient of more than a dozen honorary doctorates and hundreds of awards, including presidential citations, Image Awards and the NAACP President's Award for Visionary Leadership. She is the only African American woman to be recognized by the Magazine Publishers of America’s Henry Johnson Fisher Award—the industry's highest honor—and the first to be inducted into the American Society of Magazine Editors Hall of Fame. In this episode, Susan and host, Brad Johnson, having known each other since Brad was 15 years old, share an intimate conversation about life philosophy, the benefits of self-care and taking time to be still, the confluence of experiences and self-confidence that led to becoming Editor-In- Chief of Essence, the importance of unity and community organization, the value of elder’s wisdom, the unprecedented rise in black child suicide, and her highest calling to provide wellness, mentoring and opportunity to today’s vulnerable youth through her organization. Join us at the corner table! * * * Please follow @CornerTableTalk on Instagram and Facebook For more information on host Brad Johnson or to join our mailing list, please visit: https://postandbeamhospitality.com/ For questions or comments, please e.mail: info@postandbeamhospitality.comSee omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
Join Will and Jon as they interview Mindful CEO and author Bryan Welch - Discussing Abundance on this planet and a "verdant and prosperous future for humanity and all the living things that share our planet!" Bryan has led high-growth entrepreneurial enterprises in a variety of fields including software, SAS, manufacturing, insurance, household goods and financial products. He specializes in running impact-driven businesses with strong commitments to social and environmental responsibility. He has grown companies through organic expansion, acquisitions, mergers and multiple rounds of investment funding. He currently serves as CEO the media and training company, Mindful Communications, including the groundbreaking LifeXT corporate training program, Mindful Magazine and Mindful.org. During his 19-year tenure at Ogden Publications it was transformed from a declining publisher of two rural-lifestyle magazines to a dynamic, growing B Corporation with 9 media brands and numerous websites and ancillary businesses. Bryan has been a featured speaker at many major events, including the American Magazine Conference; Outdoor Retailer; the B Corporations Champion's Retreat; Conscious Capitalism's CEO Summit; the Green Business Conference; and Sustainable Brands. He has served on the boards of several corporations, the International Center for Ethics in Business, Magazine Publishers of America, the Social Venture Network and the Kansas Land Trust, among other nonprofits. He is a longtime meditator and advocate for mindfulness practices. He has extensive training in meditation and meditation instruction. His award-winning book, "Beautiful & Abundant: Building the World We Want," was published in 2011. He and his wife, Carolyn, raise organic, grass-fed cattle, sheep and goats on a small ranch near Lawrence, Kansas. He can be reached at bryan@mindful.org 01:00 Welcome and a quote from our guest 03:30 Introducing Bryan Welch 04:30 Will leads Opening Grounding Practice 09:00 Bryan tells his story and how he came to mindfulness 18:00 “Population Growth is a Ponzi Scheme” 25:00 How to have an abundance mindset in a finite world 30:00 Queries from Quakers - more than one side 33:00 Why Abundant, Beautiful, Contagious, and Fair? 39:00 Conscious Capitalism 48:30 Then vs Now: 10 years later 53:30 Mindful Communications (mindful.org) and Mother Earth News (motherearthnews.com) 56:30 Bryan's personal practices 1:02:00 Bryan leads Closing Grounding Practice Opening and closing Music: Malecon by Soyb & Amine Maxwell https://soundcloud.com/soybmusic https://soundcloud.com/aminemaxwell Creative Commons — Attribution 3.0 Unported — CC BY 3.0 Free Download / Stream: https://bit.ly/al-malecon Music promoted by Audio Library https://youtu.be/xbWzYbtMgIE
Rachel Zhou and Angelina Del Favero were just 14 when they started publishing imPower magazine. The first two editions – focusing on family harm and modern slavery – were sent to every secondary school in the country. Now 17, they're working on a third all about body image. See acast.com/privacy for privacy and opt-out information.
Belle Niba is Executive Director at African Ubora, a digital media and marketing company that supports small businesses to effectively compete in a global economy. She is also Founder of African Vibes, a media brand that seeks to celebrate contemporary African identity from a positive point of view as well as inspire readers to engage and play a part in accelerating Africa's growth and development. For over 20 years, she served as a Tech Leader for multiple fortune 500 companies. She holds a Bachelor's Degree in Business Information Systems and a Masters in Business Administration (MBA). She is also a Fellow of Stanford University's Diversity Program for Magazine Publishers. She has won multiple awards for her leadership, some of which include the LPS President's Award, Devry Distinguished Alumni Award, BMCA Service Award, SHESA Community Leadership Award and more. She has been featured in different media outlets including NPR, Voice of America, LA Watts Times, Our Weekly, CNE-TV, Ladybrille Magazine and more. She is passionate about initiatives that empower people to overcome their challenges and architect their future. Connect with Belle: https://www.africanvibes.com/ Instagram: @belleniba https://www.belleniba.com/ https://www.facebook.com/belleniba/
Civil War Times and America's Civil War magazines both temporarily suspended operations at the start of the pandemic. Now they're on their way back. Emerging Civil War's Chris Mackowski talks with editors Dana Shoaf and Chris Howland about their return.
Community newspaper and magazine publishers say a sudden move to stop them delivering print editions during the Covid-19 lockdown will leave many of New Zealand's poorer and more vulnerable people without local news at a time when it's badly needed.
Community newspaper and magazine publishers say a sudden move to stop them delivering print editions during the Covid-19 lockdown will leave many of New Zealand's poorer and more vulnerable people without local news at a time when it's badly needed.
What different story are you telling? Brand stories can be powerful differentiators that set you apart from your competitors. But, as Content Marketing Institute’s Robert Rose explains, your job isn’t finished once you relay your great “why” story to customers. Plus, he offers a fresh take on an essay about the reality of brand power for magazine publishers and offers up an article about tools to energize your content planning and execution. And that’s a wrap for the week ending May 31, 2019. SPONSOR MISSION Mission creates custom podcasts and sponsorships for all kinds of enterprises that are looking to drive leads and return on investment. Two of their podcasts were recently selected by Apple as the Best of 2018. Companies like Salesforce trust them to produce results. Their team has recently released an exclusive report on Enterprise Podcast Sponsorships. Check it out for free here: http://cmi.media/mission-org-studios NEWS ITEM OF THE WEEK “Brand Power” Is Not a Myth for Magazine Publishers https://www.foliomag.com/brand-power-not-myth-magazine-publishers/ CONTENT MARKETING IDEA OF THE WEEK 3 Tools to Energize Your Content Planning and Execution https://contentmarketinginstitute.com/2019/05/tools-content-planning-execution/
Jason Hartman talks with Kim Mateus, Senior Partner of Mequoda Group, LLC who leads the Mequoda Research Team responsible for content development for events, seminars, workshops and in-house training programs. She works with new and existing consulting clients to help assess their current internet marketing programs and design educational and consulting services to increase their online revenues and profits. Kim oversees the email newsletter providing publishers with free tips and case studies to help them succeed online. She also oversees the online video training library covering SEO, website architecture, email marketing, key metrics and more. Kim also manages content development, production and marketing for all Mequoda white papers, webinars and live events. She is an active member of the Magazine Publishers of America (MPA) and the Specialized Information Publishers Association (SIPA). She co-hosts the twice-a-year two-day summit which explores current best practices for media strategy and internet marketing strategy. Kim is a frequent speaker for the Specialized Information Publishers Association and was the Email Marketing Track Chair for SIPA’s 31st Annual International Newsletter & Specialized Information Conference in Washington, DC. Website: www.Mequoda.com
Topic: Joins us as we discuss ogive curves and how to make them positive, "The 60 Seconds of Joy", and the Plus Plus Dash with Joy Baldridge Hosts: Joseph Paris, Founder of the OpEx Society & The XONITEK Group of Companies Benjamin Taylor, Managing Partner of RedQuadrant, and Chief Executive of the Public Service Transformation Academy. Guest: Joy Baldridge About Joy: Joy Baldridge, CPC, CSP, is a renown self-management expert who helps the best companies in the world become even better at increasing revenue and productivity while decreasing stress and frustration. She began her speaking and training career at birth. She was born into a family of driven entrepreneurs and dynamic educators. Her parents founded the Baldridge Learning Center in 1956. Her first official speaking engagement was at the White House, at the age of 19. She got there by cold calling the president. In 1992, Joy founded Baldridge Seminars International, a professional development organization that focuses on management, leadership, sales, communication and priority management skill development. In her seminar and keynote presentations Joy shares innovative ways to adapt to change while increasing revenue, productivity and profitability. Her keynote presentations and seminars are highly entertaining, extremely informative and completely customized. They are known for producing immediate, positive, and tangible results. Joy is the author of The Fast-Forward MBA in Selling, published by John Wiley & Sons, Inc. This book provides an abundance of what she calls “Golden Nuggets” of information: Useful real-world tips, case studies and strategies designed specifically to help create self-managed business professionals. Joy has appeared as an expert in many publications including: Time Out New York, B to B Media Business, Working Mother, SUCCEED, American Health, SELF, Parents and Selling Power. She has been a guest on many radio programs, and was the host of a talk show on Cablevision where she interviewed CEO’s of fortune 500 companies and asked how they were able to make it to the top. Joy speaks, trains and consults with a wide range of corporate talent both domestically and globally. Her clientele consists of 200+ corporations, publishing/media organizations, associations and government agencies including American Express, 3M, GE Capital Corporation, Time Inc., Toshiba America, Inc., United States Surgical Corporation, Time/Warner, Energizer, National Geographic, GQ, Vanity Fair, Oprah, Newsweek, Architectural Digest, Rolling Stone, UBS, Citigroup Private Bank, Coldwell Banker, JP Morgan, PepsiCo, Club Med, IBM, Xerox, Basement Systems, The American Bar Association, United States Tennis Association, Bigelow Tea, American Society of Interior Designers, National Kitchen and Bath Association, The American Management Association and Magazine Publishers of America Mentions: https://www.youtube.com/user/JoyBaldridge/videos https://www.facebook.com/JoyBaldridgeCSP/ joy@joybaldridge.com The Fast Forward MBA in Selling: Become a Self-Motivated Profit Center and Prosper
Today's Flash Back Friday comes from Episode 25 from September 2010. Jason Hartman talks with Kim Mateus, Senior Partner of Mequoda Group, LLC who leads the Mequoda Research Team responsible for content development for events, seminars, workshops and in-house training programs. She works with new and existing consulting clients to help assess their current internet marketing programs and design educational and consulting services to increase their online revenues and profits. Kim oversees the email newsletter providing publishers with free tips and case studies to help them succeed online. She also oversees the online video training library covering SEO, website architecture, email marketing, key metrics and more. Kim also manages content development, production and marketing for all Mequoda white papers, webinars and live events. She is an active member of the Magazine Publishers of America (MPA) and the Specialized Information Publishers Association (SIPA). She co-hosts the twice-a-year two-day summit which explores current best practices for media strategy and internet marketing strategy. Kim is a frequent speaker for the Specialized Information Publishers Association and was the Email Marketing Track Chair for SIPA's 31st Annual International Newsletter & Specialized Information Conference in Washington, DC. Website: www.Mequoda.com
18th Annual Dr. Donald H. Smith Distinguished Lecture presents Susan L. Taylor, Founder & CEO, National CARES Mentoring Movement and Editor-in-Chief Emeritus of Essence Magazine. Ms. Taylor was the first and only African American Woman to be recognized by the Magazine Publishers of America with the Henry Johnson Fisher Award—the industry's highest honor—and the first to be inducted into the American Society of Magazine Editors Hall of Fame. She is the recipient of the NAACP President's Award for visionary leadership and has honorary degrees from more than a dozen colleges and universities.
18th Annual Dr. Donald H. Smith Distinguished Lecture presents Susan L. Taylor, Founder & CEO, National CARES Mentoring Movement and Editor-in-Chief Emeritus of Essence Magazine. Ms. Taylor was the first and only African American Woman to be recognized by the Magazine Publishers of America with the Henry Johnson Fisher Award—the industry's highest honor—and the first to be inducted into the American Society of Magazine Editors Hall of Fame. She is the recipient of the NAACP President's Award for visionary leadership and has honorary degrees from more than a dozen colleges and universities.
Jason Hartman talks with Kim Mateus, Senior Partner of Mequoda Group, LLC who leads the Mequoda Research Team responsible for content development for events, seminars, workshops and in-house training programs. She works with new and existing consulting clients to help assess their current internet marketing programs and design educational and consulting services to increase their online revenues and profits. Kim oversees the email newsletter providing publishers with free tips and case studies to help them succeed online. She also oversees the online video training library covering SEO, website architecture, email marketing, key metrics and more. Kim also manages content development, production and marketing for all Mequoda white papers, webinars and live events. She is an active member of the Magazine Publishers of America (MPA) and the Specialized Information Publishers Association (SIPA). She co-hosts the twice-a-year two-day summit which explores current best practices for media strategy and internet marketing strategy. Kim is a frequent speaker for the Specialized Information Publishers Association and was the Email Marketing Track Chair for SIPA's 31st Annual International Newsletter & Specialized Information Conference in Washington, DC. Kim received her B.A. in Journalism and Public Relations from Roger Williams University in Bristol, RI.
Geoff Ramsey is one of the Internet's most exciting digital marketing visionaries. As CEO and co-founder of eMarketer, Geoff is on the cutting edge of new research statistics, trends and best practices, covering every aspect of marketing in the digital age. He is frequently quoted in The Wall Street Journal, Forbes, CNN, BusinessWeek and Advertising Age.A highly regarded speaker with an engaging presentation style, Geoff speaks at major digital, media and corporate events around the globe, including the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA), Magazine Publishers of America (MPA), the Interactive Advertising Bureau (IAB), The Conference Board, Economist Conferences, Google and Yahoo!.Prior to starting eMarketer, Geoff worked at several large New York ad agencies, including TBWA and Ogilvy & Mather, where he ran multinational accounts for brands including Procter & Gamble, Kraft Foods, M&M Mars and AT&T.
Geoff Ramsey is one of the Internet's most exciting digital marketing visionaries. As CEO and co-founder of eMarketer, Geoff is on the cutting edge of new research statistics, trends and best practices, covering every aspect of marketing in the digital age. He is frequently quoted in The Wall Street Journal, Forbes, CNN, BusinessWeek and Advertising Age.A highly regarded speaker with an engaging presentation style, Geoff speaks at major digital, media and corporate events around the globe, including the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA), Magazine Publishers of America (MPA), the Interactive Advertising Bureau (IAB), The Conference Board, Economist Conferences, Google and Yahoo!.Prior to starting eMarketer, Geoff worked at several large New York ad agencies, including TBWA and Ogilvy & Mather, where he ran multinational accounts for brands including Procter & Gamble, Kraft Foods, M&M Mars and AT&T.
Dom Rossi, Magazine Publishers of America: Are you Leaving Money on the Table? Today, agencies are being asked to “do more with less.” Understanding precisely which media delivers on that directive and at what cost, is more important now than ever. This presentation takes an insightful look at media performance with cross-media ROI analytics and “best practices” that optimizes the purchase funnel and turning “intent into action.”
Dom Rossi, Magazine Publishers of America: Are you Leaving Money on the Table?
Dom Rossi, Magazine Publishers of America: Are you Leaving Money on the Table? Today, agencies are being asked to “do more with less.” Understanding precisely which media delivers on that directive and at what cost, is more important now than ever. This presentation takes an insightful look at media performance with cross-media ROI analytics and “best practices” that optimizes the purchase funnel and turning “intent into action.”
Dom Rossi, Magazine Publishers of America: Are you Leaving Money on the Table?