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My next guest on Scale Your Sales Podcast is Meridith Elliott Powell . She named the top 15 business growth expert to watch and the top 41 motivational sales speakers. She is passionate about helping her clients learn the strategies, they need to turn uncertainty into a competitive advantage. Welcome Scale Your Sales Podcast Meridith Elliott Powell 00:00 Why Companies Need to Leverage the Uncertainty to Thrive 01:54 Why isn't Uncertainty always a Negative? 5:44 Meridith says, if You're Not Focused on The Vision, Then You Will Always be Pulled into the Obstacles. 7:45 Why Meridith says, Competition Need to Become Collaboration. 9:27 Rather than chasing new business, You Should Focus on Your Existing Customers. 13:31 Why Use your Core Values in the Decision-making Process? 17:22 Revenue was Doubled Down, because Company pays Attention to Stockholders, instead of Customers in the pandemic. 21:36 One of the Powers of Diversifying your Sales team is it opens up new target markets for you. 29:00 End https://www.linkedin.com/in/meridithelliottpowell/ https://meridithelliottpowell.com/product/thrive-turning-uncertainty-to-competitive-advantage THRIVE book: https://meridithelliottpowell.com/free-thrive-chapter-download/?fbclid=IwAR12tqGwPQl6i0iE9pMV2tYP2Px1UFZz6JrclzPxFMul7Iuy7My_KeL6N28 Thrive: Strategies to Turn Uncertainty into Competitive Advantage https://www.amazon.com/Thrive-Strategies-Uncertainty-Competitive-Advantage/dp/164052829/ref=sr_1_1 www.valuespeaker.com Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencers in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership. Book Janice to speak virtually at your next event https://Janicebgordon.com LinkedIn: https://www.linkedin.com/in/Janice-b-gordon-customer-growth-expert Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: http://scaleyoursales.libsyn.com More on the blog https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/Janicebgordon Facebook: https://www.facebook.com/ScaleYourSalesJBG
Parashat Chukat with Rav Dovid Gottlieb #1 - Classical Commentators - What Was Moshe's Sin? 3 Approaches in the Rishonim #2 - Contemporary Commentators - "Misas Tzadikim Mechaperes" - Rav Kook's Inspiring Interpretation #3 - Sparks of Musar - Dealing With Life's Challenging Twists and Turns: The Deeper Purpse of Para Adumah #4 - Sparks of Chasidus -Why Use a Copper Snake? A Beautiful Thought from the Sefas Emes #5 - Machshava / Jewish Thought - Do All Mitzvos - Even Chukim - Have Reasons?
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If you are still looking for an Instagram scheduler that will blow your mind this Preview vs Planoly comparison may be what you need. You will agree with me that there are a ton of IG schedulers on the market that promise the sun, moon and even the stars. However, not all social media schedulers are created equal. While some allow you to schedule weeks in advance others will let you publish automatically with the 1st comment. Let me know if you can relate. Instagram seems like the most attractive platform for your business but there are a few challenges. Content creation continues to be a huge obstacle for you because you just don't have the time. Graphic design is not in your wheelhouse so batch creating graphics is the least attractive option for you. Hashtag research takes forever which means researching 100 hashtags every month is a no go area. If only you can find a solution that gives you the inspiration to create 30 days of content in 8 hours or less. In the post, you will learn about the similarities and differences between Planoly and Preview. You'll also experience a quick and easy way to create a month's worth of IG content in one day or less. Why Use a Scheduler If you a have been publishing content to Instagram for a while you know that IG has several features. Apart from the IG feed you also have the ability to publish content to Stories, Reels, IGTV, IG Live, Guides and Highlights. While this may sound overwhelming at first using all these features depends on your niche, time constraints as well as your audience. Instagram rewards publishers for using as many of their features as possible. So, it is for this reason that using a scheduler suitable for IG content is a productive idea. Unless you are an octopus with nine brains and eight arms it will be virtually impossible to use all these IG features. Yes, taking one piece of content and repurposing it to match each IG platform takes quite some time. Imagine doing that 3-5 days a week? What Makes a Good IG Scheduler? Before doing the Preview vs Planoly comparison it is important to set a standard for good IG schedulers. In my opinion, a good scheduler should help you as a business owner to save time and reduce that feeling of overwhelm. A few ways that a scheduler can help you save time include: Offer a grid view of your IG feedSeamlessly apply filtersHas a media libraryAssist with hashtag researchOffers IG analyticsHelps with caption formattingHas a hashtag bank featureSchedules feed posts, carousels, Stories, Reels and IGTV contentSuggests the best time to postShows upcoming events and hashtag holidaysCan schedule mixed media carousels (photos + videos in one post). While this may seem like a lot to expect from a single IG scheduler stay with me while I show you what Preview and Planoly have to offer. Preview vs Planoly Comparison Now that you know what you can expect from a good IG scheduler, let's spend some time looking at the two tools. I will review each one individually to include pricing, features and a video showing how each one works. PreviewApp The PreviewApp is an IG scheduler that has been around since 2016 and it is available on both iOs and Android devices. Although there is a free version available it is very restricted in what is on offer when compared to Planoly. For example, you can only access the desktop version of Preview if you upgrade to their premium plan. Preview Pricing Speaking of the premium plan here's a quick overview of their pricing structure where they offer monthly and annual packages. As you can see the top level plan, known as the premium plan works out at $14.99 a month or $150 a year. The premium plan gives you the ability to use the desktop version as well as schedule Stories, Reels and IGTV content. The Free Version - PreviewApp In case you are on a tight budget and you don't mind using the f...
Why are LinkedIn endorsements and why do they matter? Is your LinkedIn profile doing you any favors, or getting you any opportunities? Would anyone recognize you professionally based on your profile? In this episode, I talk about the importance of LinkedIn as a professional platform (especially if you’ve got some career ambitions) and specifically about endorsements on LinkedIn – what they are, why you need them, and how to do them the right way. I explain how to deliberately showcase your skill sets to enhance your profile and attract that next leadership opportunity or career pivot. If you’re ready to let LinkedIn do some of the hard work for you, join me on this episode! In this episode of The Career Rx we’ll discuss:How to highlight your best transferable skills on your profileWhy it matters who you are endorsing for what, and who endorses you [hint: mutual connections boost your social proof]How endorsements may be one of the easiest ways to keep your network powerful, fresh, and connectedBy the end of this episode, you’ll have a different way of thinking about your LinkedIn profile, how you showcase your skills and deepen the social proof around your top skills. I cover four reasons why you should be concerned about and cultivating endorsements. “I'm just really excited to be doing this together with other physicians looking for non clinical careers with a focus on their LinkedIn profile.” - Marjorie StieglerIn this Episode: [2:00] Not already using LinkedIn? Why it is one of the most powerful professional sites [3:30] What I was doing wrong on my profile (as so many doctors do!) [Episode 26 for more][5:15] Job searching on LinkedIn[6:40] How recruiters use LinkedIn, and how to make that work for you [Episode 29 for more][8:30] Showcasing your transferable skills (for the job you want!)[10:00] People are searching you by name, AND they’re searching for experts by SKILL[11:40] Don’t be shady - legitimate endorsements are the only way to go[12:50] The right endorsements skyrocket social proof and trust – here’s how [13:55] This micro-act helps keep your network fresh and powerfully connected (and it’s so EASY)[15:00] Facebook group about LinkedIn for physicians – if you can get in, better join now!Links and Resources: The Branding Rx 18 hours of CME, mastering digital strategies for advancing your career, building your business, and growing your professional brandPhysicians LinkedIn Popup Jan 2021 Facebook Group Episode 26: How To Use LinkedIn for Doctors: 5 Profile TipsEpisode 29: Why Use a Physician Recruiter? 5 Things You Need to Know
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The Only Digital Content Calendar Template that Just Works So, you finally want to take your marketing seriously and you decided to make a content calendar for yourself. In the last few years, you have been procrastinating when it comes to showing up online consistently. In fact, you have purchased physical planners and calendars in the past where you had great intentions at the start of the year. However, you ran out of steam after the first 3-4 weeks of using those systems. What you need this time is something that will work for 1-2 years without the need to make another investment every year. While using coloured pens and parchment paper is super exciting and inspirational. You are just looking for something that will get you more visitors, leads and sales because that is what matters the most. If only you can find a simple example or template that you can implement in a matter of hours instead of days or weeks. In this post, you will learn how to make your very own content calendar so that you can get better results from your business marketing efforts. Why Use a Content Calendar for Your Business In case you are new to content calendars, let me spend some time explaining what they are and why you should use them. A content calendar is a sheet, app or place where you can plan, create and schedule content over a specific time period. Many small businesses tend to plan their content over a 90-day or 12-month period. The main reason why small businesses use a digital content calendar is because it helps them to organise their marketing efforts. It also helps them to set goals and to track their performance against these goals. You can think of it like taking a 10,000 foot view of what is happening when it comes to promoting your business. With a content calendar, you have the flexibility to plan and organise content like blog posts and events. As well as social media posts and even podcasts and/or videos. Content Marketing Statistics You Should Know Did you know that 61% of consumers buying decisions are influenced by custom content according to Dragon 360? This means that the more time you spend planning out your content to match your ideal client the higher the chance of a conversion. Content marketing costs 62% less than traditional forms of marketing and it generates 3 times more leads based on stats from Demand Metric. Also, from Demand Metric, 80% of people prefer to learn about a brand through custom content that they find online. 69% of marketers are planning to increase their use of YouTube while 66% of marketers are using Instagram based on a Social Media Examiner report. While 67% of marketers are planning to increase their organic use of the Instagram platform. Social Media Examiner also reported these next two statistics. 86% of marketers surveyed believe that social media increased the exposure for their business. Instagram and Facebook are the top two social media platforms used by marketers with 94% using Facebook and 76% using IG. Digital Content Calendar Prework Before showing you how to make a content calendar there are a few things that you need to have before getting started. One of the key things you need before planning 90 days or 12 months on content is understanding your ideal client. You need to know their likes, dislikes, pain points, goals, habits and values. In case you did not get a chance to map that out just yet this is a great time to get started. Here is a list of questions you need to ask about your ideal client. AgeGenderWhere do they live? (country, city)Do they live in a house or an apartment?Their neighbourhood, what does it look like?What are their daily, weekly, monthly or annual challenges?Outline their biggest needs?The kind of problems they are trying to solve personally, financiallyTheir deepest desires and dreams for them and their family, what are they?
Market Expectations for the Rest of 2020 Financial Regulation Under a Biden AdministrationInvestor Behavior in 2020 Why Use the Word Prosperous?https://www.schwabfunds.com/befi-barometer-2020"Ask Peggy About Your Finances" helps people understand their money. Each week, Peggy Doviak explains the stock market, financial legislation, and financial planning topics. Listeners can also submit questions to www.askpeggy.com.
In this episode of The Career Rx we’ll discuss:The allies you need - in addition to sponsors and mentors - in your networkWhy you need to have a variety of different functional allies in your network 7 types of allies, and what each one can do for youWhat you should be doing in return In the old days, you’d get assigned a work mentor, and that was that. More recently, there’s a lot of discussion about having a sponsor in addition to a mentor, and savvy docs know the difference between those two types of allies (and why you need both). However, it’s not sufficient to have just one or two people in your corner. Plus, it’s more effective to have several different types of people in your robust network to help you continue moving upward in your career - or to help you when you want to change completely. I was inspired to put together this episode after I received a message on LinkedIn from one of my very loose connections (someone I really don’t know at all) asking if I would be willing to mentor her as she navigates a career change. So, in thinking about mentoring someone for a career change, it’s helpful to consider more broadly the kind of people who can really help you.In this episode, we’ll talk more about these 7 allies that you need in your network, why you need them, and what you yourself should be doing to add value to the mix.The 7 allies are: The Flag FlyerThe MirrorThe BoosterThe Political StrategistThe CoachThe Bridge BuilderThe InfluencerAs you listen to this episode, take out a pen and paper and start writing down some of the people you know that fill these roles. Listen to the end as I share exactly how you can approach them to create an even stronger connection and keep them in your network. “I think well beyond having sponsors and mentors, the most powerful network is filled with allies who perform specific roles” - Marjorie StieglerIn this Episode: [00:43] The importance of allies in networking and why this topic came up[02:27] Who do you need in your network specifically? [04:04] Learn more about the Flag Flyer[05:11] Why it’s important to have someone in your corner who can reflect the truth back to you[06:09] Who you need when you don’t want advice or truth (there’s a time and a place for both)[06:59] Who are your political allies? [08:11] Why you should have a non-directive coach in your corner[9:00] Is your ‘authenticity’ really a fixed mindset that’s holding you back?[09:43] Do you know how to leverage the bridge builders? [11:00] The influencers in your organization are not always the people at the ‘top’ [12:19] Why you should have a list of people who fill each of these roles. [15:21] How you should add to the networking ecosystemLinks and Resources: Episode 19: Physician Non-Clinical Jobs: How To Get Your Foot in the DoorEpisode 36: Are These Authenticity Traps Holding You Back?Episode 29: Why Use a Physician Recruiter? 5 Things You Need to Know
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If you ever came across the automated webinar funnel and wondered how you can set up one then this resource is for you. It is possible that you have attended several webinars over the years. Some were great and others were not so good. You probably even thought to yourself that setting up one of these can take a lot of work. I have to tell you that I set up an automated webinar recently and the most difficult aspect was the presentation. While the technology may seem complicated at first, it is all about logistics. For any small business, entrepreneur or solopreneur, setting up an automated webinar funnel is like cloning yourself. By the end of this post, you should have a better understanding of webinar sales funnels in order to use them in your business. It will help you reduce errors and get your own automated webinar funnel up and running in double-quick time. So that you can skip the stress and heartache of starting from scratch. Disclosure: Please note that this post may contain affiliate links which means that if you buy one of my recommended products I get paid a commission for sharing the link at no additional cost to you. I only recommend products that I have tried myself and have experienced success. What is an Automated Webinar Funnel? If you are brand new to sales funnels and webinar funnels don't worry I covered an entire post on this topic recently. You can see what is a sales funnel here and all about the different types of sales funnels here. Can you recall the last time you attended a webinar what the experience was like? You probably clicked on a link or entered a special code and you selected your preferred option for the audio. Most webinars last for at least an hour. So, you probably also saw slides and heard the person talking and in some cases, you saw them. During the webinar you learned a few fascinating things and you were given the option at the end to join a program. Well, an automated webinar is just like that except for the fact that it is recorded and the entire thing runs on autopilot. Does that mean that it is all fake? Not at all, in fact, the benefits of automated webinars suits both parties and I will explain this later on. Why Use an Automated Webinar Funnel? At this point, you are probably thinking how on earth can this benefit your business. Well, remember earlier I mentioned about the ability to clone yourself? Let me put things into perspective for you. Imagine for a few minutes you wanted to do a webinar to generate sales for your business and you decided to do it over a 5 day period. You decide to do it twice a day for 5 days and at the end you were able to sign up 20 new clients. This is excellent news!! You get 20 new clients and you are tired because doing a webinar 10 times in one week is not an easy task. Wouldn't it be great if you can sign up 10-20 more clients every week of the year without the stress and exhaustion? The good news is that you can do it using an automated webinar funnel. One of the reasons why webinars work so well is that you are able to develop the know, like and trust factors with your ideal client in 60-90 minutes flat. Other methods of achieving this are using blog posts, Instagram Stories, YouTube videos and Facebook live events. However, these other methods take a lot longer than 60-90 minutes as a general rule. Items Needed for an Evergreen Webinar Funnel Another name for an automated webinar funnel that runs 24/7 is an evergreen webinar funnel. In other words, not all automated funnels are evergreen because some of them are only available for a few days or a few weeks. Let's look at a list of items that you need to have in order to set up your very own automated webinar sales funnel. Landing page for registration with a countdown timerAn email autoresponderA lead magnet for those who attendSlides for the presentationYour signature o...
Episode 89 of The Teaching Space Podcast explores the use of mind maps for teachers, trainers and students. Introduction There’s a lot of buzz about graphic organisers at the moment (also known as concept maps and knowledge organisers). And rightly so, they are an amazing way for students and teachers alike to chunk up aspects of a subject and make connections between themes and ideas. If you Google ‘graphic organisers’ you’ll find a range of templates from simple to complex. Oliver Caviglioli has some great templates and examples. I’d like to go back to basics on this particular theme and focus on the one graphic organiser layout I know you will have used at one point before: the mind map. What is a Mind Map? It’s a map of information. You start with a central topic or theme and then you branch out into a map that looks like a cross between a spider’s web and a train map. I have planned this podcast episode using a mind map - check out the show notes to see it. A mind map is a visual or graphic way of ‘chunking up’ and organising information, ideas and/or knowledge for a variety of different reasons. It is like an outline, but not linear; with a mind map can make connections between ideas. Tony Buzan refers to this approach as ‘radiant thinking’. Why Use a Mind Map? There are lots of different reasons. I tend to use them for planning (for example, this podcast episode, see the mind map below) but they can do so much more. Mind maps are a great way for students to take notes in a lesson or plan a project or assignment. Teachers can use mind maps in the same way for professional learning and development. Mind maps can be used for event planning, goal setting and making notes on books you read. How do I Make a Mind Map? I’ll use the example of planning this podcast episode. I started by putting my main theme in the centre of the page: ‘mind map podcast episode’. I then created several branches out from that theme to cover the main sections of the topic, these were: What is a mind map? Why use a mind map? How do I make a mind map? What tools do I need? Why does mind mapping work? Writing these first level sections (known as nodes or parent nodes) worked well as questions for this episode as I am trying to solve a problem. I then created branches from each parent node (these are known as child nodes, and those on the same level are sibling nodes) to break down the answer to each question. You’ll see in the show notes that the node called ‘why use a mind map?’ has two child nodes and then each child node has further child nodes. Let’s talk tools. What Tools do I Need? There are a variety of different ways to make a mind map, the most obvious being pen and paper or a whiteboard. While I am normally a tech gal, I can certainly see the advantages of being hands on when mind mapping. That being said, if, like me, you love an app, then I can recommend Coggle and Mind Node; both have freemium pricing models. At the moment, I am using Mind Node. Why Does Mind Mapping Work? Mind mapping helps you make connections between ideas - in a learning environment this will hopefully be the creation of connections between existing knowledge and new knowledge. Also, mind mapping allows you to break complex ideas down into smaller chunks, this makes things easier to understand. Wrap Up And that’s it. If you have any questions about this episode or comments you’d like to share please join The Teaching Space Community: community.theteachingspace.com. The show notes for this episode include any links I’ve mentioned; you can find them at theteachingspace.com. If you have enjoyed this episode please consider supporting the show by making a small donation towards the running costs on my Ko-fi page which you can find at ko-fi.com/theteachingspace. Alternatively, please consider leaving a review on Apple Podcasts or whether you listen to the show. Thank you. Thanks for listening and I hope you’ll join me for the next episode.
In episode 192 of Financially Simple, Justin continues his discussion with Jennifer McConnell of July Business Services about 401(k) funds. There are two specific provisions of the 401(k) that are worth a closer look: Safe Harbor and Profit Sharing. Justin and Jennifer look at the Safe Harbor and Profit Sharing provisions and consider the pros and cons of each for a Small Business Owner. Don’t forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! FULL TRANSCRIPTION: https://financiallysimple.com/small-business-retirement-plans-comparison-pick-best/ _________________ TIME INDEX: 01:04 - Exploring the Safe Harbor and Profit Sharing Provisions of a 401(k) 01:19 - Who Can Participate in a 401(k) 02:31 - Can Minors Participate in a 401(k) 03:09 - Do You Need to Contribute to Part-Time Employees 04:03 - What is Safe Harbor 401(k) 05:25 - SIMPLE Comparison 06:02 - Why Use a Safe Harbor 401(k) 07:43 - Limitations for Small Business Owners 08:41 - How Profit Sharing Works 10:57 - How Much do Business Owners Benefit Compared to Employees 13:51 - What is HCE and Why Does it Matter 15:12 - Who Tests the 401(k) 15:59 - How Much of the Money in the Plan Belongs to the Employee 17:14 - Wrap Up _________________ RESOURCES: Financially Simple Educational Website Financially Simple on YouTube Financially Simple podcasts are recorded on a Blue Yeti Microphone & Samsung Notebook 9. Subscribe to the Financially Simple Newsletter NEW Book: The Ultimate Sale - A Financially Simple Guide to Selling Your Business for Maximum Profit July Business Services 401(k).com _________________ BIO: Host Justin Goodbread, Certified Financial Planner, Certified Exit Planning Advisor, Certified Value Growth Advisor. He is a serial entrepreneur, author, speaker, educator, Investopedia Top 100 advisor, and business strategist with over 20 years of experience. Justin owns Heritage Investors LLC, a registered investment adviser with the State of Tennessee. Heritage Investors only transacts business in states where it is properly registered or is excluded or exempted from registration requirements. This material is for general information only and is not intended to provide specific advice or recommendations for individuals. To determine what is appropriate for you, please consult a qualified professional. The Financially Simple podcast provides information, guidance, and support to Small Businesses in the United States.
If you are like many people, when you saw the title Why Faith is Critical to Your Business Success, you probably got uncomfortable. We’re not supposed to talk about faith and business together. We’ve been taught to see life segregated into two different areas: your public/work life versus your personal/private life. Work and business go on public side. Faith goes on the private side. You shouldn’t bring your faith to work, right? Wrong. You definitely need to be careful about how you bring your religion to work, but your work success is directly dependent on faith. In fact, all aspects of your life depend directly on faith. Understanding Faith Faith is another way of saying trust. Faith is another way of saying confidence. In fact, the word confidence comes from pairing the prefix con which means with (remember your Spanish classes?) and fide which means faith. Confidence means with faith. When you say that you have confidence in someone you are saying that you have faith in them Fidelity means that you keep the faith with another. When a person cheats on their spouse, they commit an infidelity. The Marine Corps motto is Semper Fidelis. Always faithful. The word trust comes Old Norse meaning strength. How much trust, how much strength, is there in your relationship with your spouse, friend or business partner? You make thousands of acts of faith every day. You have faith that your alarm clock will wake you at the right time. You have faith that your money in your bank account is still there. You have faith that flipping the light switch won’t electrocute you, that the water you drink isn’t poisonous and that people you don’t know will stay in their lane on the highway. Without those thousands of acts of faith each day, you couldn’t function. Our society would collapse. Countries where people have strong faith in their justice, banking and political systems do well. When people doubt fundamental systems, bad things happen. Faith should never be based in blindness or ignorance. The best faith is always be based in evidence—like previous experience. I have faith that I won’t get electrocuted flipping the light switch because I’ve done it hundreds of thousands of times and I’m still alive. I have faith in my auto mechanic because he’s always been honest with me in the past. Faith and Work Your business is based on faith. Do you have faith that your people do the things you ask them to do? Do you have faith your clients will pay you? Do you have faith that your team is fully committed to each other and the goals? What happens to your personal and team performance when you lose faith in your managers, your team, or your clients, bank or suppliers? When we lose faith, we hedge. We don’t fully commit. We spend time and energy on backup plans. Performance drops. Anxiety skyrockets. Google’s research on high-performance teams shows that trust—faith—is the key factor in team performance. Faith is more important than talent. Faith is critical for business success, family success, and success in your relationships with yourself and your friends. Why Use the Word Faith? Okay, so why talk about faith—which some people mistakenly take to mean blind religious faith—when we can use the word trust? Why use a word with potential negative baggage when we can use a word that doesn’t have that baggage? Two big reasons. First, the word trust has become so familiar that we use it without thinking much about what it means or how important it is in life. We take it for granted. It has lost its impact. Using the word faith makes us think about trust in new, more powerful ways. It can remind us that faith in ourselves and each other is one of the 2 or 3 most important things in life. Faith is about the strength of relationship. Remember, strong relationships don’t just give you high-performance teams, families and friends. As we’ve discussed in earlier blogs, high-quality,
If you are like many people, when you saw the title Why Faith is Critical to Your Business Success, you probably got uncomfortable. We’re not supposed to talk about faith and business together. We’ve been taught to see life segregated into two different areas: your public/work life versus your personal/private life. Work and business go on public side. Faith goes on the private side. You shouldn’t bring your faith to work, right? Wrong. You definitely need to be careful about how you bring your religion to work, but your work success is directly dependent on faith. In fact, all aspects of your life depend directly on faith. Understanding Faith Faith is another way of saying trust. Faith is another way of saying confidence. In fact, the word confidence comes from pairing the prefix con which means with (remember your Spanish classes?) and fide which means faith. Confidence means with faith. When you say that you have confidence in someone you are saying that you have faith in them Fidelity means that you keep the faith with another. When a person cheats on their spouse, they commit an infidelity. The Marine Corps motto is Semper Fidelis. Always faithful. The word trust comes Old Norse meaning strength. How much trust, how much strength, is there in your relationship with your spouse, friend or business partner? You make thousands of acts of faith every day. You have faith that your alarm clock will wake you at the right time. You have faith that your money in your bank account is still there. You have faith that flipping the light switch won’t electrocute you, that the water you drink isn’t poisonous and that people you don’t know will stay in their lane on the highway. Without those thousands of acts of faith each day, you couldn’t function. Our society would collapse. Countries where people have strong faith in their justice, banking and political systems do well. When people doubt fundamental systems, bad things happen. Faith should never be based in blindness or ignorance. The best faith is always be based in evidence—like previous experience. I have faith that I won’t get electrocuted flipping the light switch because I’ve done it hundreds of thousands of times and I’m still alive. I have faith in my auto mechanic because he’s always been honest with me in the past. Faith and Work Your business is based on faith. Do you have faith that your people do the things you ask them to do? Do you have faith your clients will pay you? Do you have faith that your team is fully committed to each other and the goals? What happens to your personal and team performance when you lose faith in your managers, your team, or your clients, bank or suppliers? When we lose faith, we hedge. We don’t fully commit. We spend time and energy on backup plans. Performance drops. Anxiety skyrockets. Google’s research on high-performance teams shows that trust—faith—is the key factor in team performance. Faith is more important than talent. Faith is critical for business success, family success, and success in your relationships with yourself and your friends. Why Use the Word Faith? Okay, so why talk about faith—which some people mistakenly take to mean blind religious faith—when we can use the word trust? Why use a word with potential negative baggage when we can use a word that doesn’t have that baggage? Two big reasons. First, the word trust has become so familiar that we use it without thinking much about what it means or how important it is in life. We take it for granted. It has lost its impact. Using the word faith makes us think about trust in new, more powerful ways. It can remind us that faith in ourselves and each other is one of the 2 or 3 most important things in life. Faith is about the strength of relationship. Remember, strong relationships don’t just give you high-performance teams, families and friends. As we’ve discussed in earlier blogs, high-quality,
You can waste a lot of time trying to figure out how to really make a lot of money. Why? Use the time and tested way to make it super wealthy.
It's the best-selling book of all time, but why are there different versions of the Bible? What is the best way to discern the correct translation to use? The post Why Use a Different Bible Translation? appeared first on incmedia.org.
In the third episode and final episode of this week's topic, "Why Use a Realtor," Zach talks us through the value and power you have and can improve, as a Realtor. For more info. visit: NewTimersRealEstate.com
In the third episode and final episode of this week's topic, "Why Use a Realtor," Zach talks us through the value and power you have and can improve, as a Realtor. For more info. visit: NewTimersRealEstate.com
Hello. Welcome to the Clean Water Made Easy Podcast Question & Answer. This is Q&A Episode #11. Each week in our main podcast, I try to go deeper into various well water treatment systems and specific applications orproblems. I also like to do these quick Q&A episodes to answer some questions that we get. Every … Continue reading Podcast Q&A 11: Why Use a Static Mixer for Chlorination Systems? The post Podcast Q&A 11: Why Use a Static Mixer for Chlorination Systems? appeared first on The Clean Well Water Report.
Hello. Welcome to the Clean Water Made Easy Podcast Question & Answer. This is Q&A Episode #11. Each week in our main podcast, I try to go deeper into various well water treatment systems and specific applications orproblems. I also like to do these quick Q&A episodes to answer some questions that we get. Every … Continue reading Podcast Q&A 11: Why Use a Static Mixer for Chlorination Systems? The post Podcast Q&A 11: Why Use a Static Mixer for Chlorination Systems? appeared first on The Clean Well Water Report.
Here’s a question that crosses the mind of many small business owners. Should I work with an advertising agency for marketing my business? The answer is in your response to these questions. Are my marketing activities working for me or not? Am I more comfortable collaborating or … Continue reading "Why Use an Advertising Agency?" The post Why Use an Advertising Agency? appeared first on What Works for Biz.
Welcome to episode 350 of Hit the Mic with The Stacey Harris. Content calendars, content calendars. Yes, I love them. Yes, I talk about them a lot. It's because of very, very important reason. Are you ready? They are critical to your consistency, and thus your success when it comes to not just content marketing, not just email marketing, not just social media marketing, but all of these things. When you can be consistent with your content, you can impact more people, you can grow your reach, you can grow your business. Why Use a Content Calendar Here is why content calendars really matter, because not only do they allow you to be consistent in execution, they let you be consistent in messaging across these different types of marketing, meaning I'm able to really easily keep the same consistent message across my social media channels, across my content, across my guest content meaning podcast guesting, guest posts, LinkedIn Publisher stuff, as well as my emails. All of it really relies on each other. We talked about this on a Facebook Live last month. Really these pieces work best together when they're reliant on each other and they're feeding off of each other. Building a content calendar really, really helps that because again, they're all spending time supporting each other instead of my email list gets one message, and my social media channels are getting another kind of message, and my content's talking about this other third thing over here, and none of these things support each other. It's really hard to fully convey a message because yeah, multiple touchpoints, that's right. You knew I was going to say it. You probably said it already out loud. Maybe people in the coffee shop are looking at you strangely, or that guy you just ran by, or wherever else you listen to this show. When you have a content calendar, it's really easy to say, "Oh, these all say the same thing," or, "Yeah, I need these guests posts to out this month because this is what we're talking about on the podcast," or, "This is what we're doing the Facebook Lives about," or, "This is what the email series is going out." That's why I want you to take the time to figure out your content calendar. It really comes from your marketing plans, your larger marketing plans, your larger launch plans. When we are doing a push for Hit the Mic Backstage, our content all supports that. Spoiler alert. This fall, I'm going to have a big, cool thing to share with you guys without that spoiler because I'm not going to tell you what it is yet. I'm going to have some cool things happening this fall. The content will start supporting that and priming you guys for that probably, let me look at my calendar here, in September. In September, you guys will start getting more information about this because in October the first phase of this cool thing we're doing in the fall is going to roll out and it will roll right into some cool stuff we're doing in November, and then we will build off that momentum for a launch we're doing in January for another round of the Backstage Amplifier Mastermind, which is happening right now as well. All of this stuff will feed off of each other, and I know that because I have my launch calendar, I have what I'm doing for the next 12 months already laid out. In addition to that, I have my content calendars, yes, for already next year laid out to support those launches so that I can, again, I can have content start going out in September priming you for what's happening in October. All of my content will be priming you for that because I know what's coming. Then when it launches in October, it will continue to get you ready for what's happening, evolving through October and into November. I know I'm being annoyingly vague here, but I just want you to understand the premise. I want you to understand one fundamental step. All of this is possible because I sat down and figured it out. However, however, it doesn't mean it has to execute that way. If something crazy happens and I need to share with you guys a change to a network or who knows, maybe a brand new network that's going to take out all of the current networks will launch in November. Then guess what? One of the episodes that I have planned for you will probably be about that instead of whatever is planned. It's the way it is, and it happens that way for a reason. I have that flexibility there for a reason, because I do share content from an industry that changes all the time. That's one of the things I love most about it. However, that doesn't mean I have to live not knowing. It doesn't mean I have to live episode to episode going, "Okay, so what should I talk about now? Okay, what should I talk about now? Okay, I've got to figure this out because we've got podcasts going out Tuesday. I need to figure that out." No, I can still have a structure in place that supports my larger business goals and launch plans while making space for things that come up. For you, maybe you're in an industry that doesn't change all the time. But you know what? Sometimes inspiration strikes. Sometimes you have a conversation with a client and you're like, "I need to tell all the people about this. All the people need to know," and that's okay. You can make space for that. Tools to Create a Content Calendar I've talked a lot about why content calendars are the bee's knees. What I want to talk about now is tools because one of the most common questions I get when I do one of these episodes about content calendars is, what do I use? I actually keep it really simple. Full transparency, this is not going to be high tech mumbo jumbo here. I use a Google Calendar. Legitimately, guys, it is a Google Calendar. I don't use my primary calendar. I have several calendars set up in Google Calendar in my account, one of which is called an editorial calendar. All the Facebook Lives go in there, all the guest posts go in there, the LinkedIn Publisher stuff goes in there, the podcast goes in there. Podcast guest appearances, when those episodes are going to go live, they go in there because that's what feeds my social prep because I know I need to promo certain things at certain times. I even put in affiliate pushes in there because hey, guess what? If we're doing a launch as part of an affiliate program or for supporting an affiliate launch, that's got to go on the editorial calendar because I'm going to need to create content supporting that affiliate promo. It's just a Google Calendar. Now, it doesn't have to be a Google Calendar. For a long time I used a paper planner. I had a physical paper planner that I used as my editorial calendar because I liked being able to write things down and move things around. I know people who use wall calendars and Post-its. They'll have content on Post-its and they'll just move it from month to month, or week to week, or whatever works for them. When I did the old structured YouTube show, Hit the Mic TV, we ran that show for about a year, we used Trello to manage the editorial calendar because it worked best for the team as far as our video editors and things like that. I have clients that use Trello with their team and it works really well for us. I really encourage you to find the tool that works best for you. I've even experimented with, and I couldn't let go of my Google Calendar, I like the idea of this but I couldn't let go of my Google Calendar because it works so well for me, is actually doing it inside of my project manager. We use Asana as our project manager. Instead of just podcast for Tuesday, it would be podcast, and the name, and the episode number. It worked really well, it functions really well. I really like having it in my Google. It's a comfort to me, I guess, in a weird way. I don't know. It's what works for me, and that's all I want you to care about when it comes to choosing how you're going to manage this. Again, and I can't stress this enough, for years, multiple years, I used a paper planner. It was all in there. I just got sick of physically having to erase and rewrite things. It's easier in Google Calendar. I can just move it from date to date when it needs to change. Really it's just laziness. Pick what works for you. Remember that this is only a part of your content puzzle. You also need to schedule a time to create the content. Listing out the 52 episodes of your show or the 52 blog posts you want to write because you want to do one a week for a year is great. Making time to record those things or write those things and then promote those things and repurpose those things, that's valuable. I mentioned earlier, on my content calendar we have guest posts and we have the LinkedIn Publisher stuff. That's not new content I've created. Honestly, I don't touch it. My team does it. They take my transcript and repurpose that content into guest posts and the LinkedIn, but it's still on the editorial calendar so that I know this is what's going out where all the time. Again, on the social side of things I know what to promote, but I also know we've made space for this content. We have content going out all the time, but it's not all brand new, crazy, exciting ... It's always exciting, I shouldn't say that. It's always exciting content, but it's not always brand new from scratch. Oftentimes, in fact more often than not, it's a repurposed piece of content. Factor that in as part of your puzzle. You need to make time to repurpose. You need to make time to create. I probably should've flipped the order of that. Create and then repurpose, not only XYZ's going to go on XYZ. Just putting, "I'm going to run on this day and this day," does not actually mean I've gone for the run. It just means I've allotted the time for it. Make sure you are actually going on the run, to keep the metaphor going, all right? You have more questions about stuff like this, be sure to come over to the private community at Hit the Mic Backstage. It's the best way to connect with me and the rest of the community of listeners to this show and members of that community, all right? I will see you next week. Have a good one. Resources Join us inside Hit the Mic Backstage Connect with Me Connect with me on Facebook Tweet with me and include #HittheMic Be sure to leave your review on iTunes or Stitcher for a shoutout on a future show
The Orb of Time. Deep Space Nine has few time travel stories, but when the writers chose to dip into the temporal well they had a unique tool at their disposal. The Orb of Time offered a way to move characters through time that was not available to the writers of other series. Tied to the Bajoran religion and the overarching storyline of DS9, this mystical object provided a bypass that avoided technobabble explanations. Yet the writers chose to use it only twice: in “Trials and Tribble-ations” and “Wrongs Darker Than Death of Night.” In this episode of The Orb, hosts C Bryan Jones and Matthew Rushing discuss the Orb of Time, why it worked in the instances in which it was used, and why it wasn't used in others. We also imagine new stories that could be built around this special object, and debate whether it is actually possible to change the timeline during an Orb of Time vision. Chapters Intro (00:00:00) Why Use the Orb of Time? (00:03:44) DS9 Time Travel Stories (00:13:04) Imagining Other Orb of Time Stories (00:18:35) Can You Change the Timeline? (00:24:27) Closing (00:33:48) Hosts C Bryan Jones and Matthew Rushing Production C Bryan Jones (Editor and Producer) Matthew Rushing (Executive Producer) Norman C. Lao (Executive Producer) Charlynn Schmiedt (Executive Producer) Ruth Ward (Associate Producer) Will Nguyen (Associate Producer) Ken Tripp (Associate Producer) William Murray (Associate Producer) Kay Elizabeth Janeway (Associate Producer) Richard Marquez (Production Manager)
In this episode of the Technibble Computer Business Podcast (with transcript below), I’m going to talk about buying from proper business to business distributors. Rather than retail locations like Newegg, and Amazon. Discussion: 00:32 – Purchasing from major retailers 01:15 – Warranty problems and other issues 01:53 – Real business to business distributor 02:15 – […] Source: Why Use a Business-to-Business Parts Distributor? - Technibble.com
Why Use the Bible in Evangelism?