Evolution of Brand

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Evolution of Brand is a podcast dedicated to bringing you stories and strategies from authentic, successful entrepreneurs and professionals who’ve taken their brand to the next level. Hosted by Jason Cercone, each episode features the perfect blend of unp

Jason Cercone


    • Jan 31, 2023 LATEST EPISODE
    • weekdays NEW EPISODES
    • 41m AVG DURATION
    • 277 EPISODES


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    Latest episodes from Evolution of Brand

    How to Overcome Self-Limiting Beliefs with LaConya Murray

    Play Episode Listen Later Jan 31, 2023 33:59


    Top 3 Takeaways From This Value-Packed Conversation:Self-limiting beliefs can stem from all of the information and messaging telling us you can be doing so many things better and, when you don't live up to what you've consumed, you start to question yourself. It can also stem from your upbringing - if you have people in your formative years embedding negative thoughts, it can continue to persist as you become an adult. Accentuate the positives at all times!No matter how hard you try, you will NEVER please 100% of your audience 100% of the time. There will always be people who disagree...and that's OK! Everyone's entitled to their opinion. That said, if someone takes time out of their day to leave a negative comment on something you post online, that's more of a reflection on them than it is on youSelf-sabotage and a fear of success is a self-limiting belief that can absolutely derail you without warning. It seems counterintuitive to your efforts, but new levels of success lead to new challenges you need to face. For some people, that may be too much...so they'll flirt with stepping over the finish line without fully committing so they remain in their comfort zone______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com_______________________What You'll Discover In Episode 141 of Evolution of BrandLaConya shares the evolution of her brand and how she niched down her law practiceThe steps LaConya took to niche down without losing the network she worked hard to buildWhy we, as humans, always fixate on the negatives instead of the positivesReasons why you can't let the negative comments on digital platforms derail your spirit (especially when ONE negative comment is surrounded by COUNTLESS positive ones)Why you need to accentuate the positives at all timesHow to stop being your own worst criticAn exercise in reflection that will help you overcome self-limiting beliefsDoes a fear of success (self-sabotage) lead to self-limiting beliefs?Why a strong mindset will help you overcome putting the cart 50 yards in front of the horseMo' Money, Mo' Problems vs. Mo' Money, NO ProblemsYou are a product of the five people you spend the most time with...choose your circle wisely!Learn more about Evolution of Brand at evolutionofbrand.comThank you for being part of the EoB Mafia!

    Dominate Social Media With These Top-Tier Tips with King Ashley Ann

    Play Episode Listen Later Jan 26, 2023 46:05


    Top 3 Takeaways From This Value-Packed Conversation:In order to be successful on social media today, you need to focus on finding your niche, building a list outside of social media because of constant algorithm changes (and MUCH more), and having a powerfully-defined brandIt's an unfortunate part of the digital world we exist in, but there are many people who will take advantage of you when and if they can. Be sure to do your due diligence up front to make sure the person you've found is credible. A strong indicator is their social media and digital presence and the type of value they're bringing to the world openly for all to consumeVideo content is dominating the digital landscape and there's no evidence of that slowing down anytime soon. Society is enamored with short-form content for entertainment, education, and communication and the connection you can make with short-form content can literally be the vehicle that transforms your brand forever______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com_______________________What You'll Discover In Episode 140 of Evolution of BrandHow Ashley Ann has forged her path to success and mastered social media marketingThe prime objectives you need to be aware of to succeed on social media todayThe difference between a resource and an expertIs the term "guru" aligned with "expert?"Why it's vital to do your due diligence up front to ensure you're not getting into business with scammersWhy a strong digital and social media presence will help you establish trust with your current and potential clientsWhy your message is the most vital element to your social media content strategyThe biggest differences in social media marketing today versus five years agoWhy video and short-form content is ruling the roost in social media todayHow to utilize video in your brand with no production budget or fancy cameras (your phone is enough)Where some big brands are missing the boat with today's social media experienceWhy short-form content is one of the most powerful modes of communication todayHow the world has shifted to on-demand content and why you need to appeal to your audience in that capacityStrategies for building your community with short-form contentWhen Ashley Ann realized the impact live streaming could have on her brandCan you have an impact with live streams, short-form content, etc. even if your audience is small?Tips for leveraging a live streaming series in your social media efforts

    How to Make Your Brand Stand Out In a Noisy Marketplace with Michael Keplinger

    Play Episode Listen Later Jan 24, 2023 37:03


    Top 3 Takeaways From This Value-Packed Conversation:The Internet has shifted how we shop for seemingly everything today. However, the brands that are standing out and building strong loyalty are the ones who have built the same type of memorable customer experience in both online and in-person environmentsDon't hold your ideas too tightly because most of them aren't original. And a lot of new innovative ideas are mashups of existing products or services with a new spinDifferentiation is a big part of building your brand, but you also need to focus your attention on your core speciality and not get impacted by "fear of missing out," or FOMO. You may have skills and knowledge that can bring value to another segment of your market, but trying to branch out and serve too many masters will divide your attention and cause a lack of focus where it truly needs to be ______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com_______________________What You'll Discover In Episode 139 of Evolution of BrandAn inside look at how Michael forged his path of success and developed his company SmashbrandLessons learned from launching his first product that still apply todayHow the Internet has shifted the market and consumer habitsSteps brands have taken to create a parallel experience in both online and in-person environmentsUnderstanding where your brand and your offerings fit in to the market and how they connect with consumersWhat you need to do to grab a customer's attention if your product is on crowded store shelvesWhy you don't need to hold on to your new ideas too tightlyHow things will change when you begin seeing and building your brand through the eyes of your consumerUnderstanding how consumers shop in today's worldHow advertising has evolved over time and how the number of brands pushing the same type of product impacts ads as wellWays consumers view ads in today's algorithm-driven worldWhy you can't build your brand around FOMOWhere brands are falling short making that important first impression with consumersWhy a traditional approach to market research doesn't work in today's business landscapeA piece of brand-stimulating advice that you can implement immediatelyEpisode 139 Quick SummaryIn Episode 139 of Evolution of Brand, Jason Cercone shares the mic with branding and consumer packaging dynamo Michael Keplinger for a powerful conversation about making your brand stand out in a competitive market. Throughout this conversation, you'll discover why you need to see AND build your brand through your consumer's eyes, barriers that exist for brands as they look to make a lasting impression in their niche, how brand advertising has evolved over the years, and how big brands continue to line up against smaller brands willing to take more risks.

    Myths & Misconceptions of Imposter Syndrome....DEBUNKED! with Sheryl Anjanette

    Play Episode Listen Later Jan 19, 2023 47:13


    Top 3 Takeaways From This Value-Packed Conversation:Imposter syndrome is a psychological pattern where someone feels like they're not good enough in spite of their accomplishments. 85% of people experience this and the percentage actually increases the more accomplished people areYou don't HAVE imposter syndrome. You EXPERIENCE imposter syndrome. If you say you "have" it, your subconscious mind is listening and makes it feel more permanent...when that permanence couldn't be further from the truthA little bit of fear is actually a good thing. Embracing fear as a positive is the only way you can grow. If you don't face your fears, you'll never overcome them and, by default, never unleash your full potential______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com______________________What You'll Discover In Episode 138 of Evolution of BrandSheryl shares how her brand has evolved over the yearsWhat is imposter syndrome, why is it unique, and why does it matter?How can the myths and misconceptions surrounding imposter syndrome impact you?Understanding the difference between “HAVING” imposter syndrome and “EXPERIENCING” itResearch, statistics, and facts regarding imposter syndromeWhat is the healthy zone and why does what exists inside it help you grow?The importance of embracing fears and leveraging them to grow and evolveDoes preconditioning from a younger age contribute to imposter syndrome when we reach adulthood?Can a fear of success and the unknowns it can bring lead people to find ways to avoid it?The mindset shift required to get beyond imposter syndromeWhy you need to focus on the “practice swings” and “embrace the suck”How to unleash your peak potentialAn exercise to help you shift your mindsEpisode 138 Quick SummaryIn Episode 138 of Evolution of Brand, Jason Cercone shares the mic imposter syndrome extraordinaire Sheryl Anjanette. Throughout this conversation, you'll discover the definition of imposter syndrome and why it can play a dominant role in our lives, ways to discover the positives within imposter syndrome, approaches that will help shift your mindset and get beyond feeling like you don't belong, and many of the myths and misconceptions regarding imposter syndrome and why they're simply not true.

    How to Become a World-Class Communicator with Brenden Kumarasamy

    Play Episode Listen Later Jan 17, 2023 47:13


    Top 3 Takeaways From This Value-Packed Conversation:Communication is the catalyst that will lead to unleashing your full potential and accomplishing your personal and professional goals. When communication is strong, people are on the same page and able to work towards a common goal. When it's lacking, things derail quickly and lead to confusion and missed opportunitiesHow would your life change if you transformed yourself into a world-class communicator? So many new opportunities will open up for you when you put your expertise center stage and bring value to your community and beyondMany people struggle with public speaking because we grow up believing communication is a chore. In school, there's a grade attached to the effectiveness of a presentation and, more often than not, that presentation is not tied to something we're passionate about. And because of this negative pre-conditioning, we have the wrong mindset and don't put forth the right effort to improve our skills______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com______________________What You'll Discover In Episode 137 of Evolution of BrandBrenden explains how case competitions transformed him into a world-class communicator and develop his brandHow Brenden brought MasterTalk to lifeWhy becoming a "student of your game" will help you master your craftHow relationships can derail when communication is lackingThe best ways to make communication skills more prevalent in your professional AND personal lifeBrenden shares a time when communication was lacking and it led to a missed opportunityHow would your life change if you were an exceptional, world-class communicator?The 3 questions you need to ask that will help you find communicators to emulateTips and strategies that will transform you into a world-class communicatorWhy do so many people struggle with public speaking?Does labeling yourself as an "introvert" impact your communication skills?The power of silence and eliminating filler words What is Step One if you want to revamp your communication skills?Quick Episode SummaryIn Episode 137 of Evolution of Brand, Jason Cercone shares the mic communications expert Brenden Kumarasamy. Throughout this conversation, you'll discover how Brenden honed his skills through competitions, tips and strategies for improving your communication efforts, where leaders fall short when it comes to their communication, and how your life will change when you become an exceptional communicator.

    Move the Needle With These Partnership Marketing Strategies with Dustin Riechmann

    Play Episode Listen Later Jan 12, 2023 43:44


    Top 3 Takeaways From This Value-Packed Conversation:Partnership Marketing is all about collaboration. Building relationships with like-minded professionals, working together to impact audiences, and breaking down the arbitrary wall of "competition" can lead to so many positive outcomes and opportunities for you and your brandWhen you reach out to someone with genuine interest in learning more about them and what they want to accomplish instead of with a blatant sales pitch, it can lead to a smoother transition to the next phase in the process AND put you in a more positive light because you're thinking about them, not you. Even if your offer isn't right for the person you connect with, they may know several others who could benefit from what you offerPodcast guesting is an effective, collaborative method of Partnership Marketing that allows you to make new connections, network at a high level with like-minded professionals, and welcome new people into your world through the power of your expertise. If your efforts are rooted in value and not built around a generic sales pitch, you can make a significant impact on the hosts you collaborate with, as well as the audiences who listen to your episode. Win-win-win!______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com_______________________The Goods From Dustin RiechmannConnect with Dustin on his website | simplesuccesscoaching.comPick up Dustin's Partnership Marketing Blueprint | Click hereCheck out Firecreek Snacks and get your beef jerky on! | Click hereWhat You'll Discover In Episode 136 of Evolution of BrandHow Dustin his helping mission-driven entrepreneurs flourish worldwideA powerful example of Partnership Marketing and How Dustin turned a LinkedIn conversation into a 150k unit orderHow Dustin learned Partnership Marketing and what he did to build upon the philosophyThe impact of podcast guesting as a Partnership Marketing initiativeThe power of collaboration and how it can stimulate growth and resultsA better way to connect with people and eliminate the cold, salesy BSDifferent approaches to Partnership Marketing that you can leverage in your brandHow to create a win-win-win scenario for everyone involved in your campaignsThe best way to start a conversation in a genuine, positive way so people "lower their guard"How to make your correspondences less transactional and more valuable to all parties involvedWhat is Step One in implementing Partnership Marketing into your efforts?

    Mindset Shift: Are You Primed For Sales Dominance? with Merit Kahn

    Play Episode Listen Later Jan 10, 2023 47:18


    Top 4 Takeaways From This Value-Packed Conversation:Professional selling is in a different realm. It's critical to your success to understand where your expertise can help you AND hurt you in a sales conversation. Know the right questions to ask so you don't sound pushy, but to understand what the issues people are facing so you can provide the right responseBuilding a relationship through powerful conversation will allow you to make a connection with someone that not only builds trust, but allows you to know more about that person than you ever could've thought possible. That stronger relationship could be the difference between closing and losing a saleHow does emotional intelligence apply to sales? Sales is about relationships. In order to have relationships with people, emotions are involved. You're dealing with human beings, and understanding your own emotions and the impact you have on others is important to being effective in a sales capacityYour mindset is going to dictate your results. If you emphasize a positive mindset, you'll strive to close more sales and continue to work on your craft. If you lean more towards the negative, the likelihood of taking steps towards improvement and having a significant impact on someone is slim to none______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Framework That's Changing the Game In Brand Storytelling with Park Howell

    Play Episode Listen Later Jan 5, 2023 42:33


    Top 3 Takeaways From This Value-Packed Conversation:"You're never too old to learn, you're never too old to make major mistakes, and you're never too old to just go for it because it's amazing what can come of it"You always want to tell your stories from the perspectives of your audienceThe And, But, Therefore method (ABT) is the DNA of story. If you can get this basic framework down, all of your storytelling will come together. ABT uses the three forces of story: agreement, contradiction, and consequence______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Experts Are a Dime a Dozen. Thought Leaders Are Rare and Valuable with Nicky Billou

    Play Episode Listen Later Jan 3, 2023 44:21


    Top 3 Takeaways From This Value-Packed Conversation:Thought leadership and business intermingle in your desire to help people. Business is a people game, not a numbers game. It's all about building relationships!"An expert is someone who knows something. A thought leader is someone who is known for knowing something." --- Matt ChurchPeople expect to get more from what they pay more for. People will show up expecting to get the results they seek when they invest more in the solution they believe in______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Steal These Tips For Integrated Marketing Domination In Your Brand with Anika Jackson

    Play Episode Listen Later Dec 22, 2022 46:15


    Top 3 Takeways From This Value-Packed Conversation: Making the decision to merge your brand with another is a major undertaking and should never be taken lightly OR executed without the right amount of due diligence. Remember, you can like someone and respect what they do, but it doesn't always mean your philosophies will align in a business setting. Be sure you know what you're getting yourself into and understand it's OK to say no Utilizing integrated marketing strategies can take your brand to a much higher level. Connecting with others to share content and expose your goods to a new audience opens up a plethora of opportunities that will play a critical role in the growth of your brand Avoid potential PR nightmares by having a clear, concise message that translates to a diverse audience. A little controversy can stimulate awareness and sales, but proceed with the proper plan so it doesn't come unraveled quickly (SEE: Kanye West) ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Steal These Tips For Integrated Marketing Domination In Your Brand with Anika Jackson

    Play Episode Listen Later Dec 22, 2022 46:15


    Top 3 Takeways From This Value-Packed Conversation:Making the decision to merge your brand with another is a major undertaking and should never be taken lightly OR executed without the right amount of due diligence. Remember, you can like someone and respect what they do, but it doesn't always mean your philosophies will align in a business setting. Be sure you know what you're getting yourself into and understand it's OK to say noUtilizing integrated marketing strategies can take your brand to a much higher level. Connecting with others to share content and expose your goods to a new audience opens up a plethora of opportunities that will play a critical role in the growth of your brandAvoid potential PR nightmares by having a clear, concise message that translates to a diverse audience. A little controversy can stimulate awareness and sales, but proceed with the proper plan so it doesn't come unraveled quickly (SEE: Kanye West)______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Personal vs. Business: The Ultimate Branding Showdown with Pamela Wilson

    Play Episode Listen Later Dec 20, 2022 50:51


    Top 3 Takeways From This Value-Packed Conversation: Understanding the long-term goals for your brand is important. If you intend to sell it in the future, it can be more difficult if the brand is built around your name. It can still be done, but it's harder for the brand to carry the name of an individual when that individual is no longer part of the operations We are suckers for a good story. And when a brand emerges that we fall in love with, it's not always just about that brand itself...it's about the person (or people) behind the brand that we want to know more about. As our loyalty to that brand grows, we want to know who are they, how did they build the brand, and what's the story behind their success The power of content marketing cannot be overlooked. It's important to find an approach that best suits your strengths AND keeps you invested in the process. Whether it be podcasting, blogging, videos, social media campaigns, email, or a combination of all or some of those items, putting the most helpful content in front of your ideal customer is going to provide a significant boost to the trust they have in you  ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Personal vs. Business: The Ultimate Branding Showdown with Pamela Wilson

    Play Episode Listen Later Dec 20, 2022 50:51


    Top 3 Takeways From This Value-Packed Conversation:Understanding the long-term goals for your brand is important. If you intend to sell it in the future, it can be more difficult if the brand is built around your name. It can still be done, but it's harder for the brand to carry the name of an individual when that individual is no longer part of the operationsWe are suckers for a good story. And when a brand emerges that we fall in love with, it's not always just about that brand itself...it's about the person (or people) behind the brand that we want to know more about. As our loyalty to that brand grows, we want to know who are they, how did they build the brand, and what's the story behind their successThe power of content marketing cannot be overlooked. It's important to find an approach that best suits your strengths AND keeps you invested in the process. Whether it be podcasting, blogging, videos, social media campaigns, email, or a combination of all or some of those items, putting the most helpful content in front of your ideal customer is going to provide a significant boost to the trust they have in you ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Clarity With Which Your Brand Speaks Shapes Its Impact with Rich Kozak

    Play Episode Listen Later Dec 15, 2022 46:18


    Top 3 Takeaways From This Value-Packed Conversation: "The clarity with which your brand speaks shapes its impact." --- Rich Kozak | In other words, your messaging needs to be clear and concise if you expect to connect with the right customers Marketing is execution. Branding is definition, purpose, and strategy. Marketing is the execution of an excellent branding strategy Your marketing hooks and all of your messaging needs to speak to the problem your ideal customer is trying to solve. They don't care about you...they care about themselves! And if you can build trust and show them you're the resource that can help them solve their problem, that's how your brand will grow ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Clarity With Which Your Brand Speaks Shapes Its Impact with Rich Kozak

    Play Episode Listen Later Dec 15, 2022 46:18


    Top 3 Takeaways From This Value-Packed Conversation:"The clarity with which your brand speaks shapes its impact." --- Rich Kozak | In other words, your messaging needs to be clear and concise if you expect to connect with the right customersMarketing is execution. Branding is definition, purpose, and strategy. Marketing is the execution of an excellent branding strategyYour marketing hooks and all of your messaging needs to speak to the problem your ideal customer is trying to solve. They don't care about you...they care about themselves! And if you can build trust and show them you're the resource that can help them solve their problem, that's how your brand will grow ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    A Mini-Masterclass In Amazon & E-Commerce Selling with Neil Twa

    Play Episode Listen Later Dec 13, 2022 46:54


    Top 3 Takeaways From This Value-Packed Conversation: There is never a "right time" to start a business. No matter how much you plan, things in life are going to unfold that could potentially throw you off course. If you're looking to launch your brand, don't hesitate! In order to gain traction on Amazon with your products, you need to have a clear understanding of data that's available to you, as well as a system and strategy that allows you to increase visibility. If you try to do things without a strategy, you'll get passed over by a seller who is To reach the highest levels of success on Amazon, it's important to understand the ins and outs of the e-commerce space AND find partners who can help you proceed in a clear, efficient manner ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    A Mini-Masterclass In Amazon & E-Commerce Selling with Neil Twa

    Play Episode Listen Later Dec 13, 2022 46:54


    Top 3 Takeaways From This Value-Packed Conversation:There is never a "right time" to start a business. No matter how much you plan, things in life are going to unfold that could potentially throw you off course. If you're looking to launch your brand, don't hesitate!In order to gain traction on Amazon with your products, you need to have a clear understanding of data that's available to you, as well as a system and strategy that allows you to increase visibility. If you try to do things without a strategy, you'll get passed over by a seller who isTo reach the highest levels of success on Amazon, it's important to understand the ins and outs of the e-commerce space AND find partners who can help you proceed in a clear, efficient manner______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Make Adversity Your Greatest Asset with Beate Chelette

    Play Episode Listen Later Dec 8, 2022 50:57


    Top 3 Takeaways From This Value-Packed Conversation: Authority status is NOT celebrity status. And that's a good thing! The purpose of building your brand is not to achieve celebrity status. It's to make money and help others gain transformation. When you focus on establishing authority for the right reasons, it becomes much easier to accomplish that. You need to be visible to the right people, and that's what authority is all about! Innovation and progress comes from those with a rebellious spirit...who are unruly and refuse to be "like the others" The adversity you've faced is an authentic part of your personal history and can be the greatest asset you own when it comes to resonating with your target audience. Many people can relate to exactly what you've experienced, can draw inspiration from your plight, and will invest in you to help them find a similar transformation ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Make Adversity Your Greatest Asset with Beate Chelette

    Play Episode Listen Later Dec 8, 2022 50:57


    Top 3 Takeaways From This Value-Packed Conversation:Authority status is NOT celebrity status. And that's a good thing! The purpose of building your brand is not to achieve celebrity status. It's to make money and help others gain transformation. When you focus on establishing authority for the right reasons, it becomes much easier to accomplish that. You need to be visible to the right people, and that's what authority is all about!Innovation and progress comes from those with a rebellious spirit...who are unruly and refuse to be "like the others"The adversity you've faced is an authentic part of your personal history and can be the greatest asset you own when it comes to resonating with your target audience. Many people can relate to exactly what you've experienced, can draw inspiration from your plight, and will invest in you to help them find a similar transformation ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The 3 Fundamental Marketing Pillars That Will Never Change with Tim Fitzpatrick

    Play Episode Listen Later Dec 6, 2022 48:03


    Top 3 Takeaways From This Value-Packed Conversation: You will never have long-term success if you don't have the fundamentals in place. The core fundamentals of any approach are the same as they were 50 years ago and will remain the same 50 years from today. You may adapt new skill sets and procedures to your approach, but the fundamentals will serve as your foundation The three fundamental marketing pillars are 1) Know your target customer, 2) develop the right message for your target customer, and 3) have a plan for how to get said message in front of those target customers The biggest mindset shift you need to embrace is thinking long-term versus short-term. Building a brand is a marathon, not a sprint. A short-term decision can have a critical, negative impact on your long-term growth and success ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The 3 Fundamental Marketing Pillars That Will Never Change with Tim Fitzpatrick

    Play Episode Listen Later Dec 6, 2022 48:03


    Top 3 Takeaways From This Value-Packed Conversation:You will never have long-term success if you don't have the fundamentals in place. The core fundamentals of any approach are the same as they were 50 years ago and will remain the same 50 years from today. You may adapt new skill sets and procedures to your approach, but the fundamentals will serve as your foundationThe three fundamental marketing pillars are 1) Know your target customer, 2) develop the right message for your target customer, and 3) have a plan for how to get said message in front of those target customersThe biggest mindset shift you need to embrace is thinking long-term versus short-term. Building a brand is a marathon, not a sprint. A short-term decision can have a critical, negative impact on your long-term growth and success______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Build Your Brand Without Hiring a Single Employee with Matthew Meehan & Luigi Rosabianca

    Play Episode Listen Later Dec 1, 2022 46:09


    Top 3 Takeaways From This Value-Packed Conversation: You may think a large infusion of cash will fix your business. But more than likely, there are issues with your operations that need fixed to ensure the real problems are being put to bed, thus leading to increased scalability and profitability You can build a team and grow a brand without actually hiring anyone to work directly for you. Establishing partnerships with freelancers and independent contracts is the way business is trending and it can save you a ton in regards to overhead, HR, benefits, and people calling off sick Experience will always trump education because what you're going to learn will constantly change. But this means you need to be a lifelong learner and means education will always be relevant ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Build Your Brand Without Hiring a Single Employee with Matthew Meehan & Luigi Rosabianca

    Play Episode Listen Later Dec 1, 2022 46:09


    Top 3 Takeaways From This Value-Packed Conversation:You may think a large infusion of cash will fix your business. But more than likely, there are issues with your operations that need fixed to ensure the real problems are being put to bed, thus leading to increased scalability and profitabilityYou can build a team and grow a brand without actually hiring anyone to work directly for you. Establishing partnerships with freelancers and independent contracts is the way business is trending and it can save you a ton in regards to overhead, HR, benefits, and people calling off sickExperience will always trump education because what you're going to learn will constantly change. But this means you need to be a lifelong learner and means education will always be relevant ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Would You Rather Be Accountable or Count-On-Able with Jeff Cohen

    Play Episode Listen Later Nov 30, 2022 47:26


    Top 3 Takeaways From This Value-Packed Conversation: The term "being held accountable" doesn't exactly give you the best feeling. In many ways, it's comparable to "being held at gunpoint." Because of this connotation, nobody wants to be held accountable! But if you think of yourself as being "Count-On-Able," it's a state of empowerment and lets you work in your zone of genius, producing the best results for your brand or the people you serve Bringing people onto your team for a specific role, then asking after they're on board if they can fill numerous additional roles, is a poor way of communicating, does not set the table for a person to stay loyal to you, and can ultimately lead to burnout, health issues, a person leaving completely, and many other issues that don't serve your long-term plans and retention "If you're everything to everyone, ultimately, you're really nothing to nobody." You become the most expendable person on your team when you say 'YES' to everything ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Would You Rather Be Accountable or Count-On-Able with Jeff Cohen

    Play Episode Listen Later Nov 30, 2022 47:26


    Top 3 Takeaways From This Value-Packed Conversation:The term "being held accountable" doesn't exactly give you the best feeling. In many ways, it's comparable to "being held at gunpoint." Because of this connotation, nobody wants to be held accountable! But if you think of yourself as being "Count-On-Able," it's a state of empowerment and lets you work in your zone of genius, producing the best results for your brand or the people you serveBringing people onto your team for a specific role, then asking after they're on board if they can fill numerous additional roles, is a poor way of communicating, does not set the table for a person to stay loyal to you, and can ultimately lead to burnout, health issues, a person leaving completely, and many other issues that don't serve your long-term plans and retention"If you're everything to everyone, ultimately, you're really nothing to nobody." You become the most expendable person on your team when you say 'YES' to everything ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Put Missed Appointments and No-Shows Behind You with Jonathan Zacks

    Play Episode Listen Later Nov 29, 2022 41:04


    Top 3 Takeaways From This Value-Packed Conversation: Sometimes our day-to-day lives can get hectic and appointments can slip through the cracks. In an effort to strengthen communication and help people keep their appointments with you organized, a service like GoReminders that provides timely prompts to keep things on track can be a great help AND stimulate strong customer loyalty and retention Many people choose to "ghost" others, in personal and professional settings. It's much better form to handle your communication directly and, instead of no-showing for an appointment, cancel and give a reason Utilizing scheduling tools properly in a way that gives your customer ample time to plan will lead to much better show rates. For example, if your first reminder communication is only one hour before their appointment, it gives the customer a potential out to cancel on the spot. But if you properly communicate with ample time in advance, it helps them plan for the appointment more accordingly  ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    How to Put Missed Appointments and No-Shows Behind You with Jonathan Zacks

    Play Episode Listen Later Nov 29, 2022 41:04


    Top 3 Takeaways From This Value-Packed Conversation:Sometimes our day-to-day lives can get hectic and appointments can slip through the cracks. In an effort to strengthen communication and help people keep their appointments with you organized, a service like GoReminders that provides timely prompts to keep things on track can be a great help AND stimulate strong customer loyalty and retentionMany people choose to "ghost" others, in personal and professional settings. It's much better form to handle your communication directly and, instead of no-showing for an appointment, cancel and give a reasonUtilizing scheduling tools properly in a way that gives your customer ample time to plan will lead to much better show rates. For example, if your first reminder communication is only one hour before their appointment, it gives the customer a potential out to cancel on the spot. But if you properly communicate with ample time in advance, it helps them plan for the appointment more accordingly  ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Critical Role Automation Plays In Brand Experience with Michelle Nedelec

    Play Episode Listen Later Nov 24, 2022 45:57


    Top 3 Takeaways From This Value-Packed Conversation: Automation can help a customer find information and receive a genuine brand experience even in periods where you're offline. They may be doing late-night searches and discover your website, and having certain functions set up to run automatically will allow them to get the answers they seek without actual human assistance Despite the convenience automation can provide, you don't want to lean too far towards automating everything and removing the human experience. This can create disconnection between your brand and your customer, leaving them feeling unappreciated and undervalued when they want to take the next step towards patronizing you If you want to utilize automation in your business operations, be sure your brand can support it and it doesn't come at the expense of losing customers because of it   ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Critical Role Automation Plays In Brand Experience with Michelle Nedelec

    Play Episode Listen Later Nov 24, 2022 45:57


    Top 3 Takeaways From This Value-Packed Conversation:Automation can help a customer find information and receive a genuine brand experience even in periods where you're offline. They may be doing late-night searches and discover your website, and having certain functions set up to run automatically will allow them to get the answers they seek without actual human assistanceDespite the convenience automation can provide, you don't want to lean too far towards automating everything and removing the human experience. This can create disconnection between your brand and your customer, leaving them feeling unappreciated and undervalued when they want to take the next step towards patronizing youIf you want to utilize automation in your business operations, be sure your brand can support it and it doesn't come at the expense of losing customers because of it  ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Impactful Habits For Establishing Authority & Owning Your Brand with Hala Chibani

    Play Episode Listen Later Nov 22, 2022 46:44


    Top 3 Takeaways From This Value-Packed Conversation: The 'how' in your business is found in the 'what' and the 'why.' When you know WHY you're building your brand and WHAT you want to accomplish, HOW to do it presents itself with much more clarity You need to build your brand in a way that is in alignment with what makes you happy. Don't spend time building presence on platforms or taking part in activities because someone else told you it was necessary. Be present where your energy is at its peak and you can make the most dynamic impact on your audience When you get beyond imposter syndrome, fully believe in your message, and live it every single day, you will be able to communicate it with much more effectiveness because you won't be held back by worrying what others think  ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Impactful Habits For Establishing Authority & Owning Your Brand with Hala Chibani

    Play Episode Listen Later Nov 22, 2022 46:44


    Top 3 Takeaways From This Value-Packed Conversation:The 'how' in your business is found in the 'what' and the 'why.' When you know WHY you're building your brand and WHAT you want to accomplish, HOW to do it presents itself with much more clarityYou need to build your brand in a way that is in alignment with what makes you happy. Don't spend time building presence on platforms or taking part in activities because someone else told you it was necessary. Be present where your energy is at its peak and you can make the most dynamic impact on your audienceWhen you get beyond imposter syndrome, fully believe in your message, and live it every single day, you will be able to communicate it with much more effectiveness because you won't be held back by worrying what others think ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Steal These Tips to Be a Badass Leader, Human, and Brand with David Wood

    Play Episode Listen Later Nov 17, 2022 41:39


    Top 3 Takeaways From This Value-Packed Conversation:  The most difficult, awkward conversations are usually the ones you absolutely need to have. Once you do, you lift an enormous burden off yourself, whether you get the final result you're hoping for or not. "Mouse naming" is something you need to care about because every unnamed mouse leads to more disconnection. If you're not identifying the issues you're having with someone, or the issues they're having with you, and putting yourself in a position to have a conversation that will hopefully eradicate the issues, you're only going to put more distance between you and others, thus damaging relationships and intensifying the burden you're carrying As humans, we tend to gravitate to self-isolation and shying away from solving problems that require a difficult conversation because, in most cases really aren't positive of what's really happening and we were never told/trained how to handle those types of situations when we younger  ______________________ Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Steal These Tips to Be a Badass Leader, Human, and Brand with David Wood

    Play Episode Listen Later Nov 17, 2022 41:39


    Top 3 Takeaways From This Value-Packed Conversation: The most difficult, awkward conversations are usually the ones you absolutely need to have. Once you do, you lift an enormous burden off yourself, whether you get the final result you're hoping for or not."Mouse naming" is something you need to care about because every unnamed mouse leads to more disconnection. If you're not identifying the issues you're having with someone, or the issues they're having with you, and putting yourself in a position to have a conversation that will hopefully eradicate the issues, you're only going to put more distance between you and others, thus damaging relationships and intensifying the burden you're carryingAs humans, we tend to gravitate to self-isolation and shying away from solving problems that require a difficult conversation because, in most cases really aren't positive of what's really happening and we were never told/trained how to handle those types of situations when we younger ______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Here's Why You Need to Fail In Order to Succeed with Michael Harris

    Play Episode Listen Later Nov 15, 2022 42:35


    Top 3 Takeaways From This Value-Packed Conversation: Failure is a good thing. It may suck in the moment, but when you can look at each failure objectively and discover the positives that will make you wiser for the next time you attack, you don't even need to call it a failure anymore. You can call it a lesson There are a number of things that will hold you back from telling your story, such as self-doubt, fear of ridicule or judgement, and being told by parental figures at a young age that you're doing something wrong. But as you get older, it's critical to develop a mindset that allows you to overcome those self-limiting beliefs and focus on the good parts of your story that can ultimately bring transformation to the world If you have a bad relationship with failure, you'll never learn from your downfalls and may never pick yourself up. Had Michael accepted his failure of only being able to walk 10 feet after a surgery earlier in his life, he may have never walked again...and, even worse, he may not even be with us today. It's all about the mindset to keep getting better each day and not accepting failure as permanent.  ______________________ Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Here's Why You Need to Fail In Order to Succeed with Michael Harris

    Play Episode Listen Later Nov 15, 2022 42:35


    Top 3 Takeaways From This Value-Packed Conversation:Failure is a good thing. It may suck in the moment, but when you can look at each failure objectively and discover the positives that will make you wiser for the next time you attack, you don't even need to call it a failure anymore. You can call it a lessonThere are a number of things that will hold you back from telling your story, such as self-doubt, fear of ridicule or judgement, and being told by parental figures at a young age that you're doing something wrong. But as you get older, it's critical to develop a mindset that allows you to overcome those self-limiting beliefs and focus on the good parts of your story that can ultimately bring transformation to the worldIf you have a bad relationship with failure, you'll never learn from your downfalls and may never pick yourself up. Had Michael accepted his failure of only being able to walk 10 feet after a surgery earlier in his life, he may have never walked again...and, even worse, he may not even be with us today. It's all about the mindset to keep getting better each day and not accepting failure as permanent. ______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Undeniable Power of Why In Effective Communication with Jem Fuller

    Play Episode Listen Later Nov 10, 2022 51:43


    Top 3 Takeaways From This Value-Packed Conversation: No matter what your intentions and your beliefs are, we are all human and all bleed exactly the same. We have so much divisiveness in the world today, we each need to do our individual part to bridge gaps and allow people to fight for what they believe in in a respectful way, hoping that behavior reciprocates Understanding why you're approaching any scenario will provide clarity and boost communication with those you're interacting with. If you don't understand why communication is taking place, it's nearly impossible to push forward towards resolution, compromise, etc. Positioning yourself as a value-driven podcast guest is the most powerful way to not only build your brand, but build your network. The relationships that spark from making new connections and working collaboratively to create impactful content can lead to friendships, partnerships, referrals, future collaborations, and much more ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Undeniable Power of Why In Effective Communication with Jem Fuller

    Play Episode Listen Later Nov 10, 2022 51:43


    Top 3 Takeaways From This Value-Packed Conversation:No matter what your intentions and your beliefs are, we are all human and all bleed exactly the same. We have so much divisiveness in the world today, we each need to do our individual part to bridge gaps and allow people to fight for what they believe in in a respectful way, hoping that behavior reciprocatesUnderstanding why you're approaching any scenario will provide clarity and boost communication with those you're interacting with. If you don't understand why communication is taking place, it's nearly impossible to push forward towards resolution, compromise, etc.Positioning yourself as a value-driven podcast guest is the most powerful way to not only build your brand, but build your network. The relationships that spark from making new connections and working collaboratively to create impactful content can lead to friendships, partnerships, referrals, future collaborations, and much more ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Follow This Blueprint to Build Your Personal Brand with Andrea Petrut

    Play Episode Listen Later Nov 9, 2022 52:43


    Top 3 Takeaways From This Value-Packed Conversation: Having healthy relationships in your life starts with you. You need to determine which relationships you're going to have in your world and which ones you're going to release. Communicating boundaries is nothing selfish...it's an important part of self love that will strengthen all relationships you have In most cases, your ideal client will be a mirror of yourself. You built your product, service, etc based off a problem you faced and you wanted to bring the solution to the world. Now, you need to find the people who are looking for the same answers Three reasons why we don't ask for help and, ultimately, slow down our progress because we don't seek help from those who know more than us, are fear, lack of trust, and ego ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Follow This Blueprint to Build Your Personal Brand with Andrea Petrut

    Play Episode Listen Later Nov 9, 2022 52:43


    Top 3 Takeaways From This Value-Packed Conversation:Having healthy relationships in your life starts with you. You need to determine which relationships you're going to have in your world and which ones you're going to release. Communicating boundaries is nothing selfish...it's an important part of self love that will strengthen all relationships you haveIn most cases, your ideal client will be a mirror of yourself. You built your product, service, etc based off a problem you faced and you wanted to bring the solution to the world. Now, you need to find the people who are looking for the same answersThree reasons why we don't ask for help and, ultimately, slow down our progress because we don't seek help from those who know more than us, are fear, lack of trust, and ego______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Game-Changing Ways to Get Discovered You Might Be Overlooking with Vinnie Potestivo

    Play Episode Listen Later Nov 8, 2022 52:13


    Top 3 Takeaways From This Value-Packed Conversation: The two main ingredients of discoverability are exposure and action. Exposure without action is entertainment Awards can give your brand a significant boost. It's important you blast all available platforms that you're an award winner to use it to its full potential and boost your exposure to the max If you are creating content in any capacity, embrace that label! There are a lot of opportunities for creators in today's Creator Economy and making your mark can lead to new paths you never considered ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Game-Changing Ways to Get Discovered You Might Be Overlooking with Vinnie Potestivo

    Play Episode Listen Later Nov 8, 2022 52:13


    Top 3 Takeaways From This Value-Packed Conversation:The two main ingredients of discoverability are exposure and action. Exposure without action is entertainmentAwards can give your brand a significant boost. It's important you blast all available platforms that you're an award winner to use it to its full potential and boost your exposure to the maxIf you are creating content in any capacity, embrace that label! There are a lot of opportunities for creators in today's Creator Economy and making your mark can lead to new paths you never considered______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery!MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Thing You're Afraid to Say Is What Your Audience Needs to Hear with Tyler Foley

    Play Episode Listen Later Nov 3, 2022 59:07


    Top 3 Takeaways From This Value-Packed Conversation: Your story doesn't have to be an "explosive Hollywood production" to be captivating, engaging, and valuable to the right audience. Your story is rooted in your authenticity and will resonate with the right people Authenticity is synonymous with self-awareness. You need to know who you are at your core to truly represent yourself and your brand to the fullest extent Stage fright is real. A fear of public speaking is not. We are not afraid of public speaking. We are afraid of public judgement ______________________ Click here for complete show notes  It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more Get your copy of PodMatch Guest Mastery!  MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    The Thing You're Afraid to Say Is What Your Audience Needs to Hear with Tyler Foley

    Play Episode Listen Later Nov 3, 2022 59:07


    Top 3 Takeaways From This Value-Packed Conversation:Your story doesn't have to be an "explosive Hollywood production" to be captivating, engaging, and valuable to the right audience. Your story is rooted in your authenticity and will resonate with the right peopleAuthenticity is synonymous with self-awareness. You need to know who you are at your core to truly represent yourself and your brand to the fullest extentStage fright is real. A fear of public speaking is not. We are not afraid of public speaking. We are afraid of public judgement ______________________Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreGet your copy of PodMatch Guest Mastery! MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Master These Two Fundamental Skills and You'll Be Set For Life with Ann Carden

    Play Episode Listen Later Nov 1, 2022 47:13


    Top 3 Takeaways From This Value-Packed Conversation: If you can master the skills of sales and marketing, you will always have success, always have income, and always have a way to navigate through the darkest of times Do not look at spending money on coaching, training, or anything that will aid and support your growth efforts as debt. Instead, look at it as an investment that will make you a wiser, better equipped brand/business owner With the number of options at customer's disposal today, you have to strive to be the best at all times. You can't muddle along or else you'll get left behind and complacency will set in ______________________ Click here for complete show notes It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Master These Two Fundamental Skills and You'll Be Set For Life with Ann Carden

    Play Episode Listen Later Nov 1, 2022 47:13


    Top 3 Takeaways From This Value-Packed Conversation:If you can master the skills of sales and marketing, you will always have success, always have income, and always have a way to navigate through the darkest of timesDo not look at spending money on coaching, training, or anything that will aid and support your growth efforts as debt. Instead, look at it as an investment that will make you a wiser, better equipped brand/business ownerWith the number of options at customer's disposal today, you have to strive to be the best at all times. You can't muddle along or else you'll get left behind and complacency will set in______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Expert Advice For Enhancing Productivity and Crushing Procrastination with Chelsey Newmyer

    Play Episode Listen Later Oct 27, 2022 44:09


    Top 3 Takeaways From This Value-Packed Conversation: Many entrepreneurs discover that once they go full-time in their own endeavor, they're working way more hours than they ever did at their '9 to 5.' However, effective time management strategies will allow you to enjoy some of those freedoms that entrepreneurship can present Don't leave your email inbox open all day and let new incoming messages distract you from getting your most important work done. Process your inbox with Chelsey's 4-D approach and block time at certain parts of the day to respond to/delete/delegate your emails Efficient time and productivity management is all about doing what works best for you. Some people operate best using tools such as Asana or Trello while others get the best results when they jot down notes and to-do lists on scratch paper. Whatever feeds your productivity, run with it! ______________________ Click here for complete show notes  Episode 114 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Expert Advice For Enhancing Productivity and Crushing Procrastination with Chelsey Newmyer

    Play Episode Listen Later Oct 27, 2022 44:09


    Top 3 Takeaways From This Value-Packed Conversation:Many entrepreneurs discover that once they go full-time in their own endeavor, they're working way more hours than they ever did at their '9 to 5.' However, effective time management strategies will allow you to enjoy some of those freedoms that entrepreneurship can presentDon't leave your email inbox open all day and let new incoming messages distract you from getting your most important work done. Process your inbox with Chelsey's 4-D approach and block time at certain parts of the day to respond to/delete/delegate your emailsEfficient time and productivity management is all about doing what works best for you. Some people operate best using tools such as Asana or Trello while others get the best results when they jot down notes and to-do lists on scratch paper. Whatever feeds your productivity, run with it!   ______________________Click here for complete show notes  Episode 114 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Evolution of Brand 1-Year Anniversary Special

    Play Episode Listen Later Oct 26, 2022 28:08


    Evolution of Brand celebrates its one-year anniversary today! On October 26th, 2021, the first five episodes of the podcast went live and we've been going strong ever since. Join me as I light the candles, pop the champagne corks, and look back on one year of Evolution of Brand.  In this anniversary installment, I'll be sharing the "evolution of the Evolution," why the EoB Society has a new name, my arrival on TikTok, a special shoutout to PodMatch, the PodMatch Guest Mastery book that's available on Amazon (link below) that I contributed to, and some special thank yous to everyone who made Evolution of Brand what it is over the past 365 days. _________________________ Connect with me: TikTok | Instagram  Rate, Review, and Purchase a copy of PodMatch Guest Mastery today  Want to learn more about PodMatch? Get started here  MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Evolution of Brand 1-Year Anniversary Special

    Play Episode Listen Later Oct 26, 2022 28:08


    Evolution of Brand celebrates its one-year anniversary today! On October 26th, 2021, the first five episodes of the podcast went live and we've been going strong ever since.Join me as I light the candles, pop the champagne corks, and look back on one year of Evolution of Brand. In this anniversary installment, I'll be sharing the "evolution of the Evolution," why the EoB Society has a new name, my arrival on TikTok, a special shoutout to PodMatch, the PodMatch Guest Mastery book that's available on Amazon (link below) that I contributed to, and some special thank yous to everyone who made Evolution of Brand what it is over the past 365 days._________________________Connect with me: TikTok | Instagram Rate, Review, and Purchase a copy of PodMatch Guest Mastery today Want to learn more about PodMatch? Get started here MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Digital Addiction Is Real. This Is How You Overcome It with Daniel Sih

    Play Episode Listen Later Oct 25, 2022 46:48


    Top 3 Takeaways From This Value-Packed Conversation:Your brain NEEDS the break from the connections you have to digital products and media platforms. If your job requires you to be online most of the day, then you spend your off-work hours watching Netflix, scrolling Instagram, etc, you overload your brain and build an unhealthy reliance on digital connection, which can leave you feeling unrested and completely drainedThe #1 thing you can do to improve your health is to spend time with loved ones! Doing this sans digital technology only enhances the health benefits found within this activity. Enjoy as many digital-free meals with your family, friends, roommates, colleagues, and others in your circle as you canA research study revealed that some people preferred to electrocute themselves with painful shocks instead of having 6-15 minutes in a room without technology to think their own thoughts (!!!)  ______________________Click here for complete show notes Episode 112 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Digital Addiction Is Real. This Is How You Overcome It with Daniel Sih

    Play Episode Listen Later Oct 25, 2022 46:48


    Top 3 Takeaways From This Value-Packed Conversation: Your brain NEEDS the break from the connections you have to digital products and media platforms. If your job requires you to be online most of the day, then you spend your off-work hours watching Netflix, scrolling Instagram, etc, you overload your brain and build an unhealthy reliance on digital connection, which can leave you feeling unrested and completely drained The #1 thing you can do to improve your health is to spend time with loved ones! Doing this sans digital technology only enhances the health benefits found within this activity. Enjoy as many digital-free meals with your family, friends, roommates, colleagues, and others in your circle as you can A research study revealed that some people preferred to electrocute themselves with painful shocks instead of having 6-15 minutes in a room without technology to think their own thoughts (!!!) ______________________ Click here for complete show notes  Episode 112 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear more MUSIC CREDIT: "Victory" courtesy of purple-planet.com

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