Podcasts about partnership marketing

What happens when you combine the complexities of running a franchise with the challenges of growing in a competitive digital landscape?In this episode, I sit down with Danny Hall, founder of FSE Digital, to explore the ins and outs of franchise marketing in 2025. Danny shares his expert insights on how franchises can thrive with the right local SEO strategies, optimise Google My Business listings, and create a powerful social media presence. He shares the dynamics between franchisors and franchisees and provides actionable tips for improving local marketing efforts and boosting franchise success.What You'll Learn:Local SEO for Franchise Growth: Discover how to optimise Google My Business and enhance local visibility to stand out in the competitive franchise market.Building Strong Franchisee-Franchisor Relationships: Learn how clear communication and strong partnerships between franchisors and franchisees can drive marketing success.Effective Social Media Strategies for Franchises: Find out how to leverage social media to engage local communities and franchisees.The Power of Partnership Marketing: Understand how collaboration between franchisors and franchisees can lead to more impactful marketing campaigns.Adapting to Change: Danny also shares his personal experience with empty nest syndrome, offering an honest look at how life transitions can impact both your personal and professional life. He shares how embracing change has opened new opportunities for growth, reflection, and deeper connections.This episode is full of practical advice for franchise owners looking to level up their marketing efforts, with a heartening perspective on navigating life changes and staying connected to your core values.Marketing Vs The World is produced by Urban Podcasts.

On this episode I talk with Alex Burakoff, Director of Partnership Marketing for Major League Soccer.Alex was an attorney before his current role. We talk about how that has helped him in his role at MLS as well as his management of the relationships with partners such as RBC Wealth Management for example, and overseeing and executing hundreds of initiatives. Alex and I discuss contract management, the appeal of Major League Soccer to corporate partners, the culture at MLS, and his background transition to sports and the work he continues to do to improve and himself and those around him as a leader.

For Ep#3 in our B2B series, I'm joined by Michelle Lisowski, Senior Director for Global B2B and Partnership Marketing at Uber. We talk about taking Uber into B2B, the aspects of the brand that can extend and others that need to be augmented. This B2B Series brought to you by LinkedIn.

The team connected with Johnna Hayward, Senior Director of Partnership Marketing and Strategy at the NY Liberty, to discuss all things brand deals, growth around the League and career empowerment.

“B2B marketing is really human-to-human marketing. Don't just talk to companies; connect with the people running the show.” Michelle Lisowski, Senior Director of Global B2B and Partnership Marketing at Uber, joins Krystina Rubino on Growth Talks to explore the art of balancing strategy with scrappy execution, fostering emotionally intelligent teams, and scaling B2B marketing efforts globally. From cultivating a “see the forest through the trees” perspective to building team cultures where mistakes are embraced as learning opportunities, Michelle offers actionable insights for leaders navigating the demands of high-stakes marketing environments.

Camryn currently works for the Cleveland Cavaliers as the Manager of Global Partnership Marketing and was recently honored as one of Front Office Sports' Rising 25, one of the most prestigious awards in the sports industry. From leading Villa's state champion tennis team to rising through the ranks with the Cleveland Cavaliers, Camryn's story is one of ambition, leadership, and hard work! On this episode of the podcast, Camryn shares with us on how Villa helped shape her career path, the professional career insights she has learned in her journey, as well as advice for young professionals looking to advance in their careers.

Director of Partnership Marketing at the Denver Broncos, Derek Thomas, joins APU's Dr. Jim Reese today to share his insights from more than 27 years in professional sports. Thomas lays out the facts on everything from climbing the corporate ladder to what goes on behind the scenes during off-season. Hosted on Acast. See acast.com/privacy for more information.

Unlock the future of marketing with Jared Fuller, the mastermind behind the book "Nearbound." Discover why surrounding potential buyers with trusted voices can be more powerful than traditional marketing tactics. Jared shares his groundbreaking approach of leveraging relationships with vendors, partners, customers, and advisors to build trust and credibility. You'll learn how treating marketing like a media company can create exceptional experiences and make those you collaborate with famous.Take a journey through Jared's process of writing "Nearbound," from the inspiration sparked by his Partner Up Podcast to the launch of the Partner Hacker Daily newsletter. Jared reveals the importance of language and category creation in establishing new market concepts, comparing his strategy to the success of "The Miracle Morning." He also provides valuable insights into integrating curiosity, courage, and conviction into developing a media company, making a compelling case for writing a book as a potent business growth strategy, particularly for software companies.Gain practical tips and strategies to elevate your marketing efforts through collaboration and trusted networks. Hear Jared's analysis of the contrasting fortunes of Slack and Microsoft Teams, emphasizing the critical role of ecosystem, partnerships, and network effects. We'll also discuss content creation, overcoming writer's block, and executing a successful book launch. By partnering with trusted voices and influencers, you'll learn how to expand your reach and impact, ultimately fostering growth and success. Don't miss this episode packed with actionable insights!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

In today's episode, Ashley Mason, founder of Dash of Social, shares her journey of starting a content marketing agency and specializing in social media and influencer marketing. She discusses the power of partnerships and how they can benefit both parties involved. Ashley also talks about the importance of finding the right partners and offers tips on how to choose them. She shares examples of successful partnerships, such as co-authored blog posts and joint events, and emphasizes the impact they can have on businesses. Ashley also discusses the Massachusetts Business Network, a community she created to provide free resources and support to local businesses.   Join us to hear to also here how we brainstormed some ways that you can use this marketing strategy to grow your business right now!   By the end of this episode, you'll be on your way to building strong partnerships in your marketing and skyrocketing your growth as a result. Enjoy!   Mentioned in this episode Dash of Social on Instagram Dash of Social's Main Website Offer Optimization Scorecard Leave a Podcast Review Subscribe   Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.

Today we're talking to Henry McIntosh, the founder of Twenty One Twelve Marketing, a partnership marketing agency otherwise known as the commercial collaborations agency and GLOW Festivals – an apres ski music festival with absolutely no snow in sight. What business problem do you solve? Today's episode discussion revolved around unlocking business growth through partnership marketing. Our guest, Henry McIntosh, founder of Marketing and Glow Festivals, shares insights and strategies for leveraging partnerships to drive lead generation and propel your business forward.  Small Business Answer Man's Shownotes: Partnership marketing involves collaborating with complementary but non-competitive businesses to achieve mutual goals.  Three key approaches: value exchange, sponsored collaborations, and incentivized collaborations.  Henry shares the story behind Glow Festivals, an apres-ski music festival born out of COVID restrictions.  Despite the absence of snow, the festival leverages partnership marketing to create a unique experience for attendees.  Precision marketing emphasizes targeted and focused strategies tailored to specific audiences.  Henry highlights the importance of going deeper rather than wider to maximize impact.  Henry advises established businesses to focus on scalability and predictability in their marketing efforts.  Henry discusses the transition to remote work during COVID-19 and the communication challenges it presents.  Remote work offers benefits such as access to a broader talent pool but requires intentional communication and robust processes.  Henry emphasizes the need for small business owners to maintain authenticity and creativity amidst technological advancements.  Connect with Henry Mcnltosh: Website: http://www.twenty-one-twelve.com LinkedIn Company's LinkedIn Clarity Navigator Discovery Session – Sign Up HERE Learn more about Gary's Mastermind group at goascend.biz/the-mastermind-solution

In hour 2 of The Chris & Amy Show, they're joined by Joshua Sisco, an Antitrust Reporter at Politico. He shares everything that you need to know about the DOJ vs Apple lawsuit. They're then joined by Angie Minges, the Director of Partnership Marketing at Purina. She brings a furry friend along, Henry with her as well. They discuss the upcoming event at City Park, "Pups on the Pitch" and everything you need to know about Purina bringing soccer fans and pets together. They conclude the hour by continuing to discuss the Baltimore Bridge collapse.

Listen to this clip from The Chris & Amy Show where they're joined by Angie Minges, the Director of Partnership Marketing at Purina. She brings a furry friend along, Henry with her as well. They discuss the upcoming event at City Park, "Pups on the Pitch" and everything you need to know about Purina bringing soccer fans and pets together.

In this episode of "Women in B2B Marketing," host Jane Serra speaks with Alice Walker, Senior Product & Partnership Marketing Manager at LeanData, about her accidental entry into B2B marketing and her rise to a senior role. Alice discusses the challenges of breaking into a new industry, the synergy between product and partner marketing, and the importance of aligning with sales teams. They explore ecosystem-led growth, the value of partnerships, and competitive intelligence. Alice also touches on executive alignment, the impact of motherhood on her career, and the importance of networking. Alice walks us through:challenges of transitioning into the healthcare industryproduct and partner marketing roles, the customer-centric approach and the need for diverse skillsecosystem-led growth and the importance of understanding customer pain pointsthe insights gained from partners in terms of competitive intelligenceworking closely with sales, understanding their needs, and building a true partnershipthe impact of the down economy on partner marketing efforts and the importance of executive alignmenttracking metrics, executive alignment, and the need for concrete measurements in partner marketingaligning with revenue, gaining executive trust, and the role of revenue in solving problemsdifferent methodologies and processes used in partner marketingthe positive impact of motherhood on her career, including increased intentionality, time management, and identity awarenessnetworking and fostering a community and leveraging personal connections in job searchesKey Links:Guest: Alice Walker - https://www.linkedin.com/in/aliceawalker/Host: Jane Serra - https://www.linkedin.com/in/janeserra/

Guest: Robert Glazer, the Founder and Chairman of the Board of global partner marketing agency Acceleration Partners. Robert is also a serial entrepreneur, an award-winning executive, a bestselling author, a keynote speaker, and the host of The Elevate Podcast. Overview: Effective marketing is a constantly moving target. Today's hot engagement strategy will be copycatted by all of your competition tomorrow. "Old-fashioned" media like print and radio get rediscovered on the cheap ... until everyone else rediscovers them and drives up the cost of ad buys. In order to maintain a competitive marketing advantage, CEOs need to start looking for synergies and partnerships that can boost your brand's awareness, strengthen your appeal to niche customers, and Make BIG Happen.  On today's show, Robert Glazer discusses how partnership marketing works, action steps that CEOs can take to augment their current marketing strategies, and some of Robert's key learnings from building a fast-growing company.

Cobi Blumenfeld-Gantz, the co-founder and Chief Executive Officer of Chapter, a Medicare advisory platform that uses a blend of technology and a trained team of advisors to decipher all plans at a microscopic level, ensuring that members can enroll in the plans that are best suited for their needs based on cost and coverage. Chapter has raised to date $61 million from notable investors such as Addition, Narya Capital, Susa Ventures, Maverick Ventures, XYZ Venture Capital, Core Innovation Capital, and Health2047 Capital Partners, and Peter Thiel.Where to find Cobi Blumenfeld-Gantz:• Website: Free Guidance from Licensed Medicare Advisors - Chapter (askchapter.org)• LinkedIn Cobi Blumenfeld-Gantz | LinkedInWhere to find Hadi Radwan:• Newsletter: Principles Friday | Hadi Radwan | Substack• LinkedIn: Hadi Radwan | LinkedInIf you like our podcast, please don't forget to subscribe and support us on your favorite podcast players. We also would appreciate your feedback and rating to reach more people.We recently launched our new newsletter, Principles Friday, where I share one principle that can help you in your life or business, one thought-provoking question, and one call to action toward that principle. Please subscribe Here.It is Free and Short (2min).

I am so thrilled to share this episode with you today, because the topic is a first for Making Good! As a small business owner, one of the things that I've had the most fun with is when I get to work with other small business owners… This is something i've done through my stationery business, Good Sheila, my retail shop, Station 7, and even this podcast.Turns out that working with other small businesses owners can be a form of marketing – something called Partnership Marketing! Partnership marketing is when two businesses create a campaign or promotion that benefits both parties. It can take all kinds of forms, everything from a  giveaway to a joint product or offer and everything in between.Well, I was so excited to have today's guest on the show because she is a partnership marketing expert. Erika Rodriguez works with mission-driven companies, social impact organizations, and ecopreneurs to create impactful content strategies and partnerships. Through her small business, Nadi Marketing, Erika helps grow conscious businesses through intentional marketing and the power of partnerships so that their visions for positive change continue to be sustainable.Aside from her areas of focus being so up my alley, I loved Erika's straightforward and actionable tips for anyone new to partnership marketing. She was so full of creative ideas and examples, and I'm so grateful for how generous she was with her knowledge. I cannot wait for you to hear our conversation.Connect with Erika:Instagram: @nadi_marketingWebsite: nadimarketing.comMAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/218CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts

This week, Ash talks to Amber Spears. Amber is renowned for her expertise in affiliate and partnership marketing. She is here to discuss strategies for monetizing online businesses, the importance of mindset in entrepreneurship, and how to create quantum leaps in your business growth.  Amber and Ash dive into the use of partnerships and affiliate deals to amplify a business's message, give tips on handling revenue, and emphasize the importance of investing in sales training. Amber also touches on balancing hard work with personal well-being and the need for a clear brand focus. Whether you are looking to monetize your personal brand or tools to quantum leap your career, this episode is here! In This Episode, You'll Learn: The mindset of a 7-figure entrepreneur and business owner. How to overcome financial struggles in business. The power of consistency and holding your vision. The common miscommunications that happen during a sale. How to sell with integrity and success. Connect with Amber Spears https://www.instagram.com/ambermariespears/ https://hi.east5thavenue.com/free-strategy amber@eastfifthavenue.com Connect with Ash: https://www.instagram.com/ashleystahl/ Take a FREE Quiz to Discover Your Most Authentic Career Path: https://www.ashleystahl.com/freequiz/

✨ Courtney Ksiazek, Senior Director, Partnership Marketing at Angel City Football Club☁️  Transitioning from being a college sports player to working in the sports industry☁️  The value of a master's degree in sports marketing☁️  How to choose the right career path for you☁️  Overcoming challenges in women sports☁️  How to secure valuable marketing partnerships and sponsorshipsJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

David McFarland is the co-founder of Coterie Insurance, which is on a mission to transform the commercial insurance market for small and micro-businesses. Using an innovative digital platform, Coterie makes insurance easier, faster, and more accessible for businesses and their 32 million employees nationwide. Coterie has now raised a total of $80 million since its 2018 inception.Today, Coterie has more than 40,000 clients.Where to find David McFarland:• Website: Coterie Insurance - Small Business Insurance• LinkedIn (1) David McFarland | LinkedInWhere to find Hadi Radwan:• Newsletter: Principles Friday | Hadi Radwan | Substack• LinkedIn: Hadi Radwan | LinkedInIf you like our podcast, please don't forget to subscribe and support us on your favorite podcast players. We also would appreciate your feedback and rating to reach more people.We recently launched our new newsletter, Principles Friday, where I share one principle that can help you in your life or business, one thought-provoking question, and one call to action toward that principle. Please subscribe Here.It is Free and Short (2min).

In Hour 4 we were joined by VP of Partnership Marketing with the NHL Sophie Kostopoulos. Hosted on Acast. See acast.com/privacy for more information.

It's the 75th episode and we are excited to welcome Kelly Higgins as our featured guest for this episode. Kelly serves as the Vice President of Partnership Marketing for the U.S. Soccer Federation. Kelly was introduced to sports business at a young age when she landed an opportunity to work for the NY Mets during summer league throughout her high school years in southeast Florida. It was inevitable, that she would pursue a career path in sports and be on the amazing journey she has been on with experiences working for the NBA, NY Mets, NBC Sports and now, U.S. Soccer.

Do you have the power to create a position that doesn't exist?   The answer is HELL YES! And Megan Donovan of the Chicago Bulls is going to tell you just how she did it!   Listen in as Megan talks about:   Why you need to have a consultant mindset  How to handle the learning curve  What happens when you are solutions-oriented  Why she left sports & how she got back in  Why she will never take a job for the money  What you should talk about during your informational interviews  If you're feeling this episode, make sure to share the love with your friends! I'm on a mission to help women in the sports industry level up their careers and not have to go at it alone! We are in this together. Women Empowering Women!    Links: Au Cheval | Chicago, IL: http://auchevaldiner.com/chicago/ Chicago Bulls: https://www.nba.com/bulls/   Connect with Megan:  Linkedin: https://www.linkedin.com/in/megan-donovan-grabowski-55412a101/    In her eighth season with the Chicago Bulls, Megan Donovan is responsible for cultivating the team's partner relationships, and developing and implementing marketing strategies that optimize contractual obligations in order to build strong, mutually beneficial partner-team campaigns … she oversees the Partnership Marketing team and has a combined ten seasons in the NBA … Megan previously held management roles in Community Relations and Player Development for the Milwaukee Bucks and worked at Sheridan Capital Partners in Chicago prior to joining the team … she is a graduate from the University of Wisconsin Madison and holds dual majors in Rhetoric and Journalism … Megan resides in Chicago with her husband, Tyler, and son Tate.   Connect with Jahaan:  Instagram: https://www.instagram.com/jahaanblake/ Email: jblake@jahaanblake.com Website: https://jahaanblake.com/ LinkedIn: https://www.linkedin.com/in/jahaanblake/

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk shares 30+ ideas for partnerships that you can apply to your own business for growth and success.Lindsay built her first company on the foundation of partnership marketing, and is now building her second the same way. Use her exact ideas and strategies and apply them to ignite your own brand. Grab the full list of 30+ Ideas for Simple Partnerships here. IGNITE YOUR BRAND THROUGH EASY TO EXECUTE, COST-EFFECTIVE COLLABORATIONSIf you want to join Lindsay at any of her live and in-person FoundHer Fridays events, make sure you sign up here to get first dibs on registration.SPACE IS LIMITED.Please don't forget to leave a rating or review wherever you podcast: http://www.ratethepodcast.com/dearfoundher.You can now work with Lindsay 1:1 to ignite your brand. Fill out the form here and set up a FREE 30-minute consultation.Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher/ Hosted on Acast. See acast.com/privacy for more information.

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk is sharing how she used the power of partnerships to build her first and now her second companies. She'll walk you through exactly what she did and tomorrow she'll share with you 30+ ideas for your own partnerships. Today, Lindsay's sharing the exact strategies she used when building both of her companies: BORROWING OTHER PEOPLE'S COMMUNITIES—or partnership marketing. From day one with both companies I had a zero dollar marketing budget, but when you tap into the power of partnerships, great things happen. And usually, when they happen, they lead to more things happening and eventually bigger things happening. You can build, grow and scale a 7-figure brand upon the foundation of collaborative partnerships. In today's epiossde you'll hear Lindsay share: How she used partnerships when building Bump Club and Beyond.How she's using partnerships to build Dear FoundHer...Best practices when it comes to finding partners and creating partnerships that work. Tomorrow Lindsay will share 30+ ideas for you to partner with others to grow and ignite your brand. If you want to join Lindsay at any of her live and in-person FoundHer Fridays events, make sure you sign up here to get first dibs on registration.SPACE IS LIMITED.Please don't forget to leave a rating or review wherever you podcast: http://www.ratethepodcast.com/dearfoundher.You can now work with Lindsay 1:1 to ignite your brand. Fill out the form here and set up a FREE 30-minute consultation.Stay tuned for Part 2 tomorrow and tune in to grab a downloadable e-book outlining all of the ideas Lindsay will be sharing. Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher/ Hosted on Acast. See acast.com/privacy for more information.

Meeri Savolainen, the CEO, and co-founder of INZMO, Berlin-headquartered InsurTech, and a standout player in the insurtech field, specializing in embedded insurance solutions designed to cater to the needs of residential renters across Europe. Inzmo offers a variety of insurance products, including renters, electronics, liability, and home contents insurance, all delivered in a 100% digital format. Inzmo raised to date $7.9 million.If you like our podcast, please don't forget to subscribe and support us on your favorite podcast players. We also would appreciate your feedback and rating to reach more people.We recently launched our new newsletter, Principles Friday, where I share one principle that can help you in your life or business, one thought-provoking question, and one call to action toward that principle. Please subscribe Here.It is Free and Short (2min).

In this episode of SaaS Marketing Superstars podcast, Scindia Balasingh explains how to use partnership marketing to grow your B2B SaaS. Episode Highlights - How Scindia got into partnership marketing and her career trajectory (1:11) What is partnership marketing (4:08) Types of partnership marketing (7:18) Why you should tier your partners into strategic, regular and long-term partnerships (13:31) How to find effective partners for your company (16:22) How to build relationships with intending partners without alienating your customers (18:18) Common partnership pitfalls companies must avoid (22:32) Recommended number of clients companies should start their partnership program with (25:32) How to measure the impact of a partnership program (28:46) Favorite books, apps and business leaders (30:52) Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-partnership-marketing-scindia-balasingh

Kelly Sarabyn and Asher Mathew are here with us today to discuss key insights from their latest report: The State of Partner-Led Growth Report.This new report promises to shed light on: The power of partner-led growth strategies, Showcasing real-world success stories, Lots of interesting partnerships insights from sales and marketing leaders, And tips to drive business growth through partnerships. To get a better understanding of the implications of the insights they've uncovered, we delve into the specifics behind the results from the report.Link to the report: https://www.hubspot.com/hubfs/The%20State%20of%20Partner%20Led%20Growth%20Report%202023..pdfThis production is brought to you by Magentrix ✨

It's not enough to just have partners – understanding them and tailoring the experience to their needs can truly set apart a great partnership from a good one. This episode will cover: Practical Strategies for improving your partner experienceExploring ways to better understand your partners And discussing the potential impact these strategies can have on your overall channel performance.Lindsey Traub brings expertise from: Working on partner programs and operations at Magento – where achievements included: significant strides in enabling partnersWorking at Adobe, as Head of Operations Strategy for Adobe Exchange DX, managing and launching a new ISV partner program that combined the Magento, Marketo, and Adobe partner programs, serving more than 1,000 partners in the process.She also served as the Director of Programs and Partnerships at Cart.com and built the company's partner program from the ground up. This production is brought to you by Magentrix ✨

In Ep. 87 of Earned, Conor sits down with Ana Maria Henao, the CMO and general manager of US Consumer Channel and Partnership Marketing at Microsoft. We start the show by diving into Ana Maria's recent transition from 25 years in the CPG sector—with much of her career spent at Procter & Gamble and PepsiCo—into the tech industry, and how the recent AI boom has shaped her experience thus far. We then discuss Ana Maria's leadership style, and break down the “Three C's” that she applies every single day. Next, we explore how Microsoft works to cultivate brand love and community, balancing functional efficacy and emotional connection to its products. We then dive into Microsoft's approach to influencer marketing, and Ana Maria emphasizes the importance of embracing creator content. To close the show, Ana Maria shares her process for self-reflection and active meditation.In this episode, you will learn:The "Three C's" that guide Ana Maria's leadership styleHow Microsoft works to cultivate brand love by balancing functional efficacy and emotional connection to its productsWhy brands should embrace creator content in their marketing channels Resources:MicrosoftConnect with the Guest(s):Ana Maria Henao's LinkedInConnect with Conor Begley & CreatorIQ:Conor's LinkedIn - @conormbegleyCreatorIQ LinkedIn - @creatoriqFollow us on social:CreatorIQ YouTube - @TribeDynamicsCreatorIQ Instagram - @creatoriqCreatorIQ TikTok - @creator.iqCreatorIQ Twitter - @CreatorIQ

Welcome to Add To Cart Upskill! We have partnered with one of our industry friends to teach you a new set of skills. At the end of the Upskill series, we want you to walk away feeling smarter and ready to take on a new area of eCommerce. Today's episode is the first in a series of three on Partnership Marketing and is brought to you by Impact.com, a technology company that's transforming the way enterprises manage and optimise all types of partnerships. The Impact Partnership Cloud™ is an integrated end-to-end solution for managing an enterprise's partnerships across the entire partnership life cycle to activate rapid growth. Impact power partnerships for some of the world's largest and most loved brands: Uber, Airbnb, Nike, Canva, Westpac, HSBC, Woolworths and David Jones.We've looked at setting up and managing partnerships in episodes one and two and this, the third and final episode, is focused on how best to grow them. Rainer Schmid is the Global Direct Marketing Manager from Bikes Online and he's joining us today to share his experiences in the mature partnerships space. Rainer talks about the internal processes his team have implemented to optimise their partnerships, the attribution model he rates for handling payouts and his predictions on upcoming trends. He also provides a nifty catchphrase for what's at the heart of growth and its refreshingly simple. Be Nice.Links from the episode:Two Wheeling TotsZaloraQuestions answered:How do you keep track of all your partner content out in the world? How do you keep existing, beneficial partnerships growing?How do you find new opportunities for partnerships? This episode was brought to you by… Impact.comAbout your co-host: Rainer Schmid from Bikes OnlineRainer brings a wealth of experience to the table as the Global Direct Marketing Manager at BikesOnline, the sole distributor of Polygon, Marin & Thok bike brands in Australia and the USA, With over 16 years of expertise in digital channels and strategic partnerships across a variety of industries, he has a deep understanding of data-driven tactics to maximise results. Prior to joining BikesOnline, Rainer drove successful digital strategies for top brands including Crown Resorts, Northern Territories Tourism, and brands in diverse sectors such as entertainment, B2B, finance, legal services, e-commerce, education, and fashion.You can contact Rainer at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this captivating episode of the Live eCommerce Podcast, we are joined by a leading authority in partnership marketing, Sven Radavics, co-founder of Intribe.co. Sven takes us on an insightful journey through the remarkable case study of Contour, a smaller brand that successfully secured a partnership with industry giant RedBull. Discover how Contour managed to bring value to this high-profile collaboration, defy odds and achieve extraordinary success. This conversation is a treasure trove of practical tips and insights for ecommerce and retail businesses seeking to leverage the power of marketing partnerships. Whether you're a small brand aiming for big partnerships or an established retailer looking to enhance your strategies, there's something for everyone in this enlightening discussion. Don't miss out on these invaluable learnings!About eStreamly: eStreamly is a Livestream & video shopping SaaS. Your video content is shoppable on your site, a blog, email, SMS, a 3rd party webpage, and now also shoppable on social media too (Instagram, Facebook, Youtube)! It's your data, your ecommerce. Each video become an extension of your ecommerce with in video checkout.Connect with Sven on LinkedIn:https://www.linkedin.com/in/sradavics Join the Live eCommerce private community: https://try.estreamly.com/the-live-ecommerce-community.Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter.

Welcome to Add To Cart Upskill! We have partnered with one of our industry friends to teach you a new set of skills. At the end of the Upskill series, we want you to walk away feeling smarter and ready to take on a new area of eCommerce. Today's episode is the second in a series of three on Partnership Marketing and is brought to you by Impact.com, a technology company that's transforming the way enterprises manage and optimise all types of partnerships. The Impact Partnership Cloud™ is an integrated end-to-end solution for managing an enterprise's partnerships across the entire partnership life cycle to activate rapid growth. Impact power partnerships for some of the world's largest and most loved brands: Uber, Airbnb, Nike, Canva, Westpac, HSBC, Woolworths and David Jones.We've looked at the set up, now it's time to get into the detail and cover how to manage your partnerships program. We are joined by Michael Mironowicz, Affiliate and Partnerships Manager at Big Red Group, who work in the gifting and travel space with three key brands - Red Balloon, Adrenaline and Experience Oz. The conversation covers the onboarding process, communication with partners, how to track metrics as well as a whole lot more, in fact, everything you need to know to manage your partnership program day to day.Links from the episode:Impact.comBig Red GroupSegment SnowflakeTableau Questions answered:What is the onboarding process for new partners?How do you reimburse and incentivise partners?Which metrics are the most important?This episode was brought to you by… Impact.comAbout your co-host: Michael Mironowicz from Big Red GroupPartnerships at BRG, Partner at MSV Capital and Wp Agency. Previous roles include Growth at Cashrewards and Digital Marketing at Endeavour Drinks, prior to that helped Rakuten Marketing expand across Asia Pacific. A few cut teeth on eCommerce startups, one being a 2012 Startmate alumni and the other a BRW Fast Starter that same year.You can contact Michael at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

Welcome to Add To Cart Upskill! We have partnered with one of our industry friends to teach you a new set of skills. At the end of the Upskill series, we want you to walk away feeling smarter and ready to take on a new area of eCommerce. Today's episode is the first in a series of three on Partnership Marketing and is brought to you by Impact.com, a technology company that's transforming the way enterprises manage and optimise all types of partnerships. The Impact Partnership Cloud™ is an integrated end-to-end solution for managing an enterprise's partnerships across the entire partnership life cycle to activate rapid growth. Impact power partnerships for some of the world's largest and most loved brands: Uber, Airbnb, Nike, Canva, Westpac, HSBC, Woolworths and David Jones.We are starting right at the beginning and looking at how to develop a partnership strategy as part of your marketing mix. We are joined by Neguin Farhangmehr, Head of Affiliate and Partnerships at Growthops Digital. Neguin never intended to pursue a career in partnerships, but after getting a taste of ‘the above and beyond channel' as she calls it, she was hooked and has never looked back. In this chat, Neguin shares the best way to budget for partnerships, which partnership channels perform best and her key tips for brands commencing their partnership planning as well as a whole lot more, in fact, everything you need to know to get started!Links from the episode:Impact.comGrowthopsQuestions answered:What are the main benefits of a partner program for brands? How do you tell if your competitors are engaged in partnership marketing? Should you resource partnerships in-house or through an agency?This episode was brought to you by… Impact.comAbout your host: Nathan Bush from esuiteNathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Neguin Farhangmehr from Growthops DigitalWith over 14 years of experience, Neguin leads high performing teams with a strong focus in sales growth and customer acquisition. Working with leading brands worldwide across several industries including e-commerce, travel, market research, entertainment and finance, Neguin helps companies with their marketing and sales functions via digital marketing tactics and partnerships.You can contact Neguin at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Boost your business's growth and reputation with partnership marketing, a powerful strategy that teams you up with other professionals to share resources, audiences, and insights. Start by identifying your unique value proposition and locating opportunities within your industry to stand out. Forge strategic partnerships with other organizations, using collaboration opportunities such as guest posts and webinars to expand your network and gain access to new clients. Discover how to choose partners that complement your strengths and weaknesses, and maintain a strong line of communication to ensure lasting success.  

Robert Glazer, Founder and Chairman of the Board at Acceleration Partners, discusses partnership marketing. When partnership marketing management tasks are handed off to SEOs and PPC persons, they don't get enough attention. For companies looking to scale these programs successfully, a dedicated individual or team is recommended. Today, Robert talks about how to make partnership marketing scalable. Show NotesConnect With:Robert Glazer: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Robert Glazer, Founder and Chairman of the Board at Acceleration Partners, discusses partnership marketing. When partnership marketing management tasks are handed off to SEOs and PPC persons, they don't get enough attention. For companies looking to scale these programs successfully, a dedicated individual or team is recommended. Today, Robert talks about how to make partnership marketing scalable. Show NotesConnect With:Robert Glazer: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

✨ Shama Miller, Director of Business Development & Strategic Partnerships at BambooHR☁️ The power of mentorship☁️ Navigating your career as a 1st generation born in the US☁️ Normalizing imposter syndromeJoin the Sky Society Women in Marketing private LinkedIn group.Follow us on Instagram @skysociety.co and TikTok @skysociety.co

In this episode, I chat with Mariano Kostelec. the founder of StudentFinance, a platform founded out of Spain in 2019, that partners with educational institutions to help finance those looking to upskill into certain disciplines like software development, cybersecurity, and artificial intelligence, through Income-share agreements. StudentFinance has raised $46.3 million to date.If you like our podcast, please don't forget to subscribe and support us on your favorite podcast players. We also would appreciate your feedback and rating to reach more people.We recently launched our new newsletter, Principles Friday, where I share one principle that can help you in your life or business, one thought-provoking question, and one call to action toward that principle. Please subscribe Here.It is Free and Short (2min).

Director of Partnership Marketing for the Chicago Bulls Promoted to Director after a year and 3 months  Elected President of WISE Chicago Chapter in 2020 Currently Serves as WISE Chicago Boards Chairwoman  Master's Degree in Sports Administration Mother of Two  Now, would you believe me if I told you that this person shakes when she gets nervous?  It's wild how the body reacts to our emotions. What's even wilder is when we have the courage to feel the emotions, embrace how our body reacts to them, and keep moving forward and owning our careers. Jamie Litoff, Director of Partnership Marketing for the Chicago Bulls, opens up about how nervousness impacts her, along with how she manages a high-achieving team, and how she has navigated her career as she entered a new chapter in her career, motherhood.     Connect with Jahaan:  Learn more about working with Jahaan and see if it's the right fit for you: https://JahaanBlakeAppointmentScheduling.as.me/LetsTalk Join Jahaan's VIP Email List: https://bit.ly/3yccwAP  Instagram: https://www.instagram.com/jahaanblake/ Email: jblake@jahaanblake.com Website: https://jahaanblake.com/ LinkedIn: https://www.linkedin.com/in/jahaanblake/   Connect with Jamie : LinkedIn: https://www.linkedin.com/in/jamielitoff/  Email: jlitoff@bulls.com    Jamie Litoff joined the Chicago Bulls in 2021, where she is responsible for managing, growing, and developing the team's partner relationships and retention efforts, and leading the team that brings partnership strategies, campaigns, and activations to life. Before joining the Bulls, Jamie held management roles at both agencies and brands, creating and delivering impactful partnerships and experiences in the auto, mortgage, financial services, and transportation industries, in collaboration with talent and properties across Soccer, College Athletics, Baseball, Gaming, Golf, and Sports Media. She started her career at CBS Sports managing digital media, sponsorship sales, and program activation for the Midwest region. In 2020, Jamie was elected chapter President of the WISE (Women in Sports & Events) Chicago chapter, and currently serves as the WISE Chicago Board's Chairwoman. She holds bachelor's degrees in Communication Studies and Psychology from the University of Michigan, and a master's degree in Sports Administration from Northwestern University. Jamie is a mom of two, living in Evanston with her husband Eli, children JJ and Cory, and her dog Beanie. Music By:  Quanzaa

Top 3 Takeaways From This Value-Packed Conversation:Partnership Marketing is all about collaboration. Building relationships with like-minded professionals, working together to impact audiences, and breaking down the arbitrary wall of "competition" can lead to so many positive outcomes and opportunities for you and your brandWhen you reach out to someone with genuine interest in learning more about them and what they want to accomplish instead of with a blatant sales pitch, it can lead to a smoother transition to the next phase in the process AND put you in a more positive light because you're thinking about them, not you. Even if your offer isn't right for the person you connect with, they may know several others who could benefit from what you offerPodcast guesting is an effective, collaborative method of Partnership Marketing that allows you to make new connections, network at a high level with like-minded professionals, and welcome new people into your world through the power of your expertise. If your efforts are rooted in value and not built around a generic sales pitch, you can make a significant impact on the hosts you collaborate with, as well as the audiences who listen to your episode. Win-win-win!______________________Click here for complete show notesIt's time to take your brand from unknown to undeniable. Discover how to become a thought leader in your niche, attract new clients, and expand your network as a podcast guest. Click here to learn moreMUSIC CREDIT: "Victory" courtesy of purple-planet.com_______________________The Goods From Dustin RiechmannConnect with Dustin on his website | simplesuccesscoaching.comPick up Dustin's Partnership Marketing Blueprint | Click hereCheck out Firecreek Snacks and get your beef jerky on! | Click hereWhat You'll Discover In Episode 136 of Evolution of BrandHow Dustin his helping mission-driven entrepreneurs flourish worldwideA powerful example of Partnership Marketing and How Dustin turned a LinkedIn conversation into a 150k unit orderHow Dustin learned Partnership Marketing and what he did to build upon the philosophyThe impact of podcast guesting as a Partnership Marketing initiativeThe power of collaboration and how it can stimulate growth and resultsA better way to connect with people and eliminate the cold, salesy BSDifferent approaches to Partnership Marketing that you can leverage in your brandHow to create a win-win-win scenario for everyone involved in your campaignsThe best way to start a conversation in a genuine, positive way so people "lower their guard"How to make your correspondences less transactional and more valuable to all parties involvedWhat is Step One in implementing Partnership Marketing into your efforts?

Have you ever wondered how to make money from podcast guesting? If you've ever been curious about how to make podcast gusting profitable, you're in the right place! Dustin Riechmann is a strategic marketing coach who helps mission-driven entrepreneurs rapidly increase profits and massively grow their network using a Partnership Marketing System. Unlike many coaches, everything Dustin teaches is based on real-world experience growing three successful online businesses. He is best known for his Partnership Marketing System, which he has used to grow FireCreek Snacks into a 7-figure business without paid ads. Find Dustin Online: Website: https://simplesuccesscoaching.com/ Facebook: https://www.facebook.com/dustin.riechmann LinkedIn: https://www.linkedin.com/in/dustinriechmann/ Instagram: https://www.instagram.com/engagedmarriage/ Pinterest: https://www.pinterest.ca/engagedmarriage/ // BECOME A GUEST ON THE HUSTLE LESS PROFIT MORE PODCAST⬇️ Are you a subject matter expert ready to help small and micro business owners debunk the myths around business growth and success? Become a Guest

Do you want to scale your business using affiliate marketing? In this episode of the Happy Hustle podcast, I chat with my man, Joey Vaillancourt, Founder of Partner Up Profits and Bioptimizers Director of Partnerships. Joey and I talk about common mistakes most companies make when working with Influencers and how to leverage affiliate marketing on your business.   Joey is a laptop lifestyle entrepreneur with over 15 years of experience in Partnership Marketing consulting. His clients have generated over 9 figures and over $100 million in combined sales working with over 2,500 affiliate & influencer partnerships. He played an integral role in helping companies become brands and even helped BiOptimizers land a spot on the Inc. 5000 list as the 3rd fastest-growing supplement company in the USA as their Director of Partnerships. He is also the founder of Partner Up Profits - a company dedicated to providing training systems on building strong partnerships with affiliates and influencers, becoming more productive with your time, and is passionate about sharing knowledge on leveling up in life and business. Among other things, Joey is a proud father, devoted husband, musician, songwriter, previous pro fitness model, and a well-respected partnerships marketing consultant who can be described as what some might call, "Salt of the Earth" with deep roots in rural country living and strong core beliefs in never-ending improvement. If you want to leverage both your time, income and opportunities, check out this free course" The Bootstrapper's Guide to Influencer Marketing" at https://www.partnerupprofits.com/   In this episode, we cover:   [00:08:13:22] How to Leverage Affiliate Marketing in Your Biz[00:15:13:23] 3 Common Mistakes Every Affiliate Marketer Makes[00:35:23:15] FREE Course Alert! The Bootstrapper's Guide to Influencer Marketing[00:34:35:04] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:41:09:01] Rapid-fire questions  What does Happy Hustlin mean to you?  Joey says to celebrate the victories paused in those journeys and just continued to listen to your heart and follow through while also providing to the world and to yourself you know be fair and kind to yourself as well.  Connect with Joeyhttps://www.instagram.com/joeyvaillancourt/https://www.facebook.com/joey.vaillancourt.9https://www.linkedin.com/in/joey-vaillancourt-bioptimizers/    Find Joey on his website: www.partnerupprofits.com  Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book,  The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/  Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana “It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode Sponsor Did you know that 4 out of 5 Americans are magnesium deficient?  And almost everyone is at suboptimal levels. And that's a big problem because magnesium is involved in more than 600 biochemical reactions in our body. Now here's what most people DON'T know: taking just any magnesium supplement won't solve your problem because most supplements use the cheapest kinds that your body can't use or absorb. That's why I exclusively recommend Magnesium Breakthrough. It's the only full-spectrum magnesium supplement with 7 unique forms of magnesium that your body can actually use and absorb. When you get all 7 critical forms of magnesium, pretty much every function in your body gets upgraded... from your brain... to your sleep... pain, and inflammation...and less stress. Here comes the best part: the makers of Magnesium Breakthrough - BiOptimizers - are having an incredible Black Friday special offer from November 21st to 29th. You can get - not only Magnesium Breakthrough - but all of BiOptimizers best in class products with 25% off. BiOptimizers only offers this discount once a year, so don't miss out. Just go to http://www.bioptimizers.com/happy and enter code happy10 to get 25% off any order.   I assure you that all BiOptimizers supplements are best in class. If for some reason you feel differently, you can get a full refund, no questions asked. They are so confident that they offer a 365-day money-back guarantee!

Dustin Riechmann wears a lot of different hats, thus has many different areas that he can speak into and help each of us. First, he is a degreed engineer, but no longer practices engineering. He took a bold move to not renew his license after reading my book 'Rise and Go'! (check out this cool story here!!) So, he understands taking risks. Another cool hat is he started helping a brand called Fire Creek Snacks, and due to his marketing success, they are now on the shelves of Wal-Mart. Another hat is being a successful entrepreneur in helping married couples, and he now has a digital course that helps hundreds of couples! As you can tell, a man of many talents. One of my favorite parts we talked about was setting aside 15 minutes a day to talk with your spouse. We also talk about the power of discernment and the power of prayer. It really is an awesome episode, I took tons of notes and I hope you enjoy it as much as I did. In this episode, you'll discover…  What is the key train to win at home and at work? (1:17) What is the 15-minute marriage hack? (4:49) Your kids WANT to hang out with you (12:50) Do you really trust God? (15:58) God had the night shift (20:20) There are no permanent decisions when it comes to working. (24:00)   Dustin's Bio:  I LOVE helping others grow their dream business online in a way that's simple, fun & extremely profitable. My specialties are developing actionable 90-day plans and Partnership Marketing. I've been featured on over 20 podcasts in the past year (growing FireCreek Snacks to 7 figures of revenue), and I've helped dozens of clients grow rapidly through similar partnerships. When I'm not building businesses, you'll find me hanging out with my beautiful wife of 20 years and our three kids. And yes, all three of our kids have businesses of their own - we can't help ourselves. What's Next?  Rise and Go is HERE!

Many businesses think they need to carry the burden of marketing entirely on their own shoulders. But that's not always the best strategy. In fact, partnering with other businesses can be a great way to reach new customers and grow your business. Of course there are many ways to partner - some more appropriate, practical, or easier to implement than others. One of the simplest ways to partner up with another business is by creating content together in the form of a podcast. Dustin Riechmann is a strategic marketing coach who helps mission-driven entrepreneurs rapidly increase profits and massively grow their network using a Partnership Marketing System - with podcasts at the center of their work together. Learn more about Dustin's program at simplesuccesscoaching.com

David Perry is a legend in the video game industry. David created multiple numbers one hits, and after 39 years, he is still one of the best-known video game developers in his field. These days, David is focused on his eCommerce partnership network, Carro.com, used by over 30,000 Shopify brands. David equates his success to the people around him, who he calls hurdle jumpers. These people understand that there is a problem, but instead of just pointing it out, like a newscaster, they will work to solve it. With the right team behind you, you get to create innovative partnerships. In this One Big Tip podcast episode, David shares his strategy for growing your business by creating partnerships with complementary brands. David took the innovation that he used in the gaming industry and put it into Carro, his eCommerce business. In the gaming industry, the only way to stay ahead is to invent things all day, all the time. David now looks for new, inventive ways to help businesses use partnership marketing with other brands that run along the same theme. The concept is really simple once you break it down. Instead of chasing followers, or becoming an affiliate for a company, create something so you can retain the customer. That is what Carro does. It is a marketplace for partnerships in eCommerce. This gives you complete control and 100% of the profits of the item you are selling. You get to create a relationship with the customer instead of handing them off to another brand or company. The only caveat is you need to choose your partners strategically so your business flourishes. Another tool that helps grow your partnership is branding. You need to clearly understand what is current and what is in demand. So if you're selling electric toothbrushes, you will want to partner with a toothpaste company, not an electric shaver company. If you want to see your sales go up, look for the brand that's in the hot seat because it becomes an obvious match and an easy sale. That's what drives good eCommerce forward. The secret to solid partnership marketing is choosing brands and items that complement your core product. If you're selling beach totes, then you should be partnering with companies that manufacture the items that go in the beach tote. Partnership marketing is a way to increase sales exponentially. Most companies miss this concept because they consistently try to sell the same item differently versus selling different products that go together with your core item to new markets. That's the basis of David's One Big Tip, learn how to use partnerships to grow your business. In This Episode:[2:25]  David shares his professional historyDavid retired after hitting the pinnacle of his careerEntreprenurialship doesn't rest[6:52] Instagram is about influencingTo be successful you need to do more than influence; you need to know how to convert your audienceThe best influencers are expert marketersShare who you are to connect with your base[13:02] The secret is to keep your customers as your ownIn affiliate marketing you get a piece of the action - to be truly successful you need to keep the whole pieCreate partnerships, so you sell the item entirely, and your profits will grow[20:12] Branding is the key to a successful partnershipYou need to choose items that complement your productMost notably the brand you choose should be desired [24:00] Stop trying to find new ways to sell the same itemDevelop innovative ways to sell your partnership productsSupport the show

Have you ever heard of partnership marketing for your business? Today's guest, Dustin Reichmann helps us to go into all of the details with tons of different examples from eCommerce brands, as well as local experiences, and huge platforms like stages and conferences like Grow Your Business for God's Sake, which is coming up soon.   My coaching programs and 1:1 coaching has just a few open spots left! Book a call now to see if it is the right place for you! https://calendly.com/fitinfaithmedia/activation-intro-call   Grow for God 2022 registration is going to SELL OUT! Get your tickets NOW! https://www.fitinfaithmedia.com/grow-for-god-con  

Brandon Bernstein is the Director of Partnership Marketing at Lucas Oil Products. He is the son of six-time NHRA Champion Kenny Bernstein and is a championship drag racer himself.

What is the Future of Partnership Marketing? How does nurturing partnership drive exceptional, measurable outcomes? Partnership Marketing has evolved into “Affiliate Marketing Meets the Digitization of Business Development.” Software is now utilized to create partnerships at scale, and its evolution from affiliate networks to licensed software has expanded the definition of partnership marketing programs today. In this episode, we have invited Robert Glazer. He is a serial entrepreneur, award-winning executive, and bestselling author. He is also the founder and Board Chairman of the global partnership marketing agency Acceleration Partners and was the co-founder and chairman of BrandCycle. Robert speaks globally to companies and organizations on business growth, culture, building capacity, partner marketing, and affiliate marketing. Today, he will talk about the Present and Future of Partnership Marketing. Resources: Acceleration Partners SiteRobert Glazer Official Website/ PodcastRobert S Glazer FacebookRobert Glazer Linkedin

Ac Evans is a pioneer in conversational marketing and the CEO and Co-Founder of Drips.com. Drips is the first conversational texting company of it's kind. They founded a new category and are leading the way for some of the world's biggest brands in the world to use automated humanized conversations at scale. During this interview we discuss: 1:59 - AC shares what exactly is Drips.com and how how they humanized the automated conversations.  4:03 - The experience of their clients and how they leveraged this to enhance their target market. 7:19 - He shares their growth numbers and stats. 9:25 - Are they planning on raising capital? 10:16 - How they managed grow rapidly even while bootstrapping finances.  13:16 - AC shared exactly how they leverage partnership marketing to see huge growth.  17:01 - What's the difference between channel marketing and partnership marketing 20:24 - How focusing on companies that you have the most symbiotic relationship can bring about huge success to both you and your partner company 23:26 - AC shares his favorite growth tool/software. 25:49 - He recommended one of his favorite book to us. Plus a whole lot more! Ac's Websites: www.drips.com Connect with AC on LinkedIn! ------------------ If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown  AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]