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Mariah Parsons recaps the ShopTalk Fall conference in Chicago 2024, highlighting key takeaways and experiences. The conference spanned three days, with Thursday being the busiest due to the main concert by Busta Rhymes. Key themes included the importance of in-person engagement post-pandemic, the role of AI in enhancing consumer experiences, and the growing trend of duping products. Notable sessions featured insights from industry leaders like ThredUp, Lowe's, and Winky Lux. Mariah Parsons also emphasized the value of live selling, the need for brand compliance with FTC regulations, and the innovative use of tech in retail. She concluded by sharing her excitement about new products and brands discovered at the event. Episode Timestamps: 0:05 Recap of ShopTalk Fall Conference Mariah announces this episode will be a solo recap of the ShopTalk Fall conference in Chicago. She highlights the excitement around the first fall conference and her recent move to Chicago. 4:29 Overview of ShopTalk Fall Conference Structure She notes the busiest day was Thursday due to the all-conference concert by Busta Rhymes. The conference had a main stage, showroom floor with sponsor booths, and multiple content session rooms. Attendees could choose from various sessions, and there were breaks for networking and wellness activities. 4:48 Networking and Meeting New People Mariah emphasizes the opportunity to meet many people in a short time at the conference Mariah appreciates the caliber of people brought together by ShopTalk. 15:23 Content Sessions and Key Takeaways Mariah discusses the various content sessions she attended, featuring leaders from companies like Thredup, Farm Rio, CrunchyRoll, Studs, Winky Lux, Kendra Scott, Hard Candy, Malbon Golf, David Yurman, Pandora, Tonies, Vera Bradley, Skims, Zumiez and more. She highlights the theme of activities drawing conference goers and customers alike. The core pickleball court and Dot Digital's friendship bracelet and trucker hat booths were popular activities. Lowe's keynote on in-person events and ThredUp's use of AI for image search and styling were notable takeaways. 15:23 Consumer Engagement and Retail Innovations Mariah talks about the importance of asking consumers for their opinions, as seen with GE Appliances. She mentions Winky Lux's strategy of offering free lip gloss for customer feedback. Retailers enabling tech in stores, like Ulta Beauty's skin analysis and robot application of lashes, were highlighted. The concept of "dupe shopping" and the development of dupe score technology were discussed. 21:45 Tech Innovations and Future Trends Mariah mentions the trend of reselling and trading old items, with examples from ThredUp and TipTap. Live selling, especially in Asia, was discussed as a potential future trend in the US. The importance of staying updated with Federal Trade Commission regulations was emphasized.Mariah plans to have a detailed conversation with Kae Majmundar from Sway Tech on this topic. 25:43 Fun Elements and Experiences at ShopTalk Mariah appreciates the themed elements of the conference, such as the Mission Possible theme and live band transitions. She highlights the all-women keynote panel and the women-only happy hour before the Busta Rhymes concert. The shopping experience at the Vault, featuring both up-and-coming and established brands, was a favorite part of the conference. Mariah shares her excitement about discovering new brands and meeting their founders. 31:09 Product Discoveries and Favorites Mariah lists various products she discovered at the conference, including Fun Fact Co.'s Would You Rather game and Royce Chocolates. She mentions Devine's hair and body wash, mini Mac room's nail stickers, and Elf's Power Grip Primer and Lip Oil. Other products included Erzo Laszlo's deep cleansing bar, Char Charms' tumbler and straws, and Tangle Teezer's hair brush, and more Mariah expresses her excitement to try out these products, especially during the holiday season.
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
From a background in finance and fashion, Natalie definitely did not have a conventional beauty background. As an avid product junkie, Natalie became enamored with the beauty industry and decided to follow her passion. In 2015, WinkyLux was born. Winky Lux, the clean, joyful beauty brand that has definitely captured your attention in the makeup aisles of Target, has become a staple in the beauty space. Since starting the brand, she's raised venture capital, scaled the brand to over $100 million in retail sales, and opened their flagship store in Nashville, TN. In this episode, Natalie also discusses:Why she was told not to launch a beauty brandAlways going back to the customer Creating affordable products that give you a sense of pride and joyNew launches including their custom, velvety liquid blushThe challenges women face raising venture capitalWe hope you enjoy this episode and gain valuable insights into Natalie's journey and the growth of Winky Lux. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out Winky Lux at www.winkylux.com and on Instagram at @winkyluxThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co
Hosts Denise Dente and Jessica Quick of Buzz Beaute are joined by Natalie Mackey, the CEO of Winky Lux. She talks about how the company started as a marketplace, and how she used data she acquired in the early days to launch a product with a strategy of putting thoughtfulness and detail in the presentation.Instagram: https://www.instagram.com/beautybizshow/See omnystudio.com/listener for privacy information.
Natalie Maxey is the CEO and co-founder of Winky Lux. From working in fashion, finance, and e-commerce, Natalie decide that the self-serious beauty business was ready for an overhaul and to bring fun to everyday beauty rituals. Winky Lux is a joyful clean makeup and skincare line that proves you can do really beautiful special stuff that is a lot less expensive and also has an award-winning formulation factor. In this episode of the Building While Flying podcast, Natalie joins Maribel Lara to talk about how Winky Lux is making makeup more fun. She gives insight into product innovation, the balance between making great new products and getting them out as quickly as possible, and saucy gloss. In-flight topics: Getting product ideas from everywhere The balance between making great new products and getting them out quickly How AI is changing how we do business Partnership with Applebees (BBQ Lip Gloss!) Instagram Live Shopping …and more! Connect with Natalie: Natalie's LinkedIn: https://www.linkedin.com/in/natalie-mackey-15169370/ Natalie's Instagram: https://www.instagram.com/natmack1/ Winky Lux Website: https://www.winkylux.com/ Winky Lux Instagram: https://www.instagram.com/winky_lux/
Natalie Mackey was an Entreprenista from a young age. After spending a few years in the finance industry, she decided to pivot to her “industry crush”: the beauty industry, because as she put it, “you get to sell happiness as a product.” Today, we sit down with Natalie Mackey, CEO and founder of Winky Lux, a beauty brand with an emphasis on clean ingredients and colorful whimsy. She shares about her high school business, her fundraising journey, all about the risks she's taken, and so much more. “This is just the coolest industry. I love it so much. And I really wanted to be in it somehow. I just had kind of like an industry crush on it.” - Natalie Mackey If you're looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can't wait to welcome you, support you, and be part of your business journey! This week's takeaways from Entreprenista: Natalie discusses her early experience with entrepreneurialism (1:44) Natalie shares Winky Lux's origin story (5:12) Natalie talks about her proudest moments (12:34) Natalie discusses Winky Lux's fundraising journey (15:30) Natalie gives tips for fundraising (24:55) Natalie shares what risks have worked and what risks haven't (28:40) Rapid fire questions (33:28) What being an Entreprenista means to Natalie (41:36) Resources Mentioned: TikTok Instagram Slack Our Favorite Quotes: “I remember being at a party, I don't know, in some time in the very early 2000s, pre-Uber and somebody said, ‘wouldn't it be great if there was a car service that would pick you up and take you to anywhere you want? You could just call them on your phone. But it wouldn't be like an actual car service.' And I just remember saying, ‘Oh, that's a terrible business. I used to do that.'” - Natalie Mackey “One of the things they say in the writing world is ‘don't be afraid to kill your darlings.' So you might have this idea that you're very married to but all of a sudden, it really stops working or it's no longer useful. It doesn't serve the business anymore. And I find that it's one of the hardest muscles to grow and then flex is to be able to let go of something and say this no longer serves.” - Natalie Mackey “Funds that have focused on female entrepreneurs have historically had better returns.” - Natalie Mackey Connect with Natalie Mackey: WinkyLux.com Winky Lux on Instagram Winky Lux on TikTok Natalie on Instagram Natalie on LinkedIn Natalie on Twitter If you're looking to take your business to the next level: Join our Entreprenista League community of women founders! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE! Whether you're looking to scale your existing business and want to make the right connections, or you're thinking about finally taking the leap to launch your business, we're here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch. Join the Entreprenista League today at entreprenista.com/join. We can't wait to welcome you, support you, and be part of your business journey! Become An Entreprenista! Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay
Starting a business is always a risk, particularly if you're forfeiting a stable career trajectory to do so. Our guest today is living proof that pursuing your passions pays off. Natalie Mackey is the founder and CEO of clean makeup and skincare brand, Winky Lux. Natalie took the bold leap of leaving her career in finance to start her own business (which came from a “failed” idea) and Winky Lux has now grown to over $100 million in sales, both online and in Target and Ulta Beauty stores nationwide.In our conversation with Natalie, we find out all about her entrepreneurship journey, from raising funds to choosing and building relationships with suppliers and creating brand awareness and virality with your product. Natalie shares Winky Lux's commitment to its customers and how the brand is differentiated in such a saturated, competitive market. In life and in business, women, in particular, feel like they have to do it all, and today, we hear Natalie's advice for letting go of the pressure of perfectionism, as well as how having a kid helped her become a better entrepreneur and a stronger leader, and so much more.In this episode, we'll talk to Natalie about:* What it takes to be great, according to Natalie. [2:13]* What motivated her to leave her finance career and start her own business. [4:23]* Her first foray into the world of business. [8:03]* Why she chose to pivot to the beauty products industry. [9:28]* The fascinating genesis story of Winky Lux. [13:59]* How Natalie differentiated Winky Lux in such a saturated market. [18:18]* Winky Lux's first products. [20:22]* The process of choosing suppliers and building supplier relationships. [22:04]* How Natalie and co. built awareness around the brand early on. [29:35]* An example of the surprising success of an experimental product. [32:30]* Examples of failed ideas and investments. [34:41]* Natalie shares the story of Winky Lux inventory catching alight and how they handled it. [35:57]* Winky Lux's commitment to pleasing and communicating with its customers. [37:44]* Winky Lux's fundraising journey. [39:18]* How having a kid helped her become a better entrepreneur and a stronger leader. [48:11]* Natalie's advice for letting go of perfectionism and feeling like you have to do it all. [52:55]This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Natalie:* Instagram: https://www.instagram.com/natmack1/ * Winky Lux Instagram: https://www.instagram.com/winky_lux/ * Website: https://www.winkylux.com/ Follow Yasmin: * Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
On this weeks episode of The Gay Guy and His Hag its another Zoom episode because the Hag had a very busy week. The Hag introduces us to a DR. Phil video making its rounds on Tiki's Tok and Socials claiming the girl is Amber Heard's sister. Well Tik Tok definitely fooled The Hag and The Gay Guy but unfortunately it is not Amber Heard's sister. We did not know until after recording and editing that it was a fake. But the clip is a real episode from Dr. Phil and the girl is YouTuber Mya Tessi West AKA Playmatetessi. Guys she's delusional and insane!! We will clear up the mistake on the next episode. The Gay Guy received an email from Burger King saying Thank You for your Order, but it was blank! Well he wasn't the only one apparently Burger King had a glitch and sent out tons of blank email receipts! Champagne Grapes, Vodka Gummy Bears, The Gay Guy getting followed and yelled at for pulling into his own parking garage by neighbor, The Hag watching a homeless guy sleep in a booth at a Peter Piper Pizza, and The Gay Guy walking in on a naked homeless guy giving himself a whores bath a t a Target. Find out all about these when The Gay Guy and His Hag go off script!! Are you in the market for new lipgloss?? Well Applebee's and Winky Lux has you covered with Applebee's New Chicken Wing Sauce Flavored Lipgloss called Saucy Glosses. There is 4 different flavors from Applebee's 4 most popular Wing Sauce Flavors, find out what they are and where you can buy them!! Will a gavel get thrown in Judgement Zone??? Odds are YES it will. Then put on your Boll and Branch Lap Blanket & house shoes to slip on down to Hag Corner to see which inner Hag you are.
The BUZZ: August 1st, 2022This week the BUZZ features American Red Cross, Jack in the Box & Applebee's X Winky Lux.The BUZZ is a weekly video segment that's curated by humans for humans. In other words, no evil robots have been used to create this podcast. Use the Search Keywords to quickly access the content in this episode.Listen to each short episode and get fresh BUZZ from the world of marketing and beyond. Presented by Speaking Human—where marketing and pop culture collide. Visit SpeakingHuman.com/BUZZ to watch these and other podcast episodes, or to get more human content and to explore our extremely human universe.
The BUZZ: August 1st, 2022This week the BUZZ features American Red Cross, Jack in the Box & Applebee's X Winky Lux.The BUZZ is a weekly video segment that's curated by humans for humans. In other words, no evil robots have been used to create this podcast. Use the Search Keywords to quickly access the content in this episode.Listen to each short episode and get fresh BUZZ from the world of marketing and beyond. Presented by Speaking Human—where marketing and pop culture collide. Visit SpeakingHuman.com/BUZZ to watch these and other podcast episodes, or to get more human content and to explore our extremely human universe.
Do you know what feeds your soul? For this episode, Analiza talks with Natalie Mackey, CEO of Glow Concept, a holding company which owns brands like Winky Lux. After graduating from Parsons, Natalie started her career in finance and then pivoted to starting a fashion licensing company and then Glow Concept. In Boss Mamas, we talk about the importance of juicing your joy, knowing what feeds your soul and setting up your life as a mom so that work revolves around your life and not the other way around. Natalie shares her experience knowing that her friends and networks are important to her, and how she made sure that whether planning for a nanny, maternity leave, or how to share child responsibilities with her husband, she still made time for what was important for her. By doing this, Natalie has been able to create a life that feeds her baby, family, and her soul. Get full show notes and more information here: https://analizawolf.com/ep-19-feed-your-baby-and-feed-your-soul-with-natalie-mackey
Brands that gain huge followings don't ways do it by watching what the big guns are doing, but have their ears to the ground listening to their own customer's wants, needs, and pain points!Serial entrepreneur Natalie Mackey created Winky Lux, the cult-favorite beauty brand with an emphasis on clean ingredients & colorful whimsy in 2015 with her best friend. Since its humble beginnings, Winky Lux has grown to a multi-million-dollar revenue company, becoming the fastest-growing single-brand launch in Target stores, and available in over 3,000 retailers & e-tailers throughout the United States! Today, Winky Lux utilizes consumer feedback & data into all of its launches - resulting in products that resonate with its target demographic and stay on top of the latest trends.Let's dive into today's episode with Natalie and get an inside look at how she took her company viral by building a brand that captivates the customer.Things you will learn in this episode:[00:01 - 04:43] Opening Segment I introduce today's guest, Natalie MackeyNatalie gives us a bit of her backgroundFrom journalism to beauty entrepreneurshipInterested in entrepreneurship from early on [04:44 - 14:28] Going Viral by Building a Brand that Captivates the CustomerNatalie talks about her pivot away from finance into the beauty industry Falling in love with the idea of building somethingYou need to be curious enough to sacrifice Sunk cost bias Building a brand from the ground upFollowing the customer Getting the customer to talk about what they purchase Connecting to the emotions of the customerHow Natalie goes against the grain of large companiesStanding out from the crowd in designFinding room to bring down costs without cutting quality A quick word from our sponsors[15:30 - 23:43] Personalizing Your Customer's ExperienceNatalie talks about scaling a personalized experienceAlways making them feel seen and heardLet the customers see themselves in the products Navigating ad spend when you have a huge demographic Paid social is a dumpster fire! The power of TikTok The importance of transparency behind your brand You have to do the things your competitors can't do Showing how the products are actually made [23:44 - 29:52] Closing Segment Who you know or what you know?Having a great network can fill the gaps in knowledge “Talk to me like I'm 5 years old” The RaNDoM RoUnDHow to connect with Natalie - links belowFinal words Tweetable Quotes: “The key trait for entrepreneurship is not necessarily being the smartest person in the room, it's like grit and perhaps even with a curiosity that's attainable.” - Natalie Mackey“We're always trying to be where the customer is. We're always trying to make sure she feels seen and delighted and heard, and that's the filter we put all our marketing initiatives through.” - Natalie Mackey“We want to be the bright spot in our customer's day!” - Natalie Mackey You can connect with Natalie on LinkedIn and Instagram. Get the perfect gift for yourself or the women in your life at https://www.winkylux.com/. Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community that's setting up REAL relationships that add value and create investments.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
LINKS: Follow Female Founder World on Instagram: www.instagram.com/femalefounderworld Say hi to Jasmine on Instagram: www.instagram.com/jasminegarnsworthy Follow Winky Lux Instagram: www.instagram.com/winky_lux Facebook: www.facebook.com/winkylux Twitter: www.twitter.com/winkylux Pinterest: www.pinterest.com/winkylux_created TikTok: www.tiktok/@winky_lux YouTube: www.youtube.com/channel/UCmm6_2uCijMCg3eiWK_aNdQ
The ladies discuss Winky Lux cosmetics and Dominique gives her thoughts on Chelsea Handler's Podcast and the reality TV show, "Love is Blind".All that and more in today's episode of The Beauty Pop Podcast.Check out our Instagram page to see the products we discuss during the podcast.Instagram: @BeautyPopPodYou can email the podcast at: BeautyPopPod@gmail.comTwitter: @BeautyPopPodVictoria's Twitter: @OnAirVictoriaVictoria's Instagram: @OnAirVictoriaTheme music by Laddie KeelanSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Winky Lux may be in growth mode, but it’s faced its fair share of pandemic-driven challenges. “It's such a fun mental exercise to go back to pre-pandemic life. I think our mental outlook was super arrogant,” said Natalie Mackey, co-founder and CEO of The Glow Concept and Winky Lux, on the Glossy Beauty Podcast. Still, Mackey’s been pushing forward with Winky Lux. The brand has cemented a strong wholesale partnership with Target, which it launched in early March 2020, just prior to the pandemic hitting the states. And earlier this month, it joined a long list of color cosmetics brands that have expanded to skin care in the last year. Earning market share in the skin care category won’t be easy, said Mackey, but she’s up to the challenge. “We really believe this is a 360 [degree] brand,” said Mackey. “But it's going to take time to build trust with the [skin-care customer]. Skin care is a more intimate relationship.” And despite slumping makeup sales industry-wide, Mackey said has no plans to turn her back on the category. “My take is that color will come back with a vengeance. I think it's going to be 6-18 months, depending on what happens with the vaccine. But women have been wearing color cosmetics for 2000 years. We're not giving it up.” Mackey also discussed the importance of profitability, Instagrammable products and product reviews.
Today, Jackie chats with Natalie Mackey, the CEO & Co-founder of Winky Lux, a luxury and cruelty-free cosmetics line that has the cutest products. She shares the origin story of the brand’s name and some of the reasons behind their unique packaging (like pill-shaped lipsticks, tiny chrysanthemums, and palettes covered in pugs) as well as the importance of being transparent with customers about supply chains. Plus, sanctimonious face washing and why makeup should be playful! For a list of everything mentioned in this episode, go to www.natchbeaut.com. See acast.com/privacy for privacy and opt-out information.
Competition in the beauty and cosmetics industry is intense. Many of the brands have been around for decades with billions in annual revenue. Today's guest is Natalie Mackey, CEO of Winky Lux. Launched in 2015, her cosmetics brand now has over 40 employees and is in more than 3,500 stores worldwide. How'd she do it? Relentless focus on customer experience and branding.Most branding articles and podcasts are vague and fluffy, but this is not one of them.On today's episode, Natalie and I dive deep into specific, actionable branding examples that she's used to build a strong brand in a competitive space fast.If you want to build your company into an industry leader, this episode is a must-listen.This is essential if you want to build a $100 million or $1 billion brand. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list for ecommerce leadersBook an intro callWinky LuxWinky Lux InstagramNatalie's InstagramLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.Rewind - Automatic Backups — Get peace of mind with daily, automatic Shopify and Klaviyo backups.
Natalie Mackey talks about how she decided to start Winky Lux, the day she knew that their brand was going to be a success, her "secret sauce", and more. "The best move that I've made is to hire great people." - Natalie Mackey. Learn more about this episode at joychudacoff.com/112
It started with a happy accident— a tech platform experiment gone bad—and turned into a viral makeup brand that struck gold by responding quickly to consumer needs and wants. The secret sauce? Delivering luxury for less, being nimble at developing around customer-driven trends, moving from direct to consumer to retail (e-commerce isn’t necessarily king)— and the ethos of bringing moments of joy into every day. Co-founder Natalie Mackey shares the belief that the spirit of beauty is rooted in play and that thoughtfully produced products can be tools for self care, creative expression and even a way to spark new friendships.
This weeks episode is for any beauty entrepreneur or aspiring beauty entrepreneurs. Natalie spends a lot of her time recruiting top talent, and insuring cultural fit. She shares with us a guiding tool Winky Lux uses in most processes, the purpose filter. Natalie shares Winky Luxs core values, their number one core value is love our customer. They are the arch stone of the whole business and messaging. This episode is packed with great entrepreneurial information, advice and perspective from a very successful and driven beauty founder. You don’t want to miss this episode beauties!
In their discussion this week, Maddie Buras (Custora Marketing Manager) and Kate Fernandez (Winky Lux Director of Global Brand Marketing at) will cover: Instagram-native retail and leveraging micro-influencers to get the word out How Winky Lux uses customer intelligence to inform product development in a faster, more flexible supply chain Acquiring and retaining high-value customers as a social media-focused brand To learn more, visit us at custora.com. For the video webinar version of this interview, click here. To see what Custora can do for your business, request a demo today.
Welcome to this week's episode of Beauty News where we discuss new release and pre-release makeup and beauty products. Time stamps below. #beautynews #makeupnews #newmakeupreleases This episode of Beauty News is dedicated to Penni Toney! Thank you for supporting Beauty News! 0:28 Juvia's Place Foundations, Concealers & Loose Powders + Warrior 3 Palette 2:20 Kat Von D Vegan Love Palette 5:41 MAC x eL Seed collection + 25 Year Anniversary Viva Glam Lipstick 9:17 Tarte High Tides & Good Vibes Eyeshadow Palette 11:05 Becca Pearl Glow Highlighter 12:51 Colourpop Just My Luck Eyeshadow Palette 16:54 Colourpop Spring 2019 collection 20:12 Colourpop Disney Villains collection 22:19 Dose of Colors x Minnie Mouse Collection 23:55 Nikita Dragun Dragun Beauty Launch 26:23 Fenty Mini Match Stick Vault 27:17 Glamlite Hamburger Palette & Taco Palette 30:37 Kylie Cosmetics Lipkits, Lipsticks & Eyeshadow palettes for Ulta Beauty + New Shades of Highgloss 32:48 Lime Crime Softwear Blush 34:39 Menagerie Cosmetics Single Eyeshadows 35:45 NABLA Cosmetics Close-Up Foundation 37:24 Natasha Denona All Natural Biba Palette 40:12 NYX Off Tropic Liners 41:16 Saucebox sneak peek 41:39 Sephora x Marvel collection 47:14 Sol de Janeiro Limited Edition Glow Oils 48:29 The Ordinary Squalane Cleanser 53:19 Too Faced Clover Brushes Sneak Peek 55:00 Winky Lux new Confetti Lip Balm Shades 56:13 Demalogica Prisma Protect 58:24 XO Beauty Clear Eyelash Glue 59:40 Tarte Foundcealer Learn more about your ad choices. Visit megaphone.fm/adchoices
Natalie Mackey, co-founder and CEO of Winky Lux, creates "lux cosmetics at drugstore prices." She talks about the growth of Winky Lux and the burgeoning "masstige" beauty segment. Bricks-and-mortar retail is playing an increasing role in Winky Lux's growth strategy. The retail research team also gets a tour of the Winky Lux Experience store in New York.
This week in the Accelerator:How does a new brand generate quality customers? In this episode host Allison Hartsoe speaks with Kate Fernandez, Brand Marketing Director at Winky Lux. Winky Lux is a fast-growing cosmetics brand which has used customer lifetime value to their advantage. Kate talks about creating experiences to connect new customers to the product but also how they look at customer lifetime value to make product merchandising decisions. Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend! Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to this week’s episode of Beauty News! We’ll be discussing new release makeup and updating you on products we’ve talked about in the past. Time stamps are below. Check out photos of what we discuss on our instagram page: https://www.instagram.com/beautynewsofficial/l Video: https://youtu.be/Saqwm1-9pog 0:21 Anastasia Beverly Hills Holiday 2018 collection + Sultry Palette 7:22 Charlotte Tilbury Stars in Your Eyes Palette 9:23 Colourpop Disney Designer Collection 15:08 Dose of Colours Desi x Katy Collection Vol 2 16:06 Fenty new Stunna Lip Paint shades 18:25 Jeffree Star Velour Lip Liners & Supreme Frost Highlighters 19:55 Lime Crime Bushy Brow Collection 20:42 Menagerie Cosmetics Feral Palette 21:52 NYX Machinist collection 25:04 Sananas Beauty 25:40 Urban Decay Naked Cherry collection 26:35 Becca Spanish Rose Glow highlighter 26:58 Bite Beauty Astrology Lipstick in Libra 29:11 Bobbi Brown Ultra-Violet Palette 33:12 Carmex Watermelon 33:48 Caroline Hirons to launch skin care line 34:10 Cite Glitter Flips new shades 35:01 Colourpop Brow range extended 35:25 Sephora to launch Best in Beauty in David Jones 37:31 Glasshouse Halloween Spiced Pumpkin 2018 Candle 38:11 Hank & Henry Lip Aesthetic Liquid Lipsticks 38:46 Juvia’s Place Tribe Palette, Tribe Highlighters & Warrior 2 Palette 39:22 Maybelline x Nikki Tutorials Master Chrome Highlighter 40:48 Miss Fame Beauty 41:55 Natasha Denona Cranberry Palette + Mini Star Palette 45:37 L’Oreal Unlimited Mascara 46:25 Grace-full Nail Polish Enchanted Fables Collection 47:42 Pat McGrath Fetish Eyes Mascara + Lip Fetish Sheer Color Balms 50:17 Pretty Vulgar launched in Australian Sephora 50:27 Sephora Collection x Museum of Ice Cream 51:17 Too Faced Pumpkin Spice Collection 52:00 Wet n Wild Body Luminizers 53:23 Winky Lux launches in Sephora US with Cupcake Lip Trio Kit 55:15 Bite Holiday 2018 56:06 Clinique Get Cheeky Holiday 2018 Palette 57:20 Nars Holiday 2018 59:34 Shiseido Holiday 2018 collection in collaboration with Ribbonesia 1:02:07 YSL Holiday 2018 collection 1:03:24 Jeffree Star Holiday 2018 palette sneak peek 1:04:04 Priceline upcoming brand releases 1:12:59 BN VIP goes to Aussie Beauty Talk! Thank you to all of our BN VIP’s and subscribers, we love you guys! Learn more about your ad choices. Visit megaphone.fm/adchoices
The Guest: Winky Lux Edited by George Drake, Jr. Music by Lucas Brahme — About Loose Threads — Subscribe to our weekly newsletter for the latest analysis and podcasts: http://eepurl.com/buLQY9 Twitter Full Transcript The Loose Threads Podcast explores the intersection of consumer, retail and commerce. Hosted by Richie Siegel, the founder of Loose Threads, each episode features an in-depth conversation with one guest about their founding story and how it fits into the current state of the industry. Guests come from all different backgrounds, spanning the consumer goods, fashion, retail and technology industries. The unifying thread is always the rapid change facing the industry and how entrepreneurs are responding. You can listen to the podcast on any player of your choice, in addition to on LooseThreads.com.