Female Founder World is a space for founders who come from non-traditional backgrounds and are Googling their way to success, scraping together resources and advice from across the internet to build something exceptional. Open up your Notes app and tune in for truly helpful conversations with experienced founders who have been in the trenches and know exactly what tactics and tools will get you to the next stage of your startup.
The Female Founder World podcast is an exceptional resource for early-stage founders seeking guidance, inspiration, and actionable advice. Host Jasmine dives deep into a variety of topics and uncovers the key takeaways from successful female founders and brands. What sets this podcast apart is its no-fluff approach, getting straight to the heart of the matter and providing concrete ideas that can be implemented right away. The episodes are packed with valuable information, making it an invaluable tool for any founder.
One of the best aspects of The Female Founder World podcast is its breadth of topics covered. From business strategies to personal growth, there is something for every entrepreneur looking to grow their venture. Jasmine's interviews are insightful and thought-provoking, delving into areas that are often overlooked in conversations with female founders. The tactical and inspiring advice shared by the guests provides a fresh perspective on entrepreneurship and offers practical solutions to common challenges.
Another great aspect of this podcast is its format. The episodes are not overly long, making them perfect for busy individuals who want to gain knowledge during their jam-packed weeks. Despite their shorter length, each episode manages to pack in a wealth of information and inspiration. This makes it easy to fit listening to the podcast into a daily routine or during commutes without feeling overwhelmed.
While it is hard to find any major downsides to The Female Founder World podcast, one minor criticism could be that it may not cover all industries equally. Depending on the listener's specific sector or niche, they may find that some episodes are more relevant than others. However, given the wide range of topics covered, this minor drawback can easily be overlooked as there is still an abundance of valuable content available.
In conclusion, The Female Founder World podcast is a must-listen for early-stage founders looking for guidance and inspiration from successful female entrepreneurs. With its no-fluff approach, tactical advice, inspiring stories from diverse guests, and concise episode format, this podcast provides a wealth of knowledge in a manageable package. Whether you are just starting out or already on your entrepreneurial journey, The Female Founder World podcast is sure to offer invaluable insights and actionable strategies to propel your business forward.
Abbode founder Abby Price is on the Female Founder World podcast with Jasmine Garnsworthy this week. Abby opened a vintage homewares store in Manhattan after losing her job and snagging a Covid deal from her landlord. Business was slowly growing—but then she started offering embroidery, sharing her designs on Instagram and TikTok, and sales skyrocketed. It hasn't slowed down since. In this episode we chat about Abby's approach to networking and partnerships, how she's driving traffic in-stores, her plans for ecommerce expansion, and how she nurtures her own creativity as a business owner. Links Join a free Group Business Coaching Call with Abby and Jasmine: https://communities.kajabi.com/femalefounderworld/meetup/4b1cd94b-9264-4d04-be5d-afb93d095e80 Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Abby's business: https://shopabbode.com/
It's an extra special episode of Female Founder World! Host Jasmine Garnsworthy is in the hot seat being interviewed by Natalie from the team to share her own career story and what she's learned building Female Founder World. In this chat we cover how Jasmine moved from Australia to New York to up-level her career, tips to build a powerful network, overcoming false starts and failed ideas, and how to create a profitable media business. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Deco Beauty founder Julianna Dahbura is on the Female Founder World podcast with Jasmine Garnsworthy this week. In 2016 Julianna started a nail polish brand with the hopes of building a direct-to-consumer business. This was the Glossier-era, besties, so relying e-commerce only and building a business on Instagram was very exciting. And although she was doing 8-figures in revenue with her biz Deco Beauty, Julianna realized quickly that nail polish was more of an impulse purchase than an online purchase. In 2020 she thought of a brilliant pivot... and it paid off in a big way. Since pivoting, she's 3x'ed the already successful business, has launched in retailers like Urban Outfitters, JC Penny, Anthropologie and Free People, and has done collab products with brands like Hello Kitty, Tower28, and Lisa Says Gah. Listen in for the full scoop, how Julianna made a major change in the direction of her business, how she's working on licensing deals to grow her biz, and her unique strategy for retail in 2024. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Julianna's business: https://deco.beauty/
PippySips founder Amberlee Venti is on the Female Founder World podcast with Jasmine Garnsworthy! Amberlee returned to her demanding job while breastfeeding when she realized a major pain point. She didn't always have time to get her breast milk to the fridge, and saw her insulated water bottle when she had the lightbulb moment that something like this could solve her problem. Now seven years since having the idea, Amberlee's company PippySips has been a massive success, with features across Vogue, Babylist and NBC, and a recent launch on Target.com! Listen in for the full story, the major pivots Amberlee has overcame, securing patents, and landing her biz in Target. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Rachel's business: https://www.pippysips.com/
tbh skincare founder Rachel Wilde is on the Female Founder World podcast with Jasmine Garnsworthy! Coming from a medical background, Rachel had no desire to start her own business until she came across an insane opportunity to license a patented acne treatment and turn it into a brand. She jumped on the idea at 23-years-old back in 2019, and has since built one of the buzziest new beauty brands on the planet. Rach's the queen of building brand hype and backing it up with brilliant formulas. After a $4000 launch day, tbh skincare did $800,000 in revenue in their first 18 months, and now sell a bottle of cleanser every minute. This brand constantly goes viral, and I asked Rach all about it in this episode. Listen in for the full story, how Rachel successfully merged tbh skincare with another business, how they've grown an incredible retail presence, and their influencer strategy. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Rachel's business: https://tbhskincare.com
Shaz and Kiks founders Shaz Rajashekar and Kiku Chaudhuri are on the Female Founder World podcast with Jasmine Garnsworthy! Would you start a business with your sister? Shaz Rajashekar and Kiku Chaudhuri did—and today their haircare brand has hit some pretty impressive milestones. They're sold at Sephora, have won some impressive awards, and have been featured in Vogue and Forbes. They've been building this haircare business since 2018, when their parents returned from a trip to India with some incredible Ayurvedic beauty products. It sparked an idea: What if they could bring their heritage to an American beauty audience? While building the business, these two have learned a lot about raising money, working with chain retail stockists, finding product-market fit, and up-leveling as entrepreneurs. Listen to their story on the pod! Links Retailer Pitch Deck FREE Download: https://www.femalefounderworld.com/retailer-deck-template Rachel Karten's newsletter 'Link in Bio': https://www.milkkarten.net/ Nik Sharm's newsletter: https://www.nik.co/subscribe Shaz and Kiku's EDI/inventory management system: https://cin7.com/ Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Shaz and Kiku's business: https://www.shazandkiks.com/
Bread founder Maeva Heim is on the Female Founder World podcast with Jasmine Garnsworthy! Maeva Heim grew an impressive career in corporate beauty when she grew sick of working with brands that weren't speaking to women that looked like her. She didn't know what the product would be, but she knew exactly who she wanted to target and where she would reach them: Sephora. With this goal in mind, her brand Bread was accepted by the retailer before she even launched. Listen to the interview for the full story. Links Retailer Pitch Deck FREE Download: https://www.femalefounderworld.com/retailer-deck-template Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Maeva's business: https://breadbeautysupply.com/
Nat'V Basics founder Sandy Ronalds is on the Female Founder World podcast with Jasmine Garnsworthy! After being disappointed at her options to find underwear that was both good for her and for the planet, Sandy Ronalds had the idea to create the brand she wished existed, Nat'V Basics. Now, only a few years later Sandy has grown from a solo-preneur working out of her parents' spare bedroom to a team of six, sold over $8M worth of product and still owns 100% of her business. Listen to the interview for the full story. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Sandy's business: https://natvbasics.com
CurlMix founder Kim Lewis is on the Female Founder World podcast with Jasmine Garnsworthy! Kim Lewis is the CEO and co-founder of CurlMix, the award-winning hair care brand with a really smart tag line: master your curls in 21 days. Kim's landed SO much press—her brand has been featured everywhere from Forbes and Entrepreneur Mag to Refinery 21 and Vanity Fair, and a lot of this she actually managed to secure without the help of a publicist (she tells us how in the interview!). The business has hit over eight figures in revenue, and raised $4.5M+ in equity crowdfunding from their community. It wasn't always this smash-success, though, CurlMix is actually Kim's third swing at entrepreneurship. Listen to the interview for the full story. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Invest in CurlMix here: https://wefunder.com/curlmix Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Kim's business: curlmix.com
Ali Kaminetsky, the founder of Modern Picnic, is on the Female Founder World podcast with Jasmine Garnsworthy! Ali created a brand around chic, super useful lunchcases and insulated bags for the busy girlies. Since launching at 22 years old in 2018, Ali has sold over 40,000 units and has done $6M+ in revenue. In this episode of Female Founder World, Ali covers how she built the biz from shipping out of her parent's basement to where she is today, how they got early traction and press, and how she's been able to raise money from some really incredible investors. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Ali's business: https://modernpicnic.com/products/the-tote-black-canvas Group Business Coaching: Registrations opening soon! (Check the Female Founder World Instagram). Ali's Resource Recommendation: Buzzbassador: https://buzzbassador.com is the ambassador tool Ali reccomends on the show
Sienna Brown, the founder of Glosshood, is on the Female Founder World podcast with Jasmine Garnsworthy! Sienna's building the beauty brand that will re-ignite your inner child. She launched her company exactly one year after quitting her full time job, and sold out the first drop within four days! They're also now among brands like Range Beauty and Topicals who were accepted into the Sephora Accelerate program. In this episode of Female Founder World, we're covering a lot of really good stuff: lessons on building a bootstrapped beauty biz, how to find your community, making the pivot from self-manufacturing to working with manufacturers, overcoming self doubt, key pieces to doing great in retail, and specific insights from the Sephora Accelerate program. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Sienna's business: https://www.glosshood.com Group Business Coaching: Registrations open 10 March (Check the Female Founder World Instagram). Sienna's Resource Recommendations: AccuGraphiX: https://bar-code.com—Sienna was able to get the barcode stickers she needed in less than 24 hours. Go Daddy Studio (fka OVER): https://apps.apple.com/app/id535811906 Sienna has used this app for over four years now for easy graphic design. Book: 'Venture Deals'
Kristyn Rose Berland, the founder of CrateAway, is on the Female Founder World podcast with Jasmine Garnsworthy! Kristyn has building building and bootstrapping her pet carrier business within the Female Founder World community, and they're getting some really amazing traction. She sold her car to start the business while also working her full time corporate job—and then came her biggest opportunity: Kristyn and her business landed a starring role the new Roku show, Side Hustlers, created by Reese Witherspoon's production Hello Sunshine. Kristyn has been building the biz while working her fulltime job for the last three years, and she actually quit her job the day after we recorded this episode. We talk a lot about what it really takes to go 'all-in' on your business idea: do you need to move to a lower tax state? How much money do you need to have in the bank to quit your job? How do you overcome the mental hurdle and truly trust yourself? Kristyn's going through all of those big questions right now. In this episode Kristyn shares some hard-won learnings from starting her own business and inventing a brand new product, huge challenges she faced on Kickstarter, and how she has been able to get some incredible angel investors to notice her. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Kristyn's business: https://www.crateawayco.com Group Business Coaching: Registrations open 5 March (Check the Female Founder World Instagram). Kristyn's Questions List: Dropping in the Female Founder World Group Chat 5 March: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887
Samantha Brett, the founder of Naked Sundays, is on the Female Founder World podcast with Jasmine Garnsworthy! Samantha was a news reporter in Australia spending all day in the sun when she had the idea for an SPF brand that could be worn with your makeup. A ton of people in her life were getting skin cancer, and she couldn't get over this one idea she had to make sunscreen something people actually wanted to wear. Her brand, Naked Sundays, has executed so well on that idea–it's grown 1133% since its first year in business. After becoming a viral staple in Australia, they've launched all over North America and the UK. In this episode Samantha shares how Naked Sundays created such an amazing launch, what Samantha has prioritized to find such virality, how press has impacted their sales, and so much more. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for business besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Free Group Business Coaching with Gretta van Riel: https://bestie.femalefounderworld.com/Gretta-van-riel-coaching Free Group Business Coaching with Samantha Brett: https://bestie.femalefounderworld.com/group-business-coaching-samantha-brett Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Samantha's business: https://us.nakedsundays.com/en-ca
Nancy Twine, the founder of Briogeo, is on the Female Founder World podcast with Jasmine Garnsworthy! Nancy started her hair care business back when clean beauty was just getting started, and the movement really hadn't hit the haircare space. She used her savings to start the business and started a sampling strategy to get traction. After six years, she brought in an investor and within 10 years had built a nine-figure company that soon sold to Wella. tbh it's rare to find someone who has experience with a scrappy launch, bootstrapped for years, fundraises hit nine figures and ALSO has sold the business--and is happy to talk about all of it. In this episode Nancy shares Briogeo's early marketing tips, how she's scaled a team and a business, and what life looks like now post-aquisition. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for business besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Nancy's business: https://www.briogeohair.com
Gretta van Riel was 22 when she started her first business: a detox tea that she was mixing, packaging and selling right from her parent's dining room table. The business ended up being a massive success and within 6 months was doing $600,000 a month in revenue! Gretta replicated the success of her first business and launched three more consumer companies, and an agency. They've gone on to do incredibly well—one even sold $1M worth of product in one day! Listen in to see how Gretta did it. In this episode Gretta shares how her first biz gained that early success, her biggest (and most expensive) mistake and how you can avoid it, how to nail influencer marketing in 2024, what she'd suggest for founders today, and SO much more. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Check out the Australia tour: https://www.femalefounderworld.com/australia-tour-2024 Join the group chat for business besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Gretta (and her businesses): https://www.instagram.com/gretta?igsh=MWRwdXVsNzRlOGFvdw==
Madison Stefanis was 19 when she started selling refurbished vintage film cameras to Gen Z. She realized she was onto a booming market, but had some problems sourcing the vintage cameras—there are only so many available in the world for sale, right? Madi decided to meet the demand by creating her own film camera and market it to a nostalgic millennial and Gen Z customer. And, it's been a hit. They're crushing it on TikTok and Instagram, and in 18 months sold 40,000 units and did AU$3.6M in revenue. In this episode Madi shares the behind the scenes in going from idea to a fully launched product, how they've found traction on social media, and how she's been able to show up as the face of her business as someone who's more introverted. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Check out the Australia tour: https://www.femalefounderworld.com/australia-tour-2024 Join the group chat for business besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Madi's biz: https://35mmco.com/
Lisa Guerrera is making science cool with Experiment Beauty. As a chemist, she partnered up with her co-founder Emmy (another chemist) to bring the next gen of science-backed brands. After making a viral first product (iykyk), they've grown 10x year-over-year—mostly through their organic waitlist strategy. In this episode Lisa shares the moments that helped scale Experiment Beauty, how to build a brand that lasts, and their launch strategy we should all be copy-pasting rn. Links Join the group chat for business besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Lisa's biz: https://experimentbeauty.com/
It's no wonder Diarrha N'Diaye-Mbaye became the trailblazing beauty founder behind Ami Colé. As a first-gen Senagalese-American, Diarrha's mother's salon was the backdrop to her growing up and that love of beauty led her to roles at L'Oreal and Glossier. Today, she's the founder of Ami Colé, a cult-loved beauty brand for melanin rich skin. They've raised over $2M to date, and smashed launch projections thanks to Diarrha's community-led approach.
Elle Kiffer is the founder of foldUP, a foldable yoga mat brand. She's a year in and absolutely crushing it! They have done major partnerships with brands like Mecca and are featured in publications like Refinery29. Swipe on to see how Elle is making it happen from the ground up. In this episode we're diving into what the first year of business looks like these days, when to start paying yourself, who to hire, and how to go from idea to a successful business. Links Get a ticket to our NYC Summit: https://www.femalefounderworld.com/summit-2023 Join our FREE group coaching calls: https://www.femalefounderworld.com/coaching Join the group chat: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Elle's biz: https://foldup.com.au/
Sophie Marshall is the founder of Gentle Habits, the insence-turned-lifestyle brand taking over Australia. As a working mom with two kids, incense became her way to switch off, and the brand eventually became her side hustle. Sophie and the team grew Gentle Habits to a million dollar business within the first two years, primarily thanks to incredible relationships with independent retailers. Now she's making big moves launching into stores like Anthropologie US. In this episode Sophie gives all the tips on doing the same! Links Retail Bootcamp Waitlist: https://bestie.femalefounderworld.com/retail-bootcamp Get a ticket to our NYC Summit: https://www.femalefounderworld.com/summit-2023 Join our FREE group coaching calls: https://www.femalefounderworld.com/coaching Join the group chat: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Sophie's biz: https://www.gentlehabits.com.au/
Ariana Ferwerda is the co-founder and CEO of Halfdays, a women's outdoor apparel brand taking on the boring, not-cute, kinda expensive traditional outdoor industry. Her brand is approachable, inclusive, fun—and this approach is working. Between year one and two they 10x'd the business and did 8-figures in revenue. Ariana's also a Forbes 30 under 30 alum, and this episode chats through what those first few years have looked like going from zero to 8-figures, how she's looking at hiring, and her biggest mistakes in the first few years. Links Get a ticket to our NYC Summit: https://www.femalefounderworld.com/summit-2023 Join our FREE group coaching calls: https://www.femalefounderworld.com/coaching Join the group chat: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Julie's new biz: https://www.halfdays.com/
Julie Rice is the all-star co-founder of SoulCycle, the iconic cycle studio. In about 5 years of building, Julie sold her shares to Equinox for a nearly $90 million. Since then, Julie started Peoplehood, a wellness club, with her original SoulCycle co-founder. In this episode Julie chats all about scaling a brick and mortar company from the ground up and how she's looking at things a second time around, building an incredible internal and community culture, and how she's fostered such a strong co-founder relationship. Links Get a ticket to our NYC Summit: https://www.femalefounderworld.com/summit-2023 Join our FREE group coaching calls: https://www.femalefounderworld.com/coaching Join the group chat: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Julie's new biz: https://www.peoplehood.com/
Georgina Gooley, the founder of Billie, is on the Female Founder World podcast with Jasmine Garnsworthy! Billie's a razor brand, yes. But founder Georgina Gooley created a movement when she built the first women's razor brand that openly showed body hair and suggested women didn't have to remove it. She's a brand-building genius—within four years of launching her razor biz sold for $310 million. Before that big milestone though, Georgie had to figure out how to create a thriving ecommerce brand, and eventually launched at Walmart. In this interview she teaches us about finding 'brand-market fit' (rather than 'product-market fit' that everyone talks about), getting attention online, and how she managed to sell Billie razors in 50 US states right after launching. Links Join the group chat: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Georgie's brand: https://mybillie.com/
Rooshy Roy, the founder of AAVRANI, is on the Female Founder World podcast with Jasmine Garnsworthy! When Rooshy first created her ayurvedic-inspired skincare line, it didn't exactly do well. She'd made some big mistakes with the branding, and customers weren't buying it. So, she redesigned her brand (all DIY, by the way!), and released something with a very different vibe, and it worked! Since the relaunch, Rooshy has raised millions of dollars from investors to build the business and is about to launch into Sephora. This is a really great conversation for anyone who is not sure whether their product or business is on the right track and where to make changes, or who needs some solidarity, inspiration, and advice on how to become a better leader and business owner. Jump into the show for the full conversation. This is a good one, Business Besties. Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our free workshop series, Launch Labs: https://www.femalefounderworld.com/launch-lab Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Rooshy's brand: https://aavrani.com/
Adriana Carrig, the founder of Little Words Project, is on the Female Founder World podcast with Jasmine Garnsworthy! At college Adriana started beading bracelets for her friends with uplifting messages. People liked them, she spent $5,000 of her savings to turn it into a business, and realized this could be a big idea that blends profit and purpose. She bootstrapped that business to become Little Words Project, a company that hit $20 million in annual sales last year! She has collaborated with huge brands like Dunkin and Barbie, is worn by Taylor Swift, and is sold in 900+ stores including Target and 12 of their own Little Words project boutiques. I'm always fascinated by people who have the confidence to ask questions and show up for their business at such a young age, and build into something impactful. Adriana has some interesting thoughts on this in the show—what it takes to overcome that self-doubt, plus the specific approach that she took and that she believes made her business successful. Jump into the show for the full conversation. This is a good one, besties. Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our free workshop series, Launch Labs: https://www.femalefounderworld.com/launch-lab Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Adriana's brand: https://www.littlewordsproject.com/en-ca
Rachel Liverman, founder of Glowbar, is on the Female Founder World podcast with Jasmine Garnsworthy! Through the height of the pandemic Rachel Liverman did the impossible. She launched and scaled her brick and mortar business, a clinical 30 minute facial bar, Glowbar, across New York and beyond. Since launching in 2019 Rachel has raised $10M, launched 10 Glowbar locations, and now employs over 150 people, including a huge team of aestheticians. Rachel's first step for bringing her vision to life was to raise money from investors. After getting 100 'no's' from investors, she finally closed her fundraise. In this episode Rachel shares how she took a non-traditional route to raising money from investors (no really, no one does what she did!), and how she handled all that rejection in the beginning. With the first $1M investment in the bank, Rachel opened her first Glowbar in New York. Their marketing approach was very grassroots, and it's an approach they still use today, including partnering with local businesses and posting fliers in the neighborhood. Listen to this episode of the Female Founder World podcast to hear Rachel's story and to get business tips you can copy and paste. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our free workshop series, Launch Lab: https://www.femalefounderworld.com/launch-lab Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Rachel's brand: https://glowbar.com/
Tara Bosch, the founder of SmartSweets, is on the Female Founder World podcast with Jasmine Garnsworthy! Tara was 22 years old when she started her better-for-you candy company. After only four years of hard work and growing incredibly quickly, she sold the majority of her company for $360M so that they could scale globally. Tune into Tara's interview on the Female Founder World podcast to learn how she was able to grow SmartSweets leveraging debt, how she landed nationwide distribution so early, and the mindset Tara needed for incredible success. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our free workshop series, Launch Labs: https://www.femalefounderworld.com/launch-lab Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Tara's brand: https://smartsweets.com/ Check out Tara's $25,000 pitch contest: https://www.boldbeginnings.com/
Emma Moon's on the Female Founder World podcast with Jasmine Garnsworthy! Emma's the go-to affiliate marketer for brands like Kinfield, Golde, Great Jones, and Jones Road. She's the Founder of Praize, a content-led affiliate marketing studio, has been featured in TIME and Huffpost, and is the person to teach you how to level up your affiliate PR strategy. In this episode Emma's chatting through how brands you love are landing mentions in major publications and driving revenue in a big way. This episode is a quick look into the workshop that Emma will be hosting as part of our six week LAUNCH LAB series starting 12 September. In Emma's workshop we'll cover: what's affiliate PR and how can it help your business; how to build your affiliate PR engine; platforms to use; how to write your affiliate PR pitch; and more. Links Come to a Female Founder World online or IRL event: https://www.femalefounderworld.com/events Join our group chat for entrepreneurial girlies: https://links.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887 Join our free workshop series, Launch Labs: https://www.femalefounderworld.com/launch-lab Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber and join the group chat: https://bestie.femalefounderworld.com/ Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Emma's agency: https://praize.studio/ Emma's recommended affiliate tools: ShareASale, PepperJam, Impact, Commission Junction
Juliet cofounder, Allison Luvera, is on the Female Founder World podcast with Jasmine Garnsworthy! Allison's in the early days of a big opportunity: she's reinventing the boxed wine category by giving it a luxury rebrand. She just raised money from friends and family and is spending on product, PR and content create to build an elevated brand in a space that folks do not associate with luxury. Allison knew she wanted to pivot her fashion career into the wine space, and started working weekends at a wine shop while holding down a day job in marketing. It's then that her and her cofounder spotted an opportunity to reinvent boxed wine, used savings to get some traction, and then raised nearly $4 million from friends, family and angel investors. Listen to the pod to learn what they have planned, what's worked so far, and her recommendations to other brand builders. Links Come to a Female Founder World online or IRL event: https://www.femalefounderworld.com/events Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber and join the group chat: https://bestie.femalefounderworld.com/ Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Allison's brand: https://drinkjuliet.com/
Lauren Chan is back with Jasmine Garnsworthy with a quick bonus episode solo on the Female Founder World podcast today! We're chatting through Lauren's #dayinthelife back when she was building Henning, compared to what her day looks like now, post-acquisition. Let me know if you're into these bonus episodes! I'm @jasminegarnsworthy on Instagram and my DMs are always open. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our next event https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Lauren Chan, the founder of Henning, is on the Female Founder World podcast with Jasmine Garnsworthy! Lauren Chan was working as a model and editor when she saw a glaring gap in the fashion world for luxury plus-sized fashion. In 2018 she launched Henning, the answer to that white space, and this year it was acquired by Universal Standard. Listen in on Lauren's interview on the Female Founder World podcast to learn how she funded her idea (hint: it wasn't the typical VC-route), how she landed some amazing partnerships, and for Lauren's growth tactics you can copy and paste into your business. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our NYC hangout with Babba Rivera Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Lauren's brand: https://www.universalstandard.com/signup/henning
Raquel Bouris, founder of Who Is Elijah, is on the Female Founder World podcast with Jasmine Garnsworthy! Raquel was 23 years old when she launched her luxury perfume brand, Who Is Elijah. She was at Coachella when she fell in love with her friend's perfume oil, and knew she needed to recreate it in Australia. Now 5 years since launch, Who Is Elijah is valued at $20M and can be found in 700+ stores worldwide. Listen to Raquel on the Female Founder World podcast to learn how she managed to scale her business to a be valued at $20M, how she's scaled up her team, the marketing tactics that landed her in 700+ stockists and how she's building a growing ecommerce empire. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our NYC hangout with Babba Rivera Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Raquel's brand: https://whoiselijah.com.au/
Jasmine's solo on the Female Founder World podcast today! We're looking at Barbie's marketing budget and what brands need to know about Mattel's next big move, how to DIY a midyear reset, and big changes coming to TikTok that will impact the way we all do business on the platform. If you're into these solo episodes, let me know! I'm @jasminegarnsworthy on Instagram and my DMs are always open. Links Midyear reset TikTok: https://www.tiktok.com/@ttaylarosee/video/7248914583048473863?_t=8eRkONx7NDK&_r=1 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our next event https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Jera Foster-Fell (aka Jera Bean) is on the Female Founder World podcast with Jasmine Garnsworthy! Jera is a social media educator, speaker and coach. With 1.5M followers on TikTok, she's deep diving in how new businesses can leverage social media to create community and drive sales in 2023, how founders can be showing up online, and how we can be thinking about our content strategy a little bit differently. Sign up to the Launch Lab workshop series waitlist: https://www.femalefounderworld.com/launchlab Links: Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Jera on TikTok: https://www.tiktok.com/@jera.bean?_t=8dbO91qREcI&_r=1 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Elle Liu, founder of Eucalypso Home, is on the Female Founder World podcast with Jasmine Garnsworthy! Elle was working in corporate fin-tech alongside a ton of founders when she thought, "actually, I'd like to do that, too." She hit a million dollars in sales while still working her full time job and operating the business as a side hustle! Now 5 years since launching her own business, Elle's sheets brand, Eucalypso, is on track to do 8-figures in revenue. Listen to Elle on the Female Founder World podcast to learn how she managed to scale her business to a million dollars in revenue without any full time and while working her full time job. In this chat we talk about paid ads, affiliate marketing, influencer marketing, how to DIY your warehouse, and when to quit your day job to take a side hustle full time. Links Check out Elle's business: https://eucalypsohome.com/?gad=1&gclid=Cj0KCQjwho-lBhC_ARIsAMpgModwV0qp76Yd8J0mR2-zLfxLoFtqGE9gwcLaGdiDG4glEpxm9wcBUdcaArxtEALw_wcB Join Elle Liu's workshop (it's free!) Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Julianne Fraser is on the Female Founder World podcast with Jasmine Garnsworthy! Julianne is a digital marketing expert and the founder of Dialogue New York, the influencer marketing agency constantly recommended by founders in our community. Julianne and her team have started and scaled influencer marketing progams for all the brands you love—Sakara, Golde, Ghia, Little Spoon, and more. In today's interview, Julianne shares two cases studies and her approach to generate millions of dollars worth of sales for consumer brands. Links: Get Julianne's Curation Checklist (Business Bestie subscribers only): https://bestie.femalefounderworld.com/products/digital-goods/categories/2152744682/posts/2169128940 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Julianne's business, Dialogue: https://www.dialoguenyc.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Showpo founder, Jane Lu, is on the Female Founder World podcast with Jasmine Garnsworthy! If your first business failed and left you in massive debt would you try again with another business or go back to a 'safe' job? Jane Lu decided to try again, despite being $60,000 in debt. Now, her fashion company is a global household name doing nine-figures in revenue. Listen in to hear how Jane started her business from $60,000 in debt, and scaled it to $100 million+ in revenue. Links: Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Jane's business, Showpo, https://www.showpo.com/us/ Take Jane's business class: https://www.thelazyceo.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Welcome to our summer content series all about launch marketing where we drive into the exact tactics driving real traction for brands in 2023. This podcast series will culminate in LAUNCH LAB, a video workshop series with experts and brands who know how to get your new thing seen. Sign up to the Launch Lab workshop series waitlist: https://www.femalefounderworld.com/launchlab Female Founder World creator Jasmine Garnsworthy is solo on the podcast this week chatting all things community—how to create one for your business, what it really means, what your role is when you create community, and what platform you should be using. Listen to hear Jasmine's inside tips from launching and scaling communities like Female Founder World. Links: Get on the waitlist for Launch Lab: https://www.femalefounderworld.com/launchlab Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Coco & Eve founder, Emily Hamilton, is on the Female Founder World podcast with Jasmine Garnsworthy! Would you sell your house to fund your business? That's exactly what Emily Hamilton did nearly a decade ago to fund her beauty business, Coco & Eve—starting with a hair mask. Fast forward six years since starting her biz, Coco & Eve sells 600 of that OG hair mask every day! Listen in to hear how Emily bootstrapped, started, and scaled her brand to where it is today, and how she recently spent a $10,000 launch marketing budget Links: Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211 Join our NYC event on June 9th: https://momence.com/Female-Founder-World/IRL%3A-Meet-Your-Business-Besties-at-Pop-Up-Grocer-in-NYC/86661426 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Emily's business, Coco & Eve https://ca.cocoandeve.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Nyakio Grieco, founder of thirteen lune, is on the Female Founder World podcast with Jasmine Garnsworthy! What would you do if you sold your business to Unilever? Move to an island somewhere, maybe? Delete the email app from your phone? Not Nyakio Grieco. She decided one win wasn't enough, and went on two build two more incredible companies. Her first biz that sold to Unilever is Nyakio Beauty, but after the exit she raised $12M to launch thirteen lune, an e-commerce destination designed to inspire the discovery of beauty brands created by Black and Brown founders that resonate with people of all colors. This became the inspiration for a third business, Relevent. This woman knows her stuff! Listen to the interview to learns what Nyakio knows about starting and scaling a business, the future of beauty, how to pick investors, and the mistakes she made in her first business—but that you can avoid. Links: Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211 Check out Nyakio's business, thirteen lune https://thirteenlune.com/en-ca?sscid=51k7_wd05w Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
When Amanda Zuckerman was looking for bedding for her college dorm she was not thrilled with what was out there, and like any normal 18 year old (totally kidding, Amanda's next level) she turned to her mom and said “we should design our own!” 12 years later Amanda's vision has become Dormify, a cult-loved multi-million dollar brand, raising over $5.6M from some pretty incredible investors like American Eagle Outfitters. Links Download Grant Guide: https://www.femalefounderworld.com/2023-grant-and-accelerator-program-calendar Check out Amanda's business, Dormify, www.Dormify.com Join a Group Business Coaching Call: https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Lo Bosworth, founder of Love Wellness, is on the Female Founder World podcast with Jasmine Garnsworthy! Most of you will know Lo Bosworth as the reality TV girlie from The Hills or Laguna Beach, but she's dedicated the past seven years to building an incredible supplement business, Love Wellness. Lo's business is doing tens of millions in revenue now, but the way Love Wellness started is pretty relatable. She spent the first two years building this business herself—DIY-ing the website, Googling how to find manufacturers, using her own savings and literally just doing the scrappy stuff we all do. By 2019 the business hit eight figure revenue and today Love Wellness is a best-seller at Target. After we recorded this session, Lo was a guest speaker at our Female Founder World's 'Network and Chill' morning in New York City at Chillhouse last week. It was a pretty great time! We have a bunch more events coming up, so make sure you're on our email list at femalefounderworld.com to get notified about what's happening. Links Check out Lo's business, Love Wellness: lovewellness.com Register for Group Business Coaching with Stephanie Lee on May 25: https://momence.com/s/86356955 Join a Group Business Coaching Call: https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Stephanie Lee, founder of Selfmade, is on the Female Founder World podcast with Jasmine Garnsworthy! Stephanie didn't know celebrities and investors when she started her beauty business, Selfmade. Instead, she used her savings to start the brand, built a waitlist of 4,000 potential customers, and then went on to raise $1.5 million from investors. Her business explores the relationship between the nervous system, mental health and skin. In a pretty crowded beauty market, Selfmade's got an interesting POV, great branding, and coverage in Vogue, Byrdie, and The Cut. Links Register for Group Business Coaching with Stephanie Lee on May 25: https://momence.com/s/86356955 Checkout Stephanie's brand, Selfmade and use code FFWORLD15 for 15% off: www.beselfmade.co Join a Group Business Coaching Call: https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Leigh Campbell, cofounder of Brillo Beauty, is on the Female Founder World podcast with Jasmine Garnsworthy! Leigh is an OG beauty girlie. She hosts Australia's largest beauty podcast called YouBeauty, which also has a Facebook group with more than 75,000 members, was Beauty Director at Cosmopolitan Magazine Australia, then Head of Lifestyle at Huffington Post in Australia, and is now at Mamamia—a huge women's publishing and podcasting brand in Australia. Recently she cofounded a beauty brand called Brillo Beauty just five months ago, and we spend a lot of time in this ep talking about how she spotted a gap in the market in a very crowded beauty industry, finding a cofounder, overcoming her fear to start her own business, and how Brillo got traction. It's not often we get to hear from someone really on the ground floor of something that I think is going to be huge, and I think it's really helpful for anyone who is in the early days of their own founder story. Leigh and her cofounder invested $260,000 of their own money to start Brillo, and made $180,000 back in the first three months of business just through sales on the website. We have a full breakdown of how they spent that first investment too: the website cost $5k, formulation and all the testing you need to launch a beauty product was $30k, their first run of product including packaging was $150k, they spend another $50k on branding and content, $10k on legal and admin, and another $15k or so on other random startup costs. Links Checkout Leigh's brand, Brillo Beauty: https://brillobeauty.com Join a Group Business Coaching Call: https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
A video recording of this episode is available now to Business Bestie subscribers. Become a subscriber at femalefounderworld.com/subscriber Three years after Erin Deering launched her bikini brand, Triangl, she became one of only eight women on the BRW Young Rich List in Australia with a net worth reported at $36 million. So how does someone go from a job in retail to starting one of the most hype swimwear brands in the world, and what are the steps to get there. And what happens to your sense of self when you leave the company you cofounded? In this interview, Jasmine Garnsworthy sat down with Erin to talk about all of the absolute cult hit that is Triangl, and the lessons she wants to share with other brand builders today. If you enjoy the show, don't forget to tell someone. The number one rule around here is no gatekeeping, so share on Instagram Stories and tag @femalefounderworld so we can repost. Links Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Your Super founder, Kristel de Groot, is on the Female Founder World podcast with Jasmine Garnsworthy! Think you're too young to start a business? Nah. Nine years ago when Kristel de Groot was 23 years old she started superfood business Your Super. Since then, Kristel and her cofounder raised over $34M, hit more than $200M in revenue, were named the fastest growing food and beverage company by Inc. Magazine, and finally sold the biz to The Healing Company. It took nearly a decade, but she made it happen. Here's how. Links Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Check out Kristel's book, Your Super Life
BeautyBlender founder, Rea Ann Silva, is on Female Founder World with Jasmine Garnsworthy! Everything Rea Ann Silva knows about business, she taught herself—and uh she knows a lot: Rea Ann's sold more than 50 million units of her invention, BeautyBlender! She doesn't have an MBA, but what she does have is 100% ownership of a big beauty business that she grew without any investors. And while we couldn't get revenue numbers, know this: BeautyBlender is stocked in Sephora, Ulta, Nordstrom, Net-a-porter, Revolve, Blue Mercury and dozens of other retailers; has more than 3 million Instagram followers; and has been featured in every major beauty publication you could think of. Rea Ann started the business in 2003 while working as a celebrity makeup artist and raising her daughter as a single mom. Over the next two decades she built something truly mind blowing. Tune into this episode of the Female Founder World podcast to learn more. -- Female Founder World is the place to meet your business besties online and IRL! Get on the list for our next event at femalefounderworld.com -- Links Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Buy a BeautyBlender (or just browse): beautyblender.com Follow Rea Ann on Instagram: @reaannsilva
Parisa Durrani, cofounder of Basma Beauty, is today's guest on the Female Founder World podcast with Jasmine Garnsworthy. Basma Beauty was able to generate $500,000 in sales over one year just through TikTok! In this interview, Parisa shared the strategy that led to these sales, plus the DM that got Basma Beauty into Sephora Accelerate—and then stocked on Sephora.com! Links Basma Beauty Join the TiKTok workshop (it's free!) Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Ashley Mills, cofounder of Obé Fitness, is on the Female Founder World podcast with Jasmine Garnsworthy! Ashley spent about $200 to validate her business idea: a live and on-demand fitness platform that prioritizes entertainment and exercise. She went on to build an absolute tech powerhouse, raising $15 million, producing more than 10,000 classes, and partnering with Disney! Listen to Ashley on the Female Founder World podcast to learn how she validated her business idea, got her first customers, scaled the business, and hired a dream team! Links Obé Fitness Join the TiKTok workshop (it's free!) Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com
Larissa May was building Kin Euphorics with founder Jen Batchelor when her nonprofit, #HalfTheStory started taking off. Today's she's a digital wellbeing pioneer with a thriving nonprofit who shapes legislation, works with huge companies like Pinterest and Maybelline, and has reached thousands of students with her programming that's creating a healthier and more equitable digital future. In this interview, Larz chats with Jasmine Garnsworthy about how to build a nonprofit, cause marketing, partnerships, shaping the culture on your team, and how to reconsider your relationship with technology as a chronically online founder (all of us). Links #HalfTheStory How We Feel app Freedom app Join the Female Founder World online community home: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
Lindsey Lugrin, cofounder of FYPM, is on the Female Founder World podcast! She's building 'Glassdoor for influencers' a platform that's getting a bunch of attention lately for its list of the best and worst brands to work with, according to influencers. In this episode she talks through her vision for FYPM (as in F You Pay Me), how she got the platform off the ground, and best practices for brands wanting to earn a good reputation with influencers and creators. Links Learn more about FYPM: https://www.fypm.vip/ Read FYPM's list of the best and worst brands to work with, according to creators: https://fypm.medium.com/top-10-best-worst-brands-to-work-with-2022-d035de578e16 Join the Female Founder World online community home: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy
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