Entreprenista

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The Entreprenista Podcast is a weekly show featuring the stories of successful female founders and what it's really like to run a business. Hosted by Stephanie Cartin & Courtney Spritzer, co-founders of Socialfly, a leading social media marketing agency, each episode goes beyond what you see on Inst…

MouthMedia Network


    • Dec 9, 2024 LATEST EPISODE
    • weekly NEW EPISODES
    • 49m AVG DURATION
    • 619 EPISODES

    4.9 from 187 ratings Listeners of Entreprenista that love the show mention: play hard, women in business, successful women, female entrepreneurs, inspiring to hear, inspiring women, great job ladies, thanks for creating, would definitely recommend, brands, can't wait to listen, entrepreneurship, empowering, social media, love hearing, leaders, career, insights, inspirational, new podcast.


    Ivy Insights

    The Entreprenista podcast is a must-listen for anyone interested in business and entrepreneurship, especially women looking to grow in their careers. Hosted by Stephanie and Courtney, this podcast features insightful interviews with successful female entrepreneurs who share their stories, experiences, and advice.

    One of the best aspects of The Entreprenista podcast is the diversity of guests that are featured. Each week, a different female entrepreneur is highlighted, offering listeners a variety of perspectives and insights into different industries and business models. Whether it's a tech startup founder, a fashion designer, or a social media influencer, there is something for everyone in terms of inspiration and relatability.

    Another great aspect of this podcast is the authenticity and genuine conversations that take place. Stephanie and Courtney ask thoughtful questions that go beyond surface-level discussions and allow the guests to delve into deeper topics. The interviews feel like real conversations between friends, creating an engaging listening experience that keeps you hooked from start to finish.

    Additionally, The Entreprenista podcast provides valuable advice and strategies for aspiring entrepreneurs. From practical tips on starting and scaling a business to mindset shifts and personal development techniques, there is always something to learn from each episode. The guests often share their challenges, failures, and successes, offering listeners valuable lessons that they can apply to their own entrepreneurial journeys.

    As for the worst aspects of this podcast, one minor criticism might be that sometimes the episodes feel slightly repetitive in terms of themes or topics covered. While each guest brings their unique perspective, there are certain recurring themes such as work-life balance, networking strategies, or finding your passion that may become familiar after listening to multiple episodes. However, this does not detract significantly from the overall value provided by the show.

    In conclusion, The Entreprenista podcast is an empowering and educational resource for women interested in entrepreneurship. With its diverse range of guests, authentic conversations, and valuable insights shared by successful female entrepreneurs, this podcast is a must-listen. Whether you're looking for inspiration, practical tips, or a supportive community of like-minded individuals, The Entreprenista podcast has it all. Tune in and be inspired to chase after your entrepreneurial dreams!



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    Latest episodes from Entreprenista

    318 - Allison Ellsworth, Poppi: Secrets to Building the Best-Selling Soda Brand

    Play Episode Listen Later Dec 9, 2024 39:46


    “Understanding through growth, how to have that balance, and to be yourself has been a really big learning for me as an entrepreneur.”  Allison Ellsworth is the co-founder and chief brand officer of Poppi, a revolutionary soda brand that you've probably seen in every store. Allison created Poppi in her kitchen by combining apple cider vinegar with refreshing flavors. After gaining national attention on Shark Tank and then rebranding, Allison has propelled Poppi to become a top-selling beverage. Today, Allison is dedicated to fostering community while inspiring the next generation of entrepreneurs. Tune in and hear how Allison's health journey inspired Poppi's creation, trying to achieve work-life balance, and the importance of authentic social media content.  We talked about: The Shark Tank experience (05:33) Creating a stronger brand through rebranding (08:42) Going viral on TikTok and social media (11:00) Building a strong community and culture (20:03) Finding work-life balance (24:56) Connect with Danielle: @AllisonEllsworth on IG Drink Poppi Are you ready to make meaningful business connections that lead to real business results?  Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Curious about joining the Entreprenista League? Sign up here for a free info session. Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

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    317 - Danielle Canty, MemberUp: Helping Women Build and Scale Their Online Businesses

    Play Episode Listen Later Dec 2, 2024 44:00


    “A lot of people are worried if AI is going to take over. Don't be worried about AI taking over. You should be worried you're in competition with people using AI better than you.” Danielle Canty is a former brick and mortar business owner turned successful online entrepreneur. Danielle has now transitioned into the digital space to pursue her passion for empowering others and building a business that could lead to freedom of time. Known for her strategic mindset and dedication, she focuses on creating opportunities for women to achieve financial freedom and personal growth through innovative online platforms. Before exiting the company in 2023, she had built Bossbabe to a platform with over 3.5 million followers on social media, generating millions of dollars in revenue each year. Now, Danielle helps women founders reach that seven figure mark through her platform MemberUp and her community The Two Percent. Tune in and hear all about the pivotal moment that inspired Danielle's entrepreneurial journey, her transition from a chiropractic practice to an online business, and the importance of choosing a business model that aligns with your lifestyle.  We talked about: The experience on the ski slopes that changed Danielle's life (04:52) Being cautious romanticizing your own ideas (15:48) Building and growing a platform (17:03) Working to grow a membership community (24:29) The business tools that Danielle can't live without (32:30) Connect with Danielle: @DanielleCanty on IG Website Are you ready to make meaningful business connections that lead to real business results?  Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Curious about joining the Entreprenista League? Sign up here for a free info session. Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    316 - My 10 Marketing Secrets to Growing Two 7-Figure Businesses

    Play Episode Listen Later Nov 25, 2024 20:10


    Hi Entreprenistas! It's Steph here with a quick minisode about all things brand building. It's our goal at Entreprenista to help you have all of the best business information and access to the resources that we've used to grow both of our seven figure businesses. Today, I'm walking through our marketing strategies and the tactics that we've used to grow two seven figure businesses. Reach out and send me a DM right here. I can't wait to connect! This week's takeaways from Entreprenista: How building a brand drives business growth (02:49) We initially grew and scaled social fly organically (04:40) Launching this podcast helped build the brand (06:32) Building through social media (09:43) Are you ready to make meaningful business connections that lead to real business results?  Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Curious about joining the Entreprenista League? Sign up here for a free info session. Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    315 - Ambika Singh, Armoire: Building a Thriving Wardrobe Rental Business

    Play Episode Listen Later Nov 18, 2024 54:26


    “​​I grew up sharing clothes and thought it was lovely and fun. And so rental to me is like that expression helped by the internet.” - Ambika Singh Ambika always had exuberant ideas for what she wanted to do for work. It wasn't until she decided to quit corporate America to go to business school that she was able to combine her passion for helping women with her need to start her own company.  Today, we sit down with Ambika Singh, Founder of Armoire, a subscription based clothing rental company. She shares all about her career path, her advice on fundraising, the challenges she's faced growing a company like hers, and so much more.  This week's takeaways from Entreprenista: Ambika shares her childhood ambitions (2:54) Ambika talks about her career path and how it led to starting her business (6:18) Ambika gives advice for fundraising (22:05) Ambika explains how she handled difficult feedback from a potential male investor (27:48) Ambika tells us about the challenges she's faced and how she overcame them (31:34) Ambika shares about her biggest surprise (34:46) How 2020 affected Ambika (40:59) What being an Entreprenista means to Ambika (48:15) Connect with Ambika Singh: Armoire.style Armoire on Instagram Ambika on Instagram Are you ready to make meaningful business connections that lead to real business results?  Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Curious about joining the Entreprenista League? Sign up here for a free info session. Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    314 - Kathryn Shah, Spring & Mulberry: Making the World a Sweeter and Healthier Place

    Play Episode Listen Later Nov 11, 2024 40:03


    “I don't know that we've cracked the right mix yet, but gifting has gone a long way, and I think the more you gift, the more people see your product, and the more you can collaborate on content, the more views you'll see on your content. And ultimately, what you're wanting is just this feeling that you're everywhere.” Kathryn Shah is the co-founder of Spring & Mulberry, a chocolate company known for its date-sweetened health-conscious chocolate bars. The brand was inspired by Kathryn's personal health journey and her desire to transform America's relationship with sugar. With over 20 years of experience in brand strategy and marketing, Kathryn has grown Spring & Mulberry and secured distribution in retailers, including Whole Foods. The company offers a range of unique flavors, combining delicious ingredients with nutrition, and has gained recognition for its commitment to using high quality whole foods. Tune in and hear all about how Kathryn's cancer diagnosis inspired Spring & Mulberry's creation, her product development process, and the importance of finding the right co-founder.  We talked about: The product development process (05:09) Finding the right co-founder (10;05) Choosing the right marketing team (15:13) Figuring out a strategy for gifting (19:39) Getting Spring & Mulberry into Whole Foods (23:58} Connect with Kathryn Shah: @Spring.Mulberry on IG Spring & Mulberry Are you ready to make meaningful business connections that lead to real business results?  Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Curious about joining the Entreprenista League? Sign up here for a free info session. Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    313 - Ramy Brook Sharp, Ramy Brook: Her Journey Building and Scaling a Fashion Empire

    Play Episode Listen Later Nov 4, 2024 45:55


    “As the leader, it all starts at the top. If you want a culture where people are kind to each other and people are understanding, you have to be that person." Ramy Brook Sharp is the founder and CEO of Ramy Brook, a contemporary women's fashion brand known for its chic and versatile designs. Launched in 2010 from her apartment, the brand quickly gained recognition and is now available at over 400 retailers. Ramy has successfully scaled her business while maintaining a commitment to empowering women through stylish and affordable clothing. Tune in  and hear all about Ramy's experience with entrepreneurship, the challenges of working with department stores as a new designer, and her approach to creating a unique customer experience in her stores. We talked about: Scaling business by getting into boutiques and department stores (07:40) Hiring experts to help scale (12:31) Leveraging social trends (20:55) Balancing motherhood and entrepreneurship (31:28) Connect with Ramy: @RamyBrookSharp on IG @RamyBrook on IG Shop Ramy Brook USE CODE Entreprenista15 for a discount at RamyBrook.com! Valid now through 1/31/25. Only valid on full price items.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    312 - Mary Seats, The Bakery CoWork: Fostering Community With Her Co-Working Space for Women

    Play Episode Listen Later Oct 28, 2024 56:37


    “I needed support, community, someone to reach their hand down and pull me up. And now I'm always reaching my hand down to pull someone else up.” Mary Seats is the founder of The Icing Agency and The Bakery CoWork, a co-working space designed for women entrepreneurs. From a young age, Mary showcased her entrepreneurial spirit by selling handmade Barbie clothes to all of her friends. Despite facing challenges, including being fired from her own company, Mary persevered and created a thriving business and is an Entreprenista 100 Award Winner. She is dedicated to empowering women entrepreneurs, fostering community, and breaking barriers for minority women in business. Tune in and hear how Mary launched her first business with only $300, how she scaled her first company to $4 million in revenue, and the hard lessons she's learned about navigating contracts and partnerships. We talked about:  The marketing strategy that made Mary's first brand successful (07:03) Lessons learned from selling to retailers (13:48) The vision behind The Bakery CoWork (24:49) The importance of community support (36:38) Connect with Mary: @MzSkittlez on IG The Bakery Cowork The Icing Agency Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Sherry Saeedi, Verswire: Transforming Music With Her VC Startup

    Play Episode Listen Later Oct 21, 2024 50:10


    “Anything is possible. It's just about believing in yourself, because that will lead everything.” Sherry Saeedi is the founder and CEO of Verswire, a venture capital music startup. Growing up on welfare, Sherry's entrepreneurial spirit emerged early. At just six years old, she was selling coupon booklets to her neighbors and it was that determination that led Sherry to later co-found Veeps, a live stream ticketing platform that was later acquired by Live Nation. This success fueled her vision for Verswire, which has signed both household names and up and coming talent and positioned itself as a top rival in the music industry. Tune in and hear all about Sherry's strategy for handling stress and decision-making during difficult times, her steps to building the right team, and how she works to create a positive company culture. We talked about:  Building a solution without a tech background (08:15) The highs and lows of seeking investors (09:13) Lessons learned from raising capital (19:57) The acquisition process (27:07) Connect with Sherry: @SherrySaeedi on IG Verswire Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Vivian Olodun's Marketing Agency Helps Women Achieve Financial Freedom

    Play Episode Listen Later Oct 14, 2024 39:45


    “It's not about me having a bunch of locations or having a lot of clients. It's about sharing my SOPs, my systems, with other people so that they can also have that same freedom of life and an elevated lifestyle, should they choose to.” Vivian Olodun is the founder of Flourish Media, a Miami-based marketing training and development franchise, where she coaches entrepreneurs on how to structure their businesses to flourish online. She's also a mom of two who has mastered the art of work-life balance and integration. Vivian also hosts the annual Flourish Media conference where she connects founders and investors. Tune in and hear all about Vivian's unique approach to scaling her marketing agency through franchising, her favorite business tools for creating SOPs and managing a global team, and her advice on financial literacy for entrepreneurs. We talked about:  Owning a digital marketing agency (05:11) The process of franchising a service-based business (06:58) Vivian's ideal franchisee (15:36) Best practices from event experiences (21:03) The Flourish Media conference (18:35) Connect with Vivian: Website @VivianOlo on IG Flourish Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Rachel Liverman Revolutionized the Skincare Industry With 30-Minute Facials

    Play Episode Listen Later Oct 7, 2024 34:53


    "I believe in simple business models. The best things in life are simple." Rachel Liverman is the founder and CEO of Glowbar, a revolutionary skin care company offering facials in just 30 minutes. As a third generation esthetician, she struggled to find an effective, accessible and trustworthy source for consistent facial treatments administered by expertly trained estheticians. Realizing she wasn't alone, she set out to create Glowbar, the only Facial Studio that offers 30 minute customized and solution oriented treatments that get you all the glow without the guesswork. Tune in and hear Rachel's insights on how she was able to scale her team, her best tips on forming aligned brand partnerships, and her decision to seek private equity funding for expansion. PLUS, as a bonus for Entreprenista listeners, use promo code ENTREPRENISTA for a discount at Glowbar

    Kristen Dunning Transformed a Personal Struggle into Shark Tank Success With Gently Soap

    Play Episode Listen Later Sep 30, 2024 57:16


    "Being an entrepreneur means being a role model, the person I wish I saw when I was younger." Kristen Dunning is the founder of Gently Soap, a brand that crafts pure and sustainable herbal remedies that every body can use. Inspired by a battle with eczema, Kristen pioneered herbal research in college and Gently is a testament to her resilience, innovation, and the power of nature. Kristen's story led her to ABC's Shark Tank, where she secured a deal with fellow Entreprenista Candace Nelson, fueling her brand's growth. Her mission now is to bring plant derived, skin safe products to all households. Tune in and hear what Kristen tells us about her childhood struggle with eczema and the impact it had on her confidence, the strategy she used to win multiple collegiate entrepreneurship pitch competitions, and the behind the scenes of her Shark Tank experience. We talked about:  The lack of eczema-friendly products on the market (05:56) Sourcing capital through UGA's entrepreneurship program (16:01) Kristen's Shark Tank experience and advice for future contestants (21:17) People are always willing to give business advice (37:02) Kristen's biggest business secret (39:18) Connect with Gabrielle: Gently Soap @ProfessionalPlantGirl on IG @GentlySoap on IG Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Gabrielle Tenaglia is Helping Solopreneurs Save Time and Money on Taxes

    Play Episode Listen Later Sep 23, 2024 42:52


    “An S -Corp is like a secret weapon that you have to fight taxes. And you can unlock the power of it because of this new technology.” With over 25 years of marketing experience, Gabrielle Tenaglia is a consultant, advisor, fractional CMO and entrepreneur who helps her clients solve big, complicated problems. After her own struggles overpaying on her taxes as a business owner, she became the head of marketing at Lettuce, an automated tax and accounting system that works 24/7 to save solopreneurs valuable time and money by setting up businesses as S corps. Gabrielle is also passionate about supporting women in their careers, transforming the marketing industry, and creating a lasting positive impact. Tune in and hear what Gabrielle has to say about the marketing strategies that have worked for her, what makes a good strategic partnership, and how Lettuce can help solopreneurs save time and money on taxes. We talked about:  The tax advantages of having an S corp (06:22) Saving time and money with an S corp (12:35) Building trust with marketing (15:11) Making taxes fun (20:03) Gabrielle's biggest business secret (29:08) Connect with Gabrielle: LinkedIn Lettuce Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Janvi Shah is Shaping the Future of Inclusive Beauty Commerce through Technology

    Play Episode Listen Later Sep 16, 2024 50:31


    "Being an entrepreneur means owning your power as an entrepreneur. You don't have to be ashamed, you don't have to hold back." Janvi Shah is the co-founder and CEO of Hue, an e-commerce technology company transforming the online beauty shopping experience. Hue has helped shoppers find the best products for their unique skin tones, types, hair colors, and preferences based on recommendations from people that look like them. Janvi's dedication to enhancing accessibility and personalization in beauty shopping continues to make a significant impact in the industry as she drives Hue's mission of making beauty accessible and inclusive for everyone. Tune in and hear Janvi's tips for maintaining strong co-founder relationships, why advisors have played such a crucial role in building her business, and how her early career experience at Google sparked her desire to develop her own tech solution. We talked about:  Leaving Google for a Harvard MBA (06:31) Scouting Harvard for co-founders (10:16) Dividing and conquering among co-founders (19:17) Janvi's biggest tips for fundraising (21:51) The biggest challenges new founders face when getting started (31:21) Connect with Janvi: Powered by Hue @PoweredbyHue on IG LinkedIn Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Junea Rocha took Brazi Bites from Shark Tank to Supermarket Success

    Play Episode Listen Later Sep 9, 2024 51:07


    “What we're trying to do as entrepreneurs is move from that band of the starving entrepreneur that's knocking on doors and stumbling, to be like, ‘I know my business, I'm gonna get shelf space, this is how I'm gonna drive, this is how I'm gonna compete, and let's hold hands and grow.'” In this episode of Entreprenista, we sat down with Junea Raucha, co-founder of Brazi Bites, a company that transformed the U.S. snack market with Brazilian cheese bread. Growing up in Brazil, Junea was inspired by the popular snack and saw an opportunity to introduce it to American consumers. With a background in civil engineering, she co-founded Brazi Bites with her husband, focusing on high-quality, gluten-free products. After being featured on Shark Tank, the company experienced a transformative period of rapid growth and national recognition as brand sales soared and Brazi Bites became one of America's fastest growing food companies. Tune in to hear Junea talk about the market gap that sparked her idea to launch Brazi Bites, the first steps she took when launching her business, and  what to expect if you're applying to get on Shark Tank—and her biggest tip to stand out.  We talked about:  The cheese bread that's the foundation for Brazi Bites is the most popular snack food in Brazil (03:57) Brazi Bites' initial marketing strategy (09:03) The secret to getting into retail stores (10:52) Junea's experience with Shark Tank (18:49) The growing pains that Brazi Bites experienced post-Shark Tank (30:46) Junea's Latino Entrepreneur Accelerator Program (34:54) Connect with Junea: Brazi Bites @Brazi_Bites on IG @JuneaRocha on IG Latino Entrepreneur Accelerator Program LinkedIn Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Marissa Shipman Built Resilient Beauty Businesses with theBalm and Pretty Smart

    Play Episode Listen Later Sep 2, 2024 41:37


    “I'm a glass half full kind of person. I really like to think of things like, “Okay, why did this happen?” And, you know, it's like, if life gives you lemons, add vodka.” In this episode of Entreprenista, we sat down with Marissa Shipman, the founder and CEO of theBalm Cosmetics and Pretty Smart Cosmetics. Under her leadership, theBalm has expanded globally, staying true to its mission of inspiring confidence and creativity through beauty. Recently, she collaborated with Walmart to launch her latest brand, Pretty Smart, in 2,800 stores. Marissa is committed to offering high-quality beauty products at affordable prices, continuing her mission of making luxury beauty accessible to everyone. Tune in to hear Marissa share how she got her first big break with Sephora, her decision to invest in building her own factory, and the importance of learning from her biggest mistakes. We talked about:  How theBalm started in a kitchen in San Francisco (02:30) The benefits of having your own factory (06:37) Bringing a luxury cosmetics line to Walmart (10:41) Learning to course correct when things don't go as planned (18:24) The value of customer feedback (28:24) Connect with Marissa: @TheMarissaShipman on IG theBalm on IG theBalm Pretty Smart on IG Pretty Smart at Walmart Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Maryellis Bunn on Scaling Creativity with the Museum of Ice Cream

    Play Episode Listen Later Aug 26, 2024 49:09


    “One of my firm belief systems is that curiosity and imagination are directly correlated. One of the things I learned very early on in my career is that as children, curiosity is at the helm.” In this episode of Entreprenista, we sat down with Maryellis Bunn, the founder and co-CEO of the Museum of Ice Cream. Inspired by a childhood belief that dreams could become reality, she launched the Museum of Ice Cream as a pop-up in New York City in 2016. After quickly becoming a viral sensation, the museum has now expanded to multiple permanent locations worldwide, including a new location opening in Miami this September. This new location will feature interactive exhibits themed around Miami, continuing Maryellis's mission to foster human connection through the joy of ice cream. Tune in to hear how the first Museum of Ice Cream pop-up was created DIY-style in only 18 days, Maryellis's thoughts on the importance of hiring to the company's mission and values, and why she believes in leading by example during challenging times. We talked about:  How Instagram amplified the Museum of Ice Cream (08:19) The challenges of building a brick and mortar business (10:39) Vetting potential employees for their imagination (17:24) Starting a business with friends (23:33) Maryellis's three-pronged approach to expansion (27:43) Connect with Maryellis: The Museum of Ice Cream Instagram @Maryellis.Bunn on IG LinkedIn Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How to Unlock Your Leadership Potential with Advisor and Executive Coach Laurie Arron

    Play Episode Listen Later Aug 19, 2024 43:55


    "Effective coaching listens for what's really happening in the dialogue, not what's just being said." In this episode of Entreprenista, we sat down with Laurie Arron, a seasoned executive coach and former AT&T leader with over 31 years of experience. Laurie shared her journey from corporate leadership to coaching, emphasizing the importance of investing in oneself and building a supportive team. Her transition from a sales leader to a coach highlights her dedication to unlocking potential and driving impact. Laurie discussed the evolving role of coaching, highlighting its shift from remedial to empowering leaders to achieve their fullest potential. She also demystified the role of a chief of staff, explaining how they serve as strategic partners to CEOs. Laurie's book, "Who Has Your Back?: A Leader's Guide to Getting the Support You Need from the Chief of Staff You Deserve" provides insights into leveraging a chief of staff effectively. Tune in to discover how Laurie's experiences can inspire you to embrace possibilities and drive impact in your personal and professional life. We talked about:  The satisfaction that comes with supporting community (07:02) What makes a great coach (09:24) The process of writing a book (17:30) The shift in coaching towards enhancing leadership skills (26:24) Building trust as the foundation of success (35:19) Connect with Laurie: LaurieArron.com Instagram LinkedIn Twitter Book - Who Has Your Back?: A Leader's Guide to Getting the Support You Need from the Chief of Staff You Deserve Article - The Case for a Chief of Staff

    The Power of Personal Branding in Business with Jasmine Star

    Play Episode Listen Later Aug 12, 2024 48:19


    “All we have to say is, ‘Today is the day I do not quit. I'm not gonna focus on tomorrow. Today is the day I do not quit.' And so, to be able to walk away from a course or a podcast conversation or off a stage or off a plane saying, ‘Well, today wasn't the day I quit, I'm gonna pat myself on the back.'” In this episode of Entreprenista, we sat down with Jasmine Star, a world-class speaker, thought leader, podcast host, CEO, and entrepreneur dedicated to helping you achieve your highest goals. Jasmine began her career as an internationally recognized wedding photographer and later transitioned into a business strategist for creative entrepreneurs, spending nearly a decade assisting business owners worldwide. She has now founded Social Curator, a tech company offering a monthly subscription that acts as a digital marketing agency in your pocket, complete with an AI Social Media Manager. As a top podcast host and keynote speaker, she aims to inspire you to transform your approach to your personal and professional goals and realize your full potential.Tune in to hear about the impact of Jasmine's decision to leave law school on her journey. Learn about her realization that she could build a photography business and why she believes having multiple revenue streams is crucial. We talked about:  The incredible inspiration behind Jasmine's wedding photography business (09:53) Pivoting from photography to content creation (15:33) The experience of launching an online course way back in 2016 (20:43) Lessons learned from building out a custom tech product (32:17) Launching a podcast (33:01) Connect with Jasmine Star: Website @JasmineStar on IG The Jasmine Star Show Social Curator on IG Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Lightbuilding with Jessica Zweig

    Play Episode Listen Later Aug 5, 2024 40:26


    “You could build the most beautiful products, gorgeous website, phenomenal marketing team strategy. But if your people don't like coming to work, it doesn't matter. None of that will.” In this episode of Entreprenista, we sat down with Jessica Zweig, a serial entreprenista, author, and “the one you call when you want to scale your revenue, visibility and impact, but struggle to harness your unique superpowers.” After the 2023 sale of her personal branding firm, SimplyBe Agency, she launched a new venture aimed at helping women avoid burnout and thrive by offering coaching programs and resources to support them without having to sacrifice their divine feminine values. In her latest book, The Light Work: Reclaim Your Feminine Power, Live Your Cosmic Truth, and Illuminate the World, she provides a roadmap for women to harness their inner power and achieve business success authentically. Tune in and hear about the lessons Jessica learned from her first business, the back story of her personal branding agency, and her experience with burnout and her journey to reclaim her feminine power. We talked about:  Cracking the code on how to brand effectively (05:16) Fighting severe burnout (06:49) The tough lessons learned from a first business (09:33) Staying open to learning new things (14:14) Tips for going through the acquisition process (19:50) The behind-the-scenes work that no one sees on social media (26:39) Connect with Jessica Zweig: @JessicaZweig on IG Website Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Julia Haart Reinvented Her Life at 42 from Restrictive Upbringing to Fashion Leader

    Play Episode Listen Later Jul 29, 2024 49:59


    “Ignorance, people, is good! Jump in. Enjoy it. Ask the questions. Study. Learn. Be an eternal student. That's how you succeed.” In this episode of Entreprenista, we sat down with Julia Haart, the founder of +Body by Julia Haart, a body-positive, technologically advanced shapewear brand that aims to empower women to unapologetically express themselves and feel confident in their own skin. Julia is a serial Entreprenista whose inspiring journey began when she left her orthodox community at the age of 42. Now, she stars in the hit Netflix series "My Unorthodox Life," a show that documents her extraordinary departure from her Haredi Jewish community and her journey to becoming a prominent figure in fashion and business. Since starting her entrepreneurial journey, Julia has created a successful shoe brand, served as Creative Director of La Perla, and now her latest venture, +Body by Julia Haart. Tune in and hear about Julia's journey escaping her former ultra-orthodox community, the story of how she pitched her Netflix TV show, and a behind-the-scenes look at how she developed her new shapewear brand with feedback from her audience. We talked about:  Growing up in a fundamentalist community that forbade modern technology and media (03:17) Using ignorance to your advantage (05:10) Finding the courage to be limitless (10:56) Julia's biggest lessons on brand building (20:10) How “My Unorthodox Life” came to be (27:38) +Body by Julia Haart was Bridget Jones's Diary inspired (40:06) Connect with Julia Haart: @juliahaart on IG +BODY by Julia Haart on IG +BODY by Julia Haart Website Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Laurel Mintz Is Empowering Diverse Leaders in Venture Capital

    Play Episode Listen Later Jul 22, 2024 46:23


    “We transitioned almost everyone out of the company and really flipped the entire company around. It was one of the most painful few months of my entire career, but also one of the most impactful. And if we had not done that, we probably wouldn't still be standing today.” In this episode of Entreprenista, we sat down with Laurel Mintz, the CEO and Founder of Fabric VC, a venture capital firm launched in 2022 with a mission to support diverse founders. Fabric VC not only provides necessary funding but also uniquely matches a portion of their investment with marketing services to control the narrative of marketing success for their portfolio companies. Her firm focuses on consumer tech and future-oriented sectors like healthcare and fintech and aims to drive impactful change in these industries. Laurel's extensive experience building her business, Elevate My Brand, an award-winning marketing agency based in LA, has made her a force in the venture capital landscape. Tune in to hear more about the way Laurel's journey shifted towards entrepreneurship after taking over her father's company at 26 years old, the challenges faced as a young CEO managing a company with 60 employees and how she launched Fabric VC. We talked about:  Business school doesn't prepare you to be in business (08:57) Trusting your gut (12:25) Laurel's biggest marketing lessons from the last 15 years (16:45) The story behind the launch of Fabric VC (22:10) Venture as an asset class (32:48) Connect with Laurel Mintz: Instagram Fabric VC Elevate My Brand Elevate Your Brand podcast Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Building Authentic Connections Through Community Engagement with Ingrid Read

    Play Episode Listen Later Jul 15, 2024 51:27


    “You really have to understand that, in order for you to scale, you have to learn how to do certain things and master them before you move on. If you don't do that, then your audience is going to feel just as lost as you feel.” In this episode of Entreprenista, we sat down with Ingrid Read, the founder of Working Momkind, the largest community and online resource dedicated to empowering and supporting mothers from all walks of life. Ingrid is also the founder of Grow With Community, a consulting agency that helps startups build engaged and loyal communities. After the birth of her first child, Ingrid saw the critical need for community support and grew Working Momkind from a simple social media account to a network with over 200,000 moms. With a decade of experience in sales, customer success, and community management, Ingrid is passionate about fostering connections and providing invaluable support to both moms and to entrepreneurs. Her work inspires and uplifts, making a meaningful impact on countless lives and now, Ingrid will be leading the community builder cohort inside of our very own Entreprenista League. Tune in to hear more about why Ingrid started Working Momkind after she had her first baby, and what it taught her about the importance of community building. She also Ishares what led to the launch of her consulting agency, Grow With Community, as well as her top tips on how to grow and engage a community.  We talked about:  The Instagram post that started our whole collaboration (03:16) Translating an IG community into a business (09:08) Deciding to leave a 9 to 5 to embrace entrepreneurship (13:29) Our upcoming community builder cohort (24:25) Ingrid's top three tips for growing a community (28:26) Ingrid's biggest business secret (39:34) Connect with Ingrid Read: @itsIngridsWorld on IG @WorkingMomkind on IG Grow With Community Working Momkind Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How To Build a Sellable Business with Carrie Kerpen from The Whisper Group

    Play Episode Listen Later Jul 8, 2024 51:47


    In this episode of Entreprenista, we sat down with Carrie Kerpen, founder of The Whisper Group, an exit readiness practice for women-owned businesses. Carrie previously co-founded Likeable Media, one of the first social media agencies, which she successfully sold for eight figures in 2021. Carrie is an accomplished author and hosts "The Exit Whisperer" podcast, which features women who have scaled and sold businesses. As a Certified Exit Planning Advisor, she is passionate about helping women entrepreneurs transform their businesses into valuable assets. Carrie has served as a mentor to Entreprenista for the past decade, and she continues to inspire with her unwavering commitment to empowering women in business, offering invaluable insights for those looking to achieve life-changing exits. Now, Carrie is leading our agency owner power groups inside the Entreprenista League. Tune in to hear why we consider Carrie our business guardian angel, what she plans to teach in her upcoming power groups, and how she and her husband threw a sponsored wedding at a ballpark that was covered by the New York Times. We talked about:  The importance of building a robust network and leveraging relationships strategically to drive business growth (00:59.63) How she launched, scaled, and ultimately sold her first agency, Likeable Media (12:05.104) Why she's leading the Agency Owner Power Group to help founders build scalable and sellable assets (18:59.694) What separates a good agency from a great agency (21:37) The best time to sell your business (29:29.87) Developing "The Whisper Way" methodology to make businesses more sellable (37:54.822) Connect with Carrie: Agency Owner Power Group Instagram Website The Whisper Group Close The Exit Gap The Exit Whisperer Podcast The Whisper Way Book Pre-Sale Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Lauren Picasso Navigated Fundraising Challenges to Grow Cure Hydration

    Play Episode Listen Later Jul 1, 2024 43:35


    “It's all about, you know, investors are going to be looking at your background and whether they believe in the idea. Sure, but are you going to be able to execute on this idea?” In this episode of Entreprenista, we sat down with Lauren Picasso, founder and CEO of Cure Hydration, a plant-based hydrating drink mix based on the World Health Organization's standard for Oral Rehydration Solution but updated for a modern lifestyle. Inspired by her experiences as an endurance athlete, Lauren created Cure to offer a healthier alternative to traditional sports drinks. Before becoming an entrepreneur, she was the marketing director at Jet.com, where she helped scale the company to over 10 million customers before its acquisition by Walmart. Lauren's resume also includes roles at Rent the Runway and Bloomingdale's. Under her leadership, Cure focuses on providing clean, effective hydration solutions using science-backed formulations. Tune in to hear how Lauren's entrepreneurial spirit was evident from the start, how her early roles shaped her career path, and her very personal inspiration for launching Cure Hydration. We talked about:  Starting Cure Hydration as a passion project (11:57) Lauren's R&D process for Cure Hydration (15:34) Deciding to raise capital (18:01) Creating a sales and marketing strategy on a bootstrap budget (25:50) Building a team with an aligned vision (33:16) Connect with Lauren: Cure Hydration Website Instagram LinkedIn Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Turning Followers into Customers with Beachwaver's Sarah and Erin Potempa

    Play Episode Listen Later Jun 24, 2024 35:16


    “It felt like eight, nine years we were like, ‘Did anybody ever see our videos? Does anyone ever comment on our stuff? Like, what is going on? Why? We work so hard, we edit new stuff every day!' Until we started to commit to the audience and give them more of our attention and our time and listen to them, is when it really shifted.” -Sarah Potempa In this episode of Entreprenista, we talked to Sarah Potempa and Erin Potempa-Wall,  sisters who, along with their sister Emily, co-founded Beachwaver, a hair care company specializing in innovative styling tools. Celebrity hairstylist Sarah was known for styling stars like Reese Witherspoon and Camila Cabello when she invented the original Beachwaver, a revolutionary rotating curling iron. Recognizing the potential of this innovative product, Erin left her role in corporate law to  focus on research and development, playing a crucial role in bringing the invention to market. Together, the sisters have built a woman owned, self funded company that emphasizes empowerment, innovation and sustainability. Today, the beach waiver has grown into a global brand inspiring confidence and beauty in women worldwide through its award winning products and strong community engagement. Tune in and hear our conversation with Sarah and Erin, recorded live last month at our Entreprenista Founders Weekend event in Orlando. Sarah and Erin tell us about the evolution of the Beachwaver, how they use analytics and data to understand and build their audience, and the importance of pivoting and evolving as a self-funded, women-owned brand. We talked about:  Launching the Beachwaver on QVC (03:45) Using live social media platforms to educate and market to consumers (04:41) Dividing and conquering as co-founders (09:33) Forecasting production for a new launch (17:50) Tailoring social content to individual platforms (23:31) The inspiration behind Beachwaver's many collaborations (24:54) Connect with Sarah & Erin: Beachwaver Website - Use code: FAVE50 for 50% off until 6/30/24! Beachwaver Instagram Beachwaver TikTok Sarah on Instagram Erin on Instagram Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Renee Parson's Innovated Golf Apparel in a Male-Dominated Industry

    Play Episode Listen Later Jun 17, 2024 48:28


    “Just surround yourself with people that are not necessarily better than you, but that bring something to the table you don't—and [don't] be intimidated by that or threatened by that. I love collaborating and I love having people on my team that bring something to the table and can teach me, and I feel like we've done a good job of that.” In this episode of Entreprenista, we sat down with Renee Parsons, the co-founder, president, and executive creative director of PXG Apparel, and the co-founder of the Bob and Renee Parsons Foundation. Under Renee's leadership, PXG Apparel empowers individuals to feel confident and stylish both on and off the golf course. Her foundation has made a significant impact by supporting military families, advancing education, and improving health outcomes. Her commitment to innovation and community defines her journey in both business and philanthropy. Tune in to hear all about how Renee launched PXG Apparel to address the market void for fashionable golf wear, the importance of hiring knowledgeable team members to fill gaps in expertise, and how digital marketing and social media have driven the growth of PXG. Key changes: We talked about:  Renee always knew she wanted to be her own boss (02:43) How hospitality experience translates to entrepreneurship (07:36) Deciphering the technical nuances of the fit fashion industry (13:31) The power of a strong team and employees (23:43) Finding employees that will fit the company culture (24:50) PXG's evolving marketing strategy (28:03) Connect with Renee: Renee's Instagram Renee's Website PXG Instagram PXG Website Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    How Tisha Thompson Launched the First Black-Owned Clean Makeup Brand at Sephora

    Play Episode Listen Later Jun 10, 2024 52:05


    “There's a lot of things that come with being able to support a retailer like that… If you're not ready for those things, then go DTC first because you also have to have: Is your product merchandisable? Do you have unit cartons? Do you have UPCs?  All of these kinds of operational tactical things that you can really kind of speak to, but high-level it's like, ‘Do you have enough money?' It would be my very first question.” In this episode of Entreprenista, we sat down with Tisha Thompson, founder and CEO of LYS Beauty, a brand conceptualized with skin-loving formulas that redefine the definition of beauty. LYS is the first Black-owned Sephora clean makeup brand, created to fill a void in the market for clean, high-performance makeup that serves all skin tones. Drawing on her 18-year career in beauty, Tisha is dedicated to offering products that not only enhance natural beauty but also promote skin health, embodying her commitment to empowering individuals to feel confident and beautiful inside and out. Tune in to hear how Tisha's passion for makeup and beauty stems from her love of transformation, why representation is so important, and how she has managed to keep LYS self-funded.  We talked about:  Tisha started her career in beauty with a makeup artist side hustle (04:46) Knowing when the time is right to start a business (11:36) The process of pitching to Sephora (19:09) Best practices for promoting a brand (32:29) Using project management software (35:32) Connect with Tisha: Instagram LYS Beauty LYS on Instagram Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Taryn Jones Laeben on Bridging Founders and Investors for Startup Success

    Play Episode Listen Later Jun 3, 2024 45:18


    “So many of us, me included, suffer from imposter syndrome. And it's so misleading because we know so much more than we think we do—and more importantly, we know how to navigate what we don't know.” In this episode of Entreprenista, we sat down with Taryn Jones Laeben, president and founder of IRL Ventures, a bespoke early-stage advisory and investment firm focused on building operational excellence into startups. With a rich career spanning roles at companies like Kate Spade, Casper, and SoulCycle, Taryn has a proven track record of scaling businesses and driving growth. Her entrepreneurial journey began later in life, inspired by her parents' real estate ventures and her extensive experience in the consumer and wellness sectors. At IRL Ventures, Taryn leverages her expertise to support and invest in mission-driven startups. She is passionate about empowering founders and unlocking rapid growth for innovative companies. Tune in to hear what Taryn has to say about overcoming imposter syndrome, her advice on starting conversations with major retailers, and her experience launching brands with IRL Ventures.  We talked about:  Inheriting a knack for entrepreneurship (02:35) Taking on a position you may not qualify for on paper (12:25) Building a marketing strategy for Casper mattresses (19:27) Working to build a company when raising more capital isn't an option (27:53) The type of founder that fits the bill for IRL Ventures (32:13) Connect with Taryn: IRL Ventures Instagram LinkedIn Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    April Gargiulo on Addressing the Luxury Skincare Market Gap

    Play Episode Listen Later May 27, 2024 42:32


    “So often in the beauty world the purpose of the communication is to create a sense of fear and insecurity and I refuse to participate in that.” In this episode of Entreprenista, we sat down with April Gargiulo, founder and CEO of Vintner's Daughter, a Nutritional Skincare brand founded on the principles of unparalleled quality and efficacy. When creating the brand, April was motivated by her own skincare struggles and the discovery of harmful ingredients in luxury skincare. She leveraged her winemaking background to create products focused on integrity, quality, and sustainability, combining the craftsmanship of Napa Valley winemaking with the beauty industry. Since launching in 2013, April has grown the company into a beloved brand with a closely curated product line, emphasizing efficacy and environmental responsibility. As Vintner's Daughter celebrates over a decade of redefining beauty norms, April continues to inspire with her unwavering dedication to quality, integrity, and the transformative power of nature. Tune in to hear how April's experience with skincare during pregnancy was the catalyst for Vintner's Daughter, how she stays intentional about her team and company culture, and the evolution of her marketing strategy.  We talked about:  Dissatisfaction with the marketplace led April to entrepreneurship (02:32) Sourcing sustainable natural ingredients (07:33) Learning to be a great leader (12:09) The decision to hire a CMO (16:45) Finding trusted retailers to partner with (20:25) How the effects of PR have evolved over the past decade (27:24) Connect with April: Vintner's Daughter Vintner's Daughter on Instagram Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Mastering the Art of Serial Entrepreneurship with Divya Gugnani of Wander Beauty & 5 SENS

    Play Episode Listen Later May 20, 2024 51:52


    “Every email that goes out with a pitch to tell someone about the brand—they may not answer, they may not opt in for product, and we may not gift them, but I built one more touch point of brand awareness and maybe [they] read that email and discovered our brand. You have to be what 99% of the world is not, which is consistent.” In this episode of Entreprenista, we sat down with Divya Gugnani, a serial entrepreneur and investor as well as the CEO and co-founder of Wander Beauty, a brand renowned for its clean multitasking beauty essentials designed for the modern woman on the go.  With 5 SENS, her latest business venture, Divya is creating a sensory experience with fragrances that emphasizes clean ingredients and unique mood encapsulating scents. Her commitment to clean beauty and innovative consumer focused products continues to drive her success in the competitive beauty industry and her leadership has earned her numerous accolades and awards, underscoring her impact as a visionary in the beauty market. Tune in to hear Divya's advice on venturing into a new industry, building a successful business with a partner, and how she keeps her focus and balance with her growing family. We talked about:  The lesson Divya learned from selling to QVC (07:14) If you lack the knowledge, surround yourself with experts and build a community (12:56) The power of working with a business coach (17:07) How Divya's experiences in childhood and adolescence inspired her fragrance business, 5 Sens (18:04) People are the magic ingredient to building an outstanding brand (25:48) Connect with Divya: 5 SENS Wander Beauty 5 SENS Instagram Wander Beauty Instagram Divya's Instagram Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Building a Beauty Empire from the Ground Up with Kitsch Founder, Cassandra Thurswell

    Play Episode Listen Later May 13, 2024 47:49


    “I realized with every business that I've ever had, that is my strength, being of service. I'm an excellent waitress. I am an excellent people pleaser. I will serve until the day I die because I genuinely love doing it so much.” In this episode of Entreprenista, we sat down with Cassandra Thurswell, Founder and CEO of Kitsch, an international brand focused on sustainable hair care and beauty accessories for women. A self-described born-entrepreneur, Cassandra always knew that one day she wanted to own her own business. This wasn't an easy feat for Cassandra, but, at the age of 25, she started Kitsch and with a lot of hard work expanded the company into over 25 countries and across 20,000 retail locations all over the world. Tune in to hear Cassandra break down how she started her business, what her favorite thing about Kitsch is, how she knows she's doing the right thing as a CEO, and so much more! We talked about:  The idea behind launching Kitsch (04:12) What the Kitsch customer looks like (16:28) What is was like for Cassandra scaling a 200+ person team (18:28) Cassandra's process for product development (28:34) How Cassandra's marketing has evolved over time (32:12) Connect with Cassandra: Kitsch Instagram Kitsch Website Kitsch TikTok Cassandra's Instagram Cassandra's LinkedIn Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    From Gut Instinct to Global Impact with Lifeway Food's Julie Smolyansky

    Play Episode Listen Later May 6, 2024 49:08


    “Step after step, it's like climbing a mountain. You don't necessarily get to the peak really fast—it's consistent, steady growth.” In this episode of Entreprenista, we sat down with Julie Smolyansky, CEO of Lifeway Foods, a company specializing in kefir to support the gut microbiome.  Born in Ukraine, Julie immigrated to the US and watched her parents pioneer the introduction of kefir to the American market, taking over Lifeway foods as CEO at 27 years old. After her father's sudden death, she expanded the company's reach globally, introducing innovative products and promoting the importance of gut health. Julie's resilience, innovative business approach and strong intuition have made Lifeway Foods a household name in the probiotic industry. Tune in to hear Julie's advice on scaling a company from $12 million to 8 figures,  why it pays to follow your gut, and her incredible journey to becoming CEO of Lifeway Foods. We talked about:  The challenges she faced when taking over as CEO of the company her father founded when she was just 27 years old (09:35) The importance of community and mentorship (14:24) Trusting her gut instinct led to Julie's innovative packaging solution for delivering kefir to children (18:34) Becoming a trendsetter and a tastemaker (24:05) The power of word of mouth (29:56) Connect with Julie: Lifeway Foods Website Lifeway Foods Instagram Julie's Instagram Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Building a Family Legacy into a Multi-Million Hydration Success with Jesslyn Rollins

    Play Episode Listen Later Apr 29, 2024 46:20


    “That journey of self reflection and really being humbled by the business punching you in the face was not something I anticipated. I knew there were going to be hurdles to climb. But actually challenging yourself with ‘I might need to look at myself in the mirror and take a second to reflect on  how I can be a better leader' and then actually doing the things that you're fully aware that you need to do.” In this episode of Entreprenista, we sat down with Jesslyn Rollins, CEO of BIOLYTE, a medical-grade hydration drink with as many electrolytes as an IV bag. Jesslyn's father was first inspired to create BIOLYTE for her mother, who had breast cancer and was undergoing chemotherapy at the time. Jesslyn started as CEO of the company in 2017 and, by 2022, the company's revenue increased from $157,000 to $22 million.  Tune in to hear how Jesslyn first sold BIOLYTE to high school football players from the back of her Toyota, the pros and cons of being CEO of a family-owned business, and how an introduction to a major grocery chain changed the course of the company. We talked about:  BIOLYTE came to be as a way to help Jesslyn's mother through chemotherapy (03:10) The growing pains of scaling a business (14:01) Making marketing and branding decisions (18:09) Facts and data matter but you also need passion to get off the ground (29:38) A leader's weakness can be inherited by their business (32:33) Connect with Jesslyn: Instagram BIOLYTE BIOLYTE on IG Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Conquering Fear and Finding Your Purpose with Tracy Litt

    Play Episode Listen Later Apr 22, 2024 49:26


    “There's a lot of beautiful healing things that we do and they're all amazing, but the thing that will heal those old versions of you the fastest and most effectively is when you embody the version of you who no longer believes that.” In this episode of Entreprenista, we sat down with Tracy Litt, a rapid transformational hypnotherapist, best-selling author, and TEDx speaker. Tracy is also a certified mindset coach, success mentor, and the innovative founder of The Litt Factor and the School of Becoming, an institution dedicated to fostering higher consciousness and purposeful personal evolution. Her unique Mind Magic methodology merges together science and spirituality which she uses to empower trailblazing women leaders to confidently navigate life's pivotal changes with strength and confidence. As a successful seven figure entrepreneur, Tracy sets a powerful example and she is committed to guiding modern women to unlock their infinite potential for making an impact and achieving success. Tune in to hear about Tracy's career evolution from self doubt to becoming a VP of HR, how it shaped her entrepreneurial path, and the launch of the School of Becoming. She also talks about the importance of self care and identity evolution and emphasizing the power of personal growth.  We talked about: Teaching others has been Tracy's calling since she was a little girl (03:59) Fear can stop you from becoming who you're meant to be (07:04) A business evolves after its founding (12:28) The process of creating The School of Becoming's curriculum (18:32) The steps to build the business infrastructure for a school (21:08) Lessons in trust (34:26) Connect with Tracy: The School of Becoming Instagram Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Self-Care as a Leadership Strategy with BetterHelp's Haesue Jo

    Play Episode Listen Later Apr 15, 2024 42:48


    “You're pushing yourself beyond what you feel is comfortable, which means you're gonna have chapters of discomfort or feeling like, ‘I'm not really sure if I'm there yet. And sometimes that's true. Sometimes you're not there yet. It's good to tune into that because then you know where you should be focusing to improve.” In this episode of Entreprenista, we sat down with Haesue Jo, Head of Clinical Operations for the world's largest therapy service, online mental health platform BetterHelp. Haesue is a Licensed Marriage and Family Therapist and in her role at BetterHelp, she oversees a team of therapists to ensure the delivery of high-quality mental health services and liaises between the clinical and technical teams to enhance the platform's capabilities with expert mental health expertise. She shows a true commitment to making mental health services accessible and affordable and continues to advocate for authenticity and self-care not only in her professional role but in her personal life too. Tune in to hear what Haesue told us about her pillars of wellness, the healing power of nature, and why research is so important when selecting the right therapist for you. We talked about:  It's totally normal to end up on a completely different career path than you intended (05:33) The path that took Haesue from traditional therapy to her role with BetterHelp (07:34) The importance of looking after your own mental health and avoiding compassion fatigue (15:45) How online therapy benefits female entrepreneurs (24:11) Haesue's recommendation for founders experiencing imposter syndrome (28:42) Connect with Haesue BetterHelp Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Personalizing Maternal Wellness through One Tribe with Emilie Fritz Veloso

    Play Episode Listen Later Apr 8, 2024 37:54


    “Keep the momentum going. And that's continuous meetings, continuous networking. And then set dates really set a, ‘We are looking to raise this by this time,' so that you give yourself a deadline, and you give the investors a deadline, and you can hold yourself to it.” In this episode of Entreprenista, we sat down with Emilie Fritz Veloso, founder of One Tribe, an integrative, expert-led community that provides best-in-class education, services, and resources to support women on their journey to motherhood and beyond. Emilie created One Tribe to address the challenges she faced during her own difficult pregnancies, where she struggled to find appropriate, convenient, and accessible resources and support. Emilie has an incredible Entreprenista journey which included her co-founding the successful coconut water brand One Coconut Water, which she later sold to PepsiCo and she also served as the CEO of Sacred Space Miami, a multidivisional holistic wellness center. Tune in to hear how Emilie's career path took her from luxury consumer goods to One Tribe, the lessons she learned from her first business, and the very emotional experience of selling a business. We also talked about the 12 year process of founding One Tribe and Emilie's number one tool for staying organized during her fundraising process.  We talked about:  Emilie fell in love with her husband through his business plan for One Coconut water (02:31) Raising capital (06:08) How complex the acquisition process can be (07:53) Emilie's personal experience inspired her to found One Tribe (13:44) The fundraising process behind One Tribe (19:46) Connect with Emilie: LinkedIn One Tribe One Tribe on IG Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Creating a Meal-Kit Revolution with Ooshma Garg

    Play Episode Listen Later Apr 1, 2024 46:43


    “[You're] spending money and growing not at a sustainable pace, but at this hyper-accelerated pace in order to rapidly take up market share and drown out competitors. When you keep raising money to do that, you keep giving more and more people big chunks of your business. The only way it works is if you have a little bit of luck, but also great execution, the ability to fundraise, and a great product. Then you actually become that unicorn because then the pie is big enough for everybody.” In this episode of Entreprenista, we sat down with Ooshma Garg,  founder and CEO of gourmet meal kit service Gobble. After experiencing the challenges of maintaining a healthy diet while running her first startup in college, Ooshma realized the importance of quick and easy home cooked meals for busy people. Her ability to identify and address consumer needs, coupled with a deep understanding of market fit has led Gobble to major success culminating in a strategic acquisition that's allowed her to continue guiding and expanding the company's vision.  Tune in to hear how Ooshma's college days at Stanford shaped her success, her experience raising capital for the first time, and how she has leaned on advice from other CEOs and founders during tumultuous times in business. She also talks about navigating the M&A process through strategic planning and reveals her biggest business secrets.  We talked about:  How Ooshma's entrepreneurial spirit first expressed itself via Beanie Babies (02:22) Embracing the lack of hierarchy in start-up culture (04:23) The biggest lessons Ooshma learned from her first business (09:46) How Gobble scaled to $6 million in revenue in its first year (19:03) The pros and cons of direct mail marketing (23:16) The emotional experience of the acquisition process (35:09) Connect with Ooshma Instagram Gobble Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay  Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Reinventing Yourself and Your Business With Lori Harder

    Play Episode Listen Later Mar 25, 2024 50:59


    “Expose all of the elephants in the room. We just try to hide them… We're trying to throw our skirt up over the elephant… I have gone into everything. It's been a superpower. I'm like, ‘Here's the elephant. Here's the elephant. Here's the elephant. Yes, I'm new at this. Yes, you might be afraid of this. Yes, I understand that fear of yours around this, but here's why I'm still the person for this.'” In this episode of Entreprenista, we sat down with Lori Harder, a serial entrepreneur who's no stranger to navigating obstacles and discovering new pathways to success. Lori's career has been marked by a series of transformative roles and today she is a best selling author, host of the Earn Your Happy podcast, and the founder and CEO of drinkable skin care brand Glōci. Tune in to hear Lori's biggest business secrets, how she overcame anxiety and imposter syndrome, and some of her favorite entrepreneurship resources. We talked about:  Entrepreneurship was not a childhood dream for Lori (03:03) How the 2008 recession lead to Lori's professional entrance into the fitness industry (06:11) Lori's experience with raising capital (23:11) Not every business idea works out—but it always leads to other opportunities (30:18) Lori's favorite part of launching her new brand, Glōci (43:28) Connect with Lori Website Instagram Glōci - Use Code ENTREPRENISTA Earn Your Happy podcast A Tribe Called Bliss by Lori Harder Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Innovating Clean Hair Care with Nadine Ramos

    Play Episode Listen Later Mar 18, 2024 43:15


    “It's not just about selling your products anymore. You need to know how your products work, you need to know what you're putting out there, and you need to be the expert at it so that you can educate your consumer. That also builds trust, so it's like, ‘Okay, she did the work. She has her license in cosmetology. She's a hair expert.' And then being able to talk about it, I think that truly sets us apart as well.” In this episode of Entreprenista, we sat down with Nadine Ramos, the CEO and founder of Blessed Bananas, a haircare brand that uses pure banana oil-based products for healthy, frizz-free hair. To build Blessed Bananas, Nadine leveraged the success from her first business, Lasio Professional Hair Care, a leader in the keratin treatment industry. Nadine brings more than 15 years of valuable expertise to Blessed Bananas and the business is all about creating clean, toxin free hair care that's safe for the whole family to use. Tune in to hear Nadine share her biggest business secrets and find out the biggest lessons she's learned since  becoming an entrepreneur. We talked about:  Nadine realized at a young age that she only wanted to work for herself (03:06) Looking within to figure out your next steps (05:51) How Nadine harnessed the power of early social media to build her first business (09:33) Tailoring social media marketing for each platform and audience (21:47) The most challenging part of managing two successful brands at once (26:10) The process behind launching a new product (32:24) Connect with Nadine Blessed Bananas Hair Care  Instagram Fiercely Blessed podcast Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay  Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Redefining the Culinary Industry with Aishwarya Iyer

    Play Episode Listen Later Mar 11, 2024 42:17


    “Nothing lasts forever, we're all gonna die. It's all very short. So, having that perspective kind of makes you say, ‘We're not around for that long, we probably should make the most of it and be happy.'” In this episode of Entreprenista, we sat down with Aishwarya Iyer, founder and CEO of Brightland, a stylish olive oil, vinegar, and honey company that sources its products directly from small family farms in California and Hawaii. Aishwarya was inspired to create Brightland as an ode to her family's passion for food and the nourishment that comes from sharing a table with loved ones. Tune in to hear how self doubt nearly stopped Aishwarya from following her dream, the resources she targeted to get the brand launched, and how Brightland has evolved since its 2018 launch.  We talked about:  The entrepreneurial spirit doesn't always start early on (02:14) How working with a life coach can be transformational (10:16) Aishwarya's R&D process for Brightland (14:29) The decision to raise venture capital (22:16) The evolution of Brightland's marketing strategy (26:45) Connect with Aishwarya Instagram LinkedIn Brightland Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Building a Business to Sell with Mary McKinney Flaherty

    Play Episode Listen Later Mar 4, 2024 44:33


    “We'll always meet with any business owner to talk about where they are today and what their goals are. That can lead to one of three results. One, we decide to move toward an exit planning and consulting process… The second option is we go to market, we've developed an assessment of value, and we agree that now is the time. And the third option is, it might not be the right option to sell and we're happy to spend that time and to learn.” In this episode of Entreprenista, we sat down with Mary McKinney Flaherty, a Pittsburgh-based attorney who works with business owners to maximize and monetize their life's work. Today, you'll hear about Mary's non-linear career path, how practicing law is in her blood, and her key advice for business owners who are just starting out. Tune in and learn all about the ups and downs of selling a business and why it's so important to learn about your options sooner rather than later.  We talked about:  What it means to develop an exit plan and sell a business (09:31) Selling a business isn't always the right path (13:40) How business valuations are calculated for sale (15:56) Nothing really happens without a plan (19:51) Selling a business is complicated, but experts can help (31:39) Connect with Mary: LinkedIn Contact   If you're interested in connecting with Mary and her team, head to https://tobinleff.com/contact and mention Entreprenista for a free consultation. Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Building a Product-Based Business with Dr. Ronak Mehta

    Play Episode Listen Later Feb 26, 2024 45:13


    In this episode of Entreprenista, we sat down with Dr. Ronak Mehta, founder and CEO of Nerdbugs, anatomically correct plush toys aimed at educating and engaging people about the human body. With a background as a family medicine doctor, Dr. Ronak has leveraged her expertise to develop the toys' educational content. Her mission with Nerdbugs is to demystify medical and mental health conditions, challenge stigmas and promote understanding and acceptance. Tune in and hear what Dr. Ronak tells us about branching out from the linear career path, where the inspiration from Nerdbugs came from, and why your mindset is everything when it comes to starting and building a business. We talked about:  It's very difficult to build a business without a support system (07:37) The resources Dr. Ronak used to hone her mindset while building her business (10:13) Taking microsteps to create the business you want (12:49) How Dr. Ronak balances Nerdbugs with her family life (18:43) Nothing is permanent—it's okay to experiment! (21:25) Seeing the impact Nerdbugs has made first hand (27:46) Navigating retail relationships (32:43) Connect with Dr. Ronak Nerdbugs LinkedIn Resources Mentioned Alibaba.com Join Us for Entreprenista's Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here.  Are you ready to make meaningful business connections that lead to real business results?    Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey!   Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay   Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

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