In the Loupe is a bi-weekly podcast host by Punchmark & The Smithee Group, two leaders in the online jewelry industry. Each week's episode is focused around the explanation and advocacy of important E-Commerce topics and why every jeweler needs to be focused on their online presence now more than ever.
The In the Loupe podcast is an exceptional resource for anyone involved in the jewelry industry, providing current and valuable insights from TSG's marketing team. As someone who is actively involved in jewelry industry organizations, I find this podcast to be an absolute gem (pun intended!). The marketing team at TSG are incredibly creative, and their tips and insights can benefit professionals in any industry. The podcast features interviews with actual owners and customers, providing unique perspectives that are both interesting and insightful.
One of the best aspects of this podcast is the specific and hyper-focused advice it offers. Whether it's tips on e-commerce strategies, SEO, or building a winning brand, the content is engaging and provides actionable information that can be applied to corporate strategies across all channels. The hosts do an excellent job of breaking down complex subjects into easily understandable concepts, empowering listeners to take action and implement the knowledge they gain from each episode. Additionally, as a marketer for a local jewelry store, it's particularly interesting to hear tips and tricks specifically tailored to the industry.
While there aren't many negative aspects to this podcast, one potential downside is that some episodes may not be applicable to all listeners. The content is primarily focused on digital marketing in the jewelry industry, so individuals outside of that niche may find certain episodes less relevant. However, even for those outside of the jewelry industry, there is still plenty of valuable information and insights to be gained.
In conclusion, The In the Loupe podcast is a must-listen for marketing and branding professionals, regardless of their industry. The hosts provide invaluable insights into their minds as creative individuals who know how to have fun while driving sales and building winning brands. The content is engaging and highly informative, offering practical advice that can be applied to various marketing initiatives. Whether you're looking to optimize your e-commerce website or gain a better understanding of successful UX design principles, this podcast has something for everyone looking to grow their marketing knowledge and skills.
Marketing professionals Lisa-Marie Delgado from Gary J. Long Jewelers &Aurora Simpson from Holliday Jewelry share insights on retail strategies, event planning, and industry trends in an energetic conversation LIVE from the Punchmark Client Workshop in Charlotte, NC. Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Michael hosts a LIVE Vendor Roundtable at the 2025 Punchmark Client Workshop, featuring Jordan Peck from Brevani and Craig McBean from Ostbye jewelry to discuss how they're navigating current market challenges and preparing for the upcoming buying season. Ostbye: https://ostbye.com/Brevani: https://brevani.com/Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Michael's childhood friend, Taylor, shares his journey of designing a custom engagement ring with a lab-grown sapphire centerpiece, highlighting the collaborative decision-making process with his fiancée Jen who had a clear vision from the start.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Drawing from his recent experience hosting a solo watercolor exhibition, Michael Burpoe shares marketing strategies that business owners can apply to their own store events. He explains how effective event planning, branding, goal-setting, and multi-channel promotion can enhance attendance and sales for any luxury buying experience.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Michelle Graff, editor-in-chief of National Jeweler, shares insights on unprecedented industry challenges including record-high gold prices and fluctuating tariffs. The jewelry industry faces a period of uncertainty that feels even more unpredictable than the pandemic era.We cover National Jeweler's impressive 120-year legacy, what stories in the jewelry industry she feels are underserved, and filtering "news" from "noise" every day.To get more from National Jeweler, visit nationaljeweler.com and select "Subscribe" in the top right to receive their daily newsletter and webinar information.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Now is the perfect time for jewelers to explore e-commerce as an additional revenue stream, especially during economic uncertainty. Having your products available for online purchase creates "another line in the water" that can catch unexpected sales with minimal effort.Download our free e-commerce strategy checklist at punchmark.com/checklist to help get started, regardless of which website platform you're using.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Pearls are one of the oldest, most influential gems the world has ever known with a rich history dating back well over 5,000 years. Matt Harris shares his passion for this unique gemstone and explains how fashion trends surrounding the gem have shifted in the last 100 years, where he predicts they will head in future years, and how jewelers can ensure they are buying quality pearls that will sell.Follow Matt Harris for more Pearl content!Matt's Instagram: InstagramMatt's Youtube: YoutubeMatt's Website: Matt Harris DesignsSend us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Jordan Wentz, or Jewels of the Trade, shares her expertise on jade, one of the most misunderstood gemstones in the jewelry world, explaining its historical significance and how to identify authentic pieces. She illuminates the differences between Jadeite and Nephrite jade while providing guidance for retailers and consumers on recognizing quality jade and avoiding common pitfalls.Join the Jewels of the Trade Discord community to learn more about jade, connect with experts, and share your collection. Follow Jordan on Instagram @jewels_of_the_trade or visit her YouTube channel to deepen your understanding of this fascinating gemstone.More from Jordan & Jewels of the Trade: http://linktr.ee/jewels_of_the_tradeSend us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
David Siminski, a refiner with 32 years of experience at United Precious Metals in Buffalo, shares his expertise on gold's dramatic price surge, how it might impact custom jewelry projects, and speculates on if the price will continue to climb.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Mike is joined by a panel of retail jewelers to talk about how they navigate the Jewelry Year. From when they schedule in their annual vacations, which jewelry shows they attend, and what jewelry styles are doing well at their respective stores. Matt & Kim from R. Gregory Jewelers in Statesville, NChttps://www.rgregoryjewelers.com/Cole from Ware's Jewelers in Bradenton, FLhttps://www.waresjewelers.com/Caleb from Harkleroad Jewelers in Savannah, GAhttps://www.harkleroaddiamonds.com/Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Prize indemnity insurance might sound like a dry financial topic, but Robin Lang from Tokio Marine HCC reveals it's actually one of the most exciting marketing tools available to jewelers today. We discuss how retailers can offer customers full refunds on purchases if certain events occur – like six inches of snow on New Year's Day, or a Safety during the Super Bowl – while paying just a fraction of the potential cost themselves.Robin walks us through the mechanics of these promotions, explaining how her team of actuaries analyzes decades of historical data to calculate the odds of specific weather events or sports outcomes.Learn more about Prize Indemnity with Tokio Marine HCC: https://www.tmhcc.com/en-us/products/contingency/prize-indemnitySend us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
For an exclusive first interview, Michael interviews Stephen Barnes, newly announced Owner and President of IJO about what the changes mean for him, IJO, and the retailers & vendors included in the group.Stephen Barnes shares his journey from longtime IJO member to President and now Owner, discusses his vision for the future of the Independent Jewelers Organization and what this transition means for retailers and vendors.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMichael speaks with Bri Black from Buzz Advertising Agency and Hope Bellair, Digital Marketing Manager at Punchmark, for a discussion on the art of creating effective marketing campaigns.Learn how to conceptualize a campaign, set goals and metrics, and execute on marketing for your next effort! Learn more about Buzz Advertisement Agency: https://buzzadvertisingagency.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textIn the Loupe, is an award winning podcast for jewelers, produced by Punchmark, the Jewelry Industry's FAVORITE website platform. In the Loupe is made for Retail Jewelers to keep them up to date with the latest and greatest taking place in the world of jewelry, both online and in-store. Join me as I attend jewelry trade shows, educational workshops, and cover breaking news that will impact your store. I try out emerging technologies and marketing channels, but that's not all. We want every jewelry professional to hear from the brightest minds available.Subscribe for new episodes every Tuesday!Learn more at Punchmark.com/loupe Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textVirtual Reality (VR) is growing in popularity, and as the technology improves, so do the opportunities for use in real life. Michael has explored VR with his friends the past year and reports back on his experiences, the good, the bad, the... vertigo-inducing.Michael later speaks with three of his best friends who are avid VR users on how they've used this technology to stay in touch and keep their friendship alive in 2025. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textBrevani, an offshoot jewelry brand of Color Merchants, owners Jordan & Allison Peck share their innovative journey in the jewelry industry, focusing on modern trends while maintaining a legacy of responsible sourcing. They discuss their dynamic collaboration as brother and sister, successful marketing strategies, what they stand to learn and gain as members of The Plumb Club, and how they keep appearing on The Bachelorette every season!Learn more about Brevani here: https://brevani.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textToday we are taking a deep dive into the Google Workspace Suite of tools. These free tools are cloud based and able to be accessed in minutes after the creation of a Gmail account. These tools are widely considered to be industry standard tools, as they make collaboration and asynchronous editing possible. Learn how the Punchmark team has been using these as well as how you can level up your own company's collaboration skills with them! Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMichael sits down with Justin VanMatre of National Rarities to discuss what the last year of estate buying events looked like, what the most commonly bought items were, and announces the new Punchmark x National Rarities event page templates they recently collaborated on. If you have hosted a NR event, or plan to soon, you'll want to tune in for this!Learn more about National Rarities: https://www.nationalrarities.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMeet the unsung heroes of the jewelry world as Mike speaks with Stefanie Wesdorp from Jewel-Craft, a fourth-generation family business that handles service requests for hundreds of retail jewelers around the US.Stefanie shares how Jewel-Craft has carved out a role as the hidden powerhouse behind so many jewelry stores. Tackling everything from intricate repairs to challenging customizations, Jewel-Craft manages to stay organized while handling hundreds of requests a day.Learn more about Jewel-Craft: jewel-craft.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textJoin Michael as he speaks with William Jones IV from Sissy's Log Cabin as we explore JewelLink, a cutting-edge recruiting tool revolutionizing how jewelry stores find the perfect candidates. Whether you're an entrepreneur looking to expand or a jeweler seeking top talent, you'll gain valuable insights into refining your hiring process, focusing on skills and entrepreneurial potential.Learn more about JewelLink here: https://www.jewellink.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textWe are back! Mike shares e-commerce trends from Punchmark's data, focusing on average cart value and sales performance across different months and compares year to year. Take Aways:• AOV reveal fluctuations in average cart value from 2021 to 2024 • Notable months for sales performance include April, August, September, and October • Friday emerges as the top day for e-commerce purchases • Providing flexible financing options boosts sales potential for retailers • Diverse payment methods enhance customer convenience and engagement Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textIt's the final episode of Season 5, which means Mike is giving you a tour of all of the best bits from this season. This is the 50th episode from this season, and we've interviewed some impressive and distinguished members of the jewelry industry this year. We hope you'll enjoy a look back on some of our favorite moments from Season 5! We will be back January 7th with the first episode of Season 6! Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMike sat down to chat with Hope Bellair, Punchmark's Digital Marketing Manager, exploring the booming resurgence of event-based marketing and the domination of short-form video content. As TikTok's fate hangs in the balance, we consider the clever strategies jewelers can adopt to pivot their marketing efforts while staying ahead in the digital game.They also dive into the art of strategic planning for 2025. Hope shares insights on the significance of knowing your unique selling points and understanding customer connections while setting SMART goals to ensure success. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textUnlock the secrets to creating a harmonious marketing strategy with our latest episode, "Marketing Symphony." Each channel has it's own unique language and requires a slightly different approach. Discover how to tailor video content to suit the unique quirks of platforms like Facebook, Instagram, TikTok, and LinkedIn! Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textThe holiday season brings a rush of online shoppers, making it crucial for retail jewelers to ensure their e-commerce sites are in top shape. With a well-prepared website, you can enhance your customer experience, avoid technical hiccups, and maximize sales. Here's a quick checklist to help you get your website holiday-ready, from payment setups to product data and marketing strategy.Adapted from the recent Punchmark blog article: https://www.punchmark.com/blog-post/administrative-checklist-8-tips-to-fortify-your-e-commerce-for-the-holidays Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textOmi was founded nearly 35 years ago by Omi Nagpal and his wife, Preeti, whose family were ruby miners dating back to 19th century Burma. Later, their son, Niveet, founded Omi Privé, their finished jewelry business that specializes in one of a kind finished colored stone jewelry.From design processes to nurturing retailer relationships, Niveet sheds light on the strategic side of the jewelry vendor business. He shares insights on building meaningful partnerships with retailers who value understated luxury, as well as a deep dive on the business of colored stones. Learn more about Omi Prive: https://omiprive.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textPrepare to transform your online presence into a powerhouse of holiday cheer. We discuss how to maintain an omni-channel experience that seamlessly connects your digital and physical storefronts especially around the time of year where it matters most! Don't let outdated information be the Grinch that steals your holiday sales—tune in as we share the essential steps to ensure your business shines brightly in the bustling retail landscape. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textEmail marketing has the power to elevate your traffic to new heights. Mike sits down with Hope Bellair, Punchmark's Digital Marketing Manager, and Sarah Weeks, Art Director at Punchmark, to discuss best practices and strategy for your next Email Marketing campaign. Where is the sweet spot for sending "too many" and "radio silence"? What should you market about during the down months? Which email platform is most effective?Learn more about Punchmark's Email Marketing Campaign here: https://www.punchmark.com/email-marketing Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textAre you open every day between Black Friday and Christmas Eve? Do you close between Boxing Day and New Years? Do you have VIP events or "Guys Nights" to drive traffic? Do you stock up your best sellers with multiples or get a broad variety of products? The busiest time of the year is starting, and Michael sat down with Ray Lantz from The Diamond Center in Claremont, CA to hear about what he is doing to get prepared, as well as what his strategy is for the end of the year. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMichael is joined by Jason Adams, Director of Education at Punchmark, to discuss how to get your website ready for the busiest time of the year, and encourages all Punchmark clients to get their website tickets and requests in early. There are a few key parts of your website that should be checked prior to the holidays, and Jason shares his expertise so that you feel like you are putting your best foot forward.Jason also discusses the new Punchmark Tune-Up package that is designed for precisely this, getting your website ready, even if you might not have the time to do it yourself. Listen for more details or reach out to lorenzo@punchmark.com. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textAI has been the buzzword of the last few years, but its accessibility for everyday people can feel limited as some use cases require extra downloads and plugins. Michael wanted to showcase some of the most readily available and accessible use cases for ChatGPT in your every day life. Learn how querying this powerful tool can help with everything from cooking to your mortgage decisions. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textBryan Braddy, the talented artist behind Bad Art Nice Watch, shares how he has created a business out of helping tell the captivating tales of luxury watches. Beginning with a simple drawing session with his daughter, Bryan rediscovered his passion for art, eventually developing a unique and recognizable style using professional-grade watercolors. His artwork brings to life the personal narratives and histories of luxury watches, transforming them from mere timepieces into evocative stories worth telling.Bryan's entrepreneurial journey from sharing personal art on Instagram to managing a growing art business offers valuable insights into balancing passion with profession. With the growing demand for his work, Bryan navigated the challenges of pricing and scaling his business while maintaining art as a therapeutic outlet. Check out his work on Instagram: https://www.instagram.com/badartnicewatch/View his website: https://badartnicewatch.com/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMike sits down with Constance Polamalu , the founder of Birthright Foundry to talk about the latest updates to her jewelry line since they last spoke during S4 E34. Constance discusses her journey this past year, highlighting the meticulous selection of her pieces that were featured on the Golden Bachelorette and the importance of creating a brand that stands the test of time. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textCheers to Episode 200 of In the Loupe! Whether you've been with us since the beginning, or this is your first episode, thanks for joining us!Join us for our special 200th episode of "In the Loupe," where we journey from our humble beginnings as the "Jeweler's Survival Kit" to becoming a pivotal marketing tool within the jewelry world. You'll hear from Ross Cockerham, CEO of Punchmark, and our editor Paul Suarez. Listen in as we reflect on our evolution over five and a half seasons, the challenges of the pandemic, and how our content has adapted to continue supporting jewelers in a rapidly changing market. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textMichael sits down with Ross Cockerham, CEO & Co-Founder of Punchmark, who recently got back from The EDGE Workshop in Connecticut. They discuss what was covered at the workshop, what Ross presented on during his allotted time, and what we can learn from this workshop to improve our own Punchmark Client Workshop. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textIt's time to start thinking about your holiday marketing and begin planning for this year's busy season! Mike speaks with Hope Bellair, Punchmark's Digital Marketing Manager, to discuss how to get your site ready, what the easiest starting points are, and where to look for inspiration. This is the pre-marathon stretch, so buckle up! Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a textThis week, Mike talks through his favorite website to order from, and the consistency that has made them stand out to him for nearly 8 years. Moo.com is a company that makes business cards and greeting cards, and their communication, ease of use, and overall quality stand out in a crowded field.Mike tries to pull out a few key lessons that you can learn from this company and apply to your own business. Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Mike sits down with Lee Elgin from Elgin Fine Jewelry and Vincent Spilotro from Arezzo Jewelers for a Retailer Roundtable to talk about how the trade shows were this year, as well as how they are prepping their stores for the holidays.We dive into how the surging price of gold effects their business, their strategy for attending shows, and if they find it to be "worth it" to hop on jewelry trends. Visit their websites: https://www.elginsfj.com/https://www.arezzojewelers.com/Learn more about our sponsor Tailored Rings: tailoredrings.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Announcing the first In the Loupe giveaway of 2024, powered by Picup Media! Join Michael and Marius as they unbox and demo a new GemLoupe, and the many use cases for it. Michael explains the rules of the giveaway and explains how you can enter! https://www.punchmark.com/loupeLearn more about our sponsor Tailored Rings: tailoredrings.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Join us as Stephen Barnes, President of IJO, shares the journey of his first year in leadership. Stephen recounts his experiences leading IJO, highlighted by the recent buying shows at IJO Dallas and IJO Chicago. He discusses the unity and commitment fueling the organization's mission to uplift its retail members and vendors, reflecting on the overwhelming support and loyalty that form the backbone of IJO's success.Learn more about our sponsor Tailored Rings: tailoredrings.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Could a simple hinge revolutionize the way you wear your wedding band? Join Michael as he speaks with Hunter Taylor, the mind behind Tailored Rings, as he unveils his journey of creating a unique hinged wedding band. Inspired by his own struggles with traditional rings due to larger knuckles and an active lifestyle, Hunter leveraged his PhD in Metal 3D Printing to craft a durable, safe, and easily removable ring. Learn more about our sponsor Tailored Rings: tailoredrings.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Curious about what it takes to lead a family jewelry business to new heights? Mike sits down with William Jones IV, the newly appointed President of Sissy's Log Cabin. William opens up about his unique journey from the store floor to the executive office and shares the challenges and triumphs that come with guiding one of the most beloved jewelry stores in Arkansas and Tennessee. Learn more about our sponsor Tailored Rings: tailoredrings.com Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Mike meets with Hope Bellair, who leads the Punchmark Digital Marketing team, about her recent presentation at IJO: Chicago, as well as to tease her upcoming presentation at RJO: St. Louis. She talks through common mistakes she sees jewelers making with their marketing, as well as explains why "plug and play" marketing, like Punchmark's Antwerp campaign, are great for stores that are busy but still want to drive traffic.Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Mike sits down with Craig Macbean, President and fourth generation owner of jewelry powerhouse Ostbye to learn more their recent acquisition of Victor Corporation, a jewelry vendor that has been making jewelry since 1946. He discusses the timeline for the acquisition, why they made the move, and what it means for Ostbye customers.Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Mike is joined by CEO of Punchmark, Ross Cockerham, to have a conversation about the latest season of jewelry trade shows, innovations at Punchmark, and Ross's recent experiences balancing business and family. We explore the importance of work-life balance, succession planning, and empowering team members to step into greater roles Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.If you carry INOX Men's Jewelry, you've probably met Cole Rowland at a jewelry show, as he traveled to almost every jewelry show imaginable as a vendor for several years. However, when an interesting opportunity to step in as the next generation jeweler for Ware's Jewelry, he couldn't resist. Cole made the jump from vendor to retailer and shares some of the steepest hurdles, biggest differences, and favorite memories.Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Omni-Channel is a term used in ecommerce and retail to describe a business strategy that aims to provide a seamless shopping experience across all channels, including in store, mobile, and online. At Punchmark, we are constantly encouraging our clients to integrate their online presence with their in-store ones, by integrating with their Point of Sale system, and ensuring their marketing is unified across all channels. Mike talks through a recent omni-channel experience that really blew him away at the department store Lowe's, and draws comparisons to how a jewelry store can elevate their own approach in a similar fashion.Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Ever wondered how to turn a small local business into an industry giant? Join Mike as he speaks with Dennis Steele, the Co-Founder of Podium, who shares the incredible transformation of his company from its modest beginnings. Discover the innovative strategies that helped Podium elevate businesses like Eric's father's tire shop by integrating cutting-edge technology into their review management systems. Dennis opens up about the early challenges, a pivotal meeting with Google in Tokyo that catapulted Podium forward, and the technological advancements that have shaped their journey.Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.What does it take to lead one of the most respected organizations in the jewelry industry? Mike sits down with Alexis Padis, the newly appointed President of the American Gem Society (AGS) and a driving force behind Padis Jewelry in San Francisco. Alexis opens up about her unexpected journey from avoiding the family business to finding her passion when she sold her first engagement ring. Her story is one of transformation and innovation, and she's here to share how she plans to steer AGS into a future filled with growth and collaboration.Learn more about AGS: https://www.americangemsociety.org/about-ags/Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com
Send us a Text Message.Michael sits down with the two minds behind Jeweler's Advantage, the AI Powered tool designed to help elevate jewelry stores to new heights. Their tool, AI CoPilot helps stores reach new markets, build a stronger brand, and, most excitingly, concept new custom jewelry designs in seconds rather than days.With the emerging tools that are AI driven, this conversation is an interesting check-in on where the current standings are, as well as a teaser of the innovation that is soon to come.Learn about Jeweler's Advantage: https://jewelersadvantage.com/Learn more about our sponsor Podium: https://www.podium.com/loupe/ Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com
Send us a Text Message.The winds of change are blowing through the corridors of family-owned jewelry businesses. Mike spoke with 3 members of the RJO Board about where RJO is headed and what topics are of greatest importance to them. Mike was joined by: RJO Board of DirectorsJoe Schiavone, Z's Fine Jewelry (Peoria, AZ)RJO Merchandise Review CommitteeJoanna Gruver, Jo & Co Jewelers (Wirtz, VA)RJO Next Gen Advisory BoardJason Baide, Gem Gallery (Bozeman, MT)Together with the RJO leadership team, they reveal the pivotal role of RJO's management training programs in cultivating the industry's emerging leaders. They share how RJO members work together to innovate, such as in 'brain gain' sessions, where industry veterans and newer members exchange blueprints for success, and share how collaborations with major vendors is pushing forward the retail jewelry experience.Learn more about our sponsor Podium: podium.com/loupe Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com
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