Podcasts about Podium

On this Week 2 Friday, hear from Browns HC Kevin Stefanski, QB Coach Bill Musgrave, CB Coach Brandon Lynch, RB Quinshon Judkins, DT Mason Graham, and DE Myles Garrett ahead of Saturday's travel day to Baltimore.See omnystudio.com/listener for privacy information.

The Chiefs rule out WR Jalen Royals and list Xavier Worthy as doubtful on their Friday injury report. After practice we heard from head coach Andy Reid, wide receiver JuJu Smith-Schuster, and cornerback Trent McDuffie. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this week 2 Thursday edition of the From the Podium podcast, hear from Browns OC Tommy Rees, DC Jim Schwartz, STC Bubba Ventrone, OG Joel Bitonio, S Grant Delpit, and LB Carson Schwesinger leading up to Sunday's game against the Baltimore Ravens.See omnystudio.com/listener for privacy information.

Hear from special teams coordinator Dave Toub, defensive coordinator Steve Spagnuolo, offensive coordinator Matt Nagy, and defensive lineman Chris Jones. Learn more about your ad choices. Visit megaphone.fm/adchoices

Christian sits down with F1 Academy driver Lia Block. Fresh off the back of her first podium in Zandvoort, she gives an exclusive insight into what goes through someone's head when they are navigating the process of a podium celebration. Who would have thought you need to factor in not getting champagne on your race suit if you still have another race that weekend?She'll also be answering your listener questions, such as...What's it like having James Vowles as a boss?When will we see another female F1 driver?and..what are her racing plans for next year?Let Gullivers Travel take care of all the boring bits and book your dream F1 trip with them. Packages are now available for several races in the second half of the season, including the season finale in Abu Dhabi. Follow this link to get started: https://gulliverstravel.co.uk/event/formula-1/packages/abu-dhabi-grand-prix?utm_source=The+Fast+and+the+Curious&utm_medium=YouTube&utm_campaign=Abu+Dhabi+Grand+Prix Make sure you follow us on all the socials and hit subscribe right here as there are more Formula 1 drivers joining us very soon… YouTube: @fastcuriouspodTwitter: @fastcuriouspodInstagram: @fastcuriouspodTikTok: @fastcuriouspod Hosted on Acast. See acast.com/privacy for more information.

On this episode of From the Podium, hear from Browns HC Kevin Stefanski, QB Joe Flacco, WR Jerry Jeudy, and CB Denzel Ward ahead of Wednesday's practice in week 2 of the 2025 NFL Season.See omnystudio.com/listener for privacy information.

Bears Reporter Mark Grote joined the show to recap Ben Johnson's podium time today at Halas Hall

(00:00) Zolak and Bertrand open the hour with a continued Drake Maye conversation, in comparison with JJ McCarthy and others. (10:10) The crew dives into the Patriots seemingly lack of preparation for week 1, and how to approach week 2 against the Dolphins. (20:00) Zo and Beetle take more of your calls on all things Patriots. (30:15) We go live to Patriots Head Coach Mike Vrabel’s press conference.

Hear from Chiefs head coach Andy Reid, quarterback Patrick Mahomes, linebacker Nick Bolton, and wide receiver Hollywood Brown. Learn more about your ad choices. Visit megaphone.fm/adchoices

On the day after the Browns loss to the Bengals hear from HC Kevin Stefanski, Safety Ronnie Hickman Jr. and Center Ethan Pocic!See omnystudio.com/listener for privacy information.

Dr. Len Tau, aka the Reviews Doctor, is on the podcast. With Kiera, he goes into the most critical nuts and bolts of making sure your practice stands out (or at least keeps pace with) online reviews amid AI. He explains jargon terms like ranking power and factors and velocity of reviews, whether or not you should actually be responding to reviews of your practice, and a ton more. Visit SuperchargeYourDentalPractice.com and enter the code RAVING to save $100 on registration for Dr. Tau's annual conference. About Dr. Tau Dr. Len Tau thrives on helping practices maximize their online reputation, marketing, and social media strategies. As a speaker, Len is known for his lively and engaging presentations packed with ready-to-use strategies. He regularly travels the country sharing his marketing brilliance and passion for practice growth with audiences. As a consultant, he offers practice leaders with real-world solutions tailored to fit their specific challenges and opportunities. Len loves to help doctors and their teams understand and implement successful online systems to build their practice. He currently serves as general manager of the Dental for Birdeye Reputation Marketing Software. Selected as one of Philadelphia's Top Dentists by Philadelphia Magazine, he continues to experience growth year after year in his fee-for-service practice focusing on general, cosmetic, reconstructive and implant dentistry. Following his father into the dental profession, Len graduated from Tufts University School of Dental Medicine and continues to pursue ongoing continuing education opportunities. He has had the privilege of serving patients for two decades. He is an active member of numerous professional organizations including the American Dental Association, the Pennsylvania Dental Association, the Academy of General Dentistry, the Eastern Dental Society, the Northeast Philadelphia Dental Implant Study Club, and the American Academy of Clear Aligners. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Kiera Dent (00:00) Hello, Dental Team listeners. This is Kiera and today I am so excited. This is one of my dear friends. We've known each other for several years in the industry. I'm super freaking pumped. I'm going actually be at his event next year in September. Little teaser. Stay tuned. He's got an amazing event he does every year in September. I have Dr. Len Tau. He is one of my faves. He is better known ⁓ as an authority in the dental consulting world, reputation marketing, and a practice growth. He's recognized by dentistry today as a top dental consultant for eight straight years.   He is the author of Raving Patients and 100 plus tips to 105 star reviews in a hundred days. Like this man knows how to do it. He's one of my faves. We really do collaborate on so many fun things. After 20 plus years in clinical practice, he now helps dentists nationwide, increase revenue, case acceptance and visibility. He leads the dental vision at BirdEye, hosts the Raving Patients podcast and runs the Supercharger Dental Practice Conference, which is the one I was alluding to that we're gonna be at next year in September, empowering practices to thrive in today's competitive landscape.   He's truly one of my faves. And today we're gonna dig into like, how do you get online reviews? But Len, welcome. I'm so happy to have you on the podcast. How are you today?   Dr. Len Tau (01:06) I'm good, thanks for having me, I'm excited to be here.   Kiera Dent (01:08) Of course. And this just came about because Len like, let's just do a little teaser. You're prepping full like steam ahead right now for your event that's coming up in September in Florida. ⁓ I love like the last time you and I were on the podcast, we talked about you in clinical dentistry. And then we reconnected after some time and you've left the chair, you're living your best life and you full blown gone into the event space. So just like, I know we're gonna get into like online reviews and how AI is changing that it's going to be just a really, really fun episode today. But tell us a little bit like   How is it going from like full blown dentist in the chair to now full blown events, like running these awesome events that we're super excited to be a part. Just kind of give me a little insight to that.   Dr. Len Tau (01:46) Well, it's been, it's been a lot of, a lot of fun. It's been very different, obviously, you know, for 23 years, I practiced dentistry, um, for about 12 of those, 13 of those who was full time. And then I went part time in 2017 until I sold and retired in 2022. Um, but one of the things I've grew up on in dentistry was going to dental events and, the big, the ones, the small ones, you know, all over the country and as a dentist first, and then as a vendor.   Kiera Dent (02:08) Mm-hmm.   Dr. Len Tau (02:15) Um, since 2013 or 14, so a long time in the space. know, one of the things that really hit me was that the events are not really put on very well. They're not, um, you know, whether you, if you're a dentist, there's issues when you're a vendor, there's issues. And I said, you know what? I want to change the game. And, um, one of my goals when I retired from dentistry was to start putting on events. So in 2023, um, in, in September, we did an event in Delray had 208.   Kiera Dent (02:25) Right.   Dr. Len Tau (02:44) Dennis there, 33 sponsors. was, first day was business, second day was marketing. Excuse me. First day was marketing. Second day was business. Had a 13, 14 speakers. It went off better than I could ever imagined. I then moved to the last year in 2024 to Scottsdale. And we were at the Scott Resort and Spa, which is a beautiful hotel and the event was good. It wasn't great. Definitely moving to different coasts.   I felt there was not as much, know, engagement, excitement about the event. So I, my family and my wife and I decided, Hey, we're going to do this. Let's have people come down to me. I live in beautiful, you know, part of Florida. we're having this year's event and the next three of them at super at, ⁓ at pure 66, a brand new hotel, ⁓ in Fort Lauderdale. It's literally half hour from my house, five miles from the airport, easy to get to. So this year event is September 26th and 27th.   Kiera Dent (03:32) Bye.   you   No.   Mm-hmm.   Dr. Len Tau (03:45) We've got 14 speakers, ⁓ mixture of business and marketing. So we've got people talking about social media, about content. We have people talking about saving money on taxes. We're talking about how to become a fee-for-service practice. ⁓ So a lot of different great content and top speakers, Steve Rasner, Paul Goodman, ⁓ Jeff Buski, ⁓ Richard, Rich Maddow. So some real, real heavy hitters. And then some people who people haven't really heard of, Melanie Diesel, who's new in the dental industry.   So, but I like to do it differently and my events are very high end. You come, you're going to see things you probably have never seen before. I give a ton of time to the vendors so the vendors love me because they make sure that they get integration or interaction with the attendees. So you're going to be speaking in 2026, same weekend at September 25th and 26th in 2026, same hotel, pure 66.   Kiera Dent (04:28) Sure.   Yeah.   Dr. Len Tau (04:40) We're ramping things up right now. We're literally a month out from the events. still have people signing up. I still have people wanting to reach out as sponsors. And it's, it's, it's, is the fun time for me. Cause when I'm done, I'm, you know, I get a couple of months of break and then I start promoting 2027 again. So ⁓ it's been a good time. I really enjoy it. And I find that I've kind of ⁓ created something that's very different and the attendees really enjoy it and the vendors really enjoy it. So if I can make everybody happy,   Kiera Dent (04:45) No.   Dr. Len Tau (05:09) That's all I'm looking to do here.   Kiera Dent (05:11) ⁓ and Len, I hope the audience, if they can't see it, they can hear it. I think it's so fun because I mean, I've seen you in different spaces in your career, in your life. And there is just this like giddy, like younger version of Len that I feel is emerging of like, it's like giddy boyhood, like excitement of I'm excited to put these on. I'm excited to do these events. And it just makes me so happy for you. And what I think I'm hearing is yes, attendees are happy. Vendors are happy. But I also hear that Len is very happy and to do something   in dentistry is just very, very fun. It's very exciting. And so we're jazzed. I'm really excited. I love good events. I love great time. I love to help. love business marketing. Everybody can take that. That's not Kiera's jam. Like I, that's why I wanted to bring you on. You guys are very good at marketing. You're very good at that space. but to talk about how to help people have their best lives to grow the practices that they want to grow. I think you and I are so synergistic in that. So we're super excited and I love, I mean, I'm not going to highlight the fact that there were   a couple of sixes in that is September 26 at Pier 66. You guys hopefully like, I like the alliteration. Don't put anything weird on it guys, but I do appreciate that you made it easier. September six and nines flipped upside down are a six. Like hopefully everybody can remember September 26, Pier 66. It'll be a good time in 2026. I mean, we got four lines, so we're okay. We've at least got four sixes, not we didn't end on three, but I really hope an exciting step. We'll make sure we put some info for people.   For this year and for next year, I think it'll be a fun time. Dental A Team will be there, so come hang out with us. ⁓ Len, I'm super excited. I will not spoil secrets, but a lot of the things he told me for the events, I will say he does put his heart and soul into it. So Len, excited about that. Thank you for sharing. Good luck for this year. We're gonna be rooting you on this year and next year. And now let's pivot. Let's go into like your jam. You're in BirdEye, you're in marketing, you're on online reviews. AI has come into the scene. Practices are changing.   I also will say, I hope everybody listens to you of their like succession story. You hung up the hand piece, but you are still full steam ahead in dentistry. And so I hope people see that like there is no path to dentistry. Like you just, it's a, it's a beautiful world that you're in. So let's talk though, online reviews, AI, how is this working? How do we make sure that practices are still being visible? Chat GPT is on, on the prowl.   There are clients signing up with us now that have found us on chat. GPT, which is so random. It's changing how people have been doing things. Walk me through. What are you seeing with these online reviews? The importance, how to bring AI in? Like, let's just kind of go in a rift on how practices can still be visible with AIs. Like just showing up to the scene.   Dr. Len Tau (07:43) So I wanna talk about chat CPT for a second. ⁓ I refer to it as my best friend. ⁓ It helps me edit. No, I haven't named it yet. No, I haven't named it. ⁓ you have?   Kiera Dent (07:50) Have you named it? I've got to just ask Len. Have you named? I have! Me and Chet,   I had a name and now her name is Wanda. I don't know why, I don't even know where Wanda came, but people are like, here, are you hanging out with Wanda again? Cause I agree. Like they're our best friends. So go on Len. I can't wait to hear what you name your Chet GPT cause mine is currently Wanda.   Dr. Len Tau (08:06) I'll have to, I   have to name it now that I have to think of something. ⁓ but no, I started using it. I'm like, this is really helpful and it's only gotten better. And, just to give you an idea is, ⁓ my wife and I, and my son, my son just graduated high school. He's literally just started his freshman year at, university of Florida on a free ride. ⁓ smart, smart ass kid. I'm very proud of him. But, you know, and I travel a ton, but I travel a ton for business and I made a commitment. I think I told you that,   Kiera Dent (08:25) Boo? Yeah.   Dr. Len Tau (08:35) during the summer when he was going away for school, I was not going to travel. So from March to literally next week, beginning of September, I haven't traveled at all for business. we did plan some really great travel for our personal lives. And one of the things we did was we had a cruise, a 17 day cruise to Europe. ⁓ And when I decided I did not want to do the excursions to the cruise, cause they're really expensive and you're with all these people. I prefer to kind of just go and tour myself.   Kiera Dent (08:44) It's awesome.   Dr. Len Tau (09:05) So I use ChatGPT in every city. And I said, I'm going to the city. This is what I'm going to get in. This is the cruise I'm going on. It got the cruise itinerary. And I said, I want to set up private tours in every city with different people. And it helped me pick the best tour guides. They referred me to a website called Tours by Local, which is an amazing website that you can meet people who are local that will take you around.   show you the city and it was amazing. It was amazing. So I thank Chachi PT for doing that because I wouldn't have known about half these things if I didn't do it. And in fact, one of the women, and actually the very first place you went to, which was in Split, Croatia, which was beautiful. I told her that literally that's kind of how I went down this road was I asked Chachi PT, what should I do in Split? And they said, you need to use this tour guide. She's the highest rated tour guide and has the best reviews on tours by local. like,   What's towards by local? And that started this whole thing. So she was, she was amazed to hear that. So, ⁓ I have been using Chad GPT for a long time, like I said, and even now it is people I know type in, know, get me to the best dentists in the area. And it's very much based on reviews. So you have to be a highly rated practice. you may not believe in reviews and if you do, think you're not smart, but you know, if, if you want to be at the forefront of where people are looking,   Kiera Dent (09:58) Yeah.   Yes.   Dr. Len Tau (10:25) You have to generate reviews in a significant amount. Velocity now, which is how often you're getting them, is one of the biggest ranking factors on Google, whether you want to believe chat GPT or not. ⁓ But you have to get reviews. You can't, you know, rest on your laurels and say, well, I have enough because you never have enough. Okay. And, ⁓ and you've got to let Google rank you high. And there's been a big discrepancy in the industry, a big, I don't want to say a misunderstanding.   Kiera Dent (10:43) read.   Dr. Len Tau (10:52) But I've been in the review space now since 2013, so 12 years. And in the past, dentists thought that if they get reviews, they're going to rank. And that's not the way it is anymore. If you have reviews, but don't pay attention to the other ranking factors, you actually don't rank well. And that's a problem. So, chat GPT AI is so important, but you still got to dominate Google. You still got to get to the top of the pages.   And that's really where the direction is going. and if you aren't there now and you are ignoring it, you're never going to get there. So I would love to talk to you about our list in instruct or educate the listeners and viewers of these ranking factors that they need, need to pay attention to, or they're going to be left behind when it comes to ranking on Google.   Kiera Dent (11:27) Yeah.   absolutely. And I'm excited for this too, because, I did notice that you've got to like, AI is just crawling the web. That's where it's getting, it's being taught. It's crawls it. It looks through all of it. And so agreed with you. have a lot of clients and like, we want the secret pill of marketing. And I might get your reviews up. Like it is constant and consistent that if you get those reviews up and you bring pieces to the table, that people literally like that's what's going to rank you higher. So I'm excited, Len to, to dig in deeper because it is like how   getting more reviews, but to hear that there's more beyond just the reviews really can help these offices like get the best bang for their buck, help more practices. And I'm like, it used to be when I first started consulting when I used to tell offices get to like 100 Google reviews. It is now I'm pushing people like five, six, 700 reviews that you need to be getting ranked into. And I don't know if you're seeing like a cutoff line or if it matters on that. So I'm really excited to dive into like, what are the rankings? What are the pieces? Is there a difference? But I'm like now   100 reviews, when I look at somebody I'm like, hmm, like if there's another dental practice that has maybe 400, 500 new clients come on, the first thing I do is I go look them up to see how many reviews do you have? And I'm shocked at how many dental practices actually are not showing up when I Google their names and they're like, no, no, care, we're here. And I'm like, but if I'm a prospective new client that doesn't work in your practice and I don't see you all the time and I just tried to find you and I'm looking for you.   How many patients who are not looking for you are not finding you as well. So yeah, take us away, and I'm super curious, very intrigued by this. It's fascinating. And I'll also say, because AI is new, feel like people got like a reset slate. Like, hey, you can actually get back into the game if you haven't been into the game, if you just start playing now. If you don't, I agree with you. I do think that you will unfortunately get obliterated without trying if you don't get into the game now.   Dr. Len Tau (13:28) 100 % so and I couldn't agree with you more. So the best thing to do here is if you're listening to this, I want you to go to a Google search and I want you to type your practice name in. Okay, so that's the first thing to do. Right.   Kiera Dent (13:39) and not in your office. Don't do it in   your office. Go somewhere else. Like try it somewhere else.   Dr. Len Tau (13:44) Right, well, and 100%, that's another thing is that if you're gonna look up your ranking specifically, you do not wanna do that from your office location, okay? Because you're not gonna get real results. You also wanna go into incognito mode or private browsing mode on your phone or your computer if you're doing that to check ranking. But this is not specifically about ranking. This is more about how you appear online. So go to Google and type in your practice name. Not your name unless it's the name of the practice, but your business name, okay?   Kiera Dent (13:52) Yes.   Mm-hmm.   Dr. Len Tau (14:13) and it doesn't have to be what's registered with the state board. It's how you, when you answer the phone, what you say, okay? Pennsylvania Center for Dental Excellence was my practice name, okay? So you wanna look yourself up. So these are some of the ranking factors that Google looks at. Obviously one of them is your total number of reviews you have. Definitely a ranking factor, but the total number has not been as important as some other factors as well. So.   Kiera Dent (14:20) Mm-hmm.   Dr. Len Tau (14:40) Average number of reviews in the industry right now is about 350. It used to be like 100 was the golden number. Now 350 is the average in the industry. So are you average? Are you below average or are above average? Okay, that's something to look at. The second ranking factor, which is even more important is the velocity of reviews. So how many reviews, how often you're getting them. Okay, so if you're getting once every two weeks, not enough. If you're getting them once every week,   Kiera Dent (14:46) Yes.   Dr. Len Tau (15:10) Not enough. You don't need them every single day, but two or three every single week is ideal. Okay, because you think two or three every week gives you eight to 15 a month times 12 months is 100 reviews a year, which is a nice number. Okay, so you have to have that velocity. All right. Third ranking factor is the total score, your average number of stars. So   I would like you to be anywhere from 4.6 to five stars. Okay. I don't think you have to be only five stars. think there's a negativity related to that. If you're only five star reviews, but I also don't want you to below 4.5. Okay. ⁓ And if you're at 4.3, 4.2, or even 4.1, another better review or two, and you're to be in the threes. And that's really where you don't want to go. Cause you lose a huge percentage of patients who may come in if you're less than four stars. Okay. Another ranking factor.   is the primary category. So how do you know your primary category? If you look under your Google, your name, will say right where the stars is, will say, hopefully dentist in your town or dentist in your county or dentist in your city. Okay. So your primary category should be dentist because we're a dental practice. Okay. If you're an oral surgeon, you may want it to be oral and actual facial surgeon. If you're an endodontist, want it to say endodontist. You don't want it to say dentist if you're a specialist. Okay.   ⁓ That's a big ranking factor and I'll give you an example. I, ⁓ my wife had some plastic surgery over the last couple of years and we were referred to that doctor. So we didn't need to search for him. We were referred to him. went in, we liked him, we used his services. ⁓ And of course, being a plastic surgeon, I talked to him about reviews. He now uses BirdEye, but he had me speak in an event that he holds down here in Boca Raton.   And I talked about this exactly. And I asked everybody, cause it was a small group. What is your primary category? And he goes, he said to me, literally, he says, I'm listed as a nurse practitioner. He wasn't listed as a plastic surgeon. He was listed as a nurse practitioner. So his categories were all messed up. So when you actually typed in plastic surgeon near me, he never showed up because his category was wrong. So primary category is a very important ranking factor as well. Now you also have to make sure your secondary categories are also. ⁓   Kiera Dent (17:15) No.   Dr. Len Tau (17:35) ⁓ under ⁓ are there as well as under the proper categories. So secondary categories, if you're a dentist, dental clinic, teeth whitening services, denture care center, orthodontist, if you're doing aligners, if you're endo, you're doing root canals, you can have endodontist. If you do periodontist, can do periodontist. You want to make sure you have nine secondary categories. Okay, if you don't have them, you want to add them.   Now, how do you add them? It's very easy. You go to Google using ChatGPT or anything and say, how do I add secondary categories to my Google business listing? Okay. It will tell you exactly like a recipe how to do it. You need to add those secondary categories. All right. And if you want help doing it, you can always reach out to me. The last ranking factor, which is really important is making sure that the practices name, address, and phone number is consistent. Okay. So just to be clear, most   website companies do not do local SEO. They do website SEO, which is making sure the website is SEOed so the website ranks higher on the organic rankings. We're talking about getting the Google business page ranking higher, which the website companies are not focused on. So when it comes to the name, address and phone number, is it consistent? You have to be consistent. And this is a Google requirement.   It is not a patient thing. It's not a me thing or you thing. It's a Google requirement that this data is consistent. So the name is obviously important. So if you have the and or the ampersand, you may find things inconsistent. When it comes to the address, if you have, you know, South State Streets, Unit 510, you can have South or S, you can have Street or ST, and then you can have Suite, Unit, Number, or STE.   All these variations need to be consistent. So one of them has to be done and one and stuck with. And then if you are using a tracking number for whatever reason on your Google business listing, you may find your inconsistent there as well. So when you make everything consistent and you get a higher velocity of reviews, guess what happens over time? You rank higher on the maps. And when you rank higher on the maps, you get more visible for patients to find you. So that's where the secret sauce is. And   Not that this is a sales pitch about BirdEye, but that's exactly what BirdEye does. BirdEye does those. We check all those boxes for you. And then what ends up happening is a practices get more reviews. But more importantly, when they ask patients how they find them, they're going to see that they found them because of their ranking online and the reviews drove them to the practice. So that's how this whole thing plays a role in getting a practice more visible and credible.   Kiera Dent (20:06) Thank   Wow. So I was over here like taking a lot of notes, which I really loved. I love the number, the 350 at the average, the velocity, like three to five per week you were saying. It doesn't need to be an everyday, but I do agree like them consistently coming through the total score, the 4.6 to five primary category, secondary category, making sure we have nine. And then you were talking about like the practice name, phone number, all of that has to be consistent. So the addresses have to be the same. And that's going to help you rank higher.   Did I miss anything? Those are my notes, Len. And I'm just curious, like, did I catch them all? Because there was a lot of pieces to consider. And then I have some follow ups as well. So like, did I miss anything in that list?   Dr. Len Tau (21:02) No, I   think you got it all there.   Kiera Dent (21:06) Okay, so hopefully that was a good recap for everybody. If you were listening, I tried to like summarize everything he said, because I really feel that those are super valuable pieces to know. Now, Len, there's a couple of things that happen and I'm very curious of what you've seen. Maybe you know, maybe you don't know. It's just a riff for me genuinely curious over here. Does it impact for the business to respond to the reviews? Because I know there was like a big misnomer out there like for a while, like you have to respond to every single review that helps you rank higher. What's the   What's kind of the lay of the land right now responding to the reviews that come in?   Dr. Len Tau (21:39) So there's been a big push over the years to respond to reviews. And there's also been those naysayers who don't want you to respond to reviews. So I want to make this very clear. When you respond to a review and you acknowledge them as a patient, you are technically violating HIPAA. Okay. Now by the letter of the law, if you do that, you violated HIPAA and can be in trouble. Now in all the years I've been doing this, I've only seen one   Kiera Dent (21:49) Mm-hmm.   Dr. Len Tau (22:08) example of a positive review being responded to and the dentist got in trouble. Okay. So if someone writes a review for you and it's five stars and you say, thank you so much for your feedback. We were glad you had a great experience in our practice. Okay. You technically violated HIPAA there because you acknowledged that they came into the practice. I don't think you'll ever run into any problems with that. I don't, I've never seen any instance when a, when a practice has got into trouble. But again, by the letter of the law, it's a violation.   Here's where the person ran into a problem. Okay. So the review in question, the patient wrote, I'm so happy with my appearance after I went to so-and-so's dental office. I think they were in Texas. The dentist responded, we're so happy that you, thank you so much for your review. We're so happy that you loved our magic needles. Okay. So it, from what I understand is the patient had Botox or   dermal fillers placed and that's what they call their magic needles. So the patient wrote, wrote a letter to the practice saying, I didn't appreciate you letting the world know that I had Botox done and asked for the review response to be taken down, which the dentist immediately did. Took it down and apologized, but it really pissed the patient off and the patient sued the dentist and won. Okay. Because the dentist went out of their way to   Kiera Dent (23:08) Mm-hmm.   Right.   Dr. Len Tau (23:33) you know, release private information that wasn't supposed to be done. So in that case, you shouldn't be doing that. Okay. Now on the same note, I would be very careful responding.   Kiera Dent (23:37) Mm-hmm.   Dr. Len Tau (23:45) to a review that's left by a negative, a negative review that's written by a patient. I would be very careful responding publicly to that because it's very hard to respond without violating HIPAA. So a simple response like, we're sorry to hear about your experience. Please contact the office to discuss the concerns as we're unfortunately unable to comment due to HIPAA release privacy stuff. That's fine. But.   Again, I just not sure it's the best thing to do. So you have to be careful with negative reviews. What it doesn't do is we really haven't found any relationship between responding and ranking. Okay, so you have to, I always leave it up to the people to respond. I like using AI to respond as well, because I think it comes up with HIPAA compliant and really good responses. ⁓ But you have to decide what you want to do for your own practice.   Kiera Dent (24:16) Mm-hmm.   Interesting.   That's actually really helpful to know. ⁓ Okay, good feedback for people to ponder and decide what they want to do on. The second piece is   some people lose their Google My Business and they're not able to be found. ⁓ And I don't know if you have reasons why. I don't know if it's from like a name change or it's inconsistent. So like a lot of offices have a lot of reviews, but when you go to search them, they're hidden on Google My Business. Like it will show up on the person's side, but nobody externally can find it. Do you have any ideas of like what causes that or what offices can do if they're struggling with that?   Dr. Len Tau (25:11) So I want to clarify that what question you asked there. I'm sorry to ask a question when you asked the question was when you say that you're saying that when they search for their Google business listing, they can't find it or when someone is searching for the office, they're not visible on the maps.   Kiera Dent (25:15) Hey, that's okay.   So when they're searching, so if I just go into Google and I type in like my perfect smile, the website might link, but the Google My Business with all, and they might have like 150 Google reviews, like it might be, like they've got them all and the office can see it when they like log in as like, this is, you own this, but they've lost it and it's no longer visible publicly. Do you know what causes that or how they can get that back? It's okay if you don't, I'm just genuinely curious. Cause I know some offices struggle with this, especially with like name changes of practices.   going through different ownerships. ⁓ Some of them have told me it's like when I changed the name of my practice, it no longer showed up. Like we have all these reviews, but we're not showing up. Do you know what causes that or how practices can get back being visible?   Dr. Len Tau (26:02) Yep. Now that you   asked it that way, so that usually means that your Google business listing has been suspended. And if you can't find it on search, but you see it, means it's suspended in most cases. Name changes, address changes, other things you do can cause it to be suspended. There are, if you look up on use chat GPT, ⁓   and say, why is, why can your Google business page be suspended? There is a list of different reasons why it can get suspended. ⁓ if you're getting reviews the wrong way is a big one. So, like you should not be incentivizing for reviews. And I'm talking about incentivizing the patients. You shouldn't be getting reviews in your physical office space because there's IP address conflicts and location services on the patient's phone. So if you're doing that, not only will you can potentially lose reviews, but you can't get it suspended, but you can look on.   Kiera Dent (26:37) Mm-hmm.   Dr. Len Tau (26:55) on chat GPT or Google and just say, what are the reasons that your business page can be suspended? And they're there. So usually you have to ⁓ re-approve it or re-verify that page. And there's certain things you do. You'll have to take a video of yourself in front of the practice, showing the address, showing the name of the business on the door. So there's things you will have to do to get it over to Google. So they'll re-verify you. And then once it happens, there's a good chance they'll unsuspend the listing. But that happens for that reason.   Kiera Dent (27:24) Gotcha. Okay. That's super helpful because I know a few offices have struggled with that. So was just curious for that. All right. This has been so helpful to figure out rankings. It's been helpful to understand. ⁓ My last question as we wrap up today on reviews has been so helpful, Len, is how do offices go about like, what are your recommendations? Yes, bird eye, swell, podium. Like there's a lot of review in Weave. I do, I usually recommend using an external one outside of things. think that they like, if they're just, if that's what they do, they're going to be experts at it.   But how can offices ethically and appropriately, like obviously great patient experience, but how do they increase these Google reviews? What are some of the best tactics you've seen to help these offices out?   Dr. Len Tau (28:04) So being biased, I mean, I'm a true believer in BirdEye because we help with the reviews and the ranking part. ⁓ Swell, which is a great product. know the guys who swell really well. A lot of their doctors don't rank well because they don't focus on the listings part of it or the ranking part of it. ⁓ I'm not a fan of Wee from a review perspective because they swell BirdEye and Podium, make it very easy. Weave doesn't. It's just the way we do it with our three other products. ⁓   I always say this, you can get reviews any way you want. The most effective is gonna be use some software, simple as that. But it all starts with the practice and it all starts with, I like to create a reputation culture in the practice, which means you know that every time a patient comes in the practice, that they're going to be evaluating you and reviewing you potentially. And you've gotta be on your best behavior, you've gotta put a happy smile on your face, you gotta treat them like they're the...   Kiera Dent (28:40) Mm-hmm.   Dr. Len Tau (29:00) king of the world, okay? You gotta roll out the red carpet. And if you don't do that, they may write a bad review, okay? But if you don't create that reputation culture, I think it's gonna be hard to get the practice to really accelerate the reviews. So creating that reputation culture using great verbiage skills. I love calling it feedback, not a review. If you call it a review, it sounds like you're begging for it. ⁓ The feedback conversation is much more comfortable to have. So, you know, it's an interesting situation, but if you don't ask, you don't get.   So you've got to ask. I think if you ask and you combine it with a really good software, you'll get a really good number of reviews. If you don't ask, you don't get. It's that simple.   Kiera Dent (29:30) Mm-hmm.   Yeah.   ⁓ well, that was so great. I appreciate this so much. And it's fun to hear about how AI is helping. It's fun to hear about how you still have to be great on Google. So ⁓ I just appreciate you. I appreciate you being here. I appreciate the knowledge you shared. appreciate for offices. I hope they take action and Len any last thoughts, how people can connect with you if they want more help on this. know ⁓ like truly in my opinion, this is the simplest marketing. Everybody wants to like sexy magic pill of marketing. And I'm like, no, it's like really great experience. Ask for the reviews, ask for the feedback.   like rank so that way people can find you I've had offices that had like three four or five new patients and they're like I need this marketing I need all these things which I'm not here to say not to do it but I will say great reviews will boost you very quickly so Len any last thoughts you've got how people can connect with you because it's been truly just an incredible episode today   Dr. Len Tau (30:26) So ⁓ I'm around the country a lot. So you can always connect with me in person if I'm at some of these events. If you wanna come to Supercharge, you can connect me there. SuperchargeYourDentalPractice.com You can use the code RAVING to save $100 on registration. ⁓ We also have some scholarships available. So if you do wanna come, you can reach out to me personally. So ⁓ my cell phone's all over the internet. The easiest way, if you have any questions, you want advice, you want help, I'm the guy to reach out to. My phone number is 215.   Kiera Dent (30:40) Awesome.   Dr. Len Tau (30:55) 292-2100. And my best email is Len, L-E-N, at drlentau.com, which is D-R-L-E-N-T-A-U.com. And you can email me, you can text me, you can call me, tell me you heard about me here and you need some advice. I'm more than happy to offer it to you. I do it all the time. ⁓ I love when people reach out to me because they know I'm an expert. So I do it kind of as a favor to people. ⁓ But no, you reach out to me, I'm happy to give advice.   Kiera Dent (31:23) amazing. Len, thank you so much for being on the podcast. I'm super excited for Supercharge 2025 and especially 2026. So everybody snag that. And truly, I hope you take action from today's podcast. This is easy ways for you to boost your marketing, be found and seen online. And Len, thank you for joining me today. I truly, truly appreciate you.   Dr. Len Tau (31:41) Thank you for having me, Kiera, I appreciate it.   Kiera Dent (31:43) Of course. And for all of you listening, thank you for listening and I'll catch you next time on the Dental A Team Podcast.  

On this postgame edition of From the Podium, hear from Browns HC Kevin Stefanski, QB Joe Flacco, and DE Myles Garrett following a 17-16 loss to the Cincinnati Bengals.See omnystudio.com/listener for privacy information.

On this episode of From the Podium, hear from Browns HC Kevin Stefanski, WR Coach Chad O'Shea, LB Coach Jason Tarver, DT Mason Graham, and DE Myles Garrett.See omnystudio.com/listener for privacy information.

In dieser Episode vom Triathlon Chat liefert Headcoach Nils Goerke seinen wilden Race Bericht vom Blankenese Halbmarathon. Ihr erfahrt, wen er alles auf der Strecke hinter sich gelassen hat, warum er überzeugt ist, dass er sich härter quälen kann als alle anderen – und wie sich dieser Kampfgeist im Wettkampf ausgewirkt hat.Bleibt nur die Frage: Wer kann sich mehr quälen als Nils Goerke?⁠Anzeige: CURREX ⁠⁠⁠⁠⁠⁠⁠⁠bietet für jede Sportart die perfekte Einlegesohle. Von Laufen über Radfahren bis hin zum Wandern! Inzwischen schwören zahlreiche Profis auf CURREX, darunter Frederic Funk, Carolin Lehrieder, David Schönherr und Alex „Sockensieggi“ Siegmund.  Aber warum eigentlich? Nicht nur das erfahrt ihr unter⁠⁠ ⁠⁠ ⁠⁠⁠⁠⁠⁠www.currex.de/pushinglimits⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, hier sichert ihr euch auch mit dem Code PUSHINGLIMITS10 satte 10 Prozent Rabatt beim nächsten Einkauf im Onlineshop von CURREX.>>> Hier geht's direkt zur⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠Page von CURREX⁠⁠⁠⁠⁠⁠⁠⁠!⁠⁠Anzeige: WHOOP * Jetzt einen Monat kostenlos testen. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠join.whoop.com/pushinglimits⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The most advanced WHOOP devices yet, built to give you deeper insights into your health, performance, and longevity.* 3 new memberships Introducing 3 software tiers: One, Peak, and Life. Each experience is tailored to your goals—whether you want to improve fitness, monitor key vitals, or optimize longevity.* 14+ day battery lifeAlmost triple the current battery day life and a wireless PowerPack means you'll never miss a beat.* 7% smaller7% smaller than current WHOOP 4.0, making it sleeker and easier to wear than ever before.* Advanced health sensing capabilities WHOOP MG features a “scalloped” indent that enables ECG functionality, included exclusively with the Life membership. WHOOP Life also features new Blood Pressure Insights and AFib detection (EMA cleared April 2025).
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Isack Hadjar ist in seinem 15. Formel-1-Rennen das erste Mal auf das Podest gefahren. Der Rookie schaffte es in Zandvoort mit seinem Racing Bull auf Rang drei. Mit dieser Leistung ist es so gut wie sicher, dass der Franzose für 2026 zu Red Bull aufrückt. Dann bekommt er es mit Superstar Max Verstappen zu tun. Der Weltmeister wurde Zweiter bei seinem Heimspiel in den Niederlanden. Gegen Sieger Oscar Piastri hatte er keine Chance. Der McLaren-Pilot hatte mit Lando Norris nur seinen Teamkollegen als Gegner. Allerdings musste Norris kurz vor Schluss sein Auto mit einem Defekt abstellen. Der WM-Kampf zwischen den beiden McLaren-Piloten scheint damit vorentschieden zu sein. Ferrari erlebte ein Rennen zum Vergessen. Lewis Hamilton warf das Auto in die Wand und Charles Leclerc wurde im Zweikampf mit Andrea Kimi Antonelli abgeschossen. Hamilton kassierte sogar noch eine Startplatzstrafe für den Italien-GP. Mercedes war nicht in der Lage, um das Podium zu kämpfen. Dafür überzeugten im Mittelfeld Williams, Haas und Aston Martin. Sauber und Nico Hülkenberg blieben dagegen ohne Punkte. Im Kampf um Platz fünf bei den Herstellern war das ein herber Rückschlag. Wir sprechen über alles Wichtige zum Formel-1-Wochenende in Zandvoort und blicken auf den Klassiker in Monza voraus. Wir wollen von euch wissen, wie ihr den Grand Prix der Niederlande gesehen habt. #formelschmidt #f1 #formel1 #piastri #norris #mclaren #red bull #verstappen #hadjar #ferrari #hamilton #zandvoort

On this episode of From the Podium, hear from Browns OC Tommy Rees, DC Jim Schwartz, STC Bubba Ventrone, OG Joel Bitonio, LB Carson Schwesinger, and S Grant Delpit.See omnystudio.com/listener for privacy information.

Ahead of Friday night's season opener in Brazil we heard from head coach Andy Reid, quarterback Patrick Mahomes, and tight end Travis Kelce. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of From the Podium, hear from Browns HC Kevin Stefanski, QB Joe Flacco, WR Jerry Jeudy, WR Isaiah Bond, and CB Denzel Ward.See omnystudio.com/listener for privacy information.

In this episode of the Tech World Human Skills Podcast Ben Pearce and Renuka Jhalli discuss the importance of speaking at events, and how to get chosen as a speaker. Renuka shares insights from working with high-profile speakers and offers tips for delivering engaging sessions. Renuka is a Senior Content Manager for Tech Show London. She has produced shows for years and has some amazing insight to share. Show Links Ben Pearce LinkedIn - https://www.linkedin.com/in/benpthoughts/ Tech World Human Skills Home - https://www.techworldhumanskills.com Renuka Jhalli Linked In - https://www.linkedin.com/in/renuka-jhalli-28a9a846/ Tech Show London - https://www.techshowlondon.co.uk/ Takeaways Big tech conferences are valuable for learning and networking. Tech Show London is a large, inclusive event showcasing various tech disciplines. Speaking at events allows individuals to share knowledge and support their community. Authenticity and vulnerability are key to engaging presentations. Unique perspectives and real-world experiences resonate with audiences. The call for papers is open to anyone with a compelling idea. AI can assist in writing, but authenticity is crucial. Main stage speakers often share their passion and stories. Engaging with the audience creates a memorable experience. New speakers bring diversity and fresh perspectives to the stage. Keywords Tech Show London, conference speaking, technology events, networking, speaker tips, career development, storytelling, audience engagement, professional growth, community support

On this episode of From the Podium, hear from Browns HC Kevin Stefanski, Assistant GM Catherine Hickman, RB Jerome Ford, DE Alex Wright, CB Greg Newsome II.See omnystudio.com/listener for privacy information.

Stephen Serda updates you on all the Chiefs news from the long holiday weekend and on Monday we heard from Dave Toub, Steve Spagnuolo, Matt Nagy, and Chris Jones. Learn more about your ad choices. Visit megaphone.fm/adchoices

Stephen Serda has the last injury report ahead of Friday's season opener and after practice we heard from Andy Reid, Hollywood Brown, and George Karlaftis. Learn more about your ad choices. Visit megaphone.fm/adchoices

Isack Hadjar a été incroyable à Zandvoort pour signer son premier podium en carrière. Oscar Piastri a remporté la course et profité de l'abandon de Lando Norris pour accentuer son avance au championnat du monde. Ferrari a vécu une course cauchemardesque avec deux abandons. On en discute ensemble !Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

On this weeks paddock 43 episode we chat about F1's worst (but best) kept secret - Bottas and Checo to Cadillac! We then dove straight into the Dutch Grand Prix at Zandvoort, which was sure to deliver and was an exceptional way to welcome us back after the summer break. Oscar Piastri converted pole into victory, extending his championship lead and keeping McLaren on top. Lando Norris suffered a late-race retirement from P2, handing second place to Max Verstappen at home, while rookie Isack Hadjar secured a sensational first-ever Formula 1 podium in P3 for Racing Bulls. Three Safety Cars, major incidents involving Hamilton, Leclerc, and Antonelli, and standout drives from George Russell, Alex Albon, and Ollie Bearman kept the field in constant flux. We also cover key news from the summer break, including Checo Pérez and Valtteri Bottas contract confirmations, and react to some of the funniest driver moments off-track. We wrap up with how the championship standings now look heading into Monza, with Piastri holding a commanding lead, plus our green flag/red flag. Thinking about your next car? Check out Nero Financial's car financing options. Smart, simple, and stress-free. https://nerofinancial.com.au/paddock43/ Book your next adventure with Adrenaline and use code PADDOCK10 for 10% off!

Marcin Budkowski, who worked with Oscar Piastri at Alpine and held engineering roles at Ferrari and McLaren, joins Tom Clarkson in the Zandvoort paddock to reflect on an action-packed Dutch Grand Prix. After Lando Norris's late mechanical failure, Piastri's seventh victory of the season moves him 34 points clear of his McLaren teammate at the top of the Drivers' Standings. What does that retirement mean for Lando's title hopes and his approach for the rest of the season? How did Oscar end up getting the better of Lando after trailing him in all three practice sessions?  Marcin shares fascinating insight into how different Oscar is in the cockpit compared to out of the car with his helmet off, and why the Australian has surprised him this year after having some doubts about his title-winning credentials. Lando's loss was Isack Hadjar's gain, as the Racing Bulls rookie jumped up a place from P4 to P3 to score his first podium in Formula 1. How did Isack execute his best weekend in F1 so far? Should Red Bull promote him to be Max Verstappen's teammate in 2026? And Ferrari had a weekend to forget with a double DNF, after Charles Leclerc was taken out by Kimi Antonelli and Lewis Hamilton crashed into the barriers. Marcin tells Tom why he thinks Antonelli is going through a difficult patch at Mercedes and why Lewis's struggles with the car remind him of Daniel Ricciardo at McLaren. Listen to more official F1 podcasts In-depth interviews with F1's biggest stars on F1 Beyond The Grid Your F1 questions answered by the experts on F1 Explains It's All To Drive For in 2025. Be there! Book your seat for a Grand Prix this season at tickets.formula1.com THIS EPISODE IS SPONSORED BY… Vanta: Visit vanta.com/nation to sign up for a free demo today!  BetterHelp: F1 Nation listeners get 10% off their first month at betterhelp.com/f1nation. 

Welcome back to Pitstop! The Dutch Grand Prix is over and Isack Hadjar take a bow.. WHAT A RACE! It absolutely did not go to plan for Ferrari with a double DNF, Jake's prediction just got the wrong team. Oscar is now FLYING in the championship with Lando's DNF, who will come out on top at the end of the season? Its gonna be amazing. Loads to talk about in todays episode as we look ahead to Monza! Learn more about your ad choices. Visit podcastchoices.com/adchoices

Hear from head coach Andy Reid, quarterback Patrick Mahomes, cornerback Trent McDuffie, and tackle Josh Simmons. Learn more about your ad choices. Visit megaphone.fm/adchoices

The 2025 Dutch Grand Prix had it all - a maiden podium, surprise DNFs, a bold Max Verstappen, the Orange Army, an over ambitious teenager & lots of "lucky" strategy under the 3 x Safety Car periods. Ferrari's double DNF, Lewis Hamilton's driver error leading to a crash & retirement, Andrea Kimi Antonelli's crash with Charles Leclerc, Leclerc's spirited overtake on George Russell, and the Sainz-Lawson incident. Lots of talking points from the 2025 Dutch Grand Prix. Oscar Piastri won the 2025 Dutch Grand Prix from pole and led every lap of the race. However, Lando Norris' unexpected (and unfair) power unit failure swung the points gap to 34 points. A championship deciding power unit failure, is it? Lewis Hamilton handed a 5 place grid drop for the 2025 Italian Grand Prix, Ferrari's home race, for failing to slow down for "double yellow" flags on the reconnaissance laps to the grid. Basically, Hamilton was penalised for his pre-race actions on grounds of safety. Soumil Arora and Kunal Shah review the 2025 Dutch Grand Prix on the Inside Line F1 Podcast. #F1 #F12025 #DutchGP Learn more about your ad choices. Visit megaphone.fm/adchoices

Incroyable Isack Hadjar ! Le Français est monté sur la 3e place du podium pour son 14 Grand Prix en Formule 1. Il devient le plus jeune pilote tricolore à monter sur la boîte et le 5e plus jeune de l'histoire ! Le pilote Racing Bulls a sorti une séance de qualifications parfaite. En course, a su résister à George Russell et Charles Leclerc pour aller décrocher son premier grand résultat en F1. Une perf' qui pourrait lui offrir le second baquet Red Bull aux côtés de Verstappen la saison prochaine. En tête du championnat, l'écart s'est creusé entre Piastri et Norris. Le Britannique, malchanceux, a été victime d'un problème mécanique et n'a pas pu terminer la course. Week-end catastrophique pour Ferrari. Charles Leclerc a été poussé hors de la piste par Antonelli tandis que Lewis Hamilton a abandonné pour la première fois de la saison après une erreur individuelle. Le septuple champion du monde est en grosse difficulté. 

Podium from an iconic night in Utah.

Here are your top 3 from Utah. 

Hear from Chiefs head coach Andy Reid ahead of the Chiefs preparations for Week 1 against the Chargers. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of From the Podium, hear from Browns HC Kevin Stefanski, RB Raheim "Rocket" Sanders, WR Cedric Tillman, and LB Jerome Baker.See omnystudio.com/listener for privacy information.

Browns Assistant GM & Vice President of Player Personnel Glenn Cook, Head Coach Kevin Stefanski and LB Carson Schwesinger, this year's Maurice Bassett Award winner given to the team's most outstanding rookie in training camp as voted on by the media, head to the podium after Wednesday's practice!See omnystudio.com/listener for privacy information.

Hour 3: Dan Quinn speaks at the podium after practice / How confident are we in the kicker going into the season? / The Commanders are not looking past the Giants

Fox's new Podium inverted fork has understandably garnered a lot of attention, and we've got an update on how our testing of it is going, along with the updated Float X2 and DHX2 shocks. But it's not all gravity suspension on the docket, as we weigh in on the very good and very light Fox 34 SL fork; the ultra-versatile Trek Fuel EX; Revel's first eMTB, the ReRun; and a bunch of brakes from brands large and small.RELATED LINKS:Blister Mountain Bike Buyer's GuideGet Our Free Newsletter & Gear GiveawaysBLISTER+ Get Yourself CoveredCasey Brown on the Inaugural Women's Red Bull Rampage (Ep.246)TOPICS & TIMES:Revel ReRun (1:13)Trek Fuel EX (9:34)Fox 34 SL (17:37)Fox Podium (27:47)Fox Float & DHX2 Update (34:46)SRAM Motive Ultimate (37:47)HEL Advocate (43:01)Trickstuff Maxima (47:30)Magura Gustav Pro (51:43)CHECK OUT OUR OTHER PODCASTS:Blister CinematicCRAFTEDGEAR:30Blister Podcast Hosted on Acast. See acast.com/privacy for more information.

Hear from Chiefs tight end Noah Gray, tackle Jawaan Taylor, and defensive tackle Derrick Nnadi. Learn more about your ad choices. Visit megaphone.fm/adchoices

Send us a textHow does a minor league hockey team add nearly 1,500 fans per game in just four seasons? In this episode, Jeremy sits down with Adam Winslow, Chief Marketing Officer for the Florida Everblades, to break down the strategies that fueled a 27% attendance jump. From surviving COVID challenges to building a data-driven marketing machine, Adam shares how his team turned small experiments into major wins. If you're looking for a roadmap to sustainable ticket growth, this conversation is packed with actionable insights for sports marketers at every level.Key Topics Covered:Navigating the uncertainty of COVID as a newly hired marketing directorHow technology upgrades like Dash, Podium, and StellarAlgo changed their approachTurning email and text platforms into real revenue driversThe role of personalization in ticket marketing—“don't sell fish to steak eaters”Why small, methodical tests (like $20 ad spends) can snowball into big winsMarketing's evolution from a “support” function to a true revenue generatorContinuous investment in the fan experience to keep things fresh and engagingStaying adaptable to tech changes, from social media shifts to AI integrationTimestamps:00:57 – Starting in the middle of COVID – Adam's move to Florida, uncertainty during shutdowns, and building from scratch.02:24 – Growing attendance by 27% – From 5,327 to 6,758 fans per game and the factors that drove it.04:39 – Leveraging technology – From digital jersey auctions with Dash to email, text, and Meta ads.06:49 – Data-driven marketing – How StellarAlgo transformed personalization, targeting, and ROI tracking.12:22 – Marketing as a revenue driver – Moving beyond “sales support” and proving measurable impact.18:16 – Testing, ROI, and scaling – Small ad spends, benchmarks, and learning from what works.23:43 – Fan experience and community connection – Theme nights, charity auctions, and reinvesting in the arena.27:17 – Looking ahead – Investing in AI, TikTok/Reels, LinkedIn ads, and building team culture.Quote Pulls / Social Teasers:“Marketing isn't just sales support anymore—it's a revenue generator.”“Don't try to target steak eaters with fish. Know your audience and deliver exactly what they want.”“AI is not going away.”“Just take one step forward.”“You don't need to fill the tank—start with $20 on an ad and see what happens.”Call to Action: If you'd like to connect with Adam, you can find him on LinkedIn or by email - adamw@floridaeverblades.com.Links:Episode 119: Fan Activation, Revenue Growth, and Digital Engagement with Dash's Jonathan HufnagelKeywords / Tags: COVID-19, sports marketing strategies, attendance growth, fan engagement, technology in sports, data-driven marketing, personalization, minor league sports, AI in marketing, sports management, ticket marketing, revenue generation, ticket salesSports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine

On cut down day 2025 hear from new Browns Kicker Andre Szmyt, HC Kevin Stefanski, DL Adin Huntington and WR Gage Larvadain!See omnystudio.com/listener for privacy information.

Ahead of Tuesday practice we heard from head coach Andy Reid, wide receiver Xavier Worthy, and defensive lineman Mike Danna. Before all of that Taylor Swift announced on her Instagram that her and Travis Kelce are engaged! Learn more about your ad choices. Visit megaphone.fm/adchoices

In dieser Episode von What The Funk nimmt euch Fred Funk mit hinter die Kulissen seiner Rennen beim Allgäu Triathlon und dem Ironman Schweiz. Er erzählt, wie er sich mit ultrakurzer Vorbereitung durchgekämpft hat, welche Herausforderungen und Highlights ihn unterwegs begleitet haben und wie er die Kona-Quali nur knapp verpasst hat. Dazu gibt's ehrliche Einblicke in seine Learnings für zukünftige Rennen – mit einer guten Portion Emotion und Humor. Außerdem gibt es das Rezept von Freds neuem Recovery Cocktail.Ob Triathlon-Fan, Ironman-Junkie oder einfach neugierig auf echte Profi-Insights – diese Folge liefert alles, was das Ausdauerherz höherschlagen lässt!Anzeige: WHOOP ​Jetzt einen Monat kostenlos testen. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠join.whoop.com/pushinglimits⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The most advanced WHOOP devices yet, built to give you deeper insights into your health, performance, and longevity.3 new memberships Introducing 3 software tiers: One, Peak, and Life. Each experience is tailored to your goals—whether you want to improve fitness, monitor key vitals, or optimize longevity.14+ day battery lifeAlmost triple the current battery day life and a wireless PowerPack means you'll never miss a beat.7% smaller7% smaller than current WHOOP 4.0, making it sleeker and easier to wear than ever before.Advanced health sensing capabilities WHOOP MG features a “scalloped” indent that enables ECG functionality, included exclusively with the Life membership. WHOOP Life also features new Blood Pressure Insights and AFib detection (EMA cleared April 2025).⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠join.whoop.com/pushinglimits⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Werbung:Die All IN ONE Trainingsapp: ⁠⁠https://pushinglimits.club⁠⁠Ein Abo, ALLES drin! Training, Ernährung, Analyse, Radraum, und vieles mehr... ⁠⁠Jetzt 2 Wochen kostenlos testen.⁠⁠

Boost productivity and visibility with AI tools tailored for local SEO, marketing, and automation. The future of marketing is AI-powered, make sure you're business doesn't get left behind. In this episode of SEO Tactics, we unpack a lineup of powerful AI tools designed to elevate your business. From automated review management to AI-powered ad optimization, learn how these platforms can save you time, improve customer engagement, and help you dominate local search. Whether you're a small business or a marketing agency, this episode delivers actionable insights and recommendations from hands-on experience with tools like BirdEye, MailChimp, BrightLocal, Jasper, and more. What You'll Learn  How AI tools can streamline local SEO, review responses, email marketing, and content creation The pros, cons, and real-world use cases of platforms like BirdEye, Podium, Jasper, ChatFuel, BrightLocal, and more Insider tips on using AI-driven chatbots, voice search optimization, and ad automation to boost customer conversion Get a free SEO audit at LocalSEOTactics.com and reach out to chat about the best-fit tools for your goals.    

On today's episode of From the Podium, hear from HC Kevin Stefanski, rookie QB Shedeur Sanders, and rookie DT Mason Graham.See omnystudio.com/listener for privacy information.

Hear from All Pro DE Myles Garrett, RB Jerome Ford, WR Jamari Thrash, and HC Kevin Stefanski on today's episode of From the Podium.See omnystudio.com/listener for privacy information.

Hear from head coach Andy Reid, linebacker Leo Chenal, wide receiver JuJu Smith-Schuster, and safety Jaden Hicks. Learn more about your ad choices. Visit megaphone.fm/adchoices

S5 EP23: NH Coalition Of Families Of The Missing And Murdered Podium Comments 2025 Part 2 On August 15th 2025 from 11AM-1PM, The NH Coalition Of Families Of The Missing And Murdered Hosted an event at the NH State House in Concord NH. These are the full, unedited podium comments from the gathering. Part 2 picks up right where Part 1 leaves off. Follow or Visit Invisible Tears everywhere at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/invisibletearspodcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Video/Photo Credits Aubriana McMahon Music Credits dreamy-piano-soft-sound-ambient-background-4049 Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WinkingFoxMusic⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pixabay⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

S5 EP22: NH Coalition Of Families Of The Missing And Murdered Podium Comments 2025 Part 1 On August 15th 2025 from 11AM-1PM, The NH Coalition Of Families Of The Missing And Murdered Hosted an event at the NH State House in Concord NH. These are the full, unedited podium comments from the gathering. Part 2 picks up right where Part 1 leaves off. Follow or Visit Invisible Tears everywhere at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/invisibletearspodcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Video/Photo Credits Aubriana McMahon Music Credits dreamy-piano-soft-sound-ambient-background-4049 Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WinkingFoxMusic⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pixabay⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of From the Podium, hear from starting QB Joe Flacco, recently signed WR Isaiah Bond, Pro Bowl CB Denzel Ward, and HC Kevin Stefanski.See omnystudio.com/listener for privacy information.

On Tuesday, we heard from special teams coordinator Dave Toub, offensive coordinator Matt Nagy, and defensive end Ashton Gillotte. Learn more about your ad choices. Visit megaphone.fm/adchoices

From joint practice #2 in Philadelphia, hear from HC Kevin Stefanski, QB Kenny Pickett, Pro Bowl G Joel Bitonio, rookie RB Dylan Sampson, and S Grant Delpit.See omnystudio.com/listener for privacy information.