Podcasts about illumix

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Best podcasts about illumix

Latest podcast episodes about illumix

Data Driven
Inna Tokarev Sela on Approaching Data Challenges with Generative AI

Data Driven

Play Episode Listen Later Dec 18, 2024 58:03 Transcription Available


Welcome to another episode of "Data Driven," where we dive into the ever-evolving world of data science, AI, and data engineering. Today's special guest is Inna Tokarev Sela, CEO and founder of Illumix. Join hosts Frank La Vigne, BAILeY, and Andy Leonard as they unpack Inna's groundbreaking insights into generative AI, the future of data management, and the intricacies of AI cost effectiveness.Inna reveals the origin of her company's name, "Illumix," and discusses the pressing risks of 2025, particularly the total cost of ownership for managing generative AI. She highlights the inefficiencies of data customization and proposes a shift towards moving AI closer to the data to reduce costs. Through the unique lens of Illumix's approach, Inna explains how they aim to illuminate organizational data by using a virtual semantic knowledge graph based on industry ontologies and business logic.Timestamps00:00 Ina Tokarav Sala: CEO of Illumix, AI readiness pioneer.05:57 ROI and data are crucial for decisions.08:56 Intermediate stage: copilots, insights, static dashboards persist.11:12 Illumax targets structured data market, unlike others.14:29 Bad data skews predictive analytics, causing errors.19:48 Data modeling efficiency increases with virtual assistants.22:33 E-commerce evolution: convenient online shopping preferred.25:27 2025's biggest risk: High generative AI costs.27:07 Focus on domain knowledge and metadata utilization.31:44 Predicting patterns is profound, not crazy.36:09 Industry trends are cyclical, like fashion trends.37:49 Repatriating data due to AI cost efficiency.40:47 Data processing everywhere raises security concerns.45:00 Founder freedom: Experimentation unlike SAP's structure.49:11 I'm considered controversial for being very visionary.52:29 Truth's evolution parallels past technological shifts.54:39 Frank's World: Kids show on recycling, BBC.57:09 Thank you, Ina Tokarev Saleh, for insights.

Tech Optimist
#39 - Meet the Startup Unifying the Digital & Physical Worlds

Tech Optimist

Play Episode Listen Later Aug 13, 2024 30:50


Join us on the Alumni Ventures' Tech Optimist podcast as Managing Partner Laura Rippy talks with Kirin Sinha, founder and CEO of Illumix. This episode delves into how Illumix uses augmented reality to enhance real-world venues like theme parks and sports stadiums. Kirin discusses her transition from academia to leading a startup, focusing on how spatial computing is applied in everyday environments to improve visitor experiences. Learn about the practical applications of AR technology and how Illumix is integrating digital enhancements into physical spaces, offering new ways for venues to engage with their audiences.Kirin invites anyone with connections to venues interested in adopting AR technology to enhance customer engagement and experience to reach out and help drive Illumix's expansion.To Learn More:Alumni Ventures (AV)AV LinkedInAV Healthtech FundTech OptimistIllumixSpeakers:Laura Rippy - GuestKirin Sinha - GuestChapters:(00:00) - Intro (02:04) - Interview (25:39) - Kirin's Ask (30:15) - Closing Legal Disclosure:https://av-funds.com/tech-optimist-disclosures

AR Show with Jason McDowall
Kirin Sinha (Illumix) on Creating Digital Infrastructure for Real-World Venues

AR Show with Jason McDowall

Play Episode Listen Later Nov 21, 2023 70:42


Kirin Sinha is the co-founder and CEO of Illumix, a company building the digital infrastructure for real world venues. You may be familiar with Illumix if you're a fan of the horror franchise, Five Nights at Freddy's, and the mobile game, Five Nights at Freddy's AR: Special Delivery. While the game found a tremendous amount of success, the company has shifted its focus to enterprise customers and raised $18M in Series A financing in early 2023.Prior to founding Illumix, Kirin was the founder and Executive Director of Shine for Girls, whose mission is to transform the lives of middle school girls by cultivating a passion for mathematics through a program that incorporates both math and dance. Kirin has a BS in Theoretical Math and Computer Science from MIT as well as three Masters degrees spanning mathematics, machine learning, and business from Cambridge, The London School of Economics, and Stanford.Kirin and her team have been on this journey for over six years now. Kirin originally joined the podcast back in early 2021. In our most recent conversation, she shares how the company's focus has evolved to working with major venues and brands, such as theme parks or sports stadiums, to provide the digital infrastructure for guest experiences.We go on to talk about:- the evolution of the company as they went through the Disney Accelerator in 2021,- how they are working with major venues and expanding consumer experiences,- the underlying cultural and technology shifts that are helping to drive success,- the fundraising journey,- confidence - how to build it and how to lose it, and- setting the right mindset to thrive during the fundraising process.Links From The Episode- Article: [Kirin Sinha's Illumix AR Tech Could Be A Fashion Game Changer With New Round Of Investment](https://www.forbes.com/sites/rebeccasuhrawardi/2023/03/20/kirin-sinhas-illumix-ar-tech-could-be-a-fashion-game-changer-with-new-round-of-investment/?sh=3a2f30fd1aea) by Rebecca Suhrawardi for Forbes- Article: [Kirin Sinha Is Leading the AR Charge With Illumix](https://foundr.com/articles/building-a-business/kirin-sinha) by Luke Ferris for Foundr- Article: [Mark Cuban just broke one of his own investment rules]() by Eleanor Pringle for Fortune- Video: [Mixing the Digital and Real Worlds at Disney's Parks](https://www.bloomberg.com/news/videos/2021-12-16/mixing-the-digital-and-real-worlds-at-disney-s-parks-video) by Bloomberg Technology- Article: [Disney Accelerator Showcases Eight Companies at 2021 Demo Day](https://thewaltdisneycompany.com/disney-accelerator-showcases-eight-companies-at-2021-demo-day/)- Book: [Mythos – Book 1 of 3: Stephen Fry's Greek Myths](https://amzn.to/47rvxkX) by Stephen Fry. The hardcover is excellent. Also highly recommended as an audiobook.- Book: [The Alchemist](https://www.amazon.com/Alchemist-Paulo-Coelho/dp/0062315005/ref=sr_1_1?crid=2Q2FE3UVMGHXA&keywords=the+alchemist+by+paulo+coelho&qid=1700519903&s=books&sprefix=the+alchemist+by+paulo+coelho%2Cstripbooks%2C163&sr=1-1) by Paulo Coelho- Other handles: [Kirin](https://www.instagram.com/kirinsinha/) and [Illumix](https://www.instagram.com/illumixofficial/) on Instagram- [Episode Transcript](https://otter.ai/u/n6nwMYUeDVj14fvVzARjz-acOnI)You can find all of the show notes at thearshow.com. Please consider contributing to my Patreon at https://www.patreon.com/theARshow.

THE IDEALISTS.
#92: Kirin Sinha on Envisioning an Ideal Life

THE IDEALISTS.

Play Episode Listen Later Jul 18, 2023 20:18


In this episode:  THE IDEALISTS. speaks with Kirin Sinha, award-winning CEO of Illumix which powers the most stunning Augmented Reality experiences for entertainment venues, theme parks like Disney Land, marketing campaigns, and digital experiences. Often featured in Forbes and Variety, Kirin has raised over $30M to build her AR company that services some of the world's most iconic experiences. What we learned: One of our favorite kinds of conversations is visioning out ideas for an ideal life. Most of us don't often get to do it because life is busy, but today Kirin indulges us and vulnerably envisions what an ideal family life looks like while balancing a high powered career. Join the conversation about THE IDEALISTS. and break*through. At our website: https://www.theidealistspodcast.co/On Instagram: @theidealistspodcast_On Twitter: @theidealistspodHelp us grow! Leave a review of the show on Apple or SpotifyOrder a copy of the*journal

Foundr Magazine Podcast with Nathan Chan
455: How to Use the Metaverse for Your Business with Kirin Sinha of Illumix

Foundr Magazine Podcast with Nathan Chan

Play Episode Listen Later Apr 14, 2023 48:19


Kirin Sinha never wanted to run a startup. She was on a secure path in academics when her research into augmented reality (AR) showed her a vision of the future. So, at 25 years old, Sinha launched Illumix, an AR technology and media company focused on developing immersive experiences for mobile. To date, Illumix has secured $31M in venture capital funding, including investment from acclaimed director Michael Bay. In this episode, you'll learn how to invest in the metaverse and lead a business with a vision toward the future.  Listen to Nathan and Kirin discuss:  Why Illumix is “metaverse insurance”  How Star Wars inspired her research  Getting accepted into Disney's accelerator Creating a Fright Night at Freddy's prototype  The hype cycle around the metaverse  Why you should invest in 3D assets over 2D How digital twins can help ecommerce businesses How director Michael Bay became an investor  Why she thinks of fundraising as dating Framing goal setting as learning  Why you should give your opinion last  And much more metaverse business advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

In the Loupe
How to Market Your Business Through Instagram in 2023

In the Loupe

Play Episode Listen Later Apr 4, 2023 34:13


With the continued growth and evolution of social media, it's more important than ever for businesses and brands to have a strong presence on Instagram. We'll be talking to industry experts who will share their tips and tricks for creating engaging content, building a community, and leveraging Instagram's features and tools to reach new customers and drive sales.You'll learn about the latest Instagram features and best practices for creating effective Instagram content with each. Additionally, you will hear insights on how to reach target audience effectively, how to measure and optimize performance, and how to leverage Instagram Influencers and other partnerships to grow your reach. Whether you're new to Instagram or a seasoned pro, this episode will provide valuable insights and actionable advice for anyone looking to improve their Instagram marketing strategy in 2023.Learn more about Punchmark's Digital Marketing Services: punchmark.com/digital-marketing-programLearn more about our sponsor Illumix:illumix.comSend feedback or learn more: punchmark.com/loupeLearn about Punchmark's website platform: punchmark.com Punchmark on Facebook

In the Loupe
Best In Class 2

In the Loupe

Play Episode Listen Later Mar 28, 2023 40:52


In Season 2 of In the Loupe, Gasper Spinosa. Sales Representative at Punchmark, joined Mike to talk about their favorite e-commerce website experiences. Gasper is back to talk through how to stand out in the e-commerce field, whether that means through unique product offerings, being over the top with your website design, or knowing your clientele.Sites we referenced in the episode:pitviper.comvadersvault.comshiro.studiohuckberry.comLearn more about our sponsor Illumix:illumix.comSend feedback or learn more: punchmark.com/loupeLearn about Punchmark's website platform: punchmark.com Punchmark on Facebook

In the Loupe
Enhancing Your At-Home Shopping Experience with Augmented Reality ft. Kirin Sinha of Illumix

In the Loupe

Play Episode Listen Later Mar 21, 2023 36:16


The oft-repeated criticism of the e-commerce experience for jewelry is that its missing the tactile and personal feel a customer feels when you visit in-store. Augmented Reality (AR) might be the beginning of a solution for that, and Illumix is on the forefront of the push to bring the in-store try on experience to online. Kirin Sinha, Founder & CEO of Illumix, joins Michael to discuss their mission to bring AR to retail jewelers, how they got their start in the Disney Accelerator, and some insights on how to improve your online shopping experience.Learn more about Illumix: illumix.comSend feedback or learn more: punchmark.com/loupeLearn about Punchmark's website platform: punchmark.com Punchmark on Facebook

Startup Success: A Podcast for Founders & Investors
Founders - How to Stay Focused on the Path to Success

Startup Success: A Podcast for Founders & Investors

Play Episode Listen Later Dec 6, 2022 24:13


As a Founder, staying focused is key to achieving your startup's success. In today's episode, Kirin Sinha, Founder, and CEO, at Illumix, joins us to discuss how Founders can stay focused on their product, team and path and not lose focus in this ever-changing macro-environment.Join us as we discuss: How to work through and test your product hypothesis as a FounderToday's challenging macro environment and how to adjust Understanding your phase of fundraising and how to tailor your pitch for a successful round in today's fundraising climate Leading your team through today's murky market Using competitive advantages and not worrying about competitors to maximize growth 

Win the Day with James Whittaker
107. How the Metaverse Will Change the World with Kirin Sinha (founder, Illumix)

Win the Day with James Whittaker

Play Episode Listen Later Oct 4, 2022 60:04


“Change is painful, but nothing is as painful as staying stuck somewhere you don't belong.” — Mandy Hale There's been a lot of hype in the last few years about the metaverse and Web 3.0. A lot of confusion, misconceptions, and misinformation. Our guest today is here to help us navigate all that – and then some... Kirin Sinha is the Founder and CEO of Illumix, one of the world's leading augmented reality (AR) companies. Kirin has degrees in electrical engineering, computer science, and mathematics from MIT, as well as advanced degrees in mathematics, statistics, and business from the University of Cambridge, London School of Economics, and Stanford. She was listed as Forbes 30 Under 30 in 2022, and was honored as one of Variety's “10 Innovators to Watch''. Since launching in 2017, Illumix has powered digital-physical experiences across the metaverse, ranging from entertainment to commerce, and bridges the 2D and 3D world through their breakthrough technology. Illumix has been recognized by Fast Company and Google and secured $13 million in venture capital funding. As a woman of Indian descent, she is one of Silicon Valley's few minority female founders and CEOs with a technical background. In this episode: How to recognize and unleash your potential When Kirin realized the metaverse was going to be the future How she's built Illumix into a global powerhouse; and What exciting things technology has in store for us just around the corner. Let's WIN THE DAY with Kirin Sinha! _ Video version of this episode:

WIN/WIN: Women in Innovation
#89 Kirin Sinha | CEO & Founder @ Illumix

WIN/WIN: Women in Innovation

Play Episode Listen Later Jul 25, 2022 38:46


In this episode, Zoia sits down with Kirin Sinha, CEO & Founder of Illumix, a leading augmented reality (AR) technology, and media company, focused on developing immersive experiences. They discuss the value of the metaverse and AR and the opportunities for women to create and innovate in hard sciences, and STEM industries. Kirin shares her observations about how women speak to themselves versus men and why she focuses on delivering a quality product over her founder story. Listen for advice on:Why the metaverse is a natural progression of today's worldThe biggest blocker between women and innovation industries How to weave experimentation and innovation into every stage of your business Transitioning into STEM as a second or third careerLearn more: Kirin Sinha (Guest): https://www.linkedin.com/in/kirin-sinha-791b8828/Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakovWomen in Innovation: https://www.womenininnovation.co See acast.com/privacy for privacy and opt-out information.

So This Is My Why
ICYMI: Investing in Celebrities like Lady Gaga - Nicole Quinn, General Partner at Lightspeed Venture Partners

So This Is My Why

Play Episode Listen Later Jul 9, 2022 4:10


ICYMI (in case you missed it) features some of our favourite moments from earlier STIMY episodes.Back in Episode 79, we met Nicole Quinn: General Partner at Lightspeed Venture Partners aka the "Celebrity Whisperer". Nicole led the Series A in Cameo and Lady Gaga's Haus Labs and seed rounds in Girlboss, Illumix and Sagely. She also invested in the Series B in Calm and Series C in Goop and sourced Rothy's and Zola.Here, Nicole Quinn shares how she did her due diligence on Lady Gaga as a potential investor by measuring her "engaged followship" & what it's like working with her, as well as how one separates the "celebrity" from the company.If you've enjoyed this ICYMI, you can listen to Nicole's full episode here: 

Behind Her Empire
How to Believe in Yourself & Go After Your BIG Dreams with Kirin Sinha, Founder of Illumix

Behind Her Empire

Play Episode Listen Later May 23, 2022 60:44


Kirin Sinha is the Founder and CEO of Illumix, an AR technology and media platform.Kirin started Illumix in 2017 with the mission to push boundaries and elevate the quality of augmented reality in the fields of fashion, game design, and film. Today, Illumix powers some of the world's most popular mobile games and is helping companies and brands bridge the 2D & 3D world so consumers can interact with products & experiences in a more personalized way.With a degree in electrical engineering, computer science, and mathematics from MIT and advanced degrees in mathematics, statistics, and business from the University of Cambridge, LSE, and Stanford, Kirin is one of Silicon Valley's few minority leaders with a technical background. She's also raised $13 million from top-tier investors like Lightspeed and Maveron ventures.However, Kirin never envisioned herself as an entrepreneur as her initial aspirations were to become a professor. It wasn't until she had her first foray into building something from scratch with her nonprofit SHINE for Girls, which empowered middle school girls to learn math, that she realized she wanted to build a business and make an even larger impact.In this episode, we talk to Kirin about what it takes to rediscover your purpose after a major life pivot, how to work on your self-belief when you're feeling like you're not good enough, and why it's so important to have boundaries when it comes to protecting your energy & going after big dreams in life. We also cover how Kirin's time management, mindset, and self-care rituals have been a huge part of her success, both personally and professionally, and so much more!In this episode, we'll talk to Kirin about:* Kirin's advice for building confidence by leaning into failure. [2:20]* How her mother and her grandmother have influenced who she is today. [4:18]* Hear how Kirin incorporates positive affirmations into her daily life. [6:38]* Lessons and skills that came from her exposure to both math and dance. [10:27]* What led her to pursue a career in entrepreneurship after studying math at MIT. [18:44]* Learn more about Shine for Girls and what it taught Kirin about entrepreneurship and the impact she could have through business. [22:10]* Insight into the early days of Illumix and the value of building a strong team. [29:40]* Kirin's experience of participating in the Disney Accelerator Program. [32:03]* Practical ways that brands and consumers can incorporate AR into the real world. [33:54]* Kirin's approach to fundraising and her advice for woman entrepreneurs: think big! [36:37]* The kinds of questions Kirin asks herself while she is on her daily walk. [42:23]* Where Kirin draws inspiration from, from newsletters and podcasts to books. [44:36]* Self-care rituals (including time management) that help her combat overwhelm. [47:55]* The benefits of building a strong network of mentors, advisors, and supporters. [53:39]* Tips for cold emailing and connecting with those who have the expertise you need. [55:33]Follow Kirin:* Personal Instagram: https://www.instagram.com/kirinsinha/* Company Instagram: https://www.instagram.com/illumixofficial/* Website: http://illumix.com/This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIREFollow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ See acast.com/privacy for privacy and opt-out information.

WorkParty
Everything You Need to Know About the Metaverse with Kirin Sinha, Founder of Illumix

WorkParty

Play Episode Listen Later May 11, 2022 29:55


As founder, CEO, and tech lead of Illumix, an AR technology and media platform, Kirin Sinha is turning her company into a portal to the metaverse—connecting brands and consumers in the new world. Started in 2017 to push boundaries and elevate the quality of augmented reality in the fields of fashion, game design and film, Illumix is currently beating some of the world's most popular mobile games—now she's building the meta verse for disney. As one of Silicon Valley's few minority female founders and CEOs with a technical background, Kirin and Illumix are redefining the landscape for AR technology. We're going to talk about her love of math as a kid,  building and maintaining confidence, the boundaries of storytelling, and of course, the metaverse. We have SO much to cover, so let's get started!   Sponsors: • Shopify | Go to shopify.com/party for a FREE fourteen-day trial and get full access to Shopify's entire suite of features. Grow your business with Shopify today.   Resources:• To join the WorkParty click HERE • To connect with Kirin Sinha click HERE • To connect with Jaclyn Johnson click HERE • To follow along with Create & Cultivate click HERE • To follow along with Illumix click HERE • To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Produced by Dear Media

So This Is My Why
Ep 79: Celebrity Whisperer & Investor of Lady Gaga, Gwyneth Palthrow, Sophia Amoruso, Tom Brady etc.

So This Is My Why

Play Episode Listen Later Apr 11, 2022 33:34


Nicole Quinn is a General Partner at Lightspeed Venture Partners, where she focuses on consumer and FinTech investing. Consumer behaviour, founder insights, and company brand are core in Nicole's mind. Nicknamed the “Celebrity Whisperer”, she has led the Series A in Cameo and Lady Gaga's Haus Labs and seed rounds in Girlboss, Illumix and Sagely. She also invested in the Series B in Calm and Series C in Goop and sourced Rothy's and Zola.In this episode, we learn how Nicole went from helping her dad run his online pharmacy chain as a child to spending around 8 years at Morgan Stanley to finally entering the VC space.Nicole shares what a true brand is, how she measures an engaged followship, what it's like working with celebrity-led companies, how to separate the celebrity from the company, the due diligence she did prior to investing in Lady Gaga's company, what make founders like Sophia Amoruso of Girlboss stand out and why she produced a sizable term sheet to Lunchclub in less than 7 days. If you've been interested in consumer products and wondering what it's like to spot & invest in future trends, then this is the episode for you. Highlights:2:56 Learning the value of money4:04 Working at Morgan Stanley for 8 years5:06 Angel Investing6:04 Joining an European fintech startup7:40 Focus on your strengths & make them stronger (in Stanford)9:46 Meeting members of Lightspeed Venture Partners, including Jeremy Liew12:22 How founders find the thing they were born to do14:40 Working with Lady Gaga to build Haus Laboratories16:13 Doing due diligence on Lady Gaga to measure engagement17:42 Separating the celebrity from the company19:26 Leading indicators of a true brand being built20:23 Why Nicole invests in early stage founders (e.g. Girlboss & Rothy's)22:03 How Lightspeed spots new trends22:47 Being wrong about future trends24:42 Why Nicole offered Lunchclub a sizable term sheet in less than 7 days26:58 The ICE Influencer policy at Calm29:50 Companies incorporating NFTs well into their business

Woman Inc.
The Founder Leading Major Brands into the Metaverse with Kirin Sinha, Founder & CEO of Illumix

Woman Inc.

Play Episode Listen Later Mar 18, 2022 37:53


Hello my beautiful Woman Inc. listeners! I have the best gift to share with you this week. She is the queen of the Metaverse, Harry Potter loving, Dreamer who also just happens to be the founder who is leading top brands into Metaverse through her company Illumix. I have the brilliant Kirin Sinha with us this week and I fan girl(ed) pretty hard.  Kirin created Illumix when she was only 25 years old and is one of Silicon Valley's few minority leaders with a technical background. In 2021, she was named one of Variety's “10 Innovators to Watch,” and beyond pushing boundaries on technological innovation, she's also guiding Illumix to lead by example in the gaming industry on topics like gender parity by selecting a leadership team evenly split between men and women.    Kirin received a degree in electrical engineering, computer science and mathematics from MIT and holds advanced degrees in mathematics, statistics and business from the University of Cambridge, LSE and Stanford. With a passion to support girls in STEM, she founded the nonprofit SHINE for Girls, which empowers girls to learn math by building their confidence through dance. llumix is taking the Metaverse to a different level by working with major brands to create virtual try ons and partnering with a multitude of industries to create their Metaverse.  I hope you are as blown away by Kirin as I am. She is a wealth of knowledge and has such beautiful, humble energy. Now, let's get over to my conversation with Kirin. 

AR Show with Jason McDowall
Replay: Kirin Sinha (Illumix) on Crafting Compelling Content & Experiences for AR

AR Show with Jason McDowall

Play Episode Listen Later Dec 21, 2021 56:31


Kirin Sinha is the co-founder and CEO of Illumix, a company building an AR-first mobile gaming platform. You may be familiar with Illumix if you're a fan of the horror franchise, Five Nights at Freddy's. The Illumix team has already found a lot of success with their first title, Five Nights at Freddy's AR: Special Delivery.Prior to founding Illumix, Kirin was the founder and Executive Director of Shine for Girls, whose mission is to transform the lives of middle school girls by cultivating a passion for mathematics through a program that incorporates both math and dance. Kirin has a BS in Theoretical Math and Computer Science from MIT as well as three Masters degrees spanning mathematics, machine learning, and business from Cambridge, The London School of Economics, and Stanford.In this conversation, Kirin shares how she thinks about creating compelling stories and gameplay for mobile devices where AR is a central component.We go to talk about how the Five Nights at Freddy's franchise is a great fit for AR, and also why the Illumix team needed to go beyond AR Kit, AR Core, and Unity in order to deliver their vision for a compelling AR-first mobile experience.Kirin talks about her broader ambitions and also has some amazing advice for building and maintaining self-confidence.You can find all of the show notes at thearshow.com.

The Sass Life
Kirin Sinha

The Sass Life

Play Episode Listen Later Nov 30, 2021 59:55


Kirin Sinha is the founder and CEO of Illumix, a lightspeed and Maveron backed AR gaming and technology company. She holds Masters degrees from University of Cambridge, LSE and has a degree from MIT and MBA from Stanford. And she has also featured in the likes of Variety, Fast Company, Technews to name a few! Kirin talks to Meera about how she created Illumix, and gives plenty of mindset related tips. In this week's motivational segment Meera talks about scripting the life of your dreams! Visit theschoolofsass.com for more life wisdom.

Fazbear Feed Podcast
Fazbear Feed: The Illumix Controversy

Fazbear Feed Podcast

Play Episode Listen Later Oct 8, 2021 37:52


Not a story this time, but a discussion on how I feel about Five Nights at Freddy's AR: Special Delivery and the actions/behavior of Illumix.

Life, Deconstructed
Illumix Founder Kirin Sinha on Starting a Company, Battling Trolls, and Building Confidence

Life, Deconstructed

Play Episode Listen Later Jul 27, 2021 54:55


Starting at the ripe age of 3 years old, Kirin Sinha thought she'd be a dancer - and took it so seriously her mom had to tell her to take it down a level. When an injury put a sudden end to her dream, she ended up at MIT, imagining life as a professor. Instead she started a national nonprofit for young girls, Shine, before founding the groundbreaking augmented reality startup Illumix. They've so far secured $13 million in VC funding, been named one of Fast Company's Most Innovative Companies in 2020, and spotlighted by Google as a partner in the AR game. Kicking off season 2, Kirin explains why being forced to race up and down stairs doing math helped shape who she is, what makes a successful entrepreneur, her secret to building rock-solid confidence, and why everyone should do the 'Genie test.' 

AR Show with Jason McDowall
Kirin Sinha (Illumix) on Crafting Compelling Content & Experiences for AR

AR Show with Jason McDowall

Play Episode Listen Later Apr 20, 2021 56:42


Kirin Sinha is the co-founder and CEO of Illumix, a company building an AR-first mobile gaming platform. You may be familiar with Illumix if you’re a fan of the horror franchise, Five Nights at Freddy’s. The Illumix team has already found a lot of success with their first title, Five Nights at Freddy’s AR: Special Delivery.Prior to founding Illumix, Kirin was the founder and Executive Director of Shine for Girls, whose mission is to transform the lives of middle school girls by cultivating a passion for mathematics through a program that incorporates both math and dance. Kirin has a BS in Theoretical Math and Computer Science from MIT as well as three Masters degrees spanning mathematics, machine learning, and business from Cambridge, The London School of Economics, and Stanford.In this conversation, Kirin shares how she thinks about creating compelling stories and gameplay for mobile devices where AR is a central component.We go to talk about how the Five Nights at Freddy’s franchise is a great fit for AR, and also why the Illumix team needed to go beyond AR Kit, AR Core, and Unity in order to deliver their vision for a compelling AR-first mobile experience.Kirin talks about her broader ambitions and also has some amazing advice for building and maintaining self-confidence.You can find all of the show notes at thearshow.com.

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing
David Wu (Maveron) - The Reinvention of Entertainment, The Founder Scorecard, and the Lessons Learned From Building a Houseboat and Cruising Down the Mississippi

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

Play Episode Listen Later Jan 1, 1970 42:55 Transcription Available


*David Wu* ( https://www.maveron.com/team/david-wu/ ) *is a Partner at* *Maveron* ( https://www.maveron.com/ ) *. Maveron is a premier consumer-focused fund that invests in seed and Series A companies that empower consumers to live on their terms. Some of Maveron's investments include* *Allbirds* ( http://allbirds.com/ ) *,* *General Assembly* ( https://generalassemb.ly/ ) *,* *eBay* ( https://www.ebay.com/ ) *, and* *Coursehero* ( https://www.coursehero.com/ ) *.* *David joined Maveron to help identify new investments in emerging direct-to-consumer brands – especially those in the hardware and tech categories. Some of David's investments include* *Booster* ( https://www.trybooster.com/ ) *,* *Eargo* ( https://eargo.com/?gclid=CjwKCAiAxMLvBRBNEiwAKhr-nMqC_JhDjXf8xeJ64sLX6-B4mjY9wmJcnO9IYYCSzzvCob5sCVMFgBoCI4IQAvD_BwE&utm_ad=responsive-brand-reviews&utm_adgroup=Brand&utm_adgroupid=52903238058&utm_adid=358254176054&utm_campaign=SEM-Brand-Lead-Max&utm_device=c&utm_keyword=eargo&utm_location=9031003&utm_medium=cpa&utm_placement=&utm_source=Google ) *,* *Illumix* ( https://illumix.com/ ) *,* *Modern Fertility* ( https://modernfertility.com/ ) *, and* *August* ( https://august.com/ ) *.* *If you would like to keep up to date with David, you can follow him* *@davewu* ( https://twitter.com/davewu ) *. You are also welcome to follow your host* *@mikegelb* ( https://twitter.com/MikeGelb ) *and* *@consumervc* ( https://twitter.com/consumervc ) *for updates.* *In this episode, you will learn:* * *How building a houseboat to cruise down the Mississippi River has its parallels to building a company? What being a professional bassist taught David about himself? What attracted David to work at high growth startups? What led you to move from being an operator to investor?* * ** * *Why he is so interested in early-stage consumer investing and why is it so difficult? Traits he likes to see in founders. Advice for founders in secondary and tertiary markets that are looking to fundraise.* * ** * *What makes a good venture capital partner? What does founder-friendly mean to you? Why Maveron turned down $70 million in investment? How he thinks about the importance of ecosystems and startup hubs? What are some consumer trends and opportunities that he is excited about?* * ** * *What is something that he would change when it came to venture capital? Will an impact mission brand lead to higher margins? Maveron's core values.* * ** * *What his most recent investment and what makes you excited about it? One company that he had the opportunity to invest in, didn't, and in retrospect wish he did? One piece of advice he has for founders of consumer companies? How he thinks about online customer acquisition in today's age?* * **

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing
Nicole Quinn (Lightspeed Venture Partners) - Future of Media, Investing in Women, and Thinking Big

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

Play Episode Listen Later Jan 1, 1970 28:17 Transcription Available


Nicole Quinn is a partner and investor at Lightspeed Venture Capital, a venture capital firm that is engaged in the consumer, enterprise, technology, and cleantech markets. Some of Nicole's investments include Calm, Goop, Rothy's, Cameo, Brandable, Girlboss, Illumix, Zola, Daily Harvest & Lady Gaga's Haus Labs. You can follow Nicole Here ( https://twitter.com/Nik_Quinn ) on Twitter. If you would like to follow your host, Mike, for updates on the show, you can follow him Here ( https://twitter.com/MikeGelb ) on Twitter. In this episode, you will learn - * *What attracted Nicole to early-stage investing from Morgan Stanley? Why she shifted from angel investing to joining Lightspeed? Her personal mission of venture capital becoming more inclusive to women founders.* * ** * *How she thinks about the successful qualities of a founder and how she assesses founder-market fit? How you know when a company has found product-market fit? In the due diligence process, how do you assess if the product is solving a real problem?* * ** * *The challenges and metrics she pays attention to when evaluating consumer startups? The major turn offs or deal-breakers from startups when they pitch their business to Nicole?* * ** * *Her thoughts about the future of media and the transition from an advertising model to a subscription model? What trends in media and consumer that she is most focused on?* * ** * *How she thinks about price in the diligence process? Some of the changes that need to happen in venture capital?* * ** * *Consumer trends that she's focused on? What is one company that she should have invested in but didn't? One piece of advice for founders of consumer companies?* * **